Podcasts about information marketing

Nowadays it's easy to get overwhelmed with the complex strategies, tools and methods available to information marketers and salespeople. Not only that, but it's easy to lose sight of what their core aim actually needs to be. Wes Schaeffer, expert sales trainer, marketing consultant, keynote speaker and copywriter, strips back all the fluff to uncover the key principles of success that should remain at the heart of every information marketing and sales professional. MagneticMarketing.com NoBSLetter.com

With Ron Reich, a sought after marketing strategist and consultant. A former lawyer, Ron has been selling online for over 10 years. After launching over 50 of his own products in a variety of niches, he later became the “secret weapon” behind many of the biggest names in the industry including Hay House Publishing, Todd Herman, Selena Soo, Denise Duffied-Thomas and Ryan Levesque. His current focus in helping emerging experts scale from six to seven figures through is proprietary Genius Profit System (GPS) framework. Join us for this fabulous conversation on business building and marketing and hear unique insights from Ron's journey, including his introduction to Dan Kennedy, why he left the law, and how he now helps his clients build and scale their businesses with excellence. To access the show notes, visit us at www.legalwebsitewarrior.com/podcast

At age 64 Bret Ridgway is Branding himself. After 25 years in the speaking industry it was time for Bret to share more of his knowledge. Events, the Expert Space, Speaking, Book Publishing, Information Marketing, Fulfillment, lead generation - all talked about in this interview.  Also, Is your book consumable?  #BretRidgway #SpotlightOnSpeaking #MistakesAuthorsMake --- Send in a voice message: https://podcasters.spotify.com/pod/show/onlineforauthors/message

Information Marketing is big business. Learn why you should get in and get your share of the monies. Listen and subscribe so you don't miss out. --- Support this podcast: https://anchor.fm/onlinemarketingmoves/support

In this episode of Precise Thinking Minister Zumbi discusses the opportunities in selling information as a means of commerce while Seko VArner discusses investment opportunities. Precise Thinking with Minister Zumbi Shawala: #GetAlongGang warning. This content will not seem to be #Friendly or supportive to those who wish to Kumb Ba Ya to get along. In our Precise Thinking interview series, controversial topics are addressed by Minister Zumbi Shawala to bring awareness to positions. In this episode, Minister Zumbi Shawala drops bombs on Infopreneurship. Links from this episode: Danielle Leslie: https://danielleleslie.com/ Kweli TV: https://www.kweli.tv/ Smart Tires: https://www.startengine.com/smart-tire-company Elementary Genocide: https://elementarygenocide.com/ Minister Zumbi is the author of the book "Gospel Of Afro-nomic Theology (G.O.A.T.)" wherein he promotes his Cultural Tithing. #TwentyDollarRevolutionary #20DollarRevolutionary #CulturalTithing Contact: 518.512.9972 Libertyhallpress@gmail.com. G.O.A.T. is now available for $17.95 (paperback) and $6.95 (Kindle e-book) through Amazon KDP (http://www.amazon.com/dp/1626765553). https://www.amazon.com/T-GOSPEL-AFRONOMICS-THEOLOGY-Blueprint-ebook/dp/B08WKVDJFR Get On Code, share the code, teach the code, become the code. Our code is empowerment. Focused on #Empowerment, passionate about #BlackEmpowerment, the Get On Code (The Fly Guy Show), is built on the #EmpowermentAgenda, and led by the Conscious Ω Bruh' @SekoVarner aka #MrEmpowerment. #GetOnCode #GetOnCodeShow #GetOnCodePodcast #TheFlyGuysShow #OmegaPsiPhi #Ques #Uplift #ConsciousCommunity #PanAfrican #FoundationalBlackAmerican Interested in sponsoring the podcast? Email TheFlyGuysShow@gmail.com . Private Money for Real Estate Investments: https://PositiveVibesFinancial.com Purify yourself, house, and environment to remain safe: https://www.vollara.com/PositiveVibes Invest with Acorns: https://www.acorns.com/invite?code=zd3daa Invest in stocks via STASH: https://get.stashinvest.com/sekosq72j Fix your credit: https://positivevibes.myecon.net/my-credit-system/ Healthy Health & Beauty products: http://commonscents4u.org/ Must-See Videos: The 360 Deal: https://youtu.be/MnXian0Xb5Y Why Black Folk Are Broke: https://youtu.be/WnXeRuqSf1M Building and Furthering OUR Economic Power: https://youtu.be/AqeuS0bKk4k The Gospel of Afronomics Theology (GOAT): https://youtu.be/WLe5otrCYgI --- Send in a voice message: https://anchor.fm/get-on-code/message

In the exciting conclusion of this 2-part episode, you'll hear Dan talk about: Be a RANCHER in the HERD business Assess the FUTURE BANK number of your herd, not the CURRENT BANK number Start thinking in terms of the herd, because it will liberate you from ever having to worry about money The power of the herd is Income on Demand And so much more. Enjoy! MagneticMarketing.com NoBSLetter.com

In the first part of this 2 episode event, you'll hear Dan Kennedy talk about: Whatever business you're in, no matter what you do or what you sell, you're in the "money business." Current income for most biz owners tends to disappear because they're good at spending what they make. They neglect to focus on the question, "Am I creating any VALUE for my business?" The #1 Asset in your business in your Herd. The Herd is the group of people, your list, who continue to give you money month in and month out. And so much more. Enjoy! MagneticMarketing.com NoBSLetter.com

Sales Velocity TV and Radio is sponsored by PipelinePRO, the Ultimate “All-In-One” Sales Pipeline Management & Marketing Automation Platform that makes ALL others obsolete. And we can prove it! Take a tour at: www.GoPipelinePRO.comDo you know the difference between Branding and Marketing? There's actually a huge difference. One will make you a lot more money as a business owner than the other. Find out what it is and how to execute it on this episode of Sales Velocity TV.Here's peak inside what we covered in Episode 48:A fascinating story about the rebranding of Pier 1 and how you can swipe their strategy and make a fortune! The simplest breakdown between Branding and Marketing is that, Branding is your “Why” and Marketing is your “What”.A brand is a set of expectations, memories, stories and relationships, taken together that account for a consumer's decision to choose one product or service over another. Branding is everything if you want to create something long term, that has a value to it. For selling, returning customers, recurring revenue and longevity, branding is the key. Your brand is what people feel when they interact with you and your product. However, there is a right way and a wrong way to do this. Being omni-present and giving the best customer service is what marketing is about. Why the branding of your website, brochure, social media and email marketing should be congruent and consistent throughout. Lack of congruence in your branding equals lack of trust. Why your goal should not be to sell to everyone; but to sell to those who believe in what you believe -- a powerful brand archives this.As a small business owner, you'll gain a huge edge by personalizing and humanizing you and your brand -- people buy from people they know, like and trust.How the TOP businesses in the world use Education-Based Marketing and Information Marketing to get at least triple the amount of qualified leads than their competitors do who don't -- This one is a breakthrough!If you have the courage to slow down the Sales process and focus on building credibility and value with training and education, you will eventually sell more with less resistance. RESOURCES:Start With Why - Ted Talk by Simon Sinek Seth GodinDan Kennedy Follow Sales Velocity TV on Facebook, Instagram and YouTube.Sales Velocity TV and Radio is sponsored by PipelinePRO, the Ultimate “All-In-One” Sales Pipeline Management & Marketing Automation Platform that makes ALL others obsolete. And we can prove it! Take a tour at:www.GoPipelinePRO.com

https://www.youtube.com/watch?v=bBMrkTk_kls The value of information marketing and knowing when it's time to test it out for your company. Transcription Another clue you might be ready for information marketing. Hi I'm Brian Pombo, welcome back to Brian J. Pombo Live. I want to talk about information marketing, because it's a whole lot of what it is that I work with my clients on. And it's a whole lot of what I do. So it's one of those things that I just see more and more and more needed. With most businesses, especially businesses that already have a lot of traffic, a lot of deal flow happening, a lot of people that you're getting in front of already. You're getting in front of ideal clients to begin with, if you're in that type of position where you're already in the mix. The next big step, and I'll tell you why this came up the next big steps information marketing. Let's get into that in a second. The reason why this came up because I was working with a client of mine, and she was discussing that, well, she wasn't discussing, we were in a webinar with a bunch of potential customers. A lot of people that she is known people who have been customers in the past along with people who are potential customers, and people at all different levels. The one thing we were getting back was a whole lot of questions, very common questions, the type of questions that take you in a whole different direction. You can tell they are applying to try and see if they can do some of the work that her and her company does themselves. They're seeing if they can plug in some of these ideas if they could milk her for ideas and be able to move forward. Now if you're in a position where you're doing a heavy service, or you're doing something of an expert level, for people, the instant reaction is to be offended, and say, why don't you just pay me to do it, you know, and to kind of have that kind of attitude about it. Or say, hey, you could try it yourself but you're going to fail type of thing. You have to look in a slightly different direction, if you're getting a lot of questions like that. That's the type of field that you're in or they're the type of questions that don't have anything to do with what you're doing. That's also another thing that can really clue you into the fact that you need information marketing. Here's why, if someone's asking you for all those things chances are, if they don't get it from you, they're going to get it from somebody else. In the long run what matters most is your relationship with them over time. It's not how much money you're making off of them today or how much money you made off of them up till now. It's how much money you're going to be making off of them over a lifetime. If you're just talking dollars and cents, that's what it comes down to and the way you increase that is you increase trust. The way you increase trust, is by increasing the amount of time that you have with them, and the amount of expertise that they view you as having. A big piece of doing that is having information marketing. So you know one of the initial pieces, I don't have a huge information marketing offering from BrianJPombo.com quite yet, we've got a lot of plans in the future that we're going to be developing. We have a whole lot of stuff that you can get out there information that I'm putting out there for free, and to kind of flood the market and get get the word out. All the different podcasts that I have that you could find at BrianJPombo.com/Podcasts. And my book, 9 Ways to Amazon-Proof Your Business. This is a form of information marketing. It's very specific, it's a book, it's not going to appeal to everybody. But it's there, you can get your own free copy at AmazonProofBook.com. But you can do the same thing by creating audio conversations, and any type of video, audio or written course, you can have put together relatively simply and turn that into an inf...

Diane Conklin is an internationally known author, entrepreneur, coach, consultant, event planner, speaker and copywriter. Diane is a direct response marketing expert who specializes in showing small business owners how to integrate their online and offline marketing strategies, media and methods, to get maximum results from their marketing dollars. As a marketing and business strategist, Diane shows entrepreneurs and small business owners how to outperform their competition by measuring their marketing, and strategically use multi-media campaigns to stand alone in their marketplace as the go-to provider for their products and services. She is the President and founder of Complete Marketing Systems where, for more than 14 years, she has been showing small business owners how to start, build and grow businesses where they take knowledge they already possess and turn it into passive, ongoing, leveraged profits. As a business and marketing strategist, Diane has been involved in numerous campaigns grossing over $1,000,000.00 in sales several times in her career. Diane has proprietary home study systems, coaching programs, and provides done-for-you services in the areas of Social Media, Information Marketing, Direct Response Marketing, Direct Mail and Event Marketing, Planning and Management. Connect with Diane www.CompleteMarketingSystems.com www.Facebook.com/DianeConklinFan www.Twitter.com/DianeConklin www.LinkedIn.com/in/DianeConklin Connect with Nate www.natepeo.com

Sales Velocity TV and Radio is sponsored by PipelinePRO, the Ultimate “All-In-One” Sales Pipeline Management & Marketing Automation Platform that makes ALL others obsolete. And we can prove it! Take a tour at: www.GoPipelinePRO.comIN THIS EPISODE YOU WILL DISCOVER:A fascinating story about the rebranding of Pier 1 and how you can swipe their strategy and make a fortune! The simplest breakdown between Branding and Marketing is that, Branding is your “Why” and Marketing is your “What”.A brand is a set of expectations, memories, stories and relationships, taken together that account for a consumer's decision to choose one product or service over another. Branding is everything if you want to create something long term, that has a value to it. For selling, returning customers, recurring revenue and longevity, branding is the key. Your brand is what people feel when they interact with you and your product. However, there is a right way and a wrong way to do this. Being omni-present and giving the best customer service is what marketing is about. Why the branding of your website, brochure, social media and email marketing should be congruent and consistent throughout. Lack of congruence in your branding equals lack of trust. Why your goal should not be to sell to everyone; but to sell to those who believe in what you believe -- a powerful brand archives this.As a small business owner, you'll gain a huge edge by personalizing and humanizing you and your brand -- people buy from people they know, like and trust.How the TOP businesses in the world use Education-Based Marketing and Information Marketing to get at least triple the amount of qualified leads than their competitors do who don't -- This one is a breakthrough!If you have the courage to slow down the Sales process and focus on building credibility and value with training and education, you will eventually sell more with less resistance. RESOURCES: Start With Why - Ted Talk by Simon Sinek Follow Sales Velocity TV on Facebook, Instagram and YouTube.Sales Velocity TV and Radio is sponsored by PipelinePRO, the Ultimate “All-In-One” Sales Pipeline Management & Marketing Automation Platform that makes ALL others obsolete. And we can prove it! Take a tour at: www.GoPipelinePRO.com

On this episode, I talk about how Influencers need to be a part of your "new information" marketing plan. Whether it is a new SKU, retailer, brand update, etc. you should be leveraging these trojan horses for guaranteed delivery to a specific audience.

I love Disney's Decendants series. My son and I have watched the trilogy and its fab. I was thinking about how the NEW MLMer marrying the best of Internet Marketing and Information Marketing into their MLM biz opportunities are very much the Descendants. Want to work together? I'm hosting a Social Stories That Sell Challenge RIGHT NOW! Just starting off with your Stories or struggling to figure out what to post and how to attract more customers with your stories? Join us for the next 30 day to learn all about SOCIAL Stories Selling, apps to accelerate your speed and get customers running to you with credit card in hand instead of begging them to buy! --- Send in a voice message: https://anchor.fm/not-yo-mamas-mlm/message

My guest today is Robert Skrob   Robert is recognized as one of the best member retention specialists in the world. His experience is unique in that it bridges the world of nonprofit associations and causes as well as for-profit membership and subscription companies.   For the first 10 years of his career, Robert has consulted with more than 47 associations, creating marketing campaigns for membership, conferences, sponsorships and events for dozens of different industries. For the next 10 years, he worked with for-profit information marketers in hundreds of niches to sell home study courses, seminars, online training, e-books and coaching programs.   Robert's profound understanding of the member experience enables him to encourage member engagement and build relationships with members that last for years. In a world where obscene churn rates are all too common and even accepted, Robert is able to transform customer relationships he calls “one night stands” into long-term memberships.   Robert is also an expert on Information Marketing.  In this interview, we talk about his book "Start Your Own Information Marketing Business" and also discuss some retention strategies which you can successfully apply to your business.   https://robertskrob.com

How To Use Information Marketing In Your Agency To Stand Out From The Crowd! Want To Funnel Hack Some Of The Biggest Businesses On The Planet, Live With Us EVERY Week? Join Our Facebook Group: https://www.profitableads.com/home --- Send in a voice message: https://anchor.fm/adagencylive/message

In this episode of the Morning Coffee Marketer, Kim Walsh-Phillips, Mike Stodola, and Dave Dee discuss the inner workings of an Information Marketing business. Learn how to begin your journey moving from a primary business to an Info Marketing business. Also, Kim shares the money-saving tuition wavier promo code to join in on The 2 day Six Figure Summit.  Key Take Aways 1:15  Info marketing - Taking a primary business and adding “Info-Marketing.” 2:08 What the heck is Info Marketing? Where you take your expertise, what is working for you, your knowledge, and package it up and sell it to others.  3:45 Creating a 6 figure business and moving from the “Core Business” to an “Info-Marketing business.” Dave talks about Kim's business as an example.  5:00 Other examples of Info Marketing and getting into a niche you understand to begin your Info Marketing business. Why? Because there is not a lot of research you have to do. The skills and systems are already in place. 6:30 Michael Rosberg - Teaching tax resolution, holding events, and other tactics to generate revenue on info marketing products 10:00 Creating Ever Green Products and webinars for an information marketing business  12:00 Kim talks about working part-time in her very own info marketing business.  14:00 Explaining the making of a webinar to generate 6 figures. Dave Dee talks about the Kim working on teaching about Information Marketing at The 2 day Six Figure Summit.  19:00 Promo code - morning - to get a tuition waiver and only pay the $97 materials fee    Mention in the Episode  The 2 day Six Figure Summit Promo Code -  morning

It is only when you give yourself permission to fail that you also give yourself the permission to succeed. This is one of the first lessons Heather Havenwood set out for a career in corporate America and had a lot of moments to ask herself what she really wanted to do next. Heather shares how she lost everything and realized she wasn’t a failure, rather she made a critical mistake. She has built an online information marketing company from zero to a million dollars and developed a passion for helping women in business to be financially self-sufficient. Love the show? Subscribe, rate, review, and share! Join the Your First Thousand Clients Community today: Learn more about your ad choices. Visit megaphone.fm/adchoices

It is only when you give yourself permission to fail that you also give yourself the permission to succeed. This is one of the first lessons Heather Havenwood set out for a career in corporate America and had a lot of moments to ask herself what she really wanted to do next. Heather shares how she lost everything and realized she wasn’t a failure, rather she made a critical mistake. She has built an online information marketing company from zero to a million dollars and developed a passion for helping women in business to be financially self-sufficient. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Your First Thousand Clients Community today: mitchrusso.com Mitch Russo LinkedIn Learn more about your ad choices. Visit megaphone.fm/adchoices

Ken Rochon Jr. interviews Bret Ridgway the co-founder of Speaker Fulfillment Services, a company dedicated to working with authors, speakers and information marketers. And Croix Sather who is a professional inspirational speaker of life transformation and the author of Dream Big Act Big and the Dream Big Life Planner.

Ken Rochon Jr. interviews Bret Ridgway the co-founder of Speaker Fulfillment Services, a company dedicated to working with authors, speakers and information marketers. And Croix Sather who is a professional inspirational speaker of life transformation and the author of Dream Big Act Big and the Dream Big Life Planner.

Today's Flash Back Friday comes from Episode 64, from December 2012. Known as the king of information marketing, Fred Gleeck joins Jason Hartman for a great interview, talking about his experiences in information marketing from over the last 24+ years. Fred weaves together the progression and changes in info marketing, stressing that trust is the one thing that has never changed. Fred teaches on a range of topics, i.e. writing an ebook, creating and marketing audio information and video information, and finding a niche and audience. He explains the benefit of developing products in all forms to fit all of the different learning types of your customers, which includes CDs, DVDs, ebooks, physical books or workbooks, etc. He then goes on to talk about revenue maximization. He advises keeping books between 2000 – 65,000 words, and encourages price testing. In addition to working on his own info products, Fred helps others to sell their information products as well. Fred has been perfecting his information marketing techniques over the last 24+ years he has been doing it. If you want to learn how to sell information products on the internet, he is the right person to consult with. The information marketing business is changing. Fred knows and understands the information marketing secrets that few others use or know. He uses them himself in his own business and then passes that knowledge along to others in his seminars and workshops on creating information products. Selling information products for himself and for his coaching clients is his ONLY business. He is the author of over 15 books and helps others who sell info products to create their own books, ebooks, audio and video programs. He splits his time between Las Vegas, Los Angeles and New York City. Fred's most recent book is entitled Sell Your Brain Power, in which he passes along his years of knowledge. Website: www.FredGleeck.com

Alyson Lex had the enviable job of Marketing Manager at Glazer-Kennedy Insider’s Circle working for Dan Kennedy & Bill Glazer, where she discovered her passion for all things direct response and info-marketing. She’s taken that passion and turned into business where she helps coaches, speakers and authors create info- empires.

Keith Yackey has found the secret to breaking through industry barriers. He has done this in multiple industries. (Real Estate, Music and now Internet and Information Marketing). He has the ability to build businesses through relationships with people he has never met before. They quickly become excited to work with and help him build his business. He reveals the key to “Relationship Currency” that will help you build your business in lightning fast speed.

Heather Ann Havenwood is the bestselling author of several books including Sexy Boss. She started with internet marketing back in 1999 and has helped create several multi-million dollar businesses. Here's a few highlights of the things you'll learn from our interview with Heather: How a late night infomercial for a $3,000 seminar about owning your own business changed […] The post 83: Become Your Own Sexy Boss in Information Marketing with Heather Havenwood appeared first on TCK Publishing.

Ankur Nagpal, the CEO and founder of http://Teachable.com stops by the show today to show off his redesigned technology platform that allows you to easily create digital courses and academies without any of the technology hassle.

Chatting With Champions Podcast Interview #78. Tyler Basu and Mark Anastasi “Information Marketing Strategies To Make Millions From Your Laptop” Mark Anastasi is an Internet entrepreneur, international speaker and author of The post Mark Anastasi: Information Marketing Strategies To Make Millions From Your Laptop appeared first on Chatting With Champions.

To find out more about how information marketing works in practice, I got in touch with one of the undisputed kings of the industry, Mark Anastasi. Mark is the New York Times best-selling author of The Laptop Millionaire, a book that I strongly recommend for anyone looking to make money and give themselves a more […]

In this week's episode the guys share their takeaways from Author 101 University and Traffic Genesis Live, the two events that they attended this past weekend.

The guys are off to two separate events in a couple of days so the focus this week is on how you can get the most out of attending a live event. Are you there to learn, to network, to sell, or something else?

So you're coming out with a new book? Congratulations! So what do you need to get done before that book comes out? In this week's episode the guys discuss some of the things you've got to tackle before that book is released.

Pricing your info products is an issue many information marketers struggle with. Is it all about maximum revenue or is it about getting more people into your funnel? In this week's episode the guys dive into the numerous aspects of pricing.

One of the bigger mistakes authors make is not knowing their numbers. What numbers you ask? Well, tune in this week as Bret Ridgway covers some a smorgasboard of some of the more important numbers an author needs to know.

If you're an author there are at a minimum two key web properties you should own. In this week's episode the guys discuss what these two properties are and other considerarations related to website domains.

Is a new generation of optin boxes on the way? Armand Morin thinks so, and in this week's episode the guys give their thoughts on where Armand thinks optin boxes are headed.

Visit http://baconwrappedbusiness.com/fedoraschool for the full episode Information marketing comes in many shapes and sizes. From home study courses to online membership sites. It's a mature industry but it's still growing like crazy because technology is making it easier and easier to self publish, build sites, and find niche markets to buy your information products. Today's episode features a great new technology that's easy to use, looks stunning and very affordable. The software is called Fedora check it out here. Fedora allows you to create your own stunning online school with no tech skills necessary and none of the hassles of dealing with merchant accounts and payments. Here's what it has to do with Amazon and Clickbank having a love child One of the numerous benefits of Amazon is that it's a marketplace that's easy to navigate, with a proven conversion process that gives users a wonderful experience. No matter what you are buying, the checkout process is the same. Consumers love that. Clickbank.com is platform where experts can create and sell information products and even recruit and army of affiliates without worrying about setting up their own ecommerce platform or shopping cart. You do however have to set up your own sales process, funnels, membership sites, etc... and no two sites are the same. (By the way, Clickbank should be paying close attention to this episode.) Years ago a new site popped up called Lynda.com as an online school to learn basically anything. They have thousands of online courses for $25 a month and you can create your own content and sell it on Lynda. They do approximately $100 million in revenue and there's no signs of slowing. Then a few years back Udemy.com sprang up using the same general business model and have seen tremendous success as well. They each created a place to go for online education that put the USER EXPERIENCE first in mind. But, as an information marketer, you lose a lot of control, flexibility and revenue generating potential if you only sell through these sites. Enter Ankur Nagpal and Fedora Fedora is a very affordable software as a service that allows you to create stunning online schools with no tech headaches at all. They handle payments, affiliates, and everything else, but they give you control over your own school, instructors and brand. You get the seamless user experience and continuity of Amazon with the easy marketplace features of Clickbank. If you're anything like me and hate getting bogged down with technology and building sales pages and wasting time making things look pretty yourself when you just want to create great content and make money from it, then you're going to love today's show. I interview Ankur Nagpal about why he started Fedora, how you can use it and why you should be thinking about online schools like this for your own information marketing business. In a future episode I'll interview Chris Luck who has not only made millions with this model in multiple niches and is now teaching HOW to do this in his Membership Method. Now enjoy my talk with Ankur and learn how to use Fedora to build your own online school.

Live events are a great way to build your platform, but they can be filled with pitfalls. If you're hosting a multi-speaker event one of the biggest questions you need to answer is how are you going to handle the money? In this week's episode the guys talk back of the room issues.

In this week's episode the guys discuss ways to write a book without writing a book and some of the key mistakes that authors make.

Handling the money at multi-speaker events can be a real challenge for event promoters. In this week's episode the guys discuss the pros and cons of various approaches.

Let me tell you a story about... copywriting. In its purest form copywriting is about great storytelling. And in this week's episode the guys will be talking about copywriting and the importance of weaving great storytelling into your copy, whether it's email copy, a video script, websites sales copy or anything else. They'll look at email copywriting, video script copywriting, sales letter copywriting and more.

Today Bryan is flying solo and sharing different resources that both he and Bret use to improve their business

Speaking is a tremendous way to build your platform as an information marketer. Yet, it's a world few info marketers really understand well. In this week's episode the guys discuss live events and share what they've learned from being involved with hundreds of events over the last 15 years.

In this week's episode the guys discuss the primary means by which they built a multi-million dollar company.

In this week's episode the guys revisit the issue of "Stick Strategies" for information products. What are the things you can do to make sure your product isn't returned for a refund?

In this week's episode the guys discuss optin pages. Are they still a viable list building tool these days and, if yes, how do you best optimize their use?

There are many reasons to write a book, but are they the right reasons to write? In this week's episode the guys discuss why many authors write a book for the wrong reason and their opinion of the right reasons to write a book.

When you're getting started with an information marketing business you may need a shopping cart. Or you may not. Which is it? In this week's episode the guys discuss the pros and cons of shopping carts and preview tomorrow's more in depth dive webinar on the topic.

Audio products are still a great way to break into the information products industry. In this week's episode the guys talk about the pros and cons of audio product, some of the resources you need and preview tomorrow's special webinar where they'll do a deeper dive into the topic. For more info on the webinar check out http://SpeakerFulfillmentServices.com/webinar

"Do you have enough players to compete" is the title of a brilliant article by my good friend Scott Manning in this month's edition of his Million Dollar Methods magazine. It's a provocative title in today's ever challenging world of information marketing. In this week's episode the guys discuss their team and other thoughts about building a winning organization.

We are currently in the twenty-first century, and yet a lot of women are still living paycheck to paycheck. Worse, a lot of studies reveal that although more women are in the workforce than several years ago, they are still paid a lot lower than the men.   In truth, women no longer have to be content on what is being given to them. In fact, they don't have to look for opportunities; they can create them. All they have to do is to tap onto one of the biggest online industries to date: information products.  What Are Information Products?   As their name suggests, these are the types of products that provide information. This data is usually how-tos or guides. Info products are extremely ideal for the women of today especially a stay at home mom, for a lot of reasons.  Full Story...