Podcasts about wildly important goal

Harnessing the potency of goal-setting is a crucial skill for educators. Discover the next step in refining your goals by emphasizing your Wildly Important Goal (W.I.G.). Your W.I.G. serves as a compass, enabling you to maintain focus amidst life's whirlwind and steer your team relentlessly toward what truly matters. In today's episode of Change Starts Here, host Dustin Odham shares the definition of a W.I.G. and the steps you can take to define your own W.I.G. Not only will you learn how to identify your W.I.G., but you will also be guided on how to keep this goal at the forefront of your operations by setting a clear goal and communicating with your team passionately and frequently. Don't forget to like and subscribe, and turn on those bell notifications to ensure you don't miss our next episode. For access to the WIG builder, follow this link: http://pages.franklincovey.com/CSH_Downloadable_WIGBuilder.html Click on the link provided to view a handout outlining the 4 Disciplines that Dustin will be going over in the coming months: https://www.leaderinme.org/wp-content/uploads/2024/01/LiM_4DX_Disciplines_Handout_v.1.0.0.pdf If you want to learn more about FranklinCovey, visit us at https://www.franklincovey.com/solutions/education/Host: Dustin Odham, Managing Director at FranklinCovey EducationTimestamps:(00:00 - 01:38) Introduction(01:39 - 02:22) Wildly Important Goal(02:23 - 03:07) Identifying Your W.I.G.(03:08 - 04:08) The Need for Clarity (04:09 - 04:54) Communicate Passionately & Frequently(04:55 - 06:04) Reflecting on Current Goals(06:05 - 06:28) Wrap-Up and Outro

Special guest Chris Magee joins the podcast to talk about his new role as Director of Institutional Advancement and his work in cultivating community relationships. We also talk about the Wildly Important Goal and discuss how the Indians performed on the courts and fields of competition last week.

Today's guest on the Women And Manufacturing podcast is Ashleigh Walters, President of Onex Inc. and author of Leading with Grit and Grace: A Journey of Organizational Culture Change. Ashleigh and WAM host Fran Brunelle discuss her experiences in managing a manufacturing company and shares some extremely valuable insight on lean principles, her culture of continuous improvement, and “The Wildly Important Goal.” Learn more about your ad choices. Visit megaphone.fm/adchoices

To set up and achieve your wildly important goal, you will need to identify your goal and why it is important to you, break it down into smaller tasks, set a deadline, and hold yourself accountable. Surrounding yourself with supportive people and using tools and resources can also help you stay motivated and focused on your goal. Achieving your goal requires dedication, perseverance, and hard work.

There were a lot of great successes last week from wins on the athletic courts to students advancing to the next round of all-state auditions! We also discuss where we are in the process of developing our Wildly Important Goal.

We have met our second straight Wildly Important Goal! Also, hear from new Alvarado mayor Jacob Wheat about the exciting things ahead for the City of Alvarado!

Become a channel member for Exclusive videos! https://youtube.com/FarshadAslLeadership Check out my Podcast! https://myLeadersPodcast.com Subscribe to the podcast channel: https://podcasts.apple.com/us/podcast/its-all-about-leadership/id1508954873 More about Farshad: http://farshadasl.com Check out my Amazon page of all of my Bestseller Book! https://amazon.com/No-Excuses-Mindset-Purpose-Passion/dp/1943526729 Join my Telegram Channel: https://t.me/LeadershipByFarshad TEXT ME to Join my Leadership Community: +1(818) 214-7344 Subscribe My WyseCoach “Weekly Coaching Sessions” for $19.95/month https://www.wysecoach.com Follow me @FarshadAsl Twitter: https://twitter.com/FarshadAsl Linkedin: https://linkedin.com/in/FarshadAsl Facebook: https://facebook.com/FarshadMAsl Instagram: https://instagram.com/iFarshad #Leadership #Mindshift #NoExcuses --- Support this podcast: https://anchor.fm/farshadasl/support

We continue to have great COVID-19 numbers and our Wildly Important Goal numbers continue to climb. Our scholars had great showings at UIL Academic and District One Act Play over the last couple weeks.

Our fine arts programs had a spectacular week in competitions and we have great COVID-19 and Wildly Important Goal news to share!

We have a great COVID-19 dashboard to celebrate and we're closing the gap on our Wildly Important Goal. Also included in this episode are discussions about the upcoming colorguard championships and the bi-district qualifying One Act Play at AHS!

On this episode of Inside the Firm Alex asks what your Wildly Important Goal is, next Lance give us an update on the state of 3D printed homes, Nick is back with Nick Reads, and last but not least more A.R.E. Jeopardy! Join us as we go back Inside the Firm!

Hear some great ideas about how to participate in the Wildly Important Goal during spring break from our district librarian Amelia Crumpton and find out just how low our COVID-19 numbers have dropped!

Find out what goes into the decision-making process during inclement weather and hear an update about the new Wildly Important Goal for the spring semester.

Thanks for the very thoughtful emails and responses to last week's post about whether church is more like a family/community or more like a society/enterprise. If you haven't already, you should go and read Callan Pritchard's reflections in the comments. Very insightful. (And if you didn't get last week's post because you're not a ‘Payneful partner' and you only get these free posts every three weeks or so … well, there's something you can do about that as well.)One implication of last week's discussion is that if churches do have at least some characteristics of a society or enterprise, then we have purposes or outcomes that we seek together—purposes that are given to us by God, according to his marvellous plans in Christ. And if that is the case, then it's reasonable to ask how we could go about seeking those purposes or outcomes in the best way possible. And that brings us, perhaps reluctantly, to the difficult business of ‘strategy' … Strategy, schmategyCampus Bible Study is doing something radical. For the first time in three decades we're officially doing some ‘strategic planning'—and everyone is a bit nervous.There's a voice in most of our heads saying, “Strategy, schmategy! Do we really need all this stuff? These ‘Wildly Important Goals' and ‘Key Strategies' and ‘Vision Statements', and all the rest? Can't we make ‘glorify God' our Wildly Important Goal and ‘prayerfully proclaim Christ' our Key Strategy, and just get on with it (like we've been doing pretty effectively for the last three decades)?!”I have these thoughts and feelings, I have to confess. In fact, it's because of these thoughts and feelings, and the current state of play in the CBS ministry, that I've come to think that it's just the right time for us to do some strategic planning. Just as Nixon was the right president to go to China, so it is anti-pragmatist, Bible-obsessed, sovereignty-of-God-loving strategy-sceptics like us who are just the right people to do some strategic planning.Let me explain why, and why you should possibly do some strategic planning too, if you're sceptical enough about it. First of all, what is ‘strategic planning'? ‘Strategic planning' is just ‘planning', except more so. Planning is leaving work early and taking a slightly different route so as to get milk at the servo on the way home. Strategic planning is the work that the milk corporation did to get that bottle of milk into that servo, positioned and marketed in such a way that you chose to buy it. 'Strategic planning' is just like other planning in that it considers our present situation (milkless), looks forward to some future desired state of affairs (avoiding wifely wrath upon returning home milkless), and then formulates a plan of action that hopefully achieves that outcome (detour via servo). In the currently popular jargon, all planning consists of asking Now? Where? How?'Strategic planning' is just a bigger, more complex and more far-reaching version of the everyday planning we all constantly do. It considers the current state of play more broadly and deeply, looks further into the future to articulate some goals or outcomes, and then works out a co-ordinated plan of action that encompasses a larger, more complicated mesh of people and resources. It's not just looking at how one soldier might prevail in one personal fight but at how the whole army is going to work together to win the war. (In fact, that's where the word ‘strategic' comes from. As Gus from My Big Fat Greek Wedding might say, “is come from the Greek word strateuo, which is mean ‘to wage war'”). So strategic planning of some kind becomes necessary the larger and more complex any enterprise becomes. If we're going to avoid working at cross-purposes, or setting up little independent fifedoms, it's really useful to articulate clearly what we're trying to achieve together, and the main priorities or approaches we're all going to focus on in order to do that. And that's where it gets interesting for us evangelical Calvinists. We say, “Yes, Yes, we understand all that. But isn't the diagnosis of our current circumstances, and the outcome we're shooting for, and indeed the main strategies for achieving that already given to us by God? Our Now is this present evil age, our Where is the glory of Christ in making disciples of all nations, and our How is to prayerfully proclaim the Word. And besides, isn't God in control of the future? Isn't it the height of folly and arrogance to declare that we are going to achieve outcome X in three years time?”Precisely so. But none of this actually obviates the need to think through what we're actually going to do together over the next two or three years (i.e. ‘strategic planning'). It just disciplines and determines the kind of ‘strategic planning' that we do as evangelicals. It means, for example, that the diagnosis of our current circumstances will start with the Bible's description of the world, the flesh and the devil as unavoidable realities of our ‘Now'. What are the particular characteristics and manifestations of the ‘present evil age' where we are ministering, and what difficulties and possibilities does it present? It means that our ‘Where' will be some particular, localized version of a theologically determined purpose—‘making disciples who make other disciples, in ever increasing number' (or something like that). Given the circumstances and people and opportunities God has given us, could we articulate some concrete expression of God's purposes—something that would help us all work well together? And it means that our ‘How' will be working out in exactly what manner we're going to speak the Word prayerfully together in order to work towards those desired outcomes—because there are an almost infinite number of different ways we could use our time and resources and gifts to proclaim Christ faithfully. We could hold church meetings seven times a week and twice on Sundays. We could go door-knocking every afternoon. We could cancel all church programs except the Sunday service and a monthly all-night prayer meeting, and release the congregation to make more non-Christian friends and evangelize. And a million other possibilities.It's unavoidable that with our limited time and people and resources, we have to make some choices about exactly how we are going to proclaim Christ together to the glory of God. We aren't at liberty to use any other method or approach than proclaiming Christ, nor would we want to. But we still have to say yes to some things and no to others—to figure out the particular time, manner, people and circumstances that will come together in order for biblical ministry to happen. Our finitude requires it, even as our finitude also means that the goals we set and the particular approaches we plan are subject to the sovereign rule and judgement of God. As James 4:13-16 reminds us, we are very finite and temporary. It's not that planning is inappropriate—but plans that do not acknowledge our finitude and God's infinitude are arrogant and boastful. We can agree on a ‘desired outcome' together, and work hard towards it, but it is always a ‘desire' that we are earnestly seeking under God, not a goal that it is within our power to achieve. (I quite like the phrase ‘desired outcome'.)All of this means that ‘strategic planning' may be a necessary and desirable thing to do in the world that God has made—but only if we do so in the way that Proverbs and Ecclesiastes urges us to seek wisdom. Like all wisdom, wise and godly ‘strategic planning' must begin with the fear of the LORD, and proceed with a deep awareness of how flawed, frustrating and unpredictable our world is (and we are). Good planning needs the optimism of Proverbs to seek good outcomes through wise action in the good, orderly world God has made, as well as the humility and pessimism of Ecclesiastes that all such efforts take place under the sun and will in some measure fail. It's very possible to love strategic planning too much—to be too optimistic about our ability to understand all the variables, to see into the future, and to devise the brilliant strategy. And the opposite of course is also true—it's very possible to unreasonably avoid strategic planning because it exposes us to the reality of failure (and we find that difficult). But as soon as things get larger and more complex, some form of co-ordinated forethought becomes necessary—and that's all that ‘strategic planning' really is. Campus Bible Study is definitely big and complicated enough to need it. I strongly suspect your church is as well. And pausing every now and then to do so is very useful. It does us good to look up from the weekly grind, to look around at what is happening, to look forward to what we might achieve together by God's grace, and to think through together just how we might go about doing that. Very often, we discover that we've drifted off course or off message, and need to re-affirm together what God's purposes for us are. And very often, just the exercise of each person trying to articulate what they're currently doing and why can be extremely illuminating. (“You thought THAT was our big priority? I've been on the church staff for three years and I've never even heard that mentioned!”) So we're going to give strategic planning a go, and perhaps you should consider it too.But only if you don't really want to.PSWhat's your tendency? Do you love planning and strategizing, or do you lean more towards being intuitive and flexible? And what strengths and weaknesses are there in each tendency? And if you've actually done some strategic planning recently, why not share with the rest of us how it went and what you learned in the process? (Put it in the comments section, or send me an email and I'll share it around.) This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.twoways.news/subscribe

  Today on the show we have Caleb Guilliams. Caleb is an author,  speaker, and the Founder of Better Wealth Solutions. He is changing the game of wealth management for many different entrepreneurs.  Caleb has a really unique story because he is much younger than your average financial advisor. This has offered him many different disadvantages and some unique advantages in which he will be sharing with you today., This will be really, really valuable information for anybody who is new to entrepreneurship, or who is younger and wants to break into entrepreneurship. We're also going to learn a lot about investing, not just in terms of where you can invest but in terms of rate of return. But how can you invest in yourself, in your business? How can you overcome big challenges? Where is the best places to be spending your time, your energy, and your money?     What You Will Learn On This Episode Finding Mentors Through Linked In and Maximizing the Relationship Knowing Your Value and Giving Yourself an Hourly Rate That Reflects That Value Delegating Tasks to an Assistant or Team That Let You Stay Within Your Expertise Questions to Ask to Become Clear on Your Motivation for Financial Success   Links and Resources Mentioned in this Episode Better Wealth Solutions Book Recommendation: Think and Grow Rich  Book Recommendation: Dad Poor Dad The College Entrepreneur FREE Copy of The AND Asset   Transcription Kyle Gray: Hello and welcome to The Story Engine Podcast. My name is Kyle Gray and today on the show we have Caleb Guilliams. Caleb is an author, as a speaker, and the Founder of Better Wealth Solutions and he is changing the game of wealth management for many different entrepreneurs. He has a really unique story because he is much younger than your average financial advisor and as such has many different disadvantages and some unique advantages with his age and his position that he's going to share with us, which is going to be really, really valuable information for anybody who is new to entrepreneurship, maybe is younger and wants to break into entrepreneurship.   Kyle Gray: We're also going to learn a lot about investing, not just in terms of where you can invest in a market to get a rate of return, but how can you invest in yourself, in your business? How can you overcome big challenges? Where is the best places to be spending your time, your energy, and your money? He's got a lot of incredible insights that I think are going to be valuable for you today, so without any further ado, let's turn it over to Caleb.   Kyle Gray: Caleb Guilliams, welcome to The Story Engine Podcast.   Caleb Guilliams: Oh my goodness, dude, thank you so much for having me on your show. It's such a pleasure.   Kyle Gray: Caleb, you have a fascinating story and I'm really excited to get into many different aspects of it, but I want to introduce you properly by asking you the same question I ask all of my guests. Can you tell me about a moment or a time in your life that has really defined who you are and how you show up in the world? How you make an impact in the world today?   Caleb Guilliams: That's such a great question, and really I'll take you back to 12 years old at Riverside Bible Camp, Central Wisconsin. I'm 12 years old, I'm dyslexic, so I'm not a very competent reader and super short for my age, but I have the kind of personality where people like to be around me anyways. We have the last night. Everyone gets together and we have talent shows and I at 12 years old have a small little role because I'm kind of nervous on stage and so I have two lines that I can memorize, but Kyle, I wrote them down just in case I forgot because I could actually get away with reading them.   Caleb Guilliams: I remember that night, getting up there and totally forgetting my lines and then going to read and sounding out every single word in front of the whole group of people, and while no one probably remembers that but me, I remember being totally defeated. Going to my Mom the next day just frustrated at my reading, about my height, and just kind of at the end of my rope at 12 years old. My Mom took me under her wing and said, "Caleb, you can't do anything about your height, so learn to laugh about it. There's genuinely nothing that you can do, but your reading, you can control that. You can do something about that."   Caleb Guilliams: Then, that really got me in the mindset of the things that I can't control, don't worry about, but there's so many things in our life that we can control, the things that we can control, like go all in. I go back to that and I'm so grateful for my Mom and how much she believed in me and how much she encouraged me and I'm doing what I'm doing what I'm doing now because of that mindset of like we can control a lot of things and why don't we go all in in that?   Kyle Gray: Well, and I'd add to that your 12-year-old self, if you could go back into the past and tell them what you'd be up to now, you would have blown your own mind. Can you tell us a little bit about how this lesson has shaped you? What are you using it today? How are you impacting the world? What does the world look like for you now?   Caleb Guilliams: Thanks for asking that. One of the my Dads... one of my Dads, my one and only Dad, what he taught me was to be proactive. My Dad is in the science industry and he really taught me to be proactive and I'll say that and that idea of taking control of the things that I can control really shaped who I am to this day because what happened was I went on from Riverside Bible Camp to go gut chickens, and my first job was working at a chicken farm. That got me into like the whole money game and we could probably talk about an hour's worth of stories just there. Then, I got a job at a bank at the age of 17 and I worked there for four and a half years. At that time, I did everything I could to figure out different ways to make myself more valuable, and I ended up taking over the investment department at the age of 19 years old.   Caleb Guilliams: That really threw me into some crazy opportunities, and again, it went back to proactiveness. I'm going to do the very best thing. I have a mission that hangs on my wall that states, "To help people see and reach their highest potential." How can I truly help people? I just became fascinated with how money works and how people viewed their lives and how people just view themselves, and that's what got me on this obsessive like road trip, roadmap kind of deal of like, how do I learn from the best people? Garrett's been on your podcast, right?   Kyle Gray: Yes.   Caleb Guilliams: He's one of the guys that I admire so greatly and look up to. How do I learn from people like that and truly help people live out their highest potential? Use money as a tool and that two-and-a-half-year journey didn't happen overnight, but it was because I started taking control, was proactive. I'm so grateful that my two parents taught me that, and now at 23 years old, I run a company called Better Wealth Solutions and we help people all around the country take back control of their money and we do that through education and implementation. If you would have told me at 12 years old that I'd be talking to you right now, doing what I'm doing, I wouldn't believe you at all.   Kyle Gray: That's powerful stuff, and just in case anybody listening, the Garrett we are talking about is Garret Gunderson, and we've got a video interview with him,      but really brilliant wealth advisor. You've experienced some interesting challenges so far. Now, when I was 22 years old, I got a job at the University of Utah working as a study abroad advisor, and it was really, really challenging. As a 22-year-old looking like a college student to deal with... I had maybe a dozen and a half of professors of various ages and statutes and egos that I had to deal with and draw boundaries with and say, "Hey, if you're going to go to Spain, you got to do these things. If you're going to go to Africa, you got to talk to me." I had to own up to that to the same people that a year earlier I was taking classes from.   Kyle Gray: It's a big challenge to be able to stand in your power at a relatively younger age, and I think especially in finance where this is a market that's very conservative, very slow to change. As a result, this is typically an industry that is dominated by older men. How do you navigate these challenges of staying in your power in an industry when they expect to see a financial advisor they see probably somebody who looks different than you?   Caleb Guilliams: This will mean a lot more for those of you watching us doing this interview because I look like I'm 15 years old, and if you could imagine, I call it The 10 Minutes of Horror when I first took over the bank's investment department at 19. People coming in and realizing that I was going to be the one helping them with money, I think they were having an internal panic attack. It's always been something that I've had to kind of work around, and I'm so grateful for that, man, because what it's allowed me to do is it's allowed me to have to be the best in the industry of what we're doing.   Caleb Guilliams: I've learned from experts around the country and they are like the best at what they do and I've learned from them, number one, because of my age. I was able to get in and download their secrets kind of deal, but then the second thing is what I had to learn when I was in front of clients is, "Listen, I want to help you get the results you want to get and I want to understand, number one, what result looks like for you and what does financial success look like for you. If I as an individual can help you get the results that you're looking for, that's financial success." That's success in our book.   Caleb Guilliams: Even at 19, 20 years old, I had people in my office. I'm going to the white board and I'm drawing Simon Sinek's Start With Why Idea. Like, "Listen, I could talk about products and if we do that we're going to go down some bad routes because I don't know everything." I didn't tell them that, but I was like, "Products are not the most important thing. Even how you become wealthy is not very important until we understand your why." One thing that I'm pretty good at and I'm continuing to hone is like when people come and work with us, they feel taken care of and that we really get down to why this matters to them, and then I call it The 10 Minutes of Horror because when people start working with us, they get to a point where they're like, "Okay, you're understanding where I'm coming from and now you're actually pretty competent, too."   Caleb Guilliams: People don't care how much you know until they know how much you care, and as clichéd as that sounds, we really do live that. Now, I'm 23 young, but I wrote a book, I have a course out there. I speak around the country. I have seven team members and we're growing, and so right now we have enough social proof. We have enough people that are endorsing us. We have some really cool opportunities and business partners that it's like that's been less of an issue because people are going us because they've read my book, because they have seen me on YouTube or heard me speak. Early on, when I had no credibility, it was tough and I had to go back to people don't care how much you know until they know how much you care. You actually have to know your stuff on the back end. That makes sense.   Kyle Gray: That makes so much sense, and that's something really useful and really empowering to anybody just getting started in any kind of career or new endeavor. One of the things that really caught my attention, you just briefly mentioned this before you got into this, but you were able to get mentors and experts and download all of their secrets. Can you tell me a little bit about this? What did that look like? What does that mean?   Caleb Guilliams: I've been interviewed a lot and you are the first person that's ever asked me this, and I will say I credit what I'm about to share with you the reason why I have success right now. I read Think and Grow Rich and I was reading also Robert Kiyosaki's Rich Dad Poor Dad, and it became very evident to me that money follows value. It also became very evident to me at 19 years old that I didn't have a lot of value that I could give to people, but I also knew at a local scale I would go to networking events and I would go and I didn't even have a business card. I would right my name on the back of one of our banker's cards and it was caleb@gmail.com. It was like I cringed that I gave out my email like that.   Caleb Guilliams: I would go and I would introduce myself to people and I would learn a couple of things. Number one, everyone would talk to me because who's going to be the jerk that doesn't talk to the kid who look's like he's 15? Everyone is going to pretend at least that they're interested, and then number two, people really do want to transfer their knowledge. Then, number three, this is like a bonus, I would ask them for lunch. I would be like, "I'll take you out to lunch, pick your brain." None of them would let me pay, so I got a ton of free lunches out of the deal and I started sitting down locally with CEOs, top people from our university, the CEOs that would run different companies, and I was thinking like, "Wow, this is amazing", and then I'm like, "Why isn't everyone doing this?"   Caleb Guilliams: When I took over the investment department at 19 years old, I just took that on a national level. I just read books. If someone reaches out to me, I will talk to them. Most people aren't as big of a deal as you think they are, and I just started looking at leaderboards, calling authors, looking at people that I admire and just asked them and I would just share them the story. I would lead with my why. "I want to help people see and reach their highest potential. I have no clue what I'm doing. You're the best. Could I learn from you?"   Caleb Guilliams: It's like the compound effect. I was nervous at first, but then once you start getting some of these amazing people that care so much about you, oh my goodness, man. I am where I am today because of the many people that went before me and gave me 30 years of wisdom and experience in two weeks, and I'm super grateful for that.   Kyle Gray: It's a huge advantage. It's something I talked a lot about and wrote about in my first book The College Entrepreneur. I called what you described there as The Student Card, and it's not just to get a discount on your next Subway sandwich, but it's just approaching somebody as a student leader, literally or figuratively, and it works really well if you're young.   Kyle Gray: It still works no matter where you are, but because of your why and what you're doing, but I feel like people do feel a certain sense of satisfaction when they can share their knowledge with somebody. It's also pretty rare to find people that are actually somebody of 19 or 20 years old who would be willing to say, "Hey, I'm actually interested in more things that getting most of my homework done and playing Xbox."   Caleb Guilliams: Yeah, two things-   Kyle Gray: Go ahead.   Caleb Guilliams: Supply and demand. The supply is super low. There's not a lot of people that you're going to be competing with, and number two is one of the best compliments you can give someone is asking for their advice. When I figured those two things out, and like you said, I loved the name that you gave that.   Kyle Gray: How did you reach out to some of these people? Was it just through email? Were you using creative tactics to make these connections?   Caleb Guilliams: Right. I use LinkedIn, and one of my favorite stories in this is a dear friend of mine, Ross Morgan, who's a great friend of mine now, I reached out to him and he was someone that I wanted to learn. I wrote down like, "This is the guy that I want to mentor me." I remember I reached out to him on LinkedIn and he calls me and we're like five minutes into the conversation, okay, maybe 10 minutes... We're like 10 minutes into the conversation and I go, "I'm going to ask him if I can come stay with his family." The guy has no clue who I am. I'm in Birmingham, Alabama, and so I ask him.   Caleb Guilliams: I was like, "Listen, man. I have a conference that I'm going to." I wasn't going to that conference, but if he said yes, I would get to go to that conference. I was like, "Listen, I'm wondering if you know anyone in the area that I could stay with. I don't know anyone from Birmingham and I would just love to learn from you" He was like, "Well, man, I really like you. I'm going to talk to my wife and see if we would be open. We don't really know you. We have young kids. Let me get back to you." He hung up and I'm like, "Oh, no. I just blew that up."   Caleb Guilliams: He called me back like a week later because I followed up with him, because that's another thing, you need to follow up because no one is going to reach out the first time. He was like, "You know what, Caleb? I can't believe we're saying this, but we're going to let you come over. My wife is a little bit nervous, but we'll just see how it goes." That week was the turning point in my career. I did go to that conference, but after leaving with what I learned from him, I wouldn't be where I am if I didn't have that uncomfortableness, and I was just LinkedIn and a phone call, and I always will try to get a number. My pitch is to get them on the phone because I knew my unique ability is if I can talk to someone for 10 minutes, they'll want to help and they'll hear my vision, whereas it was harder for me to type that out.   Kyle Gray: I think so, and I love that tactic and that strategy and that connection. I'm certain that whatever the price of the conference was, just being able to stay at his house was worth the cost of the ticket on there.   Caleb Guilliams: A hundred percent, man, 100%.   Kyle Gray: Another thing you mentioned that was really important and really crucial was your follow-up, and managing follow-ups can be a challenging and tedious task. How do you keep clear on everybody in touch with? Who do you need to follow up with? Who do you need to keep in contact with? This is a really, really important skill.   Caleb Guilliams: It's so important and it's really where the money is at in whatever industry you're in is follow-up. I would say up until a year ago, it was all in my head. It was terrible. I would drop the ball all the time, but I have this ability. I always work, so I would kind of like get away with not having a system, and now we have a CRM system that we use .. you're actually in the CRM. It's every relationship that I have, I put a follow-up. Maybe it's six months from now, but it's like, "What's the next step?" When that day comes, we address it and then I also personally have an assistant and it's kind of like you'll hear everyone say that.   Caleb Guilliams: You might be someone listening to this and be like, "I know I need an assistant but I don't know if I can afford one." I'm telling you, just by having someone that helps you not let follow-ups slip through the cracks, it's 100% worth it. For me, now I do have a CRM and I have someone to help me follow up, and that's the most important thing that I can do as a CEO of our company is making sure that I'm working on the wildly important and making sure that I'm following up with the people that we have relationships with. If I'm doing those two things, our company will be more profitable and will impact more people.   Kyle Gray: I want to get even more granular with this. With our assistant, maybe she is writing emails for you, but I imagine that she's probably looking through this system and keeping things tracked and organized. How could somebody who wants to hire an assistant to help with this... What are some of the key ways that they can work with this?   Caleb Guilliams: A couple of things. Sometimes when I'm talking to someone, when you know someone introduces you to someone, like, "Hey, let's get together"? There is so much wasted time that goes into trying to schedule a meeting, so we use Calendly, and I also will cc my assistant on those meetings or those responses and say, "Hey, Kyle, it's great to meet you. I'm connecting you with my assistant and she is going to help us find a time that works where we can connect." Then, there may be some emails that get exchanged.   Caleb Guilliams: Then, in our business we have our A list and then everyone else, and everyone is important, don't get me wrong, but we have the people that are really important to our business  but everyone is important, so everyone deserves a follow up. Bethy my assistant is in my email and she is responding to some people on behalf of me or starting emails that need my approval.   Caleb Guilliams: We actually meet every day in the morning and we go over what's wildly important and then who we need to follow up, and then I report at the end of the day on what I did or what I didn't do, it's very intensive, and by the way, the first month, you're going to feel less productive, but as you know you've got to train someone to kind of figure out how you think which is kind of scary when you think about it. When you have someone in your email flagging things and responding to 80% of the messages that don't necessarily need your response, you get to focus on the wildly important.   Kyle Gray: How do you get clear on what's the wildly important for you? Do you have a process to track that? To think that? To come up with that?   Caleb Guilliams: Yeah. We have what's called WIG Meetings, Wildly Important Goal Meetings, where as a company we communicate what is important to the company and then every single person communicates what the most important thing that they can do this week to go to the bottom line. Our big vision as a company is we want to insure a million people by 2025. That is super audacious. I don't think we're going to be able to do that alone, but that gets me focused on figuring out, "Okay, whatever I'm dealing with, if it's not helping us go into that bottom line of helping a million people get insured by 2025, what am I doing wrong?" It gets me clear on the big picture, but then our mission is more happy clients.   Caleb Guilliams: Our goal as a company is we want more raving fans and we want to figure out a way to capture more of them and make them happy. That's our WIG and within that what I can do, what my Wildly Important Goal within that is building relationships with affiliates, having meetings, and following up. Those are the three things that I can do and then working with our marketing department to build like copy, build videos that are leverageable, so the word for me is leverage. What can I do once? What podcast can I get on that us having this conversation is going to go out to more than one person? That's for me, and then there's other people in our company that their Wildly Important Goal is to do X, and by them doing that, that's going to allow everyone to be able to help us get more happy clients.   Kyle Gray: You mentioned earlier... you gave us some advice if you don't feel you can afford an assistant, just go for it. That's more or less paraphrasing that. You said it better than I just did. Anyway, that is like an example of a scary kind of leap forward investment that you can make that at first is you can feel it in your stomach and you're like, "I don't know about this", and then like in six months or 12 months, or maybe even less time, you're like, "Wow, that was a really good move."   Kyle Gray: What were some of the investments that you've made in your business journey growing your team, growing your practice? Maybe at first you were like, "Oh", but turned out to be some of the best moves.   Caleb Guilliams: Can I go back and actually go through like a quick process that you could go through listening to figure out if you should hire an assistant or not?   Kyle Gray: Sure.   Caleb Guilliams: It's all about Pareto's principle. The 20% of the work that we do usually produces 80% of the revenue. If you're an entrepreneur, if you're thinking like, "What's the most important thing that I do that actually produces the majority of the revenue?" The cool thing is, figure out what tasks that you do and then put an hourly wage on that. For instance, I could speak on stage and that brings in 80% of the revenue. I could say that speaking on stage is like a $5,000 day for me versus filling out paperwork, which I'm not even good at. I could hire someone to... pay them $20 an hour if they could do that job.   Caleb Guilliams: For me, I had to get really clear on, "Okay, what was I good at? What is the value to our company?" You got to take yourself out of it because we're so emotional and there's that sickening feeling of like, "Oh, can I afford that?" If my day is worth $5,000 and I'm doing $20 an hour work, wow, we are holding back our mission. The idea that I had to do was stop doing the things that you can do... if someone can do 80% of the job just by them doing it, then you don't necessarily need to do it, especially if it's that kind of work that drains you. For me, it's I had to get clear on that and then it was really like, "Okay, this is an investment."   Caleb Guilliams: The other thing that, and I'm now answering your question that you asked, is one of the beliefs that I 100% have is especially as an entrepreneur, you are the greatest investment personally, like you, and your business or whatever that you're working on, whatever project is number two or number one investment. We have to value ourselves. What I found is so many people devalue themselves. They might be investing in other retirement accounts, but they're starving their whole business. They're starting their ability to produce.   Caleb Guilliams: In growing, and this has been from day one, I have seven people on my team. How in the world am I able to afford seven people? Well, it didn't happen overnight. It was every decision and it comes down to people. For me, it was the people I surrounded myself with and the things that I invested like Advance Your Reach, like different conferences and masterminds. It's like, "Man, is that really worth 10K to go to that thing?" Well, then I would go and meet a person that would change my life. It's one of those things where after looking back, coaching is super important and the people in my life are super important and they help me be more productive and produce more and we've made more money year after year even though we're spending more money.   Caleb Guilliams: Garret Gunderson probably talked a lot about this in your interview. That's a very abundant way of thinking about your life versus the scarcity of like, "Oh, if pay for an assistant I'm going to have less money." Well, you have to see everything as an investment, and maybe as sad as that sounds, everything that we do has a cost to it or an opportunity cost to it and if I'm going to put $50,000 in this investment I want a rate of return of X. What's a typical rate of return? If you're 10% you're happy, right?   Kyle Gray: Yeah.   Caleb Guilliams: Well, if you invest in an assistant and you can double your revenue as a company, you start doing the math on that. It's like, "Man, why are you investing in other things you don't understand when your business is starving?"   Kyle Gray: That's powerful and I think that's a really challenging for people to master, especially with lots of different kinds of information and philosophies on how to spend money out there. I think an entrepreneur needs to be kind of quite deviant from the normal narrative of that. What are some of the biggest money myths or maybe mindset blocks that a lot of the people that you are working with have experienced? What do you try to reinstall once you uninstall those?   Caleb Guilliams: That question is going to get me going, so you'll have to hold me back. The biggest thing that I hear entrepreneurs say or creatives is rate of return. They go down that road with me. Like, "Well, I can get a better rate of return in X, Y, and Z", and I've gotten very clear on this that ROR for me is return on result. As an individual, that's why I think it's so important about someone's why and what does financial success actually look like for you? Most people listening to this don't actually know what they want. Once we get clear on that, then whatever we do with our money, if we don't go down the shallow like, "I can get a better rate of return in this investment versus this and so that's why I'm going to decide", no, what do you do with your money that can give you the best result?   Caleb Guilliams: The biggest pet peeves that I have is number one, is people turn off their brain when it comes to efficiency. We are told to be efficient with our time. We have amazing things like cell phones and cars so we live in a world where we're fishing in some areas, but we don't even think about wealth efficiency. That's number one. Number two is we let the rate of return totally control our lives. If something will give you a better rate of return, we totally turn off our brains and say, "Okay, that's awesome", versus taking it and reverse engineering it and being like, "Well, actually I need to invest in an assistant because I could maybe get a 10% rate of return here or I could double my revenue over here."   Caleb Guilliams: It's like we turn off our brain there, and then the third area is so many people don't value themselves, and so as a result they don't value control. We live in a world where people are controlling one side of the coin and making their money, and then totally giving up total control after and it makes us enslaved to the system. Over and over again, people don't put a rate of return on anything other than the percentage or the growth rate, but we need to start putting a rate of return on safety, control, end game legacy. Once we start doing that, and I have 16 ideal benefits to doing a perfect investment, once we do that we just start seeing a bigger picture of how money works and less about just one little function.   Caleb Guilliams: I'm going to hold back, but those are like quick overviews that get me going.   Kyle Gray: Tell me about some of these 16 benefits. I'm sure like more money and, like you were saying, rate of return is one of them. What are some of the unexpected or often overlooked yet very unimportant benefits?   Caleb Guilliams: The ability to leverage your savings. Banking is the most profitable business in the world and think about, what do banks do? They control our capital and they use leverage and they're making billions of dollars off of our money. No one has ever talked to you about how you could be a banker in your own life. One of the things is like, "What's the value of leveraging a dollar that's going to continue to grow the rest of your life?" What's the value of having safety of your dollar? What's the value of having lifetime growth versus retirement growth? We don't think about our dollar growing to 85, but it's like a dollar today is not just worth a dollar, it's what that dollar could have been the rest of your life, so that's key.   Caleb Guilliams: Another thing is like the term of velocity, money in motion. We live in an economy where money needs to move in motion, and just like a pool that's stagnant, it's gross and not great, that's where people's monies are. You look at the institutions that are really winning, businesses, banking, Wall Street, they're like money is constantly in motion. The person that can control that velocity of funds will always become super wealthy, and so that and then also just getting really clear on, what does a result look like for you? That is really profound because if you can get in an ideal world, financial freedom is where I can live life, blink, blink, blink, on my terms. If you get really clear on that and you reverse engineer what that actually takes, it takes a lot less money and it takes a lot less than you think if you are smart and efficient with your money.   Kyle Gray: That's really, really powerful. Getting clear on the why, you've come back to this a couple of times. This is where you started in the bank. This is where we're coming with your current clients. Tell me is this something that you work on with people right away? Is this kind of the first step? What are some of the questions you ask them? How do you get clear on this why?   Caleb Guilliams: First question we ask is, "If money wasn't an issue at all, what would you be doing?" Then, we ask, "Why did you give that answer?" We will ask another question. It's, "What does financial success look like for you?" This question I didn't ask right away, but it's been something that we've incorporated because what someone will say on the one hand they'll say, "Oh, I want to do this, this", but then all we're talking about is how much money they want at retirement. Well, it's like, "What does financial success actually look like?"   Caleb Guilliams: Another question that I learned from Dan Sullivan is this idea of like, "Okay, in five years where you have the best five years of your life, what happened? What went on?" It's getting them to think future pacing, it's getting them to think about what the future could be, but then also for us to be realistic. It's like, "Okay, what had to happen for that to be?" I also within that creating their why, "What do you love about what you're currently doing? What do you not like about what you're currently doing?" Those questions, like the future questions but then also the present questions, ultimately you need both to formulate your why.   Kyle Gray: I think that's really important, and I think too few people really incorporate their why and even things like.. Where can I make the most impact? Where is my $5,000-an-hour contributions land? This also has to line up with, "What brings me energy? What is something I can wake up and be excited to do?" A lot of us I think, taking in there is so many gurus, I've seen so many lectures, so many articles, so many everything, and there's a lot of great strategies out there. There's a lot of great ways to grow a business, to spread your message, to create a brand, to do whatever you want to achieve. If it's not the right alignment and fit for you, then even if it's an excellent strategy, it's probably not what you should be doing.   Kyle Gray: Personally for me, I think one of the best investments I've been making in the last year or so is definitely getting clarity on like work, and I make my highest impact, and where can I work in a place that doesn't feel like work?   Kyle Gray: Caleb, we've explored a lot of different areas of communication, of follow up, of storytelling and for kind of finance. We've explored a lot of different things and it's been a lot of fun. Do you have any closing thoughts to leave our audience with today? Where can we go to learn more about you?   Caleb Guilliams: My closing thoughts is this. I had a dear friend who is like a second father to me that I thought was going to live forever and passed away this last year of cancer, leaving his family of three boys and his beautiful wife. One of the things that he encouraged me is to cherish every moment and be intentional with the days that we have. Kyle, I've found that most people are not intentional, and it's just we don't think about that. Something happens when you think about death and you think about as fun as life is, there's going to be a day, and I don't know when that day is, but there's going to be a day that's going to be done. How do I want to show up? What do I want my funeral to be like?   Caleb Guilliams: The quote that I'll end with, is by a guy named Andy Stanley and it's like profoundly changed my life and I heard it when I was 14 years old. It was, "The value of your life is always measured by how much of it was given away." The value of your life is not measured in the successes, the trophies, the money. It's about the value of your life is always measured by how much of it was given away, and to have that mindset and be like, "Wow, I want to live a valuable life, and so I need to give of myself and give of our services and have that change people's lives like that", that's why I'm so passionate and love what I do. That's the closing thought is like we only live once. Let's be intentional with the times and talents that we have.   Caleb Guilliams: I would love to connect with anyone. I wrote a book called The AND Asset, and someone could get a free copy, andasset.com, and then our website is betterwealthsolutions.com, and then I'm on all social medias. If you guys reach out to me and said that you listened to this interview, number one, thank you, and I would love to connect with you and hear your story. Kyle, again, I feel so grateful to be here with you.   Kyle Gray: Likewise, Caleb. You've shared a lot of wisdom with us today and it was so much fun discovering what you are doing and you're a genius. Thanks again for joining us on The Story Engine Podcast.   Kyle Gray: Thanks for listening to the Story Engine Podcast. Be sure to check out the show notes and resources mentioned on this episode and every other episode at thestoryengine.co. If you're looking to learn more about how to use storytelling to grow your business, then check out my new book, Selling With Story: How to Use Storytelling to Become an Authority, Boost Sales, and Win the Hearts and Minds of Your Audience. This book will equip you with actionable strategies and templates to help you share your unique value and build trust in presentations, sales, and conversations, both online and offline. Learn more at sellingwithstory.co. Thanks for listening, and I'll see you next time.

Ep. 80 Your One Goal For Success** Join A VO's JOURNEY Facebook Group Here! **When we try to plan out our businesses for success, we definitely try to do too much. Really going all in on one major goal is the best way to accomplish this. Make sure to check out this podcast episode for my thoughts and actions around this topic.We have a great community of voice actors that share content and information about becoming better voice over artists at - https://www.facebook.com/groups/avosjourney/ Check out coaching and more information at - https://www.avosjourney.com/ Social Links: Instagram - https://www.instagram.com/anthony_pica_vo/ Twitter - https://twitter.com/AVOsJOURNEY Facebook - https://www.facebook.com/groups/avosjourney/ LinkedIn - https://www.linkedin.com/in/anthonypicavo/Support the show (https://www.facebook.com/groups/avosjourney/)

We all know that in client service businesses, the urgent often overrides the important, especially when it comes to being focused on your agency’s growth and development. In this episode, Renzi Stone, Chairman and CEO of Saxum, shares why he and his leadership team set a Wildly Important Goal (or WIG) and what happened when they did.

  Today we’ll be delving into a business productivity system called the 4 DISCIPLINES OF EXECUTION aka the 4DX which I believe will be applicable to the world of creatives like film pros. I won’t make this too long an episode as the system is fairly quick to follow but before I go onto it let’s look back at last week’s episode and which talked about Protecting Your Mental Energy. Mental energy you see is over and above time and money and skills and everything else, IS YOUR MOST FINITE AND VALUABLE ASSET. When you’re mental energy is depleted you are less able to be effective and just one side effect of this is that you can be easily manipulated. Have a listen if you missed it and get protecting your own MENTAL ENERGY. You can thank me later. ANECTDOTE In the words of that famous philosopher, LL Cool J, Stay focused - go after your dreams and keep moving toward your goals. I’ve talked a lot in the show about how focus is important if you want to get things done, and to get things done you really need a strategy, and if you have a strategy it must be designed to work towards your goals. Today I’m going to discuss how to execute on the strategies which will lead to you achieving your goals. The difficulty we face once a strategy is decided you see is EXECUTION OF THAT STRATEGY or the delivery if you don’t quite follow, your strategy. I am just about a third of the way through researching, writing and recording this season and I have a plan to get it all done, but it’s a tight and driven schedule of work and life gets in the way really every day. Today I’m slipping as I’m recording this right at the last possible minute. Nothing catastrophic will happen tomorrow but if I continue to miss the scheduled process goals for my main goal, roughly an episode every 4 days then by the time I hit my target date, I’ll be behind by at least a couple of episodes. Now I can pick them up after and the audience won’t really know if I am clever about that, but I have another series of new goals which land on the 1st of March, so if I miss my season 2 launch date it will bang into those goals and they will be put back. If I’m not careful my focus will change from aiming for success to just ensuring that I don’t fail which is a different matter. There are lots of things messing me up today. Last night I got an unexpected email about the second Dead End film and had to give up time then and again this morning to deal with it and I didn’t sleep well as it was involved. My car is off the road and that’s slowing my schedule too. I’ve scripts to read and communications to make and hoovering and shopping and life, in general, to contend with and come the 11th February I’ll be back shooting at the BBC so my time will shrink even further. In reality, I need to record as many episodes as I can before that date, which at time of recording is just 19 days away, so really one every three days and these things take time – in effect I’ve so much going on that I’m suffocating and my ability to take action is diminishing. My time and energy is getting sucked away. That situation that struggle of life and work and other things, disconnected from my main goal - is described in the Sean Covey, Chris McChesney and Jim Huling book THE FOUR DISCIPLINES OF EXECUTION which calls it THE WHIRLWIND. When putting together the book they surveyed over 200,000 leaders around the world to find out why they struggle to execute - the answers varied, but the authors realized all their answers had one thing in common. The main reason leaders and teams routinely fail to execute promising strategies and important team goals are because they spend all their energy dealing with the whirlwind. The FOUR DISCIPLINES OF EXECUTION is a system which cuts through that whirlwind of everyday life etc and I’ll be referencing the book throughout today's show. As always I’ll link to it in the show notes with a full transcript. AMAZON AFFILIATE LINKS US: https://amzn.to/2H0PNQU UK: https://amzn.to/2EuoVHu LESSON The book says “The real enemy of execution is your day job! We call it the whirlwind. It’s the massive amount of energy that’s necessary just to keep your operation going on a day‐to‐day basis; and, ironically, it’s also the thing that makes it so hard to execute anything new. The whirlwind robs from you the focus required to move your team forward.” – unquote And it goes on to say that “The whirlwind is urgent and it acts on you and everyone working for you every minute of every day. The goals you’ve set for moving forward are important, but when urgency and importance clash, urgency will win every time." Dwight D. Eisenhower said that “What is important is seldom urgent and what is urgent is seldom important.” I‘ll post the image for this in the show notes but he had a priority system which I’ve mentioned on the show before but never actually delved into. You can only benefit from the Eisenhower Method if you are willing to commit to making radical categorization of your daily tasks. This Method requires that you group your tasks and activities into four priorities, separated in a visual layout. So it’s a box if you can imagine with 4 quadrants. Priority 1 tasks are both urgent and important. Priority 2 tasks are important but not urgent. Priority 3 tasks are urgent but not important. Priority 4 tasks are neither urgent nor important. And here is how you can handle your tasks based on those Principles. Important/Urgent quadrant 1 tasks are DO TASKS – Get them done immediately and personally e.g. crises, deadlines, problems. I focus on these important things and take into consideration when they’re due. Important/Not Urgent quadrant 2 tasks are DECIDE TASKS and are done personally e.g. calling friends and family, researching, planning, gym, strategy. Unimportant/Urgent quadrant 3 tasks are DELEGATED TASKS e.g. interruptions, meetings, booking flights, some research, possibly some social networking. Unimportant/Not Urgent quadrant 4 tasks are DELETE TASKS just dropped e.g. time wasters, trivia, spam email, telemarketers, or you could include checking social media or watching TV. I’ve found that every time I’ve let urgency trump importance, I’ve regretted it. – Unquote, Trent Hamm So, that’s been a little aside but within what I am talking about here that may turn out to be quite useful. Coming back now to THE FOUR DISCIPLINES OF EXECUTION the writers of the book discovered through their interviews that executing a promising idea or important goal amid a raging whirlwind requires discipline. It requires the discipline to deal with urgent items while remaining focused on what’s important. The sad truth is that this becomes a struggle which is almost always won by the Whirlwind, which dooms your strategy from the beginning. Why is this? Well, according to the Four Disciplines of Execution methodology, it’s because even the boldest strategy for moving forward won’t have an impact unless you centre it around execution. In the Whirlwind which is just all of the things, you need to do on a daily basis to keep things chugging along. They need to get done, but they don’t actually move the needle on your strategy. This leads to a struggle for attention. On the one hand, you have this Whirlwind of daily activity that demands your attention. And on the other, you have the high-priority responsibilities that will ensure your strategy is met. The Four Disciplines are all about realizing this and putting in place the practices you need to make sure the most important work gets done first. When combined, these four disciplines will allow you through determined action to achieve their goals on a regular basis. So what are they? Well, I’m going to refer partly to a summary produced by www.ProductivityGame.com here and combine it in with some more info. Jim Huling says that “Execution starts with focus.” and Jim Rohn said “Discipline is the bridge between goals and accomplishment.” - Discipline #1 is THE DISCIPLINE OF FOCUS. The first discipline requires sustaining the whirlwind at its current level while you advance towards what it calls one WILDLY IMPORTANT GOAL or WIG - W.I.G. A Wildly Important Goal, it actually says one or two but let’s keep it simple –remember the more you try to get done, the lower the odds of success of each of the goals you seek to achieve. Extraordinary results can only be achieved when you are clear about what matters most.  As simple as this principle may sound, few ever master it. To find your wildly important goal, DON’T ASK: “What’s most important?” If you ask that question, you’ll inevitably focus on the whirlwind because everything in the whirlwind seems important. Instead, ask yourself: “If everything else remained at its current level of performance, what one achievement would make everything else seem secondary?” In other words, if you didn’t need to worry about anything else for the time being, what one goal would you focus on right now? Try using the Eisenhower matrix if you are having trouble. And whatever that goal is you must be specific about it. The way they put it is that you must move from X to Y by (insert date here) So as an example again, my current goal is to Launch Season 2 – to get from where I am now as I record this on the 23rd January  and get from the 4 episodes I have recorded already, to 12 episodes recorded by the 24th of February. I have a super clear goal. The book says “Once you stop worrying about everything else going backwards, you can start moving forward on your WIG.” unquote Discipline 2: MEASURE LEAD BEHAVIOURS. With unlimited time and resources, you could accomplish anything.  Unfortunately, your challenge is usually the opposite. There are two measurements you can focus on while executing: LEAD BEHAVIOUR measurements and LAG RESULT MEASUREMENTS. Lag result measurements are measurements of the results you want. Lead behaviour measurements are measurements of the essential or critical day‐to‐day activities that lead to the results you want. With this podcast, if I create more content (lead behaviour) I’ll get more people listening, and more subscribers. And that’s a (Lag Result) In sales, for example, more sales calls (lead behaviour) lead to more sales (lag result). If you‘re learning a new skill, say the functions of a new camera, then the more time spent studying it and using it (lead behaviour) leads to more confidence in working it and faster operation of it (lag result). Measuring results can be frustrating though because it takes time for your actions to produce measurable results. That’s why they are called lag results. If you measure a value you can’t immediately improve, your willingness to execute will diminish. However, when you focus on a metric you can influence every day or every week, like a lead behaviour, you’ll sustain your level of execution. Seeing daily/weekly signs of improvements will increase engagement and drive the execution of your WIG. Your WILDLY IMPORTANT GOAL. Discipline 3: KEEP SCORE - Without a scoreboard, you or your team will lose track of your measurements, forget the score, and lose the will to win. Therefore, you need to create a scoreboard that includes your WIG (title), your lag measurements (line chart from left to right), and your lead measurements (bar chart below the lag measurements). I’ll post an example in the show notes. If you’re improving the lead measurement, and that lead measurement is corresponding to improvements in the lag measurement, then you’re winning. It’s suggested you write this up somewhere it can be seen I’ll be trying it out on one of my many whiteboards. The thing about keeping score is, well think about it in sporting terms. How much more engaged to fans and players get when their goals start to get scored. It really lights a fire to win. So disciplines 1, 2 and 3 according to Franklin Covey are nothing more than creating a winnable game and discipline 4 is how we play that game. Author Catherine Pulsifer said “at the end of the day we are accountable to ourselves - our success is a result of what we do.” and Discipline 4 is the discipline of accountability. No matter how brilliant your plan or how important your goal, nothing will happen until you follow through with consistent action.  4DX brings the practices that drive accountability and follow through, despite a whirlwind of competing priorities. The fourth discipline of execution requires setting up weekly accountability meetings with teammates or peers (not bosses or managers) but as a freelancer I suggest you put aside a session per week, I have half an hour on Friday afternoons in my diary, to assess how you are getting on, write up your progress and hold yourself accountable to stay on course. This is half an hour a week where you can also work on your life and career in a period where you are not living and working in it. Holding regular weekly accountability sessions like this or with people at your level (called WIG sessions) ensures you stay in the game. When you set up reoccurring weekly meetings with teammates or like‐minded peers to discuss your efforts, you strengthen your commitment to execution. During your WIG sessions (When working in teams these are usually 15‐minute weekly accountability meetings), do three things: report on last week’s commitment, or write it up if you are an individual, review the score and describe or detail in writing the actions you took to advance your WIG, and Commit to a lead behaviour improvement or a specific deliverable for your next week. SUMMING UP The book says If you ignore the urgent, it can kill you today. It’s also true, however, that if you ignore the important, it can kill you tomorrow. I hope that my potted version of the system has been of interest to you and I think it’s a really cool angle to approach getting things done. The book, of course, expands monumentally on the simple principles which I have highlighted here and as I said before, there will be a link to it in the show notes. I’ll end with a quote from Paul J. Meyer who said that “Productivity is never an accident. It is always the result of a commitment to excellence, intelligent planning, and focused effort.” CALL TO ACTION Your call to action this week is to decide on a WIG or wildly important goal and figure out your X to Y by a specific date. If you are uncertain of your WIG then see if you can cut through that whirlwind of life and work and whatever you have on by applying the Eisenhower matrix to it. Move forward with your strategy towards your WIG and execute using the 4 principles I have detailed here. ENDING Next week I’ll be talking about a subject which I am sure will hit a mark with most creatives. It’s a long episode but you’re going to get a lot out of it. The topic will be Bad Collaborations, or Collabo-Haters as I have coined them. Until then please take control of your own destiny, keep on shootin’ and join me next time on Film Pro Productivity. The music you can hear right now is Adventures by A Himitsu You can view the show notes for this episode on the official website at filmproproductivity.com Please follow the show on Twitter @filmproprodpod or Facebook @filmproproductivity or catch me on my personal accounts on Instagram and twitter @fight_director Thanks for supporting the show by subscribing, telling people all about it and forcing them to listen at gunpoint if necessary and please leave an AWESOME review. Sources: Sources: https://www.youtube.com/watch?v=aEJDliThj7g https://www.youtube.com/watch?v=ADORZuvw9pw https://www.thesimpledollar.com/separating-the-urgent-and-the-important/Thanks: A Himitsu   Music: Adventures by A Himitsu https://www.soundcloud.com/a-himitsu Creative Commons — Attribution 3.0 Unported— CC BY 3.0 http://creativecommons.org/licenses/b... Music released by Argofox https://www.youtu.be/8BXNwnxaVQE Music provided by Audio Library https://www.youtu.be/MkNeIUgNPQ8 ––– • Contact the artist: x.jonaz@gmail.com https://www.facebook.com/ahimitsu https://www.twitter.com/ahimitsu1 https://www.youtube.com/channel/UCgFwu-j5-xNJml2FtTrrB3A

A couple +1s ago, we talked about Optimizer Jessica’s kind words and then had fun talking about Mr. Anonymous Troll Guy as well.   Today I want to talk about a line from Jessica’s little note that I didn’t share before.    In addition to her kind words about my commitment to sharing my own struggles and how that has helped her build resilience, she said this: “Furthermore, the partnership he and Alexandra have built is exemplary — I only wish they weren’t so hard to emulate!”   Now, again, I’m super touched by that and honored that we serve as potential relationship exemplars and I know Jessica wasn’t saying that she thought we were perfect…   AND…   (Laughing as I type this…)   As Maslow said and we discuss ALL THE TIME (but still nowhere near enough!), THERE ARE NO PERFECT HUMANS. And, by extension, THERE ARE NO PERFECT RELATIONSHIPS.   And, as I always like to say: You and I won’t be the first perfect people. Nor will we have the first perfect relationship. (At least Alexandra and I certainly won’t!)   Here’s what’s funny.    The morning after we received that note (LITERALLY the morning after!), Alexandra and I got into a nice little argument. Now, to be clear, we weren’t crazy yelling at each other or anything, but it was a nice little testy one. (Laughing.)   About what?   Well, that’s the best part.   Basically about the proper way to Optimize and build sustainable habits. (Laughing.)   I won’t bore you with the details but the point I want to make is that, and I know this is obvious but I want make sure we’re all on the same page, WE AREN’T PERFECT. Individually or together.    NOT EVEN CLOSE!!!   Again, I realize that’s obvious, but I want to make it jumbo explicit.   Why do you think I work so hard on this stuff? And why do you think I come back to the same themes again and again and again?   BECAUSE I NEED IT!!! (More laughter.)   Ahem.   So, yah. There ya go.   btw: In a chat with Cal Newport not too long ago (we’re actually chatting in a couple hours—which I’m really looking forward to), we talked about my Big 3: Energy + Work + Love. He was breaking it down with his “I-have-a-Ph.D.-from-MIT brain” when I shared my Wildly Important Goal for “Love.” It’s always evolving but, basically, it’s to celebrate my 50th wedding anniversary with Alexandra and be best friends with my adult kids.   I told him that no one sets a goal like that unless not hitting it is a possibility. (Laughing yet again.) In other words, Alexandra and I being married in another 39 years isn’t a foregone conclusion. We have challenges like everyone else. And, we’ll choose to work on them and preserve/Optimize our relationship as a key component of our Optimizing and actualizing or we won’t.   But the challenge remains. For all of us.   Again, I repeat, off the soapbox now in a more relaxed tone: There are no perfect human beings; and, there are no perfect relationships.   So, I’m honored to be an exemplar for those who find inspiration in my life and I’m absolutely (!!!) committed to being worthy of that role.    AND…   That’s Today’s +1.   Let’s remember that NO ONE is perfect. And, as hard as we work, we won’t be the first.   Then let’s rub our hands together at all the challenges we face and strive to be imperfect, always-Optimizing-and-actualizing exemplars for our families, communities and world.

A couple +1s ago, we talked about Optimizer Jessica’s kind words and then had fun talking about Mr. Anonymous Troll Guy as well.   Today I want to talk about a line from Jessica’s little note that I didn’t share before.    In addition to her kind words about my commitment to sharing my own struggles and how that has helped her build resilience, she said this: “Furthermore, the partnership he and Alexandra have built is exemplary — I only wish they weren’t so hard to emulate!”   Now, again, I’m super touched by that and honored that we serve as potential relationship exemplars and I know Jessica wasn’t saying that she thought we were perfect…   AND…   (Laughing as I type this…)   As Maslow said and we discuss ALL THE TIME (but still nowhere near enough!), THERE ARE NO PERFECT HUMANS. And, by extension, THERE ARE NO PERFECT RELATIONSHIPS.   And, as I always like to say: You and I won’t be the first perfect people. Nor will we have the first perfect relationship. (At least Alexandra and I certainly won’t!)   Here’s what’s funny.    The morning after we received that note (LITERALLY the morning after!), Alexandra and I got into a nice little argument. Now, to be clear, we weren’t crazy yelling at each other or anything, but it was a nice little testy one. (Laughing.)   About what?   Well, that’s the best part.   Basically about the proper way to Optimize and build sustainable habits. (Laughing.)   I won’t bore you with the details but the point I want to make is that, and I know this is obvious but I want make sure we’re all on the same page, WE AREN’T PERFECT. Individually or together.    NOT EVEN CLOSE!!!   Again, I realize that’s obvious, but I want to make it jumbo explicit.   Why do you think I work so hard on this stuff? And why do you think I come back to the same themes again and again and again?   BECAUSE I NEED IT!!! (More laughter.)   Ahem.   So, yah. There ya go.   btw: In a chat with Cal Newport not too long ago (we’re actually chatting in a couple hours—which I’m really looking forward to), we talked about my Big 3: Energy + Work + Love. He was breaking it down with his “I-have-a-Ph.D.-from-MIT brain” when I shared my Wildly Important Goal for “Love.” It’s always evolving but, basically, it’s to celebrate my 50th wedding anniversary with Alexandra and be best friends with my adult kids.   I told him that no one sets a goal like that unless not hitting it is a possibility. (Laughing yet again.) In other words, Alexandra and I being married in another 39 years isn’t a foregone conclusion. We have challenges like everyone else. And, we’ll choose to work on them and preserve/Optimize our relationship as a key component of our Optimizing and actualizing or we won’t.   But the challenge remains. For all of us.   Again, I repeat, off the soapbox now in a more relaxed tone: There are no perfect human beings; and, there are no perfect relationships.   So, I’m honored to be an exemplar for those who find inspiration in my life and I’m absolutely (!!!) committed to being worthy of that role.    AND…   That’s Today’s +1.   Let’s remember that NO ONE is perfect. And, as hard as we work, we won’t be the first.   Then let’s rub our hands together at all the challenges we face and strive to be imperfect, always-Optimizing-and-actualizing exemplars for our families, communities and world.

Yesterday we reviewed our Motivation Equation. I hope you took the time to hang out with your #1 Wildly Important Goal and run it through the little magical formula.    And, if not: Pardon the soapbox moment but… Um… Well, hmmmm…    We can’t incrementally crush it together if we’re not actually PRACTICING these ideas on a consistent (read: daily!) basis.    We’ve gotta move from THEORY to PRACTICE and there’s only ONE way to do that…   PRACTICE! PRACTICE!! PRACTICE!!!   Ahem. I am now stepping off the soapbox.   Today we shall review another super powerful not-so-secret weapon: WOOP!   As I mentioned in our last +1, we’re currently working on a big project. As such, I’m employing all the best stuff I know to rock it.    And, it’s now officially I M P O S S I B L E for me to not WOOP something I really care about.   I mean, recall that science shows just how powerful this little practice can be in making our dreams a reality so…   The key? Once again: Start with a vision of your ideal. That’s your WISH. Know the OUTCOMES you think you’ll experience—aka why you’re fired up. Then… Rub that vision up against reality by seeing the OBSTACLES you might face then create a PLAN to deal with it. Voila! You’ve created a “necessity to act” and you’ve increased your odds of success.   So…   Today’s +1.   Let’s revisit your #1 Wildly Important Goal. (Note: Number ONE. Not ten. Or five. Or even two or three. ONE.)   Bust out a blank piece of paper or use our Worksheet. Let’s run through the WOOP! process.   What’s your WISH? If everything went perfectly, what, specifically, would you see in your life? (Awesome.)   What’s your OUTCOME? In other words, WHY are you fired up about achieving this? What benefits will you achieve? (Awesome.)   Now…   What OBSTACLES do you think you might face? Yep. That one. And that one. Don’t forget that one. (Awesome.)   Finally…   What’s your PLAN?! What will you do to go over and under and through those inevitable obstacles? OMMS!! (Awesome.)   W O O P!   There it is.   Again and again and again.   Let’s do this!

Yesterday we reviewed our Motivation Equation. I hope you took the time to hang out with your #1 Wildly Important Goal and run it through the little magical formula.    And, if not: Pardon the soapbox moment but… Um… Well, hmmmm…    We can’t incrementally crush it together if we’re not actually PRACTICING these ideas on a consistent (read: daily!) basis.    We’ve gotta move from THEORY to PRACTICE and there’s only ONE way to do that…   PRACTICE! PRACTICE!! PRACTICE!!!   Ahem. I am now stepping off the soapbox.   Today we shall review another super powerful not-so-secret weapon: WOOP!   As I mentioned in our last +1, we’re currently working on a big project. As such, I’m employing all the best stuff I know to rock it.    And, it’s now officially I M P O S S I B L E for me to not WOOP something I really care about.   I mean, recall that science shows just how powerful this little practice can be in making our dreams a reality so…   The key? Once again: Start with a vision of your ideal. That’s your WISH. Know the OUTCOMES you think you’ll experience—aka why you’re fired up. Then… Rub that vision up against reality by seeing the OBSTACLES you might face then create a PLAN to deal with it. Voila! You’ve created a “necessity to act” and you’ve increased your odds of success.   So…   Today’s +1.   Let’s revisit your #1 Wildly Important Goal. (Note: Number ONE. Not ten. Or five. Or even two or three. ONE.)   Bust out a blank piece of paper or use our Worksheet. Let’s run through the WOOP! process.   What’s your WISH? If everything went perfectly, what, specifically, would you see in your life? (Awesome.)   What’s your OUTCOME? In other words, WHY are you fired up about achieving this? What benefits will you achieve? (Awesome.)   Now…   What OBSTACLES do you think you might face? Yep. That one. And that one. Don’t forget that one. (Awesome.)   Finally…   What’s your PLAN?! What will you do to go over and under and through those inevitable obstacles? OMMS!! (Awesome.)   W O O P!   There it is.   Again and again and again.   Let’s do this!

Dale’s Purpose is to help people thrive, live their best life, and make the world a better place. He fulfills his purpose with his wife, Tabbi, by enabling their members, through education and mentorship, to become more, do more, and have more in life through mastery of their time, money and business. After building three successful companies, he’s giving back by helping others learn from his failures and successes in life and business. He helps others get control of money and time, so they can have more of both through coaching and mentoring which focused on four categories: 1. Money & Debt Freedom 2. Life & Happiness 3. Time & Personal Productivity 4. Business & Higher Income Together, he and his wife share a wildly important goal of helping 1000 people discover and achieve their Wildly Important Goal by 2020.