Podcasts about sylvain labs

How the brand "changes the way the world moves through everyday acts of cooperation."

How do you break away from mental models that aren't doing you any good? And what's next after Blands? [33:32] This week, Joey and Aaron and Jess talk about the move from ADHD to VAST, positive psychology, hiring based on luck, "your new Bland Identity," pelotons and Peloton, and design monoculture. They don't talk about how we, Sylvain Labs, are ourselves a certified B Corporation... references From ADHD to VAST Bloomberg calling out bland brands Bland Guidelines: from Vikki Ross, Mellor&Smith, and Grace State In Bill Burnet''s "Designing Your Life" TEDx at Stanford, he shares the story of Zappos CEO's luck-based hiring strategy Jess recounts on the show

Why isn't everyone in love with Sharknado? And why do we crush? [30:11] This week, Aaron and Joey and Jess talk about B-Movies, a Sharknado notes slam poetry reading, soap operas, the "crush vessel," crushing pain, and #WCW (Woman Crush Wednesday). They don't talk about Jess's now defunct girlband, called Next Crush. references Background on the B-Movie More opinion on why folks might want to take Sharnado more seriously Zac Efron Bros Down to Grow Up A little history on XY Magazine The Tiger Beat "Love's Plan B" and how it might reinforce the love you've got. On the differences between Limerance vs Love Instafame: a Sylvain Labs documentary Shaq's truly inspiring investment strategy

Alain Sylvain, CEO and founder of New York brand consultancy Sylvain Labs, tells us how personal experience informs leadership during troubling times. Plus: we head to Islay off the west coast of Scotland to meet Douglas Taylor, CEO of Bruichladdich distillery.

Chris Konya, Managing Director of Sylvain Labs, discusses the keys to creating purpose-led brands that will prioritize customer values and grab consumer attention. Get the latest updates from the show at www.thisisproductmanagement.com.

In my first summer in New York, Cristina Pansolini interned with me and a small new-age strategy clique at Saatchi & Saatchi. She was astute, competitive, and very capable. These traits have taken her into fulltime roles at Saatchi & Saatchi, Wieden + Kennedy, and McCann. She's had quite the career trajectory. Now, she leads strategy at Sylvain Labs and applies her strategy skills to different kinds of clients problems.  You can find Cristina here https://www.instagram.com/cristina_simone For more strategy talk: Newsletter: http://www.markpollard.net/email-newsletter/ Instagram: http://www.instagram.com/markpollard Twitter: http://www.twitter.com/markpollard Facebook - join 9,000+ strategists: http://www.sweathead.co The deskbook “Strategy Is Your Words” is out soon http://www.strategyisyourwords.com

Recently I trekked to Manhattan’s Lower East Side for a chance to sit down with Alain Sylvain. You might know Alain as the founder of Sylvain Labs, the award-winning strategy and design consultancy. They’ve done work for Google, Patagonia, Spotify, and many other leading companies.On this episode, we discuss:The connection between corporate social responsibility and the bottom line is now, and what it is likely to be in the future How the brands of tomorrow need to figure out their purpose. What roles will consumers play in helping brands figure out their missions? How does Alain himself get better at predicting what’s to come to be more useful to brands on an ongoing basis. As always, we welcome your feedback. Please make sure to subscribe, rate, and review on Apple Podcasts, Spotify, Stitcher, and Google Play.

How do we mourn a parasocial relationship? And how do identity politics affect music genres? [17:34] This week, Aaron, Joey, and Jess talk about Kobe, 1996, Titus Burgess, the new cowboy in town, appropriation, and "Daddy Lessons." They don't (enough) about Billy Porter's grammy look. references "My Complicated Reaction to the Death of Kobe Bryant." Felicia Sonmez's suspension and reinstatement following her tweets about "remembering a public figure in their totality." The look Lil Nas X served at this year's Grammy Awards. Billboard's decision to exclude Lil Nas X from the country charts. The incredible Old Town Road music video. Vanity Fair: overviewing Titus Burgess v. Andy Cohen. Also, the interview with he and Laverne Cox. Earth, Wind & Fire "Holiday" The article buzzing around Sylvain Labs right now: "Heard But Not Seen: Black Music in White Spaces" Beyoncé and the Dixie Chicks performing "Daddy Lessons" at the 2016 CMAs. Joey's playlist: "Acceptable country (and proxies)"

Pop culture is a language that unites us across country, class and race. As Alain Sylvain, CEO of Sylvain Labs told Promax Europe 2019 in Amsterdam: “Pop culture can be a language and you need to participate in it if you want to be part of the whole ... if you want to be part of the collective tribe.”In this episode, Sylvain connects the dots on how pop culture directly impacts brands -- and vice versa -- and reveals how you as a marketer can take advantage of that impact.

Alain Sylvain is the founder and CEO of Sylvain Labs, an innovation and brand design consultancy. They have offices in New York, Amsterdam and Richmond, VA. The company serves as a strategic planning resource for product developers and marketers. They have some of the biggest names as clients including Google, Airbnb, Spotify, General Motors, Samsung, Facebook, Nike, Uniqlo, PepsiCo, Bloomberg, and others. Alain is co-founder and investor of several ventures including: Master + Dynamic, a design-driven, premium audio brand. Lílo, the first-of-its-kind refrigerator-stable açai bowl, and Waynesaw, a mobile game. On the show, we unpack what it takes to get branding right and he gives us an insight into the creative process without giving away too much. If you haven't already please subscribe and leave a review on the show wherever you listen to podcasts! Sponsor: DesignCrowd. A website that helps entrepreneurs, startups and small businesses outsource or ‘CROWDSOURCE’ design. Get $100 off your first project with this link designcrowd.com/hmd

What are the boundaries of ethical travel? And what's the difference between a colleague and a friend? [19:23] This week, Joey and Aaron talk about Sylvain Labs's "Jaunt" to Puerto Rico, enjoying vacation, holding a baby alligator, flatness, and a lot of sappy mushy appreciation. They don't talk about how Captain Planet is in fact blue with green hair. references The intro to Captain Planet Chef José Andrés and Dorian aid through his organization, World Central Kitchen Santiago Apostol is St. James, whose festival Aaron was talking about Gerald Green and the cupcake-candle-extinguishing dunk

In recent years, there has been a massive shift in the business world from brands and businesses being a passive stage for culture, to one where they are active challengers of culture. The role of business in people's personal lives is very different than it was — the relationship between consumer and brand, and what we expect from businesses has changed. How does this change the way we think about the businesses and brands we lead? Alain Sylvain is just the expert we need to hear from on this topic.   Alain is the CEO of Sylvain Labs, where he champions the application of science and a little whimsy to identifying new product and brand opportunities that could change the world. This unique approach has led him and his company to create lasting results for clients including Google, Spotify, GM, Patagonia, Airbnb, and more.   What can corporate brands learn from the brands within the music industry, i.e. musicians and bands? According to Alain, a lot. He explains how they represent value systems and ideas their consumers identify with, and why this is so powerful. We discuss how brands can bring science and whimsy together and the recent shift in society where people identify more with brands than governments or religions. Alain shares what this means for brands, why they need to stand for something and operate with purpose and intention beyond just profit generation, and how focusing on the culture of doing good and the greater good can help drive innovation and innovative solutions.   If you are ready to: get buy-in from key decision makers on your next big idea be a high-impact, high-value member that ignites change foster a culture of innovation where everyone on your team is bringing innovative ideas that tackle challenges and seize opportunities… Join us on LaunchStreet — gotolaunchstreet.com   Mentioned in This Episode: Alain Sylvain Sylvain Labs @Sylvain Labs on Twitter, Instagram Kiss U2BeyondBrands NASA Acorns Oscar Insurance Colin Kaepernick Ad for Nike Gillette The Best A Man Can Be Campaign Spotify  

Alain Sylvain is the founder of Sylvain Labs, a strategy and design company helping corporations like Google, Spotify and Nike, think about their future. Alain Sylvain talks with Brian Ardinger, Inside Outside Innovation founder, about how to create new ideas that solve for business and consumer needs. Innovation is evolving  - The fetishization of innovation. Define what innovation means within the corporation - e.g., transformational, new products? - Innovation groups within large companies are outsourcing their innovation needs.  - Innovation is the creation of new value. What are good or bad practices of innovation? - The company wants to be "sprint" focused. Not possible if the company doesn't have that spirit. Look at how the company changes to be more innovation focused. - When do you bring in design? Early.  Is it essential for companies to look outside and work with startups? - Necessary to look for external points of view. Innovation in a silo will not get game-changing innovation.  - Founders mindset vs. corporate mindset. At Patagonia, innovation comes from the founder's perspective of the end user.  How essential is the C-Suite vs. individuals within the organization? - Both perspectives are important. Low appetite for risk. Can you create a culture of innovation where all ideas are valid - Create an open culture of ideas. Enable people's side hustles to thrive. - Acceptance of failure. Pull out what worked. Fear of risk is internal perception. The test is in the marketplace. For more Information For more information or to connect with Alain, check out sylvainlabs.com If you enjoyed this podcast, you might also enjoy: Ep. 136 – Simone Ahuja, Author, Disrupt-It-Yourself: Eight Ways to Hack a Better Business Ep. 120 – Digital Intent’s Sean Johnson talks Corporate Innovation Strategies Ep. 86 – Carie Davis, Your Ideas Are Terrible   FREE INNOVATION NEWSLETTER Get the latest episodes of the Inside Outside Innovation podcast, in addition to thought leadership in the form of blogs, innovation resources, videos, and invitations to exclusive events. SUBSCRIBE HERE Find this episode of Inside Outside Innovation at insideoutside.io. You can also listen on Acast, iTunes, Sticher, Spotify, and Google Play. For information regarding your data privacy, visit acast.com/privacy

Alain Sylvain is the founder of Sylvain Labs, a strategy and design company helping corporations like Google, Spotify and Nike, think about their future. Alain Sylvain talks with Brian Ardinger, Inside Outside Innovation founder, about how to create new ideas that solve for business and consumer needs. Innovation is evolving  - The fetishization of innovation. Define what innovation means within the corporation - e.g., transformational, new products? - Innovation groups within large companies are outsourcing their innovation needs.  - Innovation is the creation of new value. What are good or bad practices of innovation? - The company wants to be "sprint" focused. Not possible if the company doesn't have that spirit. Look at how the company changes to be more innovation focused. - When do you bring in design? Early.  Is it essential for companies to look outside and work with startups? - Necessary to look for external points of view. Innovation in a silo will not get game-changing innovation.  - Founders mindset vs. corporate mindset. At Patagonia, innovation comes from the founder's perspective of the end user.  How essential is the C-Suite vs. individuals within the organization? - Both perspectives are important. Low appetite for risk. Can you create a culture of innovation where all ideas are valid - Create an open culture of ideas. Enable people's side hustles to thrive. - Acceptance of failure. Pull out what worked. Fear of risk is internal perception. The test is in the marketplace. For more Information For more information or to connect with Alain, check out sylvainlabs.com If you enjoyed this podcast, you might also enjoy: Ep. 136 – Simone Ahuja, Author, Disrupt-It-Yourself: Eight Ways to Hack a Better Business Ep. 120 – Digital Intent’s Sean Johnson talks Corporate Innovation Strategies Ep. 86 – Carie Davis, Your Ideas Are Terrible   FREE INNOVATION NEWSLETTER Get the latest episodes of the Inside Outside Innovation podcast, in addition to thought leadership in the form of blogs, innovation resources, videos, and invitations to exclusive events. SUBSCRIBE HERE Find this episode of Inside Outside Innovation at insideoutside.io. You can also listen on Acast, iTunes, Sticher, Spotify, and Google Play. For information regarding your data privacy, visit acast.com/privacy

About what men isn't Hollywood writing? And how do we design a more focused work environment? [23:50] This week, Aaron and Joey talk about somebody they made up named "Noah Centino" who's perpetually in a hot tub, "YA (Young Adult) Cinema", "the Man Box," "the Slack-ening," "Slow Thinking," and "WFH because productivity." They don't talk (much) about how Alex Contell makes his show debut as Corrections Department Officer. Speaking of, please send all Corrections Department corrections and/or Critical Nonsense love sonnets to criticalnonsense@sylvainlabs.com! We want to hear from you. references Joey on the IBM thinkLeaders podcast A trailer for To All the Boys I've Loved Before: co-starring real actor, Noah Centineo. Check out Tigerbeat for yourself. That time Sylvain Labs made a documentary: Instafame. Cameron Dallas's YouTube channel and Donald Glover's This is America. The Spheres.

Has AI raised the floor but not the ceiling with marketing? Have we over-indexed on having content at scale? And is there a way for marketers to understand when hyper-personalization will cross the line into creepiness? In this episode of thinkPod, we are joined by Kate Bradley Chernis (Founder & CEO of Lately) and Joey Camire (principal & founding team of Sylvain Labs). We talk to Kate and Joey about whether AI will replace human marketers, where we are currently with AI and marketing, the difficulty of getting marketers to write, and how AI can bring delight to consumers. We also get into the hot debate around a company’s responsibility with user data and imagine a future where each cup of yogurt is tracked. Connect with thinkLeaders and our panelists: @IBMthinkLeaders @JoeyCashmere @outlandosmedia Kate Bradley Chernis is the Founder & CEO of Lately, an AI-powered marketing dashboard that’s reinventing the marketing process to give individual marketers the power to create and scale smarter, more consistent messaging. With Lately, Davids become Goliaths. As a former marketing agency owner, Kate, initially created the idea for Lately out of spreadsheets for then-client, Walmart. Well, not just Walmart. It was a partnership between Walmart, United Way Worldwide, National Disability Institute, and tens of thousands of local, small business and nonprofit affiliates who were all using her spreadsheet system – because they all had the same problems: a lack of coordination, widespread redundancies, no visibility and no organization. With Kate’s spreadsheet system, they achieved a 130%, three year, year-over-year ROI. In fact, Kate found similar success with all of her clients, regardless of industry or company size. So, along with one heck of a superhero team, she created Lately to organize the mess, automate repetitive processes and eliminate the "overwhelming" feeling that every marketer she'd ever met had complained about. Prior to founding Lately, Kate served 20 million listeners as Music Director and on-air host at Sirius/XM. She’s also an award-winning radio producer, engineer and voice talent with 25 years of national broadcast communications, brand-building, sales and marketing expertise. After escaping from neuroscience and psychology, with a layover at the VCU Brandcenter, Joey Camire moved to New York to join the founding team of Sylvain Labs. Here, he leads innovation and brand strategy work for bluechip clients such as Google, GM, AB Inbev, Bloomberg, and more. Joey spearheaded several cultural projects including the documentary Instafame, as well as writing The Dots, a book deconstructing influence for brands and institutions in contemporary culture. Along with a team at Sylvain Labs, Joey produces the weekly podcast Critical Nonsense, digging deep into cultural ephemera to inspire interesting conversations. A respected authority on the realms of social influence, strategy and cultural change, Joey has written for numerous publications including Wired, The Drum, McSweeney’s Internet Tendency, PSFK, The Egoist, and shots.

“People tend to see strategy and design as two separate things.” As the founder and CEO of Sylvain Labs, Alain Sylvain sits at the intersection of strategy and design. We discussed this including several examples of design thinking at work on this week’s episode of the On Brand podcast. About Alain Sylvain Alain Sylvain is the founder and CEO of Sylvain Labs, a strategy and design consultancy that helps companies seize the reality and potential of their business, products and brands. Clients include, Google, American Express, Airbnb, Spotify, Blackrock, Samsung, Pepsico, AB InBev, Jet, IKEA, GM, Sonos, the NBA, and others. Founded in 2010, the company is headquartered in NYC, with offices in Amsterdam and Richmond, VA, and a Certified B-Corporation. In addition to Sylvain Labs, Alain is a partner and investor in several ventures, including Master + Dynamic, a design-driven, premium audio brand, So Choice Softworks, a mobile gaming company, Lilo, an açai bowl company, and PetMio, a smart pet food startup. In addition, he has served as executive producer on short documentaries, including Some Kind of Quest and Instafame. He has been featured in various news outlets and is a current board member of Plus Pool and the VCU Brandcenter. Episode Highlights The trouble with strategy and design. “People tend to see strategy and design as two separate things — maybe we’re part of the problem because we list them together!” Alain laughed. Design means many things. It can be “at the Adobe level” (graphic design) but it also means design thinking. With a plethora of definitions, what does design thinking actually mean? “It’s really more of a statement about what it’s not. It’s not graphic design. It’s about channeling the end user as you think and design.” We also talked about how business can corrupt words and phrases like design thinking and story. Where does Alain see design thinking at work? "Look at any major category — in mattresses you have Casper, in eyewear you have Warby Parker, in insurance there’s Oscar. Design is at the core of all of these.” What brand has made Alain smile recently? “There’s something magical going on at Spotify. It’s a brand — despite their best attempts! But is has utility in my life.” To learn more, go to the Sylvain Labs website. As We Wrap … Did you hear something you liked on this episode or another? Do you have a question you’d like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is sponsored by my new book Brand Now. Discover the seven dynamics to help your brand stand out in our crowded, distracted world. Order now and get special digital extras. Learn more. Subscribe to the podcast – You can subscribe to the show via Apple Podcasts, Stitcher, Google Play, TuneIn, and RSS. Rate and review the show – If you like what you’re hearing, head over to Apple Podcasts and click that 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review. This helps others find the podcast. OK. How do you rate and review a podcast? Need a quick tutorial on leaving a rating/review in iTunes? Check this out. Until next week, I’ll see you on the Internet!

In this interview we talk with the founder and CEO of Sylvain Labs, Alain Sylvain. The Bcorp Sylvain Labs is an innovation and brand design consultancy that solves complex business problems for some of the biggest brands in the business (Airbnb, Spotify, Google, BlackRock, Patagonia, Pepsico, Calvin Klein, GM and BuzzFeed, to name a few). Their tools are 'science and whimsy'. Their driving mission is to leverage the might of corporations for the greater good.

'The Sensitive Leader'.  We've added a weekly theme focus. This week we're looking at Empathy. You'll find more of our thinking on empathy here. This episode is my conversation with Alain Sylvain - the founder of Sylvain Labs - an innovation and brand design consultancy. Sylvain Labs is 8 years old and describe their tools as science and whimsy. Their client roster is diverse, from Google to Nike. From Chobani to GM.  Before starting his own company,  Alain was the managing director of Redscout and a lead strategist at Mother New York. He creates and invests in new products, works closely with HELP, a merit- and needs-based scholarship program, the Global Poverty Project and the Lower East Side Girls Club. And sits on the board of VCU’s Brandcenter. And he thinks deeply about how the work he does affects the people that make it and the people that experience it.

This is a conversation with Chris Konya. Chris is the Co-head of NY for the Innovation and Brand Design studio Sylvain Labs. Chris started her career in the ad business at Cole & Weber and KBS+P before holding innovation roles with What If Innovation Partners and the Gild. Sylvain Labs has done a huge array of work for clients like Google, Spotify, Nike, Airbnb, Samsung, Patagonia, and many others. Enjoy!

Funny as Tech co-hosts David Ryan Polgar (tech ethicist) and Joe Leonardo (comedian) talk with Joey Camire, a Principal and Strategist at the brand and innovation consultancy Sylvain Labs. We chat about the impact of emojis on communication, the influence of sci-fi on tech creation, and the human pushback of every waking moment becoming an advertisement. We also dip into unintended consequences, business models, and a strange group of One Direction conspiracy theorists. As part of the founding team of Sylvain Labs, Joey played a major role in both the development of the quality standard of or our work as well as the texture and nuance of our culture. On a day to day basis his responsibilities range from strategic direction of major lines of business to new business development. Joey has also taken a leading role in the development of outward facing thought leadership ranging from writing and editing white papers and blog posts to the development of a documentary called Instafame (over 200K+ views). Innovation and brand strategy projects have been completed for such major clients as General Motors, AB Inbev, Google, Chevrolet and Manchester United, Viacom, IAC, Target, Chobani and more. http://www.sylvainlabs.com/ Twitter: https://twitter.com/JoeyCashmere Instagram: https://www.instagram.com/JoeyCashmere/ Funny as Tech tackles the thorniest issues in tech with the help of experts. Each week, tech ethicist David Ryan Polgar and comedian Joe Leonardo invite a guest to take a deep dive into a complex tech issue that is tripping up society. The show has dealt with AR, VR, AI, IoT, diversity in tech, tech addiction, media literacy, future of work, and much more. Previous guests have included CNN's Laurie Segall, Baratunde Thurston, Nir Eyal, Manoush Zomorodi, Douglas Rushkoff, Joe Lubin, Tracy Chou, Bridget Carey, and Chuck Nice. Funny as Tech also performs on the road with conferences and special events. Have a question? Info@FunnyAsTech.com FUNNY AS TECH FunnyAsTech.com Twitter: https://twitter.com/FunnyAsTech Instagram: https://www.instagram.com/FunnyAsTech/ Facebook: https://www.facebook.com/FunnyAsTech/ Soundcloud: https://soundcloud.com/user-328735920 Signup to our monthly mailing list: http://eepurl.com/dgokyz https://twitter.com/TechEthicist https://twitter.com/ImJoeLeonardo https://www.instagram.com/techethicist/ https://www.instagram.com/imjoeleonardo/ NEW EPISODES EVERY MONDAY

Alain Sylvain is the founder and CEO of Sylvain Labs, an innovation and brand design consultancy. They have offices in New York, Amsterdam and Richmond, VA. The company serves as a strategic planning resource for product developers and marketers. They have some of the biggest names as Clients including: Google, Airbnb, Spotify, AB-InBev, General Motors, Samsung, Facebook, Nike, Uniqlo, PepsiCo, Bloomberg and others. Alain is co-founder and investor of several ventures including: Master + Dynamic, a design-driven, premium audio brand. Lílo, the first-of-its-kind refrigerator-stable açai bowl, and Waynesaw, a mobile game. On the show we unpack what it takes to get branding right and he gives us a brief insight into the creative process without giving away too much. Ok, let’s jump into the action. Sponsor: DesignCrowd. A website that helps entrepreneurs, startups and small businesses outsource or ‘CROWDSOURCE’ design. Get $100 off your first project with this link designcrowd.com/hmd

Alain Sylvain is the founder and CEO of Sylvain Labs, an innovation and brand design consultancy. We talk about his background and the lack of diversity in media and marketing, his failures and his side hustles, which include launching a headphone brand and producing documentaries.