Podcasts about katrina aronson

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Best podcasts about katrina aronson

Latest podcast episodes about katrina aronson

Through The Marketing Lens
Overcoming Imposter Syndrome: Real Talk for Female Business Owners

Through The Marketing Lens

Play Episode Listen Later Feb 13, 2024 27:00


About This Episode:  In today's empowering episode, we're addressing a common yet rarely discussed challenge among entrepreneurs: Imposter Syndrome. Our host, Katrina Aronson, delves deep into this psychological pattern, exploring how even the most successful business owners, including famous figures like Maya Angelou, have faced this daunting obstacle. This episode isn't just about understanding Imposter Syndrome; it's about equipping you with practical, actionable tools to overcome it. Whether you're a budding consultant, a small business owner, or dreaming of starting your own service-based venture, these insights are tailored to help you break through self-doubt and thrive in your entrepreneurial journey.Topics Discussed:1. Understanding Imposter Syndrome: A dive into the psychological aspects and the importance of recognizing its roots in our fear responses.2. Continuous Education in Your Field: Tips for building confidence through knowledge, including leveraging resources like podcasts and books.3. Personal Growth and Confidence Building: Exploring various methods like meditation, journal writing, and intentional socializing for boosting self-esteem and mental health.Resources Mentioned:1. KPMG Research study: https://info.kpmg.us/news-perspectives/people-culture/kpmg-study-finds-most-female-executives-experience-imposter-syndrome.htmlWhat To Do Next:- Take Action: If this episode resonated with you, start by exploring one of the mentioned tools and integrate it into your daily routine. - Connect and Share: Love this episode? Share it with a fellow female entrepreneur or someone starting their business journey. Your support by sharing and reviewing helps us reach and inspire more listeners like you.- Stay Updated: Don't miss out on future insights. Subscribe to Through The Marketing Lens and stay tuned for more episodes that empower your entrepreneurial journey.- Get in Touch: Have thoughts or questions about this episode? We'd love to hear from you! Reach out to us at [Your Email Address] & a link to book a consult call: https://www.katrinaaronson.com/book Ready to take the next step? : Access The Content Blueprint: https://www.katrinaaronson.com/contentblueprintRemember, overcoming Imposter Syndrome is a journey, and you're not alone in it. Links: Connect with Katrina on Instagram @katrinaaronson_consulting Book a FREE consultation with Katrina: www.katrinaaronson.com/book Email us at: admin@katrinaaronson.com Visit our website: www.katrinaaronson.com

Social Media Decoded
Leaning Into The Marketing Strategies Based on Your Personality Instead of What Everyone Else in The Industry Is Doing with Katrina Aronson

Social Media Decoded

Play Episode Listen Later Jun 2, 2023 29:47


Learn to create a marketing strategy that works for your business. In this episode, host Michelle Thames and Katrina Aronson discuss how to create a marketing strategy with maximum impact without expensive ads. If you are the face of your brand, this episode is for you!Katrina Aronson is a business coach with a major marketing twist. She works with entrepreneurs who are the face of their brands and businesses to help them to get their brands seen without expensive ads or a big team. ——Katrina's websiteFind Katrina on InstagramCreate your own podcastListen to Katrina's podcastJoin Katrina's Facebook groupBook a growth and marketing clarity call with MichelleStart your own Stan StoreVisit My Stan StoreFollow Michelle on InstagramJoin The Marketing Minute - We send weekly marketing and online business tips you can use!Leave a review for Social Media Decoded Support the show

Introvertpreneur
Using a Human-First Marketing Approach with Katrina Aronson

Introvertpreneur

Play Episode Listen Later Feb 7, 2023 45:55


Do you feel like being an introvert makes marketing yourself harder than it should be? Today, we are chatting with the Modern Marketing Mentor, Katrina Aronson, to discuss how you can align yourself better with your marketing and make sales feel easier.   In this episode, we'll dive into: Why mindset is the most important part of marketing Creating momentum when you feel like business is slow The secret sauce to making sales feel easier The recent shift to human-focused marketing If you enjoyed this episode, I invite you to drop a five-star rating + review with your biggest takeaway, so that other introverts can find this podcast for guidance and support through their introvert entrepreneur journey! Check out the full show notes and resources mentioned at thetarareid.com/ep75

The Ambitious Introvert Podcast
Fighting Anxiety as an Entrepreneur with Katrina Aronson

The Ambitious Introvert Podcast

Play Episode Listen Later Dec 12, 2022 30:14 Transcription Available


This week's episode is on a topic that was requested by an audience member around 9 months ago - how to run a business when you have anxiety. As I don't suffer from anxiety myself I wanted to speak with an entrepreneur who did, so I'm delighted to welcome my guest Katrina Aronson to share her perspective on the subject.Katrina is a business coach who helps her clients run and grow their business in a way that feels authentic to them. After leaving the corporate world and going onto scale a business from 0 to 6 figures in a year (and then on to multiple 6 figures after that), Katrina found herself struggling with overwhelming anxiety. After developing practices to move through how she was feeling, Katrina went on to create her coaching practice in a way that felt enjoyable instead of draining.I think this week's topic is going to resonate with a lot of you - whether you're an introvert or extrovert.We talk about:The tipping point when Katrina knew she needed to get help, instead of just putting another band-aid onThe steps she took to move through her anxiety and why (literally) going upside down helpedWhy making money in business is a lot easier when doing so from a place of joyWhy experimenting with self-care, mindset practices and outsourcing is key to feeling less overwhelmed (and why waiting until everything feels perfect isn't at all helpful)Why testing changes for 3 months is the only way you'll know if they workTHIS WEEK'S GUEST:Katrina's book recommendation: The Power of Now by Eckhart TolleCONNECT WITH KATRINA:Website: https://www.katrinaaronson.com/ Instagram: https://www.instagram.com/katrinaaronson_consulting/Through the Marketing Lens Podcast: https://www.katrinaaronson.com/podcast CONNECT WITH EMMA-LOUISE:Website: http://www.emmalouiseparkes.comInstagram: https://www.instagram.com/ambitiousintrovert/Facebook Group: The Ambitious Introvert® NetworkFREE RESOURCES:Enjoyed this episode? Hit ‘subscribe' and share it with other Ambitious Introverts who'll appreciate it. Plus, leave a review for the podcast and you can win a FREE 45 minute coaching session as a thank you!Grab every book recommendation from all of my amazing guests! These reads are guaranteed to provide heaps of value and help you grow your business. Sign up for the free list here http://theambitiousintrovert.com/readinglistPREMIUM SUPPORTInterested in working with me 1:1? Fill out this form to start the conversation! https://bit.ly/2QQAwcxConnect with Emma-Louise: Website: http://www.emmalouiseparkes.com Instagram: https://www.instagram.com/emmalouparkes Facebook Group: The Ambitious Introvert® Network

How to Change Your Life with Jenna Holloway
How to Bring in High-Level Results From Your Marketing

How to Change Your Life with Jenna Holloway

Play Episode Listen Later Nov 15, 2022 32:23


On today's episode I'm joined by the wonderful Katrina Aronson, the Modern Marketing Mentor. We talk all about energy, what the subconscious mind has to do with marketing, productivity, and real life talk about owning a business in a joyful way. Katrina is an accredited Neuromarketer. She specialises in bringing brain-science approved marketing into businesses for high-level results. Katrina loves the humanity of marketing, and is dedicated to bringing it into strategy for bold and beautiful impact that makes people FEEL. What you'll learn: The importance of paying attention to what people are taking in on a subconscious level. The five senses and how to use them to create a positive vibe. The biggest mistake people make in their marketing. Starting a business is a personal journey. We can't hide behind our product. Doing what lights you up matters. What are you doing differently now compared to a year ago? Internal safety and how it positively impacts your business Free training: Hustle-free Abundance - How to 10X your business without working harder or implementing another strategy. Live on Thursday 17th November at 7pm UK time. Register here: https://www.believe-achieve.co.uk/instagram *SOCIAL LINKS* Find me on Instagram: https://www.instagram.com/iamjennaholloway/ Find me on Facebook: https://www.facebook.com/jenna.c.holloway Find me on TikTok: https://www.tiktok.com/@believe_achievewithjenna Connect with Katrina on Instagram: https://www.instagram.com/katrinaaronson_consulting/ Here is the link to Katrina's freebie, grab it here https://katrinaaronson.kartra.com/page/Science-freebie Check out Katrina 's podcast Through The Marketing Lens: https://open.spotify.com/show/2AD0VUFOLfgb0xvTiIGS8k?si=cac2677f8c5f49c3 Wait! Before you go, if you enjoyed this episode, I would love for you to leave a review and share it with a friend. Thank you! Jenna x

Unburden Your Business
60. How to STAND OUT with Leadership Marketing with Katrina Aronson

Unburden Your Business

Play Episode Listen Later Sep 12, 2022 30:50


In today's podcast Katrina Aronson and I, get deep into how to stop wasting time and energy on a flat brand that falls short for your business. She explains that spending some time discovering what you want to be known for and who you are, are the most important parts of setting up and building a strong brand and using that for your marketing strategy. Katrina Aronson is a Marketing-led Business Coach She empowers creative-minded female entrepreneurs to catapult past their revenue goals with simplified marketing strategies & tools to scale their business. Get her Lazy Marketing Workbook https://katrinaaronson.kartra.com/page/contentroadmap?utm_source=instagram Take the 15 min biz quiz! https://www.unburdenyourbusiness.com/biz Let's BE FRIENDS UYB FB COMMUNITY: check out the awesome people in the tribe @femaleinsuranceagencyowners UYB INSTAGRAM: Come check out some awesome resources @unburden_your_business AGENCY BY DESIGN: If you're ready to take your business from stressed-out/maxed out to a money-making machine, come check out Agency By Design! https://www.unburdenyourbusiness.com/signup THE COLLECTIVE: A monthly membership to help you elevate your agency in an intimate setting working with other ambitious agency owners. https://www.unburdenyourbusiness.com/membership FACEBOOK GROUP: Come join our Facebook group. A safe space for Female Insurance Agency Owners to connect.https://www.facebook.com/groups/femaleinsuranceagencyowners Girl, make sure to say hi in the DMs I am all about getting to know more about you! So glad you're here, Cassidy

Marketing a Practice Podcast
How to Be Resilient When Marketing Your Business with Katrina Aronson | MP 110

Marketing a Practice Podcast

Play Episode Listen Later Sep 8, 2022 21:45


Do you have a unique marketing strategy for your business? How is your mindset a crucial part of effective marketing? Can working from the... The post How to Be Resilient When Marketing Your Business with Katrina Aronson | MP 110 appeared first on How to Start, Grow, and Scale a Private Practice| Practice of the Practice.

practice scale resilient aronson marketing your business katrina aronson private practice practice
Gold Biz Podcast
Marketing Your Business Authentically with Katrina Aronson

Gold Biz Podcast

Play Episode Listen Later Sep 6, 2022 51:00


As a business owner, I know that we all are so concerned about marketing, what marketing looks like, and how to execute it. Today I have an amazing guest on her name is Katrina Aronson and she is a marketing genius. She has a mission to help women entrepreneurs make more money while doing what they love. Make sure you grab a notebook for this one! You can sign up for her FREE Lazy [& Brilliant] Organic Marketing Guide and Instagram for more amazing advice. Time stamps:  Intro - 0:00 Katrina intro - 2:46 Marketing your service based industry - 4:56 Social media and imposter syndrome - 8:14 Getting inspiration - 12:00 Marketing on social media without feeling drained - 15:36 Trial and error - 23:51 Do you have to show your face? - 25:10 Fearing judgement - 33:49 Other marketing strategies - 37:17 Client experience - 40:54 One piece of advice - 46:48 Where to find Katrina - 48:33 Wrap up - 49:23 DM me on Instagram to let me know your favorite part of this episode! If you send me a screenshot of your review, I'll give you a shout-out and a thank you! Get my exact workflow phase break down by texting "CONNECT" to 888-292-4864. You can get all my freebies, training, and presets here!

Through The Marketing Lens
Attraction Marketing

Through The Marketing Lens

Play Episode Play 42 sec Highlight Listen Later Jun 7, 2022 11:15 Transcription Available


In today's episode of Through The Marketing Lens, you will learn: What attraction marketing really ISHow you can use it in your business to get more leads that convertThree essential components in the basic attraction marketing formulaWe're talking about:What the "attraction" part of attraction marketing is all aboutWays to provide value to bring in new leads and gain trust immediatelyWhy storytelling is SO powerful in marketing and the psychology behind itThe importance of sharing the experience and results for your customer, not just the features and numbersHow this all ties back to your content More resources: Sign up for the free Content to Scale™ mini-training with Katrina Aronson here! Join us LIVE on June 9th at 6pm EST.Sign up for our weekly email list by clicking here!Please check out my website where you can find valuable and free content like workshops and guides to help you propel your business forward!

Wisdom & Extra
Episode 6 - The 80/20 Rule: managing a business is 80% mindset & 20% strategy.

Wisdom & Extra

Play Episode Listen Later Apr 20, 2022 34:50


This week, we speak with Katrina Aronson, a coach that focuses on marketing strategy. She empowers creative-minded female entrepreneurs to catapult past their revenue goals with kicka$$ marketing strategies & tools to scale. "Marketing isn't the hard part; you just think it is. You have the strategies & you know what to do, but then you have mental blocks holding you back. Managing a business is 80% mindset & 20% strategy." Be sure to follow her! Katrina's Instagram: https://www.instagram.com/katrinaaronson_consulting/ Katrina's Website: https://www.katrinaaronson.com/ Spoiler alert - Season 2 might be our best season yet! Season 1 & Season 2 available on YouTube, Anchor, and all Social Channels! Don't forget to hit that Subscribe button and follow on Social Media. Check out our website if you are interesting in being on the Podcast! YouTube: https://www.youtube.com/channel/UCer6_HthY2w32m9WUNfbkLw Website: https://wisdomandextra.com/ Instagram: https://www.instagram.com/wisdomandex... TikTok: https://www.tiktok.com/@wisdomandextra Facebook: https://www.facebook.com/WisdomExtra Twitter: https://twitter.com/WisdomExtra --- Send in a voice message: https://podcasters.spotify.com/pod/show/wisdomandextra/message Support this podcast: https://podcasters.spotify.com/pod/show/wisdomandextra/support

Girl Gang Craft The Podcast
How to Refine Your Marketing Strategy with Katrina Aronson

Girl Gang Craft The Podcast

Play Episode Listen Later Apr 8, 2022 50:25


Does your marketing strategy suit your personality type? Should it? Katrina Aronson thinks so.  In this week's episode, Phoebe talks all things entrepreneurship and CEO mindset with the entrepreneur turned business and marketing strategy coach. Tune in to learn more about Katrina's personal experience transitioning out of her career in corporate finance and why she believes all entrepreneurs should lean into what sparks joy when building and refining their marketing strategy. Because when it comes to business, not all CEOs are cut from the same cloth, and not all marketing strategies work for everyone. Noteworthy quotes: [25:38] What happens in marketing is we see what other people do and then we decide, “Oh, I'm supposed to copy that. [26:46] You light up when you're doing what feels good. Our energy comes through when we're doing what we love to do. SHOW NOTES  RSVP to our upcoming spring craft fairs in Oakland, CA and Salem, MA. Spring Edit  Let's make art

Influencer Entrepreneurs with Jenny Melrose
Creating a Simple Content Marketing Strategy with Katrina Aronson

Influencer Entrepreneurs with Jenny Melrose

Play Episode Listen Later Feb 21, 2022 25:24


Having a content marketing strategy gives you the opportunity to be found by your ideal audience for free.Today we have Katrina Aronson, she is a marketing led business coach, her claim to fame is that you don't have to use super complicated ad strategies or a super expensive team.She is trying to tell everyone that if you have a good business and your marketing efforts, specifically content marketing, is really strong then you don't have to worry about doing all the fancy stuff. Read more HEREGrab the Instagram Engagement Guide

Wings Of...Inspired Business
674 Attraction Marketing: Entrepreneur Katrina Aronson on How to Sell in Joy, Flow, and Ease

Wings Of...Inspired Business

Play Episode Listen Later Jan 27, 2022 47:04


Katrina Aronson is a corporate finance drop out turned entrepreneur. She grew her own small business to 6 figures in her very first year, but not without a lot of trial and error and expensive mistakes. She now teaches ambitious women how to catapult their business as the face of their brand, with powerful and practical marketing that sets them apart from the rest. Join the conversation by following Wings of Inspired Business on the free and socially interactive Podopolo app, where Susan and will answer questions. Download Podopolo here and invite your friends to connect around podcasts recommended to you by what interests and inspires you.

BE the Sought-After Entrepreneur Podcast
How to Show Up as the Face of Your Business to Connect with Your Customers with Katrina Aronson

BE the Sought-After Entrepreneur Podcast

Play Episode Listen Later Dec 28, 2021 54:37 Transcription Available


Do you hate showing your face or sharing parts of your personal life in your business?In today's episode, Katrina Aronson is sharing how to show up as the face of your business to connect with your customers.Katrina Aronson is a business coach with a major marketing twist. She works with entrepreneurs who are the face of their brands and businesses to help them step into the thriving CEO role, and get their brands noticed without expensive ads or a big team. Katrina started off her career in corporate finance and left to go after her dreams of being a creative entrepreneur. She launched 2 small businesses with a lot of overhead costs, and no real marketing strategy; just a passion and a knowing. She spent way too much money and time on getting her businesses out there and realized that it was just not sustainable --- which drove Katrina to learn how to market for maximum impact, not maximum cost. That one decision changed everything and Katrina knew it was something she had to share with other passion-driven entrepreneurs, which is exactly what she does today. She now teaches business owners how to lean into their marketing strategies and attract clients and customers to them. She also hosts a weekly fluff-free marketing and business podcast called Through The Marketing Lens, which is all about using tactical marketing and mindset tools to up-level as an entrepreneur. She is a mama to 2 kids, a french fry connoisseur, and a perfectionist's worst nightmare. So if you're ready to build a community around your brand, tune into today's episode.BY THE TIME YOU FINISH LISTENING TO TODAY'S EPISODE, YOU'LL LEARN:●  How to show up as the face of your business to connect with your customers.● Ways to build a community around your brand without spending lots of money on expensive ads.● How to use marketing in your business in a way that feels good and works.If this episode inspires you in some way, leave us a review on Apple Podcasts and let us know your biggest takeaway– whether it's created those aha moments or given you food for thought on how to achieve greater success.And while you're here, make sure to follow us on Instagram @creativelyowned for more daily inspiration on how to effortlessly attract the most aligned clients without having to spend hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned.[FREE MASTERCLASS]: How to package your expertise and position yourself as the go-to expert in your industry without a big audience (or chasing clients), instant access here!To apply for Elevate, a 12-month experience for coaches & consultants wanting to craft & scale their offers that sell on autopilot using attraction marketing, click here!To get your hands on how to write content that connects, and attracts the most aligned clients, grab it here!!https://www.creativelyowned.com/contentthatconvertsTo connect with Katrina:Website: https://www.katrinaaronson.com/Instagram: https://www.instagram.com/

Be heard podcast
Simplified Strategies for Big Business

Be heard podcast

Play Episode Listen Later Nov 24, 2021 39:27


Katrina Aronson is a business coach with a major marketing twist. She works with beginning to mid-stage creative entrepreneurs who want to scale to six figures with simplified marketing strategies that don't break the bank.   One of the biggest myths about entrepreneurship is that once you start your business the road is linear. Today we are talking about what happens when your dream biz isn't so dreamy anymore and how to build a business with growth that feels good without the overwhelm of a large team and expensive ads.   In this episode, we chat about → Shutting down your dream business, when it's no longer your passion → Giving yourself time to grieve and rest before moving on to the next thing → How to build your business without overwhelming and spending a lot of money → Why it's so important to embrace imperfection → The mindset you need to grow your business   CONNECT WITH KATRINA Instagram: https://www.instagram.com/katrinaaronson_consulting/ Learn more about working with Katrina: https://www.katrinaaronson.com/   CONNECT WITH SHANA Get Your 'Simple Strategy Call' - https://shanadewitt.as.me/simple Learn more about working with Shana - https:// shanadewitt.com Join the Magnetic Entrepreneur Facebook Group - https://www.facebook.com/groups/themagneticentrepreneur/  

Chaos N' Cookies
Content Creation with Katrina Aronson | CNC63

Chaos N' Cookies

Play Episode Listen Later Nov 23, 2021 41:11


Being an entrepreneur comes with so many layers that have to be worked through and thought out, with a common layer being marketing and content creation. Katrina Aronson, online business coach and entrepreneur, has worked through and mastered using marketing. We sat down and talked about the experience and lessons you can learn from both successful and unsuccessful reactions to content and marketing. Katrina is also giving my listeners a FREE Content RoadMap. www.katrinaaronson.com/freecontentroadmap About the Guest: Katrina left her corporate finance career to follow her dream of being an entrepreneur. She built 2 successful businesses, both online and brick and mortar. Her journey, like most entrepreneurs, was messy and expensive. It was her deep obsession with marketing that guided her to grow her businesses to multi-six figures. Katrina launched her business coaching practice in 2018. She helps other female entrepreneurs to start, grow, and scale their businesses using marketing as their lens. katrinaaronson.com/podcast katrinaaronson.com instagram.com/katrinaaronson_consulting/ instagram.com/marketinglenspodcast/ About the Host: Following the crumbs in the chaos is a full time job. As a busy mom of three, a wife to a traveling hubby, and keeping it weird in Austin, Texas, it's safe to say that my life is never boring. In addition to running my coaching business as C'N'C's CEO, I'm a certified coach for a premier virtual fitness and nutrition program helping others feel better while sustaining a healthy lifestyle. My mom and dad are thrilled that I'm putting my Exercise Science degree to good use. Along with my experience training pro athletes, S.W.A.T. members, and a high school football team, I gained 10+ years experience as the Director of Marketing building multiple court reporting companies. Lastly, I am a published writer, Content Coordinator, and Account Executive for a publication by Best Version Media. They even gave me a monthly “How to” column where I teach others how to be more self-sufficient with common household tasks. Every woman should know how their home functions and what to do if something malfunctions, man or no man. With my husband on the road, searching “How To” on the internet has transformed me into a “Mommy MacGyver”. “I don't know how you have the time.” “You're like a Supermom!” These are common things that people say, but the truth is that life hasn't always been easy or pretty. Even with the bumps, I always try to find the humor in everything because laughter is good for the soul and you should never take life too seriously….where's the fun in that? www.chaosncookies.com https://www.instagram.com/heathersteinker https://www.facebook.com/heathersteinker https://linktr.ee/hsteinker https://chaosncookies.com/shop Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app. Leave us an Apple Podcasts review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

EntrepreneurShift
Marketing Strategy 101: Marketing = Mindset + Connection

EntrepreneurShift

Play Episode Listen Later Nov 16, 2021 29:31


Tune into this episode if you're interested in: How mindset impacts your marketingHow to simplify your marketing so you feel good about showing up as yourself consistentlyHow to craft your one-liner to attract the right people to youKatrina's simple, 15-minute tip to get started todayAbout KatrinaKatrina Aronson is a business coach with a major marketing twist. She works with entrepreneurs who are the face of their brands and businesses to help them to get their brands seen without expensive ads or a big team.Connect with Katie: Schedule your free consultation Join the EntrepreneurShift Facebook groupInstagram: @Digitally.Enhanced.MarketingConnect with Katrina: Website: www.katrinaaronson.comInstagram: @katrinaaronson_consultingPodcast: Through The Marketing Lens

The BrandWell Podcast
Easy Ways to Simplify Your Marketing Strategy with Business Coach Katrina Aronson

The BrandWell Podcast

Play Episode Play 30 sec Highlight Listen Later Oct 20, 2021 38:46


Marketing strategies don't have to be complicated. My guest today is Katrina Aronson, a marketing strategist and business coach who specializes in helping entrepreneurs cut the confusion and develop clear and powerful marketing strategies that actually work. It's time to stop throwing spaghetti at the wall hoping it sticks, and to start executing a clear and concise strategy that will drive growth for your business. Episode Links:Save $50 off our templates or Squarespace course with code "PODCAST" Visit Katrina's websiteVisit BrandWell's website

She Built This™
Marketing that Works for YOU: A Conversation with Katrina Aronson

She Built This™

Play Episode Listen Later Oct 20, 2021 50:56


Just because "they" tell you should doesn't mean you actually should. That's exactly what my guest, Katrina Aronson, and I discuss in this week's episode. Finding and leaning into the marketing strategies that work for YOU, based on your personality. Despite what everyone else is doing and telling you you "should" be doing.  Katrina Aronson is a marketing coach and serial entrepreneur who has built several businesses from the ground up by putting the focus on marketing. She helps entrepreneurs to start, grow, and scale their businesses using marketing as their lens. She's owned both brick and mortar and online businesses and understands the things that work, which strategies fall flat, and why! Katrina is also the host of the podcast, Through the Marketing Lens. In this episode:  A time Katrina failed and how it launched her into her next chapter Misconceptions and myths around marketing, why it's not what you think it is Finding the marketing strategy that works for you  What marketing and mindset have to do with one another  How we can introduce ourselves more impactfully, create connection, and make a better impression right off the bat. And more!  Connect with Katrina:  Website  Instagram  Facebook  Get Emily's Podcast Pitching Guide HERE  

Girls Who Do Stuff
Rapid Fire Katrina Aronson

Girls Who Do Stuff

Play Episode Listen Later Oct 8, 2021 13:08


After every interview on the Girls Who Do Stuff, we do Rapid Fire with our guests. We ask them a bunch of questions and they respond with the first thing that pops into their head.

Girls Who Do Stuff
The one where we talk about politics in marketing with Katrina Aronson

Girls Who Do Stuff

Play Episode Listen Later Oct 5, 2021 37:57


I am a marketing-led business coach. I work with creative entrepreneurs all over the place who are past that initial launch phase and that want to grow their business to new heights and marketing is my lens. I also have a podcast that is Through the Marketing Lens. Where she talks all about all things marketing. Basically, the reason she does what she does is that she had small businesses herself. She grew them, She was scrappy about it, and I really fell in love with marketing because it was a way to actually move her businesses forward. And that is that's where it all comes from.We talk about Katrina's scrappiness and how she started multiple businesses. Her journey was messy but really fun. It was in this phase of growth that she fell in love with marketing."I think that marketing feels really hard. To a lot of people. There are so many different facets to marketing, so we tend to find someone else that's doing what we want to do, and then just copy them. And that's not always going to feel in alignment with who you are as a person." -Katrina AronsonWe talk about the importance of authenticity and vulnerability and how that should apply to your marketing. Instead of copying someone else or looking for the "best" ways to market from others in your industry or other's who are doing well, it would be wise to start with what is in alignment for you.This led to a conversation about how companies are showing up in today's cultural climate with issues like black lives matter, backing the blue, me too, etc.  "I think every brand. Should and can stand up for the things that they believe in. Where I think a big mistake happens is that we identify as our brands, and sometimes we're not." - KatrinaWe talk about the role of politics in the marketing of businesses. 

Book Insights Podcast
Book Lounge - The One Thing with guest Katrina Aronson

Book Insights Podcast

Play Episode Listen Later Jun 23, 2021 38:06


Today in the Book Lounge, Tom & Karin discuss the book The One Thing with special guest Katrina Aronson. Each week Book Insights creator and author of The 50 Classics Series Tom Butler-Bowdon and Memo'd Program Manager Karin Richey invite you to join their fun and casual conversation about the book of the week. Hear what they love it about, what they don't, how they rate it, and how it can advance your work and life. You'll learn why it was selected to be part of the curated list of Book Insights, and what's new with the book or the author currently. This week, Tom and Karin offer you insight on: *Katrina shares client stories about entrepreneurs who found their "one thing", focused on that, and the results they saw. *Explore examples like Steve Jobs and learn about the things they allowed to fall off the priority list in order to make space for their "one thing." *Learn how anyone can determine their "one thing" and begin to practice prioritizing it instead of mindlessly multitasking while accomplishing very little. Want quick saveable, shareable bullet points on today's podcast? Check out the Memo: https://memod.com/KarinRichey/the-one-thing-with-katrina-aronson-2648 Show Notes: Meet Katrina Aronson, she is a marketing and strategy coach for small businesses and entrepreneurs. She's helped dozens and dozens of creative female business owners scale their companies and make a profit. https://www.katrinaaronson.com/ What is the difference between Book Insights episodes and Book Lounge episodes? Book Insights are formal, structured summary, analysis and exploration of a bestselling nonfiction book. Each episode is read by a professional voice actor and will introduce a new title selected specifically for its value to your work and life. Book Lounge episodes are casual discussions about the book, the author, and anything else that comes along through the course of conversation. It's more of a broad chat about how the book relates to current, everyday life. Should I listen to both the Book Insight and the Book Lounge episode on the same book? Sure! Each episode works fine as a standalone piece, so no requirement to listen to both or to listen in any particular order, but we definitely recommend (and think you'll enjoy!) both. Think of it like reading a book and liking it so much you want to chat about it on the porch with a friend. That is the vibe at the Book Lounge. Like what you hear? Be sure to like & subscribe to support this podcast! Also leave a comment and let us know your thoughts on the episode. You can also get a free weekly email about the Book Insight of the week. Subscribe at memod.com/insights Audio Producer: Daniel Gonzalez Hosts: Tom Butler-Bowdon & Karin Richey

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Glow Up, Gyrl!
Building Your Brand Voice with Katrina Aronson

Glow Up, Gyrl!

Play Episode Listen Later Jun 1, 2021 53:13


Business and Marketing Strategist, Katrina Aronson joins the show to talk about all things brand and marketing and how she helps women entrepreneurs grow and their businesses. Learn more about Katrina HERE. Follow Katrina on Instagram. --- Support this podcast: https://anchor.fm/glowupgyrl/support

Bossy, Brilliant, & Badass
How to Use Local Marketing to Have a National Impact (with Katrina Aronson)

Bossy, Brilliant, & Badass

Play Episode Listen Later Jan 19, 2021 36:09


This week we chat with Katrina Aronson, a marketing and strategy coach for female entrepreneurs.  We talk with her about marketing generally, and how we can maximize local marketing strategies to extract success on a national scale. Find Katrina at https://www.katrinaaronson.com/Thanks for joining us on today's episode of the Bossy, Brilliant & Badass podcast! We are officially on YouTube, so check out the channel here.  If you enjoyed today's episode, please head over to iTunes and leave us a rating and review to help us reach even more badass women. Don't forget to visit us on Facebook  or join us on Instagram or Twitter. 

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Wildly You Podcast
Ep 28 | How to Create a Business that is Profitable and Sustainable with Katrina Aronson

Wildly You Podcast

Play Episode Listen Later Dec 16, 2020 31:10


After creating a 6+ figure business with what appeared to be her dream life, Katrina burned it to the ground. Let's talk about creating success and sustainability, and how she does that in her business and with her clients. Download her freebie: https://www.katrinaaronson.com/profit Follow on Instagram: @katrinaaronson_consulting Don't forget to follow the Podcast on Instagram @Wildlyyoupod Get Syd's Wildly Converting Captions FREE GUIDE: https://sydneydelucchi.podia.com/wild-captions & Check out the DYNAMIC CONTENT GENERATOR here. --- Support this podcast: https://podcasters.spotify.com/pod/show/wildlyyoupod/support