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In this special episode of Real Estate Success: The Whissel Way, we pulled this segment from Real Estate Team OS where host Ethan Beute sits down with Chris VanderValk, COO of Whissel Realty Group, to uncover the key strategies behind building and running a high-performing real estate team. Chris shares how Whissel Realty has evolved by prioritizing critical thinking, leadership alignment, agent support, and value-driven models to ensure long-term agent retention and profitability. He breaks down the Agent Concierge Experience (ACE), lead generation strategies, commission structures, and the importance of leveraging technology and systems to create a scalable, profitable business that benefits both agents and clients. Whether you're a solo agent looking to scale or a team leader refining your model, this episode provides actionable insights to help you optimize operations and maximize success. Chapters: 00:00 - Introduction to Chris VanderValk & Whissel Realty 02:00 - The Must-Have Trait of a High-Performing Team 06:30 - The Role of a CEO in a Real Estate Team 12:00 - How Whissel Realty Uses EOS for Business Success 18:30 - The Agent Advisory Board: What It Is & Why It Matters 25:00 - Building a Profitable Commission Structure 32:00 - The Best Lead Generation Strategies for Teams 38:00 - How the Agent Concierge Experience (ACE) Helps Agents 45:00 - The Future of Real Estate Teams & Industry Changes 50:00 - Closing Thoughts & Advice for Agents
I was given advice from a colleague a few years ago as I left an organization as an employee to venture out on my own - yet again - as a coach, consultant, facilitator. He told me, "Whatever you do, don't talk about culture." I took his advice seriously at the time. But the more I've been back at my own business full time, the more crucial I feel this concept of company culture really is. Culture is the container that holds all of the organization's activities. It's not what you do, it's how you do it that reflects the culture for the people doing the work. Today I mention several books: "The Power of Company Culture" by Chris Dyer, "Holacracy" by Brian Robertson, "Human-Centered Communication" by Ethan Beute and Stephen Pacinelli, and "Humanocracy," by Gary Hamel and Michele Zanini.
This is a special episode of Real Estate Success: The Whissel Way, where guest host Ethan Beute with Real Estate Team OS and Follow Up Boss interview's Kyle Whissel and they dive into the key strategies behind scaling a profitable and sustainable real estate team. Kyle shares how implementing the Entrepreneurial Operating System (EOS) transformed Whissel Realty Group, increasing efficiency, reducing chaos, and boosting profitability. He reveals the biggest mistakes agents make when trying to build a team, why many teams fail due to lack of structure, and the importance of hiring the right people while cutting those who don't perform. If you're a real estate agent or team leader looking to grow your business without sacrificing profitability, this episode is packed with actionable insights Real Estate Team OS Website: https://www.realestateteamos.com/episode/inside-whissel-realty-ceo-team-leader-kyle-whissel Instagram: https://www.instagram.com/realestateteamos/ Chapters: 00:00 - Introduction & What to Expect 00:38 - How EOS Changed Our Business 02:17 - The Biggest Mistake Team Leaders Make 04:10 - Why Real Estate Teams Need a System 06:31 - How to Filter Ideas & Avoid Chaos 10:58 - Building a High-Performance Real Estate Culture 18:52 - Why Hiring the Right Agents is Key 25:00 - How We Use Virtual Assistants to Increase Profits 32:57 - The Power of Branding in Real Estate 42:49 - Final Takeaways & Advice for Agents
Learn from 7 Real Estate Team OS guests, host Ethan Beute, and other real estate pros at a free, 6-hour virtual event from the Real Estate Coaching Collective: https://myrecc.com/thelab-virtual-edition-registrationPhone calls create conversations. Conversations make paychecks.How many two-minute conversations do you need to make a paycheck? About 31. Throughout this conversation, Tyler Blair repeatedly emphasizes a real estate fundamental: “phone calls are the only thing that matters.” Learn how that helped him grow 15% in a down year and 4x agent count over the past few years. Learn the evolution of their recruiting process from sourcing to screening to onboarding agents. Learn the daily email every team leader should consider sending.Listen to this conversation with Tyler Blair for insights into:- The characteristic you can't teach or train that gets you through all market conditions - and how they screen for it- The path from property management to real estate agent (advice he got: “An idiot can sell a house a month”) - The mistake that cost his business all momentum and left his growing family broke - and how he recovered - Why he started a team and what the first iteration of agent training looked like (advice he got: “There are people who can do your paperwork.”)- Why he left sales production and returned to it - and how it affected his team (advice he got: “You either have no team or a big team.”) - The size, structure, tenure, and culture of the team today - Specific things they did to grow by 15% in a down year - 75 Day Hard for real estate, call nights, and a daily email - Specific things they did to 4x agent count, including the recruiting channels, screening process, and closing process- When, how, and why he left an independent brokerage, looked at all the options, and landed with eXp Realty- His one-year vision and long-term vision for the company- Why phone calls are “the only thing that matters” and how they focused on the finding that “31 two-minute conversations makes a paycheck”At the end, learn about the best seat on the bench, doors that should be closed and lights that should be off, and the morning routine that make him happy and productive.Tyler Blair:- https://www.instagram.com/thetylerblair/- https://www.instagram.com/legacyrealestateteam/- https://www.legacyrealestateteam.com/- 480 291 4478Real Estate Team OS:- https://www.realestateteamos.com- https://linktr.ee/realestateteamos- https://www.instagram.com/realestateteamos/
Learn from 7 Real Estate Team OS guests, host Ethan Beute, and other real estate pros at a free, 6-hour virtual event from the Real Estate Coaching Collective: https://myrecc.com/thelab-virtual-edition-registrationMost great agents and teams provide significant value to clients before and during a real estate transaction. But most aren't as systematic or successful after the transaction.Amy Stockberger solved this problem with margarita machines (among other tools and supplies!). In this conversation, Amy walks us through a system that serves your clients, vendors, local employers, and agents - all at the same time. She designed it to turn one client into five, transform her database into a "databank," and create “clients for life” (rather than “past clients”). The 20 agents with Amy Stockberger Real Estate each close an average of 20 units per year and have a seven-year average on the team. For years they've been the top team in their market, achieving a 10% market share (with a goal of 15%) in Sioux Falls, South Dakota.Watch or listen to this conversation with Amy Stockberger for insights into:- Operationalizing a service-first mindset- Doing 15-20 open houses per weekend on a diet of beef jerky, sunflower seeds, and Mountain Dew- Identifying a “major hole” in her team's business (and in the industry)- Knowing where your closings come from (link to free resource below!)- Developing the Lifetime Home Support system to serve clients for life- Logistics behind moving trucks, party supplies, and a tool shed your clients can book at any time (in a way that drives agent reviews, agent referrals, and vendor partnerships)- Tips for building, monetizing, and generating leads from your vendor program (they're at $3,500/year with about 100 vendors - DM her “Ethan” on Instagram for a guide)- Adjusting your business model toward a better exit planAt the end, learn about traveling to see the Red Sox, cutting down on color printing, and leveraging other people's audiences.Get the DataBANK Developer (including tips on vendor programs): - https://www.instagram.com/amystockberger/ (DM her the word “Ethan”)Get the Source Code System (to track ROI by lead source): - https://adobe.ly/4efGkS1Amy Stockberger:- https://www.amystockberger.com/- https://lifetimehomesupport.com/Real Estate Team OS:- https://www.realestateteamos.com- https://linktr.ee/realestateteamos- https://www.instagram.com/realestateteamos/
F-Stop Collaborate and Listen - A Landscape Photography Podcast
In this episode of "F-Stop Collaborate and Listen," Caroline Van Hemert and Matt Payne dive into the nuances of blending storytelling with photography, as Caroline shares her riveting personal experiences from the Arctic and discusses the environmental changes she's witnessed. Drawing from her background as a wildlife biologist and adventurer, she reflects on her family's sailboat explorations and the challenges of environmental storytelling aimed at inspiring action. Caroline and Matt exchange thoughts on overcoming negative media narratives about wildlife, the importance of authenticity in storytelling, and the role of various media in capturing the essence of the outdoors. They also discuss the practical aspects of self-publishing, book marketing, and the balance between personal narratives and scientific research in engaging an audience. Resources Mentioned on the Podcast: Caroline's article in the New York Times Caroline's articles in Outside Magazine American Wolf Book (affiliate link) The Sun is a Compass book (affiliate link) Ethan Beute's article & podcast Watch the podcast on YouTube Support the podcast on Patreon and engage in conversation about the episode Photographers Recommended on the Podcast: Luc Mehl Joe Stock Nathaniel Wilder
How to use Culture and Leadership Language to Drive Team Performance In today's Podcast episode, I join Ethan Beute from the Real Estate Team OS Podcast. I'll share how I used my hardships to fuel not only myself, but my team and those around me.I'm diving deep into the art of leadership language and how it's critical to continually learn and master this craft to drive team performance.You'll learn the 1-3-1 Method and two empowering decision-making filters help your staff and agents build confidence, momentum, and success.And we'll talk about the power of a team… why agents should join a team and how the culture of your team shapes team success.Hit the subscribe button so you're notified when new content drops!
While ramping at Impulse Creative during Q3 and Q4, I didn't spend as much time promoting the incredible conversations that I've had on the show. In this week's episode, I am bringing back Part 2 featuring: Episode 157: Blake Harber - “Diversifying Income Outside of SaaS (Kicked off LinkedIn)” Episode 162: Hampton Dortch - “Why Lead Before You Are A Leader” Episode 160: Somer Baier - “Why To Have A Sales Admin” Episode 166: Ethan Beute - “Spend Time With Your” Episode 167: Saad Khan “Transfer of Enthusiasm” Check out the full episodes below: ____________________________________________________________________________ Blake Harber (Episode 159) https://podcasts.apple.com/us/podcast/the-20-podcast-with-tyler-meckes/id1528398541?i=1000626684732 https://open.spotify.com/episode/74cdWpsIN9PBPhEUoLRCBw?si=Wbjv49bmTymP1MkyuFnwPg Hampton Dortch (Episode 162) https://podcasts.apple.com/us/podcast/the-20-podcast-with-tyler-meckes/id1528398541?i=1000629060325 https://open.spotify.com/episode/0Tq0UT5nHUhjpvqHDausjF?si=g6lc_nArS5Co4DtvRENKXg Somer Baier (Episode 160) https://podcasts.apple.com/us/podcast/the-20-podcast-with-tyler-meckes/id1528398541?i=1000627452921 https://open.spotify.com/episode/74cdWpsIN9PBPhEUoLRCBw?si=Wbjv49bmTymP1MkyuFnwPg Ethan Beute (Episode 166) https://podcasts.apple.com/us/podcast/the-20-podcast-with-tyler-meckes/id1528398541?i=1000632265819 https://open.spotify.com/episode/6UPnXFLjGluxqGLVRD7ipN?si=DHP_PzLGTtmnswITFzia5A Saad Khan (Episode 167) https://podcasts.apple.com/us/podcast/the-20-podcast-with-tyler-meckes/id1528398541?i=1000633074187 https://open.spotify.com/episode/7iUQyY25qjHtH0sELX5F0A?si=K84cS6b2Spm71ELcXppC5A I am now in the early stages of writing my first book! In this book, I will be telling my story of getting into sales and the lessons I have learned so far, and intertwine stories, tips, and advice from the Top Sales Professionals In The World! As a first time author, I want to share these interviews with you all, and take you on this book writing journey with me! Like the show? Subscribe to the email: https://mailchi.mp/a71e58dacffb/welcome-to-the-20-podcast-community I want your feedback! Reach out to 20percentpodcastquestions@gmail.com, or find me on LinkedIn. If you know anyone who would benefit from this show, share it along! If you know of anyone who would be great to interview, please drop me a line! Enjoy the show! Thank you so much again If there are any guests you would like me to interview on the show, send me a note on LinkedIn. Thanks everyone!
Step into the mind-bending world of audience connection in today's episode! I'll share insights into the minds of today's content consumers and listen to the voices in their heads. What does your content really say to them? What are the risks if they expect content to sound like it's AI-generated or like a commercial? Whether it's web copy, email messaging, social media or beyond, there are hidden keys to decoding the signals your content sends. How can you humanize your content to avoid these perilous risks? We'll get help from Ethan Beute, Ed Forteau, Dale Bertrand, Liz Willits and more, and I'll share a simple formula for crafting humanized content that resonates with audiences. Plus, AMI gets an upgrade, and I draw inspiration from Annie, The Truman Show, and The IT Crowd to help reveal how communication can make or break your connection with the audience. If the voice in your head says, “That sounds fascinating!” – join us and find out more!
Join host Lauren Wood as she sits down with Ethan Beute, Chief Evangelist at Follow Up Boss, as they explore the nuanced art of what it means to be an evangelist and the importance of human-centered communication.In this episode, Ethan shares his innovative approach to evangelism that transcends traditional product selling, focusing instead on cultivating a community grounded in education and shared values. Learn about how Ethan thinks about the balance between AI and human-centered communication and the power of human connection in digital touchpoints. Plus a look at the impact of design and intuition in business is highlighted through examples from Amazon and Starbucks.If this conversation sparks your interest, please don't forget to rate us on Spotify and Apple Podcasts. Subscribe Now: https://www.youtube.com/@ExpertsofExperience?sub_confirmation=1 Imagine running your business with a trusted advisor who has your success top of mind. That's what it's like when you have a Salesforce Success Plan. With the right plan, Salesforce is with you through every stage of your journey — from onboarding, to realizing business outcomes, to driving efficient growth.Learn more about what's possible on the Salesforce success plan website: http://sfdc.co/SalesforceCustomerSuccess (0:00) Preview and Introduction(01:31) Defining the Chief Evangelist Role(04:19) Ethan's Role at Follow Up Boss(07:04) What is Human-Centered Communication?(13:09) Sales Outreach and Human-Centered Approaches(18:50) Breaking Down The Idea of Evangelism (25:43) Integrating Technology with Human-Centered Design(30:22) The Importance of Community Building in Real Estate(35:54) The Role of Chief Evangelist(41:50) Amazon and Starbucks: Consistent Customer Experiences(45:57) Closing Thoughts on Customer Experience
In this captivating episode of PORT TALK, we're thrilled to welcome Ethan Beute, the Chief Evangelist at Follow Up Boss and a Wall Street Journal Bestselling co-author. Ethan, with his rich background at Bomb Bomb and profound insights into human interactions, delves into the heart of 'human connection' in the business world. We explore his journey and the pivotal moments that led him to Follow Up Boss. But there's more: Ethan shares his unique perspective on why now is the critical time to focus on real estate teams. Tune in as we uncover the driving forces behind his career choices and his vision for transforming real estate through authentic, human-centered approaches. Don't miss this deep dive into the world of real estate, human connection, and the future of team dynamics in the industry!
Ethan Beute is the chief evangelist at Follow Up Boss and host of Real Estate Team OS, a podcast devoted to finding better ways to start, grow, and optimize real estate teams. In this episode of Stay Paid, he's sharing some of what his expert guests have said about recruiting and retaining top producers. He also answers our questions about Zillow's recent purchase of Follow Up Boss and what it means for customers. Join us to discover what solo agents need to do to secure their role and value in an increasingly competitive industry, how interviewing loyal agents can help reveal what makes a team vulnerable to attrition, the critical steps team leaders must take to communicate the full value of team membership to agents, and whether Zillow's purchase is evidence of its plan to become a brokerage. Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode. Connect | Resources · Podcast: Real Estate Team OS · Social media: search “Ethan Beute” · Email: ethan@followupboss.com You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library. 0:00 Introduction 2:08 Guest introduction 2:49 About Real Estate Team OS 5:51 Benefits of joining a team 9:03 Understanding the value of teams 10:42 Valuing what agents want – Golden Nugget 13:10 Communicating value to your team 15:04 Deliver on the promise | Close the gap 19:50 Acquisition of Follow Up Boss by Zillow 25:15 The direction of the real estate industry 28:05 Smaller local agents have their place 31:30 Amidst change, remain focused and disciplined 34:48 The role and function of the evangelist 40:46 Action Item Keep Your Top-Producing Agents (with Ethan Beute of Follow Up Boss)
When I was going through this week guest's LinkedIn profile, I couldn't be more excited to see how his career has progressed, and more importantly, how he transferred his experience from one area to another. After being an OG Evangelist for Microsoft, he had a career serving as a Promotion Producer, and Marketing Director for News stations before taking that camera experience to BombBomb, where he continued as a Marketer and evangelist. Now, he hosts multiple podcasts, and is the Chief Evangelist at Follow Up Boss. This week's guest is a Chief Chief Evangelist, Mr. Ethan Beute. In this week's episode, we discussed: Living a 1x Life Thinking Bigger From Weather Producer to Marketer Being a Cross-Functional Player Much More! Please enjoy this week's episode of The 20% Podcast. ____________________________________________________________________________ I am now in the early stages of writing my first book! In this book, I will be telling my story of getting into sales and the lessons I have learned so far, and intertwine stories, tips, and advice from the Top Sales Professionals In The World! As a first time author, I want to share these interviews with you all, and take you on this book writing journey with me! Like the show? Subscribe to the email: https://mailchi.mp/a71e58dacffb/welcome-to-the-20-podcast-community I want your feedback! Reach out to 20percentpodcastquestions@gmail.com, or find me on LinkedIn https://www.linkedin.com/in/tylermeckes/
Welcome to another exciting episode of The Tim Macy Show! I'm your host, Tim Macy, and today we have a special guest joining us - Ethan Beute. Ethan is not only an author but also an expert in the real estate industry, having worked at Bomb Bomb and now at Follow Up Boss. In this episode, Ethan shares valuable insights on how to effectively grow your business in real estate by focusing on personal connections and human-centered communication. We'll explore strategies to evaluate the worth of our activities, the power of sending personal videos, and the importance of creating meaningful connections with our audience. So sit back, relax, and get ready for a captivating conversation with Ethan Beute on The Tim Macy Show. Let's dive in!
Thanks so much for checking out Episode 000 of Real Estate Team OS, which includes:-What Team OS is-What you'll learn and who you'll learn from-How this show is different from what's already out there-What you can expect in each episode-Who your host isTeam OS is a show, a stream, and a growing curriculum in:-YouTube https://www.youtube.com/@realestateteamos-TikTok https://www.tiktok.com/@realestateteamos-Instagram https://www.instagram.com/realestateteamos-Email https://www.realestateteamos.com-Your preferred podcast app! https://linktr.ee/realestateteamosSome of the topics we'll cover include:-The diverse ways the team model is being implemented-Team structure, roles, operations, accountability, and profitability-Leadership and team building (mission, vision, values, purpose, and culture)-The who, when, and how of recruiting, interviewing, selecting, hiring, onboarding, coaching, training and mentoring-Things that have worked (and that haven't)-What's been tried and remains true (and what needs to change)We'll be learning from top performing real estate agents and real estate team leaders from different backgrounds, different real estate markets, different brands and franchises (as well as independents), and different stages of their team journey (from solo agent through mega team leader).This show will be entertaining and educational, personal and professional, and always conversational.Your host, Ethan Beute, has produced, hosted, and released more than 300 podcast episodes. He serves as Chief Evangelist at Follow Up Boss. Learn more about him here.Learn more about the show at https://www.RealEstateTeamOS.com
In this episode we discuss the power and value of the chief evangelist role in corporate, as a fractional and within our own business. This is a powerful and underappreciated concept. In my opinon it is essential to growthLinks:Ethan Beute LinkedIn: https://www.linkedin.com/in/ethanbeute/Website: https://www.chiefevangelist.com/LinkTree: https://linktr.ee/ethanbeute
In this episode, we researched our top episodes from 2022 and found one that is still very relevant today. This was back in January 2022, an interview with Wall Street Journal Bestselling Author Ethan Beute about his book "Human Centered Communication."
In the digital landscape that we live and do business in, the human-centered connection has been stripped away from many of our relationships. On today's show I talk with Ethan Beute about how to overcome this hurdle and excel in all of your relationships through embracing human-centered communication. We focus on one of the simplest and most effective ways to break down this digital isolation - video messaging. Sending video messages allows you to interact with others like no other form of digital communication. By leaning into human vulnerability and accessing all of the forms of verbal and verbal communication, video messages communicate your message and leave no room for misinterpretation. They also make the viewer feel heard and understood. All of these aspects combined with a genuine care for your clients will build healthy, long-lasting relationships that evolve into the backbone of your entire business! Key Takeaways Digital communication strips the humanity from our business relationships Use video messaging to build genuine connection and make your clients feel valued Never try to solve conflict over text-only messaging About Ethan Beute Ethan Beute is Chief Evangelist at BombBomb, Wall Street Journal bestselling author of "Human-Centered Communication" and "Rehumanize Your Business," and host of Chief Evangelist and The Customer Experience Podcast. In This Episode [00:00] Welcome to the show! [03:46] Meet Ethan Beute [05:28] Why video communication? [17:47] Personal growth through responding well [22:56] Impactful examples [32:05] Specific use cases [37:52] What is BombBomb? [40:25] Bonus use cases [44:26] Outro Quotes “The sincerity matters above all.” [12:10] - Ethan Beute “All anyone that we're working with wants out of life is to be seen as the unique individual human being that they are; that they matter.” [14:30] - Ethan Beute “Our single biggest impediment to growth is human vulnerability: fear of judgment, fear of rejection…” [28:05] - Ethan Beute Guest Links Find Ethan Beute online Follow Ethan Beute on Instagram | Facebook | Twitter Follow BombBomb on Instagram | Facebook | Twitter Get your free, enhanced, digital copy of the book Human-Centered Communication Links FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes
VIDEO MOJO with Jon Leland: Timeless marketing mixed with the bleeding edge of video & social media
In this episode of Video Mojo, I talk to Ethan Beute, Chief Evangelist for the video messaging app, BombBomb, and author of the Wall Street Journal bestseller "Human-Centered Communication." Ethan shares his insights on how authenticity and human connection transform video marketing in the digital age. Ethan sheds light on the power of video in adding "intent data" that's missing in traditional digital channels - things like facial expressions, tone, and body language - to bridge communication gaps and build trust. Discussing the challenges and fears associated with video communication, we also explore the concept of vulnerability as an unexpected catalyst for company growth. Ethan emphasizes that authenticity trumps entertainment, especially when using video. This conversation also touches on the possible future of AI-generated messages, and we wrap up with a nod to the effectiveness of video in enhancing social reciprocity, and Ethan's insights into why this leads to stronger conversion rates. Watch to gain valuable tips on using AI and video communication for improving your content marketing by building more engaged human connections. To me, that's the meaning of authentic video marketing success. Time stamps: 2:07 - Clearer communication, human connection, and higher conversion rates. 5:07 -Why transcripts lack warmth and important non-verbal cues. 10:21 - Short social video clips can provide valuable moments for additional learning & full-length video podcast episodes on YouTube are competitive with Spotify and Apple podcasts. 13:29 - AI faking personal connections raises concerns. 16:23 - Using AI for video editing. Researching AI apps for clip extraction. Enhancing with Descript editing app. 18:36 - Practicing video messaging helps overcome fear. 22:18 - Digital marketing requires video for better communication.
Some companies are out there capturing demand from the market and doing it well. Then there are other companies that are doing things differently. Maybe it's an innovation the world hasn't fully understood yet. Maybe it's a break from the status quo in the industry that puts the client's needs first. These companies need someone that is championing the change they wish to make in the world, bringing "AHA" moments to folks that didn't realize there was a way to solve a problem they assumed was just a cost of doing business, and building a community of people that believe in this new way.That is the role of the Chief Evangelist... and as AI continues to change the landscape, this role of the evangelist is continuing to pick up steam.But it isn't widely understood.That's why we brought Ethan Beute, Chief Evangelist at BombBomb an host of the Chief Evangelist podcast, on the show to demystify what I believe to be the most crucial skillset companies will need in the next 10 years.Ethan helped us understand:- What does the role of a business evangelist look like and who needs one- How should the Chief Evangelist be incentivized and measured- Why he believed in the future of the role so much that he started the podcast (one of my favorites!)- and much more!Ethan was a past guest from the Human Centered Communication episode, is a dynamic speaker, and has become a friend. This is an eye-opening, value packed episode. Connect with Ethan:On his LinkedIn: https://www.linkedin.com/in/ethanbeute/Connect with ME!Join us LIVE on the show: https://tinyurl.com/b2bcb2023Online at:LinkedIn or Instagram.Support the show
In this episode, we invite Ethan Beute. Ethan is the Chief Evangelist at BombBomb and a marketing strategist, Educator, Amazon Best selling Author of Rehumanize Your Business, and a WSJ Best Selling Author of Human-Centered Communication. He is also the host of the Chief Evangelist and The Customer Experience Podcast. What you will learn: - BombBomb videos for job search - Ethan's vision with BombBomb - Ethan's backstory and career journey - The book: Rehumanize Your Business - How COVID impacted the users of BombBomb - New updates and features of the BombBomb video - Ethan's advice for the audience to get started with BombBomb If you enjoyed today's episode, don't forget to subscribe and leave us a ⭐5 STAR REVIEW!! It only takes a few minutes and let me tell you... those reviews really help people find the show! Get in touch with guest:
Get Fresh Sales Plays From The Trenches In Your Inbox
Join AJ and Alex for another episode of Opt In! Snag a recap of our onDemand webinar on cold email engagement tactics in 6.5 minutes! Every message you send trains people to open or delete your next message. But more importantly, it trains them to view you as a trusted resource or as a nuisance. Ethan Beute said that
Get Fresh Sales Plays From The Trenches In Your Inbox
If you feel like your cold outreach is getting ignored in the digital clutter, or you're struggling to make personal connections with your clients, this is the episode for you. This week, I had the pleasure of chatting with a dear friend of mine, Ethan Beute. Ethan is the Chief Evangelist at BombBomb, the host of my favorite podcast, The Customer Experience podcast, and the author of several amazing business books.Ethan and I had an in-depth conversation about how we can use technology to rehumanize our communication with prospects and customers. More specifically, we dove into the power of video and how we can use a platform like BombBomb to build trust, alleviate confusion, and convey emotion when reaching out to clients. Ethan shares his tips for using video at impactful moments along your customer journey and how to implement these practices at scale. Show Notes3:25 - Ethan talks about his podcast, the Customer Experience podcast (my personal favorite!)4:30 - How BombBomb uses technology to make us feel more human, not less human5:45 - How video can help us better communicate with clients8:04 - The video trends that Ethan foresees in the next five years11:20 - The single biggest impediment to the adoption of video17:16 - Ethan's tips for balancing text and video in your emails19:17 - The power of 1:1 video communication20:50 - Time blocking versus triggered video communication processes21:15 - How to use video at scale with evergreen content23:32 - Acknowledging customers' emotions at each step of their journey24:05 - How Ethan challenged Brittany's thoughts with data and human behavior25:50 - The importance of focusing on the immeasurable components that drive the metrics31:40 - What brand is using video really well?Connect with Ethan on LinkedIn.
To celebrate the first 100 episodes of the podcast, I created the Epic Takes Mixtape - 10 human-centered and human-first moments.I watched every video clip from the first 99 episodes and selected 10 that I thought were transcendent. They reach beyond the day-to-day and speak to our humanity, our goals, and our dreams.I'm Ethan Beute, Chief Evangelist at BombBomb, host of The Customer Experience Podcast, and co-host of the CX Series on the B2B Growth Show, here today to share 10 amazing clips about being a better human. In this episode, you'll hear from these 10 guests:Joey Coleman, author of Never Lose a Customer AgainDavid Cancel, founder and CEO of DriftLevi Ayriss, VP of Northwest Field Operations at Dutch Bros CoffeePaula Hayes, founder, President, and CEO of Hue Noir CosmeticsMat Sweezey, Director of Market Strategy at SalesforceGil Cohen, Founder of Employee Experience DesignRachel Ostrander, Director of Runner Experience at Brooks RunningSangram Vajre, cofounder and Chief Evangelist at TerminusDarin Dawson, cofounder and President at BombBombTodd Hockenberry, sales consultant, advisor, and coach at Top Line Results and coauthor of Inbound OrganizationSubscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts, and find more episodes on our blog.
Do you consider yourself authentic? And how do you showcase your authentic self? On this episode of The DEB Show, host Debra Eckerling talks about authenticity with Ron Ben-Joseph, Ethan Beute, and Julie Riley. Ron Ben Joseph is a storytelling and speaking coach, Ethan Beute is the Chief Evangelist of BombBomb, and Julie Riley is the Social Media Manager at StreamYard. Ron, Ethan, and Julie share their thoughts on what authenticity is, how to tap into it, and more.
Join AJ and Alex for another episode of Opt In! Learn how to avoid the dreaded ignore/delete/block track by adding relevance to your emails in 6.5 minutes! Sales emails have a continuity problem. And a huge reason behind that is a heavy focus on personalization and a lack of focus on relevance. They're trying too hard to be novel when they should be aiming for relevance. Reps will start their email with a personal hook - something about a recent piece of content you wrote, a shared background, or membership in a mutual community. But the transition to talking about their product, its value, and its relevance to you (the prospect) is nonexistent. They lack flow. And that lack of flow causes a lot of emails to be ignored or deleted. On today's Opt In, Alex and AJ walk through a decision tree designed by Ethan Beute. In it, you'll learn how to walk your message down the value, trust, warmth, and competence track, and avoid the no value, distrusted, ignore/delete/block track. Opt In to emphasizing relevance over fluffy personalization. -- The demandDrive Podcast ➡️ https://bit.ly/dD-Pod Meet our team ➡️ https://bit.ly/dD-Team Follow us on LinkedIn ➡️ https://bit.ly/dD-LI Want to work with us? ➡️ https://bit.ly/Contact-dD Want to work for us? ➡️ https://bit.ly/dD-Careers
The foundation for every relationship is trust. But it's hard to gauge people's authenticity in a digital space dominated by communication through text media. That's why Ethan Beute, Chief Evangelist at BombBomb and author of Human-Centered Communication, believes in the power of video communication in a post-COVID world. By personalizing our interactions and messages through video, we can pull back the curtain of digital anonymity. Join us as we discuss: - Challenges financial brands face in trying to personalize experiences (10:47) - How video establishes trust in human-centered communication (17:52) - Why AI will never be a true substitute for the human connection (26:43) Check out these resources we mentioned during the podcast: - Ethan Beute - BombBomb - Human-Centered Communication You can find this interview and many more by subscribing to Banking on Digital Growth on Apple Podcasts, on Spotify, or here. Listening on a desktop & can't see the links? Just search for Banking on Digital Growth in your favorite podcast player.
5 Questions with Ethan Beute Chief Evangelist @ BombBomb -- Grabbing and holding the attention of your prospects is harder now than it ever has been. Email send rates are at an all-time high, and engagement is at an all-time low. Social discourse around pitch slaps and untargeted messaging is reaching boiling points. The sea of prospecting emails, phone calls, and LinkedIn messages continues to swell - and as an SDR, you can either sink or swim. Choosing sink means you continue sending messages off into the void - hoping someone will respond. Choosing swim means you craft relevant, novel messages with the notion that your prospects would be crazy to not respond. Consider this episode a life vest. And consider our guest, Ethan Beute, a certified lifeguard. Ethan's work at BombBomb is all about finding ways to craft relevant, novel messaging to really grab and keep prospects' attention. He talks through why this is so important, how you can start today, and even provides a handy flowchart to keep you on track. -- More Podcast Episodes ➡️ https://bit.ly/dD-Pod Meet our team ➡️ https://bit.ly/dD-Team Follow us on LinkedIn ➡️ https://bit.ly/dD-LI Want to work with us? ➡️ https://bit.ly/Contact-dD Want to work for us? ➡️ https://bit.ly/dD-Careers
Ethan Beute is a Wall Street Journal Bestselling author of Rehumanize Your Business: How Personal Videos Accelerate Sales and Improve Customer Experience (2019) and his most recent book Human-Centered Communication: A Business Case Against Digital Pollution (2021). He is the Chief Evangelist at BombBomb, a human-centered communication platform helping sales teams build relationships through email, text, and social media. Ethan is also the host of The Customer Experience Podcast, helping revenue leaders create alignment, intention, and holism across their organizations to create and deliver a better customer experience. Join us as we discuss the main topics of Ethan's most recent book, diving into the different types of digital pollution, the importance of adding value in every interaction with a client or prospect, and the buyer's assessment of the seller's intent during the decision-making process. Highlights What to expect from the In The Funnel Sales Workshop Who is Ethan Beute What his professional journey is all about What digital pollution is The three forms of digital pollution Why mixing a video to your message is easier to relay your message than sending a text How humans make decisions based on intent Does blasting the leads in your funnel work? How you can add value to your target audience How to get in touch with Ethan and learn more about BombBomb Episode Resources Connect with Mark Cox https://www.inthefunnel.com/ https://ca.linkedin.com/in/markandrewcox https://www.facebook.com/inthefunnel markcox@inthefunnel.com Connect with Ethan Beute Rehumanize Your Business: How Personal Videos Accelerate Sales and Improve Customer Experience Human-Centered Communication: A Business Case Against Digital Pollution The Customer Experience Podcast https://bombbomb.com/ https://www.linkedin.com/in/ethanbeute/ https://twitter.com/ethanbeute https://www.instagram.com/ethanbeute ethan@bombbomb.com
Hey CX Nation,In this week's episode of The CXChronicles Podcast #176 we welcomed Ethan Beute, Chief Evangelist at BombBomb, Host of The Customer Experience Podcast, and Wall Street Journal best-selling Author of "Human-Centered Communication" & "Rehumanize Your Business".Ethan has spent more than a decade helping people enjoy clearer communication, human connection, and higher conversion by replacing some of their faceless, digital communication with simple, personal video messages in emails, text messages, LinkedIn messages, Slack messages, and similar. He's sent more than 12,500 videos and co-authored two (and a half) books on the what, why, who, when, and how of this "relationships through video" movement. BombBomb makes it easy to record, send, and track video messages, allowing you to be “in person” with those who matter most to your business at any given time.More than 60 thousand business professionals in Mortgage, Finance, Insurance, and Real Estate use BombBomb Video to rehumanize their communication.Ethan's also the host of one of my favorite podcasts, The Customer Experience Podcast where he interviews amazing customer focused business leaders from across the world. In this episode, Ethan and Adrian chat through how he has tackled The Four CX Pillars: Team, Tools, Process & Feedback throughout his career + shares some of the tips & tricks that have worked for him across his customer focused business leader journey.**Episode #176 Highlight Reel:**1. Leveraging video messaging to communicate with your customers & your team 2. Creating natural collisions with your customers & users to fuel growth 3. Meeting your customers and team on their preferred communication mediums 4. Doubling down on asynchronous messages + humanizing your outreach 5. Finding the balance between the human touch and the technology touch Huge thanks to Ethan for coming on The CXChronicles Podcast and featuring his work and efforts in pushing the customer experience and customer success space into the future.Click here to learn more about Ethan BeuteClick here to learn more about BombBombClick here to learn more about The Customer Experience PodcastIf you enjoy The CXChronicles Podcast, please stop by your favorite podcast player and leave us a review today. This is the easiest way that we can find new listeners, guests and future business leaders to join our customer focused community!And be sure to grab a copy of our book "The Four CX Pillars To Grow Your Business Now" available on Amazon + check out the CXChronicles Youtube channel to see all of our customer focused business leader video content + our past podcast episodes!Reach out to CXC at INFO@cxchronicles.com for more information about how we can help your business make customer happiness a habit!Support the show
We go through life with a million different moments that shape who we are, our experiences and how we interact with others. How do we differentiate between what matters and what doesn't? It's about the confluence of competition, commoditization and digital transformation. I'm Ethan Beute, Chief Evangelist at BombBomb, here to give you three specific tips on customer experience and focusing on the moments that matter. Listen in to this episode to learn about: Why moments matter to them, not you How the difference between a reactive and proactive approach matters What digital transformation means for the acceleration of commoditization Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Amazon, or Google Podcasts, and find more episodes on our blog.
Ethan Beute is the Chief Evangelist at BombBomb. His company helps business people engage with others through video. Ethan is the co-author of two books: Rehumanizing Your Business: How Personal Videos Accelerate Sales And Improve Customer Experience and Human-Centered Communication: A Business Case Against Digital Pollution. In addition, he is the host of The Customer Experience Podcast. Find Ethan Online: https://www.linkedin.com/in/ethanbeute/ https://twitter.com/ethanbeute https://bombbomb.com/ https://bombbomb.com/podcast/ His Books Human-Centered Communication: A Business Case Against Digital Pollution: https://amzn.to/3tUYmEL (Affiliate Link) Rehumanizing Your Business: How Personal Videos Accelerate Sales And Improve Customer Experience: https://amzn.to/3QLBj8Z (Affiliate Link) If you liked this episode please go to the podcast directory of your choice and leave us a review. It helps others find the show. Also listen to the back catalog of 3 seasons of digital marketing goodness over at https://goldsteinmedia.com/goldstein-media-podcasts/. Find Olivia at OliviaSisinni.com Find Seth at GoldsteinMedia.com Learn more about your ad choices. Visit megaphone.fm/adchoices
Digital pollution is unwelcome digital distractions that slow us down, confuse, frustrate, and annoy us, and sometimes even threaten us. If it's not the right message for the right audience at the right time, it's probably digital pollution — and damages our brand relationships. I'm Ethan Beute, Chief Evangelist at BombBomb, here to give you two specific cautions about operating in a digitally polluted environment. Listen in to this episode to learn about: What digital pollution is What the three types of digital pollution are How we should view consequential pollution How personalization can cut through some pollution Why human-centered communication is an antidote to digital pollution Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Amazon, or Google Podcasts, and find more episodes on our blog.
The human experience is becoming increasingly more valuable. As we move forward in time, human-to-human interactions are going to become more rare and therefore more valuable. I'm Ethan Beute , Chief Evangelist at BombBomb , host of The Customer Experience Podcast , and recently coauthor of the Wall Street Journal bestseller Human-Centered Communication , together with Stephen Pacinelli . Listen in today to learn about why human-to-human moments triumph over commoditization and how to balance the tech touch with the human touch. In this episode, I contextualize and share a short passage from a 90-minute interview with me, Steve, and Mathew Sweezey , marketing futurist at Salesforce, during our research for Human-Centered Communication. Here are some thoughts from the episode: Why the power of human-to-human moments increases as we get more digital The proportion of rarity and value in human moments Why humans are differentiators in sales and CX How video messages beat the competition for attention What Mat Sweezey's take is on noise, pollution, and trust Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts , Spotify , Google Play , or Google Podcasts , and find more episodes on our blog. Listening on a desktop & can't see the links? Just search for The Customer Experience Podcast in your favorite podcast player.
Business success is dependent on good communication with customers and employees. Videos specifically are growing in use to increase connections and conversions more effectively than plain, typed-out text messages and emails. Stacy Sherman interviews Ethan Beute, Author, and Chief Evangelist at BombBomb, to discuss best practices about leveraging video to elicit positive emotions, enhance relationships and rehumanize business as a brand differentiator. They talk about tactics to leverage videos to turn dissatisfied customers (detractors) into brand advocates (promoters) and enhance a company culture where people feel a sense of belonging, included and appreciated. Learn more at DoingCXRight.com/podcasts
In this replay episode, Ethan Beute, Chief Evangelist at BombBomb, talks with Samantha Stone, founder and CMO of The Marketing Advisory Network, about communicating with customers in times of confusion, frustration, and anxiety.
Ethan Beute (Chief Evangelist, BombBomb) talks about what he calls “the case against digital pollution” and how B2B marketers and their companies can rise above the rest, generate attention, build trust and relationships, and grow revenue through a human-centered communication approach.
What can we learn from a deep dive into connecting, communicating, and converting more effectively — despite the challenges of digital, virtual, and online spaces — from people who are out there doing it every single day? I'm Ethan Beute, Chief Evangelist at BombBomb, host of The Customer Experience Podcast, and co-host of the CX Series on the B2B Growth Show. In this episode, I share four takeaways answering that question, which I learned from researching the Wall Street Journal bestselling book Human-Centered Communicationwith Steve Pacinelli. My presentation includes clips from several of the experts we featured, including Lauren Bailey, Shep Hyken, Dan Hill PhD, Mario Martinez Jr., Morgan J Ingram, Julie Hansen, and Adam Contos. Listen to how to turn today's path into tomorrow's revenue with human-centered communication techniques: Restore human emotion to our impoverished experiences online Balance the tech touch and the human touch Focus on outcomes, not systems, processes, or goals Value the immeasurable Resources: See the full presentation with visuals here: https://youtu.be/bqtVXvJOeT0 Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts, and find more episodes on our blog. Listening on a desktop & can't see the links? Just search for The Customer Experience Podcast in your favorite podcast player.
In this episode I share thoughts and takeaways on the importance of becoming more human in a digital world as highlighted in my favorite portions of the new book "Human-Centered Communication" co-authored by Ethan Beute & Steve PacinelliPurchase the Book:https://www.amazon.com/Human-Centered-Communication-Business-Against-Pollution/dp/1639080007https://bombbomb.com/Sign up for 3 hours of LIVE instruction via zoom on all things IG strategy & content here:Workshop - Chelsea PeitzGrab your FREE Downloads by clicking on my link in bio @Chelsea.Peitz or head to my websitehttps://chelseapeitz.com/resources/I N S T A G R A M ➳ https://www.instagram.com/chelsea.peitz/Get a copy of my Amazon best selling book, What to Post: How to Create Engaging Social Media Content That Builds Your Brand & Gets Results (for Real Estate!)http://bit.ly/whattopostbookCheck out the only Real Estate podcast network Industry Syndicate here for the top podcasts in this space: http://industrysyndicate.com/
Have you ever wanted to launch a podcast but don't know where to start? Are you wondering how you can create content and become an influencer in your field? Building an audience and a presence online can feel difficult and overwhelming, but once you know where to start, you have the power to really get your message out there and influence people. This week's guest joins me to share his tips and advice for anyone looking to build authority and a presence online. Josh Elledge is a US Navy Veteran, podcast master, and entrepreneur who founded Up My Influence to help people build audiences and grow their authority and influence online. He has built multiple 7-figure companies with zero paid advertising and he joins me this week to teach you the number 1 thing that holds doctors back from starting a podcast, share why you need to do the opposite of what marketers do if you want to build a connection with your audience, and what you can do to go from zero to influencer in 30 days. If you are wondering where to start in becoming an influencer, you are going to learn a ton today. “Your clients are numb from being marketed to. They have never been more on guard from being sold at, so you're going to need to do the opposite of what marketers do.” - Josh Elledge In This Episode: - Welcome back to another episode of the Limitless MD podcast, and I introduce my guest this week - Hear how Josh knew podcasting was the next big thing - Josh shares his recommendation for anybody listening to this podcast - What Josh just shared is the most amount of gold someone has dropped in the first 5 minutes of a podcast episode… - Discover the reason why more doctors aren't reclaiming their authority and putting themselves out there - Find out the number one problem Josh sees when it comes to communication and content - You can't overinvest in user-generated content, here's why… - Your clients are numb from being marketed to, but there's a way to capture their attention. Here's what it is… - Josh shares what he believes is the best type of human contact, and what is a close second - Wondering what to do to record content? Josh shares his best advice - Learn some realistic strategies to help you if you want to start a podcast - Building an audience is a slog, but here's how you can get value from it in the meantime… - Hear what Josh would do if he were to build a connection and authority - If you're a docpreneur, Josh has just laid down the framework of getting partners in the community - Hear some of the top resources Josh recommends in this realm of media influence and podcasting - There's another area Josh doesn't think you can overinvest in. Here's what it is… - Find out the impact Josh wants to have on the world - If you want to learn more about Josh, here's how… Resources Mentioned: - https://www.amazon.com/Go-Giver-Little-Story-Powerful-Business/dp/0141049553 (The Go-Giver: A Little Story about a Powerful Business Idea by Bob Burg) - https://www.amazon.com/Go-Givers-Sell-More-Bob-Burg/dp/1591843081 (Go-Givers Sell More by Bob Burg and John David Mann) - https://bombbomb.com/ (BombBomb) - https://www.amazon.com/Rehumanize-Your-Business-Accelerate-Experience/dp/1119576261/ (Rehumanize Your Business: How Personal Videos Accelerate Sales and Improve Customer Experience by Ethan Beute and Stephen Pacinelli) - https://www.amazon.com/Human-Centered-Communication-Business-Against-Pollution/dp/1639080007/ (Human-Centered Communication: A Business Case Against Digital Pollution by Ethan Beute and Stephen Pacinelli) - https://www.amazon.com/Business-Belonging-Community-Competitive-Advantage/dp/1119766125/ (The Business of Belonging: How to Make Community your Competitive Advantage by David Spinks) Resources: - https://limitless-md.mn.co/ (Join our FREE group coaching program: the Physician Wealth Accelerator) - https://vikramraya.com/programs/ (https://vikramraya.com/programs/) -...
Communication Tips you'll learn today on The Sales Podcast... The case against digital pollution Digital pollution is subjective based on the recipient and they do it in the moment The contextual vantage point of the message Relationships, reputation, and revenue are at risk Don't be lazy and greedy We've evolved over millennia to know how to communicate Your relationships, reputation, and revenue are at risk." Digital technology is evolving so fast and is so pervasive You can quickly alienate 40% of your qualified list quickly with poor messaging You can increase your opt-ins from 2.4% to 3% and pat yourself on the back for a 25% gain...but you're ignoring those 97%! You're teaching your prospects to ignore you, but you're also teaching the machines to ignore you The Golden Rule still applies The Platinum Rule applies as well: treat others as they prefer to be treated We're headed toward a market of one We're 100 years past Ford's assembly line We're 250 years past the industrial revolution Adjust accordingly People are being engaged in noisy and polluted environments We're overwhelmed We're looking to delete vs. engage Have the right tool for the right job Multi-media, multi-step is still the key to connecting Make sure the channels are connected and synchronized Trust is more fragile than ever "Can You Hear Me?: How to Connect with People in a Virtual World" by Dr. Nick Morgan Sales Growth Tools Mentioned In The Sales Podcast Get Ethan Beute's books "Human-Centered Communication: A Business Case Against Digital Pollution" "Rehumanize Your Business: How Personal Videos Accelerate Sales and Improve Customer Experience" Read Howard Luck Gossage
We've got a great episode lined up for today with my friend, Ethan Beute. He's the author of Rehumanize Your Business and the new book that was just released yesterday, Human-Centered Communication, A Business Case Against Digital Pollution. Ethan is the Chief Evangelist a BombBomb, one of my favorite communication tools. He is passionate about helping people communicate, connect, and convert in a more personal and human way. He wakes up every day excited to make things and to make things more effective.We talk about the incredible danger of digital pollution. We explore the damage that this pollution causes to companies, brands, and sales professionals. Then we discuss how the principles of human-centered design can be used to make our marketing and sales communication much more effective while being less destructive.Get access to the Human-Centered Communication book and resources at www.bombbomb.com/book. A special thanks to this episode's sponsor, Selling From the Heart. If you have a sales team and you want to boost results, you need to get to know Selling From the Heart. What's great about Selling From the Heart is how it takes a different approach to driving sales. The goal is to build trust quickly with clients and prospects through authenticity. The result is more effective prospecting, higher close rates, and more referrals. Best of all, the Selling From the Heart methodology works with your existing sales model. To learn more, visit www.sellingfromtheheart.net and make sure to listen to me and my co-host Larry Levine each week on the Selling From the Heart Podcast!
Welcome to another episode of The Real Estate Growth Hackers Show. Today, Zach Hammer speaks with Ethan Beute, Chief Evangelist of BombBomb, to talk about leveraging email marketing videos for communication. If you want to break through the digital noise, build trust and engagement, and grow reputation and revenue for your Real Estate Business then check out this week's episode!
We all have an internet connection with several high quality cameras within arm's reach. The only thing keeping us from sending video communications is our human vulnerability. Sending a personalized video message is a way to become more human and more real to the people we are trying to impact and serve. It creates a human-to-human connection far faster and stronger than the substandard, emotionally impoverished communication channels we've been relying on in higher ed. In this episode, we speak with Ethan Beute , Chief Evangelist at BombBomb , about how higher ed can effectively use video to humanize and better engage with its target audiences. Ethan chats with us about: The philosophy behind why video communication strengthens human connection Creating personalized videos and evergreen videos for broader audiences Opportunities in higher ed to incorporate video messages How video messages can bring tears to people's eyes Check out this related episode: Episode 5 w/ Kristi Lafree at Butler To hear more interviews like this one, subscribe to Higher Ed Marketer on Apple Podcasts , Spotify , or your preferred podcast platform. Listening on a desktop & can't see the links? Just search for Higher Ed Marketer in your favorite podcast player.
Ethan Beute is the Chief Evangelist at BombBomb, a video messaging tool for building relationships. He's also the author of Re-humanize Your Business and the host of the Customer Experience Podcast. Ethan and Brett discuss his approach to content, background in television, the rise of video and social media, and the key to being an evangelist. 0:00 Intro 1:00 Conversation with Ethan 2:25 Approach to content 5:08 Curiosity and consistency 8:02 BombBomb 11:20 Background in TV 15:15 Career transition 21:30 Conversation with customer 23:22 Marketing approach 27:37 Relationships though video 33:10 Evangelism 38:10 The rise of video and new competition 42:11 Connect with BombBomb 44:30 Outro Join The JuiceFollow Ethan| Twitter | LinkedIn | Customer Experience Podcast Follow Brett:| Twitter | LinkedIn
Plain ol' text-based emails can be boring, but everyone likes to get a video sent just to them. Video emails, using a tool like BombBomb, can increase your reply rates and build relationships faster. Ethan Beute, Chief Evangelist at BombBomb, shares what he knows about selling with video and how it can transform sterile, impersonal emails into relationship accelerators. Want the full transcript? Visit the show notes page on our website:https://servedontsell.com/modern-sales/selling-with-video---Get a daily sales insight sent straight to your inbox:Subscribe to the daily sales insights newsletterDon't miss a single episode:Subscribe on SpotitySubscribe on Apple Podcasts Like what you heard?Help us get the word out by leaving a rating and review on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Most of the crazy community in #ABM believes passionately in the problems we solve and the value we deliver. We love what we're doing, and we're excited to share because we know we can solve our customers' pain points. Maybe it's time we became more familiar with a method of communication that delivers the excitement we have about the product we represent. Let's dive a little deeper into personalized video content. I brought in a pro from BombBomb, where fun is literally one of their core values, and personalized video is their core product. Also, “fun” isn't just some back-of-house mantra slapped on a “why you should work here page” … fun is woven into the fabric of the entire company, all the way through to the VP of Marketing, Ethan Beute. Check out his goal on the first line of his LinkedIn profile: “To wake up every day excited to make things.” Videos are one of Ethan's main creations. I had to have him on #FlipMyFunnel to share what he's learned from making over 7,000 videos. ------- Join Sangram's "Becoming Intentional" newsletter, read by over 10,000 leaders, for a 1-minute read on how to lead professionally, grow personally, and live fully. Only available on LinkedIn.
As you know, on Tuesdays we have been doing our Takeover series. For this series, Ethan Beute has been hosting awesome interviews, all focused on this idea of evangelism. Well, for today's episode of the Flip My Funnel podcast, we thought we'd shake things up a bit. Our guest's host today is... me, Sangram. That's right. Today, I'm a guest on my own podcast! On today's show, Ethan and I talked about what makes a great evangelist. -------------------------- Join Sangram's "Becoming Intentional" newsletter, read by over 10,000 leaders, for a 1-minute read on how to lead professionally, grow personally, and live fully. Only available on LinkedIn.