Podcasts about beauty business

Kostenloses Beratungsgespräch bei Beauty Business Consulting: https://www.beauty-business-consulting.de/ In Folge dreihundertachtundsiebzig von “Die Beauty Experten” spricht Anna Franziska Müller-Hoffmann darüber, ob sie Verkaufsschulungen für Kosmetikerinnen überhaupt noch lohnen. Du hast gute Kosmetik Behandlungen, Fachwissen ohne Ende und trotzdem kaufen deine Kundinnen keine Konzepte? Dann liegt es nicht an deinem Können, sondern an diesen drei klassischen Fehlern, die fast jede Kosmetikerin macht. Wie erstellt man richtige Behandlungskonzepte, die ohne Druck, ohne Rabatte und ohne schlechtes Gewissen verkauft werden ? Wenn du keine Lust mehr hast auf endlose Beratungsgespräche, Preisrechtfertigung und „Ich überlege es mir nochmal“ – dann musst du diese Folge hören.

Most salon owners who struggle with their team have never stopped to ask whether the problem starts with them. Salon management is one of the hardest parts of running a salon business, and most people learn it by trial and error, often at the expense of their team's morale and their own sanity. In this episode, I'm sharing five things that will make you a more effective manager and leader, starting with a distinction that changes everything.If your team feels stuck, resistant, or disengaged, this episode will help you figure out why, and what to do about it. You'll finish with a clearer picture of what good leadership in a salon actually looks like, and a few things you can start doing differently this week.IN THIS EPISODE:Why managing people and leading people are two completely different things, and why it mattersThe real reason your team might not be doing what you ask, and why that starts with youHow to delegate properly so that people build confidence, not dependencyWhy your job as a leader is not to motivate your team but to stop demotivating themThe simple habits around accessibility and attention that build trust faster than any team meetingHow to create a culture where your team starts asking "what else can we do?" instead of "that's not my job"EPISODE TIMESTAMPS[00:00] Introduction: are you actually a good salon manager? [00:30] The difference between managing people and leading people [01:17] Why your two main objectives as a leader pull in different directions [02:13] Why people need a completely different approach to processes and systems [02:41] Point one: designing a system that sets your whole team up to succeed [04:00] Point two: learning to delegate properly, and what that actually means [05:38] Why team culture problems are ultimately a leadership problem [07:19] The goal of getting your team to think more like an owner [08:32] Point three: why motivation is not what you think it is [10:28] The habits, traditions, and systems that shape team morale [11:16] Point four: being accessible when your team needs you most [12:25] Point five: the power of paying full attention in the moment [13:24] Final thoughts on building people with unlimited potentialWant MORE to help you GROW?

Kostenloses Beratungsgespräch bei Beauty Business Consulting: https://www.beauty-business-consulting.de/ In Folge dreihundertsiebenundsiebzig von “Die Beauty Experten” spricht Anna Franziska Müller-Hoffmann ob die Kosmetikbehandlung Aquafacial wirklich tot ist in vielen Kosmetikstudios & Beauty Instituten. Du hast gute Kosmetik Behandlungen, Fachwissen ohne Ende und trotzdem kaufen deine Kundinnen keine Konzepte? Dann liegt es nicht an deinem Können, sondern an diesen drei klassischen Fehlern, die fast jede Kosmetikerin macht. Wie erstellt man richtige Behandlungskonzepte, die ohne Druck, ohne Rabatte und ohne schlechtes Gewissen verkauft werden ? Wenn du keine Lust mehr hast auf endlose Beratungsgespräche, Preisrechtfertigung und „Ich überlege es mir nochmal“ – dann musst du diese Folge hören.

Kostenloses Beratungsgespräch bei Beauty Business Consulting: https://www.beauty-business-consulting.de/ In Folge dreihundertsechsundsiebzig von “Die Beauty Experten” spricht Anna Franziska Müller-Hoffmann darüber wie es möglich ist 2500€ Kosmetik Konzepte als Kosmetikerin zu verkaufen und warum die meisten denken es wäre doch den Kunden zu teuer. Du hast gute Kosmetik Behandlungen, Fachwissen ohne Ende und trotzdem kaufen deine Kundinnen keine Konzepte? Dann liegt es nicht an deinem Können, sondern an diesen drei klassischen Fehlern, die fast jede Kosmetikerin macht. Wie erstellt man richtige Behandlungskonzepte, die ohne Druck, ohne Rabatte und ohne schlechtes Gewissen verkauft werden ? Wenn du keine Lust mehr hast auf endlose Beratungsgespräche, Preisrechtfertigung und „Ich überlege es mir nochmal“ – dann musst du diese Folge hören.

What do you do when you're already fully booked… but still not making enough money? In this live coaching session from LashCon, Sheila Bella sits down with a lash artist who rebuilt her business from scratch in a new city and hit $7K months fast—but now feels stuck on how to grow without burning out. In under 20 minutes, Sheila identifies the real opportunity: not more clients… but smarter scaling. From raising prices to hiring your first team member, this episode breaks down exactly how to double your income without doubling your workload. If you've hit your capacity and feel capped in your income, this episode will show you the next move.

The salon industry is constantly changing. It always has and it always will. Some of the changes you'll like and others you won't. Either way, understanding what drives change allows you to anticipate the future and prepare for the opportunities that come with change. In this episode, I walk through 10 drivers of change that are reshaping how salons operate, who clients are becoming, and how the competitive landscape is shifting in ways that will catch a lot of people off guard.Some of what I cover will feel familiar. Some of it might surprise you. But the final point on my list is the one I think very few people in the industry are talking about, and I genuinely believe it could be the most significant shift we see over the next decade. If you care about where your business and this industry are heading, this one is worth your time.IN THIS EPISODE:Why the competitive landscape is shifting and what it means for employee-based salon owners specificallyHow economic pressure and changing consumer behaviour are forcing salons to operate differentlyThe generational shift happening at both ends of the workforce and what it means for salon ownershipWhy AI will not replace hairdressers, and how it could actually free salon owners up to focus on what matters mostThe surprising prediction about who the salon owner of the future might be and why it could be good news for the industryWhat the Anthropic report on AI and employment reveals about where hairdressing sits relative to other industriesEPISODE TIMESTAMPS[00:00] Introduction: thinking about the future of the salon industry[01:14] Understanding the forces that drive change before they arrive[01:42] Driver 1: Where competition is now coming from in hairdressing[03:00] Driver 2: Rising costs, slim margins, and a changing economy[04:00] Driver 3: How government regulation is reshaping how salons hire[05:00] Driver 4: How employee expectations have fundamentally shifted post-COVID[06:12] Driver 5: What clients want now and how appointment patterns are changing[07:16] Driver 6: Generational change from Gen Z to ageing baby boomer owners[09:05] Driver 7: Environmental pressures and what they mean for salons[10:00] Driver 8: How salon design is evolving to reflect a changing world[10:17] Driver 9: Technology, AI, and why the human side of hairdressing gets more valuable[12:36] Driver 10: Who will actually own salons in the future[13:15] The Anthropic report and what it says about hairdressing and AI risk[15:00] Why disrupted professionals may turn to the salon industry next[16:02] What this all means for you and where to get helpWant MORE to help you GROW?

Kostenloses Beratungsgespräch bei Beauty Business Consulting: https://www.beauty-business-consulting.de/ In Folge dreihundertvierundsiebzig von “Die Beauty Experten” sprechen Anna Franziska Müller-Hoffmann & Maria Strehl über die stille Krise in Kosmetikstudios, über die keiner spricht! Du hast gute Kosmetik Behandlungen, Fachwissen ohne Ende und trotzdem kaufen deine Kundinnen keine Konzepte? Dann liegt es nicht an deinem Können, sondern an diesen drei klassischen Fehlern, die fast jede Kosmetikerin macht. Wie erstellt man richtige Behandlungskonzepte, die ohne Druck, ohne Rabatte und ohne schlechtes Gewissen verkauft werden ? Wenn du keine Lust mehr hast auf endlose Beratungsgespräche, Preisrechtfertigung und „Ich überlege es mir nochmal“ – dann musst du diese Folge hören.

I'm so happy to finally welcome the founder of PHENOMENAL makeup brand Hildun onto the podcast. Suzy Griffin Dunne is such a brilliant personality with a background in both beauty writing and makeup artistry.Suzy's creation of Hildun has really inspired me. Every product is so carefully thought through and is such a pleasure to use. I know that you'll love getting to know the woman behind it and hearing her story. It's one of ambition, graft and Suzy is bound to make you laugh too - she's a true Outspoken Beauty.

AI has already and will continue to impact the salon industry. One area that is getting a lot of attention is the front desk and the role of AI in streamlining the client booking process, capturing missed calls and directly having a positive impact on salon revenue.  My guest today is Universe Walker, a hairdresser, salon owner, and the founder of Beauty Desk AI, whose AI receptionist Eve answers calls and texts, books appointments, handles escalations, and never puts anyone on hold. We dig into how she built it and why online booking alone isn't enough.If you've ever lost a client because nobody answered the phone, this episode will hit home. You'll walk away understanding exactly what an AI receptionist can and can't do, how it fits alongside your front desk team, and whether an AI receptionist could be the solution your front desk needs.EPISODE TIMESTAMPS[00:00] Introduction: AI is changing how salons handle every incoming call[01:06] Meet Universe Walker, salon owner, hairdresser, and founder of Beauty Desk AI[03:26] The problem Universe set out to solve after COVID changed everything[05:06] Why 75% of salons no longer have a front desk, and what that costs[07:00] What Eve actually does: voice, SMS, bookings, and the all-in-one dashboard[10:12] How Eve integrates with your existing booking platform[12:09] Latency, the "army of Eves," and why conversations feel surprisingly human[16:06] The 200-call experiment: what happened when nobody answered the phone[21:20] How Eve is trained to understand your salon's specific services and language[26:12] Real examples of Eve's empathy, from nervous kids to tsunami evacuations[29:00] How salons with a full reception team use Eve as a backup[36:41] The business insights Eve unlocks that no booking platform can give youWant MORE to help you GROW?

Kostenloses Beratungsgespräch bei Beauty Business Consulting: https://www.beauty-business-consulting.de/ In Folge dreihundertvierundsiebzig von “Die Beauty Experten” spricht Anna Franziska Müller-Hoffmann über einen Fall einer Kosmetikerin der tatsächlich kein Einzelfall ist und feststellt das weniger in der Kasse übrig bleibt der Zeit. Was kann man jetzt tun! Du hast gute Kosmetik Behandlungen, Fachwissen ohne Ende und trotzdem kaufen deine Kundinnen keine Konzepte? Dann liegt es nicht an deinem Können, sondern an diesen drei klassischen Fehlern, die fast jede Kosmetikerin macht. Wie erstellt man richtige Behandlungskonzepte, die ohne Druck, ohne Rabatte und ohne schlechtes Gewissen verkauft werden ? Wenn du keine Lust mehr hast auf endlose Beratungsgespräche, Preisrechtfertigung und „Ich überlege es mir nochmal“ – dann musst du diese Folge hören.

Kostenloses Beratungsgespräch bei Beauty Business Consulting: https://www.beauty-business-consulting.de/ In Folge dreihundertdreiundsiebzig von “Die Beauty Experten” sprechen Anna Franziska Müller-Hoffmann & Maria Strehl wie man Geld annehmen lernen kann, gerade wichtig bei Preisanpassungen, Erhöhungen im Geschäft oder aber auch um seinen Umsatz stetig zu steigern als selbstständige Frau. Du hast gute Kosmetik Behandlungen, Fachwissen ohne Ende und trotzdem kaufen deine Kundinnen keine Konzepte? Dann liegt es nicht an deinem Können, sondern an diesen drei klassischen Fehlern, die fast jede Kosmetikerin macht. Wie erstellt man richtige Behandlungskonzepte, die ohne Druck, ohne Rabatte und ohne schlechtes Gewissen verkauft werden ? Wenn du keine Lust mehr hast auf endlose Beratungsgespräche, Preisrechtfertigung und „Ich überlege es mir nochmal“ – dann musst du diese Folge hören.

This week on Givers, Doers, & Thinkers, Jeremy Beer sits down with Nathan Bond, co-founder of Rifle Paper Company, to explore entrepreneurship, education, and philanthropy. Nathan reflects on how his personal experiences have shaped his approach to giving, the importance of clear criteria in philanthropy, and why investing in local communities remains essential.Let's go!Sponsored by AmPhil, helping nonprofits advance their missions and raise more money: https://amphil.com/#podcast #interview #nonprofit #newepisodeCenter for Civil Society's YouTube Channel

AI in the salon industry is moving fast, and most salon owners genuinely don't know where to start. My guest this week is Frank Westerbeke, co-owner of Gadabout and VerVe, a multi-generational salon group with six locations and nearly 300 staff in Tucson, Arizona. Frank's been using AI across his business for years, not just for Instagram captions, but for people management, financial analysis, team communication, and the client experience.What you'll hear in this conversation will make AI feel far less intimidating. Frank is not a tech person. He's a salon person. And the way he talks about AI, as a bridge, not a replacement, will shift how you think about it. IN THIS EPISODE:[00:00] Introduction: AI in the salon industry and what's at stake[01:04] Meet Frank Westerbeke, co-owner of Gadabout and VerVe[02:09] Running 6 salons and 300 staff, Frank's role as the human connector[04:14] How Frank uses AI voice on the drive to a salon before a tough conversation[06:44] Why Frank gave his managers permission to use AI and what changed[10:23] Turning managers into leaders with AI as the bridge[18:07] Why Frank's marketing team uses AI to enhance creativity, not replace it[22:45] The client experience: where AI helps and where the human must stay[27:00] Using AI to free up human connection in the salon[41:42] Frank's advice for salon owners who haven't started yetRATINGS + REVIEWS

Kostenloses Beratungsgespräch bei Beauty Business Consulting: https://www.beauty-business-consulting.de/ In Folge dreihundertzweiundsiebzig von “Die Beauty Experten” spricht Anna Franziska Müller-Hoffmann darüber, dass 40% Produktverkauf in der Beauty-Branche schlecht ist als Kosmetikerin & Beauty Experte und wie man das verbessern kann! Du hast gute Kosmetik Behandlungen, Fachwissen ohne Ende und trotzdem kaufen deine Kundinnen keine Konzepte? Dann liegt es nicht an deinem Können, sondern an diesen drei klassischen Fehlern, die fast jede Kosmetikerin macht. Wie erstellt man richtige Behandlungskonzepte, die ohne Druck, ohne Rabatte und ohne schlechtes Gewissen verkauft werden ? Wenn du keine Lust mehr hast auf endlose Beratungsgespräche, Preisrechtfertigung und „Ich überlege es mir nochmal“ – dann musst du diese Folge hören.

Kostenloses Beratungsgespräch bei Beauty Business Consulting: https://www.beauty-business-consulting.de/ In Folge dreihunderteinundsiebzig von “Die Beauty Experten” spricht Anna Franziska Müller-Hoffmann darüber, ob Anti Aging Behandlungen wirklich am meisten Geld in der Beauty Branche bringen. Du hast gute Kosmetik Behandlungen, Fachwissen ohne Ende und trotzdem kaufen deine Kundinnen keine Konzepte? Dann liegt es nicht an deinem Können, sondern an diesen drei klassischen Fehlern, die fast jede Kosmetikerin macht. Wie erstellt man richtige Behandlungskonzepte, die ohne Druck, ohne Rabatte und ohne schlechtes Gewissen verkauft werden ? Wenn du keine Lust mehr hast auf endlose Beratungsgespräche, Preisrechtfertigung und „Ich überlege es mir nochmal“ – dann musst du diese Folge hören.

CEO Glow Show Hosted by Sheila Bella, Founder of Pretty Rich Bosses What would you do if you had to rebuild your beauty business from scratch… in a brand new city? In this powerful live coaching session from LashCon, Sheila Bella sits down with a lash artist who lost everything in the Lahaina fire and had to start over from zero on a new island. From struggling to find consistent clients to trying ads that didn't work, this episode breaks down exactly what's missing—and how to fix it fast. Sheila identifies the real issue in under 20 minutes and gives a clear, actionable roadmap to go from inconsistent bookings to hitting $10K months again. This isn't about working harder. It's about fixing the right problem. If you feel stuck, underbooked, or unsure what's actually holding you back… this episode will give you clarity.

How you pay your salon team is one of the most confusing decisions you'll make as a salon owner. Salon owners often compare pay structures with other salons, copying what seems to be working elsewhere.But the real problem isn't which pay system you're using. It's that most salon owners have never stopped to ask what a good pay system actually needs to do.In this episode, I cut through the noise around salon pay structures and explain why there is no universal right answer. Instead, I walk through the fundamentals of salon pay structures and why understanding your own numbers matters far more than benchmarking against the salon down the road.By the end of this episode, you'll have a clear framework for evaluating your own pay structure, a benchmark worth knowing when it comes to employee costs, and a clearer understanding of whether your pay structure is working for the business or against it.WHAT YOU'LL LEARNWhy copying another salon's pay structure without understanding your own numbers is a recipe for financial stressThe one test that tells you instantly if your pay system is brokenWhy staff retention problems aren't always about money, and what actually drives people to leaveThe 40% benchmark for employee costs, what it means, and when exceptions applyHow to build a pay structure that is simple, transparent, and trusted by your whole teamIN THIS EPISODE:[00:00] Introduction: The question every salon owner worries about[00:26] Why salon pay is one of the biggest sources of confusion in the industry[01:00] The dangerous myth of a perfect universal pay system[01:32] Who this episode is and isn't for: employed income-producing staff only[02:07] The seminar exercise that reveals how different every salon's system really is[03:02] When your pay structure is so complicated nobody else can understand it[03:58] Why salon owners get themselves into legal trouble with pay[05:00] Your responsibility as the business owner to know the law where you operate[06:00] The five things every salon pay system must achieve[08:00] Why profit isn't optional[11:31] Why your payroll decisions can't be made in isolation from the rest of the business[12:22] The 40% benchmark and what happens when payroll climbs beyond it[14:00] Recap: what a good pay system actually looks like and where to get more helpRESOURCES MENTIONEDThe Money Course - the online course covering pricing, wages, profitability and salon financial benchmarks – Find out moreWant MORE to help you GROW?

Kostenloses Beratungsgespräch bei Beauty Business Consulting: https://www.beauty-business-consulting.de/ In Folge dreihundertsiebzig von “Die Beauty Experten” sprechen Anna Franziska Müller-Hoffmann & Maria Strehl wie eine Kosmetikerin-Kundin ohne Mitarbeiter mit ihrem Kosmetikstudio den Monatsumsatz von 31.000€ in wenigen Monaten nach Eröffnung erzielt hat. Du hast gute Kosmetik Behandlungen, Fachwissen ohne Ende und trotzdem kaufen deine Kundinnen keine Konzepte? Dann liegt es nicht an deinem Können, sondern an diesen drei klassischen Fehlern, die fast jede Kosmetikerin macht. Wie erstellt man richtige Behandlungskonzepte, die ohne Druck, ohne Rabatte und ohne schlechtes Gewissen verkauft werden ? Wenn du keine Lust mehr hast auf endlose Beratungsgespräche, Preisrechtfertigung und „Ich überlege es mir nochmal“ – dann musst du diese Folge hören.

Kostenloses Beratungsgespräch bei Beauty Business Consulting: https://www.beauty-business-consulting.de/ In Folge dreihundertneunundsechzig von “Die Beauty Experten” spricht Anna Franziska Müller-Hoffmann wie man als Kosmetikerin die richtigen Preise für sich und sein Geschäft findet. Du hast gute Kosmetik Behandlungen, Fachwissen ohne Ende und trotzdem kaufen deine Kundinnen keine Konzepte? Dann liegt es nicht an deinem Können, sondern an diesen drei klassischen Fehlern, die fast jede Kosmetikerin macht. Wie erstellt man richtige Behandlungskonzepte, die ohne Druck, ohne Rabatte und ohne schlechtes Gewissen verkauft werden ? Wenn du keine Lust mehr hast auf endlose Beratungsgespräche, Preisrechtfertigung und „Ich überlege es mir nochmal“ – dann musst du diese Folge hören.

Most salon owners don't have a money problem, they have a ‘lack of understanding' problem. You can be fully booked, your team can be flat out, and yet you can still be running at a loss without realising it. That's what happens when you're managing your business without awareness of a few key numbers. On today's podcast, I'm walking you through the five numbers that, in my experience, determine whether a salon owner feels in control of their finances or is controlled by them.These aren't complicated. You don't need to love spreadsheets or become an accountant. But knowing these five numbers changes the way you make decisions, and the decisions you make determine the business you build. If last week's episode resonated with you, this one is the practical follow-up you've been waiting for.WHAT YOU'LL LEARN:Why your salon can be fully booked and still be running at a loss and the one number that highlights the reality.What net profit margin actually means and why checking it once a year with your accountant is already too lateWhy copying a competitor's pricing could mean your services are running at a loss.How a 13-week rolling cashflow forecast removes the financial anxiety that hits every time something unexpected goes wrongWhy these five numbers are all connected and what pulling on one thread does to the restIN THIS EPISODE:[00:00] Introduction: The salon that looks busy but can't explain the numbers[00:26] Why this episode follows directly from last week's[00:44] The real reason salon owners feel financial fog[01:19] Why gut feel is not a strategy for running your finances[01:42] Number one: your breakeven point and why it matters most[02:52] You can be fully booked and still be running at a loss[03:47] Number two: net profit margin and what it actually measures[04:55] The story of Clarissa: from 2.5% to 8.4% profit margin[06:16] Number three: staff costs as a percentage of total revenue[08:11] Number four: which services on your menu are actually profitable[09:56] Number five: understanding your cashflow over the next 13 weeks[11:53] Billy's story: from breaking even to £80k profit[12:08] How all five numbers connect to each other[13:39] The free 10-question salon financial reality check[13:57] Free live masterclass: Where Does All the Money Go?Want MORE to help you GROW?➡️ 10 Question Salon Financial Reality Check – A free 60-second quiz to identify exactly where your financial knowledge gaps are – Find out more➡️ Free Live Masterclass: Where Does All the Money Go? – Monday 11th May, one hour, completely free – deeper than this episode and the logical next step if this resonated – Register hereRECOMMENDED NEXT EPISODEIf you enjoyed this episode, you'll also like: Episode 345: Where Does All the Money Go? The 10-Part Financial Framework for Salon Owners Listen here RATINGS + REVIEWS

Kostenloses Beratungsgespräch bei Beauty Business Consulting: https://www.beauty-business-consulting.de/ In Folge dreihundertachtundsechzig von “Die Beauty Experten” spricht Anna Franziska Müller-Hoffmann was in vielen Kosmetikstudios seit Monaten im stillen passiert, kaum noch Neukunden Anfragen von wirklich hochwertigen Kunden. Was kann man jetzt tun! Du hast gute Kosmetik Behandlungen, Fachwissen ohne Ende und trotzdem kaufen deine Kundinnen keine Konzepte? Dann liegt es nicht an deinem Können, sondern an diesen drei klassischen Fehlern, die fast jede Kosmetikerin macht. Wie erstellt man richtige Behandlungskonzepte, die ohne Druck, ohne Rabatte und ohne schlechtes Gewissen verkauft werden ? Wenn du keine Lust mehr hast auf endlose Beratungsgespräche, Preisrechtfertigung und „Ich überlege es mir nochmal“ – dann musst du diese Folge hören.

In this episode, I'm sitting down with Kyla Dufresne, founder of Foxy Box, a waxing franchise with 24 locations across Canada and a 25th on the way. Kyla shares her journey from starting Foxy Box in the dining room of her home to building a national beauty brand rooted in confidence, community, and customer experience.Kyla also opens up about her teenage years, moving to Vancouver Island for a fresh start, learning through failure, and why mindset has played such a huge role in her success. We also talk about franchising, leadership, choosing the right business partners, and what it really takes to scale a brand without losing the heart behind it.What you'll take away from this episode:How Kyla started Foxy Box from her dining room and turned it into a growing franchise brand across Canada.Why your environment matters so much when it comes to your mindset, confidence, and ability to expand.The importance of getting out into your community and becoming the face of your business.Why not every paying client or franchise partner is the right fit, and how protecting your culture protects your brand.How failure became one of Kyla's greatest teachers in business.Why progress over perfection matters when you're building, scaling, or stepping into something new.The difference between opening more corporate locations and turning your business into a franchise.Kyla's story is such a powerful reminder that you don't need to have it all figured out before you start. You get to learn, pivot, ask for support, and build something incredible along the way. Tune in for an honest, inspiring conversation about resilience, leadership, franchising, and what it really takes to build a business that changes lives.Take our FREE quiz: https://www.myalignedpurpose.com/quiz

Kostenloses Beratungsgespräch bei Beauty Business Consulting: https://www.beauty-business-consulting.de/ In Folge dreihundertsiebenundsechzig von “Die Beauty Experten” sprechen Anna Franziska Müller-Hoffmann & Maria Strehl darüber warum Premium Kunden dich nicht wollen und warum! Du hast gute Kosmetik Behandlungen, Fachwissen ohne Ende und trotzdem kaufen deine Kundinnen keine Konzepte? Dann liegt es nicht an deinem Können, sondern an diesen drei klassischen Fehlern, die fast jede Kosmetikerin macht. Wie erstellt man richtige Behandlungskonzepte, die ohne Druck, ohne Rabatte und ohne schlechtes Gewissen verkauft werden ? Wenn du keine Lust mehr hast auf endlose Beratungsgespräche, Preisrechtfertigung und „Ich überlege es mir nochmal“ – dann musst du diese Folge hören.

Hopefully your salon is busy, clients are coming through the door, and money is being taken at the till every day, so if that's the case, then why is salon financial management still such a struggle? This is the reality for a lot of salon owners: the numbers just don't add up, and the stress that comes with that is real. In this episode, I walk you through a 10-part framework for following the money trail in your business. This isn't a finance lesson, and it's not about spreadsheets. It's a practical way of thinking about your business that gives you clarity and control, because right now, with costs up and clients spreading out their appointments, you can't afford to keep guessing.IN THIS EPISODE:The difference between knowing your numbers and understanding your business in real timeWhy budgets aren't about restriction,  they're the single most important tool for weekly profitabilityWhat cashflow forecasting actually looks like and why a 13-week rolling forecast changes everythingHow to think about productivity-based pay so your team's performance is tied to the salon's financial healthEPISODE TIMESTAMPS[00:00] Introduction: The reality of a busy salon that still isn't profitable[00:50] Why the financial picture behind the scenes rarely matches the front[01:14] This isn't about how hard you work, it's about structure[01:38] The biggest misconception: thinking someone else is watching the numbers[02:22] Why understanding your finances is your job, not your accountant's[03:10] What following the money trail actually means in practice[03:53] Introducing the 10-part financial framework for salon owners[06:47] Why budgets matter more than most salon owners want to admit[08:07] Cashflow forecasting and why 13 weeks ahead changes everything[09:32] Pricing for profit and why "charge your worth" isn't a strategy[10:47] Recap: how many of the 10 points are you actually doing?[13:01] The free webinar: Where Does All the Money Go?RESOURCES MENTIONEDWhere Does All the Money Go? (Free Webinar) Antony breaks down the 10-part framework in full and shows you how to apply it practically in your salon - Register hereWant MORE to help you GROW?

Kostenloses Beratungsgespräch bei Beauty Business Consulting: https://www.beauty-business-consulting.de/ In Folge dreihundertsechsundsechzig von “Die Beauty Experten” spricht Anna Franziska Müller-Hoffmann was man tun kann bei zu vielen Kunden aber zu wenig Umsatz im Kosmetikstudio! Du hast gute Kosmetik Behandlungen, Fachwissen ohne Ende und trotzdem kaufen deine Kundinnen keine Konzepte? Dann liegt es nicht an deinem Können, sondern an diesen drei klassischen Fehlern, die fast jede Kosmetikerin macht. Wie erstellt man richtige Behandlungskonzepte, die ohne Druck, ohne Rabatte und ohne schlechtes Gewissen verkauft werden ? Wenn du keine Lust mehr hast auf endlose Beratungsgespräche, Preisrechtfertigung und „Ich überlege es mir nochmal“ – dann musst du diese Folge hören.

Want to know how to grow your salon, attract more ideal clients, and build a powerful brand in your local area, without relying on luck or guesswork?Building a beauty business that dominates your city comes down to four things most salon owners and service-based business owners get backwards.You'll hear the real strategies behind growing a beauty business - by combining smart marketing, mindset, and sales psychology to help you stand out in a crowded industry. I share exactly how I used ads, content, and high-converting offers to grow five spray tanning salons, over 10,000 local followers, and a coaching community of 33,000 members.Whether you run a hair salon, spray tanning studio, hair extensions business, lash or beauty clinic, or any service-based small business - or you're a coach, consultant, or local entrepreneur building a personal brand -  this is your roadmap to becoming the well-known, trusted, and fully booked name in your area.Tune in to hear about:

Kostenloses Beratungsgespräch bei Beauty Business Consulting: https://www.beauty-business-consulting.de/ In Folge dreihundertfünfundsechzig von “Die Beauty Experten” sprechen Anna Franziska Müller-Hoffmann & Maria Strehl darüber warum dich Kunden heutzutage immer häufiger ghosten, Termine Absagen oder gleich gar nicht erscheinen. Du hast gute Kosmetik Behandlungen, Fachwissen ohne Ende und trotzdem kaufen deine Kundinnen keine Konzepte? Dann liegt es nicht an deinem Können, sondern an diesen drei klassischen Fehlern, die fast jede Kosmetikerin macht. Wie erstellt man richtige Behandlungskonzepte, die ohne Druck, ohne Rabatte und ohne schlechtes Gewissen verkauft werden ? Wenn du keine Lust mehr hast auf endlose Beratungsgespräche, Preisrechtfertigung und „Ich überlege es mir nochmal“ – dann musst du diese Folge hören.

Salon profitability is under more pressure than it has been in years, and the hard reality is that being busy isn't the same as being profitable. In this episode, I get into the financial fundamentals that too many salon owners avoid, because understanding your numbers is the only way to get in front of the problem before it becomes a crisis.By the end of this episode, you'll know exactly where to look in your business to find the leaks, whether you have a pricing problem or a productivity problem, and what your real options are for increasing profit margins. This isn't about cutting everything to the bone. It's about making smarter decisions with the facts in front of you.IN THIS EPISODE:Why being fully booked doesn't mean your salon is profitable, and what that means for your business right nowHow to use your profit and loss report to separate the facts from the feelings and make better financial decisionsThe difference between a pricing problem and a productivity problem, and which one your salon actually hasThe three ways to increase salon income, and which one delivers results the fastestEPISODE TIMESTAMPS:[00:00] Introduction: Why salon profit margins are under pressure right now [00:27] The things you can control when times are tough [02:07] Why competitive pricing creates a crunch point for salon owners [03:04] How to use your profit and loss report correctly [04:29] What the numbers in a typical salon P&L actually look like [05:42] Pricing problems vs productivity problems: knowing which one you have [06:21] How to approach cutting costs without losing what matters [08:05] Why the miscellaneous line in your P&L deserves more attention [09:22] The three ways to increase your salon income [11:44] Why a price rise is the fastest lever available to you [12:38] Which services are actually profitable when you look at the real margins [13:25] Using technology and AI to create efficiencies in your business [14:16] Recap and your next action stepRATINGS + REVIEWS

Kostenloses Beratungsgespräch bei Beauty Business Consulting: https://www.beauty-business-consulting.de/ In Folge dreihundertvierundsechzig von “Die Beauty Experten” spricht Anna Franziska Müller-Hoffmann über die aktuelle Situation in vielen Kosmetikstudios. Du hast gute Kosmetik Behandlungen, Fachwissen ohne Ende und trotzdem kaufen deine Kundinnen keine Konzepte? Dann liegt es nicht an deinem Können, sondern an diesen drei klassischen Fehlern, die fast jede Kosmetikerin macht. Wie erstellt man richtige Behandlungskonzepte, die ohne Druck, ohne Rabatte und ohne schlechtes Gewissen verkauft werden ? Wenn du keine Lust mehr hast auf endlose Beratungsgespräche, Preisrechtfertigung und „Ich überlege es mir nochmal“ – dann musst du diese Folge hören.

What happens when the product that made you famous starts holding you back? Kevin Gould co-founded Glamnetic in 2019 with Ann McFerran, launching a magnetic eyelash brand that exploded from $1 million to $50 million in revenue in just one year — fueled by a great product, smart growth marketing, and the COVID-era boom in DIY beauty. But when the tailwinds reversed — iOS 14 updates sent acquisition costs soaring, the lash category contracted, and revenue dipped 25% — Kevin faced a make-or-break decision. Rather than doubling down on what was declining, he pivoted the entire business into press-on nails, a category still in its infancy. Today, Glamnetic is one of the largest press-on nail brands in the world, doing over $100 million a year. In this episode, Kevin gets real about the unglamorous side of hypergrowth: the cash flow crunches that come with scaling too fast, the inventory mistakes that haunt you, and the emotional toll of watching revenue fall when you expected it to double. He shares how he and his team navigated the pivot, why community and brand affinity will always outlast paid acquisition, and why the best advice he can give founders is: don't grow too fast. You'll learn: Why going from $1M to $50M overnight nearly broke the business How to manage cash flow and inventory when you're self-funded The marketing mix that built a real brand — not just an ad machine Why TikTok Shop is the biggest arbitrage opportunity right now How a 40,000-member Facebook community doubles as a product development engine The one hire every founder should prioritize early on What it really takes — personally and professionally — to turn a pivot into a $100M business Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Kostenloses Beratungsgespräch bei Beauty Business Consulting: https://www.beauty-business-consulting.de/ In Folge dreihundertdreiundsechzig von “Die Beauty Experten” sprechen Anna Franziska Müller-Hoffmann & Maria Strehl über die nächsten 6 Monate in der Beauty-Branche. Du hast gute Kosmetik Behandlungen, Fachwissen ohne Ende und trotzdem kaufen deine Kundinnen keine Konzepte? Dann liegt es nicht an deinem Können, sondern an diesen drei klassischen Fehlern, die fast jede Kosmetikerin macht. Wie erstellt man richtige Behandlungskonzepte, die ohne Druck, ohne Rabatte und ohne schlechtes Gewissen verkauft werden ? Wenn du keine Lust mehr hast auf endlose Beratungsgespräche, Preisrechtfertigung und „Ich überlege es mir nochmal“ – dann musst du diese Folge hören.

Running a successful salon for nearly 40 years in one of the most competitive cities on the planet takes more than talent. It takes the willingness to keep evolving your model, your mindset, and even the words you use with your team. My guest today, Scott Buchanan of the Manhattan-based Scott J Salons, has done exactly that. With around 90 employees across two locations, Scott's story is one of grit, reinvention, and a business built around culture and community.In this conversation, we get into the real numbers behind a thriving employee-based salon, why he treats his team as partners rather than employees, and what it actually takes to keep an employee-based salon competitive in today's market. If you want to build a business that still works 40 years from now, this is the episode to listen to.✅ Why calling your team "partners" changes the way they show up every day✅ The KPIs Scott tracks obsessively and why guest count matters more than top-line revenue✅ How Scott uses "wellness check-ins" instead of performance reviews to drive better results✅ How Scott thinks about AI, retail, and the future of the salon experience in the next five to ten years✅ The one piece of advice from a 40-year career that every salon owner needs to hearIN THIS EPISODE:[00:00] Introduction: 40 years in Manhattan and what longevity really takes[00:50] Scott's current business: two locations, 93 staff, and a long road to get here[03:29] Is the age of the big salon over? Scott's honest take on boutique vs. large[05:37] Why Scott considers his team partners, not employees[07:18] Wellness check-ins: reframing performance reviews to drive real change[10:25] How to keep an employee-based team in the age of salon suites[13:55] The blowout story: why you have to be there when the client wants to be there[20:11] How Scott is using AI now and where he sees the salon industry heading[27:33] The key numbers Scott watches most closely, and what they reveal[37:07] Intercoiffure America/Canada: building a community for employee-based salon owners[43:57] Scott's one piece of advice for lasting 40 years in this industryWant MORE to help you GROW?

Kostenloses Beratungsgespräch bei Beauty Business Consulting: https://www.beauty-business-consulting.de/ In Folge dreihundertzweiundsechzig von “Die Beauty Experten” spricht Anna Franziska Müller-Hoffmann darüber, ob sich Fußpflege immer noch lohnt. Du hast gute Kosmetik Behandlungen, Fachwissen ohne Ende und trotzdem kaufen deine Kundinnen keine Konzepte? Dann liegt es nicht an deinem Können, sondern an diesen drei klassischen Fehlern, die fast jede Kosmetikerin macht. Wie erstellt man richtige Behandlungskonzepte, die ohne Druck, ohne Rabatte und ohne schlechtes Gewissen verkauft werden ? Wenn du keine Lust mehr hast auf endlose Beratungsgespräche, Preisrechtfertigung und „Ich überlege es mir nochmal“ – dann musst du diese Folge hören.

If you've been wondering whether your AI use is helping or quietly hurting your business — this episode is the one you didn't know you needed.Misty sits down with her longtime friend, branding and marketing educator Jodie Brown, for a candid, no-shame conversation about how we're using AI tools like ChatGPT and Claude — and what we might be losing in the process. Jodie is a 15-year hairstylist-turned-online-business-owner who now works with beauty educators and creative entrepreneurs on branding, content strategy, and finding clients without chasing virality. She is a fundamentals girly — and this conversation reflects that.Listen to Jodie's Why you should stop using AI to edit your content Episode on Sought After Educator podcast. They talk about the real reason AI content feels flat (hint: it's not just the words), why outsourcing your ideas is literally atrophying your creative muscle, and the specific ways AI use can turn a creation process into a consumption process. They also get honest about where AI is actually useful — and where it's just expensive procrastination.This isn't an anti-AI episode. Misty uses Claude to edit podcast descriptions, pull clips, and organize voice note brain dumps. Jodie has AI tutorials inside her own program. But both of them agree: there's a version of AI use that is genuinely helpful, and a version that is quietly eroding your brand, your trust, and your creativity.In this episode, you'll hear:Why AI-generated content is flattening brand voices across the beauty industry — and why your clients noticeThe "intern analogy" for understanding what AI actually is (and isn't)What Misty realized when she stopped using AI to generate her own ideas — and what came backThe difference between a creation process and a consumption process (and which one AI can trigger)Why Jodie calls over-reliance on AI "the new procrastination busy work"The ethical line when it comes to using AI for knowledge you don't actually haveReal, practical use cases for AI that DON'T flatten your voiceWhy your opinion, your perspective, and your lived experience are non-negotiable in 2026The "show me instead of telling me" prompt that Jodie uses to unlock new creative anglesWhy Misty believes the real message is: stop outsourcing the human experienceFind Jodie Brown:Instagram: @‌itsjodiebrownPodcast for hairstylists: Hairstylist RisingPodcast for educators + coaches: Sought After Educatorhairstylist podcast, salon owner personal development, beauty industry business, brand voice, AI for hairstylists, content creation for stylists, Starting Messy podcast, Misty Jayne coaching, beauty business mindset, hairstylist burnout, salon suite owner, creativity for stylists

Send us Fan MailHave you ever wondered what could happen if you stopped waiting for the “perfect time”… and just started building the business you know you're meant for?In today's episode of The Good Enough Mompreneur Podcast, I'm joined by Sara Perry — founder of Sare Extensions and The Extensions Brand — who turned a side hustle into a thriving, fully booked beauty business.Sara started with a chair in her mom's house… taking clients at night after working long days… and slowly built her way to owning her own salon, growing a loyal client base, and expanding into education for other stylists.But what makes this conversation so powerful isn't just what she built — it's how she did it.We talk about the real decisions, mindset shifts, and boundaries that helped her go from hustling to sustainable success — all while navigating motherhood and a full life.Whether you're in the beauty industry or building something completely different, this episode will show you what's possible when you stop playing small and start trusting yourself.In this episode, we cover: How Sara started her hair extensions business from home  Balancing a full-time job while growing a side hustle  The moment her business became truly profitable  Why specializing helped her stand out in a competitive industry  How to attract and retain high-value clients  Pricing your services with confidence (without burnout)  Setting boundaries as a mom and business owner  The mindset shifts required to grow a sustainable business  Lessons learned from mistakes, growth, and expansion  How she evolved into an educator and mentor for other stylists This episode is for you if: You're building a side hustle and want to grow it into something more  You're a mompreneur craving more income, flexibility, or fulfillment  You struggle with pricing, boundaries, or confidence in your business  You're ready to stop waiting and start taking aligned action Connect with Sara Perry:Instagram: @sare.extensions Website: https://www.sareextensions.com

Kostenloses Beratungsgespräch bei Beauty Business Consulting: https://www.beauty-business-consulting.de/ In Folge dreihunderteinundsechzig von “Die Beauty Experten” spricht Anna Franziska Müller-Hoffmann wie man LOW-Budget Kunden endgültig los wird. Du hast gute Kosmetik Behandlungen, Fachwissen ohne Ende und trotzdem kaufen deine Kundinnen keine Konzepte? Dann liegt es nicht an deinem Können, sondern an diesen drei klassischen Fehlern, die fast jede Kosmetikerin macht. Wie erstellt man richtige Behandlungskonzepte, die ohne Druck, ohne Rabatte und ohne schlechtes Gewissen verkauft werden ? Wenn du keine Lust mehr hast auf endlose Beratungsgespräche, Preisrechtfertigung und „Ich überlege es mir nochmal“ – dann musst du diese Folge hören.

Training a salon manager is one of the things salon owners often get wrong, and most don't realise it until they've already hired the wrong person, put them on payroll, but still end up doing everything themselves. In this episode, I share a five-step framework for getting it right, from figuring out whether your business can actually support a manager right now, to the mindset shift that changes everything about how you lead.By the end of this episode, you'll know exactly what to define before you hand anything over, why hiring another version of yourself backfires, and how to release control in a way that builds real capability over time. Done right, a great manager doesn't take things away from you. They give you your life back.WHAT YOU'LL LEARN:The two pillars that underpin good management, and why most people are usually only good at oneWhy you need to consider the size of your business before you hire anyone into a management roleThe case against hiring a mini you and what to look for insteadHow to train for outcomes, not just tasks, so your manager can think, not just tick boxesThe "let the leash out slowly" approach to handing over control without chaosWhy getting it out of your head and onto paper is the non-negotiable first stepEPISODE TIMESTAMPS[00:00] Introduction: The challenge of training a salon manager[00:30] Why hiring a manager isn't as simple as it sounds[01:19] The real question: how do you let go without losing control?[01:45] The two pillars of management: people skills vs systems[03:18] Why most salon owners lean heavily to one side[04:11] The moment you realise you need help[05:04] The fear of hiring and trusting a manager[06:00] The two biggest obstacles: no systems and financial pressure[06:40] Why most salons can't afford a non-producing manager[07:18] Delegating vs dumping chaos[14:49] Recap of the 5-step framework[15:41] Why a great manager gives you back your life[16:04] How to get helpRESOURCES MENTIONED IN THIS EPISODE:

My team builds you a $167K/month client machine in 8 weeks. You just approve it. Interested?  → https://jointherainmakers.com/choosetime?utm_src=organicyoutube Want the exact system that takes Beauty Business owners from $3K to $20K a month without burning out or guessing what comes next? Start here: https://jointherainmakers.com/private If this is our first time meeting hey, I'm Chris Dufey, founder of The Rainmakers. We help online info businesses and coaches make serious money with lean teams, smart systems, and a sales process that doesn't rely on crossing your fingers. In this episode, you're getting a seat inside a real $4,000 private consultation completely free. That's not a headline. That's what happened. I sat down with Adam, a coach who helps independent beauty business owners get more clients and earn more money, and we mapped out exactly what's holding his business back, where the real leverage is, and what the straightest line to $20K a month looks like.  No theory. No fluff. Just the actual thinking, frameworks, and decisions.  Here's what we covered:  How to stop wasting your lead magnet on people who will never buy and reposition it so it pre-qualifies the right clients before they ever talk to you.  Why your email nurture sequence might be working against you and the simple shift that turns a cold list of 7,000 into a warm pipeline of booked calls.  The one offer to rule them all and why trying to sell two audiences at once is killing your conversions.  The three things your prospects need to believe before they'll ever say yes and how to incept those beliefs before the sales conversation even starts.  How to make your guarantee so simple and so obvious that objections dissolve before they're even raised.  Why changing the name and framing of your call offer every month can dramatically improve your show up rates without changing a single thing about what you actually do.  The DM sales method that's generating over $170K USD a month in one business and how to use it to sell your lower ticket offer without a single sales call.  If you're a coach, consultant, or expert who helps people get real results and you feel like the ceiling you've hit is more about your system than your skill this episode is going to be one of the most useful things you watch this year. Here's the short version of how I got here:  • Became a personal trainer because I was the fat kid who wanted abs (and honestly, I also wanted people to like me). • Built a personal training agency across Sydney gyms. • Moved to Dubai, started a business, had my first child, and discovered how much coffee a new dad can actually run on. • Moved to Bali to "start an online business" which really meant I had no idea and spent everything figuring it out. • Launched a supplement company that went up in flames. No sugarcoating it. • Stumbled into business coaching because other trainers wanted to know how I was living abroad while still selling fitness. • Founded Coaches Cartel coaching, software, and virtual teams for fitness pros. • Became a father of four while managing a traveling family of six. • Sold my multi-7-figure coaching business. • Started consulting 6, 7, and 8-figure coaches and CEOs charging up to $25K a month. • Founded The Rainmakers. Today, my team and I work behind the scenes with some of the most successful online businesses in the world. We give our members the upper hand knowing what's actually working right now, and installing it directly into their businesses. This YouTube channel is me showing up and sharing how I build a business and a life I'm proud of. It's for people who want success that doesn't just look good on Instagram it feels good when they wake up in the morning. Because what's the point of being rich if you're tired, grumpy, and lonely? Wealth. Health. Relationships. You need all three to actually win. Drop a comment, ask a question, or tell me what you want me to cover next. I read them. Instagram:  / wearetherainmakers   Facebook:  / wearetherainmakers   LinkedIn:  / the-rainmakers   Website: https://wearetherainmakers.com  

Kostenloses Beratungsgespräch bei Beauty Business Consulting: https://www.beauty-business-consulting.de/ In Folge dreihundertsechzig von “Die Beauty Experten” sprechen Anna Franziska Müller-Hoffmann & Maria Strehl wie man Kunden wirklich im Kosmetikstudio ablehnt und Platz für bessere Kunden schafft. Du hast gute Kosmetik Behandlungen, Fachwissen ohne Ende und trotzdem kaufen deine Kundinnen keine Konzepte? Dann liegt es nicht an deinem Können, sondern an diesen drei klassischen Fehlern, die fast jede Kosmetikerin macht. Wie erstellt man richtige Behandlungskonzepte, die ohne Druck, ohne Rabatte und ohne schlechtes Gewissen verkauft werden ? Wenn du keine Lust mehr hast auf endlose Beratungsgespräche, Preisrechtfertigung und „Ich überlege es mir nochmal“ – dann musst du diese Folge hören.

In this episode, Angela, a social media mentor for beauty professionals, shares practical strategies to create intentional content that attracts clients, builds trust, and converts followers into bookings. If you're feeling overwhelmed or uncertain about your social media efforts, this episode provides clear guidance to optimize your content and grow your business.Main Topics: The importance of giving each post a specific purpose: attract, trust, or convert Why results-based content alone isn't enough for growth The three essential content lanes: Results, Authority, Connection How to incorporate your personality and expertise into posts Strategies for engaging your audience with voiceovers, behind-the-scenes, and educational insights The value of consistency with authenticity, not perfection How AI tools like ChatGPT can streamline content creation The benefits of joining the Beauty Boss Socials community for ongoing support Timestamps: 00:00 - Why many beauty business owners feel their social media is "posting randomly" 00:29 - Common misconception: more posts mean better results 00:57 - The problem is lack of direction and content purpose 1:24 - Content should have a job: attract, trust, or convert 1:53 - Overreliance on results posts limits growth 2:18 - Post with intention, showing more of yourself to build trust 2:48 - The importance of connection in converting followers into clients 3:16 - Authenticity and showing up as your true self makes a difference 3:45 - How to drive followers from awareness to bookings 4:15 - The true point of social media: staying top of mind for when clients are ready 4:44 - Consistent, intentional posting builds trust and authority 5:13 - Focus on the three content lanes: Results, Authority, Connection 5:42 - Explaining the "how" and "why" behind transformations 6:08 - Elevate your results content with storytelling and voiceovers 6:37 - Using voiceovers and scripting to enhance engagement 7:05 - Creating authority content that educates and positions you as an expert 7:35 - Overcoming limiting beliefs around judgment and perfection 8:00 - Sharing your insights on trends, products, and techniques 8:29 - How authority content builds trust and answers client questions 9:25 - The connection content: showcasing personality and behind-the-scenes 9:55 - Authentic sharing creates familiarity and trust 10:19 - The current industry landscape: booking slowdown and the need for depth 11:17 - Building trust through insightful, genuine content 11:45 - The power of adding your face and voice to your posts 11:51 - Developing a deeper content strategy with tools and AI support 12:21 - The value of expert guidance and community support 12:47 - How sitting down with strategic tools can save time and reduce overwhelm 13:17 - Inviting you to join the Beauty Boss Socials for ongoing growth 13:46 - The importance of progress over perfection and celebrating your efforts 14:14 - You're not behind—learning strategic use of AI and social tools is key 14:44 - Creating a lightweight, intentional social media routine 15:12 - How to get personalized support and turn your existing content into a winning strategy 15:41 - Closing remarks: invest in your growth and keep showing up confidentlyResources & Links: Beauty Boss Socials - Join Angela's community for ongoing social media support Beauty Boss GPT get access to it for FREE inside Beauty Boss Socials. Use AI to script and brainstorm content ideas www.instagram.com/beautybusinessco_- Connect with Angela directly for personalized advice Connect with Angela: Instagram  

The economics of running a salon have changed, and if your approach to training assistants hasn't changed with it, your margins are going to keep shrinking. In this episode, I answer the questions salon owners are actually grappling with right now: Is it still worth taking on apprentices, how quickly should they be contributing, and what does it look like when a salon actually gets training right?If you've been winging it or leaving it to chance, this episode gives you a clear framework and five practical takeaways you can act on straight away.IN THIS EPISODE:Why condensing the apprenticeship timeline isn't lowering standards, it's a financial necessityThe difference between income-producing and non-income-producing staff and why it mattersHow quickly a new assistant should be contributing to your salon revenue (and what to do if they're not)Why most salons' training problems are self-inflicted, and what good training ownership actually looks likeFive clear takeaways for building a structured, productive assistant pathway in your salonEPISODE TIMESTAMPS[00:00] Introduction[00:28] Can you condense a two-year apprenticeship without lowering standards?[01:21] How assistants contribute to revenue[02:41] Income-producing vs. non-income-producing staff[04:37] The shift required to make apprenticeships viable[05:40] A brief history of apprenticeships[09:00] Are employment-based salons restructuring the assistant pathway?[11:27] What the best salons are doing differently[12:33] Five takeaways for salon ownersWant MORE to help you GROW?

Most salon owners believe their biggest problem is not getting enough new clients, but what if that's not true? In this episode, I break down why focusing on client attraction alone is keeping you stuck, and what's really stopping your salon from growing consistently.I share the simple (but often overlooked) three-part marketing formula that every high-performing salon is built on. The reality is, most salons are already getting enough new clients, but they're losing them just as quickly. And that's where the real problem lies.If you're tired of constantly chasing new clients and want to build a salon business that grows predictably, with loyal clients who keep coming back, then this episode will shift how you think about marketing forever.IN THIS EPISODE:[00:25] What do you picture when you think of a million-dollar salon?[01:02] Why high-performing salons are simpler than you think[02:00] Why understanding the real problem matters before you hear the formula[03:06] The retention numbers that should stop you in your tracks[04:53] The three-part marketing formula[05:44] Where most salons drop the ball [07:59] Why the three pieces must work together, not in isolation[11:03] What million-dollar salons do differently[11:28] The importance of tracking your numbers[12:25] Industry benchmarks and what to aim for[12:53] Why you need to run retention reports by individual stylist[14:01] The marketing course, what's inside and how to join[17:06] Wrapping up, the formula, the course, and see you next weekRESOURCES MENTIONED IN THIS EPISODE:

We talk about what happens when a business looks successful on the outside but feels misaligned on the inside, especially while raising kids and managing multiple brands. Emily shares how systems, boundaries, and honest self-checks helped her choose peace over pressure and start planning a future that fits her life.• Emily's life update from postpartum to running multiple businesses again • Buying a long-time local bikini store and adding a wax studio • Redefining success around time with kids and real quality of life • The mental load of motherhood plus entrepreneurship and why it matters • Building systems that run without you and the hidden cost of managing people • Why burnout can hit hardest once things finally feel “stable” • How social media can push you into models you only admire • Health, stress, and the decision to stop sacrificing well-being for growth • Permission to pivot & drop what isn't working!• Creating opportunities for others without crossing your own boundaries *Plus the announcement she's been sitting with and is ready to share...If this conversation resonated with you, please be sure to follow the show plus leave me a review. And most importantly, be sure to share it with a woman who's building something meaningful and remind her that she's allowed to do it her way.Emily:@thebrowfoxEmily's businesses@browfoxbeauty @sloswim @suitespotslo

The difference between a good salon and a world-class one isn't talent. It's standards, and the leadership to hold them.In this episode, I take inspiration from the Netflix series Being Gordon Ramsay and unpack what it really takes to build a world-class business, whether that's a restaurant or a salon. Because when you strip it back, the fundamentals are the same. It's not about talent alone. It's about standards, leadership, and the culture you create.I talk about the obsession with detail that separates good from exceptional, why leadership isn't always comfortable (but it is necessary), and how the best teams operate as a unit, not a group of individuals. These are practical insights you can apply immediately in your salon.IN THIS EPISODE:[00:00] Introduction and why this matters for salon owners[00:48] Lessons from The Bear and restaurant culture[02:21] Why Being Gordon Ramsay is worth watching[04:00] The 3 pillars: standards, leadership, and pride[04:31] Why standards, not talent, drive excellence[06:30] The power of attention to detail[07:40] Leadership, clarity, and responsibility[08:44] Finding the breaking points in your business[10:12] Respect for craft and raising standards[12:12] From employees to custodians of the brand[13:35] The big question: what are you building?WANT MORE TO HELP YOU GROW?

On this episode of the gohappybeauty podcast, host Grant Kantsios sits down with franchise expert Bennett Maxwell for an in-depth look into the world of franchising—specifically in the beauty and tanning industry. Bennett, known for scaling Dirty Dough cookies and now working with Glo Tanning™, brings a wealth of experience as he breaks down what it really takes to own and operate a successful franchise.

Instagram marketing for salons is constantly evolving, and if you're relying on strategies from even a year ago, there are changes you need to know about. In this episode, I'm joined once again by Instagram specialist Hayley Mears to unpack what's working on Instagram right now and what salon owners need to be doing differently in 2026.We dive into the simple three-step structure that every successful Instagram carousel needs, why hooks are more important than ever, and how to create content that people actually save and share. Because, as you'll hear, the algorithm has shifted and likes are no longer the metric that matters the most.We also talk about AI, why hashtags are becoming increasingly irrelevant, and how salon owners can use Instagram to amplify the one thing technology can't replace, the human experience. This episode is packed with practical ideas you can start using straight away.IN THIS EPISODE YOU'LL LEARN:✅ The 3-step structure every successful Instagram carousel needs✅ Why hooks are critical to getting people to swipe✅ Why the algorithm now values saves and shares over likes✅ Whether hashtags are becoming irrelevant✅ How to use AI without losing your authentic voice✅ Three practical Instagram strategies for salon owners in 2026EPISODE TIMESTAMPS:[00:05] Introduction to the episode and what listeners can expect[00:47] Introducing Instagram specialist Hayley Mears[02:00] The 3-step structure every successful Instagram carousel needs[04:49] Why writing a strong hook is the hardest part of a carousel[07:46] Calls to action that actually work on Instagram[11:33] Using AI for captions without losing your authentic voice[14:47] Why Instagram now rewards saves and shares over likes[21:42] Why Instagram is showing more content to non-followers[23:07] Are hashtags becoming irrelevant?[27:00] Three actionable Instagram strategies for salon owners in 2026RESOURCES MENTIONED IN THIS EPISODE:Join us on our upcoming free Salon Marketing Masterclass on 16th & 17th March. From Random Tactics to Fully Booked: How to Create a Salon Marketing System That Gets Clients In and Keeps Them Coming Back. SAVE YOUR SEAT 

Most salon owners think they have a marketing problem. In reality, what they usually have is a clarity problem, a positioning problem, and a consistency problem. And until those things are fixed, no amount of posting, boosting, or discounting is going to change the outcome.In this episode, I break down what marketing actually is, not the social media version, not the trend-driven version, but the strategic version that builds predictable growth. I talk about the difference between image building and business building, the four layers of effective marketing, and why so many salons are stuck in a cycle of reactive tactics.If you're tired of unpredictable bookings, blaming the algorithm, or hoping things will “pick up soon,” then this episode will give you a framework to think differently and more strategically about marketing your salon.IN THIS EPISODE:[00:00] Introduction and why most salon owners misunderstand marketing[00:00:49] The real problem: clarity, strategy and consistency[00:03:10] Activity vs strategy: why busy doesn't mean effective[00:03:10] Image building vs business building marketing[00:04:44] What marketing actually is[00:05:00] The four layers of marketing explained[00:05:25] Layer 1: Clarity - knowing your ideal client[00:05:50] Layer 2: Positioning - why clients should choose you[00:06:41] Layer 3: Visibility - and why most skip the foundations[00:07:30] Layer 4: Client conversion - where money is often lost[00:07:55] The real cost of weak marketing[00:08:39] Why unstable revenue damages culture and productivity[00:09:00] What good marketing actually feels like[00:10:14] The industry-wide marketing framework problem[00:10:37] Invitation to the free marketing training[00:11:19] Why predictable growth requires predictable marketingWant MORE to help you GROW?

AI is changing Google search faster than most salon owners realise, and whether you like it or not, it's going to impact your business. In this episode, I'm joined by returning guest Phil Evans from Salon Guru, and we're diving into what AI is doing to Google search and what that means for your salon business.We break down how Google's AI is already showing up in your potential clients' search results, what's actually driving which salons appear at the top, and why content and reviews still remain the foundation of everything.We also get into the practical stuff, how to use AI tools like ChatGPT without sounding like a robot, why you need to know your traffic and rank numbers before anything else, and the simple phone test you can do today that will tell you exactly where your salon stands. Phil's homework at the end of this episode is worth the listen alone. IN THIS EPISODE:[00:00] Introduction and marketing course waitlist announcement [01:13] Welcoming Phil Evans from Salon Guru back to the show [02:00] What AI has actually changed about Google search [03:15] How AI search works in practice, with real examples[07:57] The numbers behind salon website traffic (and what "good" looks like) [09:13] What determines which salon ranks first for "best balayage near me" [10:00] Why content and reviews are 90% of the job [11:31] The three most important things a small salon owner should focus on [16:00] How to use AI writing tools without sounding like a robot [19:25] What happens if a salon ignores AI and search over the next few years [21:00] How to make your existing content AI-ready [22:39] Three practical takeaways you can action today [23:08] The free rank report from Salon Guru (and how to find your numbers) [25:10] How local search radius works, and the wake-up call most salons need Want MORE to help you GROW?

CEO Glow Show Hosted by Sheila Bella, Founder of Pretty Rich Bosses What would happen if you put your beauty business in the hot seat… and had it audited live? In this episode of the CEO Glow Show, Sheila Bella breaks down a lash artist's business in real time and shows exactly how to go from "kind of booked" to fully booked — and eventually building a team. In under 20 minutes, Sheila identifies the real bottleneck holding this business back and explains the three marketing machines every beauty entrepreneur needs: ✔ Visibility ✔ Booking ✔ Service Delivery If you're relying mostly on word-of-mouth… If you're 60–70% booked but not consistently full… If you want to double your income but don't know where to start… This episode is your blueprint. Sheila covers Instagram SEO updates, organic vs. paid reach, email marketing strategy, branding, Google visibility, and why most beauty pros choose renting over building simply because they don't know how to create an automated marketing machine. This is tactical. Strategic. And immediately actionable.

Rea Ann Silva couldn't patent Beautyblender, so she built brand recognition stronger than IP. Learn how she scaled, without investment, to sales every 12 seconds. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.