Podcasts about builder funnel radio

What's your remodeling or building business actually worth? In this episode of Builder Funnel Radio, Spencer breaks down the small business valuation formula using SDE (Seller's Discretionary Earnings), explains what drives your multiple up or down, and shares real-world examples. Whether you're looking to sell, scale, or just build a healthier business, this episode will help you understand the true value of what you've built—and how to increase it.

In this episode of Builder Funnel Radio, we dive into the power of playing the long game when it comes to remodeling leads. We'll share a real-life success story from one of our clients who closed a $198K project in Q1 — from a lead that came in multiple years prior and only engaged sporadically. If you've ever wondered whether it's worth emailing your list or nurturing past contacts, this episode is for you.

What if your advertising dollars could go twice as far—and convert better leads—just by adding one missing ingredient? In this episode of Builder Funnel Radio, Spencer shares the powerful one-two punch that transformed his agency from invisible to in-demand: content marketing + advertising. He tells the story of how he landed his first clients by combining educational content with targeted outreach—and how remodelers and custom builders can apply the same strategy today.

In this episode, Spencer talks about how to get started today with marketing for your home building, remodeling, or contracting business. Come listen to hear some beginner marketing tips and get your foot in the door! Spencer also starts a new segment where he answers questions from emails from listeners. If you have a question that you want to hear Spencer talk about, email Spencer at radio@builderfunnel.com. Learn all about it here on Builder Funnel Radio! https://info.builderfunnel.com/builder-funnel-radio/how-to-start-marketing

If you've listened to our recent episodes of Builder Funnel Radio you now know the importance of video marketing, and we've offered some video advice. In this episode, Spencer gives some tips about how to start with that first video to make video marketing a habit for your contracting, remodeling, or home building business. https://info.builderfunnel.com/builder-funnel-radio/point-shoot-record-video

In this episode, Spencer talks about the importance of finding other businesses with similar audiences, and how you can team up to form a symbiotic business relationship that will benefit you, your partners, and your clients.  Listen to this episode, and any full episode of Builder Funnel Radio on our website! https://info.builderfunnel.com/builder-funnel-radio/power-partnerships

Spencer announces that Building a Family Business will return on January 15, and shares some of the interesting stats from Builder Funnel Radio in 2020.

Dennis Gillan is a mental health advocate and motivational speaker. Dennis discusses Movember, men's mental health awareness, as well as discussing why the construction industry faces such high rates of suicide compared to other industries. Movember takes place during the month of November and is dedicated to men's mental health awareness. We can all do our part by spreading awareness to mental health and simply by checking in our friends, family, and acquaintances. "Life is worth living" - Dennis Gillan Listen to this episode and the rest of the Builder Funnel Radio podcasts here: https://info.builderfunnel.com/builder-funnel-radio/supporting-mens-health-in-residential-construction

In this special episode of Builder Funnel Radio, Nicole and Spencer discuss the 2020 State of Remodeler Marketing Report and which marketing priorities have changed for remodelers from 2019 to 2020.  info.builderfunnel.com/builder-funnel-radio/2020-state-of-remodeler-marketing-report

Spencer Powell is the President at Builder Funnel, and the host of Builder Funnel Radio. He helps companies improve their websites and drive more qualified traffic to their businesses. He has been a featured speaker on inbound marketing at various events, including the Builder 20 Group in Austin, Texas, the Builder 20 Group in Orlando, Florida and the Inbound Conference 2012 in Boston. In this episode, we talked about marketing strategy, digital marketing, inbound marketing, SEO, lead generation...

Spencer Powell is the President at Builder Funnel, and the host of Builder Funnel Radio. He helps companies improve their websites and drive more qualified traffic to their businesses. He has been a featured speaker on inbound marketing at various events, including the Builder 20 Group in Austin, Texas, the Builder 20 Group in Orlando, Florida and the Inbound Conference 2012 in Boston. In this episode, we talked about marketing strategy, digital marketing, inbound marketing, SEO, lead generation...

Spencer Powell, President of Builder Funnel and Host of Builder Funnel Radio, joins us for episode 189 of Art of Construction.Spencer's family has been in the building industry for 110 years. With that background, he took an interest he developed in digital marketing and decided to help contractors leverage the power of the internet to grow their business. Spencer's company, Builder Funnel brings marketing services and lead generation to the modern builder through SEO, social media, and most importantly, valuable content creation.While many might think of marketing as the process of telling your potential customer what makes you the best, this is not necessarily the case. As Spencer tells us, sometimes it can be better to SHOW your customers you're the best through content that educates them on your industry. By doing so, they develop a trust for your brand and look to you as the experts that they can call upon when they are ready to make a purchase. This might seem like a new idea, but it's not. John Deere began their own added-value content marketing strategy with a magazine for farmers in 1895, and it built their business a big enough pipeline of customers to last until now. With the wisdom you'll hear from Spencer in this episode, you can do the same, AOC Tribe!

In this episode, Spencer reflects on the past 100 episodes of Builder Funnel Radio. He highlights the 5 top takeaways, lessons learned from our guests, and the future of Builder Funnel Radio. https://info.builderfunnel.com/builder-funnel-radio/100-hours-of-growth

In this episode, Spencer P and Spencer P team up to walk through some clear steps to take during this challenging time.   Spencer Padgett joined CoConstruct as the Builder-in-Residence in August of 2018. As a builder and remodeler, he's both enjoyed and suffered the experience of homebuilding for the past 19 years. Before that he was a Captain in the Marine Corps. He has owned his own development and contracting business and has been the COO for a large design-build firm out of Chicago. He has entitled and developed over 2,200 acres of residential land and built over 80 custom homes. The teams he led designed and built over $25MM/year in contract value. During the downturn, his company provided due-diligence, pro forma creation, site investigation, development, construction and sales operations for private equity projects located across the country. If you're looking to learn what steps you can take right now but also how to mentally approach this situation, you'll want to check out this episode on Builder Funnel Radio.

On today’s episode, Dr. Sabrina and Mike chat with digital marketing expert, Spencer Powell, whose company, Builder Funnel, helps grow businesses through thought leadership, content marketing, lead generation and website conversion. Listen in to discover how a marketing mindset shift to relationship-building provides your business with the extra edge it needs to stay competitive!  Spencer Powell comes from a long line of builders who have been in business for over 100 years now. In 2010, Spencer started helping grow the family business by working on their digital marketing efforts. Today, Spencer's award-winning digital marketing agency helps dozens of builders and remodelers around the United States and Canada. He is the current President of Builder Funnel, a digital marketing agency specializing in helping the construction industry generate more leads and sales using the power of their own company websites.  Spencer also hosts a popular podcast, Builder Funnel Radio, where he brings on industry experts and guests to share their insights with builders and remodelers. Profit by Design is a Tap the Potential production in collaboration with Small Business Consulting Group. Show Highlights: Spencer addresses two main scenarios that interfere with effective marketing strategies: Inconsistency with initiatives. Not understanding that people want to research before they ever want to talk to you.What paid strategies and organic strategies have to offer. The importance of company culture and core values in effective marketing. Spencer offers tips for marketing that cover multiple areas of your business. Marketing and relationship-building have a lot in common! A powerful tool that is not being leveraged enough by businesses is offering such great free content and resources to potential clients that it makes them wonder what actually working with you would be like. One of the simplest ways of deciding on content is to consider the questions that you are most often asked, and address those questions with actual answers in the medium of your choice (e.g., a blog, podcast, or video). Spencer explains his holistic approach to working with builders.   Links and Resources: Taking care of yourself is important now more than ever. Are you ready to take your life back from your business?  The FIRST STEP is taking our Assessment at: https://www.tapthepotential.com/assessment NEXT, meet with our Success Team Lead to debrief your results. THEN, join our Better Business, Better Life program! Tap The Potential Strategy Session for Entrepreneurs impacted by COVID-19 https://www.tapthepotential.com/strategy Get the Book!! How to Hire the Best - Contractors Editionwww.TapThePotential.com/book How to Hire the Best Toolkit www.TapThePotential.com/Toolkit Get Your 2020 Action Planner Now! The Pumpkin Plan Action Planner 2020 https://www.tapthepotential.com/planner Dr. Sabrina’s WEBSITE Dr. Sabrina’s PODCAST - PLEASE RATE & REVIEW! Profit by Design, a Tap the Potential production in collaboration with Small Business Consulting Group For Resources & Tools from Sponsors - https://www.profitbydesignpodcast.com Subscribe & Share Podcasts! - https://www.profitbydesignpodcast.com/podcasts/ Facebook Group: https://www.facebook.com/groups/ProfitByDesign/ Connect with Spencer! Spencer’s Linkedin Spencer’s Instagram Spencer’s Email Spencer’s Phone # (719) 660-5731 - Send Him a Text! Builder Funnel Website Builder Funnel - FREE Resources Builder Funnel Academy Builder Funnel Instagram LISTEN & SUBSCRIBE to Spencer’s Builder Funnel Radio Spencer’s Giveaways! You have to know who your audience is before applying the marketing things we’ll be talking about, so this FREE Buyer Persona Template will be super helpful:  https://marketing.builderfunnel.com/buyer-persona-template 15-Minute Marketing Call with Spencer:  15 Minutes with Spencer! Spencer’s Suggested Related Episode:  64: How to Build Your Future Marketing Sales Pipeline

Spencer Powell Kevin is joined by Spencer Powell, president of Builder Funnel and host of Builder Funnel Radio, to discuss how builders can keep the ball moving during uncertain times, content marketing for home building, and whether or not podcasting can work for builders. They discuss: How builders can “keep the ball moving” during difficult times, even if it's at a slower pace There need to be more internal conversations about how to market through this crisis and beyond A bit about Spencer's (very interesting) hybrid building/marketing background Content strategy and home building The duality of consumer behavior: customers want to be able to do research on their own AND be able to reach out and get responses immediately Why he decided to start a podcast, and why podcasting works for his business Why a shift in thinking is critical in home builder marketing Should builders have their own podcast? Spencer and Kevin discuss varying opinions and strategies Question? Comments? Email show@doyouconvert.com or call 404-369-2595 and we'll address them on the next episode. More insights and opportunities in the Market Proof Marketing Facebook group. Subscribe on iTunes —> https://now.doyouconvert.com/mpm-itunes Follow on Spotify —> https://now.doyouconvert.com/mpm-spotify Subscribe on Google Play —> https://now.doyouconvert.com/mpm-gplay Listen on Stitcher —> https://now.doyouconvert.com/mpm-stitcher  A weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley, Andrew Peek, and others from Do You Convert will break down the headlines, share best-practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We're here to help you – not to sell you! The post Ep 93.5: Should You Podcast? with Spencer Powell appeared first on Online Sales and Marketing for Home Builders - DYC. The post Ep 93.5: Should You Podcast? with Spencer Powell appeared first on Online Sales and Marketing for Home Builders - DYC.

Kevin speaks with Spencer Powell, host of Builder Funnel Radio, about keeping the ball moving during uncertain times, and if and how builders should podcast. The post Ep 93.5: Should You Podcast? with Spencer Powell appeared first on Online Sales and Marketing for Home Builders - DYC.

Are you struggling with wasting time on the wrong prospects? You're not alone. In this episode, Mike Claudio of WinRate Consulting gives us his best sales tips and strategies he's developed throughout his career. Check it out on Builder Funnel Radio: https://info.builderfunnel.com/builder-funnel-radio/sales-strategies

I know - watching the news right now can be a little scary. You are probably wondering a few things about the Coronavirus (COVID-19): What can I do to protect myself and my family? What can I do to protect my remodeling or home building business? In this special episode of Builder Funnel Radio, Spencer invites Taylor Rennick (host of The Construction Cut) and Danielle Russell (Director of Operations at Builder Funnel) to discuss how you can keep your business rolling amidst this Coronavirus pandemic while also following recommendations from the CDC, the WHO, and the Federal government. Check out the full show notes here: https://info.builderfunnel.com/builder-funnel-radio/coronavirus-episode

With all the great new advances in technology, it is important to stay up to date when it comes to your marketing strategies, as there are more and more ways to get in front of your customers. Logan has Spencer Powell with him in the studio today to discuss all things content marketing. Spencer comes from a long line of builders who have been in business for over 100 years now, dating back to his great grandfather. For the last 10 years, Spencer has helped hundreds of companies around the United States and Canada build better marketing and sales systems and turn their websites into lead generating machines that work for them 24/7. Now he is the host of Builder Funnel Radio with the goal of educating contractors on their marketing strategies. Sometimes it’s important to see things from a different angle and Spencer gives us just that!   In this episode, we talk about… Spencer’s story and how he got to where he is now Family business dynamics and separating personal from business Focusing on inbound marketing strategies compared to outbound Why you should be thinking long term with your marketing Recognizing when a lead is good for the future Pulling an audience into your funnel with video What topics and themes make sense to put out there Where to start with your content marketing Getting comfortable in front of the camera Keeping up with the constantly changing market Breaking down what it means to have a growth mindset in marketing   Links to resources: The Growth Mindset Instagram YouTube Google TikTok Check out Builder Funnel Radio! Find Spencer on LinkedIn and Instagram! Full Sail Marketing Giveaway Full Sail Marketing Facebook Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com  For more Contractor Growth Tips visit us on Youtube at https://www.youtube.com/channel/UCYrCSDrWwoa2jFZPJ0F5q0A

Do I really need a website to generate leads? How do I deal with negative or fake reviews? Do I need marketing when business is good? These are questions the Builder Funnel team is asked all the time. Spencer breaks it all down on this week's episode of Builder Funnel Radio. https://info.builderfunnel.com/builder-funnel-radio/faqs-auto-posting-website-reviews

Launching 1/20/20: the latest podcast from Builder Funnel Radio. Join your host Taylor Rennick for everything you need to know about the construction world in 15 minutes or less, every Monday morning on Builder Funnel Radio.

Taylor Rennick joins Spencer on Builder Funnel Radio this week to discuss tariffs and their disproportionate effect on the construction industry. At first glance, tariffs seem like they should be outside the scope of worries for home builders and their marketers. But recent events have shown us otherwise. A trade war with China is in full force right now, and as a result, many of the imported materials home builders and remodelers need, such as wood and metals, have become exceeding costly.

Rob Baugher brings 46 years of experience in the remodeling business to the Builder Funnel Radio podcast in this episode. Over the past 46 years, Rob has owned 25 companies. Rob has an understanding and a passion for the remodeling business that rarely seen, and he shares with us some incredible gems on today's show.

Spencer hosts Darnyelle Harmon of IncredibleOneInterprises.com. Darnyelle comes to Builder Funnel Radio from outside the builder industry, but her knowledge of the 7 Pillars of Business is incredibly in-depth. Topics covered: mindset in marketing, messaging, talent optimization, and leaving a legacy.

To celebrate reaching Episode 50 of Builder Funnel Radio, we have something special for our listeners. We are launching a new lineup on Builder Funnel radio, the Growth Series! Join Spencer every other week right here on Builder Funnel Radio- he'll be sharing tangible ways you can grow your business, your team, and improve yourself. In the first episode of the Growth Series, Spencer dives into conversion rates- what they mean for your business, how to measure a conversion rate, and more.

Spencer is the president of the Builder Funnel-marketing services agency for the modern builder. Spencer earned his Inbound Marketing, HubSpot, and HubSpot Partner Certifications in 2010, and has been practicing and teaching inbound marketing to businesses ever since.  Spencer has also obtained the Inbound Sales Certification. There's a lot of moving parts when it comes to marketing, and Spencer specializes in strategy and lead generation. Personally, you can find Spencer at Chipotle three times a week where their team knows him by name.  In the summers, you'll find him outside playing doubles volleyball or hiking the Colorado mountains. In the winter, he's at the gym lifting and off season training for volleyball. Spencer is also an avid reader and lifetime learner.  He read 50 business, marketing, self-help, and real estate books in 2015.  This has now become an annual event aiming for 35-50 books each year. Favorite Book How to Win Friends and Influence People - Dale Carnegie   Want more Spencer? Tune it to Builder Funnel Radio to learn more.

Am I using my website effectively?  How can I improve my online presence? I want to improve my SEO - what are some things I can do myself? What are some more advanced things that I could get some assistance handling?   In today's interview with Spencer Powell of Builder Funnel, we answer these questions and focus in on some small, actionable things that seem to move the SEO and conversion needle that remodelers can implement.   Spencer and I will discuss: Using services pages to build your SEO (3:10), keeping your old content fresh (6:40) the importance of opt-ins (12:00), why your blog matters and how to make it work for you (19:28), and how to utilize your Google Business page (20:40).    Spencer comes from a long line of builders who have been in business for over 100 years now, dating back to his great-great grandfather.  Spencer got started in marketing when his uncles' business made a shift from purely home building to adding a remodeling division.  When the crash hit, they needed remodeling to support new home revenue until building came back.   Spencer took the reins on their digital marketing efforts and helped them grow their remodeling division from $2M to $5M over the next few years.  Since then, Spencer has proven his expertise in helping builders, remodelers, and contractors generate more leads and sales using the power of their own company websites.     For the last 8 years, Spencer has helped hundreds of companies around the United States and Canada build better marketing and sales systems and turn their websites into lead generating machines that work for them 24/7.   Education is at the core of everything his company, Builder Funnel, does.  Their widely followed blog has thousands of subscribers, and Spencer also hosts an active podcast called Builder Funnel Radio where he interviews industry experts.   Spencer holds many digital marketing certifications including the Inbound Marketing Certification, Inbound Sales Certification, and his company is a Platinum HubSpot Partner.   Outside of helping the construction industry, Spencer loves to play beach volleyball, hike, weight lift and see how many times he can eat at Chipotle in a week. 

In this week's episode, Spencer hosts Josh Kelly of Parker & Sons HVAC and Revukangaroo.com. Josh is the Marketing Director of Parker & Sons, helping them grow from a 6.5 million dollar company to a 100 million dollar company in 13 years. Josh has some fantastic insights on how to develop a company, and some of them may seem surprisingly simple! Topics covered: how to hire and retain great talent, how to build (and evaluate) business systems, how to refine your marketing and sales goals, and how to focus on daily goals. This episode contains pure gold, and if you're in the business of growth, then this episode is for you. Check it out here on Builder Funnel Radio.

In this week's episode, the tables are turned. Ethan Beute from BombBomb is back in the studio, but this time Ethan takes the reigns to interview Spencer. Ethan and Spencer discuss how Builder Funnel Radio got started, and who should tune in. They discuss the mistakes companies often make with their marketing, how to read 50 books a year, and more. If you're an avid listener to our podcast and you want to get to know a little more about your host, Spencer Powell - then this episode is for you. Check it out here on Builder Funnel Radio.

In this week's episode, Spencer hosts Mark Rafan of Negotiations Ninja. Mark is a seasoned sales professional who fell in love with the procurement process and, by doing so, became an expert in the art of negotiation. He now coaches others in the art of negotiation and runs a great podcast where you can learn his ways. Mark takes us through how to navigate the negotiation process from beginning to end. Then, discusses how to prep for your negotiation by doing proper research, deciding on your number, learning to listen, and finally, how to close the negotiation on a good note. If you need to negotiate when growing your business, then this week's episode is perfect for you. Check it out here on Builder Funnel Radio.

In this week's episode, Spencer hosts Kathy Tucker from New Homes Solutions. Kathy has been in corporate home sales for 30 years now and knows a thing or two about the sales process. Kathy started as a Saleswoman and worked her way to Sales Manager and beyond. She shares some of her knowledge about the difference between sales and sales management, how to give great feedback that inspires your sales team, how to best use your time as a sales manager, and even her favorite part of sales. Plus, she shares how to make it long term in the sales industry. If you're in sales or your business benefits from sales (we're guessing that's.. everyone...), then this episode is for you. Get all of Kathy's tips and tricks here on Builder Funnel Radio.

In this week's episode, Spencer hosts Shawn Van Dyke for a second time! Shawn's previous episode was widely popular, so we brought him back for round two. Shawn is a construction industry business coach, and this time around, he gives us the rundown on techniques to find (and train!) great employees, as well as how to build from scratch - or even identify your current company culture. Shawn has a wealth of knowledge around the construction industry, and with this episode, he delivers big time. If you're in the construction industry or would like to get your foot in the door, Shawn has some great tips that can help. Want more Shawn Van Dyke? Listen to his first appearance on Builder Funnel Radio: https://soundcloud.com/builder-funnel-radio/episode-13-growing-your-contracting-business-w-shawn-van-dyke

In this week's episode, Spencer hosts Dominic Rubino of the Cabinet Maker Profit System Podcast. Dominic is a long time professional business coach. Dominic himself has built and sold multiple businesses and draws upon those experiences to help construction business owners level up their operations. Dominic shares a ton of great tips that range from which kind of meetings you should be having, how to delegate responsibility and tasks, and even gives some insight into selling your business. There is MUST-LISTEN material in this show, so don't miss it. You can catch Dominic's tips here on Builder Funnel Radio.

Spencer here- in this week's episode, I fly solo on the mic and talk about websites. Should you focus on the design of your site or its functionality? These insights come from years and years of inbound marketing experience and from personally having my hands on dozens of remodeling websites a week. I have seen first-hand how ugly websites can convert like crazy and beautiful websites that turned out to be duds. You can learn some of my tips and tricks here on Builder Funnel Radio.

Spencer here- in this week's episode, I chat with Tim Musch. Tim has spent the last 25 years developing and refining CRM systems for contractors in the remodeling industry. Prior to branching out on his own, Tim spent 15 years gaining experience with a family-owned remodeling company in Wisconsin. Tim developed MarketSharp CRM, a CRM that has supplied digital marketing solutions to over 4,000 of the country's most successful remodeling companies, including a whopping 40% of Qualified Remodeler Magazine's top 500. Tim shares some great tips on how to grow your business regardless of where you are in the process, this week on Builder Funnel Radio

Welcome to Builder Funnel Radio, episode 15! This week, Spencer hosts Kimberly Mackey. Spencer and Kimberley debate about how Home Sales Managers and Salespeople can close 50 sales per year before even thinking about walk-in traffic. We take a deeper dive into the sales process and talk about the habits and methods you should utilize.

This week on Builder Funnel Radio, Spencer hosts Danielle Russell to discuss one of the most common questions we hear. “What is Inbound Marketing, anyway?” Without wasting time, they dive in and start breaking down the methodology. Spencer and Danielle talk about answering questions that your prospects may have during research so that you can get found in the search engines and on social media. Then, once you get people to your website, you can capture and convert them using high-quality content and downloadable offers. If you’re new to inbound marketing, this episode will help you master the fundamentals and start growing your business!

On this episode of Builder Funnel Radio, Spencer hosts Victoria Downing, President of Remodeler’s Advantage. Victoria is a leading authority in the remodeling industry, writing for Remodeling magazine, presenting educational seminars, and leading Remodelers Advantage Roundtables, the fastest growing peer group for remodeling professionals in North America! Spencer and Victoria discuss the most significant mistakes she sees remodelers making, from construction to HR and everything in between.

Welcome to Builder Funnel Radio! In this episode, Spencer discusses the history of Builder Funnel as a digital marketing agency, what the team does each day, and how we bring results to our clients. A strategic marketing plan is essential for home builders and remodeling companies. But why? The landscape of the marketing industry is changing. In the past, people would typically talk to a salesperson first, as opposed to today, where the majority (if not all) of research is conducted online. Learn more about why educating your prospects via inbound marketing is essential to your bottom line.

This week on Builder Funnel Radio, Spencer is back with special guest, Steven Fielding. They tackle the tough question: “why is marketing important?” How has marketing changed over time? And more specifically, how does inbound marketing factor into the evolution of marketing as a whole? After chatting about marketing and its early adoption of the ‘Four P’s’ (Product, Price, Placement, and Promotion), our hosts dive into the importance of research. Researching your potential customers provides you with crucial information on their needs, wants, and problems. It may even help you design or formulate a new product or service. The key is to pay attention to your potential buyer and act accordingly!