Podcast appearances and mentions of david darmanin

In episode 603, Rob Walling chats with David Darmanin, one of the founders of Hotjar. Hotjar was bootstrapped to $40 million ARR with a fully distributed team of 170 employees. David and his cofounders sold the company for a 9-figure exit in 2021. From their incredible launch story and their unique DTC approach to sales […]Click the icon below to listen.       

Today on the show we have David Darmanin, Founder and previous CEO of Hotjar.In this episode, David shared what he misses most about being the CEO of Hotjar, and what led him to realize it was time to step down and hand over the role. We then dove into the importance of giving your people the freedom to fail, how Hotjar reduced churn by doubling down on their ICP in their go-to-market strategy, and the differences between acceptable and worrying churn. David then explains the Hotjar ethos and the impact it has had on the company. As usual, I'm excited to hear what you think of this episode, and if you have any feedback, I would love to hear from you. You can email me directly at Andrew@churn.fm. Don't forget to follow us on Twitter.

David Darmanin co-founded Hotjar, a software company that helps website developers and owners understand how their users interact with the sites they build. Darmanin and his partners bootstrapped Hotjar to around $40 million in Annual Recurring Revenue before selling it in 2021.

Hotjar's Founder reveals how steering the company through Covid pushed him to breaking point, and discusses the big decision he faced as a result that would change Hotjar forever.HR folks & managers: check out Tough Conversations here. Learn how to navigate sensitive topics like salary chats, periods & work, letting people go, and much more

David Darmanin, founder and CEO of Hotjar, is this week's guest on The SaaS Revolution Show. At the time of recording, Hotjar has 100+ team members across 20+ countries. David shares his learnings from scaling a fully-remote, bootstrapped company to $25m ARR, from navigating burnout to understanding the changing role of the CEO as the company grows.

How to govern, lead, execute and scale a 100% distributed organisation? Hotjar is a B2B SaaS for user behaviour analytics, a global market leader in its category . The company launched in 2015, bootstrapped to profitability of over €25 mi ARR, with consistent YOY growth, strong employer brand and a strong international Team of circa 100 Hotjarians spread across EMEA and North America. We're zooming in with David Darmanin, CEO & Founder at Hotjar, on the notion of remote or, as he prefers to call it, distributed leadership. If you are an executive contemplating leading remotely or a founder building out distributed leadership teams - tune in to find out the Hotjar take on that.

David Darmanin is the CEO and founder of Hotjar - a leading all-in-one analytics and feedback platform helping you understand your web and mobile site visitors. Before founding Hotjar, he spent a decade generating hundreds of millions of dollars in growth consulting some of the web’s most sophisticated companies. Founded in 2014, Hotjar is run fully remotely by 90+ team members spread across EMEA, Americas and Africa and subscribed by over 350,000 companies across 184 countries. Headquartered on the beautiful island of Malta, in the ‘heart’ of the Mediterranean, Hotjar is a successful, self-funded/bootstrapped, profitable and high-growth B2B SaaS start-up that operates on a fully remote basis from the day of its founding. Tune in for an insightful, genuine chat full of actionable advice for anyone looking to build and scale remote Teams.

Part 1 of 2. CEO & Founder Dr. David Darmanin chats to Stephen Cummins about his startup awakening at 4 o clock in the morning in Malta that led to the founding of Hotjar – software used by marketers, product managers and UX designers that helps you rapidly understand your customers

Concluding half of a 2 part series. Hotjar CEO David Darmanin tells Stephen Cummins about his passion for building 100% distributed companies, the importance he places on self awareness and building on one's strengths, and he mentions books that he mandates all new employees to read

Part 1 of 2. CEO & Founder Dr. David Darmanin chats to Stephen Cummins about his startup awakening at 4 o clock in the morning in Malta that led to the founding of Hotjar – software used by marketers, product managers and UX designers that helps you rapidly understand your customers

Concluding half of a 2 part series. Hotjar CEO David Darmanin tells Stephen Cummins about his passion for building 100% distributed companies, the importance he places on self awareness and building on one’s strengths, and he mentions books that he mandates all new employees to read

David Darmanin, founder and CEO of Hotjar, talks about how they successfully got people to use their product in its beta phase and eventually monetized it. Find out how they have grown to $16.5M ARR and 21K paying customers in just 4 years. Visit https://www.leadquizzes.com/podcast for the complete show notes of every podcast episode.   Topics Discussed in this Episode: [01:30] The origin stories of how they got started with Hotjar [03:50] What Hotjar does and how they marketed it [05:11] What they did to drive customers’ interest in their product [07:00] Hotjar’s many different features and how they were developed and launched [08:58] How they started monetizing their product by creating a public roadmap [11:51] The types of incentives they put in place to get referrals [15:17] How they got traffic and got people to find out about their product outside of the referral program [18:40] How they covered the costs during the beta period stage of their product [21:58] How they figured out how much they were willing to pay for a beta user [26:45] What their timeline looked like until they got to $1M million annual recurring revenue [27:33] The key two things that they did to get people to start using their product in the beta phase and get their feedback [31:02] What it was like for them to transition from free to paid [35:23] Having a remote workforce and how they are able to make that work [48:08] How they communicate with their workforce   Key Takeaways: If you want to displace existing players and existing solutions, there is a certain threshold of improvement you need to reach in order to get attention. If you communicate very openly with your users and your customers, it’s incredibly effective because you’re bringing them on board with you on the journey. If you’re thinking of doing a referral program, it’s really important that it’s simple. When it comes to incentivizing, there are two types of people --those who are competitive and those prefer just kind of a fixed reward. Email is incredibly effective to drive traffic, especially if you are launching something new.   Action Steps: Before building your product, ask yourself: Do people actually need this? Is there real value being delivered here? Build trust with your users/customers with transparency. Do a referral program.   David said: “We pretty much allow teams to understand how their site is being used. And that knowledge empowers them to make the right changes, to grow, to improve the experience.” “We need to keep one thing in mind, which is we have a limited amount of time… If you really believe in an idea and if you feel like there is an opportunity, because timing is important, it’s really important that you drop everything to do that.”   More from David Darmanin: David’s Twitter (@daviddarmanin) David’s LinkedIn Hotjar’s Website   Sponsor link 14-day Free Trial to LeadQuizzes   Thank you for listening! If you enjoyed this episode, subscribe to this podcast! And don’t forget to leave me a rating and a review on iTunes!

For this tenth episode, I talked to David Darmanin, Co-Founder of Hotjar. His company helps tens of thousands of app and site owners to see how visitors are really using their software and collect more and better user feedback. David runs Hotjar’s remote team from Malta, a small island in the middle of the Mediterranean Sea. He previously used to build websites, was a VP of Design, and is now spending most of his time working on people and culture at his famous scale-up company. We chat about why he got started, how they defined their values, why he’s not taking VC funding and how he practically manages his international remote team. Read the transcript here: https://blog.salesflare.com/david-darmanin-hotjar-5b489a00dc28

David Darmanin is the CEO of Hotjar, as well as one of the cofounders that took Hotjar from an idea to a successful company. Over the years, David has learned the value of putting people first and taking feedback seriously. He's used this experience to help turn Hotjar's earliest users into some of the company's most loyal customers.In this episode, David explains why he and his co-founders decided to create a landing page for a product that wasn't even live yet. He talks about the things that he learned from previous startup ideas that failed and the resources that he used to ensure that Hotjar would be different.Listen to the episode to hear David explain how Hotjar slowly began giving access to early users, eventually amassing around 7,000 users before the product's official launch. This strategy allowed David and his co-founders to collect feedback, create WOW moments and develop relationships with beta users that continue to this day. David also tells the story of how treating a single beta user like an enterprise client led to Hotjar's largest customer to date.[00:03:08] Who was involved at the very beginning of Hotjar[00:05:32] Why the decision was made to set up a homepage for Hotjar long before the official launch[00:06:10] How David used the experience of past failures when deciding to create the beta program for Hotjar[00:07:36] The book that helped David learn about critical ingredients for a good launch.[00:09:20] The first day David and his co-founders gave access to people who signed up[00:09:53] How David's idea for a beta program stretches all the back to 2007 when he read a book about beta testing around the time Google was doing their first betas[00:12:27] What happened when the first users started to get access to Hotjar[00:13:50] The WOW moments that occurred when David and his co-founders started to receive feedback from their first users[00:17:34] The types of feedback that Hotjar received from its earlier users, and what feedback David found surprising and interesting[00:21:58] The number of conversations, heatmaps, surveys and polls, and other types of feedback received during their beta testing period[00:22:58] How Hotjar is still getting value today from the data they received from those beta testers several years earlier[00:23:46] Why Hotjar decided that every customer would be treated the same, regardless of how large or small their brand was, and how that led to Hotjar's biggest six-figure client[00:25:49] Why David believes that entrepreneurs can't afford not to communicate openly with users you[00:26:26] Resources that David recommends

For any SaaS company, the journey to $10M in ARR is anything but easy; just ask Hotjar Founder & CEO, David Darmanin. In this episode, David takes us on an adventure along this rocky road as he shares some of the highs and lows of building Hotjar. Starting from pre-Hotjar times, David talks about his background growing up in Malta and how he went from studying a Doctorate in Law to becoming a serial MarTech entrepreneur, and he gives us a very open and honest account of what it really takes to build a successful B2B SaaS business, including: - Why David decided to start Hotjar - How Hotjar generated 60,00 beta signups in 6 months through a gamified referral program - The big challenges in converting these free beta users into paying customers - The difficulties with pricing and how David and the team dealt with a European Tax Law issue just days before Hotjar's commercial launch - How Hotjar was able to scale up and the key factors that enabled them to reach $10M in ARR - The benefits and challenges of growing a fully remote team including how to build a strong remote company culture and the keys to successful leadership Hotjar >> https://www.hotjar.com/ The Essential Guide to Growing Your Early-Stage SaaS Startup >> https://www.hotjar.com/grow-your-saas-startup/ Radical Candor >> https://www.radicalcandor.com/ SaaStr >> https://www.saastr.com/ SaaStock >> https://www.saastock.com/blog Follow David on Twitter >> https://twitter.com/daviddarmanin The Growth Hub >> www.advanceb2b.com/thegrowthhub Advance B2B >> www.advanceb2b.com The Growth Hub on Twitter >> twitter.com/SaaSGrowthHub Edward on Twitter >> twitter.com/NordicEdward

We live in a world where entrepreneurs are like celebrities and starting a business is on everyone's to do list... It seems society is crazed with following their passion, launching a startup and the allure of entrepreneurship. We all want to build the next silicon valley success story... but it seems that almost no one can do it without taking on huge amounts of venture capital and satisfying a board of directors rather than our customers. And while everyone is focused on user growth, it seems everyone forgot about profit. Well, that is not the case for our guest today, Dr. David Darmanin, who's responsible for hundreds of millions of dollars in revenue for his clients over the last 12 years and most recently, has co-founded a SaaS startup, Hotjar which has generated over $12MM in recurring revenue in its first three years. David gets straight into it and debunks many of the misconceptions we all hear when launching a startup and running a business... So if you have a product idea that you'd actually use yourself, are willing to be in touch with your customer and want to see if your idea has legs before turning into a business, this is an episode that you can not miss. Now, If you enjoy this podcast, please go on iTunes, scroll to the bottom and give us 5 stars. It's the main thing Apple looks for when ranking the podcast. And of course, share this with your friends, family and anyone who can receive value from David's wisdom. So with that, please help me welcome David Darmanin.

When he started Hotjar two and a half years ago, David Darmanin never expected it to grow so quickly. In this episode, we explore how David's past failures, learnings, and jobs as a marketer contributed to the incredible success of his business today.

What "mobile-first" means, tips for making your website fly, and why you might choose to use a framework with Lauren Gray. ----- Welcome to episode 122 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Lauren Gray from Once Coupled about mobile-first considerations, site speed recommendations, and theme frameworks. Site Speed in a Mobile-First World Mobile-first, frameworks, photo size, https…you’ve probably heard these terms in the blogging space before. And the words alone are enough to make your head spin. Developer and Food Blogger Pro Expert Lauren Gray is a pro at helping you make these tech decisions for your blog. And while they might seem like small decisions, they really will have a big impact on your site’s usability, search engine ranking, and workflow. This episode focuses on why you should start thinking about making these decisions for your business. In this episode, Lauren shares: How she started her company The difference between developers and designers Why she likes using a framework What “mobile-first” means and why it’s different than “mobile friendliness” How site speed is measured How you should size your blog photos How to think about automating certain tasks Why it’s important to start thinking about switching to https Resources: Meet the Food Blogger Pro Experts Once Coupled Genesis Framework 119: How an Accidental Entrepreneur went from $0 to $80,000 in Five Months with Brian Gardner Google’s Mobile-Friendly Test WPtouch Padsquad Brunch Pro Theme GTmetrix Google PageSpeed Insights Hotjar 004: How Understanding Your Visitors Can Help You Create an Income with Dr. David Darmanin from Hotjar 020: How to Secure Your Food Blog with Andrew Wilder from Blog Tutor Pinch of Yum’s source code Related Posts for WordPress If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.

This week I talk with David Darmanin of HotJar! David and I talk about how growing up in Malta, getting in to entrepreneurship, how being a generalist has helped David over the years along with the ups and downs as David has grown a fully remote team to build HotJar to a $10M a year company. Enjoy!

Today I’m talking to David Darmanin, CEO of Hotjar, an all-in-one analytics and feedback tool for your website. Hotjar is a six-product suite I personally use in my own business and recommend to others. David’s background as an entrepreneur and conversion rate expert with a leading agency in the field gives him a lot to share with us on what works and what doesn’t. He believes that most marketing best practices are pure bull and that you should avoid them at all costs. But more importantly, he's never afraid to say things as they are... You have been warned. Listen in to our discussion and some great advice on how to improve your website and marketing. *** Tap on this link to access show notes+transcripts, join our private community of mavericks, or sign up to the newsletter: EveryoneHatesMarketers.com/links

David Darmanin, Co-Founder and CEO of Hotjar speaks with Alex Theuma about the operational learnings from having reached $7 Million ARR within 24 months, being founded in Malta and with a remote organisation.

David Darmanin.  He’s the CEO and founder of HotJar. Over the 12 years before founding HotJar, he generated hundreds of millions of dollars in growth consulting small to Fortune 500 businesses. He’s got multiple teams, developed brands, and ran hundreds of tests for his clients spanning across 19 languages, 12 currencies, and 13 different industries. HotJar is now used in over 150 sites around the world and the company is growing to €3 million euros in just under one year. Famous Five: Favorite Book? – The 22 Immutable Laws of Marketing What CEO do you follow? – Jay Simons Favorite online tool? — Intercom Do you get 8 hours of sleep?— No If you could let your 20-year old self, know one thing, what would it be? – I wished I truly understood what marketing was   Time Stamped Show Notes: 02:18 – Nathan introduces David to the show 03:03 – HotJar is a tool that allows site owners to see how their users are using their websites 03:30 – Once you know the customer experience, it is easier to see what to improve next 03:45 – Nathan experienced HotJar himself, in his website 04:10 – HotJar is careful about what data to show in regards to privacy 05:05 – HotJar’s technology was expensive 05:30 – HotJar has a premium model 05:51 – Average customer pay per month is €50 06:10 – It was only €30 when HotJar started 06:33 – HotJar is currently serving 10K customers 06:50 – The number of sites each customer has 07:30 – ARR 07:40 – MRR 07:55 – Revenue goal for 2017 08:15 – HotJar currently has a team of 22 people and 8 on the leadership team 08:35 – There are 5 people in the founding team 09:14 – There are 4 big pillars: marketing, customer success, product, and operation 09:57 – Gross customer churn is higher than net negative churn 11:05 – “We are the dropping the smaller customers, but we are retaining and expanding the bigger customers” 11:20 – Both have less than 10% monthly churn 11:41 – HotJar was founded in 2014 12:20 – “If you truly want to create a premium company and not just like a trial model which is disguised as a premium, you really need to think about how does that free package stand on its own 2 feet” 12:43 – HotJar minimized the number of interface and allowed users to delete them and create new ones 13:21 – David does not track the time the customer has converted from free to premium, but they track the cohorts 14:00 – CAC is extremely conservative 15:04 – The premium aspect Hotjar offers is brand building 15:50 – There is brand value in doing different types of campaigns 16:17 – HotJar is bootstrapped 16:25 – HotJar sees other players who have raised capital 17:14 – HotJar does not see raising capital as an advantage 17:34 – HotJar gets a lot of referrals 18:10 – HotJar just recently started with paid advertising 18:40 – HotJar has an investment target model 19:10 – HotJar has used this model to offer flexibility and freedom 20:40 – The Famous Five   3 Key Points: Churn is one of the biggest challenges of a SaaS business. If you truly want to create a premium company and product—think about how that free package stands on its own two feet. Check your options because NOT raising capital can be very possible and advantageous for you.   Resources Mentioned: Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments Drip – Nathan uses Drip’s email automation platform and visual campaign builder to build his sales funnel Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn’t have to hire a co-founder due to the quality of Toptal Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible. Audible – Nathan uses Audible when he’s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books. The Top Inbox  – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences Jamf – Jamf helped Nathan keep his Macbook Air 11” secure even when he left it in the airplane’s back seat pocket Freshbooks – Nathan doesn’t waste time so he uses Freshbooks to send out invoices and collect his money. Get your free month NOW Show Notes provided by Mallard Creatives

What is the relationship between design and conversion? Is one more important than the other? Is it possible to quantify the aesthetics of a design? In this episode, we sit down with Dr. David Darmanin (CEO of Hotjar) to discuss these difficult problems, and ultimately rethink everything we’ve ever known about them. “I think conversion is actually a bad thing to be good at if you want to be an entrepreneur. Because the thing is, an entrepreneur should never be an optimizer. It’s different with design though. I don’t think you can be a successful entrepreneur or build a successful organization without a true appreciation of design. And design, to me, is not pixel design. It’s having that mindset of, if the user has a problem, it’s always our fault.” — Dr. David Darmanin at 8:23 Get Hotjar: www.Hotjar.com Dr. Darmanin's CRO Action Plan: Hotjar.com/action-plan Dr. Darmanin on Twitter: Twitter.com/daviddarmanin Hotjar on Twitter: Twitter.com/hotjar Email us: Hello@UXandGrowth.com Austin on Twitter: Twitter.com/ustinKnight Geoff on Twitter: Twitter.com/dailydaigle Matt on Twitter: Twitter.com/mattrheault

Today I'm joined by a man who over the past 10 years has generated hundreds of millions of dollars, growth consulting to fortune 500 businesses. He has built teams, developed brands and run hundreds of tests for his clients, resulting in him starting Hotjar - software offering heatmaps, recordings and other website visitor feedback. Welcome to DMR, David Darmanin. https://www.youtube.com/watch?v=fHKhYtZrFM4 On this episode of Digital Marketing Radio we discuss how to launch a digital business, with topics including: What made you decide to launch Hotjar? How did you position Hotjar differently compared with the competition? What did the first version of the software look like? How did you recruit your initial users? What initial feedback from your users surprised you the most? What did you optimize about your own purchase process based upon your own software? How big a team did you need to get to that stage? What did public launch of the business involve? What has been the most effective strategy to grow the business quickly? And you can find David's 9-step action plan that he talks about towards the end of the interview here. [Tweet ""Listen to your users, become your users - and give a shit." @daviddarmanin @hotjar"] Software I couldn't live without What software do you currently use in your business that if someone took away from you, it would significantly impact your marketing success? Intercom [Customer communication platform] Google Apps [Team collaboration software suite] Facebook Ads [Online advertising] What software don't you use, but you've heard good things about, and you've intended to try at some point in the near future? Tatango [Mobile messaging for agencies] Gain Insights [Business intelligence] Tableau [Visualise your own data] My number 1 takeaway What's the single most important step from our discussion that our listener needs to take away and implement in their businesses? Listen to your users, become your users and give a shit. I've worked with so many clients where we have uncovered a big problem that the users have. But then their inability to go out there and execute on that is sometimes worrying, and that can lead to you losing to your competitors... just get out there, find out the number 1 big problem and solve it.

On this episode of Inbound Agency Journey, we're excited to be joined by David Darmanin from Hotjar. David has an agency background and he brought that insight to the table as we set out to build Hotjar. In this episode, David shares his entrepreneurial story, how Hotjar came to be, and how inbound agencies can leverage the tool. Enjoy!

David Darmanin, CEO of Hotjar, talks to Call to Action about how centering the user in their growth strategy helped Hotjar grow to over 100,000 users.

David Darmanin, CEO of Hotjar, talks to Call to Action about how centering the user in their growth strategy helped Hotjar grow to over 100,000 users.

Our guest today is David Darmanin. Chronologically, he has a doctorate in Law, is passionate about design, and is a conversion rate expert. Back in 2014, David was frustrated with a lack of an all-in-one, affordable CRO (conversion rate optimization) solution. So he brought a team together to build that dream tool. The result is Hotjar. VentureBeat reports that the tool “staked its claim on the future of CRO.” Standing behind this remarkable success is a talented team who works 100% remotely. How did they work this out? In the following talk, David shares with us his secret recipe for cooking up the dream team. Some key points: • Once you go remote, you go remote all the way • Identify the right people for remote work • Know your hiring preferences and refine them on the go • Counterintuitive, yet critical hacks in the hiring process • Get beyond what candidates tell you • The two key values of an ideal candidate

Committing to a Niche and Building a Brand Welcome to episode 27 of the Food Blogger Pro podcast! This is the last episode of 2015 - crazy! This week on the podcast, Bjork is talking with Ali Maffucci from Inspiralized! When most bloggers start out, committing to a specific niche can seem scary - we don't want to turn anyone away from our new blog! However, finding a small niche that you are really passionate about can help propel your blog into success. Ali Maffucci has certainly found a small niche with Inspiralized. She posts recipes that all use a spiralizer, and she loves it! She's been featured in many magazines, has her own product to sell, and has really captured the love and attention of fellow spiralizers. In this inspiring interview, Ali shares: Why she decided to start a blog all about spiralizing How she got the Inspiralized name out there with "self PR" How she approached her brand even when it was just getting started Her advice for creating and selling a physical product How she stays organized and gets the most important things done Resources: Inspiralized 025: How to Connect with Influencers with John Corcoran from Smart Business Revolution Evernote 004: How Understanding Your Visitors Can Help You Create an Income with Dr. David Darmanin from Hotjar Hotjar course on FBP Canon 5D Mark III Adobe Creative Cloud Premiere Pro Inspiralized on YouTube, Instagram, Facebook, Twitter

Dr. David Darmanin, a conversion rate expert, brought the Hotjar team together in early 2014. Hotjar is a European startup headquartered on the island of Malta. Their founding team includes experts in Product / SaaS Development, Web Marketing, User Experience and Conversion Rate Optimization. Growth Hacking course for free at https://www.growthhackingpodcast.com/freecourse For more information and resources, visit https://www.growthhackingpodcast.com

Interview with David Darmanin, founder and CEO of Hotjar where we discuss possible mistakes they made during their launch, things they did right, and coming up with a good domain name. In The Offline Ignition Minute I'll discuss the "S" in my PEERS formula.

Interview with David Darmanin, founder and CEO of Hotjar where we discuss possible mistakes they made during their launch, things they did right, and coming up with a good domain name. In The Offline Ignition Minute I'll discuss the "S" in my PEERS formula. The post How Hotjar Grew 60,000 Users In Just 7 Months – Part 2 [OMP 007] appeared first on Online Marketing for Profits.

Interview with David Darmanin, founder and CEO of Hotjar where we discuss launching a SAAS, scaling, creating a buzz and the power of word of mouth advertising. In The Offline Ignition Minute I'll discuss the "R" in my PEERS formula. The post How Hotjar Grew 60,000 Users In Just 7 Months – Part 1 [OMP 006] appeared first on Online Marketing for Profits.

Interview with David Darmanin, founder and CEO of Hotjar where we discuss launching a SAAS, scaling, creating a buzz and the power of word of mouth advertising. In The Offline Ignition Minute I'll discuss the "R" in my PEERS formula.

David Darmanin of HotJar reveals the best question you can ask — and who you should be asking — to increase your sales. Learn how to use Hotjar, an amazing tool to gain actionable customer insights — and hear how David’s company built a huge user base in just 7 months.

Today on the Food Blogger Pro podcast, we're turning up the heat (pun intended) as we talk about some tech-geek stuff with Dr. David Darmanin from HotJar. For this episode, Bjork interviews the founder and CEO of HotJar, a revolutionary startup whose goal is to provide highly important website visitor information to web administrators (people like you and me). And the best part? It's free. Dr. David Darmanin: How Understanding Your Visitors Can Help You Build Traffic and Create an Income If you haven't implemented HotJar on your site yet, you most likely just haven't heard of it yet. What Google Analytics can't do for you (or does with way too many details), HotJar makes as simple and beautiful as you can imagine. Dr. David Darmanin, the founder and CEO of HotJar, worked for years as a professional conversion expert and as a user experience (UX) designer for websites. When you put those two skills together, you get a tool that is so easy to use your grandmother could do it, and that is so good at converting your visitors into customers or subscribers that you'll wonder how you ever survived without it. In this 57-minute episode, David reveals: The power of HotJar and what it can do for your website How understanding your visitors can get you more traffic and create more income from your blog What heat maps are and what you can learn from them (you'll be amazed!) How funneling information can tell you where your visitors are dropping off before they convert What a feedback loop is and how you can use it to increase your conversion What a net promoter score is and what it means for your blog This interview has so much important information that you'll probably want to listen to it twice. The knowledge that Dr. David shares will definitely impact how you look at your website's analytics. Resources: HotJar.com Hot Jar Action Plan foodbloggerpro.com/david If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Be sure to review us on iTunes!