Podcasts about logi analytics

Many founders don't get to scale one venture, let alone multiple. Arman Eshraghi has been in the B2B space for decades now and been successful in building, scaling, and selling his ventures. This week, hear some of his lessons learned through the years, including a unique way he built Qrvey from experiences as CEO of Logi Analytics.

In this week's episode, we spoke with Charles Caldwell, VP of Product Management at Logi Analytics, about embedded analytics, how companies can use it to gain more insights, and some example use cases. 

Here on the AOF podcast, I have often spoken about the issue of user adoption and the slow progress we have all been experiencing for a long time. Our guest today has so much to offer in relation to our approach to this challenge! I speak to Kevin Greene, the CEO of Logi Analytics, and we delve deep into why the mentality of product leaders is so valuable right now!  Kevin has a brilliant mind for the field of analytics, sharing how and where to get started with these parts of your leadership and partnerships. Kevin has been in the analytics game for over 20 years and was actually an investor at Logi before he took the reins! This episode is jam-packed with actionable knowledge bombs that you are definitely not going to want to miss, so let's get to it AOF!   In this episode, you'll learn: [15:41] Why Kevin believes enterprises have to start thinking like product leaders.  [22:47] Approaches to building strategic applications with a smaller team. [25:11] Finding the right service partners and the critical nature of owning the application. [28:59] Ensuring success by scheduling time with business leaders, prioritizing, and using collected data. [44:04] Operationalizing your application and bringing it to your end-users. For full show notes, and the links mentioned visit: https://bibrainz.com/podcast/75    Enjoyed the Show?  Please leave us a review on iTunes.

Data literacy is one of the most sought after cultural transformations of 2020. In episode #47 we discussed ‘Why we should stop saying ’data literacy’. Today’s guest, Jordan Morrow, shared the episode on Linkedin sparking off some very interesting and even defensive responses from the data literacy social media mafia. Today, Jordan joins the podcast to share his unique point of view on the topic. Known as the pioneer of data literacy, tune in to learn how to start a data literacy practice, the best audience for data literacy skills, and what the most important data literacy skills are. Knowledge bombs galore! [16:43]  - Key Quote: “Not everyone needs to be a data scientist, but everyone should develop skills in data analytics in today’s day and age.” – Jordan Morrow​ [22:53]  - The order that data literacy skills should be taught in​ [29:25]  - Other phrases that could be used instead of data literacy​ For full show notes, and the links mentioned visit: https://bibrainz.com/podcast/66   Enjoyed the Show?  Please leave us a review on iTunes. Check out our sponsor! Are you a BI/Analytics leader who is tired of creating useless reports or dashboards? Are you struggling to get users over to your BI portal? Ever thought about embedding your analytics? If so, then you have to check out Logi Composer, the first ever out of the box development experience for teams who want to get up and running fast! Logi Analytics is offering AoF Listeners a special 14-day trial to get up and running fast! Just visit - logianalytics.com/aof

Many companies want to use data to gain a competitive edge in their industries--this can pose a challenge for organizations whose core business is not inherently technical. To make things worst lots of providers and consulting firms push unproven strategies and technical solutions that don't work. My guest today, Heather Smith is a data leader who has over 15 years of experience in the data science field, including recognition as one of Seattle's Top 5% of Women Engineers by Women Impact Tech. As co-founder of Rove Technologies, Heather teaches how to set realistic expectations, when it comes to senior management and why it’s so important. She shares real-world examples of where expectations were set, and unfortunately when they were not. In a more personal tone, she discusses how her female appearance has impacted her professionally. Listen in to hear Heather talk about the role of executive expectation management in data science and how you can start managing expectations correctly! [26:51]  - The role of executives in data management​ [29:54] - Heather on Data Literacy: “Often very smart people including executives, become dumb in the face of data.”​ [45:48]  - Whether the team that built the successful model should own the model​ For full show notes, and the links mentioned visit: https://bibrainz.com/podcast/64   Enjoyed the Show?  Please leave us a review on iTunes. Check out our sponsor! Are you a BI/Analytics leader who is tired of creating useless reports or dashboards? Are you struggling to get users over to your BI portal? Ever thought about embedding your analytics? If so, then you have to check out Logi Composer, the first ever out of the box development experience for teams who want to get up and running fast! Logi Analytics is offering AoF Listeners a special 14-day trial to get up and running fast! Just visit - logianalytics.com/aof

Mike Bugembe is a speaker, consultant, and Amazon best selling author of the book Cracking the Data Code. He joins today’s podcast to talk about the things that you can do that will help create successful analytics projects. After being the head of business intelligence for one of the largest diamond companies in the world, and seeing project struggle or fail, Mike went on a journey to find out why some unicorn companies like Netflix were succeeding in analytics, which traditional companies were not. In today's interview, he discusses the five key traits of a successful project and why 90% of enterprises data are missing most of them. Listen in to hear what Mike has to say about finding use cases for AI, learning how to ask data questions, and the biggest obstacles companies face when trying to unlock the value of their data. [03:42]  - Cracking the Data Code: 5 Things that successful unicorn companies are doing that you are not for your data projects​ [24:43]  - Key Quote: “Around 75% of investments in data fail to see any return on investment.” –Mike Bugembe​ [31:18]  - How to offer a skillshare to teammates​ For full show notes, and the links mentioned visit: https://bibrainz.com/podcast/62   Enjoyed the Show?  Please leave us a review on iTunes.   Check out our sponsor! Are you a BI/Analytics leader who is tired of creating useless reports or dashboards? Are you struggling to get users over to your BI portal? Ever thought about embedding your analytics? If so, then you have to check out Logi Composer, the first ever out of the box development experience for teams who want to get up and running fast! Logi Analytics is offering AoF Listeners a special 14-day trial to get up and running fast! Just visit - logianalytics.com/aof

Hey! a new email platform, many opinions...and it's creators, Jason Fried, David Heinemeier Hansson (known to the internet as DHH, the creator of Ruby on Rails) and the Basecamp team, have even more. Hey! launched just a couple weeks ago to a flurry of controversy. From it's firm stance on tracking pixels (perceived as spy devices) to it's pre-launch fight with Apple over revenue splits, Hey! is probably the most exciting thing to happen to email since the launch of gmail over 16 years ago. Today we take you through the ideation and launch of Hey! through the eyes of it's creators Jason Fried and DHH. This episode is brought to you by: Digital Ocean is a cloud provider that makes it easy for entrepreneurs and startups to deploy and scale web applications with no issues and unplanned costs. Get started for free at do.co/rocketship. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Earth Class Mail scans and digitizes you physical mail and makes it available to you on mobile or desktop or even Google Drive or Dropbox. Rocketship listeners get 25% off their subscription for the first 3 months by going to earthclassmail.com/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

How did Matt Hooper build a company singing about Blockchain? Today we explore the product journey of Live from Tomorrow! a live show that's been running in New York City for the last two years and has recently been turned into a podcast as an epic musical comedy about innovation in tech and business. There's really nothing like it out there. Recorded in the style of a cast album, the show seamlessly combines studio recordings with live performances and interviews. The five-episode, two-act inaugural season tells the extraordinary story of our lead, Matt Hooper, as he launches his new venture – a variety show-within-the-show that is called, yes, Live! From Tomorrow.  This episode is brought to you by: Digital Ocean is a cloud provider that makes it easy for entrepreneurs and startups to deploy and scale web applications with no issues and unplanned costs. Get started for free at do.co/rocketship. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Earth Class Mail scans and digitizes you physical mail and makes it available to you on mobile or desktop or even Google Drive or Dropbox. Rocketship listeners get 25% off their subscription for the first 3 months by going to earthclassmail.com/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

Walker & Company Brands, a startup making health and beauty products for people of color, was acquired by consumer giant Procter & Gamble in 2018. The company was founded in2013 by Tristan Walker,  who previously led business development for Foursquare, and who aimed to create products that would better serve the needs of people of color with coarse or curly hair. Walker & Co. started out with its Bevel shaving products for men, then launched Form, a collection of hair products for women. Today we bring you the Journey of Tristan Walker in building Walker & Co and taking the company through an acquisition. This episode is brought to you by: Digital Ocean is a cloud provider that makes it easy for entrepreneurs and startups to deploy and scale web applications with no issues and unplanned costs. Get started for free at do.co/rocketship. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Earth Class Mail scans and digitizes you physical mail and makes it available to you on mobile or desktop or even Google Drive or Dropbox. Rocketship listeners get 25% off their subscription for the first 3 months by going to earthclassmail.com/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

Hamilton founded Backstage Capitol, a venture capital firm, in 2015, when she was homeless. The firm seeks to address funding disparities in the technology industry by investing in companies started by undervalued but high-potential entrepreneurs who are women, people of color, and/or LGBTQ. To date, Backstage Capital has raised more than $10 million and invested in more than 130 startup companies. This episode is brought to you by: Digital Ocean is a cloud provider that makes it easy for entrepreneurs and startups to deploy and scale web applications with no issues and unplanned costs. Get started for free at do.co/rocketship. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Earth Class Mail scans and digitizes you physical mail and makes it available to you on mobile or desktop or even Google Drive or Dropbox. Rocketship listeners get 25% off their subscription for the first 3 months by going to earthclassmail.com/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

Kimberly Moore, CEO and Co-Founder of Go Together, is an entrepreneur completely passionate about building one of the most exciting companies in the mobility space. Go Together, an early stage startup, is on a mission to get people where they need to go through their trusted networks and via any transportation option available. First starting with education and political engagement. Two industries ripe for disruption in the transportation space. Go Together’s first product in the market is in 49 schools across the country and helps children attending the best school for them to succeed in life and removing transportation as the obstacle. Kimberly tells us her story of leaving Verizon Wireless right before her promotion to Vice President, her journey as a black woman founder and what VC's need to know about their own bias. This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Participate builds and hosts online learning communities that inspire learning, connection and growth. Head to participate.com/rocketship for a free virtual learning workshop, valued at $1,000. Digital Ocean is a cloud provider that makes it easy for entrepreneurs and startups to deploy and scale web applications with no issues and unplanned costs. Get started for free at do.co/rocketship. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

Shift is an online, peer-to-peer, marketplace for buying and selling used cars. Founded in 2014, Shift is an American company based in San Francisco’s Mission District. As of 2019, the company offers its services in San Francisco, Los Angeles, San Jose and San Diego, California as well as Portland, Oregon. The leadership team includes Co-CEOs George Arison and Toby Russell, also co-founders of Taxi Magic; Sean Foy chief operating officer; and Christian Ohler chief technology officer. Shift was born out of a problem that the founders understood first hand and today we bring you their story. Want an ad free experience? Subscribe today at glow.fm/rocketship and get a private feed you listen to where ever you listen to podcasts. This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Participate builds and hosts online learning communities that inspire learning, connection and growth. Head to participate.com/rocketship for a free virtual learning workshop, valued at $1,000. Digital Ocean is a cloud provider that makes it easy for entrepreneurs and startups to deploy and scale web applications with no issues and unplanned costs. Get started for free at do.co/rocketship. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

PayPal was originally established by Max Levchin, Peter Thiel, and Luke Nosek in December 1998 as Confinity, a company that developed security software for handheld devices. In March 2000, Confinity merged with X.com, an online banking company founded by Elon Musk. After watching PayPal become the premier choice of Internet auction shoppers, online marketplace giant eBay acquired PayPal for $1.5 billion in October 2002, then in 2015 PayPal was spun off into an independent company, but it continued to be used by eBay. While the companies history was often rocky it's effects will ripple for generations from the impact of it's early team, known as the PayPal mafia. Want an ad free experience? Subscribe today at glow.fm/rocketship and get a private feed you listen to where ever you listen to podcasts. This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Participate builds and hosts online learning communities that inspire learning, connection and growth. Head to participate.com/rocketship for a free virtual learning workshop, valued at $1,000. Digital Ocean is a cloud provider that makes it easy for entrepreneurs and startups to deploy and scale web applications with no issues and unplanned costs. Get started for free at do.co/rocketship. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

Earth Class Mail was founded over 16 years ago with the ambitious mission of “taking over the post office of the world." They were one of the first startups to launch on national television with their own slickly produced 8 part TV series focused on their CEO Ron Wieners fund-raising journey. But the journey hasn't always been smooth, they company was acquired in 2014 through a Bankruptcy resolution and then again in 2016. Today the product and team appear stronger than ever, publicly reporting 20% growth in 2018. We'll take you through their massive rise, eventual fall and a complete rebuild in a story that hasn’t yet been told in its entirety like we’re going to bring to you today. We've collected exclusive interviews with Ron Wiener himself, Venture Capitalist and eventual acquirer through Bankruptcy, Jonathan Segal and his appointed CEO Doug Breaker. Today we bring you the Product Journey of Earth Class Mail.  Want an ad free experience? Subscribe today at glow.fm/rocketship and get a private feed you listen to where ever you listen to podcasts. This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Participate builds and hosts online learning communities that inspire learning, connection and growth. Head to participate.com/rocketship for a free virtual learning workshop, valued at $1,000. Digital Ocean is a cloud provider that makes it easy for entrepreneurs and startups to deploy and scale web applications with no issues and unplanned costs. Get started for free at do.co/rocketship. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

The story of Instagram’s explosive rise reads like a Silicon Valley fairy tale, with the company gaining staggering momentum within a few short months. The app itself took only eight weeks to develop before launching on the iPhone, and within a year and a half Facebook had acquired the company for $1 billion in cash and stock. But like all good tales, the process involved many twists and turns, failures and successes, conflicts and synergies, and a dose of fortuitous happenstance.  Want an ad free experience? Subscribe today at glow.fm/rocketship and get a private feed you listen to where ever you listen to podcasts. This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Participate builds and hosts online learning communities that inspire learning, connection and growth. Head to participate.com/rocketship for a free virtual learning workshop, valued at $1,000. Digital Ocean is a cloud provider that makes it easy for entrepreneurs and startups to deploy and scale web applications with no issues and unplanned costs. Get started for free at do.co/rocketship. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

Today we discuss another type of failure that is all too common, especially in young companies - team failure. We talk with Latif Nanji, the founder and CEO of Roadmonk, about his first startup Pokerspace.com and the many mistakes they made trying to move in the same direction as a team, but often failing miserably. BIG NEWS We've officially launched the Rocketship Premium Podcast feed! Join today for $5/month or $40 annually, and get access to exclusive bonus shows of Rocketship, previews of new seasons, and an ad free version of every episode of the podcast. Check it out today by clicking here. This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Digital Ocean is a cloud provider that makes it easy for entrepreneurs and startups to deploy and scale web applications with no issues and unplanned costs. Get started for free at do.co/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

Path was created in 2010 by former Facebook employee Dave Morin as a sort of anti-Facebook. It stood out with one good idea: limits for friends. You couldn’t add more than 50 people to your network when it first launched. As Facebook ballooned in size and our friend lists grew with it, Path sought to be the place where you chatted with only the people you were closest to. And for a little while, the idea seemed to work. Quickly, Google reportedly tried to gobble it up. By mid-2013, Morin proclaimed that people were checking the app “over 1 billion times per month.” But after years of irrelevance, it decided to finally shut its doors in 2018. What went wrong and what could have been? We explore that and more on today's episode. BIG NEWS We've officially launched the Rocketship Premium Podcast feed! Join today for $5/month or $40 annually, and get access to exclusive bonus shows of Rocketship, previews of new seasons, and an ad free version of every episode of the podcast. Check it out today by clicking here. This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

From creating unsafe driving conditions to aggravating spouses across the globe, todays failure is a lesson in what happens when your team lacks diversity, especially of lived experiences that help build empathy for your customers. Today, we take you behind the scenes of Audibles iOS7 redesign that overhauled the design of the app, but forgot to take several key use-cases into consideration. BIG NEWS We've officially launched the Rocketship Premium Podcast feed! Join today for $5/month or $40 annually, and get access to exclusive bonus shows of Rocketship, previews of new seasons, and an ad free version of every episode of the podcast. Check it out today by clicking here. This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cloud based digital products. Rocketship listeners get $1,000 off by going to augusto.digital/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

On September 11, 2001 two American Airlines airplanes were hijacked. One was flown into the north tower of the World Trade Center and the other crashed into a field on it's way to the White House killing everyone onboard. As people scrambled to find out what happened to their loved ones, the American Airlines automated phone systems failed as they refused to included what is known as the Mayday codes. Today we talk with Blade Kotelly, who built the automated phone system for several Airlines, including some affected by the September 11 hijackings. His systems didn't fail that morning - so what happened at American Airlines? BIG NEWS We've officially launched the Rocketship Premium Podcast feed! Join today for $5/month or $40 annually, and get access to exclusive bonus shows of Rocketship, previews of new seasons, and an ad free version of every episode of the podcast. Check it out today by clicking here. This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cloud based digital products. Rocketship listeners get $1,000 off by going to augusto.digital/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

We've been talking a lot about well known product failures, but at this point in the series, we're going to take a little pause. Today, we remember that there are very real people behind these failures. These people have feelings and the failures they’ve experienced, they’ve probably affected them in different ways. Today we sit down with Jerry Colonna. Jerry is an American venture capitalist and professional coach who played a prominent part in the early development of Silicon Valley. He is known as the CEO whisperer and is famous for being Alex Blumbergs executive coach at Gimlet captured for the Startup podcast. Jerry get's personal with Mike Belsito about his own failures and helps to put our work accomplishments and our personal worth into perspective. BIG NEWS We've officially launched the Rocketship Premium Podcast feed! Join today for $5/month or $40 annually, and get access to exclusive bonus shows of Rocketship, previews of new seasons, and an ad free version of every episode of the podcast. Check it out today by clicking here. This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cloud based digital products. Rocketship listeners get $1,000 off by going to augusto.digital/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

It was November of 2014 and Brian Crofts was preparing for a meeting with two senior executives at Intuit. One was his boss, CeCe Morken, who ran Intuit’s Professional Tax (ProTax) business line, the $422 million business that sold tax preparation software to professional accountants. The other was Sasan Goodarzi, who ran Intuit’s $1.8 billion TurboTax business (TurboTax) that sold software to consumers.  Crofts had devoted three years to a new product-- TurboTax PersonalPro -- that was a stepping stone in between these two business lines. The company’s leadership had decided it was an appropriate time for a major roll-out of the product and the purpose of the November meeting was to discuss and decide upon a go-to-market plan for PersonalPro.  But not all launches create hockey stick growth. Find out what happened behind the scenes when Intuit rolled out TurboTax PersonalPro the led to its initial failure. BIG NEWS We've officially launched the Rocketship Premium Podcast feed! Join today for $5/month or $40 annually, and get access to exclusive bonus shows of Rocketship, previews of new seasons, and an ad free version of every episode of the podcast. Check it out today by clicking here. This episode is brought to you by: DigitalOcean, the cloud platform that makes it easy for startups to launch high-performance modern apps and websites. Learn more about DigitalOcean and apply for Hatch at do.co/rocketship. App & Flow. If you're a startup founder, App & Flow will help you build an app that's ready for takeoff. Rocketship listeners get 25% off of their first month by going to rocketshipfm.appandflow.com. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cloud based digital products. Rocketship listeners get $1,000 off by going to augusto.digital/rocketship. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

Business schools around the nation study Webvan’s overly ambitious rush to the biggest IPO to date in Silicon Valley, as a prime example of what to avoid doing while scaling.While it’s true that the impatience to go public helped steer Webvan off a cliff, the once darling company made three critical, but often overlooked mistakes when it came to revolutionizing home grocery deliveries. We'll talk with Ben Foster about his experience leading product teams at Webvan. BIG NEWS We've officially launched the Rocketship Premium Podcast feed! Join today for $5/month or $40 annually, and get access to exclusive bonus shows of Rocketship, previews of new seasons, and an ad free version of every episode of the podcast. Check it out today by clicking here. This episode is brought to you by: DigitalOcean, the cloud platform that makes it easy for startups to launch high-performance modern apps and websites. Learn more about DigitalOcean and apply for Hatch at do.co/rocketship. App & Flow. If you're a startup founder, App & Flow will help you build an app that's ready for takeoff. Rocketship listeners get 25% off of their first month by going to rocketshipfm.appandflow.com. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cloud based digital products. Rocketship listeners get $1,000 off by going to augusto.digital/rocketship. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

Today we talk with Ben Foster the Chief Product Officer at GoCanvas and former product manager at Ebay. Ben is a wealth of Product knowledge and experience and today we discuss the topic of A/B testing and how he's evolved his focus to be vision driven so that he doesn't miss the big opportunities to solve customer problems. This was a hard learned lesson and we hear about his experience A/B testing features with moderate success and what caused him to shift if focus. BIG NEWS We've officially launched the Rocketship Premium Podcast feed! Join today for $5/month or $40 annually, and get access to exclusive bonus shows of Rocketship, previews of new seasons, and an ad free version of every episode of the podcast. Check it out today by clicking here. This episode is brought to you by: Gusto, making payroll, benefits, and HR easy for modern small businesses. Rocketship listeners get three months free at gusto.com/rocketship. Logi Analytics, which is offering 5 free reports – from analysts like Gartner and Dresner – to help you navigate the BI landscape. Visit logianalytics.com/rocketship to claim your free reports today. DigitalOcean, the cloud platform that makes it easy for startups to launch high-performance modern apps and websites. Learn more about DigitalOcean and apply for Hatch at do.co/rocketship. App & Flow. If you're a startup founder, App & Flow will help you build an app that's ready for takeoff. Rocketship listeners get 25% off of their first month by going to rocketshipfm.appandflow.com. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

The rise of machine learning has placed a premium on finding new sources of data to fuel predictive models. But acquiring external data is often expensive and many data sets are rife with errors and difficult to combine with internal data. But that’s going to change in 2020. To help us understand the scale, scope, and dimensions of emerging data marketplaces is Justin Langseth, one of the visionaries in our space. Justin is a VP at Snowflake responsible for the Snowflake Data Exchange.  Prior to Snowflake, Justin was the technical founder and CEO/CTO of 5 data technology startups: Claraview (sold to Teradata), Zoomdata (sold to Logi Analytics), Clarabridge, Strategy.com, and Augaroo. He has 25 years of experience in business intelligence, natural language processing, big data, and AI.

We all think we know everything there is to know about our customers, but data shows that we often know a surprising little amount about who our customers really are. We tend to get complacent and continue building for the personas that we think use our product, but is there a better way? We talk with Laura Klein, author of UX for Lean Startups and Build Better Products, about methods for better user research practices we can all start doing today. BIG NEWS We've officially launched the Rocketship Premium Podcast feed! Join today for $5/month or $40 annually, and get access to exclusive bonus shows of Rocketship, previews of new seasons, and an ad free version of every episode of the podcast. Check it out today by clicking here. This episode is brought to you by Gusto, making payroll, benefits, and HR easy for modern small businesses. Rocketship listeners get three months free at gusto.com/rocketship. This episode is brought to you by Logi Analytics, which is offering 5 free reports – from analysts like Gartner and Dresner – to help you navigate the BI landscape. Visit logianalytics.com/rocketship to claim your free reports today. This episode is also brought to you by DigitalOcean, the cloud platform that makes it easy for startups to launch high-performance modern apps and websites. Learn more about DigitalOcean and apply for Hatch at do.co/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to another episode! Today we have a very interesting discussion on whether it's better to build a product from scratch or buy it from another company. These great professionals will be discussing benefits and disadvantages of both options: Gina Lee, Sr Director of Product at Priceline.com, Natwar Maheshwari Product Marketing Manager at Logi Analytics and  Varun Ramamurthy Dinakar, CEO of Hansel.io.Get the FREE Product Book here

What would it look like if your company built a boat? Would your customers know what to expect? Launching your first product is punishingly hard. Getting to the second one often even more so, as everything will change: Distribution, brand, product strategy, organization and psychology. Learn about the challenges of growing your product family and how to overcome them.  Georg Petschnigg, Chief Innovation Officer from WeTransfer, and co-founder of FiftyThree, the company behind the popular Paste and Paper applications, will draws from his extensive experiences building award winning products used by millions around the world. Learn how to set up your team and product strategy for success. BIG NEWS We've officially launched the Rocketship Premium Podcast feed! Join today for $5/month or $40 annually, and get access to exclusive bonus shows of Rocketship, previews of new seasons, and an ad free version of every episode of the podcast. Check it out today by clicking here. This episode is brought to you by Logi Analytics, which is offering 5 free reports – from analysts like Gartner and Dresner – to help you navigate the BI landscape. Visit logianalytics.com/rocketship to claim your free reports today. This episode is brought to you by Cloudways. Cloudways is a managed cloud hosting platform that simplifies the hosting experience, Visit Cloudways.com and use the promo code RSCW to get 30% off for 3 months on Cloudways managed cloud hosting platform. This episode is also brought to you by DigitalOcean, the cloud platform that makes it easy for startups to launch high-performance modern apps and websites. Learn more about DigitalOcean and apply for Hatch at do.co/rocketship. Learn more about your ad choices. Visit megaphone.fm/adchoices

You've probably made a bad call at some point in your career, that's ok. Today we'll talk about ways to prevent it moving forward and how to recognize and avoid the many belief, behavioral, and social biases, which flaw much human decision making, in your role as product manager. Confirmation bias, authority bias, reputation risk, survival bias and sunk-cost fallacy are rife in organizational decision making and during customer and product validation. Today we will include examples and practical tips you can use right away. BIG NEWS We've officially launched the Rocketship Premium Podcast feed! Join today for $5/month or $40 annually, and get access to exclusive bonus shows of Rocketship, previews of new seasons, and an ad free version of every episode of the podcast. Check it out today by clicking here. This episode is brought to you by Logi Analytics, which is offering 5 free reports – from analysts like Gartner and Dresner – to help you navigate the BI landscape. Visit logianalytics.com/rocketship to claim your free reports today. This episode is brought to you by Cloudways. Cloudways is a managed cloud hosting platform that simplifies the hosting experience, Visit Cloudways.com and use the promo code RSCW to get 30% off for 3 months on Cloudways managed cloud hosting platform. This episode is also brought to you by DigitalOcean, the cloud platform that makes it easy for startups to launch high-performance modern apps and websites. Learn more about DigitalOcean and apply for Hatch at do.co/rocketship. Learn more about your ad choices. Visit megaphone.fm/adchoices

Often times, finding true product-market-fit can be the most difficult part of the process in launching a new product. In this talk, Rahul shares his predictable and repeatable process for finding and optimizing product-market-fit for SaaS products. BIG NEWS We've officially launched the Rocketship Premium Podcast feed! Join today for $5/month or $40 annually, and get access to exclusive bonus shows of Rocketship, previews of new seasons, and an ad free version of every episode of the podcast. Check it out today by clicking here. This episode is brought to you by Logi Analytics, which is offering 5 free reports – from analysts like Gartner and Dresner – to help you navigate the BI landscape. Visit logianalytics.com/rocketship to claim your free reports today. This episode is brought to you by Cloudways. Cloudways is a managed cloud hosting platform that simplifies the hosting experience, Visit Cloudways.com and use the promo code RSCW to get 30% off for 3 months on Cloudways managed cloud hosting platform. This episode is also brought to you by DigitalOcean, the cloud platform that makes it easy for startups to launch high-performance modern apps and websites. Learn more about DigitalOcean and apply for Hatch at do.co/rocketship. Learn more about your ad choices. Visit megaphone.fm/adchoices

Brian Brinkmann, VP of Product Marketing at Logi Analytics discusses embedded analytics, and the line between product and product marketing. Brian brings up so many good points about analytics and data--how often are we hiding our data from ourselves? From our users? Data helps us make great decisions, so why are there so many steps to reach it? Instead, Brian calls for embedded analytics--data that is woven into the product itself.

SEO, or Search Engine Optimization, comes in many forms. There’s the classic blog post optimization where one would write a piece of content and try to get the right combination of usefulness, keywords, and length to see if Google will rank it high enough to get discovered. but that’s not what Tommy Griffith was doing at Airbnb when he led their SEO team from 2013 - 2017. Today, we take you behind the scenes of the SEO team at Airbnb. How did they approach such a massive problem? What worked? What didn't? That and more on today's episode. BIG NEWS We've officially launched the Rocketship Premium Podcast feed! Join today for $5/month or $40 annually, and get access to exclusive bonus shows of Rocketship, previews of new seasons, and an ad free version of every episode of the podcast. Check it out today by clicking here. This episode is brought to you by Logi Analytics, which is offering 5 free reports – from analysts like Gartner and Dresner – to help you navigate the BI landscape. Visit logianalytics.com/rocketship to claim your free reports today. This episode is brought to you by Cloudways. Cloudways is a managed cloud hosting platform that simplifies the hosting experience, Visit Cloudways.com and use the promo code RSCW to get 30% off for 3 months on Cloudways managed cloud hosting platform. This episode is also brought to you by DigitalOcean, the cloud platform that makes it easy for startups to launch high-performance modern apps and websites. Learn more about DigitalOcean and apply for Hatch at do.co/rocketship. This episode is also brought to you by .tech, where you can secure your .tech domain name today. Rocketship listeners can receive a 90% discount on their .tech domain names by going to go.tech/rocketship and using coupon code ROCKETSHIP.  Learn more about your ad choices. Visit megaphone.fm/adchoices

With more than 20 years of technology leadership experience, Steven is the CEO of Logi Analytics. Prior to this role, Steven served as both COO and CPO at Logi, where he led the sales, product, engineering, marketing, and customer success teams. Prior to Logi, he was a founding partner of OnDemandIQ, a Hosted Business Intelligence solution, and a practice manager at leading web technology company Proxicom.

Brian Brinkmann, VP of Product Marketing at Logi Analytics discusses embedded analytics, and the line between product and product marketing. Brian brings up so many good points about analytics and data--how often are we hiding our data from ourselves? From our users? Data helps us make great decisions, so why are there so many steps to reach it? Instead, Brian calls for embedded analytics--data that is woven into the product itself.

* This podcast was captured during our recent webinar (Reasessing Your Market Assumptions). What if everything you think you know about your market is wrong?That is the risk companies run when they don’t regularly validate their market assumptions. Recently, Logi Analytics took steps to evaluate whether its long-standing assumptions about the market were correct. View the recording from our April 18 webinar to learn about the framework Logi Analytics used and how you can apply it to your efforts.Josh Martin, director of product marketing at Logi Analytics shared his methodology and approach to validating market assumptions, including real-life examples.   Looking for some advice, feedback or even just encouragement to stay on track with your Pragmatic Marketing implementation?  Learn more about our new program, Pragmatic Personal Coaching.  

Defining customer personas can have a tremendous positive impact on a business’s strategy and overall cohesion. It can help you better understand who you are creating products for and how to better align yourself in the marketplace.  The big question is: How do you implement the use of these customer personas into your business strategy? In this episode of PragmaticLive, Rebecca Kalogeris, our vice president of marketing, and Josh Martin, product marketing Leader with Logi Analytics, discuss the benefits of effective persona implementation and management.Ready to learn more about customer personas?Check out our upcoming courses.

Read the transcript of this podcast on The Sales Game Changers Podcast. Ben Mathew is Senior Vice President at Accel Partners and Salesforce Ventures backed CARTO, the Location Intelligence platform that helps enterprises turn their location data into business outcomes. He is responsible for global sales, sales development, sales operations, pre-sales engineering, professional services, customer support and customer success. Prior to that, Ben ran Growth Engine Consulting, a Consulting and Advisory practice focussed on growth strategies for technology startups and docufyi, a contracts management software company. Before that, Ben was VP of Sales and field operations for BI company, Logi Analytics, where he initially joined to start the embedded analytics OEM practice and built it up to be the global leader in that space.

Kevin Alansky is the Chief Marketing Officer of Logi Analytics, a software company in Northern Virginia. Kevin was one of the early employees at DC tech scene’s superstar, Blackboard Inc. He was also the cofounder of startup SocialRadar. In today’s interview, Kevin share his marketing insights, including how to develop … Continue reading The post Startup Marketing Tips from the Trenches appeared first on Founders Nextdoor.

Our next guest on Road to CEO is Steven Schneider, who has served as CEO of Logi Analytics, Capitol Canary, and who is now currently serving as the General Manager of the Analytics business unit of Cloud Software Group, which is made up of Spotfire and Jaspersoft.