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Best podcasts about techsurvey

Latest podcast episodes about techsurvey

Podcast Talent Coach
Grow Your Audience In 6 Weeks Or Less – PTC 419

Podcast Talent Coach

Play Episode Listen Later Dec 17, 2022 48:45


There are two thing you need to do to grow your audience. First, get in front of new people who don't know you, and invite them to your show. Then, keep your listeners coming back week after week. Before you get started building your audience, you need to understand why you want to grow in the first place. THE AUDIENCE MISTAKE The one thing I want you to remember today is content drives business with relationships and authority, not sponsorships. Bring your listeners into your business. Many people want to grow their audience, so they can sell sponsorships. That is the worst thing you can do. And, I'll show you why in just a bit. This is going to be powerful for you today. Make sure you have a pen and paper to take notes. Many times we get training like this, we go to free webinars, or we attend seminars and get a ton of information. We get all excited. Then we go home or return to our "to do" list and we do nothing with the training. We never put it into action. I want to give you this strategy, so you can implement what you learn. Does that sound good? Nothing happens until you take action. No more guessing. Just the steps you can follow to build powerful, profitable relationships with your audience. Could you use that? Great! Remember, you just need to take action! MONETIZATION Many people make monetization much harder than it needs to be. It wasn't always easy for me. Over the years, I distilled it down into a step-by-step process to grow my audience and leverage that attention to make money with my podcast. If I can do it, you can, too. Let me give you a quick example. Zoë Routh is one of Australia's leading experts on people stuff in leadership. She helps leaders and teams overcome silos and turf wars to work better together. She has worked with individuals and teams internationally and in Australia since 1987. From the wild rivers of northern Ontario to the remote regions of Australia, Zoë has spent the last thirty years showing teams struggling with office politics and silos how to work better together. Zoë uses her podcast to open doors to her ideal clients. Rather than asking them to lunch or making a cold sales call, she invites those she would like to work with to be a guest on her show. Zoë uses her interviews to begin the relationship and really give value to these CEOs before she even starts talking about doing business together. That is my favorite way to use a podcast to land clients. You don't need a huge audience. You just need the right audience. Can you see how this one example could make a big difference in your business? Interviewing prospects on your show and building those relationships could be just what you need to land your next client. AUDIENCE EXPLOSION That is one example of making money with your podcast by attracting your ideal clients. It is about relationships and rapport. My Audience Explosion Blueprint consists of 3 easy steps. Don't make if more complicated than it needs to be. Don't get swallowed up by the tech. Just follow a proven process. On this episode, we are going to focus on growing your audience. They say public speaking is the most common fear. I believe it is probably the fear of failure while public speaking that paralyzes most presenters. You know what I mean. Music has always been a passion for me. But, I was always introverted and never dreamed of being on the radio let alone interviewing big stars. Three years into getting my architecture degree, I realized my career ladder was leaning against the wrong wall. By chance, I got a job at a radio station where my brother worked. I was a broke college student and needed the money. While working there, my passion for creativity and entrepreneurship returned. RADIO In radio, we would gain the attention of our listeners and sell that attention to clients. It was all about ads. I had a passion for creating great radio. The formula for successful radio equals great music plus great morning shows plus great marketing. It is all about creating great content with entertaining personality and then marketing the crud out of it. I have now gone on to interview many big names. Like George Strait, Ice-T, Zac Brown, Lady Gaga, Lionel Richie and more. Over 25 years of coaching talent and building effective marketing campaigns to serve clients and attract listeners, I have learned the effective traits of powerful content and marketing. I had a passion for creativity and to share my message. But with the big business of radio, I couldn't own a radio station. I needed a way to take what I've mastered and turn it into a business of my own. That's when I discovered podcasting. THE GURUS I saw all of these experts sharing their information online. I was following them all. I bought Brendon Burchard's "Millionaire Messenger". I spent a couple thousand dollars for Jeff Walker's "Product Launch Formula". I spend money on Russel Brunson's ClickFunnels. It was a lot of good money going out without much to show for it. I was following all of the magic formulas, but wasn't making the millions. Can you relate to that? How much have you spent on programs that didn't work? They say, "Just send an e-mail to your list." What most of these don't tell you is that you need an audience in order to have a list. And you have to build a relationship with that list before you can leverage the attention. I knew I had the knowledge. I just needed the vehicle to share it to build the relationships. That's when I began using my 25 years of knowledge and experience building client relationships to build a brand with my podcast and growing relationships rather than selling attention. IMPOSTOR SYNDROME But, it was crazy. Impostor Syndrome kicked in. I started to doubt myself. With podcasting, the platform was in front of me and the creativity returned. But, I started questioning myself. I knew I just needed to step up and believe in myself. I saw all of these other experts doing it. What couldn't I? The opportunity to own a radio station was gone. But now there was an opportunity to build my brand and attract clients with podcasting. The thrill of having full control of my content and help people was right there. So, I started demonstrating my expertise and attracting clients I could help. Over the past 9 years, I've been shaping all I've learned in radio to help other coaches and podcasters discover their possibilities. I've been helping them transform their information into entertainment, so they can use their podcast to attract their ideal clients and grow their business. YOUR OPPORTUNITY Now you have the opportunity to use this same process. I got lucky and found success. I fell into radio and learned by the school of hard knocks. You can now easily get in and find success without all the pain. Now, I tell you this not to impress you. I tell you this to let you know that if I can conquer the Impostor Syndrome, you can, too. If this introverted kid from a lower-income neighborhood can create powerful content on successful radio stations and podcasts, and can use that content to attract and help clients, you can as well. The best part … it won't take you years of living on $12k, working three jobs, fighting off the IRS, working through trial and error and suffering all of the bruises I endured. You just need to follow a plan. Your podcast allows you a great opportunity to demonstrate your authority while talking about a topic that you love. How great is that? If you structure the focus of your podcast properly, it can be an amazing tool to drive your business and generate revenue by building rapport. Using what I learned attaining my Masters in Business Administration, I have spent the last 30 years in radio refining how to create effective marketing campaigns to attract listeners and clients alike. I have used those skills to teach podcasters how to do the same since 2013. Publishing a podcast is a powerful way to let your potential clients to get to know, like and trust you. Your content helps build your authority in your niche and turn you into an influencer. But, how do you get noticed? How can you stand out in that sea of sameness? THREE WAYS There are three ways to share your content … video, audio or text. You can publish your content using blogs, YouTube videos and podcasting. There is one way I feel is best, and you can probably guess which format that is. Are you leveraging your content to its fullest extent to drive your business? If not, why not? Today, there are about 600 million blogs in the world today (Growth Badger). When was the last time you read a blog on a regular basis? In the video space, you are competing with 51 million different YouTube channels. YouTube also keeps changing the alogarithm which makes it incredibly hard to get your videos to go viral. It is hard to stand out and get noticed. However, there are just over 3 million podcasts right now according to Listen Notes. Only about half of those are actively publishing. The platform is still young. The opportunity for you is huge. Where do you want to compete? Would you rather try to be seen as one in three million or one in 600 million? Do you see how the opportunity with a podcast is wide open? Do you want to deal with all of the tech issues that come with shooting video? The lighting, the wardrobe, the teleprompter? Or, would you rather just roll in, turn on the mic and record with a lot fewer issues with equipment, time and hair? PORTABLE There are two other reasons podcasting is a better than other platforms for your content. First, podcasting is portable. Your ideal clients can listen while driving, working out, showering, running and many other places where reading and watching video isn't feasible. The numbers are also in your favor. Now is that right time to leverage your podcast. 39% of America now consume podcasts at least every week according to Jacobs Media's Techsurvey 2021. More than 109 million people in the U.S. over the age of 12 have listened to podcasts in the last month according to Edison Research. According to the Nielsen Company, the total podcast audience is growing at an amazing rate. Podcasting has seen 40% growth Over the last 3 years. Podcasting is huge and now is the time to get in. There is a bright future ahead. Create your podcast, so your content is on a platform that is portable, growing and still young with plenty of opportunity. The space is wide open for you. Now that we know podcasting is amazing, Are you leveraging your podcast to its fullest potential to build your authority and grow your business? If not, why not? GROW YOUR AUDIENCE You can start today to grow your audience. And, you can then leverage that attention to make money with your show. There are 6 steps to grow your audience and leverage your podcast to make money with your show. That's what I want to show you today. Before I share those 6 steps, I want to give you the solutions to the three big challenges experts face as they try to build their podcast and audience. CHALLENGES The three big challenges podcasters face are ... - They make it more complicated than it needs to be. - They have a poor strategy to attract their ideal clients and make money with their podcast. - They have no mentor to show them the way and hold them accountable. They simply don't know where to start. Let's talk about how you can easily overcome those three big challenges. COMPLICATED The first challenge I mentioned is that podcasters often make it more complicated than it needs to be. Simplify the process. There are 4 steps to creating a profitable podcast. Grow your audience. Build trust with that audience. Give them a resource to help them overcome their struggles. Finally, offer them additional help where they can pay you. 4 steps. It doesn't need to be any harder than that. Streamline your process and make it simple. Don't overcomplicate it. And stop chasing sponsors. NO SPONSORSHIPS The second big challenge I mentioned is that many podcasters don't have a strategy to attract their ideal clients and make money with their content. Many people believe sponsorships and advertising are the easiest ways to make money with a podcast. Untrue. In fact, those are the hardest. You shouldn't clutter up your show with ads. Instead, use it as a powerful marketing tool for your business and attract your ideal clients rather than clients for sponsors. Let me show you some reasons why sponsorships are the worst strategy you can take. First, it will eat all of your time. Radio stations have full teams that spend their entire day selling ads that listeners don't want. At my last station, we had a team of 18 selling ads 40 hours a week. At the same time, listeners are fleeing traditional media, because there are tired of sitting through all of the ads when there are other options. Don't jump into a market that is shrinking. Next, you only get paid once while your sponsors get paid over and over again. When you advertise for a sponsor, they pay you one time. They get paid every time a product is sold. You then need to go land another client to get paid again. Finally, few podcasts are big enough. Studies show that it takes roughly 5,000 downloads per episode to attract the big sponsors. Less than 7% of all podcasts are at that level. That means if you are like the 93% of the rest of us, you aren't even in the sponsorship game. You need another strategy. STRATEGY To make money with your podcast, you need to create a strategy that you can repeat over and over again. Focus on one strategy step-by-step until you reach success. That step-by-step process is my Audience Explosion Blueprint. It consists of six steps. PODCAST PLATFORM Step one is your Podcast Platform. This is your foundation and your why. TaVona Denise worked with me to build a strong foundation and a powerful "why" for her show. She worked as a nurse, but no longer loved the profession. She transitioned out of nursing into a new career. Soon, she began coaching other nurses to do the same and find the career they loved. This quickly became her purpose in life and she built her show around helping nurses launch their own businesses. POPULARITY FACTOR Step two is your Popularity Factor. This step helps people discover you. You get in front of new potential listeners and show them how you can help. This is all about partnerships, attraction and engagement. You want to find influencers who are already speaking to your ideal clients and partner with them. Greg Payne is the host of the "Cool Grandpa" podcast. He was around 350 downloads per month. After implementing the Audience Explosion Blueprint, his monthly downloads hit 854. When I put this step into place with my own show, I was able to double my downloads in the span of three months. I basically doubled my audience in 90 days. That was after 275 episodes as well. CONTENT CREATION Step three is your Content Creation. This is what you podcast. Your content gets people to listen to your show. Your content builds your authority and trust. This is how your ideal clients gets to know, like and trust you when you do it right. Sadie and Sausha created the "Meathead Test Kitchen" podcast. They talk about content they love and interview influencers in their niche. They've interviewed Olympic athletes, MMA fighters, renowned chefs, and various other powerful people in the niche. The two of them do it with a flair and sense of personality only these two tatooed ladies could deliver. In the first episode, you know exactly who they are and what you get. There's no holding back. INFLUENCE ROADMAP Step four is your Influence Roadmap. People may come for your content. They keep coming back for your personality. Build relationships with your listeners. Jedlie is one of my clients. He has the "Reading With Your Kids" podcast. Jedlie is a magician, clown and performer. He brings that personality to his show and builds relationships with his audience. STARTING STRATEGY Step five is your Starting Strategy. Without a roadmap, you can't hope to get where you're going. You need a strategy. Let me show you a case study that will show you how this works. When Oscar Trimboli came to me for coaching, he had the desire to strengthen the connection between his podcast and his consulting business. Season one of his podcast consisted of interviews. He was headed into season two and wanted this season to be more about teaching his five levels of listening. Oscar Trimboli is a mentor, leadership coach, speaker, author and podcaster. His podcast and book are both entitled "Deep Listening – Impact Beyond Words". Oscar Trimboli has 30 years' experience in bringing out the best in senior executives and next generation leaders. As we worked together, our challenge was to bring that power and authority to Oscar's podcast. Our goal was to create engagement with his audience and demonstrate his authority in the space. Over time, this would help him grow his consultancy. He could demonstrate his authority on his show and gain new clients. To build his authority in his space, I suggested that Oscar interject himself more into the episodes, so listeners get to know, like and trust him. Oscar Trimboli is now the author of 3 books. He has coached, mentored and advised people in a wide range of roles from founders, CEOs and CFOs . He has also been asked to speak to leadership teams and their organizations. His podcast is now focused on the same material. Oscar demonstrates his authority in and mastery of the space. This allows potential clients to experience what his coaching, mentoring and consulting is all about. CONVERTING CLIENTS Finally, step six is creating your Converting Clients. This is where get your listeners to your sales conversation and invite them to work with you. SHOW ME HOW The third challenge many podcasters face is that they don't have a mentor who can show them the step-by-step process and hold them accountable. They don't know where to start. Let me show you. What would it mean to your podcast if you had an easy way to grow your audience? In order to make money with your content, you need to grow an audience who needs your expertise. Then, you need to build a relationship with that audience. There is a secret to growing your audience nobody talks about. Getting listeners isn't enough. You need to develop a plan to actually keep them coming back time and time again. Many podcast gurus teach you how to create a podcast. Record your interview. Convert it to an .mp3. Upload it to your host. You have a podcast. Now what do you do? Some may even teach you how to get a few listeners. But, that is where most people teaching podcast stop. FILL THE BUCKET The problem is … if you keep putting water in a bucket with holes in the bottom, it becomes very difficult to increase the amount of water in the bucket. The same is true with your podcast. If you keep adding listeners, but they don't stick around, your audience and authority won't grow. Can you understand why both sides of the equation are important to your growth? If you want to use a podcast to grow your business and authority, you need to build it on a solid foundation and strategy. This is step four of the process … "Your Influence" roadmap. Your personality keeps them coming back for more if you use it right. THE BLUEPRINT This whole strategy is what I call the Audience Explosion Blueprint. My Audience Explosion Blueprint is built on these 6 steps for successful podcast audience growth and monetization. Your Personality is the the magic sauce. Your personality is the way people get to know you, like you and trust you. It is your personality that keeps them coming back for more episode after episode. So many forget this critical ingredient. Your podcast can't be all about information. Your content needs to be engaging entertainment. Your personality makes you unique. It makes you stand out from everyone else. Develop your personality through the stories that you tell and the details that you share. People will get to know what you believe and value. How great would it be to be able to follow a plan day-by-day to develop your personality, grow your audience and monetize your show? No more guessing. Just a way to take action to increase your downloads. Do you want to stop all the trial and error searching for the right process? WHERE TO START What would it mean to your income if you had an easy way to connect to the big fish that are your ideal clients? I can't guarantee you will make money from your podcast. Only you know the viability of your topic, your abilities and your willingness to work. However, this blueprint will definitely help you build a framework to see what is possible. Let's talk about using a podcast to create and grow your business. You have been trying to find unique ways to build your audience and make money with your show. Since we've started, I hope you've written down a few ideas on how you might incorporate a podcast into your marketing plan. You have the blueprint that can help you. Here's what I know. If you want another level of success in your business, you're gonna need help. There's no way to get different results by doing the same thing. There's no way you're gonna get to another level on your own. You need help, and I'd like to be that mentor to show you the step-by-step process. JOIN ME That's why I am so excited to invite you to join me in the Audience Explosion Blueprint. It is a step-by-step, live coaching program to explode your podcast audience in 6 weeks or less. By the end of this program you will: Have a clear, step-by-step blueprint to grow your audience with ideal clients in as little as 15 minutes a day Lay the foundation to be known as an influencer and respected authority in your niche Consistently attract listeners who become raving fans, share your podcast, become your ideal clients and purchase your programs Free up your time to create great content and monetize your show Audience Explosion Blueprint utilizes my 35 years of radio experience and 10 years working with podcasters creating successful shows, growing audiences, and coaching talent. This program will help you build an audience, attract your ideal clients, and keep them listening by developing your show and authentic personality. WHAT YOU GET In this program you will get access to: 6 Live group explosion training sessions that show you how to plan, create and launch your audience growth blueprint for your podcast. These sessions include Q&A opportunities so you can get your questions answered. This is a $1,497 value. Lifetime access to the recordings of the presentations in video and audio form just in case you miss any live sessions. This is a $1,497 value. Access to a full, online toolkit containing worksheets, checklists and other tools to show you how to organize your audience growth blueprint, execute your plan in just a few minutes a day, and methodically grow your downloads. This has a value of $497. Membership in the private Audience Explosion Blueprint Facebook group as another place for you to ask me questions. This will also help you get feedback, connect with others and develop new audience attraction ideas. This is valued at $497. PLUS GROW IMPLEMENTATION Daily e-mail reminders during the program to help you consistently take action for 15 minutes each day to execute your blueprint. You will receive an e-mail from me everyday over the 6 weeks that will tell you exactly what to do. No guessing. This has a value of $497. A 30-minute, one-on-one call with me to ensure your blueprint is clearly defined and efficient. It is valued at $250. You also get all future calls, updates and versions of the program. Whenever I teach the course again live, you're welcome to join at no cost. Whenever I update the course, you get access at no cost. This is like taking the course again whenever you'd like. This is lifetime access. It is a value of $1,497. That is a total value of $6,232. It sells for $997. But, I'm going to give you the opportunity to get into the program for a great deal for a limited time. ARE YOU READYTO GROW? Are you ready to get serious about growing your podcast? I also want to give you a few bonuses to make it even easier. Bonus #1: Audience Growth Toolkit ($191 value) You get help you create powerful, effective interviews. Bonus #2: Creating Powerful & Unique Podcast Interviews Course ($97 Value) One more bonus for you. What if you go through the Audience Explosion Blueprint, but you still have questions unique to your situation? Let me give you more help. Bonus #3: A one-on-one call with Erik K. Johnson ($250 Value) If you take advantage of the Audience Explosion Blueprint program by December 27th along with all the bonuses, I will give you a one-on-one coaching session with me as a gift to ensure you are on the right path and answer any specific questions you may have. LIMITED TIME After December 27th, the price goes back to $997 and you'll miss the start of the live calls. Total value is $6,770. Enrollment for the Audience Explosion Blueprint is typically $997. I want to give you an exclusive deal today. If you are ready to grow your audience and leverage that attention to make money with your show, it won't cost you $997. You can enroll in the Audience Explosion Blueprint by December 17th for a great deal. I can't give it here, because this podcast will be live for years. So if you want to see the deal, head to www.PodcastTalentCoach.com/audience. Sign up now. The next live classes start on January 12th. The deal goes away on December 27th. You can spend a lot of time learning by trial and error. Or, you can fast track it by joining me in the Audience Explosion Blueprint and make it quick and easy. This program is for podcasters who are willing to consistently take action a few minutes a day to follow a simple plan and work to grow their podcast. This is not for those who expect to build their audience to thousands of listeners in just a few days, like a "get rich quick" scheme. If you take action like we discussed, you will have your blueprint to grow your audience in six weeks. I walk you through all six steps in the Audience Explosion Blueprint. The Audience Explosion Blueprint classes start in January. However, this opportunity is only open until December 27th. We need to get everyone plugged into the portal, ready to kick off the program, and working on the pre-work for the course. Enrollment is online at www.PodcastTalentCoach.com/audience. GUARANTE Of course, I will give you a guarantee. I'll give you a 30-day money back guarantee. If you get into it and within the first 30 days you realize this isn't for you, I'll give you your money back with no questions. What do you have to lose? You want to build your audience and make money with your show. Let's get started. What would it mean to your income if you could increase your audience in a step-by-step way? Not only that, but your ideal clients actually subscribe and ask to hear from you every week? This is like a weekly webinar with subscribers and a built-in audience. What would that do to your income? You heard the stats. Podcasting could double in the next 5 years. 106 million people in the U.S. alone have listened to a podcast in the past month, and it is only getting bigger. Now is the time to up your game. Visit www.PodcastTalentCoach.com/audience to sign up. Take advantage of the Audience Explosion Blueprint. Let's get your blueprint built in the next 6 weeks. I can't wait to help you go to the next level. I am excited to begin working with you and can't wait to see what you accomplish and the clients you attract. Let me show you the step-by-step process and give you the accountability you need. Visit www.PodcastTalentCoach.com/audience to enroll, and I'll see you there. Until next week, remember to always tell the truth, always make it matter and always have fun. See you next time.

James Cridland - radio futurologist
BBC cuts; TechSurvey, RAJAR

James Cridland - radio futurologist

Play Episode Listen Later May 29, 2022 11:14


All the links! All over here! https://james.crid.land/update/bbc-cuts-services

cuts rajar techsurvey
Media Insultant
Jacobs Media Techsurvey kicks some swagger out of radio. CTV advertising avails all over the place and Mr. Benedetti joins Qu and we're a bit perplexed. Media Insultant Tuesday Edition 5.24.22

Media Insultant

Play Episode Listen Later May 24, 2022 22:09


FRED IS SCARING THE FOLKS IN RADIO…MORE INVENTORY AS THE CTV FOLKS REALLY ROLL OUT ADVERTISING…WHAT IS MR. BENEDETTI UP TO?Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Tuesday and Friday.  Produced by InTown Media we welcome comments at jackson@intownmedia.com  Website www.intownmedia.com 

RBR+TVBR InFOCUS Podcast
The InFOCUS Podcast: Fred Jacobs and Techsurvey 2022

RBR+TVBR InFOCUS Podcast

Play Episode Listen Later May 10, 2022 19:49


"We've got a lot of people who listen to a lot of radio, but what I always gravitate to are those who say, 'I listen under an hour a day," says Fred Jacobs of Jacobs Media.That group comprises about 9% of the respondent sample for Techsurvey 2022, the results of which were presented today in a Zoom webinar. Participation from 474 radio stations was seen this year, producing nearly 31,000 surveys from "core" radio listeners.Jacobs shared a lot of information, and RBR+TVBR's InFOCUS Podcast, presented by dot.FM, offers key takeaways and highlights in this edited audio report.

Radioinfo Podcast
NAB Show 2022: Fred Jacobs with Wayne Stamm

Radioinfo Podcast

Play Episode Listen Later Apr 25, 2022 3:13


Our reporter Wayne Stamm is in the USA covering the 2022 NAB Show. He speaks to Fred Jacobs about Jacob's Media's upcoming Techsurvey which explores changed usage habits for car dash systems. See acast.com/privacy for privacy and opt-out information.

The Q'd Up Podcast on Podcasting
Social Media Marketing For Podcasters: How To Grow Your Podcast With Social Media

The Q'd Up Podcast on Podcasting

Play Episode Listen Later Jun 2, 2021 44:44


Social media is just one of the tools in the podcasters toolbox but it can be a very valuable (and free) one. However, there's more to social media marketing than just spamming your episode link on every platform and crossing your fingers.  On this week's episode of the Q'd Up Podcast on Podcasting, hosts Matthew Stevens and John Luckenbaugh take a deep dive into social media. John and Matt talk about how you should handle your profiles and tone on each platform, as well as how to get your audience to do what you want them to. In addition, Matt and John break down some interesting news about how radio listeners are flocking to podcasts and Joe Rogan being dethroned by YouTuber Markiplier. Show highlights:Introduction Radio listeners flocking to podcasts (1:03) According to Techsurvey 2021, AM/FM radio listeners have been listening to podcasts more and more. With some saying podcasts are cutting into their radio habits, could we be seeing the beginning of podcasting truly taking over for traditional radio? Matt and John take a closer look at the survey and what it could mean for both radio and podcast in the coming years. YouTuber Markiplier dethrones Joe Rogan as the top podcast (11:14) Famous YouTuber, Markiplier, has started his own podcast which has managed to garner quite a bit of attention. Almost immediately, “Distractable” shot up the Spotify and Apple charts, claiming the top spot away from Joe Rogan. John and Matt take a look at what the “Distractable” podcast is about and how it was able to achieve so much interest but dropped off just as quickly. Social Media Marketing: Should you have separate or combined profiles? (18:11) One of the top questions we get at Q'd Up is if podcasts need separate social media accounts or if they should be combined with the larger brand. Matt and John discuss the pros and cons of each and the situations that make the most sense to combine or separate your social media marketing. Social Media Marketing: Matching tone (22:16) Now that you've got your podcast on the various social media platforms, should each platform get the same content? The short answer is no, probably not. Matt breaks down why it's important to take a closer look at each platform and your audience to tailor your content to match them. Social Media Marketing: Call to action (25:32) What do you want your listeners and fans to do? That's likely going to be your call to action. It could be as simple as reminding them to listen to your newest episode or to rate you on their platform of choice, but with a good call to action, you can engage with your audience to get them to do something for you. Social Media Marketing: Strategy (27:50) You've finally got your social media accounts set up, the graphics created, tone set, and an idea of what you want users to do. Now, how can you apply it all together to create a social media marketing strategy? Matt and John touch on the various types of posts podcasters should be using to create better engagement and improve their cross promotion. Social Media Marketing: Best times to post (35:31) Another question we get a ton here at Q'd Up is when podcasters should be posting on social media. While there's no easy answer as it's dependent on your specific audience, there are some good rules to follow to get started before you can track your own metrics. Links:https://www.qd-up.com/ (Q'd Up - Website) https://www.instagram.com/qdupaudio/ (Q'd Up - Instagram) John - Email https://www.linkedin.com/in/john-luckenbaugh (John - LinkedIn) http://www.insideradio.com/podcastnewsdaily/among-radio-s-biggest-fans-a-growing-number-are-dialing-into-podcasts/article_d4f83426-ba4e-11eb-94a5-737f41e82036.html (Inside Radio) - Among radio's biggest fans, a growing number are dialining into podcasts http://www.insideradio.com/podcastnewsdaily/youtuber-turned-podcaster-markiplier-knocks-joe-rogan-out-of-number-one/article_db3b8d8a-bcb3-11eb-b051-b7b8231526bd.html (Inside Radio) -...

Podcast Talent Coach
Getting Started – Repurpose Your Podcast With Video – PTC 337

Podcast Talent Coach

Play Episode Listen Later May 22, 2021 65:19


When you repurpose your podcast with video, you can increase your reach. However, there are a few other really big reasons to be on video as well as audio. PODCAST First, understand that I love podcasting. If you are only going to be on one platform, podcasting it the obvious choice. There are three ways to share your content … video, audio or text. You can publish your content using blogs, YouTube videos and podcasting. There is one way I feel is best, and you can probably guess which format that is. COMPETITION Today, there are about 600 million blogs in the world today (Statista). When was the last time you read a blog on a regular basis? In the video space, you are competing with 31 million different YouTube channels, 50 million content creators and 1.3 billion YouTube videos (YouTube). YouTube also keeps changing the algorithm which makes it incredibly hard to get your videos to go viral. It is hard to stand out and get noticed. However, there are fewer than 2 million podcasts right now. Only about half of those are actively publishing. The platform is still young. The opportunity for you is huge. Where do you want to compete? Would you rather try to be seen as one in 2 million or one in 600 million? Do you want to deal with all of the tech issues that come with shooting video? The lighting, the wardrobe, the teleprompter? Or, would you rather just roll in, turn on the mic and record with a lot fewer issues with equipment, time and hair? There are two other reasons podcasting is a better than other platforms for your content. PORTABLE AND GROWING First, podcasting is portable. Your ideal clients can listen while driving, working out, showering, running and many other places where reading and watching video isn't feasible. The numbers are also in your favor. Now is that right time to leverage your podcast. More than 1-in-4 radio listeners now consume podcasts at least every week according to Jacobs Media's Techsurvey 2020. More than 90 million people in the U.S. over the age of 12 have listened to podcasts in the last month according to Edison Research. That is about 32% of the U.S. population 12 and over. According to the Nielsen Company, the total podcast audience is growing at a compound average growth rate of 20%. That means the audience could double in the next 5 years. Podcasting is huge and now is the time to get in. There is a bright future ahead. VIDEO There are four big benefits to also being on video. REPURPOSE Video allows you to repurpose your podcast content to another platform without duplicating the work. If you start with video, you can use the audio from that video as your podcast. Now you can be on two platforms with the same content and double your exposure. SEARCH The second reason is search. Google owns YouTube. Your search becomes huge when you use their platforms. YouTube is the second biggest search engine in the world. Use that to your benefit by putting your video there. Your video can be you on camera or simply a screenshare using Screenflow for Macs or Camtasia for PCs. VISIBILITY The third benefit is visibility. It just makes sense that the more platforms you are on, the more you will be seen. Your podcast isn't only on one podcast player like Apple Podcasts. You are on as many players as possible. Being on video and YouTube allows you to expand that visibility. PREFERENCES The final benefit is listener preferences. Some people like to consume content via audio. Others are visual learners. There are also some people who like to read, because they can scan the content much faster than watching or listening. Your podcast pleases the auditory consumers. The show notes hit the reading crowd. Now your video will serve those visual learners. GETTING STARTED If you can find the bandwidth in your week, now is the time to get started. Matt Tompkins joins us today to show us how to get started with video, how to repurpose our content and the power of a podcast when it comes to driving your business. Matt is the co-founder and owner of Two Brothers Creative. Matt helps your business with the highest quality audio & video production that accurately reflects your company, all for a price you can actually afford. Your story and message is our primary focus and they produce all types of videos to connect you with customers and clients. With more than 17 years working in broadcasting – on the radio locally and syndicated nationally, as well as producing a television show – Two Brothers Creative has taken great pride going the extra mile for clients. Matt is also the host of It's The Fix podcast. On the show, Matt shares his recovery from addiction, managing Manic Depressive Disorder, Depression, and losing nearly 40 lbs. Public Figures, celebrities, and experts join Matt to break down the stigmas and barriers so that we can all get the Mental Health we need. Today, he will help us get started with video. This interview is a bit longer than my normal episode. We get deep into his start, the podcast, how he helps clients succeed and what we need to start with video. START WITH VIDEO If you want to repurpose your content without doubling your work, leverage video. You can increase your search reach and your visibility. You will also serve your content in the format various listeners prefer. If you don't have a mentor who can take your hand and walk you every step of the way, go to www.PodcastTalentCoach.com/apply, click the button and apply to have a chat with me. We will develop your plan and see how I can help and support you to achieve your podcast goals.

Logistics Matters with DC VELOCITY
Guest: Tony Sciarrotta of the Reverse Logistics Association on handling returns; How to compete with industry disruptors; Changing the retail experience

Logistics Matters with DC VELOCITY

Play Episode Listen Later Jan 15, 2021 22:37 Transcription Available


In this episode, guest Tony Sciarrotta, executive director of the Reverse Logistics Association, shares how retailers are handling the deluge of holiday returns. Because of the ongoing pandemic, many purchases were made online instead of in-store during the holidays, so now retailers are faced with a deluge of returns this month. What are some of the strategies that are being used to process them and how can retailers reduce the number of returns they receive in the future?New Gartner research discusses how companies can compete with major disruptors who changed the landscape.And can smartphones be used better by retailers to not only process orders but also help customers have a better shopping experience? This and some other news from this week's National Retail Federation conference.Articles and resources mentioned in this episode:The Reverse Logistics AssociationGartner reports four ways to compete with industry disruptorsNRF: Covid pressures force merger of online and in-person shopping techSurvey of shoppers says BOPIS leaves room for improvement9th Annual State of Retail Supply Chain ReportDC VELOCITY's Covid-19 coverageVisit DCVelocity.com for the latest news. Send feedback about this podcast to podcast@dcvelocity.com.Podcast sponsored by DCV-TVOther linksAbout DC VELOCITYSubscribe to DC VELOCITYSign up for our FREE newslettersAdvertise with DC VELOCITYTop 10 Supply Chain Management Podcasts

Loving Liberty Radio Network
7-28-2020 Liberty RoundTable with Sam Bushman

Loving Liberty Radio Network

Play Episode Listen Later Jul 28, 2020 109:40


Hour 1 * Guest: Jim Clymer – The Party of “Integrity, Liberty, & Prosperity!” – ConstitutionParty.com. * Don Blankenship 2020 Constitution Party nominee for President of the United States! – DonBlankenship.com. Meet my running mate William Mohr. * The vast majority of Americans are unaware of the obstacles third parties face to place their candidates on the ballot in each state. * All-mail vote disaster provides warning for November election – 1 in 5 votes rejected in state’s third-largest city – WND.com. * Don: I have a Third Way Plan for America that has three principles: Equality, Ethics, Exactness. * ‘We don’t wear masks’: Montana businesses risk imprisonment to protest mask order – Andrew J. Sciascia. * Facebook, Google/YouTube, Twitter Censor Viral Video of Doctors’ Capitol Hill Coronavirus Press Conference! – Breitbart. * The state of Illinois is being sued again for denying residents their Second Amendment rights. * Biden’s new slogan “Build Back Better” is actually stolen – ‘His campaign plagiarized the title directly from a UN climate-change initiative’ – WND.com. Hour 2 * Guest: Rockwell Felder – Rock is Co-Founder & CFO of SquadCast.fm. * Squadcast Founders Are Zachariah Moreno and Rockwell Felder. * Spotify Now Supports Video Podcasts. * TechSurvey 2020 Looks at Podcast Growth – Says more than one in four now listens to podcasts weekly. * That number is led by millennials with 43%, followed by Gen Z at 37% and Gen X with 28%. * The platform of choice for listening to podcasts is clearly smartphones, in the lead with 80% of respondents, according to Jacobs research. Trailing way behind, computers get 35%, in-car audio systems at 27%, tablets with 22% and smart speakers trail with 11%. * Prolific TV Producer Shonda Rhimes, Signs a Podcast Deal. --- Support this podcast: https://anchor.fm/loving-liberty/support

Liberty Roundtable Podcast
Radio Show Hour 2 – 7/28/2020

Liberty Roundtable Podcast

Play Episode Listen Later Jul 28, 2020 54:50


* Guest: Rockwell Felder - Rock is Co-Founder & CFO of SquadCast.fm. * Squadcast Founders Are Zachariah Moreno and Rockwell Felder. * Spotify Now Supports Video Podcasts. * TechSurvey 2020 Looks at Podcast Growth - Says more than one in four now listens to podcasts weekly. * That number is led by millennials with 43%, followed by Gen Z at 37% and Gen X with 28%. * The platform of choice for listening to podcasts is clearly smartphones, in the lead with 80% of respondents, according to Jacobs research. Trailing way behind, computers get 35%, in-car audio systems at 27%, tablets with 22% and smart speakers trail with 11%. * Prolific TV Producer Shonda Rhimes, Signs a Podcast Deal.

NotiPod Hoy
Marvel entrará al mundo del podcasting

NotiPod Hoy

Play Episode Listen Later Oct 24, 2019 9:21


En NotiPod Hoy - Marvel lanzará una serie de podcasts basados ​​en superhéroes en 2020. - Radio Nacional de España apuesta por el podcasting con su plataforma 'Solo en Podcast'. - Sony se ha asociado con el productor de pódcast Renay Richardson para crear la empresa Broccoli Content que desarrollará podcasts en múltiples géneros y temas, con y sin guión. - Lo que se aprendió sobre podcasting en OzPod 2019, la cuarta conferencia anual de podcasting Ozpod organizada por ABS de Australia. - Cómo la red de podcats australiana ‘Mamamia’ se convirtió en un gigante mundial de podcasting. - El próximo año en el TechSurvey 2020 incluirán preguntas sobre la escucha en auriculares en un esfuerzo para comprender mejor cómo se están produciendo los cambios. - Desde Stitcher entrevistan a los anfitriones del pódcast ‘Spanish Aquí Presents’ para aprender cómo han adaptado su programa de comedia en vivo a un pódcast y lo que significa para ellos poder celebrar su cultura a través de este medio. - NBC News planea duplicar los podcasts originales tras su acuerdo con Wondery. - Los podcasts solo para suscriptores están en aumento. - Cómo los podcasts pueden ayudar a tu marca. Pódcast recomendado: Doctor Rafita Radio. Es un pódcast que busca ser una guía de salud infantil para padres y cuidadores de habla hispana. El objetivo es educar en temas de pediatría difundiendo información a través de diferentes contenidos. Es conducido por el doctor Rafael Peñaranda Suárez.

NotiPod Hoy
¿Pagarías para suscribirte a un podcast?

NotiPod Hoy

Play Episode Listen Later Apr 3, 2019 11:29


En NotiPod Hoy ☑️  El portal Media-tics explora las preguntas clave para adoptar el método de suscripciones que deben hacerse los creadores que publican noticias en internet (y que también sirven para los que publican podcasts). ☑️ Puro Marketing analiza ‘Las tendencias que marcan cómo evolucionan la publicidad y el marketing de audio”. ☑️ Tonia Mafeo, directora de marketing de Voxnest, regresa con un análisis de la presencia de Spotify, a través de las métricas de Spreaker. Estas revelan que el mes pasado Spotify también tomó el control de España. ☑️ Beneficios de los podcasts como herramienta educativa. ☑️ Según la encuesta Techsurvey de Jacobs Media sobre el consumo de audio y radio en Estados Unidos, el 68 por ciento de los encuestados conectan sus teléfonos al automóvil y el 21 por ciento escucha podcasts semanalmente. El estudio también señaló las razones por las cuales los usuarios han reducido su consumo de radio AM/FM. Entre ellas está el hecho de que hay más opciones de audio para escuchar en el automóvil y que hay muchos comerciales en la radio. ☑️ La radio entiende que el mundo está cambiando y que deben mantenerse al día para poder sobrevivir. ☑️ El portal The Drum presenta un análisis de lo que significan las adquisiciones de Spotify para los profesionales del marketing. ⏯ ZasPress lanza un nuevo metapodcast. 'Cómo crear un podcast Premium' ya tiene tres capítulos publicados en un mes.

Spreaker Live Show
SLS: Impactful Content, Radio & Podcasting Research

Spreaker Live Show

Play Episode Listen Later Mar 27, 2019 60:08


Spreaker Live Show #184 for March 27th, 2019Show Duration: 60 minutes- Host: Rob Greenlee, VP of Podcaster Relations of Voxnest that operates Spreaker. I am a 14+ year podcaster that started out on the radio. This is the official podcast of Spreaker platform. @robgreenlee - rob(at)voxnest(dotcom)- Co-Host: Alex Exum, Host of "Live Talk" and “The Exum Experience Podcast” on Spreaker- We stream LIVE every Weds at 3pm PST / 6pm EST from SpreakerLiveShow.com-You can now get the show on Google Podcasts App on Android- You can hear this show on Amazon Echo Smart Speakers now via the New Spreaker Skill- If you want to send me an audio promo for your show, I would be happy to play it on the show. - Just create an MP3 and give me a brief description of your show in an email to me at rob@spreaker.com- Spreaker Blog Topics: http://Blog.Spreaker.com On the show this week:- Power of Impactful Content & Being Easily Found- Voxnest Data Shows Women Over the Age of 55 Listen to More Podcasts than Men +55- The Interview: Fred Jacobs, President of Jacobs Media Strategies - Discussing 2019 TechSurvey Radio related Research on Podcasting *Play clip from the interview- Podcast Review of the Week: It's Not That Serious” Humor writer and popular online personality Anna Lind Thomas hosts- Featured Podcast of the Week → Dunc'd On Basketball with Nate Duncan - NBA Topic Podcast - https://www.spreaker.com/show/duncd-on-basketball-nba-podcast - If you want to send me an audio promo for your show, I would be happy to play it on the show. Just create an MP3 and give me a brief description of your show in an email to me at rob@spreaker.com- Podcasting & Spreaker’s Events Calendar - - Listener Comments Let's get into the show:- Power of Impactful Content & Being Easily Found Deliver Value and being entertaining drives desired sharing and word of mouth recommendation. I subscribe to a podcast when the content matches my interests and name, audio quality is good, focused, and they drive value to listener life - What does the listener get from the content or what emotions are driven… impactful!!Deliver undeniable value first, and then ask for the commitment of a subscribe in Apple Podcasts or other listening apps.Send listeners to your website and place “Subscribe” links to Apple, Google Podcasts, Spotify, etc. You can include directions on what to do with these links if you want… many folks just don’t understand all that stuff- Voxnest Data Shows Women Over the Age of 55 Listen to More Podcasts than Men +55When looking at the gender split, podcast listening takes a turn when looking at age groups. 2019 might be the year of the woman, with listening jumping from 41.5% to 44.9% for women, while decreasing from 58.5% to 55.51% for men. Females aged between 55-64 and over 65 have been listening to more podcasts than males in the same age groups. This likely is due to more content being published for a female audience, as shows focused on genres such as true crime surge in popularity.https://blog.voxnest.com/data-finds-women-over-the-age-of-55-listen-to-more-podcasts-than-men/#more-623- Podcast Review of the Week: “It's Not That Serious” Humor writer and popular online personality Anna Lind Thomas hosts the irreverent, hilarious and faith filled podcast that will inspire you to fully enjoy life, even when things look grim. First step? Stop taking crap so seriously!Funny stories, celebrity interviews and some sneaky life coaching all in one podcast. What else do you people want?!?!It's Not That Series airs every Monday and INTS: Hilarious Short Stories airs every Wednesday. Play Audio Clip from --> Hilarious Short Stories: Movers, My Marital Drawer and Dear God, Even My Parents- Featured Podcast Show Of The Week: - Play Audio Clip from The Top-10 Players in the NBA 2019 episode -- play hereNate Duncan hosts the most in-depth NBA basketball podcast, featuring detailed game breakdowns, salary cap analysis, and scouting.https://www.spreaker.com/show/duncd-on-basketball-nba-podcastListener Comment - Shelf Addiction Hey Rob, good evening. Quick question. Can you explain how you're able to use music on this live broadcast? Do you have to edit the music out and then re-upload after the live show is over?- Podcasting & Spreaker Event Calendar- I will be speaking at the Eliances.com GRANDtable Event in Phoenix, Arizona at Arizona State University on April 2nd at 8am PST- NABShow.com - Las Vegas - April 6-11th, 2019, Voxnest and Spreaker will be there in force with a booth again this year.- Outlier Podcast Festival at Austin, TX - Keynoting - May 17th - 18th - Outliercs.com - The Audiocraft Podcast Festival (Sydney NSW, Australia: May 31 - June 2) has announced its initial lineup, Our very own Jonathan Zenti (Voxnest/Meat) will be joining the speakers list down under.Interview:I am joined on the show by Fred Jacobs, President of Jacobs Media Strategies, shares insights into the latest trends in broadcasting and digital media. New data from Techsurvey 2019 shows that web privacy is becoming an important issue to radio listeners.https://jacobsmedia.com/techsurveys-a-look-at-how-audiences-are-using-new-technologies/Questions:- Every year Jacobs Media comes out with its TechSurvey for radio/audio industry and you have a new coming out very soon. - Our annual Techsurveys identify key trends user privacy user safety, mobile, social, and “connected car” spaces and overall listening to radio and trends towards digital online audio and Podcasting. - They enable radio stations to better understand their audiences and their brands in these rapidly changing times. - Can you share some of the key findings from last year and talk about some of the changing trend lines moving into the 2019 Techsurvery?Spreaker/Voxnest Links:https://Voxnest.comhttp://blog.spreaker.comhttp://SpreakerLiveShow.comhttps://Spreaker.comEmail: rob at voxnest.comSend Questions and Comments to:Twitter: http://twitter.com/spreaker using #SpreakerLiveTwitter: http://twitter.com/VoxNestTwitter: http://twitter.com/robgreenleeTwitter: http://twitter.com/alexeum Tech Support: support at spreaker.com

Spreaker Live Show
SLS: Impactful Content, Radio & Podcasting Research

Spreaker Live Show

Play Episode Listen Later Mar 27, 2019 60:08


Spreaker Live Show #184 for March 27th, 2019Show Duration: 60 minutes- Host: Rob Greenlee, VP of Podcaster Relations of Voxnest that operates Spreaker. I am a 14+ year podcaster that started out on the radio. This is the official podcast of Spreaker platform. @robgreenlee - rob(at)voxnest(dotcom)- Co-Host: Alex Exum, Host of "Live Talk" and “The Exum Experience Podcast” on Spreaker- We stream LIVE every Weds at 3pm PST / 6pm EST from SpreakerLiveShow.com-You can now get the show on Google Podcasts App on Android- You can hear this show on Amazon Echo Smart Speakers now via the New Spreaker Skill- If you want to send me an audio promo for your show, I would be happy to play it on the show. - Just create an MP3 and give me a brief description of your show in an email to me at rob@spreaker.com- Spreaker Blog Topics: http://Blog.Spreaker.com On the show this week:- Power of Impactful Content & Being Easily Found- Voxnest Data Shows Women Over the Age of 55 Listen to More Podcasts than Men +55- The Interview: Fred Jacobs, President of Jacobs Media Strategies - Discussing 2019 TechSurvey Radio related Research on Podcasting *Play clip from the interview- Podcast Review of the Week: It's Not That Serious” Humor writer and popular online personality Anna Lind Thomas hosts- Featured Podcast of the Week → Dunc'd On Basketball with Nate Duncan - NBA Topic Podcast - https://www.spreaker.com/show/duncd-on-basketball-nba-podcast - If you want to send me an audio promo for your show, I would be happy to play it on the show. Just create an MP3 and give me a brief description of your show in an email to me at rob@spreaker.com- Podcasting & Spreaker’s Events Calendar - - Listener Comments Let's get into the show:- Power of Impactful Content & Being Easily Found Deliver Value and being entertaining drives desired sharing and word of mouth recommendation. I subscribe to a podcast when the content matches my interests and name, audio quality is good, focused, and they drive value to listener life - What does the listener get from the content or what emotions are driven… impactful!!Deliver undeniable value first, and then ask for the commitment of a subscribe in Apple Podcasts or other listening apps.Send listeners to your website and place “Subscribe” links to Apple, Google Podcasts, Spotify, etc. You can include directions on what to do with these links if you want… many folks just don’t understand all that stuff- Voxnest Data Shows Women Over the Age of 55 Listen to More Podcasts than Men +55When looking at the gender split, podcast listening takes a turn when looking at age groups. 2019 might be the year of the woman, with listening jumping from 41.5% to 44.9% for women, while decreasing from 58.5% to 55.51% for men. Females aged between 55-64 and over 65 have been listening to more podcasts than males in the same age groups. This likely is due to more content being published for a female audience, as shows focused on genres such as true crime surge in popularity.https://blog.voxnest.com/data-finds-women-over-the-age-of-55-listen-to-more-podcasts-than-men/#more-623- Podcast Review of the Week: “It's Not That Serious” Humor writer and popular online personality Anna Lind Thomas hosts the irreverent, hilarious and faith filled podcast that will inspire you to fully enjoy life, even when things look grim. First step? Stop taking crap so seriously!Funny stories, celebrity interviews and some sneaky life coaching all in one podcast. What else do you people want?!?!It's Not That Series airs every Monday and INTS: Hilarious Short Stories airs every Wednesday. Play Audio Clip from --> Hilarious Short Stories: Movers, My Marital Drawer and Dear God, Even My Parents- Featured Podcast Show Of The Week: - Play Audio Clip from The Top-10 Players in the NBA 2019 episode -- play hereNate Duncan hosts the most in-depth NBA basketball podcast, featuring detailed game breakdowns, salary cap analysis, and scouting.https://www.spreaker.com/show/duncd-on-basketball-nba-podcastListener Comment - Shelf Addiction Hey Rob, good evening. Quick question. Can you explain how you're able to use music on this live broadcast? Do you have to edit the music out and then re-upload after the live show is over?- Podcasting & Spreaker Event Calendar- I will be speaking at the Eliances.com GRANDtable Event in Phoenix, Arizona at Arizona State University on April 2nd at 8am PST- NABShow.com - Las Vegas - April 6-11th, 2019, Voxnest and Spreaker will be there in force with a booth again this year.- Outlier Podcast Festival at Austin, TX - Keynoting - May 17th - 18th - Outliercs.com - The Audiocraft Podcast Festival (Sydney NSW, Australia: May 31 - June 2) has announced its initial lineup, Our very own Jonathan Zenti (Voxnest/Meat) will be joining the speakers list down under.Interview:I am joined on the show by Fred Jacobs, President of Jacobs Media Strategies, shares insights into the latest trends in broadcasting and digital media. New data from Techsurvey 2019 shows that web privacy is becoming an important issue to radio listeners.https://jacobsmedia.com/techsurveys-a-look-at-how-audiences-are-using-new-technologies/Questions:- Every year Jacobs Media comes out with its TechSurvey for radio/audio industry and you have a new coming out very soon. - Our annual Techsurveys identify key trends user privacy user safety, mobile, social, and “connected car” spaces and overall listening to radio and trends towards digital online audio and Podcasting. - They enable radio stations to better understand their audiences and their brands in these rapidly changing times. - Can you share some of the key findings from last year and talk about some of the changing trend lines moving into the 2019 Techsurvery?Spreaker/Voxnest Links:https://Voxnest.comhttp://blog.spreaker.comhttp://SpreakerLiveShow.comhttps://Spreaker.comEmail: rob at voxnest.comSend Questions and Comments to:Twitter: http://twitter.com/spreaker using #SpreakerLiveTwitter: http://twitter.com/VoxNestTwitter: http://twitter.com/robgreenleeTwitter: http://twitter.com/alexeum Tech Support: support at spreaker.com

NotiPod Hoy
2019, el mejor año para el podcasting

NotiPod Hoy

Play Episode Listen Later Mar 25, 2019 5:47


En NotiPod Hoy ☑️ En Forbes aseguran que el descubrimiento de podcasts está impulsando el consumo y que hay muchas propuestas enfocadas en lograr la monetización. ☑️ Jacob Weisberg, ex editor en jefe de Slate Group, dijo que a largo plazo, para tener un negocio de contenido saludable, hace falta tener múltiples flujos de ingresos. ☑️ Según la firma de análisis Juniper Research, en 2023 habrá más de 8.000 millones asistentes inteligentes de voz en el mundo.  ☑️ Ejecutivos presentes en la cumbre RAIN Podcast Business Summit 2019 aseguraron que 2019 será el año del audio considerando la inversión que están haciendo empresas y anunciantes en el medio. ☑️ Jacobs Media presentará los resultados de su encuesta TechSurvey 2019 y uno de los datos es que el 67% de los usuarios guardan un capítulo para terminar de escucharlo cuando tengan más tiempo. ☑️ Puedes escuchar tus podcasts de Google Podcasts desde tu PC gracias a un pequeño truco que han explicado desde el portal RPP Noticias. ☑️ El podcasting podría hacer que los anunciantes ganen grandes sumas de dinero porque es un formato ideal para las generaciones multitasking. ☑️ Hispanic Radio Podcast es un podcast sobre temas y tendencias clave para la radio en español, así como en estaciones con programación en inglés que se dirigen a los consumidores latinos. ☑️VDesde el boletin Podcasteros Enrique Vargas analiza la evolución del podcasting en Puerto Rico, dando detalles sobre su pasado, presente y futuro. ☑️VLa categoría Society & Culture de Apple Podcast es la de mayor crecimiento, según un análisis de Dan Misener, jefe de desarrollo de audiencia de Pacific Content.

Ask Win
Paul Jacobs

Ask Win

Play Episode Listen Later Feb 8, 2019 33:04


Ask Win is a podcast where you are a VIP. Win wants to focus and teach people more and Cerebral Palsy. You’re welcome to ask questions about anything that you want. CP questions but mainly life questions on how to deal with CP or not. Win can ask you base questions if you want. Please let us know or there will be no base questions. If you have any questions for Win please email her at askingwkelly@gmail.com. Please donate to Ask Win by going to https://www.paypal.me/WCharles. Patron Checkout: https://www.patreon.com/join/Askwin?. Simplecast's Brand Ambassador Program: http://refer.smplc.st/rtTvG. Check out Win's books at https://www.amazon.com/Win-Kelly-Charles/e/B009VNJEKE/ref=sr_tc_2_0?qid=1538951782&sr=1-2-ent. To buy Win’s new book, Smile with Dictation, go to https://books2read.com/Win. I, Win: http://books2read.com/Iwin Check out Danielle's books at https://www.amazon.com/Danielle-Coulter/e/B00OFIOY3C/ref=as_li_ss_tl?qid=1483655853&sr=8-2&linkCode=sl2&tag=paradimarket-20&linkId=8490a064c62cededb762ed5b949ed144. On Ask Win today (Friday, February 8, 2019), Best-Selling Author, Win C welcomes Paul Jacobs . Paul is the Vice President/General Manager of Jacobs Media, which for thirty-five years has provided programming, digital, and social media consulting to commercial and public radio stations, including Entercom, Cox, Beasley, Hubbard, Bell, NPR, PRI, and many others. The company is credited with the creation of the Classic Rock radio format for commercial radio, and its research studies, including its Techsurvey studies for the radio industry. Jacobs has become a leading spokesperson for the radio industry regarding the changing in-car audio experience. He works with the auto companies and suppliers, and understands the implications for the radio industry. Along with presentations for broadcasters on this important trend, Jacobs helped create the DASH Conference – a gathering of broadcasters and leaders from the automotive industry designed to foster understanding and cooperation – and currently consults the National Association of Broadcasters Connected Car Committee. In a career in broadcasting and consulting that spans over thirty-five years, Jacobs began his career on the sales side of the business, working at and running radio stations in Dallas and Detroit. In 1991, Jacobs joined his brothers Fred and Bill at Jacobs Media. In 2008, Jacobs also became the President of a new mobile application development company – jacapps. The company was formed to create mobile apps for radio stations, and has since broadened out into multiple categories, including health care, real estate, and others. It is one of the largest mobile application developers, with over 1,200 apps developed worldwide. Paul is a frequent speaker at various conventions around the world, including the NAB/RAB Radio Show, Canadian Music Week, RAIN, and at public radio conferences including PRPD and PMDMC. Paul just concluded six years on the Board of Greater Public, with the last three years as Board Chair. Greater Public is a service organization dedicated to growing revenue for public radio and television stations across the United States via underwriting, development, and other fundraising endeavors. He is also the past Board Chair of the Michigan Association of Broadcasters Foundation, and was inducted into the Michigan Broadcasters Hall of Fame in 2016. To learn more about Paul email him at pauljacobs@jacobsmedia.com.

NotiPod Hoy
¿Cómo encontrar un patrocinio para tu podcast?

NotiPod Hoy

Play Episode Listen Later Aug 30, 2018 16:17


En NotiPod hoy: Techsurvey 2018 : Los Podcasts siguen dominando en la radio pública. Más de un tercio (35%) de sus oyentes escuchan podcasts semanalmente o a menudo. El crecimiento mayor es entre en los Mileniales (68%). Calendario de SquadCast permite agendar entrevistas. Blue Yeti Nano, nueva versión reducida del famoso micrófono. El mundo del podcasting sigue en ascenso. Podcast recomendado: ‘Francoinformador’ conducido  por la periodista paraguaya Soledad Franco. En un reciente episodio entrevista al fundador de Vía Podcast.  Más contenidos y enlaces: https://viapodcast.fm/los-podcasts/notipod-hoy/