Success on Kickstarter, and other crowdfunding sites, has everything to do with the quality of marketing carried out before your campaign goes live. In 2020, Crowdfunding Nerds have helped 22 board game campaigns meet their funding goals, with 18 funded
Crowdfunding Nerds: Kickstarter Marketing For Board Games & Beyond!
Ever wondered what it takes to create iconic games like Crash Bandicoot or Jak and Daxter? How about founding your own game studio from scratch? Join us in Episode 233 of the Crowdfunding Nerds podcast as Andrew and Sean sit down with the legendary Bob Rafei, the creative mind behind Big Red Button Entertainment and former art director at Naughty Dog. Bob shares his fascinating journey from shaping the gaming world at Naughty Dog to launching his own studio. We dive into the creative process behind game development, the importance of a "creative north star," and the art of world-building. Bob also reveals the challenges of pitching games, the evolution of game tutorials, and the entrepreneurial spirit needed to thrive in the gaming industry. Ready to level up your understanding of game creation? Tune in for an episode packed with insights, inspiration, and the secrets behind some of the most beloved games. Links to check out! Bob Rafei's Personal Website - https://www.bobrafei.com/ Big Red Butten Entertainment - https://brbent.com/ Bloodlines Concept - https://www.bobrafei.com/bloodlines-concept/ Thank you to our sponsors! HeroTime1.com - Get a 3% discount off your Hero Time Manufacturing order using code: CrowdfundingNerds101 BridgeDist.com - We recommend Bridge Distribution & Fulfillment for US fulfillment and Amazon fulfillment. We use them for our own projects, too! CrowdfundingNerds.com/Academy - If you are looking to DIY your crowdfunding, we have highly impactful courses that teach you how to build, excite, and prepare a crowd to fund you on Launch Day! Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wondered what makes a board game crowdfunding campaign truly successful? In Episode 231 of Crowdfunding Nerds, Andrew and Sean sit down with Chris George from the World Series of Board Gaming and Room and Board YouTube channel to uncover the secrets! How do you attract the right backers while steering clear of those who might not enjoy your game? Chris dives into the art of evaluating campaigns, from dissecting rule books to crafting compelling campaign pages. Discover why clear communication is key, and how understanding your audience can make or break your campaign. Chris shares invaluable tips on marketing strategies, the power of concise phrases, and the pivotal role of well-structured rule books. Plus, get a glimpse into the vibrant world of board gaming events and how they foster community engagement. Tune in for a treasure trove of insights and connect with Chris for more on the World Series of Board Gaming! Links to check out! Room and Board Reviews: https://www.youtube.com/@RoomandBoardReviews Part 1: https://crowdfundingnerds.com/episode231/ Distilled (Dave Beck) podcast interview: https://crowdfundingnerds.com/episode184/ Thank you to our sponsors! HeroTime1.com - Get a 3% discount off your Hero Time Manufacturing order using code: CrowdfundingNerds101 BridgeDist.com - We recommend Bridge Distribution & Fulfillment for US fulfillment and Amazon fulfillment. We use them for our own projects, too! CrowdfundingNerds.com/Academy - If you are looking to DIY your crowdfunding, we have highly impactful courses that teach you how to build, excite, and prepare a crowd to fund you on Launch Day! Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Can you predict the unpredictable in business? How do poker strategies apply to managing unexpected challenges? Join hosts Andrew and Sean, along with guest Ryan Williams, as they explore these intriguing questions. In this episode, we dive into the delicate dance of skill, hard work, and luck in the gaming industry, highlighted by veteran insights from Bob Raffy. Ryan shares his firsthand experience with sudden tariffs threatening his crowdfunding project, revealing how adaptability and strategic foresight saved the day. Discover how Ryan's manufacturer, Long pack, strategically positioned in Vietnam, played a crucial role in navigating these turbulent waters. We also discuss the power of preparedness, financial stability, and the art of minimizing losses. Tune in for practical advice on crowdfunding success, including offering extra value to backers to counter tariff impacts. Don't miss this insightful episode filled with strategies to thrive amidst uncertainty! Thank you to our sponsors! HeroTime1.com - Get a 3% discount off your Hero Time Manufacturing order using code: CrowdfundingNerds101 BridgeDist.com - We recommend Bridge Distribution & Fulfillment for US fulfillment and Amazon fulfillment. We use them for our own projects, too! CrowdfundingNerds.com/Academy - If you are looking to DIY your crowdfunding, we have highly impactful courses that teach you how to build, excite, and prepare a crowd to fund you on Launch Day! Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wondered if board gaming could be the next big spectator sport? In episode 230 of the Crowdfunding Nerds podcast, Andrew and Sean dive into the world of competitive board gaming with Chris George, the creative mind behind the Room and Board YouTube channel and a key player in the World Series of Board Gaming (WSBG). Chris shares his fascinating journey from acting to becoming a board game aficionado, spurred by the pandemic. His YouTube channel gained fame with "Five Reasons You Shouldn't Back," offering critical insights into crowdfunding. Now, he's at the helm of media coverage for WSBG, a thrilling event in Las Vegas where board game champions vie for a $25,000 prize! We explore the challenges of making board games spectator-friendly, with Chris drawing parallels to esports and poker. Could board games hit major sports networks soon? Tune in to hear about the exciting future of board gaming and the potential for growth with events like the WSBG. Links to check out: WSBG: https://wsbgvegas.com/ Room and Board Reviews: https://www.youtube.com/@RoomandBoardReviews Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Don't forget to check out our NEW course at crowdfundingnerds.com/academy Stay Nerdy!
Ever wondered how to keep your audience hooked between game releases or the secret sauce to a successful crowdfunding relaunch? In Episode 230 of Crowdfunding Nerds, Andrew and Sean sit down with Ryan Williams, the mastermind behind Starclash, to tackle these burning questions. Ryan spills the beans on building a thriving community, sharing his journey with Starclash and the lessons learned from past campaigns. He reveals how setting realistic goals and a shorter campaign strategy led to Starclash being 150% funded! We also dive into the art of transitioning audiences between different games, with Sean sharing insights from a client meeting. Andrew reflects on hygiene factors in games, drawing from his experience with Deliverance. Join us as we explore the delicate dance between personal passion and market trends, the commitment required for successful crowdfunding, and why failing fast and growing slow might just be the key to success. Don't miss out on this treasure trove of insights! Links to check out! Starclash: www.kickstarter.com/projects/mosthighgames/starclash-the-rts-like-sci-fi-wargame-for-1-8-players Do it yourself with the Crowdfunding Nerds Academy! - crowdfundingnerds.com/academy Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wondered what it takes to launch a successful Kickstarter campaign for a tabletop game? In episode 229 of the Crowdfunding Nerds podcast, Andrew and Sean dive into the secrets of Kickstarter success, inspired by Andrew's recent experience speaking at a Kickstarter webinar. Invited by Asher McClanahan, Kickstarter's Head of Games, Andrew shares the strategies that can make or break your campaign. From mastering Kickstarter's referral metrics to building a dedicated email list, we cover it all. Discover why simplicity in messaging is key, how to effectively use stretch goals, and why understanding your game's unique appeal is crucial. Plus, get the inside scoop on Kickstarter's new features like the late pledge system. Whether you're in it for business or passion, this episode is packed with insights to elevate your crowdfunding game. Tune in to learn how Kickstarter and GameFound's rivalry is shaping the future of crowdfunding! Links to check out! Kickstarter Webinar - www.youtube.com/watch?v=C5fmC5zJAR0 Kickstarter Referrals Explained - crowdfundingnerds.com/kickstarter-referrals-explained-deep-dive-into-4-tabletop-campaigns-that-funded-successfully What information can be found in the “About the creator” section? - help.kickstarter.com/hc/en-us/articles/7089803740059-What-information-can-be-found-in-the-About-the-creator-section Hive Interactive Pledge Manager - crowdfundingnerds.com/hive Do it yourself with the Crowdfunding Nerds Academy! - crowdfundingnerds.com/academy Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Are you ready to level up your board game design skills? In this episode of the Crowdfunding Nerds podcast, join hosts Donnie and Sean as they dive into the world of board game pitching with the talented Adam Porter, a seasoned designer from Wales. Ever wondered how to catch a publisher's eye at conventions like Essen Spiel or UK Games Expo? Adam spills the secrets on leveraging these events for success. Discover why game mechanics take center stage over themes when pitching to publishers and learn the art of crafting the perfect sell sheet. Adam also shares his personal journey from hobbyist to professional, offering strategies for designing with a specific audience in mind. Plus, get the inside scoop on playtesting techniques and the supportive nature of the board game industry. Whether you're a novice or a pro, this episode is packed with actionable insights to help you navigate the board game design landscape. Don't miss it! Links to check out! Adam In Wales YouTube - https://www.youtube.com/@adaminwales Joe Slack Podcast - https://crowdfundingnerds.com/episode63/ How NOT to pitch - https://www.youtube.com/watch?v=X_1EOJwOKEk Adam's game design books - https://www.adamportergames.com/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Don't forget to check out our NEW course at https://crowdfundingnerds.com/academy/ Stay Nerdy!
Ever wondered how tariffs shape the world of manufacturing and international trade? In Episode 227 of Crowdfunding Nerds, Andrew and Sean dive deep with Hersh Glueck, a supply chain expert with boots on the ground in China. How do tariffs impact Chinese manufacturers, and what ripple effects do they have on global trade? Join us as Hersh sheds light on the ever-evolving tariff landscape, likening its volatility to Bitcoin! From the historical tensions under Trump's presidency to the current geopolitical chess game involving Russia and the Middle East, we explore it all. Discover why Chinese manufacturers see Trump as a straightforward negotiator compared to Biden, and hear Hersh's take on Xi Jinping's strategic global maneuvers. Plus, get insights into how publishers can tackle tariff challenges, and Hersh's exciting plans for a US manufacturing hub. Don't miss this eye-opening discussion on navigating the stormy seas of international trade! Links to check out! Our past episodes with Hersh: Episode 118: https://crowdfundingnerds.com/episode118/ Episode 119: https://crowdfundingnerds.com/episode119/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Don't forget to check out our NEW course at crowdfundingnerds.com/academy Stay Nerdy!
How do skyrocketing tariffs impact your crowdfunding project? Can you turn these challenges into opportunities? Join us, Andrew and Sean, as we dive deep into these pressing questions with our guest, Ryan Williams. In this episode, we dissect the recent tariff hike from 20% to 54% on Chinese goods and its profound impact on the board game industry. Discover how tariffs are calculated and why they matter, especially when you're manufacturing overseas. Ryan shares his pandemic-era wisdom, highlighting the resilience needed in today's crowdfunding landscape. We explore strategies to mitigate financial impacts, like building a buffer and considering alternative production methods. Plus, learn how to leverage crowdfunding's direct-to-consumer model and why it's crucial to maintain clear communication with your backers. Don't miss this insightful discussion as we navigate the turbulent trade waters and prepare for the future of crowdfunding. Tune in now! Links to Check Out: The Darkest Timeline - https://stonemaiergames.com/the-darkest-timeline/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Don't forget to check out our NEW course at https://crowdfundingnerds.com/academy/
Ever wondered how to keep your cool when your crowdfunding campaign is overshadowed by a big name like Blizzard Entertainment? In this episode of Crowdfunding Nerds, hosts Andrew and Sean dive deep into the emotional and strategic hurdles that creators face on their crowdfunding journey. We discuss the mindset needed to tackle demoralization and the unpredictability of success. Andrew shares his personal experience with his Deliverance campaign, coinciding with the launch of a major Witcher project on Kickstarter. How do you focus on your path when others seem to outshine you? From humility to resilience, we explore how disciplines like Brazilian Jiu-Jitsu and poker can teach us valuable lessons in crowdfunding. Join us as we unpack the keys to long-term success and introduce you to the Crowdfunding Nerds Academy, your go-to resource for mastering the art of crowdfunding. Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Don't forget to check out our NEW course at crowdfundingnerds.com/academy Stay Nerdy!
Are you ready to dive into the world of crowdfunding with a twist of strategy and resilience? In Episode 224 of the Crowdfunding Nerds podcast, hosts Andrew and Sean team up with Ryan Williams, a fellow Nerd, to unpack the journey of his Kickstarter project, Starclash, inspired by the iconic StarCraft series. Ever wondered how to manage a Kickstarter campaign while juggling life's chaos or how to handle those pesky negative comments? Ryan spills the beans on these challenges and more. We explore the essence of finding the right fit with clients, the art of saying no to projects that don't align, and the power of perseverance. Ryan's personal tale of learning from a failed campaign and successfully relaunching his game, Backwoods, is a testament to grit. Plus, get the inside scoop on his current board game venture, Starclash, and the decision to self-publish. Tune in for a dose of inspiration and crowdfunding wisdom! Links to check out! Knee Deep in Hexes: https://www.kickstarter.com/projects/kneedeepinhexes/knee-deep-in-hexes Starclash: A Base Building Tactical Board Game: https://www.kickstarter.com/projects/mosthighgames/starclash-a-base-building-tactical-battle-board-game Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Don't forget to check out our NEW course at crowdfundingnerds.com/academy Stay Nerdy!
Episode 221 of Crowdfunding Nerds is here, and it's a game-changer! Ever wondered how alternate reality games (ARGs) can skyrocket a game's success? Or how a viral phrase like "the cake is a lie" came to be? Join us as we dive deep into the world of game development with the legendary Jeep Barnett, known for his work on the Portal series at Valve. Jeep shares his journey from video games to board games, revealing the magic behind ARGs that captivated players worldwide. Discover how these interactive experiences not only built hype for Portal but also drew parallels with crowdfunding strategies. We explore the risks and rewards of ARGs, their impact on community engagement, and how they mirror the crowdfunding landscape. Tune in for a fascinating discussion on the evolution of game marketing, the art of player interaction, and lessons learned from Jeep's ventures, including a Kickstarter project. Don't miss this episode packed with insights and secrets from the gaming world! Links to Check out: Website: https://www.jeepbarnett.com/ Game: https://ssaangn.com/ Jeep Barnett English Stuff - https://www.youtube.com/watch?v=lx5AEI96l3U&list=PLfc4w03gYBcN9dLQcjXO-MIRKbgkewRYs Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Have you ever wondered how scammers craft their traps so convincingly? In this gripping episode of Crowdfunding Nerds, hosts Andrew Loewen and Sean take you on a harrowing journey through a sophisticated scam attempt that nearly cost Andrew $9,500 in Bitcoin! Andrew recounts how the scammers, posing as law enforcement, manipulated real-life events, like a recent jury summons, to weave a believable narrative. Discover how his wife's quick thinking and a call to the police unraveled the deceitful web. We dive into the broader implications of scams in the crowdfunding world, where public financial successes can make creators prime targets. Plus, we tackle the murky waters of digital advertising on platforms like Google and Facebook. Are they really scams, or just misunderstood? Tune in for invaluable insights and practical advice on protecting your online identity and investments. Stay savvy, stay safe! Links to check out! Google Scam - https://krebsonsecurity.com/2024/12/how-to-lose-a-fortune-with-just-one-bad-click/ Why you should not use text 2fa - https://www.youtube.com/watch?v=wVyu7NB7W6Y Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Did you know game specialization can level up your marketing? Join us for Episode 221 of the Crowdfunding Nerds podcast, where Andrew and Sean unravel the complexities of board game publishing and marketing. Sean shares insights from his recent lecture, guiding us through the three pathways for creators: self-publishing, partnering with a publisher, or a hybrid approach. Discover the pros and cons of each, and why having a built-in audience is your secret weapon. We also dive into alternative monetization strategies beyond direct sales, and the magic of the virtuous cycle in crowdfunding. Learn about the upcoming Crowdfunding Nerds Academy, designed to equip you with the tools for crowdfunding success. Whether you're a seasoned creator or just starting, this episode is packed with strategies to elevate your game and maximize your impact in the industry. Tune in and level up your board game marketing game! Links to check out: Hybrid Example - crowdfundingnerds.com/episode63 Other Ways To Monetise Board Games crowdfundingnerds.com/episode95 crowdfundingnerds.com/episode126 Seeking A Publisher youtube.com/@AdaminWales boardgamedesignlab.com/get-published The Virtuous Cycle crowdfundingnerds.com/the-virtuous-cycle-of-kickstarter-marketing The Best Time To Send Email 2025 Mailerlite.com/blog/best-time-to-send-email The 3 Scroll Test crowdfundingnerds.com/episode10 The Crowdfunding Nerds Academy crowdfundingnerds.com/academy Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Are you ready to dive into the world of crowdfunding tabletop roleplaying games (TTRPGs)? In episode 220 of Crowdfunding Nerds, hosts Andrew and Sean are joined by Mark Diaz Truman, the CEO and co-founder of Magpie Games, to unravel the intricacies of this dynamic industry. Ever wondered how a Kickstarter project like "Fallen London" can raise over $700,000? Or how to stand out in a market dominated by Dungeons & Dragons? Mark shares his strategies on streamlining reward tiers and engaging followers pre-launch, as well as the challenges of marketing non-D&D systems. Discover how the new Adana system by Magpie Games is set to revolutionize gameplay experiences, and explore the potential opportunities arising from the revocation of the Open Gaming License. Tune in for a treasure trove of insights on creating games that captivate players long after the campaign ends. Don't miss this episode packed with wisdom for both creators and gamers alike! Links to check out! Fallen London: The Roleplaying Game - https://www.kickstarter.com/projects/magpiegames/fallen-london-the-roleplaying-game Urban Shadows - https://magpiegames.com/collections/urban-shadows Magpie Games - https://magpiegames.com/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wonder why some crowdfunding campaigns soar while others barely get off the ground? In this episode of Crowdfunding Nerds, Andrew and Sean unravel the secrets behind effective product demonstration for crowdfunding success. Andrew kicks things off by sharing his journey as a board game publisher and the hurdles he faced with Kickstarter. Can fresh eyes breathe new life into your marketing strategy? Sean thinks so, and he shares insights on overcoming project fatigue by seeking new perspectives. We delve into the power of community feedback and why understanding your target market is crucial. Discover how to transform features into solutions and why social proof is your best friend. Plus, get a sneak peek into the marketing strategies for our Crowdfunding Nerds Academy courses. Don't miss out—visit our Academy page to join the waitlist for exclusive discounts! Check out our Course here: crowdfundingnerds.com/academy Got questions? Submit them at crowdfundingnerds.com/question Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Episode 218 of Crowdfunding Nerds is here, and we're diving deep into the world of crowdfunding platforms! Have you ever wondered how Kickstarter and GameFound stack up against each other? Or what goes on behind the scenes of our podcast? Join us as we tackle these questions and more! Andrew is determined to address your feedback and share insights from recent episodes featuring GameFound's CMO, Alex Radcliffe. We're not about hit pieces; we're about honest, constructive dialogues. Kickstarter's recent article claims an impressive 80% success rate for game projects. Is this a strategic counter to GameFound's assertions? We analyze the competitive landscape and discuss how both platforms are evolving. Plus, we share our wish list for Kickstarter features and invite you to suggest future interviewees! Tune in for a candid chat about transparency, innovation, and the future of crowdfunding. Don't miss it! Links to check out! 2024 Was a Big Year for Games on Kickstarter: https://updates.kickstarter.com/kickstarter-biggest-platform-for-games/ Gamefound is #1 Board Game CF platform - 2024 summary: https://gamefound.com/en/blog/post/gamefound-no1-2024-summary Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wondered how a simple email subject line can make or break your crowdfunding campaign? In this episode, Andrew and Sean unravel the secrets behind crafting compelling subject lines that boost open rates and ensure your emails land where they belong—in the inbox, not the spam folder. Join us as we introduce the Crowdfunding Nerds Academy, where we offer a treasure trove of courses, including our latest on email marketing. Whether you're a DIY enthusiast or on a tight budget, our academy provides structured guidance to elevate your crowdfunding game. Discover the magic of specificity in subject lines, the pitfalls of sensational language, and why six words might be your sweet spot. Plus, learn about RSS feeds as a savvy backup to email communication. Don't miss out on our early adopter discounts and join our vibrant Facebook community for more insights. Let's revolutionize your crowdfunding journey together! Links to check out! SubjectLine.com: https://subjectline.com/ Email marketing benchmarks by industry and region for 2025: https://www.mailerlite.com/blog/compare-your-email-performance-metrics-industry-benchmarks Best Time to Send Email: https://www.mailerlite.com/blog/best-time-to-send-email Croundfunding Nerds Academy: https://crowdfundingnerds.com/academy/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ready to dive into the world of crowdfunding with a twist? In Episode 216 of Crowdfunding Nerds, Sean and Andrew, unravel the mysteries of Gamefound's new advertising platform, AdFound. Could this be the game-changer creators have been waiting for, or is it just another player in the crowdfunding arena? We dissect AdFound's competitive edge—offering a mere 5% fee on conversions compared to BackerKit's 15%—but is cheaper always better? We also tackle the crucial question of data ownership and the potential pitfalls of relying too heavily on centralized systems like Gamefound. Join us as we compare Gamefound's claims of being the top dog in board game crowdfunding against Kickstarter, and explore the real stories of creators like Dwarven Forge and The Dice Tower. Can smaller creators thrive on Gamefound, or do they risk losing their magic touch? Tune in to find out and discover why maintaining your own marketing infrastructure is more vital than ever! Links to check out: AdFound Update - https://gamefound.com/en/blog/post/adfound-marketing-revolution Dice Tower 2024 Results - https://www.kicktraq.com/projects/tomvasel/support-the-dice-tower-2024/#chart-daily Dice Tower 2025 - https://gamefound.com/en/projects/dice-tower/the-dice-tower-gamefound-2025 Dwarven Forge Gamefound - https://gamefound.com/en/creators/dwarven-forge Dwarven Forge Kickstarter - https://www.kickstarter.com/profile/dwarvenforge/created Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Curious about the next big thing in crowdfunding? Join us on Crowdfunding Nerds as Andrew and Sean dive into a fascinating conversation with Alex Radcliffe, Gamefound's CMO, who spills the beans on Gamefound's explosive growth and ambitious goals for 2025. From its humble beginnings as a pledge manager to raking in over $85 million in 2024, Gamefound is making waves. But can it dethrone Kickstarter? We explore the pros and cons of each platform and how Gamefound plans to attract and maintain big names like Awaken Realms and CMON. Discover Gamefound's unique features, like the Gamefound Feast, and hear Alex's take on integrating social media to boost community engagement. Plus, we tackle the challenges of offering comprehensive services and Gamefound's future as a creator's one-stop shop. Tune in for a compelling look at Gamefound's journey and the evolving crowdfunding landscape! Links to check out: Blog Post about Gamefound 2024 results: https://gamefound.com/en/blog/post/gamefound-no1-2024-summary Ask Alex a question in the Crowdfunding Nerds community on Facebook. Stay Nerdy!
Ever wondered how to turn your contractor relationships into thriving partnerships? In Episode 214 of Crowdfunding Nerds, join Andrew and Sean as they dive deep into the art of managing contractor relationships with finesse! How do you ensure fair treatment and open communication with your contractors? What's the secret to setting boundaries without stifling creativity? Andrew and Sean share personal stories—from being undervalued by big corporations to dealing with flaky clients—that reveal the pitfalls and triumphs of contractor management. Discover the power of clear agreements, the impact of timely payments, and why understanding a contractor's field can make all the difference. Plus, learn how to balance professional boundaries with a supportive atmosphere to keep motivation high. Tune in to transform your contractor interactions into productive, respectful, and mutually beneficial partnerships. Whether you're a seasoned pro or just starting out, this episode is packed with insights to elevate your business practices! Check out Extra Credits: https://www.youtube.com/@extracredits Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Dive into Episode 213 of Crowdfunding Nerds with Andrew, Sean, and Donnie Chase as we tackle a crucial question: How do you handle negative feedback without letting it derail your creative process? Join us as Donnie opens up about his decade-long game development journey, sharing his fears about public reception and the fine line between constructive criticism and negativity. Andrew sheds light on his experiences with Deliverance, revealing how player feedback transformed his game for the better. We explore cultural nuances in feedback, balancing thematic elements with gameplay, and how to rise above "cancel culture" and online negativity. Andrew's insights on maintaining momentum, setting tangible goals, and fostering positive community engagement offer invaluable lessons for creators everywhere. Whether you're a game designer or a creative soul, this episode is packed with strategies to embrace feedback, evolve your projects, and, most importantly, grow resilient in the face of criticism. Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy! Check out Donnie's Game Here: https://worldofserafima.com/
Are you ready to dive into the secrets of a successful crowdfunding campaign? In this episode of Crowdfunding Nerds, Andrew and Sean unravel the mysteries of timing your campaign launch. Is September really the golden month? And why does March have an edge? Discover how tax refunds and fresh paychecks can boost your backer count! We also explore Kickstarter's latest blog post on optimal launch times and compare it with our own data from over 200 campaigns. Learn why Tuesdays are buzzing with traffic and why launching between 9 AM and noon EST is crucial. But that's not all! We're introducing our upcoming course on optimizing Kickstarter pages, sharing tips on design, storytelling, and avoiding common pitfalls. Plus, join us for a fun chat about Christmas gifts, board games, and the role of email marketing. Tune in to empower your campaign with the right strategies and timing! Kickstarter article: https://updates.kickstarter.com/best-time-to-launch Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Episode 211 of Crowdfunding Nerds is here, and it's packed with insights and predictions! Ever wondered how accurate our 2024 forecasts were? Or what the future holds for crowdfunding in 2025? Join us as we take a deep dive into our past predictions and unveil our new ones for the year ahead. We kick things off by revisiting my bold 2024 predictions, like the surge in hobby-level gaming and the economic recovery under the Biden administration. Did Deliverance Council the Fallen hit the $1,000,000 mark on Kickstarter? Spoiler: it didn't, but there's more to the story! Sean and I also tackle the shifting crowdfunding landscape, discussing how platforms like GameFound and Backerkit are shaking up Kickstarter's dominance. Plus, we explore the controversial role of AI in gaming and its potential future impact. Tune in for a fun, thought-provoking episode, and don't forget to send us your questions for future discussions. Let's nerd out together! Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wonder how to keep your creative flame burning when the spark starts to fade? Episode 210 of Crowdfunding Nerds is here to light the way! Join Sean and special guest Donnie Chase as they dive deep into the art of maintaining motivation and overcoming creative blocks, especially in long-term projects. Donnie, a member of the Crowdfunding Nerds team, shares his enlightening journey with his novel "Serafima: The Convergence of Fireflies," a project that evolved from a comic to a tabletop game, and finally, a novel. Discover how he combats waning enthusiasm with personal deadlines, disciplined routines, and a touch of fun to avoid burnout. Together, Sean and Donnie explore the power of a distraction-free creative space, the magic of accountability, and the importance of refilling your creative reservoir with inspiring content. Ready to conquer your creative challenges? Tune in now and transform your approach to long-term projects! Visit worldofserafima.com for more on Donnie's work. Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wondered how to crack the code of selling board games on Amazon? Episode 209 of Crowdfunding Nerds has you covered! Join hosts Andrew and Sean as they chat with Henry Nguyen-Locke from Avant Games, who brings his e-commerce wizardry to the table. Henry dives deep into Amazon's unique marketplace, revealing why light, fun, family games are the golden ticket. Discover how Amazon's search-first nature shapes consumer behavior and why keyword mastery is your secret weapon. From optimizing product listings to leveraging Amazon's advertising platform, Henry shares strategies to boost your board game sales. Plus, learn about the crucial honeymoon period for new products and why maintaining price control is key. Henry also discusses how a successful crowdfunding campaign can fuel your Amazon success, and how platforms like TikTok can amplify your reach. Tune in for a masterclass in Amazon strategy and get ready to level up your board game sales! Links to check out: https://www.helium10.com https://social.avantgames.us/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Curious about the secret sauce behind a successful Kickstarter campaign? In Episode 208 of the Crowdfunding Nerds, Andrew and Sean are joined by Andy Mangham, developer of the game Spring Sign, for an insider's look at Kickstarter magic! Andy, who works at The End Games in Virginia, reveals how he leveraged his local game store community to smash his $18,000 funding goal, raising over $25,836 from 300 backers! We dive into the nitty-gritty of conversion rates, the power of newsletters, and how engaged communities on platforms like Discord can become your super fans. Plus, we explore why Kickstarter's landscape is shifting and how to stand out amidst fierce competition. Tune in for actionable insights on pledge level strategies, community engagement tips, and the potential for game designer meetups to boost your campaign's success. Whether you're a Kickstarter newbie or a seasoned creator, this episode is packed with strategies to elevate your crowdfunding game! Check out these Links: Springsign Kickstarter - https://www.kickstarter.com/projects/springsign/springsign Springsign Analytics - https://www.tabletopanalytics.com/project/springsign-41801 Springsign Data Breakdown - https://docs.google.com/document/d/1NkjIUojRvMwlYj1NuAAwnozD1YCSLaEJaQTkQhsI1Bk/edit?pli=1&tab=t.0#heading=h.pstm3s7jp49p The End Games - https://www.theendgames.co/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wondered how to balance creative vision with critical feedback? Or when to pivot away from a project that's draining your soul? Dive into Episode 207 of Crowdfunding Nerds, where Andrew and Sean chat with Girish Manuel, the mastermind behind the animated series, Micah's Super Vlog. Girish takes us on his decade-long journey from a small passion project to a streaming hit on Minnow. Discover the art of perseverance in the world of animation, where Girish learned the hard way that not every effort is met with applause. He shares humbling moments that transformed his work and offers a peek into those "watershed moments" that Andrew knows all too well from his board game, Deliverance. We also explore the delicate dance between holding onto your vision and embracing feedback. Plus, when is it time to step back and realign with your true calling? Tune in for insights, motivation, and a dash of faith. Don't miss out—Micah's Super Vlog awaits on Minnow with new episodes next year! Check out these Links: Brent - Cloudy With A Chance of Meeples https://crowdfundingnerds.com/episode193/ Gabe Barrett on Solo Games of the Month https://youtu.be/PR5xECff75Y?si=igWEbVB2Hsiyb2w8 Minno - https://gominno.com/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Are you ready to unlock the secrets of a successful Kickstarter campaign? Join Andrew and Sean as they dive deep into the art of crafting a compelling Kickstarter page. With over 200 campaigns and $26 million raised, they know a thing or two about crowdfunding magic! Ever wondered why a second set of eyes is crucial for your campaign? Or how to balance your budget between graphic design and crowd-building ads? Andrew and Sean have got you covered. They share insider tips on creating a captivating project title, nailing your pricing strategy, and leveraging social proof to build trust. Discover why a learn-to-play video and hands-on experiences like Tabletop Simulator can be game-changers. Plus, learn how to navigate shipping logistics and address potential risks with confidence. Tune in for a step-by-step guide to Kickstarter success, and transform your tabletop dreams into reality! Links to check out: Kickstarter Pre-Launch Page Review https://course.crowdfundingnerds.com/p/kickstarter-gamefound-hygine-test-report-delivered-as-a-pdf-before-launch Kickstarter Page Graphic Design https://chipcolecreative.com/ The Science Of Pricing Your Crowdfunding Pledges https://crowdfundingnerds.com/episode86/ What Matters Most To Backers On Your Kickstarter Page With Jeremy Howard https://crowdfundingnerds.com/episode10/ Crowdfunding Page Optimization Tips https://crowdfundingnerds.com/episode134/ Why Gamers Back Crowdfunding Campaigns https://crowdfundingnerds.com/episode109/ A Crowdfunding Page Template With Ben O'Brien https://crowdfundingnerds.com/episode148/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wondered how the political winds in the US could ripple through the crowdfunding world? Join us on this episode of Crowdfunding Nerds as we dive into the potential impacts of a Trump-led Republican win on our beloved industry. We're not here to debate politics but to explore how election outcomes might affect crowdfunding, board games, and publishing. We kick things off by examining the global significance of the US election and its potential to influence policies far beyond American borders. Could tariffs and manufacturing shifts alter the costs of goods? How might the national debt and inflation shape the economic landscape? We tackle these questions and more. Tune in as we discuss the importance of staying proactive amidst uncertainty, and why the next few years might be a golden era for crowdfunding if the US economy steadies. Don't miss out! Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wondered how stepping away from your daily grind can actually boost your productivity? In this episode of the Crowdfunding Nerds, Sean is back from a crucial three-week hiatus, and he and Andrew dive deep into the transformative power of rest and hobbies. Sean shares his journey of supporting his wife post-childbirth, shedding light on the beauty of being present for family. We chat about our favorite ways to unwind, from board games to Brazilian jiu-jitsu, and how these activities help us disconnect from work stress, especially those relentless Kickstarter campaigns. We also explore the profound impact of reading versus passive digital consumption, advocating for its role in fostering deeper comprehension and critical thinking. Plus, we discuss why not every hobby needs to be monetized. Tune in for insights on compartmentalizing life to avoid burnout and the magic of intentional rest. Recharge your creativity with us! Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wondered what it takes to launch a successful board game on Kickstarter? In episode 203 of Crowdfunding Nerds, I dive deep into this topic with Paul Bedford, the creative mind behind Hard Fun Games. Paul is currently working on an exciting project called "Hunted by a God," and we're here to unpack the secrets to crowdfunding success. We kick off by discussing the crucial 90-day pre-launch marketing strategy, emphasizing the need for a solid plan and legal protection through an LLC. We also tackle the nitty-gritty of managing Kickstarter campaigns, from handling add-ons to setting realistic funding goals and stretch goals. Paul brings up the debate on starting small versus going big, and we explore the balance between passion and practicality. Plus, Paul gives us a sneak peek into "Hunted by a God" and invites you to join his project's community. Tune in for a treasure trove of insights that could make or break your Kickstarter dreams! Check out Paul's Game: Hunted by a God: https://www.huntedbyagod.com/landingpage Facebook: https://www.facebook.com/huntedbyagod/ Instagram: https://www.instagram.com/hunted.by.a.god/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Are you ready to dive into the vibrant world of board game conventions? In Episode 202 of the Crowdfunding Nerds podcast, hosts Andrew and Sean team up with Galen McCown from Galen Games to unravel the secrets of thriving at major events like Gen Con! Join us as Galen recounts his 2024 Gen Con adventure, where he joined forces with Breeze Grigas from Zephyr Workshop, showcasing his games "Super Snipers" and a captivating mint tin series. Discover the art of crafting the perfect game pitch—from a snappy 2-second hook to a full-fledged presentation—and learn how these strategies can captivate even the busiest convention-goers. We also delve into the financial dynamics of attending conventions and the immense marketing potential they offer. Plus, get a sneak peek into Galen's upcoming Kickstarter campaign launching October 22nd! Tune in for a treasure trove of insights and practical advice for game publishers and creators. Check out Galen's projects at: Website: galensgames.com Galen's Blog: Gen Con 2024 Galen's Upcoming Kickstarter: Super Snipers Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wondered why Kickstarter still reigns supreme in the world of crowdfunding? Or how platforms like GameFound and BackerKit are struggling to keep up? Join me on Episode 201 of crowdfunding Nerds as I chat with Konstantinos Manos, stepping in for Sean, who's out celebrating the birth of his fourth child! Konstantinos, a powerhouse in the tabletop gaming industry, brings his expertise from Vesuvius Media and Hive Interactive to the table. We dive deep into the dynamics of Kickstarter's vibrant community, its network effects, and why it's still the go-to for creators. Konstantinos shares data-driven insights from his website, Tabletop Analytics, shedding light on the organic versus inorganic traffic conundrum. We also explore the rise of RPGs and 3D printed STL files, and what Kickstarter's new features mean for creators. Tune in for a treasure trove of tips and predictions on the future of crowdfunding. Don't miss it! Don't forget to check out these links! Hive Interactive: https://hiveinteractive.net Deliverance Kickstarter: https://www.kickstarter.com/projects/lowenhigh/deliverance-council-of-the-fallen Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wondered what it takes to launch a successful Kickstarter campaign in today's ever-changing economic climate? Join us on the Crowdfunding Nerds podcast as Andrew and Sean dive deep into the evolution of their Deliverance board game campaigns. From dissecting the differences between their original and current campaigns to leveraging Kickstarter's platform advancements, we explore how to adapt to economic shifts and convert followers into backers. Discover the power of a well-crafted pre-launch page and how engaging potential backers early can set your campaign up for success. Plus, we share our secrets to a dynamic launch day, including live streaming as a real-time FAQ and celebration hub. Cross-promotion takes center stage as we reveal our strategic collaborations and the importance of genuine relationships in maximizing campaign reach. Tune in for insights on navigating paid advertising challenges and adapting product offerings to meet economic demands. This episode is packed with actionable strategies for crowdfunding success! Links to check out: Table Top Analytics: tabletopanalytics.com Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Have you ever wondered whether to launch an expansion or a standalone game on Kickstarter? How can bundling products maximize your campaign's success? Join us in Episode 199 of the Crowdfunding Nerds podcast, where Andrew dives into these questions with Chip Cole, the mastermind behind Squatchy Games and Deliverance. We kick off by breaking down the crucial differences between expansions and standalone games. Chip and I explore the DNA and theme of products, revealing how these elements shape our decisions. We share strategies from the Deliverance campaign, including fascinating stats like how 23% of backers opting for bundles contributed to 37% of the total funds raised! Chip also opens up about balancing his bustling family life with his career in game design and freelance graphic work. Plus, we discuss the power of Kickstarter's new advanced analytics and how understanding backer behavior can refine your marketing efforts. Don't miss out on these invaluable insights—tune in now! Contact Information: - Chip Cole Email: chip@chipthe designer.com - Chip Cole Website: chipcolecreative.com - Squatchy Games: https://squatchygames.com/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wondered how to juggle work, family, and a looming Kickstarter launch without losing your sanity? Or how to make your campaign stand out in the crowded crowdfunding space? In Episode 198 of Crowdfunding Nerds, Andrew and Sean dive deep into these questions and more as they prepare for the launch of the Deliverance expansion. Join us as Andrew shares his personal journey, from setting boundaries with family to sneaky burpee penalties for phone checks. We also uncover essential Kickstarter strategies, like leveraging your audience, crafting the perfect press kit, and setting realistic monetary goals. Plus, Andrew's heartfelt reflections on success and personal worth will leave you inspired. Don't miss out on this treasure trove of insights and practical tips. Tune in now and get ready to crush your next Kickstarter campaign! Check out these links: - Crowdfunding Nerds episode 123 - Crowdfunding Nerds episode 165 - Crowdfunding Nerds episode 101 - Crowdfunding Nerds episode 102 - Crowdfunding Nerds episode 05 - PlayDeliverance.com - Support the Deliverance Kickstarter Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wondered how board games make their way onto digital platforms like Board Game Arena (BGA)? Or what it takes to balance new game content without making the old stuff obsolete? This week, Andrew and Sean sit down with web developer and board game aficionado, Kneight Reinagel, to dive deep into the world of BGA development! In this episode, we explore Kneight's journey from self-taught programmer to game developer. The complexities and costs of developing games for BGA and why Deliverance might be the most intricate game on BGA. We look at the phenomenon of power creep and its impact on games and ethical considerations and practical solutions for game balance. Kneight also shares his insights on creating games that resonate with both secular and faith-based audiences, and teases exciting updates for Deliverance. Tune in for a fascinating discussion that's sure to level up your crowdfunding and game development knowledge! Contact Kneight Reinagel: - Discord: Kogogarog - Email: kneight@kogogarage.com - Website: kogogarage.com Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Hey Nerds! Ever wondered when the perfect time to launch your Kickstarter campaign is? Or how to grow your audience before diving into crowdfunding? In this episode, Sean and Donnie tackle these burning questions and more! With Andrew tied up in other commitments, Sean kicks off the episode by sharing insights from his recent client consultations. Together with Donnie, they explore the pros and cons of Kickstarter versus direct pre-orders, especially for creators with smaller, word-of-mouth-driven audiences. We dive deep into the importance of taking measured steps in your crowdfunding journey to avoid financial pitfalls. Plus, don't miss out on Donnie's intriguing story about how AI tools helped troubleshoot a tricky Facebook ad issue—it's a game-changer! From the nuances of different crowdfunding platforms to leveraging data for informed decisions, this episode is packed with actionable advice. Tune in for practical tips on engaging your audience and striking the right balance between hardcore fans and broader appeal. Join us for an episode that's sure to level up your crowdfunding game! Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
What happens when crowdfunding meets savvy financial planning? Can you really fund a project without diving into debt or giving up equity? In this episode, we're joined by financial whiz Khoa Hoang to unravel these mysteries and more! With over 14 years of experience, Khoa dives into the fascinating world of investments, retirement planning, and the often-overlooked synergy between crowdfunding and traditional financial strategies. We kick things off by exploring how Andrew raised $314,375 for his project, Deliverance, through Kickstarter, and why Khoa believes crowdfunding is democratizing creative funding. We then navigate through diverse investment options like money markets and Buffer ETFs, and even touch on the disruptive potential of AI in finance. Sean shares timeless wisdom on cautious investing, while Khoa emphasizes the importance of starting early and staying consistent. Tune in for a riveting discussion that bridges the gap between innovative funding and smart investing! Contact Khoa Hoang: - Email: khoang@kingsview.com - Phone: 760-688-0200 Don't miss out on this financial deep dive! Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Are you ready to take your crowdfunding campaign to the next level? In Episode 194 of the Crowdfunding Nerds podcast, we dive deep into the art of spending big on advertising. How do you avoid the "black hole" of wasted ad spend? What's the secret to making every dollar count? Join us as Sean kicks off with the pitfalls of advertising and the elusive impression fallacy. We break down budget strategies, from $4,000 to six-figure spends, and share real-world insights from Andrew's own board game campaign, Deliverance. Discover why Facebook might be your best bet for smaller budgets and how to set clear, achievable goals for your ads. We also explore the power of cross-promotion, both paid and unpaid, and why building genuine relationships with other creators can be your secret weapon. Plus, we venture into experimental platforms like Twitter and TikTok—are they worth your time? Don't miss our comprehensive strategy for leveraging Board Game Geek, and learn why integrating generator and exposure-based marketing campaigns is crucial for crowdfunding success. Tune in now and transform your advertising approach! Links to check out: Steam Community: https://steamcommunity.com/groups/steamworks/announcements/detail/4201376568915048836 Deliverance: https://playdeliverance.com/cotf/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Have you ever wondered why some board game enthusiasts hesitate to back Kickstarter projects? Or how financial constraints and delayed gratification play into their decision-making? Join Sean and Jacob in Episode 193 of the Crowdfunding Nerds podcast as they dive deep into these questions with special guest Brent, the mastermind behind the YouTube channel "Cloudy with a Chance of Meeples" and the "Ideas" podcast. In this episode, Brent shares his fascinating journey into the world of board gaming and content creation. We explore his hesitancy to back many Kickstarters, citing reasons like financial constraints, retail vs. Kickstarter pricing, and the long wait times for project fulfillment. Brent also offers alternative strategies for managing Kickstarter costs and provides insight into how his role as a content creator influences his gaming habits. Don't miss this engaging discussion that sheds light on the complexities of backing Kickstarters and offers valuable advice for both seasoned gamers and newcomers alike. Tune in now! Links to Checkout: Brent's YouTube Channel: Cloudy with a Chance of Meeples Brent's Podcast: Ideas Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wondered how to keep backers engaged during the dreaded mid-campaign slump? Or how to handle the heartbreak of canceled pledges? Join us on this episode of Crowdfunding Nerds as we chat with Mike Ibeji of Gun Tower Games about the rollercoaster ride of crowdfunding his game, Pandora Celeste. Mike dives into the creation of Gun Tower Games and the innovative design of Pandora Celeste, a sci-fi monster movie-inspired board game with a unique 3D board. Discover how Mike leveraged grassroots marketing to build a passionate following and why he chose Gamefound over Kickstarter. We also explore the psychological strategies behind setting realistic funding goals, the impact of community engagement, and the lessons learned from dealing with canceled pledges. Whether you're a first-time creator or a crowdfunding veteran, Mike's insights on pre-campaign marketing, platform selection, and maintaining backer trust are invaluable. Tune in for an episode packed with practical advice and real-world experiences that can help you navigate your own crowdfunding journey! Links to check out: - Game Tower Games: https://www.guntowergames.com/ - Pandora Celeste on Gamefound: https://gamefound.com/en/projects/guntower-mike/pandora-celeste Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Why do people back crowdfunding campaigns? How do different regions impact crowdfunding success? And what's the secret to building a thriving community? In episode 191 of the Crowdfunding Nerds, your hosts Andrew and Sean are joined by Casper Ohlson, a university student from Sweden diving deep into the world of crowdfunding for his bachelor's thesis. Casper shares his research journey, exploring why people back campaigns, the differences between equity and reward-based crowdfunding, and the importance of localization. We also delve into the demographics of backers, with a special focus on the US and the European Union. Andrew and Sean reveal their secrets to building a community that keeps backers engaged—think Discord, Facebook groups, and even niche platforms like Lulu. Plus, we discuss market trends and the growing competition among crowdfunding platforms. Don't miss out on this research-driven episode that blends academic insight with real-world expertise. Join our community on Facebook and submit your questions for future episodes! Links Mentioned: - Submit Questions:http://crowdfundingnerds.com/question - Gamefound: https://gamefound.com/en/blog/post/welcome-to-2024 - Tabletop revenues declined for second year on Kickstarter, Tabletop Analytics report shows: https://www.polygon.com/24054381/kickstarter-top-10-biggest-most-backed-board-games-campaigns-2023 - Table Top Analytics: https://www.tabletopanalytics.com/ - Ulule: https://fr.ulule.com/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay nerdy!
Ever wondered how storytelling can transform your Kickstarter campaign? Or how to truly connect with your superfans? Join us in this episode of Crowdfunding Nerds as Andrew and Sean sit down with Ori Kagan of Kagan Productions to uncover the magic behind compelling narratives in marketing! Ori shares his unique struggle with face blindness, adding a personal touch to our conversation. We delve deep into the hero's journey framework, a storytelling model that can turn your campaign into an epic adventure. Learn how to craft avatars for your superfans, define your game's core strengths, and use storytelling to address their needs and challenges. Discover the nine innovative ways to leverage your Kickstarter video beyond the campaign page. From teasers to social media, Ori's insights are invaluable. Plus, hear about the Kickstarter Health Scorecard, a tool to ensure your campaign is in top shape. Tune in and transform your Kickstarter marketing with storytelling magic! Links: - Ori Kagan's insights on Instagram - Kickstarter Health Check Scorecard - Crowdfunding Nerds episode 91 - Crowdfunding Nerds episode 93 Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wondered how to pinpoint the perfect audience for your game? Join us in Episode 189 of Crowdfunding Nerds as Andrew and Sean sit down with Marco Pecota from Raybox Game Design to reveal the secrets of targeting your ideal players! In this episode, we dive deep into the art of identifying and engaging your game's audience. Marco shares his journey of making his games more accessible to kids and families, and why understanding who your game is for can make or break its success. Discover how theme, complexity, and age play pivotal roles in game design and marketing. Marco also spills the beans on his latest game, "The Cats of Mont Saint-Michel," and how engaging online communities and leveraging print-and-play versions can refine your game through valuable feedback. Tune in to learn how to create passionate fans and navigate the delicate balance of complexity and accessibility. Don't miss out on these golden insights! Check out "The Cats of Mont Saint-Michel" on Gamefound! Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wondered how to make your board game shine in a sea of competitors? Or curious about the common traps that new publishers fall into? Join Andrew and Sean in Episode 188 of Crowdfunding Nerds as they tackle these pressing questions! In this episode, we dive deep into the art of standing out on platforms like Kickstarter. From the innovative game components of "Pandora Celeste" and "Tiny Epic Tactics" to the thematic brilliance of "Stone Saga," we explore how unique features can make all the difference. But beware—Andrew warns against being different just for the sake of it! We also uncover the common mistakes new publishers make, like the perils of 3D printing game components and the importance of a clear game pitch. Sean's tech-savvy tips, including using QR codes for game setup, are game-changers you won't want to miss. Tune in for practical advice and insider tips to elevate your board game project to the next level! Check out these links: QR code generator: https://www.the-qrcode-generator.com/ Panda Game Manufacturing: https://pandagm.com/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wondered why your Kickstarter campaign isn't hitting the mark? Or how some indie developers turn setbacks into triumphs? In this episode of Crowdfunding Nerds, Andrew and Sean dive deep into the art of polling fans and making data-driven decisions with special guest Christopher Cantero of Chazak Games. Christopher, who has an impressive background with Unity Technologies and projects like Doom Eternal, shares his journey of transitioning to indie game development and launching the Kickstarter for "High Fructose," a first-person arena shooter roguelite. Despite some initial struggles, his campaign is gaining traction thanks to community engagement and streamer support. We explore the nitty-gritty of why polling is crucial, especially when your campaign isn't performing as expected. From optimizing pledge tiers to leveraging social proof, this episode is packed with actionable insights. Plus, hear firsthand how Christopher plans to navigate the challenges and take his campaign to the next level. Don't miss out—tune in and learn how to turn your crowdfunding campaign into a success story! Follow Christopher: Twitter: @CanteroChris Website: playhighfructose.com Kickstarter How to Market a Game Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Ever wondered what it takes to leave a lasting impression at game conventions? In this episode, Andrew is joined by Sam McDavitt of McDavid Publishing to spill the beans on their recent experiences at the Origins Game Fair! We dive deep into booth setup secrets, demo strategies, and the magic of engaging attendees of all ages. Plus, Sam shares his Kickstarter success story with Everstone, raising over $55,000! Ready to level up your convention game before Gen Con? Tune in and get the ultimate guide to making your booth the talk of the town! Connect with Sam McDavitt: @mcdavidpublishing on all platforms Late pledge for Everstone here: https://gamefound.com/en/projects/mcdavitt-publishing/everstone-discovering-ignis McDavitt Publishing: https://mcdavittpublishing.com/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Are you ready to become a Facebook ads wizard for your crowdfunding campaign? In episode 185 of Crowdfunding Nerds, I'm flying solo—Andrew's out, and our guest has been rescheduled. But fear not! I've got a treasure trove of tips to help you decode ad data and skyrocket your ad performance. Ever wonder why your Facebook ads aren't converting as expected? Join me as we dissect ad structures, dive into the critical metrics you should be tracking, and explore the magical realm of optimizing CPM and CTR. I'll even show you how to make sense of it all with a case study from the "Deliverance" campaign. Don't miss the visual extravaganza on YouTube, where the graphs and charts come alive to aid your learning. And if you're craving more, our Crowdfunding Nerds Facebook community and Crowdfunding Nerds course await your curiosity. Need personalized ad campaign mastery? Head over to crowdfundingnerds.com. Tune in to unlock the secrets of Facebook ads and take your crowdfunding to new heights—because in the world of Crowdfunding Nerds, knowledge is power, and we're all about sharing the wealth! Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Stay Nerdy!
Are you ready to distill the secrets of a smash-hit board game? In episode 184 of Crowdfunding Nerds, Andrew and Sean are joined by the mastermind behind "Distilled," Dave Beck of Paverson Games! We're shaking up the game board as Dave spills the beans on turning spirited Scottish tours into a wildly successful Kickstarter campaign. How did a global pandemic reshape the world of playtesting and community engagement? What are the clever marketing moves that raised over $500,000? And what can we expect from his latest creation, "Luthier"? Join us for a deep dive into the art of board game design, the power of community, and the transition from game designer to publisher. Plus, get the inside scoop on "Luthier's" upcoming Kickstarter launch, coinciding with Gen Con madness! Connect with the crafters of fun at paversingames.com and follow @paverson on Facebook for more behind-the-scenes action. Don't miss out—tune in to Crowdfunding Nerds, episode 184, and let's get nerdy!