Podcast appearances and mentions of may king tsang

Jon is joined by May King Tsang, the original FOMO creator, to discuss strategies for generating excitement and urgency for your business. They explore how to build buzz around your events, products, and services using May King's proven techniques. Learn the importance of consistent social media presence, branding, and relationship-building, and discover the power of pre, live, and post FOMO. Plus, May King shares her personal journey and insights on maintaining authenticity online.Today's Guest...May King Tsang is the original FOMO Creator, generating buzz and excitement to help sell out your next event! FOMO means the fear of missing out and in business it's a good thing! FOMO helps raise your profile, sells your products + services. It gets people to your Expo and increases footfall to your Trade Show booth. May King has been helping clients generate FOMO since 2012 both online and in person, and she is available NOW to help you too.Episode Highlights...00:00 Introduction01:44 Introducing May King Tsang04:27 What is FOMO?08:36 The Five-Step Formula to Generate FOMO13:55 What Type of Content Can We Share To Build FOMO?22:47 The Challenge of Being Your Authentic Self23:39 What Are The Different Types of FOMO?24:31 Creating Pre FOMO25:52 Live and Post FOMO Strategies26:53 FOMO for Architects: A Practical Example28:51 Engaging Your Audience with Consistent Content33:19 The Power of Repurposing Content34:55 Getting Started with FOMO: Tools and Tips35:48 Final Thoughts on FOMO37:13 Travel Stories40:10 Connecting with May King Tsang40:36 Closing Remarks and Next Episode PreviewKey Takeaways...Creating Excitement with FOMO (Fear of Missing Out)May King Tsang talks about using FOMO to build excitement around your business. You can do this in three ways:Before an event – Create anticipation and get people talking.During the event – Keep the energy high by sharing updates and engaging with your audience.After the event – Keep the buzz going so people stay interested and don't want to miss the next one.Showing Up Consistently & Being YourselfBeing active on social media isn't just about business. Sharing your work, personal stories, and daily life helps people get to know, like, and trust you. The more real you are, the more people will want to connect and engage with you.Keeping It Simple & Taking ActionYou don't need fancy equipment to make great content—your phone is enough. The most important thing is to start posting. When you show up regularly, even silent followers (the ones watching but not commenting) may turn into future clients.Links Mentioned In The Episode...Visit May King's WebsiteConnect with May King on LinkedIn—--Want to be the first to hear how to join our membership community?

On this episode of #GoalChat, host Debra Eckerling puts the social back in social media with Holly Homer, Troy Sandidge, and May King Tsang. Holly is co-founder of Pagewheel; Troy is a growth strategist and podcaster, and May King is the original FOMO creator. The panel talks about the evolution and challenges of social media, along with ways to be more authentic, personal, and engaged. Whether you're an entrepreneur looking to spice up your social media game or a consultant seeking ways to connect more authentically with your audience, there's a wealth of knowledge here for you. Goals Troy: Look at your platform of choice, find someone you haven't talked to in a while. Share one of their posts, along with your thoughts. Amazing conversations will happen May King: Brag; shout about your achievements, and include the backstory Holly: Grow your email list Deb's Bonus Goal: Message friends, just to say, "Hi, How are you?" They will be as happy to hear from you as you are to reconnect with them Final Thoughts Holly: Social media is not rocket science. It is one foot in front of the other. Trust your heart. It's telling you where to go May King: Hang out with awesome people like Debra, Holly, Troy, and myself. You can never hang out with enough awesome people. Troy: Grow your social using non-traditional ways. Meet people outside of the social bubble: have conversations, do things, and build that relationship equity outside of social. Then, when you get back on social, you have photos and things to talk about; maybe other things will happen beyond that too. Learn More About: Holly Homer: Pagewheel.com Troy Sandidge: FindTroy.com May King Tsang: FomoCreator.social Debra Eckerling: TheDEBMethod.com/blog Learn more about your ad choices. Visit megaphone.fm/adchoices

In part 2 of our thrilling Let's Get Social chat with the FOMO connoisseur herself, May King Tsangwe uncover the hidden gems of leveraging FOMO beyond event promotions, we chat and unravel the power of Post-event FOMO, and explore a plethora of other mind-blowing FOM  insights. Don't miss out on this riveting conversation!  

In this episode of the Let's Get Social show we dive into the world of FOMO with expert May King Tsang. Discover what FOMO is and learn how to effectively use pre-FOMO and Live FOMO to make your next live event a success. Don't miss out on this informative and insightful episode!  

On today's episode Niki talks about how to handle things and what to do when your business becomes too busy. We're often fed messages about hustling and grinding to bring more and more work through the door of our business (or virtual door) but there are times when we do have enough work, or in fact have too much work to handle and that can be just as stressful as not having enough. So what do we do then?People and things mentioned during today's podcast: Niki's Business Accelerator The Charge: https://www.nikihutchison.com/the-chargeBetter Proposals which you can sign up to via affiliate link here: https://betterproposals.io/#_r_niki11Laura Royal (DNA Coach) affiliate links for her conference:GlasgowNewcastleManchesterJo Tutchener Sharp from https://scampanddude.com/ May King Tsang https://fomocreator.socialMargaret Ritchie Nutrition https://www.instagram.com/margaretritchienutritionDeb Edwards https://www.raisedup.finance/Loved the podcast? What to do next:Welcome to the podcast and please go ahead and binge on some of the other episodes then make sure that you subscribe via your favourite podcast platform, so that you never miss an episode.If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/freeTo learn more about me, Niki Hutchison, and to join my Audience Growth Collective click: Website: www.nikihutchison.comFacebook: https://www.facebook.com/nikihutchisonltd/Facebook Group: https://www.facebook.com/groups/audiencegrowthcollectiveInstagram: https://www.instagram.com/nikihutchison/LinkedIn: https://www.linkedin.com/in/nikihutchison/About Niki Hutchison and the Audience Growth PodcastWelcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience...

The "Fear of Missing Out" - or FOMO - is a real thing. Our guest on this one talks about FOMO being a good thing! She has made it her mission to help businesses create FOMO to drive brand and product awareness and event attendance. She and Jen talk about how you can actually help drive buzz and awareness by using the hashtag even if you aren't in person at an event. Showcasing products by creating your own "Truman Show" is also a top tactic... Check out how she thinks you can do that and more through pre-FOMO, during FOMO, and post-FOMO! Also, May King has a giggle you will never forget. Our guest... May King Tsang  May King Tsang is the original FOMO Creator helping you to bridge the gap between Social Media and PR for your product or service launch, webinar, festival or conference. She does this by creating Live Social Media Content on your best performing platforms. She interviews speakers, attendees, sponsors and conference hosts to generate buzz and excitement for your business. May King is also a live community manager for digital challenges, enriching your challenge to help attendees go from participant to buyer. And if you'd like a one-off interview or interview series based on your area of expertise to showcase your authority in your industry, yep she can do that too! May King's book reco: "How to Win Friends and Influence People" by Dale Carnegie ~._.*._.~ We are "Making a Marketer"... in all ways. Check out episode 113 - and please take a minute to follow, rate, & review us on your podcast platform of choice & get each ep. when it drops! https://bit.ly/mamITuneNEW ::: This episode is made possible by Powers of Marketing - emPOWERing amazing podcast experiences & online events ::: ** Our editor Avri makes amazing music! Check out his music on Spotify!**  

We're back in your ears for a new season. This time we're publishing recordings of our live Twitter Space taking place at the end of each month. The Month asks questions of panelists, special guests who have an opinion on the news and happenings in the marketing world. This time, host BizPaul is joined by three experts in their fields: May King Tsang - the original FOMO creator Louise Brogan - LinkedIn expert and trainer Janine Coombes - queen of service propositioning The show is recorded live. The next recording is on Monday 27 June 2022, 5pm UK time on Twitter. ** PLEASE JOIN US FOR MARKETED.LIVE PRESENTS CREATIVE CLIMATE ** Our new event, about creating the optimal environment for you to be your best creative self arrives in Birmingham on Thursday 8 September 2022. Speakers include Katy Leeson, Jay Richards, Thierry Ngutegure, Anna Price, Jonny Prest & Reena Patel Full info and tickets: www.marketed.live

We're back in your ears for a new season. This time we're publishing recordings of our live Twitter Space taking place at the end of each month. The Month asks questions of panelists, special guests who have an opinion on the news and happenings in the marketing world. This time, host BizPaul is joined by three experts in their fields: May King Tsang - the original FOMO creator Louise Brogan - LinkedIn expert and trainer Janine Coombes - queen of service propositioning The show is recorded live. The next recording is on Monday 27 June 2022, 5pm UK time on Twitter. ** PLEASE JOIN US FOR MARKETED.LIVE PRESENTS CREATIVE CLIMATE ** Our new event, about creating the optimal environment for you to be your best creative self arrives in Birmingham on Thursday 8 September 2022. Speakers include Katy Leeson, Jay Richards, Thierry Ngutegure, Anna Price, Jonny Prest & Reena Patel Full info and tickets: www.marketed.live

On today's episode I'm going to be chatting with the fabulous May King Tsang. May King Tsang, otherwise known as the Fomo creator is an expert in creating the right kind of Fomo around your business. In today's episode she's going to be sharing how you can use Fomo to help grow your audience and your business.May King is a client of mine, she's a member of my business accelerator The Charge, and I have also been a client of hers. If you have taken part in any of my live challenges in the past then May King has been the Fomo creator for those so you may have seen her in action. Let's dive in!For more on May King please check: www.fomocreator.social, Twitter, Insta & FB: @maykingtea LinkedIn: www.linkedin.com/in/maykingtsang We also chat about Content Cal, for more on that listen to my Episode 009 - In conversation with Andy Lambert (ContentCal)Find out more about my business accelerator, The Charge www.nikihutchison.com/the-chargeLoved the podcast? What to do next:Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/freeTo learn more about me, Niki Hutchison, and to join my Audience Growth Collective click: Website: www.nikihutchison.comFacebook: https://www.facebook.com/nikihutchisonltd/Facebook Group: https://www.facebook.com/groups/audiencegrowthcollectiveInstagram: https://www.instagram.com/nikihutchison/LinkedIn: https://www.linkedin.com/in/nikihutchison/About Niki Hutchison and the Audience Growth PodcastWelcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure. On the Audience Growth Podcast I will be teaching you how to grow your audience, a community of people interested in what you do and I'll be sharing how to turn them from browsers into buyers, from followers into customers. I'll also be inviting very special guests how to join me so you can learn from their experiences growing brands, businesses and audiences too. I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is...

On this episode of The DEB SHow, Joey Held, Keith Spiro, and May King Tsang join host Debra Eckerling to celebrate #DEBcember! It's #Goal season! There's no need to wait until January for your fresh start. Joey Held is a writer and podcaster, Keith Spiro is a business strategist and community builder, and May King Tsang is the original FOMO creator. Joey, Keith, and May King discuss their wins from 2021, their 2022 goals, and what surprised them most about last year. They also offer inspiration and tips to #Star2022Now.

May King Tsang – first name is May King – calls herself the UK's #1, and the original, FOMO Creator.The crux of her work is to create content: real, raw, and right now. Creating the buzz across your socials gets the lurkers excited where they may buy into your product, service, digital challenge or your next event and that's what she can help you do for your next launch, challenge festival, or conference.In this episode, you'll learn:Why FOMO matters for authorsHow to get over your fear of social mediaWays to create a community around you and your writingSocial media book launch strategiesShow notes:00.00 – Introductions 02.50 – Ellie has a surprise for listeners in December.06.30 – Ellie has been doing lots of planning. 08.50 – Kristina is ahead of schedule! 14.35 – Interview with May King Tsang15.15 – But what is FOMO?16.00 – Is FOMO just for book launches?17.25 – Can we just wing it when it comes to generating FOMO?19.10 – Do we have to use social media?20.30 – What's the best social media platform to start with?22.20 – Do authors have to create audio or video to create FOMO?25.30 – It's just not about you.29.00 – No one's going to buy from you if they don't know who you are. 31.10 – The more the better when it comes to posting on social media.34.10 – Tried and tested techniques for authors generating FOMO.36.40 – What are you doing this weekend?39.00 – Go where your audience is. And stalk your local journalist. 41.40 – How do you know if it's even working? 44.00 – The importance of showing the good and the bad.49.00 – The author community is very supportive.52.40 – What is one book that changed her life?53.30 – Where can you go to find more about May King?

In today's episode, the dynamic duo talk to May King Tsang, The Original FOMO Creator all about FOMO - The Fear of Missing Out. Has COVID heightened it or has JOMO taken over? How do you create FOMO for your events? All these questions and more are answered right here. --- Send in a voice message: https://anchor.fm/monday-morning-marketing/message

To kick us off this series, I have the amazing May King Tsang, who is known for her ability to create FOMO.  May King has built her reputation and her authority in the world of making tea and making mistakes; as all us humans do. In this episode she shares with us her energy, optimism and bravery to find her path to success.  The contents is revealing! The time honored strategy to help, share, and collaborate to achieve momentum and make the journey that much more fun has allowed May King's to raise her, and her clients profiles.  One stunt, attracted new business in under 20mins from activation. Join us to learn her industry secrets and dive deep into the challenges of crippling self doubt, and the inevitable rise of the negative Nellie! May King is now a top 50 recommended speaker in the world of tea. A legend in the twitter sphere for creating FOMO. And a multi-passionate entrepreneur bursting with creative ideas. Tune in and you'll learn: Why we all need to stop being so British if we want to stand out online. How to lean into your gifts and get clients seeking you out What Muhammad Ali said the helped May King get out of her own way. How to move the needle on your creative ideas by building up your self belief, confidence and prioritising self care The deadly trap of comparisonitus and the simple truth to remember to overcome it Why a Jim Carrey's 90s movie can tell you everything you need to know about creating FOMO; and how you too can do it well. This show is a laugh a minute with raw honesty, vulnerability and a good dose of the life and business lessons. The secret ingredients to rise to the top, create FOMO and stay a good human. If you want to see more of May King, (a lot more!), be sure to check out her Proudest Moment: Victorian Teapot -Time Lapse of Fine Art Body Painting Join the Snippets of Genius Facebook Community: www.facebook.com/groups/snippetsofgenius  Collaborate with May King:  LinkedIn Instagram Twitter May King Mistakes blog Learn more about May King Additional links from this show: Book Recommendations: How to Win Friends and Influence People by Dale Carnegie More Episodes of Snippets of Genius available here  Learn more about your ad choices. Visit megaphone.fm/adchoices

The one about the language of marketing, DJI Pocket 2 gimble camera, Rode mics and The Tomorrow War – TG51 00:00:00 Introduction   Here are your hosts, Roger and Pascal.    00:01:26 In the News   A selection of announcements and news releases from the world of marketing and technology that caught our attention.   00:12:27 Content Spotlights   ROGER: The language of marketing is so imprecise as to be almost meaningless, by JP Castlin, Marketing Week. https://www.marketingweek.com/jp-castlin-language-marketing/ (https://www.marketingweek.com/jp-castlin-language-marketing/)  PASCAL: How To Design A Profitable Branded Podcast That Doesn't Sound Like A Branded Podcast by Paul Colligan founder of The Podcast Partnership  https://paulcolligan.medium.com/how-to-design-a-profitable-branded-podcast-that-doesnt-sound-like-a-branded-podcast-1ec774bb6164 (https://paulcolligan.medium.com/how-to-design-a-profitable-branded-podcast-that-doesnt-sound-like-a-branded-podcast-1ec774bb6164)  00:27:38 Marketing Tech and Apps    ROGER: It's all about video:  The DJI Pocket 2 Gimble Camera: https://www.dji.com/uk/pocket-2 (https://www.dji.com/uk/pocket-2)  DJI Creator Combo – wireless microphone.  PASCAL: It's all about a simple yet powerful podcasting set-up:  Rode NT-USB Mini: a studio quality USB Microphone at an incredible price! https://rode.com/microphones/usb/nt-usb-mini (https://rode.com/microphones/usb/nt-usb-mini)  Rode Connect: a free software solution for podcasting and streaming with the NT-USB Mini! https://www.youtube.com/watch?v=DPEl_g50B9E (https://www.youtube.com/watch?v=DPEl_g50B9E)  00:36:33 This Week in History   Our selection of historical events and anniversaries from the world of science, technology and popular culture.   00:45:14 Creator Shout Outs   ROGER: Amanda Webb and May King Tsang for their Twitter Space following Amanda's Friday, “Digital Coffee”.  PASCAL: Chris Nightingale, Digital Acquisitions Manager at AO.com and host of the Marketing Mini Bites new podcast series – new episodes every Wednesday at 9am!  https://www.youtube.com/channel/UCTXAM6r7r6iPRbSajZmomnA (https://www.youtube.com/channel/UCTXAM6r7r6iPRbSajZmomnA)  00:49:36 Film Marketing   The Tomorrow War (2021)  Director: Chris McKay (Robot Chicken, The Lego Batman Movie)  Starring: Chris Pratt, Yvonne Strahovski, JK Simmons, Sam Richardson, Mary Lynn Rajskub  Music: Lorne Balfe (His Dark Materials, Pennyworth, Mission Impossible Fall Out)  A stunning time-travel, alien invasion summer action movie released straight onto Amazon Prime. The “White Spike” aliens are well realised and the time-travel plot takes a different approach than you would expect.  Arguably the marketing campaign failed to make people aware of the movie outside of the US, but some of the PR initiatives were very creative and created much buzz and anticipation.  About Two Geeks and A Marketing Podcast     Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing.   Roger is a man on a mission to keep marketing simple. He is the voice of the Marketing & Finance Podcast and the host of the RogVLOG series.    Pascal is also on a mission to demystify digital marketing. He's the host of the Content Marketing Studio video podcast and many other video series.   Every week we'll bring you the following segments.   In the News.   Content Spotlight   Marketing Tech and Apps   This Week in History   Creator Shout Outs  ...

FOMO, or the fear of missing out, can be a great way to build excitement on social media, to get your audience to keep an eye out for your content. But how do you create FOMO for live streaming and virtual events?  On this episode, we'll be joined by MayKing Tsang, where we'll discuss what is FOMO, along with tips on how you can create FOMO when live streaming for your business. Welcome, MayKing, to Launch Your Live.  When did you first get into live streaming? What is FOMO and why should business owners care? 5 Steps for FOMO Brand Relationship building Authority - showcase who you are, what you do, share your knowledge Notoriety - get famous. Showcase where you've been Direct communication -  What do we mean by FOMO for live streaming? How long does it buld up FOMO? What do we mean by FOMO for virtual events? Are there social media platforms that are better for FOMO? How can a business create FOMO when live streaming? Pre-FOMO Live-FOMO Post-FOMO Where can people connect with May King Tsang? https://twitter.com/maykingtea (https://twitter.com/maykingtea) Thank you for joining us for episode 59 of the Launch Your Live podcast where we discussed how to create FOMO or fear or missing out for live streaming and virtual events with May King Tsang.  Remember, if you need help with your live streaming, contact us for a consultation by messaging us on our Facebook page @launchyourlive. For more information on this episode, head to https://launchyour.live/ep59 (https://launchyour.live/ep59). We will see you all on a future episode. Click the subscribe or follow button, push play, and let's get you moving with live video Link: https://launchyour.live/ep59 (https://launchyour.live/ep59) Launch Your Live Official Site https://launchyour.live (https://launchyour.live) Facebook https://facebook.com/launchyourlive (https://facebook.com/launchyourlive) Instagram https://instagram.com/launchyourlive (https://instagram.com/launchyourlive) Twitter https://twitter.com/launchyourlive (https://twitter.com/launchyourlive) LinkedIn https://linkedin.com/company/launch-your-live (https://linkedin.com/company/launch-your-live) YouTube https://www.youtube.com/channel/UCjAelMZ-TPHw-vn0fWTxQ9A (https://www.youtube.com/channel/UCjAelMZ-TPHw-vn0fWTxQ9A)

May King Tsang is the UK-based queen of FOMO marketing. She is a FOMO creator, a social media correspondent and a professional live tweeter. May King's specialty is to bridge the gap between social media and PR by helping to sell out conferences, workshops, festivals, launches, speaking gigs and summits by creating excitement beyond the four walls. She works for conference organisers, but also keynote speakers and thought leaders who need to generate extra buzz from their appearances. In this interview with Trevor Young you will discover: What FOMO marketing isMay King's personal branding journey - transitioning from tea influencer and a 'tea note speaker' to FOMO marketing expertAll about converting 'lurkers' to 'buyers'How to create FOMO for your personal brand every time you the attend an eventWhat you're creating every time you respond to a question or comment in the socialsThe value of having a social media correspondent on board for your next event. This is a high-energy conversation between Trevor and May King - you really don't want to miss out on this one! CONNECT WITH MAY KING: Twitter Instagram YouTube Website

The one about KFC, Microsoft, scaling your content and Flash Gordon – TG09  00:00:00 Introduction  Here are your hosts, Roger and Pascal.  00:01:45 In the News  A selection of announcements and news releases from the world of marketing and technology that caught our attention.  00:09:47 Content Spotlights   ROGER: Why KFC isn't stickin' with its famous finger lickin' slogan... for now https://www.thedrum.com/news/2020/08/26/why-kfc-isnt-stickin-with-its-famous-finger-lickin-slogan-now (https://www.thedrum.com/news/2020/08/26/why-kfc-isnt-stickin-with-its-famous-finger-lickin-slogan-now) John MacCarthy – The Drum  PASCAL: Should you add to scale more your content strategy? https://contentmarketinginstitute.com/2020/08/role-tech-content-strategy/ (https://contentmarketinginstitute.com/2020/08/role-tech-content-strategy/) Robert Rose: The Weekly Wrap   00:22:20 Marketing Tech and Apps   ROGER:   Microsoft Flight Simulator 2020: https://www.microsoft.com/en-gb/p/microsoft-flight-simulator-standard/9nxn8gf8n9ht?activetab=pivot:overviewtab (https://www.microsoft.com/en-gb/p/microsoft-flight-simulator-standard/9nxn8gf8n9ht?activetab=pivot:overviewtab)  Skiplagged – Travel Planning: https://skiplagged.com/ (https://skiplagged.com/)  PASCAL:  Microsoft Word (365 or One Drive) AI Powered Dictation and Transcription:  https://www.microsoft.com/en-us/microsoft-365/blog/2020/08/25/microsoft-365-transcription-voice-commands-word/ (https://www.microsoft.com/en-us/microsoft-365/blog/2020/08/25/microsoft-365-transcription-voice-commands-word/)  Microsoft Powerpoint (365 or One Drive) AI Powered Subtitling and Translation during live presentation: https://support.microsoft.com/en-us/office/add-closed-captions-or-subtitles-to-media-in-powerpoint-df091537-fb22-4507-898f-2358ddc0df18 (https://support.microsoft.com/en-us/office/add-closed-captions-or-subtitles-to-media-in-powerpoint-df091537-fb22-4507-898f-2358ddc0df18)  00:34:09 This Week in History  Our selection of historical events and anniversaries from the world of science, technology and popular culture.  00:41:55 Creator Shout Outs  PASCAL:  https://www.linkedin.com/in/oliverbanks1/ (Oliver Banks) | PODCAST: The Retail Transformation Show https://obandco.uk/retail-transformation-show/ (https://obandco.uk/retail-transformation-show/)  https://www.linkedin.com/in/ACoAAAYmbhEBYgCJgVY0bCAVz-m30q3NClUEXvc (Laura Pearman) | RESOURCE: The lockdown selfie planner - The imperfect you is the most compelling you https://bit.ly/3gbCIlW (https://bit.ly/3gbCIlW ) ROGER:  https://linkedin.com/in/networkingstefanthomas/ (Stefan Thomas) | Video: Network Retreat Video Show. https://www.facebook.com/thenetworkingretreat/ (https://www.facebook.com/thenetworkingretreat/)  https://linkedin.com/in/maykingtsang/ (May King Tsang) | FOMO Creator https://www.linkedin.com/in/maykingtsang/ (https://www.linkedin.com/in/maykingtsang/)  00:49:46 Film Marketing  This week we talk about the 1980 film Flash Gordon which recently celebrated it's 40th anniversary with a 4K Blue Ray 5 Disc Box set.  About Two Geeks and A Marketing Podcast    Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing.  Roger is a man on a mission to keep marketing simple. He is the voice of the Marketing & Finance Podcast and the host of the RogVLOG series.   Pascal is also on a mission to demystify digital marketing. He's the host of the Content Marketing Studio video podcast and many other video series.  Every week we'll bring you the following segments.  In the News. ...

What you'll hear: 1:11: Who is May King Tsang? 3:15: How FOMO creation can work in any industry 5:15: The similarity between FOMO creation and content marketing 7:45: May King's tea business 12:08: The Chinese tea ceremony 18:10 Bringing Western and Chinese cultures together 19:38: Why there's a time and place for every kind of tea 20:48: Which famous women May King would like to meet

Subscribe: Let us do the hard work and send the podcast to you: https://bit.ly/2NZjODA   Review: Share the love and leave a 5* review From your phone: http://getpodcast.reviews/id/1375904962   (from anywhere else hit the ‘Write a Review’ button in the Apple Podcasts app or iTunes)   Guest and Episode Links May King Tsang @MayKingTea on all the socials: https://twitter.com/MayKingTea https://www.instagram.com/maykingtea/ https://www.facebook.com/maykingt/ YouTube: https://bit.ly/2XDU9nS LinkedIn: https://www.linkedin.com/in/maykingtsang/   Enjoy the Episode - Happy Marketing!   Website Thingy: www.marketingstudylab.co.uk The Professional Bit: https://www.linkedin.com/in/petersumpton/ Facebook Community: https://www.facebook.com/groups/marketingstudylab/ Tweet Tweet: https://twitter.com/cousinp81   Intro Do you ever fear missing out. It can be a Marketing tactic that can be used for good…… and evil. Remember when everyone was buying a ton of toilet roll at a time. The coverage this was give sparked huge FOMO. Might not be directly associated with marketing, but you get the point.   May King Tsang is the original social media reporter and #FOMOCreator. As you’ll hear later, there is a lot of social media posting going on here.   May King uses this superpower of being able to consume information, digest it and post it to help conferences and events (online and offline) build awareness and sell out. She does this by focusing on those that matter, the audience.   In this episode we’ll cover; • How to create that fear of missing out? • What to do pre and post event • The tools you need / or don’t need to make this happen • And why you can’t tweet often enough   Important to note that when we are chatting about ‘Traditional Marketing’ we are discussing the way we traditionally use social platforms.   Watch the episode video of May King and me having a giggle and chatting #FOMO:   https://youtu.be/utuZba0XezE   Takeaways - When focusing on selling out an event, you need to focus on what matters – the attendees (and to some extent the speakers and sponsors), so why not use them within your Marketing. Not the lame stock images, but actually discussing why they are at the event and what the event is like. Remember Seth Godins phrase ‘people like us, do things like this’.   - You don’t need totally new content for every social post. Try repurposing your content. One video could be chopped up and used 2,3 or even 10 times. Look to be more efficient and maximise value from all your content.   - And finally. Get going, be it video, audio or the written word. You don’t need all the kit, you just need a phone to start. Don’t have all the gear and no idea, be different. Have all the ideas and one piece of gear.   Music Featured on this Podcast: Sleepy in the Garden Lobo Loco www.musikbrause.de Creative Commons License

In this episode we’re discussing how to cover your event participation as an attending company or a sponsor and how to drive even more results beyond the event only.

May King Tsang, the #FOMO creator, joins me on my Idea Time  - www.ideatime.co.uk  - podcast to talk about events, Twitter and getting genuine engagement on social media. She shares how she creates buzz and excitement around events for delegates and people who are thinking about buying tickets in the future. May King started by live tweeting and then approached social media superstars and creatives Andrew and Pete to help them promote their Atomicon conference, to include Instagram and Facebook as well as Twitter. Her results spoke for themselves and since then she has been working with other influencers such as Janet Murray, for major festivals and more, making a quantifiable difference. Every ‘No’ is a Step Towards an Incredible ‘Yes’ We talk about pitching, the fear of hearing ‘no’, imposter syndrome and May King shares her tips on how to overcome it. She reflects on her successes and failures, her fear of rejection and now she believes that every no leads to the next, incredible yes. She bounced back from a short series of knock backs and has come back stronger. There is no failure, only learning and resilience is key when you’re growing a business, as is hanging out with like-minded souls. May King says that we are in business to make an impact, and that helps to not make any rejection or failure about you. Top Twitter Tips for Business May King’s top Twitter tip is to listen, engage and not to sell. Social media marketing has really changed how businesses need to approach sales, as customers now have greater power and more freedom to choose. It’s important to get involved in conversations, and really engage with chats and events rather than just spend time ‘lurking’. Also ‘documenting’ any events you attend, using the event hashtag, also leads to new contacts and opportunities. May King says that Twitter is possibly the most misunderstood of all the social media platforms, but if you create a list and focus on the people and themes that interest you, Twitter can be really useful for business. The #FOMO Process May King explains how she creates pre-FOMO as well as live FOMO for a podcast conference in the north, culminating in a movement and community of delegates, and amplifying the voices of the podcasters attending. Facebook groups featuring content such as delegate video interviews before the event help people to get to know each other in advance. On the event day itself, May King provides live interviews and social media coverage across different platforms. Her content is real, showcasing the real vibe rather than a polished, less authentic version of events.   Writing a Book We give a shout out to Tim Lewis from Stoneham Press who has been mentoring May King in the creation of her book – from May King Mistakes, to May King it Happen, and discuss May King’s book-in-progress and the forthcoming launch of my Idea Time book. If you have any questions and want to get in touch with May King, you can contact her on any social platform - she’s May King Tsang or May King T and easy to find on Twitter, Instagram, LinkedIn and Facebook.

Sharing your personal brand on social media with May King Tsang Have you ever found yourself coming across posts on social media about an event you’d been considering going but decided against? If you have, you’re likely to have experienced FOMO, or Fear of Missing Out.  This week on the podcast, I interview May King Tsang, who is the one and only Live Social Media Reporter and FOMO Creator in the UK. In a nutshell, organisers can hire May King for the duration of their event to allow her to create and share unique live content (including interviews with speakers and sponsors) and engage with other attendees on social media. Organising, marketing, and running any sort of live event requires a considerable investment of time. Hiring someone like May King allows you, the conference organiser, to focus on your day while quality content is being created and shared on social media. This doesn’t just create FOMO and excitement about the event you’re running (and any future ones), but it also allows your audience to get familiar with your personal brand. And as a result, your customers and clients will come to you!  You will learn… Why creating and sharing a strong personal brand on social media allows people to connect with you on a deeper level (remember that people buy from people!).  Why the selling mindset no longer works – marketing is a two-way conversation with your audience where consumers have the power and no longer want to be talked at.  What tangible benefits you can expect to receive from adding value and creating excitement around an event, festival, conference, etc. and sharing it on social media.  About May King If you’d like to connect with May King, you can find her on LinkedIn, Facebook, Instagram, and Twitter.  Get my help to build your personal brand on LinkedIn If you need help in creating your LinkedIn profile, check out my LinkedIn training and services on my Work with me page.  I offer two types of LinkedIn profile reviews: Get my feedback through a 20-minute video. Upgrade to an additional 30-minute Zoom call to go through my comments and ask me questions.  If you want my help with your headline and profile, I also offer a done-for-you service where I write the About section of your profile for you. And if you’d like more help on your LinkedIn strategy, you can work with me on a one-to-one strategy session.  LinkedIn group coaching programme In mid-November, I am launching my first-ever 4-week LinkedIn group coaching programme, where I can teach you everything you need to know to use LinkedIn to make more sales in your business. To reserve your place, email me at louise@socialbeeni.com.  More about me.  If you enjoy the show, I’d be very grateful if you could share it with at least another person and leave me a review on iTunes. And if you haven’t subscribed yet, why not? If you have any questions on this episode or on LinkedIn or would like to offer any feedback, I’d love for you to reach out. You can find me on LinkedIn, Instagram, Facebook or Twitter.  Also, come and join my Facebook group for podcast listeners, Social Beehive, where we chat about the topics I cover on the podcast, you can share your feedback, and get in touch about upcoming episodes.  And if you want to find out more about how you can work with me or what events I am running in the future, head over to my website , keep an eye out on Eventbrite, or email me at louise@socialbeeni.com. 

“When you live-tweet, people see your name. You are actually giving yourself free publicity for your business, and you never know where it leads.” May King Tsang is a professional Live Tweeter and has been helping conferences, festivals and workshops to trend with their respective hashtags for nearly 10 years. Podcast show notes available at https://madalynsklar.com/twittersmarter70

I just can't wait to have my good friend  May King Tsang (https://www.facebook.com/maysiedaysie?eid=ARDbesLXAbrEcLfFBh792T29Xi2QAgpa4xXGgLBpvQpT_Uf9VNnPlNKNeiv-xhPrLXNrmKdJmUMkpVMw)  on the show to talk about how you can use video and live video to make people want to come to your workshop, conference or festival. She's the Queen of generating FOMO - the Fear of Missing Out. We've talked a lot about Fear being a negative thing. So is the Fear in FOMO ok? And how can live video encourage people to come to your event? This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

May King’s stock in trade is FOMO or the fear of missing out. She crafts FOMO for event organisers such as conferences and events. It sounds like a weird job - and that’s because it is. As you’ll find out, though, for her clients, it’s a super valuable service. About May King FOMO Creator and Social Media Correspondent May King Tsang made her UK debut at #ATOMICON19: Andrew and Pete’s sell out conference in Newcastle. Her role was to Live Tweet, and broadcast live on Facebook and Instagram all from her smartphone! She then has since been sought after throughout the UK a where she has been helping hashtags to trend and has been a live reporter of summits, workshops and conferences in Dublin, Derby, Manchester and Birmingham, both on IGTV (Instagram), Facebook Live and Twitter Live. May King has been Live Tweeting professionally for many years helping conferences, fesTEAvals and workshops trend with their hashtags in Australia and the UK and you’ll mainly find her tweeting at @maykingtea. Visit the show website at www.bobgentle.com (http://www.bobgentle.com) Download > 7 Keys to unlock success in your digital agency : Free download @ www.bobgentle.com (http://www.bobgentle.com) Follow on Instagram and Twitter @bobgentle Join the Gravity Agency Facebook Community : https://www.facebook.com/groups/533887233740170/ (https://www.facebook.com/groups/533887233740170/) Please take a second to rate this show in iTunes. ❤ It will mean a lot to me.

On this week's show, we talk to May King Tsang FOMO* Creator and Social Media Correspondent, chatting with Alan all about How to Create #FOMO For Your Live Events. May King Tsang is a professional Live Tweeter helping conferences, festivals and workshops to trend with their respective hashtags for nearly 10 years. May King has also been interviewing businesses since 2017 through her #ShiningTheSpotlight series on Periscope (Twitter Live) and Instagram (IGTV). Through her Live Tweeting and journalistic interviewing along with her prolific posting of branded content for clients, May King is the original FOMO* Creator and Social Media Correspondent: recreating the excitement of a festival, conference or workshop onto Twitter, Facebook, Instagram and/or LinkedIn. *Fear of Missing Out.

In this episode, I talk to May King Tsang, a social media FOMO ("fear of missing out") creator and live tweeter. May King joined a live event I organised a day before recording the interview so that I could have first-hand insights on how she works and how FOMO works. In the show, we talk about how May King created visibility for a small and intimate event on social media.  In the show, May King shares the steps she took to create visibility: before, during and even after the event. She explains the key differences between the major platforms such as Twitter, LinkedIn and Facebook and how we can use the algorithms to our advantage.  Don't miss the part when May King explains why she doesn't directly refer to the event she creates FOMO for in her very first social media posts. And what she did to help me to increase my number of followers on Instagram by 6% and by 35% on Twitter without me even using my phone.  Click here to download the free 1-page summaryDon't miss the next show: Subscribe to the show with your favourite podcast player.Feeling inspired by the conversation in this episode? We can have our own - take a seat at my virtual table as part of a Mastermind Group. Questions and Answers [2:00] If you had to choose a hashtag for yourself, what would it be? [3:08] Can you tell us a little bit more about your story, making tea and making FOMO while making mistakes. [6:05] What was your approach of creating pre-FOMO for the mastermind even? [13:08] How can we protect us against being tagged without consent? [13:49] We just covered the pre-FOMO strategy. What was then happening at the event itself? [22:42] If we want to be more strategic, what would be the differences of the different approaches on the three different platforms being Instagram, LinkedIn and Facebook? [26:54] What is the ideal frequency of posting across platforms? [29:32] Why was it important that you used my phone during the event to create FOMO? [33:17] What is usually the result that you would hope for that you would bring forth? [40:45] From your outside perspective, observing the events you create FOMO for: What makes a workshop or conference fail? [47:09] How do you create post-FOMO? How can we keep the buzz alive after the event? [52:09] What would you like a listener to remember from our interview?  Related links you may want to check out: Neal Schaffer on influencer marketing Andrew and Pete Jannet Murray Our sponsor Session Lab (affiliate link)  Connect to May Kingon LinkedInFollow her @MayKingTEA

Does Twitter confuse the heck out of you? If so, you're not alone. It's a busy, fast-paced platform that can feel overwhelming at times. But with the right strategies, it can be a powerful - and quick - way to attract and connect with your ideal clients. Plus it's a great way to reach journalists and influencers in your space.  In this episode Twitter expert and ‘FOMO creator' May King Tsang explains how you can build your online audience through Twitter. She explains everything from hashtags and DMs through to Twitter Chats and using Twitter lists to cut out the "noise".  Plus she shares tons of ideas on what kind of content you should be posting on the platform. Even if you're already using Twitter, there's tons of practical advice and tips you can start using today. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.}   How does Twitter work  For the uninitiated, Twitter is like a big online party, says May King. There are groups of people having topics about different topics. You can join conversations that interest you or you can start your own. Anyone you want to talk to is just one tweet or direct message away. And the best thing is you can ‘stalk' people (e.g. prospective clients, journalists and influencers) and gather information that will help you make a better first impression.  And - unlike on platforms like LinkedIn, where people can see you've been checking out their profile - they will never know you've been listening into their conversations.  Connecting with journalists on Twitter Twitter started as a breaking news platform - and still is. So if you want to connect with journalists, Twitter is definitely the place to hang out. Journalists are actively looking for people to talk to for the stories they are working on. Following hashtags like #journorequest and #prrequest can be a great way to connect with journalists who are looking for stories - without having to send a single pitch or press release.  Find out how to connect with journalists on Twitter.  Twitter chats  A Twitter chat is a public conversation that revolves around a unique hashtag  e.g. #contenthour (N.B. hashtags group together tweets on a similar topic). A Twitter chat can be ongoing, but more commonly are hosted at a regular time and/or day (e.g. once a week or month) - which is why May King compares Twitter chats to TV programmes. Twitter chats are a great way to network with your ideal clients  - without even leaving your house.  While she is not aware of any online lists or directories of Twitter chats, May King suggests carrying out a Google search for Twitter chats that are relevant to you/your industry.  Find out how to take part in a Twitter chat.  Twitter lists If you're following a lot of people, Twitter can feel really noisy, May King suggests creating Twitter lists of people you want to follow e.g. journalists in your industry, prospective clients, so you can follow along with what they're up to. Twitter lists can be both public and private, so no one needs to know you are ‘stalking' them. How to reach out to prospects on Twitter  One of the best things about Twitter is that anyone you want to talk to is just a click away - including your ideal clients. But blundering in and pitching people over Twitter is probably not the best way to go about it. If there is someone you want to connect with, you can start by liking and retweeting their posts (i.e. sharing their posts with your followers), then move onto replying to their posts and/or starting conversations with them on Twitter. Then, when the time feels right, you can ask them to follow you (if they're not already) and take the conversation over to the direct messages. In the direct messages you have up to 10,000 characters to play with (as opposed to 160 characters in a standard tweet).  Spending a bit of time ‘listening' to what they are tweeting about first can be a good idea. That way you can establish common ground e.g. they like cats, went on holiday to Croatia and/or watch the TV show Casualty too. This can make it much easier to strike up a conversation later.  Creating a great Twitter bio Most people will decide whether they want to follow you within seconds of looking at your Twitter profile, which is why May King suggests spending some time getting this right.  A good quality headshot is a must.  You can also use the cover picture (which sits just behind your profile pic) to promote your products/services. As May King puts it, this is basically your “billboard.” So for example, if you are running a live event, you can list the name of the event, date and venue and a call-to-action to buy a ticket.  You can use a free design tool like Canva to create an attractive cover picture or hire a designer to create one for you.  Make sure your bio (just 160 characters on Twitter) explains clearly what you do. If you have a branded hashtag (i.e. one you have created just for your business), you can add it into your bio.  Twitter allows you to pin a tweet to the top of your feed (known as a ‘pinned tweet'). This is the first tweet, someone who follows you will see, so use this space wisely. You could share an amazing testimonial from a client and/or promote one of your products/services, changing it up as and when your priorities change. What kind of content should you be sharing on Twitter While there are no hard and fast rules about what to post on Twitter, as with all of your social media content, remember it's not about you. It's about adding value for your followers. Which is why the following types of content generally get good engagement:  Content that educates your followers about your area of expertise e.g. helpful blog posts, tips, useful articles (and not just your own)  ‘Live' coverage of events you're attending/speaking at (including photos and videos) Conversation starters/polls  Just because you're using Twitter for business, doesn't mean your content has to be serious. For example, May King recalls being at a conference and asking her followers whether they preferred pastries or fruit for breakfast (as that was what was on offer) and getting really good engagement.  It's important to give your followers a sense of the person behind the brand, which is why May King Tsang regularly tweets about her love of Karaoke singing and tea. While this might seem frivolous, it's actually really important.  “I think a lot of people, too many people are trying to jump five steps forward and try and close that deal but we can't close that deal before getting to know somebody getting to you know build a relationship with someone and build a rapport with someone and how do you get to know someone and build a rapport with someone? It is the small talk. The "What did you watch on TV? What did you get up to "at the weekend? Do you like bananas or apples?" That really helps build the relationship. Podcast shownotes How May King became a FOMO creator (04:25) How Twitter works and how it can help your business  (11:49) How to get publicity for your business by connecting with journalists on Twitter (17:00) How Twitter chats can build your audience and business network (18:01) How Twitter lists can reduce the noise and help you connect with prospects (22:37) Key points about your Twitter bio and profile and why it needs to reflect what you do (28:07) Types of content you can post on Twitter and why it's really important to engage (32:32)  How showing your personal side on Twitter can help people connect with you (36:56) How to find clients and raise your profile on Twitter (41:21) Why you need to ‘walk the talk' and demonstrate you are an authority in your field on Twitter (45:40) Resources May King Twitter [233] How to monetise your personal brand with Chris Ducker (podcast) [247] How to find customers on Twitter with Samantha Kelly (podcast) [259] How to build a loyal following on Twitter with Madalyn Skylar (podcast) [267] How to get more engagement on Twitter (podcast) [300] How to Build an audience and why you need to  (podcast)  [334] How to build a large audience without paid advertising with Callie Willows (podcast) [343] The three audiences you must build to create a successful online business (podcast)  Buy your ticket to my 2020 Content Planning Masterclass #2020Sorted Course: How to write social media posts that sell  Build Your Audience Programme Order your 2019 Media Diary  Rev.com* Kapwing Social Media Video Engagement Playbook  Social Media Engagement Playbook LinkedIn Content Strategy Playbook Connect with me on Twitter, Instagram, Facebook and LinkedIn The post [356] How to build your audience through Twitter (and create FOMO) appeared first on Janet Murray.

From corporate day job to social media correspondent - May King Tsang May King's inspiring story has taken her across the globe working in a corporate role and more recently she has used her skills, listened to what her audience wanted and created a brand-new business as a social media correspondent.  May King saw a gap in the market and has created a business doing something she loves and using a media she with which she is naturally talented.  Like all entrepreneurs, May King's journey has not been an easy one but she has continually learned from her experiences and from others and is creating a business that she loves in a niche that would've been unheard-of 10 years ago.  May King shares her story and also her top tips for becoming your own social media correspondent.  May King gives tons of tips about how to become your own social media correspondent; how to create a real buzz around any event that you may be involved in as an event organiser, sponsor or an attendee.  May King's Tips Interview attendees and ask them their biggest takeaway from the event  Create your own hashtags and get everyone involved so that there are all talking on the same stream Have somebody dedicated to each social platform Capture great feedback and insight and use it to market your next conference or event Don't try and do it all yourself, you'll find you're caught up in a lot of other tasks which detract from making a really good job of your own social media  Creating FOMO (Fear of missing out) at events isn't just the conference organiser it can be for the speaker the attendees and the sponsors and a great way of reaching a wider audience beyond the walls of the conference Remember creating FOMO is especially important for reoccurring events where it is critically important to ensure you have ticket sales in advance of the next event    More about May King Tsang FOMO Creator and Social Media Correspondent She's been Live Tweeting professionally for many years helping conferences, festivals and workshops trend with their hashtags in Australia and the UK.  May King continues to help conferences around the world with her FOMO prowess and in 2019 has already been hired to FOMO Create and Social Correspond at a Music Festival, Social Media Conferences, various Masterclasses and Workshops so far.  May King is also a lover of tea, and you'll mainly find her tweeting with her teapuns at @maykingtea. Website:  pscp.tv/MayKingTea Facebook Page: facebook.com/maykingt  MORE   If you enjoyed listening it would be great if you could leave a review to help other people find us - Thank you   Also ... Join me in the Simply Marketing and Social Media Facebook Group  by clicking HERE    FREE Resources    Make a start with Instagram - Free Training - Get Started With Instagram for Your Business  by clicking HERE   Work with me    Book a Free Marketing Clarity Call - HERE Everyone feels overwhelmed by their marketing at one time. I offer clarity calls to help you to step back and see the bigger picture.     Find me at - www.alisonteare.com  

She loves puns, tea and Twitter. Possibly the coolest person I know May King Tsang joined me for a chat about getting more exposure, engagement and leads from Twitter. Follow May King on Twitter: https://twitter.com/maykingtea

In this episode I talk to May King Tsang about how her book project is going and the mistakes she has made and why she is behind with the project. You can find show notes at https://beginselfpublishing.com/may-king-mistakes/

In this episode I talk to May King again about how she is going with writing her book and we talk about a whole number of subjects, including what categorises success for a book project. You can find show notes at https://beginselfpublishing.com/what-is-success/

In this episode I talk to May King Tsang, Twitter Supremo, tea pun aficionado and tea expert about what kind of book she should write out of the many ideas she has for a book. You can find a full transcription here: https://beginselfpublishing.com/may-king-tea/