EntrepreneurShift

Fast forward and Jessica's been able to create many successful businesses that highlight diversity, help people find and showcase what makes them them, and ultimately helps them find their purpose. As Jessica reflects in this episode, ambition is great, but it's her mission to help people understand what's fueling their ambition to ensure that they create a life they actually love. (And it's a little bit of the courage to rewrite the plan as you go along that'll keep you enjoying it.)So tune into this episode if you're ready to be inspired and start your own reflection journey to help untap what makes you so special and how to leverage that in building your business. In this episode we'll dive into: Uncovering your own hero's journey and folding it into your marketing and messaging Tapping into your special sauce so you can better connect with your prospective clientsGetting comfortable rewriting plans as you're going through themFinding your purpose and holding it at the center of everything you doAbout JessicaJessica is the author of Purpose: Find Your Truth and Embrace Your Calling, a book in which she shares her journey to finding purpose. The book has sold millions of copies and has been featured on leading media outlets, including BBC News, CNN, Forbes, and The Sunday Times.In 2014, Jessica was honored with a Member of the Order of the British Empire (MBE) for entrepreneurship and her contribution to diversity by Queen Elizabeth at Buckingham Palace. She has been called one of Britain's most inspiring entrepreneurs and one of the UK's most influential women.Connect with Katie: Schedule your free consultation Join the EntrepreneurShift Facebook groupInstagram: @Digitally.Enhanced.MarketingConnect with Jessica: Website: JessicaHuie.comBuy her book here: Purpose: Find Your Truth and Embrace Your CallingDownload her free journal prompts hereTwitter: @JessicaHuieMBEInstagram: @jessica_huie_LinkedIn:  Jessica HuieFacebook: Jessica Huie MBE

This episode definitely tackles topics beyond building a business, but will leave you feeling like you can take on the world!Tune into this episode if you're interested in: Building a business around your strengths and weaknesses (and the value of hiring out for your weaknesses) How going to an all girls school impacted the type of woman and business builder Kristian wanted to be The spiritual journey that comes along with building a businessRaising the next generation to truly see women as the powerful equals we areAbout KristianKristian Gist is the founder of Kristian Gist Creative, a creative agency focused on telling the stories of Black-owned and Woman-owned businesses. Always a writer, Kristian's whirlwind career led her through sales, higher education, strategy, and sales again when she found her real joy in helping friends and people in their network come up with creative launch strategies for their entrepreneurial efforts. With a new baby and a pandemic raging all around her, Kristian took the leap to found KGC and the rest is history. Her work spans several continents and she's built brands now valued at over $100 million. Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingTikTok: @KatieGootJoin the EntrepreneurShift Facebook groupConnect with Kristian: Website: Kristian Gist CreativeInstagram: @kristiangistcreativeLinkedIn: Business: Kristian Gist CreativePersonal: Kristian Gist

Tune into this episode if you're interested in: Learning about how to create new monetization channels, while simplifying your customer's experience with your brandHow to repurpose your existing content (e.g. your course, group calls etc.) into a paid podcast subscriptionNora's tenured entrepreneurial journey, ranging from building a marketing agency to multiple 6-figures in less than 9 months, only to sell it to join ClickFunnels and build a multiple 7-figure partner program with themContinually optimizing your customer's experience and intentionally creating ease and convenience for themUsing your values + visualization to figure out what you actually want for your business and life About NoraNora Sudduth, Co-founder of Hello Audio is a leading marketing & conversion strategist who has helped businesses sell over $500M of products & services online. She's also designed several courses, coaching and certification programs that have generated millions more.Nora has over 20 years of experience working with startups to Fortune 500 companies and everything in between. From market positioning and messaging, to offers and sales strategies, she's consulted on thousands of marketing campaigns to help businesses have authentic, compelling conversations with their clients.Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingTikTok: @KatieGootJoin the EntrepreneurShift Facebook groupConnect with Nora: Website: Hello AudioLinkedIn: Nora SudduthInstagram: @NoraSudduthTwitter: @NoraSudduth

What does a dancer's journey have to do with entrepreneurship, transformation and building the business of your dreams? Turns out, a lot. At just 16 years old, Michelle Boulé's career as a dancer was brought to a screeching halt before it even got a chance to start due to an ankle injury. And while this part of the story has a happy ending (Michelle did go on to become an award-winning contemporary dancer), what she gained from this experience was a deeper understanding of the body and a holistic approach to health and wellness.  At this time, Michelle was introduced to energy medicine and consciousness, and their impact on the larger story (think: her ankles were just the symptom of something larger going on). And while she initially started working with them to help her body, the practice eventually transitioned into the mind in her quest to more intentionally create money. Through the Universal Laws, Michelle's been able to both uncover her own programming that she was running off of, that was blocking her from what she consciously wanted to achieve, as well as help others do the same. Michelle believes that we're all here to live a life of success and whole potential, and is excited to help show people how they can achieve that for themselves.Tune into this episode if you're interested in: What the universal laws are…and how basic, but impactful they actually areUnderstanding what subconscious beliefs we're operating from and how to shift into more helpful onesWorking with our perception to understand what we're gaining in every situationGetting really clear on your desires to understand how to make them a realityAbout MichelleMichelle Boulé is a Transformational Life and Business Coach, who helps compassionate business owners and creative entrepreneurs all over the world clarify and manifest their visions with more confidence, impact, and alignment towards their truth. She runs a multi-six figure coaching business, offering online group programs, private coaching, speaking, in-person retreats, and teaching. Her work draws from over 20 years of practice in somatic therapies, energy medicine, mindset psychology, spirituality, and her award-winning, international career in dance.Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingTikTok: @KatieGootJoin the EntrepreneurShift Facebook groupConnect with Michelle: Website: michelleboule.comFacebook: Michelle Boulé CoachingInstagram: @michelle.bouleYoutube: Michelle Boulé CoachingLinkedIn: Michelle Boulé

Tune into this episode if you're interested in: Leveraging podcast and podcast guesting to build your authority and brandCreating your clear goals before starting a podcast or becoming a podcast guestHow to find and pitch the right podcasts to guest onHer unique take to understanding what constitutes as success About AmelaAmela is a philanthropist and a serial entrepreneur, starting her PR business from scratch with three kids at home in the middle of the pandemic. Her passion for PR and the need to help other people, resulted in her starting her own PR boutique agency. Through podcast guesting as the main focus of her elite PR boutique agency, she helps coaches and authors share their story, building their authority, brand awareness while organically growing their audience and their business.Her mission is to be the person who made the introduction to the two people who change worlds.Connect with Katie: Schedule your free consultationJoin the EntrepreneurShift Facebook groupInstagram: @Digitally.Enhanced.MarketingConnect with Amela: Website: Urban Bloom BoutiqueDownload Amela's FREE Pitch ChecklistDownload her FREE Guide on how to be a great podcast guestInstagram: @Amela.ShabichFacebook Group: Powerful Podcast GuestingThe book Amela referenced

Tune into this episode if you're interested in: Know when to act and when to take a moment for strategic inactionThe benefits to & why to prioritize rest and inactionThe difference between inaction and laziness Why we have to give ourselves permission to pause first before we can expect it from othersHow to identify the signs of when it's time to strategically pauseThe neuroscience that explains why taking breaks is imperative to connect all the information we're constantly taking in The small steps you can take today to get into the habit of strategic inaction, or intermittent breaks, in your day-to-day About JinnyJinny Uppal is no stranger to driving contrary and innovative thinking. Uppal's 20+ years of experience driving transformational growth by challenging existing norms in business is key to her success working with Fortune 500 telecom,  ecommerce and retail companies. As a business and tech growth strategist, board advisor and thought leader, she continues to pave innovative paths to progress and success. Most recently, she was Vice President of Strategy at a $12B North American retailer.Uppal grew up in Mumbai and is a graduate of Florida International University and Harvard Business School. She has been a practitioner of Vedic and Buddhist meditation and breathwork since 2008. Her other interests include hiking and horseback riding.Connect with Katie: Schedule your free consultationJoin the EntrepreneurShift Facebook groupInstagram: @Digitally.Enhanced.MarketingConnect with Jinny: Website: JinnyUppal.comGet Jenny's Book: In/Action: Rethinking the Path to ResultsInstagram: @jinnyuppalLinkedIn: Jinny UppalTwitter: @jinnyuppal

Tune into this episode if you're interested in: The mindset shifts Liz made to help her enjoy the process more, both in her workouts and businessAn honest look at the numbers behind her first 6-figure yearHow she believes that it was the consistency in the monotonous things that helped bring Scorch to where it is todayRemoving the emotion from business, even when you have an emotional businessNavigating fundraising, partners and buy-outsAbout LizLiz is the founder of Scorch Fitness in Sarasota, Florida; and the co-founder of  Scorch On Demand workout app and Scorch Community- a 501(c)(3) non-profit. Liz's lifelong mission and passion is to show that by becoming physically stronger can become stronger in all other areas of your life.Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingTikTok: @katiegoot Join the EntrepreneurShift Facebook groupConnect with Liz: Website: Scorch Fitness  Instagram handles: @thelizlowe@scorchsrq@scorchondemand@scorchcommunity

So join us for today's episode as we discuss topics such as: Why growth is genuinely hard and what sustainable steps you can take today to start working towards your goal(s)Recalibrating from “fails” to figure out how we can do better next timeUntying your worth (or lack of worth) from a scenario that didn't go according to planWorking with your brain to support your efforts, rather than reinforcing the “I can't” loopPrioritizing your own health and well-being so you can show up for all the important things in your life (including your business)About EvaEva Rodriguez is a certified Holistic Health & Weight Loss Coach and host of the Uncomplicating Weight Loss podcast. She helps busy, high-achieving women struggling with their weight to finally feel confident in their curves.Having been there and done that with countless weight loss struggles, Eva knows what it's like to try your best and not see results, and is now on a mission to encourage and empower her fellow boss ladies by helping them ditch the fads and uncomplicate weight loss!Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingTikTok: @katiegoot Join the EntrepreneurShift Facebook groupConnect with Eva: Website: https://www.eva.fit/Instagram: @itsevarodriguezPodcast: Uncomplicating Weight Loss

And while Ashley Ann has nearly a million followers on Instagram, she keeps this conversation real, down to earth and actionable. Her approach is grounded in being your whole, authentic self and simplifying at every step. This formula is intentionally easy. So tune in, enjoy, and we can't wait to see what heights you take this too! Tune into this episode if you're interested in: Getting back to basics so you can build a quality audience **that you can make money from**The mindset swap from focusing on prosperity over popularityAshley Ann's empowering approach to simplifying your big goals into smaller, more manageable milestones, and celebrating your smaller wins along the wayThe three ways to monetize your followingHow to figure out your content buckets (what you're creating all your content around) About AshleyAshley Ann, also known as King Ashley Ann is a talented biz builder, public speaker, and social media strategist. Ashley has helped over 11,000 individuals monetize their social media and over 700 people create 6 figure incomes. She has currently helped 151 people create 7 figure incomes and 9 of her clients are consistently doing million-dollar months. She has also helped over 1000 businesses generate $25K- $45K per month using Live Stream.Connect with Katie: Schedule your free consultation Join the EntrepreneurShift Facebook groupInstagram: @Digitally.Enhanced.MarketingConnect with Ashley: Website: Ashley Ann SpeaksJoin the Kommas Club by texting “kommas” to 501-285-8966Claim your free webinar hereTwitter: @KingAshleyAnnFacebook: King Ashley AnnInstagram: @KingAshleyAnnIf you're interested in participating in any of Ashley's programs, here's the list & discounts: Emergency Sales Kit - Insta Star DiscountBusiness BootCamp - Kingdom SpecialInstagram Insta-Coin Academy30-45 Day Launch Schedule

Tune into this episode if you're interested in: Specific (limiting) beliefs that come from a traditional middle class upbringingCultural understanding of moneyUnderstanding our relationship with moneyYour unconscious' impact on your subconscious and conscious actionsAbout DanethaDanetha Doe is a financial wellness educator and Webby Award-winning TV host. She is the creator of Money & Mimosas®, a wealth education company for the self-employed.Connect with Katie:Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingTikTok: @Digitally.Enhanced.Mktg Join the EntrepreneurShift Facebook groupConnect with Danetha: Website: https://www.moneyandmimosas.com/Twitter:https://twitter.com/MoneyandMimosasLinkedIn:https://www.linkedin.com/in/danethadoe/YouTube: Money and Mimosas

Plus, in a twist of faith, this episode airs on 2/22/22, which for anyone who's into angel numbers is an incredible reminder to have faith in your decisions and not give up. (Credit to angelmanifest.com)Tune into this episode if you're interested in: The value of investing your time and energy into all the things outside of your businessLearning to accept your vulnerability and allowing yourself to connect with people through itVasavi's practice to help you understand you deepest, truest, most authentic self and how to bring that energy into your life and businessGetting more in tune with your body and how you can use that to make decisions in 20 minutes or lessShadow work and reparentingAbout VasaviThrough her communication training, consulting, and programs, Vasavi helps her clients which include entrepreneurs, executives, athletes, and celebrities to be more comfortable, confident, and in control during media interviews, telepresentations, and interpersonal communication so they can show up confidently. As a first-generation Indian immigrant she made her parents proud by going to Columbia University to receive her (second) Masters in Social Work. As an on-camera personality, actress, and comedian, she brings out the uniqueness in each of her clients so that they go from self-conscious to self-expressed, on and off the camera.Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingTikTok: @Digitally.Enhanced.Mktg Join the EntrepreneurShift Facebook groupConnect with Vasavi: Website: https://www.vasavikumar.com/Download Vasavi's free guideInstagram: @mynameisvasavi

Tune into this episode if you're interested in: Conscious partnership in businessBecoming moms while running a businessUnderstanding how your personal practice (whatever that means to you) impacts how you show up in your businessHow to remove the ego from your business and let your community needs help show you your right next stepAbout Erica & ChelseyErica and Chelsey are the co-founders of Rooted Beings, a nature-based Meditation Collective online community. We are a welcoming, mission-driven meditation collective that seeks to bring the benefits of consciousness into everyday life by offering our signature nature-infused meditation sessions in a variety of formats including, LIVE and on-demand classes as well as digital courses and meditation facilitation certification programs.Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingTikTok: @Digitally.Enhanced.Mktg Join the EntrepreneurShift Facebook groupConnect with Erica & Chelsey: Website: http://www.rootedbeings.com/Instagram: @rootedbeingsRooted Beings Teacher Training (March 17-20, ‘22)Complete Meditation ToolkitMonthly on-demand membership ($11 / month)“Think Again” by Adam Grant

Tune into this episode if you're interested in: Not worrying about the trends and building a business on your own terms, and in a way that works for youLeveraging tools like human design and money mindset to find business practices that help you shineWhy it's your divine right to make a lot of money in your business while helping peopleWhy we can lose the tight grip we place around finding clients and instead shine the light on ourselves to attract the right clientsAbout ChristineChristine is an award-winning business coach & consultant for online entrepreneurs who want to build profitable businesses on their own terms. She is well known for her tales from the trenches, tell-it-like-it-is strategies, and an almost uncanny ability to help people bust through their blind spots. Christine's work has been featured in Entrepreneur, Forbes, Business Insider, Vogue, National Geographic, and more.Connect with Katie: Schedule your free consultation Join the EntrepreneurShift Facebook groupInstagram: @Digitally.Enhanced.MarketingConnect with Christine: Website: Christine Means BusinessOrder “We Mean Business” hereInstagram: @bychristine_hansenTwitter: @byChristineHLinkedIn: bychristinehansenPinterest: @bychristinehansenFacebook: Christine Means BusinessPodcast: Christine Means Business

Tune into this episode if you're interested in: Building a beauty business, both service or product-basedOvercoming business fails, how Ego built and lost and then rebuilt her businessesCultivating a business' secret sauce: how it's one part incredible product and one part hands-on experience (outstanding product and really strong sales & marketing force)Maintaining authenticity across all of Ego's businesses, and now, The Good MineralUnderstanding what you're looking to build for your life and creating a business model that supports thatAbout EgoEgo Iwegbu launched her first salon in 1999 in London's hottest location, Topshop Oxford Circus. In 2006, Ego went on to establish Miss Salon - a business-to-business one-stop shop for all things salon business!Between 2011 - 2021, Ego launched Miss Salon London & MSLONDON Cosmetics (South Africa) and most recently The Good Mineral (USA) along with business partners Linda Jangulo and Natasha Iwegbu.From her own experience as a salon owner Ego realized that many small business owners are 'on their own' when faced with the realities of running their businesses... It's hard and financial and personal freedom can take a long time to achieve!Connect with Katie: Join the EntreprenurShift Facebook GroupSchedule your free consultation Instagram: @Digitally.Enhanced.MarketingConnect with Ego: Website: https://www.thegoodmineral.com/Instagram: @thegoodmineral // @egoiwegbuPodcast: The Spirit of an Entrepreneur

If you're ready to simplify your business and have more fun in the process, this episode is for you.  So here's to you! May this year be your best, easiest, most fulfilling year yet. You've got this, my friend.  Resources from the episode: Join the EntrepreneurShift Facebook groupJoin the Client Connection FormulaSchedule your free consultation Instagram: @Digitally.Enhanced.Marketing

Tune into this episode if you're interested in: The difference (and value) between getting and retaining clientsPractical pricing strategies for when you're just startingMadyn's mindset tips she uses as her business growsThe difference between social media platforms and how to use them strategically Tools you can use to create valuable, potentially viral contentThe impact of consistency when growing your social presence About MadynMadyn is the founder of Marketing by Madyn, an organic marketing agency helping companies grow an engaged following and create content that converts on Instagram, TikTok, Pinterest and LinkedIn. She specializes in working with women-owned businesses and personal brands, and has helped many clients go from zero to viral within a matter of weeks.Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingConnect with Madyn: Website: https://www.madynsingh.com/Instagram: @marketingbymadynTikTok: @madyn.sLinkedIn: Madyn Singh

Tune into this episode if you're interested in: Why it makes sense to think about money and finances differently as both women and women in businessThe common mistakes Nichelle sees when it comes to finances and moneyHow to build wealth without starting from wealthMoney mindset and uncovering our limiting beliefs or lack of boundaries based on how we handle our time, objections and moreBuilding your personal wealth via building your business' profitabilityAbout NicholleNicholle Overkamp, MBA, ChFC® is a personal finance expert and business coach for women. She's the Founder & CEO of both Wilcox Financial Group and PowHERhouse Money Coaching.Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingConnect with Nicholle: Website:https://powherhousemoney.com/Instagram: @powherhousemoneyFacebook: PowHERhouse MoneyPinterest: PowHERhouse Money CoachingYouTube: PowHERhouse Money Coaching

Tune into this episode if you're interested in: Realizing that your dream is no longer your dream once you start living itAlex's journey home from LA to build the career and brand she always wanted, on her own termsThe tools Alex uses to keep figuring out what comes next for her, and how you can do the sameAbout AlexDividing her time between Chicago, NY, and LA; Alex Brown's home base is her private hair studio in Chicago, where she works behind the chair in the ever-evolving West Loop neighborhood.  Prior to relocating to Chicago, Alex spent 3 years as the right hand to celebrity renowned hairstylist, Jen Atkin and has over 12 years of experience in the beauty industry.  While working under Jen, she has styled hair all across the world from London and Paris to Dubai and Sydney.Alex is fortunate to have worked with highly influential women such as Kendall Jenner, Hailey Baldwin, Bella Hadid, Chrissy Tiegen, Olivia Culpo, Khloe Kardashian, Kylie Jenner, Karlie Kloss, Chelsea Handler, and Kristin Cavallari to name a few.  She continues to travel and do hair for weddings across the globe and actively participates in New York Fashion Week and Paris Fashion Week.Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingConnect with Alex: Website: www.alexbrownhair.comInstagram: @alexbrownhair

Tune into this episode if you're interested in: Racial equity and Nicole's commitment to empowering women of colorBalancing a corporate career, coaching business and a platform designed to help us towards a more equitable, just and inclusive society (RACEMVMT)How you can use your body and breath to work through thingsRedefining trauma and having the tools to work through itThe impact of breathwork, what you can use it for and how to get startedAbout NicoleNicole is a proud woman of color who in early 2020 felt more inspired and required than ever before to use her platform, voice, and experiences to shed light on suppressed, but very prevalent aspects of her own life.As a movement instructor, certified breathwork facilitator, and founder of Racemvmt, a racial equity platform, Nicole infuses these modalities to cultivate a more equitable and conscious collective. Through her own healing and awakening journey, she has found the breath is a path for moving energy in the human body, allowing tender hearts to release and receive healing so inner wisdom, knowing and deep reconnection can flow through.Nicole believes that your mind, body, and soul are meant to be taken care of. Allow yourself to expand, connect and experience the transformative magic that happens when we do our Breathwork and embodiment practices to step into our power and highest, most connected self.Nicole's journey into wellness and diversity inclusion began with an adventurous spirit and an insatiable desire to connect- physically/mental/emotionally to self and those around her. Her fearless spirit allowed her to cultivate relationships in several circles and understand more thoroughly the impact and benefits of mindful movement. Through coaching and training, she's found immense joy in empowering clients to find their strength and confidence to reach beyond their comfort zone. The time is now to do the work in creating sustainable transformation within our communities for our future generations.Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingConnect with Nicole: Racemvmt website: Racemvmt.orgNicole's website: Nicolemhmiller.comNicole's Instagram: @nicolemhmiller

Tune into this episode if you're interested in: 4P Framework to grow your visibility and credibilityHow to create consistent and predictable incomeThe impact of showing up consistently in your businessHer transition from being a school principal toAbout TiffanyTiffany is a former school principal who ditched her day job to help female coaches and consultants land multi-figure contracts and maintain consistent, predictable cash flow. To date, she's secured contracts with the likes of ESSENCE, Rolls Royce, and Humana. Tiffany is also a published author who uses her expertise in education as a recurring guest on her local FOX network.Connect with Katie: Schedule your free consultation  Join the EntrepreneurShift Podcast Facebook groupInstagram: @Digitally.Enhanced.MarketingConnect with Tiffany: Website: www.tiffanyawashington.comLearn more about the two offerings Tiffany mentioned in the episode: My Corporate Contracts and Pitches Proposals PartnershipsInstagram: @Tranformation7Facebook: T7 by TiffanyPodcast: The Wealthy Consultant Podcast

Tune into this episode if you're interested in: When's the right time to write your bookThe impact a book can have on your business (income, prestige, etc.)7 income streamsHow to leverage your book to get the right clients, publicity, etc.How to fit writing your book into your life and busy scheduleHow to leverage your book to book speaking opportunitiesAbout JyotsnaJyotsna is a bestselling author, book publisher, TEDx speaker, and is an international Author Success Coach who helps coaches, trainers, speakers, and experts to build a super-profitable author funnel with the help of their book. She is on a mission to elevate the consciousness of humanity one book at a time by helping visionary leaders convert their messages into bestselling books in the easiest possible way. So far, Jyotsna has helped over 400 authors from 35 different countries through her global publishing agency, Happy Self Publishing.While Jyotsna isn't working, this mom of 2 kids also loves to dance, cycle, plan her next family staycation and is a passionate advocate for educational rights.Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingConnect with Jyotsna: Website: Happy Self PublishingInstagram: @happyselfpubFacebook: Happy Self Publishing

Tune into this episode if you're interested in: How mindset impacts your marketingHow to simplify your marketing so you feel good about showing up as yourself consistentlyHow to craft your one-liner to attract the right people to youKatrina's simple, 15-minute tip to get started todayAbout KatrinaKatrina Aronson is a business coach with a major marketing twist. She works with entrepreneurs who are the face of their brands and businesses to help them to get their brands seen without expensive ads or a big team.Connect with Katie: Schedule your free consultation Join the EntrepreneurShift Facebook groupInstagram: @Digitally.Enhanced.MarketingConnect with Katrina: Website: www.katrinaaronson.comInstagram: @katrinaaronson_consultingPodcast: Through The Marketing Lens

Tune into this episode if you're interested in: What to think about when starting a podcast so you break through the noiseAnalytics to pay attention to and how growth doesn't necessarily look linear in the podcastingHow Melissa grew her podcast and the techniques you can use as wellHow to monetize your podcast without a massive audience (and without sponsors)How to use a podcast to enrich the customer journey and warm prospects towards clientsAbout MelissaMelissa Guller is a course creator, podcast producer, and the CEO of Wit & Wire, where she helps online business owners build their authority and reach a wider audience through podcasting. She's produced multiple Top 50 podcasts, hosted over 100 podcast episodes, and her podcast Everything is Teachable topped the charts as the #2 Career Podcast in America. To date, she's helped nearly 2,000 podcasters through her Wit & Wire programs, and she's on a mission to help more diverse business owners earn money online doing work they love.Connect with Katie: Schedule your free consultation Join the EntrepreneurShift Facebook groupInstagram: @Digitally.Enhanced.MarketingConnect with Melissa: Join Melissa's masterclassInstagram: @WitAndWire Podcast: Wit And Wire LinkedIn: Melissa GullerWebsite: https://witandwire.com/

Tune into this episode if you're interested in: The evolution from a podcast on the side to a full-fledged, multichannel businessHow Lindsey and Krista continue to let their intuitions lead them on this six-year journeyThe balance between the push and flow in building their businessTheir biggest lessons that Almost 30 has taught themAbout Almost 30With 400+ episodes and more than 30 million downloads, the Almost 30 Podcast has been hailed as “The Best Wellness Podcast to Listen To Right Now” by Covetuer and nominated for “Best Wellness Podcast” and “Best Spirituality Podcast” by iHeart Radio. Hosts Krista Williams and Lindsey Simcik are your virtual best friends, impactful female founders and seasoned event speakers as seen on the stages of Create & Cultivate, BlogHer and POPSUGAR Play/Ground to name a few. Almost 30 is the go-to place for heart-centered, hilarious conversations and real, raw, impactful interviews with brilliant guests. In each episode, Krista and Lindsey dive deep into everything from modern spirituality to health and wellness, aliens to entrepreneurship, and mental health to self development. Almost 30 also hosts life changing events and retreats, as well as provides courses, workbooks and programs to assist in your spiritual and emotional evolution.Connect with Katie: Schedule your free consultation  Join the EntrepreneurShift Podcast Facebook groupInstagram: @Digitally.Enhanced.MarketingConnect with Krista & Lindsey: Website: www.almost30.comAlmost 30 Instagram: @almost30podcastKrista's Instagram: @itskristaLindsey's Instagram: @lindseysimcik

Tune into this episode if you're interested in: Rewriting your business model to work smarter, not harder The impact of money mindset on your businessMindset resources to help you navigate through the messy middle of your businessResources mentioned in this episode (and then some): Lindsay Schroeder of Our and AreRuby Lee of RichualsHelena Grace DonaldHaley Hoffman SmithArti Bagga ChopraNatalie BaconDenise Duffield-Thomas of ChillpreneurConnect with Katie: Schedule your free consultation Join the EntrepreneurShift Facebook groupInstagram: @Digitally.Enhanced.Marketing

Tune into this episode if you're interested in: Understanding and breaking down your current money stories The impact of your money mindset on your businessDropping the idea that we need to struggle for money The science behind mindset and impactAbout HelenaHelena helps ambitious female entrepreneurs unlock the wealth and success they truly desire by breaking free from the limiting subconscious money beliefs that hold them back from the expansive abundance that is available to them.Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingConnect with HelenaHelena's Money Magnet MeditationHelena's free 3-day Money Magnet BootcampHelena's new Money Mindset Magic programWebsite: www.girlunfiltered.com  Instagram: @girl_unfilteredPodcast: The Girl Unfiltered Podcast

Tune into this episode if you're interested in: Allie's decade-long entrepreneurial journey and the balance she had to have while building up her business while working a full-time jobHow Allie knew when it was time for her to quit her 9-5 or go full-force in her own businessHow Allie leveraged her fashion bloggers and style influencers to build up her consignment businessAllie's top tips she used to scale her businessAbout AlexandraAlexandra has over a decade of experience in online resale from haute couture to household curio. Her love of fashion developed as she accompanied her mother on weekend antique store and flea market excursions where she scouted vintage clothing for her own collection. When she combined her love for fashion and a niche for selling items online, she opened her independent eBay store Treasures Galore To Your Door. Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingConnect with AlexandraWebsite: Galore ConsignmentInstagram: @GaloreConsignment

Tune into this episode if you're interested in: How Megan helps women figure out what their next steps in this business are and how to make consistent revenueThe data behind the entrepreneurial wealth divide and what Megan's doing to even the playing fieldImposter syndrome and how unfortunately it follows entrepreneurs regardless of their income levelThe money affirmation and mindset work that Megan uses daily to help reprogram her money and entrepreneurial stories she tells herselfThe correlation between our own revenue goals and the positive impact it allows us to makeAbout MeganMegan Wessels is the founder of Powerful Partners, an exclusive membership for ambitious womxn entrepreneurs who are tired of fluffy women-empowerment talk and ready to work ON their business.  Her personal mission is to increase the number of million-dollar businesses that are womxn-owned.  The Powerful Partners Forum provides  peer accountability and support combined with traction tools and expert advice for business growth.Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingConnect with Megan: Website: Powerful PartnersLinkedIn: Powerful Partners Inc. & Megan WesselsInstagram: @PowerfulPartners & @MsMeganWessels

In the episode she shares the pivots in both her life and business, such as switching her niche and now her journey to motherhood, plus what kept her going throughout all the shifts. Tune into this episode if you're interested in: Creating an online business and/or coaching programNavigating wrenches thrown into the businessBecoming a mom and starting a familyAbout NatalieNatalie Bacon is a life and business coach and host of the Five Star rated Design Your Dream Life Podcast. Natalie helps women live intentionally and reignite their lives. Her coaching philosophy is based on rewiring your brain and processing your emotions to create the results you want most in your life.Prior to this, Natalie practiced as a CERTIFIED FINANCIAL PLANNER™ at a firm that managed over $1B in assets under management. Before that, Natalie practiced as a corporate lawyer.Natalie has been featured in Forbes, The Huffington Post, CNBC, and more. Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingConnect with NatalieWebsite: Natalie BaconInstagram: @NatalieRBaconFacebook: Natalie Bacon

About MayaMaya is a prenatal dietitian helping vegan women feel confident so they can grow a healthy baby while eating a diet that aligns with their values. She established her virtual practice in 2015 and now works with women from all over the world. In her free time, you can find her exploring Miami Beach with her husband and their 10-lb poodle mix, Dexter.Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingConnect with Maya: Website: Vegan Prenatal NutritionInstagram:  @vegan.prenatal.nutritionist

Tune into this episode if you're interested in: Why people sometimes think their dreams are unrealisticHow to work through your "pipe dreams" to make them your realityHaley's process to go from unhappy, living in Denver to living her dream life in ManhattanThe science behind EFT and how you can start to incorporate it into your life as wellHow she works with affirmations to reprogram her brainResources mentioned in this episode: Haley's video: “HOW TO DO Emotional Freedom Technique”ThinkUp affirmation appAbout HaleyHaley Hoffman Smith is a professional speaker and spirituality coach who was recently named one of today's most influential speakers by Forbes. With a TikTok community of over 315K+ strong, she is passionate about helping others bring their ‘pipe dreams' to reality and achieve subconscious breakthroughs for their biggest manifestations. She hosts a podcast on manifestation and motivation called Big Conversations and graduated from Brown University in 2018.Connect with HaleyWebsite: www.haleyhoffmansmith.com@haleyhoffmansmith on all platformsConnect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.Marketing 

Tune into this episode if you're interested in: How to create un-boring emails & sales pagesHow to communicate to your person's emotional and logical pageThe breakdown of a strong sales page: what to include whereCommon sales page struggles and how to fix themAbout DaniDani helps digital entrepreneurs create the sales, impact and freedom they vision for their business and their lives. As a previous professional athlete - her competitive side brings in big wins and shiny results for her clients and members. She's lifted many business owners past 6-figure launches, and knows that connecting with readers through the words you write is what can truly bring your funnels to new heights.Connect with DaniWebsite: DaniPaige.comInstagram: @DaniPaige.OnlineJoin Dani's Sales Page Prep School waitlistConnect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.Marketing

Tune into this episode if you're interested in: The impact of fiber on our health...and how we can uplevel the fiber industryWhat it means that 95% of Americans don't get enough fiber daily How she tackles the step-by-step process in an effort to be a disruptor in a $22 billion industryJessica's journey throughout consumer products and her focus to create a product that's good for us, good for the environment and beautiful to look outHow and why she decided to create Bonny with sustainable materialsWhy she's throwing perfectionism out the windowHow she seeks to understand who her target customer is and create a product for themAbout JessicaJessica is the Founder and CEO of Bonny, the only deliciously clean and sustainably packaged fiber supplements brand on the market. Previously, Jessica was the CEO and Co-Founder of OLIKA, a design-forward brand reinventing hand sanitizer. Before making the leap into entrepreneurship, Jessica was a finance professional and corporate strategist. Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingConnect with Jessica / Bonny: Take advantage of Bonny's free shipping over $49, plus their special summer sale that's currently running! Website: TryBonny.comInstagram: @TryBonny  Facebook: Try Bonny 

Tune into this episode if you're interested in: Going the partnership route, rather than solopreneur How 2020 and 2021 reshaped the way that Johanna and her partner manage their team (and prioritize their employees' mental and physical health)Determining the legalities of a partnershipHow being a digital influencer impacts Johanna's take on influencer programsWhat to focus on when creating your social contentAbout JohannaJohanna Grange discovered her passion for digital media and branding after graduating from the University of Iowa with a Broadcast Journalism degree in 2000. 14 years of marketing experience in both the ad world and the digital space empowered her to nurture relationships in the spa + wellness sector as well as the restaurant and lifestyle brand markets. She approaches each partnership with a consultative approach empowering her clients to be a part of the process. Johanna believes that relationships are fundamentally built on honest feedback and real chemistry. It's the close-knit network of clients turned friends that encouraged her to turn her freelance projects into a full blown social media boutique firm alongside her partner.About Oak Street SocialOak Street Social is a boutique social media marketing firm dedicated to elevating unique brands into household names. From brand consulting to copywriting to social media management & campaign development - we are devoted to connecting and creating a community for both big and small brands. We've never met a hashtag we didn't like. Our goal: empower consumers to start talking about you!Connect with Katie: Schedule your free consultation Instagram: @Digitally.Enhanced.MarketingConnect with Johanna: Website: Oak St Social LinkedIn: Oak St SocialInstagram: @OakStSocialFacebook: Oak St Social

In this episode, Natalie will teach you how to read, understand and implement your birth chart into your business and day-to-day routine, plus walk you through how Psych-K® can help you integrate those learnings. Tune into this episode if you're interested in: Learning about Natalie's journey from party girl and working through an eating disorder to becoming an aligned spiritual coachUnderstanding how to read your birth chart to understand how it impacts your business, day-to-day and the most aligned way for you make moneyWorking on your relationship with moneyWhat Psych-K® is and what it does for youAbout Natalie Natalie Holbrook is an Astrologer, spiritual coach and Psych-K® facilitator , a method that bridges the subconscious and conscious minds to liberate individuals from their blockages to live in freedom, empowerment and abundance. Natalie is an Astrology teacher and launching her course the Cosmic Earth School of Astrology this September. She works with clients individually and in group programs to discover their unique soul purpose and embody their healthiest and highest selves. Natalie fuses her passion for the Cosmos with the natural medicines of the Earth in all of her customized offerings. Connect with Katie: Enroll in Katie's small group coaching program  by THIS FRIDAYLock in the Client Connection Formula before the price increases (ends this Friday, Aug. 20)Website: Digitally EnhancedInstagram: @Digitally.Enhanced.MarketingConnect with NatalieEnroll in Natalie's Cosmic Earth School of Astrology with coupon code: entrepreneurDownload Astrology Magic 101Get Natalie's How to Read Your Astrology Birth ChartWebsite: https://natalieholbrookwellness.com/Instagram: @risewithnatalieTikTok: @RiseWithNatalie

In it, Bose' shares real-world tips to build a life that's more joyous and find a circle who helps you achieve it. Tune into this episode if you're interested in: Determining and charting out how to be successful across the 4 quadrants of your life: personal, professional, financial and healthCreating your own “joy bubble” Bose's relationship with her mom and how she helped build the woman she is today How to navigate pivots throughout your lifeAbout Bose'Coach Bose' holds space for her clients to dream limitlessly, increase confidence and gain clarity to step into their purpose! She has successfully navigated pivoting her career from nonprofit fundraising to corporate philanthropy at multiple Fortune 500 companies, and brings this strategic mindset into her coaching philosophy.  Coach Bose' approaches goal setting rooted in joy and balance by creating goals in 4 key areas - personal, professional, health and financial.  Connect with Katie: Enroll in Katie's small group coaching program  (Enrollment closes on Friday, Aug. 20)Lock in the Client Connection Formula before the price increases on Saturday, Aug. 21Website: Digitally EnhancedInstagram: @Digitally.Enhanced.MarketingConnect with Bose': Website: Goal and Grind LinkedIn: Goal and GrindInstagram: @GoalAndGrindFacebook: Goal and GrindDownload Bose's “Top 5 Reasons to Network Virtually”

But in today's episode of EntreprenerShift, she discusses the practices she uses to unprogram and decondition from both the societal and inner pressure that was put on her to achieve in a specific way and build a business she actually enjoys. Topics discussed on this week's episode include:How an autoimmune disease helped Sara realize what she did and didn't want to do in her life moving forwardSara's transition from her prestigious schools and jobs that looked good, but never felt good, to building a business that works for herTeachers, tips and tools she uses to continually check in and make sure that her business is still working for herAbout Sara: Sara is a career coach focused on helping people find fulfillment in their work. Sara will help you learn how to deeply listen to you to get clarity on what you want and take action toward it. She works intimately with individuals across the world in one-on-one coaching and writes about the inner struggles of career navigation for her own blog and various outlets. Connect with Sara: Website: SYoungWang.comInstagram: @SaraYoungWangLearn more about the teachers Sara referenced in this episode: Kiran Trace and Meg RoekleConnect with Katie: Website: Digitally EnhancedInstagram: @Digitally.Enhanced.MarketingCheck out Katie's free class

Topics discussed on this week's episode include:Levering movement as medicine, both inside and out of your businessBreaking the norms in your industry when you disagree with them (*cough cough* hot girl summer…)The shifts and lessons learned from pivoting your business model during COVIDMotherhood and businessConnect with Lisa: Website: Burn by LCInstagram: @LisaNCorselloConnect with Katie: Website: Digitally EnhancedInstagram: @Digitally.Enhanced.MarketingCheck our Katie's free class

Ruby Lee is a 7 figure intuitive business coach guiding spirit led entrepreneurs to grow & earn authentically in their coaching practice online. 3 years ago she left her corporate job as a tech start up recruiter and today leads a freedom based lifestyle, travelling through Australia with her young family in tow.Tune into this episode if you're interested in: Entrepreneur's who've build a nomadic lifestyle Success stories that started out as a “flop”Honest conversations about having to go back to get a job or sell personal items just to keep going  Connect with Katie: Website: Digitally EnhancedInstagram: @Digitally.Enhanced.MarketingCheck our Katie's free classConnect with Ruby: Website: Ruby LeeInstagram: @_RubyLee_Facebook Group: The Richuals Way

Tune in if you're looking for tips like: Navigating friendships and businessGrowing business relationships through open & honest communicationWellness practices we use to help enjoy the ride What they've got in store and what that means for you! PS - Contact Tasha & Katie to learn more about their full-service packages discussed in the episode

Caitlin Smith teaches intentional entrepreneurs how to cultivate a deeply rooted community in a digital sphere and create financial sustainability for their businesses. After following her own curiosity two years ago, she packed up her car and left a city of 1.7 million people to a tiny remote cabin in a town of just 200 nestled in the mountains of Oregon. It is now her intention to share an intentional life in both home and business.Topics discussed on this week's episode include:Focusing on the people you already have, rather than trying to grow your followingHow the amount of followers doesn't equal successStructuring influencer programs and understanding reach vs. engagementCreating marketing that speaks to and deeply connects with your target clientThe disconnect that can come when you hit the external success marker in your business, but you're still not fulfilled by itConnect with Caitlin: Website: Caitlin CuriosityFree course: Optimize For InstagramInstagram: @CaitlinCuriosityConnect with Katie: Check our Katie's free classWebsite: Digitally EnhancedInstagram: @Digitally.Enhanced.Marketing

In addition to the raw account of this transition, we also discuss: The difference between social & google adsKnowing when something's right for you and your business vs. when knowing when it's notNavigating the real, uncomfortable decisions and moments of growth that come when you go on this journeyConnect with Shir on Instagram at @anotherchancetrainingConnect with Katie: Check out Katie's free classWebsite: Digitally EnhancedInstagram: @Digitally.Enhanced.Marketing

Amanda Boleyn is the founder and CEO of She Did It Her Way. Shortly after two years in Corporate America post-undergrad, Amanda took a leap and moved from West Des Moines, IA to Chicago, IL. She became a full-time freelancer, traveling the globe delivering sales, marketing, leadership development, and employee training with large organizations. Some companies include JP Morgan, att, Weight Watchers, Intel, University of Kansas Medical Center, and others.Amanda first launched She Did It Her Way podcast in January 2015 and has consistently been ranked as one of the top-resources for female entrepreneurs by Inc.com, Forbes, Entrepreneur.com, Huffington Post, and many others. She Did It Her Way's coaching programs and platform help women navigate the transition from corporate cubicle to becoming their own boss.Connect with Katie: Website: Digitally EnhancedInstagram: @Digitally.Enhanced.MarketingCheck our Katie's free class to learn how to stop wasting your time on marketing, figure out which channel to focus on and create a playbook that attracts prospective clientsConnect with Amanda: Website: She Did It Her WayInstagram: @SheDidItHerWayFacebook: She Did It Her WayTwitter: @SheDidItHerWay

Erin Eber, also known as the frequency healer, has been an intuitive reader and healer for 20 years. She uses channeled vocal sounds and human design to support empaths and sensitive healers in living their purpose. Her clients report being left with long lasting clarity, deep divine connection, and alignment.Connect with Katie: Website: Digitally EnhancedInstagram: @Digitally.Enhanced.MarketingFree class mentioned in the episode: DigitallyEnhanced.co/classConnect with Erin: Website: ErinEber.comInstagram: @ErinEberClubhouse: Erin EberFree Facebook Group: The Evolved Empath

Kimmay Caldwell is a self-love coach and Undergarment educator who supports people to say hurray inside, outside, and underneath™. She is an expert bra fitter with over a decade of experience of getting intimate with people from cup sizes A to N since 2005. Formerly based in NYC, she is now in Oklahoma and travels around the world to spread her empowering message of self-love, and how to use the everyday ritual of putting on a bra to uncover your confidence, stand in your power, and learn to love yourself.You may have seen her in one of over 100 press outlets, including The Martha Stewart Show, The Today Show, The Rachael Ray Show, and more. Or perhaps you caught her teaching bra fitting workshops at the largest lingerie expo in the world in Paris. Wherever she is, you can connect with Kimmay @Hurraykimmay, and always find her at www.HurrayKimmay.com.Connect with Kimmay: Website: Hurray KimmayInstagram: @HurrayKimmayConnect with Katie: Website: Digitally EnhancedInstagram: @Digitally.Enhanced.MarketingFree class mentioned in the episode: DigitallyEnhanced.co/class

Kristin Balter is the founder of SoulTribeCamp, SoulTribeDigital and Kristin Balter Life X Design. Each one of her companies is founded upon the principles of emboldening and empowering us to step into and live our greatness and most divine purpose. Connect with Kristin: Website: Soul Tribe CampInstagram: @KristinBalter and @SoulTribeCampConnect with Katie: Website: Digitally EnhancedInstagram: @Digitally.Enhanced.Marketing

Jessa Zimmerman is a a certified sex therapist in Seattle, the author of Sex Without Stress, host of the Better Sex Podcast, and creator of the Intimacy With Ease Method. She helps people in otherwise happy relationships create a sex life that is fun and easy for both of them so they can enjoy physical intimacy without pressure or obligation.Connect with Jessa: Free webinar: How to enjoy physical intimacy without pressure or obligationWebsite: Intimacy With EasePodcast: Better Sex PodcastInstagram: @IntimacyWithEaseFacebook: Intimacy With EaseConnect with Katie: Website: Digitally EnhancedInstagram: @Digitally.Enhanced.MarketingFree class mentioned in the episode: DigitallyEnhanced.co/class 

Dana Magnus is the CEO / Creative Branding & Marketing Strategist of The MKTG Brand and Speaker, Retreat Host, and Movement Leader. She leads her tribe with mission-driven marketing while changing the world aligning with Ethical Business Leaders & the B Corporation Movements. Dana Magnus thrives when working with socially conscious entrepreneurs who have a specific calling, encouraging them to share parts of themselves and what they care about on social media, in their networking activities, and across all brand & marketing touchpoints through #MISSIONDRIVENMARKETING.On today's episode, Katie, Dana (and Dana's newborn baby

If you grew up in America, you're probably extremely familiar with the concept that the customer is always right. And that's wonderful. In theory. But, it can lead to a disempowering feeling that's not just unpleasant, but actually unhelpful to your clients. Join Katie in this solo episode as she talks about the value of remembering that YOU are the expert. You are the solution to your clients' needs. And that they're relying on you to get them to where they want to go. So in actuality, the customer is your partner. And you've totally got this!Connect with Katie: Website: Digitally EnhancedInstagram: @Digitally.Enhanced.MarketingCatch our free training at: https://digitallyenhanced.co/class

Franceska McCaughan specializes in taking women from corporate to self-employed in 90 days without fear of failing and is the founder of the Lifestyle You Love Business System, a 12 month course and mentorship program. When she isn't mentoring she is inspiring women to travel with a purpose, sharing eco luxe hotels & trips as well as running her floral design business, The Hotel Florist.In today's episode, Franceska and Katie chat about Franceska's many businesses, how she knows which ideas to act upon and which to let go of, how she balances it all, and how she learned to listen to her gut when it came to scaling her businesses. Connect with Franceska: Website: Franceska McCaughan Instagram: @franceska.mccaughanFacebook: Franceska McCaughanFranceska's free masterclassConnect with Katie: Website: Digitally EnhancedInstagram: @Digitally.Enhanced.MarketingFree class mentioned in the episode: DigitallyEnhanced.co/class

Join Katie this week as she spills the beans on why vanity metrics are cool, but how they don't really have that much impact on your ability to create a successful business and marketing program.  In this episode, she explains how to create a more well-rounded marketing program that actually attracts and builds a relationship with your prospective customers. And yes, she talks about all the metrics that go into that...not just the pretty looking ones. Connect with Katie: Website: Digitally EnhancedInstagram: @Digitally.Enhanced.MarketingSign up for her free training on Thursday, April 29 at noon central/1 eastern: https://digitallyenhanced.co/live-training