Podcasts about franconnect

Welcome to another exciting episode of Franchise Today. This week,I welcome Keith Gerson, a trusted friend, respected peer, and an erstwhile frenemy. Keith delves into his early days in franchising, starting from his hippie rock-and-roll days to his first serious job responding to an ad in the Portland Oregonian. He recounts his journey from being a multi-unit supervisor at McDonald's to significant roles in Jack in the Box and Mrs. Fields Cookies, sharing invaluable lessons on systems, processes, and leadership. The conversation highlights Keith's strategic moves during the Great Recession, emphasizing the importance of doubling down on marketing when others pulled back. Keith shares his experience working for private equity and his transition to FranConnect, where he honed his skills in scaling franchise businesses. As the discussion progresses, Keith introduces his latest venture, Gerson Advisory Services, aimed at helping franchisors sell more franchises, drive top-line revenues, improve operational performance, and increase franchisee engagement. He emphasizes the importance of personal branding and the unique value his extensive experience brings to the table. This episode is a treasure trove of insights for anyone involved in the franchising world, illustrating the importance of continuous learning, strategic decision-making, and authentic leadership. Tune in to learn from one of the industry's most seasoned professionals.

Welcome to FP&A Tomorrow, where we discuss financial planning and analysis, examining its current state and future prospects, with your host Paul Barnhurst.The title sponsor for this week's episode of FP&A Tomorrow is the Third Generation FP&A Tools Showcase. Join the Showcase and see the latest technology in FP&A planning software. Register for free today at https://www.accelevents.com/e/fpatoolsshowcaseIn today's episode, Paul Barnhurst engages Trevor Anthony, for a fascinating discussion on the evolution of financial planning and analysis (FP&A) and how artificial intelligence (AI) is shaping its future.Trevor, a seasoned Chief of Staff at FranConnect, excels in transforming FP&A roles into powerful business partnerships that drive organizational success. With a rich background in private equity-backed software companies, Trevor is known for his expertise in creating simple and impactful financial models, he simplifies complex financial data into actionable intelligence.Key takeaways from this week's episode include: :Here is a concise summary of the key points from the discussion:How AI could significantly reduce costs and streamline operational processes, positioning FP&A to be more efficient and strategically integral to businesses.The importance of mastering the skill of creating clean and straightforward financial models for FP&A professionals. By prioritizing simplicity and clarity, these models become crucial tools for delivering precise financial data for business insights.The value of experience, mentorship, and strategic thinking in the evolution of FP&A professionals. It stresses how these elements help transition from traditional analytical roles to more influential positions. How private equity (PE) impacts FP&A operations, setting high expectations for teams to act as the definitive source of truth within companies.The discussion highlights how PE firms demand thorough, detailed financial reporting and forecasts, reflecting their reliance on FP&A teams to provide thorough insights and accurate analysis to guide investment decisions and business strategies.The discussion also highlights the anticipation of a future where AI not only supports but enhances the FP&A functions across various industries.Quotes:Here are a few relevant quotes from the episode about the strategic thinking around technology investment, the value of networking, the importance of responsiveness in professional settings, and the encouragement for community engagement:"The best FP&A groups, I've seen, have solidified themselves as a mission-critical function, not just to check the box type of group.""First and foremost, keep it simple. I think in the sales process, they demo flashy things... focus on what the tool does.""The beginning of what I'd call a business partnering relationship was when I'd sit down with the business owner and have to intimately understand their business and their financials."“Dealing with ambiguity, especially when you're working with senior leaders, they constantly vaguely describe things. You, as a professional, need to understand what that means.”“If you're like a traditional corporate FP&A person or you're just a data analyst, find those opportunities."Follow Trevor:LinkedIn -

Are you a business owner seeking actionable, data-driven, strategies to accelerate your company's growth? Look no further! In this episode of the Business Growth Show, Ford sits down with Keith Gerson the President of Franchise Operations for FranConnect Tune in as they discuss the vital aspects of data-driven decision-making, creating a culture of inclusion, and leveraging the power of growth groups. In this episode, they'll cover: • How to Focus on Mindset, Strategies, and Execution • How to Leverage Data-Driven Decision-Making • Why to Join Growth Groups and Networks Join us to unpack the key takeaways from this engaging interview, providing you with valuable insights to propel your business forward.  Ford Saeks has redefined the formula for business success. From start-ups to Fortune 500's, Saeks is widely recognized as a Business Growth Innovator. With over 20 years' experience (ranging from retail to wholesale), he has founded over ten companies, authored four books, been awarded three U.S. patents, and received numerous industry awards. As President and CEO of Prime Concepts Group, Inc., a digital marketing firm, Ford specializes in helping businesses attract loyal and repeat customers, monetize social media, and ignite innovation.

Welcome to today's episode of our podcast!We're thrilled to have Trevor Rappleye, Founder/CEO of Franchise Filming, with us today. Trevor has been in the business video filming industry for a decade and has been helping franchisors award more franchisees with monthly marketing videos.In this podcast episode, we'll be discussing why and how to sell more using video. Trevor shares his insights on how using video can help create credibility and emotional connections with potential customers.We'll also delve into the right style of video that can evoke emotions and motivate prospects to buy, with testimonials being hailed as the king of video styles. One of the most crucial elements of telling a story through video is the location.Trevor shares how going beyond filming at HQ and going to the location of the franchisee can make a difference in storytelling. He also emphasizes the importance of showing, not telling the story, and why it's crucial to avoid putting the logo in the first 3 seconds of the video.Join us as we dive into the world of business video filming with Trevor RappleyeTrevor is a serial entrepreneur and master storyteller in the video and broadcast medium. Since founding Franchise Filming in 2019, he's experienced an astonishing 3,200% growth, onboarding a roster of satisfied franchising industry clients. Examples include parent companies such as Propelled Brands, United Franchise Group, and Neighborly, supplier-based organizations such as Franconnect and VTECH, and A-list consumer franchise brands including Fast Signs and Batteries Plus. He credits the organization's success to the development of a disruptive VIP National Subscription Model. Clients can sign up for the company's turnkey video production services and receive high quality, fully edited videos in just 5-10 business days. Clients are not required to commit internal resources, scripts, and are never charged for U.S.-based travel and logisticsTo listen to more franchising experts share the secrets of the trade from marketing to operations, listen to more of our episodes here: https://www.spreaker.com/show/the-adv... , or on Apple, Google, Audible, iHeartRadio, or anywhere else you like to listen to podcasts

Berkley California can be known as the seat of social and political protest, the birthplace of the hippie lifestyle and most recently as the nova of many culinary stars. Jeremiah Tower, Mollie Katzen and of course Alice Waters just to name a few. Gregoire Jacquet, a denizen of the Gourmet Ghetto as he calls it opened his small sandwich shop in Berkley about 20 years ago. Gregoire, the restaurant, gained a reputation for fresh locally sourced menus that changed with the season. He's grooming his business now for a foray into the world of franchising. And, he's also designed a custom box for his food that solves some of the problems of transporting food while keeping a quality of freshness. We started our conversation early one morning… Go to the website www.restaurantlegends.com for links to Gregoire and information on an of our podcast partners   1851Franchise.com https://1851franchise.com/gregoire/top-5-reasons-to-buy-a-gregoire-franchise-2718858#stories Gregoire Restaurant                                                      https://www.gregoirerestaurant.com/ Franconnect https://www.franconnect.com/

Some dozen years ago, I remember having a conversation with Amit Pamecha, the founder of FranConnect, who back then, just happened to be my boss.  It was a conversation over dinner, about how back then, we didn't seem to run into too many MBA's in the franchising world.  Well, fast forward to today and I think its safe to say that trend has changed.  We hear from guests all the time here on Franchise Today, who have MBAs to their credit.  But, it's not everyday that those MBAs  were earned at the Stanford University Graduate School of Business, with an emphasis in Marketing, Operations & Entrepreneurship.  Well that all changes this week, as my guest, Wetzels Pretzels CEO Jennifer Schuler, checks that box for us and is here to tell us all about that, and more.    

Some dozen years ago, I remember having a conversation with Amit Pamecha, the founder of FranConnect, who back then, just happened to be my boss.  It was a conversation over dinner, about how back then, we didn't seem to run into too many MBA's in the franchising world.  Well, fast forward to today and I think its safe to say that trend has changed.  We hear from guests all the time here on Franchise Today, who have MBAs to their credit.  But, it's not everyday that those MBAs  were earned at the Stanford University Graduate School of Business, with an emphasis in Marketing, Operations & Entrepreneurship.  Well that all changes this week, as my guest, Wetzels Pretzels CEO Jennifer Schuler, checks that box for us and is here to tell us all about that, and more.    

As of late July 2021, the Bureau of Labor Statistics reported over 10.9 million job openings in the U.S.  Job abundance? Definitely. Does that abundance correlate to high employee satisfaction and engagement? Sadly not.  The Culture Works conducted a recent survey showing that 70% of organizations are currently making anxiety and well-being a top business priority. If hiring were such a finely-tuned process, and we truly understood how to value our marketing teams, we wouldn't witness this stress spike. It's time to revise and future-proof our hiring process for marketers and CMOs and create more mindful, engaged growth champions.  In Episode 45 of The Mindful Marketer Life Stream, Erica Seidel and I explore this topic in depth. She is the founder of The Connective Good, a B2B retained search firm based in Boston, MA. Watch the LinkedIn Live replay now. Whether you're searching for a new role, or struggling to find great people, you'll benefit from this conversation. Watch the LinkedIn Live replay now. Here are some questions we explored with our live audience: ✔️ Is Your Story Future-Proofed? Erica Seidel, Executive Recruiter and Founder of The Connective Good, described why it is very important to adapt quickly to changes in the job market. "It's important to think of a product-market fit for yourself and always reevaluate your value proposition for the market; for whatever job you're going for."  Start by writing and rehearsing your signature story with your peers. Does it resonate and inspire, or does it sound like a resume regurgitation?  Click here for the replay. ✔️ Is the VP of Marketing or CMO role facing an“existential crisis?” Some people believe that it is--including me. Just look at how many marketing leaders now own a portion of the revenue goal, yet spend none of their time actually interacting with customers. Or their over-dependency on outside agencies for key roles that they cannot fill. Raj Rajamannar, the President and CMO of Mastercard, reported in The Drum. We are witnessing boards of directors and CEOs stripping CMOs of their original roles, such as pricing strategy. He goes on to cite that 70% of CEOs surveyed do not believe their CMOs actually contribute to company growth!  ✔️ How are you balancing “selling talent” with “evaluating talent?” Employers can't just assume they can swoop in, make the highest cash offer, and hire the best candidate with a tight talent market. Erica believes that “you need to balance evaluating talent and selling talent...make sure to craft the best candidate experience."  I have seen how larger organizations such as Kimberly-Clark and Amazon rely heavily on their marketing teams to optimize the candidate application experience, and tie their success directly to the healthy size and quality of their applicant pools. This is not HR's sole job any longer. ✔️Are you capable of juggling two brands at once? The first  is brand priority is making sure your company's brand is safe, powerful and compelling. You also need to carve out time and energy to cultivate your personal brand as a leader, both within and outside the organization. Great marketers know how to manage those parallel paths. During our stream, we also heard from Tom Berray of Cabot Consultants . He offers four ways to future-proof your marketing career:  Develop and nurture personal and professional relationships.  Volunteer for boards and get actively involved and participate in those boards.  Join and participate in professional marketing communities (NOT networking groups. Those offer limited value for senior roles, and they are a dime a dozen).  Regularly and consistently experiment with new technologies. Click here for the replay to learn more. Thriving in ambiguity and uncertainty is the mark of a strong leader. That doesn't mean you can leave your career to a few supportive inside sponsors, or rest on your educational laurels. There's a new sheriff in town, and her name is Future Proof. These questions will arm you with some powerful career growth strategies. Copyright 2021, Lisa Nirell. All rights reserved. Lisa Nirell of EnergizeGrowth™ LLC helps courageous marketers and CEOs accelerate growth and get promoted faster. Download your Mindful Marketer learning bonuses at themindfulmarketer.com/bonus. You will also join the “know ahead” list for our upcoming Life Streams. Erica Seidel established The Connective Good in 2011. Her philosophy is that recruiting needs to look less like procurement and more like one-to-one sales and marketing. Erica has placed marketing, marketing analytics, marketing technology, and customer success leaders for a range of companies, including Zipcar, BlueConic, Healthgrades, MarketShare, Datto, Allocadia, and FranConnect, to name a few. Website: https://theconnectivegood.com/  LinkedIn: https://www.linkedin.com/in/ericaseidel/ Twitter: https://twitter.com/erica_seidel ------------------------------------------------------------- Copyright 2021, Lisa Nirell. All rights reserved.

Our guest today, Keith Gerson, comes from an organization that should be familiar to many international franchisors. FranConnect is widely recognized as one of the leading systems for scaling franchise unit sales, with the business assisting in 8,022 franchises sold every year.  This is just one of the many kinds of services that FranConnect offers, with franchisee engagement, unit profitability, and support for emerging brands being other pillars holding up the organization.  In Keith's role as president of franchise operations, he's seen it all when it comes to brands looking to grow and expand, as well as emerging concepts making a name for themselves. Join us as we cover the entire international franchising playbook, and run through the specific, actionable tips that you can employ to really propel your business.  To keep your finger on the beating pulse of franchising, sign up for our newsletter at https://www.globalfranchisemagazine.com/, subscribe to our definitive magazine, and join the conversation with our experts today on LinkedIn, Twitter and Facebook. Ⓛ https://www.linkedin.com/company/global-franchise/ ⓣ https://twitter.com/globalfranmag ⓕ https://www.facebook.com/globalfranchisemag/

Gabby Wong became CEO of FranConnect in 2019. Over the course of her tenure, the franchisors FranConnect serves have seen good and bad times. But through it all, Gabby has remained focused on customer data and experimenting to create products that address her audience’s changing needs.

In this episode we talk about an empathy-driven support model with Irene Griffin, the Director of Customer Support at FranConnect. The goal for her team is to listen and understand the customer needs, while building strong relationships. She talks about her hiring process and the importance of high-energy reps. She suggests that hiring the right customer support team is about finding a balance between skills and personality. Technology is natural for younger generations, which means it is easier to learn, but the ability to listen, understand and empathize with each individual situation is just harder. Listen to the full episode for the insights on creating a playbook that gives reps a sample call language versus scripted responses for a more empathetic approach. What is the empathy driven support model? 1:19How Irene team builds 8:02How she manages responses with her team 11:27“I stick with more of what a sample question might be where it’s just long winded, convoluted, there’s extra stuff in there, and again I’m not looking for the outcome as much as I’m just looking for the reaction and the ability to kind of parse it out, kind of stay cool, and be organized.” 6:40https://www.linkedin.com/in/irenegriffin/

The Franchise News Podcast for Wednesday, June 10, 2020. In the news this week: FranConnect, Keith Gerson Teriyaki Madness, Michael Haith  Realty ONE Group Modern Market, Anthony Pigliacampo The Hummus & Pita Co, Dave Pesso TrueBlue Total House Care, Sean Fitzgerald Tasty Restaurant Group, Neil Thomson Maggiano's, Steve Provost Restoration 1, Sherry Rose Global Franchise Group, Sam Patterson Blaze Pizza, Marie Zhang, Ed Yancey Red Lion, Gary A. Kohn Office Evolution, Andrea Pirrotti-Dranchak Wahlburgers, John Fuller Home Helpers, Kimberly Demaree Dickey's Barbecue Pit, Laura Rea Dickey Franchise Update Media Networld Media MFV Expositions Franchise Springboard International Franchise Association Thanks to Social Joey and Benetrends Financial!      

For additional resources on improving performance, leadership, and culture, please check out AlanSteinJr.com/Free, follow me @AlanSteinJr on Instagram, Twitter, Facebook, and LinkedIn, and opt in to receive my Full Time Out, 30-Second Time Out, and Overtime content heavy monthly emails. 

Startups, by their very nature, experience a lot of growth and evolution over a relatively short period of time — and if they don't, they fail. But simultaneously planning for growth and change, both internally and externally, is a difficult task for even the most experienced product managers. Luckily, our guest today is not just an experienced product manager but also a growth specialist: Jaffrey Ali, Chief Product Officer at FranConnect. Resources: www.franconnect.com LinkedIn: linkedin.com/in/jaffrey-ali-604245 "Franchising wasn't ready for COVID-19. Will you be ready for the recovery?"   Learn more and get the full show notes at: 3PillarGlobal.com  

Read the transcription on the Sales Game Changers Podcast website. TOM'S FINAL TIP TO EMERGING SALES LEADERS: "Any young professional that is interested in a sales career needs to find one or two mentors, somebody like myself, you or others that are willing and able to give them some advice and some coaching as they move along in their career." Tom van Gorder is the Vice President of North America Sales at Clarabridge. Previously, he held sales leadership positions at FranConnect, Arxan and VERISIGN. Find Tom on LinkedIn!

Keith Gerson, President and CMO of FranConnect, joins the show to discuss his new book, The Franchise Book of Mentors. It’s a fascinating collection of conversations with top leaders in franchising sharing advice and ideas for the next generation of business leaders. 100% of the proceeds of this book go to IFA’s VetFran! Order yours now at franchisebookofmentors.com. Keith also gives us a preview of FranConnect’s new performance management solution called Optimize! Connect with Keith at keith@franconnect.com! Thanks to Social Joey and Intrepid Direct Insurance.  

A dedicated and innovative senior executive and entrepreneur with an accomplished career spanning more than 25 years of founder, general executive and financial management experience across several industries including software (SaaS), higher education, services and digital media. After graduating cum laude from the University of Notre Dame, Mike began working at BDO, where he became a licensed CPA. From there, he joined one of his clients as a 25-year-old CFO, providing structure and helping accelerate growth at a business that was sold to a publicly-traded, strategic buyer. Mike then furthered his education by earning an MBA from The Wharton School, during which he not only interned at a top venture capital firm, performing work on its highly-successful IPO, but also co-founded an internet startup. Mike then joined Fortune 50 company AOL Time Warner, where he led or participated in many successful deals across all media divisions. After proving his capabilities, he was asked to move to London to help advance the recently launched AOL operations in Europe. With his entrepreneurial instincts eventually taking over, Mike left AOLTW to co-found B&H Education, which grew from $0 to more than $145M in revenue in becoming the second largest national chain of schools offering vocational programs in the fields of beauty and wellness. He and his partners sold that company in a highly-successful transaction for its investors. He continued to lead the newly formed, recapitalized company with his partners post-sale. During his time at B&H Education, Mike co-founded Vocado, a SaaS provider focused on student financial aid analytics, which was sold through a highly-favorable transaction to Oracle Corporation. He currently serves as the CFO of FranConnect, the market leader in franchise management software. Mike is also active in his community with numerous organizations and initiatives. He and his wife reside in Clifton, Virginia with their three children.

Keith Gerson, President of Franchise Operations and CMO of FranConnect joins the show to share Franchise Sales trends. FranConnect's industry-leading Franchise Sales Index Report will be published in November and we've got a preview! Many of the findings show why today's top sales organizations are getting better, and what you can do to replicate their success.  Keith states, "If you're not connecting with your leads in the first 4 hours, then chances are you're lsoing out to the competition!" You're invited to listen to this preview now and receive a free copy of the report when it's available at The FranConnection Event in Washington DC November 5 - 7. Simply email keith@franconnect.com and Keith will make sure you receive a free copy. And, you can register for this great event now at: https://events.franconnect.com/   We also have a quick update on this week's #MITCon event in Austin. See you there! This episode is brought to you by Social Joey and Franchise Dictionary Magazine!  

Tectonic size shifts are in motion in digital marketing, forcing brands to be more nimble. Your marketing mix will be called into question in the next year and you will need to be ready to change. Jeremy LaDuque, VP of National Brands at Surefire Local and Jon Carlston, VP of Brand Development at FranConnect discuss what franchise marketers need to know about the ever-changing digital landscape. Highlights include: - Which channels are you using most effectively? - How do you allocate your marketing budget across search, paid, directories, social, voice? - Have you analyzed whether each of these channels is carrying its weight? - Where do you get the most ROI?

Scott Thompson – Vice President, Franchise Development, Premium Franchising Brands joined Social Geek Radio hosts Deb Evans and Jack Monson sharing great tips on using social media for franchise lead generation. With over 14 years of experience in franchise development and executive management, Scott is responsible for all domestic and international franchise development for Jan-Pro International and Maid Right Franchising. Previously Scott served as EVP of Desjoyaux Pools, the world’s largest pool manufacturer. He has also been a master franchisor for Fitness Together Franchise Corp, New York. Scott’s background also includes serving as V.P with FranConnect, and currently serves on the marketing committee of the Southeast Franchise Forum. He is an IFA Certified Franchise Executive.

President and CEO of The Filice Insurance Agency, Ron Filice joins Critical Mass Radio Show to talk about the importance of workplace wellness incentives for middle market businesses. Ron also briefly discussed the ACA and its effects on middle market companies in the new year.  Keith Gerson, President of FranConnect joined Critical Mass Radio Show and talked about how FranConnect helps franchisees and franchisors with training, operations, marketing and ecommerce solutions. Keith also discusses what the future holds for FranConnect with the recent acquisition of the franchise software solutions company Process Peak. 

Keith Gerson, President of FranConnect joined Critical Mass Radio Show and talked about how FranConnect helps franchisees and franchisors with training, operations, marketing and ecommerce solutions. Keith also discusses what the future holds for FranConnect with the recent acquisition of the franchise software solutions company Process Peak. 

This week Deb Evans and Jack Monson are joined by Keith Gerson, President FranConnect. Both Keith and FranConnect are widely known in franchising. Keith is a CFE (certified franchise executive) and has worked for over 30 years creating franchise systems and cutting edge franchise development techniques. They will touch on topics: launching and managing local websites, email marketing campaigns, social media management and analyzing marketing performance.  Follow us on Twitter: @DebCE,@JackMonson, @FranConnect

 I can't think of a better word but "cool".  The technology in franchising today is truly amazing.  Find out why by listening to today's show.  We are meeting with Mary Kennedy Thompson, President of Mr. Rooter (The Dwyer Group), Paul Martino from A&W Restaurants Paul Martino, Chief Operating Officer of A&W Restaurants, Inc. and Keith Gerson Keith Gerson, FranConnect President of Global Operations. Some of the questions we will address are the following: 1. What are the most common tech or operation challenges franchise brands face today? 2. What tech innovations have emerged to improve franchise systems and franchisees profitability? 3. How much of an impact does tech advancements have on franchise brands ability to grow?

The Franchise Model Series wraps up this week on Franchise Today with a segment on Technology in Franchising. Host, Paul Segreto is joined by Amit Pamecha, Founder & CEO of FranConnect, one of the leading technology companies in franchising. Paul and Amit discuss current state of affairs in franchising technology, what franchisors should be doing to improve their technology infrastructure and taking it to the local level, the state of consumer and franchisee technology. About Our Guest Amit Pamecha is the Founder and CEO of FranConnect – the world’s #1 provider of franchise management and recruitment systems. Amit has personally worked with over 300 franchise organizations, helping them implement solutions for improving franchise recruitment, enhancing franchisee relationships and performance. Under Amit’s leadership, FranConnect has grown to become the world’s largest technology provider to franchise systems with over 450 franchise brands as customers. Amit is also a frequent speaker, motivator, and strategist helping franchise organizations find creative solutions to their complex needs. Amit serves on the board of the IFA supplier forum and is a Certified Franchise Executive.

FranConnect is the leading provider of Franchise Management Systems as more than 450 brands use the company's comprehensive systems to establish, grow and manage their franchise operations. FranConnect's integrated suite of applications allows franchisors to manage all aspects of their operations including Franchise Sales, Marketing, Financial Data Collection and Analysis, Royalty Invoicing and Automated Funds Transfer, Contract and Legal Document Management, Customer Relationship Management, Help Desk, Franchisee Support, Online Training, Supply Management, Automated Ad-Builder, E-mail Marketing, Franchisee Websites, ZIP Code Locator Service, QuickBooks, Peachtree and POS Integration.  We are meeting with President of Global Operations, Keith Gerson. In part 2, we meet with franchise expert Karol Mercurio in our Great Quotes in Franchising Podcast.