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Casting The Pod with Adam Schaeuble
637: How to Monetize Your Podcast (5-Level Framework)

Casting The Pod with Adam Schaeuble

Play Episode Listen Later Sep 1, 2026 22:40


Most podcasters chase sponsors and funnel based income first. I tried that too and earned just $37 in my first three years as a podcaster. In this episode I'm unpacking the latest version of my Podcast Monetization Pyramid. Your fastest path to earning meaningful income starts way simpler than most podcasters think! Links mentioned in this episode: Explore my coaching options or sign up for a Discovery Call to discuss working together: https://www.podcastingbusiness.school/   Want more strategies for podcast launch, growth, and how to leverage your podcast to get more clients? Get my FREE weekly Podcasting Business School Newsletter every Thursday! https://www.podcastingbusiness.school/news   Join my FREE community on Skool: https://www.skool.com/podcastingbusinessschool/about   *********************    

The Real Estate Investing Club
The BRRRR Upgrade That Replaced Her 6-Figure Salary with Palak Shah

The Real Estate Investing Club

Play Episode Listen Later Sep 1, 2026 28:00


Join an active community of RE investors here: https://linktr.ee/gabepetersen On this episode of The Real Estate Investing Club Podcast

Professor Game Podcast | Rob Alvarez Bucholska chats with gamification gurus, experts and practitioners about education

Get the free Core Drives in the Wild guide, behavioral design applied to real products: professorgame.com/WildCD Episode Summary Rob breaks down the peak-end rule, the finding from Daniel Kahneman and Donald Redelmeier's 1996 study that people remember an experience by its most intense moment and its ending, not its average. He walks through how cruise lines engineer both moments with nightly raffle dinners, a captain's dinner placed near the end of the trip, and a deliberately overinvested farewell, mapping each to Core Drives 1, 5, and 7 from the Octalysis Framework. Listeners learn why the remembering self, not the experiencing self, drives repeat purchases, how to cap sessions while desire is still climbing, and where the ethical line sits between honest peak design and covering up a bad experience. About the Host Rob Alvarez is Head of Engagement Strategy, Europe at The Octalysis Group (TOG), a leading gamification and behavioral design consultancy. A globally recognized gamification strategist and TEDx speaker, he founded and hosts Professor Game, the #1 gamification podcast, and has interviewed hundreds of global experts. He designs evidence-based engagement systems that drive motivation, loyalty, and results, and teaches LEGO® SERIOUS PLAY® and gamification at top institutions including IE Business School, EFMD, and EBS University across Europe, the Americas, and Asia. Key Takeaways In Kahneman and Redelmeier's 1996 study, deliberately extending a painful colonoscopy so it ended on milder discomfort increased total pain, yet those patients remembered the procedure as less bad and returned for follow-ups at higher rates. The remembering self, not the experiencing self, makes the decision to come back, and it is a terrible statistician: it keeps two data points, the peak and the ending, and discards the average entirely. Cruise lines run the peak-end rule as a business model: nightly raffle dinners built on Core Drive 7 (Unpredictability and Curiosity) and Core Drive 5 (Social Influence and Relatedness) rewrite a mediocre day with a manufactured high. The captain's dinner adds Core Drive 1 (Epic Meaning and Calling) near the end of the trip, and disembarkation is deliberately overinvested because cruises live off travelers who rebook every year, not first-timers. A concrete design move: cap the session while desire is still climbing, so the last memory is "I wanted more" instead of "I was starting to get bored." The ethical line: peak-end design is honest when the peak and the ending tell the truth about the experience, and manipulative when those two moments are used to cover up an experience that was genuinely terrible. Topics Covered 0:00 — The peak-end rule and a painful paradox 1:34 — Inside Kahneman and Redelmeier's 1996 study 2:55 — Experiencing self versus remembering self 4:07 — Rob's reluctant cruise vacation 5:47 — How cruises manufacture nightly peaks 7:38 — Overinvesting in the ending on purpose 9:55 — Cap the session while it's climbing 11:26 — The ethical line of designed memories 12:11 — Diagnostics: did you design your ending? Mentioned in This Episode The peak-end rule Daniel Kahneman and Donald Redelmeier's 1996 study on patients' memories of painful medical procedures The Octalysis Framework and the 8 Core Drives Core Drives in the Wild: Professor Game Free Guide Free Resources and Get in Touch Core Drives in the Wild: Professor Game Free Guide Get Daily Value on Your Email Let's chat about your gamification project YouTube LinkedIn Instagram Facebook Start Your Community on Skool for Free Ask a question

Mind Pump: Raw Fitness Truth
2933: How To Choose The Right Gym for You !

Mind Pump: Raw Fitness Truth

Play Episode Listen Later Aug 28, 2026 76:02


MAPS BOGO: https://mapsbogo.com Buy one get one free — mix and match any of the top 10 most popular programs (Anabolic, Aesthetic, Performance, 15 Minutes, Anywhere, Symmetry, Starter, Muscle Mommy, Powerlift, 40+) for $157.   In this episode the guys break down whether a good gym actually makes a difference — covering convenience, cleanliness, and culture as the three things the gym industry has identified as the real drivers of consistency. They cover why 24 Hour Fitness put gyms within ten miles of each other on purpose, why culture matters more than equipment, why CrossFit proved that a grimy box with no air conditioning can beat a fully equipped luxury gym, and why the right culture depends entirely on where you are in your fitness journey. They also get into new probiotic research showing measurable effects on strength, endurance and fat loss through improved amino acid availability, gut wall permeability in athletes, and CNS firing efficiency, why gluten sensitivity is more common than people realize and how to know if it's affecting your results, the famous Nun Study from the 1980s showing nuns with full Alzheimer's pathology who still scored perfectly on cognitive tests, why their voices have all gotten lower over ten years of podcasting, and the new Mind Pump Hormones community on Skool replacing their Facebook forum. Then they answer questions from Instagram.   MP Hormones Skool Community (free): https://skool.com/mindpumphormones Moderated peptide and hormone therapy discussion with medical professionals.   SPONSORS   Seed Daily Synbiotic: https://seed.com/mindpump Code: 25MINDPUMP for 25% off your first month. Probiotics discussed on air — emerging data on strength gains, endurance and fat loss through gut health optimization.   Hiya (kids' multivitamin): https://hiyahealth.com/MINDPUMP 50% off first order. Zero sugar, non-GMO, vegan, allergy-free. The only kids multivitamin the guys recommend.   LINKS   Mind Pump Store: https://mindpumpstore.com Maps Fitness Products: https://mapsfitnessproducts.com Instagram: @mindpumpmedia   0:00 - Intro 1:46 - Does a good gym actually make a difference? 8:48 - The three things that predict gym consistency: convenience, cleanliness and culture 11:06 - Why CrossFit proved culture beats equipment every time 17:43 - Why the right culture depends on where you are in your journey 23:12 - Why Orange Theory consistency is worth celebrating before evolving 27:27 - New probiotic research showing measurable effects on strength, endurance and fat loss 31:05 - Leaky gut is more common in athletes than the general public — why 34:10 - How gluten sensitivity shows up as low-level systemic inflammation without you realizing it 45:32 - The famous Nun Study — brains full of Alzheimer's pathology, perfect cognitive scores 59:34 - Mind Pump Hormones community is moving from Facebook to Skool 1:02:20 - Q&A: How to progress in a squat when you're already strong and in a deficit 1:05:04 - Q&A: Traditional sauna vs. infrared — which one has the science behind it? 1:08:13 - Q&A: If muscles grow through rest, how do bodybuilders train 6-7 times a week? 1:12:55 - Q&A: How long should you give a calorie deficit before expecting to see results?

The Real Estate Investing Club
The BRRRR Framework to Financial Freedom, Without the DIY with Palak Shah

The Real Estate Investing Club

Play Episode Listen Later Aug 27, 2026 32:06


 Join an active community of RE investors here: https://linktr.ee/gabepetersen MEET PALAK SHAH

Health with Hashimoto’s
What to do first once you have sorted your root causes ⎸ Ep 215

Health with Hashimoto’s

Play Episode Listen Later Aug 27, 2026 10:18 Transcription Available


You did the sorting. Thyroid on one side, immune on the other. So why does it feel like nothing has actually changed? Here is the trap. Sorting feels like progress, and it is, but so far it is all in your head. The buckets are full and nothing in either one has moved. Sorting feels safe. Starting feels like a risk. In this final episode of the summer sorting series, Esther walks you through what to do after sorting Hashimoto's into thyroid and immune. Not twelve things to do tomorrow. One thing, chosen on purpose, small enough that you will still be doing it next month. Hit play and pick your one next thing.   RESOURCES MENTIONED Hashimoto's Decoded: Thyroid or Immune, inside the classroom in the Skool community https://healthwithhashimotos.com/hashimotos-decoded/   Jumpstart to Refreshing Sleep and Rest, also in the Skool classroom    Single coaching sessions. You do not have to book the full six sessions of Hashimoto's Discernment Coaching. If you have sorted your two buckets and just need help with one thing, a single session is built for that.    NEW HERE? START HERE. New to the podcast? Start with the free guide, 10 Questions to Ask Your Doctor. https://health-with-hashimotos.kit.com/10-questions   READY TO SORT YOUR HASHIMOTO'S? Hashimoto's Decoded: Thyroid or Immune walks you through sorting everything into thyroid or immune, in under an hour, with a workbook to help you figure out your next step. https://healthwithhashimotos.com/hashimotos-decoded/   JOIN THE HEALTH WITH HASHIMOTO'S COMMUNITY Join the free Health with Hashimoto's community on Skool. It's a supportive space for women navigating Hashimoto's, and it's free to join. https://www.skool.com/health-with-hashimotos/about   Find all my other resources, including products and supplements I recommend, on my resource page: https://healthwithhashimotos.com/resources/   ABOUT THE PODCAST & ESTHER The Health with Hashimoto's podcast helps you sort your Hashimoto's into thyroid or immune, so you can finally understand what's happening in your body and what to do about it. Hosted by Esther Yunkin, a registered nurse and holistic health educator with 25 years of nursing experience. This podcast is for informational and educational purposes. Please discuss any questions or concerns with your healthcare professional. These statements have not been evaluated by the Food and Drug Administration. Products mentioned are not intended to diagnose, treat, cure, or prevent any disease.

Casting The Pod with Adam Schaeuble
636: 3 Reasons a Niche Podcast Beats a Broad One. (Monetization, Guesting & Authority)

Casting The Pod with Adam Schaeuble

Play Episode Listen Later Aug 25, 2026 27:27


Most podcasters think a bigger audience is always better, but what if the "smaller", more niche show is actually the easier one to grow a business around? In this episode, I break down the Podcast Monetization Difficulty Scale and reveal three surprising advantages that come with niching down your podcast topic. Links mentioned in this episode: Join my FREE community on Skool: https://www.skool.com/podcastingbusinessschool/about *********************  

No Bullsh!t Leadership
How to Build a Team That Performs Without You: 16 Real Questions

No Bullsh!t Leadership

Play Episode Listen Later Aug 25, 2026 34:51


We asked 800 leaders one question. What's actually hard about leadership right now?The answers were so good we decided to answer them live. No prep. No script. Em fires the questions, and I get two minutes on each.These are real questions from real leaders in our free Skool community, the No Bullsh!t Leadership Hub (https://www.skool.com/nblh).16 questions, 16 answers. And every one of them comes back to the same thing: whether your team can perform without you.If your team faced a major challenge today and you weren't available, would they solve it? If the answer is "no", the issue might not be their capability. It might be your lack of leadership.Every time you step in, you rob them of a rep they needed.In this episode:1. Are we building resilient teams, or creating dependence by stepping in too quickly?2. I've gone from leading 14 people to 70. How do I let go of work I think I need to control?3. Doing the task myself tells me if the workload griping is fair. Or am I rationalising dipping down?4. My utilisation target is 92%. How do I defend leadership time in a billable hours culture?5. Even when I'm on leave, I clear emails out of guilt. How do you actually switch off?6. If you stepped away for a week, would your team respond effectively, or fail?7. My team says green, then it's suddenly amber. How do I assess progress without micromanaging?8. We've slipped from action takers to explainers and complainers. How do I reset this?9. I was promoted from within. How do I set expectations with people who are my friends?10. One of my leaders has micromanaged staff out the door for four years. Can someone like that change?11. I had to let a new hire go and it took an emotional toll on me. Does this ever get easier?12. An employee used company systems for personal gain. The investigation will take months. What now?13. We had a death at work. What can I actually do to help my people through it?14. Do I push my team to use AI now, or wait for the tools to mature?15. Four weeks acting up. Does that deserve a pay bump, or is the opportunity enough?16. They hired an external into a role I'd been acting in. That person failed, so they've asked me to fill in again. Recognised or used?----------EPISODES REFERENCED:Ep.411: Stop Rescuing Underperformershttps://www.yourceomentor.com/episode411Ep.374: The Biggest Killer of Empowermenthttps://www.yourceomentor.com/episode374Ep.351: 5 Rules for Leading Without Over-Functioninghttps://www.yourceomentor.com/episode351Ep.264: Controlling Without Micromanaginghttps://www.yourceomentor.com/episode264Ep.65: How Do You Make Someone Change?https://www.yourceomentor.com/episode65Ep.13: Managing Up and Not Over-Functioninghttps://www.yourceomentor.com/episode13Ep.2: Building a High Performing Teamhttps://www.yourceomentor.com/episode2MOMENT REFERENCED:Moment 187: How to Lead People Who Are Your Old Mateshttps://open.spotify.com/episode/5Ilsk2Zxs7CexSfzGAAkcULeadership Beyond the Theoryhttps://www.leadershipbeyondthetheory.com----------FREE WORKSHOP: STOP RESCUING YOUR UNDERPERFORMERSFriday 28th August, 12 to 2pm AEST.Two hours, free. We walk through all seven leadership blind spots, you score yourself, and you leave with your Leadership Blind Spot Scorecard.REGISTER HERE:https://workshop.leadershipbeyondthetheory.com----------Every question came from our free No Bullsh!t Leadership Hub on Skool. Want yours answered on a future episode? Em's in there every single day.JOIN THE HUB HERE:https://www.skool.com/nblh----------Connect with me:Website: https://www.yourceomentor.comFacebook: https://www.facebook.com/yourceomentorInstagram: https://www.instagram.com/yourceomentorLinkedIn: https://www.linkedin.com/in/martin-moore-075b001YouTube: https://www.youtube.com/@YourCEOMentorOur mission here at Your CEO Mentor is to improve the quality of leaders, globally.You're still doing the work your team should own. And you can't see a way to stop.Leadership Beyond the Theory is 9 weeks of practical reps that get you out of the weeds and hand delivery back to your team.Taught by Martin Moore, who ran a multi-billion dollar company before he taught any of this. 3,000+ leaders from 150+ organisations. 99% would recommend.Join the next cohort: https://go.leadershipbeyondthetheory.com/ Hosted on Acast. See acast.com/privacy for more information.

The Real Estate Investing Club
How a $70K House Became His Path to Financial Freedom with Sid Shamim

The Real Estate Investing Club

Play Episode Listen Later Aug 25, 2026 40:51


 Join an active community of RE investors here: https://linktr.ee/gabepetersen 

Professor Game Podcast | Rob Alvarez Bucholska chats with gamification gurus, experts and practitioners about education

Get the free Core Drives in the Wild guide, behavioral design applied to real products: professorgame.com/WildCD Episode Summary Dan Shapiro, author of Decoding Genius: The Unexpected Lessons of After-School Chess Club, shares how a father-son hobby turned into a study of why chess has held people's attention for more than 1,500 years. He walks through Miguel Najdorf's feat of holding 45 blindfolded chess games in his head at once, the built-in rating system that keeps every match in a flow state, and the habit of chess notation that teaches players to review their own decisions. Listeners come away with a clearer picture of why well-tuned difficulty curves matter, why chess maps onto Core Drive 3 (Empowerment of Creativity & Feedback) and Core Drive 7 (Unpredictability & Curiosity), and how curiosity itself works as a design tool. About the Host Rob Alvarez is Head of Engagement Strategy, Europe at The Octalysis Group (TOG), a leading gamification and behavioral design consultancy. A globally recognized gamification strategist and TEDx speaker, he founded and hosts Professor Game, the #1 gamification podcast, and has interviewed hundreds of global experts. He designs evidence-based engagement systems that drive motivation, loyalty, and results, and teaches LEGO® SERIOUS PLAY® and gamification at top institutions including IE Business School, EFMD, and EBS University across Europe, the Americas, and Asia. Key Takeaways Miguel Najdorf played 45 simultaneous games of blindfolded chess in an exhibition, tracking every board from another room purely through memory. Chess's built-in rating system pairs players against evenly matched opponents, a real-world example of designing for flow state as difficulty rises with skill. Chess notation, the practice of recording every move, teaches players a habit of reviewing their own decisions that most people never apply outside the game. Judit Polgar broke Bobby Fischer's record to become the youngest grandmaster in chess history and remains the strongest female player of all time. Chess has held its relevance for roughly 1,500 years, traveling from the Gupta Empire through Persia and the European Renaissance. Dan Shapiro names curiosity as his personal superpower, mapping directly onto Core Drive 3 (Empowerment of Creativity & Feedback) and Core Drive 7 (Unpredictability & Curiosity). Topics Covered 0:00 — Opening hook: 45 blindfolded chess games 1:38 — Meet Dan Shapiro, author of Decoding Genius 2:17 — A day in Dan's life during launch week 3:29 — The tournament failure that hooked him on chess 8:19 — Chess notation and the discipline of reviewing decisions 11:46 — Miguel Najdorf and the memory behind 45 blindfolded games 13:47 — How beginners can start with chess.com puzzles 15:34 — Dynamic difficulty, flow state, and Mario Kart 16:36 — Why chess has survived 1,500 years across cultures 17:45 — Designing for long-term engagement instead of short loops 19:44 — Dan's dream guest: chess prodigy Judit Polgar 22:18 — Curiosity as a superpower, and Core Drives 3 and 7 24:34 — Chess as Dan's favorite game, and other brain games 25:38 — Where to find Decoding Genius, plus closing advice Get the free Core Drives in the Wild guide, behavioral design applied to real products: professorgame.com/WildCD About Dan Shapiro Dan Shapiro is the author of Decoding Genius: The Unexpected Lessons of After-School Chess Club, a book that explores what chess can teach us about memory, strategy, resilience, and human potential. His journey began as a father trying to support his son, Harry, and grew into a deeper exploration of why chess has been connected to genius for more than 1,500 years. Dan makes the game accessible to parents, new players, and anyone curious about how focused effort, preparation, and strategic thinking can help people of all ages grow. Find the Guest Online Website Book: Decoding Genius LinkedIn Instagram Facebook Mentioned in This Episode Some links below are affiliate links. As an Amazon Associate, I earn from qualifying purchases. Proposed guest: Judit Polgar, record-breaking chess grandmaster and the youngest player ever to reach grandmaster level Recommended book: How to Win at Chess by Levy Rozman, creator of the GothamChess YouTube channel Favorite game: Chess, plus crossword puzzles and other strategy and word games Resource mentioned: chess.com, for beginner puzzles and rated games Dan's book: Decoding Genius: The Unexpected Lessons of After-School Chess Club on Amazon, or read more at decodinggeniusbook.com Free Resources and Get in Touch Core Drives in the Wild: Professor Game Free Guide Get Daily Value on Your Email Let's chat about your gamification project YouTube LinkedIn Instagram Facebook Start Your Community on Skool for Free Ask a question

Investor Fuel Real Estate Investing Mastermind - Audio Version
How to Buy Rental Properties With Private Money | BRRRR & Seller Financing

Investor Fuel Real Estate Investing Mastermind - Audio Version

Play Episode Listen Later Aug 24, 2026 39:40


Will and Veronica Pritchett share their journey from firefighters to successful real estate investors and lenders, highlighting strategies for building wealth through rentals, private lending, and creative financing. Discover how they leverage community, systems, and authenticity to grow their portfolio and inspire others. In this episode, Will and Veronica share their real estate journey, investment strategies, and insights on building a successful community and lifestyle by design. They discuss market trends, property selection, and the importance of action and mindset in achieving financial freedom.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true 'white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a "mini-mastermind" with Mike and his private clients on an upcoming "Retreat", either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas "Big H Ranch"? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

The Real Estate Investing Club
The Secret to Real Estate Wealth Without Quitting Your Job with Buck Joffrey

The Real Estate Investing Club

Play Episode Listen Later Aug 20, 2026 29:59


Investor Fuel Real Estate Investing Mastermind - Audio Version
Master Leasing for Veteran Housing: Rental Cash Flow Without Buying Property

Investor Fuel Real Estate Investing Mastermind - Audio Version

Play Episode Listen Later Aug 20, 2026 20:54


Lovell Jones, founder of Veteran Affairs LLC, shares his journey from music to real estate and how he's helping displaced veterans find housing through innovative programs backed by government funding. Discover how his experience, passion, and strategic networking are scaling a business that benefits both landlords and veterans.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true 'white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a "mini-mastermind" with Mike and his private clients on an upcoming "Retreat", either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas "Big H Ranch"? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

Health with Hashimoto’s
Sorting Hashimoto's labs into thyroid or immune buckets ⎹ Ep. 214

Health with Hashimoto’s

Play Episode Listen Later Aug 20, 2026 10:16 Transcription Available


You have the lab printout in front of you. You circled the flagged numbers, looked them up, and maybe compared them to somebody else's results in a group. So why do you still not know what they mean? In episode 214, Esther walks through the full panel and sorts every lab into thyroid or immune, so you can do the same thing with your own results in about five minutes. Sorting Hashimoto's labs is simpler than it looks once you know which list each one belongs on. In this episode, you'll learn: Which labs report on your thyroid gland and which ones report on your immune system Why reverse T3 is the lab that goes missing most often, and what a high number is asking you to look at Why vitamin D and C-reactive protein are helpful even though they are not on the standard thyroid panel Hit play, then pull out your most recent results and start sorting.   RESOURCES MENTIONED Episode 1, my diagnosis story: https://healthwithhashimotos.com/my-journey/ Episode 3, What Do My Thyroid Labs Mean: https://healthwithhashimotos.com/thyroid-labs/ Episode 39, Beyond TSH: How to Get the Thyroid Labs You Actually Need Using an Independent Lab: https://healthwithhashimotos.com/039-labs/ Episode 78, Success at the Doctor's Office: https://healthwithhashimotos.com/thyroid-questions-for-your-doctor/ Episode 80, Labs: T4 vs Free T4: https://healthwithhashimotos.com/t4-not-converting-to-t3/ Episode 94, Labs: T3, Free T3, Reverse T3: https://healthwithhashimotos.com/t3/ Episode 103, Thyroid Labs to Check: [link needed, page not live yet] Episode 190, Why Your TSH Looks Normal but You Still Feel Tired with Hashimoto's: https://healthwithhashimotos.com/190-tsh-normal-but-still-tired/ 10 Thyroid Questions to Ask Your Doctor (free guide): https://healthwithhashimotos.com/questions-for-your-doctor/   NEW HERE? START HERE. New to the podcast? Start with the free guide, 10 Questions to Ask Your Doctor. https://health-with-hashimotos.kit.com/10-questions   READY TO SORT YOUR HASHIMOTO'S? Hashimoto's Decoded: Thyroid or Immune walks you through sorting everything into thyroid or immune, in under an hour, with a workbook to help you figure out your next step. https://healthwithhashimotos.com/hashimotos-decoded/   JOIN THE HEALTH WITH HASHIMOTO'S COMMUNITY Join the free Health with Hashimoto's community on Skool. It's a supportive space for women navigating Hashimoto's, and it's free to join. https://www.skool.com/health-with-hashimotos/about   Find all my other resources, including products and supplements I recommend, on my resource page: https://healthwithhashimotos.com/resources/   ABOUT THE PODCAST & ESTHER The Health with Hashimoto's podcast helps you sort your Hashimoto's into thyroid or immune, so you can finally understand what's happening in your body and what to do about it. Hosted by Esther Yunkin, a registered nurse and holistic health educator with 25 years of nursing experience. This podcast is for informational and educational purposes. Please discuss any questions or concerns with your healthcare professional. These statements have not been evaluated by the Food and Drug Administration. Products mentioned are not intended to diagnose, treat, cure, or prevent any disease.

West Wellness & Longevity
Q&A : All Your Peptide Questions Answered!

West Wellness & Longevity

Play Episode Listen Later Aug 20, 2026 46:45 Transcription Available


Join our free community, The Women's Peptide Collective, click the Skool link to become a member and to connect, learn, and collaborate. https://www.skool.com/womens-peptide-collective-9663Go to https:thepeptique.com/ to get all your research peptides. As a loyal listener use the discount code POD15 to get 15% off the entire line of products.Have questions? Feel free to reach out to me: tarawest@westwellnessatx.comWant the free peptide guide? Email me tarawest@westwellnessatx.com and comment Guide and I'll shoot it right over!Stay in touch add your email to the list ! https://form.jotform.com/25336471779006I personally love the Q & A episodes because I get to address so many topics, and this episode is no exception. We cover everything from fertility to menopause and how peptides can help with all kinds of things regarding health optimization. I hope you enjoy this one! I love being able to answer all of your questions!

The Real Estate Investing Club
The Section 8 Cash Flow Secret Nobody Talks About with DJ Carroll

The Real Estate Investing Club

Play Episode Listen Later Aug 19, 2026 28:06


Casting The Pod with Adam Schaeuble
635: How a 97-Download Podcast Made $15K in 3 Episodes

Casting The Pod with Adam Schaeuble

Play Episode Listen Later Aug 18, 2026 22:48


If you are a podcaster who has ever felt like it is IMPOSSIBLE to earn meaningful income with your current (small) audience size.....this episode is for YOU. I invited my client Amy Sylvis onto the show so we could do a case study episode where we walk through exactly how she made $15,000 with THREE podcast episodes....and her show averages 97 downloads per episode! Links mentioned in this episode: Explore my coaching options or sign up for a Discovery Call to discuss working together: https://www.podcastingbusiness.school/   Want more strategies for podcast launch, growth, and how to leverage your podcast to get more clients? Get my FREE weekly Podcasting Business School Newsletter every Thursday! https://www.podcastingbusiness.school/news   Join my FREE community on Skool: https://www.skool.com/podcastingbusinessschool/about   *********************  

Mindful Muslimah Speaks
3 Things to Do to Get Emotionally Mature Before Marriage

Mindful Muslimah Speaks

Play Episode Listen Later Aug 17, 2026 12:18


⭐️ Already married and struggling? Marriage Mending Workshop: https://muslimmarriageworkshop.com/ ♥️ Want to FAST TRACK Your Search with Help from Mindful Muslimah? (Get a FREE CALL):  https://mindful-muslimah.com/qualify-20-minute-call-ytad2026/ --------Ever felt so much anxiety about a guy that you convinced yourself it must be a sign, then later realized it wasn't a sign at all? In this episode, we're getting into three shifts that separate emotionally mature women from the ones who keep throwing away good matches without realizing why.We talk about:

Professor Game Podcast | Rob Alvarez Bucholska chats with gamification gurus, experts and practitioners about education

Get the free Core Drives in the Wild guide, behavioral design applied to real products: professorgame.com/WildCD Episode Summary Rob breaks down Gartner's prediction that 40% of large warehouse operations will adopt gamification by 2028, showing why the definition attached to that number (points, badges, leaderboards, and rewards) is the setup for the White Hat to Black Hat drift rather than a win for the field. He covers the frontline cases already on record, from Disney's 2011 "electronic whip" laundry leaderboard to Amazon's FC Games and Tae Wan Kim's 2026 Carnegie Mellon paper on gamifying meaningful work, then walks through Aperam's safety training project with The Octalysis Group as the counter-example built on Core Drives 2, 3, and 5. Listeners learn how to spot extractive gamification and how to test a system by asking what would be left if the leaderboard disappeared tomorrow. About the Host Rob Alvarez is Head of Engagement Strategy, Europe at The Octalysis Group (TOG), a leading gamification and behavioral design consultancy. A globally recognized gamification strategist and TEDx speaker, he founded and hosts Professor Game, the #1 gamification podcast, and has interviewed hundreds of global experts. He designs evidence-based engagement systems that drive motivation, loyalty, and results, and teaches LEGO® SERIOUS PLAY® and gamification at top institutions including IE Business School, EFMD, and EBS University across Europe, the Americas, and Asia. Key Takeaways Gartner predicts 40% of large warehouse operations will adopt gamification by 2028, and defines it as points, badges, leaderboards, and rewards, which is the most extrinsic and most drift-prone stack available for work that runs on a multi-year horizon. The White Hat to Black Hat drift is dangerous on a warehouse floor in a way it is not in a consumer app, because a frontline worker cannot uninstall the job. Instead of churn, the cost shows up as overwork, injury, or people pushed out of their living. Amazon's FC Games offered warehouse workers virtual pets while injury rates ran above average, and workers publicly compared the program to the Black Mirror episode "Fifteen Million Merits." Carnegie Mellon business ethics professor Tae Wan Kim's 2026 paper "When Work Becomes a Game" found that gamifying meaningful work can shift a worker's reason for doing it from the purpose of the job to the points, a textbook over-justification effect measured on people at work. Aperam, one of the world's largest stainless steel producers, ran its 2017 safety training project with The Octalysis Group on Core Drive 3 (Empowerment of Creativity and Feedback) and Core Drive 5 (Social Influence and Relatedness), giving workers a voice in safety improvements and turning safety into a group quest instead of a ranking. The Aperam results were strong adoption, workers requesting early downloads of safety material, and a significant reduction in workplace accidents, because the target metric was fewer injuries rather than time spent in the training. Topics Covered 0:00 — The electronic whip and a 40% prediction 2:29 — What Gartner's definition actually contains 3:27 — White Hat to Black Hat drift, and who pays 5:06 — Amazon FC Games and virtual pets 6:08 — Tae Wan Kim on gamifying meaningful work 7:28 — Over-justification and Gartner's own warning 9:15 — Gamification can do this job well 10:06 — Aperam's safety training with Octalysis Group 12:45 — Black Hat as an on-ramp, not the engine 13:18 — Fewer accidents, not more engagement 14:23 — Questions to ask before you buy 17:21 — Where you want to sit in 2028 Mentioned in This Episode Gartner: 40% of large warehouse operations will adopt gamification tools by 2028 Federica Stufano, Gartner analyst behind the warehouse gamification prediction Tae Wan Kim, Carnegie Mellon business ethics professor, 2026 paper "When Work Becomes a Game" Amazon FC Games, the warehouse gamification program with virtual pets and arcade-style mini-games Disney's 2011 hotel laundry leaderboard, known among workers as the "electronic whip" Aperam, one of the world's largest stainless steel producers, and its safety training gamification project The Octalysis Group Core Drives in the Wild, the free Professor Game guide Free Resources and Get in Touch Core Drives in the Wild: Professor Game Free Guide Get Daily Value on Your Email Let's chat about your gamification project YouTube LinkedIn Instagram Facebook Start Your Community on Skool for Free Ask a question

Kyle Kingsbury Podcast
#467 Atomic Habits, Essentialism, and The Ruthless Elimination of Hurry

Kyle Kingsbury Podcast

Play Episode Listen Later Aug 14, 2026 108:54


In this EP I decided to give people a look inside The Kingdom Within- my digital community on Skool. This is my most recent lecture from Skool. I deep dive Atomic Habits, Essentialism, and The Ruthless Elimination of Hurry. 3 books that have had a profound impact on my life. This isn't an expose of the texts; rather it is some of the core teachings woven into the changes I've made personally to get more from life and live better.     If you'd like to join my community and participate in monthly lectures and Q&A click the link here for a free one week trial! https://www.skool.com/the-kingdom-within-5541/about   Brain Supreme is the best microdosing company on Earth- the Genius and the Athlete are my favorite products but all of them work incredibly well for a variety of purposes. Get 15% off everything in the store by using code "KKP" at checkout.  https://brainsupreme.co/collections/all

The Real Estate Investing Club
The Multifamily Mistake Costing You Financial Freedom with Sam Morris

The Real Estate Investing Club

Play Episode Listen Later Aug 14, 2026 35:37


Health with Hashimoto’s
Thyroid or Immune? Sorting the 6 Symptoms Every Woman with Hashimoto's Knows ⎸ Ep 213

Health with Hashimoto’s

Play Episode Listen Later Aug 13, 2026 12:34 Transcription Available


Six common Hashimoto's symptoms: fatigue, weight resistance, brain fog, hair loss, constipation, and feeling cold all the time. You've been told they're all just your thyroid. Some of them are. And some of them were never going to be fully fixed by your thyroid. In episode 213, Esther sorts the six most common Hashimoto's symptoms into thyroid or immune. Two landed in the thyroid bucket. Four landed in both. That isn't bad news. Two buckets is not two problems. It's two places to look instead of one dead end. In this episode, you'll learn: Why feeling cold all the time is the cleanest thyroid bucket symptom, and what to ask about if you're still cold on medication How constipation, hair loss, brain fog, and weight resistance end up in both buckets for two different reasons Why weight gain when you're eating the same and moving the same is physiology, not willpower Hit play and start sorting.   Resources mentioned in this episode Hashimoto's Decoded: Thyroid or Immune ($27, about an hour, self-paced) https://healthwithhashimotos.com/hashimotos-decoded/ One-time coaching call with Esther  Hashimoto's Discernment Coaching, six one-on-one sessions  Episode 80, Labs: T4 vs free T4 https://healthwithhashimotos.com/t4-not-converting-to-t3/ Episode 94, Labs: T3, Free T3, Reverse T3 https://healthwithhashimotos.com/t3/   NEW HERE? START HERE. New to the podcast? Start with the free guide, 10 Questions to Ask Your Doctor. https://health-with-hashimotos.kit.com/10-questions   READY TO SORT YOUR HASHIMOTO'S? Hashimoto's Decoded: Thyroid or Immune walks you through sorting everything into thyroid or immune, in under an hour, with a workbook to help you figure out your next step. https://healthwithhashimotos.com/hashimotos-decoded/   JOIN THE HEALTH WITH HASHIMOTO'S COMMUNITY Join the free Health with Hashimoto's community on Skool. It's a supportive space for women navigating Hashimoto's, and it's free to join. https://www.skool.com/health-with-hashimotos/about   Find all my other resources, including products and supplements I recommend, on my resource page: https://healthwithhashimotos.com/resources/   ABOUT THE PODCAST & ESTHER The Health with Hashimoto's podcast helps you sort your Hashimoto's into thyroid or immune, so you can finally understand what's happening in your body and what to do about it. Hosted by Esther Yunkin, a registered nurse and holistic health educator with 25 years of nursing experience. This podcast is for informational and educational purposes. Please discuss any questions or concerns with your healthcare professional. These statements have not been evaluated by the Food and Drug Administration. Products mentioned are not intended to diagnose, treat, cure, or prevent any disease.

The Canine Paradigm
Episode 371: People are reflected in their dogs

The Canine Paradigm

Play Episode Listen Later Aug 12, 2026 70:17


In Episode 371 of The Canine Paradigm, Glenn and Pat explore the idea that people are often reflected in their dogs. This topic came from conversations Pat had with his boot camp attendees and Skool subscribers, where the discussion turned to how much a trainer can observe about an owner simply by watching the dog. Dogs do not live in isolation. They live inside our habits, our timing, our emotional patterns, our inconsistencies, and our expectations. As a result, the way a dog behaves can often reveal the structure, confusion, pressure, or clarity that exists in the human side of the relationship. In this episode, Glenn and Pat discuss how trainers can read these patterns without turning it into judgement or blame. Sometimes the dog's behaviour tells us the owner lacks clarity. Sometimes it shows too much emotion, poor timing, mixed rules, or a household that has no consistent system. However, it can also show dedication, effort, improvement, and a person trying hard to get better. Further Details This conversation is about learning to observe the whole picture. If we want to help the dog, we often need to help the person first. Better owners create better outcomes, and better coaching helps both ends of the lead. Are you looking for trusted dog trainers, canine professionals, and supporters of The Canine Paradigm? Below are the people, businesses, and organisations that help support the show, contribute to the wider canine community, and keep the podcast moving forward. Glenn Cooke oversees a wide range of canine-related services through Pet Resorts Australia. Pat Stuart offers coaching, education, and dog training services through Serious Dog Business. You can support The Canine Paradigm and access exclusive content through our Patreon page. Your support helps cover the ongoing costs of producing the show, and we are deeply grateful for the community that continues to grow around it. Explore our complete range of merchandise at our Teespring store. You can also support the podcast by sharing episodes, recommending guests, leaving reviews, and spreading the word within the canine community. For podcast listening options, visit our Subscribe to Podcast page and choose the platform that works best for you. Subscribe to The Canine Paradigm on YouTube for video content, updates, and additional discussions. If you enjoy the podcast, please consider leaving a review on Apple Podcasts, Spotify, or any other podcast directory you use. Reviews help more dog owners, trainers, and canine professionals find the show. Support Our Supporters Narelle Cooke hosts Natural Health for People and Pets, available on major podcast platforms. For premium human-grade canine supplements, visit Canine Ceuticals. Canine Ceuticals is also now available in the USA. Jason Firmin of Einzweck Dog Quip is another proud supporter of the show. For daycare and heartfelt training services, check out From the Heart Dog Training. Our dear friend and regular contributor, Birdy O'Sheedy, can be found at The Magic in Dogs. Special Thanks A huge thank you to all of our contributing artists. Please take a moment to support their work. Jane StuartAvery KellerZoie Neidy

Sign & Thrive
The Cost of Broken Promises to Yourself

Sign & Thrive

Play Episode Listen Later Aug 12, 2026 34:42


Send us Fan MailWhen was the last time you kept a promise to yourself that nobody else knew about?For most of my life, I couldn't have answered that question. I told people I was training for a marathon I never started. I called myself a business owner while doing none of the things business owners actually do behind the scenes. And I was broke, desperate, and nearly destitute the entire time.The money was a symptom. The disease was that I had spent years breaking promises to myself.In this solo episode of The Sign & Thrive Podcast, I unpack the half of self-love that almost nobody teaches. We hear endless advice about rest, boundaries, and protecting your peace, and I'm a fan of all of it. But there's no language at all for the kind of self-love that gets you moving toward your own dream instead of everyone else's.I've been coaching notaries for ten years, and I can count on one hand how many people said they'd focus on their business "after this season" and actually came back ready to build. I still have fingers left. This episode is about why that happens and how to break the pattern.What we cover:Why your confidence erodes without a single moment you can point toThe confidence account, and why your mind records the broken promise but never the excuseHow The Miracle Morning and the S.A.V.E.R.S. gave me a starting point when I couldn't build my own systemWhy your calendar is a ranked list of what you actually believe mattersPrioritization as a learnable skill, not a personality trait, and why nobody ever taught usHow order taker status keeps notaries reactive to rings, dings, and pingsThe three-layer system I run: weekly top three, daily big three, and my Daily Do'sFive practical ways to protect your focus time without losing responsive, fast-answer businessThe oxygen mask principle for helpers who feel selfish prioritizing themselvesIf you've been putting your dream on the back burner in the name of helping everyone else, this one is for you.Ready to build your own Daily Do's? Join me inside High Performance Notary on Skool and upgrade to VIP, and we'll build your routine together. Get the link at NotaryCoach.comMentioned in this episode: The Miracle Morning by Hal Elrod

Pajama Gramma Podcast
Release What's Holding YOUR Business Back Now! Here's How! Supersize Your Business Annual Challenge Day 224.

Pajama Gramma Podcast

Play Episode Listen Later Aug 12, 2026 10:28


Release What's Holding YOUR Business Back Now! Here's How! Supersize Your Business Annual Challenge Day 224. Pop in here every day for a dose of different business building perspective! https://facebook.com/supersizebusiness Supersize Your Business (free) Skool link: https://www.skool.com/supersize-your-business-1654/about #yoursecretweapon #supersizeyourbusiness #supersizeyourbusinessannualchallenge #hooponopono #forgiveness #revenge #poisonyou #grudge #hurt Identify the specific barriers slowing your company down with these practical business growth strategies. Learn to release what holds you back. This video is day 224 of the Supersize Your Business challenge, hosted by Sharon Horne-Ellstrom. If you are struggling to scale or feel stuck in your current operations, this session provides a focused method to isolate those limiting factors. We apply the same principles used in our personal development challenge to professional settings, ensuring you can clear the path for better results. Use Ho-oponopono to set your business (and yourself) free! I'm sorry, Please forgive me, Thank You, I love you! By the end of this discussion, you will have a clear framework for overcoming business obstacles that often go ignored. We break down how to audit your current habits and processes, making this relevant for any founder or leader seeking more sustainable small business success. Applying these steps consistently helps refine your focus and improve your daily output. Subscribe for daily business development challenge updates, and comment below on what is currently the biggest hurdle in your company.

Casting The Pod with Adam Schaeuble
634: Sponsorship strategies for podcasters with smaller audiences. w/ Justin Moore

Casting The Pod with Adam Schaeuble

Play Episode Listen Later Aug 11, 2026 42:45


Have you ever felt like you'd like to get sponsorships for your podcast...BUT your audience is too small? This episode is for YOU Pod Pals! I'm tagging in podcast sponsorship guru Justin Moore to teach us how even podcasters with smaller audiences can become sponsor magnets! Connect with Justin here: https://www.creatorwizard.com   Links mentioned in this episode: Want more strategies for podcast launch, growth, and how to leverage your podcast to get more clients? Get my FREE weekly Podcasting Business School Newsletter every Thursday! https://www.podcastingbusiness.school/news   Join my FREE community on Skool: https://www.skool.com/podcastingbusinessschool/about   *********************  

The Real Estate Investing Club
The Marketing Bet That Bought His Freedom with Bobby Suarez

The Real Estate Investing Club

Play Episode Listen Later Aug 11, 2026 34:10


Join an active community of RE investors here: https://linktr.ee/gabepetersen FROM MORTGAGE BROKER TO EIGHT FIGURE WHOLESALER

Create Magic At Work®
Reclaiming Modern Masculinity: How High-Performing Men Are Healing in Secret | Pat Smith

Create Magic At Work®

Play Episode Listen Later Aug 11, 2026 43:26 Transcription Available


Why do successful men still struggle with burnout, anger, disconnection, and feeling unfulfilled?Amy sits down with men's high performance coach Pat Smith to explore why professional achievement, physical fitness, and financial success do not necessarily create emotional well-being. Pat shares why many business problems are actually personal patterns showing up at work, and how perfectionism, grief, shame, pressure, and survival strategies can quietly shape the way men lead.Together they explore emotional intelligence for men, the shift from positional power to relational leadership, and why emotional awareness can become a form of strength rather than weakness. The conversation moves through high performance without burnout, emotional regulation at work, psychological safety, masculine identity, accountability, vulnerability, and the importance of creating spaces where men can speak honestly without blame or shame.By the end, what emerges is a broader definition of strength. Sustainable success is not about having everything under control. It is about developing the self-awareness, emotional ownership, and relational capacity to lead yourself and others with greater trust, connection, and resilience.Moments That Create Momentum:1. When Business Problems Are Really Personal Problems – Explore how perfectionism, performance anxiety, and unresolved experiences can follow leaders into the workplace disguised as professional challenges.2. The Shift From Positional Power to Relational Leadership – Discover why getting results through hierarchy and authority can create disconnection, while relationships, trust, and emotional intelligence strengthen leadership.3. The Leadership Mask That Becomes Exhausting to Wear – Understand why trying to appear as though you have everything together can drain leaders and keep their teams from experiencing who they really are.4. What Emotional Strength Actually Looks Like – Hear why accessing sadness, fear, frustration, and other emotions is not weakness, and how learning to move through them can build resilience.5. Taking Back the Reins of Your Emotional Life – See how changing language from blame to ownership can help leaders stop giving other people and circumstances control over how they think, feel, and respond.About the Guest:Pat Smith is a men's high performance coach who helps men become wildly successful professionally without losing themselves in the process. Over the past four years, he's coached Fortune 500 executives, pro athletes, celebrity actors, business owners, top sales professionals, and men in many other leadership roles. His work is shaped by his own background in corporate sales with Fortune 1000 companies, along with his continued education under Dr. Joe Dispenza during his time as a corporate trainer for NeuroChangeSolutions.IG - https://www.instagram.com/patsmithwellness/LI - https://www.linkedin.com/in/patsmithwellness/Skool - https://www.skool.com/success-squad/aboutAbout Amy:Amy Lynn Durham, known by her clients as the Corporate Mystic, is the founder of the Executive Coaching Firm, Create Magic At Work®, where they help leaders build workplaces rooted in creativity, collaboration, and fulfillment. A former corporate executive turned Executive Coach, Amy blends practical leadership strategies with spiritual intelligence to unlock human potential at work.She's a certified Executive Coach through UC Berkeley & the International Coaching Federation (ICF) In addition, Amy holds coaching certifications in Spiritual Intelligence (SQ21), the Edgewalker Profile, and the Archetypes of Change . In addition to being the host of the Create Magic At Work® podcast, Amy is the author of Create Magic At Work®, Creating Career Magic: A Daily Prompt Journal and the founder of Magic Thread Media™. Through her work, she inspires intentional leadership for thriving workplaces and lives where “magic” becomes reality.Connect with Amy:https://createmagicatwork.net/https://www.linkedin.com/company/create-magic-at-workhttps://www.facebook.com/112951637095427https://www.instagram.com/createmagicatworkhttps://www.youtube.com/channel/UCnEm4h3fUgaq8qgvZpz6dGgThanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can follow the podcast on Apple Podcasts or your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you are enjoying the show, please leave us a review on Apple Podcasts.Mentioned in this episode:This show was brought to you in part by the Magic Thread Media Network. To learn more visit: https://magicthreadmedia.com/

Pajama Gramma Podcast
Why? What's SHE Up To Now Day 3115? Supersize Challenges, AI, 7Ys, Skool...!

Pajama Gramma Podcast

Play Episode Listen Later Aug 11, 2026 5:06


Why? What's SHE Up To Now Day 3115? Supersize Challenges, AI, 7Ys, Skool...! Join us every day in 2026 for a quick challenge that is all about you Improving and creating the life you want! https://www.facebook.com/ThrivingSharon Ask your questions and share your wisdom! #supersize #lessonslearned #missedopportunities #decisionmaking #beabetteryou #personalgrowth #developskills #uncoverwhatis #giving #coaching #scaling #supersizechallenges #howcanIhelp #contribution #AI #coaching #exhausted #burnout #skoolcommunity #intentional #decide #pickonpurpose #suffering #pain #why #7Ys #rootcause  

Pajama Gramma Podcast
Why? What's SHE Up To Now Day 3115? Supersize Challenges, AI, 7Ys, Skool...!

Pajama Gramma Podcast

Play Episode Listen Later Aug 11, 2026 5:06


Why? What's SHE Up To Now Day 3115? Supersize Challenges, AI, 7Ys, Skool...! Join us every day in 2026 for a quick challenge that is all about you Improving and creating the life you want! https://www.facebook.com/ThrivingSharon Ask your questions and share your wisdom! #supersize #lessonslearned #missedopportunities #decisionmaking #beabetteryou #personalgrowth #developskills #uncoverwhatis #giving #coaching #scaling #supersizechallenges #howcanIhelp #contribution #AI #coaching #exhausted #burnout #skoolcommunity #intentional #decide #pickonpurpose #suffering #pain #why #7Ys #rootcause  

Pajama Gramma Podcast
Strategies Change, Tactics Change, But Your Values Remain The Compass...Why? Supersize Your Business Annual Challenge Day 223!

Pajama Gramma Podcast

Play Episode Listen Later Aug 11, 2026 8:09


Strategies Change, Tactics Change, But Your Values Remain The Compass...Why? Supersize Your Business Annual Challenge Day 223! Pop in here every day for a dose of different business building perspective! https://facebook.com/supersizebusiness Supersize Your Business (free) Skool link: https://www.skool.com/supersize-your-business-1654/about #supersizeyourbusinessannualchallenge #spirituality #spiritofyourbusiness #businessspirit #secretadvantage #spiritual #culture #7whys #reasonforbusiness #beyondmoney #intention #mindset #insidejob #invisibleforce #success #world #abundanceofnature #wisdom #readup #grow #yourpurpose #madeforthis #geniuszone #intention #warningsign #payattention #rootcause #problemsolve #7ys #rootcause Use your personal values to guide your business strategy and daily decision making. Learn how to align your actions with your core beliefs. This session examines how personal values function as a reliable compass for both professional and life choices. Sharon Horne-Ellstrom breaks down why relying on your internal standards creates more consistent outcomes when facing difficult crossroads. It is designed for entrepreneurs and professionals who need clarity when navigating complex business strategy challenges. Beyond simple goal setting, we look at practical methods for analyzing your business options by weighing pros and cons effectively. You will learn to filter opportunities through your own standards, ensuring every move you make supports your long-term vision. This framework helps you simplify decision making by eliminating choices that do not fit your established principles. Subscribe for daily business strategy breakdowns, and comment below on how you prioritize your own personal values during work projects. 0:00 Aligning Business Decisions with Core Values 0:49 Unlocking Clarity with the Seven Why Exercise 4:35 Analyzing Alternatives with the SOAP Framework 6:10 Why There Is No Such Thing as a Wrong Choice

Professor Game Podcast | Rob Alvarez Bucholska chats with gamification gurus, experts and practitioners about education

Recently funded and aiming for sustainable retention? Intro chat (no sales pitch): professorgame.com/chat Episode Summary Travis Clapp, co-founder and CEO of Coursebox AI, joins Rob to explain how AI is reshaping course creation and delivery for a platform used in 180 countries with over 300,000 courses built on it. He walks through Coursebox's "Break My Brain" feature, an AI mode built for personalized, adversarial learning rather than points and leaderboards, and explains why the platform now generates in 10 minutes what used to take him days to compile by hand. Travis also shares two gamification experiments gone wrong, an overbuilt golf training module and a crossword in an endangered Aboriginal language, and where he draws the line between fun and function. Listeners come away with a clearer read on why surface-level game mechanics rarely move the needle, and what deep personalization through AI looks like in practice. About the Host Rob Alvarez is Head of Engagement Strategy, Europe at The Octalysis Group (TOG), a leading gamification and behavioral design consultancy. A globally recognized gamification strategist and TEDx speaker, he founded and hosts Professor Game, the #1 gamification podcast, and has interviewed hundreds of global experts. He designs evidence-based engagement systems that drive motivation, loyalty, and results, and teaches LEGO® SERIOUS PLAY® and gamification at top institutions including IE Business School, EFMD, and EBS University across Europe, the Americas, and Asia. Key Takeaways Coursebox AI now generates the five-document compliance package Travis used to build by hand for RTOs in about 10 minutes, work that once took him days per client. Coursebox's "Break My Brain" feature lets a learner, or Travis himself testing it on his own sales calls, get challenged and questioned by AI instead of clicking through a linear course, engaging Core Drive 3 (Empowerment of Creativity & Feedback) and Core Drive 4 (Ownership & Possession). Travis's own team told him not to talk about leaderboards, points, certificates, or badges going into this episode, because platform-level leaderboards rarely produce deep engagement on their own, just a carrot on a stick. A German trucking client turned Coursebox training into a fully hands-free, podcast-style experience so drivers could complete quizzes and assignments by voice while on the road. Coursebox is used across 180 countries, has generated over 300,000 courses, and one flagship edX MOOC built on the platform reached more than 20,000 learners. An early gamified golf training module Travis built in 2011 nailed the learner experience but got flagged internally as the most expensive, overpriced piece of work the company had shipped, a reminder that engagement design still has to answer to budget. Topics Covered 0:00 — Opening hook: "don't talk about leaderboards" 1:18 — Travis Clapp's path to Coursebox AI 2:42 — New fatherhood and running a global startup from Australia 6:03 — Favorite fail: an over-engineered golf training module 9:03 — A crossword in an endangered language, gamification taken too far 10:57 — Why leaderboards and points rarely drive real engagement 12:57 — "Break My Brain": AI's personalized deep-learning mode 16:24 — Killing the step-by-step method for open, prompt-based design 18:02 — Tesla's Grok, Porsche, and voice-driven learning everywhere 20:55 — German truck drivers turning training into a podcast 21:41 — AI risk, specialization, and what never depreciates 27:20 — Book picks, favorite game, and where to find Coursebox AI Recently funded and aiming for sustainable retention? Intro chat (no sales pitch): professorgame.com/chat About Travis Clapp Travis Clapp is the co-founder and CEO of Coursebox AI, an AI course creation and training delivery platform used across 180 countries with over 300,000 courses created on the platform. He spent 15 years as an instructional designer before building Coursebox, working with companies like Johnson & Johnson, Electrolux, Michael Hill, and SA Health. At Open Colleges, he built the five-document compliance packages by hand that every RTO needs; Coursebox now generates the same packages in 10 minutes. One of his courses reached over 20,000 learners as a flagship edX MOOC. He knows what good learning takes because he spent years doing it the slow way. Before Coursebox, he founded and ran a social-based LMS for seven years, which became the foundation for what Coursebox AI is today. Four years ago he launched Coursebox AI, not to automate course creation, but to get to the part that matters: delivery. The AI tutor, the grading, the 24/7 coaching, the outcomes. Course creation, in his words, is about 1% of what the platform does. Travis still checks customer support messages at 4am. Find Travis Clapp Online Website: coursebox.ai LinkedIn (Travis): linkedin.com/in/travisclapp LinkedIn (Coursebox AI): linkedin.com/company/courseboxai Instagram: instagram.com/coursebox.ai TikTok: tiktok.com/@coursebox.ai Facebook: facebook.com/courseboxai X/Twitter: x.com/Coursebox_ai YouTube: youtube.com/@CourseboxAI Mentioned in This Episode Some links below are affiliate links. As an Amazon Associate, I earn from qualifying purchases. TOG / P&G gamification case study The Octalysis Framework Book: I, Robot by Isaac Asimov Book: The Millionaire Mind by Thomas J. Stanley Book: The Expectant Father by Armin A. Brott & Jennifer Ash Rudick Favorite game: SimCity 2000 (1993) Free Resources and Get in Touch Core Drives in the Wild: Professor Game Free Guide Get Daily Value on Your Email Let's chat about your gamification project YouTube LinkedIn Instagram Facebook Start Your Community on Skool for Free Ask a question

Brojo Online Podcast
The Hidden Shame That Controls People Pleasers

Brojo Online Podcast

Play Episode Listen Later Aug 10, 2026 88:48


✅ Join the Brojo community on Skool to build your confidence and relationships https://www.skool.com/brojo-the-integrity-army-6491/about ✅ This video is a taste of the work I do with clients. For a full, step‑by‑step system on this exact topic, get the deep‑dive course here: https://www.udemy.com/course/shamelessness-social-confidence/?referralCode=A4167161F0AC9F801883 ✅ From “Nice Guy” to Confident Man in 90 Days - check out my main program here: https://theinspirationallifestyle.com/from-nice-guy-to-authentic-and-confident-in-90-days/ ✅ More about Dan Munro… - Coached over 200 clients since 2013. - Prior to that spent 7 years rehabilitating high‑risk criminals in the Department of Corrections. - Published 4 non‑fiction books on confidence, valued living, and overcoming Nice Guy Syndrome. - I spent my first 25 years as a sufferer of Nice Guy Syndrome who struggled with confidence, dating, and meaning in life. I transformed myself with hard work, courageous actions, and a never-ending education in psychology, integrity and confidence. - I went from miserably single to creating a strong marriage and becoming a father. These videos are free, and they're also my marketing: if they help you and you want more, use the links above.

Pajama Gramma Podcast
Your Struggle Isn't a Problem—It's Your Competitive Advantage! Suffering?

Pajama Gramma Podcast

Play Episode Listen Later Aug 10, 2026 8:18


Your Struggle Isn't a Problem—It's Your Competitive Advantage! Suffering? Pains Purpose To Supersize Your Business Annual Challenge Day 222! O... Pop in here every day for a dose of different business building perspective! https://facebook.com/supersizebusiness Supersize Your Business (free) Skool link: https://www.skool.com/supersize-your-business-1654/about #supersizeyourbusiness #supersizechallenge #supersizeyourbusinessannualchallenge #contribution #give #dowhatyoucan #supersizeyourbusinesschallenge #spirituality #spiritofyourbusiness #businessspirit #secretadvantage #spiritual #culture #purpose #7whys #reasonforbusiness #beyondmoney #intention #mindset #insidejob #invisibleforce #success #nature #outside #abundanceofnature #naturestrategy #timelesswisdon #wisdom #readup #grow #yourpurpose #madeforthis #geniuszone #sweetspot #intention #setintention #suffering #pain #warningsign #payattention #rootcause #problemsolve Learn how the SOAP framework helps you navigate the purpose of suffering in business growth. Master your daily routine to stay on track. This video breaks down the specific role of the O within the SOAP framework to help you manage challenges effectively. If you have been struggling to maintain consistency in your daily operations, this discussion provides a practical perspective on why applying established models is essential for long-term success. We focus on turning moments of difficulty into meaningful progress rather than letting them stall your momentum. Applying the SOAP framework consistently is the difference between stagnation and scaling your venture. By reviewing your plans daily and understanding the purpose of suffering as a growth indicator, you can refine your approach to business strategy. This session is designed for entrepreneurs looking to tighten their execution and avoid the common pitfall of forgetting their core planning systems. Subscribe for daily business strategy breakdowns, and comment below with your biggest challenge when sticking to a daily planning framework. 0:00 Reframing Pain as a Catalyst for Growth 2:10 Lessons from Personal and Professional Crises 5:17 Reflecting on Past Failures and Lessons 6:08 Exploring Options in the SOAP Framework

Day Trading for Beginners
The Hidden Cost of Going All In Too Early

Day Trading for Beginners

Play Episode Listen Later Aug 10, 2026 14:12


Many traders spend a lot of time looking for the perfect entry.But one decision that can quietly make every later decision more difficult is going all in too early.In this episode, we explore why committing your full intended position on the first entry can increase emotional pressure, reduce flexibility, and make it harder to follow your trading plan.You'll learn why a controlled starter position can help you stay objective, preserve capital, and give the chart time to develop before committing more.In this episode, we cover: Why traders feel the need to go all in  How position size changes your emotions  Why oversized positions lead to poor execution  The hidden cost of losing flexibility  How going all in can trigger common execution mistakes  Why your first entry doesn't need to be perfect  The opportunity cost of tying up too much capital  A simple framework for choosing a better starter position The goal isn't to avoid conviction.It's to size your position in a way that allows you to follow your plan, even when the market becomes uncertain.

Pajama Gramma Podcast
Are You Supersizing Intentionally Or Just Going Through The Motions? Supersize Your Business Annual Challenge Day 221!

Pajama Gramma Podcast

Play Episode Listen Later Aug 9, 2026 7:44


Are You Supersizing Intentionally Or Just Going Through The Motions? Supersize Your Business Annual Challenge Day 221! Pop in here every day for a dose of different business building perspective! https://facebook.com/supersizebusiness Supersize Your Business (free) Skool link: https://www.skool.com/supersize-your-business-1654/about #supersizeyourbusiness #supersizeyourbusinessannualchallenge #spirituality #spiritofyourbusiness #businessspirit #secretadvantage #spiritual #culture #purpose #reasonforbusiness #beyondmoney #intention #mindset #insidejob #invisibleforce #success #abundanceofnature #naturestrategy #timelesswisdon #wisdom #yourpurpose #intention #setintention Learn how business intention shapes your daily progress. Discover why working with clear purpose changes your results. Today marks day 221 of the Super Size Your Business Annual Challenge. This session centers on the spiritual side of business, specifically the power of intention. Whether you realize it or not, you are constantly building your company through your focused thoughts and actions. This video breaks down how to bring awareness to your goals so you can stop operating on autopilot. Applying a stronger business intention helps you move past random effort and toward deliberate growth. We explore how to align your daily tasks with your long-term vision, ensuring that every project contributes to your ultimate success. If you are looking to refine your entrepreneur mindset and build your company with more clarity, these concepts offer a practical starting point for your daily routine. Subscribe for daily business strategy breakdowns, and comment below on how you set intentions for your workday.

Pajama Gramma Podcast
What Your Business Is Actually Built For (And Why You Don't Know It)!

Pajama Gramma Podcast

Play Episode Listen Later Aug 8, 2026 5:30


What Your Business Is Actually Built For (And Why You Don't Know It)! Your Business Was Made For This? Discover It Now! Supersize Your Business Annual Challenge Day 220! Pop in here every day for a dose of different business building perspective! https://facebook.com/supersizebusiness Supersize Your Business (free) Skool link: https://www.skool.com/supersize-your-business-1654/about #supersizeyourbusiness #supersizechallenge #supersizeyourbusinessannualchallenge #contribution #give #dowhatyoucan #supersizeyourbusinesschallenge #spirituality #spiritofyourbusiness #businessspirit #secretadvantage #spiritual #culture #purpose #7whys #reasonforbusiness #beyondmoney #intention #mindset #insidejob #invisibleforce #success #nature #outside #abundanceofnature #naturestrategy #timelesswisdon #wisdom #readup #grow #yourpurpose #madeforthis #geniuszone #sweetspot Find your competitive advantage by mapping what you love, your skills, and your talents. Use this method to clarify your focus. Many entrepreneurs struggle to define exactly what makes their company special. This video breaks down how to use a simple Venn diagram to isolate your competitive advantage. By visualizing where your passions intersect with your specific skills, you can stop guessing your strategy and start building on a solid foundation. This process is designed for business owners and founders who need to clarify their market position. Understanding your business core skills is the first step toward long-term growth. Once you see the overlap between your talents and what you love, you can align your daily operations with your most profitable activities. This framework helps you filter out distractions and focus on the unique business model that actually works for your specific situation. Subscribe for daily business strategy breakdowns, and comment below with which part of your business model you find hardest to define. 0:00 Unlocking Your Competitive Advantage 0:58 Identifying Your Strategic Intersection 2:28 Refining Your Brand and Community 4:20 Sustaining Impact and Growth

The Real Estate Investing Club
Private Lending Secrets That Built a $250M Empire with Kevin Amolsch

The Real Estate Investing Club

Play Episode Listen Later Aug 7, 2026 32:40


Investor Fuel Real Estate Investing Mastermind - Audio Version
Does Rental Arbitrage Still Work in 2026? Markets, Landlords and Cash-Flow Strategies Explained

Investor Fuel Real Estate Investing Mastermind - Audio Version

Play Episode Listen Later Aug 6, 2026 24:16


In this episode, Jonny Harvey shares his journey into rental arbitrage, strategies for scaling in multiple markets, and lessons learned along the way. Discover how relationship-building, market research, and operational efficiency drive his success in the competitive short-term rental space.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true 'white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a "mini-mastermind" with Mike and his private clients on an upcoming "Retreat", either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas "Big H Ranch"? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

Health with Hashimoto’s
Hashimoto's thyroid or immune ⎸ Root Cause Series Ep 212

Health with Hashimoto’s

Play Episode Listen Later Aug 6, 2026 11:49 Transcription Available


You started the summer with a question. Now you have a longer list of root causes and the exact same question you had in May. Which one am I supposed to do something about first? That is not an information problem. It is a sorting problem. In this episode, Esther goes back through the summer root cause series and sorts every topic covered into one of two buckets using the Hashimoto's thyroid or immune framework. Each one gets sorted out loud so you can see how the filter actually works when you apply it to real information, including the one topic that landed in both buckets and changed how she thinks about minerals. In this episode, you'll learn: Why vitamin D belongs in the immune bucket even though it matters for every cell in your body Why the hair mineral test lands in both buckets, and what changed Esther's mind about it How to take 25 saved screenshots and sort them down to one next step Hit play and get a filter for everything you already know.   Resources mentioned 10 Thyroid Questions to Ask Your Doctor Hashimoto's Decoded: Thyroid or Immune Episode 204, the hair mineral test with Dee    NEW HERE? START HERE. New to the podcast? Start with the free guide, 10 Questions to Ask Your Doctor. https://health-with-hashimotos.kit.com/10-questions   READY TO SORT YOUR HASHIMOTO'S? Hashimoto's Decoded: Thyroid or Immune walks you through sorting everything into thyroid or immune, in under an hour, with a workbook to help you figure out your next step. https://healthwithhashimotos.com/hashimotos-decoded/   JOIN THE HEALTH WITH HASHIMOTO'S COMMUNITY Join the free Health with Hashimoto's community on Skool. It's a supportive space for women navigating Hashimoto's, and it's free to join. https://www.skool.com/health-with-hashimotos/about   Find all my other resources, including products and supplements I recommend, on my resource page: https://healthwithhashimotos.com/resources/   ABOUT THE PODCAST & ESTHER The Health with Hashimoto's podcast helps you sort your Hashimoto's into thyroid or immune, so you can finally understand what's happening in your body and what to do about it. Hosted by Esther Yunkin, a registered nurse and holistic health educator with 25 years of nursing experience. This podcast is for informational and educational purposes. Please discuss any questions or concerns with your healthcare professional. These statements have not been evaluated by the Food and Drug Administration. Products mentioned are not intended to diagnose, treat, cure, or prevent any disease.

Kyle Kingsbury Podcast
#466 Dr Marc Gafni the12th face of Eros -

Kyle Kingsbury Podcast

Play Episode Listen Later Aug 5, 2026 30:22


This is the final episode on the 12 faces of Eros! Marc breaks down "Pleasure & Delight" in our incredible conclusion to our series which has gone a little over 2 years long. Get Marc's book on this very subject here... https://www.amazon.com/Return-Eros-Radical-Experience-Being/dp/1944648186/ref=sr_1_1?sr=8-1   Brain Supreme is the best microdosing company on Earth- the Genius and the Athlete are my favorite products but all of them work incredibly well for a variety of purposes. Get 15% off everything in the store by using code "KKP" at checkout.  https://brainsupreme.co/collections/all I just launched my new community The Kingdom Within on Skool- sign up now for a free 7 day trial. This community is for people who are dedicated to learning and making positive changes in their lives. Read here for more... https://www.skool.com/the-kingdom-within-5541/about

earth genius pleasure delight eros skool kkp brain supreme marc gafni
The Real Estate Investing Club
This Land Strategy Nets 7-Figure Paydays Twice a Year with Brandon Cobb

The Real Estate Investing Club

Play Episode Listen Later Aug 5, 2026 36:13


Join an active community of RE investors here: https://linktr.ee/gabepetersenIn this episode of The Real Estate Investing Club, I sit down with Brandon Cobb of Land Development Accelerator and HBG Capital to break down how land investing and land development can create massive seven-figure paydays without the headaches of tenants, toilets, or turnover.

The Midlife Sex Coach for Womenâ„¢ Podcast
240: Inside the Diamond Intimacy Collective: A Safe Space for Women to Reignite

The Midlife Sex Coach for Womenâ„¢ Podcast

Play Episode Listen Later Aug 5, 2026 81:53


What if you could peek inside the Diamond Intimacy Collective before deciding if it's right for you? In this special replay episode, Dr. Sonia shares the Welcome & Q&A session from the Diamond Intimacy Collective, giving you an inside look at the community, the curriculum, and the vision behind creating a space where women in midlife can learn, grow, connect, and reignite intimacy on their own terms. You'll hear Dr. Sonia answer the most common questions women ask before joining, including what happens inside the Collective, how Kajabi and the Skool community work together, what the monthly coaching calls and Pajama Parties are like, and why community is such an important part of lasting transformation. You'll also get an exclusive preview of the upcoming REIGNITE Intimacy Program—the live 12-week coaching experience available as a bonus to Founding Members. Whether you're curious about joining or simply want to learn more about Dr. Sonia's approach to intimacy coaching, this episode gives you a front-row seat.

Casting The Pod with Adam Schaeuble
633: Minimalist social media for faster podcast growth.

Casting The Pod with Adam Schaeuble

Play Episode Listen Later Aug 4, 2026 31:30


If you are a podcaster that is starting to burn out from trying to "be everywhere" on social media...this episode of Podcasting Business School is for YOU. In this episode I will unpack my minimalist social media strategy that is helping my podcast growth EXPLODE!   Links mentioned in this episode: Explore my coaching options or sign up for a Discovery Call to discuss working together: https://www.podcastingbusiness.school/   Want more strategies for podcast launch, growth, and how to leverage your podcast to get more clients? Get my FREE weekly Podcasting Business School Newsletter every Thursday! https://www.podcastingbusiness.school/news   Join my FREE community on Skool: https://www.skool.com/podcastingbusinessschool/about   *********************  

Professor Game Podcast | Rob Alvarez Bucholska chats with gamification gurus, experts and practitioners about education

Get the free Core Drives in the Wild guide, behavioral design applied to real engagement programs: professorgame.com/WildCD Episode Summary Rob breaks down behavioral debt: the borrowed motivation hiding inside every legacy points, discount, or bonus program, showing why cutting an engagement program off cold is the fastest way to blow it up. He walks through JCPenney's collapse under Ron Johnson, a Fortune 500 rewards program employees now budget around like income, and how LATAM Airlines and Caixa Econômica Federal restructured their own behavioral debt using Octalysis Core Drives instead of switching it off. Listeners learn how to read their program's real balance sheet and start servicing behavioral debt without triggering a JCPenney-style default. About the Host Rob Alvarez is Head of Engagement Strategy, Europe at The Octalysis Group (TOG), a leading gamification and behavioral design consultancy. A globally recognized gamification strategist and TEDx speaker, he founded and hosts Professor Game, the #1 gamification podcast, and has interviewed hundreds of global experts. He designs evidence-based engagement systems that drive motivation, loyalty, and results, and teaches LEGO® SERIOUS PLAY® and gamification at top institutions including IE Business School, EFMD, and EBS University across Europe, the Americas, and Asia. Key Takeaways JCPenney's Ron Johnson scrapped every discount and coupon overnight, replacing them with everyday low pricing; sales fell 25%, roughly $4.3 billion, and he was gone within two years. Ron Johnson later admitted only 1% of JCPenney's sales happened without a discount, meaning 99% of purchases depended on coupons the company had just eliminated. LATAM Airlines kept its miles intact but rebuilt the experience around Core Drive 7 (Unpredictability & Curiosity) and Core Drive 3 (Empowerment of Creativity & Feedback), driving a 153% increase in credit card acquisitions. Caixa Econômica Federal's incentive program had drifted to roughly 10% participation before a rebuild around collective purpose pushed it to 90%, adding $1.06 billion in revenue. Points tied to reaching performance targets ran on Core Drive 4 (Ownership & Possession) and Core Drive 8 (Loss & Avoidance), turning a reward employees didn't need into part of their household income. Topics Covered 0:00 — Behavioral debt hiding under green metrics 0:25 — A Fortune 500 rewards program families budget around 1:39 — Why most engagement advice assumes a blank slate 2:51 — Why behavioral debt hides behind green dashboards 3:29 — Borrowed motivation compounding like real interest 4:17 — JCPenney's Ron Johnson cuts every discount overnight 6:04 — Core Drives 4 and 8 inside the Fortune 500 case 8:07 — Why behavioral debt has no repayment plan 8:59 — Why you can't just switch off behavioral debt 9:20 — LATAM Airlines: servicing debt while building the replacement 11:23 — Caixa's jump from 10% to 90% participation 12:37 — Closing: most loyalty programs are just debt service Get the free Core Drives in the Wild guide, behavioral design applied to real engagement programs: professorgame.com/WildCD Mentioned in This Episode LATAM Airlines Gamification Case Study (The Octalysis Group) Caixa Econômica Federal Banking Gamification Case Study (The Octalysis Group) The Octalysis Framework JCPenney's 2011-2013 "everyday low prices" strategy under CEO Ron Johnson Free Resources and Get in Touch Core Drives in the Wild: Professor Game Free Guide Get Daily Value on Your Email Let's chat about your gamification project YouTube LinkedIn Instagram Facebook Start Your Community on Skool for Free Ask a question

The Real Estate Investing Club
Steal This Realtor's Blueprint to Financial Freedom with Athena Brownson

The Real Estate Investing Club

Play Episode Listen Later Jul 31, 2026 32:24


Join an active community of RE investors here: https://linktr.ee/gabepetersen 

Wise-ish
A Simple Tool to Reduce Anxiety and Stress in Just 90 Seconds

Wise-ish

Play Episode Listen Later Jul 30, 2026 11:40


Last week, we talked about how unresolved trauma can keep our nervous systems stuck in a constant state of alert, even when we're no longer in danger.So the question naturally becomes:What can we do in those moments when we feel our stress or anxiety taking over?The truth is, stress itself isn't the enemy.Life will always bring deadlines, difficult conversations, and unexpected challenges.The problem is when our bodies never get the chance to recover.Instead of completing the stress response, many of us simply distract ourselves, with our phones, food, work, or endless busyness, while our nervous system remains switched on. Over time, that chronic stress can affect our physical health, cloud our thinking, and make it harder to show up well in our relationships.In this week's episode, I'm sharing one of my favorite practical tools: a simple breathing technique called the physiological sigh. It takes less than 90 seconds, can be done almost anywhere, and helps calm your nervous system by completing your body's stress response. I'll also share a simple framework for understanding stress so you can begin responding to it with more confidence, rather than just reacting to it.Episode Timestamps00:50 — Why stress is normal (and why chronic stress isn't)01:27 — A simple technique to calm your nervous system in real time03:10 — What animals can teach us about completing the stress response04:17 — Why distractions don't actually reduce stress05:20 — A simple framework for managing stress anywhere07:12 — The science behind the physiological sigh09:06 — How to practice the breathing technique correctly10:40 — When to use it in everyday lifeThe goal isn't to eliminate stress.It's to give your body the chance to recover from it.Sometimes, creating more calm doesn't require changing your circumstances, it starts with taking one intentional breath.If you'd like to go deeper...The physiological sigh is one powerful tool—but it's just one piece of the puzzle.Inside our free Relationship Mastery for Physicians community on Skool, we share practical tools to help you regulate your nervous system, strengthen your relationships, and become less reactive to life's everyday stressors.If you'd like to continue learning alongside us, we'd love to have you join.Join the community here:https://www.skool.com/relationshipmastery4physiciansI hope to see you there.

The Creative Penn Podcast For Writers
How To Prove The Demand For Your Stories And Get The Attention Of Hollywood With Brooks Elms

The Creative Penn Podcast For Writers

Play Episode Listen Later Jul 29, 2026 65:46


How can building an audience in advance help your stories reach the people who make movies? And how can you prove there's demand for your book or screenplay before you've written it? Brooks Elms shares his advice after more than 20 years as a WGA screenwriter. In the intro, what doesn't work for book marketing and what does [Amy Chan SubStack; Unsingle; Rephonic]; Goodreads giveaway for Bones of the Deep; FutureVision XPrize. This podcast is sponsored by Kobo Writing Life, which helps authors self-publish and reach readers in global markets through the Kobo eco-system. You can also subscribe to the Kobo Writing Life podcast for interviews with successful indie authors. This show is also supported by my Patrons. Join my Community at Patreon.com/thecreativepenn Brooks Elms is a WGA screenwriter with over 45 scripts, over a dozen sales, and he has directed two indie features. He is the creator of the Answer the Call system and has trained over 1,000 writers. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. Show Notes How to see the opportunity in AI when others only see the threat How to test a story with samples, and what a 16-second movie can do Building the trailer before you write the screenplay Letting your audience finance the film once they have validated the idea Why Hollywood still wants existing IP, and what makes them pay attention Feeling safe enough to write the truth, and finding a concrete path forward You can find Brooks on LinkedIn or email him at brooks@brookselms.com. Transcript of the interview with Brooks Elms Jo: Brooks Elms is a WGA screenwriter with over 45 scripts, over a dozen sales, and he has directed two indie features. He is the creator of the Answer the Call system and has trained over 1,000 writers. So welcome to the show, Brooks. Brooks: Thank you. It's awesome to be here. Jo: Fantastic. So first up— Tell us a bit more about you and how you got into screenwriting. Brooks: I started filmmaking first. A buddy came up to me in high school and said, “Hey, we're making a karate movie, do you want to help us?” I was like, “Oh my God, yes, that sounds amazing.” So next thing I know, I had this karate outfit on, and we were just making this completely ridiculous and totally fun movie, and it was amazing. It was so fun. Then it went to a whole other level when we shared it with a friend, this guy Jay Sharon, and he watched the movie and he laughed so hard he literally fell out of his chair. I was like, “Oh my God,” the fun I had making it could actually transfer to somebody else. I was hooked. So from there I went to NYU film school, and then made a few independent feature films which were good but not great in terms of how they were received. They were great for me in terms of enjoyment, but I knew I needed to iterate faster at that point. So then I was like, “Well, it's expensive and it takes a long time to make a movie,” at least back then. So I pivoted to screenwriting, and pumped out two, three scripts a year, got signed at UTA, got writing assignments, and basically launched a screenwriting career. Then I still tried to get some stuff going, but it's hard when movies are so expensive. It's not hard, it's just that it takes a lot of precision in the marketing, and a lot of conversations to find the right matches to finance something, and you're either interested in doing that or you're not. I just was like, “Well, I'll just mostly write screenplays.” Then I started teaching at UCLA Extension and then coaching after that, along with writing. Then all the way up to the future. What's great about moving forward is that with AI, shot-making is becoming very close to cinematic quality. You can actually match cinematic quality in moments in some genres, but probably by next year. Right now you could actually do a really good horror movie all AI for 10, 20,000 bucks, depending on how much you're doing yourself or getting other people to do. So the economics are going to absolutely explode. So I'm sitting on dozens of scripts that didn't get through the Hollywood packaging bottleneck because they're too expensive, and I now have this giant slate that's ready to go, and I'm just absolutely thrilled. It's been a lifelong dream for me. Jo: Oh, so much to come back on there. Where to start? I do want to talk about what you just said there, sitting on dozens of scripts and now seeing the opportunity. I actually wrote down in my journal about a year ago, I see what's coming with AI, and I think that the best thing I can do is create as much original IP as possible, so that I can make the most of the opportunity ahead. So let's just get into the AI, because a lot of people feel it's a super bad thing. Talk about the opportunities and the attitude that you've got [around AI], and that you've seen others have around this, for what is ahead in a positive way. Brooks: It's fascinating to see how people respond to AI. I wonder, when the printing press rolled around, if there was some sort of backlash. Books must be handwritten. They can't be mass-produced. Here's one of my theories. At a deep psychological level, it's so profoundly powerful that I think the default setting is, “Oh, crap.” When I was a kid, some things were hard, and that power imbalance, when something big, new and powerful comes along: I'm going to get screwed, and so this is somehow a bad thing. I think that's the base psychological thing going on with most of the noise. Obviously there are some legit problems, in terms of copyright infringement from learning models, or from some of the environmental situation. So I'm not saying it's all rainbows and butterflies, but I think 90% of the noise around it comes from a fear of change. Here's the other one—a fear of, “Oh, yikes, I'm going to get taken advantage of somehow by either robots, or the corporations are going to use the robots against me,” or something like that. I have real empathy for me when I feel that way a little bit, but I don't feel it much, and for other people that do feel it. The other thing is, you know what it is? I think they fear their own empowerment even more. I had a therapist who was really good. He said, people aren't so much afraid of failing as they are afraid of succeeding. Because if we fail, we're stuck in act one and we don't go anywhere. The fear is answering the call and going to act two, when everything effing changes in the new world. So I think people are afraid of how goddamn powerful they're going to be when they can have a team of AI agents helping them do everything they want in business or life or whatever. I think it's the same thing with the internet. People are like, “Oh, I don't like social media, blah, blah, blah.” And I get it. There's a lot of noise and a lot of crap. Yet we have access to billions of people, and the algorithms in social media right now I think are level three out of 10. They're just going to get better and better. Even as it is now, if I do a post about something and it gets ignored, that's on me. The algorithms are trying to match me to my people. So if I'm not unique enough and authentic enough and aware enough of how virality works, that's on me, and it's a learnable skill that I can embrace and then change and then get better at. So I think people then resist that change. They resist the empowerment of learning the art of virality, or learning the art of some sort of social media stuff or whatever. The last thing I'll say about this rant is, I don't want to act like I'm the guru on the hill that has all the answers. I refuse calls all the time. I'm scared about all sorts of things. I'm certainly not perfect. I feel frustrated when I'm trying to put my big ideas into action and I can't get this technology thing to work or that one, and I throw tantrums. I'm trying to come at it from a real human perspective, but by and large, I've got stars in my eyes. I'm like, “This is amazing. This is going to be so powerful.” For so many people, you just have to be ready to embrace it and just go along for the ride, because there's going to be some big-ass changes. There already are, and that's going to accelerate. Jo: You mentioned there learning the art of whatever it is. One of the things is, I've spent 20 years, and so have you, learning our craft and our art, and now it can be done very easily. I'm generating video, as you mentioned, which is a craft I haven't spent 20 years on, but now I can generate. So things have definitely changed in that way. Just coming to the screenwriting side. Probably about a decade ago now, I did my first screenwriting course. I've written screenplays. Then I looked at the game you have to play and, like you said, the conversations you have to have, the events you have to go and network at, all the things that you have to do to put a screenplay in front of the right person at the right time. I was like, “I cannot do that. It's just not going to happen. I can't do that along with everything else.” So I put it aside, but now I feel maybe it's time to bring it back because things are changing. So can you maybe talk about, if someone has a screenplay now that they've written, or some IP like a book that they have now— What would you recommend people do in terms of wanting to get that [IP] in front of somebody, or doing something with it themselves? Brooks: It's such a good question. By the way, not even a screenplay—you could do the same things with a novel. Let me try to be succinct here, which is a good challenge for me. A simple way to look at it is, you're giving samples. Let's say it's a lemonade stand, and you give out a little shot of your… maybe you have cayenne pepper lemonade, some sort of fun lemonade. If you give out a sample and people are into it, they're going to come back and they're going to tell friends. If you give a sample of the lemonade and they're not into it, then you go back to the kitchen and you mix up a different flavour. So that's some basic business, but the internet allows us to do that at scale. So what I like to encourage people to do when I coach them is come up with the minimum viable material. It can be a 10-second clip. There's a writer in my community who made a really beautiful 16-second movie. It's one shot. I love it so much. It's two wine glasses. There's a lipstick smudge on one of the wine glasses. They're half full, and it's just that shot. It's sitting there, and all of a sudden you hear this thundering, thumping down these stairs, dun, dun, dun, dun, dun, dun. Then you see out of the corner of the frame one person runs by, and then the other person behind her runs by and goes, “Wait.” That's it. That's the whole movie. It's 16 seconds. He did that with his phone. So there's so much going on. There's a couple of basic elements, but he just did it with his phone, and you can evoke enormous emotional impact on people through social media, whether it's just words. You guys have a big advantage as novelists because you're so good with words. Whether it's a little bit longer, like sudden fiction, that's a couple of pages or whatever. Even just copywriters are really in a good position for the future because they're super potent with two words or three words or 10 words. Then novelists are probably really advantageous because it doesn't cost anything to just put some words out on the internet. The point is, if you put something out, it's a signal, and you're talking about billions of people who could find that signal. If you do it and then you look at the response, and then you try again, you look at the response, we can do this iteration infinitely for free. So you can do it already. You've been able to do it for 10, 15, 20 years, just with words. But now you're going to basically be able to do that with movies or clips or trailers. So the thing that I'm leading in my community of writers is having people build trailers in advance, or clips. When a book or a movie is done, how the heck do we get people to see it? One way is a trailer or some sort of behind-the-scenes material. You can just do that stuff now before even writing the screenplay. I saw that you were doing this project, a trailer for this competition. And then you mentioned, “Oh, I've got to write the screenplay.” Not really. You have to develop the story enough to know what you're referring to, and then it's about studying the craft of either trailer construction, or whatever the clips are, or viral clips. They all have a structure, and then you just test it. If you enjoy that testing process, which I find absolutely thrilling, it feels like the filmmaking version of a stand-up comedian. If I did stand-up, I say a joke, they laugh or they don't laugh. It's really beautiful feedback from the universe. Nerve-wracking, right? But we can do that now as storytellers. We put a story out there in any format, and the audience responds. Just like you have to read any room, you have to learn how to read the engagement on social media. What do likes mean? What do shares mean? What do comments mean? How do you deal with trolls? All that is just part of the new art. Once you get good at it, holy smokes, that's the key to the kingdom. You can build audiences in advance, and for movies you could even have them finance your movie in advance, if you've built an email list of 20,000, 30,000, 40,000 people because you kept putting out all these viral clips around your story, novel, or screenplay. Then you go, “Okay, now 30,000 people are on my email list and I tell them about me and my perspective and my world. We're going to make this darn thing with AI for 20,000 bucks. You guys have got to pony up some money. Put in a dollar, five, 10, or you get the VIP $500 experience.” It's like crowdfunding, but much more sophisticated, because most crowdfunding was like begging friends and family to donate to your crazy dream. What I'm talking about is going to the audience directly, developing enough of the story, then going to the audience second, and then only when they validate the idea, to the extent that you're happy with. You could do a crazy idea that's going to have a small audience, and you don't have to have a blockbuster audience. You get to pick the audience size that you want, and then put the samples out there and see if you have a relevant audience size for this next project. Once the audience tells you, “Yes, we want this,” then you go make it. So you're ultimately reducing risk to almost zero. It takes time and you have to learn how to do this stuff, but it's thrilling to me because we just have the capacity to test the material and listen to the audience upfront. The last thing I'll say, and I've rambled a lot, I'm sorry. When I made a movie in 1994, a feature film right out of NYU, it took me three years to find out what the audience thought about that movie. I had to make the damn thing, and then I ran out of money, and that took me years to edit it, and I finally got it, blah, blah, blah. And again, I loved it. I loved every facet of it, and it was fine, but it was super inefficient. Today, I could take those same elements, create an AI trailer this weekend, put it in front of hundreds of thousands of people, and they could tell me right away, “This sucks,” or, “This is interesting,” or, “Holy smokes, this is amazing. I want this.” If it's not, “Holy smokes, this is amazing, I want it,” I can go ahead and re-edit the whole damn trailer, and just keep reiterating at almost no cost. Then once the demand is there, I can take that demand and that audience and go to Hollywood, and that's when they're going to want to work with me. Then it doesn't take a million conversations and finding the needle in the haystack, because Hollywood sees the numbers and they go, “Oh, you're the people we do want to do business with. You've proven demand. We want to do business with you.” Jo: Yes, it's so interesting. I can hear people listening and they're like, “Easier said than done, getting an email list of 40,000 people.” And in fact— It's exactly the same as building up a career as an independent author. This is as a filmmaker, as a visual person, and the industry is visual, so doing a visual trailer is the obvious thing. And as you say, the tools I use just to do this one, I use Midjourney, and I've used Seedance as the main video model. It does take a while, but it is pretty fast now, if you have a visual image of what you want in your head, which obviously you're a visual person as well. But is it… Brooks: Hold on. I want to push back on that a little bit, because I think it's really important. So yes, that's true, but underneath that, my friend, it's a relationship. It's the relationship, and the media is secondary. You have been prolific in connecting with your audience, and that's why I think a lot of people like you, because you share and they get to know you in that sort of cadence. I saw you in another podcast, you mentioned Seth Godin, who just said, “Hey, I want to be the type of person that has this relationship with my audience. I'm going to share some of my thoughts every day.” He happened to do it with words, with his background in marketing, but you could do the same thing with still images. You could do the same thing with a five-second movie clip once a week. It's the relationship you want with your fans. I'm not saying you snap your fingers and you have 50,000 people on your email list. What I'm saying is, what else are you doing? If we're artists and our impulse is to create and share, and if you do it in this way, if I can create and share and inspire trust in this relationship with a stranger because they like my genre thing and they like the way they felt when they experienced my media, words, images, movies, it doesn't matter. They just like the feeling, and they go, “Ooh, I want more of that feeling. How do I get more of that? Oh, this person has this email list or community.” If I can do it with one, then I can scale it out. So getting the first one, or the first 5 or 10 samples, that is a whole process. But then once you do that, scaling up is more of a mechanical thing. It's not even that hard, especially when you can do paid ads. So you can scale up very quickly if you have the sauce. If you don't have the sauce, it doesn't matter who you're related to, you've got to get the sauce right. Jo: Yes, and again, it's so parallel to the indie author community. I've just got to ask you, in the olden days, an author might write a screenplay, or a screenwriter write a screenplay, and then they would send it. They'd find an agent. They'd pitch an agent, and I guess then they'd hope that someone would turn that into a movie. So is that just dead now? Is it realistically that you need to get yourself out there, build the audience in the same way that it often is for authors? Brooks: So, no. I've got two screenplay deals going right now. So here's how it's going to work. Think about Broadway, or the theatre district in Britain. It's like West End or East End or whatever… Jo: The West End. Brooks: Sorry for my American ignorance. West End, okay. So every town on the planet has a stage, but there's only one Broadway, there's only one West End, right? And every town has its own festival, but there are a few significant tastemakers. There's Cannes, there's Sundance, there's Toronto. Hollywood is always going to be a tastemaker in our lifetime, for sure. What they don't have anymore, what they enjoyed for the first 100 years of the industry, is that they had a stranglehold on basically the equipment, the financing, and the audience, and that's all going away. Do you want to hear a fun story about the birth of cinema? Do you know why Hollywood started in Hollywood? Jo: No. Brooks: So Thomas Edison invented the camera, or the type of model camera that they were using in, I don't know, 1910 or something around there. They didn't want to pay his patent. They didn't want to pay the patent to make these movies, so they went all the way across the country, a bunch of outlaws, and they set up shop in California because he couldn't enforce his patent that they were basically stealing. And reason number two, LA enjoys amazing weather almost all year round. The weather here is either nice or really nice. You have mountains, you have beach, you have desert, you have all these different locales. So when it was really important to be on location, LA was the perfect place. Anyway, that is all going away. For many decades, more people could make movies. In the early '90s, Robert Rodriguez made a movie for 9,000 bucks. There was a book in the '80s that I bought that I loved, it was Feature Filmmaking at Used-Car Prices. This guy, Rick Schmidt, I think his name was. There were the independent filmmakers really in the '60s and the '70s. So the cost has been going down and down and down, and now it's less than ever. Once social media came along, now you have access to the audience, so why do you even need Hollywood? That being said, there are tons of people. There are 400,000 people already working in the movie and the TV industry here. And they're voracious. We have a voracious demand. Humans need stories. We need big stories, long stories. We need stories, and Hollywood is so good at giving them stories. And so they have a need for these things, and they're still spending a lot of money on those budgets. So yes, there's still a demand for turning books and optioning them and turning them into movies. Books are great. Any sort of existing IP is great because there are marketing efficiencies there. People already know that stuff, know the vibe of it, and so it's easier to market than something that's totally creative and new. When you're spending that much money, you want those marketing efficiencies. They're really important. So the point being, the power is shifting away from Hollywood. Hollywood will still be a tastemaker, but you and me can reach anybody on the planet now. Almost. Billions of people. If it's making a movie, right now you could make a movie that most people wouldn't realise is an AI movie. If it was a horror film, I know a handful of people that could make a feature-length horror film right now with AI and 99% of the audience couldn't tell, if it was professionally written. Jo: I think the point here though is, I'm an author, the people listening are authors, and we don't want to make movies. We want to license our IP to people who want to make movies. Brooks: Yes. Great. Okay, good. So then you could, if you wanted, build an audience. Hollywood loves when something's already proven, so that's that IP thing, right? So if you just have a great book, then it's all about the sales. You guys have Dragons' Den, we have Shark Tank here. And what's amazing about that show is these are people or entrepreneurs pitching an idea, and there's an amazing rhythm that happens. They say, “We've got this great idea. It's this sort of company.” And the sharks, or the dragons, will listen. And there's a huge turning point when they reveal sales. They're either really excited about the idea and then they go, “Well, how are the sales?” And the person goes, “Well, we don't have any sales yet.” And they go, “Uh,” and they're not interested. Or they might even be like, “Eh, it doesn't seem like a good idea.” And they're like, “Well, how are the sales?” And they're like, “Oh, well, we've sold through the roof.” And then all of a sudden they perk up. So it's all about the sales. So step one is writing something that you want. Step two is making sure other people in your target audience are also loving it as much as you do. Step three is proving in some way at scale that there's real demand for it. So you could do that with trailers, you could do that with clips, you can do that as an indie publisher. There's all sorts of things that you can do. Humans are much more persuaded by concrete data than they are by just vibes. So if you can bring Hollywood concrete data of any type, like viral videos, like audience, like obviously bestsellers. Awards mean something, but not quite as much as sales. Then you're going to get Hollywood's attention because that reduces risk for them. So even now, when Hollywood's definitely shrinking and contracting, there's still very significant money being spent because it's a huge demand. If you ever walk around a studio lot, those things are opulent places. It's stunning. Like, how are they paying for all this stuff? These lots are enormous. It's because humanity is voracious for stories, and movies are one premium type of storytelling. The demand for stories is steady if not going up. It's just that we have a wider variety of types of stories that we can do, whether we're an indie author. So anyway, did I answer the question? You get me too excited with these questions, Jo. It's a problem. Jo: Yes. I think there's a lot of opportunity and a lot of ways in, but the parallels with being an indie author I think are quite clear. One of the things I found interesting about your profile and what you do is that you help clients who are already accomplished but not quite breaking through, and that sounds like a lot of mid-list indie authors, probably a lot of mid-list screenwriters, mid-list filmmakers. This is a hard place to be because, on the one hand, we are grateful for what we have achieved and what we can do, and yet wanting more, wanting that big Hollywood deal or the Netflix deal, or wanting the massive bestseller or whatever. So if someone wants to get to that next level, what are some of the ways that they can perhaps try and get there? Brooks: It's a great question. Coaching is a really wonderful way to learn anything of this sort of complexity and challenge, especially if it's a hyper-competitive business. We need two things, I think, to write a great novel or screenplay or both. A, we need to feel profoundly safe in our space. If we can't really feel deeply authentic about the things that are embarrassing, or that we feel shame about, or just our shadows, or anything that we don't feel completely comfortable saying and sharing in public usually. We need to be able to touch those things, and be articulate about those things, and that's one part of it. Then we need a concrete path forward. Maybe you're thinking about some tragedy that you had in childhood, and how you dealt with it and how difficult that was. So you need to be able to be real precise in those observations about what it felt like, and how you tried to compensate for it, and that didn't work and it made it worse. Whatever your observations are about your life journey, you need to be really specific and really deeply felt. A good coaching relationship allows you to be in that space, to be really honest with yourself and authentic. g Aood coach will push you back and say, “You know what? That sounds interesting, but maybe not quite as true to you deeply.” So that's one piece of it. Then there's a concrete path forward. You need to have the emotional access to that truth, and then you need to know what to do with that truth in a step-by-step way. Because most people, the ones that you're talking about, they're accomplished in something else. What happens is when we first start writing, and maybe this happens with novelists, but for sure it happens to screenwriters, you just start typing words. But you haven't really thought through the theme, the concept, the structure, the character, all the deeper questions that really matter. The milestones, like a North Star: winning a major award, or getting a publisher. That's the direction that we're heading towards, and then you set it and forget it, but you want to keep checking it every week, every month or whatever. But you want it very specific. “I would like to sell a book, or sell a book to Hollywood, or write a screenplay, or get a producer attached to a screenplay.” Whatever the milestone is, make it really specific, really concrete, and then reverse engineer. This is what I do on the concrete path. I reverse engineer every step to get there, starting with a really tiny one we can do today, and I make sure they feel really safe, and then we just walk through. Then what happens is, if you do that, if you feel safe, if you're showing up authentically and you have a process that's repeatable, not just willy-nilly, it's got to be something that's proven to work. It wasn't an accident I wrote 45 scripts. I've got a whole system. But by the way, the first five scripts took me forever. The last movie that I made took me three years to write that script. I can write a better script with those same elements in three months now, because I know I have a concrete path. So if you want to do something new, whether it's playing the piano or getting six-pack abs or writing a screenplay, work with somebody who's got a system that's already proven, and make sure you relate to them, and then just follow the system. Then when the doubts come up, and they will, that's where the feeling safe is really important. Because, oh, I want the six-pack abs, but I don't feel like going to the gym. I want the extra donut. If I'm working with a really good trainer, they go, “Dude, do you want the six-pack abs or not?” And then you go back and forth, and I go, “Okay, now I can make peace with myself and say I can take one tiny bite of the donut and then still do my workout,” and then I'm moving towards that North Star. Does that make sense? Jo: Yes. I think, like many independents, I resist anything that is systematised. I'm a discovery writer, and I follow the muse, and all of that kind of thing. I think I would say something in a similar vein, which is sustainable creativity for the long term, because your 45 scripts are also years of work, and my books are years of work, and we get better at what we do. So my system, I do have a system really, because— My system is that I do the work, and I write my stories, and I get them out there, and I do the marketing. So even if it's not as systematised as such, it's still a process that I have repeated over and over again. Brooks: That's fascinating to me. Would you consider yourself a pantser? You're like, “I've got an idea,” and you just start writing? Jo: I don't use the word pantser. I guess I call it discovery writing, which is… Brooks: That's a better term. Jo: Yes. What I'm writing for this prize, for example, I know the characters, I know now what's happening. When I had the idea, it was very much a vision and a theme, and the competition has a theme: a positive future with AI and technology. But the things that came around that, I then started playing with ideas around the treatment. I haven't written the screenplay yet. I don't do a plot, or I don't follow Save the Cat or any of that kind of thing. When I write a novel, I just explore and I never write in order. Then at some point I stop and then I have to think about the structure and putting it all together, so the edits are quite big. But my fun is in that discovery, really. Brooks: Oh, that's awesome. Okay, so let me ask, that's really fascinating. And by the way, that doesn't, to me, negate the system that I use. The one that I use is ultimately… the thing is, these questions, the audience is wanting your unique answers to. You don't necessarily need to do it in a certain order. I think that's actually really cool that you write out of order and you have a few elements in mind. All that stuff sounds awesome. The only thing that then makes me curious is, how's your pace? Are you actually completing novels at a pace that feels good, or do you feel like you go too fast, too slow? Jo: I do one or two a year at the moment. Well, two a year, really. But I would say I'm not as successful as I'd like to be, so I'm not saying that my system is the best. I'm saying I want to be better. It's just that my fun is this sort of creative chaos, which I then try and control later. One of the things I really like about screenplays and treatments and doing this kind of thing for film is that it is much more structured, I think, than a 70,000-word novel. You can go in all kinds of directions, whereas with screenwriting you do have to be more disciplined really. Brooks: Yes, so this is going to be fun probably, to hear my view for your audience, and the differences as I see them. For starters, you're talking about what, 10, 20, 30 hours reading a novel sometimes, or maybe less, whereas a movie's a 90-minute experience, right? So that's different. Or if it's a TV series, you might see an hour and then an hour. So that's a very different experience. What happens is when it's condensed like that, you're loading up layers. So every scene is stacked with exposition beneath the drama, and done in a certain way. So specifically, movies are only what you can see and only what you hear. Whereas novels, if you can think it, you can write it, it can be in there. So you don't need to have a plot, but if you want to sell your book to Hollywood, it helps. So I was very resistant about structure. I went to NYU film school, where we really just made short films. It was funny, I had friends that were in the dramatic writing department, and I was like, “You guys are wasting your money. You're just learning to write scripts. We learn to write the scripts and make the movies.” What I hadn't realised is it's a different skill set to hold somebody's attention across an hour-long play, or a 90-minute movie, than it is to make a movie that holds their attention for two minutes or five minutes. I found out years later when I made a feature that was like a lot of shorts patched together, and people were not… They liked it, but they didn't love it. I was like, “Well, what's going on?” And so then I learned to really love Save the Cat in particular. It completely changed me. What happened was, I got a big old slice of humble pie. I had made my second feature, and I put everything I had into it, and it had loose structural beginning, middle, end, blah, blah, blah. But I was still, “Eh, Hollywood BS. What do they know? It's all fake.” So I was very anti-Hollywood structure. Then I was like, now I've got two independent films out there, people saw them, liked them, whatever, but it wasn't getting me consistent work. It wasn't really advancing my career in the way that I wanted. And I was like, “Well, maybe there is something to the Save the Cat.” So I went to the Save the Cat workshop with Blake when he was still alive, and he was delightful, a really awesome guy. He's got this kind of cutesy style, for people that don't know. For context, Blake Snyder was a working Hollywood screenwriter, and he had this system called Save the Cat, which actually has some really interesting ideas. He's got this very light, breezy sort of style. A lot of people don't like him and some people really love him, and everything in between. But I took his weekend seminar, and it completely changed me, because at that point, like I said, I took three years to write a script. Then once he had a process and he had a way of thinking about craft that was just much more screenwriter-friendly, I was like, “Oh my God.” It was so much easier, because I was just focused on the right thing at the right time. So it just sped everything up. After that, I was banging out two to three scripts a year, and better and better quality. So for me, because I went from winging it and wrote five scripts in 13 years, and then wrote two to three scripts every year, I became a huge proponent of system and process. Then my own system really came from that, but it's modular. I have a nine-step system, but you don't necessarily have to go in that order, other than the last three steps, but I won't get into the details. Sometimes you kind of jump from two to three and then back to two and then back and forth. So I love that you get the feel for those elements, and then you just felt your way through. But writing screenplay pages doesn't make sense until you really understand concept, you get a deep sense of beginning, middle, end, character arcs, and these other threads. There are just way better tools for those jobs than screenplay format, because it's a really weird format. It's got these weird slug lines at the top that are all in caps, because a screenplay is a blueprint for somebody else to make the movie. It's not an end-user document like a novel. I don't let my clients even go to that format because it just gets them focused on the wrong things. What they really need to know is, what is your perspective about this theme? What happened in your life that you're fascinated with, that you'd even want to write about this? And tell me what your real life lessons are. So we go into… again, I go back to relationship. What's your relationship to the universe? And what's your relationship to your best friends, or where you got your heart broken, or whatever you want to write about. And then we get that clarity, and then I show you how to express it in terms of developing a screenplay. It's really long-form storytelling, and then the structure just makes it build on itself. But with the structure, because you're talking about so much money and people involved to make it, at least traditionally, what ended up happening was narrative structure that was not so much rigid. Because here's the thing, you can look at 50, 100 years of European cinema and you can look at Hollywood cinema, and Hollywood laps them. When I taught at UCLA Extension, I had lots of foreign students. Let's say there'd be two or three students… if there were 12 people in the class, two or three people would be from America, and everybody else would be from other countries. I would go around, I'd be like, “What movies and TV shows have you been watching?” Almost in every single country, they watch half from their own country, half from Hollywood. So Hollywood storytelling works, that's just the data, and they're dominant. The reason it works is what Aristotle was saying thousands of years ago.. There's a way of thinking about beginning, middle, end that just deeply speaks to the psyche, and you can ignore it if you want. I think Godard said, “You need beginning, middle, and end, but not necessarily in that order,” right? Which is great. Just the way we experience life, there's a beginning, a middle, an end to this podcast interview. There's a beginning, middle, end to the day, a beginning, middle, end to me eating lunch. So if you don't lean into the beginning, middle, end psychological aspect of your story, you're going to bore your reader. But to your point, you don't necessarily have to sort that out in the beginning. It's more efficient probably if you do, but you don't have to. Go into it wherever the muse tells you to go, and then at some point, like you do, then you go, “Okay, now I go back and I edit.” If you're saying there's another level, you have another gear in you, then yes, I'd be curious to slowly go through how you're making those decisions. Because what's happening probably is there are ways you're holding back a little bit. There's maybe something you're afraid of being vulnerable about. That's usually where me or other writers are holding themselves back, and we can take a look at that. There are different ways I show writers to do it. Then you can go, “Oh, I was doing it here, and now I can do it there.” And it could be with process, or just a certain creative choice. With story, it's clear and compelling. Those are the simple things. So, is this clear enough? Is it compelling enough? And there are almost always ways to up-level on any facet, whether it's one sentence, or a sentence that describes the whole concept of the book, or a chapter. Each one of those can be looked at with that lens and we can just say, “Hey, this is 70%, 80%,” whatever, and then we say, “Well, how do we get a little bit more?” And then when you do that enough, it piles up. Then especially if you bring in an audience and people are flipping out for your work, they'll tell you. Jo: Yes, I love a challenge, so thank you for everything you've shared today. So where can people find you and everything you do online? Brooks: Well, one way you can find me—if anything I said seemed helpful for you, if you have questions about Hollywood or you have a screenplay in your heart—you can just email me, brooks@brookselms.com. You could look me up on LinkedIn. I'm at Brooks Elms. I also have a Skool community called Screenwriter Marketing, but it's really for any sort of storyteller, and it talks about my favourite way to engage an audience and get through it. So anybody can jump into that if you like my vibe. If you really think anything I've said, or the way I said it, seems like it could be helpful for you, just reach out. Let me know what you're up to, and maybe there's a way I can help you. Jo: Fantastic. Well, thanks so much for your time, Brooks. That was great. Brooks: You're welcome. It was a total pleasure. It was lots of fun, and I really appreciate you.The post How To Prove The Demand For Your Stories And Get The Attention Of Hollywood With Brooks Elms first appeared on The Creative Penn.

Living 4D with Paul Chek
408 — The Case Against Believing Anything You Hear On This Episode With Erick Godsey

Living 4D with Paul Chek

Play Episode Listen Later Jul 28, 2026 145:43 Transcription Available


Living the life of your dreams is very hard work.Paul believes much of that hard work comes from being open (and brave) to listen to new and different ideas — things you may never have considered before — then testing them in your own laboratory of daily living to see if they're true and they work for you.Having the courage to explore and refine your life by doing the hard work of letting go of the stuff that isn't working for you and choosing to allow the new in is a recurring theme in this week's Spirit Gym conversation with Erick Godsey, a Master Coach and teacher of myth, science and philosophy. Remember, the best teachers you'll ever have are the ones who are always challenging you to be your best you, not a clone or cult member!Curious to read more after Paul's conversation with Erick? Check out part 1 and part 2 of his Renaissance Fitness essays on Substack where you can subscribe to his feed for free.Find out more about Erick and his work on his website and Skool.com/The Dharma Artist Collective. Look for him on social media via Instagram, Facebook and YouTube. Listen to his Myths That Makes Us podcast on Apple Podcasts or wherever you listen to them.Timestamps3:12 The spiritual community is splitting into different camps about how to handle technology.7:58 Erick was slow to change his mind about God, reincarnation and remote viewing.15:17 Paul's remote viewing skills are put to the test.25:25 “To remote view, you have to get rid of any idea that could alter your conviction that it's even possible.”34:35 What does unconditional love mean?44:03 Myths and archetypes.51:05 Is there a fundamental grammar for archetypes that's represented in the Tarot?59:18 A metaphysical kind of artificial intelligence that's been around for billions of years.1:06:42 The illusions we create to make our stories work when they really don't.1:13:43 Paul's dream: Do the work to figure things out for yourself and test what you learn, even from him.1:19:46 Like Paul, Erick has been accused of being a cult leader and he lists it on his resume as a source of pride.1:23:46 One thought leader believes it could take about 735 lifetimes to reach a state of enlightenment.1:31:42 “I see a lot of sleeping teachers and potential leaders.”1:40:30 The deep importance of your dream life.1:47:10 Paul explains how to speak to and hear your soul.2:01:48 Paul helps Erick work with his soul.2:10:44 Heart breathing, soul connection and praying.ResourcesLife Before Life: Children's Memories of Past Lives by Dr. Jim B. TuckerPhenomena: The Secret of the U.S. Government's Investigations into Extrasensory Perception and Psychokinesis by Annie JacobsenThe work of Dr. Stanislav Grof, Paramahansa Yogananda, Ibn Arabi, Itzhak Bentov, Arthur M. Young, Huston Smith, Jean Gebser, Eckhart Tolle and LaoziFingers Pointing Toward the Moon by Wei Wu WeiPaul's podcast conversation with James CarseWhen God Was a Woman by Merlin StoneFind more resources for this episode on our website.Music Credit: Meet Your Heroes (444Hz), Composed, mixed, mastered and produced by Michael RB Schwartz of Brave Bear Music Thanks to our awesome sponsors:PaleovalleyBIOptimizers US and BIOptimizers UK PAUL15Organifi CHEK20Wild PasturesSpirit GymCHEK InstituteWe may earn commissions from qualifying purchases using affiliate links.

Casting The Pod with Adam Schaeuble
632: 3 Podcast growth experiments you should try.

Casting The Pod with Adam Schaeuble

Play Episode Listen Later Jul 28, 2026 19:07


If you feel like your podcast growth has stalled out (or if it never took off in the first place) THIS episode is for YOU! I'm going to unpack THREE simple podcast growth experiments that you can implement within 15 minutes after you listen to this episode! Links mentioned in this episode: Join my FREE community on Skool: https://www.skool.com/podcastingbusinessschool/about