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Nearly every marketing leader has been told to "do more with AI" — and many of them are now sitting on a pile of pilots, a growing bill, and not much to show their CFO. So why is it that adoption of AI in marketing is so high, while the number of organizations actually getting predictable returns from it is so low?Agility requires the discipline to reimagine how work gets done before automating it — because pointing AI at a broken process just produces a faster broken process.Today, we're going to talk about:- Why so many enterprise AI initiatives stall between ambition and production, and what separates the organizations that succeed from the ones that quietly cancel their projects- How marketing and CX teams can move from disconnected experiments to a governed, agent-powered operating model that turns a brief into live 1:1 engagement- How to make the economics of AI predictable — so the people approving these investments can actually forecast both outcomes and costTo help me discuss this topic, I'd like to welcome, Don Schuerman, CTO & Head of Marketing at Pega. About Don Schuerman As CTO and Vice President of Marketing & Technology Strategy at Pegasystems, I see my role as being a "Chief Translation Officer" – bridging the gap between cutting-edge technology and real-world business value. With 25 years of experience in orchestration and AI technology, I'm passionate about translating complex technical concepts into meaningful solutions that drive digital transformation for global organizations. My approach to technology leadership has been shaped by an unexpected source: 20 years of improv comedy at ImprovBoston's Mainstage. The skills I honed there – active listening, storytelling, and thinking on my feet – now help me connect with both technical teams and business leaders. It's where I also met my wife, proving that sometimes the best partnerships form when you say "yes, and..." At Pega, I lead the intersection of technology and go-to-market strategy across our enterprise AI decisioning and workflow automation platform. My focus is two-fold: translating the power of technology into tangible value for our Fortune 500 clients, while ensuring our technology roadmap reflects the evolving needs of these organizations. Don Schuerman on LinkedIn: https://www.linkedin.com/in/donschuerman/ ---------- Resources ---------- : https://www.pega.com Pega provides the leading AI-powered platform for enterprise transformation. The world's most influential organizations trust Pega's technology to reimagine how work gets done by automating workflows, personalizing customer experiences, and modernizing legacy systems. Since 1983, Pega's scalable, flexible architecture has fueled continuous innovation, helping clients accelerate their path to the autonomous enterprise. Learn more at Pega.com We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fDon't miss We Make Future - the International Festival of Innovation in AI, Tech, and Digital Marketing, June 24-26 in Bologna. Learn more: https://aglbrnd.co/r/c80991afff416bb2The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com Hosted on Acast. See acast.com/privacy for more information.
Simplicity in Agile: The Art of Maximizing Work Not DoneSimplicity is preached in Agile, yet somehow, we are tangled up in complex system processes and frameworks. And if you've worked with Agile at scale, you've probably seen it: what started as a powerful mechanism for flexibility and speed now seems more like a convoluted system of frameworks, metrics, and reports, ironically complicating the very agility it sought to enhance..This paradox isn't just a minor hiccup. It's a core problem in the way Agile is scaled today. The idea of simplifying work gets lost under layers of practices and processes that complicate the very thing Agile is meant to improve: Agility.- [website] https://www.agiledad.com/- [instagram] https://www.instagram.com/agile_coach/- [facebook] https://www.facebook.com/RealAgileDad/- [Linkedin] https://www.linkedin.com/in/leehenson/
Send me a messageWhat if supply chain resilience is already too slow for the world we're now operating in?In this episode of the Resilient Supply Chain Podcast, I'm joined by Abe Eshkenazi, CEO of ASCM, the Association for Supply Chain Management. Abe has watched supply chain move from a quiet back-office function to a boardroom priority, and this conversation gets into why that shift matters now, as export controls, tariffs, climate volatility, cybersecurity, sustainability pressures, and supplier risk collide in real time.You'll hear how agility has become more than a contingency plan. Abe makes the case that resilient supply chains are no longer just about recovering after a shock. They are about seeing earlier, deciding faster, and building optionality before disruption turns expensive. We break down why supply chain visibility is now table stakes, but also why knowing who and what is in your supplier network creates a harder question: should those suppliers still be there?We also explore the tension between CFOs pushing for lower inventory and cash flow discipline, and supply chain leaders pushing for flexibility, resilience, and long-term capability. Abe explains why AI in supply chain, automation, data, and real-time visibility matter, but also why technology without talent and critical thinking can become another risk vector. And you might be surprised by the cybersecurity angle: connecting the extended supply chain solves one visibility problem, while opening up new exposure through smaller suppliers.
How many marketing leaders can confidently tell their CEO which specific AI use cases are actually driving revenue right now, and which ones are just running up the bill as experiments?Agility isn't just about adapting to new tech like AI. It's about building the solid data and operational models that let you connect those innovations directly to business growth.Today, we are here at CRMC 2026 in Frisco Texas, and we're going to talk about:- Moving beyond campaign metrics to directly link lifecycle marketing programs to revenue.- Separating the hype from reality to identify where AI is delivering tangible results in marketing right now.- Rethinking your operating model—what to own, what to outsource, and how to build a first-party data foundation that supports it all.To help me discuss this topic, I'd like to welcome, Matt Kelly, Growth Strategy Partner at Mavlers. About Matt Kelly Matt Kelly on LinkedIn: https://www.linkedin.com/in/matthewscottkelly/ ---------- Resources ---------- : mavlers.com This episode is brought to by CRMC. Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://www.thecrmc.com We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fDon't miss We Make Future - the International Festival of Innovation in AI, Tech, and Digital Marketing, June 24-26 in Bologna. Learn more: https://aglbrnd.co/r/c80991afff416bb2The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
How many marketing leaders can confidently tell their CEO which specific AI use cases are actually driving revenue right now, and which ones are just running up the bill as experiments?Agility isn't just about adapting to new tech like AI. It's about building the solid data and operational models that let you connect those innovations directly to business growth.Today, we are here at CRMC 2026 in Frisco Texas, and we're going to talk about:- Moving beyond campaign metrics to directly link lifecycle marketing programs to revenue.- Separating the hype from reality to identify where AI is delivering tangible results in marketing right now.- Rethinking your operating model—what to own, what to outsource, and how to build a first-party data foundation that supports it all.To help me discuss this topic, I'd like to welcome, Matt Kelly, Growth Strategy Partner at Mavlers. About Matt Kelly Matt Kelly on LinkedIn: https://www.linkedin.com/in/matthewscottkelly/ ---------- Resources ---------- : mavlers.com This episode is brought to by CRMC. Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://www.thecrmc.com We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fDon't miss We Make Future - the International Festival of Innovation in AI, Tech, and Digital Marketing, June 24-26 in Bologna. Learn more: https://aglbrnd.co/r/c80991afff416bb2The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
What if the future of marketing isn't about creating better campaigns, but about designing intelligent agents that render campaigns obsolete?Agility requires not just adapting to new technologies, but fundamentally re-architecting our operating models to harness their potential. Today, we're going to talk about the move from personalization to agentic experiences and what that means for enterprise marketing.We'll cover:- How “agentic experiences” are moving beyond simple personalization to fundamentally change the economics of customer acquisition and retention.- The shift in talent and technology required, moving from managing campaigns to orchestrating AI agents across the customer journey.- The practical first steps for building an “agentic foundation” within a complex enterprise environment, focusing on governance and core systems.To help me discuss this topic, I'd like to welcome Kathleen Managing Director of Marketing and Anuj Mathur, Managing Director of CX Transformation at BrillioAbout Kathleen Ulrich Kathleen Ulrich is Managing Director of Marketing at Brillio, where she leads the company's global marketing strategy and brand growth. She oversees brand, content, digital marketing, social media, corporate communications, analyst and media relations, research, and insights. Known for her multifaceted leadership, she brings together cross-functional teams around a unified vision, driving measurable impact across a rapidly evolving marketplace. Kathleen Ulrich on LinkedIn: https://www.linkedin.com/in/kulri/ ---------- Resources ---------- Brillio: https://www.brillio.com This episode is brought to you by Brillio. Founded in 2014 as a full-service digital transformation services and consulting firm, we apply our expertise in customer experience transformation, data analytics, artificial intelligence (AI), platform and product engineering, cloud infrastructure, and security to help customers quickly innovate for growth, create digital products, build service platforms, and drive smarter, data-driven performance. We strive to provide not only what the customers want, but also what they need. To us, success means leading our customers to better outcomes, and aligning our priorities so that we win when they win. We ensure that every individual is fully invested in the success of our customers. We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fDon't miss We Make Future - the International Festival of Innovation in AI, Tech, and Digital Marketing, June 24-26 in Bologna. Learn more: https://aglbrnd.co/r/c80991afff416bb2The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
You do not need to be the biggest. You need to be the fastest. In this episode of The Level Up Podcast, Paul Alex breaks down the agility advantage and why small businesses can use speed to beat massive competitors. Let's be real… Big companies have money. They have staff. They have market share. But they also have red tape. Approval chains. Slow decisions. And endless friction. That is where you can win. In this episode, you'll learn: Why size can create massive operational friction How small businesses can use speed as a competitive weapon Why acting too corporate too early destroys your advantage How rapid execution and fast pivots help you steal market share The truth is simple: A giant company may take four months to approve a campaign. You can make the move this week. They may need a board meeting. You can make a decision today. They may be trapped in bureaucracy. You can listen to the market, adjust the offer, and launch before they even react. That is the power of agility. Most small businesses lose because they try to look bigger than they are. High-level operators use their size as an advantage. They stay lean. They move fast. They trust their team. They strike while the giants are sleeping. Speed creates separation. Agility creates opportunity. Execution creates market share. Stay lean. Move fast. And keep leveling up. Your Network is your NETWORTH! Make sure to add me on all SOCIAL MEDIA PLATFORMS: Instagram: https://jo.my/paulalex2024Facebook: https://jo.my/fbpaulalex2024YouTube: https://www.youtube.com/channel/UCGhDAD1JyGGzSQUPD9lc9HQLinkedIn: https://jo.my/inpaulalex2024 Looking for a secondary source of income or want to become an entrepreneur? Check out one of my companies below to see if we can help you: www.CashSwipe.com FREE Copy of my book “Blue to Digital Gold - The New American Dream”www.officialPaulAlex.com Learn more about your ad choices. Visit megaphone.fm/adchoices
Born and raised in San Diego, Charles Snow held a variety of jobs early in life, including: paperboy, grocery store cashier, accounting clerk, chauffeur, and sports director at a private school; each of which taught him important lessons about how organizations worked and were managed. Chuck earned his PhD in Business Administration from the University of California, Berkeley, and spent his entire academic career as a professor and researcher at Penn State. While there, Chuck taught management subjects to MBA students and executives in more than 35 countries. In this episode, we focus on the core essay that Chuck and co-editor Oystein D. Fjelstad wrote for their book, “Actor-Oriented Organizing,” which is part of Cambridge University's Companions to Management series. In conversation, Chuck discusses three key qualities essential to flattening hierarchical bureaucracies so that teams of employees can respond to emerging customer needs with greater speed and spontaneity. First, there's a great (often unmet) value in openness to change and transparency. The second is a “commons” area, a space where team members feel they're on equal, shared ground. And third is having the resources – financial, digital, and political – to ensure their work leads to outcomes that are incorporated into the company's operational bloodstream. Underlying the entire approach that Chuck advocates for is seeking to act for the common good of all, embodying the “mutual sympathy” style that made Adam Smith not the just the “Father of Modern Economics,” but also a leading promoter of empathy before the term rose to prominence today. Real Transformations: Business Change That Works from the Inside Out is co-hosted by Julie Anixter and Dan Hill, PhD, entrepreneurs with deep experience as corporate change agents, devoted to helping companies make continuous change work for everyone through clarity and connection. To learn about their keynote talks, workshops and labs, check out Real-Transformation.com. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/new-books-network
Born and raised in San Diego, Charles Snow held a variety of jobs early in life, including: paperboy, grocery store cashier, accounting clerk, chauffeur, and sports director at a private school; each of which taught him important lessons about how organizations worked and were managed. Chuck earned his PhD in Business Administration from the University of California, Berkeley, and spent his entire academic career as a professor and researcher at Penn State. While there, Chuck taught management subjects to MBA students and executives in more than 35 countries. In this episode, we focus on the core essay that Chuck and co-editor Oystein D. Fjelstad wrote for their book, “Actor-Oriented Organizing,” which is part of Cambridge University's Companions to Management series. In conversation, Chuck discusses three key qualities essential to flattening hierarchical bureaucracies so that teams of employees can respond to emerging customer needs with greater speed and spontaneity. First, there's a great (often unmet) value in openness to change and transparency. The second is a “commons” area, a space where team members feel they're on equal, shared ground. And third is having the resources – financial, digital, and political – to ensure their work leads to outcomes that are incorporated into the company's operational bloodstream. Underlying the entire approach that Chuck advocates for is seeking to act for the common good of all, embodying the “mutual sympathy” style that made Adam Smith not the just the “Father of Modern Economics,” but also a leading promoter of empathy before the term rose to prominence today. Real Transformations: Business Change That Works from the Inside Out is co-hosted by Julie Anixter and Dan Hill, PhD, entrepreneurs with deep experience as corporate change agents, devoted to helping companies make continuous change work for everyone through clarity and connection. To learn about their keynote talks, workshops and labs, check out Real-Transformation.com.
Born and raised in San Diego, Charles Snow held a variety of jobs early in life, including: paperboy, grocery store cashier, accounting clerk, chauffeur, and sports director at a private school; each of which taught him important lessons about how organizations worked and were managed. Chuck earned his PhD in Business Administration from the University of California, Berkeley, and spent his entire academic career as a professor and researcher at Penn State. While there, Chuck taught management subjects to MBA students and executives in more than 35 countries. In this episode, we focus on the core essay that Chuck and co-editor Oystein D. Fjelstad wrote for their book, “Actor-Oriented Organizing,” which is part of Cambridge University's Companions to Management series. In conversation, Chuck discusses three key qualities essential to flattening hierarchical bureaucracies so that teams of employees can respond to emerging customer needs with greater speed and spontaneity. First, there's a great (often unmet) value in openness to change and transparency. The second is a “commons” area, a space where team members feel they're on equal, shared ground. And third is having the resources – financial, digital, and political – to ensure their work leads to outcomes that are incorporated into the company's operational bloodstream. Underlying the entire approach that Chuck advocates for is seeking to act for the common good of all, embodying the “mutual sympathy” style that made Adam Smith not the just the “Father of Modern Economics,” but also a leading promoter of empathy before the term rose to prominence today. Real Transformations: Business Change That Works from the Inside Out is co-hosted by Julie Anixter and Dan Hill, PhD, entrepreneurs with deep experience as corporate change agents, devoted to helping companies make continuous change work for everyone through clarity and connection. To learn about their keynote talks, workshops and labs, check out Real-Transformation.com. Learn more about your ad choices. Visit megaphone.fm/adchoices
What if the future of marketing isn't about creating better campaigns, but about designing intelligent agents that render campaigns obsolete?Agility requires not just adapting to new technologies, but fundamentally re-architecting our operating models to harness their potential. Today, we're going to talk about the move from personalization to agentic experiences and what that means for enterprise marketing.We'll cover:- How “agentic experiences” are moving beyond simple personalization to fundamentally change the economics of customer acquisition and retention.- The shift in talent and technology required, moving from managing campaigns to orchestrating AI agents across the customer journey.- The practical first steps for building an “agentic foundation” within a complex enterprise environment, focusing on governance and core systems.To help me discuss this topic, I'd like to welcome Kathleen Managing Director of Marketing and Anuj Mathur, Managing Director of CX Transformation at BrillioAbout Kathleen Ulrich Kathleen Ulrich is Managing Director of Marketing at Brillio, where she leads the company's global marketing strategy and brand growth. She oversees brand, content, digital marketing, social media, corporate communications, analyst and media relations, research, and insights. Known for her multifaceted leadership, she brings together cross-functional teams around a unified vision, driving measurable impact across a rapidly evolving marketplace. Kathleen Ulrich on LinkedIn: https://www.linkedin.com/in/kulri/ ---------- Resources ---------- Brillio: https://www.brillio.com This episode is brought to you by Brillio. Founded in 2014 as a full-service digital transformation services and consulting firm, we apply our expertise in customer experience transformation, data analytics, artificial intelligence (AI), platform and product engineering, cloud infrastructure, and security to help customers quickly innovate for growth, create digital products, build service platforms, and drive smarter, data-driven performance. We strive to provide not only what the customers want, but also what they need. To us, success means leading our customers to better outcomes, and aligning our priorities so that we win when they win. We ensure that every individual is fully invested in the success of our customers. We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fDon't miss We Make Future - the International Festival of Innovation in AI, Tech, and Digital Marketing, June 24-26 in Bologna. Learn more: https://aglbrnd.co/r/c80991afff416bb2The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
As brands invest billions in AI to personalize the customer experience, are they inadvertently creating a more transactional, less human relationship with their most valuable customers?Agility requires not just the rapid adoption of AI-based solutions, but the wisdom to know when and how to apply them to enhance—without replacing—the human element of the customer relationship.Today, we're going to talk about:- The growing disconnect between what AI-powered loyalty programs deliver and what discerning consumers actually value.- Practical strategies for using AI to understand non-transactional signals and create more meaningful customer interactions.- How to evolve measurement beyond simple engagement metrics to quantify the strength of genuine brand affinity.To help me discuss this topic, I'd like to welcome, Jaclyn Wands, VP of Product & AI at Phaedon. About Jaclyn Wands Jaclyn Wands is an AI Practicalist and VP of Product & AI at Phaedon, a loyalty enterprise SaaS and strategic services company. A product leader at the intersection of human-centered AI and customer experience, Jaclyn brings technical fluency in machine learning, NLP, and data operations to a discipline that's fundamentally about people. She has built and launched products across large enterprise SaaS platforms and founded her own human-centered AI application. All experience that shapes her belief that the most powerful technology disappears and make room for the human moment.At Phaedon, Jaclyn leads the product and AI strategy behind loyalty programs that go beyond points and discounts to build genuine emotional connection between brands and their customers. Her work bridges the gap between what AI can do and what customers actually want. A balance she explores through Phaedon's Humanizing Loyalty research and its practical implications for how brands design, measure, and evolve their loyalty strategies. Jaclyn Wands on LinkedIn: https://www.linkedin.com/in/jaclyn-wands-bb507a24/ ---------- Resources ---------- Phaedon: https://www.phaedon.com This episode is brought to by CRMC. Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://www.thecrmc.com We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fDon't miss We Make Future - the International Festival of Innovation in AI, Tech, and Digital Marketing, June 24-26 in Bologna. Learn more: https://aglbrnd.co/r/c80991afff416bb2The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
As brands invest billions in AI to personalize the customer experience, are they inadvertently creating a more transactional, less human relationship with their most valuable customers?Agility requires not just the rapid adoption of AI-based solutions, but the wisdom to know when and how to apply them to enhance—without replacing—the human element of the customer relationship.Today, we're going to talk about:- The growing disconnect between what AI-powered loyalty programs deliver and what discerning consumers actually value.- Practical strategies for using AI to understand non-transactional signals and create more meaningful customer interactions.- How to evolve measurement beyond simple engagement metrics to quantify the strength of genuine brand affinity.To help me discuss this topic, I'd like to welcome, Jaclyn Wands, VP of Product & AI at Phaedon. About Jaclyn Wands Jaclyn Wands is an AI Practicalist and VP of Product & AI at Phaedon, a loyalty enterprise SaaS and strategic services company. A product leader at the intersection of human-centered AI and customer experience, Jaclyn brings technical fluency in machine learning, NLP, and data operations to a discipline that's fundamentally about people. She has built and launched products across large enterprise SaaS platforms and founded her own human-centered AI application. All experience that shapes her belief that the most powerful technology disappears and make room for the human moment.At Phaedon, Jaclyn leads the product and AI strategy behind loyalty programs that go beyond points and discounts to build genuine emotional connection between brands and their customers. Her work bridges the gap between what AI can do and what customers actually want. A balance she explores through Phaedon's Humanizing Loyalty research and its practical implications for how brands design, measure, and evolve their loyalty strategies. Jaclyn Wands on LinkedIn: https://www.linkedin.com/in/jaclyn-wands-bb507a24/ ---------- Resources ---------- Phaedon: https://www.phaedon.com This episode is brought to by CRMC. Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://www.thecrmc.com We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fDon't miss We Make Future - the International Festival of Innovation in AI, Tech, and Digital Marketing, June 24-26 in Bologna. Learn more: https://aglbrnd.co/r/c80991afff416bb2The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
Most organizations are not failing because they lack data, strategy, technology, or talent. They are failing because they cannot sense what is changing fast enough, interpret it clearly enough, and align their people quickly enough to act before the opportunity window closes.In this powerful episode of The Clarity Mandate Podcast, Dr. Vivian Atud sits down with Chris Catania, community strategist, leadership architect, author of The Community First Advantage, and creator of the ADAPT Leadership Framework, to unpack why community is no longer a “nice-to-have” leadership concept. It is becoming one of the most important operating infrastructures for organizations navigating uncertainty, AI disruption, declining trust, and rapid market change. Chris argues that the strongest organizations are not simply using better AI tools or faster decision pipelines. They are building community as a strategic sensing system — a living network of customers, employees, advocates, and leaders who help the organization detect change, build trust, respond faster, and create value that competitors cannot easily copy.This conversation challenges leaders to rethink community not as a soft engagement program, but as a measurable engine for growth, retention, innovation, customer loyalty, internal alignment, and long-term competitive advantage.Dr. Vivian and Chris explore why many leaders misunderstand community, why communities often remain dormant or siloed inside organizations, and how companies like Lego, Airbnb, Microsoft, Figma, and others have used community-led thinking to strengthen strategy, product development, customer experience, and organizational resilience.Chris also breaks down his ADAPT Framework:Authenticity, Decision-making, Agility, Purpose, and Trust — and explains why trust is the foundation leaders cannot afford to ignore in an AI-accelerated world.You will also hear why leaders must stop asking whether community matters and start asking how to embed community into the structure of their business.Why community is becoming a core competitive advantage in the AI eraWhy many organizations have a sensing and alignment problem, not merely a strategy or talent problemHow community helps organizations detect weak signals before competitors doWhy trust collapse inside organizations is often structural, not just a communication issueHow leaders can use community to counterbalance distrust created by over-automation and AI-first experiencesWhy community must be measured, funded, staffed, and connected to business outcomesThe difference between community as a program and community as infrastructureHow the ADAPT Leadership Framework helps leaders build authenticity, shared decision-making, agility, purpose, and trustWhy community cannot be “microwaved” and must be built through long-term consistencyThree diagnostic signals that reveal whether your organization has a sensing or alignment problemCommunity is not a side project.It is the connective tissue that helps organizations listen, learn, align, adapt, and build trust at scale.Trust is built structurally.It is not rebuilt by messaging alone. It grows through repeated, meaningful, transparent interactions between leaders, employees, customers, and communities.AI makes community more important, not less.As organizations automate more, people will increasingly seek human trust, belonging, authenticity, and connection.The question is no longer “Is community valuable?”The real leadership question is: How do we build community into our operating model, customer experience, employee experience, and growth strategy?Chris Catania is a community strategist, leadership architect, author of The Community First Advantage, and creator of the ADAPT Leadership Framework. He helps leaders and organizations build community-led strategies that strengthen trust, alignment, sensing, adaptation, and long-term growth.
The following article of the Talent industry is: 'When the Economy Stalls: Agility as the Only Driver of Growth' by Carlos Sanchez, CEO, Techshare.
What if the biggest risk of AI in marketing isn't about job replacement, but about creating more fragmented, siloed work?Agility requires more than just adopting new tools; it demands a fundamental rethinking of how teams collaborate and orchestrate work. When a technology like AI promises to accelerate individual tasks, true agility means ensuring that acceleration translates into collective momentum, not organizational friction.Today, we're going to talk about moving beyond the hype of AI experimentation and into the reality of its operational impact on marketing teams. We'll explore what happens when AI graduates from being a personal productivity tool to becoming an integrated part of a team's workflow, and how that shift changes everything from campaign execution to the very structure of marketing itself.To help me discuss this topic, I'd like to welcome, Prachi Gore, CMO at Asana. About Prachi Gore Prachi Gore is the Chief Marketing Officer at Asana, where she leads the company's global marketing strategy and brand development. Prachi brings extensive experience scaling product-led B2B organizations, having previously served as SVP and Chief Marketing Officer at Checkr, where she built the company's demand engine, elevated its brand, and launched its product-led growth business. Prior to Checkr, Prachi led Marketing at SmartRecruiters, guiding the company's evolution from an SMB-focused product to a leading enterprise talent acquisition suite. This diverse background across consumer, SMB, and enterprise markets gives her deep expertise in demand generation, brand strategy, and AI-enabled go-to-market innovation. Prachi is passionate about creating marketing that combines human creativity with rigorous, data-driven execution, and is committed to helping teams work more effectively and tell clearer stories. Prachi Gore on LinkedIn: https://www.linkedin.com/in/prachigore/ ---------- Resources ---------- Asana: asana.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fDon't miss We Make Future - the International Festival of Innovation in AI, Tech, and Digital Marketing, June 24-26 in Bologna. Learn more: https://aglbrnd.co/r/c80991afff416bb2The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
What if the biggest risk of AI in marketing isn't about job replacement, but about creating more fragmented, siloed work?Agility requires more than just adopting new tools; it demands a fundamental rethinking of how teams collaborate and orchestrate work. When a technology like AI promises to accelerate individual tasks, true agility means ensuring that acceleration translates into collective momentum, not organizational friction.Today, we're going to talk about moving beyond the hype of AI experimentation and into the reality of its operational impact on marketing teams. We'll explore what happens when AI graduates from being a personal productivity tool to becoming an integrated part of a team's workflow, and how that shift changes everything from campaign execution to the very structure of marketing itself.To help me discuss this topic, I'd like to welcome, Prachi Gore, CMO at Asana. About Prachi Gore Prachi Gore is the Chief Marketing Officer at Asana, where she leads the company's global marketing strategy and brand development. Prachi brings extensive experience scaling product-led B2B organizations, having previously served as SVP and Chief Marketing Officer at Checkr, where she built the company's demand engine, elevated its brand, and launched its product-led growth business. Prior to Checkr, Prachi led Marketing at SmartRecruiters, guiding the company's evolution from an SMB-focused product to a leading enterprise talent acquisition suite. This diverse background across consumer, SMB, and enterprise markets gives her deep expertise in demand generation, brand strategy, and AI-enabled go-to-market innovation. Prachi is passionate about creating marketing that combines human creativity with rigorous, data-driven execution, and is committed to helping teams work more effectively and tell clearer stories. Prachi Gore on LinkedIn: https://www.linkedin.com/in/prachigore/ ---------- Resources ---------- Asana: asana.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fDon't miss We Make Future - the International Festival of Innovation in AI, Tech, and Digital Marketing, June 24-26 in Bologna. Learn more: https://aglbrnd.co/r/c80991afff416bb2The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
What has changed in HR in the 2020's alone? What does remote work look like from a HR perspective?Well, in this episode we are joined by the fantastic Ilona Charles, to discuss the rapid evolution of HR in the context of AI, remote work, and future skills. She shares her insights into agile HR practices, leadership in the age of machines, and how to navigate unprecedented change.As co-founder of Shilo, Ilona works with organisations from start-ups to global corporates to navigate growth, transformation and the workforce challenges that come with it. As workplaces grapple with the rapid impact of AI, evolving workplace regulation and ongoing debates around flexible and remote work, she is an excellent resource.To reach out to Ilona:https://www.linkedin.com/in/ilonacharles/https://www.shilopeople.com/Chapters00:00 Introduction to Magical Learning Podcast01:58 Ilona Charles: HR Journey and Shiloh03:23 The Role of AI in Leadership06:32 Human-Centric Leadership in the Age of AI12:12 Navigating the Rapid Changes in Technology16:13 The Evolution of HR Practices20:08 The Future of Work and HR's Role21:18 Agility in HR: Embracing Change24:54 Skills for the Future: Adaptability and Curiosity27:49 The Impact of Remote Work on HR31:45 Navigating Leadership in a Hybrid Environment36:01 Future-Ready vs. Future-ProofingSubscribe for more insights on creating a better work environment!#GoodWork #WorkplaceWellbeing #leadership All Magical Learning Podcasts are recorded on the beautiful lands of the Kulin, Ngunnawal and Wiradjuri nations, and we pay our respect to their elders past and present.As always, if you are having trouble, you can always send us a message.Listen to/watch this podcast here: https://open.spotify.com/show/128QgGO....To find out more about our free content, sign-up for future webinars as well as our other services, go to https://magicallearning.com/ and sign up!You can also find us on our socials: Instagram: / magical_learning Facebook: / magicallearningteam Linkedin: / magicallearning Youtube: / @magicallearning Have a Magical week!
To keep up in a changing market, are you building a responsive brand, or are you constantly playing catch-up?Agility requires more than just quick reactions; it demands a proactive understanding of evolving customer needs and emerging technologies. It also means building adaptable processes and systems that can flex with market demands.Today, we're going to talk about navigating the complexities of modern business strategy in a world of constant disruption. Specifically, we'll explore how Chief Strategy Officers can balance long-term vision with the need for near-term execution, particularly in the face of external pressures like economic shifts, competitive dynamics, and the transformative power of technologies like AI.To help me discuss this topic, I'd like to welcome JD Carter, Chief Strategy Officer at Vasion. JD, welcome to the show! About JD Carter JD Carter is the Chief Strategy Officer at Vasion. JD joined Vasion in 2013 as employee number five. A self-described “jack of all trades” executive, he has served during his tenure as the company's VP of sales, CMO, and chief experience officer. In his current role, he helps develop the company's strategy and works with his executive peers to drive performance across the organization. JD also oversees Vasion's mergers and acquisitions function and plays an active role in defining the culture and values by which the company operates. JD Carter on LinkedIn: https://www.linkedin.com/in/jdcarter/ ---------- Resources ---------- Vasion: https://www.vasion.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fEnjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
Check out BeerBiceps SkillHouse Courses Here - https://app.beerbiceps.com/l/0f28243b97For all BeerBiceps vlog content Watch Life Of BeerBiceps - https://www.youtube.com/@LifeOfBeerBicepsCheck out my Mind Performance app: Level SuperMindLink:- https://app.level.game/?c=zSbmYnShare your guest suggestions hereMail - connect@beerbiceps.comLink - https://forms.gle/aoMHY9EE3Cg3Tqdx9Join the Level Community Here:https://linktr.ee/levelsupermindcommunityFollow BeerBiceps SkillHouse's Social Media Handles:YouTube: https://www.youtube.com/@BeerBicepsSkillHouseInstagram: https://www.instagram.com/beerbiceps_skillhouseWebsite : https://beerbicepsskillhouse.inFor any other queries EMAIL: support@beerbicepsskillhouse.comIn case of any payment-related issues, kindly write to support@tagmango.comFollow Basesh Gala's Social Media Handles:-Instagram: https://www.instagram.com/baseshgala/YouTube: https://www.youtube.com/@UCw_uHD-IPN7hmRiGaceM9Ow LinkedIn: https://www.linkedin.com/in/baseshgala/Website: http://www.baseshgala.com/In this special episode of The Ranveer Show, we are joined by Basesh Gala, a powerhouse of knowledge. As an angel investor, Basesh Gala shares a "mini-MBA" worth of insights on upgrading your life, career, and business skills. This episode is a deep dive into the fusion of modern business strategies with ancient Indian wisdom.This episode covers the Krishna Framework for success (Knowledge, Relationship, Investment, Spirituality, Habits, saying No, and Active Pulse) and the SPARK strategy (Systems, Product, Agility, Reach, and Knowledge) to create value in any business. Basesh Gala breaks down 9 high-growth industries for the future - from Agriculture and Caregiving to Digital Creation and God-related businesses.We dive into iconic case studies like the Tata Group's legacy, the Ambani family's spiritual energy, and the rise of the Birla Group. Basesh also shares bold predictions about the future of TCS in the age of AI and the potential downfall of companies that ignore business fundamentals.This podcast is a valuable resource for anyone interested in the Entrepreneurial Journey, Financial Literacy, Cash Flow Management, Personal Growth, and the role of Spirituality (EQ & SQ) in long-term success.
Agility is hard and it takes time to get good at it, let alone master it. Megan shares her experience in focusing on the process and using data to improve the overall performance while letting go of outcome results. Join the discussion in the (FREE) Fans of FxAgility Community -> https://www.fxagilityschool.com/signup
Is the relentless pursuit of measurable ROAS fundamentally at odds with building long-term customer trust in a privacy-first world?Agility requires marketers to move beyond legacy attribution models and embrace a more dynamic approach to measurement and monetization. This is especially true in the rapidly evolving mobile ecosystem, where the rules of engagement are constantly being rewritten.Today, we're going to talk about the new playbook for performance marketing in the mobile app ecosystem. We'll explore how to drive growth and measure return on ad spend in an environment defined by signal loss, look at the innovative ad formats that are capturing user attention, and discuss the role of AI in balancing automation with creative effectiveness.To help me discuss this topic, I'd like to welcome, Phoena Pang, Vice President of Sales and Global Partnerships at Mintegral. About Phoena Pang Phoena Pang is the Vice President of Sales and Global Partnerships at Mintegral, a leading global mobile advertising platform. Based in the US, Phoena brings deep expertise in mobile advertising, strategic partnerships, and business development to drive Mintegral's go-to-market growth and operational excellence across global markets. Phoena has held senior roles at top-tier technology companies including Google, Moloco, Vungle, and Chartboost. At Moloco, she led product go-to-market strategy and partnerships for mobile performance marketing. During her time at Google, she served as Global Product Lead and Strategic Partner Lead, where she spearheaded global gaming ads solutions and scaled high-impact partnerships worldwide. At Mintegral, Phoena focuses on optimizing operational performance and cultivating strong, strategic partnerships with advertisers and publishers, reinforcing Mintegral's leadership in programmatic mobile advertising solutions. Phoena Pang on LinkedIn: https://www.linkedin.com/in/phpang/ ---------- Resources ---------- Mintegral: https://www.mintegral.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fDon't miss We Make Future - the International Festival of Innovation in AI, Tech, and Digital Marketing, June 24-26 in Bologna. Learn more: https://aglbrnd.co/r/c80991afff416bb2The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
Twenty-five years ago, the goal was to build a website as a digital "single source of truth." In an era of AI agents and hyper-personalized realities, is the very concept of a single, universal brand "truth" now an obstacle to creating a truly relevant customer experience?Agility requires not just adopting new channels and technologies, but fundamentally rethinking the role of content and data in a constantly shifting landscape. It's the ability to move from managing a static digital property to orchestrating a fluid, dynamic relationship with your audience.Today, we're going to talk about the 25-year evolution of digital experience, from the early days of enterprise content management to today's complex ecosystem of AI-driven, composable platforms. We'll explore how seismic shifts—from the introduction of the iPhone to the rise of agentic AI—have not just changed the tools we use, but have fundamentally redefined the relationship between brands and their customers.To help me discuss this topic, I'd like to welcome, Michelle Boockoff-Bajdek, CMO at Sitecore, a company that is turning 25 this year and has managed to maintain its leadership in the space through many changes and a few curveballs. About Michelle Boockoff-Bajdek Michelle Boockoff-Bajdek (BB) is the Chief Marketing Officer at Sitecore, where she leads a global team of marketers who are redefining what's possible in modern marketing. Together, they're putting the power of generative and agentic AI to work – creating digital experiences that connect people and possibilities across the globe. Michelle is a trailblazer in bringing AI into marketing. At IBM, she served first as Global Head of B2B Marketing at the Weather Company, and then as CMO of IBM Watson, the company's pioneering AI platform. There, she served as the steward of the Watson brand, helping the world understand how AI can transform both work and life. Since then, she's become a Fellow at the Marketing Academy, a founding member of CMO Huddles, and has held CMO roles at both Skillsoft and IDC. At IDC, Michelle reimagined marketing as a strategic growth engine, launching a bold new brand identity, spearheading the company's first GenAI initiatives, and aligning brand, demand, and strategy to drive global impact. Michelle is a frequent speaker on marketing leadership, AI, and purpose-led growth. A lifelong learner, she's also a runner, rescue dog mom, and dark roast devotee. Her best ideas rarely arrive in a meeting, but often hit mid-stride or mid-walk. Michelle Boockoff-Bajdek on LinkedIn: https://www.linkedin.com/in/michellebb/ ---------- Resources ---------- Sitecore: sitecore.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fDon't miss We Make Future - the International Festival of Innovation in AI, Tech, and Digital Marketing, June 24-26 in Bologna. Learn more: https://aglbrnd.co/r/c80991afff416bb2The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com Hosted on Acast. See acast.com/privacy for more information.
What's the hidden tax your organization pays every time a creative asset moves from a design tool to a marketing platform, and how can you shorten the time to gain important insights about how your campaigns perform?Agility requires more than just speed. It demands that we eliminate the friction between our systems and processes so teams can move from concept to customer with minimal translation errors and maximum impact. It also means that we need to find the best ways to understand campaign performance without requiring everyone in marketing to be a data scientist.We're going to discuss:- the persistent gap between creative design and marketing execution- the value that AI-based capabilities can add to the understanding of analytics and performanceTo help me discuss this topic, I'd like to welcome Ose Amiegheme, Head of Email Product at Intuit Mailchimp. About Ose Amiegheme Ose Amiegheme is a product leader building the future of creation and growth tools.Today, he leads product for Intuit Mailchimp's Email and omnichannel campaigns creation experiences, shaping how small businesses create content, launch campaigns, and grow across channels.Previously, he led advertising products at TikTok supporting multi-billion-dollar revenue businesses and helped launch products spanning GenAI creative tooling, campaign optimization, and advertiser control systems.Before TikTok, Ose spent four years at Adobe helping build Adobe Express, where he worked across editor experiences, AI-assisted creation, and products used by millions of creators globally. His career has followed a consistent theme of building products that empower creators and marketers to tell their story in a way that feels genuine but also standout.Outside of work, Ose is a huge soccer fan and he is excited for the upcoming soccer World Cup. Ose Amiegheme on LinkedIn: https://www.linkedin.com/in/ose-amiegheme/ / https://www.linkedin.com/in/jeremyejones/ ---------- Resources ---------- Intuit Mailchimp: https://mailchimp.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fDon't miss We Make Future - the International Festival of Innovation in AI, Tech, and Digital Marketing, June 24-26 in Bologna. Learn more: https://aglbrnd.co/r/c80991afff416bb2The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
summaryIn this episode, Kert and Dave delve into the nuances of dog agility training, the impact of recent qualification changes, the importance of foundations, and the role of handler fitness. They also discuss managing heat during competitions and the significance of trainer loyalty and consistent training methods.
In an era of relentless pressure for quarterly growth, is it even possible for a large brand to stay true to its core mission, or is compromising a brand's values just an inevitable part of achieving scale?Agility requires more than just reacting quickly to market changes. It requires a resilient, long-term mission that acts as a north star, ensuring that every pivot and experiment builds enduring value, not just short-term gains.Today, we're going to talk about the tension that every marketing leader feels: the conflict between the relentless demand for measurable, short-term results and the need to build a brand with a durable, long-term mission. We'll explore how the very systems designed to measure success can sometimes corrupt a company's purpose, and how a new definition of value can create a strategic advantage that outlasts fleeting market trends.To help me discuss this topic, I'd like to welcome, Eric Ries, Author of The Lean Startup, and the new book, Incorruptible. About Eric Ries Over the last two decades, Eric Ries's ideas about continuous innovation, long-term thinking, governance, and market reform have reshaped company building and management practices. He is the creator of the Lean Startup method, and the author of the New York Times bestseller The Lean Startup; The Leader's Guide; and The Startup Way. As a founder, he has put his own ideas into practice with The Long-Term Stock Exchange (LTSE); Answer.AI, an AI R&D lab; the Lean Startup Co, which teaches and supports the implementation of Lean Startup; Virgil, a legal services startup; and IMVU, where the ideas that became the Lean Startup method were forged. On his podcast, The Eric Ries Show, he talks to guests including world-class technologists, thought leaders, and executives working to build profitable companies for the long-term benefit of society. He lives in the San Francisco Bay Area with his wife and three children. Eric Ries on LinkedIn: https://www.linkedin.com/in/eries/ ---------- Resources ---------- The Lean Startup: https://www.leanstartup.co The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Get Incorruptible by Eric Ries: https://amzn.to/4dERCRyDrive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fDon't miss We Make Future - the International Festival of Innovation in AI, Tech, and Digital Marketing, June 24-26 in Bologna. Learn more: https://aglbrnd.co/r/c80991afff416bb2The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
On 22 April 2026, Coca-Cola unveiled Cole Palmer as its newest football brand ambassador, fronting Premier League and World Cup activations. A month later, Tuchel left him out of the England squad. We use the Palmer story as a way into a wider conversation with Ricardo Fort — former global head of sport at Coca-Cola, now advisor to brands betting billions on the World Cup — about how personal endorsement deals really work in 2026.The anatomy of an endorsement deal. Ricardo breaks down the numbers: $3-8m per year for a top player, rarely a one-year deal, so you're looking at $10m minimum before activation. Add a global campaign on top and you're at $50-60m of media spend that depends on one player turning up.Where the leverage sits. Spoiler: not with the brand. By the time the contract gets signed, the creative idea has been built around the player, the agency is in love with the film, and the agent knows it. Ricardo on why the awkward "what if you don't make the squad?" conversation rarely happens — and why contracts that should include triggers for injury, non-selection, and tournament performance often don't.The slow-moving machine. A good World Cup campaign kicks off weeks after the previous one ends. By the time the squad is announced, 90% of the posts, the point-of-sale, the films and the photography are already in the can. Agility in this market is a myth.The Formula 1 jumpsuit problem. When Vinicius Jr. is fronting campaigns for Visa, Marriott Bonvoy, Rexona, LEGO, Nike, Pepsi and Havaianas, who actually owns him? Ricardo on why most brands have no idea how many other sponsors have signed the same face, and why differentiation has become the real game.Cultural relevance, examined. The phrase everyone in sports marketing reaches for. Ricardo on why it works for Adidas and Nike, why it's largely delusional for everyone else, and why most brands are still asking players to post twice on Instagram and calling it strategy.Also covered. FIFA as a bulletproof brand. Why the ticketing land-grab doesn't damage it. Hospitality as a business. The 3am problems that keep sponsorship directors awake during a tournament — lost VIP guests, missing teenagers, last-minute Croatian billionaires arriving by private jet. And the medal-ceremony speech Ricardo describes as the lowest point of his career.Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 500 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner' on Apple, Spotify and every podcast app. If you're interested in collaborating with Unofficial Partner to create one-off podcasts or series and live events, you can reach us via the website.
I was on a morning walk when an old memory stopped me in my tracks, and it turned into this episode. The way you get grounded before a big move matters as much as the move itself, and doing it well doesn't have to take as long as you think. Full show notes, transcript, and chapters at sheilabotelho.com/596
Jeff Cavaliere, MSPT, CSCS, is a physical therapist and certified strength and conditioning specialist and one of the world's leading public educators on resistance training to build muscle size and strength, avoiding and overcoming injuries, and improving your posture and movement patterns (biomechanics). We discuss often-overlooked muscles and exercises that support decades of pain-free training and long-term progress. Jeff explains the best and most efficient ways to strengthen glutes, rotator cuff, neck, and foot muscles and connective tissues, and how to resolve back, hip, and other pain. We also cover the essentials of cardio, fat loss, and nutrition and how to make excellent and ongoing progress despite real-life training constraints. This episode is crucial for men and women as young as their teens, 20s, and 30s, all the way up to their 70s, 80s (and beyond) to be strong, mobile, and pain-free. Read the episode show notes at hubermanlab.com. Pre-order Protocols: https://protocolsbook.com Thank you to our sponsors AG1: https://drinkag1.com/huberman David: https://davidprotein.com/huberman Our Place: https://fromourplace.com/huberman Joovv: https://joovv.com/huberman Function: https://functionhealth.com/huberman Timestamps (00:00:00) Jeff Cavaliere (00:02:43) Lower Back, Back Pain (00:10:06) Tool: Exercises for Lower Back Pain & Strengthen Glutes (00:15:29) Sponsors: David & Our Place (00:18:05) Walking Exercises to Strengthen Glutes (00:23:23) Small Focused Exercises & Timing; Workout Soreness & Pain (00:27:08) Tools: "Old Man" Test, Functional Strength Tests (00:35:08) Sports, Movement Imbalance (00:40:57) Tool: Training Like An Athlete (00:46:44) Sponsor: AG1 (00:48:28) Inner Elbow Pain, Tool: Grip Modification (00:54:21) Shoulder, Rotator Cuff Training, Tool: External Rotation Exercise (01:06:50) Tool: Neck Training; Women, Posture (01:15:20) Longevity, Strength & Agility; Pain & Construction Zone Analogy (01:19:50) Sponsor: Joovv (01:21:12) Cardio, Bike, Jumping Rope; Fat Loss: Zone 2 or HIIT? (01:29:27) Nutrition, Tools: Calorie Counting; Plate Method (01:40:18) Foot Stability, Tool: Foot Strength Test; Longevity (01:48:15) Sponsor: Function (01:49:53) Warm-Up Sets; Reps in Reserve or Train to Failure?; Work Sets (02:00:30) Training Frequency; Tool: Real-Life Constraints, Split the Splits (02:13:58) Zero-Cost Support, YouTube, Spotify & Apple Follow, Reviews & Feedback, Sponsors, Protocols Book, Social Media, Neural Network Newsletter Disclaimer & Disclosures Learn more about your ad choices. Visit megaphone.fm/adchoices
What if the biggest obstacle to delivering a world-class customer experience isn't your technology or your strategy, but the very way your teams are structured and enabled to work?Agility requires creating an internal environment that can fluidly adapt to—and even anticipate—the needs of the external customer.Today, we're going to talk about: the often-overlooked foundation of successful business transformation: the human experience. We'll explore: Why the employee experience isn't just an HR initiative but a direct driver of customer outcomes How designing systems around the way people actually think—not just how we're organized on a chart—is critical. The practical application of a human-centered lens to business processes Why so many large-scale changes fail when they don't properly connect the dots between people, processes, and technology.To help me discuss this topic, I'd like to welcome, Jennifer Jones, Chief Strategy & Experience Officer at RGP. About Jennifer Jones Jennifer Jones is Chief Strategy & Experience Officer at RGP, a global professional services firm, where she leads enterprise strategy and experience end-to-end—aligning go-to-market, customer and employee experience, and operating models to accelerate growth and retention. She is responsible for translating strategy into execution across the business, partnering across sales, delivery, finance, technology, HR, and talent to remove friction, strengthen adoption, and drive measurable outcomes. Jennifer also leads global marketing and communications, shaping RGP's market voice, positioning, and demand generation engine. Previously, she served as Chief Marketing Officer, where she unified the company's brand, go-to-market strategy, and growth programs to support its evolution into a differentiated, execution-focused consulting firm. With more than 28 years of experience, Jennifer is known for closing the gap between vision and execution. She has led large-scale transformations across brand, customer and employee experience, service design, and AI-enabled operating models—helping Fortune 500 organizations modernize in ways that drive adoption, unlock value, and deliver sustained impact. Her work is grounded in human-centered design, ensuring transformation is not only strategic, but people-focused, actionable and enduring. Jennifer Jones on LinkedIn: https://www.linkedin.com/in/jennifergardnerjones/ --------Resources-------- RGP: https://rgp.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fDon't miss We Make Future - the International Festival of Innovation in AI, Tech, and Digital Marketing, June 24-26 in Bologna. Learn more: https://aglbrnd.co/r/c80991afff416bb2The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
Nick Almond of the Jito Foundation joins David to walk through why DAO governance is a mess, what “pragmatic decentralization” looks like in practice, and how the CLARITY Act will reshape governance going forward. Enjoy! TIMESTAMPS: (00:00) Intro (01:22) Why Governance Matters (03:43) Token Voting (05:12) Delegates and Multisigs (08:56) Nexo Ad (09:30) Sub-DAOs and Specialization (11:33) Governance Tokens Origins (15:47) Pragmatic Decentralization (18:22) Cosmetic Votes and Value (20:37) Nexo Ad (21:35) Arbitrum Governance (25:59) Regulation and CLARITY (29:11) Bitcoin Governance Lessons (34:03) Meta Governance and Agility (36:48) Tokens as Equity Future (39:41) Closing Thoughts FOLLOW THE SHOW › David — https://x.com/dcanellis › The Breakdown — https://x.com/TheBreakdownBW › Nick Almond — https://x.com/DrNickA › Jito Foundation — https://x.com/jito_sol SPONSORS › NEXO Nexo is the premier digital wealth platform. Receive interest on your crypto, borrow against it without selling, and trade a range of assets. Now available in the U.S with 30 days of exclusive privileges. Get started at http://nexo.com/breakdown Get top market insights and the latest in crypto news. Subscribe to the Blockworks Daily Newsletter: https://blockworks.co/newsletter/ DISCLAIMER As always, remember this podcast is for informational purposes only, and any views expressed by anyone on the show are solely their opinions, not financial advice.
With the half-life of professional skills shrinking every year, is the traditional model of corporate learning and development fundamentally broken, and what role should employers play in the new era of continuous education?Agility requires a workforce that can adapt and acquire new skills as quickly as the market changes. This means the old models of education and professional development must be re-engineered for a world that demands continuous learning integrated with professional life.Today, we're going to talk about the evolution of higher education, specifically how online programs are being redesigned from the ground up to meet the complex needs of working adults. We'll explore how concepts we often discuss in customer experience—like personalization and flexibility—are being applied to learning to help professionals advance their careers without putting the rest of their lives on hold.To help me discuss this topic, I'd like to welcome, Ruth Veloria, Chief Strategy and Customer Officer at University of Phoenix. About Ruth Veloria Ruth Veloria is Chief Strategy and Customer Officer at the University of Phoenix, where she leads strategic vision, customer experience innovation, and the use of student data to support progress, graduation, and career success. She joined the University in 2009 and has held roles including chief customer officer and executive dean of the Business School, with prior strategy experience at Booz Allen, BCG, and Charles Schwab. Veloria holds a bachelor's degree in chemistry from New College at the University of Oxford and a master's in management from the Kellogg School at Northwestern University. Ruth Veloria on LinkedIn: https://www.linkedin.com/in/ruthveloria/ Resources University of Phoenix: https://www.phoenix.edu/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873f Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
Your step count goal might be off — and wonderfully, the fix is easier than you'd expect! In Part 2 of this conversation with gait specialist and author Dr. Courtney Conley, we get into the specific step and pace milestones that research actually supports — including the number linked to a 25% reduction in dementia risk that might surprise you. We also get into why a post-meal walk changes your metabolism, the difference between steps that count as intentional movement and the ones that don't, and why the reminders "walk taller" and "walk softer" may be the most useful gait coaching you'll ever receive. And then there's the calf — the muscle sometimes called the second heart, the one almost no one is training, and the one that quietly determines how we age. If you've ever wondered what your daily walking practice is actually doing for you — and what it could be doing — the answer lies in WALK, the book our conversation today revolves around. Let's gooooo! LET'S TALK THE WALK! Join here for support, motivation and fun! Wellness While Walking Facebook page Walking to Wellness Together Facebook GROUP Wellness While Walking on Instagram Wellness While Walking on Threads Wellness While Walking on Twitter Wellness While Walking website for show notes and other information wellnesswhilewalking@gmail.com RESOURCES AND SOURCES (some links may be affiliate links) DR. COURTNEY CONLEY and ALL THINGS WALKING WALK: Rediscover the Most Natural Way to Boost Your Health and Longevity — One Step at a Time, Conley & McDowell Gait Happens Website Gait Happens Instagram Gait Happens YouTube Channel Wellness While Walking Ep. 144 — Feet First with Dr. Courtney Conley of Gait Happens: How Our Feet Are Pivotal to Walking and Our Health Wellness While Walking Ep. 145 — Walking Pain, Balance, Agility and Footwear: Dr. Courtney Conley of Gait Happens, Part 2 on our Fit Feet! Wellness While Walking Ep. 26 -- 10,000 Steps: Myth or Mandate? Wellness While Walking Ep. 264 -- The Step Count Trap HOW TO RATE AND REVIEW WELLNESS WHILE WALKING How to Leave a Review on Apple Podcasts on Your iOS Device 1. Open Apple Podcast App (purple app icon that says Podcasts). 2. Go to the icons at the bottom of the screen and choose "search" 3. Search for "Wellness While Walking" 4. Click on the SHOW, not the episode. 5. Scroll all the way down to "Ratings and Reviews" section 6. Click on "Write a Review" (if you don't see that option, click on "See All" first) 7. Then you will be able to rate the show on a five-star scale (5 is highest rating) and write a review! 8. Thank you! I so appreciate this! How to Leave a Review on Apple Podcasts on a Computer 1. Visit Wellness While Walking page on Apple Podcasts in your web browser (search for Apple Podcasts or click here) https://www.apple.com/apple-podcasts/ 2. Click on "Listen on Apple Podcasts" or "Open the App" 3. This will open Apple Podcasts and put in search bar at top left "Wellness While Walking" 4. This should bring you to the show, not a particular episode – click on the show's artwork 5. Scroll down until you see "Rating and Reviews" 6. Click on "See All" all the way to the right, near the Ratings and Review Section and its bar chart 7. To leave a written review, please click on "Write a Review" 8. You'll be able to leave a review, along with a title for it, plus you'll be able to rate the show on the 5-star scale (with 5 being the highest rating) 9. Thank you so very much!! OTHER APPS WHERE RATINGS OR REVIEWS ARE POSSIBLE Spotify Goodpods Overcast (if you star certain episodes, or every one, that will help others find the show) Castbox Podcast Addict Podchaser Podbean HOW TO SHARE WELLNESS WHILE WALKING Tell a friend or family member about Wellness While Walking, maybe while you're walking together or lamenting not feeling 100% Follow up with a quick text with more info, as noted below! (My favorite is pod.link/walking because it works with all the apps!) Screenshot a favorite episode playing on your phone and share to social media or to a friend via text or email! Wellness While Walking on Apple – click the up arrow to share with a friend via text or email, or share to social media Wellness While Walking on Spotify -- click the up arrow to share with a friend via text or email, or share to social media Use this universal link for any podcast app: pod.link/walking – give it to friends or share on social media Tell your pal about the Wellness While Walking website Thanks for listening and now for sharing! : ) DISCLAIMER Neither I nor many of my podcast guests are doctors or healthcare professionals of any kind, and nothing on this podcast or associated content should be considered medical advice. The information provided by Wellness While Walking Podcast and associated material, by Whole Life Workshop and by Bermuda Road Wellness LLC is for informational and entertainment purposes only. It is not intended to be a substitute for professional medical advice, diagnosis or treatment. Always seek the advice of your physician or other qualified health care provider with any questions you may have regarding a medical condition or treatment, and before undertaking a new health care regimen, including walking. Thanks for listening to Wellness While Walking, a walking podcast and a "best podcast for walking"!
Most leaders see Marketing Ops as the team that keeps the trains running on time, essentially the plumbers of the marketing department. But what if I told you they're actually positioned to be the architects of your company's most durable competitive advantage? Agility requires moving beyond the transactional nature of campaigns and technology. It demands building a durable, responsive ecosystem around your brand, one that can listen and adapt not just quarterly, but constantly.Today, we're going to talk about how to reframe the marketing operations function from a cost center or tactical execution engine into a strategic driver of growth. And we'll explore a powerful, and perhaps counterintuitive, way to do it: by building a genuine community, not just as a marketing channel, but as the core of your go-to-market strategy. To help me discuss this topic, I'd like to welcome, Mike Rizzo, CEO at MarketingOps. About Mike Rizzo Mike Rizzo is a career marketing operations professional passionate about using a people-first approach to building scalable and efficient solutions to the challenges faced by marketing, business operations, and client success teams. With his extensive background in marketing Mike helped build, launch, manage and optimize Mavenlink's first user community and Client Advisory Board programs. In 2017 he also founded the growing community of MO Pros - a place where thousands of Marketing Operations Professionals connect, collaborate and help elevate the practice of Marketing Ops. He is also the co-host of the podcast called Ops Cast.As the founder of MarketingOps.com, Mike is taking a community-led approach to building a platform purpose-built to elevate Marketing Operations Professionals. Mike Rizzo on LinkedIn: https://www.linkedin.com/in/aharze/ Resources MarketingOps: https://www.marketingops.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658 Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873f Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
Most leaders see Marketing Ops as the team that keeps the trains running on time, essentially the plumbers of the marketing department. But what if I told you they're actually positioned to be the architects of your company's most durable competitive advantage?Agility requires moving beyond the transactional nature of campaigns and technology. It demands building a durable, responsive ecosystem around your brand, one that can listen and adapt not just quarterly, but constantly.Today, we're going to talk about how to reframe the marketing operations function from a cost center or tactical execution engine into a strategic driver of growth. And we'll explore a powerful, and perhaps counterintuitive, way to do it: by building a genuine community, not just as a marketing channel, but as the core of your go-to-market strategy.To help me discuss this topic, I'd like to welcome, Mike Rizzo, CEO at MarketingOps.About Mike Rizzo Mike Rizzo is a career marketing operations professional passionate about using a people-first approach to building scalable and efficient solutions to the challenges faced by marketing, business operations, and client success teams.With his extensive background in marketing Mike helped build, launch, manage and optimize Mavenlink's first user community and Client Advisory Board programs.In 2017 he also founded the growing community of MO Pros - a place where thousands of Marketing Operations Professionals connect, collaborate and help elevate the practice of Marketing Ops. He is also the co-host of the podcast called Ops Cast.As the founder of MarketingOps.com, Mike is taking a community-led approach to building a platform purpose-built to elevate Marketing Operations Professionals. Mike Rizzo on LinkedIn: https://www.linkedin.com/in/aharze/ Resources MarketingOps: https://www.marketingops.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fEnjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
As you race to adopt AI-powered shopping experiences, are you creating a new data black box that will make your customer journey less understood, not more?Agility requires not just the speed to adopt new channels like generative AI, but the foresight to ensure these new touchpoints don't become blind spots in your customer journey. It demands that our data strategy evolves as quickly as our customer-facing technology.Today, we're going to talk about the hidden challenge of AI-driven commerce. As major brands roll out compelling shopping experiences on platforms like Google's Gemini, they risk creating a new data black box. When customer interactions happen inside these AI environments, the insights from those conversations can become disconnected from the overall customer journey, making it difficult to measure impact and act on what you've learned.To help me discuss this topic, I'd like to welcome Zack Wenthe, Director of Product Marketing & Customer Data Evangelist at Tealium. Zack, welcome to the show!About Zack Wenthe Zack Wenthe is a seasoned product marketing and customer data expert, currently serving as Director of Product Marketing & Customer Data Evangelist at Tealium, where he helps brands unlock the power of unified customer insights and drive meaningful engagement through data-driven strategies with the power of value-add storytelling in product marketing. He's a prolific speaker, writer, and storyteller in the martech space, known for breaking down complex ideas into practical, revenue-focused narratives. Zack Wenthe on LinkedIn: https://www.linkedin.com/in/zackwenthe/ Resources Tealium : https://tealium.com/products/tealium-for-AI/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873f Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
As you race to adopt AI-powered shopping experiences, are you creating a new data black box that will make your customer journey less understood, not more? Agility requires not just the speed to adopt new channels like generative AI, but the foresight to ensure these new touchpoints don't become blind spots in your customer journey. It demands that our data strategy evolves as quickly as our customer-facing technology. Today, we're going to talk about the hidden challenge of AI-driven commerce. As major brands roll out compelling shopping experiences on platforms like Google's Gemini, they risk creating a new data black box. When customer interactions happen inside these AI environments, the insights from those conversations can become disconnected from the overall customer journey, making it difficult to measure impact and act on what you've learned. To help me discuss this topic, I'd like to welcome Zack Wenthe, Director of Product Marketing & Customer Data Evangelist at Tealium. Zack, welcome to the show! About Zack Wenthe Zack Wenthe is a seasoned product marketing and customer data expert, currently serving as Director of Product Marketing & Customer Data Evangelist at Tealium, where he helps brands unlock the power of unified customer insights and drive meaningful engagement through data-driven strategies with the power of value-add storytelling in product marketing. He's a prolific speaker, writer, and storyteller in the martech space, known for breaking down complex ideas into practical, revenue-focused narratives. Zack Wenthe on LinkedIn: https://www.linkedin.com/in/zackwenthe/ Resources Tealium : https://tealium.com/products/tealium-for-AI/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873f Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
When you look at your five-year strategic plan, how much of it is dedicated to defending your current market share versus actively making it obsolete?Agility requires more than just reacting quickly to market shifts; it demands the foresight and structure to initiate those shifts yourself.This episode is brought to by CRMC. Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more about CRMC 2026, June 1-3 in Frisco Texas at www.thecrmc.comToday, we're going to talk about the accelerating pace of change being driven by forces like artificial intelligence and digitization. These changes are creating a clear divide in the market, sorting brands into two distinct camps: the “Disruptors” and the “Disrupted.” We'll explore the patterns that separate these two groups and discuss practical frameworks for how established organizations can learn to shape the future, rather than be shaped by it.To help me discuss this topic, I'd like to welcome, Kaihan Krippendorff, Founder at Outthinker, and keynote speaker at CRMC, taking place June 1-3 in Frisco Texas. About Kaihan Krippendorff Kaihan Krippendorff is the Founder of Outthinker, a global think-tank of chief strategy, growth, transformation, and innovation officers shaping the future of business. He has been recognized by Thinkers50 and Global Gurus as one of the world's top 20 business thinkers. A sought-after keynote speaker and strategic advisor, Kaihan works with CXOs from the world's most admired companies, helping them to drive transformation, reduce risk, and chart their path to long-term growth and success. Kaihan Krippendorff on LinkedIn: https://www.linkedin.com/in/kaihankrippendorff/ Resources Outthinker: https://kaihan.net/ This episode is brought to by CRMC. Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://www.thecrmc.com Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873f Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
When you look at your five-year strategic plan, how much of it is dedicated to defending your current market share versus actively making it obsolete?Agility requires more than just reacting quickly to market shifts; it demands the foresight and structure to initiate those shifts yourself. This episode is brought to by CRMC. Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more about CRMC 2026, June 1-3 in Frisco Texas at www.thecrmc.comToday, we're going to talk about the accelerating pace of change being driven by forces like artificial intelligence and digitization. These changes are creating a clear divide in the market, sorting brands into two distinct camps: the “Disruptors” and the “Disrupted.” We'll explore the patterns that separate these two groups and discuss practical frameworks for how established organizations can learn to shape the future, rather than be shaped by it. To help me discuss this topic, I'd like to welcome, Kaihan Krippendorff, Founder at Outthinker, and keynote speaker at CRMC, taking place June 1-3 in Frisco Texas. About Kaihan Krippendorff Kaihan Krippendorff is the Founder of Outthinker, a global think-tank of chief strategy, growth, transformation, and innovation officers shaping the future of business. He has been recognized by Thinkers50 and Global Gurus as one of the world's top 20 business thinkers. A sought-after keynote speaker and strategic advisor, Kaihan works with CXOs from the world's most admired companies, helping them to drive transformation, reduce risk, and chart their path to long-term growth and success. Kaihan Krippendorff on LinkedIn: https://www.linkedin.com/in/kaihankrippendorff/ Resources Outthinker: https://kaihan.net/ This episode is brought to by CRMC. Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://www.thecrmc.com Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873f Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
What's the bigger blind spot for most brands' digital experience: knowing that a customer is struggling, or understanding why and being able to help them in that exact moment? Agility requires not just identifying customer friction quickly, but having the tools to resolve it in the moment. It's about shortening the gap between insight and action to create better experiences, faster.Today, we're going to talk about a strategic evolution in digital experience management: moving beyond passively observing user behavior to actively intervening and guiding users toward success, directly within the product. We'll explore how this shift is being accelerated by strategic acquisitions and how it empowers product, marketing, and CX teams to solve problems in real time.To help me discuss this topic, I'd like to welcome, Jason Wolf, President at Fullstory. About Jason Wolf Jason Wolf is an accomplished technology executive with over two decades of experience driving strategic growth and operational excellence across the technology sector. As President of Fullstory, Jason leads sales, customer success, support, professional services, partnerships, and revenue operations.Before joining Fullstory, Wolf served as Ping Identity's Chief Revenue Officer, leading an international team that cemented the company's position in intelligent identity solutions that make digital experiences secure and seamless. Preceding his time at Ping Identity, Wolf spent over 15 years at SAP, where he held several executive positions, ultimately culminating in his role as CRO, overseeing the business's spending management and network line. His career also includes valuable experiences at Pfizer Pharmaceuticals and as a consultant for Ernst and Young. Jason Wolf on LinkedIn: https://www.linkedin.com/in/jason-wolf-ismatsap/ Resources Fullstory: https://www.fullstory.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873f Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
What's the bigger blind spot for most brands' digital experience: knowing that a customer is struggling, or understanding why and being able to help them in that exact moment? Agility requires not just identifying customer friction quickly, but having the tools to resolve it in the moment. It's about shortening the gap between insight and action to create better experiences, faster.Today, we're going to talk about a strategic evolution in digital experience management: moving beyond passively observing user behavior to actively intervening and guiding users toward success, directly within the product. We'll explore how this shift is being accelerated by strategic acquisitions and how it empowers product, marketing, and CX teams to solve problems in real time.To help me discuss this topic, I'd like to welcome, Jason Wolf, President at Fullstory. About Jason Wolf Jason Wolf is an accomplished technology executive with over two decades of experience driving strategic growth and operational excellence across the technology sector. As President of Fullstory, Jason leads sales, customer success, support, professional services, partnerships, and revenue operations.Before joining Fullstory, Wolf served as Ping Identity's Chief Revenue Officer, leading an international team that cemented the company's position in intelligent identity solutions that make digital experiences secure and seamless. Preceding his time at Ping Identity, Wolf spent over 15 years at SAP, where he held several executive positions, ultimately culminating in his role as CRO, overseeing the business's spending management and network line. His career also includes valuable experiences at Pfizer Pharmaceuticals and as a consultant for Ernst and Young. Jason Wolf on LinkedIn: https://www.linkedin.com/in/jason-wolf-ismatsap/ Resources Fullstory: https://www.fullstory.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873f Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
In an era dominated by high-definition home entertainment and endless digital distractions, what does it take to convince a fan that a live, in-person experience is not just worth their time and money, but is something they can't afford to miss?Agility requires not just having a plan, but building a system to listen and respond to your audience in real time. It's about turning feedback from a retrospective report into an in-the-moment action plan.Following the recent Qualtrics X4 Summit in Seattle, we're going to talk about what it takes to engineer a world-class fan experience. We'll explore how a legacy brand moves beyond the traditional event model to create personalized, memorable moments, and how they use real-time data not just to measure satisfaction, but to proactively shape the fan journey from the moment someone buys a ticket to long after they've left the course.To help me discuss this topic, I'd like to welcome, Zach Carlson, Director of Fan Engagement at PGA TOUR. About Zach Carlson As a Director of Fan Engagement - Decision Sciences at PGA TOUR, I leverage my consumer research expertise and project management skills to gather feedback and insights from various stakeholders, including fans, players, and employees. I have over 10 years of experience in applying data-driven marketing and research strategies to support business decisions and optimize outcomes.I am passionate about enhancing the fan experience and creating value for the PGA TOUR brand and partners. I built and managed the PGA TOUR Fan Council, a research community of over 12,000 fans who help us identify what golf fans want and shape the products and experiences we create. I also lead the implementation of @Qualtrics CX and EX solutions throughout the organization to measure and improve customer and employee satisfaction and loyalty. I enjoy working with cross-functional teams and communicating effectively with both technical and non-technical audiences. Zach Carlson on LinkedIn: https://www.linkedin.com/in/zacharyjcarlson/ Resources PGA TOUR: https://www.pgatour.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873f Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
In an era dominated by high-definition home entertainment and endless digital distractions, what does it take to convince a fan that a live, in-person experience is not just worth their time and money, but is something they can't afford to miss? Agility requires not just having a plan, but building a system to listen and respond to your audience in real time. It's about turning feedback from a retrospective report into an in-the-moment action plan. Following the recent Qualtrics X4 Summit in Seattle, we're going to talk about what it takes to engineer a world-class fan experience. We'll explore how a legacy brand moves beyond the traditional event model to create personalized, memorable moments, and how they use real-time data not just to measure satisfaction, but to proactively shape the fan journey from the moment someone buys a ticket to long after they've left the course.To help me discuss this topic, I'd like to welcome, Zach Carlson, Director of Fan Engagement at PGA TOUR. About Zach Carlson As a Director of Fan Engagement - Decision Sciences at PGA TOUR, I leverage my consumer research expertise and project management skills to gather feedback and insights from various stakeholders, including fans, players, and employees. I have over 10 years of experience in applying data-driven marketing and research strategies to support business decisions and optimize outcomes.I am passionate about enhancing the fan experience and creating value for the PGA TOUR brand and partners. I built and managed the PGA TOUR Fan Council, a research community of over 12,000 fans who help us identify what golf fans want and shape the products and experiences we create. I also lead the implementation of @Qualtrics CX and EX solutions throughout the organization to measure and improve customer and employee satisfaction and loyalty. I enjoy working with cross-functional teams and communicating effectively with both technical and non-technical audiences. Zach Carlson on LinkedIn: https://www.linkedin.com/in/zacharyjcarlson/ Resources PGA TOUR: https://www.pgatour.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873f Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
In the race for B2B growth, we often prioritize speed over everything else. But what's the real cost when your brand starts to look like a collection of spare parts cobbled together by different teams? Agility requires a strong, foundational framework to enable speed without sacrificing coherence. It's about empowering teams to move quickly and independently, while still ensuring every customer touchpoint feels like it comes from one unified brand. Today, we're going to talk about why brand and design consistency is often the first casualty of high-growth B2B environments, and paradoxically, one of the most critical assets to protect. We'll explore how that fragmentation happens, from different teams launching products to rapid hiring, and discuss why building a consistent brand isn't just a "nice-to-have"—it's a direct line to building trust and long-term value with your customers.To help me discuss this topic, I'd like to welcome, Jenny Sagström, CEO at Sköna. About Jenny Sagström Jenny is cofounder and CEO of Sköna, a B2B creative agency that's been building brave brands for innovative technology companies since 2004. Jenny entered the agency world in 1998 with Kraftverket in her native Stockholm, Sweden, shortly after graduating with a BA in Economics and International Relations from the University of Reading. In 2000, she moved to the San Francisco Bay Area to work at Corsi & Partners, where she was responsible for a multitude of clients, including the Oakland Raiders. Since founding Sköna, Jenny has helped lead it from a two-person shop to a flourishing global business, where she currently oversees strategy, account management, and global expansion. An occasional public speaker, article writer, and podcaster, she spends her spare time skiing, tinkering with (and even completing!) DIY projects, and enjoying the company of her husband and two daughters. Jenny Sagström on LinkedIn: https://www.linkedin.com/in/jennysagstrom/ Resources Sköna: www.skona.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873f Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
In the race for B2B growth, we often prioritize speed over everything else. But what's the real cost when your brand starts to look like a collection of spare parts cobbled together by different teams?Agility requires a strong, foundational framework to enable speed without sacrificing coherence. It's about empowering teams to move quickly and independently, while still ensuring every customer touchpoint feels like it comes from one unified brand.Today, we're going to talk about why brand and design consistency is often the first casualty of high-growth B2B environments, and paradoxically, one of the most critical assets to protect. We'll explore how that fragmentation happens, from different teams launching products to rapid hiring, and discuss why building a consistent brand isn't just a "nice-to-have"—it's a direct line to building trust and long-term value with your customers.To help me discuss this topic, I'd like to welcome, Jenny Sagström, CEO at Sköna. About Jenny Sagström Jenny is cofounder and CEO of Sköna, a B2B creative agency that's been building brave brands for innovative technology companies since 2004. Jenny entered the agency world in 1998 with Kraftverket in her native Stockholm, Sweden, shortly after graduating with a BA in Economics and International Relations from the University of Reading. In 2000, she moved to the San Francisco Bay Area to work at Corsi & Partners, where she was responsible for a multitude of clients, including the Oakland Raiders. Since founding Sköna, Jenny has helped lead it from a two-person shop to a flourishing global business, where she currently oversees strategy, account management, and global expansion. An occasional public speaker, article writer, and podcaster, she spends her spare time skiing, tinkering with (and even completing!) DIY projects, and enjoying the company of her husband and two daughters. Jenny Sagström on LinkedIn: https://www.linkedin.com/in/jennysagstrom/ Resources Sköna: www.skona.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873f Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
What if your most visible, most exciting product wasn't your real product at all, but was actually a Trojan horse for building a much deeper, stickier customer relationship? Agility requires more than just a willingness to change; it demands a deep understanding of what truly motivates your customer, allowing you to evolve your model in service of their emotional outcomes, not just their transactional needs. Today, we're going to talk about how a brand can embody the very principle it sells, turning a core service into a flywheel for customer retention, emotional engagement, and scalable business growth. To help me discuss this topic, I'd like to welcome, Mark Van Wye, CEO at Zoom Room. About Mark Van Wye Mark Van Wye is the CEO of Zoom Room, the nation's premier dog training franchise, and the author of the #1 bestselling Puppy Training in 7 Easy Steps. He's a systems architect who saw white space in the $100 billion pet industry and positioned dog training as behavioral infrastructure for modern life. A lifelong builder of scalable learning environments, he taught adults to code at eleven, developed a national learning platform for the Boys & Girls Clubs of America, and has spent his career designing environments – physical and digital – that scale without losing their human edge. Mark Van Wye on LinkedIn: https://www.linkedin.com/in/zoomroom/ Resources Zoom Room: https://www.zoomroom.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
What if your most visible, most exciting product wasn't your real product at all, but was actually a Trojan horse for building a much deeper, stickier customer relationship?Agility requires more than just a willingness to change; it demands a deep understanding of what truly motivates your customer, allowing you to evolve your model in service of their emotional outcomes, not just their transactional needs.Today, we're going to talk about how a brand can embody the very principle it sells, turning a core service into a flywheel for customer retention, emotional engagement, and scalable business growth.To help me discuss this topic, I'd like to welcome, Mark Van Wye, CEO at Zoom Room. About Mark Van Wye Mark Van Wye is the CEO of Zoom Room, the nation's premier dog training franchise, and the author of the #1 bestselling Puppy Training in 7 Easy Steps. He's a systems architect who saw white space in the $100 billion pet industry and positioned dog training as behavioral infrastructure for modern life. A lifelong builder of scalable learning environments, he taught adults to code at eleven, developed a national learning platform for the Boys & Girls Clubs of America, and has spent his career designing environments – physical and digital – that scale without losing their human edge. Mark Van Wye on LinkedIn: https://www.linkedin.com/in/zoomroom/ Resources Zoom Room: https://www.zoomroom.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
What if the key to customer loyalty isn't about creating memorable, delightful moments, but about being utterly forgettable in the best possible way? Agility requires more than just rapid campaign execution; it demands a deep-seated ability to re-evaluate and re-engineer core processes in response to shifting customer expectations.Today, we're going to talk about the powerful, and perhaps counterintuitive, idea that the greatest predictor of customer loyalty isn't satisfaction or delight, but simply how easy you are to do business with. We'll explore why reducing customer effort is a critical competitive advantage and how enterprise brands can identify and eliminate the points of friction that drive customers away.To help me discuss this topic, I'd like to welcome, David Avrin, CX Keynote Speaker and Author at Ridiculously Easy International, and keynote speaker at CRMC, taking place June 1-3 in Frisco Texas. About David Avrin One of the most in-demand Customer Experience speakers and consultants in the world today, David Avrin, CSP, Global Speaking Fellow, has shared his content-rich, entertaining and actionable presentations with enthusiastic audiences across North America and in 28 countries around the world. David helps organizations better understand and connect with their changing customers and clients to help future-proof their businesses. David's insights have been featured on thousands of media outlets around the world. He is also the author of seven books including the acclaimed: It's Not Who You Know, It's Who Knows You!, Why Customers Leave (and How to Win Them Back), The Morning Huddle, and his newest book, Ridiculously Easy to Do Business With. David Avrin on LinkedIn: https://www.linkedin.com/in/davidavrin/ Resources Ridiculously Easy International: https://www.davidavrin.com/ This episode is brought to by CRMC. Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://www.thecrmc.com Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658 Get the book: Ridiculously Easy to Do Business With by David Avrin: https://share.google/iwUGAonakI63ZU2vR Ridiculously Easy Intl. website: https://www.ridiculouslyeasy.com/ Get the new research report David mentioned: The Frequency of Customer Friction: https://www.ridiculouslyeasy.com/research Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
What if the key to customer loyalty isn't about creating memorable, delightful moments, but about being utterly forgettable in the best possible way?Agility requires more than just rapid campaign execution; it demands a deep-seated ability to re-evaluate and re-engineer core processes in response to shifting customer expectations.Today, we're going to talk about the powerful, and perhaps counterintuitive, idea that the greatest predictor of customer loyalty isn't satisfaction or delight, but simply how easy you are to do business with. We'll explore why reducing customer effort is a critical competitive advantage and how enterprise brands can identify and eliminate the points of friction that drive customers away.To help me discuss this topic, I'd like to welcome, David Avrin, CX Keynote Speaker and Author at Ridiculously Easy International, and keynote speaker at CRMC, taking place June 1-3 in Frisco Texas. About David Avrin One of the most in-demand Customer Experience speakers and consultants in the world today, David Avrin, CSP, Global Speaking Fellow, has shared his content-rich, entertaining and actionable presentations with enthusiastic audiences across North America and in 28 countries around the world. David helps organizations better understand and connect with their changing customers and clients to help future-proof their businesses. David's insights have been featured on thousands of media outlets around the world. He is also the author of seven books including the acclaimed: It's Not Who You Know, It's Who Knows You!, Why Customers Leave (and How to Win Them Back), The Morning Huddle, and his newest book, Ridiculously Easy to Do Business With. David Avrin on LinkedIn: https://www.linkedin.com/in/davidavrin/ Resources Ridiculously Easy International: https://www.davidavrin.com/ This episode is brought to by CRMC. Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://www.thecrmc.com Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658 Get the book: Ridiculously Easy to Do Business With by David Avrin: https://share.google/iwUGAonakI63ZU2vR Ridiculously Easy Intl. website: https://www.ridiculouslyeasy.com/ Get the new research report David mentioned: The Frequency of Customer Friction: https://www.ridiculouslyeasy.com/research Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.
What's the real cost of only having the bandwidth to focus on your top-performing products?Agility requires systems and processes that not only respond to change but also proactively manage complexity across an entire portfolio. It's about creating the capacity to act on every opportunity, not just the most obvious ones.Today, we're going to talk about a critical breaking point for large consumer brands: the operational limits of ecommerce execution. When you're managing thousands of products across countless digital shelves, manual processes don't just slow you down—they force you to leave opportunity on the table. We'll explore how automation and AI are moving teams from being reactive firefighters on their top SKUs to strategic drivers of growth across their entire catalog.To help me discuss this topic, I'd like to welcome, Tambi Younes, Vice President of E-commerce at Newell. About Tambi Younes Tambi Younes is the vice president of e-commerce at Newell. Younes has spent nearly a decade with Newell, holding a series of product experience and DTC leadership roles. Most recently, he was senior director of product, UX and digital experience, where he spearheaded AI solutions within the global DTC digital platform and led an approach to product design centered on user research and customer insights. Prior to that, he was director of e-commerce, DTC, where he led a 12-person team that worked on merchandising, promotional and assortment strategies. He also drove strong growth on Amazon as senior manager of global e-commerce for the company's baby and parenting brands, optimizing digital marketing, product visibility and channel strategy to gain market share. Tambi Younes on LinkedIn: https://www.linkedin.com/in/tambi/ Resources Newell: https://www.newellbrands.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.