Podcasts about Agility

What happens when your brand has a million different voices speaking to a million different customers? Is that the pinnacle of personalization, or is it just brand chaos? Agility requires both the speed to personalize content for every individual as well as the control to ensure every one of those interactions faithfully represents the core brand. Today, we're going to talk about resolving one of the biggest paradoxes in modern marketing: achieving hyper-personalization at massive scale, without sacrificing brand governance and consistency. We'll explore how generative AI is moving from a creative novelty to a core operational engine for enterprise marketing, enabling brands to craft unique stories for every customer, while ensuring they all sing from the same hymn sheet. To help me discuss this topic, I'd like to welcome, Jason Ing, CMO at Typeface. About Jason Ing Jason Ing is the Chief Marketing Officer at Typeface, where he leads global marketing and drives the shift toward AI-powered content creation. Over the past two decades, he has built high-performing marketing teams and launched enduring, customer-obsessed campaigns at brands including Procter & Gamble, Xbox, Amazon Prime Video, AWS, and Gusto. Known for systematically scaling teams, programs, and go-to-market motions, Jason has a track record of delivering marketing strategies that not only drive impact in the moment but continue to perform years later. At Typeface, he helps modern marketers rewire how their teams work—so they can move faster, scale smarter, and unlock AI's full potential. Jason Ing on LinkedIn: https://www.linkedin.com/in/ingjason/ Resources Typeface: https://www.typeface.ai The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

What if the most damaging phrase in your marketing isn't a four-letter word, but three simple ones: "Do Not Reply"? Agility requires more than just moving fast; it requires breaking down the walls between departments to respond to customer needs in the moment they happen. It's about empowering every part of the organization to act as one cohesive brand, turning every interaction into a meaningful conversation. Today, we're going to talk about the end of an era: of one-way, impersonal, "do not reply" marketing. We'll explore the shift from siloed campaigns to unified, real-time conversations, and what it takes to empower every single employee, from sales to service, to be an extension of the marketing team to build trust and drive growth. To help me discuss this topic, I'd like to welcome, Bobby Jania, CMO Marketing Cloud at Salesforce. About Bobby Jania Bobby Jania is an experienced marketing professional currently serving as CMO of Marketing Cloud at Salesforce since June 2014, where a focus on building personalized customer journeys has been paramount. Prior to Salesforce, Bobby held multiple strategic roles at Responsys, emphasizing the importance of integrated digital marketing strategies, and spent nearly a decade at Cypress Semiconductor, where responsibilities included leading innovations in programmable system-on-chip solutions and managing global marketing efforts. Bobby's career began with a role as a Teaching Assistant at the University of Illinois at Urbana-Champaign, which laid the groundwork for a passion for technology and marketing. Bobby holds a Bachelor of Science degree in Computer Engineering from the same institution. Bobby Jania on LinkedIn: https://www.linkedin.com/in/bobbyjania/ Resources Salesforce : https://www.salesforce.com/marketing/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

What if the biggest threat to your brand's profitability isn't the next tariff or supply chain disruption, but an outdated playbook that forces you to choose between raising prices on loyal customers or sacrificing your margins?Agility requires more than just reacting quickly to market changes; it requires the intelligence to anticipate them and automate the optimal response. Today, we're going to talk about how leading retail brands are navigating complex economic pressures like tariffs and inflation—not by resorting to the old tactics of deep discounts or across-the-board price hikes, but by deploying AI to create a more resilient and intelligent operation. We'll explore how AI is helping brands maintain pricing stability, turn insights from major shopping events into real-time strategy, and fundamentally shift teams from staring at dashboards to taking automated, margin-protecting actions. To help me discuss this topic, I'd like to welcome, Sai Koppala, CMO at CommerceIQ. About Sai Koppala Sai brings over 20 years of marketing and strategy experience. Before CommerceIQ, he was Chief Marketing & Strategy Officer at SheerID and held leadership roles at Apigee (acquired by Google) and SAP. He holds an MBA from the Kellogg School of Management and a Master's in Electrical Engineering from Arizona State University. Sai Koppala on LinkedIn: https://www.linkedin.com/in/koppala/ Resources CommerceIQ: https://www.commerceiq.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

What if the biggest threat to your brand's agility and security isn't a competitor, but the welcome mat you lay out for your own partners? Agility requires not just the ability to move quickly, but the confidence to do so securely. It's about building a foundation of trust that enables seamless collaboration without introducing unnecessary risk. Today, we're going to talk about a critical, yet often overlooked, aspect of brand agility: the digital experience we provide to our third-party partners. From marketing agencies to technology vendors, these relationships are essential, but the very processes meant to enable them—like onboarding and system access—can often be the source of massive friction, security risks, and a fundamental breakdown of trust. To help me discuss this topic, I'd like to welcome, Haider Iqbal, Director, Identity & Access Management at Thales. About Haider Iqbal Haider is a technology leader and strategist with a career that spans consulting, sales, acquisitions, and product marketing across multiple regions. He has guided multimillion-dollar sales efforts, played a key role in a $100 million identity-sector acquisition, and now leads product marketing for Thales's IAM business. With roots in management consulting and a track record of translating complex technology into business growth, Haider brings both breadth and depth of expertise. Driven by a mindset of constant learning and unlearning, he is passionate about building technology that is inclusive, trustworthy, and safe for future generations. Outside of work, Haider can often be found on a cricket pitch, volleyball court, or golf course, with very occasional success. Haider Iqbal on LinkedIn: https://www.linkedin.com/in/haideriqbal/ Resources Thales: https://www.thales.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

What if leadership isn't about pushing harder… but building endurance? Christian Muntean on Leading with Agility In this episode, leadership expert Christian Muntean shares how to lead with agility, build resilient teams, and prevent burnout — even in fast-paced environments.

What if the multi-million dollar AI initiative you're championing is being silently sabotaged, not by a competitor, but by your own data infrastructure?Agility requires more than just fast decision-making; it requires a data foundation that can deliver insights at the speed of business, without the traditional delays of moving and duplicating information. This ability to access and act on real-time, comprehensive data is what separates brands that lead from those that follow.Today, we're going to talk about the silent killer of AI projects. While everyone focuses on the glamour of AI models and algorithms, the reality is that most enterprise initiatives stall or fail at the data layer. We'll be discussing why even modern data warehouses can create new roadblocks, and how a different approach to data management can make your enterprise data truly AI-ready.To help me discuss this topic, I'd like to welcome, Ravi Shankar, Senior Vice President and Chief Marketing Officer at Denodo. About Ravi Shankar Ravi Shankar is the Senior Vice President and Chief Marketing Officer at Denodo. He is responsible for Denodo's global marketing efforts, including product marketing, demand generation, field marketing, communications, social marketing, customer advocacy, partner marketing, branding, and solutions marketing.,Yes,This will be completed shortly Ravi Shankar on LinkedIn: https://www.linkedin.com/in/ravishankardevaraj/ Resources Denodo: https://www.denodo.com/en/document/analyst-report/denodo-lakehouse-roi This episode is brought to you by Denodo. Powered by logical data management, the Denodo Platform accelerates data integration, management, and delivery for all your business's data needs. Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

In this episode of Marketing Happy Hour, Cassie and Ally sit down with Lisa Bubbers — Chief Brand Officer at Orchestra and Co-Founder of Studs — for a rare, behind-the-scenes look at how the world's most culturally relevant brands are built. Lisa breaks down the real story behind Studs' breakout success, the early risks that paid off, and how she now leads strategy for a portfolio of ambitious brands navigating growth and transformation. She shares how Orchestra decodes audience signals, pressure-tests hunches with data, and designs systems for rapid learning, bold decision-making, and breakthrough creative. Whether you're an early-career marketer or a seasoned brand leader, this conversation is packed with actionable insights on instinct vs. insight, innovation, and building brands people actually care about.Key Takeaways:// How Studs broke through the noise and became a category-defining brand in retail.// The early, risky decisions that shaped Studs' identity and long-term traction.// How Orchestra identifies cultural signals and emerging trends before they gain steam.// Why great brands balance instinct with insight—and how to know which to trust when.// What an “innovation system” actually looks like inside a modern marketing organization.// How to design brand teams for speed, iteration, and breakthrough creativity.// Why the C-suite must cultivate entrepreneurial agility to drive results in fast-moving markets.// Top advice for young strategists who want to work inside an integrated model like Orchestra.// How to build brands that are culturally relevant, emotionally resonant, and impossible to ignore.Connect with Lisa: LinkedIn____Say hi! DM me on Instagram and let us know what content you want to hear on the show - I can't wait to hear from you! Please also consider rating the show and leaving a review, as that helps us tremendously as we move forward in this Marketing Happy Hour journey and create more content for all of you. ⁠

During the chaos of the holiday season, is it possible for small retailers to turn their fragmented customer data into a perfectly timed, personalized marketing, or are they destined to just add to the noise? Agility requires not just collecting customer data from every channel, but having the insight and tools to act on it in the moments that matter most. It's the ability to translate a customer signal into a relevant experience, instantly.Today, we're going to talk about how small and mid-sized retailers can punch above their weight during the critical holiday season. We'll explore the challenge of turning fragmented customer data from online browsing, email clicks, and even in-store visits into a cohesive strategy that drives precision-targeted campaigns, creates loyal customers, and, most importantly, delivers measurable ROI in a complex, multi-channel world. To help me discuss this topic, I'd like to welcome, Diana Williams, VP of Product Management at Intuit Mailchimp. About Diana Williams Diana Williams is VP of Product Management at Intuit Mailchimp. She is a dynamic leader who excels at turning concepts into revenue-generating products in fast-paced environments. Her experience includes launching e-commerce and business platforms, with expertise in product strategy and accelerating high-quality product execution. Previously, she held leadership roles at technology startups and companies like Meta and eBay. She resides in the Bay Area. Diana Williams on LinkedIn: https://www.linkedin.com/in/dianalwilliams/ Resources Intuit Mailchimp: https://www.mailchimp.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

The Digital Marketing Success Plan — Building Predictable, AI-Ready Growth in 2025In this week's episode, Sacha sits down with Corey Morris—award-winning marketer, best-selling author, agency CEO, and creator of the Digital Marketing Success Plan®—to break down what most companies get wrong about digital marketing (hint: it's not the tactics… it's the lack of a real plan).From early SEO days and the rise of social to today's AI-powered search landscape, Corey shares insights from 20 years of building ROI-driven strategies for brands across North America. His work at VOLTAGE, a premier search & web agency, has helped companies align their marketing, analytics, and execution for sustainable, revenue-focused growth.We dig into:Strategy vs. tactics: why most teams jump straight into doing instead of aligning on business outcomesThe START Planning Process®: the 5-step framework (Strategy, Tactics, Application, Review, Transformation) that makes marketing accountableThe hidden cost of random acts of marketing: why posting “just because” drains time, clarity, and ROISEO in an AI world: zero-click searches, AI overviews, and why “SEO is dead” is still a mythContent overload & quality control: how to use AI without creating junk that damages trustReporting that leaders actually believe: tying marketing → pipeline → profit instead of stopping at clicksTrigger events: CEO drive-bys, rebrands, algorithm shifts & how to stay agile without losing directionScaling predictably: why diversified tactics + disciplined planning beat shiny-object growthThe real risks of tool overload: subscriptions, automation traps, and the false promise of shortcutsBuilding credibility in your niche: how to differentiate, not commoditize, your marketing

We all know how important it is to stay strong and agile as we age. But how do we do that without putting too much strain on the body through heavy exercise? In today's episode, fitness expert Joan Pagano joins me to dive into an incredibly effective training tool for improving agility, balance, and bone strength.  Joan shares her expert knowledge and practical tips, and we discuss how step training is key to reducing fracture risk by strengthening bones and improving mobility. I love Joan's approach because, in addition to exercise, it prepares your body for real-world situations. The training enhances muscle strength, bone health, balance, and coordination, helping you avoid falls and navigate daily life with confidence. At the end of this episode, Joan gives us a sneak peek into a step training class she'll be hosting on December 11th. For a fresh, fun way to improve your strength, you won't want to miss this one!    "Step training is a really fresh approach to another aspect of fall prevention for osteoporosis, to prevent falls and fractures…And it helps prepare you for real life." ~ Joan Pagano   In this episode: - [02:09] - Agility training for fall prevention and functional movement - [08:21] - Stability benefits from step training - [12:20] - Demonstration: step exercises for better balance and strength  - [19:42] - Step training and its impact on daily activities (tripping hazards) - [22:09] - Proper posture when doing step training and other exercises - [25:15] - Joan as an example of what fitness can do for you - [28:47] - How to work with Joan to improve your strength - [30:28] - How to choose the right fitness trainer    Resources mentioned - Joan's class on 12/11 Step Training for Agility, Balance, and Bone Strength - https://www.happyboneshappylife.com/step-training-for-agility-balance-and-bone-strength - Joan's Strength Training for Osteoporosis 4-Session Class - https://www.happyboneshappylife.com/strength-training-for-osteoporosis-4-week-class-replay  - Joan's second 4-session class - More Osteoporosis Strength Training Exercises - https://www.happyboneshappylife.com/strength-training-for-osteoporosis-new-4-week-class - Joan's website. https://www.joanpaganofitness.com/. - Get quality supplements at Margie's Fullscript dispensary for a discounted price - https://tinyurl.com/supplementsforless   More about Margie - Website - https://margiebissinger.com/  - Facebook - https://www.facebook.com/p/Margie-Bissinger-MS-PT-CHC-100063542905332/  - Instagram - https://www.instagram.com/margiebissinger/?hl=en    DISCLAIMER – The information presented on this podcast should not be construed as medical advice. It is not intended to replace consultation with your physician or healthcare provider. The ideas shared on this podcast are the expressed opinions of the guests and do not always reflect those of Margie Bissinger and Happy Bones, Happy Life Podcast. *In compliance with the FTC guidelines, please assume the following about links on this site: Some of the links going to products are affiliate links of which I receive a small commission from sales of certain items, but the price is the same for you (sometimes, I even get to share a unique discount with you). If I post an affiliate link to a product, it is something that I personally use, support, and would recommend. I personally vet each and every product. My first priority is providing valuable information and resources to help you create positive changes in your health and bring more happiness into your life. I will only ever link to products or resources (affiliate or otherwise) that fit within this purpose.

Is your contact center ready to become a profit center? Agility requires not just adopting new technologies like AI, but also fundamentally rethinking how we structure our teams, measure success, and interact with customers. It demands a willingness to experiment, learn, and adapt quickly in a constantly evolving landscape. Today, we're going to talk about how artificial intelligence is revolutionizing the contact center, transforming it from a cost center into a driver of customer loyalty and revenue growth. To help me discuss this topic, I'd like to welcome Chang Chang, Senior Director, Product, Cloud CX Solutions at Cisco's Webex Customer Experience Solutions. About Chang Chang Chang Chang, Senior Director, Product, Cloud CX Solutions, Cisco's Webex Customer Experience Solutions.  Chang is a senior director of product management in the Webex Customer Experience Solutions business at Cisco. With over 14 years of product leadership experience, Chang has held key roles at Intuit and Mighty Audio (an early-stage startup), as well as a management consultant at PwC. Chang holds an MBA from UCLA Anderson. Chang Chang on LinkedIn: https://www.linkedin.com/in/changjonathanj/ Resources Cisco's Webex Customer Experience Solutions: https://www.webex.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

In this episode of Inside SAP S/4HANA Cloud, host Simon Shores dives deep into the retail industry's biggest challenges and opportunities with Steven Maguire from TRC Solutions and Arturo Montes de Oca from SAP. Discover how retailers can prepare for peak events like Black Friday, overcome supply chain and omnichannel complexities, and leverage SAP Cloud ERP for real-time insights and scalability. Learn from real-world projects, best practices, and expert advice on adopting a clean core approach, fit-to-standard methodology, and future-proofing with AI and automation.  What topic would you like us to discuss next? Send an email to insides4@sap.com

055 In this mini-sode, I break down my different types of offers: free, self study, coaching program, and guided programs. Free Content: This Podcast! Make sure you've subscribed! Social Media: Facebook and InstagramFans of FxAgility Community: Signup or Login Plan with Excellence Mini-Course If you aren't currently on my email list and want to be, scroll to the bottom of this page. Self-Study Programs: Verbal Cue WebinarStartlines that Stick WebinarRing Routines BundleLoopy Agility TrainingTeeter TrainingRunning AframeWeave Pole TrainingHandler Skills BundleHandler Mechanics Microskills Train with Excellence Coaching Program: Learn about the program here. Claim the 2025 Black Friday promo here. Check out current members' favorite lessons here. Guided Programs: January 2026 Handler Mechanics Microskills Send this episode to your friends! Reach out via email if you have any questions about my offers: megan@fxagility.com

In a world drowning in data, is the 'big creative idea' for a holiday campaign an endangered species, or is it more critical than ever? Agility requires not just moving fast, but moving with confidence. It's the ability to validate creative instincts with real-world data, ensuring that your biggest bets are also your smartest ones. Today, we're going to talk about the high-stakes world of holiday advertising and the delicate balance between creative magic and data-driven methodology. We're going to talk about one such campaign for John Lewis, a popular British Department store whose holiday ads are a cultural event in the UK, where the stakes can be high. And they aren't alone. The holiday season is the equivalent of the Super Bowl for many brands, where a single campaign can define the entire year. Yet, for every heartwarming success story, there are countless others that miss the mark. So how do brands de-risk their biggest creative investments and ensure their message will actually resonate with consumers? About Nataly Kelly Nataly Kelly is Chief Marketing Officer at Zappi, based in Boston, MA. Previously she served at HubSpot as Vice President of Marketing, Vice President of International Operations and Strategy, and Vice President of Localization. Nataly Kelly on LinkedIn: https://www.linkedin.com/in/natalykelly/ Resources Zappi: https://www.zappi.io/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Watch the John Lewis "Where Love Lives" Ad: https://www.youtube.com/watch?v=z1bRlnyQeDk Zappi Report: Lessons in Advertising: Christmas 2025: https://email.zappistore.com/hubfs/Zappi%20Christmas%20Advertising%202025.pdf Zappi Report: The Connected Insights Imperative: https://www.zappi.io/web/connected-insights-imperative-report/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

In this conversation, our guest experience correspondent, Danica Smith, speaks with Matthew Bell, Managing Director at Mollie's, and former Chief Hotel Operations Officer at citizenM, about what it really takes to scale a hospitality brand without losing its soul and energy. Matt explains the “starfish principle” behind great organizational design, showing how cross-functional, self-contained teams stay closer to the guest experience and make better decisions at speed. He also shares how clarity of vision and the right strategic frameworks create autonomy for creative, ambitious teams.  A few more resources: If you're new to Hospitality Daily, start here. You can send me a message here with questions, comments, or guest suggestions If you want to get my summary and actionable insights from each episode delivered to your inbox each day, subscribe here for free. Follow Hospitality Daily and join the conversation on YouTube, LinkedIn, and Instagram. If you want to advertise on Hospitality Daily, here are the ways we can work together. If you found this episode interesting or helpful, send it to someone on your team so you can turn the ideas into action and benefit your business and the people you serve! Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands

For most entrepreneurs, the exit is the goal, as well as the end of at least that part of their story. But what if the end is actually a new beginning? Agility requires a deep understanding of your brand's core purpose and the conviction to protect it. This often means having the courage to reverse a decision that was once seen as the ultimate success. Today, we're going to talk about brand integrity, the founder's paradox of building a company to sell, and what happens when you get a second chance to reclaim the brand you created. We'll explore the delicate balance between corporate scale and entrepreneurial soul, and how a brand's purpose can be its most resilient asset. To help me discuss this topic, I'd like to welcome, Mark Rampolla, Co-Founder and Managing Partner at Groundforce Capital. About Mark Rampolla Mark Rampolla is a visionary entrepreneur and the founder of ZICO Coconut Water, a brand that helped create the now $8 billion global coconut water category. After growing ZICO into one of the fastest-growing beverages worldwide, Mark sold the company to Coca Cola in 2013. He then transitioned into investing, co-founding PowerPlant Partners, where he played a key role in the plant-based food movement, including the success of Beyond Meat. In 2020, Mark made a bold move by repurchasing ZICO from Coca Cola with a group of investors, including Jesse Itzler and tennis star Naomi Osaka. Now, through GroundForce Capital, Mark manages $500 million in assets, focusing on health, wellness, and sustainability investments. His journey reflects a deep commitment to innovation and positive change in the consumer goods industry. Mark Rampolla on LinkedIn: https://www.linkedin.com/in/marksrampolla/ Resources Founder Groundforce Capital: https://www.markrampolla.co/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

In a year defined by trade turbulence, rapid innovation, and record levels of uncertainty, global supply chains are being tested like never before. From shifting tariff policies to evolving manufacturing strategies and breakthrough technologies, 2025 has challenged leaders to balance agility with long-term vision.In this episode of Supply Chain Now, host Scott Luton sits down with Chris Rogers, Head of Supply Chain Research at S&P Global Market Intelligence, to unpack the current state of global supply chains and what lies ahead. Drawing on more than 25 years of experience across energy, finance, and logistics, Chris shares why agility and data-driven visibility are now critical to global enterprise success.Scott and Chris discuss how organizations are adapting to ongoing trade volatility, the growing importance of supply networks, and the technologies reshaping decision-making, from AI-driven workflows to high-dexterity robotics. They also highlight key insights from the 2026 Supply Chain Outlook, including trade liberalization trends, changes in shipping capacity, and the renewed focus on reshoring.Jump into the conversation:(00:00) Intro(01:17) Introducing Chris Rogers(02:07) Chris Rogers' background and experience(02:48) Warm-up: technology and Meta Glasses(04:49) Chris Rogers' professional journey(11:51) The importance of supply networks(13:49) Reflecting on 2025 predictions(18:04) Tools and strategies for supply chain success(21:09) Embracing technology in the supply chain process(21:38) U.S.-China trade deal insights(24:46) Key developments in shipping and logistics(27:27) Navigating uncertainty in global supply chains(30:48) 2026 supply chain outlook(35:58) Future technologies transforming supply chainsAdditional Links & Resources:Download the S&P 2026 Supply Chain Outlook Report: S&P 2026 Supply Chain Outlook ReportLearn more about S&P Global Market Intelligence: https://www.spglobal.com/enConnect with Chris Rogers: https://www.linkedin.com/in/chrogers/Learn more about our hosts: https://supplychainnow.com/about Learn more about Supply Chain Now: https://supplychainnow.com Watch and listen to more Supply Chain Now episodes here: https://supplychainnow.com/program/supply-chain-now Subscribe to Supply Chain Now on your favorite platform: https://supplychainnow.com/join Work with us! Download Supply Chain Now's NEW Media Kit:

What if the most dreaded part of your customer's journey: the return, was actually your biggest untapped opportunity for growth?Agility requires brands to re-examine every part of the customer journey, especially the challenging post-purchase phase, and find hidden opportunities to adapt and strengthen customer relationships. It demands we turn operational liabilities into strategic assets. Today, we're going to talk about something that many retailers see as a pure cost center: customer returns. Instead, we'll explore how a smart, data-driven post-purchase strategy can actually become a powerful engine for customer retention and lifetime value. We'll look at the data trends shaping retail, how to navigate the complex pressures on merchants today, and why this often-overlooked part of the business might be the key to unlocking future growth. Joining me to discuss this is Laura Huddle, CRO at Seel. This show is sponsored by Seel, the AI-powered post-purchase platform that helps retailers turn returns into revenue while giving shoppers a more seamless, trusted experience. For more information, go to ⁠www.seel.com⁠. About Laura Huddle Laura Huddle is the CRO of Seel, a Lightspeed Ventures and Foundation Capital backed startup that is creating the next generation e-commerce insurance experience. Previously, she led world-class sales, marketing, and account management teams across the globe at tech industry disruptors Eventbrite's (NYSE: EB), Deliveroo (LSE: ROO), Smartcar (a16z, NEA, Energize Capital) and Belong . She was one of the first employees at Eventbrite and was a lot of "firsts": first product manager, first product marketer, first category marketer, first Head of APAC Sales, etc. In addition, she taught product management at UC Berkeley, founded her own consultancy, and helped grow Myspace into the world's most popular website.,Yes,This will be completed shortly Laura Huddle on LinkedIn: https://www.linkedin.com/in/laurahuddle/ Resources Learn more about Seel: https://www.seel.com Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Even if you've banned AI, your employees are 100% using it.

Ali Parsa is a serial entrepreneur known for founding companies that challenge traditional models of healthcare delivery. Over two decades, he has built organizations at the intersection of healthcare, technology, and systems redesign—each shaped by an ambition to make care more efficient, accessible, and equitable. In this episode, Tjasa Zajc and Ali Parsa explore how agentic AI is redefining healthcare and what it really takes to build transformative companies in a fast-shifting world.Ali dives into why healthcare remains stuck in an economic imbalance—unlimited demand but constrained clinical supply—and why autonomous, real-time AI agents may finally rebalance the system by taking over 20–30% of routine clinical tasks. He explains how Quadrivia builds agents that can talk to patients, follow multi-step workflows, and operate within strict guardrails to avoid hallucinations and workflow drift.But this episode goes far beyond technology. Ali opens up about entrepreneurship:• why speed is the only real advantage startups have,• how to hire “missionaries, not mercenaries,”• why products must be excellent from day one,• how processes must be simplified and rebuilt for speed,• and why losing control—even briefly—can cost a company everything. 04:00 The Quest for Differentiation in Healthcare 09:21 AI Agents: Revolutionizing Clinical Tasks 12:42 Building a Reliable Knowledge Base 15:17 Ensuring Workflow Integrity in AI 19:46 Global Expansion Strategy of Quadrivia 22:58 Navigating Trust and Cultural Differences 26:04 Competing with Giants in the AI Space 30:22 Agility in Decision Making 31:15 Lessons from Babylon's Legacy 33:08 The Importance of Speed in Entrepreneurship 35:59 Navigating Failure and Success 39:44 Optimizing People, Product, and Processes 41:25 The Role of Luck in Entrepreneurship 47:14 The Birth of Quadrivia 49:04 Insights from Global Healthcare Markets www.facesofdigitalhealth.com http://fodh.substack.com/

The Institute of Internal Auditors Presents: All Things Internal Audit In this episode, Brad Monterio and Tom McLeod take an unfiltered look at The IIA's future. From transforming learning through AI and simulation to reimagining the Standards and global influence, they discuss what it takes to build a next-generation IIA; one defined by intelligent, integrated assurance, agility, and audacious thinking. HOST: Brad Monterio, Executive Vice President of Learning, Licensing, and Sales, The IIA GUEST: Tom McLeod, Former Chief Audit Executive and Chief Risk Officer; Global Assurance and AI Advisor KEY POINTS: Introduction [00:00–00:00:38] A Pivotal Moment for the Profession [00:00:38–00:03:55] AI's Opportunity and Threat to Internal Audit [00:03:55–00:06:51] Real-Time Assurance and the Death of Sampling [00:08:23–00:10:22] Risk, Trust, and Assurance in a New Era [00:10:22–00:12:02] The Rise of the Algorithm Auditor [00:19:13–00:21:07] Rethinking Pathways Into the Profession [00:21:07–00:23:06] Future of Certifications and Standards [00:23:06–00:26:06] Education Through Simulation [00:26:06–00:30:07] The Three E's: Efficiency, Effectiveness, Education [00:29:54–00:30:35] A Global, Cross-Disciplinary Moment [00:30:35–00:39:57]   Assurance in the Loop [00:41:01–00:43:08] Internal Audit as Ethical Conscience and Risk Educator [00:43:20–00:44:44] Provocation With Purpose [00:48:01–00:49:06] Four Challenges for The IIA [00:49:13–00:53:00] Reimagining The IIA: Intelligent or Integrated Assurance [00:53:11–00:55:15] The Need for Speed, Agility, and Unease [00:56:07–00:59:20] A Call to Personal Curiosity and Courage [01:00:03–01:01:17] Final Reflections: Planting Trees for the Next 100 Years [01:01:17–01:01:53] Closing [01:10:56–01:11:21] IIA RELATED CONTENT:  Interested in this topic? Visit the links below for more resources: 2025 RISE Virtual Conference 2026 International Conference – Singapore Internal Auditing Competency Framework™ Knowledge Centers: Artificial Intelligence Visit The IIA's website or YouTube channel for related topics and more. Follow All Things Internal Audit: Apple Podcasts Spotify Libsyn Deezer

How can your brand build genuine loyalty that translates into long-term business value when customer expectations continually evolve? Agility demands a deep understanding of your customer, a willingness to experiment, and the ability to pivot quickly when needed. Today, we're going to talk about building loyalty and trust through focused innovation, specifically within the competitive landscape of the baby care market. To help me discuss this topic, I'd like to welcome, Lindsey Kling, SVP Brand Marketing + Partnerships at Coterie. About Lindsey Kling Lindsey has 15 years of experience in scaling brands from startup to unicorn status, leveraging her expertise in strategic partnerships and marketing to drive growth and innovation in competitive markets. Prior to Coterie, she served as Head of Partnerships at Away where she built and led the partnerships function, forging brand-defining deals with partners such as Serena Williams, American Express and United Airlines. Before Away, Lindsey led the partnerships strategy for Uber and Uber Eats, developing foundational alliances that contributed to the brand's growth and ascent to a $100b valuation.Lindsey is a graduate of New York University and resides in Northern California with her husband and two children, Blaire and Asher. Lindsey Kling on LinkedIn: https://www.linkedin.com/in/lindseykling/ Resources Coterie: https://www.coterie.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

We delved deeper into what it truly means to be cognitively agile—not just reacting to change, but reframing it, leveraging it, and thriving through it. I/O Career Accelerator Course: https://www.seboc.com/job Visit us https://www.seboc.com/ Follow us on LinkedIn: https://bit.ly/sebocLI Join an open-mic event: https://www.seboc.com/events

En este programa, repaso los primeros modelos de la saga Agility Peak, e incluso algún modelo previo de lo que finalmente sería la Agility Peak.También te explico mis sensaciones tras los primeros 100kms.Contacto:juan@ellaboratoriodejuan.com

#662: Most teams hire for skills. The best teams hire for wiring. What if the reason someone accelerates your organization, or quietly derails it, has more to do with their response time, processing style, or sense of mission than their résumé? This episode dives into the hidden patterns that shape how people work, make decisions, and handle pressure; the clues we often overlook, and the tiny tells that reveal who will thrive. We're joined by William Vanderbloemen, whose firm has completed nearly 4,000 executive searches. After reviewing years of candidate data, he discovered why some people create momentum everywhere they go and others struggle, even when they look perfect on paper. We explore what “fast thinkers” and “slow thinkers” bring to a team, how to spot agility before you hire someone, and why some workers need a mission while others need a measurable win. Along the way, we reflect on our own tendencies and how understanding them can change the way we build teams, manage energy, and make long-term decisions. Key Takeaways Response speed can signal mental wiring, not politeness, which makes it a powerful hiring clue. The real interview starts long before the formal meeting, which means every informal interaction counts. Agility shows up when plans change, so micro-tests can reveal how someone handles shifting conditions. Many high performers are driven either by purpose or measurable progress, and knowing which matters. Understanding our own lane helps us hire better, delegate better, and build systems that reduce friction. Resources and Links Simon Sinek, Start With Why https://www.youtube.com/watch?v=u4ZoJKF_VuA Vanderbloemen Group https://vanderbloemengroup.com/ Be the Unicorn by William Vanderbloemen https://www.amazon.com/Be-Unicorn-Data-Driven-Separate-Leaders/dp/1400247101 Chapters Note: Timestamps are approximate and may vary greatly across listening platforms due to dynamically inserted ads. (00:00) What thousands of executive searches revealed (10:35) The nine markers of high performers (22:01) Fast thinkers, slow thinkers, and finding your lane (25:35) Why response time predicts performance (25:48) Testing agility in real-world scenarios (47:16) Why purpose matters more to younger workers (55:13) Why curiosity is a career superpower Learn more about your ad choices. Visit podcastchoices.com/adchoices

Whether working with your first agility dog or your fifth, the right foundation can play a huge role in your team's success. Join us for a conversation on how to build the skills you'll need as a team... even if you have minimal access to equipment.

In this episode, I break down the core habits that set successful CEOs apart and how those habits directly influence organizational growth. We explore the risks of overcommitting and getting too deep into day-to-day operations, a common trap that can cloud strategic focus. I make the case for a more disciplined approach to choosing opportunities and explain why shifting from monthly to weekly performance metrics can dramatically improve agility. We also dive into the value of developing strong leaders at every level and the role of clear, consistent communication in preventing costly misunderstandings. Ultimately, this episode is designed to help leaders sharpen their habits, elevate their impact, and accelerate growth. Episode Highlights & Time Stamps 1:07 Good CEO Habits 2:56 Delegation and Ownership 5:17 The Power of Selectivity 7:27 Agility in Metrics 9:18 Building Leadership Depth 10:44 Communication Clarity 12:06 Reflecting on Improvement The Hidden Traps CEOs Fall Into: Good CEO Habits Start Here In this episode of Grow Think Tank, we're having an honest conversation about the everyday habits that can make or break a CEO's effectiveness. I'm Gene Hammett, and I'll walk you through some of the subtle traps leaders fall into, starting with the urge to say yes to everything. As CEOs, we're wired to see possibilities everywhere. I've been there myself, feeling like every new idea or opportunity could be "the one" that drives big growth. But a packed calendar isn't a sign of progress. In fact, it often pulls us away from the handful of initiatives that truly move the business forward. We also dig into one of the biggest bad habits: trying to stay involved in every operational detail. Research shows that CEOs spend an incredible amount of time in meetings, up to 72%, according to Harvard. That's a lot of hours that could be spent on creativity, strategy, and vision. I talk about how letting go, delegating more intentionally, and staying out of the weeds is actually one of the Good CEO Habits that fuels growth. Choosing the Right Opportunities: Not All "Yeses" Are Created Equal Next, we talk about the cultural pressure inside organizations to chase every possibility. Saying yes feels productive, but spreading yourself too thin rarely leads to meaningful impact. I share why developing a disciplined approach to opportunity selection is a hallmark of Good CEO Habits. Leaders who grow consistently don't chase more; they chase better. Warren Buffett said it best: the difference between successful people and really successful people is that the latter say no to almost everything. From there, we explore how shifting from monthly performance metrics to weekly check-ins can transform agility. Monthly metrics tell you what went wrong last month. Weekly metrics help you fix what's happening right now. That faster feedback loop helps teams stay aligned, spot issues early, and maintain momentum. Build Leaders, Build Clarity, Build Growth Finally, we look inward, specifically at how CEOs develop the strength of their team and the clarity of their communication. A powerful CEO doesn't try to be an expert in everything. Instead, they build depth in their leadership team, ensuring every department has someone capable, confident, and empowered. Closing those leadership gaps is essential for scaling it's another core Good CEO Habit that separates high-growth organizations from the rest. We also talk about communication, the kind of communication that goes beyond "good enough." Assumptions create confusion, rework, and frustration. Clear, intentional communication creates alignment and trust. I share how being explicit rather than vague can eliminate misunderstandings before they start. Throughout the episode, I encourage you to reflect on your own habits. Which ones are helping you grow, and which ones might be holding you back? When we ask better questions about how we lead, we uncover opportunities to evolve both as individuals and as organizations. That's what we aim for here on Grow Think Tank: helping leaders become more effective, more intentional, and more equipped to scale with confidence. Key Takeaways Fewer commitments lead to better focus. Saying yes to everything creates noise. The most effective CEOs choose opportunities selectively and focus on initiatives that truly drive growth. Staying out of the weeds is a leadership strength. CEOs who try to oversee every detail lose valuable time for strategy, creativity, and vision. Delegation is not just helpful it's essential. Weekly metrics create agility. Shifting from monthly to weekly performance reviews helps teams catch issues earlier, adapt faster, and maintain momentum. Depth in leadership beats well-roundedness. CEOs don't need to be experts in every area they need strong leaders around them. Building leadership capacity at every level accelerates scale. Clarity in communication prevents costly mistakes. "Good enough" communication isn't good enough. Explicit, intentional clarity avoids misunderstandings and keeps teams aligned. Good CEO Habits require intentional reflection. Sustainable growth comes from regularly reassessing your habits, asking better leadership questions, and making small adjustments with big impact. Ideal For: Founders, CEOs, executives, managers, and anyone committed to elevating their leadership capacity. Resources & Next Steps Ready to take your leadership energy to the next level? Explore free training and resources at training.coreelevation.com to help you identify energy leaks, strengthen your leadership presence, and elevate your team's performance.

What if the very system you invested in to create brand consistency and efficiency is now the biggest thing slowing down your digital transformation and costing you innovation? Agility requires more than just speed; it demands a shared language and a foundational framework that allows teams to build, test, and innovate without being crushed by the weight of their own complexity. This episode is brought to you by The Office of Experience, a design-driven, digital-first, vertically integrated and collaborative agency that believes in the power of ideas and the strength of people. Today, we're going to talk about design systems. But probably not in the way you're used to thinking about them. We're moving past the idea of a design system as just a rulebook or a library of components, and exploring how it can become a true catalyst for digital transformation—a tool that breaks down silos, accelerates business outcomes, and fundamentally changes how teams work together. To help me discuss this topic, I'd like to welcome, Nigel Dennis, Creative Director at The Office of Experience. About Nigel Dennis Nigel Dennis on LinkedIn: https://www.linkedin.com/in/nigelevandennis/ Resources The Office of Experience: https://www.officeofexperience.com This episode is brought to you by The Office of Experience, a design-driven, digital-first, vertically integrated and collaborative agency that believes in the power of ideas and the strength of people. Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

What if org design wasn't a three-year consulting project but a living, breathing practice? In this episode, Tim Brewer and Amy Springer sit down with Jules Siegel-Hawley, who has shaped job architecture and organizational systems at Doctors Without Borders and beyond. Jules shares how her background in clinical social work and acting led her into “cool HR,” why job architecture is the most high-stakes but foundational part of org design, and why leaders should treat organizational design as an ongoing rhythm rather than a big-bang transformation. From managing the tension of titles, power, and compensation, to exploring the rise of AI-human ecosystems, Jules unpacks the evolving challenges of leadership, transparency, and collaboration. Whether you're leading a startup or managing a division in a global enterprise, this episode will help you see org design not as a one-off project, but as a practice of constant iteration, clarity, and trust. Jules Siegel-Hawley https://www.linkedin.com/in/jules-siegel-hawley-52210274/ https://www.andesadvisory.co/ Functionly https://www.functionly.com/ https://www.linkedin.com/company/functionly/ Org Design Podcast https://www.functionly.com/org-design-podcast https://www.linkedin.com/company/orgdesignpodcast/

In this episode of Disruption/Interruption, host KJ interviews Rob Creighton, founder and CEO of Windlift, about pioneering in the drone industry by advancing unmanned flight abilities and energy efficiencies ready to empower defense and security operations in new ways. Windlift has created a drone platform that enables airborne surveillance and security systems that can fly higher, see further and stay aloft longer due super-smart, wind-friendly design. Rob shares his journey from genetics and environmental science to developing tethered drone technology for both military and civilian applications, aiming to create a world of energy abundance and security. Key Takeaways: How Windlift’s airborne wind friendly technology works and its advantages over traditional systems. — [10:55] The unexpected military applications of tethered drones for surveillance and security. — [20:30] The broader impact on agriculture, security, and global stability. — [36:22] Quote of the Show: (00:15:40) "We can actually take energy out of the wind, and use it to accelerate the vehicle."— Robert Creighton Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Robert Creighton: LinkedIn: https://www.linkedin.com/in/rob-creighton-3572702/ Company Website: https://www.windlift.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

Is the increasing investment in marketing by SMBs a sign of growth and optimism, or is it masking a deeper struggle with confidence and effectiveness? Agility requires not only adapting to the rapid pace of technological change but also understanding the core challenges faced by your customers, like SMBs struggling to measure marketing ROI. It also demands a willingness to simplify complex tools and processes, empowering businesses to achieve more with less. Today, we're going to talk about the evolving landscape of marketing for small and medium-sized businesses, the challenges they face, and how B2B marketers can become essential partners in their success. To help me discuss this topic, I'd like to welcome Frank Vella, CEO at Constant Contact. About Frank Vella I am the CEO of Constant Contact, a comprehensive digital and ecommerce marketing platform that makes it simple and effective for a business to market or sell their idea in today's complex online marketing world. We strive to anticipate our customers' needs and provide them with the tools and support they need to improve their businesses. Because when they succeed, we succeed.Prior to joining Constant Contact, I built best-in-class operations at various sized tech firms across the globe, including top-tier companies like Microsoft, GE Capital, HP Enterprise and Xerox. I have led companies through growth, transformation and successful exits while remaining focused on building a terrific culture and keeping a company's product and presence ahead of the crowd. I'm a proud Canadian expat now living in New York City, and in my free time I enjoy traveling with my family. Frank Vella on LinkedIn: https://www.linkedin.com/in/frank-vella/ Resources Constant Contact: https://www.constantcontact.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Jason Averbook and Jess Von Bank are joined by ⁠Joey Price⁠. to discuss the importance of empathy and self-awareness as antidotes to loneliness, especially in the context of AI's growing presence. The group reflects on insights from industry thought leaders like Scott Galloway and explores how technology can enhance efficiency while emphasizing the irreplaceable value of human decision-making and emotional intelligence. The episode also features personal anecdotes, cultural references, and a sense of camaraderie, underscoring the podcast's focus on navigating the next chapter of work with purpose, agility, and impact.

Send us a textIn this episode, Pragya Dubey, Agility PR's VP of Global Services & Analytics, joins host Jason Mudd to discuss how AI is reshaping PR, media intelligence, and measurement for smarter, data-driven strategies.Tune in to learn more!Meet Our Guest:Our episode guest is Pragya Dubey, Agility PR Solutions' VP of Global Services & Analytics. With more than 20 years of experience across three continents, she helps organizations transform media data into meaningful insights that demonstrate ROI and elevate the impact of communications.Five things you'll learn from this episode: 1. How AI is changing the media intelligence landscape and how we can measure it2. Ways PR professionals can use AI to make smarter, data-driven decisions3. What the emerging AI landscape means for PR professionals4. How to use AI to enhance productivity and creativity in PR5. How press releases are regaining power as vital tools for AI-driven search visibilityQuotables“AI is really reshaping the way we are accessing information and our need for information.” — Pragya Dubey“PR teams can be empowered with more data-driven decisions as opposed to basing their decisions on anecdotes, or an impression, or simply instincts – that's the biggest shift.” — Pragya Dubey“AI is the assistant that PR never had that can help public relations professionals work smarter.” — Pragya Dubey"The question to ask is how AI is getting its information. AI is getting that information from the web, from Google, Yahoo, all those aggregator websites and media. So if you're not putting yourself out there more and more, you're missing out on that opportunity to be read and analyzed by AI.” — Pragya Dubey“The press release that we all thought was on life support and losing credibility year after year is suddenly the new sexy PR tool that everybody's talking about again and getting excited about.” — Jason MuddIf you enjoyed this episode, please take a moment to share it with a colleague or friend. You may also support us through Buy Me a Coffee or by leaving us a quick podcast review.More About Pragya DubeyPragya Dubey is Vice President of Global Services and Media Analytics at Agility PR Solutions, where she leads strategy and client success for media monitoring, measurement, and insights. With over 20 years of experience across Canada, the U.S., and India, she specializes in turning complex media data into actionable narratives that demonstrate ROI and drive smarter decision-making.Since joining Agility in 2006, she has helped clients — including Fortune 500s, governments, and nonprofits — align media analysis with strategic goals. Pragya is a passionate advocate for using meaningful metrics to elevate the role of communications.Guest's contact info and resources:Pragya Dubey on LinkedInAgility PR Solutions websiteAdditional Support the show On Top of PR is produced by Axia Public Relations, named by Forbes as one of America's Best PR Agencies. Axia is an expert PR firm for national brands. On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.

My guest is Matt Abrahams, lecturer at Stanford Graduate School of Business and a world expert in communication and public speaking. He explains how to speak with clarity and confidence and how to be more authentic in your communication in all settings: public, work, relationships, etc. He shares how to eliminate filler words ("umm"-ing), how to overcome stage fright and how to structure messages in a way that makes audiences remember the information. He also shares how to recover gracefully if you "blank out" on stage and simple drills and frameworks that dramatically improve spontaneity, storytelling and overall communication effectiveness. People of all ages and communication styles will benefit from the practical, evidence-supported protocols Matt shares to help you communicate with greater confidence and impact. Read the episode show notes at hubermanlab.com. Pre-order Andrew's book Protocols: https://go.hubermanlab.com/protocols Thank you to our sponsors AGZ by AG1: https://drinkagz.com/huberman Eight Sleep: https://eightsleep.com/huberman BetterHelp: https://betterhelp.com/huberman Joovv: https://joovv.com/huberman Mateina: https://drinkmateina.com/pages/store-locator Function: https://functionhealth.com/huberman Timestamps (0:00) Matt Abrahams (3:21) Public Speaking Fear, Status; Speech Delivery (5:36) Speech, Connection, Credibility; Authenticity (9:05) Monitoring, Self-Judgement; Memorization, Tool: Object Relabeling Exercise (13:13) Sponsors: Eight Sleep & BetterHelp (15:40) Cadence & Speech Patterns; Lego Manuals, Storytelling & Emotion (19:18) Visual vs Audio Content, Length, Detail (23:19) Understanding Audience's Needs, Tool: Recon – Reflection – Research (24:25) Judgement in Communication, Heuristics (27:33) Questions, Responding to the Audience, Tool: Structuring Information (31:34) Feedback & Observation; Tools: Three-Pass Speech Review; Communication Reflection Journal (39:09) Movement, Stage Fright, Content Expertise (42:54) Sponsors: AGZ by AG1 & Joovv (45:34) Multi-Generation Communication Styles & Trust; Curiosity, Conversation Turns (50:32) Linear vs Non-Linear Speech, Tool: Tour Guide Expectations (53:21) Develop Communication Skills, Audience Size, Tools: Distancing; Practicing (1:01:43) Tool: Improv & Agility; Great Communication Examples; Divided Attention (1:09:36) One-on-One Communication vs Public Speaking (1:11:00) Sponsor: Mateína (1:12:00) Neurodiversity, Introverts, Communication Styles; Writing & Editing (1:16:30) Calculating Risk, Tool: Violating Expectations & Engaging Audience (1:21:20) Authenticity, Strengths, Growth & Improv (1:23:23) Damage Control, Tools: Avoid Blanking Out; Contingency Planning, Silence (1:30:32) Nerves, Tool: Breathwork; Spontaneous Communication; Beta-Blockers (1:34:29) Communication Hygiene, Caffeine, Tools: NSDR/Yoga Nidra; Vestibular System & Sleep (1:40:08) Conversation Before Speaking; Delivering Engaging Speeches (1:42:56) Sponsor: Function (1:44:43) Anticipation, Tool: Introduce Yourself; Connect to Environment, Phones (1:51:30) Customer Service & Kids Jobs; Tool: Role Model Communication; COVID Pandemic (1:56:04) Quiet But Not Shy, Extroverts; Social Media Presence (2:00:25) Martial Arts, Sport, Running, Presence & Connection (2:04:16) Apologizing; Communication Across Accents & Cultures (2:07:36) Interruptions, Tools: Paraphrasing; Speech Preparation (2:10:57) Public Speaking Fear, Tool: Envision Positive Outcome; Arguments & Mediation (2:13:19) Omit Filler Words, Tool: Landing Phrases; Time & Storytelling (2:16:52) Asking For a Raise; Poor Communicators & Curiosity; Memorization (2:19:49) Pre-Talk Anxiety Management; Acknowledgements (2:23:47) Zero-Cost Support, YouTube, Spotify & Apple Follow, Reviews & Feedback, Sponsors, Protocols Book, Social Media, Neural Network Newsletter Disclaimer & Disclosures Learn more about your ad choices. Visit megaphone.fm/adchoices

In a world obsessed with conversion rates and customer acquisition costs, have we forgotten the one thing that actually makes both of them better?Agility requires more than just the ability to react quickly to market signals. It demands a stable, strategic core—a brand—that provides the necessary context and direction to ensure your pivots are purposeful, not just panicked. Today, we're going to talk about a fundamental truth that many organizations are wrestling with: what looks like a growth problem is often a brand problem. When acquisition costs are climbing and churn is a constant threat, the default response is often to double down on performance marketing. But in crowded markets, that's a race to the bottom. We'll explore why brand is the ultimate lever for creating sustainable demand, pricing power, and the kind of loyalty that performance channels simply can't buy. To help me discuss this topic, I'd like to welcome, Kimberly Storin, CMO at Zoom. Kim, welcome to the show! About Kim Storin I've always believed that great marketing is about creating real connections with customers, partners, and teams. These connections are the moments that define a brand. As CMO of Zoom, I lead a global marketing organization focused on evolving how the world sees and experiences Zoom. We're much more than a meetings platform—we're a modern communications platform that powers collaboration, culture, and connection across the customer journey and employee experience. I draw from my experiences scaling marketing at fast-growth startups and global enterprises alike, grounded in a passion for people, purpose, and performance. I've helped bring AI-powered solutions to market, and today, I use AI to supercharge our team and unlock speed, creativity, and focus across everything from content and campaigns to strategy and insights. Throughout my career, I've navigated complexity, balanced brand and pipeline, and built teams that thrive in change. Today, my role is as much about strategy and positioning as it is about building a culture that can adapt and lead.,Yes,This will be completed shortly Kim Storin on LinkedIn: https://www.linkedin.com/in/kimberlystorin/ Resources Zoom: www.zoom.us The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Two New Designing Your Life groups kicking off in January Your Future, Designed: Turn curiosity into action with design thinking.  Early registration discount ends 12/15 Learn more and sign up today   Limited to 10 spots per group ________________________ What does it mean to age with agility? Dr. Michelle Pannor Silver, University of Toronto professor and author of Aging with Agility: How Elite Athletes and Ordinary Folks Embrace Exercise with Age , rejoins us and shares what she discovered after studying everyone from retired Olympians to octogenarians in their best shape ever. Her core messages may flip your assumptions about aging, exercise, and body image. You'll hear how elite athletes taught her about the power—and pitfalls—of lifelong discipline; why negative role models can be surprisingly motivating; and how small, practical habits like brushing your teeth with your non-dominant hand can strengthen both your body and your brain. If you want to thrive as you age, her insights will inform and inspire you. Michelle Pannor Silver joins us from Toronto. ________________________ Bio Michelle Pannor Silver is a Professor at the University of Toronto and author of numerous studies on aging. Her first book, Retirement and Its Discontents, draws from in-depth interviews she conducted with people whose departure from their life's work meant losing a core and fundamental component of their personal identity. Her second book, Aging with Agility examines how our perceptions of aging shape the way we take care of our bodies. Her work calls attention to ageism and societal loss while highlighting the personal struggles that can be arise when there is a mismatch between personal identity and social expectations about age. Michelle received her PhD from the University of Chicago and completed undergraduate degrees at the University of California Berkeley. ________________________ For More on Michelle Pannor Silver Aging with Agility: How Elite Athletes and Ordinary Folks Embrace Exercise with Age Website __________________ Michelle Pannor Silver's Previous Visits If You Love Your Work, What Challenges Will You Face in Retirement? – Michelle Pannor Silver The Retirement Roundtable III __________________ Podcast Conversations You May Like The Stress Paradox – Sharon Bergquist, MD The Benefits of a New Challenge – Joe Simonetta The Joy of Movement – Kelly McGonigal _________________________ I'm Just Asking for a Friend Retirement brings so many tough questions. Share your question (for a friend, of course…) to be answered in an upcoming retirement podcast episode. Click here to leave a voice message or email me at joec@retirementwisdom.com _______________________ About The Retirement Wisdom Podcast There are many podcasts on retirement, often hosted by financial advisors with their own financial motives, that cover the money side of the street. This podcast is different. You'll get smarter about the investment decisions you'll make about the most important asset you'll have in retirement: your time. About Retirement Wisdom I help people who are retiring, but aren't quite done yet, discover what's next and build their custom version of their next life. A meaningful retirement doesn't just happen by accident. Schedule a call today to discuss how the Designing Your Life process created by Bill Burnett & Dave Evans can help you make your life in retirement a great one — on your own terms. About Your Podcast Host Joe Casey is an executive coach who helps people design their next life after their primary career and create their version of The Multipurpose Retirement.™ He created his own next chapter after a 26-year career at Merrill Lynch, where he was Senior Vice President and Head of HR for Global Markets & Investment Banking. Joe has earned Master's degrees from the University of Southern California in Gerontology (at age 60),

How can large organizations embrace the speed and adaptability of a startup while navigating the complexities of established processes and legacy systems, especially in the rapidly changing world of AI-driven consumer experiences? Agility requires adopting new technologies while fundamentally shifting how teams operate, experiment, and learn from data. It demands a cultural evolution that embraces change and empowers individuals to respond quickly to market demands. Today, we're going to talk about the transformative potential of AI-powered shopping and the significant implications it has for brands, retailers, and the entire supply chain. To help me discuss this topic, I'd like to welcome Eugene Amigud, Chief Innovation Officer at Infios. About Eugene Amigud As Chief Innovation Officer, Eugene is leading Infios's transformation of intelligent supply chain execution, creating a differentiated set of solutions for warehousing, transportation and order management that help businesses turn supply chain volatility into a competitive advantage. His career is marked by purposeful innovation, customer-centric design and a focus on measurable business impact, delivering adaptable solutions that meet businesses where they are - regardless of size or complexity – and equipping them with the innovative edge to thrive in an everchanging world.  Before joining Infios, Eugene founded Yantriks, pioneering a microservices-based order management platform adopted by some of the world's largest retailers. He also drove advancements in order management and supply chain execution at Blue Yonder and IBM. With over 25 years of experience, Eugene consistently delivers adaptable solutions that enable enterprises to rapidly deploy new capabilities and realize business value faster.  Eugene holds a master's degree in software engineering from Harvard Extension School and a bachelor's degree in computer science from Worcester Polytechnic Institute. Based in the U.S., he works with organizations and partners worldwide.  Eugene Amigud on LinkedIn: https://www.linkedin.com/in/eugene-amigud-a054992/ Resources Infios: https://www.infios.com/en?_gl=1*tszg0*_up*MQ..*_gs*MQ..&gclid=CjwKCAjw_fnFBhB0EiwAH_MfZld1UyefOsqEBs3kGimP6qfyNQvUpQ-ejrgPcQCqt45G0VOwg6PwABoCKNQQAvD_BwE&gbraid=0AAAAAog9AS9c2QH86yGM6ujUe-E13sbIZ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Our guest on this week's episode is Alex Saric, CMO at Ivalua. We have definitely seen a lot of uncertainty this year due to changing economic policies and the supply chain shifts that have resulted. It has placed a lot of companies on the sidelines trying to figure out what to do next with their technology investments. How do they get from just being in survival mode to thriving? Our guest today joins Ben Ames with some insights.  Working with small businesses can help strengthen supply chains and boost local economies; that's according to a report from supplier intelligence platform Supplier.io, released earlier this week. The company analyzed data from more than 500 large enterprises for its 2025 Small Business Impact Report—to learn more about those companies' small sourcing initiatives. We share some highlights from that report.A report from the supply chain software company Kinaxis reveals that there is a gap between AI ambition and AI implementation. The report found that at many organizations, business leaders tend to underestimate the new risks and complexities that AI may introduce. But on the other hand, their staffers are very well aware of those complexities, because they're focused on the practical realities, such as the effort, change management, and technical challenges. The executives want a fast ROI from AI, but staffers see the hurdles.Supply Chain Xchange  also offers a podcast series called Supply Chain in the Fast Lane.  It is co-produced with the Council of Supply Chain Management Professionals. A new series is now available on Top Threats to our Supply Chains. It covers topics including Geopolitical Risks, Economic Instability, Cybersecurity Risks, Threats to energy and electric grids; Supplier Risks, and Transportation Disruptions  Go to your favorite podcast platform to subscribe and to listen to past and future episodes. The podcast is also available at www.thescxchange.com.Articles and resources mentioned in this episode:IvaluaSmall business spending fortifies supply chainsAI reality cap - C-Suite executives expect quick ROI but staff see hurdlesVisit Supply Chain XchangeListen to CSCMP and Supply Chain Xchange's Supply Chain in the Fast Lane podcastSend feedback about this podcast to podcast@agilebme.comThis podcast episode is sponsored by:  Storage SolutionsOther linksAbout DC VELOCITYSubscribe to DC VELOCITYSign up for our FREE newslettersAdvertise with DC VELOCITY

What if your customers could talk directly to your brand, without scaling your your customer service teams to a 1:1 capacity? This episode is brought to you by Krisp.ai, the all-in-one voice AI that makes every conversation sound professional. With industry-leading noise cancellation, real-time accent conversion, accurate transcription, and smart call summaries, Krisp helps teams and individuals stay clear and productive. Trusted worldwide and powering over 75 billion minutes of conversations each month, Krisp is the easiest way to elevate every call. Try it free at krisp.ai. Agility sometimes requires fundamentally rethinking the core business assumptions around how we fund growth, build teams, and create value.Today, we're going to talk about the strategic decisions that underpin the AI revolution. It's not just about the technology itself, but about the crucial choices leaders make around how to finance innovation, how to structure teams, and how to stay ahead of the curve on what's actually possible versus what's just hype. To help me discuss this topic, I'd like to welcome, Arto Minasyan, Co-Founder & President at Krisp.ai. About Arto Minasyan Arto Minasyan is a visionary entrepreneur and co-founder of Krisp.ai and 10Web, two successful VC-backed startups that collectively raised $28 million and achieved profitability. He leads teams of around 300 professionals across both companies, driving innovation and operational excellence. Under his guidance, Krisp was honored as one of TIME's Best Inventions of 2020, while 10Web's AI Website Builder has powered over one million websites. Arto frequently shares insights on balancing venture capital with bootstrapping, advancing AI voice technology, and building diverse global tech teams beyond Silicon Valley. Arto Minasyan on LinkedIn: https://www.linkedin.com/in/artominasyan/ Resources Krisp.ai: https://www.krisp.ai This episode is brought to you by Krisp.ai, the all-in-one voice AI that makes every conversation sound professional. With industry-leading noise cancellation, real-time accent conversion, accurate transcription, and smart call summaries, Krisp helps teams and individuals stay clear and productive. Trusted worldwide and powering over 75 billion minutes of conversations each month, Krisp is the easiest way to elevate every call. Try it free at krisp.ai. Register now for Sitecore Symposium, November 3-5 in Orlando Florida. Use code SYM25-2Media10 to receive 10% off. Go here for more: https://symposium.sitecore.com/Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Jason Averbook and Jess Von Bank are joined by Joey Price. to discuss the importance of empathy and self-awareness as antidotes to loneliness, especially in the context of AI's growing presence. The group reflects on insights from industry thought leaders like Scott Galloway and explores how technology can enhance efficiency while emphasizing the irreplaceable value of human decision-making and emotional intelligence. The episode also features personal anecdotes, cultural references, and a sense of camaraderie, underscoring the podcast's focus on navigating the next chapter of work with purpose, agility, and impact.

As we're increasingly inundated with AI-generated content and algorithm-driven ads, what's more powerful: yet another new technology, or the authentic voice of the small business owner on the corner? Agility requires not just reacting to market shifts, but deeply understanding the very fabric of the communities you serve and having the conviction to amplify their voices over your own. It's about finding strength not in shouting louder, but in listening closer. Today, we're going to talk about how a brand can cut through an increasingly crowded market by turning its most loyal customers into its most powerful advocates. We'll explore the strategy of reasserting brand relevance through authentic, community-driven storytelling, and what it takes to execute this when competitors are focused on features and scale.To help me discuss this topic, I'd like to welcome Lindsey Irvine, Chief Marketing Officer at Square. About Lindsey Irvine Lindsey Irvine is the Chief Marketing Officer (CMO) at Square, the technology company that makes commerce and financial services easy and accessible. With nearly two decades of experience in marketing, strategy, and leadership across both large enterprises and fast-growing startups, Irvine is responsible for overseeing Square's global marketing efforts, driving brand awareness, customer engagement, and market growth around the world, all in service of the company's mission to empower businesses and entrepreneurs worldwide.Before joining Square, Irvine was CMO at Benchling, pioneer of the R&D Cloud powering the biotechnology industry. Prior to that, she spent nearly a decade at Salesforce, where she held several leadership roles, including global CMO for MuleSoft, and played a key part in developing go-to-market strategies across IoT, industry verticals, and cloud solutions. She is credited with driving high-impact global marketing strategies and helping position Salesforce as a leader in the enterprise software space. Lindsey Irvine on LinkedIn: https://www.linkedin.com/in/lindseyirvine/ Resources Square: https://squareup.com/us/en The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

When it comes to your digital experience, how often does a ‘great idea' from a senior leader's gut feeling get completely dismantled by actual user data?Agility requires the willingness to be wrong and the systems to prove it quickly. It's about building a culture that values learning over being right and relentlessly iterates based on real human behavior, not internal assumptions. Today, we're going to talk about moving beyond ‘best practice' and intuition to build a truly data-driven digital experience. We'll explore how to create a disciplined conversion rate optimization program where usability testing, A/B experimentation, and personalization aren't just separate tactics, but a unified system, especially within a powerful platform like SitecoreAI, to build experiences that adapt to customer needs, not just our assumptions about them. To help me discuss this topic, I'd like to welcome, George Chang, Senior Director, Digital Experience & Technology Corporate Marketing at Hexagon AB. About George Chang George Chang is the Senior Director of Digital Experience at Hexagon, leading digital transformation efforts to modernize web experiences, streamline operations, and drive business impact. With 25+ years of experience in development, marketing technology, content strategy, and digital platforms, he brings a unique ability to turn technical insights into strategic impact. A 9-time Sitecore MVP, George is an active voice in the DX community, advocating for scalable, user-centric experiences. George Chang on LinkedIn: https://www.linkedin.com/in/georgechang/ Resources Hexagon AB: https://www.hexagon.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

What if your brand's voice is drifting off-key in the ears of your customers, and you're the last one to know? Agility requires more than just rapid execution; it demands a real-time, nuanced understanding of customer sentiment and the ability to translate that intelligence directly into action. We are here at Sitecore Symposium in Orlando, Florida, and today we're going to talk about closing the gap between brand promise and customer perception. In an era of endless customer reviews, social media posts, and feedback channels, how can a large organization truly listen at scale and ensure its voice remains consistent and effective? To help me discuss this topic, I'd like to welcome Mark Wagner, Senior Director of Strategy at Horizontal Digital. About Mark Wagner With over 20 years of experience in digital product strategy, design, and innovation, I am a Senior Digital Experience and Product Strategist at Horizontal Digital, a leading digital consultancy specializing in serving and delivering amazing solutions for clients, their customers, and their employees. I am a highly collaborative, strategic client partner tirelessly focused on helping solve the things that keep our clients up at night.My core competencies include digital experience and product strategy, customer experience strategy, Lean UX, agile product design and delivery, service design, and user research. I specialize in financial services, diversified, commerce, and B2B products and services that are people-centered and purpose-built for both business and customer value. As part of my large portfolio of noteworthy accomplishments, I am most passionate about solving complex digital transformation challenges, delivering needle-moving digital products, and fostering collaboration and inclusion. Mark Wagner on LinkedIn: https://www.linkedin.com/in/mrkwgnr/ Resources Horizontal Digital: https://www.horizontal.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Pega provides the leading AI-powered platform for enterprise transformation. The world's most influential organizations trust Pega's technology to reimagine how work gets done by automating workflows, personalizing customer experiences, and modernizing legacy systems. Since 1983, Pega's scalable, flexible architecture has fueled continuous innovation, helping clients accelerate their path to the autonomous enterprise. Learn more at Pega.comWhat if the most valuable use of AI in the enterprise is actually the often overlooked yet incredibly costly work of untangling decades of legacy code and process documents? Agility requires the ability to adapt and evolve, but for many enterprises, that ability is trapped inside decades of legacy systems and byzantine processes. What if the same AI that's creating the new could also be the key to understanding and modernizing the old? Today, we're going to talk about moving beyond the hype we're so used to hearing about AI and into the practical, high-impact world of agentic AI. We'll explore how this approach can help large organizations finally tackle their technical debt, not by ripping and replacing, but by understanding and redesigning from the inside out, fostering a new level of collaboration between business and IT along the way. To help me discuss this topic, I'd like to welcome, Don Schuerman, CTO at Pega. About Don Schuerman As CTO and Vice President of Marketing & Technology Strategy at Pegasystems, I see my role as being a "Chief Translation Officer" – bridging the gap between cutting-edge technology and real-world business value. With 25 years of experience in orchestration and AI technology, I'm passionate about translating complex technical concepts into meaningful solutions that drive digital transformation for global organizations.My approach to technology leadership has been shaped by an unexpected source: 20 years of improv comedy at ImprovBoston's Mainstage. The skills I honed there – active listening, storytelling, and thinking on my feet – now help me connect with both technical teams and business leaders. It's where I also met my wife, proving that sometimes the best partnerships form when you say "yes, and..."At Pega, I lead the intersection of technology and go-to-market strategy across our enterprise AI decisioning and workflow automation platform. My focus is two-fold: translating the power of technology into tangible value for our Fortune 500 clients, while ensuring our technology roadmap reflects the evolving needs of these organizations. I believe that inclusivity is a key ingredient of innovation and am honored to service as Executive Sponsor of the Pride@Pega Employee Resource Group. Don Schuerman on LinkedIn: https://www.linkedin.com/in/donschuerman/ Resources Pega: https://www.pega.com Pega provides the leading AI-powered platform for enterprise transformation. The world's most influential organizations trust Pega's technology to reimagine how work gets done by automating workflows, personalizing customer experiences, and modernizing legacy systems. Since 1983, Pega's scalable, flexible architecture has fueled continuous innovation, helping clients accelerate their path to the autonomous enterprise. Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

With customer expectations constantly evolving, how can large organizations avoid using obsolete methods and instead embrace agility to thrive and drive meaningful growth? Agility requires both adapting to change and anticipating it in the first place. It demands a willingness to experiment, learn, and iterate quickly, especially when it comes to connecting with your target audience in new and innovative ways. Today, we're going to talk about the challenges and opportunities of scaling a brand nationwide while maintaining a strong local presence. It's a balancing act that requires a deep understanding of both digital innovation and grassroots tactics. To help me discuss this topic, I'd like to welcome, Renaud Delaquis, Head of Product Marketing at Coastline Academy. About Renaud Delaquis Renaud Delaquis is the Head of Product Marketing at Coastline Academy, the nation's largest driving school. With a strong background in e-commerce, digital marketing, product scaling, and SEO, Renaud leads the company's marketing and growth strategies. Specializing in developing and executing marketing plans across a variety of paid and organic channels, Renaud has helped Coastline achieve rapid growth in a slow-moving industry. His experience creating grassroots marketing campaigns at scale in a business spanning over 500+ cities gives him unique insight into both local and national marketing.  Renaud Delaquis on LinkedIn: https://www.linkedin.com/in/renaud-delaquis/ Resources Coastline Academy: https://coastlineacademy.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

What if the very foundation of your marketing cloud, the one you've spent years building, is at worst actually giving your AI amnesia, and at best missing key opportunities to connect with your customers? Agility requires more than just reacting quickly; it demands an intelligent foundation that can anticipate customer needs and empower your teams to act on them with confidence and precision. Today, we're going to talk about the AI-driven reinvention of marketing. For years, marketing clouds have promised a unified view of the customer and personalized engagement, but many leaders are still struggling with fragmented systems, disconnected data, and unpredictable costs. Now, the demands of AI are exposing the foundational cracks in that legacy architecture, forcing a fundamental shift in how we think about the relationship between data, intelligence, and execution. To help me discuss this topic, I'd like to welcome, Kaz Ohta, CEO and Karen Wood, CMO at Treasure Data. About Kaz Ohta and Karen Wood Kaz Ohta is CEO & Co-Founder of Treasure Data.Karen Wood is Chief Marketing Officer at Treasure Data. Kaz Ohta and Karen Wood on LinkedIn: https://www.linkedin.com/in/kazukiohta/ https://www.linkedin.com/in/thekarenwood/ Resources Treasure Data: https://www.treasuredata.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Register now for Sitecore Symposium, November 3-5 in Orlando Florida. Use code SYM25-2Media10 to receive 10% off. Go here for more: https://symposium.sitecore.com/Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

When customers continually demand hyper-local relevance, is the concept of a "global brand" an asset or a liability? Agility requires not just the ability to pivot, but the intelligence to know *when* and *how* to pivot based on real-time customer understanding. This means moving beyond global assumptions and empowering local teams with the data to make smarter, faster decisions. Today, we are here at Treasure Data's CDP World in Las Vegas, and we're going to talk about one of the biggest challenges facing any multinational company: how to maintain brand consistency and operational efficiency on a global scale, while delivering the locally relevant, personalized experiences that actually build relationships with customers. It's a classic battle between standardization and personalization, and the key to winning often lies in how you unify and activate your data.To help me discuss this topic, I'd like to welcome, Daniel Damasio, Senior CRM Analyst at Nestle. About Daniel Damasio Daniel Damasio is Senior CRM Analyst at Nestle. Daniel Damasio on LinkedIn: https://www.linkedin.com/in/daniel-damasio-674190150/ Resources Nestle: https://www.nestle.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Register now for Sitecore Symposium, November 3-5 in Orlando Florida. Use code SYM25-2Media10 to receive 10% off. Go here for more: https://symposium.sitecore.com/Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

With AI making it easier than ever to generate content, and consumers demanding more privacy than ever, is the promise of true 1:1 personalization now an impossible myth? Agility requires both adaptation to new AI-based tools and methods while also navigating the complex and shifting landscape of consumer trust and data privacy. It's about being responsive to both the opportunity and the responsibility. Today, we're going to talk about the central paradox facing marketers: the mandate for deep, AI-powered personalization is growing at the exact same time that access to the data that fuels it is becoming more restricted by privacy regulations and consumer skepticism. We'll explore how brands can bridge this gap, build trust, and turn privacy from a compliance hurdle into a competitive advantage. To help me discuss this topic, I'd like to welcome, Phyllis Fang, Head of Marketing at Transcend. About Phyllis Fang Phyllis Fang is Head of Marketing at Transcend, the leading privacy infrastructure company. Before joining Transcend, Phyllis held senior marketing roles at Uber, where she drove the company's safety products. Her work included launching features like the Door-to-Door Safety Standard, which went live in 70+ countries during the Covid-19 pandemic. Earlier in her career, Phyllis worked across digital and product marketing for e-commerce and consumer applications. Phyllis graduated from UC Berkeley and is based in San Francisco. Phyllis Fang on LinkedIn: https://www.linkedin.com/in/pdfang/ Resources Transcend: https://transcend.io/ This show is brought to you by Transcend, the privacy infrastructure company that unleashes growth for the world's leading brands. Unlike legacy tools which create manual bottlenecks, Transcend embeds data and consumer preference governance directly into business systems–so teams can confidently and quickly activate data for AI, personalized experiences, customer engagement and growth at scale and with reduced risk. Learn more at www.transcend.io.  Read Transcend's report: Hidden in Plain Sight: How Consent and Preference Data Are Driving Enterprise Growth: https://transcend.io/hidden-in-plain-sight-report Register now for Sitecore Symposium, November 3-5 in Orlando Florida. Use code SYM25-2Media10 to receive 10% off. Go here for more: https://symposium.sitecore.com/Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com  The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

What if bankruptcy, a global financial crisis, and other hurdles along the way aren't the end of your brand, but instead a way to help you define what it truly is? Agility requires a willingness to experiment and adapt, not just in your technology stack, but also in your organizational structure and the very culture of your company. It also demands a deep understanding of your customer and a commitment to delivering personalized experiences.Today, we're going to talk about building a resilient brand in the face of uncertainty, balancing the need for both efficiency and innovation, and the critical role of company culture in achieving long-term success. To help me discuss this topic, I'd like to welcome, Shawn D. Nelson, CEO at Lovesac. About Shawn D. Nelson Shawn D. Nelson is the author of Let Me Save You 25 Years: Mistakes, Miracles, and Lessons from the Lovesac Story. He is the founder and CEO of the Lovesac Company, which designs, manufactures, and sells such furniture as modular couches and bean bag chairs. Nelson holds a BA in Mandarin Chinese from the University of Utah and a Master's degree in Strategic Design and Management from Parsons, The New School for Design in New York City, where he later became an instructor. Shawn D. Nelson on LinkedIn: https://www.linkedin.com/in/shawndnelson/ Resources Lovesac: https://www.lovesac.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Register now for Sitecore Symposium, November 3-5 in Orlando Florida. Use code SYM25-2Media10 to receive 10% off. Go here for more: https://symposium.sitecore.com/Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Marketing is quickly evolving - is your team agile enough to navigate the waters of evolving customer expectations, best practices in marketing measurement, and the rise of AI?Agility requires more than just quick reactions; it demands a proactive understanding of emerging trends and the ability to adapt your strategies, processes, and tech stack accordingly. It's about building a brand that can continuously learn and evolve.Today, we're going to talk about navigating the complexities of modern marketing measurement and the critical role data plays in building an agile brand, especially as AI rapidly transforms the landscape. To help me discuss this topic, I'd like to welcome, Fredrik Skantze, CEO & Co-Founder at Funnel. About Fredrik Skantze Fredrik Skantze is the CEO and Co-Founder of Funnel, the marketing intelligence platform offering customers such as Adidas, Sony and Samsung advanced marketing data, analytics and visualization. An alumnus of MIT and Stanford, Fredrik is a serial entrepreneur and co-founded Funnel over ten years ago. In that time, the platform has become a global frontrunner in marketing intelligence, serving some of the world's best-known brands, e-commerce companies, media agencies, b2b businesses, mobile apps and gaming companies. Fredrik Skantze on LinkedIn: https://www.linkedin.com/in/fredrikskantze/ Resources Funnel: https://funnel.io/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Register now for Sitecore Symposium, November 3-5 in Orlando Florida. Use code SYM25-2Media10 to receive 10% off. Go here for more: https://symposium.sitecore.com/Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company