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Brian Luce's personal belief is to bring joy and ease to others through community engagement and enrichment. One of his gifts is to nourish and protect nature and educate people of the power that the Earth can give us. He is as an avid hiker, backpacker, adventure dad and sheer outdoor enthusiast. Brian began practicing yoga in 2010 and has been teaching since 2020, completing his 200 hour teacher training with Earth Treks in Golden, Colorado. His classes are lighthearted and focused on subtle alignment and creating a safe environment. Brian is a true believer in change through yoga and meditation, and helping to cultivate growth.Connect with Brian:https://www.instagram.com/b_funny/ Journal Prompt:During this episode, we talk about the importance of conscious connection. Who/what do you feel connection with? Remember, it could be a person, an animal, a plant, or even something more energetic/spiritual. Make a list, draw it out, or maybe even write a little gratitude note to that person/thing. Support the Show.Thanks for listening.xo-JackieWant to calm your mind, have better focus, and relieve inflammation in your body using organic plant medicine? Reach out to me at madreandthemuse@gmail.com or order directly from this link -https://jackiedeconti.greencompassglobal.com/Interested in taking the next yoga teacher training or working with me as your Ayurveda Health Counselor? Check out the Madre & The Muse website.www.madreandthemuse.comdeep gratitude to Jared Sales + ALLIN. for the intro/outro musicwww.tinkmusik.com
Marc Gutman is a storyteller, entrepreneur, adventurer, and idealist. But most importantly, Marc loves brands and their stories. Marc held several positions in the story business. He served as Story Editor for Oliver Stone's Illusion Entertainment, and wrote stories and screenplays for Oliver Stone, Warner Bros., and 20th Century Fox. In addition to his time in Hollywood, Marc itched the entrepreneurial scratch by founding a multimillion dollar tech company in Boulder, Colorado. Today, Marc focuses his energy on Wildstory, the brand strategy studio for brands that want to outmaneuver their competition. Wildstory has worked with brands like Thor Industries, Airstream, El Cap, Planet Granite, Earth Treks, Movement, Inboard, Outward Bound School, and First Descents. Marc is on a mission to help the world après… one brand at a time. He is also the host of the Baby Got Backstory podcast; delving into the story behind great brands such as Priceline.com, Patagonia, Ugg, Build-A-Bear Workshop and Kswiss. Marc lives outside of Boulder, CO with his saintly wife and three dirty kids. Connect with Marc Email: marc@wildstory.com LinkedIn: in/MarcGutman Instagram: @MarcGutman Facebook: /WildstoryMedia YouTube: /WildstoryMedia
Contact info: Marc Gutman WILDSTORY 303-818-6533 https://www.WildStory.com Marc@Wildstory.com Bio: Marc Gutman is a storyteller, entrepreneur, adventurer, and idealist. But most importantly, Marc loves brands and their stories. Marc held several positions in the story business. He served as Story Editor for Oliver Stone's Illusion Entertainment, and wrote stories and screenplays for Oliver Stone, Warner Bros., and 20th Century Fox. In addition to his time in Hollywood, Marc itched the entrepreneurial scratch by founding a multimillion dollar tech company in Boulder, Colorado. Today, Marc focuses his energy on Wildstory, the brand strategy studio for brands that want to outmaneuver their competition. Wildstory has worked with brands like Thor Industries, Airstream, El Cap, Planet Granite, Earth Treks, Movement, Inboard, Outward Bound School, and First Descents. Marc is on a mission to help the world après… one brand at a time. He is also the host of the Baby Got Backstory podcast; delving into the story behind great brands such as Priceline.com, Patagonia, Ugg, Build-A-Bear Workshop and Kswiss. Marc lives outside of Boulder, CO with his saintly wife and three dirty kids Learn more about your ad choices. Visit megaphone.fm/adchoices
Branding is one of those concepts that as business leaders and marketers we understand is a thing, and we get that it's important, but have you really ever thought about how to define what branding actually is? A quick google search will turn up a massive variety of definitions from design functions, to emotive responses and other more intangible ideas of what branding means. So to dive deeper into this idea, and in particular to explore the role of video in the world of branding I'm excited to introduce you to my guest today, a brand strategist from Boulder, Colorado with an interesting history in the film industry. Marc Gutman is a storyteller, entrepreneur, adventurer, and idealist. But most importantly, Marc loves brands and their stories. Marc held several positions in the story business. He served as Story Editor for Oliver Stone's Illusion Entertainment, and wrote stories and screenplays for Oliver Stone, Warner Bros., and 20th Century Fox. In addition to his time in Hollywood, Marc itched the entrepreneurial scratch by founding a multimillion dollar tech company in Boulder, Colorado. Today, Marc focuses his energy on Wildstory, the brand strategy studio for brands that want to outmaneuver their competition. Wildstory has worked with brands like Thor Industries, Airstream, El Cap, Planet Granite, Earth Treks, Movement, Inboard, Outward Bound School, and First Descents. Marc is on a mission to help the world après… one brand at a time. He is also the host of the Baby Got Backstory podcast; delving into the story behind great brands such as Priceline.com, Patagonia, Ugg, Build-A-Bear Workshop and Kswiss. Support this podcast
Brand yourself, your business, your cattle! I am sure you have heard how important branding is for business but really getting a grasp on what branding actually means beyond a logo or merch is important. That's why I was thrilled to have Marc on the show. Marc Gutman is a storyteller, entrepreneur, adventurer, and idealist. But most importantly, Marc loves brands and their stories. Marc held several positions in the story business. He served as Story Editor for Oliver Stone's Illusion Entertainment, and wrote stories and screenplays for Oliver Stone, Warner Bros., and 20th Century Fox. In addition to his time in Hollywood, Marc itched the entrepreneurial scratch by founding a multimillion dollar tech company in Boulder, Colorado. Today, Marc focuses his energy on Wildstory, the brand strategy studio for brands that want to outmaneuver their competition. Wildstory has worked with brands like Thor Industries, Airstream, El Cap, Planet Granite, Earth Treks, Movement, Inboard, Outward Bound School, and First Descents. Marc is on a mission to help the world après… one brand at a time. Marc lives outside of Boulder, CO with his saintly wife and three dirty kids.
Ben, Adam, and Andrew reunite in person for the first time in months—to test their grip strength and their trust in one another—by going indoor rock climbing. Will the the bonds of the boys' friendship become stronger when they're literally tied to opposite ends of the same rope? Will one of them fall to their tragic-but-hilarious death while a crowd of strangers watches? Listen and find out! Featuring standup comedy clips from Denver's Anthony Crawford and our own Andrew Orvedahl! LINKS: The Grawlix on Twitter, Instagram, and Facebook Visit our Patreon page, where you can see photos/video from this challenge and enter to win a pair of Introductory Rope Climbing classes at Earth Treks! Learn more about your ad choices. Visit megaphone.fm/adchoices
DC Beer's Richard and Adam sit down with Jon Zerivitz and Kevin Blodger of Union Craft Brewing in Baltimore, Maryland to discuss how their brewery has become a pillar of their neighborhood over the past eight years. Simple, Good Beer for Baltimore Jon, Kevin, and their business partner, Adam Benesch, founded Union Craft Brewing in 2011 with the vision of making good craft beer for the enjoyment of local Baltimore residents. It was the first new brewery built in Baltimore in 30 years. Kevin, the Director of Brewing Operations, brought a simple concept to Union Craft Brewing: make good quality beer that anyone can appreciate. Today, Union Craft Brewing offers a wide variety of beers, with Kevin encouraging his staff to experiment with new, innovative brews.Many Union Craft Brewing beers are creatively named after Baltimore-area landmarks. Some popular names include Blackwing (a tribute to local sports teams Ravens and Orioles--both black-winged birds) and Anthem (invoking Francis Scott Key's penning of The Star-Spangled Banner just outside of Fort McHenry in Baltimore). A New Home at the Union CollectiveJon, Kevin, and Adam wanted Union Craft Brewing to become a vibrant hub for the neighborhood. In 2018, they moved into an old industrial building and transformed it into the Union Collective, a business park that hosts a number of independent businesses, including Charmey ice cream shop, Earth Treks rock climbing, Baltimore Spirits Company, Vent Coffee Roasters, Well Crafted Kitchen, and the Wine Collective. They haven't stopped there. Union Craft Brewing now hosts a number of concerts and parties to bring the community together. The brewery boasts a massive taproom with a concert stage and plenty of room for large crowds. It has a capacity for 35,000 barrels (and they currently produce about 13,000 barrels per year).Union Craft Brewing is a family-friendly environment that allows anyone to enter until 6pm, when it then becomes a 21-and-older facility. Upcoming Beer Releases and Events Kevin has some new, exciting beers on tap for this winter. On November 1, he released the Cold Pro, which riffs off their summer seasonal wheat beer Old Pro by removing coriander and adding cranberries and a touch of cinnamon. He will also begin selling mini-kegs of Snowpants, a winter seasonal oatmeal stout, as part of the brewery's winter beer release event called The Cornucopia.Union Craft Brewing has a few other exciting events on the horizon. On November 16, it is hosting their sixth annual Oyfest in collaboration with The Local Oyster and True Chesapeake Oyster Co. And on January 19, it is celebrating “Zay Day,” the 100th birthday of Adam's grandfather who still works at the brewery--perhaps the oldest brewery worker in the world!You can find a full list of Union Craft Brewing's upcoming events in November here. Catch up on all the DC Beer Show episodes here, and subscribe to our weekly newsletter, the DC Beer Weekly Pour.
Live from the backcountry of Colorado, it's another episode of the Engearment podcast. With your host, Sean Sewell and Chloe and Riley dog. In this quick episode, we will cover what is new with Engearment, who won our Free Solo at Red Rocks Giveaway and a major shout out from Pavel in his newest book - The Quick and The Dead. Mountain Fitness School - Celebrating 1 year of teaching outdoor fitness!I am proud to announce that the online Mountain Fitness School is celebrating 1 year of operation. Helping people get in mountain ready condition, from all levels of background. From weekend warriors, flatlanders and grandparents, to elite-level backcountry skiers and bow hunters. Check it out!https://mountainfitnessschool.comFree Solo Red Rocks Giveaway! With Backcountry.com, Red Rocks Beer Garden, Denver Film Society, Bent Gate Mountaineering, Earth Treks, and more! Congrats to Christy Brown for winning this contest! She and her boyfriend Dennis Waganaar got to see Free Solo in VIP style at Red Rocks last night. Plus, win a bunch of other great prizes :)Patagonia Rainshadow Jacket review. Made from recycled materials, including fishnets! Check out our review on that here. Much, Much more from the team at Engearment here!
Live from the backcountry of Colorado, it's another episode of the Engearment podcast. With your host, Sean Sewell and Chloe and Riley dog. Also some random pika and marmots. In this brief episode, we will cover what is new with Engearment and the world of fitness. Turns out there is a lot!Free Solo Red Rocks Giveaway! With Backcountry.com, Red Rocks Beer Garden, Denver Film Society, Bent Gate Mountaineering, Earth Treks, and more! Enter to win with the link below.https://engearment.com/giveaway/engearment-com-f…-and-earth-treks/Mountain Fitness School - Celebrating 1 year of teaching outdoor fitness!I am proud to announce that the online Mountain Fitness School is celebrating 1 year of operation. Helping people get in mountain ready condition, from all levels of background. From weekend warriors, flatlanders and grandparents, to elite-level backcountry skiers and bow hunters. Check it out!https://mountainfitnessschool.comPatagonia Torrentshell 3L Jacket review. This is pretty awesome. For nest year, Patagonia will be offering the already great Torrentshell in a 3L version. Check out our review on that here. Adidas Terrex Two Parley recycled fishnet shoe. Review here. Much, Much more from the team at Engearment here!
Alex Honnold (@AlexHonnold), professional adventure rock climber whose free-solo ascents of America’s biggest cliffs have made him one of the most recognized and followed climbers in the world. Alex became the first climber to free solo Yosemite’s 3,000-foot El Capitan wall and it was captured on film for the Oscar-winning Best Documentary, "Free Solo". Honnold recently joined the Board of Directors of El Cap, the parent company of Earth Treks’ and Planet Granite’s world-class climbing facilities. Honnold plans to represent the interests of the climbing community as El Cap continues to expand its aspirational rock climbing and training facilities across the country. Honnold also leads the Honnold Foundation, whose mission is to reduce environmental impact and address inequality by supporting solar energy initiatives worldwide (honnoldfoundation.org).
Episode 36 --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
BGBS Episode 010: Hardwired to Stop and Make Things BetterChris Warner is a quattro threat – mountain adventurer, leader, entrepreneur, and all-around great dude. He sketched out a business on toilet paper and ended up building the nation's largest indoor climbing gym company – Earth Treks. It's where people challenge themselves and love what they are doing – just like Chris. His mountaineering philosophy focuses on teamwork and looking out for partners. Coming home safe and alive is always more important than summiting. Chris's live-and-breathe fascination with building teams has turned him into a student of leadership and leadership teacher for teams that face challenges where failure is not an option! You'll Learn… Chris was an avid reader as a kid and got hooked on the romanticism of being outdoors – fishing, hiking, rock climbing, etc. Outdoor guides dragged him into the woods as a form of scared-straight punishment, but he loved it and went from being a troublemaker to a leader Discovered he could have a career in the outdoors and give people of all ages life-enriching experiences to discover their potential Chris studied outdoor education, but found it to be a waste of time; you do outdoor education, you don't study it Determination/resilience caused him to combine college, climbing, and curiosity Chris has a history of seeking out and finding opportunities to help and guide others to make things better (altruism vs. heroism) Mountaineering: Quantity, quality, difficulty mattered over taking the easy route Chris uses his brain over brawn to solve problems and survive falls Being the best version of yourself is addictive because it's empowering and humbling to help others Tunnel Vision on Everest/K2: Chris was horrified when other climbers abandoned their partners or stepped over dying/dead climbers to selfishly make the summit Taking personal and professional risks because of people pushing you Power of teams focuses more on family and relationships than business; business is there to serve employees, and charity begins at home People will forgive you, if you are nice Resources Chris Warner Earth Treks High Altitude Leadership: What the World's Most Forbidding Peaks Teach Us About Success Chris Warner's 2002 K2 Expedition Climbing the Savage Mountain Planet Granite Henry Morton Stanley Grand Teton National Park Copper Mountain Splat Calculator Wharton School of Business Chitty Chitty Bang Bang Quotes from Chris Warner: “The best way for people to find themselves was to first get lost.” “I just want to spend my life out in the woods, doing cool adventures.” “I am just so curious about the world.” “You stop and help when you think you can make things better.”
BGBS Episode 010: Hardwired to Stop and Make Things Better Chris Warner is a quattro threat – mountain adventurer, leader, entrepreneur, and all-around great dude. He sketched out a business on toilet paper and ended up building the nation’s largest indoor climbing gym company – Earth Treks. It’s where people challenge themselves and love what [...]Read More...
This guy.... wow. He's climbed all of the biggest mountains and peaks -he started an incredible business known as Earth Treks, the nation's largest climbing gyms, and he's talked to, and worked with, the top leaders and athletes as a leadership expert. Learn from this amazing human and take his advice to heart - I know I sure have!
Chris Warner is a well established mountaineer who has been climbing and guiding for several decades, a leadership educator, and the founder of Earth Treks climbing gyms. Last year, Chris attempted to climb the third highest mountain in the world, Kangchenjunga, but the summit escaped him. This season, he decided to give it another go. This episode is slightly different from our others. In hosting conversations with adventure athletes on MtnMeister, I’ve noticed that we are almost always talking about the past. This makes some sense because we better understand the past; we can tell more cohesive stories because we already know the setting, the climax, and the resolution. But that isn’t reality, especially in adventure sports (there’s a good quote that goes, “Life is lived forward but remembered and understood backward.”) For today’s episode, the interview will have two parts which occurred at different times: I interviewed Chris a few days before he left for Kangchenjunga, and then again once he returned. In today’s Company Spotlight, we feature DannyShane, a cycling apparel brand founded by Shane Hunt. DannyShane uses bamboo white ash in their fabrics, and the designs feature tartan plaids and other classic designs and colors with Scottish and Irish influence. After the interview, Roommate Max and I review the products. For 20% off at their online store (until August 12th), use the code “meister20” at www.dannyshane.com. Episode Sponsor: SAXX Underwear. Use the code meister at checkout for $5 off and free shipping! https://www.saxxunderwear.com/ Episode Links https://chrisbwarner.com/ www.dannyshane.com/ https://www.earthtreksclimbing.com/ https://www.goodreads.com/book/show/2213661.The_Graveyard_Book https://www.amazon.com/Shoe-Dog-Phil-Knight/dp/1508211809
On July 28, Jon Zerivitz, Adam Benesch, and Kevin Blodger, will celebrate six years of Union Craft Brewing in their new Union Collective Space on 41st Street in the Hampden neighborhood of Baltimore. While it’s exciting to see this well-deserved expansion come to life for Union Craft Brewing, this next chapter for them is about so much more than just the brewery itself. “When we initially realized that we were at capacity and needed to expand, we were just thinking about expansion,” fellow co-founder and director of marketing Jon Zerivitz reflected. “How do we solve this problem for Union? And when we went out into the city to look for a location, we still just couldn’t find anything that was gonna work for us.” So, Zerivitz, along with Blodger and Adam Benesch, the third Union co-founder and director of operations, went back to the drawing board with their search their homebase neighborhood Hampden in Baltimore. It was then they looked at a previously-dismissed, massive warehouse space located at 1700 W. 41st St. — once home to Sears — with fresh eyes. A new vision of Union’s future and the community’s started to take shape between them. They wondered what if, instead of simply expanding for themselves, they invited other local makers and manufacturers to share this space with them, to create a community hub? “The first reaction (in the community) was, ‘Whoa, this is a big step! How are we going to do this?’ ” Benesch said. “But then, I think once people understood what we really were trying to do here — and what it could all mean for all of us together — it clicked with a lot of people and realized what the potential could be.” Thus, the Union Collective, “a new home for Baltimore’s growing independent businesses,” was born. In addition to the Union Craft Brewing taproom, Earth Treks, a regional climbing and fitness gym, has also opened their doors. In future, other local businesses, such as Vent Coffee, The Creamery, Well Crafted Pizza and others, will call the Union Collective their home. There will be a larger grand opening to celebrate the full Union Collective later this year. At a time when the definition of success is completely different for craft brewers than it was even only five years ago, the story of the Union Collective presents a unique growth story for others to look to. It adds more dimension to the already proven narrative of how craft breweries revitalize towns and make a point to give back to their own communities. It also shows the potential of what could be.
Chris Warner guided the first reality show on Everest and safely led his team to the summit of K2, the world’s most deadly mountain. He’s also an author, filmmaker, and Chairman of Earth Treks. In this episode, Chris shares his perspective on psychological safety, and how that support is needed for teams to reach their summits.Key Takeaways [3:12] When leaders meet the six psychological needs of their team members, they help good people become better and great people stay functional. The six needs are respect, recognition, belonging, autonomy, personal growth, and meaning. [5:45] Chris suggests using a spreadsheet to grade yourself weekly on meeting these needs for your employees. When you consciously and consistently see that these needs are met, you can have a true impact on success and build a high-performance team. Deliver on people’s psychological needs so they can be the best version of themselves. [7:27] Build your organization around excellent people — the A players. Anyone who is draining the energy and bringing petty dramas to work, need to go. Chris tells managers to blame themselves first if they have to fire someone. Are they contributing to dysfunctionality? Gallup shows that only 18% of managers are high-functioning, so 82% of managers are mediocre or dysfunctional. [10:33] Chris talks about climbing the north ridge of Everest, around or over eight dead climbers frozen in place. He has guided three climbs on that ascent. The top four reasons to die on the summit are from human error. This is also the case in business. If you can see the dangers before they compound upon each other, you can save yourselves. It’s usually the third mistake that kills you. [16:58] Chris discusses merging teams and integrating them. Merging is contractual and integration is cultural. He talks about merging Planet Granite and Earth Treks and merging the teams and culture. The Gartner Hype Cycle describes the process of merging teams. Be sure to frame expectations and minimize the hype slope, so the disillusionment trough is not too deep. Use small increments. [23:37] Not every day is summit day, but you can still enjoy the view and the camaraderie. Chris suggests framing your own expectations about what reward means and how often it’s going to come. [24:03] Assembling a team requires four elements. Four key issues are passion (the right emotional balance — no cynics), vision (looking forward and communicating objectives), partnership (trust and caring), and perseverance (working smart and hard, including the use of after-action reviews). The three drivers of results are tools, techniques, and behaviors, with behaviors being the most important. [28:44] ‘Jerks’ get great individual results but do not exhibit behaviors aligned with organizational values. The sooner they are removed from the team, the better results the team will get. 87% of people on teams with a jerk want to change jobs. 93% of people on teams with a jerk report a loss of performance. 73% of managers don’t feel comfortable dealing with jerks. Chris has a rule of threes for firing. If you’ve spent more than 3 hours complaining about someone, or three people have complained about that person, they need to go. [34:37] Chris has a romantic view of how the world is supposed to work. He reads biographies of the explorers and people who have large overcome real-life situations. Then he goes into real-life adventures, to practice what he reads. Chris climbed his first mountain at 17 and has never stopped. [41:37] Chris talks about awareness. He cites Richard Barrett’ Seven Levels of Consciousness model. Chris suggests taking the Barrett online core values test. Barrett merged core values with Maslow’s Hierarchy of Needs. The pinnacle is serving others. Selflessness creates success. Core values and mission create high levels of success. Website: ChrisBWarner.com Quotable Quotes “There are six psychological needs that everybody has as a member of a team.” Deliver on people’s psychological needs so they can be the best version of themselves. Consider as a leader of a fired team member, did you cause that person to be dysfunctional? “Only 18% of managers are … high-functioning.” “If we understand that there are dangers out there and if we can see the dangers before they balloon, … then we can save ourselves.” It’s generally the third mistake that kills you. “Yes, you absolutely are allowed to pout.” “You have to come out of that experience being a better version of yourself, otherwise you’ve wasted your time.” “I definitely have cured my perfectionism through this process.” “Really make it easy for people to attempt things and if they’re unsuccessful at it, you know it’s not the end of the world.” There’s nothing as contagious as emotions. Positive, happy people infect other people with happiness. If we’re negative and cynical, we’re going to make other people negative and they’re not going to perform at their highest level. “There is a success every day. There’s … an achievement to recognize people for, constantly.” “Not every day is summit day. But you’re still going to enjoy the view; you’re still going to enjoy the camaraderie.” “It’s unclear objectives that actually cause teams to fail.” Teams that discuss their experiences in an after-action review do 25% better. “We came up with a rule called The Rule of Threes: If three or more people spend three or more hours talking about somebody, they have to be fired.” “It’s important to read business books but it’s more important to read books about people who have overcome real-life situations.” “I’m extremely proud of having built a great company. That summit has been reached; it can never be taken away from me.” “There’s one thing that you learn as a guide is how to serve others.” “You have to change your behaviors to reach the summit. What got me here is not going to get me there.” Don’t reach the peak and miss the point. Bio Chris Warner has spent the last 30 years helping teams reach their summit. Chris is a business leader dealing with the day-to-day challenges of growing a company in a challenging economy. His team of 700 employees, spread over multiple locations, will serve about 2,500,000 customers this year. Chris taught leadership at the Wharton School of Business and to CEO groups, executives at Fortune 100 Companies and to covert and special operations teams in the U.S. Intelligence and Defense Agencies. He specializes in teams that face challenges in which failure is not an option. His clients range from the NFL and NHL to Google to the National Counter Terrorism Task Force. Chris is also an author and an Emmy Nominated Filmmaker. He starred in television programs on ABC, NBC, and the History Channel. Chris is one of America’s most successful mountaineers. He has led over 200 international expeditions. He guided the first reality show on Everest and safely led his team to the summit of K2, the world’s most deadly mountain. Books mentioned in this episode Drive: The Surprising Truth About What Motivates Us, by Daniel H. Pink High Altitude Leadership: What the World's Most Forbidding Peaks Teach Us About Success, by Chris Warner and Don Schmincke Firms of Endearment: How World-Class Companies Profit from Passion and Purpose, by Rajendra Sisodia, David Wolfe, and Jagdish N. Sheth Good to Great: Why Some Companies Make the Leap and Others Don't, by Jim Collins
Earth Treks and Planet Granite merged late last year and we finally have a chance to ask our questions and Evan does his best to answer them.
So guess what I’ve been doing the past few months? I found a way to exercise my brain and body at the same time. And it doesn’t suck and it’s not boring! Shout out to everyone at Earth Treks! Thank you all so much for the fun, encouragement and advice! The intro music is all … Continue reading "Five Degrees Off Normal: Episode 23 (Proto Brachiation)"
Chris Warner has summited some of the tallest mountains in the world, and now he helps leaders reach the top of their game. He's also the founder of Earth Treks climbing gyms, which owns the largest indoor climbing facility in the USA. He drops some tips for building your own leadership skills (straight from his very expensive seminars!) and discusses revenue and management strategy...two things most passion-based outdoor/adventure entrepreneurs desperately need to do better! For full show notes, links and images, check out this show's post at TheBuildCycle.com/Podcast for a LOT of post-interview knowledge, links to his videos (including a full speech) and a free download from Chris! Be sure to subscribe on iTunes, Stitcher, Google Play, Overcast FM, or wherever you listen to podcasts and leave a review and rating! And let me know who you'd like to hear interviewed...just message me on Facebook, Twitter or Instagram.
How many people in the climbing industry can say they got started climbing at an early age? Either by attending a birthday party, or getting sent on a camping trip to shape up bad behavior, or some other way that teens find themselves in the woods or at a climbing facility, so many climbers will tell you they started young. So will my amazing guest today, Chris Warner. Chris Warner is one of the most prolific entrepreneurs in the outdoor active lifestyle markets. He's the owner of Earth Treks, a collection of climbing gyms in North America, a sponsored athlete, an entrepreneur, a leadership educator and a kickass motivational speaker. On this week's Intrepid Entrepreneur Podcast, Chris is talking with me about how he, a “terrible kid” got into climbing at the age of 15, and how this led him to start his own business. Chris was leading climbing trips when he got stuck in a snowstorm with a big client. When they ran out of books to read, Chris and his client started talking about the gym he dreamed of owning one day. By the end of the storm they had a preliminary business plan worked out on a piece of toilet paper. When they got back, Chris got to work. Today, Earth Treks is preparing to open their 5th facility and has over 300 employees. Chris is talking with me about how a business so large can stay entrepreneurial, and his secret is surprising: It's not about him! It's about hiring employees who are passionate about the company's core values, and about climbing. Chris is telling me more about getting started in climbing, keeping employees motivated, taking the skills he learned climbing to the professional industries, and changes in the climbing industry in this episode. He's truly a one of a kind, doing some amazing work. Bravery in business Quote “We took the idea that we could learn something about ourselves through adventure and we could apply it to other aspects of our lives.” -Chris Warner (Click to Tweet) Cliff-Notes Chris Warner, owner of Earth Treks, a collection of climbing gyms in NA. Chris is also sponsored athlete, an entrepreneur, and a leadership educator. He's a motivational speaker, here today to talk about being a multifaceted outdoor industry entrepreneur. Grew up in NJ right outside of NYC. Got sent his sophomore year of high school on a five day trip to the woods and loved it. Started to work for the same program when he as 17, then Outward Bound, which led him to start his own company. Helped start Outward Bound in Baltimore in 1986. A great experience working with kids, traveled to Asia in 1989, came back from expeditions fired up to start earth treks 1990. Started as an outdoor climbing school, talking people to South America, Denali, etc. Got stuck in a snowstorm with a developer client and ran out of books to read. Chris started telling him about the gym he wanted to own, and the client offered to help. Made projections for company on toilet paper w/sharpie. Got home an started Earth Treks. Leadership Education: taking the leadership learned at high altitudes back to the audiences Approached in the ‘90s by defense intelligence agencies to train spies to work outdoors with minimal equipment. After training realized they had taught leadership and team building skills to them also. Approached by Wharton Business School to train in leadership. Took to Kilimanjaro. No one had experience or a lot of training so they only way to be successful was by changing their behaviors. Now does the same thing in a conference center. Have to be great at being able to put the mission of the organization ahead of personal desires. In mountaineering a lot of times it's more important for people to get to the summit than for the team to get to the summit. And that generally results in death in mountaineering. Climbing partnerships based in trust and caring and passion for the sport. Just got land to build their 5th gym, in DC, will serve about a million customers this year, growing by 20% a year, 300 + employees In a company that big, it can't be about personality because he just doesn't have time to know everyone. It's about the company, and employees are passionate about core values Climbing gyms on the rise b/c industry is moving indoors (from outdoor climbs). “We're in the opportunity business, not the strategy business.” -Chris Warner (Click to Tweet) Resources Earth Treks: EarthTreksClimbing.com Speaking Website: http://ChrisBWarner.com/ Book: High Altitude Leadership: http://HighAltitudeLeadership.com/ Shownotes: IntrepidEntrepreneur.net/Earth-Treks
TrainingBeta Podcast on iTunes Date: November 4th, 2015 (Get 10% off Armaid by using "climb" at checkout.) About Will Anglin Will Anglin is a 27 year-old climber and head climbing trainer at Earth Treks in Golden, CO. He minored in Exercise Physiology in college and is a certified personal trainer, and he's studied climbing training quite a bit. He trains people in person and online. One of the reasons I wanted to interview him is that he's not only a well-respected trainer, but also a prolific climber himself, having sent V13 and 5.14. He has a lot to say about training, and this was a dense conversation (in the best way possible). What we talked about: The importance of strength training Difference between strength and power His weekly training schedule during 50-60 hour work weeks Whether or not you should train to exhaustion Why he thinks using a weight vest during campusing is "safer" than not Who should be campusing Why he does weighted pull ups and why you should maybe not Things We Mentioned Will's website Tension Climbing (coming soon) Will's article on finger strength training I'm doing nutrition consults one-on-one with people again on a limited basis. If you're interested, email neely@trainingbeta.com Discount on ArmAid If you haven't heard of the ArmAid yet, definitely give it a look-see. It's a nutcracker-type self-massage tool for your poor, overused arms, and it actually works. We wrote a glowing review about it here. Use the code "climb" at checkout for a 10% discount! Training Programs for You Check out the Route Climbing Training Program for route climbers of all abilities. Our other training programs: Training Programs Page. If you'd like to place an ad on the podcast, just email us at info@trainingbeta.com. Please Review Us on iTunes! Link to the TrainingBeta Podcast on iTunes is HERE. Please give the podcast an honest review on iTunes here to help the show reach more curious climbers around the world ;) Photo Credit Thanks to Matty Hong for the photo of Jon Cardwell. Thanks for listening!
Chris Warner has been a professional climber since 1983 leading over 200 international expeditions. He has summited at over 19,000 feet more than 120 times! If you want to know more about mountaineering, this is the episode for you. Listen in today as he describes a lot about climbing and a lot about leadership and building great teams. Chris is also the keynote speaker and the owner of Earth Treks climbing gyms. Don't miss this one. Great show, Chris! Thanks! www.earthtreksclimbing.com www.chrisbwarner.com
Welcome to this holiday flash back! Chris Warner has been a professional climber since 1983 leading over 200 international expeditions. He has summited at over 19,000 feet more than 120 times! If you want to know more about mountaineering, this is the episode for you. Listen in today as he describes a lot about climbing and a lot about leadership and building great teams. Chris is also a keynote speaker and the owner of Earth Treks climbing gyms. If you have heard this, it is definitely worth another listen, but for those of you who have not heard, this will be a real treat. www.earthtreksclimbing.com www.chrisbwarner.com