Empowered women, empower women. Every Monday, join Lavanya Aneja, a women empowerment enthusiast, as she sits down with Boss Brown Women who are transforming business and entrepreneurship landscape all over the world for the better. If you have a passion for innovation, want to work to become a trailblazing entrepreneur and leader, or just want kickass career advice from pioneering women, this is the podcast for YOU. MISSION: A platform for, about, and by ambitious women geared towards facilitating their growth and success through inspirational content and a supportive community.
If you have any Indian ancestors, you’ve probably had the quintessential experience of growing up with some delightful oil champis (with Panchatantra stories to boot) from your grandparents that helped keep your hair long and strong. Today’s guest, though born and brought up in London, had the pleasure of experiencing this heartwarming tradition throughout her childhood with her grandma. So when stress and adulthood, in general, brought along with it hair troubles, she decided to go back to her roots and rediscover the ancient Ayurvedic tradition of hair oiling. On a mission to deliver the benefits of this technique to the rest of the world, brother-sister duo, Nikita and Akash Mehta started Fable and Mane in 2020. Since it’s launch during the pandemic, it’s already sold out TWICE at Sephora US, and is on track to become the go-to luxury haircare brand. Tune in to hear their story!
When you think of men's fashion, luxury, and lifestyle, few brands hold as iconic a status as GQ. Until most recently today's guest was responsible for bringing the GQ brand to India, and instrumental in building it into the powerhouse it is today. We sat down to have a conversation with Almona Bhatia, the former publisher of GQ India at Conde Nast India to discuss the landscape of the media industry, the role that technology will play in its future, and the key ingredients to achieving success on your own terms.
When you think of retail in India, you think DLF. Iconic properties like Promenade and Saket have been the cornerstone of entertainment for millions and have become institutions in their own right! Today we sit down to talk with Ms. Pushpa Bector, the woman who has spearheaded these malls to become the behemoths that they are today. With an introduction to the hospitality and retail industry through the prestigious Oberoi Group, Ms. Bector has spent her career bringing iconic brands like Dominos and DLF to life in India. At a time when the future of retail remains bleak, she’s remained headstrong and calm while leading the DLF properties and it’s valued partners through the COVID-19 pandemic. Tune in as we discuss the future of retail, leading with confidence and compassion, and finding opportunity for growth in uncertainty! Fun Fact: She was responsible for naming the iconic Peppy Paneer pizza on the Dominos menu in India!
In today’s day and age, “healthy” eating is all the rage—the extensive benefits of “superfoods” like quinoa and açai berries are touted by many experts. However, eating habits are formed in early childhood, and it can be hard to transform them at later stages in life. To help set healthy food habits in children in India from an early stage, Meghana and Shauravi started Slurrp Farm in 2016. On a mission to do for millets what the Bolivians and Brazilians did for quinoa, Slurrp has quickly spread to 400 stores across 7 cities in India, and online in the UK, UAE, and Singapore!Tune in to hear how they consistently deliver recipes that satisfy both, the flavor and health cravings of children and adults with their innovative recipes!
It’s a story as told as time—man studies hard, gets a great job at his dream company, gets to leave home and live abroad as he grows in his career. Now let’s replace “man” with woman, and reimagine that journey of growing and leading a team in a corporate office as a woman of color in a foreign country. Namita started her journey working with LinkedIn in India, and quickly worked her way up and became a force to reckon with, going on to Head the client solutions department. Her stellar growth led her to move from the only home she’d known all her life, to a new country with only her husband to accompany her through that journey. Navigating life and work in a new, cosmopolitan country, without much of a support system is undoubtedly a daunting task. Join us today, as we talk about how Namita uncovered the power of network and community with Women @ LinkedIn, and her plans to give back to that very community as the new Co-Chair of the committee for EMEA and LATAM!
Feminism and financial equality are undeniably intertwined. For centuries, women’s financial rights (or rather, the lack thereof) have played a key role in enabling women’s oppression and the perpetuation of gender inequality. To this day, harmful stereotypes regarding women and money continue to persist. To help abolish these stereotypes and empower women to manage their own money, Priti Rathi Gupta decided to start LXME—India’s first financial planning platform for women. After a long and illustrious career in finance as the co-founder of Anand Rathi, Priti decided to use her skills to pay forward the boon of financial freedom to other women. Tune in as we uncover her quest to deliver financial literacy and independence to women in India.
An estimated 90% of startups eventually fail—so when an entrepreneur finds and operates a successful company for over 20 years, it calls for a celebration—and a closer look! Archana Jain founded PR Pundit back in 1998 when female entrepreneurs were few and far between in India. Since then, she has established PR Pundit as the go-to in luxury and lifestyle PR, with brands like Dior, Dyson, Bobbi Brown, Uniqlo, Christian Louboutin, and Burberry as trusted clients. Throughout their 22 year journey, PR Pundit has constantly evolved to adapt to changing landscapes to stay relevant and on top of their field. Tune in as we explore this brilliant journey with Archana and uncover all the lessons she’s learned along the way.
As young working mothers in this digital age, IIM alumni (and roommates) Sumedha Khoche and Shireen Sultana recognized the need for a scientifically-backed information portal for new parents. In their quest to better navigate parenting and child development in a world where technology has permeated every sphere of our lives, Shireen and Sumedha, founded KinderPass in 2019, a digital early learning & child development service. With over 60,000 downloads in just under a year, KinderPass has been a blessing for new parents, especially during this pandemic. Join us today, as we explore their journey, and determine the makings of a successful Edutech startup in this day and age!
After spending almost a decade having a thriving corporate career with McKinsey, Ayushi Gudwani has lived and breathed the life of the quintessential, modern-day professional woman in India. In the time, she became acquainted with the core challenges faced by her colleagues in the industry. One such common pain-point she noticed was getting access to premium workwear catering to Indian body types and preferences. After over a year of intense R&D in the segment, Ayushi founded FableStreet in 2016 in the pursuit to deliver high-quality, fashionable workwear for the professional woman in India. Join us as we discuss her strategy to create a proprietary sizing algorithm for the Indian body, her journey building and leading an exceptional team, and her vision for FableStreet going forward.
Food is something that isn’t just essential to our survival, but to our happiness as well— it’s a delight to the senses, something that brings family and friends together, a mark of celebration in cultures worldwide, Ishita Yashvi, along with her three childhood friends, decided to start Cross Border Kitchens to deliver the magical experiences they grew up having with food to the rest of the world. Today we discuss her journey from earning her living flipping burgers at McDonald’s as a teenager, to becoming head of marketing at the iconic Forest Essentials, to now following her passion as CMO at Cross Border Kitchens. Tune in to hear more about her entrepreneurial journey, and her advice for budding CMOs and marketing executives.
Have you ever felt frustrated by the lack of choices and representation in the fashion industry in India? Ever thought about starting your own fashion label to fulfill those gaps? Not quite sure where to start just yet? Tanvi Malik found herself in a similar position in 2011—feeling exasperated by a homogenous industry that wasn’t evolving to address the style, affordability, and sizing needs of its end consumer, Tanvi yearned to create a fashion brand that could address all those needs for Indian women. Armed with brand and marketing expertise from her extensive career at Titan, Tanvi joined hands with her childhood best friend, Shivani Poddar, to start the phenomenal FabAlley. Join us as she shares her journey and tips for other young founders aspiring to start their own fashion labels!
Art is powerful— it can influence our culture, politics, and even our economy. While the general sentiment towards art as a profession has been less than ideal for years, especially in the South Asian communities, social media has changed that for the Millennial and Gen Z population.Pakistani artist and designer, Misha Japanwala has used her art to start a conversation around issues like domestic violence and honor killings faced by women in the South Asian diaspora. Using her body as a vessel, Misha aims to amplify the voices of those women, and share their stories by desexualizing the female body, and investigating what makes it so inherently sexual and threatening in the first place. Her work has garnered the attention of famed magazine editors and celebrities like Gigi Hadid, and today we sit down with her to discuss her journey.
"Too ambitious", "too outspoken", "too stubborn".These are the phrases that are often used to describe strong-willed women In Indian society. These are also the phrases that Shaili Chopra heard extensively while growing up. Raised in a household that encouraged autonomy, and debate around society, religion, politics, and more, Shaili knew from a young age that she wanted to become a news reporter with the courage to tell the unfiltered truth. After 20 years with an illustrious career in the business, she realized that there didn't exist a platform that dealt with issues faced by and concerning women. That's when she made the decision to start the iconic SheThePeopleTV. Tune in to learn about Shaili's mission to make content catering to 48.2% of the country's population, while being fearless and unapologetic in her pursuits.
Have you ever received inappropriate, sexually explicit, harassing DMs online?Ever been subject to a constant barrage of invasive or vulgar comments on your posts?Felt frustrated with the lack of options on actions you can take to Just. Make. It. Stop?Well, you aren't alone. Women all over the world have been subject to gender-based harassment online (as they are in real life), without any information or tools at their disposal to tackle the same. After experiencing years and years of such online abuse, Malini Agarwal decided to speak up about her experience, and start a movement to empower other women to do the same. That's how her initiative #IgnoreNoMoreOnline came to life. Listen on to learn more about this initiative, Malini's motivation behind starting it, and how YOU can be a part of it!
Who can say they hold three Master's degrees in Media, Marketing, and Business Administration, have had a tremendous career on Wall Street, AND have started and successfully run their own media company all before the age of 40? Tanaaz Bhatia can. Truly a woman on a mission with the passion and discipline to see it through, Tanaaz is an awe-inspiring powerhouse always looking to challenge herself and others around her. Leaving a successful Investment banking career to start your own business might seem like too daunting a move to some, but Tanaaz decided to pursue her dreams, and let her ambition speak for itself. Join us for the first episode of the second season of Boss Brown Women, where we discuss navigating career changes like a boss with Tanaaz.
As we are all left reeling in the wake of the recent "Boys Locker Room" debacle, several questions about the legality of the boys' actions run amok in our minds. The response to the case on social media has been staggering, catching on like wildfire across platforms. So much so, that it pushed authorities to (like the Delhi Commission for Women and the Cyber Crime Cell) to take action. The victims of this unfortunate group chat spoke for themselves, and demanded swift action for their perpetrators. This was possible because those girls and women were aware of their legal rights and unafraid to use them to fight their battles. Manasi Chaudhari wants to ensure that this becomes the rule, and not the exception, for all women in the country with her initiative, PinkLegal.in. Pink Legal is the first-ever website in India dedicated to women’s rights and women’s laws. Its goal is threefold: 1. Empower women2. Reduce gender inequality in India3. Bridge the gap between laws in India and the common peopleListen on to learn more about Manasi, how she founded this groundbreaking organization, and her vision for its future.
Coming hot off the heels of the glorious wedding season, I thought it only fair to release an episode on the gargantuan 50-billion-dollar Indian Wedding Industry. The behind-the-scenes making of “The Best Day of a Bride/Groom’s Life” involves soaring amounts of stress, rigorous and continuous planning on the back-end, and little-to-no joy for the family members involved. Taking a break from her high-powered Wall Street career for her sister’s wedding in India, Sanna Vohra came face-to-face with this very reality, and realised just how disorganised the Indian wedding industry was. There existed to no one-stop-shop to browse wedding inspiration content, purchase garments and accessories, and book vendors and locations. That’s where The Wedding Brigade comes in. In this episode, we discuss everything from her start as an entrepreneur, how she charts a vision for her company, books and habits she swears by, and the future of the Indian wedding industry. Tune in to hear more about how Sanna is revolutionising the Indian wedding industry, constantly transforming her business to keep up with consumer needs, and leading a company with discipline and purpose.
Ever had dreams of climbing to the top of the corporate ladder? Felt afraid that you might not make it through all the way to the top? Well, today’s guest could help you plan out the path to that goal with her 15+ year experience in the corporate consulting world. Kalpana Jain has worked against all odds to become a revered senior partner and member on the Board of Directors at Deloitte India. Her story is a remarkable one, and outlines just how she was able to manoeuvre her way to such a prestigious position where she actively works to affect change.So listen on to hear about her start in consulting, how she worked to get the best opportunities in her career, the mentors she met along the way who helped shape her journey for the better, and how she’s using all the lessons she’s collected over the years to now lead the Committee for Diversity and Inclusion at Deloitte!
Episode SummaryEducation was always highly valued in her household and she being the eldest went for engineering at Kurukshetra. She breezed through the course, but knew she wanted to do something of her own.She got married very early after college, and her first venture was with her husband, where she supported him in back-end jobs. She also tried her hand in the stock market at her husband’s suggestion, but failed miserably at both. These 2 years really took a hit at her self-confidence, with her experiencing true failure for the first time in her life. After that period, she restricted herself to the household for a period. However her enterprising nature didn’t let her continue for very long. She decided to make use of all the samples her husband was getting from China to start her own side-business,s and experienced entrepreneurial success for the first time! Yet, getting that success “too easily” as she puts it, wasn’t something that fed her drive, and so she went out in search of something more. She again joined hands with her husband for a new venture— in the medical transcription business. However, their ideologies didn’t seem to match at any point in how to grow the business. So at long last, Vandana decided to put a pause on her enterprising needs and take a job to rebuild her self-confidence.RV Solutions started as the eventual third venture that Vandana started with her husband, identifying an opportunity in the IT sector where there was a lot of government spend. Within 2 years, they had 800 people on board and were present in every major city in India. They experienced explosive growth, but none of them knew how to handle such growth, and the business had a near-death experience as a result.While her husband and co-founder was intent on shutting-shop and moving on, Vandana recognised the responsibility she had to wards her employees, her vendors, and her clients— all people she owed products and money to! She couldn’t contemplate turning her back on them, and having that be the end of her entrepreneurial journey.Half of RV offices had to close, had to shut shop and lay off half their payroll, which was one of the hardest thing Vandana had to do. The big break for RV came when Vandana recognised a way to truly provide value in an impact. Though her team came down to 150 people from 800 within the span of 6 moths once she took over, it was a loyal and committed 150 that gave their all to the business. The way that Vandana works is the team runs the show, she believes she’s just there. This did however lead to difficulty when an employee left the company, poaching 40 people from one of their key team with him! This event didn’t change Vandana’s leading style though— she didn’t want to punish all her employees for the mistakes of one who took advantage of her trust. She did however sit up and decide not to be a “chair CEO”, as she likes to call it. Being a PAN-India company, she started visiting various sites, interacting with the employees there, putting a face to “Vandana Seth” in their minds as well. Her top lessons in life: Nothing beats handwork. Be kind to people and open to hearing their ideas. Always work on improving yourself. Quotables:“Even a job can be enterprising if YOU are enterprising”“When things come easy, I’m not very receptive of that.”“I was too busy surviving to care about people not taking me seriously ““Starting a business is easy— getting first orders, scaling— but sustaining a business, now that’s a challenge!”“The way I work is the team runs the show, I’m just there.”“Too much analysis, leads to paralysis.”
Today’s interviewee is at the helm of driving change when it comes to diversity and representation at the top levels: Monica Agrawal, Head, Financial Services & Co-Head Board Services at Korn Ferry. Her journey to finding her dream career has been over 20 years in the making, and along the way, she made several crucial, fearless choices that got her there. Never one to fear or resist change, she’s worn many hats in her professional journey: consumer banker, insurance professional, and finally, search and recruiting. Now that she’s in a position to influence change from the top, she’s utilizing her platform to ensure wholistic leadership is at the helm of India’s largest companies. Listen on to hear about her journey, and what she thinks are key characteristics of a good leader. SummaryIn a time where having a career and a home for a woman was unfathomable, Monica boldly carved out both for herself. Monica’s number one rule in life: Be absolutely focused and take ownership of your own decisions On how she achieves a work-life balance: Ruthless prioritisation- you can’t do everything, and you can’t be everything to everyone, so why even try? Outline a few key things that matter most to you in life, and never compromise on those, always make them priorities.Finding a supportive ecosystem is essential. Without having people who can help you in your journey (especially as a woman professional), life will become incredibly hard. Find your tribe.Always be open to opportunities: learn what you want to do, but also what you don’t want to do. Through Unilever, Monica got exposure to finance, HR, sales, marketing etc., and that helped her figure out that what she wanted to do was sales. Even though her education was entirely focused on finance, through her stint at Unilever, Monica found that her heart lay with consumer-facing roles.On finding her way to recruiting at Korn Ferry: Monica was fascinated by Search for the impact it could make; she knew she eventually wanted to be a part of this industry.She’s been on both sides of the table: working in the financial sector, and recruiting for it. This gives her a keen understanding of the roles she recruits for, something that gives her an edge among her competitors; clients like the fact that she knows the technical jargon, not just the job description--the business and the practical perspective. Qualities that set good CEOs apart: 1. Agility: knowing what to do when you don’t know what to do. 2. Affection for people: a heavily underrated soft skill in Monica’s opinion. Unless leaders genuinely care about the people they’re leading, they won’t be able to deliver. Personal touch + strategy= true leadership. Diversity & Representation at the top: Companies are making representation priority, and it’s their job to find them the best candidates to fill those roles. Monica notices that at the entry level, there exists a diver pool of candidates (in term of gender representation). Maximum drop-off for women happens after their first child-- that’s where she feels organisations should be far more supportive. Facilities like daycare, sufficient maternity leave, are all ways in which this drop-off can be curbed to ensure for diversity at the CXO levels. On preventing burnout: Focus on fitness. Having so many things on your plate, Monica urges people to still make time for fitness. Fitness for her is not just physical health, it’s also mental health. Again, it’s all about prioritisation for her.
IntroductionThe Boss Brown Women podcast is a show for and about inspiring women, and the heartbreaks, lessons and triumphs they experience on their journeys to success. My name is Lavanya Aneja, and I’m the creator and host of this podcast. My aim with this project is to create and foster a community for women starting out in the fields of business and entrepreneurship; by providing a platform for female leaders in these fields to share their stories, I hope to inspire and educate the next generation of pioneers, and to provide them with access to guidance and mentorship on their journeys.The words blogger or social media influencer today have become commonplace— but there was a time, pre-Instagram and Facebook—when the terms had little to no significance. In India, this term began to take shape and meaning with the advent of digital platforms like Miss Malini. In this episode, I’m talking to Malini Agarwal herself, to learn about how she created her online empire, and how in 2020 she continues innovating and breaking boundaries with ventures like GirlTribe and Miss Malini Trending. SummaryWith her personable aura and tenacity, she’s warmed her way into one of the most sought-after industries in the country: Bollywood. In her book, “To the Moon: How I Blogged my Way into Bollywood”, she explores how she got her start with her blog, and However, Miss Malini has grown far beyond the confines of just being a bollywood gossip platform (though that does make up a chunk of their content). A lot of that is owed to Malini’s uncanny ability to adapt to the times and keep up with all trends before they even become that. She possesses an innate savviness when it comes to using social media-- Miss Malini is present on every social platform, and works on promoting and recognizing trailblazing content creators on said platforms as well. Her latest venture, Miss Malini Trending is a social desk that recognizes and posts about social media influencers-- she describes them as the “new age celebrities, the ones people look up to and follow” (literally and metaphorically). Malini has a deep understanding of her consumer-- she’s built a persona of the average Indian millennial woman, “Robbie”, and she has a calendar in place, that keeps track of all the things that “Robbie” would care about. This technique is how she ensures Miss Malini consistently delivers relatable and desired content to its average consumer. From that understanding, she started a Facebook group called “Malini’s GirlTribe”: a safe space for women to express themselves and share their thoughts, fears and revelations with each other. She herself had been subject to a lot of online hate and objectification as a woman on social media, so she strived to make a safe haven for women online, where there are simple rules on engagement that make for kinder, more humane interactions. Malini views social media as a mirror of reality: if you wouldn’t behave in real life how you do online, how can you justify such behaviour? Malini has a few simple rules that she prescribes to be a better, kinder person online--one that mimics how you would be in real life. Never post anything about someone that you can’t say to their face.Remember that followers are people too.Spark joy with what you post.These rules, she believes, can be a catalyst for change, to make social media a better place; one free of cyberbullying and hateful rhetoric.Quotables “Social media has democratised everything— you don’t need to be born into wealth or have connections anymore.”“With Miss Malini, I would say I’m trying to create the modern-day Oprah network, for the digital age, for the millennial brown girl.”
Introduction to episodeThe Boss Brown Women podcast is a show for and about inspiring women, and the heartbreaks, lessons and triumphs they experience on their journeys to success. My name is Lavanya Aneja, and I’m the creator and host of this podcast. Even with all its glitz and glam, the fashion industry has an undeniably devastating impact on the environment: It's the second most polluting industry in the world! So how do we, as young entrepreneurs and consumers in this day and age, make more sustainable choices in how we produce and consume fashion? In this episode, I’m in conversation with Kriti Tula, the co-founder of India’s pioneering sustainable fashion brand, Doodlage, answering all those questions and more. So listen on to learn more about making fashion more sustainable, one step at a time.Podcast Episode SummaryKriti Tula founded Doodlage in 2010 when there existed no conversation around sustainability in fashion in India, making her a true pioneer in every sense of the word. In her mind, unless she was working towards bettering something in the fashion industry, there was no real need to start just another brand.Doodlage makes all their clothing from industrial waste, they don't buy any fresh fabrics for any of their products. Any waste that they may generate from the making of their clothing, they then convert into home accessories, stationary, or packaging materials. In today’s day and age, though the conversation around sustainable fashion is front and center, Kriti feels it can be one-dimensional; a very superficial agenda comprising merely of where you’re sourcing your fabric from. Sustainability needs to be looked at with a much more holistic lens; following are a few questions every designer/brand should ask themselves if they’re attempting to be a truly sustainable: How are you producing your garments?Who are you producing your garments with?How are you managing your waste?How are you packaging your product?How are you connecting with, and educating your consumers?That being said, Kriti loves the idea of fast fashion giants taking action to become more sustainable. The impact that companies of their size can have by releasing even 1 or 2 sustainable collections is way more than what any small brand could have. Her ultimate goal with Doodlage is to help people make a “frictionless switch to sustainable clothing”. The aim is to create a brand that makes the kind of clothes that people would go and buy in stores regardless, just with this brand, they’d be created sustainably. Hence, style, affordability, and accessibility are key on Doodlage’s agenda.In addition to the environmental impact of sustainability, Kriti also talks about the essential economic impact it can have. As a designer, she’s worked with the people who are creating the product, as well as people who are purchasing the product— essentially connected with the richest and the poorest segments of society. Being able to help the latter earn a better, fairer living is high on her agenda as well.Kriti explains how a simple shift in the cost structure present in the industry could give much-needed room to breathe to artisans, fabric and garment manufacturers, allowing them to lead better lives. Quotables“…at the age of 40 or 50, a labourer shouldn’t be living on minimum wage and trying to decide between which of his/her kids s/he should send to school! These are the read questions you tackle everyday, which isn’t fun. This is why I started Doodlage, to be able to do more within fashion—otherwise, I feel there is genuinely no need for another brand!”
Introduction to episodeThe Boss Brown Women podcast is a show for and about inspiring women, and the heartbreaks, lessons and triumphs they experience on their journeys to success. My name is Lavanya Aneja, and I’m the creator and host of this podcast. Today I’m interviewing someone truly special: Rashi Narang, Founder and CEO of the iconic Heads Up For Tails (HUFT). As a pet lover, Rashi was familiar with the pure, unadulterated joy that pets to our lives-- so when time came for her to get her own pet, she wanted the very best for her furry friend. However, the lack of options and transparency in the pet care industry in the country left her feeling frustrated. So when time came to start her entrepreneurial journey (outside of selling mani-pedis to her family members ;)), she knew it would have to be to revolutionize the petcare industry. In this episode, we talk about her journey, and how she converted her passion into a massively successful business. Podcast Episode SummaryRashi shares how she always had entrepreneurship in her blood-- as a child, she made a business out of charging her family members to give them mani-pedis! After she got her first dog, Sara, she was determined to provide good quality food and merchandise for her. She was surprised to only obscure imported goods without any real information about what they contain or how they’re made.She knew she couldn’t be the only one who’d want better quality products for her pet; and so she made it her mission to start a company that would provide just that: Heads Up For Tails. For a long time she was turned away from manufacturers and retailers alike, no one believed there was a demand for her products. She put together a pop-up store and got completely different feedback from her customers-- they loved her product and wanted more! That’s when she learned a very crucial lesson: always stay close to your customer. After establishing a retail presence in Delhi, Rashi had to move to Singapore for over 7 years, proving a really challenging time for her and HUFT. Still, she woke up everyday with a fire in her belly, feeling such a deep sense of purpose with HUFT that she couldn’t ever contemplate giving up.After she moved back to India in 2016, Rashi merged HUFT with a pet company, Paws, in Bangalore to expand their reach across the country. This proved to be a game-changer for her, moving from a lonely journey to building something with people you can trust.A big part of HUFT’s mission for Rashi is also educating people on what their furry family members need: What do they need to be happy? What do they need to be fed? How to exercise them? How to work on mental growth and stimulation? To achieve that, they have all sorts of experts on hand: for nutrition, training, grooming etc. On finding co-founders: Being an entrepreneur is a hard lonely journey, it teaches you a lot along the way. However, should the opportunity present and you find someone who shares your passion and drive for your project, where they could make a valuable difference by coming on board as co-founder, why not?On leadership: Rashi believes herself to be the exact opposite of what “typical” leaders are meant to be like. Her introverted, shy nature is in direct contradiction to the quintessential Type A leader personalities. After attempting to portray only those qualities, Rashi realized she didn’t have to change herself to be a good leader. Some leaders lead from the front, and some from the back like shepherds; both are equally as important. Her conclusion after over 10 years in the business: just be authentic. Quotables“Animals truly provide an unconditional love to us--where else would you find a love like that? I truly think they deserve so much in return.”