Our mission is to inspire and empower individuals to transform their lives, make a positive impact in their communities, and enhance the well-being of those they cherish most through responsible franchising and entrepreneurship. Tune in as we discuss enterprise-level solutions for local business owners and provide valuable insights for anyone looking to build their dynasty on the homefront. If you're ready to take the next step towards owning your own business and gaining back your freedom, go to podcast.homefrontbrands.com On The Homefront is brought to you by Homefront Brands and hosted by Jeff Dudan.
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Not every franchise is the right fit—and choosing the wrong one could cost you more than money. In this episode of Franchise Fridays, Jeff Dudan walks you through the lifestyle advantage of franchise ownership and the 6 decision filters every entrepreneur should consider before buying a business. Whether you're seeking flexibility, financial freedom, or a business that aligns with your schedule and strengths—this is your blueprint to choosing the right franchise, not just any franchise.
What do horse manure, pilot school, Paulownia trees, and billion-dollar investments have in common? Steve Distante. In this episode of On The Homefront, Jeff Dudan sits down with Steve Distante—impact investor, founder of Vanderbilt Financial Group, and author of Entrepreneur Land. From starting his first hustle selling horse poop to building a sustainable empire focused on purpose over profit, Steve opens up about leadership, culture, and navigating risk as an entrepreneur. Discover how he turned frustration with corporate greed into a mission to change the world through sustainable finance. He shares lessons from building a 400-acre Paulownia farm, stories about entrepreneurial betrayal, the DNA of impact-driven businesses, and how to harness your full potential at any stage in life.
Smart Ways to Fund Your Franchise (And What Most People Miss) Most people think franchising is too expensive—until they learn how the smartest owners fund their businesses. In this Franchise Fridays episode, Jeff Dudan breaks down 6 proven ways to finance your franchise—including strategies you've likely never considered. Whether you're working with savings, exploring SBA loans, or curious about using your 401(k) without penalties, this is the playbook you didn't know you needed. ✅ You'll learn: The pros and cons of paying cash How HELOCs and SBA loans really work A creative strategy called ROBS that lets you use retirement funds And why choosing the wrong funding method could crush your business before it opens
From Scrappy Startup to Powering Brands Like Nike | Mark Michael's DevHub Story In this episode of On The Homefront, Jeff Dudan sits down with Mark Michael, CEO and Co-Founder of DevHub. What started as a scrappy startup running on empty grew into a digital platform trusted by global brands like Nike and Chanel. Mark shares the real journey: how they burned through $2M fast, faced massive setbacks, stuck together, and built a multi-location web platform that's redefining how brands show up online. They dig into startup lessons, franchise growth, the future of SEO and AI, and why building your brand — not just your business — will separate the winners from the rest. If you're an entrepreneur, a franchisor, a digital marketer, or anyone chasing big dreams, this raw conversation will hit home. ✅ Learn how to survive startup struggles ✅ Understand why the future of search is changing fast ✅ Find out why owning your digital front door matters more than ever ✅ Hear the real lessons behind scaling DevHub into a brand powerhouse
Thinking about buying a franchise? Most people ask the wrong questions—and it costs them. In this episode, Jeff Dudan shares the 5 critical questions you must ask before investing in any franchise opportunity. Whether you're a first-time entrepreneur or looking to scale, this is the playbook you didn't know you needed.
The NRA Tried to Shut Him Down. What Happened Next Made Him a Millionaire – Tim Schmidt #169 Tim Schmidt is the founder of USCCA — a company with nearly 1 million members and over 700 employees, dedicated to firearms education, self-defense, and Second Amendment rights. But Tim didn't start at the top. In this raw and riveting episode of On The Homefront, Jeff Dudan uncovers Tim's journey from getting fired for outperforming his boss, to working 12-hour overnight shifts, to launching a failing magazine that transformed into a self-defense empire. You'll hear how Tim fought off a hostile takeover by the NRA, built a national instructor network, and turned personal protection into a mission-driven movement. If you've ever doubted yourself, been underestimated, or needed a reason to keep going — this one's for you.
The Franchise Playbook That Built Empires Franchising isn't a trend—it's a trillion-dollar economic force. In this episode of Franchise Fridays, Jeff Dudan breaks down what franchising really is, how it works across industries, and why the biggest opportunity today is hiding in plain sight. Whether you're a first-time entrepreneur or a seasoned operator, this episode will help you understand how to use the franchise model as a launchpad to build something durable and scalable—without starting from scratch. What you won't want to miss: 00:00:00 The $825 Billion Franchise Economy 00:00:50 Franchising Is a Model, Not a Business 00:02:00 How the Franchise Model Actually Works 00:03:10 The Power of Leverage: Shared Costs + Tools 00:04:30 Why Franchising Is the Starting Point for Entrepreneurs 00:05:40 You're Not Alone: The Franchise Community 00:06:40 Debunking the “Small Business Only” Myth 00:07:15 The #1 Franchise Sector You're Not Thinking About 00:08:15 Why Property Services Are Built to Last 00:08:50 Final Takeaway: Build Your Future with Franchising
From Rock Bottom to Turnaround King: Chris Collins on Leadership, Parenting, and Truth In this unfiltered, deeply authentic conversation, Jeff Dudan sits down with Chris Collins—turnaround expert, leadership author, and former broke grunge drummer—to unpack the hidden dynamics behind success, failure, parenting, and the real cost of leadership. If you've ever felt like you're running from something while trying to build something... this one will hit you deep. Chris opens up about self-esteem, locus of control, and what truly separates managers from leaders. This episode isn't just about business—it's about becoming who you were meant to be.
Franchise Friday: How Long It Really Takes to Open a Franchise Thinking about opening a franchise? Don't guess your timeline—know it. In this Franchise Fridays episode, Jeff Dudan breaks down the full roadmap from discovery day to grand opening. Whether you're considering a mobile service brand or a brick-and-mortar location, you'll learn exactly what impacts your launch speed, what delays to avoid, and how to plan your move with confidence. This video covers: -45–60 Day Franchise Discovery Process -How long it takes to open if you don't need real estate -Site selection & buildout timelines for retail locations -The truth about SBA loans, ROBS, and financing options -How seasonality, tax timing, and personal events affect your start
From knocking on doors for windshield repairs to building a $700K/month SaaS company, Ryan Fenn's journey is anything but typical. In this episode of The Home Front with Jeff Dudan, Ryan shares how dropping out of high school, hustling at car washes, and creating an online course laid the foundation for CHIIRP — a text automation platform now disrupting home services. Whether you're building a franchise, running ads, or scaling a SaaS, this interview is a blueprint in grit, faith, and next-level lead conversion.
Why Business Owners Win (While Employees Stay Broke) Is your career path uncertain? Want more control, better economics, and a lifestyle you design? In our first episode of Franchise Friday, Jeff Duden breaks down the 4 biggest reasons why business ownership through franchising might be your next best move. Whether you're tired of corporate unpredictability, frustrated with income ceilings, or just dreaming of a life that's truly yours—this episode will challenge your mindset and open new possibilities. Jeff shares real-world examples and insider knowledge from building and selling his own franchise empire, and explains how franchising solves problems that most employees silently suffer through. Watch if you're ready to: Escape the uncertainty of W-2 life Take control of your time and financial future Leverage the tax code like entrepreneurs do Design a lifestyle of freedom and fulfillment
The Secret to Better Relationships and how they work With Dr. Robert RohmMost people don't realize the key to their success isn't more effort—it's understanding people. And no one explains this better than Dr. Robert Rohm.In this powerful episode of On The HomeFront with Jeff Dudan, we sit down with one of the world's leading authorities on the DISC model of human behavior—Dr. Robert Rohm. Having shared the stage with legends like Zig Ziglar and Les Brown, Dr. Rohm has spent the last four decades teaching people how to connect, lead, and live better by understanding personality styles. From resolving deep family conflict to becoming one of the most sought-after speakers in the world, Dr. Rohm shares the exact moment DISC transformed his life—and how it can do the same for you. Jeff and Dr. Rohm talk about parenting, leadership, personal growth, and how DISC is more than just a workplace tool—it's a life tool. Whether you're a business owner, a parent, or someone who wants to level up in life, this conversation will give you the practical frameworks and motivation you need to make lasting change.
The Future of Work is Changing—Are You Ready or Getting Left Behind?
Peptides: The Secret to Anti-Aging? Can peptides and stem cells actually slow down aging? In this episode of On The Homefront, I sit down with Regan Archibald, founder of EastWest Health and Go Wellness, to explore the cutting-edge science behind peptides, stem cells, and longevity. We get right into how top performers optimize their health, increase energy, and stay biologically younger. From testosterone therapy to AI-driven blood panel analysis, we break down the real impact of regenerative medicine and how you can take control of your health.
5 game-changing habits of 2025: In this episode of 'On The Homefront,' Jeff Dudan delves into the five transformative habits that distinguish the top 10% of entrepreneurs in 2025. Discover how purpose-driven leadership, strategic AI integration, intentional continuous learning, resilience under pressure, and sustainable business practices are redefining success in today's dynamic business landscape. Whether you're a seasoned business owner or an aspiring entrepreneur, these insights offer valuable guidance to elevate your entrepreneurial journey. Don't forget to subscribe for more expert insights and leave your thoughts in the comments below!FREE COPY of Jeff's Book DISCERNMENTCheck out Jeff's AI Clone! Also check out this super rad software to make an AI clone of yourself! We made one of Jeff Dudan and everyone loves it at the office. Design your clone here!
From Soviet Struggles to American Success: How do you go from poverty in Mozambique to becoming a pop icon in Russia, then leave it all behind to build a thriving life and business in America? Christian Ray Flores has lived a life that defies the odds—rising to the top of the music charts, helping elect Boris Yeltsin, and then reinventing himself as a high-performance coach, entrepreneur, and leader. In this powerful episode of On The Homefront, Jeff Duden and Christian explore resilience, reinvention, and the deep lessons learned along the way. Christian shares raw stories of his childhood struggles, his unexpected path to faith, and how he discovered that true success isn't about fame—it's about impact. What's holding you back from aiming higher in your life? Drop your thoughts in the comments!
Is College Worth It in 2025? 4 Key Factors to Consider: Is college still the best path to success in 2025? Or is it just a huge investment with no guaranteed return? With tuition prices climbing and more people landing jobs that don't even require their degree, it's time to rethink the college conversation. Before you commit four years and six figures, let's break down four things you NEED to consider before deciding if college is worth it for you.
From College Athlete To Business Leader: This week on On The Homefront, we're switching things up! Instead of our usual podcast, we're airing an episode where Jeff Dudan was a guest on the Life After College Athletics podcast with Jake Kelfer and Ryland Hormel. Jeff shares his journey from college football at Appalachian State to becoming a successful entrepreneur, business leader, and franchise expert. He breaks down how the mindset of an athlete applies to business, what it takes to succeed after sports, and the lessons he's learned along the way. If you're an athlete navigating the next step or an entrepreneur looking for leadership insights, this episode is packed with value!
90% of Businesses Fail in Year One – Here's How to Survive! Most businesses don't fail because of a bad idea or lack of hard work—they fail because of FOUR critical mistakes that choke their growth before they even get started. In this episode, I break down the biggest reasons new businesses collapse and, more importantly, how YOU can avoid them. If you're serious about making your business last, this is the video you can't afford to miss!
What if you could turn an overlooked asset into a thriving business that employs over 500 professionals, raises $16 million in venture capital, and lands a spot on the INC 5000 list? Liza Rodewald did exactly that with Instant Teams, a company built to connect highly skilled military spouses with remote work opportunities. In this episode of On The Homefront, Jeff Dudan sits down with Liza to break down the real journey of building a business from the ground up, navigating the challenges of fundraising, and staying ahead of the competition. This episode is packed with insights for entrepreneurs, business owners, and anyone navigating the modern workforce. Whether you're scaling a startup, looking for hiring solutions, or just need that push to chase your big idea, this one's for you.
Why does a CEO still use a $19 coffee pot? Myths About Money & Success Because spending more doesn't always mean getting more—in life or in business. In this episode, Jeff Dudan breaks down the biggest myth about money and success and why smart spending beats flashy spending every time. Whether you're an entrepreneur, a leader, or just someone looking to make better financial decisions, this lesson will change the way you think about value.
The Founder Of LoveSac & His Story Most people would laugh off a crazy idea like making a giant beanbag. But instead of moving on, the founder of Lovesac took action—and built a billion-dollar brand in the process. In this episode of On The Homefront, we're breaking down the real story behind Lovesac, from stuffing foam in a basement to going public. You'll hear: ✅ How a homemade beanbag turned into a billion-dollar furniture empire ✅ The brutal challenges of bootstrapping, venture capital, and going public ✅ Why most brands are designed to fail—but Lovesac is built for life ✅ The key to resilience in business (and why you can quit or keep going) If you're an entrepreneur, business owner, or just someone who loves an underdog story, this episode is a must-watch.
Top 5 Lessons That Will Make You a Better Leader! You might be leading all wrong—and you don't even realize it. The best leadership lessons? They come from parenting, I know weird right? Whether you're a CEO, business owner, or just trying to be a better leader, these 5 lessons will change the way you think about leadership. You DON'T have to be a parent to use these tactics to help become a better leader. If you enjoy this video, please, like and subscribe for more! We'd love to have you On The Homefront more often. What you won't want to miss: 00:00:00 - Intro: You're Leading Wrong—Fix It! 00:00:45 - Trust is Everything (Never Lie) 00:02:00 - Stop Rescuing—Let Them Struggle 00:03:15 - Actions Speak Louder Than Words 00:04:30 - The Secret to Building Loyalty 00:05:45 - Freedom + Accountability = Successcheck out this super rad software to make an AI clone of yourself! We made one of Jeff Dudan and everyone loves it at the office. Design your clone here! Check out Jeff's AI Clone! FREE COPY of Jeff's Book DISCERNMENT
The #1 Profit Killer In Your Business (And How To Fix It!) Most businesses are leaving 10-40% of their profits on the table—without even realizing it! Pricing isn't just a number—it's the single biggest factor affecting your bottom line. In this powerful episode, Jeff Dudan sits down with Casey Brown, the world's leading pricing expert, to uncover the biggest mistakes business owners make and how to price fearlessly for maximum profit. Whether you're an entrepreneur, franchise owner, or sales leader, this conversation could completely change your business.
5 Steps to Break Free from the 9-to-5! Ever feel like you're meant for more than just clocking in and out? Wondering how some people make the leap from employee to entrepreneur while others stay stuck? The truth is, there's a roadmap—but most people never take the first step. In this episode of On The Homefront, I break down the five key steps to help you transition from a steady paycheck to building a business that gives you freedom. You'll learn how to evaluate risk, build a financial cushion, leverage your network, create an unforgettable experience, and start small—but smart. ⚠️ And don't miss the #1 tip at the end—it's the difference between success and failure! If this episode sparks something in you, drop a comment and share your goal! Let's build a community of entrepreneurs who take action.
How to conquer the lows to get to the highs: Finding Fame at 60 In this powerful episode, Jeff Dudan sits down with Richard Formato, an entrepreneur-turned-actor who has faced massive setbacks, reinvented himself, and refused to let failures define his future. From losing everything to launching businesses, selling companies, and breaking into Hollywood in his 60s, his story is a testament to the power of grit, gratitude, and reinvention.
5 Things Millionaires Avoid (That Keep You Broke!)
On This Episode....Learn How this Trump Impersonator took over TikTok & The Corporate World
Entrepreneurs, young and old, this one's for you!
Don't Skip This Episode! A Former DEA Special Agent Exposes Fentanyl's Role in America's Ongoing Drug Crisis. In this powerful and timely episode of On The Homefront with Jeff Dudan, Jeff sits down with Brian Townsend, a former DEA agent with 28 years of law enforcement experience, including 23 years at the DEA. Together, they uncover the harsh realities of America's growing fentanyl crisis, discuss the staggering statistic that 70% of drugs in the U.S. are contaminated with fentanyl, and explore the life-or-death consequences of this epidemic. Brian shares insights from his career and highlights actionable ways to reduce demand, protect our communities, and educate young people. From the drug trade's deadly economic dynamics to life-saving tools like Narcan, this episode is a must-watch for anyone wanting to understand the depth of this crisis and how we can fight back. Key Topics Covered: Why fentanyl has changed the drug landscape forever How just 2 milligrams of fentanyl can kill The role of cartels and corruption in drug trafficking The need for Narcan in every home Solutions to reduce drug demand and protect the next generation
Want To Gain Access To Your Full Potential? Jeff Dudan gives you 3 Simple Changes That Will Transform Your Life. In this episode, Jeff Dudan shares his raw and personal journey from addiction to CEO, revealing three simple yet powerful habits that transformed his life. From cutting screen time to journaling with purpose and adopting the relentless philosophy of David Goggins, Jeff provides actionable insights that can change your life in just 30 days. Stick around until the end for Jeff's most powerful piece of advice that could redefine your path to success. This is the wake-up call you didn't know you needed.
How Modern Diets Are Destroying Your Health (And What to Do About It)
Want to know how to not be broke and poor?? In this episode, Jeff Dudan gets super real about the 5 critical mistakes keeping you broke—and how to break free. Discover actionable steps to change your mindset, utilize free resources, and invest in your future. Jeff shares personal stories of resilience, hustle, and building generational wealth, proving that no matter where you start, your future is in your hands. Stay tuned to the end for life-changing tips, book recommendations, and proven strategies to take control of your financial destiny. Don't just survive—thrive!Things you'll want to hear in this episode: 00:00:00 - Are You Broke or Poor? 00:01:12 - The Power of Mindset 00:02:45 - Mistake 1: People and Places Matter 00:04:03 - Free Resources You're Ignoring 00:05:37 - Time: Your Most Valuable Asset 00:07:15 - Avoid Lifestyle Inflation 00:08:42 - Starting From Scratch: The Hustler's Edge 00:10:05 - Final Tips to Break the Cycle Click the link to schedule your Rilla demo today:
Can You Build A $10 Million Dollar Business Without A Team? Zach Tanner says YES! Could you build a multi-million-dollar franchise starting at just 19 years old?
5 life-changing lessons to crush comfort and conquer challenges! Let's face it: Comfort is a trap, time kills opportunities, and the mainstream media? It's dead.
From Rock Bottom to Millions: The Mindset That Changes Everything. Join Jeff Dudan as he sits down with Alex Ikonn, creator of the globally renowned Five Minute Journal and The Life Designer. From escaping a volatile childhood in Russia to building multi-million dollar businesses, Alex shares how resilience, gratitude, and intentional living can transform your life. This episode is packed with actionable insights for entrepreneurs, dreamers, and anyone striving to create a purposeful life. Don't miss this inspiring conversation!
Why Small Businesses Fail: 5 Critical Lessons Every Entrepreneur Must Learn. In this episode of On The Homefront with Jeff Dudan, we tackle one of the most challenging questions entrepreneurs face: Why do small businesses fail? Drawing from over 30 years of experience building and scaling businesses, Jeff breaks down the five biggest reasons small businesses struggle and fail. More importantly, he shares actionable strategies to help you avoid these pitfalls and set your business up for success. Key Takeaways: 1️⃣ Lack of Focus 2️⃣ Inattention to Results 3️⃣ Resistance to Confronting Brutal Facts 4️⃣ Sacred Cows Blocking Innovation 5️⃣ Poor Marketing Strategies Whether you're a startup founder or a seasoned entrepreneur, these insights are vital for staying competitive and thriving in 2025 and beyond.
Protect Your Ideas and Build a Thriving Business in the Digital Age! Get ready for an inspiring conversation with bestselling author and IP innovator Kary Oberbrunner on "On The Homefront with Jeff Duden." In this episode, Kary shares his journey from battling self-doubt to helping entrepreneurs protect their ideas and monetize their intellectual property with Instant IP. Discover how to: ✅ Protect your intellectual property effortlessly. ✅ Build a thriving business with 18 income streams around a single book or idea. ✅ Overcome perfectionism and self-doubt to unlock your full potential. Jeff and Kary explore entrepreneurship, publishing, branding, and the revolutionary concept of turning ideas into tangible, protected assets using blockchain technology. Whether you're a content creator, business owner, or just someone with big dreams, this episode is packed with actionable insights to help you succeed.
Best Businesses to Start in 2025 That Make BIG $$$!! Are you ready to start a business in 2025 that can change your life and bank account?
Are drones spying on America? National Security Expert Tony Tata on the shocking truth! Welcome to another insightful episode of On The Homefront with Jeff Dudan! Today, we're joined by Retired Brigadier General Tony Tata, a national security expert, bestselling author, and former Undersecretary of Defense for Policy. In this episode, we tackle the mysterious New Jersey drones sightings and other NJ drones reports across the United States, their implications for national security, and possible connections to modern warfare technologies. General Tata discusses potential links to Iran drones, theories involving radiation detection, and the evolving threats posed by advanced unmanned aerial vehicles. We also explore the role of AI in drones, government transparency, and the erosion of public trust in national defense. If you're concerned about national security or intrigued by the future of drones in warfare, this is a must-watch conversation!
Sit down with Jeff Dudan and Set Goals That Actually Work! We are talking about how to achieve real progress in 2025. In this episode of On The Homefront with Jeff Dudan, Jeff breaks down how to set impactful, achievable goals for the year ahead. Forget about vague resolutions that disappear by February—Jeff shares actionable insights on reflection, clarity, and the power of daily habits to drive real progress. You'll learn: ✅ Why reflecting on your wins and losses sets the foundation for next year. ✅ How to turn big, paralyzing goals into manageable steps. ✅ Why habits—not just goals—are the key to transformation. ✅ The importance of adapting your approach without quitting. Jeff also shares his personal journey with goal setting and challenges you to find time this December to get crystal clear on your why for 2025. Ready to make this year a success? Drop your goals in the comments and let's hold each other accountable!
What If You Could Simplify Any Problem? Discover the groundbreaking insights of Simon Bowen, the creator of The Models Method, as he shares how visual models can simplify complexity, drive decision-making, and inspire action. This conversation with Jeff Dudan reveals strategies to codify business genius, influence effectively, and transform communication in leadership and sales. Ready to transform your business with Simon's proven techniques? Explore The Models Method and access his monthly teachings here: modelsmethod.com
Jeff Dudan's list of books that will change your game this New Year! Looking for your next must-read book? Jeff Dudan shares his top picks for personal growth, business strategies, and leadership insights in this quick solo episode. Tune in to discover the books that have impacted Jeff's journey and can inspire yours. Don't miss these game-changing recommendations!
Click the link to schedule your Rilla demo today:
Click the link to schedule your Rilla demo today:
Click the link to schedule your Rilla demo today:
Click the link to schedule your Rilla demo today:
Click the link to schedule your Rilla demo today:
Click the link to schedule your Rilla demo today:
Click the link to schedule your Rilla demo today: