AND This Podcast

Jasmene opens up about something she's never shared publicly before—her decision to freeze her eggs. This isn't your typical business podcast moment. It's an unfiltered, honest conversation about fertility, timing, ambition, letting go of control, and the silent shame many women carry behind closed doors.  Joined by Jessica Hurley, the two get real about what it means to be a strong woman in business while still making space for softness, love, and personal evolution. Conversations about dating as a high-achieving woman, to the emotional cost of always leading, they unpack how hard it can be to hold space for both the CEO and the woman within. This one's for the multi-hyphenate woman navigating growth, uncertainty, and the quiet desire for more—on her own terms. KEY POINTS:  15: My Egg Freezing Story: Overcoming Shame and Embracing My Reproductive Freedom  24: The Story Behind the Mic: Jasmene on Growth, Grace, and Letting Go RESOURCES Free Fall Trend Report – Grab your free guide with 20+ hot fall trends, including styling tips to incorporate them seamlessly into your wardrobe: Download it here. 1-on-1 Style Discovery Call – Ready to elevate your style? Book a personalized styling session to match your message, body type, and budget: Schedule now. Jasmene Bowdry  IG | @jasmenebowdry AND This is produced by EPYC Media Network

Welcome to AND This — where we celebrate the freedom to be many things all at once. Today, Jasene Bowdry is joined by voices who are embracing the full spectrum of their identities: CEOs with creative spirits, introverts turned powerhouses, entrepreneurs unlearning past patterns, and multi-hyphenates owning every layer of their evolution. From redefining success beyond titles to honoring the pivots, this episode dives deep into what it really means to grow in business and in self. You'll hear honest reflections on being seen, starting over, staying consistent, and showing up with authenticity — even when life doesn't look how you thought it would. Whether you're building a brand, healing from burnout, or just figuring it out in real-time, this one is your reminder that your story, your pace, and your evolution are all valid. You don't have to choose — you can be this and this. KEY POINTS:  16: How To Build Generational Wealth (Financial Empowerment) 18: Building a Brand That People Actually LOVE 21: Should You Consider a Product Brand? The Business Shift Every Influencer Should Know About 22: Leading While Bleeding: Hidden Struggles of Building a Movement w/ Carmen Jones 23: Marcus Y. Rosier on Why Speaking Is the #1 Skill in 2025 24: The Story Behind the Mic: Jasmene on Growth, Grace, and Letting Go  RESOURCES Shop My Looks – Love my style? Shop all my looks and similar pieces directly in my LTK store: Shop here. 1-on-1 Style Discovery Call – Ready to elevate your style? Book a personalized styling session to match your message, body type, and budget: Schedule now. Jasmene Bowdry  IG | @jasmenebowdry AND This is produced by EPYC Media Network

This week on AND This, we're diving deep into the messy, magical, and ever-evolving journey of building a business and building yourself. From starting your first hustle to finding your voice in a noisy world, this episode reminds us that your first move isn't your forever move—and that's the beauty of it. Jasmene brings together real talk from founders and visionaries who are choosing purpose over pressure. You'll hear lessons on embracing trial and error, building brands that scale beyond you, and staying true to your voice even when the blueprint says otherwise. Whether it's ditching the idea of being polished 24/7 or realizing that entrepreneurship can be both comedy and calling, this episode gives permission to take up space, evolve publicly, and do it on your own terms. It's not just about the business—it's about who you're becoming along the way. If you've ever felt torn between going big and going home, this one's for you.  KEY POINTS:  - 14: Ultimate Social Media Strategies for 2025 - 16: How To Build Generational Wealth (Financial Empowerment) - 18: Building a Brand That People Actually LOVE - 20: How Ashley Adana Built an Event Empire in a Male-Dominated Industry - 22: Leading While Bleeding: Hidden Struggles of Building a Movement w/ Carmen Jones - 23: Marcus Y. Rosier on Why Speaking Is the #1 Skill in 2025 RESOURCES Free Fall Trend Report – Grab your free guide with 20+ hot fall trends, including styling tips to incorporate them seamlessly into your wardrobe: Download it here. 1-on-1 Style Discovery Call – Ready to elevate your style? Book a personalized styling session to match your message, body type, and budget: Schedule now. Jasmene Bowdry  IG | @jasmenebowdry AND This is produced by EPYC Media Network

In this best-of compilation, we're revisiting some of the most impactful conversations about the intersection of personal style and professional power. With Jasmene and a lineup of powerhouse guests, we explore why what you wear isn't just about fashion—it's about alignment, intention, and the silent messages your image sends before you even speak. We dive deep into: How your wardrobe reflects your identity (and what to do when it no longer does Why authenticity—not trends—should lead your aesthetic The role of image in building credibility and commanding attention How evolving your look can unlock a new level of confidence and clarity The internal resistance that often shows up when you're outgrowing your old self If you've ever looked in the mirror and thought, “This isn't me anymore,” this episode will speak directly to that shift. Whether you're a leader, entrepreneur, or someone in a season of reinvention, this conversation will reframe how you show up and why it matters. KEY POINTS:  14: Ultimate Social Media Strategies for 2025 24: The Story Behind the Mic: Jasmene on Growth, Grace, and Letting Go 19: Breaking Into the Styling Industry: Tips for Aspiring Stylists 23: Marcus Rosier on Why Speaking Is the #1 Skill in 2025 RESOURCES Shop My Looks – Love my style? Shop all my looks and similar pieces directly in my LTK store: Shop here. 1-on-1 Style Discovery Call – Ready to elevate your style? Book a personalized styling session to match your message, body type, and budget: Schedule now. Jasmene Bowdry  IG | @jasmenebowdry AND This is produced by EPYC Media Network

Welcome back!  In this BEST-OF episode, Jasmene Bowdry pulls back the curtain on what it actually takes to build a successful product-based brand—beyond the pretty packaging and viral moments. Whether you're an influencer thinking about launching a line or a small business owner eyeing retail shelves, this episode breaks down the game with both clarity and care. Jasmene dives into the realities of product development, retail readiness, and what it means to create something that solves a real problem—not just fills space on a shelf. They talk about the importance of building with intention, knowing your margins, and understanding what buyers actually care about. From the success of brands like Skims and Fenty to the not-so-glamorous behind-the-scenes decisions that go into growing a product business, this episode is packed with wisdom for anyone who's ready to stop chasing hype and start creating sustainable success. If you're looking for validation-free, no-fluff business advice from someone who's been in the room and done the work, this one's for you. KEY POINTS:  17: The Hidden Reason Black-Owned Brands Struggle to Scale in Retail 21: Should You Consider a Product Brand? The Business Shift Every Influencer Should Know About RESOURCES Shop My Looks – Love my style? Shop all my looks and similar pieces directly in my LTK store: Shop here. Wardrobe Essentials Checklist – Upgrade your wardrobe effortlessly with my free checklist of must-have essentials: Download it here. Jasmene Bowdry  IG | @jasmenebowdry AND This is produced by EPYC Media Network

Today, I sit down with Jessica Hurley, founder & CEO of EPYC Media Network - the powerhouse producer behind this very podcast. But today, she's stepping out from behind the scenes to share the insights that have shaped her journey as a creator, entrepreneur, and media strategist. We dive into: ✅ The secret to creating long-form content that actually resonates ✅ Why control is overrated (and what entrepreneurs should focus on instead) ✅ The balancing act between relationships and business success ✅ How your personal style impacts your professional brand ✅ The unexpected ways life—and business—unfold Jessica also shares how embracing seasons of change has shaped both her career and personal growth, plus the hard lessons she's learned along the way. This episode isn't just about business—it's about evolution. Ready for a real, unfiltered conversation? Hit play now. KEY POINTS - Jessica as podcast producer and her insights into the creative process  - Jasmene's evolution as podcast host and personal reflections  - The importance of embracing different seasons of life - The challenge of balancing personal and professional - The value of communication in relationships to build a strong connection - On embracing multiple roles and letting go of perfection  - Know your audience: Have trial-and-error strategies for relevant content - The pivotal role of style in personal and professional life - Jasmene's vision: Elevating style and being more present in the industry QUOTES  “Entrepreneurship is survival of the fittest, and the first person you're [going to]  survive is yourself. And your mind.” – Jessica Hurley  "How do I want to show up as my higher self? When I buy something next — Is this going to make me show up as my highest self?" – Jessica Hurley  "I have realized in this season a lot of things that I have to let go of that will not work. It's a really fine balance." – Jessica Hurley  GUEST RESOURCES  Jessica Hurley  IG | @jessicahurley__ RESOURCES Shop My Looks – Love my style? Shop all my looks and similar pieces directly in my LTK store: Shop here. 1-on-1 Style Discovery Call – Ready to elevate your style? Book a personalized styling session to match your message, body type, and budget: Schedule now. Jasmene Bowdry  IG | @jasmenebowdry AND This is produced by EPYC Media Network

Marcus Y. Rosier—speaker coach, business consultant, and master communicator—joins us for a conversation on balancing multiple roles, strengthening emotional well-being, and the power of structured communication. From breaking free of people-pleasing habits to building a life that aligns with his purpose, Marcus shares how he maintains balance through a strategic weekly schedule that includes coaching, staff meetings, content creation, wellness, and intentional thinking time. We dive into the importance of mental hygiene, daily affirmations, and how tools help reinforce a strong mindset. Marcus also reveals how he transitioned from speaking on stage to coaching others to become powerful communicators, demonstrating why clear and effective communication is the foundation for both business success and personal growth. If you've ever struggled with burnout, unclear messaging, or feeling pulled in too many directions, this episode is for you. Tune in to hear Marcus's strategies for alignment, impact, and stepping into your full potential. KEY POINTS  - Marcus's journey to embracing multiple roles  - The importance of self-honesty as the highest form of self-care - Challenges faced by black men in achieving emotional well-being  - On balancing multiple responsibilities through a structured weekly rhythm - The power of affirmations and mental hygiene in maintaining clarity - Shifting focus to speaking and coaching as a natural gift & business strategy - The impact of style and perception on business opportunities - Marcus's advice for aspiring speakers to improve communication skills - The importance of embracing evolution and not being confined by past identities QUOTES  “The highest form of self-love or self-care is self-honesty.” – Marcus Rosier  “Clear communication comes from a clear mind because you don't speak with your mouth, you speak with your mind.” – Marcus Rosier  “If you don't assign your ability to be all the things that you are responsible for and that matters to you, and you don't create a schedule and a rhythm for it; then you're going to always feel burned out because you don't have structure.” – Marcus Rosier  GUEST RESOURCES  Marcus Rosier  IG | @marcusyrosier Ready to transform your business? Book a Call NOW  RESOURCES Wardrobe Essentials Checklist – Upgrade your wardrobe effortlessly with my free checklist of must-have essentials: Download it here. Jasmene Bowdry  IG | @jasmenebowdry AND This is produced by EPYC Media Network

What happens when your dream business grows beyond your expectations—and people turn against you for it? In this episode, Carmen Jones, founder and CEO of Black Girls Social Club, shares her raw and unfiltered journey of building a thriving global community for Black women. She takes us through the highs and lows of leadership, from skyrocketing growth to facing personal losses, betrayals, and even rumors threatening her reputation. Carmen gets real about: ✅ Leading while grieving—building a business while navigating personal loss ✅ What she thought Black women needed vs. what they actually needed ✅ Handling public scrutiny and bouncing back from rumors ✅ Why protecting your team and culture is just as important as growing your brand ✅ The emotional toll of leadership (and why most people don't talk about it) Plus, she reveals what's next, including the launch of her nonprofit supporting entrepreneurs' mental and emotional well-being. If you've ever felt the pressure of leading, growing, and keeping it together while the world watches—this episode is for you. KEY POINTS - The origin of Black Girls Social Club and its advocacy  - Carmen on navigating leadership challenges  - The pivotal role of maintaining an authentic culture  - Initiatives: community service, professional development, health & wellness - The importance of having leaders aligned with the club's mission and values - The need for a safe and supportive environment for members  - Carmen's vision and future goals for BGSC  - CEOUnplugged and its mission support the mental health of entrepreneurs QUOTES  “Mental fortitude is one of the top things you have to have. And if your mind ain't right, your business [is] not going to be right.” – Carmen Jones  “Another big thing in the entrepreneurial world is that we feel ashamed to share some of our stories. Everybody wants to look like they have it all together. Nobody wants to look like they're stressed the hell out.” – Carmen Jones  GUEST RESOURCES  Carmen Jones  IG | @carmen.nicole.jones @theblackgirlsocialclub @ceounplugged RESOURCES Shop My Looks – Love my style? Shop all my looks and similar pieces directly in my LTK store: Shop here. Wardrobe Essentials Checklist – Upgrade your wardrobe effortlessly with my free checklist of must-have essentials: Download it here. Jasmene Bowdry  IG | @jasmenebowdry AND This is produced by EPYC Media Network

In today's episode, we're diving deep into the evolution from personal brands to product-based businesses. Using examples like Kim Kardashian's Skims and Rihanna's Fenty Beauty, we'll explore the immense opportunities these brands provide—including financial stability, investor appeal, and lasting equity. Learn how to turn your established audience into a loyal customer base, overcome the hurdles of logistics and inventory, and decide whether you're building a legacy or testing the waters. We'll also break down why quality matters and how to avoid the pitfalls many celebrities face with their rushed product launches. If you've ever thought about turning your influence into a product brand, this episode is your guide to navigating the risks and reaping the rewards. KEY POINTS - Examples of successful product brands by influencers - The evolution from personal brands to product brands  - Some key benefits of product-based businesses - On creating a legacy and attracting investors in product brands - Challenges of transitioning from brand deals to product ownership - Strategize by prioritizing market research and understanding the audience's needs - Potential risks to consider such as a saturated market and lack of guaranteed success QUOTES  "Product-based businesses create equity, potentially executive exit offers, creating more financial stability than traditional revenue." – Jasmene Bowdry  "Create something that is filling a need. There's something on here about building to sell and the product brand must have a little customer base, a clear, black identity, and strong financial to a field of buyer." – Jasmene Bowdry  RESOURCES Checklist Before the Pitch – Position your brand for mass retail success with my free checklist tailored for product-based business owners: Get it here. Jasmene Bowdry  IG | @jasmenebowdry AND This is produced by EPYC Media Network

In this episode, we're sitting down with Ashley Adana, the powerhouse CEO behind BEC Production, to talk about her journey from planning weddings to orchestrating massive conferences and events. Ashley pulls back the curtain on what it takes to succeed in a fast-paced, male-dominated industry. From mastering crisis management to staying authentic under pressure, she shares the lessons that have shaped her path. We also explore the unique challenges of being an introverted entrepreneur—like balancing relationships and embracing her assertive "boss" energy while staying connected to her softer, more feminine side. And if you've ever wondered what it takes to share your expertise without losing your edge, Ashley opens up about her plans to launch the Event Creators Academy—a game-changing program for those looking to make their mark in the events industry. Whether you're dreaming of building your own empire or navigating the ups and downs of entrepreneurship, this episode is packed with insights and inspiration. Tune in now and discover how Ashley is rewriting the rules for women in events! KEY POINTS  - Ashley's career journey in event planning  - The importance of crisis management & flexibility in event production - On balancing femininity and assertiveness - The pivotal role of embracing change  - Value of communication, honesty, and self-awareness in relationships  - Ashley's future plans and Event Creators Academy - On handling feedback and client relationships - The importance of having clients aligned with values and vision - The pivotal role of creating safe spaces for people of color  QUOTES  "I am always authentic. I will always say that you know who I am and how I show up [to] the world. I honor that." – Ashley Adana  "I think that life is about seasons and chapters, and I definitely believe in them. I'll call it [as] the book of life, so your book has to be filled with chapters, and you have to be willing to end one to start the next." – Ashley Adana  GUEST RESOURCES  Ashley Adana    Website | @becproduction.com IG | @ashley_adana RESOURCES Free Fall Trend Report – Grab your free guide with 20+ hot fall trends, including styling tips to incorporate them seamlessly into your wardrobe: Download it here. 1-on-1 Style Discovery Call – Ready to elevate your style? Book a personalized styling session to match your message, body type, and budget: Schedule now. Jasmene Bowdry  IG | @jasmenebowdry AND This is produced by EPYC Media Network

In this episode, I pull back the curtain on the world of styling, sharing my journey from an unpaid internship with a major hip-hop artist to dressing models for top Fashion Week designers like Vera Wang and Michael Kors. I break down the different types of styling, including celebrity, fashion shows, TV, and personal styling, explaining why I chose to focus on helping everyday professionals match their style with their message. Learn about the realities of work-life balance in celebrity styling, the seasonality of Fashion Week, and why personal styling offers autonomy and fulfillment. Whether you're considering a career in styling or looking to refine your personal look, this episode is packed with insights, advice, and inspiration to guide you. KEY POINTS - Jasmene's journey as a wardrobe stylist  -  Challenges celebrity styling and opportunities like fashion shows  - New York Fashion Week with designers like Jason Wu, Donna Karan, and Vera Wang  - The importance of matching a client's style with their message - The fulfillment of personal styling with speakers, coaches, consultants, and executives  - On Jasmene's experience in TV and film styling for different roles  - Advice for aspiring stylists: Understand the fundamentals of color, body types, and styling - The importance of networking and building professional relationships  - Maintain professionalism, punctuality, and continuity in the industry  - Explore different avenues of styling and do not be limited to the current path  QUOTES  "You are addressing a character. So it's not necessarily where you are addressing a celebrity; they're going to be rated on the red carpet based on their look. You are addressing a character." – Jasmene Bowdry "You really want to start getting into some of the fundamental learning so that you can start your own personal styling business."  – Jasmene Bowdry RESOURCES Shop My Looks – Love my style? Shop all my looks and similar pieces directly in my LTK store: Shop here. Jasmene Bowdry  IG | @jasmenebowdry AND This is produced by EPYC Media Network

In this episode, Jose Bennett shares his remarkable journey from rapper to renowned branding expert and digital course creator.  Jose explains to us how his diverse experiences in music, retail, and entrepreneurship shaped his understanding of emotional branding and audience connection.  He also reveals the secrets behind creating a lasting impression, using examples like Coca-Cola and Pepto to illustrate the importance of evoking emotional responses. He then offers practical advice on managing brand identity across platforms, and having a strategic approach to brand development — correlating it to constructing a house with a solid foundation.  Join us in this conversation as Jose emphasizes the role of consistency and vulnerability in building trust with your audience. Tune in! KEY POINTS - Branding in various scenarios – concerts or everyday life  - Jose's journey as a rapper to being a branding expert - The importance of online presence and understanding your target audience - The role of emotional response in branding - On having consistency in branding and the need for reliability  - Challenges of maintaining a consistent brand image - On leveraging emotional responses to build a strong brand - Have long-term relationships by showing up, being consistent and having authenticity  QUOTES  "We are multi-faceted individuals, right? The thing about it, though, we can do multiple things, but truly we can only be known for one." – Jose Bennett “I want to set the world up for my grandkids in a better place, and that's by planting seeds, seeds of positivity. There's an old adage that says — if the oceans were still one drop [would] cause tidal waves at the shore, I'm every person I come in contact with. I'm drop, doing drops, drops, plant seeds, like everything." – Jose Bennett "If our brands are automatically going to compartmentalize us, all we're doing is okay. You have multiple pieces — how do you still ensure that you are telling that correct narrative and story." – Jose Bennett GUEST RESOURCES  Jose Bennett Website | featuringthebrand.com  IG | @featuring_jose RESOURCES Jasmene Bowdry  IG | @jasmenebowdry AND This is produced by EPYC Media Network

Welcome back to AND This!  Today, I put a spotlight on the evolving journey of black-owned product brands in mass retail. Drawing from my experience as a corporate retail buyer, I reveal the challenges small brands face—uncovering the importance of performance metrics, strategic planning, and understanding the retailer's mindset. From packaging and pricing to shelf placement and sales thresholds, I also emphasize on what it takes to succeed in today's competitive retail market. Don't miss this episode for essential insights to help your brand avoid common pitfalls and thrive on retail shelves. KEY POINTS - The rise of black-owned brands in mass retail during COVID-19  - On the benefits and challenges such as cash flow and operational capacity - The importance of long-term planning and innovation for brands to stay relevant  - Some reasons why brands cut down or pivoted in the retail landscape  - The critical role of packaging, price point, and shelf placement for your brand - On being accountable by understanding retailer terms, conditions, and responsibilities - The pivotal role of strategic decision-making in navigating mass retail QUOTES  “A retailer is not responsible for your sales as a product business. You are still responsible for the marketing and trying to get traffic into that retail store.” – Jasmene Bowdry “Most small businesses are not prepared for mass retail at the level that they think.” – Jasmene Bowdry “Retail shelf space is real estate. It costs money down to the square footage. And so, if your brand isn't performing, they have to make a decision —  this is in the bottom 20% of my products that are being sold, it has to go.” – Jasmene Bowdry RESOURCES Free Fall Trend Report – Grab your free guide with 20+ hot fall trends, including styling tips to incorporate them seamlessly into your wardrobe: Download it here. Checklist Before the Pitch – Position your brand for mass retail success with my free checklist tailored for product-based business owners: Get it here. Jasmene Bowdry  IG | @jasmenebowdry AND This is produced by EPYC Media Network

Ashley Fox, CEO of Empify and trailblazer in financial education, joins us to discuss how loss, resilience, and vision have shaped her purpose. In this episode, Ashley shares how her father's passing propelled her mission to make financial freedom attainable for everyone—not just the wealthy. From her Wall Street beginnings to building a thriving business now ranked #652 on the Inc. 5000 list, Ashley reveals how she teaches underserved communities to create and preserve wealth. Learn about her unique approach to personal growth, financial education, and why every step toward wealth begins with believing you deserve it. Our conversation will leave you inspired to rethink legacy, embrace growth, and take the first step on your investment journey. KEY POINTS - Ashley's recent achievements such as Empify's recognition to the Inc. 5000 list - On being inspired by Wall Street experience to entrepreneurship - The importance of financial education and legacy - On the pivotal role of self-awareness, therapy, and managing emotions as a leader - How Ashley uses fashion to redefine perceptions of wealth and connect with people - Key advice: Start small, open a brokerage account, and make consistent contributions - Ashley's vision for a scalable, sellable $3 billion business - On prioritizing empathy, team development, and creating a supportive work environment QUOTES  “I think of limitlessness and abundance because there's so much more that you can do and become, and you don't have to choose. Why not choose it all?” – Ashley Fox  “This is the season of outside for me. I think I spent a lot of time building empathy on the inside and then realizing that I need the world to know we exist, who we are, what we do, and the impact that we make. And I just made a decision to just go outside.” – Ashley Fox  “You can't make anybody do something they don't want to do. But you can be the person who inspires people to do because your light is shining.” – Ashley Fox  GUEST RESOURCES  Ashley Fox  IG | @_ashleymfox/  RESOURCES Wardrobe Essentials Checklist – Upgrade your wardrobe effortlessly with my free checklist of must-have essentials: Download it here. 1-on-1 Style Discovery Call – Ready to elevate your style? Book a personalized styling session to match your message, body type, and budget: Schedule now. Jasmene Bowdry  IG | @jasmenebowdry AND This is produced by EPYC Media Network

In this heartfelt episode, Jasmene opens up about her decision to freeze her eggs—a process that brought emotional, physical, and financial challenges. She reflects on her journey, from grappling with societal expectations and personal shame to embracing the empowerment that comes with taking control of her reproductive future. Jasmene sheds light on the often-overlooked conversations around fertility in the Black community, sharing why she wishes she had considered egg freezing in her 20s. She also addresses the complexities of single motherhood, faith, and making informed reproductive choices. This is a conversation every woman needs to hear about navigating motherhood on your terms. Tune in for an honest discussion on breaking shame, embracing options, and empowering yourself to make the choices that align with your life goals. KEY POINTS - Jasmene's decision to freeze her eggs - The lack of discussion egg freezing in the Black community - Jasmene's initial egg-freezing consultation, its cost, and other considerations  - Egg freezing and health issues faced by Jasmene during its process  - On guaranteed success, waiting for a partner, or co-parenting with a friend  - The importance of empowering women in their reproductive health choices  - Advice on women: Look into employer benefits for fertility services   QUOTES  “I want you to release the shame because I know that there's somebody out there that may potentially be going through this, thinking about this, wanting to do this—-and they feel like it's not supposed to be this way. But, I want to empower you, because this is how I had to empower myself." – Jasmene Bowdry  “Had I known this when I was in my 20s, I probably would have done this sooner. If you are a young woman and you are with the mindset of, ‘I have time, I don't have to think about that right now,' And then life comes at you fast, and next thing, you may not have an opportunity." – Jasmene Bowdry  RESOURCES My fertility doctor hope-fertility.com Other clinics:kindbody.com Jasmene Bowdry  IG | @jasmenebowdry AND This is produced by EPYC Media Network

Welcome to Season 2 of AND This! In this premiere episode, we sit down with Mahdi Woodard, a marketing and brand strategist who's redefining how we navigate the social media landscape. Mahdi unpacks the tension between personal and professional branding, revealing why it's time to rethink how we show up online. He also shares strategic insights on balancing authenticity and adaptability while tackling common social media challenges—from staying ahead of algorithms to embracing AI tools like ChatGPT. We also explore the power of style in shaping perception and maximizing opportunities. Whether you're an entrepreneur, content creator, or just someone looking to elevate your online presence, this episode offers actionable strategies and fresh perspectives to help you thrive in a rapidly changing world. Tune in for a masterclass in blending strategy, creativity, and confidence! KEY POINTS - Navigating the tension between personal and professional demands on social media - The challenges and benefits of having multiple social media accounts  - On balancing personal & professional content through personal interests - The pivotal role of AI in social media to enhance efficiency and engagement - On embracing authenticity on social media by staying true to your values - The impact of personal style on social media presence  - On adapting social media strategies and having a growth mindset  QUOTES  “Social media has changed so much. There was a time when that aesthetic curated feed with the business. If you didn't have it, you looked unprofessional. Then we went to the other side, where it was just completely raw, organic, and now we're finding our fit back to the middle.” – Mahdi Woodard “You want to maximize your revenue? Pay attention to the importance of image. Pay attention to how you look and dress the part.” – Mahdi Woodard GUEST RESOURCES  Mahdi Woodard IG | @mahdiwoodard RESOURCES MENTIONED Free Fall Trend Report https://jasmenebowdry.com/fallguide Shop Looks on LTK https://www.shopltk.com/explore/jasmenebowdry Jasmene Bowdry  IG | @jasmenebowdry AND This is produced by EPYC Media Network

Ever wonder why your wardrobe isn't working for you the way you'd hoped? In this segment, I'm revealing the top three styling mistakes that could be holding you back. From wardrobe mishaps to shopping blunders, discover what's been sabotaging your style game and how you can fix it. Tune in to learn how to transform your look and elevate your confidence with some expert tips that you won't want to miss! Listen to the full episode here Apple Podcasts: https://podcasts.apple.com/us/podcast/9-the-hidden-power-of-your-wardrobe-how-to/id1754566090?i=1000666908994 Spotify: https://open.spotify.com/episode/21AfjQqxw9oG7uasdql8Qd?si=c554f646d96341a6 Youtube: https://youtu.be/iNIWZwYfJUs RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Unlock your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network

In this segment, Necole Kane reveals the bold moves and smart strategies that fueled the launch of My Happy Flo. Discover how her unwavering confidence led her to order a whopping 5,000 bottles for her first inventory. What was her secret? A clever period health quiz that turned over 2,000 responses into $25,000 in pre-orders within just seven days. Tune in to hear how Necole's innovative approach and keen insights can inspire you to take your product-based business to the next level. Learn why outsourcing is crucial and how to harness the power of a warm audience to supercharge your launch. Listen to the full episode here Apple Podcasts: https://podcasts.apple.com/us/podcast/8-queen-of-career-pivots-necole-kane-on-truths-about/id1754566090?i=1000666126804 Spotify: https://open.spotify.com/episode/6VeiTedf1RAoXBAkI8MdgV?si=d2910482efb44d20 Youtube: https://youtu.be/EdIEfRjUJ9g?si=0UJizR_UNaiUPe8X GUEST RESOURCES  Necole Kane IG | @hellonecole RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Unlock your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network

In this segment, I share essential tips to help your brand succeed in the retail space. Learn about common mistakes that lead to retail failure and how to avoid them, the importance of timely shipping, understanding your brand's identity, and maintaining strong relationships with retail buyers. Listen to the full episode here Apple Podcasts: https://podcasts.apple.com/us/podcast/7-retail-reality-check-what-you-really-need-to-know/id1754566090?i=1000665280791 Spotify: https://open.spotify.com/episode/1Iak6J9i0rIM0hQi7vGJ60?si=358c94f8028f4e70 Youtube: https://youtu.be/OBARlX3MFow?si=Mzg6l1k0qiGzMAA2 RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Unlock your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network

In this segment, we dive into the challenging but crucial topic of knowing when to let go of a business that's no longer serving you. I chat with Abu Fofanah, who shares his personal journeys leaving behind businesses he once cherished, and the emotional and practical difficulties of detaching from something that's deeply intertwined with your identity. Abu discusses how market shifts, personal growth, and changing circumstances can prompt the need for letting go, and why it's sometimes necessary to move on from a venture, even when it feels like a part of you. This conversation is essential for entrepreneurs who are grappling with the decision to pivot, let go, or reinvent their business, offering insights into how to approach these transitions with grace and strategic thinking. Listen to the full episode here Apple Podcasts: https://podcasts.apple.com/us/podcast/6-when-7-figure-success-is-not-worth-keeping-why-abu/id1754566090?i=1000664600980 Spotify: https://open.spotify.com/episode/2xD9uYU48FLVW21qzBjAtn?si=2d6d0138f5f54960 Youtube: https://youtu.be/7LMtjwnL02g?si=--vHN1APzFK4B94r GUEST RESOURCES  Abu Fofanah  IG | @abufofanah RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Unlock your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network

Join Jasmene for an intimate conversation as she opens up about the challenges of dating as a successful, mature woman. Despite her professional achievements, Jasmene shares her struggles to find a true partner and the patience it requires. She discusses the importance of dating with intention, understanding personal boundaries, and the wisdom gained from past experiences. This segment is a heartfelt reflection on navigating the complexities of love, maintaining faith, and trusting your intuition in relationships. Listen to the full episode here Apple Podcasts: https://podcasts.apple.com/us/podcast/5-dating-woes-wins-the-truth-about-dating-as-an-entrepreneur/id1754566090?i=1000663929426 Spotify: https://open.spotify.com/episode/5Cdq7RiDzd0ANU6QXjbIB1?si=ec797aa051a14c2a Youtube: https://youtu.be/zKa-OkGFa0E?si=AlO4tm7DhQlUUOMF RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Unlock your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network

In this segment with Jasmin Foster, founder of Be Rooted, shares her expertise on navigating the retail industry with and without brokers. Jasmin provides invaluable advice on identifying when to hire a broker, understanding industry standards, and negotiating contracts effectively. Tune in to discover her tips for selecting a broker, understanding industry standards, and ensuring you get the best deal when entering mass retail! Listen to the full episode here Apple Podcasts: https://podcasts.apple.com/us/podcast/4-rooted-in-representation-jasmin-fosters-tips-for/id1754566090?i=1000663207595 Spotify: https://open.spotify.com/episode/0dK1ZCkXonflK2NjEWz0Pt?si=6aa3a68ac0564202 Youtube: https://youtu.be/vSB_hs8yUow?si=StA9mx3aSxzG8Je7 GUEST RESOURCES  Jasmin Foster  IG | @berootedco  RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [eCOMMERCE GROWTH BUNDLE] If you're a product brand struggling to track metrics, analyze data, and forecast sales, our eCommerce Growth Bundle is here to help. Get 4 essential spreadsheets for the price of 1 to plan, track, analyze, and boost your business growth. AND This is produced by EPYC Media Network

In this segment of AND This, I chat with Patrice "Sway" McKinney, founder and CEO of Encore Salon Suites, about the ins and outs of franchising your business. Patrice shares her extensive knowledge on the franchising process and walks us through how to turn your successful business into a thriving franchise, avoid common pitfalls, and understand the true meaning of franchising. Whether you're considering franchising your own business or exploring franchise opportunities, Patrice offers invaluable insights and practical advice. Don't miss this chance to learn from a true expert and take your business to the next level! Listen to the full episode here Apple Podcasts: https://podcasts.apple.com/us/podcast/3-how-one-career-pivot-turned-into-a-million-dollar/id1754566090?i=1000662528467 Spotify: https://open.spotify.com/episode/0dx95pQWjpLJoaDrnNDdMX?si=bf20cef8407b4c5c Youtube: https://youtu.be/q4g3tnEzVeY?si=WMC4ulEDZoCsiRDR GUEST RESOURCES  Patrice "Sway" McKinney IG | @sway_thepro Website | thesalonsuitemodel.com  RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Unlock your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network

Join me in this segment as I sit down with marketing genius and seven-figure e-commerce brand owner, Corey Arvinge as he shares his top strategies and insights into the future of marketing. We talk into the power of storytelling, the importance of building community, and how to leverage influencers organically. Corey also provides valuable advice on staying ahead of trends and making content relevant to your brand. Whether you're an entrepreneur or a marketing enthusiast, this segment is packed with actionable tips to elevate your business! Listen to the full episode here Apple Podcasts: https://podcasts.apple.com/us/podcast/2-simple-but-powerful-marketing-strategies-every-product/id1754566090?i=1000661726183 Spotify: https://open.spotify.com/episode/0JbLcfl2aMMRgItDW1PjBW?si=6f6b8ec8fa294a74 Youtube: https://youtu.be/egwx4OFryB4?si=_WqfFiAwTYz43GN6 GUEST RESOURCES  Corey Arvinger  IG | @coreyarvinger RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Unlock your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network

In this segment, Jasmene Bowdry shares a key lesson she learned from running her boutique of 7 years: the importance of staying behind the scenes in your business. Jasmene explains why stepping out of the spotlight can help alleviate pressure, create a sustainable business model, and prepare your brand for growth. She also offers practical tips for product-based business owners to represent their brands so that they can focus on the bigger picture! Tune in to find out how to thrive by working on your business and not just in it. Listen to the full episode here Apple Podcasts: https://podcasts.apple.com/us/podcast/1-6-hard-lessons-i-learned-from-7-years-of-running/id1754566090?i=1000660557353 Spotify: https://open.spotify.com/episode/20gHpGiLvSrg5UxSezSiiN?si=76ec85569a144033 Youtube: https://www.youtube.com/watch?v=klZK3qsESco RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Skyrocket your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network

In today's BEST OF episode, we dive into what it's really like building the business and life you truly desire. From overcoming challenges to making bold moves, this special episode features empowering stories of entrepreneurs who've turned their dreams into reality. Learn from Jasmene and her guests as they share their personal journeys — from mindset shifts that shaped their success and strategies that helped them balance business growth with a fulfilling life. Whether you're starting out or leveling up, this compilation will inspire you to take charge of your future and create on your own terms. Tune in and get ready to redefine what's possible! KEY POINTS:  - 6: When 7-Figure Success Is Not Worth Keeping: Abu Fofanah Left His Profitable Business Behind - 8: Queen of Career Pivots: Necole Kane on Truths About Entrepreneurship No One Talks About - 5: Dating Woes & Wins: The Truth About Dating After 50 As An Entrepreneur  - 1: 6 Hard Lessons I Learned from 7 Years of Running a Successful Boutique  RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Unlock your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network

In today's BEST OF, discover how thinking outside the box can lead to incredible growth, innovation, and redefined success. From unconventional business decisions to improving personal and professional identities, this compilation of episodes is all about embracing the unique and the unexpected. Hear stories from Jasmene's guests — the trailblazers who've challenged the status quo and built their own paths.  KEY POINTS:  - 3: How One Career Pivot Turned Into A Million Dollar Move with Patrice “Sway” Mckinney  - 6: When 7-Figure Success Is Not Worth Keeping: Abu Fofanah Left His Profitable Business Behind - 2: Simple But Powerful Marketing Strategies Every Product Business Needs with Corey Arvinger - 4: Rooted in Representation: Jasmin Foster's Strategies for Black-Owned Brands Breaking Into Retail - 8: Queen of Career Pivots: Necole Kane on Truths About Entrepreneurship No One Talks About RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Unlock your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network

In this another BEST OF episode, Jasmene and her special guests unveil the reality of running an e-commerce brand.  Learn the insider secrets, proven strategies, and valuable lessons that have propelled their e-commerce brands to success. Don't miss your chance to transform your business approach—tune in and unlock how the online marketplace thrives today! KEY POINTS:  - 2: Simple But Powerful Marketing Strategies Every Product Business Needs with Corey Arvinger - 4: Rooted in Representation: Jasmin Foster's Strategies for Black-Owned Brands Breaking Into Retail - 7: Retail Reality Check:  What You Really Need to Know to Get Your Brand on Store Shelves RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Unlock your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network

In this first BEST OF episode, Jasmene brings a special feature of the most impactful marketing strategies that have driven success for multifaceted brands.  Dive into the ultimate insights, revealing the lessons and techniques that have taken Jasmene and her special guests' businesses to new heights. Don't miss this opportunity to elevate your brand with the best marketing practices.  Tune in to uncover the secrets to success and apply these proven strategies to your own journey today! KEY POINTS:  - 1: 6 Hard Lessons I Learned From 7 Years of Running A Successful Boutique  - 2: Simple But Powerful Marketing Strategies Every Product Business Needs with Corey Arvinger - 4: Rooting for Representation: Jasmin Foster's Strategies for Black-Owned Brands Breaking Into Retail  - 7: Retail Reality Check: What You Really Need to Know to Get Your Brand on Store Shelves  RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Unlock your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network

In this episode, we're going to talk about how your wardrobe choices shape the way people see you, especially as a business owner. Your style should grow with you and adapt to different phases of your life and career. And with over 64% of people making judgments based on appearance, the clothes you wear hold more power than you might think. From nailing your personal style in professional settings to curating a wardrobe that reflects your evolving identity, we'll explore how to elevate your look and boost your confidence while avoiding common style pitfalls. So whether you're stepping into a new role, refining your look, or simply wanting to express your true self, these tips will help you embrace your style journey with confidence and flair. Don't miss out—tune in! KEY POINTS - How clothing affects first impressions and brand identity - The importance of personal style in professional settings - On building a wardrobe with power pieces  - Top three mistakes with people's style - Common body types and their impact on personal style - Style consultation and shopping tips  - On trying out new fashion styling  - The vital role of dressing differently for various life stages  QUOTES  “Your wardrobe influences the way that the world sees you. What you wear matters. How you show up matters.” – Jasmene Bowdry “I want you to try some new styles. I want you to find different pieces that are going to make you now show up as the corporate boss that you are.” – Jasmene Bowdry RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Unlock your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network

In this episode, we host the inspiring Necole Kane, founder of My Happy Flo, as she candidly shares her transformation from a successful blogger to an innovative entrepreneur, revealing the pivotal moments and hard truths that shaped her path. As a master of career pivots, she opens up about navigating through grief, profound self-discovery, and the unpredictable highs and lows of building a business. We also talk about the often overlooked reality that entrepreneurship isn't always as glamorous or easy as it appears - Necole reflects on the sacrifices and relentless grind of the first three years of growing her business, admitting that if she had known the challenges ahead, she might not have done it in the first place! Necole even drops some invaluable tips and strategies for business owners, from the importance of having a pre-launch strategy to practical advice on managing a lean team and outsourcing effectively.  Join us for an insightful conversation that underscores the significance of remaining true to oneself while navigating the complex paths of period care and entrepreneurship. This episode is packed with gems and actionable advice for my fellow high-achieving female entrepreneurs striving to find fulfillment both in their careers and personal lives. KEY POINTS - How Necole transitioned from blogging to product-based business - On navigating grief, self-discovery, and entrepreneurship - Challenges and lessons from launching My Happy Flo  - How one bold pre-launch move turned into $25,000 in sales  - The pivotal role of approach in building a successful brand - On embracing your multi-passionate identity - The importance of authenticity and grit in personal and professional growth QUOTES  “A period health quiz — take our one-minute quiz to see what your symptoms are saying about your overall health. And so, they get one of three results, whether they have healthy hormone balance, their hormones might need a little more love, or they might need to see a doctor.” – Necole Kane “It's challenging because I know this brand needs to get in so many more people's hands. But, I also want my balance. I don't want to give up my opportunity to experience the babies, and in the family, and the wedding, and the husband.” – Necole Kane GUEST RESOURCES  Necole Kane IG | @hellonecole RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Unlock your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network

Welcome back to AND This! In this episode, I share some invaluable insights on navigating the challenging terrain of mass retail versus Direct-to-Consumer (DTC) strategies.  Drawing from my extensive background as a corporate retail buyer, allow me to delve into the intricacies of the retail industry, providing the knowledge and tools necessary to elevate their product business. I also highlight the key differences between mass retail and DTC, emphasizing the importance of understanding the role of a retail buyer.  Tune in as I offer expert guidance on avoiding common mistakes such as lack of brand identity and poor shipping, as well as ways to maximize success in the retail space.  KEY POINTS - What is mass retail? - The role and importance of retail buyer  - Self-assessment questions to ensure your business is ready - The crucial role of cash flow for businesses in retail agreements - On diversifying product portfolio and improving retail performance - Common mistakes brands make when expanding into retail - Tips for new brands preparing for mass retail conversations. QUOTES  “Retailers have specific reset times, meaning they have specific time frames in which they are able to add and reset stores. It's called a planogram.” – Jasmene Bowdry  “The retail buyers are the decision makers. You need to understand what they're looking for, how they're thinking, how they're thinking about their business, and how they're thinking about growing their business, the retail buyer is responsible for the P&L - the profit and loss of that particular category, and then that rolls up into a total company number that then gets reported out.” – Jasmene Bowdry  RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [GET RETAIL READY] In just 2 days learn the secrets brands are using to grow to 7 & 8 figures. Diversify from solely ecommerce and expand into big-box retail strategically.  AND This is produced by EPYC Media Network

In this episode, I sit down with Abu Fofanah, Digital Marketing & Brand Strategist, for an eye-opening conversation about the realities of building a 7-figure business that nobody talks about. Abu opens up about the challenges of entrepreneurship, the pressure of being the face of a wildly successful brand, and why he ultimately decided to step away from it all. We dive into the hard truths of entrepreneurship, including the emotional toll and the often-unspoken side of success. Abu's story is a powerful reminder that even after reaching incredible milestones, it's okay to reevaluate and pursue a path that truly brings you joy and satisfaction. Whether you're an aspiring entrepreneur dreaming of 7-figure success or a seasoned pro questioning your next steps, this episode offers valuable insights and honest reflections on what it means to balance success with personal fulfillment. Tune in for an inspiring discussion on letting go of what's no longer serving you and embracing the next chapter of your life with intention and self-care. KEY POINTS - Abu on the reason behind his sabbatical and the impact of taking a sabbatical - Entrepreneur burnout and the need for self-care - The art of letting go in entrepreneurship - What self-care and mental health looks like for successful Black men  - Balancing business success and personal well-being  - Navigating unwanted thoughts and emotions  QUOTES  “There's no wrong path unless you allow your ego to lead.” – Abu Fofanah “The hardest job of a CEO is realizing that “I don't know everything”. But if you can't admit that to yourself, then you're always going to be stuck.” – Abu Fofanah  GUEST RESOURCES  Abu Fofanah  IG | @abufofanah RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Unlock your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network

In this episode, I'm going to get up close and personal with you about my dating journey - I've been single for 10 years now, and I want to share some of the biggest lessons I've learned and the reflections I've made from my dating experiences. Dating in your thirties and forties can be tough, especially when you're balancing a successful career and searching for the right partner.  We'll chat about the ups and downs of finding love as we get older, the importance of self-care, and how to set crucial boundaries in relationships. I'll also dive into healing from past traumas and toxic patterns, and why effective communication is key to preparing for a healthy relationship. Join me as we navigate this crazy dating world together, and hopefully, you'll find some valuable insights to help you on your journey to finding meaningful and intentional love KEY POINTS - Jasmene's journey in dating as a career woman  - The difficulty of finding the right partner as you get older  - On prioritizing intuition and body sensations in dating - Navigating dating and improving one's self  - On healing trauma and toxic patterns in past relationships  - Ways to prepare for a healthy relationship  - The importance of self-care, setting boundaries, and communication  QUOTES  “To really start preparing yourself for the love that you want, know how you want to be loved. And to know how you want to be loved, you have to love yourself first.” – Jasmene Bowdry “I date with intention. I like to align myself with [someone] looking for the same things that [I] eventually want — marriage, a family, all of that. And I find [it that] the older I get, the more difficult it has become.” – Jasmene Bowdry RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Unlock your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network

Today, I am joined by Jasmin Foster, the inspiring founder of Be Rooted, a stationery brand that has made its mark in Target, one of the biggest retailers in the country. Jasmin is here to share her journey of creating a brand that uplifts Black women and provides invaluable advice for Black-owned product-based business owners looking to break into mass retail.  In this episode, Jasmin discusses the do's and don'ts of working with retailers, mindset shifts to persevere through roadblocks, and strategies for navigating the competitive world of mass retail. From managing suppliers and testing products to negotiating retail contracts and leveraging data for strategic decisions, Jasmin offers practical tips and motivational insights that will help you succeed in the retail industry. Tune in to gain practical tips and motivational insights on breaking into mass retail and thriving as a Black-owned business! KEY POINTS - The impact of creating a brand that uplifts black women - Developing a product roadmap for a successful brand - Jasmin's valuable lessons on working with suppliers and products - Retail contract negotiation strategies and broker fees - The importance of data and KPIs for strategic business decisions - Common challenges faced by small businesses in the retail industry - The pivotal role of building a strong team to support business growth - On being multi-passionate and multifaceted in business QUOTES  “I always tell people [to] leverage a nine to five as free education. If you plan on being an entrepreneur at some point, why learn all the mistakes on your own? Learn some of those mistakes there, so that you can carry a lot of that on with you.” – Jasmin Foster “My passion is to center my work around black women… 20 years from now, I'm running a community organization that invests back in black women, whatever it means, it'll always be centered around my purpose.”  – Jasmin Foster “I think the brands that will survive are being scrappy around their metrics, having to make some really tough decisions… The best brands are the ones that can ride that wave and understand that the goal is to get to tomorrow, not necessarily over exceed.” – Jasmin Foster GUEST RESOURCES  Jasmin Foster  IG | @berootedco  RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [eCOMMERCE GROWTH BUNDLE] If you're a product brand struggling to track metrics, analyze data, and forecast sales, our eCommerce Growth Bundle is here to help. Get 4 essential spreadsheets for the price of 1 to plan, track, analyze, and boost your business growth. AND This is produced by EPYC Media Network

Step into the world of entrepreneurial success with me as I sit down with Patrice "Sway" McKinney, the visionary founder behind Encore Salon Suites and franchising expert. Former WNBA star turned business mogul, Patrice shares her bold decision to transition from professional basketball to entrepreneurship—a move that not only defied expectations but also propelled her to financial success through franchising. In this conversation, Patrice reveals her transformative journey of starting and scaling Encore Salon Suites into a thriving franchise empire. She unpacks the strategic steps she took to ensure franchise readiness, from developing robust operational systems to navigating legal intricacies. We're going to talk about the essentials of franchising, offering practical advice on finding mentors, embracing career shifts, and building multiple income streams. Whether you're considering franchising your business or exploring franchise opportunities, this episode promises invaluable insights and inspiration to fuel your entrepreneurial journey.  KEY POINTS - Breaking down the franchising process  - How Encore Salon Suites started  - Selling a business and expanding through franchising - Franchising businesses, qualifications, and legal requirements - Entrepreneurship, career shifts, and letting go for personal growth - The importance of research and patience in business ventures - Finding good mentors and investing in oneself for business success - On having multiple sources of income to generate wealth - The importance of embracing one's multifaceted nature QUOTES  “You need to have those systems in place if you can or if you haven't already… Document your training, document your marketing, [and] have an operations manual. If you have those three things in place then you're ready to franchise. – Patrice "Sway" McKinney “Most people struggle. What do they do? It's through trial and error. You don't know. Just try it out. Try it out again. Have a plan to eliminate the risk and just keep pushing.” – Patrice "Sway" McKinney GUEST RESOURCES  Patrice "Sway" McKinney IG | @sway_thepro Website | thesalonsuitemodel.com  RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Unlock your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network

Join me for an electrifying episode with marketing genius and seven-figure e-commerce brand owner, Corey Arvinger! As the CEO of Support Black Colleges, content creator, and marketing expert, Corey has mastered the art of balancing multiple income streams and building a brand that's both impactful and profitable. In this episode, we're diving into the nitty-gritty details of how he does it!  We'll explore Corey's entrepreneurial journey and uncover his simple yet powerful marketing tactics that have catapulted his e-commerce businesses to incredible success. Discover how Corey juggles his roles as a marketing expert, influencer, and e-commerce mogul to ensure a steady flow of income, and learn how he turns failures into valuable lessons, adding new chapters to his success story. Corey also shares his personal stories and strategies that helped him build a seven-figure brand, and how you can apply these same tactics to your own business. If you're ready to elevate your business game and gain invaluable insights from one of the industry's top minds, this is an episode you can't afford to miss! KEY POINTS - Pivoting a clothing brand from product-based to media-focused - The importance of being multidimensional as an entrepreneur - The impact of HBCUs beyond clothing - On building relationships and providing value to influencers - The importance of using Instagram's "prime real estate” - Corey's experiences of dealing with entitled clients - The importance of extending grace in business - Christian clothing line: Finding community and serving others - Storytelling as the future of marketing  - Challenges of being multi-passionate entrepreneurs - Avoid burn-out: Delegate, hire, and prioritize self-care - Self-awareness is key to managing multiple businesses - The importance of in-person interactions with customers QUOTES  “Storytelling is number one for me. There's a difference [between] telling you about my product versus telling you about the people who buy my product.” – Corey Arvinger “I always tell people I didn't create HBCUs, I didn't discover them. I just served the audience that was being underrepresented… The greatest compliment to me is when somebody talks about my brand like it's theirs — it feels like I'm really doing something.” – Corey Arvinger GUEST RESOURCES  Corey Arvinger  IG | @coreyarvinger RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Unlock your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network

In this premiere episode of AND This, I'm sharing the 6 hard lessons I learned from my 7-year journey as a product-based business owner. From the highs and lows to the pivotal moments that shaped my decision to close my successful boutique, I reveal the things I wish I'd done differently, sharing  practical strategies and insights that could have altered the course of my business. Join me as I explore resilience, avoid common pitfalls, and discuss strategic pivoting to set your business up for success. Tune in for invaluable advice on navigating entrepreneurship and building a sustainable brand! KEY POINTS - Jasmene's business journey: the good, bad, and ugly  - Some cheat codes to avoid product-based business closure: - 1 - To stay behind the scenes  - 2 - Try out drop shipping  - 3 - Leverage with more in-person activations and large-scale events  - 4 - Prioritizing media exposure to build credibility - 5 - Build a loyal community  - 6 - Hire a third-party logistics company - On knowing when to quit and pivot to your next move  QUOTES  “There are two things you can do to increase your margins and profits. One - you may need to raise your retail prices. There is nothing wrong with raising retail. The price is the price. The next thing you can do is what's called ‘baking some of the costs' that you get as a founder, as a person running a business, baking some of that cost into your retail price.” – Jasmene Bowdry  “I want you to push yourself. I want you to over-prepare. I want you to strategize from the very beginning using these tools that I gave you today — to potentially help you change the trajectory of your business.” – Jasmene Bowdry  RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Skyrocket your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network

Welcome to AND This with Jasmene Bowdry! Premiering on Wednesday, July 3, 2024, this podcast is your invitation to embark on a multifaceted journey of self-discovery.  Join Jasmene as she celebrates the freedom of embracing our multidimensional identities, defying societal norms that confine us to a single label. Through thought-provoking conversations and introspective insights, we'll explore what it means to break free from narrow lanes and embrace the vastness of our gifts and talents. With Jasmene's impressive lineup of guests, including Corey Arvinger, CEO of Support Black Colleges; Jasmin Foster, Founder of Be Rooted; Patrice "Sway" McKinney, Founder of Encore Salon Suites; Abu Fofanah, Digital Marketing & Brand Strategist; and Necole Kane, Founder of My Happy Flo, tune in and as they reveal their untold challenges of running a business, sharing invaluable experiences and strategic advice to help you navigate and thrive. Get ready to unleash your potential and uncover the richness of being multi-layered, multi-dimensional, and unstoppable in the pursuit of all that we can be. Let's journey beyond the box and into the extraordinary! Tune in and get ready for an inspiring ride with Jasmene Bowdry on AND This Podcast - Welcome to your new favorite podcast! RESOURCES Jasmene Bowdry  IG | @jasmenebowdry [WARDROBE CHECKLIST] Ready to revamp your style effortlessly? Get your free Wardrobe Essentials Checklist to start upgrading your wardrobe with my must-have timeless pieces. Visit this link to grab your free checklist and let's elevate your style starting today! [DIGITAL LIBRARY] Unlock your ecommerce potential and scale your business with my digital resource library at jasmenebowdry.shop! This digital library holds years of industry knowledge, insider tips, actionable insights and advanced strategies to help you scale your business, align your personal style with your message, and prepare for mass retail placement. Visit jasmenebowdry.shop and let's take your brand to the masses! AND This is produced by EPYC Media Network