Podcasts about marketing mindset

Ever feel like you're stuck because you don't have enough time or money to grow your business? In today's episode, I'm diving into a DM that sparked a powerful conversation around marketing with limited resources, making real sales without ads, and how the way you show up as a CEO changes everything. I'm also sharing a glimpse into how AI is reshaping the way we think about marketing, offers, and delivery. If you've been craving clarity, strategy, and a bit of a mindset wake-up call, this one's for you.  

Running a business that feels good and gives you freedom doesn't just happen by accident. In this behind-the-scenes episode, I chat candidly with my biz bestie Hazal (marketing coach extraordinaire) about how we're using this mid-year moment to reset, reflect, and intentionally map out our next big moves...including our first ever Escape & Expand Retreat!From juggling business with kids to globe-trotting while working part-time, we share what they're letting go of, how they're expanding, and why it's so important to stop, reflect, and dream bigger no matter what season you're in.In this episode:Why doing a mid-year reset can be a game-changer for your businessWhat Jacqui's focusing on right now (and how she's rewriting her signature course)How Hazal is leaning into leadership and audacity in her next business chapterThe real reason success doesn't always mean "more, more, more"All the juicy details on the Escape & Expand Retreat in DaylesfordJoin the Escape & Expand Retreat: https://escapeandexpand.my.canva.site/retreatABOUT GUEST:Hazal is a marketing genius turned powerhouse coachfor brilliant women who feel like they're blending in when they were born to stand out. With over a decade of experience in corporate marketing, including supporting multi-billion-dollar businesses, Hazal founded Hey Hazal and created The Self-Makers Mastermind, the home for talented entrepreneurs who want to own their brilliance, carve out their unique edge, and build a sales system that positions them as the leader they were meant to be.Inside her mastermind, Hazal's clients aren't just growing their businesses, they're booking out offers months in advance, creating offers that sell themselves, 13x'ing their revenue, and building businesses that feel FUN to run. She's also the host of the top-charting Self-Makers Podcast, where she reminds you: You don't need to change who you are to be seen as the absolute best at what you do.CONNECT WITH GUEST:https://www.instagram.com/hey.hazal/Watch on YouTube: https://youtu.be/uqyVgJyG74sRead on the Blog: https://whitedeer.com.au/ep222/WORK WITH JACQUI:// DIY Design My Biz: The best course for business owners DIYing their own brand and graphics in Canva. Learn more: https://whitedeer.com.au/diy-dmb// The Co+Creation Design Club: Design WITH the help of a professional designer in this high-touch coaching space: https://whitedeer.com.au/designclub// Design Studio: If you're after fully done-for-you design services my studio team can help! https://whitedeer.com.au/designstudio

In today's episode, I'm joined by the incredible Danielle Gertner - speaker, emcee, self mastery mentor and podcast host. We talked about radical ownership, redefining success, the pivot from hustle to self-mastery, and how embracing play can actually fuel your growth as a human and entrepreneur. Danielle brings the kind of raw, contagious energy that makes you want to reevaluate your routines and reconnect to what really matters. If you're craving a more joyful, embodied approach to business and life—this one's for you.

How do you future-proof your creative career when AI is disrupting everything? In this episode of Marketing Mindset, I sit down with Farooq Umer, Brighter Click's very own lead designer turned creative strategist, to break down his journey from executional design work to owning performance strategy.We talk about:Why most designers never see the data, and how that's holding them backThe skills that actually matter when shifting into strategy rolesHow learning copywriting and influencer management changed Umer's career trajectoryWhy AI won't replace you if you evolve faster than it doesWhether you're a designer, copywriter, or performance marketer, this episode is a blueprint for turning curiosity and grit into a thriving creative career.

Today we're going to talk about something that can change the way you grow your brand — how you follow up. So many people focus on getting new followers, but the real gold lies in the people you've already talked to. It's easy to lose track of warm leads, superfans, and partners when your messages are buried in your DMs and emails, which is why organizing your contacts and creating a system for follow up is so important. When you have a personal CRM, you stop leaving money and relationships on the table and start to stay top of mind. You also are able to turn connections into real growth for your brand and business.My recommended tool from this episode: KondoLearn More: Buy Digital Threads: https://nealschaffer.com/digitalthreadsamazon Buy Maximizing LinkedIn for Business Growth: https://nealschaffer.com/maximizinglinkedinamazon Join My Digital First Mastermind: https://nealschaffer.com/membership/ Learn about My Fractional CMO Consulting Services: https://nealschaffer.com/cmo Download My Free Ebooks Here: https://nealschaffer.com/books/ Subscribe to my YouTube Channel: https://youtube.com/nealschaffer All My Podcast Show Notes: https://podcast.nealschaffer.com

Kae Wagner shares how she transformed from an anxious introvert into a confident book promoter. Learn how mindset, simple habits, and series strategies helped her grow book sales and visibility. She offers practical tips for daily marketing, overcoming fear, and using Amazon to your advantage.

Du investierst tausende Euro in Marketing-Agenturen, schicke Funnels und Versprechen wie „100 Leads in 4 Wochen“. Und was kommt dabei herum? Wenige Anfragen. Oder Patienten, die einfach nicht erscheinen.In dieser Folge von Marketing, Mindset and More spreche ich Klartext:Warum genau diese Systeme für Implantat-Patienten häufig NICHT funktionieren – und was du stattdessen tun solltest.➡️ Hier geht's zu unserer brandneuen Academy: https://shop.denta1-media.de/

Ever feel like you're doing all the things in your marketing, but still not seeing the traction you want? In this episode, I'm diving into a question from a member in my done-with-you program that sparked such a good conversation: where are entrepreneurs unknowingly wasting their time when it comes to funnels and strategy? I'm sharing the most common patterns I see—and the subtle mindset shifts that separate overwhelmed solopreneurs from strategic, embodied CEOs. If you're ready to stop spinning your wheels and focus on what actually moves the needle, this one's for you.

In today's episode, I sit down with the incredible Sofie Laurenz—straight from Finland and fresh off our mastermind retreat. Sofie is a mom of four, a clinical dietician turned thriving entrepreneur, and one of the most inspiring examples of building a business with intention, clarity, and courage. We talk about how she scaled her business organically to 50k+ followers, created massive success with simple strategies, and made bold decisions like quitting her job, flying across the world, and designing a life that truly fits her dreams. You'll love hearing Sofie's story and her honest take on what it really means to “have it all.”

Are you tired of wondering why your gym isn't growing or why so many fitness businesses fail before they ever reach their true potential?In this powerful episode, we dive deep with Mike Arce into what really separates struggling gym owners from the ones running 7-figure fitness businesses.From marketing tactics to leadership principles, this conversation is fully packed with actionable insights every fitness entrepreneur should hear!!!!Whether you're a gym owner, studio operator, or ambitious trainer, you'll walk away with a new perspective on what it takes to create sustainable growth, drive more revenue, and build a brand people love.________________________________________________________________________________________

Luke Acree built a $70M empire using timeless marketing principles, print media, and relentless follow-up. This powerful episode will reignite your business strategy with bold, authentic, relationship-driven tactics. Full article: https://www.unitedstatesrealestateinvestor.com/the-million-dollar-marketing-mindset-to-create-authentic-relationships-and-success-with-luke-acree/(00:00) - Introduction to The REI Agent Podcast(00:12) - Meet Luke Acree: Serial Entrepreneur and ReminderMedia President(00:56) - Building a $70M Media Business with Family(02:02) - The Secret to Marketing: Relationship Over Transaction(04:45) - How Real Estate Agents Fail at Branding(06:19) - Why Most Agents Don't Follow Up(08:35) - Creating "Sticky" Content That People Actually Remember(10:42) - Magazine Strategy That Crushes Email Marketing(13:03) - Personal Stories Sell Better Than Stats(15:38) - Authenticity vs. Professionalism in Agent Marketing(18:01) - Why Luke Still Makes Sales Calls Every Day(20:27) - The 12-Month Commitment Rule for Success(23:09) - How to Get 100 Referrals a Year(25:44) - The Business Card Is Dead: Here's What Works Instead(28:17) - Leveraging Print in a Digital World(30:31) - Luke's Top Advice for New Agents(32:59) - The ROI of Persistence in Real Estate(35:24) - Mattias Reflects on Relationship-Based Selling(37:01) - Closing Thoughts and Where to Find LukeMentioned ReferencesStart with Why by Simon SinekThe 7 Habits of Highly Effective People by Stephen R. CoveyHow to Win Friends and Influence People by Dale CarnegieThink and Grow Rich by Napoleon HillAtomic Habits by James ClearThe E-Myth Revisited by Michael E. GerberGood to Great by Jim CollinsThe Psychology of Selling by Brian TracyRich Dad Poor Dad by Robert T. KiyosakiStay Paid Podcast (hosted by Luke Acree)For more incredible, holistic insights to reach your wealthy dreams, go to https://reiagent.com

Die nächsten Jahre werden für Praxisinhabende kein Zuckerschlecken: ZFAs werden (noch stärker) in ganz Deutschland fehlen. Warum das so ist und was du tun kannst, um damit umzugehen, lernst du in dieser Folge!➡️ Hier geht's zu unserer brandneuen Academy: https://shop.denta1-media.de/

In this episode, I'm giving you the full behind-the-scenes of how I built and launched an AI-powered SaaS product in just six days—yes, six. I share the wild story of how this all unfolded, why I believe speed is one of the most underrated business superpowers, and how I maintained my non-negotiables during one of the most intense workweeks I've had in years. If you're craving inspiration to move faster, follow your creative energy, and lean into momentum, this one's for you.

If you've ever hesitated to send that email, post that offer, or speak your truth because you're worried about what people will think—you're not alone. But that mindset? It's holding you back. In this episode of the Grow Your Life podcast, Jeremiah Krakowski shares a crucial shift every coach, mentor, and trainer must make: letting go of the need for approval and stepping fully into your authority. You'll discover: Why obsessing over how prospects feel is sabotaging your business The key difference between serving clients and pleasing potential buyers How to email consistently without guilt or fear of being “too much” Why losing subscribers and followers is actually a sign of growth How to confidently stay in your lane while scaling your impact Jeremiah also opens up about his own journey from people-pleasing to profit, offering real-world examples and tactics you can apply today to grow your income and your influence.

What does it really mean to “have it all” as a mother and entrepreneur? In today's episode, I'm joined by Chelsey Scaffidi—a mother of two, meditation teacher, social impact lawyer, and author of The Mother Year. Chelsey shares raw and relatable insights on topics like mom guilt, balancing it all, and embracing the unique blend of feminine and masculine energies as a mom and entrepreneur. I even open up about my own motherhood experiences, and together we explore the real challenges and triumphs of this transformative season. You're going to love this heartfelt and inspiring conversation—don't miss it!

Reddit is one of the internet's most honest platforms, and also one of the most misunderstood by marketers.In this episode of Marketing Mindset, I sit down with Anthony Gonzales, longtime moderator of Reddit's r/Entrepreneur (4.3M+ members), to explore what actually works when engaging Reddit communities.We discuss:- Why Reddit isn't just another social platform, and why treating it like one backfires- The art of second-order content and how brands can build credibility without getting banned- How Reddit's domain authority makes it a sleeper SEO powerhouse- What Reddit's evolution into video and native content means for marketersAnthony shares insights from running AMAs with startup founders, talking Reddit strategy at CES, and helping brands show up authentically where “hard sells” don't survive.If you've been sleeping on Reddit, or just scared of it, this episode is your cheat code.

"Sag immer JA!" – Ein Motto, das dein Leben verändern oder komplett aus der Bahn werfen könnte. Doch wann ist es besser, Nein zu sagen? Wo ist die Grenze zwischen mutigem Handeln und kluger Vorsicht? Welche Chancen lohnen sich, welche Risiken solltest du meiden? Erfahre, wie du entscheidest, wann du Gas gibst und wann du bremsen solltest. Dieses Gespräch könnte deine Sicht aufs Leben, dein Business und dein Mindset grundlegend verändern!▶️ Bereit, deine Grenzen neu zu definieren? Klick rein und finde heraus, wann "JA" dein Durchbruch und wann "NEIN" dein größter Erfolg sein könnte!➡️ Hier geht's zu unserer brandneuen Academy: https://shop.denta1-media.de/

What if you really could have it all—and feel deeply present while doing it? In today's episode, I'm diving into six transformative practices I've embraced to embody my vision of a balanced, fulfilling life. From deepening my meditation practice to simplifying family screen time and intentionally embracing the unknown, I'm sharing the rituals that help me stay present, aligned, and thriving. Tune in if you're ready to challenge limiting beliefs and discover how to create a life where business, family, health, and joy coexist in harmony.

In this episode, I sit down with Marley Jaxx - an award-winning filmmaker, powerhouse content creator and disruptor in the online business space. We talk about the highs and lows of business, healing through psychedelic therapy, finding love after divorce, and what it means to truly create from inspiration instead of survival. Marley doesn't hold back, and this conversation is packed with insights, laughs, and some seriously out-of-the-box ideas.

What do you do when your launch gets zero sales? In this episode, I'm diving into the reality that so many entrepreneurs face—but rarely talk about. I'm here to normalize the moments when things don't go as planned, and to remind you that a slow or disappointing start doesn't mean you're failing. I'll walk you through how to approach those moments strategically and mentally, so you can use them as fuel instead of letting them stop you. If you've ever felt discouraged after a launch, this one's going to shift your perspective.

Ai Overview Class in MembershipMy IGSixteen powerful mindset shifts that can transform your approach to marketing as a photographer and help you overcome feelings of frustration and hopelessness in your business journey. These thought adjustments address common challenges like market saturation fears, marketing discomfort, and self-doubt that prevent photographers from reaching their full potential.• Marketing is sharing solutions, not being "icky" or bothering people• Your unique perspective is what makes you stand out in a seemingly saturated market• Marketing is a learnable skill based on data, not your personality• Quality content builds connection, not just noise• Building trust takes time and consistent effort• Not every client is the right fit, and that's perfectly okay• Your consistent voice and boundaries are your superpower• Visibility creates vulnerability but leads to deeper client relationships• You're building at the right pace for your specific goals• Comparing yourself to others will never produce accurate data for your businessJoin our membership for our upcoming class on June 16th where we'll discuss how the changing Google algorithm with AI is affecting photography businesses and the practical steps you can take to ensure your business gets recognized.

In this episode, I sat down with manifestation coach and founder of the Maniscripting Journal, Samantha Kozuch. Together, we explore how spirituality and intuition can guide the biggest decisions in business, and the mindset required to hold it all when things get hard. This one's a blend of real talk, energetic alignment, and a powerful reminder that purpose-led business isn't always pretty—but it's always worth it.

How do top-performing agencies actually approach creative testing?In this episode of Marketing Mindset, I'm joined by Anze Markovic—founder of Unlock Performance and a seasoned creative strategist who's worked on campaigns spending well into the 7 figures. How to prioritize messaging angles based on impact and audience sizeWhy iterating on “medium performers” can drive more efficient winsHow to balance client expectations for novelty with performance-driven repetitionWhen to double down—and when to kill a conceptThe underrated power of copywriting in creative success We break down the real workflow behind creative strategy and ad testing:Anze also shares how his team sources and scales UGC, why cross-client benchmarks are essential, and how old-school advertising books still shape his modern playbook.Whether you're a performance agency, a media buyer, or a founder investing in paid ads—this conversation is a masterclass in thinking like a creative strategist.

Have you ever had an experience so powerful, it shifts the entire way you see yourself and your life? That's exactly what happened to me at a recent Joe Dispenza event. In this episode, I'm giving you an unfiltered recap—from the discomfort and resistance I felt in the beginning to the deep transformation that unfolded by the end. I'm talking about meditation, healing, what it really means to become the creator of your reality, and how all of this is shaping the future of my retreats and my leadership. If you're curious about what real transformation looks like—this is it.

Feel Like You're Always Selling? Try This Instead. This week's blog is all about the shift from pitching to guiding. If you want marketing that feels better and works better, this is for you.

In this episode, I sit down with Dr. Mary Beth McCabe, a university professor and co-author of one of the most widely used mobile marketing textbooks in the world. We dive deep into what it truly means to have a mobile-first mindset in your digital marketing. This isn't just about having an app—it's about how mobile impacts everything from messaging, email, and social to analytics and even AI. Whether you're a small business owner or an experienced marketer, understanding mobile can help you connect faster and more directly with your customers. This is a must-listen if you want to future-proof your digital strategy and grow your brand.Guest LinksConnect with Dr. Mary Beth McCabe on LinkedInLearn More about Mobile Marketing EssentialsLearn More: Buy Digital Threads: https://nealschaffer.com/digitalthreadsamazon Buy Maximizing LinkedIn for Business Growth: https://nealschaffer.com/maximizinglinkedinamazon Join My Digital First Mastermind: https://nealschaffer.com/membership/ Learn about My Fractional CMO Consulting Services: https://nealschaffer.com/cmo Download My Free Ebooks Here: https://nealschaffer.com/books/ Subscribe to my YouTube Channel: https://youtube.com/nealschaffer All My Podcast Show Notes: https://podcast.nealschaffer.com

227: Pt. 2 Reset Your Marketing Mindset | Dr. Dave JonesInThis part two Dr. Dave, the hockey-player-turned-high-performance-coach, shares his proven strategy to rock your marketing…and your business & life.Be sure to catch his story in part one if you missed it.We dove into everything from mindsets to marketing to miracles, and I came out with my hair blown back (in the best way). Dr. Dave dropped his powerful R7 Framework, a game-changing process for success. Vision, strategy, branding—it's all there.Our convo was rich, real, and ridiculously practical. Whether you're launching a business, a ministry, or just trying to make sense of your next move—grab a pen, and let's go!BIO RECAP:Dave is a sports consultant who coaches CEOs, executives, professional athletes to help achieve their vision, by executing and developing mental skills training, and enhancing thought blocking techniques.He works with organization leaders on their strategy, execution and communication, and managing the gaps between employees and management.As a thought leader and highly motivated individualDave engages executive teams by consulting on analytics, oversight of talent initiatives, and one-on-one coaching. He helps leaders improve the effectiveness of their organizations, by utilizing practices such as strategic planning, mental skills training, organizational assessment, and team interventions.HIGHLIGHTS:1.Growth mindset = God's setup for breakthroughDr. Dave breaks it down: if you're not open to learning and growing, you're basically blocking the upgrade God wants to give you. A growth mindset says, “There's more!” A fixed mindset says, “I've arrived.” Spoiler alert: God loves working with people who still think there's more to discover.2. Reset your people, reset your pathThis one hits deep—if you don't like where you're headed, it might be time to check your circle. You're the average of your top three friends. Want to level up? Surround yourself with folks who are spiritually and financially rich, who think bigger and dream Kingdom-sized dreams.3. R7 is the roadmap for real resultsDr. Dave's “R7” framework isn't just a snappy name—it's a powerhouse process that includes steps like Reset, Destiny, Vision, Strategy, Brand, Communication, Prayer, and Action. It's doing the work of digging that ends up with a rock-solid foundation for your life and business.4. Biblical principles are baked into the blueprintProverbs 15:10, “In the multitude of counsel there is wisdom,” isn't just good advice—it's part of the strategy. Dr. Dave works with Christian leaders and makes sure God's Word is woven into the work. Pride is out, humility and wise counsel are in.5. Don't Skip the Strategy—Creative Alone Won't Cut ItJumping straight into branding and creative assets without first locking in your vision and strategy is like lighting a match in a windstorm. It flares up fast... and burns out just as quick. Want long-term impact? Slow burn with a solid strategy.6. Want to Cut Through the Noise? Use Hero vs. VillainWe're swimming in 17,000+ impressions a day (yikes), and our attention span is toast. To break through, create a clear narrative. People connect emotionally when there's a hero and a villain. Bonus tip: the hero doesn't need to be perfect, but the villain better be memorable.7. Your Brand Isn't What You Say—It's What They FeelYour brand isn't just your logo or color palette. It's every touchpoint—email, website, tone of voice—all rolled into one emotional experience. People either feel a connection... or they don't. The goal? Be intentional, or your brand will still say something, just maybe not what you want.8. Make Them the Hero—You're the GuideMajor mindset shift: You are not the hero of your brand story. Your audience is. Whether it's a customer, donor, or guest—they need to feel like the center of the journey. Your job? Be their guide. Think Yoda, not Luke. Be the Obi-Wan of your niche.9. Pray, Think, and Taste-Test Your VisionDon't just slap your mission, vision, and brand together and call it done. Like chili, it might look good in the pot, but does it taste right? Take a step back, pray over it, reflect, and ask, “Lord, is this really what You want me to cook up?” (Bonus: Ask yourself—should I start, stop, or continue?)10. God Might Pull the Plug—and That's OkayEven after investing time and money, sometimes God just says “Nope.” Dr. Dave reminds us: that's not failure—it's divine redirection. You're not alone if a seemingly great opportunity gets shut down. It happens to the best of us.11. Ask the Big 5-Year QuestionBefore jumping in, ask God: “Is this what I'm supposed to be doing for the next 5 years?” This isn't just a weekend project. If you're going to commit, make sure heaven's backing it.12. Don't Just Dream—Test It OutA/B testing isn't just for marketers. Send your ideas into the wild—get feedback, observe reactions, tweak and repeat. Whether it's formal surveys or just gauging real responses, testing brings clarity.13. Take Action (But Not First!)Action is step 7, not step 1. Don't jump the gun. Lay the foundation first, then move. Faith isn't passive—yes, you've got to move—but not without preparation. God can move a parked car, but He'd rather you turn the ignition.LINKS for DR. DAVE:-Connect with Dr. Dave and hire his team: https://misgood.com/Check out the R7 Podcast on YouTube: https://www.youtube.com/playlist?list=PLNymoCsuTXqOuaLQH08GglTouuDJ91qYyLINKS for BRALYNN:– Get Clarity on your PURPOSE!  FREE Masterclass: Purpose & Passion: Overcoming the 3 Biggest Challenges to Living Fully Alive and Fully Alignedhttps://academy.spiritcenteredbusiness.com/p&p– Coaching for Business and Breakthrough Encounters: http://SpiritCenteredBusiness.comCopyright 2025 - Bralynn Newby Int'l, LLC. All rights reserved.

What happens when you walk away from everything—your career, your marriage, your old identity—and rebuild from the ground up? In today's episode, I sit down with Amber Lee Sky, Holistic Business Coach and Movement Teacher, for a raw, inspiring conversation about reinvention, motherhood, and what it really takes to come back to yourself while building a business that aligns with who you are now. If you're ready to hear a raw, empowering story that will leave you energized, this episode is a must-listen!

Send us a textIn this episode of Marketing Espresso, I tackle one of the most common frustrations I hear from business owners: “I don't have time to market!” Whether you're juggling client work, running a team, or just trying to survive the daily grind, marketing often gets pushed to the bottom of the list. But here's the thing - if you're not intentionally marketing your business, you're leaving growth (and money) on the table.I break down how to carve out time in your week, how to avoid the dreaded two-hard basket, and why treating your own business like a client is the real secret to consistent growth. Plus, I share my honest thoughts on skill gaps, con artists in the marketing world, and why marketing should be taken just as seriously as your accounting and legal.If you've ever said “I don't have the time or the skills to market my business,” this one's for you.In This Episode, I Cover:Why “no time” isn't a valid excuse - and what to do insteadHow procrastination often masks fear and lack of directionWhat it means to work on your business, not just in itThe ‘Do It, Dump It, Delegate It' framework for marketing tasksHow to prioritise marketing without burning outWhy strategy must come before tactics (and not from an influencer)Creating sustainable marketing habits - even if you don't love the processSubscribe & Review If you loved this episode, share it with someone who needs to hear it. And if you haven't already, please leave a review. It helps more people find the pod and keeps me caffeinated (emotionally, at least).DOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/Instagram @bec_chappellLinkedIn – Bec Chappell If you're ready to work together, I'm ready to work with you and your team.How to work with me:1. Marketing foundations and strategy consultation 2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders3. Book me as a speaker or advisor for your organisation4. Get me on your podcastThis podcast has been produced and edited by Snappystreet Creative

Ever wondered what life looks like behind the scenes of a 7-figure CEO? In today's episode, I'm sharing six things I do (or don't do) as a multiple 7-figure CEO that might totally surprise you. From how I structure my workweek to the unconventional ways I prioritize my time, energy, and growth—this is a candid look at how I've built a business that supports my lifestyle, not the other way around. If you've ever wondered what my day-to-day really looks like behind the scenes, this one's for you.

In today's episode, I sat down with my friend Renee – award-winning PR strategist and business mentor – for a heartfelt, raw, and inspiring conversation about entrepreneurship, motherhood, and redefining success. We talk about what it really looks like to follow your gut, say no to what's not aligned, and create a life that's built around your values—not other people's expectations. Renee also shares how she's creating a movement to empower women while redefining success on her own terms. Tune in for an honest, empowering conversation full of actionable insights!

How do you scale a brand without losing what made it work in the first place?In this episode of Marketing Mindset, we're joined by Sean Christman, VP of Ops at Cuts Clothing, a brand that's not just riding the DTC wave but defining how to build for the long game.  The 3-part framework Cuts uses to plan product and marketing: Same-to-Same, New-to-Same, and New-to-NewWhy creative, not product, is the most important variable to optimizeHow to align seasonal marketing with customer behavior (and avoid ad fatigue)A simple system to preserve institutional memory and avoid relearning the same lessons Sean unpacks the behind-the-scenes playbook Cuts uses to plan seasonal launches up to a year in advance, while still staying nimble enough to iterate monthly on creative, marketing angles, and positioning.We cover:Whether you're a DTC brand or a performance agency, this conversation is a masterclass in turning operational rigor into repeatable growth.

In this episode, I'm joined by my dear friend Nikki Norenberg – Self Discovery Coach and Founder of the dance-based movement experience, Embodyed Method. We sit down for a powerful, soul-stirring conversation on embodiment, purpose, and the magic of reconnecting with your inner child. Nikki also shares the origin story behind her Embodyed Method and how she brought it to life while navigating a massive business pivot and new motherhood. Whether you're an entrepreneur, a parent, or just craving more freedom and fun in your life, this episode will leave you inspired to move, play, and rediscover yourself.

Ever wonder what makes someone say yes to your offer on the spot? In this episode, I'm sharing my top strategies for using bonuses to create irresistible offers that drive sales—without discounts or overloading your audience. I'll share why most people get bonuses wrong, the key to creating high-converting bonuses, and how to time them for maximum impact. Whether you're live launching or running evergreen funnels, this episode is packed with tactical, no-fluff advice to make your offer a no-brainer.

Are you running your business, or is it running you? In this episode, I'm sharing five powerful strategies I've implemented as a CEO that have shifted everything—from how I lead to how I spend my time. These aren't just mindset tweaks—they're tangible shifts that will help you cut the noise, lead with intention, and create real momentum in your business starting today.

In this episode of Marketing Mindset, I'm joined by Rahul, Head of Paid Marketing at a performance agency managing 7–9 figure brands. Why hook rate and CTR don't always predict performanceHis exact reporting structure for tracking new customer growthA scrappy influencer hack that landed his brand in front of A-list celebritiesHow to iterate creative the right way (hint: it's not headline swaps) We unpack what actually matters in creative testing, reporting, and scaling spend.Rahul shares:We also get real about creative fatigue, why Meta's definition of a “new” asset has changed, and what to track when performance drops, plus the one question you must ask founders before building a report.

Samir shares unfiltered lessons from the trenches—how to avoid wasting ad spend, build high-converting campaigns, and think like an eight-figure founder.You'll hear how working for others can be the best training ground for entrepreneurship, what separates winning offers from expensive failures, and why understanding your ideal customer is the most powerful growth lever you have.Plus, Samir reveals his latest venture in Web3—why it's different this time, what musicians and creators can expect, and how NFTs are becoming less hype and more utility.

In today's episode, I'm joined by Cassandra Britton—entrepreneur, business coach and powerhouse behind The Business Savage. From her early days as a competitive athlete to building and selling a successful beauty business, Cassandra shares invaluable lessons about pivoting, scaling, and trusting yourself. Together, we reflect on the highs and lows of building a brand, the power of listening to your audience, and the importance of aligning your business with your passion and purpose. Tune in now – this conversation is packed with insight, inspiration, and real talk about finding alignment in business and life!

In today's episode, I'm sharing all the behind-the-scenes magic of my recent Costa Rica retreat. From the transformations that happened to the unexpected lessons about business, purpose, and intuition, I'll walk you through how aligning with your purpose can make success a natural byproduct. Whether you're curious about retreats or looking for ways to simplify and reconnect in your own business, this episode is for you!

In today's episode, I'm joined by someone who has had one of the most profound impacts on both my life and business over the last few years—Samson Odusanya, an incredibly talented Somatic Guide and Breathwork Facilitator. Samson's journey is one of resilience, transformation, and deep personal growth. We talk about everything from his early struggles and pivotal moments in life to his discovery of breathwork, somatic practices, and what it truly means to embody presence. This conversation left me reflecting deeply on my own journey, and I know it'll do the same for you.

On this episode of "We Have Something To Say About That!" we dive into how business owners can better manage emotional triggers and time—especially when juggling work, family, and personal responsibilities. We unpack a recent situation where Mike felt triggered by sudden changes in plans, especially due to a lack of context around marketing decisions. Sam's delivery during a phone call added to the confusion, leading to frustration. Follow us and leave a review:   The Big Stud Podcast - BigStudPod.com WinRate Consulting - Winrateconsulting.com Instagram: https://www.instagram.com/winrateconsulting/ YouTube: https://www.youtube.com/@themikeclaudio   Win Fast, Win Often

Are you accidentally marketing what your audience needs instead of what they actually want? In today's episode, I'm breaking down one of the most common mistakes I see entrepreneurs make — and how it's probably costing you leads and sales without you even realizing it. I'll walk you through real examples, simple exercises to shift your messaging, and how to authentically speak to your ideal customer's true desires without watering down your expertise. If you want easier sales and more momentum, this episode is a must-listen!  

Ever feel like content creation is just another overwhelming task on your never-ending to-do list—especially when you're already juggling so much? In this episode, I'm diving into how to create powerful, in-depth content without burning out. I share mindset shifts, practical tips, and real talk around consistency, comparison, and how to make content creation feel easier and more aligned with you. Tune in now!

In this episode of Construction Disruption, Todd Miller and Ryan Bell from Isaiah Industries are joined by Charlie Gindele, a veteran in the home improvement industry. Charlie shares insights from his 40-year-long career, from his time at Alcoa Building Products to his successful run with Renewal by Andersen. He discusses the shifting market dynamics in Southern California, the impact of recent wildfires, and emerging home improvement trends. Charlie also highlights the significance of knowing your business's numbers, fostering a positive company culture, and effective marketing strategies. He emphasizes the importance of helping customers buy rather than just selling to them and suggests following industry thought leaders like Brian Gottlieb, Brian Kaskavalciyan, and Shawn Feurer. The episode wraps up with rapid-fire questions, revealing personal anecdotes and professional advice from Charlie.Timestamps02:01 Guest Introduction: Charlie Gindele04:40 Charlie's Early Career and Transition to Retail07:10 Southern California Market Insights12:37 Rebuilding After Southern California Fires16:59 Replacement Windows and Emerging Trends22:58 The Dial One and Renewal by Andersen Journey29:44 Franchise Advice: Look Before You Leap30:09 Key Lessons for Business Success33:14 The Importance of Marketing38:21 Industry Thought Leaders to Follow42:18 Final Thoughts and Advice45:36 Rapid Fire Questions53:45 Closing Remarks and Contact InformationConnect with Charlie OnlineLinkedIn: https://www.linkedin.com/in/charlie-gindele-436aa661/Facebook: https://www.facebook.com/cgindeleWebsite: https://www.charliegindele.com/Email: charles.gindele1@gmail.comResources Mentioned in this EpisodeCharlie's Books: https://amzn.to/4il6zZdBeyond the Hammer Book: https://amzn.to/42zBDP1Brian Kaskavalciyan - The Wealthy Contractor: https://www.thewealthycontractor.com/Brian Gottlieb: https://briangottlieb.com/Shawn Feurer Consulting: https://www.shawnfeurer.com/For more Construction Disruption, listen on Apple Podcasts or YouTubeConnect with us on Facebook, Instagram, or LinkedInThis episode was produced by Isaiah Industries, Inc.Construction Disruption was recently featured in this

In today's episode, I sat down with the incredible Lisa Vee, and we went deep. From the wild story of how we met to the power of mentorship, trusting yourself, and navigating big pivots in business and life – this episode is full of raw, real moments. Lisa shares how she went from postpartum struggles and leaving a high-stress job to building a business that recently hit its first $10K month. We talk about messy action, perfectionism, the highs and lows of launching, and why believing in yourself is the most non-negotiable piece of the puzzle.

What's going to make your marketing stand out as everything gets louder and more automated? In today's episode, I'm diving into my predictions for where things are headed—and what you really need to focus on if you want to stand out. From the growing importance of messaging and creativity to the role AI is starting to play in shaping content, I'm sharing what we're seeing on the front lines with clients and inside my own team. Plus, we'll talk about why polarizing content matters more than ever and how to meet your audience exactly where they're at. If you're ready to stay ahead of the curve, this episode is for you.

If you've ever felt the pressure to hold it all together or questioned what you're really chasing, this episode is for you. I'm sitting down with Jenn Kennedy for a raw and powerful conversation about walking away from a 7-figure business, healing the addiction to doing, and redefining success as a female breadwinner. We dive into what it really feels like to untangle your identity from achievement, why surrender isn't something you can force, and how true healing often requires completely letting go. Tune in for a conversation about building success on a completely new foundation.

In Part 2 of this powerful series, Jeni Hott and host Dwayne Carrigan dive deep into the mindset and mechanics behind magnetic marketing. Jeni unpacks why traditional strategies fail, how to simplify your sales funnel, and how to shift from desperation to authority in your messaging. She breaks down the types of social media posts that actually convert, explains her timeline-based client targeting strategy, and shares how to create a "content vault" that makes your marketing repeatable and scalable.Jeni also addresses the rise of AI and how business owners can use ChatGPT and custom GPTs to build systems, streamline operations, and reclaim their time—without losing their personal touch.Timestamps:00:00 – Marketing from angst vs. marketing from leadership02:30 – Understanding "objection posts" and sales page content05:00 – FAB (Features, Advantages, Benefits) and storytelling in marketing07:30 – Jeni's “client timeline” strategy vs. the traditional avatar model10:00 – The power of targeting tipping points for high-converting offers12:00 – Why you don't need to convince when you're speaking with conviction13:30 – Building a content vault to reflect customer buying moments15:00 – Creating a seasonal content calendar that predicts conversions16:30 – Should a VA or OBM manage your social content? Yes—if trained well18:30 – The danger of hiring without understanding the basics20:00 – The Time Rich program and its holistic business foundations23:30 – Embracing social media instead of avoiding it26:00 – Staying in your lane and not chasing online trends29:00 – Avoiding distractions: Focus on purpose, not reaction31:00 – AI tools: ChatGPT, Poe, custom GPTs & what's coming next35:00 – Household bots & humanoid robotics on the near horizon38:00 – How to create a custom GPT tailored to your business42:00 – AI learning and the “unconscious competence” advantage45:00 – Singularity and AI as human evolution, not a threat47:00 – Algorithm hacks vs. adding true value to your audience50:00 – Using engagement posts to boost algorithm reach53:00 – How to analyze comments and reels with ChatGPT55:30 – Scraping content and training AI on what's working58:00 – 6 key post types and why simplicity wins in content strategy01:01:00 – Final thoughts: embrace, optimize, empower your teamNotable Quotes:"You don't need to convince when you come from conviction. That's when magic happens.""Most people aren't your ideal client—they're just not far enough along the timeline yet.""Complexity is the enemy of execution. Simplify, then scale.""AI is not going away. You don't need to master it overnight, but you do need to start.""Your people can't help you scale unless you empower them with knowledge and tools."Valuable Resources & Takeaways:Core Post Types Jeni Recommends:Value PostsObjection PostsStory PostsEngagement PostsProblem Awareness PostsAI Tools Mentioned:ChatGPT – Jeni's favorite tool for custom GPT creation and business system building Poe – Alternate AI tool used by many entrepreneursCustom GPTs – Can be trained to match your brand...

If you've ever felt like the pressures of work and life are pulling you in different directions, this episode is for you. From the struggles that have been weighing on me, to the practical solutions I'm implementing, I'm sharing an honest, behind-the-scenes look at what it really takes to move through tough moments. Let's dive into the lessons, strategies, and mindset shifts I'm using to find balance and keep moving forward.