So, Here's the Thing with Laylee Emadi

What if the biggest thing holding your business back isn't your strategy—but your mindset? In this episode, I sit down with wedding photographer and educator Juliana Tomlinson, who shares how shifting her mindset transformed her business. Juliana opens up about her journey from playing small to embracing her role as a professional, and how that […] The post 204: From Playing Small to Showing Up: The Mindset Shift Every Creative Needs with Juliana Tomlinson appeared first on Laylee Emadi | Coach for Creative Educators.

Taking a break and incorporating rest should be part of your business plan. In this snack-sized episode, I'm answering a question submitted by Christi Johnson during the Creative Educator Conference. She asked how I take care of your mental health while running a business—let's talk about it. Why Mental Health Should be a Business Priority […] The post 203: Why Rest Is a Business Strategy: Self-Care for Creative Educators ft. Christi Johnson appeared first on Laylee Emadi | Coach for Creative Educators.

What if fear wasn't the enemy—but a signal that you're onto something that matters? I'm thrilled to welcome back one of my favorite guests (and humans), Mary Marantz, to celebrate the launch of her new book Underestimated. In this episode, we crack open the fears that keep so many of us stuck—especially the ones we […] The post 202: Why Success Scares Us More Than Failure with Mary Marantz appeared first on Laylee Emadi | Coach for Creative Educators.

You've probably heard it a hundred times—just start. And honestly? That's not bad advice. But if you're stepping into the world of content creation or education for the first time, I believe there's a little more to it than that. In this snack-sized episode, I'm answering a question submitted by Lauren and Paige of the […] The post 201: Build It with Intention ft. Lauren & Paige appeared first on Laylee Emadi | Coach for Creative Educators.

If you've ever felt torn between keeping your brand consistent and evolving it to reflect your growth, you're not alone—and you're definitely in good company. I've been there. After six years of podcasting under the name So Here's the Thing, I realized the show—and honestly, I—had evolved. The audience had changed. The conversations had changed. […] The post 200: Evolve Your Business Without Losing Your Brand Identity with Sarah Erickson appeared first on Laylee Emadi | Coach for Creative Educators.

Big news: we've had a little glow-up! The podcast has a brand-new name, but our mission stays the same—helping you build momentum, make real shifts, and actually see results (instead of just bingeing information and hoping something sticks). Inside this episode, I'm sharing the why behind the rebrand, what you can expect moving forward, and […] The post 199: The Shift Starts Here appeared first on Laylee Emadi | Coach for Creative Educators.

If you've ever wondered what it's like to attend the Creative Educator Conference, here's the real story: it's part education, part reunion, part dance party—and completely transformational. This year marked the third annual Creative Educator Conference, hosted by Laylee Emadi, and it delivered in every way imaginable. As Laylee's podcast producer and long-time collaborator, I […] The post 198: Recap of the 2025 Creative Educator Conference appeared first on Laylee Emadi | Coach for Creative Educators.

It's time to ask the questions you have around Meta ads! If you were a fan of episode 192 with Jana Bishop, you're going to love hearing her coach me through some of my own advertising needs and mindsets! If you're an educator, coach, course creator, or someone passionate about sharing knowledge, I invite you […] The post 197: Live Meta Ads Coaching with Jana Bishop appeared first on Laylee Emadi | Coach for Creative Educators.

What if scaling your business didn't mean sacrificing your mental health? In a world full of one-size-fits-all strategies, Tracey Jazmin is flipping the script. As a holistic business coach, she helps women entrepreneurs blend neuroscience, strategy, and spirituality to build businesses that feel aligned and sustainable—without the burnout. In this episode, Tracey shares her unexpected […] The post 196: Scaling on Your Own Terms: Business Growth Insights with Tracey Jazmin appeared first on Laylee Emadi | Coach for Creative Educators.

We're gearing up for the Creative Educator Conference, which means it's time for a little advice & encouragement! In today's snack sized episode, past attendees Amanda Laurence and Jamie Fisher share their advice for going into an event or conference like Creative Educator Conference! If you're an educator, coach, course creator, or someone passionate about […] The post 195: Are You Ready for the Creative Educator Conference!? appeared first on Laylee Emadi | Coach for Creative Educators.

Before we dive in, a quick trigger warning: This content includes discussions of weight loss, health, and fitness. If these subjects are sensitive for you, please feel free to skip this one. Okay friends, this is a BIG one! If you've ever felt overwhelmed by diet culture, struggled to balance health with your busy schedule, […] The post 194: Ditch the Diets & Build a Healthier Lifestyle with Kristen Bowlus appeared first on Laylee Emadi | Coach for Creative Educators.

In my opinion, it's better to hear event experiences from the attendees instead of the host, so in today's snack sized episode, Jamie Fisher, Tia Goff, and Dolly DeLong share their favorite thing about the Creative Educator Conference! Want to join us this year? Tickets are still available! If you're an educator, coach, course creator, […] The post 193: What's the Best Thing About the Creative Educator Conference? appeared first on Laylee Emadi | Coach for Creative Educators.

If the thought of running Meta ads makes your head spin, you're not alone – but don't worry, we've got you covered! In this episode, I'm sitting down with Meta ads strategist, Jana Bishop, to break down the basics of paid ads in a way that actually makes sense. Jana is all about taking the […] The post 192: How to Make Meta Ads Work for You (Without Wasting Money!) with Jana Bishop appeared first on Laylee Emadi | Coach for Creative Educators.

Are you still thinking about joining us for the Creative Educator Conference? In today's episode, three of our past attendees are sharing why you should be at the conference this year! Listen in as Dahlia Orth, Angelica Pompy, and Jessica Lowell share what they love about the event and invite you to join us in […] The post 191: Is Creative Educator Conference Right for You? appeared first on Laylee Emadi | Coach for Creative Educators.

Creating a brand that stands out is more important than ever. Marketing and brand expert, Sara Schultz joins us to discuss building unforgettable brands and personal branding strategies. She breaks down what it really takes to better position your business so you don't feel trapped with “meh” systems that no longer align with you. Sara […] The post 190: Evolving Your Brand Without Starting Over with Sara Schultz appeared first on Laylee Emadi | Coach for Creative Educators.

 Are people still buying courses? still investing in their education as creative entrepreneurs? The answer is yes. In this week's snack sized episode, I'm highlighting the impact of crystal-clear messaging on making sales in the education industry, including the webinar sales model. Plus I'm giving you an inside scoop of how a webinar converted me […] The post 189: The Webinar Sales Model & Educational Purchasing Habits appeared first on Laylee Emadi | Coach for Creative Educators.

Are you tired of sacrificing your joy, health, and happiness for your business? In this episode, Tiffany Napper opens up about her personal experience with burnout, the importance of self-care, and transforming her definition of success. Listen in as she shares practical tips for listeners on how to balance high achievement with your well-being. If […] The post 188: Finding Resilience & Building a Burnout-Free Business with Tiffany Napper appeared first on Laylee Emadi | Coach for Creative Educators.

If you've been thinking about pitching sponsors and networking at events, there are a lot of considerations I've learned over the years. In today's episode, I'm not only sharing how to build relationships and pitch sponsors, but also how to determine if sponsoring is the right fit for you and what to do if you […] The post 187: Building Winning Relationships with Sponsors appeared first on Laylee Emadi | Coach for Creative Educators.

Have you ever wanted to move away and leave everything you know behind? In today's episode, I'm joined by Kadie Smith, who did that very thing by moving to Costa Rica. Kadie is the multi-talented art director and branding expert behind Drop Cap Design, who felt called to share her experience of Costa Rica with her followers […] The post 186: How Imperfect Plans Can't Take Away from Perfect Experiences with Kadie Smith appeared first on Laylee Emadi | Coach for Creative Educators.

As we kick off a new year and many of our listeners are getting organized for 2025, I wanted to share 3 tools I loved over the last year that I'll be bringing into 2025! If you're an educator, coach, course creator, or someone passionate about sharing knowledge, I invite you to join The Educators […] The post 185: 3 Tools I Loved Over the Last Year appeared first on Laylee Emadi | Coach for Creative Educators.

Ready to laugh, learn, and maybe tear up a little? In our last episode of the year, my long-time friend, Dawn Richardson of Tech Savvy Creative, takes over hosting duties! Together we dive deep on my highlights of 2024: from the best to the not-so-best investments, celebrating meaningful milestones, and sharing honest lessons learned from […] The post 184: 2024 Recap: What Worked, What Didn't, and What's Next ft. Dawn Richardson appeared first on Laylee Emadi | Coach for Creative Educators.

This month inside The Educator's Lounge, we're spending a lot of time reflecting. In today's snack size episode, you're getting a sneak peak into the workbook our members are getting for free as part of their membership and a few things I'm reflecting on as we wrap up the year! If you're an educator, coach, […] The post 183: Empower Yourself with an Annual Reflection appeared first on Laylee Emadi | Coach for Creative Educators.

Have you ever invested in a course and felt it didn't do all that it promised? We've all been there. In today's episode, we deep dive into the overlooked aspects of online course creation with Emily Walker, a learning designer and strategic mentor. Emily shares her unique journey from traditional education to designing impactful, learner-focused […] The post 182: Intentional Course Design with Emily Walker appeared first on Laylee Emadi | Coach for Creative Educators.

You guys know I'm all about investing in my business, so today's snack size episode is a recap of my experience at the Brands without Borders retreat! Mentioned in this Episode dropcapdesign.com sarahanndesign.co Do you like the snack sized format? Every other week, you're going to see this snack size format, where I'll be pulling […] The post 181: Investing In Yourself & Business: Brands without Borders Retreat Recap appeared first on Laylee Emadi | Coach for Creative Educators.

What does it truly takes to build a thriving, supportive community? Today we're diving into the heart of intentional community building with the talented Kristin Sweeting—a wedding photographer and business coach who has a knack for creating impactful spaces that empower creatives. Listen in as we discuss the value of listening, what it takes to build trust with […] The post 180: Building an Authentic Creative Community with Kristin Sweeting appeared first on Laylee Emadi | Coach for Creative Educators.

If you've ever felt the overwhelm that comes with being a business owner, this snack sized episode is for you. Shaochen of Monstera Gold joins us to provide practical tips for overcoming that overwhelm, such as identifying knowledge gaps, seeking guidance, and leaning into discomfort, to help entrepreneurs navigate times when they feel stuck.  [Live […] The post 179: Overcoming Business Overwhelm with Shaochen Wu appeared first on Laylee Emadi | Coach for Creative Educators.

Did you know that you can proactively protect your intellectual property, including the education you create? As more businesses move into the digital space, it's essential to understand how to safeguard your creative content and ensure it remains yours. Brittany Elise of Brittany Elise Photography, along with her lawyer Whitney Bower of Bower Legal join […] The post Safeguarding Your Creations & Protecting Your Intellectual Property with Brittany Elise & Whitney Bower appeared first on Laylee Emadi | Coach for Creative Educators.

Are you looking to grow as a speaker? From building connections to putting yourself in the right rooms to pitching, we're covering a lot in this snack sized episode! Recently, at Next Level Retreat, I sat down with a few of our attendees for some one-on-one coaching and Danielle Throckmorton allowed us to record the […] The post 177: Growing as a Speaker—Live Coaching from Next Level Retreat ft. Danielle Throckmorton appeared first on Laylee Emadi | Coach for Creative Educators.

Is your business ready for a Black Friday sale? While there are dozens of strategies and approaches to consider, Lauren Grayson joins us to break down how you should look at your Black Friday offers to ensure you're running a clear and successful campaign. Listen in as she provides the do's and don't's of Black […] The post 176: Mastering Your Black Friday Sales Strategy with Lauren Grayson appeared first on Laylee Emadi | Coach for Creative Educators.

Whether you're just dipping your toes into the world of AI or are already on your journey, Dawn is here to teach us how to optimize our use of ChatGPT. Listen in as she shares how you can create your own ChatGPT prompts to help AI generate ideas and content specific to you and your […] The post 175: How to Create ChatGPT Prompts that Serve Your Brand with Dawn Richardson appeared first on Laylee Emadi | Coach for Creative Educators.

Are you feeling the pressure of hustle culture? Do you dream of running a successful business without sacrificing your personal life and well-being? It's time for you to build a SOFT business. In today's episode, I'm chatting with Molly Balint, the creator of the SOFT. Business Movement. If you've ever struggled with burnout, or felt like the […] The post 174: Building a SOFT Business with Molly Balint appeared first on Laylee Emadi | Coach for Creative Educators.

We did it—my husband Tim is back on the podcast! During Next Level Retreat in September, I sat down to record a few snack sized episodes for the podcast. Since Tim was at this retreat helping me out, I had him to share his experience in supporting me as an entrepreneur! Do you like the […] The post 173: Supporting Your Partner in their Business with Tim Smith appeared first on Laylee Emadi | Coach for Creative Educators.

Like most entrepreneurs, you've likely been through your own seasons of burnout. Maybe they led to scaling back or pivoting, but what if you used those times of burnout for inspiration? In today's episode, Angela Shae of Social Templates Co joins us to share how she went from successful wedding photographer to social media manager […] The post 172: Finding Inspiration for Business in Burnout & Pivots with Angela Shae appeared first on Laylee Emadi | Coach for Creative Educators.

It's been a minute since I've had a full brand photoshoot in my business. I love to get my headshots taken annually if not more, but when it's time for a brand photoshoot, I want to be really intentional about the purpose, direction, and how I'll use the images. In today's episode, I'm sharing how […] The post 171: Planning a Brand Photoshoot that Will Last for Years appeared first on Laylee Emadi | Coach for Creative Educators.

Ethical education has always been one of my core values in everything I do, then add in the value of community and you've got The Educator's Lounge. In today's episode, my friend and Educators Lounge community member Bree Pair interviews me about the process of building, launching, and serving The Educators Lounge! If you're an […] The post 170: The Educators Lounge: Building a Community of Educators ft. Bree Pair appeared first on Laylee Emadi | Coach for Creative Educators.

If you hadn't noticed already, I'm a huge fan of in-person events. From workshops to conferences to retreats, I truly believe each holds such importance in business education. In honor of hosting Next Level, my retreat for creative entrepreneurs, I'm sharing the value of investing specifically in retreats as a business owner! Mentioned in this […] The post 169: Investing in Yourself and Your Business with Retreats appeared first on Laylee Emadi | Coach for Creative Educators.

Wouldn't it be amazing if you had an influx of cash to support your business? There are funds set aside specifically for that in the creative economy and business opportunity space. In today's episode, Danielle Desir Corbett joins us to share why creators should be applying to grants, what to include in your application, and […] The post 168: How Creatives Can Secure Funding through Grant Opportunities with Danielle Desir Corbett appeared first on Laylee Emadi | Coach for Creative Educators.

You may have noticed that this summer looked slightly different than my previous summers in business. I skipped my summer sabbatical. In today's episode, I'm sharing why I opted for summer hours instead of a summer sabbatical and how you can decide which form of time of and rest is right for you! Mentioned in […] The post 167: Choosing Between Work and Rest: Summer Hours vs. Summer Sabbatical appeared first on Laylee Emadi | Coach for Creative Educators.

Do you feel like email marketing just isn't for you? Maybe it's not working—no one is reading what you have to write or you just don't know how to stand out. In today's episode Zafira Rajan joins us to share how you can craft emails that people want to read and infuse who you are […] The post 166: Crafting Emails that People Actually Want to Read with Zafira Rajan appeared first on Laylee Emadi | Coach for Creative Educators.

Are you struggling to sell out your in-person events? In today's episode, I'm sharing advice on how I've found success in selling to my audience year after year and what I've done to pivot when past strategies didn't work! Mentioned in this Episode: Membership 131: Stop Selling In DMs—And What To Do Instead With Sarah […] The post 165: Selling Out an In-Person Event—Advice from an Experienced Host appeared first on Laylee Emadi | Coach for Creative Educators.

If you've ever thought to yourself, I could use a lot more accountability and community in my business and life, Dennah Renee is here to help. While finding the right people is a huge piece of it, taking ownership and action in creating that community is up to you! Listen in as she shares how […] The post 164: Finding Community with Accountability in Business appeared first on Laylee Emadi | Coach for Creative Educators.

Are you taking your clients behind the scenes of your launches? Not only does it build excitement and anticipation, but it also allows you to create the service, product, or program alongside them and for them. In today's snack-sized episode, I'm answering some common questions about how much behind-the-scenes work to share during the prelaunch […] The post 163: Inside the Launch: Bringing Your Audience Behind the Scenes appeared first on Laylee Emadi | Coach for Creative Educators.

If you're looking to add more leads to your business—and who isn't?—this episode is for you. Davey Jones, CEO of BDOW!, joins us to share how you can create the ultimate lead capture strategy, making the most impact on your business. Whether you're interested in using a tool like BDOW! for your business or simply […] The post 162: Mastering Lead Generation through BDOW! with Davey Jones appeared first on Laylee Emadi | Coach for Creative Educators.

It's time to make big impact and big changes in business for me, which is why I'm doing the business version of the 75 Hard challenge! In today's snack-sized episode, I'm sharing why I'm embracing this challenge and what my tasks include for results from the challenge! Mentioned in this Episode: Episode 159: Embrace the […] The post 161: Embracing the Business Version of the 75 Hard Challenge appeared first on Laylee Emadi | Coach for Creative Educators.

Do you struggle with finding the confidence to show up on video? You're not alone. In today's episode, we're joined by video marketing coach, Natasha Pierre of the Shine Online Podcast, who is sharing her best tips and tricks around video content creation. From common mistakes to leveraging existing content and building systems for your […] The post 160: Effortless Video Creation with Natasha Pierre appeared first on Laylee Emadi | Coach for Creative Educators.

For years, I thought people who got ready to work from home was a waste of energy. I'll be the first to admit that I was wrong about that. Getting ready is a gift to yourself, your confidence, and your energy! In today's episode, I'm sharing about the lipstick effect and highlighting why I now […] The post Episode 159: Embrace the Lipstick Effect: Boost Your Energy and Confidence appeared first on Laylee Emadi | Coach for Creative Educators.

Not every event you attend is going to be your cup of tea—which is why I'm a huge fan of bringing friends along to ensure I make my investment worth it. That's exactly what happened at the recent conference I attended, but thankfully I had two of my business besties, Akua Konadu and Dawn Richardson […] The post Episode 158: Recap Roundtable: How We Maximized Our Investment at this Misaligned Conference with Akua Konadu and Dawn Richardson appeared first on Laylee Emadi | Coach for Creative Educators.

As important as I believe it is to get paid for your work, I also see the value and benefit in working for free. In today's snack sized episode, I'm sharing why I think it's okay to work for free even as an established entrepreneur, service provider, coach, or speaker, and when you should consider […] The post Episode 157: Working For Free as an Established Entrepreneur appeared first on Laylee Emadi | Coach for Creative Educators.

Does your website feature up-to-date testimonials that convert prospects to clients? In this episode, Grace Griffith joins us to discuss how to gather testimonials that can serve as social proof for your business. We talk about what kinds of questions to ask, different ways to collect testimonials, and how to gather testimonials for a brand […] The post Episode 156: Crafting Messages That Build Trust With Grace Griffith appeared first on Laylee Emadi | Coach for Creative Educators.

Have you been disappointed in the results of your educational investments for your business? I certainly have and most of us have been there. In today's episode, I'm sharing a few thoughts on how you should reflect on your investments, be self-aware of your own role in the outcome, and plan for future investments based […] The post Episode 155: Self-Awareness and Reflection in Business Education Investments appeared first on Laylee Emadi | Coach for Creative Educators.

Do you need a working retreat for your business? My favorite ones are the ones I take with friends! At my recent working retreat with my friend Angelica Marie, we actually recorded a whole podcast episode about our experience! Listen in as we share what we did, how we planned for it, and how things […] The post Episode 154: Should You Plan a Working Retreat with a Friend? with Angelica Marie appeared first on Laylee Emadi | Coach for Creative Educators.