Build Your Salon with Phil Jackson

Hello there, my fellow salon gurus! In this absolutely thrilling episode, I've taken it upon myself to be your guiding light on the journey of performance management in your salon. You'll learn all about a straightforward, three-part structure that will help you handle your team's performance like a seasoned pro. We'll also cover the four key performance measures every salon should have its finger on: service uptake, client retention, client loyalty, and retail. In this whirlwind episode, we'll also dive headfirst into the importance of constructive feedback. Ever wondered what topics to bring up in your salon? Well, wonder no more as I've got some solid suggestions for you. This episode isn't just about giving you a roadmap though, oh no! It's about helping you get the absolute most out of your business. I'll give you my perspective on how to get in touch with us for more tailored help or advice. To wrap up, we'll give you a little teaser about our upcoming monthly Q&A episode where I'll be addressing your burning business-related questions. Whether you're a salon owner, manager, or just intrigued by the beauty business, this is an episode you absolutely can't afford to miss. Trust me, you'll thank me later!

Hey there, beauty industry comrades! It's your salon queen, Phil Jackson, here. I'm inviting you to a one-of-a-kind chat about your hair and beauty business. This time, we're tossing the script out the window and answering your burning questions. What's up with your salon? Let's talk about it. And as a bonus, you'll get a behind-the-scenes look at my workspace and my rapidly multiplying spider plants. In this episode, we tackle a question that's been keeping salon owners awake at night: how to increase your clientele. If you're hoping for a magic trick, I hate to break it to you, but there isn't one. What we do have is a systematic approach to figuring out whether you need to keep your current clients coming back or attract new ones. And let's not forget the importance of how often clients visit your salon. Trust me, this episode is packed with practical tips that could revolutionise your business. Don't miss out! This Q&A podcast has been a breeze for me and an absolute joy. It's a break from my usual topic-focused content, and I've got to say, it's refreshing. So, come along and see how this shift in atmosphere can be the breath of fresh air your business needs. Send in your questions for future episodes to phil@buildyoursalon.com. Looking forward to hearing from you!

Hey there, my fellow salon warriors! This week, we're diving deep into the sea of salon business finances and believe me, it's a thrilling adventure! We're talking about the tough, almost nail-biting, month of August and how we can maneuver our way to pay our team more without compromising profitability. Sounds like a mission impossible, right? But don't fret, I promise you it's doable. But hold on, it's not all about the moolah! We're also exploring how to motivate our team beyond just the pay-check. We're delving into those potentially awkward money conversations with your team and how to handle them with grace. Oh, and did I mention, we're challenging some old norms and shaking up the salon business model? Intrigued? You should be! If you've ever been puzzled about salon finances or if the word 'profit' seems like a distant dream, this episode is your survival guide! Plug in your earphones, grab your favourite drink, and let's embark on this revolutionary journey together. I promise you, by the end of it, you'll feel like the captain of your salon business ship, navigating the choppy waters of salon finances like a pro!

Join me on a frank and honest exploration of the salon industry, as we delve into the nitty-gritty details of what's holding us back. From pandering to clients' every whim to the dark underbelly of verbal abuse, we're going to shine a spotlight on it all. You see, we've identified five bad habits that need to go, and I mean pronto! Not just for our sake, but for the future of our beloved profession. Oh, but we're not stopping there! We're going to confront these issues head-on, from the struggles of recruitment to the controversial debate of tipping. Trust me, you don't want to miss this engaging discussion. We're all about challenging norms and redefining the future of the salon industry. So come on, let's get our hands dirty and transform our industry, one habit at a time!

Looking to attract and retain the RIGHT customers? You gotta be in integrity! And I don't mean telling the truth - I mean acting in a way EVERY day that attracts the right clientele. 00:17 How is July for you? 01:07 The seasons in your salon business 03:02 The intimidation of a first visit for your new clients 04:15 Handling cancellations and no-shows 06:08 Acting in integrity 07:07 Raising your standard to match your aspirations 09:06 Integrity in your branding and marketing 09:56 Pricing and perceptions 11:12 Integrity on social media 11:30 Personal integrity and the best version of you Find the weekly Build Your Salon podcast here: https://buildyoursalon.com/podcast Best place to follow me is Instagram here: https://instagram.com/philjacksoncoach

Hey there, get ready to turbocharge your salon business with this episode! I'm Phil Jackson and I'll be sharing some important business insights I've picked up, all inspired by a wild experience at a local yarn shop. I'll be talking about the importance of customer rapport and transparent pricing, plus, I'll delve into the very heart of your business - your purpose. I'll guide you on how to create a clear vision, purpose, values, and beliefs to help you navigate your daily tasks and decisions. So don't miss out, join me to build a salon business that's a cut above the rest! And remember to subscribe and leave a review, your feedback makes us better!

Hey there! In this podcast episode, I share my secret to staying sane and organized as an entrepreneur by using tried and true habits and routines. I talk about my daily and weekly planning sessions that keep my life organized, my so-called "golden hour" each morning for increased productivity, and my journey towards healthier eating habits. But wait, there's more! I also reveal efficient business habits like planning meals for the week and using social media schedulers to reduce distractions. Plus, I emphasize the importance of reflection and encourage you to share your thoughts and experiences with others. So, if you're looking for tips on developing habits that lead to a more balanced and fulfilling entrepreneurial life, this episode is for you! Give it a listen, and don't forget to share it with fellow entrepreneurs who might benefit from these insights.

Hey there! In this podcast episode, we dive into the world of exceptional salon experiences and uncover the secrets to client retention and success. We discuss the importance of standing out in a crowded marketplace, providing unforgettable experiences for clients, and how pricing high can help you deliver exceptional service. Plus, we explore the art of effective communication, personalised consultations, and training team members in active listening skills. Don't miss this opportunity to level up your salon's client experience and keep your customers coming back for more! Tune in now, and let's transform your salon together!

Hey there, my salon friends! In this game-changing episode, I'm diving into the world of financial management for salons. It's time to say goodbye to money stress and hello to long-term success with expert advice on investing in external financial support, understanding your business's financials, and identifying your key performance indicators. Trust me, you don't want to miss this one! We'll also explore financial planning and goal setting, touching on negotiating with suppliers, managing your marketing budget, and the crucial role of inventory management and stock control. I'll guide you through setting achievable financial goals and establishing a long-term plan for your business's future. So, join me in this invaluable episode to ensure your salon's financial stability and success! Let's master the art of smart financial planning together!

Hey there! In this podcast episode, I share some valuable insights and tips on how to prioritise self-care and wellness for salon owners and beauty professionals like myself. I discuss the importance of setting intentions for the year, engaging in leisure activities, and cultivating good sleep habits. I also guide you through designing a self-care routine tailored to your unique needs and making it a priority in your busy schedule. Don't miss this opportunity to elevate your mental health and nourish your beauty business at the same time!

Hey there, my salon lovelies! In this podcast episode, we'll be discussing the importance of embracing a growth mindset to overcome self-doubt and impostor syndrome, and how to build resilience and maintain a positive mindset. We'll dive into stress management techniques, the power of affirmations, visualisations, self-care, and setting goals to keep us motivated and focused. I'll also share my experience of finding a safe haven and acceptance in the salon industry, and why this Pride season feels different than ever before. I hope you'll join me in lifting each other up and making our industry even more fabulous, one salon at a time! Don't forget to leave a review and share this episode with someone who could benefit from it. Can't wait to chat with you again in the next episode!

In this episode, I dive into the world of diversifying income streams for salon owners, discussing the importance of moving away from the traditional one-to-one service model and embracing one-to-many services. I explore opportunities such as retail, online courses, digital products, in-person events, and affiliate marketing, which can increase revenue, profitability, customer loyalty, and brand impact for salon businesses. I also share some examples of successful salon owners implementing these strategies and how you can future-proof your business against challenges like COVID-19. Don't miss this opportunity to learn about creating scalable income streams and establishing yourself as an industry expert!

In this podcast episode, I explore the importance of unplugging from technology for our mental health, productivity, and relationships. I share my experiences and how unplugging has helped me reduce stress, improve sleep quality, and boost creativity. I also discuss practical strategies for setting boundaries and finding alternatives to technology, such as reading and spending time outdoors. By being more mindful with technology usage, I've noticed an improvement in my overall well-being and a deeper connection with others. Join me as I discuss the journey of unplugging and how it can positively impact our lives.

In this episode, I explore the importance of email marketing for salon owners as a powerful tool for building customer loyalty and deepening relationships. I compare social media to a noisy disco, while email marketing provides a quieter space for building connections with customers. We discuss the cost-effectiveness of email marketing and its ability to reach existing customers, increase sales by targeting specific groups, and avoid generic newsletters for better results. We also delve into different approaches to email marketing, from hard-hitting promotions to gentle sales sequences and informative "palette cleansers" that keep customers engaged and position you as an industry expert. Tracking results is crucial, as it allows you to refine and improve your email strategy over time. Building an email list, designing your emails, and complying with privacy laws are all essential steps in developing a successful email marketing campaign. As we wrap up today's episode, I invite you to reach out with your thoughts or suggestions for future topics. I'm always eager to hear from listeners and to cover subjects that are important to you. Until our next discussion, take care and stay tuned for more insights on the world of salons, hair, beauty, and success strategies for business owners here on Build Your Salon.

In this podcast episode, I explore the topic of competition in the salon industry and discuss why it's okay to ignore your competitors. Instead of focusing on what other salons are doing, I emphasize the importance of innovation, creativity, and putting the customers first. I also talk about the significance of focusing on our unique strengths and staying authentic to our brand. Throughout the episode, I delve into the importance of concentrating on your own salon business strategy and not getting distracted by your competitors. I share my thoughts on how focusing on what makes your business unique and leveraging your strengths can create an authentic experience for your team and customers. By staying true to your brand and building a strong, loyal customer base, you can rise above the competition and achieve success in the salon industry. So, if you're ready to embrace your unique qualities and strengths in the salon industry, join me in this conversation and remember that being authentic and focusing on your own success can lead to a more enjoyable and fulfilling business experience.

In this podcast episode, I dive deep into the importance of specialization and niching down in the hair and beauty business. I explore how honing in on a specific area can lead to greater success, increased expertise, building trust and credibility with clients, and becoming an authority in your field. I also discuss the potential impact of eliminating less profitable services in favor of more lucrative ones, and how this can boost referrals and business growth. So join me as I share insights and advice on how to grow your salon business by embracing a niche and dominating a particular part of your price card. You won't want to miss out on the opportunity to elevate your business to new heights!

In this episode, I explore the world of salon business success and discuss the importance of selling services and retail products. I emphasize the need for strong product knowledge and focus on the emotional reasons someone would buy a product or service, as well as the emotional transformation it provides. I also cover the importance of having a system or process in place for following up with potential customers and delve into the market message media framework. I share selling strategies for motivation and success, such as follow-ups, creating urgency, and upselling to existing customers. Additionally, I invite you to connect with salons worldwide and share your sales tips or experiences with our global audience. So join me as I explore salon business success, selling strategies, and connecting with fellow salon business owners around the world. And don't forget to reach out at phil@buildyoursalon.com or leave a review to share your insights. See you in the next episode!

In this episode, I dive into the world of networking and how it can benefit salon owners. I discuss the importance of connecting with professionals outside our industry, building strong relationships, and using social media platforms like LinkedIn for networking. I also explore the concept of paying it forward in networking and sharing valuable content like this podcast with others. So, if you're looking to grow your salon business and build a supportive network, this episode is packed with tips and insights to help you achieve success. Join me, @philjacksoncoach, as I share my experiences and advice on expanding your salon business through networking strategies and building strong connections.

In this episode, @philjacksoncoach explores the importance of teamwork in the salon industry and offers advice on managing different types of teams, from employed staff to external support networks. He discusses the challenges of last-minute cancellations and the benefits of implementing booking fees to discourage this behavior. Additionally, he emphasizes the importance of nurturing the next generation of salon professionals through traditional apprenticeship models, managing the performance of external team members like bookkeepers and accountants, and the value of networking, coaching, and mentoring as part of an entrepreneur's support system. Join @philjacksoncoach as he discusses the power of soft support networks and the importance of balancing relationships within them, and how to ensure meaningful contributions from all team members. If you find this advice helpful, consider reaching out, sharing the episode, or leaving a review to help support others in the salon industry.

In this episode @philjacksoncoach shares valuable insights and tips for salon owners and professionals in the hair and beauty industry. Drawing from his hundreds of years of experience, the episode covers topics such as identifying a market, financial planning, location selection, business planning, building a strong team, and enjoying your work. Phil emphasizes the importance of being adaptable and flexible in your approach, understanding the finances of your business, and creating a strong marketing strategy. Whether starting a new venture or improving an existing salon, this episode offers guidance and inspiration for success in the hair and beauty world.

In this podcast episode, @philjacksoncoach discusses the importance of project planning in salon businesses to achieve their goals. He gives a practical method for planning and executing projects effectively, using the example of writing a book. The episode also highlights the importance of treating tasks as appointments with oneself to achieve success in salon businesses.

In this episode, @philjacksoncoach dives into the world of tiered pricing in the hair and beauty industry, discussing its benefits for both clients and salon owners. We explore how this approach can maximize profits, broaden client bases, and help retain staff by demonstrating a clear progression plan within the business. We also discuss the importance of keeping tiered pricing structures simple and having a meaningful price difference between tiers to make the system effective. Finally, we touch on how tiered pricing can be a game-changer when raising prices is necessary but the market may not tolerate the required increase. Join us as we uncover the potential benefits of tiered pricing for your salon, and stay tuned for next week's episode on project planning and achieving your goals.

In this episode, @philjacksoncoach discusses the effects of discounting on salon businesses. We explore how money comes into a business and how discounting affects profits. We also looked at the effects of discounting on the perception of the business, client loyalty, and supplier relationships. Alternatives to discounting were also suggested as a way to maintain financial stability and take control of the money in the business. Finally, we discussed how positioning oneself at the higher end of the market in terms of price, value, and quality and supporting customers in their journey can be beneficial for salons.

In this episode, I discuss the importance of salon memberships as a source of predictable income and stability. I recount my own experience with my salon. Despite being booked up, my salon was experiencing losses due to the unpredictability of income. I discuss how implementing salon memberships removed the 'first of the month anxiety' and grew to be a great success. I also discuss my mistakes along the way. Finally, I offer advice and motivation for business owners, encouraging them to go through the training, put their membership together, and then have a quick chat with me before launching.

We've talked about overwhelm before, but in this episode @philjacksoncoach gives three main strategies for salon owners for INCREASING productivity while also DECREASING overwhelm in your salon business.

We've talked about setting your salon prices before - but how do we go about increasing them? In this episode, @philjacksoncoach discusses the importance of pricing services properly and increasing prices as the industry standards rise and market adjustments are made. I talk about the importance of having a good relationship with money and understanding why creating a profit is vital for the survival and growth of a business. I emphasise the importance of making sure everyone is paying the same, ditching discounts and loyalty cards that offer arbitrary discounts.

Handling a tricky economy is one thing. But when YOU are the thing holding your business back it's easy to fall into feelings of guilt and shame. In this episode @philjacksoncoach helps you recognise the signs you might be procrastinating, clarifies the difference between procrastination and overwhelm, and give you hints and tips on tackling procrastination to move your salon business forward.

You can't lead a successful team by working harder and harder yourself. At some stage every salon manager understands that they need their teams to be achieving at a high level too. In this episode, @philjacksoncoach unpacks the important of individual performance management and specifically the targets you should be setting each team member.

Fallen off the wagon with your New Years resolutions? That's OK - in fact failing is ESSENTIAL. In this episode, @philjacksoncoach shares his favourite productivity hacks, some that just didn't stick, and helps shift your attitude to failure. https://buildyoursalon.com https://instagram.com/philjacksoncoach

In this episode, @philjacksoncoach gives a different take on goal-setting and explains why accountability might just be the secret sauce you're looking for. We'll also question whether you need a business coach at all - which might just save you a few quid!

Struggling to recruit? @philjacksoncoach gives his pearls of wisdom to help you attract the very best team members for your salon business https://buildyoursalon.com https://instagram.com/philjacksoncoach

Are you a discount addict? Or a promo junkie? In this episode @philjacksoncoach helps you get to grips with the REAL cost of discounts in your salon business, and outlines a simple structure to help you decide whether you need to be promoting at all. https://instagram.com/philjacksoncoach https://buildyoursalon.com

It's a great time to take stock of what's going on in your salon business. In this week's episode, @philjacksoncoach asks whether it might be time to say goodbye to anyone in your team, and offers tips on coping when employees decide to resign. https://instagram.com/philjacksoncoach https://buildyoursalon.com

Our precious salon software companies LOVE confusing us with too many reports! In this episode, @philjacksoncoach helps you figure out exactly what you should be measuring in your salon business. https://instagram.com/philjacksoncoach https://buildyoursalon.com

A salon service guarantee can be a bit scary. Don't fret! Your Uncle @philjacksoncoach has got a few pointers to help you get this VERY important marketing pillar in place. https://instagram.com/philjacksoncoach https://buildyoursalon.com

Salon retail is a fundamental pillar in salon business. or is it? @philjacksoncoach questions whether salons should retail at all, and drops his 3 tips on retailing if your results are currently zero. Find Phil on https://instagram.com/philjacksoncoach and at https://buildyoursalon.com

A pricing masterclass with @philjacksoncoach and a welcome return to podcasting! Reach out with your feedback to phil@buildyoursalon.com Best links for Phil: https://instagram.com/philjacksoncoach https://buildyoursalon.com

You can't do it all - and neither should you try! Rounding off our discussion on delegation this week. Enjoy that feeling of liveration and share your success! phil@buildyoursalon.com

Delegation is a vital skill for salon owners and there's a limit to what you can achieve on your own. Having no team is not an excuse!! In this episode we unpack some of the reasons why you might be resistant to delegation.

I've spent the last few weeks helping salon owners through one of the most disruptive events in our industry for decades. There is opportunity there, for sure, but only if we learn from the experience. In a very different type of podcast from my usual, I share the questions I've been asking salon owners to help them with theor 'lessons from lockdown'. I hope it helps you too!

There's a lot of advice out there.  Some of it great.  Some of it . . . questionable.  And even old adages sometimes fly in the face of common sense or best practice. As salon owners we are old again and again to "Work ON your business, not just IN it". But what does that actually mean for us?  Do you HAVE to work on your business?  What if you quite like working in it?? And what should the split between to two look like? In a change of format, this week I talk to my friend Adam Turner about this and get his thoughts.

Have you had to deal with an employee who tries and sabotages all your efforts? And no matter what you say, this employee will always find a way to undermine you? Some people on your team might find your decisions as a manager or business owner inconvenient for them. But this is no excuse for anyone to show a lack of commitment and support for your goals. When you suspect team sabotage is happening, that needs addressing now. What can you do? Imagine having a member of your team who just doesn’t want to perform as they are expected because they did not like one of your decision. Instead of coming to you and talk about their disdain, they will show you a bad working behaviour. Employees like this will make it impossible to run a growing business. A team sabotage, if not dealt with accordingly will surely ruin your chances of growing your business. Team sabotage can also be costly when you’re starting out. It can destroy your business reputation, create team politics and make you less profitable. There are people who don’t like to play by the rules and make a positive impact on your business. but there are also people who rave about your ideas and are loyal to the business. As they say – it only takes one bad apple! Take a closer look at your employee’s performance and behaviour. Employees who don’t make a positive impact on your team can slowly ruin other employees performance, spirit, and motivation. In this video, I’ll talk to you about the different types of employees and how to spot them. In particular I’ll talk about people who may be sabotaging your business and what you can do about them.

You've heard this time and again and I'm saying it again now, "If you want to build your business, you've got to pay yourself properly". I estimate that around 70% of the salon owners I meet could not afford to pay themselves if they followed the same pay structure as the rest of their team. Some of you might be thinking that paying yourself more is an odd way to be successful. But it isn't. Giving yourself compensation for the many things you do is what pushes you forward and motivates you in the longer term. As business owners, it's only natural to think of ourselves last. We see some kind of prowess in sacrificing our own time and sometimes even our own pay. We are willing to do anything to ensure the success of our business. While this trait may seem admirable, you still need to pay your bills and buy food to eat Initially, you may not be able to afford to pay yourself properly and that's perfectly fine. Just as long as you're compensating yourself for the work that you do, even if it's just enough to get by. However, as your business grows, make sure your pay grows with it too. Make sure to give yourself competitive and fair pay. As the business decision maker, you have complete control over your finances. You decide how much money to allocate to operations, on marketing and, of course, how much to pay yourself. And with no one to tell you what to do, you may give yourself a hard time seeing the fine line. The line that separates between taking profits to reward yourself and re-investing in your own business. You need to pay yourself properly to have the financial motivation to make great business decisions for continued growth. I have here a three-step process to give yourself the proper pay rise. Let's get you started on earning what you're worth!

Busy and overwhelmed is a default state for many of us and it actually hinders us from getting more of the important work done. Have you ever dreamt of doing less work but still winning in life? It is possible and it can happen if you focus only on the real priorities in your life. When you're feeling overwhelmed you become unreasonable. Additionally, it makes you deal with stress in an unhealthy way. You yell at your kids, get in a fight with your partner and you get wound up easily. The best way to avoid feeling exhausted and overwhelmed is through self-care. Take time to practice self-care and understand your challenges. I'm a small business coach, an entrepreneur, and a father. I don't always get the balance right. There times I feel stressed and pressured too. Feeling this way is perfectly okay and it's normal. But, what you do and how you deal with it is what's important. Getting More Done Learn to prioritise - Make sure you list things based on their priority. Make time for tasks that can create a bigger dent towards your goal. Create small, attainable goals - Break up your goals into tiny ones. Doing so will help you go through them easier and faster than you think. Learn to organise - When we're unorganised we become overwhelmed with getting more done. Create a system to help you find things better. It could be a simple system when answering emails or returning phone calls. Unplug regularly - Take a mental break from everything. Profound things happen when you take a break. Make time for building relationships and spending time with the people you love. There are more ways to help you get more things done. So if you really want to learn how you can avoid feeling overwhelmed, you need to check out the 3 ultimate tips I have in this video.

What happens when you realise that your charging for services that are just too cheap? A lot of salon businesses have salon pricing that isn't making them enough profit to grow their business. Time and again, I've been getting coaching questions on what salon owners can do about their pricing. These salon owners are scared that their customers are price sensitive and will stop doing business with them. Most new salon businesses will always have this kind of 'marketing tactic' - to price their services lower than everyone else. They think that customers will instantly flock towards their salon. But this is a very bad idea and you'll definitely have a hard time making ends meet in the long run. I've been very clear about my feelings when competing on price. Pricing low against the increasing salon competition is a race to the bottom. Pricing your services properly is one of the trickiest parts of growing any kind of business. If your salon pricing is too high, customers may be hesitant to try your services. On the other hand, if you price is too cheap, they'll think that you're inexperienced or devalue what you do. Getting to that sweet spot of salon pricing is challenging but not impossible. If you're not constantly reviewing your pricing strategy, you'll most certainly have problems covering your overheads. There is no secret formula to salon pricing. You will find yourself tweaking your service prices every now and then. This goes along with experience and the growth of the market. In this video, I have some tips to help you price your services properly and get the profit you need without necessarily increasing your prices.

In previous broadcasts, I've talked to you about how to motivate your team and recruit the best people to help grow your business. But this video will be different.  I'll talk more about how we can shift the focus and help you stay motivated. Motivation is one of the key aspects of succeeding in any kind of business. However, there may be instances that you may find it hard staying motivated. As a business owner it's only normal for you to face different challenges on a daily basis. This makes it even harder to stay energised and motivated. We've all had that experience where we lose focus due to the obstacles we're facing. Remember how it used to be? Do you remember all that energy you had when you were starting out?  That feeling of restlessness and excitement all packed in one?  And how you felt a surge of motivation going through you as if you're never going to get demotivated. In the beginning, it's only natural for you to be focused on growing your business. You were able to accomplish a lot of things at a very limited time.  Results were fast.  However, after being able to successfully stabilise the business, many encounter the problem of staying motivated. To be blunt, as an entrepreneur, it's important that you seek out motivation on a daily basis.  You need to constantly look for things and people that will inspire you.  Staying motivated as a business owner will not only help you become successful, it'll also help you grow your team.  In short, you have to keep at it against all odds. In this video, I give you about 3 things you can do to stay motivated as a business owner.  What's more, not only will these tips help you become motivated but will also help you power through tough situations.

I spend most of my time traveling and consulting with salon owners. Most of these clients ask for good,  profitable financial strategies. In this video, I will talk about tiered pricing and how you should leverage this tool to get better profits, give more value to your customers and provide your employees with a better way to build clientele. Most salon owners don't see the value in tiered pricing.  To be blunt, this is why some of these businesses fail. You have to remember that a big part of running the business you deserve, is generating the profits you deserve. You have to consistently revisit your pricing structure.  And see if you're leaving money on the table.  While you create an environment where employees strive for something more. Tiered pricing isn't just about gaining the profits your business deserves. It is also about being able to carefully provide recognition to your employees who are excelling. You are also able to provide loyal employees with incentives that will continue to motivate them into providing good services. Additionally, it also addresses the injustice that high performing employees may feel when they charge the same rate as less experienced employees. Show your employees that you have a clear vision for them.  That you want them to progress in this industry.  It will work wonders for a growing business! Here I want to give you the top 3 reasons why I think you should be introducing tiered pricing into your hair or beauty salon.

We get the same message again and again.  Know your "one thing".  Focus, and stay focused.  Be determined.  When everyone else makes 10 calls, make 20.  Stay the course.  Commit fully and never give up. But surely, there has to come a time when you question whether your "one thing" is the right thing?  Being persistent and taking strong consistent action is great - but what if you're pushing hard in the WRONG direction?  Just HOW persistent do you have to be before you finally wash your hands and walk away?  Here are my thoughts.  As always, I'd love to hear yours too.

I do a LOT of non-fiction reading.  I love reading the biographies of entrepreneurs and leaders.  And naturally you start to see recurring themes in their message.  One very subtle theme that crops up again and again is how the super-successful feel fulfilled. It seems that at some stage in their career, it isn't enough to make more and more money or gain growing market share.  Almost without exception there comes a time when the most fulfilling thing an entrepreneur can do is to start giving back.  Buffett, Gates, Branson - they all plough millions or even billions back into good causes.  It brings a renewed sense of purpose.  It helps contribute to your "why".

You have invested everything in your business.  Time, energy, money.  What can possibly go wrong?

What I work on goal setting with my clients my aim is to improve their relationship with themselves. It's not about hitting the gym, meditation or yoga. I'm talking about scheduling some time to kick back and to do stuff that you actually like. Or how about scheduling some time with no agenda? What do you think it will look like having an hour or two in your calendar to waste? Contrary to what you think, it's not really a wasted time. It's your time to improve your relationship with yourself. And it's a beautiful investment! Believe me, this has transformed my business.