Podcasts about Discounting

Send us a textIs running a commission salon even worth it anymore? Should you go solo, rent a suite, or bring it back to commission? In this episode, Todd and Jen dig deep into what it actually takes to run a successful salon in 2025—from ditching discounts to building strong foundations, leading new generations of hair pros, and why most salon owners burn out.You'll hear why leadership is everything, how to market with intention, and how to avoid the trap of working harder instead of smarter. This episode is full of real talk, hard truths, and proven strategies that Todd and Jen have actually implemented in their own salon.What You'll Learn:Why salon ownership isn't about hair—it's about businessHow blaming “the next generation” is lazy leadershipThe fatal mistake of constant discountingWhat a solid mission, vision, and core values actually do for your businessHow to build a brand people want to work for (and with)Why culture starts with listening, not talkingHelpful Blog Posts:Client Acquisition: Are You Solving the Right Problem?Don't Be For EveryoneAttracting The RIGHT ClientsTimestamps: 00:00 – Happy (not really) Monday + Opening Takes 01:30 – Is Commission Still Worth It in 2025? 02:15 – Todd's Opening Take: Put the scissors down 03:00 – Jen's Opening Take: Blaming the new generation won't work 05:00 – The real reason salon owners burn out 06:30 – Discounting is not a marketing plan 09:00 – What your promotions say about your business 10:00 – Foundations: Mission, Vision, Core Values 13:00 – Choosing aligned brands and distributors 16:00 – Why salon marketing starts with knowing yourself 19:00 – Likes vs Revenue: What good marketing actually looks like 21:00 – Why making money isn't “selling out”—it's survival 24:00 – Culture is everything: How we built ours 27:00 – Jen's honesty: “I didn't know if I could be this uncomfortable” 30:00 – Listening over lecturing: The new leadership model 32:00 – Join our newsletter + what's nextLinks and Stuff:Our Newsletter Mentoring InquiriesFind more of our things:InstagramHello Hair Pro Website

 This episode is part of our MSME DAY 2025 series, where we bring data-driven insights from key industry voices. Ketan Gaikwad shares current trends, platform data, and policy impacts shaping the invoice discounting landscape for MSMEs.  In this episode: • Top 3 sectors leveraging TReDS invoice discounting • Sectors facing higher rejection – and why • Cities & states surprising in discounting activity • Repeat usage patterns of MSMEs on TReDS • Ticket size & value trends • Impact of policy/regulation updates • What MSMEs can do to better use TReDS  Host: Tripti Sharma Founder, MSME TALK® | Executive Coach LinkedIn: https://www.linkedin.com/in/tripti-sharma-/  About MSME TALK®: MSME TALK® is a unique platform that serves as a hub for knowledge, information, connections, and curated content. It bridges the gap between MSMEs, experts, and solution providers by offering data-driven insightful conversations that help businesses grow.  • What support you need in business, help us know to get relevant Expert, Product, Services and Content for you. https://forms.gle/P7eb5xuJeERKxn6V6 • Do you provide Services or Products to MSMEs/ Startups: https://bit.ly/ListingonMSMETALK  Stay Informed with MSME TALK® • Newsletter: https://msmetalk.com/subscription-alert/ • WhatsApp Channel: https://whatsapp.com/channel/0029VbAPTDw7dmeSLWrYD1t3 • YouTube Channel: https://www.youtube.com/@msmetalk Connect : • Website: https://www.msmetalk.com • Email: connect@msmetalk.com  MSME TALK Podcast enters Peak Ranking Chart of 20+ Countries in the Apple Podcast Country Entrepreneurship Category. WhatsApp : Send hi - https://wa.me/918097665085 LinkedIn Facebook Instagram Twitter Website Contact us : connect@msmetalk.comClick to All Social Media , Podcast etc links at one place Please give your rating and reviews on apple podcast or Spotify

Diya Iyer expects Nike (NKE) to report a sales decline this quarter as it attempts a “transformation,” and is watching the full year guidance. Spencer Hakimian focuses on inventory numbers, “especially with all the uncertainty around tariffs,” and “do they need to start marking down stuff.” Diya notes that the industry is raising prices because of tariffs, and performance in the second half will depend on each company's execution. Spencer argues that if the labor market gets tight, the first thing consumers will cut out is new brand-name shoes.======== Schwab Network ========Empowering every investor and trader, every market day.Subscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribeDownload the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watchWatch on Vizio - https://www.vizio.com/en/watchfreeplus-exploreWatch on DistroTV - https://www.distro.tv/live/schwab-network/Follow us on X – https://twitter.com/schwabnetworkFollow us on Facebook – https://www.facebook.com/schwabnetworkFollow us on LinkedIn - https://www.linkedin.com/company/schwab-network/About Schwab Network - https://schwabnetwork.com/about

Selling into banks isn't like selling anywhere else. Risk-averse buyers. Long sales cycles. Endless stakeholder approvals.In this SaaS Fuel episode, Jeff Mains sits down with Stacy Bishop, founder of Selling FinTech, to unpack how SaaS and fintech founders can navigate the complexities of selling to highly regulated industries like banking and financial services.You'll learn how to overcome pricing objections, how to make your buyer the hero (not the guinea pig), and how to build trust in an environment where nobody wants to take risks.If you've ever heard “Not right now” from a bank, this episode will change how you sell forever.Key Takeaways00:00 - Don't prejudge customers based on size01:16 - What's harder than building fintech? Selling it to banks02:12 - Why selling to banks is a whole different game03:15 - Recap: Rahul Pangam & Patricia Fripp04:03 - Meet Stacy Bishop of Selling FinTech05:37 - Why Stacy helps founders sell to banks06:50 - What founders underestimate about banking sales08:17 - Fast fintech vs. slow banks09:18 - Building trust in regulated industries11:27 - How to de-risk the deal13:00 - Pricing integrity: lead with value, not discounts16:28 - The problem with “list price”18:13 - Discounts kill trust—here's why21:16 - Collaborative negotiation: both sides win23:55 - Making the buyer the hero of the deal28:01 - The real risk: personal, not just business29:01 - Repeatable fintech sales framework34:03 - How to map buying committees and champions38:00 - Selling in a slow-moving market—what works41:21 - One tip for founders pitching banks this quarter46:05 - Tactical changes to improve close rates now48:30 - What's the future of fintech sales?Tweetable Quotes“Stop second-guessing what customers can afford. Lead with your value.” — Stacy Bishop“If you're offering a 60% discount… your value is probably fake.” — Jeff Mains“Discounting doesn't build trust. It destroys it.” — Stacy Bishop“Make your buyer the hero, not the guinea pig.” — Stacy Bishop“Selling to banks is about trust, not speed.” — Jeff Mains“A collaborative deal is the only deal that lasts.” — Stacy BishopSaaS Leadership LessonsNever assume who can or can't afford you.Lead with value and pricing confidence—don't self-disqualify prospects.Discounting damages trust.Huge price drops signal you don't even believe in your own value.The buyer isn't just a buyer—they're the hero of the deal.Make them look good to their team, board, and leadership.De-risking isn't optional—it's the strategy.Address risk upfront to keep the deal moving forward.Selling into banks is relationship-first, not feature-first.Understand the people, not just the product requirements.Slow cycles require fast clarity.Clear messaging, champion enablement, and proactive objection handling speed things up in a slow-moving market.Guest ResourcesEmail - stbishop0220@gmail.comWebsite - http://www.stacybishop.com/LinkedIn - https://www.linkedin.com/in/stacybishopEpisode SponsorSmall Fish, Big Pond –

Life is complicated and it moves very fast. To cope with complexity the human brain learned long ago to create a model of the world from experiences and to use that model to understand everything that happens. What a person believes about the world (their model of the world) defines everything decision they make and every action they take. Unfortunately, beliefs are often the result of a few, unfortunate experiences rather than a carefully selected series of events. In this fast-paced conversation, Ken and Scott explore how beliefs are formed, how beliefs determine what an advisor is willing to charge – or not charge- for their services. Importantly, Ken provides some practical advice on how an advisor can change their beliefs about the way they charge for their services. Also in this episode, the AllianceBernstein Digital Coach – see practice management solutions for advisor success: abfunds.com/go/digitalcoach DISCLAIMER Note to All Readers: The information contained here reflects the views of AllianceBernstein L.P. or its affiliates and sources it believes are reliable as of the date of this podcast. AllianceBernstein L.P. makes no representations or warranties concerning the accuracy of any data. There is no guarantee that any projection, forecast or opinion in this material will be realized. Past performance does not guarantee future results. The views expressed here may change at any time after the date of this podcast. This podcast is for informational purposes only and does not constitute investment advice. AllianceBernstein L.P. does not provide tax, legal or accounting advice. It does not take an investor's personal investment objectives or financial situation into account; investors should discuss their individual circumstances with appropriate professionals before making any decisions. This information should not be construed as sales or marketing material or an offer or solicitation for the purchase or sale of any financial instrument, product or service sponsored by AllianceBernstein or its affiliates.

Mark Raffan is the founder and CEO of Negotiations Ninja™, a former procurement pro turned sales ally, and one of the sharpest minds in the negotiation game today. In this episode of Make It Happen Mondays, John Barrows welcomes Mark back for a tactical, no-fluff conversation on why most sales reps lose deals in the final 10%—not to competition, but to poor negotiation.They dive into some of the biggest silent killers in dealmaking: value leakage, premature discounting, and procurement intimidation. Mark shares fresh takes on how to shift from reactive to strategic selling, why reps need to stop deferring to their managers, and how procurement actually evaluates ROI (hint: it's about total cost of ownership).You'll also get a preview of his latest book, 9 Secrets to Win Deals and Influence Stakeholders, along with a sneak peek at what he calls negotiation alchemy.This one's packed with practical insights that will make you rethink how you close.Connect with John on LinkedIn: https://www.linkedin.com/in/johnbarrows/Connect with John on IG: https://www.instagram.com/johnmbarrows/Check out John's Membership: https://go.jbarrows.com/pages/individual-membership?ref=3edab1 Join John's Newsletter: https://www.jbarrows.com/newsletterConnect with Mark on LinkedIn: https://www.linkedin.com/in/markraffan/ Connect with Mark on IG: https://www.instagram.com/negotiationpod/ Check out Mark's Website: https://negotiations.ninja/

Hey Gorgeous soul,It's time to stop discounting your soul-and your worth-in business. When you truly honor your energy and creative power, you naturally shift into a new money consciousness-one that doesn't separate divinity from money but embraces abundance as a sacred, spiritual exchange.In this episode, we explore how to release the need for external validation in pricing and instead anchor your value in your embodied frequency and soul transmission. You'll discover why setting prices that reflect your true worth is an act of self-respect and spiritual alignment.If you've ever hesitated to claim the energy exchange you deserve or undervalued your work, this episode offers a transformative invitation to recalibrate your relationship with money, value, and abundance. Your work is inherently worthy-simply because it exists.Press play and begin owning your voice, your value, and your business with unapologetic power and grace.Allera Dawn Want support: Website: www.alleradawn.comIG: @iamalleradawnWant to step into an intimate transformational pathway- Reach out Enquiry@alleradawn.com

In this episode of the podcast, I sit down with Gwen Tinsley, the powerhouse behind Grit and Tenacity Consulting, to dive deep into the art of selling without compromising your worth. Gwen shares her journey from corporate sales to empowering female entrepreneurs, emphasizing the importance of authenticity and confidence in sales conversations. We discuss why many business owners struggle with selling, how to overcome objections gracefully, and the mindset shifts necessary to sell like a CEO. Gwen introduces her formula for confident selling: Authenticity + Curiosity + Desire to Help. She explains how embracing this approach can transform sales from a daunting task into a natural, value-driven conversation. We also explore strategies to create a sense of urgency without resorting to discounts, ensuring that your offerings are perceived as valuable and essentialIf you're ready to stop discounting your services and start owning your value, this episode is packed with actionable insights to help you sell with confidence and integrity

I'm Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I've spent decades in the industry, building, scaling, and coaching restaurants to become more profitable and sustainable. On this show, I cut through the noise to give you real, actionable strategies that help independent restaurant owners run smarter, more successful businesses.In this episode, I talk about something I think we've gotten backwards in the restaurant industry — loyalty. Too many of us are trying to buy it with discounts and deals. But real loyalty? That comes from connection. I dig into how to move beyond the transactional and start creating experiences that actually mean something to your guests. It's about storytelling. It's about generosity. It's about making people feel like they matter. When you build that kind of emotional connection, you don't need to bribe people to come back — they come back because they want to. And better yet, they tell their friends. If you're looking to turn one-time visitors into lifelong fans, this episode is for you.Takeaways:You can run a successful restaurant without running a successful restaurant business.Most restaurant owners have great food but lack business acumen.Discounts do not drive loyalty; they create transactional relationships.Guests return for the experience, not for discounts.Creating a sense of belonging is key to guest loyalty.Generosity should be intentional and targeted, not random.Memorable experiences lead to word-of-mouth marketing.Identify high-value guest moments for targeted gestures of generosity.Document and share guest stories to enhance marketing efforts.True loyalty is built on experiences, not freebies.Chapters00:00 Introduction to Restaurant Profitability02:03 The Power of Genuine Connection Over Discounts05:51 Creating Memorable Guest ExperiencesIf you've got a marketing or profitability related question for me, email me directly at josh@joshkopel.com and include Office Hours in the subject line. If you'd like to scale the profitability of your restaurant in only 5 days, sign up for our FREE 5 Day Restaurant Profitability Challenge by visiting https://joshkopel.com.

Jason, Rob, and Asher are taking out a huge, unaffordable mortgage on the housing crisis. What's behind the shortage in housing? Why is it that no one, except canine Tik Tok influencers with billion-dollar bank accounts, can afford to own a home? While mainstream pundits press for an energy-blind buildout of desert sprawl and gleaming towers of glass and steel, we propose a surprising change of course inspired by little people with hairy feet. Originally recorded on 5/21/25.Warning: This podcast occasionally uses spicy language.Sources/Links/Notes:The story of Gunther, the world's most moneyed canine.You can't make this stuff up: Gunther offers to buy Nicholas Cage's island.David Wessel, "Where do the estimates of a 'housing shortage' come from?," Brookings Institute, October 21, 2024.Alex Fitzpatrick and Alice Feng, "Americans' average daily travel distance, mapped," Axios, March 24, 2024.Jon Gertner, "America Is on Fire, Says One Climate Writer. Should You Flee?," New York Times, March 22, 2024.U.S. News and World Report, "Fastest-Growing Places in the U.S. in 2025-2026."Good Ideas for Addressing the Housing Crisis:Jason Bradford, "Growing the Shire, Not the 'Burb: Facing the Housing Crisis with Ecological Sanity," Resilience, May 27, 2025.Global Ecovillage NetworkNate Hagens, "Alexis Zeigler —  Living Without Fossil Fuels: How Living Energy Farm Created a Comfortable Off-Grid Lifestyle," The Great Simplification, April 9, 2025.Energy-Blind Non-Solutions for the Housing Crisis:Conor Dougherty, "Why America Should Sprawl," New York Times, April 10, 2025.Binyamin Applebaum, "Build Homes on Federal Land," New York Times, April 15, 2025.Ezra Klein, "Abundance and the Left," The Ezra Klein Show, April 29, 2025.Samuel Moyn, "Can Democrats Learn to Dream Big Again?," New York Times, March 18, 2025.Tyler Cowen, "Ezra Klein on the Abundance Agenda (Ep. 236)" Conversations with Tyler, March 7, 2025.Related Episode(s) of Crazy Town:Episode 37. Discounting the Future and Climate Chaos, or… the Story of the Dueling EconomistsSupport the show

It doesn't take long to replace your income through rental property investing. Just ask Miller McSwain, who quit his job two and a half years after buying his first rental property! But it wasn't a standard rental with just one tenant and one income stream that got him there. Instead, a new “mega cash flow” strategy got him to his goal in record time. It's not short-term rentals, mid-term rentals, or house flipping, but something that might work even better. Miller was a nuclear rocket scientist by day (yes, seriously) and a house hacker by night. He bought a property just after graduation, using his job offer as proof of income to the bank. He and his fiancée (now wife) lived in the basement while renting out the rooms on the top floors. He was saving tons on rent and living for almost free. So, why couldn't he do this on a bigger scale? He could, and he did. This “co-living” strategy became Miller's new obsession. Now, he's got six rental properties with over 40 tenants, making thousands of dollars a month from each property in pure cash flow. He's sharing exactly how to do it and does so in-depth in his new book, Co-Living Cash Flow, so you can quit your job, or at least replace some, or all, of your income with the fewest properties possible.  In This Episode We Cover Miller's “mega cash flow” strategy that produces way more passive income than regular rentals Exactly what to look for in the perfect “co-living” property for happy tenants (and neighbors) The “community” events Miller throws at his properties that lead to lower vacancy  Discounting security deposits? The method behind Miller's genius tenant screening tactic  How to remotely manage co-living rentals yourself (no need to pay a manager!) And So Much More! Check out more resources from this show on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠BiggerPockets.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.biggerpockets.com/blog/real-estate-1129 Interested in learning more about today's sponsors or becoming a BiggerPockets partner yourself? Email ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠advertise@biggerpockets.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

MacroVoices Erik Townsend & Patrick Ceresna welcome, Mike Green. They'll discuss the tariffs, what they're really being used for, and why Mike says the President is contradicting himself every time he talks about them. https://bit.ly/4kINH8c

In this episode of The Inquisitor podcast, host Marcus Cauchi interviews Edward Ingham about his journey from traditional, product-focused sales to a more customer-centric approach. The conversation delves into the real-life moments that shaped Edward's shift and the practical impact it has had on his career and well-being. Guest: Edward Ingham, Senior Sales professional (biopharm-bd.com) About Edward: Edward is a dual national British-Spanish salesperson based in Madrid, with 10 years of experience selling into enterprise pharma and startups. He has observed recurring sales themes across different company sizes and has learned significant lessons from his experiences. Key Discussion Points: The Epiphany Moment: Edward realised the need for change about five years into his sales career. This shift occurred when he stopped focusing on the technical aspects of the product and the prospect's role (like CBO or CEO) and instead looked inward, considering how his own actions were affecting the other person, viewing them as human beings. He began to think about how he would feel if someone was doing what he was doing to them. The second part of this transition was spending time to truly understand the prospect's world, recognising that they don't make impulse purchases and need to "sell" internally within their own organisation to get things done. Breaking Point: The old way of selling became unbearable, particularly during lockdown, when facing constant rejection alone in an apartment led to self-doubt. This coincided with him starting to listen to The Inquisitor podcast, which offered a new perspective on questioning people to understand their situation. The sense of rejection was the most difficult part of the old approach. Understanding Buyer Behaviour: Marcus highlights that buyers don't reject the salesperson, proposition, or product itself, but rather the uncertainty and lack of safety associated with the decision. Buyers want to make the right decision effectively and know that a purchase will deliver the intended outcome. Creating false urgency creates distrust. Learning and Improvement: Edward learned from ghosting experiences that prospects are not necessarily "mugging you off," but often have internal issues or priorities that take precedence. The key is to probe and ask tough questions (nicely) to understand the prospect's reality and qualify or disqualify opportunities early. This prevents "bulking up" pipelines with uncertainty, which can negatively impact forecasting up to the board and investors. Becoming an Ally: The moment of realisation that his job was to be the customer's ally, not their accomplice or adversary, came from slowly implementing client-centric approaches and seeing immediate positive results. Switching the tone in emails or meetings led to responses from non-responders, positive reactions, and feeling appreciated in the room. The Power of Client-Centricity: Edward found that adopting a client-centric approach, treating prospects as human beings with emotions, helps overcome imposter syndrome, especially for those without a deep scientific background in technical industries like pharma. This approach serves as a unique differentiator against salespeople who product push. Clients appreciate honesty, like direct answers to questions such as "Who is better, you or your competitor?". Improved Results: A major difference seen is that very little unqualified opportunity enters the pipeline. By asking questions and understanding the client's position and internal readiness, opportunities are typically only added at a later stage (like "submit proposal"). This results in a very high close rate for opportunities that do enter the CRM. This certainty is valuable for communicating upwards within the company. Prospecting for Life: Shifting the mentality from transacting or booking meetings to prospecting for a customer for life changes the entire conversation tone. The focus is on genuinely understanding the other human being and their pressures. Client Reaction and Referrals: When this shift occurs, people actually want to spend time with you and become just as invested in the conversation. The feeling of needing to chase disappears. Edward receives messages directly from prospects on their personal phones. He finds he needs to do less work on accounts because internal people know he isn't difficult to work with and will help them internally. People who were historically bombarded may reach out, demonstrating that less work structured differently leads to inbound interest. Activities Eliminated: Edward no longer wastes hours with "tire kickers" or spends time on "just checking in" follow-up emails. This time is reinvested in self-improvement or sales enablement. The customer-centric approach reduces waffle and uncertainty in pipeline discussions. Doing the Right Thing: A principled approach includes the absolute minimum gesture of honesty, such as advising a prospect that a competitor might offer a better, cheaper, or quicker solution if their request is out of scope. This is uncommon but helps differentiate a salesperson and build long-term memory with the prospect. Impact on Self: Being human-centric makes you a lot happier. You go home feeling like you've helped someone, which is often the antithesis of traditional sales. Done well, sales is about facilitating good decisions and empowering people. Engaging Broadly: Edward aims to engage with around 12 or more people within an account over the medium term, having interactions not solely focused on the sales process. It's important to get in touch with key people (like procurement or legal) before you need something from them. Working with Procurement: Edward learned that engaging with procurement with purely their interests at heart is pivotal. They are trying to save the company money and have specific KPIs; understanding these can help make their life easier and create internal advocates. The Power of Mentorship: A critical move was seeking mentorship from people he had previously interacted with, particularly those he might have "pissed off" as a salesperson, or people in roles like procurement. He crafted concise LinkedIn messages asking for 15 minutes a month of mentorship with "no strings attached" and a promise not to abuse the goodwill. The response rate has been incredibly high (above 90%). This provides invaluable insight into the customer's world, their internal pressures, and the emotional factors influencing decisions. No Need to Discount: Edward learned that discounting feels insincere and is effectively "lying to people". It should be avoided at all costs unless value has been clearly delivered and the prospect understands they need the product. Discounting hurts cash flow, forces more prospecting, and procurement remembers suppliers who are quick to discount. Owning Your Development: Edward advises people who are waiting for company training to stop pointing the finger. It is the individual salesperson's responsibility to train themselves. Finding role models (through podcasts, content, reaching out) and making yourself vulnerable by seeking feedback are key. How You Sell Matters More: Both Edward and Marcus agree that how you show up and how you sell matters more than what you sell. The intent behind the interaction will be remembered, not the technical details of the product. The Real Issue: The fundamental issue in sales is often time and relevance for the prospect at a given point in time, not the product itself. Becoming a Board Director: Edward's recent transition to a board director highlights the value of having frontline sales perspectives on boards, providing insights into market dynamics and customer reactions that senior execs might not have due to being removed from daily sales interactions. Final Challenge: Stop product pitching and focus on the prospect's world, their agendas, and their life. Treat them as human beings, understanding their needs and priorities, not just focusing on your own targets. Recommendations for Further Learning: Books: Demand Side Sales by Bob Moesta, Trust-Based Selling by Charlie Green, The Other Side of Sales by Mark Schenkeus, How to Make Friends and Influence People. Podcasts/Content: We Have a Meeting (WAM guys), Benjamin Dennehy, Jerry Hill. Community: Veblen Community (Callum Lang). Networking: Seek mentors through respectful outreach. Consider Sellers Anonymous. How to Connect: Edward Ingham: edward.ingham@biopharm-bd.com or reach out on LinkedIn. Marcus Cauchi: Get in touch regarding Sellers Anonymous or the Career Pathfinder. The conversation highlights the transformative power of shifting to a truly human-centric and principled approach in sales, leading to increased effectiveness, personal fulfillment, and stronger customer relationships.

In this episode of the eCommerce Marketing Podcast, host Arlen Robinson speaks with Adam Callinan, founder of Pentain, about the importance of financial data in driving eCommerce profitability. Adam shares his journey from co-founding Bottlekeeper to creating Pentain, emphasizing the need for brands to leverage financial insights for better decision-making. They discuss the impact of pricing strategies, the dangers of discounting, and the significance of understanding ad budgets. Adam highlights common blind spots among brands and the future of intelligence tools in eCommerce, advocating for actionable data-driven strategies. Key Episode Takeaways: Financial data is often overlooked by eCommerce founders. Understanding fixed and variable expenses is crucial for profitability. Discounting can harm a business's bottom line if not managed properly. Ad budgets should be based on data, not guesswork. Every dollar saved on fixed expenses directly increases net profit. Brands often underprice their products without realizing it. Using math can clarify the impact of pricing changes. AI tools can enhance decision-making in eCommerce. The same financial principles apply across different industries. Actionable insights from data are essential for business growth. For show transcript highlights, past guests, and more, visit: https://www.ecommercemarketingpodcast.com Or on YouTube at: https://www.youtube.com/@ecommercemarketingpodcast  Twitter: https://x.com/emarketpodcast  Facebook:  https://www.facebook.com/ecommercemarktingpodcast  Instagram:  https://www.instagram.com/emarketingpodcast/  Past guests on the ecommerce marketing podcast include Neil Patel, Nemo Chu, Luke Lintz, Luke Carthy, Amber Armstrong, Kris Ruby and many more. Thanks for listening. Be sure to subscribe and leave a review.

"Send me a text"Finding the Right Balance Between Promotions and Everyday Pricing.After working with dozens of dietary supplement brands I've uncovered the three critical funnels needed for success. Click here to discover the 3 funnels that can help your health supplement business succeed.If you're interested in working with me one-on-one to improve your supplement business. You can learn more at my website https://creativethirst.comGetting people to your sales page or funnel is how you grow a direct-to-consumer supplement company. But how do you get them there?The quickest way to do that is through paid advertising.Buying buyers with ad dollars to scale is how all the supplement businesses do it.Now you can discover the strategies and tactics that work in supplement advertising.For just $7.Click here to grab your copy of the Health Supplement Ad Swipe Guide.

Mistake #3: Discounting the value of your craft because it comes easily to you.Intro to this series: https://poojav.substack.com/p/7-mistakes-high-achievers-make-whenMistake #1: https://poojav.substack.com/p/7-mistakes-high-achievers-make-when-3bbMistake #2: https://poojav.substack.com/p/7-mistakes-high-achievers-make-when-544Coffee Chat - one-off brainstorm about your situation, no strings attached: https://calendly.com/pooja-venkatraman/coffee-chatConsult Call - let's talk about working together in a full coaching engagement: https://poojavcoaching.com/contact——— 

Richard Shotton delves deep into the world of behavioural science, exploring how human psychology profoundly influences marketing strategies. Richard shares his journey from being a media planner to discovering the power of behavioural science through Malcolm Gladwell's The Tipping Point.Richard recounts the pivotal moment when he was working on an NHS brief to encourage blood donations. Reading The Tipping Point by Malcolm Gladwell inspired him to apply behavioural science theories to real-world problems, leading to a successful campaign that dramatically increased blood donations.He explains how applying the findings of 1960s behavioural studies to modern marketing challenges opened up a whole new world for him, shaping his career focus. Richard provides a compelling case study of Avis's famous "We Try Harder" campaign, demonstrating how admitting a flaw can make a brand more appealing. He links this to the pratfall effect, where admitting a minor flaw can make people perceive you as more genuine and trustworthy.Richard talks about the limitations of traditional marketing research methods like surveys and focus groups. He stresses the importance of experimentation and real-world testing to get more accurate insights into consumer behaviour. He introduces the concept of "Mandic Testing," a method of applying A/B testing to surveys to get more accurate insights. This helps in isolating the variables that truly influence consumer behaviour.This episode is packed with actionable insights and real-world examples, making it a must-watch for marketers looking to understand the science behind consumer behaviour. PreOrder Hacking The Human Mind Here https://www.amazon.co.uk/Hacking-Human-Mind-behavioral-science/dp/1804091324Check out Richard's other books and consultancy here https://www.richardshotton.com/02:56 Early Career and Frustrations03:23 The Blood Donation Brief04:54 Discovering Behavioural Science05:53 The Role of Randomness in Career Paths08:37 Generational Differences and Social Proof11:42 The Power of Admitting Flaws15:54 The Importance of Distinctiveness in Advertising23:27 Challenges in Marketing Research29:04 Testing Social Proof in Marketing29:28 Applying AB Testing to Surveys30:07 Case Study: Car Pricing Perception32:40 The Rule of 100 in Discounts36:24 The Impact of Discounting on Perceived Quality39:55 Reframing Low-Cost Brands41:06 The Power of Language in Marketing45:36 Anchoring and Price Relativity51:44 Fairness in Pricing Strategies Hosted on Acast. See acast.com/privacy for more information.

Preview: Colleague Michael Bernstam Explains the Extreme Discounting of Russian Oil Sold to the Only Customers, China and India. More. 1900                                                                                                                                                      

In a recent conversation a podiatrist told me that discounting will devalue their Podiatry Clinic. In episode 162 of The Podiatry Business Podcast I argue why if done properly this is not the case and in fact can help you fill those white spaces in your teams diary. 

In this episode, Ray Sclafani explores the evolving landscape of financial advisory services, emphasizing the importance of understanding and communicating true value to clients. He discusses the limitations of traditional AUM-based revenue models and highlights the need for advisors to adapt their fee structures to reflect the comprehensive value they provide. Key insights include the significance of effective client communication, the future of advisory compensation, and the necessity of tracking time and value in client relationships. Sclafani encourages advisors to engage in strategic planning to ensure sustainable growth and to meet the changing needs of their clients.Key TakeawaysAdvisors must understand their true value beyond AUM.Evolving revenue models are essential for capturing client value.Tracking time spent on client services can inform pricing strategies.Discounting fees may indicate a lack of perceived value.Younger clients prefer alternative fee arrangements.Advisors should adapt to the needs of next-generation clients.Coaching QuestionsHow can we better communicate the total value we provide to clients, beyond just managing assets, to ensure our fees reflect our true impact on their lives?In light of our industry's evolving revenue models, what steps should we take in the next 3-5 years to diversify our fee structures and ensure sustainable growth?What opportunities do we see to integrate more personalized services, such as family legacy planning or philanthropic advising, into our offerings, and how can we effectively charge for these services?How might we enhance client engagement through more consistent communication about achievements and outcomes, ensuring they recognize the breadth of value we deliver?Considering our AUM-based fees, how can we measure and demonstrate the return on investment clients receive from our advice, particularly in areas like tax savings, financial security, or long-term planning?For more information click here to visit The ClientWise Blog.Find Ray and the ClientWise Team on the ClientWise website or LinkedIn | Twitter | Instagram | Facebook | YouTubeTo join one of the largest digital communities of financial advisors, visit exchange.clientwise.com.

Timestamps:2:49 - How Sherpany got acquired18:05 - Discounting vs additional free features23:20 - Should you hire salespeople or marketing people first?32:03 - Where to hire salespeople45:47 - The fixed/variable salary splitAbout Tobias Häckermann, Lars Mangelsdorf & Laurent Decrue:Tobias Häckermann is the co-founder and CEO of Sherpany, a provider of meeting management software for leadership meetings that was acquired by Datasite in 2024. He holds a Master of Laws from UZH.Lars Mangelsdorf is the co-founder and CCO at Yokoy, a spending management software company which enables companies to automate their expense and credit card processes using artificial intelligence. Yokoy was acquired by TravelPerk in 2025. Lars previously worked as Senior Account Executive at Beekeeper.⁠Laurent Decrue⁠ is the co-founder of the moving company ⁠MOVU⁠ and the software company ⁠Holycode⁠, and the former CEO at ⁠Bexio⁠. Currently he is active as CFO and co-CEO at Holycode. He holds an MBA from the University of Basel and previously worked at DeinDeal.During their chat with Silvan, Tobias, Lars and Laurent shared their insights on how to scale your sales team from founder-led scales to a fully operational sales army. When asked about KPIs to track early on, they stressed the importance of AE efficiency (2 AEs bringing in 90% of your revenue is bad) and also talked about sales cycles:  if your average deal size goes up by 200% but your sales cycle goes up by 400%, you're clearly doing something wrong.Laurent recalled a lesson he once learned from a fellow entrepreneur about how discounts, despite their attractively lower pricemark, ultimately signal that you're giving your customers the same product for less money, which insinuates that you were overcharging them before. Laurent's friend encouraged him to add additional free features for the same price, instead of lowering the price with discounts. Still on pricing, Lars shared that since some markets have a competitive price pressure, it may sometimes pay off to go into them with a lower pricing number and increase your price by 15% every year. It's easier to get people to pay more once you've already started to earn their trust. This will allow founders not only to branch out into different markets but also to ultimately increase their deal sizes.Another topic discussed during this episode was the old chicken and egg problem of whom to hire first: sales or marketing people? Here the guests held different opinions. Laurent said that because you need lead magnets first, you should hire marketing people before sales people. He added that your sales should go from founder-led, to hiring a couple of people to build a really great pipeline, to then hiring a larger number of salespeople. Lars, however, argued that doing sales first allows you to test whether there is a strong demand for your product in the market you're targeting, and whether your messaging is properly crafted. Finally, Tobias added that marketing is much less relevant for B2B businesses than it is for B2C, since you only need to reach a couple thousand people, as opposed to millions.When it comes to actually hiring salespeople, Tobias encouraged listeners to start hiring way earlier than necessary “in their head”, meaning that they should build relationships proactively (including with competitors) with the goal of later on acquiring great talent. This is especially important considering that the likelihood of making the wrong hires early on is very strong. He finished by sharing that founders should hire their sales team themselves, instead of outsourcing the job.The cover portrait was edited by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.smartportrait.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠‍

Let's be real - most prospects don't know what they actually need. They come in hot asking for “everything,” on a budget built for... maybe one thing. And too often, service providers stretch themselves thin trying to deliver it all - hello, burnout and resentment. In this solo episode of Sales Is Not a Dirty Word, I break down how to guide your clients toward the right packages without lowering your prices, people-pleasing, or packing your offers with stuff you secretly hate doing. This one's especially for my marketing agency friends, but applies to any service-based business that wants to sell smarter. You'll learn: ✔️ Why giving clients exactly what they ask for usually backfires ✔️ How to position bundled offers that feel like a win-win ✔️ The art of redirecting scope creep into aligned packages ✔️ Simple ways to show value without industry jargon ✔️ Why your confidence is the most magnetic part of the sale

Amit Godbole is the founder of ProdSquad, dedicated to simplifying e-commerce technology through improved product management practices. He serves as a fractional chief product officer at FCI CCM and coordinates regional product tank events with Mind the Product, a leading networking organization for product managers. In this episode, Amit discusses the importance of pricing in product management and how it can significantly impact a company's success. He shares insights on how product managers can leverage pricing strategies to enhance value for customers and drive revenue. Amit emphasizes the need for product managers to take ownership of pricing decisions, especially in the SaaS industry, and highlights the value of understanding customer needs and market dynamics.   Why you have to check out today's podcast: Discover how product managers can influence pricing strategies to drive business success.  Learn about the evolving role of pricing in product management and why it should be a core focus.  Gain insights on how to articulate value in terms of revenue, cost reduction, and risk mitigation.    “Discounting typically means you do not value your product, your services, as much as your client does. So, discount should not be part of the strategy.” – Amit Godbole   Topics Covered: 01:55 – Amit's unexpected journey into pricing  03:37 – The traditional view of product management and its evolution  04:55 – The importance of pricing in SaaS and B2B companies  05:54 – How product managers can experiment with pricing strategies  07:33 – The significance of understanding customer value and willingness to pay  09:30 – The role of pricing pages in B2B and B2C contexts  11:23 – Strategies for creating effective pricing pages that communicate value  12:34 – The impact of subscription models on pricing strategies  14:50 – The importance of honesty in pricing and customer communication 19:12 – Value-based to context driven pricing 24:19 – Amit's best pricing advice for product managers 25:10 – Mark's advice to new pricing analyst   Key Takeaways: “Pricing, revenue, and commercial aspects were the biggest levers somebody could pull in to get a product to the success they want.” – Amit Godbole “Product management professionals must understand that value has to be tied to revenue, or a dollar value, because that's the real value you can create.” – Amit Godbole “More companies need to be honest or need to help customers choose the right solution. If that's not right for them, don't upsell that.” – Amit Godbole   People/Resources Mentioned: Mind The Product: https://www.mindtheproduct.com/ Figma: https://www.figma.com/ Zoom: https://zoom.us/   Connect with Amit Godbole: LinkedIn: https://www.linkedin.com/in/amitgodbole   Connect with Mark Stiving: LinkedIn: https://www.linkedin.com/in/stiving/ Email: mark@impactpricing.com  

Many advisors feel a compelling need to discount their fees in order to seal the deal with a new client. As a result, average fees across the industry have been steadily dropping for years. In this fast paced episode, Scott and Ken look at the psychological dynamics that cause advisors to automatically assume they need to discount their fees, and then explore what they can do differently in the first few meetings that will support charging a premium fee for premium services. Also in this episode, the AllianceBernstein Digital Coach – see practice management solutions for advisor success: abfunds.com/go/digitalcoach DISCLAIMER Note to All Readers: The information contained here reflects the views of AllianceBernstein L.P. or its affiliates and sources it believes are reliable as of the date of this podcast. AllianceBernstein L.P. makes no representations or warranties concerning the accuracy of any data. There is no guarantee that any projection, forecast or opinion in this material will be realized. Past performance does not guarantee future results. The views expressed here may change at any time after the date of this podcast. This podcast is for informational purposes only and does not constitute investment advice. AllianceBernstein L.P. does not provide tax, legal or accounting advice. It does not take an investor's personal investment objectives or financial situation into account; investors should discuss their individual circumstances with appropriate professionals before making any decisions. This information should not be construed as sales or marketing material or an offer or solicitation for the purchase or sale of any financial instrument, product or service sponsored by AllianceBernstein or its affiliates.

Graduation Day.  Book 3 in 18 parts, By FinalStand. Listen to the ► Podcast at Explicit Novels."You know nothing of what you speak of, Ishara, yet you now feel free to insult us," she simmered."Don't know, don't care. It was all before my time. I care about the 'here-and-now' as well as what we do in the future. What I am asking you is what concrete item or 'thing' can be provided to House Zorja to put this blood feud behind you. Name it and House Ishara will endeavor to procure it for you.""We are not merchants," Jana's eyes narrowed."No. I didn't imply you were. If you want new sandals for everyone in your House, I'll find you new sandals. If you want 100,000 acres of ranchland, I'll find you the land. Name it," I persisted."Our prestige cannot be bought," she 'explained'."No, but a blood feud with House Ishara can be avoided by making a request of us in the same way as expressing your desire to harm my daughter can be expressed by denying my offer," I hardened. "And 'fuck you very much' if you think I won't use every son, daughter, mother, aunt, and uncle of Ishara when I come gunning for House Zorja too.""You wouldn't dare bring outsiders into this," Klavdiya interjected."Why not? The offices of Ishara handed House Zorja the coup of the century ~ the capture of the People's Liberation Army Navy nuclear carrier. A member of House Zorja commanded that task, yet they did so by leading forces marshalled by House Ishara, outsider forces. You may wish to keep playing by old rules concerning who is and isn't part of a House, but I am not so constrained, sisters.""So Klavdiya, if House Meenakshi pursues its blood feud with House Zorja, House Ishara will gleefully join them in the pummeling. And we have Isharans in the 9 Clans, the Khanate and the Illuminati who will gladly help us out in slapping them around like the old-fashion curmudgeons they are showing themselves to be, or, House Zorja may request a gift from House Ishara and we will happily clear accounts between them and House Meenakshi in the name of our daughter, Parvati. Their choice.""You are still on the mats," Elsa reminded me. Sikia coiled protectively next to us."And you said something about a lesson being long overdue," Pamela smirked, "Kitten.""Cáel Ishara," Shawnee said in a soft voice, "perhaps it is germane to the argument: the fault of the blood feud rests with House Zorja, not House Meenakshi."I fell on my back, carrying Tad fi with me. She gasped out in surprise while remaining closely cuddled with me. Her right hand never left my lips."Why does no one tell me this shit?" I moaned."You are hard," Tad fi announced. "Are you ready to have more sex?" She was sounding upbeat about our prospects. She was also ignorant of our surroundings being deaf and blind to the mortal realm."Gossamer Wing," I created a pet name for the augur, "we are lying on the sparring mats of a large combat arena in the central Full-blooded training center for Havenstone with roughly 500 sisters in attendance (the audience had grown). While I am enticed by your scent, words, proximity and sweet memories of what we've shared, I'm probably going to be badly beaten up really soon for a terrific diplomatic snafu.""But then we can have sex?""Yeah. I'm totally up for having sex with you after they release me from Medical," I assured her. I looked around her to a very unhappy Mahdi."Can you find it in your heart to forgive House Zorja? Anything I can,""Yes," she abruptly cut me off.What the fuck?"At this time, my hatred of House Ishara, and you in particular, make any grievance I have with House Zorja pale in comparison. You have bewitched my only daughter. She bares your child, and it will be a wonderful child if the soiled augur you've stuck your cock in is to be believed," she ground out bitterly. "I want to go home. I want to find enemies to kill. And when I do, Cáel Ishara, know each and every one of them will carry your face in my mind."She turned to Jana. "Do you agree that we both hate Ishara enough to put aside our current differences?"Jana studied Mahdi, me, then Mahdi again and agreed. She stood. Mahdi stood. They clasped arms like Amazons, then hugged like sisters."Agreed. He is much worse."My thoughts on the matter. Woot! I was having sex! Oh, and I was making Aya happy by ending a blood feud."My admiration of you continues to increase," Krasimira looked at me. "This diplomacy stuff is harder than it looks yet you pull it off so effortlessly.""Yay me!" I muttered."Keeper, are we done?" Sikia asked Krasimira."I believe so," the older Amazon rose to her feet. Sikia was far faster in rising."Mahdi of Meenakshi, you have insulted me and my augur. Defend yourself," she snarled. If Tad fi hadn't been immediately present, Mahdi wouldn't have even warranted a warning no doubt."Had you done your job," Mahdi flowed into her fighting stance, "you both wouldn't be pregnant.""Whoa now," I struggled to rise while keeping Tad fi close and my body between her and the Meenakshi/Zorja side of the mat. "Sikia, I can't let you fight. You're pregnant too.""Don't be stupid, Cáel Ishara," Sikia retreated off the mat, so she could shed her jacket and footwear. "Amazons have fought pregnant for thousands of years.""Hold on now," NYPD Sgt. Larisa Kutuzov said in English as she moved forward. I was a millisecond too late. Larisa's foot touched down on the mat and Marlene Zorja popped her one, a hand chop to the larynx. The senior cop stumbled forward."Mom!" shouted Nikita. Marlene followed up with a leg sweep, putting Larisa face first on the mats, then a fist strike to the back of the head, knocking her out. Neat and tidy in less than two seconds.Nikita was about to charge in when Chaz stopped her."Footwear," he advised in the tone of voice I had learned to associate with him and imminent violence. The moment he stopped her, he was quickly removing his own socks and shoes. Virginia and Pamela were doing the same. I was allowed freedom of movement because I was holding Tad fi. Krasimira exited because of her unique status. The rest were already barefoot."Gale, could you please stay with Tad fi," I tried to hand her off."No," Gale looked me over. "I will fight." No hint on whose side she would be fighting on. Krasimira came to my rescue."I'll take her.""Tad fi," I told the augur, "I have to go get beaten up now, but I promise I will be back for you directly.""This is not your fight," Krasimira said. "The words and deeds are Sikia's.""A, she carries my child and B, the deeds being called into question are my fault.""You told me once they were the Will of Ishara," Krasimira mused."We are one in the same," I gave a lopsided grin."Be careful," Tad fi pleaded. "Your future is a chaotic jumble, I cannot see,""Eh, I've been very bad. We'll talk about it later. Gotta go," I headed onto the mats.Pamela was giving the ground rules to the 'normals': No 'fair warnings'. No 'fair play'. No 'time outs'. You fought until unconscious, or you surrendered."This is going to suck," Virginia assessed our odds. Two Amazons had removed Larisa from the mats and were tending to her. Nikita was kneeling by her side until she heard Virginia, then came our way.Besides Sikia, we had Pamela, Chaz, Virginia, myself and Nikita. Oneida stepping up was nice. She wasn't a great combatant, but we dearly needed the help. Gale joining us was, unsettling. Amazons don't play fair, so this could be a ruse.Against us were all three Zorja and both Meenakshi ~ I imagined Rhada felt she had something to prove to her mother. They'd picked up ten other Amazons and Rhonwenn Nemain. Klavdiya joined them to counterbalance her baby sister. Eight to seventeen ~ ouch."Damn," a familiar voice from my first days on the job spoke up from behind me, "we almost missed this." I didn't dare look over my shoulder. Desiree stepped between Chaz and Virginia. Rachel came up on my left and Tiger Lily on my right. At the tail end of our line was Mona, Meridian, Brielle and Wiesława. Fifteen to seventeen was looking much better, especially considering Desiree had brought five Security Detail warriors with her, all of whom were moving to further bolster our numbers."Rachel," Elsa looked to her underling, "you have no idea why you are fighting.""It is for Cáel. So it must be for a better tomorrow," Rachel laughed."Very well," Elsa smirked."You!" Mahdi pointed at me, and we both charged. It was a jumbled nightmare of clashing bodies, war cries and flashes of movement all around. Our side had two main advantages -While Chaz was by no means the best hand-to-hand combatant present, he knew the basic Amazon style and most Amazons didn't know his. Added to his overall height and bulk advantages, he bought us time.Of greater importance, Rachel, Tiger Lily and Mona had extensive training working as a team, which none of the opponents had.Elsa was the most dangerous individual on the mat. Pamela was the second most dangerous, so Elsa grabbed a couple of partners and ganged up on her to drive her off the mats. Chaz went next, out-Elsa'ed and beaten unconscious. The issue was, it took her too long to accomplish those two feats. By the time she rounded on me, Rachel and Tiger Lily, our half of the field had wiped out theirs. It was six of us (me, Rachel, Tiger Lily, Gale, Wiesława and Desiree) versus four of them (Elsa, Marlene, Klavdiya and Rhonwenn).Still, I was facing Elsa, so a judicious bit of treachery was required."Gale," I huffed and puffed, "please retire. I don't want you to fight your sister.""What?" Gale snapped. She'd taken a beating, yet remained feisty."No, fighting her sister is okay with me," Desiree scowled. "We are still facing fucking Elsa.""All the other women you have mated with have failed. I remain," Gale trumpeted."Oh, you are right," I half-turned. "All the reason you are more precious to me.""Really?""Of course," I deepened my introspective appreciation of her."Oh," and Klavdiya punched Rhonwenn. That was an 'oh, Cáel Ishara must actually care for my baby sister and not be just a Playa' on Klavdiya's part. Yeah. I'm a horrible fucking person at times.Rachel, Tiger Lily and I rushed Elsa. Marlene pivoted to ward against Klavdiya while Gale and Wiesława stormed in against her. Desiree helped Klavdiya finish drubbing Rhonwenn before they combined to force Marlene off the mats. Elsa chose to go down swinging in a dogpile of bodies. I took an ear-ringing blow to the head which allowed Rachel to apply a chokehold and it was lights out for the Head of SD.After some water bottles went around and those concussed returned to wakefulness, the resolution of the brawl was decided. Mahdi apologized to Sikia. It was short, terse and sparing of any empathy, yet was within the bounds of Amazon etiquette. She departed with Rhada, which left me to pick up the pieces, starting with Nikita's mom."Oh," the older woman moaned then, "Ms. Fredrickson? What are you doing here?""Avenging you, Mother," Nikita fluffed up the truth. "She, Cáel and the others cleaned house on the woman who jumped you and her allies.""Desk Sergeant," Desiree gave a curt nod."This isn't over," Larisa winced as she moved to a sitting position."Mrs. Kutuzov, it is over," I headed off a colossal waste of time. "This is my daily life and part of your daughter's life with JIKIT. You will find scant witnesses and no tape recordings of these events. This craziness is just another day in the life here at Havenstone. You stepped on the mat and thus became fair game to any physical confrontation an opponent cared to mete out. Consider this sovereign soil of an independent nation-state.""We," she looked around. "You kicked their asses?""Definitely," Pamela gave a feral snarl."This is plain nuts," she shook her head, winced in cranial pain, then put her aching head in her hands."One of the reasons we've put our dating in hiatus," Nikita comforted her mother while looking at me, and smiling affectionately.Ah, for fuck sakes! I was engaged to someone else and having a dozen kids by ten different women. How could I still possibly be considered viable dating material? Oh yeah, martial valor, laughing at death, I hung out with truly exceptional cool people and I would always be in need of saving, a plus for a crusader like Nikita.I had so many allies to tend to, but only one who seemed to be making an exit. I swooped down on Tad fi long enough to place her fingers to my lips."I'll be right back, friend of a friend in need," and off I went. I caught Tavi of House Stolgos just outside the door. She wasn't avoiding me. She'd been observing Chaz and he had been otherwise occupied.My British companion had played a pivotal role in the combat and taken his beating like a man. He'd been rendered unconscious. So had many others, so no stigma was attached to his loss. Post-battle, he had chosen to sit on his haunches, knees up, talking to several of the Amazons, both kneeling and standing. A few had been bystanders and a few others foes.He stayed on his ass to reduce his height advantage. Letting Amazons make eye contact while not having to look up at you created definite benefits. His good natured approach to his role in the fight and pummeling earned him positive vibes as well. He made it clear the tussle to him was not macho-personal. He was my 'brother / sister / sibling' spiritually-speaking via Pamela adopting us both as her 'grandsons', so my fights were his fights. Sikia had my (Cáel's) child, so that bond extended to her as well ~ family.Pamela and I had schooled him on Amazon psychology and those lessons were now paying serious dividends. 'The Male' hadn't wanted to fight them ~ 'Amazons are tough' he'd confessed, he knew this because he worked with several every day on JIKIT~ but family was on the line, so he fought. Mahdi had apologized, so the matter was settled. The other Amazons he'd fought? They had fought for their reasons and he was okay with not questioning them about it.Why? He was conscious of his conspicuous status as a 'guest', knew he was in no way an Amazon, and was not privy to what motivated them. He didn't want to be an Amazon. He had his own, much younger, martial tradition he was proud of, yet was eager to learn from the vastly greater Amazon war lore because 'winners' didn't have a gender-bias and no other tradition could compete with the Amazons' 3,000 years.Under normal circumstances, the women around him wouldn't have given credence to his praise. He was a male after all. Through the tiny tear I'd created in their insulating social fabric, Chaz was building upon his own exploits. In the after-battle analysis, the Amazons reflected on the realization Elsa had concentrated on him as her number two objective, second only to Pamela who scared everyone who knew anything about her. That bolstered Chaz's appeal.For the Amazons who thought a male would get all pouty and cry over being beaten up by a girl/girls, Chaz was breaking the mold. He wasn't angry. He was amused. The fight had been a learning experience and he'd felt honored to watch, no matter how briefly, a warrior of Elsa's caliber fight. He'd explained 'I', Cáel Wakko Ishara, considered Elsa one of the top 5 combatants I'd ever seen, which included Ajax the Unconquered. The others were Sakuniyas, reborn Amazon and former Queen of Assyria, Saint Marie, the Golden Mare, and Pamela, the Cliff-walker.More happy Amazons because the list's only non-Amazon was a dead Hero from the Trojan Wars and it was well known I 'got around' (aka dealt with violent outsiders.) Chaz was telling the truth, almost. The 'fifth' person on the list was Alal, but explaining him would be difficult, so Chaz edited him for this particular audience. Good man.In the hallway, "Tavi, a moment," I called out. She slowed down, took a few more steps allowing me to catch up."Yes Ishara?" she gave me her best neutral look. Yep. She was jealous."I beg two favors from you," I quickly went down to one knee in her path. That caught her off guard and left her in the awkward position of me being terribly close and staring up at her."I, I will listen," she muttered."I would like to know if you are pregnant," I asked very softly. Yes, she was, but she didn't want to tell me. She contemplated pushing past me. It would be very easy. "I know I am stepping beyond the boundaries between warriors. Please. My destiny has brought you two together. I am at fault here." 'Fault' was the key word."If I have a son, he will be given to the Queen," Tavi's face was stern and unforgiving. "He will live.""That's not what he's worried about," I shook my head. "He wants to be a father to your daughter, Tavi. He wants to introduce you to his mother and grandmothers, maybe his sisters too, if that can be arranged.""Huh?""He is not like me, Tavi. There is no other in his life, but you.""I, I will not leave my House for him," she protested angrily."He would never ask you. That doesn't mean he doesn't want to remain at your side for years to come. He can be a father to your child and not be a part of House Stolgos in the same way you can be a mother to your child and not be a part of Clan Tomorrow.""Oh," she furrowed her brow. "How would this possibly work?""I have an 'in' with the Queen," I winked. "I'll work out something.""He knows I will never stop being an Amazon," she elucidated intensely."Absolutely. He is an intelligence operative after all. He's figured a few things out for himself.""Why doesn't he tell me these things?""Tavi, he threw his body on top of me to shield me from a bomb blast, so he's undoubtedly brave, but telling you what is in his heart is scary for him. As his brother, I see behind his silence,""Oh, what should I do?" she was vexed."Go back in there, demand to speak with him and tell him the truth," I stood up."The truth?""That you are going to have a little StolgosTomorrow-ite running around sometime next year," I exuded confidential friendliness."Cáel Ishara," she tilted her head slightly, "you don't know much about infants, do you?""Nope," I pseudo-confessed. I actually did know something about newborns. I'd studied up so I could make a move on a cute girl whose free time was eaten up by babysitting, so I 'helped out'. Oink."They aren't 'running around'," she turned to head back into the gym, "until the ninth month at the earliest. Normally, running doesn't happen until the eighteenth month.""My fiancée has a three-year old, so she should be able to help me through some of the hardest parts," I babbled along. Tavi didn't give a crap.In we went. Tavi stormed straight toward the bevy of Amazon babes concentrating on 'her' Chaz."Color Sergeant Tomorrow," she abruptly interrupted. "A moment of your time.""Ladies," Chaz uncoiled himself from the surrounding women. The Amazons were either mildly put off, they thought they were about to get laid, or pissed off, they were sure they were about to get laid, and Tavi was stomping on their happy."Yes, Ms. Gentry," Chaz linked his hands behind his back in a 'rest easy' stance. 'Gentry' was the fake last name Tavi used in the outside world. She motioned toward the windows with her head. Off they went. I couldn't hear what was being said, but my lip reading skills were up to the task.T: (I am pregnant)C: (I love you)T: (Oh) ~ stunned. Go Chaz!C: (Well, I don't imagine the Amazons have a marriage ceremony and an Anglican service would be inappropriate, so perhaps we could research a Scythian ritual which could make both families happy) ~ delivered in the patented smooth Chaz style.T: (Marriage? To you?)C: (I will not submit to being anyone's slave nor would I ever ask you to submit to me. Outside of that, will you be my partner and my partner alone until the cliffs separate us?)T: (Amazons are not monogamous)C: (I am)T: (I will, I mean, can I think about this?)C: (I am not going anywhere, Tavi){Pause}T: (Did you put Ishara, Cáel Ishara up to this?)C: (Yes)T: (Why?)C: (I imagine he explained what I am feeling better than I could)T: (Oh, do you want me to meet your mother and grandmothers?)C: (Absolutely)T: (Okay)C: (Okay ~ you would like to meet my Mother and Grandmothers?)T: (No, yes, I mean, yes I would like to meet them and I am okay with you being with no other woman until the cliffs separate us, and I will do the same, no other males)C: (If I pick you up, hug you and kiss you, will your sisters freak out?)T: (I don't know)So Chaz swept Tavi up until her head was higher than his (a feat, considering their 8" height differential) and kissed her deeply. Mumbled words followed. Tavi wrapped her legs around Chaz's waist and out they went. Around me were angry murmurings of the 'did that Amazon just run off with our man' variety. Not my problem. I had plenty of different Amazons wanting my attention. Hallelujah!{8:00 pmDon't try this at home.I covered my face with a pillow and pressed down hard. I'd already tried breathing exercises, meditation and even contemplated more cranial trauma before thinking up this particular crazy idea. It took some mental effort and accessing some of my Alal-'pain sorting' skills to accomplish, but in the end, I felt myself 'let go'.I sat up."Hello," Tad fi beamed."Hey," I took a deep breath. Since we were talking, I must have passed out. Her eyes wandered over the room."Is this the world as you see it?" she wondered. Oh yeah, I had to be creating the environment for her to enjoy.Sikia was kneeling on the bed a foot away, her gaze moving between the two of us. The 'grayness' of her form suggested she was wholly in reality and not in the 'Ishara-space' the goddess had shown me and I was now sharing with my augur."This is how you see me?" she examined her fingers, her wrists, then some long locks of her hair."You are more beautiful," I answered. The impact of my words crossing over drew her eyes back to me. It was the magic of hearing for the normally deaf girl. I concentrated, peeled back some fantasy and attached a realistic form to Sikia. Tad fi followed my gaze."Your hair," she addressed her guardian, "It is lighter than I imagined."Sikia said something I couldn't understand, muffled as it was by my dreaming."I cannot hear you, but I see you through his eyes," the augur carried on her conversation. They touched. It had to be somewhat bizarre for Sikia. As she reached for Tad fi's hand, her friend intercepted the extended member. Their fingers intertwined before completing the journey to the guardian's lips."Don't cry, no, we couldn't have, no, we shouldn't have knocked him out sooner. I don't think he was aware of this discipline when we first met. Were you, Cáel?""No. Perhaps if I had understood more about the consequences of seeing ghosts, I might have," I tapered off. "Now that we know. I can try this more often.""Your health?" Tad fi worried."I might be immortal," I confessed. I was confessing because I was desperately seeking a way to share some of my genetic quirkiness with her ~ some strength to carry her through this pregnancy and spare her life, Dot Ishara be damned."And you would seek a way to spare me," she graced me with her gentle presence. Lying in the 'spirit' world was a whole lot tougher than in the flesh."Yeah. I've got some arcane lore rattling around in my head, plus I have a few outside sources I can ask for help. I'm not giving up on you.""I have foreseen my death.""Well, un-foresee it," I scolded her. "Dot Ishara told me we see what might happen, though nothing is guaranteed. So even your death isn't an absolute. Since it hasn't happened, I see no reason to let it happen. You are going to live to hold our daughter. If not, my immortality is worthless.""You can never save everyone. Sometimes you must let a few go to save the rest," she advised."If I find someone I'm not attached to, I'll let them go. I promise. Until then, I'm, ugh, I'm fading, and I'm keeping you.""We shall see," she murmured. I fell back into my body and into wakefulness."Now we have sex," Tad fi announced in a melodic voice."He is ready to perform," Sikia agreed. She was fondling my balls with one hand while her breath played across my rod. I sat up to see the augur climbing up the bed between my thighs. She kissed my glans, licked across its top, then kissed it again."I've got it from here," she told Sikia."What?" Sikia was confused. Tad fi's lips began to engulf my sceptre."Sikia, come here," I gently pulled on her arm. She was conflicted yet up some came.We started out with tender kisses on the lips. I kept drawing her toward me. My lips and tongue migrated down her chin and throat to her breasts. When she thought my target was her breasts, she was all onboard. That was a mere stop-off point on my journey, though I played around for a while.At the same time, I had to use subtle movements with my hips and clenches with my gluts to school Tad fi on her fellatio. Thankfully, I was doubly-blessed. This wasn't my first time schooling two girls at once and Tad fi could determine more from such minimal reactions due to her heightened sense of my muscle contractions through her touch than any other woman I'd ever met.When I began running my tongue in large lashes underneath her breasts, I confused Sikia once more. She was resistant as my hands on her hips pulled her higher so that my lips and teeth could tease her taut stomach while I twirled my tongue in her belly button. She giggled.I had been slowly wiggling down the bed, backing Tad fi up, so when it came time to mount Sikia on my face, I had the headboard room. I kept her muscular thighs securely in hand because the moment I had her happy, I pushed her up. She looked down, seeking guidance and I motioned her to turn around. She did the eye-ball math, realized she'd be facing her augur, and hastily obeyed. Of course, her movement on the bed alerted Tad fi through mattress vibrations.Sikia was sitting on my face, leaning down so she could run her hands through Tad fi's hair and along her face and lips (and my phallus). I kept my hands pressed between our bodies. My right made the sojourn to my pubic area to play around and give them both something else to suck on, my fingers. My left loitered around between Sikia's breasts and her clitoris when my lips were otherwise occupied.I could cup her clit with my tongue in a U-shape, rubbing it along my taste buds. Most of my time was taken up with my tongue broad lashing her vulva or tightly-twisted and delving into her cunt and my nose pushing against her brown hole. I could tilt myself up so I could make tongue-intrusions into her back passage as well. The first time, she squealed.Before she could decide if she wanted to make me stop (she did, virtually all first timers always default to asking their partner to stop, so you have to distract them), Tad fi wanted to know what had brought her reaction on. Then came Sikia's troubled revelation of what I was doing, how the augur shouldn't suffer through it, despite the increasing pleasure she was receiving, only to finally be unable to supply the answer as to why Tad fi shouldn't experience it too.Sikia shot me a treasured look of bewilderment. I'd brought her to orgasm with my tongue alone. I was a guy after all."Switch?" I suggested. Tad fi was still administering one of the slowest, most considerate blowjobs I'd ever experienced. She wasn't rushing toward anything. Sure, she was unschooled, but was devoting her incredible sensitivities to my pleasure and taking pleasure in her ability to bring me to such excitement."Change places?" she mused. "Okay." Tad fi's lips slid off me with one final, loud 'pop', then she used her spider-like fingers to climb up my body while Sikia traveled south. She lavished butterfly kisses on my face ~ childish, yet so very appropriate between us ~ and I mirrored the gesture.With some reluctance, she mounted me, facing Sikia. My tongue flicking across her clit on its first exploration brought out a joyous gasp. It only got better from there.The Long Slide Into Domestic Life:"Twins?" Hana snuggled into my arms. We were at her place, naked in bed together after a late late-night unscheduled meeting with some VIPs. Despite the late/early hour, she was alert, tense even. It had been a mentally stimulating late night encounter which had brought me to her bed."Yes. That is what Tad fi predicted," I inserted between raining kisses down on her forehead. Hana liked non-distracting attention when she was in this kind of mood. She was exhausting herself mentally as she was building up to being amorous."Ana-Călina and  rp d?" she worked over the names on her tongue. "They have a special meaning?""Only if you are Hungarian and Romanian," I teased her. She elbowed me slightly. " rp d was the semi-mystical pagan warlord who led the Ten Tribes who became known as the Hungarians ~ the Magyar peoples ~ into the Carpathian Basin, present day Hungary. Ana-Călina was born a Byzantine princess of the storied House of Basarab; she married Radu Negru, thus becoming the first Princess of a free Wallachia ~ the foundation for a free Romania. She was also the great-grandmother of Dracula.""So they are famous names with regional historical significance, did they live long, happy lives?"" Árpád, no one knows for sure. His kids were quarrelsome, but they did manage to found a dynasty at the start of the second millennia which ruled for three centuries.""Ana-Călina, yeah. I think so," I continued. "She lived into her seventies and her eldest son left his country stronger, richer and safer than when he received it. She did out live her husband by over fifty years, and got to see her youngest grandson bury most of his rivals, the kids from her husband's first marriage.""Ah, what?" Hana rose up until we were eye to eye. Since she was naked, her boobs swayed slightly as she did so. My eye flickered. "Eyes forward, Mister," she playfully barked. "What happened to all her other grandsons?""Wallachia in the 15th century was a tad rough and tumble," I evaded."They killed one another?""Mostly they were killed by conspiracies amongst their boyars, nobles of the time.""Why does, Tad fi want to dredge up these names again?" she kept eye contact."Not a clue," I pleaded."But you think it is important?""No. I think you are important. Screw Fate. It can name its own kids. We can chose whatever names make you happy, except 'Up'. Up's been taken.""You've named another of your offspring 'Up'? That's cruel, or does that mean something in another language I'm unaware of?" she shifted her shoulders so her boobs wobbled again. Of course, I broke eye contact. I hadn't had sex in hours and her boobies were right there, damn it!"Actually, Pamela and I named this secret agent in Hungary that, just to fuck with his head," I divulged."Oh. Pamela. I should have known," she slowly smiled. "You are being very well behaved," she added. Woot! She noticed I wasn't throwing her down and pawing her delectable flesh. "One more thing before the nookie.""Name them. Their dead," I pledged."Not necessary," her sigh turned into a giggle. "If I'm going to be having twins, I'm going to be rather big come late March. We need an earlier wedding date."Oh, fuck me!"What do you have in mind?" I tried to keep the creeping dread out of my voice."New Year's Day?" she suggested. I did a quick calculation. That was annihilating 78 days out of what remained of my bachelor life. In 114 days my life would cease having any meaning whatsoever. I'd be a Mr. to someone's Mrs. The end"Sure, I can arrange to be killed before then," stumbled out of my mouth."What was that?" Hana pouted."Nothing Dear. Cosmic psychic intersection with an Al -demon; don't know what came over me," I fibbed."Man up," Hana bit my nose. "Our marriage won't be that bad if we both work at it. It isn't like I'm demanding celibacy from you." Then she mouthed 'yet'."Wait. Did you mean celibacy, as in no fun at all, or monogamy, as in only 'happy time' with you?" I desperately sought clarification."Oh," she pursed her lips. "I meant monogamy. I didn't mean to scare you.""Oh, thank goodness," I sighed."Here," her gaze turned tender. "Let me make it up to you." Hana placed one hand on my shoulder and rose up my body until my face was gently nestled in her bosom. Then she wiggled back and forth, basically because I'm a big baby and easy to please. I was alternating which nipple I was kissing in no time."Mmm," she murmured. "I've missed you." Her other hand's fingernails coasted down my abdomen and found 'Mr. Happy' had risen to attention. Okay, he'd been hopping up and down on my groin since she'd said we were 'going to bed' 30 minutes ago. Hana decided wrap up my shaft with her hand, then applied a few tender strokes. I reciprocated by cupping her left tit in one hand, forming a mound with her areola at the center, and began to twirl from the outside inward to her hardened nipple with just the tip of my tongue.It was 4 a.m. Why was I taking it slow when I had my final work review with Katrina in three hours? Hana deserved this and more. Why was Hana doing it? She was her own boss, plus her life was careening wildly outside of anything she'd imagined before she'd first laid eyes on me. Half of the financial empire she shared with her father was suddenly in the hands of a military dictatorship, her beloved father was dealing with the murder of her hated step-brother and she was marrying a Prince in a European cathedral which required someone high in the Vatican's approval process to use.Yeah, her life had gone nuts. Worse, she loved me. And I wasn't the kind of man she ever thought she'd love. She'd thought she'd never love anyone again after her life with her asshole of an ex-husband and their bitter, contentious divorce. I was barely someone she could classify, and Hana was a terribly ordered and organized person. Saying my life was messy was being generous. I was some mysterious warrior-diplomat-playboy-aristocrat who hung out with people more bizarre than me.Hana picked up her tempo. I switched breasts. Her motor was really starting to hum. Any other night, I could have moved straight to revving her up to an orgasm. I had the time to make it two without any problems. A good one and Hana would be happy and drift off to sleep. Instead, I intuited she wanted more, so we developed our own game of cat and mouse with her climax, and its suspension, being our ultimate goal.My left hand danced down the back of her ribcage like playing keys on a piano. It was a light, teasing gesture. Her hair the color of tarnished gold cascaded down as she began placing her own kisses upon my crown. Each move by one partner evoked a response by the other. Hana ran my glans over her glistening labia, getting it nice and slick. I worked down her waist, cupped her ass, and then glided over her thigh to the back of her knee where I started tickling her. She snickered."You are distracting me," she murmured. I wasn't. I knew these things."I like to get the feel of every inch of your flesh," I responded. More mirthful noises from her. Slowly, her gooey vestibule rubbed against and over the top, until I felt myself entering. There, she hesitated. I propelled my hips an inch up, twisted right then left before falling back down, a micro-fuck."Ah," she emoted her approval. "My turn." Hana's knees spread to the side, making a memorable sound on the silk sheets as she impaled herself. This time she rolled her hips forward, back, then did a slow 360 with me  inside her, letting the slow progress over her spark memories for her to savor. "I never believed sex could be like this," Hana hiccupped."How so?" I knew the answer, but wanted her to put her chaotic passions to words. It would make her happier."Experimenting, silly. Stopping in the middle and doing, this," she reversed her hip rotations this time. "I never imagined a lover having such patience, or,""Yourself as being so openly sexually adventurous?" I finished."Yeah," she huffed. "I really, really owe your college professor, plus you and all your diligence, for this," at the last moment, she encountered the gateway to her G-spot. I knew precisely where that gem was. Previously, Hana had gained a vague idea where it was from the perspective of masturbation and our prior lovemaking. Now I had let Hana rediscover that joy with my cock as her tool to utilize as she wished."You realize pregnant women want even more sex," she hummed. She was vigorously working my cock now. Hana had bridged a huge gap, sexually. Normally, a woman of Hana's quality tried to please her man first with the hope her orgasm would soon follow. I was different. My greatest sexual gratification came from her ecstasy. She was confident in that now. By bringing herself to climax, she was making me excited for what would come next."That's okay," I propped myself up on one elbow now that Hana was riding me cowgirl-style. "I dig big chicks." The open-palm slap to the chest was a given."Hercege, you, you are horrible," she growled around a feral smile. The lip-biting, tongue-sucking kiss was equally vicious, primal and leading Hana to the end of her tether. Not only was Hana's sexual trust in me/us expanding, she was putting extra effort into her physical workout regime too. She might still have a ways to go to compete with an Amazon, but it was still going to be a great night."Hercegn , I am nothing but a twisted shadow of masculine lust whose every contour is cast by your muliebrous glow," I teased. Her eyes twinkled. Yes, definitely still going to be a great night."Okay," Hana yawned, "I give up. What does 'muliebrous' mean?" She'd been holding on to that for an hour and a half. It was five-thirty and I was dressing in my biking clothes before heading into work."From the Latin 'muliebri' which means 'womanly'," I answered. Her sleepy eyes drank in both my response and my physique. I had discovered another thing Hana liked and that was to expand her academic/linguistic frontiers. She was enchanted with the idea that I liked to engage her mind along with her body, sparking on all cylinders.She'd crawled over to my side of the bed, her head resting on my pillow, soaking up my scent as she watched me. I knelt down, kissed her on her ear, cheek and finally the side of her lips. Hana was beat."Have a good day and be careful," she mumbled. Her eyes closed. Her chest rose with one last, waking breath before her sleep rhythms took her."Ditto," I whispered. I snuck into  Annela's room and planted a kiss on her head as well. The craziness of my life had a way of cascading over to the ones I loved. Loved? Oh boy,7:00 am Monday, September 8th, Graduation Day!Brielle and her buddy were humming along as the elevator doors closed. Once more, my 'hellish' schedule demanded I change in the elevator. I'd gone to gun practice with my bike clothes on, so I absolutely had to change into business attire in the magic box, in front of them.Juanita adjusting my tie was a less than subtle attempt to strangle me. I was about to be late to my final 'start of day' meeting as an intern in Executive Services, so her chastisement would have to wait. Who would have thunk it? Juanita would have to wait outside for this ceremony. Paula raced with me to be the last one in, only to have Daphne grace us with the 'news':"The meeting won't start for another fifteen minutes," she grinned. "Katrina is bringing up the 'new hires' for the fall program."I finger-flicked my head. The 84 days as an intern was merely the 'training wheels' period. To really be a member of ES was at least a two year training process. The Amazons around me had started their training for this gig when they were fifteen and were eighteen and nineteen now, their ID's said they were older for legal purposes.In theory, my four years in college was counted as 'preliminary' training and provided things such as acclimation to outsider culture ~ aka 'acting normal'. Logically, I would train under someone like Desiree or Buffy for a year before being a full-fledged member of the service."How many this time?" I asked Daphne since she seemed to be in the know."Twenty," she grinned. "We are getting two."I noticed there was still only my tiny desk in Katrina's office. That meant the new guys would be out in the office pool with everyone else. Probably for the best. The ladies were now used to having a male around, so would be careful in what they did and didn't say. I yawned."Tired," Fabiola smirked."Oh yeah," I stifled another yawn. "Met an emissary from the Pope." Fabiola glowered. "No. Seriously. I met an emissary from Holy See. I let Hana know I wanted to get married in a highly improbable place, a ruined cathedral, so she contacted the Catholic Church and one of their guys wanted to meet with me.""That had to be fun," Tigger grinned. "What does the Cult of the Nazarene think of you and the Goddess Ishara?""We actually discussed polytheism and the place of an omnipotent, omnipresent being in the scope of things," I placed my hands behind my back and rocked back and forth. "It was quite interesting. The guy knew his shit."By that, I meant he was probably with the Pope's Secret Service as well as a Brainiac with a PhD in something. He'd promised to be in touch as soon as he heard back from his superiors. He had this hot chick with him who I suspected was a nun. And if his driver wasn't ex-military, it was because he was still in the service. On the plus side, Hana had been beaming when we left, which assured me the meeting had gone well, so we had sex from 4 AM until 5:30, thus my current fatigued state."Are you going to abandon your faith?" Fabiola taunted me."I don't have faith, Fabiola of Minerva. Faith would imply I don't know there are supernatural entities screwing with our lives. I know they do exist, I've met a few. To satisfy your disingenuous curiosity, we discussed the nature of the Weave and it being the possible manifestation of God's Will.""How did that go?" Paula appeared interested."He strongly suggested I should 'revisit my Catholic roots' soon. By that, I think he meant I'm supposed to start attending church regularly," I shrugged. "The Pope is sending an envoy to the Great Khan too, so odds are good I'm getting married," I pronounced the last bit as the doom-laden prediction it was."Oh, yes," Fabiola reached passed Paula and smacked me in the chest with the back of her hand. "That is for insinuating you and I had intercourse to my Mother and the Council.""Was that chastising me for lying, or for not making it so?" I winked."Ah, no!" she pouted. "Stop lying about me."I looked down at my phone."We've got twelve minutes," I double-pumped my eyebrows. "Want to go to Katrina's bathroom?""What! No!" Fabiola

Andreas Folkers über die Konzepte „Nachhaltigkeit“ und „Resilienz“ und die mit ihnen verbundenen gesellschaftlichen Naturverhältnisse.   Shownotes Personal website: https://andreasfolkers.eu/ Distinguished fellow am Max-Weber-Kolleg der Universität Erfurt: https://www.uni-erfurt.de/max-weber-kolleg/personen/vollmitglieder/fellows/andreas-folkers Mitglied des Kollegiums des Frankfurter Instituts für Sozialforschung (IfS): https://www.ifs.uni-frankfurt.de/persona-detalles/andreas-folkers.html Aktuelles Buchprojekt über die Fossile Moderne: https://andreasfolkers.eu/index.php/elementor-35/#project1 Folkers, A. (2022). Nach der Nachhaltigkeit: Resilienz und Revolte in der dritten Moderne. Leviathan, 50(2), 239–262. https://www.nomos-elibrary.de/de/10.5771/0340-0425-2022-2-239.pdf   Folkers, A. (2018). Das Sicherheitsdispositiv der Resilienz: Katastrophische Risiken und die Biopolitik vitaler Systeme. Campus Verlag. https://www.campus.de/buecher-campus-verlag/wissenschaft/soziologie/das_sicherheitsdispositiv_der_resilienz-14888.html?srsltid=AfmBOooGjxw_GU-9I7R61EerQGI1qZijDVeCc_JfoUhlaLkbRDN3YCKz zu „stranded assets“: Folkers, A. (2024). Calculative futures between climate and finance: A tragedy of multiple horizons. The Sociological Review.  https://doi.org/10.1177/00380261241258832 zu Hans Carl von Carlowitz und dem Konzept der Nachhaltigkeit: https://www.bmel.de/DE/themen/wald/wald-in-deutschland/carlowitz-jahr.html Sächsische Hans-Carl-von-Carlowitz-Gesellschaft e. V. (Ed.). (2013). Die Erfindung der Nachhaltigkeit: Leben, Werk und Wirkung des Hans Carl von Carlowitz. oekom. https://www.oekom.de/buch/die-erfindung-der-nachhaltigkeit-9783865814159 zu „Gouvernementalität“: https://de.wikipedia.org/wiki/Gouvernementalit%C3%A4t Zu „Kameralismus“: https://de.wikipedia.org/wiki/Kameralismus zum Ausdruck „Zucht und Ordnung“: https://de.wikipedia.org/wiki/Zucht_und_Ordnung Doganova, L. 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Metzler. https://link.springer.com/chapter/10.1007/978-3-476-05837-9_71#citeas zu „Kreislaufwirtschaft“: https://de.wikipedia.org/wiki/Kreislaufwirtschaft zum „Neuen Materialismus“: https://de.wikipedia.org/wiki/Neuer_Materialismus zum „Metabolischen Riss“: https://en.wikipedia.org/wiki/Metabolic_rift zu „Erdsystemwissenschaft“: https://en.wikipedia.org/wiki/Earth_system_science zu „CCS Technologien (Carbon Capture and Storage)”: https://de.wikipedia.org/wiki/CO2-Abscheidung_und_-Speicherung zu “Climate Tipping Points”: https://www.pik-potsdam.de/en/output/infodesk/tipping-elements/tipping-elements Saito, Kohei. 2023. Marx in the Anthropocene: Towards the Idea of Degrowth Communism. Cambridge: Cambridge University Press. https://www.cambridge.org/core/books/marx-in-the-anthropocene/D58765916F0CB624FCCBB61F50879376 zu „CO2 Budgets”: https://en.wikipedia.org/wiki/Carbon_budget zur Verfassungsbeschwerde gegen das Klimaschutzgesetz 2019: https://www.germanwatch.org/de/verfassungsbeschwerde Luhmann, N. (1994). Die Wirtschaft der Gesellschaft. Suhrkamp. https://www.suhrkamp.de/buch/niklas-luhmann-die-wirtschaft-der-gesellschaft-t-9783518287521 Keynes, J.M. (2010). Economic Possibilities for Our Grandchildren. In: Essays in Persuasion. Palgrave Macmillan. https://link.springer.com/chapter/10.1007/978-1-349-59072-8_25#citeas zu “Keynesianismus”: https://de.wikipedia.org/wiki/Keynesianismus zu Crawford Stanley Holling und „Resilienz“: https://www.stockholmresilience.org/research/research-news/2019-08-23-pioneering-the-science-of-surprise-.html zur „Gaia-Hypothese“ von Lynn Margulis und James Lovelock: https://de.wikipedia.org/wiki/Gaia-Hypothese Ghosh, A. (2021). The Nutmeg's Curse: Parables for a Planet in Crisis. University of Chicago Press. https://press.uchicago.edu/ucp/books/book/chicago/N/bo125517349.html Buller, A. (2022). The Value of a Whale: On the Illusions of Green Capitalism. Manchester University Press. https://manchesteruniversitypress.co.uk/9781526162632/ Chakrabarty, D. (2022). Das Klima der Geschichte im planetarischen Zeitalter. Suhrkamp Verlag. https://www.suhrkamp.de/buch/dipesh-chakrabarty-das-klima-der-geschichte-im-planetarischen-zeitalter-t-9783518587799 Berlant, L. (2011). Cruel Optimism. Duke University Press. https://www.dukeupress.edu/cruel-optimism Malm, A., & Collective, T. Z. (2021). White Skin, Black Fuel: On the Danger of Fossil Fascism. Verso Books. https://www.versobooks.com/products/2520-white-skin-black-fuel Thematisch angrenzende Folgen S03E32 | Jacob Blumenfeld on Climate Barbarism and Managing Decline https://www.futurehistories.today/episoden-blog/s03/e32-jacob-blumenfeld-on-climate-barbarism-and-managing-decline/ S03E30 | Matt Huber & Kohei Saito on Growth, Progress, and Left Imaginaries https://www.futurehistories.today/episoden-blog/s03/e30-matt-huber-kohei-saito-on-growth-progress-and-left-imaginaries/ S03E27 | Andreas Gehrlach zur ursprünglichen Wohlstandsgesellschaft https://www.futurehistories.today/episoden-blog/s03/e27-andreas-gehrlach-zur-urspruenglichen-wohlstandsgesellschaft/ S03E23 | Andreas Malm on Overshooting into Climate Breakdown https://www.futurehistories.today/episoden-blog/s03/e23-andreas-malm-on-overshooting-into-climate-breakdown/ S03E17 | Klaus Dörre zu Utopie, Nachhaltigkeit und einer Linken für das 21. Jh. https://www.futurehistories.today/episoden-blog/s03/e17-klaus-doerre-zu-utopie-nachhaltigkeit-und-einer-linken-fuer-das-21-jh/ S03E16 | Daniela Russ zu Energie(wirtschaft) und produktivistischer Ökologie https://www.futurehistories.today/episoden-blog/s03/e16-daniela-russ-zu-energie-wirtschaft-und-produktivistischer-oekologie/ S03E15 | Walther Zeug zu Material- und Energieflussanalyse und sozio-metabolischer Planung (Teil 2) https://www.futurehistories.today/episoden-blog/s03/e15-walther-zeug-zu-material-und-energieflussanalyse-und-sozio-metabolischer-planung-teil-2/ S03E14 | Walther Zeug zu Material- und Energieflussanalyse und sozio-metabolischer Planung https://www.futurehistories.today/episoden-blog/s03/e14-walther-zeug-zu-material-und-energieflussanalyse-und-sozio-metabolischer-planung/ S03E08 | Simon Schaupp zu Stoffwechselpolitik https://www.futurehistories.today/episoden-blog/s03/e08-simon-schaupp-zu-stoffwechselpolitik/ S03E05 | Marina Fischer-Kowalski zu gesellschaftlichem Stoffwechsel https://www.futurehistories.today/episoden-blog/s03/e05-marina-fischer-kowalski-zu-gesellschaftlichem-stoffwechsel/ S03E03 | Planning for Entropy on sociometabolic Planning https://www.futurehistories.today/episoden-blog/s03/e03-planning-for-entropy-on-sociometabolic-planning/ S02E10 | Aaron Benanav on Associational Socialism and Democratic Planning https://www.futurehistories.today/episoden-blog/s02/e10-aaron-benanav-on-associational-socialism-and-democratic-planning/ S02E03 | Ute Tellmann zu Ökonomie als Kultur https://www.futurehistories.today/episoden-blog/s02/e03-ute-tellmann-zu-oekonomie-als-kultur/     Future Histories Kontakt & Unterstützung Wenn euch Future Histories gefällt, dann erwägt doch bitte eine Unterstützung auf Patreon: https://www.patreon.com/join/FutureHistories   Schreibt mir unter: office@futurehistories.today Diskutiert mit mir auf Twitter (#FutureHistories): https://twitter.com/FutureHpodcast auf Bluesky: https://bsky.app/profile/futurehistories.bsky.social auf Instagram: https://www.instagram.com/futurehpodcast/ auf Mastodon: https://mstdn.social/@FutureHistories   Webseite mit allen Folgen: www.futurehistories.today English webpage: https://futurehistories-international.com   Episode Keywords #AndreasFolkers, #Podcast, #JanGroos, #FutureHistories, #Klimakrise, #Ressourcen, #Klimakollaps, #Kapitalismus, #GesellschaftlicheNaturverhältnisse, #Zukunft, #Degrowth, #Knappheit, #Wirtschaft, #Wirtschaftswissenschaft, #Neoklassik, #Ökonomik, #AlternativeWirtschaft, #Nachhaltigkeit, #Resilienz, #PluraleÖkonomik, #HeterodoxeÖkonomik, #Commons, #Freiheit, #Emanzipation, #Planungsdebatte, #PostkapitalistischeProduktionsweise, #DemokratischePlanung, #NeuerMaterialismus, #Material-UndEnergieflussanalyse, #KommodifizierungDerNatur, #Material-Fluss-Analyse, #Stoffwechsel, #SozialerMetabolismus, #SoziometabolischePlanung, #Beziehungsweisen, #EnvironmentalesRegieren, #EnvironmentalGovernance, #Ökologisch-demokratischePlanung, #ÖkologischePlanung, #SozialÖkologischeRegime      

Hana shines and Aya rises.Book 3 in 18 parts, By FinalStand. Listen to the ► Podcast at Explicit Novels.“It is selfish to believe that your family will always love you. At some point you will be asked to earn it.”My equilibrium decided to cut me some slack and not invoke the reflexive vomiting. "It is only me, Hana, Imogen, Deidre, Mom, Buffy, hi Juanita," I hadn't spotted my designated bodyguard standing behind Chaz."Don't talk to me right now," she seethed. "I'm furious with you." Yep, she was the Caribbean Buffy."Perhaps she's pissed about the five extra Illuminati bodyguards added to the regular two around Hana plus the two circling Ghost Tigers having not a fucking clue what those other armed parties are doing in Hana's company," Pamela joked. She could. Everyone else was giving me crap about my social gaff."Hey now. This meeting is important. Imogen and I are going to have a child," I enlightened them. The door chimed open and we piled in with two Amazons whose 'fresh' look indicated a use of the showers within the past ten minutes."You consistently maintain particularly low standards," Chaz dryly remarked."I sent her here for a check-up and that gave Buffy a chance to meet Mom, Deidre and Imogen, plus two unarmed bodyguards," I kept bailing out the Titanic."Chaz, I am happy we aren't going to miss this one (lunch)," Pamela smiled at her two grandsons."Cáel, are you going to tell your fiancée you've impregnated your aunt?" Chaz was back to being mildly sympathetic to my 'totally fucked-up' life."Yes. I figured Buffy shooting death rays at me from her eyes will garner me enough confusion to get the words out of my mouth without her throwing her drink in my face, slapping me, then storming out," I envisioned.I got no more shit until I reached the garage for my vehicle. There an armed FBI Special Agent Virginia Maddox (did you know when a Federal Agent adds 'Special' to their title it means they have a gun?) stood next to my chariot. She'd drawn the short straw, meaning she had been given the chore of driving today.I found myself wondering when Yasmin would finally finish her orientation. Her training involved some serious mental challenges including a crash course from the FBI at Quantico concerning modern judicial theory & practice as well as whatever pre-Iron Age jurisprudence the Host practiced.Javiera promised me (and Katrina) that she would not-so-subtly remind those scholastically-groomed legal minds that a (couldn't use the word 'Amazon') legal code they followed had existed, with minor tweaking, as a successful social instrument for over 3,000 years. If they truly behaved in a respectful manner, the owners of the code might even show those people the Codex on the original horse-skin, written in Hittite cuneiform.Anyway, everyone assumed I had a good reason for heading to my apartment (aka need to retrieve a sleepy Odette.) Had I repeated 'the Bitch stole my fortune cookies', they might have simply taken me to an Asian-inclined grocery store. As we hit the second story landing, Chaz in the lead, we heard a passel of folks come down toward us from the fourth level.I didn't think there were that many people on the entire floor. Chaz and Pamela each went for their holstered pistol, while keeping them hidden in their jackets. Wiesława, who went for her PDW, backed up so she could fire through the stairs from beneath.Juanita, bless her heart, and Virginia had remained in the S U V because sending in more people would have left us piled into one another. If a firefight did break out, Juanita could bring in some serious hardware to back us up while Virginia called the appropriate authorities before rushing in herself.Around the corner on the third floor landing came a number of women, early/mid-twenties, physically fit, foreign clothes and downcast expressions. A few looked like they were about to cry. They were all in shirts and jeans, with no obvious weapons. Not looking lethal didn't ratchet down Chaz's vigilance. Me? I was instantly reminded how much sex I had been missing."Prince Cáel! You are alive!" spilled out of the first one, a fiery red-head with a billowing, thick mane, porcelain skin and adorable freckles. Her Irish brogue was enchanting. I had to wonder if she cried out in Gaelic during orgasm. Wasn't I about to meet my future bride plus numerous other love interests?She was fit, curvy and wearing an aqua shirt which exposed her midriff with a belly ring bearing a pearl drop, the requisite tattered skin-tight jeans and soft leather calf-boots."Why wouldn't I be alive?" I grinned, like a pirate discovering an all-girls school oceanographic classroom in need of plundering."How do total strangers know how unlikely it is that you would still be alive?" was Chaz's spin on things."We talked with your roommate. He said you had moved to Svalbard where you suffered an excruciating painful, yet richly deserved, death in a lemming stampede," she pouted, "and then the UN had your ashes exiled to Pluto because the Sun was too good for you."9, 10, 11 --12 of them looking, 3 with pale blonde hair that eerily reminded me of my fiancée, another red-head, two russet and five with deep, dark brown, or black hair. They were all fit, fit, fit! With an air of 'I graduated college only to discover: 1) no one was hiring Saline Soil Scientists, or 2) I no longer want to do any of the things I wanted to do when I picked this major. I was familiar with both types.Timothy would have been at work and Odette would have invited the troupe in to regale them with all sorts of tales, which would have included a tour of my bedroom. They clearly had missed Odette so, now I recalled; that particular excuse was one of the ten I had given the guy in 4B should anyone suspicious come calling.I imagine twelve hot, English-as-a-Second-Language girls might be considered, a bit odd. See, his was my address of record. I lied about my actual apartment, so random people who came looking for me went to him instead. This arrangement had been made prior to my understanding of the nature of my employment at Havenstone.I'd neglected, telling him to move out and go far, far away? Poor guy. I'd find a way to make it up to him later."Actually it was a southern vole immigration incident that was set off by the Bulgarian consulate offering repatriation for the first 10,000 applicants," I frowned, clearly traumatized by memory of the incident."These poor southern vole, native to the vacationer-friendly Black Sea resorts, were accidently introduced to the coldest inhabited place in the Northern hemisphere and they've been trying to get home ever since, that would be the equivalent of a century and a half in 'vole-years.""Despite the UN trying to quarantine any news of this Cricetidae catastrophe, I decided to evacuate the six most critically injured vole using a Bortolanza Pluto ultralight, which he must have confused with the UN sending my ashes to Pluto," I explained.Mind you, the 'southern' voles are native to, among other places, Norway, the owner of Svalbard. They were also native to the Bulgarian Black Sea coast so, The Pluto ultra-light, once built in Italy, is now called the 'Puma' and made in Canada, has a maximum range of 675 km, which would leave me crash landing into the Barents Sea, 260 km north of the northernmost airport in Norway, rendering me and my voles so much frozen food."You are an animal rights activist too?" several of the girls gasped. Yes. Yes I was. I was an animal and I was all for me having rights."Please, don't tell anyone about this," I grew serious. "I don't want my philanthropic efforts to be publicized. What I do, I do for the Earth's endangered ecosystems because it is what everyone should do, not because we suddenly feel bad about neglecting it.""E haere koe ki te whai kia nui ai," Pamela snorted. I'd ask her why she knew Maori later, right after I figured why Grandpa knew it."Ko toku mahere whānui," I replied. The girls looked confused."I'm also trying to revitalize endangered languages and revive dead ones. It is more of a hobby than life pursuit," I informed them."You really are a modern-day noble warrior-poet," the red-head leader sighed."Nah. I'm just a guy," I shrugged. "Besides, Ba ch ir fear a bheith ar eolas ag a gn omhais, n  a oidhreacht." (A man should be known by his deeds, not his heritage)."Sa ch s go bhfuil misneach, t  s il agam," she replied using my 'family' motto."Jos on jalot on toivoa,", "Ahol van b tors ga, van rem ny," and "cesaret olduğu yerde umut vardır," all followed. 'Where there is Valor, there is Hope' in Finnish, Hungarian and Turkish. I got the sneaking feeling this wasn't a college field trip gone awry. These chicks were coming at me with a purpose that included more than sexual gratification and a kiss good-bye. Ugh."Thank you," I genuflected, paying honor to their reciting of my personal vow. "Anyway, you appear to be looking for me, but I am afraid I don't know any of you. Taking into account that I have a late lunch date with my fiancée in a half-hour and will be taking notes at a feminist convention at 8, what can I do for you?" I was establishing my escape plan."We have come here to join you," an assertive, dusky-skinned one smiled. I had to think about this. I was a bit tired. Taking all twelve of these girls on in one orgy was currently beyond me. I'd do eight tonight and the last four before breakfast tomorrow. Ah, happy thoughts of the Lacrosse Finals."What exactly do you plan to do with Mr. Nyilas?" Chaz interrupted."We are the (Irish) 'Na conairte soith an   S aghdha ar', (Hungarian) 'A szuka kuty kat Herceg Nyilas', (Turkish) 'Prens ok u Kaltak K pekleri' and (Finnish) 'Narttu koirista prinssi jousimies'," they chorused.Pamela snickered. All of those fancy sounding names were variations on 'the Bitch Hounds of Prince Archer/Nyilas (with the Irish going for O'Shea)."You want to be my bodyguards?" I gawked. Lacking lions, the Irish choice of the 'fur-balls of death' were hounds. Being women technically made them 'bitches'. I had to move fast. Any second now Wiesława was going to figure out these over-anxious non-Amazons were trying to replace her."You do realize I've left piles of dead bodies in my wake, right?" I nearly choked. Pamela slapped me on my back."Of course," they sounded so chipper. Fuck you Internet and 'First Person Shooter' games. This wasn't a fucking game! Trained combatants who joined my retinue met grisly ends and this was their freaking profession!"Can I think about it? I mean, do any of you have any combat experience at all? Attacked someone in anger? Send off a blistering instant message?""Some of us have (combat experience I was assuming). We won't let you down.""You do realize Ms. Dubois is going to kill them, don't you Sir?" Chaz sent me a chilling look."Ms. Dubois?", "who is that?" and "kill us?" floated around."Ms. Dubois is my blood-hungry ferret who wears a 'naughty berserker' human suit to trick the masses.""Three of us have military training," one of the Finns spoke up.By that they meant they had volunteered for military service in their native countries, then left after their first term because they found military life to be boring. On the 'plus' side, all but one had martial arts experience and six of the twelve had been a member of a Gun Club of some kind. Yep, Buffy was going to kill them, all twelve at once by herself."I'll make you a deal," I offered. Chaz was giving me his 'I'm a stone yet clearly unhappy with you' face. "At 7:15 tonight, you will show up at Havenstone. I will sign you in, we'll go upstairs to one of the gyms and then warm up for fifteen minutes. When you are ready, or 7:30 rolls around, we are going to the sparing mats. If I lose, you can stay. If you lose, you will write this off as one of a legion of ideas that look good in print yet are foolish in practice. Do you accept?""How many of us do you have to beat for us to join with you and your Crusade?" the lead Irishwoman asked."All of you. I will fight you all at once. The mat space is quite extensive.""You mean all twelve of us against you at the same time?" one of the Turks blinked in disbelief."Yes. I am not disrespecting you, any of you. You've shown initiative, courage and a spirit of adventure. I found all three to be both admirable and worthy of reward (i.e. I will gladly have sex with you). What I am also telling you is of the three people with me, the only one I can most likely defeat in single combat is her," I motioned to Wiesława, "and I'm only saying that because she is 19 and relatively new to the art of killing."Their eyes flickered to Pamela. Chaz was scary without even trying. Pamela could be threatening, or appear harmless, as she wished."Chaz is a professional military man from a long line of diligent warriors and in a branch of service that requires close contact with hostile individuals, teams, tribes, clans and nations.""The woman behind me is much, much worse. I've met precisely three people who could possibly kill her and I killed one of them. Would you agree, Chaz?""Absolutely," he concurred."We know who you two are," a Finn spoke up. She had a dazzling smile and cleavage that had to obscure her toes when she stood."You do?" Pamela played nice. For once, it was technology biting her in the ass, not me. Yay?"You are Rhingyll lliw Siarl Yfory," the Irish lass looked at Chaz. That was Welsh, and meant Color Sergeant Charles Tomorrow, I imagined his superiors in the British military weren't going to be happy with any of us, him being a 'secret military operator', emphasis on the 'secret'."And you are Sverkhsekretnykh Shpiona Vsemed Svaya," the Turkish girl pointed at Pamela. Pamela snorted. In Russian that meant 'Super-secret Spy Pamela Pile'. Since Pamela in Russia was pronounced 'Pamela' they had gone back to the origin of the name of Pamela, a fictitious 17th English novelist creation using mangled Hellenic, which translated as 'all-honey'.'All-honey' in Russian was Vsemed. Pamela snickered. Oh yeah, those twelve had combed through millions of articles and pictures to figure out who Chaz was and who Pamela claimed to be. Actually, one of my Hungarian admires back when we were all in Eastern Europe had suggested Pamela was a remorseful ex-SMERSH agent turned Princely-sidekick. Pamela jabbed me, the unspoken 'sidekick' thing.(For those who don't know, in Russian SMERSH loosely means 'Death to Spies', it really existed from 1943 to 1946 and was resurrected by Ian Fleming as a foil for James Bond.)"Chaz, since Cáel is, without a doubt, already having a stupendously wretched day, we must insist he inform Addison of all three of these developments, in person. I want to see the look on her face," Pamela plotted with the man who had thrown himself between me and an explosive vest, probably out of some psychic impulse that I would suffer far, far worse later, like in today, within less than 24 hours of said act."Why am I here again today?" I lowered my head and groaned."Are you okay?" a dozen innocent voices cried out."We are here to pick up Odette," Wiesława reminded me."Oh yeah, fortune cookies," I mumbled."Is 'Fortune Cookie' a nickname for one of your other operatives? Many of them are real enigmas. We can't find out anything about her," one of the Hungarians said. Yeah, because SD doesn't have a Facebook page, or Twitter account. Odette, she was protected by a completely unremarkable lifestyle, but I had a feeling that was fading fast."Excuse us," I asserted myself. "I need to get something on the third floor. Chaz began pushing forward while Pamela had my back."What are you doing?" to me and "Hey, is that a gun?" to Chaz, then Wiesława. Pamela was too sneaky to get caught."I'm here to pick up Agent Fortune Cookie then head out to a meeting with some really shady characters and my fiancée," I informed them."Agent Fortune Cookie," Chaz mused. "She's going to love that,""And then," Pamela continued."She is going to want a gun," I groaned.Oh goddess! No! Chaz had joined Pamela and my 'group think'."No, I have not," Chaz corrected me, about my mental ruminations."I've been coaching him," Pamela faux-consoled me. As my new prospective bodyguards parted for my current bodyguards,"Do you have psychic powers?" "Where is your android?" and "Is it true you can have sex up to ten times a day?""Yes, but we can't talk about it," then, "Which one? We have six models," and finishing up with, "Yes, I can have sex up to ten times a day with each session lasting at least an hour, though I do need breaks for food, drink, quiet romantic conversations and showers, cause shower-sex is so damn fun."While they mulled that over, I unlocked my door in time to see a nicely-dressed (as if she was about to go out on an expensive lunch date) Odette spring off the sofa. Looking at the crowd behind me, she blessed me with an incredibly happy smile."Oh cool! Do we really have enough time for an orgy?"I wanted to cry.(A Family FUNction, minus the 'fun' part)My fiancée giving me a congenial and contented look. Good.My fuck-buddy/friend Libra giving me a salacious 'you and me are going to hook up soon' smile while dressed in a red, 'business suite/slinky number' combo with a plunging neckline. I put her invite on my mental day-planner. Fellas, if you can't keep it in your mind, forget about it. Print equals pain, believe me.Brooke had joined the lunch group, sharing a smile and wink with Libra with the secret agreement for a three-way. Sweet! I could do this, hmm, lunch break Friday, yum-yum-yum. She was wearing a beige business suit with slacks, minus the shirt. Only her cunningly cut jacket kept her goodies from exposure.Hana was a saint for putting up with those two, and me.Buffy was studying me with the clear desire to put me in a dog cage for the rest of the week. Technically she had to produce my body for work Monday. As for the hot, sweaty, intense Brooke-Libra-Cáel m nage   trois, Buffy was reading the undercurrents and setting up a breakwater. At least her attire suggested well-paid, successful international assassin. I wondered if I had paid for her clothing as well. I'd given Chaz's wardrobe a serious upgrade courtesy of Pamela faking my signature.The gathering was rounded out by Mom, Imogen and Deirdre. Thank God they all had different hair styles and forms of dress. Mom was in 'casual-durable' attire, Imogen was going with the military-chic and Deirdre's get up was in the same style as Hana.I was pleasantly pleased that Hana had reserved two adjacent tables for what she assumed would be my support network, Pamela, Odette, Chaz, Wiesława and Juanita, plus Imogen's five and her (Hana's) two Illuminati minders. That made me squeezing my twelve newest over-eager admirers into the mix doable, if not comfortable. Better yet, none of the new girls was dressed for a restaurant this exclusive.Hana was quietly amused. Buffy was volcanic. Thankfully she was being a volcano on the mid-Atlantic ocean ridge ~ submerged."Chaz, Pamela, explain," Buffy seethed."I don't work for you," Pamela playfully bantered back, "Sweet-Cheeks.""They are part of a clandestine operation to provide cooperation and assistance from the European Union," I offered up in such a sincere manner. I almost had them. Buffy looked to Chaz who opted to channeled his 'inner- Cáel'."I can neither confirm nor deny their status as operators from four European nations," he nodded.Buffy forked a helpless appetizer shrimp then catapulted at one of my Finns, I thought it was Oili. It bounced off her bosom. She couldn't even claim to not have seen it coming."What?" Oili gasped."Operatives?" Buffy sizzled at me."Prince Cáel," Flannery asked, "why did that strange woman throw a, shrimp at Oili?""It was a hand-eye coordination test," Odette informed her. "Had Oili been a real spy, you would have snatched up a nearby napkin, deflect the item with the napkin and all while drawing down on her. It is what they do all the time. It is pretty neat to watch.""Why use a napkin?" Oili asked Odette while eyeing Buffy in case another decapod was coming her way."You use a napkin because the shrimp might have a contact poison on it," Odette rolled her eyes. "Buffy used a fork to flip it at you. She didn't use her hands, so the possibility existed." Pamela gave Odette an 'atta girl' high five."Prince Cáel?" Brooke giggled. "What have you been up to?""Okay. I got this. Ladies, may I introduce Annikki, Belgin, Berit, Flannery, Gizi, Ilkay, Kato, Neve, Nuray, Oili, Pirkko and Zsuzsi. These fine women have decided to put their productive lives on hold so they can be my bodyguards," I made the introductions."They have volunteered to be, basically the 'Hounds of Prince O'Shea/Nyilas/Archer'. My Hounds, please let me introduce Hana, my fiancée, Brooke, my close friend, Libra, a sweet & sincere childhood acquaintance, my Mother, Sibeal, my O'Shea aunts, Deidre & Imogen and Kalmarasērmi Buffy."Despite the absurdity of the situation and my clear irresponsibility, Buffy let a smile crease her frown. 'Kalmarasērmi' was my term for her in the Amazon language = my Mountaintop."I will volunteer my facilities to train them," Aunt Imogen offered me drolly. She was the primary trainer for all O'Shea guardians/Special Forces."Train us?" a half dozen voices murmured."Yes Child. I am Imogen O'Shea, Cáel is the greatest treasure in my life and I have serious doubts any of you can be anything more than distracting bullet-catchers for my favorite (and only) nephew. It annoys me to think you are yet another walking advertisement showing him to be both big-hearted and soft-headed.""I will offer prayers upon the mounds of my ancestors (lie, her only 'ancestor' refused to stay buried) for Cáel's safety. You should invoke whatever supernatural entity you place faith in to keep Cáel safe as well, because if he gets so much as a scratch defending any one of you, I will exercise my nearly endless knowledge of human pain to make you pay.""Is she Ms. Dubois?" Flannery asked Odette."That would be me," Buffy showered fury their way."Do you really want to kill us?" Neve tried to stare Buffy down."Until ten seconds ago, Yes. Now I want to hand you over to these two," she motioned to Deidre and Imogen with her fork."Prince Cáel, why are they all so hostile?" Flannery requested understanding from me. "We have come here to help you. We have skills. All we are asking if for a chance to prove ourselves to you.""To Us," Buffy snapped. "Cáel's vote doesn't count.""Chill, Buffy," I snapped back. "I'm dealing with this, and your lack of trust is pissing me off.""Buffy," Hana intervened. She placed a hand on Buffy's thigh out of sight, yet not outside of my notice. "When was the last time Cáel failed to take your advice on something life-critical? These young ladies appear to be honest and diligent. If not, Pamela and the Color Sergeant wouldn't have let them come here, or near Odette."If I dated dumber women I would have less explaining (lying) to do, but I'd miss the challenge both inside and outside the bedroom. Hana's deft touch and gentle words calmed Buffy more than anything (outside of a righteous cocking) I could have accomplished. I was suddenly seized with the realization there was a goodly number of Katrina's positive attributes in Hana. How had I missed it?"Marrying you is going to be Hana's first step toward mortal beatification," Brooke teased me. Normally only dead people were made saints."A Servant of, probably not Jehovah. I think everyone at the table can agree she has interacted with supernatural forces," Sibeal hid her joking well."Martyring her hopes of monogamy?" Deidre's fey gaze flickered over the women of note (the women at the main table)."Her Heroic Virtue is Prudence?" Buffy added. Buffy had been Catholic?"Ladies, I'm Lutheran. We don't normally venerate saints. Joking aside, I was given a reason to believe this lunch date was important on a social level between myself and my fianc . Food would be nice too."Brooke and Libra's presence regulated Pamela and Chaz to an adjacent table. A waiter slipped in, took my order, I decided to forgo an appetizer because I was late, then the conversation began."Hana, this is my Mother, Sibeal Nyilas. Imogen and Deidre are my family from Ireland," I made the introductions, most definitely unnecessarily. I was buying time to get a better read on the women around me."I know," Hana showered me with mature compassion."Get to it, damn you," Buffy huffed."Wow, I'm thinking of the best way to tell you this," I barely could meet Hana's eyes."I am pregnant with your fianc 's child," Imogen cut to the chase. What she said was delivered on purpose. Imogen wasn't as socially maladjusted as Rachel. The fewer women in my life, the easier the O'Shea would have roping me in. Imogen's words were meant to hurt Hana and drive a wedge between us."You too?" Hana's sad eyes studied Imogen. She hid her anger-disappointment-disgust well. In this crowd her efforts to obfuscate her feeling only worked on Libra and Brooke. Those two ladies were less astute at concealing their surprise."She's your aunt, right?" Libra's look settled on me instead of a blatant Imogen, or a pained Hana."No," Mom answered for me. "My sisters and I were born sterile. It is impossible that our paternal heritage has been passed along. Whatever Imogen's maternal contribution was, it is not from our DNA. My sister does have a child inside her, Havenstone verified it and will have the precise genetic make-up within 24 hours," she persisted (lying)."If Cáel has a failing, it is that he was seduced by my sisters who played upon his very confusing Mother-Son relationship. I faked my death when he was seven. I 'died' in a quite painful manner and he had to watch helplessly as he witnessed me wasting away. I did such a horrible thing to a young boy because the people who were hunting me down, the two O'Shea before you and the nine who aren't here, would have used numerous means of torture to verify my death."(Until they realized 'what' I was. Then my imprisonment would have begun)"My wonderful husband would have died without giving them the truth. It was too much to ask of our son. For fifteen years he believed me dead. He learned the truth at his Father's funeral. I believe every woman at this table knows my son doesn't handle emotional pain well.""Imogen's statement was a thinly-veiled stab at Hana's heart and a kick to my son's sense of responsibility to both Hana and his unborn child. How could this not hurt Hana? How could Cáel possibly respond, torn between the woman who has already sacrificed so much of her happiness for a man barely aware of his own maturity, and the woman bringing his child into the world?""Good one, Imogen. Those two are better than you, or I. By all means, make a mockery of my son, your nephew, who has pledged to fight for your life when he should clearly walk away and let the rest of you die. He asks nothing of you yet you feel no remorse at sullying his happiness.""There are ten good reasons for you getting up and walking out of here intact right now. There are six better reasons for making you pay for your cruelty," she threatened."Ten?" Brooke whispered."The sisters' five bodyguards, the two body guards they gifted me with, Deidre, Imogen and Cáel. You don't think he would let the woman bearing his child take a beating, do you Brooke?" Hana enlightened her."No.""The Six?" Libra scanned the room."My other two bodyguards won't act unless I am directly threatened. They won't be out to hurt anyone. If anyone tries to hurt me, they will jump straight to the making them dead option. The 'Six' are Buffy, Pamela, Chaz, Juanita, Special Agent Maddox and Sibeal.""We'd help," Libra insisted. Brooke was onboard with that proclamation."No," came forth from Hana, Mom and me."Brooke and Libra; you two, Odette, the other twelve and the wait staff will only confuse the issue. My sisters and their soldiers will use you and the rest to distract Cáel. Except for Ms. Maddox, the rest won't give a fuck so your best bet is to hit the deck and let the professionals deal with things," Mom clarified."Brooke, Libra, this is a wacko chicks with guns moment," I put things in perspective."Hana?" Libra put a hand on Hana's shoulder."Don't mind me," she patted Libra's hand. "I'm diving for cover and not getting up until you, Brooke, Cáel, or Buffy tell me to get up. Sorry Sibeal, but I don't know you that well yet.""I understand," Mom agreed.To punctuate the awkwardness of the moment, Aisha (the Arabic swimsuit model) and three other SD ladies waltzed into the place and took a table. When the maytre dee tried to impede them, Aisha threatened to exterminate his entire extended family with a look alone. Been there, done that, and the maytre dee was nowhere close to being in my league.I had to think that through. Had Buffy called them, the SD would have been here before I arrived. Pamela was a possibility, except the SD still hated her over Constanza's maiming. If she told them my life 'was' in danger, they would still show up. My life wasn't in danger and Pamela wouldn't yank their chain.It had to be Juanita. The head of my bodyguard telling Elsa that I was in an exposed position with 9 armed Illuminati would have elicited this level of response. Pamela prodded Odette. Odette had a 'what do you want me to do' non-verbal exchange with Pamela then got up and went over to Aisha.Odette even remembered to navigate the room in such a manner Aisha and her team could keep an uninterrupted view of the threat. Pamela and Chaz's lessons were paying off. They weren't training her in the lethal arts. They were showing her how to not be an obstacle, which was better, given our current circumstances."Hana, don't hate Imogen. The only parent she's ever known was Granddad," I returned my attention to the crisis at hand."Oh, I'm sorry," Hana sent sympathetic waves Imogen's way. If there was a hint of 'you bitch' hidden within those words, none of us would admit it."Yes, yes," Imogen smiled back. "Father was a real troll.""That's not true," Hana responded. "I've met him and he has always been very nice to me. It was easy for me to look past the nations of dead he's murdered, his propensity to rape his daughters and his plans to destroy my Cáel.""I don't hold you to blame for not protecting Cáel more than you have. He's a handful and reminds you of your Father, the mass-murdering rapist. And Imogen, don't try to hurt Cáel using me again, you Bitch. I'm not a part of your circus. That doesn't render me powerless. I love more than I hate. I count a person great by the lives they save, not those they take. Where there is Valor, there is Hope and my fianc  has both in spades. Do we understand one another?""Proving you are smarter than Ms. Sievert is not something which equates to being a threat," Deidre countered."Cáel, why aren't you saying something?" Brooke whispered to me."Because he knows better," Mom grinned. "This is a battle Hana has to win, or lose, on her own.""Cáel has plenty of women willing to go behind his back and kill people, Brooke. Now, if Hana asks for such a favor, we know it is not over some petty bullshit," rolled menacingly forth from Buffy as her feral countenance made a few of the Illuminati at the next table nervous."That won't be necessary," I broke up the tension. "We are as dysfunctional a family as they come, but we are family and we will all treat one another as such by the standards of the only one who matters. Clear?""You?" Deidre soothed me."No. Ferko Nyilas', my Father and the best man I've ever known. He taught me to never make excuses for your own behavior. Surrendering our control over our lives is a cop-out. If you want to continue acting like the creepy-ass bitch daughters of Cáel O'Shea, so be it. That is your choice to make. I care for you.""I care enough for you to fight Granddad over your futures. I hope all of you know I mean what I say. Whatever you decide to do, no matter how you act, I will always love you. I've made my choices and I am going to hold you responsible for yours. Let's eat lunch. It has been a rough fucking day and it isn't over yet."If there was ever any doubt, I destroyed those twelve hopeful bodyguards on the mats. They possessed neither the skill nor the savagery necessary in a warrior culture. We Amazons didn't recoil from pain. Our sisters' lives were on the line. That was why you practiced no-holds-barred fighting with, or without, weapons."We can learn," the lead Finn protested. The rest were getting over the physical and spiritual pain of being so easily beaten."My normal bodyguards go through three years of intense 24/7 training. Being a member of that elite body means you train in all forms of weapons as well as hand-to-hand combat techniques.""Once you've mastered the core physical and skill baseline requirements, and this core training never stops, no point is considered 'good enough', you begin learning at least two specialties. Those are disciplines such as close-protection, sniping, small unit tactics, infiltration, battlefield medicine, electronics, computing, communication systems, linguistics and 'training' expertise.""In my current team, the ones who fought at my side in Hungry and Romania, all have three specialties. Discounting their regimen since the age of five, each had been on the job in a professional capacity at least six years. The leader had eleven years in.""Finally, when you are at that level of excellence, you need a specific mindset. What you need to do is think why you shouldn't kill someone, not if you should. If there is any doubt, you strike. If you hesitate, someone close to you might be killed, not just me.""Look around you. If you aren't ready to kill for any of your companions, you will never cut it. Now, I'm going to have you shown out. I will have taxis take you back to your hotel. Think about it. Seriously, think about dedicating yourself to more than some stranger you've met on the internet.""You will be dedicating yourself to the other elven women in your group, to the death. That is the level of spiritual dedication it takes to be at my side. Go, take a rest, talk it over, search your souls. Call me if any of you want to continue and we can have lunch Sunday and make plans. Questions?""Do the other women around you do this, make those choices?" one of the Turkish women frowned while nursing a bruised jaw."No. They have it worse. They have thrown their old lives away, never to return. Each and every one has either murdered a human being, or attempted to, before they are even considered for the task.""Under normal circumstances, we wouldn't be having his conversation. You would never be given the chance. You are woefully unqualified in every way except spirit. Your willingness to cross the Atlantic to make your offers resonates with me, so I am both warning you this is horrible, horrible path you are taking and I am explaining precisely how slender any of your chances are of accomplishing your goals.""I, I don't know," whispered one of the Hungarian lasses."At the Seven Skulls, I led three such women into combat (Rachel, Charlotte and Saku) against a group of warriors who were fighting free of 500 elite Romanian Mountain Troops. Of the Romanians, nearly 200 were either dead, or wounded. The FBI Special Agent we took with us was badly wounded."One of the three was killed, a head shot, and the remainder left her body where she had fallen because the enemy were still out there and they had to protect me. The world will not bend to your sensitivities. Life around me is exceedingly dangerous and unforgiving," I finished.No immediate consensus united them. Fear and disbelief were the major vibes I was picking up. None of them were angry, insulted, or overly terrified."Time for you to go," Buffy concluded our meeting. "Tigger Maeve and Dora Farānak, would you please see Cáel's guests to the lobby." A new pleasure of Buffy's was using the House names of the Full-bloods she interacted with.I have taken a few mystic liberties:Maeve was a Celtic War Goddess ~ the Enslaver of Men.Farānak was a Scythian Goddess also known as the Lynx Goddess and the Silent Huntress.As for the other new hires:Daphne was, as explained earlier, of House Cotyttia (Thracian Goddess of Sex, War and Slaughter)Fabiola was of House Minerva (Roman Goddess of War & Strategy)Violet Maza was in House Oshun, the Yoruba Goddess of Love, Sexuality, Beauty and Diplomacy; Lady of the Orisha ~ life spirits.Paula Wadena was of House Cybele (Phrygian Earth Mother, Guardian of the Lion Throne)}They were dismissed and smart enough to know that was the best possible answer to their current predicament, learning your romantic adventure was actually a gory supernatural battle for survival. A growing number of Isharans had been gathering while I dealt with the wannabes. A few were amused, perhaps even understanding, of my actions.Soon enough, using her position as Record Keeper of House Ishara, Helena cajoled the other Amazons into giving us peace and quiet. Not all left. Watching a jury-rigged House Ishara work through its business in a semi-public setting was an event both unlooked for and possibly enlightening.For this gathering, we had 122 of the 159 members. The missing members were not close enough, or were providing a critical function that wouldn't allow them to be in New York on this night."Sisters, a moment of personal prayer for each of us to seek guidance from our Ancestors as we seek to continue their legacy," I intoned softly, calling the meeting to order.I had barely opened my eyes, failing to get any inspiration from Yakko, when the struggle began."Why are we including them in a House Ishara meeting?" Madori pointed out the three 'new hires' who were sticking around."Memasant (Amazon for to speak true)," I answered her. Since Daphne, Paula and Violet had clearly been sitting among us before the meeting began, I gave Buffy a disappointing frown. "Ishara respects these three for teaching the rest of you the Amazon language so that we can teach it to others, thus all of you becoming able to engage all our sisters in our native tongue.""I doubt any other House would extend this honor to others. Thankfully, we are not like any other House. We know better. We have all been outsiders. We aren't a 'normal' House and I am working toward us never being one. We have to be kind and just when necessary, and forgive when it is what the Host needs.""We will do this because we Isharans alone will decide on the prestige of our sisters. If the other Houses make an issue of it, who cares? None of them have made the sacrifices necessary to be Isharans. I know that you have not all gathered here tonight to hear me pontificate. Who wants to be first?""Will you accept a challenge?" Madori stood up. We had spread out in a ring, two Amazons deep, along the edges of the mats. I had never sat down."Put forth your complaint," I responded."You emphasize duties other than that of a House Head. You don't take the time to show up at initiation ceremonies. In essence, you ignore your sisters to advance your own prestige.""Yes, I am not showing up at the initiation ceremonies.""Yes, I prioritize other activities over running the day-to-day operations of our House.""Yes, you are utterly ignoring the two Amazons sitting at either side of me. I chose Buffy Ishara and Helena Ishara to lead this House because I knew I would have others issues coming up in my life concerning the Host.""Buffy, are you challenging me?""No, Wakko Ishara," she responded angrily. She wasn't angry with me. She had chosen the majority of the assembly and they were turning on me, thus her."Helena, are you challenging me?""No Wakko Ishara. I am intimately familiar with your work and the dangers you constantly confront for the greater Host," she answered in an equally hostile tone."Now that the issue of relevance has been dealt with, I will accept any challenge from any of you selfish, bigoted, power-hungry cunts who wish to put your own self-interest above that of our House. By all means, stumble over one another for the top spot," I mocked them. I'd played nice. No more.It was telling that my classification of any challenger was completely ignored. Madori and five supporters stood. In theory, challenges were the rare 1-on-1 Amazon experience. Another Amazon, Arianne, stood with another supporter."Cool beans," I nodded.I backed up, stepped off the mats and picked up the four axes I had pre-prepared. Back on the mat I went past my handful of supporters, brandished two weapons and advanced a quarter way onto the sparring area. The mass of my opponents muttered in confusion and resentment."Ishara, we have not trained in archaic weapons. Most of our facilities never had then," Madori protested."Amazons don't play fair," I glared. Several migrated to the walls to pick out whatever looked the least daunting. Buffy, Helena, Marsha, Daphne Cotyttia, Violet Oshun and Paula Cybele did likewise."Is this how you want to answer a challenge for leadership?" Madori glowered. "Cheating, utilizing a clear advantage in a farce of equality and justice?""No. Please step back and call every member of JIKIT," my eyes narrowed. "How about this, call the Amazon's contact with the Earth & Sky? Can't do that either? How about convince the 9 Clans to help us pursue a House obligation?""You duties as Chief Diplomat are not that of Isharan House Head and actually make you less of a House Head," she countered. She had chosen a short spear, using it two-handed. And that made Katrina what precisely?"I should fucking kill you," Buffy snarled."Madori Ishara, Dot-Ishara is not the Goddess of Scrabble. She is not the Goddess of," and Madori tried to catch me flat-footed with a spear-thrust. I was appalled at how easy I dealt with her. My right axe diverted her spear enough so when I twisted my stance, she missed. I placed the head of my left axe on her shoulder, blade against her throat."Madori, you lose. Sit back down and contemplate that you were beaten by a 22 year old man," I seethed. There was no 'you didn't give me a chance' bullshit. She had struggled for advancement in the Amazon way. Such people weren't crybabies. "Next."Arianne approached me with a shield and short sword. My read on the situation was she was going to use acrobatics to compensate for my superior reach. I readied myself."I don't suppose you would accept a suggestion we fight unarmed?" she put out there. I took two steps toward her then dropped my axes."I trust you," I looked down at her. I could see the 'oh, fuck me' written all over her face. The unfairness had been tossed in her lap. She put the point of her leaf-shaped blade under the left side of my ribcage, close to my kidney."Yield.""Never.""Yield, or I will kill you."I took a quarter-inch penetration when I clamped down on her right wrist and slammed my elbow into her face. A quick exchange of footwork ended up with both of us on the mat, Arianne on her back, sword pinned to the mat and her shield trapped between us. Head-butt followed head-butt until she was unresponsive.I stood up, blood oozing down my side."Water!" I barked. A bottled water was rolled my way. Three more Amazons were sizing me up. This challenge phase was far from over. I splashed water down on Arianne's face until she sputtered into wakefulness."Pathetic," I sneered at her. "This House is worth any and all of our lives. If you were the best candidate to lead this house and I refused to yield, then why did you spare me? Not only could you not kill me when you clearly could, you failed to do so even when it became an unequal contest of arms."Arianne was shamed and furious. I was treating her like a presumptuous, outsider woman."I'm feeling particularly generous in victory, Arianne, don't you dare stand up," I growled when she tried. "I will not kill you for your disrespect. I will not exile you from our House because doing so would show both of us failing to grasp one of the key principles of our People, learn. Learn and keep learning. A loss is nothing more than a temporary setback. Learn, don't repeat the same mistake twice and never stop striving for success until you take yourself to the cliffs."One of the two newes

Are you leaving money on the table? Most SaaS founders are—and don't even realize it. In this episode of SaaS Fuel, Jeff Mains sits down with James D. Wilton, managing partner at Motivate and former senior pricing expert at McKinsey. James shares how to align pricing with value, avoid the biggest monetization mistakes, and build a pricing strategy that actually supports growth.We cover the science and psychology behind pricing, the dangers of freemium gone wrong, why founders underprice out of fear, and how to choose the right value metric for your product. If you've ever struggled with pricing tiers, packaging, or just knowing what to charge—this is the episode that will change everything.Key Takeaways 00:00 - Why most founders don't know what their customers will pay 02:00 - Why pricing is a growth lever, not a math problem 07:00 - Why even smart SaaS companies guess at pricing 12:00 - The psychology of discounting and its lasting effects 15:00 - How perceived value drives pricing power 18:30 - Misconceptions about willingness to pay 22:00 - How to move from gut feel to data-driven pricing 26:00 - Pricing reactions vary wildly—here's why 29:20 - Choosing the right pricing metric for your SaaS 34:00 - Misaligned pricing metrics can kill retention 38:00 - Freemium pitfalls: Free riders vs real conversions 42:30 - How to build a freemium model that actually works 46:00 - How many pricing tiers should you really have? 50:00 - A simple 3-step framework to rethink your pricingTweetable Quotes“If you don't know what your customer is willing to pay, ask—but ask with a skeptical lens.” — James Wilton“Pricing is about perception, not production cost.” — Jeff Mains“Discounts change how customers value your product—even when the discount ends.” — James Wilton“Founders often price based on fear. That's how you end up in the freemium trap.” — Jeff Mains“Pick a value metric that scales with the customer, not just your bottom line.” — James Wilton“The biggest growth lever most SaaS companies ignore? Pricing.” — Jeff MainsSaaS Leadership LessonsPricing is perception – Your value isn't just what you deliver, it's what customers believe they're getting.Freemium can be fatal – If your free tier attracts the wrong audience or discourages usage, it hurts more than it helps.Your best price metric is tied to your customer's success – Not your costs, not your features. It's about their value.Discounting can damage trust – Shaving off dollars may feel good short-term, but it lowers long-term perceived value.Founders should evolve from instinct to insight – Start with your gut, but shift to customer data and behavior fast.Keep pricing simple – Too many tiers confuse buyers and stall conversion. Good > Better > Best usually wins.Guest ResourcesEmail - james.wilton@monevate.comWebsite - http://monevate.com/Linkedin - https://www.linkedin.com/in/collinstewart/Episode SponsorSmall Fish, Big Pond – https://smallfishbigpond.com/ Use the promo code...

In this episode of The Ecommerce Alley podcast, we dive into the controversial topic of discounting your products and brand. Explore the psychological impact of discounts on consumer behavior, the long-term effects on brand perception, and industry-specific considerations.Join the discussion on effective marketing strategies, alternatives to discounting, and how to balance customer acquisition with brand loyalty.-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-► Special Podcast Listener Deal On Our Scientific Facebook Ads Testing Course + Free 30-Minute Ads Expert Call Included (Only $10)► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month► Follow Josh on social media: YouTube | Instagram | Facebook | TikTok | ► Click here to join our free Facebook group to get additional resources & access to weekly LIVE workshops that will help grow your revenue.

IMA will reject all Heng Sheng applications if investigations reveal evidence of owner financing or under-selling citizenship investments.View the full article here.Subscribe to the IMI Daily newsletter here.

I'm Josh Kopel, a Michelin-awarded restaurateur and the creator of the Restaurant Scaling System. I've spent decades in the industry, building, scaling, and coaching restaurants to become more profitable and sustainable. On this show, I cut through the noise to give you real, actionable strategies that help independent restaurant owners run smarter, more successful businesses.In this episode, I dive into why most restaurants struggle to make money and what we can do about it. The hard truth? Discounting isn't the answer. Slashing prices might get people in the door, but it conditions your guests to expect deals instead of value. Instead, I break down how to create offers that actually influence customer behavior—offers that build demand, drive revenue, and make your restaurant the place to be.We'll also get into the psychology behind urgency and scarcity, and how those two factors can supercharge your marketing. Bottom line: You don't need to race to the bottom to win in this industry. You just need to understand what your guests truly want—and then give it to them in a way that keeps them coming back for more.Takeaways80% of restaurants barely break even.It's not your fault, it's your system's.Stop trying to force behavior.Create exclusivity, not a fire sale.Incentivize upsells instead of discounts.Create experiences, not sales.People just want to be told what to do.A great offer gets them in the door at the right time.People don't act unless they feel like they're going to miss out.The best restaurant marketing gets the right people spending the right money.Chapters00:00 Introduction to Restaurant Profitability Challenges01:48 The Importance of Effective Offers06:01 Crafting Offers that Influence Behavior08:56 Creating Urgency and Scarcity in OffersIf you've got a marketing or profitability related question for me, email me directly at josh@joshkopel.com and include Office Hours in the subject line. If you'd like to scale the profitability of your restaurant in only 5 days, sign up for our FREE 5 Day Restaurant Profitability Challenge by visiting https://joshkopel.com.

In this episode, I explore why discounts are bad for your practice and your clients.⁣⁣

Ever feel like no matter what you do, it's never enough? Like you breeze past your successes and fixate on what went wrong? You're not alone, and today, we're tackling that sneaky little cognitive distortion: discounting the positive. In this episode, we break down why so many physicians downplay their wins and how this mindset fuels burnout. More importantly, we'll give you practical, science-backed strategies to flip the script and start celebrating your victories—big and small! ✨ What You'll Learn Today: ✅ Why your brain is wired to focus on the negative (and how to retrain it!) ✅ The power of affirmative reflection—why asking “What went well today?” is a game-changer ✅ How writing down wins shifts your mindset and builds resilience ✅ The magic of peer support—why celebrating together makes all the difference ✅ How shifting from “I failed” to “I learned” can transform the way you see challenges We even bring in a Super Bowl-worthy mindset shift (thanks, Jalen Hurts!) to show how elite performers use self-reflection to come back stronger.

Join host RS2 as he places value in the further. See if he can make the grade he finds a state of pleasure in the constant real time pain.

Join host RS2 as he places value in the further. See if he can make the grade he finds a state of pleasure in the constant real time pain.

In this Ask Me Anything episode, Ryan Michler and Kipp Sorensen tackle pressing listener questions on parenting, leadership, and self-improvement. They discuss whether staying together for the kids is truly the best choice, how men often overcomplicate simple solutions, and why discounting others' success is a losing mindset. Ryan also shares insights on leading former peers, navigating the role of a stepfather, and staying accountable within the Iron Council. Packed with practical advice and tough love, this episode challenges listeners to level up. SHOW HIGHLIGHTS 00:00 – Introduction & Weekly Headlines 04:48 – Together for the Kids? 13:02 – Overcomplicating the Uncomplicated 23:38 – The Power of Accountability & Battle Teams 26:59 – Leading Former Peers as a New Manager 33:54 – Navigating Fatherhood as a Stepfather 47:41 – Discounting Other People's Success & Personal Growth 54:01 – Closing Thoughts & Upcoming Events Battle Planners: Pick yours up today! Order Ryan's new book, The Masculinity Manifesto. For more information on the Iron Council brotherhood. Want maximum health, wealth, relationships, and abundance in your life? Sign up for our free course, 30 Days to Battle Ready  

The episode of Business Brain features Dave Hamilton and Shannon Jean discussing productivity, mindset, and business strategies. They open with lighthearted Hitchcock-related jokes and discuss the unpredictable nature of the South by Southwest conference. The main discussion revolves around productivity methods, particularly the concept of a “reverse to-do list” or […] The post Discounting Our Own Experiences – Business Brain 630 appeared first on Business Brain - The Entrepreneurs' Podcast.

Learn the skills to Regulate your Emotions, join the membership: https://courses.therapyinanutshell.com/membership Depression isn't just feeling sad, it's actually not being able to feel much happiness. Good things happen and you feel nothing. Nothing excites you anymore, food doesn't taste good, someone tells you they love you and you think, “Yeah, but you probably just said that because you're family”. It's hard to care about anything. Where does this come from? Today you're going to learn about a cognitive distortion that makes it super hard for you to feel happy. And of course, what to do about it. Nutshell- What are cognitive distortions? Our brains are always interpreting the world around us, trying to make sense of it all. Sometimes our brain takes shortcuts, especially when we're emotional, and researchers have found that there are some common ways that these thoughts get distorted. Sometimes we jump to the worst possible conclusion “This mole is cancer!” and other times we blame ourselves for things that aren't our fault “If I hadn't made him mad, he wouldn't have hit me” When we learn to noticing these thoughts, we can replace them with something healthier, this is a core piece of CBT, cognitive behavioral therapy, and it's been shown to be really helpful for people with depression or anxiety. And today I'm going to teach you one way to do it on your own. Looking for affordable online counseling? My sponsor, BetterHelp, connects you to a licensed professional from the comfort of your own home. Try it now for 10% off your first month: https://betterhelp.com/therapyinanutshell Learn more in one of my in-depth mental health courses: https://courses.therapyinanutshell.com Support my mission on Patreon: https://www.patreon.com/therapyinanutshell Sign up for my newsletter: https://www.therapyinanutshell.com Check out my favorite self-help books: https://kit.co/TherapyinaNutshell/best-self-help-books  Therapy in a Nutshell and the information provided by Emma McAdam are solely intended for informational and entertainment purposes and are not a substitute for advice, diagnosis, or treatment regarding medical or mental health conditions. Although Emma McAdam is a licensed marriage and family therapist, the views expressed on this site or any related content should not be taken for medical or psychiatric advice. Always consult your physician before making any decisions related to your physical or mental health. In therapy I use a combination of Acceptance and Commitment Therapy, Systems Theory, positive psychology, and a bio-psycho-social approach to treating mental illness and other challenges we all face in life. The ideas from my videos are frequently adapted from multiple sources. Many of them come from Acceptance and Commitment Therapy, especially the work of Steven Hayes, Jason Luoma, and Russ Harris. The sections on stress and the mind-body connection derive from the work of Stephen Porges (the Polyvagal theory), Peter Levine (Somatic Experiencing) Francine Shapiro (EMDR), and Bessel Van Der Kolk. I also rely heavily on the work of the Arbinger Institute for my overall understanding of our ability to choose our life's direction. And deeper than all of that, the Gospel of Jesus Christ orients my personal worldview and sense of security, peace, hope, and love https://www.churchofjesuschrist.org/comeuntochrist/believe If you are in crisis, please contact the National Suicide Prevention Hotline at https://suicidepreventionlifeline.org or 1-800-273-TALK (8255) or your local emergency services. Copyright Therapy in a Nutshell, LLC

Discounting—it feels like a surefire way to attract customers, right? Everyone loves a good bargain. But what happens when discounts stop being a tool and start becoming an expectation? In this episode, Colin Shaw and Professor Ryan Hamilton dive into the dangerous addiction of price discounting—how it lures in customers, why businesses struggle to stop, and the long-term damage it can do to your brand and bottom line. You'll hear painful stories of businesses that have trained their customers never to pay full price, the psychology behind why discounts are so irresistible, and why, if you're not careful, your company could end up hooked on discounting like a bad habit. This episode is packed with insights, humor, and practical advice you won't want to miss! Best Quote from the Episode: "We knew we had a problem when one of the executives said, ‘This is like heroin—we can't stop!'" Key Takeaways: ✅ Discounting Works—But Be Careful! Customers love a good deal, and discounts create instant excitement. But if you do it too often, you're not just offering savings—you're training customers to expect them. ✅ Reference Points Matter A “Was $7, Now $5” deal feels like a win, even if $5 was always a fair price. Discounts give customers an anchor price, making them feel like they're getting a bargain—even if they're not. ✅ Big Numbers Win People respond more to “SAVE 30%” than “SAVE $2.” The bigger the number, the better the deal seems. ✅ The Thrill of the Hunt Shoppers love feeling like they “won” at shopping.  ✅ The Danger of Training Customers If customers know you'll discount every two weeks, they'll never pay full price again. Some companies become trapped in perpetual discounting cycles, losing profit just to keep customers coming back. ✅ Compete on Value, Not Just Price Apple doesn't run 50% off iPhone sales every Black Friday. Their customers pay full price because they believe in the value. If your business relies on discounts, ask yourself: Would customers still buy from us if we didn't offer them? ✅ Are You a Discount Addict? If discounts are your main strategy, it's time to rethink. Are you making real money, or just moving stock? If the answer makes you nervous, it's time for a change. Why You Should Listen: This episode is a must-listen for business leaders, marketers, and CX professionals who want to break free from the discount trap and build a pricing strategy that doesn't just attract customers—but actually makes money. About the Hosts: Colin Shaw is a LinkedIn 'Top Voice' with a massive 284,000 followers and 86,000 subscribers to his 'Why Customers Buy' newsletter. Shaw is named one of the world's 'Top 150 Business Influencers' by LinkedIn. His company, Beyond Philosophy LLC, has been selected four times by the Financial Times as a top management consultancy. Shaw is co-host of the top 1.5% podcast 'The Intuitive Customer'—with over 600,000 downloads—and author of eight best-sellers on customer experience, Shaw is a sought-after keynote speaker. Follow Colin on LinkedIn. Ryan Hamilton is a Professor of Marketing at Emory University's Goizueta Business School and co-author of 'The Intuitive Customer' book. An award-winning teacher and researcher in consumer psychology, he has been named one of Poets & Quants' "World's Best 40 B-School Profs Under 40." His research focuses on how brands, prices, and choice architecture influence shopper decision-making, and his findings have been published in top academic journals and covered by major media outlets like The New York Times and CNN. His work highlights how psychology can help firms better understand and serve their customers. Ryan has a new book launch in June 2025 called “The Growth Dilemma: Managing Your Brand When Different Customers Want Different Things” Harvard Business Press Follow Ryan on LinkedIn. Subscribe & Follow Apple Podcasts Spotify

From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Marco Torres, Co-Founder of MarketingBoost.com, has helped thousands of business owners worldwide boost sales and scale their businesses by as much as 5-fold through the use of incentive-based marketing. He teaches entrepreneurs how to soar sales and marketing through the use of “Value-Add-Incentives” instead of discounts. His Facebook Group is home to more than 27,000 active business owners who are raking in sales with his advice and amazingly affordable subscription program. Top 3 Value Bombs 1. Gratitude is number 1. You have to be grateful for everything. 2. Discounting can eat up your profit. 3. Incentives can make your existing lead magnet work. Discover the 3-step secret weapons of the world's smartest marketers. Used promo code ONFIRE and get 10 percent off - Join Marketing Boost Sponsors ThriveTime Show Attend the world's highest rated business growth workshop taught personally by Clay Clark and NOW featuring Rich Dad Poor Dad Author Robert Kiyosaki and Eric Trump at ThrivetimeShow.com/eofire Author100: A 100-day program where I will personally guide you 1-on-1 to create, write, publish and market your book! If you want daily guidance and mentorship from me, JLD, then head over to Author100.com to sign up for a free call to chat about the details!

From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Marco Torres, Co-Founder of MarketingBoost.com, has helped thousands of business owners worldwide boost sales and scale their businesses by as much as 5-fold through the use of incentive-based marketing. He teaches entrepreneurs how to soar sales and marketing through the use of “Value-Add-Incentives” instead of discounts. His Facebook Group is home to more than 27,000 active business owners who are raking in sales with his advice and amazingly affordable subscription program. Top 3 Value Bombs 1. Gratitude is number 1. You have to be grateful for everything. 2. Discounting can eat up your profit. 3. Incentives can make your existing lead magnet work. Discover the 3-step secret weapons of the world's smartest marketers. Used promo code ONFIRE and get 10 percent off - Join Marketing Boost Sponsors ThriveTime Show Attend the world's highest rated business growth workshop taught personally by Clay Clark and NOW featuring Rich Dad Poor Dad Author Robert Kiyosaki and Eric Trump at ThrivetimeShow.com/eofire Author100: A 100-day program where I will personally guide you 1-on-1 to create, write, publish and market your book! If you want daily guidance and mentorship from me, JLD, then head over to Author100.com to sign up for a free call to chat about the details!

Do you remember back in the COVID boom years when eCommerce felt like an endless money machine? Customers were stuck at home and governments were handing out cash.   So customers had lots of free time and more spare money so what did they do? They shopped online. eCommerce sales skyrocketed with almost zero effort.    Paid ads were cheap, traffic was easy to get, and brands were scaling like crazy—even without a solid marketing strategy. If you had a business during that time, you probably thought, ‘Wow, this is incredible!'    But fast forward to today, and the game has changed entirely. If your cash flow is feeling the squeeze, you're not alone. Let's talk about why this is happening and, more importantly, how to fix it. Episode's Show Notes: https://www.catherinelangman.com/episode-263/   Links mentioned in this episode: If you'd like help to achieve your goals in 2024 I invite you to have a chat to find out how we can make that happen together. Free Strategy Session: www.productpreneurmarketing.com/lets-talk    Live workshop, “3 Quick Wins to Rapidly Grow an Audience that Converts” www.catherinelangman.com/workshop     Other Ways To Enjoy This Episode: Listen on Apple Podcasts: https://podcasts.apple.com/au/podcast/scale-my-ecommerce-store/id1496911739 Listen on Spotify: https://open.spotify.com/show/3NLRaZh2ReX0Iy7met8HK6 Youtube: https://www.youtube.com/@scalemyecomstore  

147: How to Sell at Every Price Point—Without Discounting How do you sell at any price point—without discounting or giving endless bonuses?

147: How to Sell at Every Price Point—Without Discounting How do you sell at any price point—without discounting or giving endless bonuses?

THESE ARE MISSING SHOWS I WAS ABLE TO WRITE BUT NOT RECORD DUE TO ILLNESS. AM ADDING TO THE LIBRARY FOR COMPLETENESS. Can you help me make more podcasts? Consider supporting me on Patreon as the service is 100% funded by you: https://EVne.ws/patreon You can read all the latest news on the blog here: https://EVne.ws/blog Subscribe for free and listen to the podcast on audio platforms: ➤ Apple: https://EVne.ws/apple ➤ YouTube Music: https://EVne.ws/youtubemusic ➤ Spotify: https://EVne.ws/spotify ➤ TuneIn: https://EVne.ws/tunein ➤ iHeart: https://EVne.ws/iheart BYD LAUNCHES ATTO 2 IN EUROPE SOON https://evne.ws/3E0zK5l NISSAN EXPANDS ELECTRIC VEHICLE PRODUCTION IN SUNDERLAND https://evne.ws/4jl3F8i CHINESE INTEREST IN VOLKSWAGEN FACTORIES IN GERMANY https://evne.ws/4jg6ibH TOYOTA'S $1.6 BILLION EMISSIONS SETTLEMENT https://evne.ws/40Bqttp BYD'S ELECTRIC VEHICLE PLANS AMID LABOR ISSUES https://evne.ws/3PF7S9s EV REGISTRATIONS SURGE IN NOVEMBER BEFORE TAX CREDIT CHANGES https://evne.ws/3CllPWU TESLA OFFERS DISCOUNTS ON CYBERTRUCK DUE TO LOW DEMAND https://evne.ws/4gWNlch POLESTAR 7 TO COMPETE WITH PORSCHE MACAN https://evne.ws/3E29SpM NEW ELECTRIC MOTORCYCLE MODEL BY LIVEWIRE https://evne.ws/42gvBUY HONDA AND NISSAN DISCUSS POSSIBLE COLLABORATION https://evne.ws/42jyG6E EU AUTOMOTIVE EMISSIONS URGENCY https://evne.ws/4g6QTI3

In this episode, CJ is joined by Kapil Agrawal, CFO at Outschool, former CFO of Poshmark, and former Global Head of Pricing and Finance Business Partner at Uber. Kapil shares insights on Uber's pricing strategies and the use of promotions to drive customer growth. He discusses the multiple North Star metrics used at Uber before explaining his role in changing the company's take rate. He also talks about his role at Poshmark and how he raised the company's gross margin. The conversation explores the advantages and challenges of marketplace models versus subscription models and highlights the potential of combining both. Also covered is the significance of high-quality decision-making as a leader and the role of hard work in achieving this.—SPONSORS:MUFG is the largest bank in Japan and a global banking powerhouse with a focus on empowering Growth and Middle Market stage companies in North America and Europe. MUFG provides comprehensive banking services for VC-backed, PE-backed, and public companies with revenues starting at $40M. The bank combines its global capabilities with deep operational understanding to help companies accelerate their growth trajectory. Contact group head Bob Blee at bblee@us.mufg.jp to find out more.Brex offers the world's smartest corporate card on a full-stack global platform that is everything CFOs need to manage their finances on an elite level. Plus they offer modern banking and treasury as well as intuitive expenses and accounting automation, bill pay, and travel. Brex makes it easy to control spend before it happens, automate annoying tasks, and optimize your finances. Find out how Brex can help you make every dollar count at brex.com/metrics.Vanta's trust management platform takes the manual work out of your security and compliance process and replaces it with continuous automation. Over 9000 businesses use it to automate compliance needs across over 35 frameworks like SOC 2 and ISO 27001. Centralize security workflows, complete questionnaires up to five times faster, and proactively manage vendor risk. For a limited time, get $1,000 off of Vanta at vanta.com/metrics.Tropic is an intelligent spend management solution that consolidates your spend data and processes into one unified offering, enabling insights and decisive action. It doesn't just show you where the problems are—it helps you solve them. From spotting hidden optimization opportunities, like duplicative spend, to automating those painful procurement workflows, to giving you the best market data that turns every vendor negotiation in your favor. Tropic combines smart insights with real human expertise to keep you ahead of the curve. Visit tropicapp.io/mostlymetrics to learn how.RightRev automates the revenue recognition process from end to end, gives you real-time insights, and ensures ASC 606 / IFRS 15 compliance—all while closing books faster. Whether it's multi-element arrangements, subscription renewals, or complex usage-based contracts, RightRev takes care of it all. That means fewer spreadsheets, fewer errors, and more time for your team to focus on growth. For modern revenue recognition simplified, visit rightrev.com and schedule a demo.Planful is a financial performance management platform designed to streamline financial tasks for businesses. It helps with budgeting, closing the books, and financial reporting, all on a cloud-based platform. By improving the efficiency and accuracy of these processes, Planful allows businesses to make better financial decisions. Find out more at www.planful.com/metrics.—FOLLOW US ON X:@cjgustafson222 (CJ)—TIMESTAMPS:(0:00) Preview and Intro(02:50) Sponsor – MUFG | Brex | Vanta(07:15) Discounting and Promotions at Uber(09:26) Pros and Cons of Acquiring Customers with Promotions(13:48) How Uber Determined the Promotion Term of Nine Months(14:33) Promotional Launch Strategies Across Different Uber Platforms(17:49) Sponsor – Tropic | RightRev | Planful(21:10) The Multiple North Star Metrics at Uber(24:31) Retention for Drivers Versus Passengers(25:25) Tackling the Competition for Drivers(27:20) Changing Uber's Take Rate(31:55) Raising the Gross Margins at Poshmark(37:53) Moving from Buyer and Seller Cohorts to User Cohorts(39:20) Poshmark's Take Rate(42:46) Intro to Outschool(43:20) Transaction-Based Models Versus Subscription-Based Models(45:04) The Role of Capital Allocation(47:22) Combining Transaction-Based and Subscription-Based Models(49:45) Being Judged on the Quality of Your Decisions(54:00) Hiring: Generalists Versus Specialists(56:06) Long-Ass Lightning Round: A Price Cut Regret(57:34) Advice to Younger Self(58:44) Finance Software Stack(59:28) Craziest Expense Story Get full access to Mostly metrics at www.mostlymetrics.com/subscribe

Carlos Delatorre is one of the legendary go-to-market leaders of the last 20 years. Today, Carlos is the Chief Revenue Officer (CRO) at Harness, where he oversees global sales and go-to-market (GTM) operations. Before Harness, Carlos was the CRO @ MongoDB and Navan. Carlos is also an investor with a portfolio including the likes of Modern Treasury and Starburst to name a few.  In Today's Sales Masterclass We Discuss: 03:48 The Art and Science of Sales 04:42 How to Hire Sales Talent 06:26 How to Build a Sales Team 15:28 Why Every Sales Rep Should do Pipeline Generation  19:45 How the Best Reps to Pipeline Generation 21:34 Biggest challenges of Pipeline Generation 22:44 Pipeline Generation Success Stories 34:59 Sales Metrics and Conversion Rates 35:32 Customer Acquisition Strategies 37:17 Evaluating Sales Performance 39:14 Effective Sales Training 43:10 Pipeline Generation and Deal Reviews 45:05 Maintaining Sales Team Morale 46:20 Verticalized Sales Playbooks 48:37 Addressing SaaS Churn Rates 49:49 Discounting and Deal Slippage 52:02 Transitioning to CEO Role 54:15 Hiring Mistakes and Sales Rep Evolution 57:03 In-Person vs. Remote Sales Teams 57:55 Account Management Strategies 01:02:47 Creative Sales Tactics 01:04:12 Final Advice for Sales Leaders 01:04:46 Adapting Sales Strategies During Crisis    

My husband Zane and I discuss how our words hold the power to enhance or destroy a marriage.  Episode At A Glance: This week on The SavvyCast, my husband Zane joins me to talk about the power of words in a marriage. We have all heard the saying “sticks and stones may break my bones, but words will never hurt me,” but this proves to be far from true, especially in the context of a marriage. Our words hold the power to build someone up or tear them down. In this episode, Zane and I discuss the power of affirmation as well as the 13 most common forms of verbal abuse. This episode is geared towards marital relationships, but these truths can easily be applied to friendships, parent/child relationships, and much more!  Who Is Zane Tarence? Zane is originally from Montgomery, Alabama, and he and Jamie have been married for 35 years. In addition to being an incredible husband and father, Zane works as the managing partner with Founders Advisors. He is also the author of 17 Reasons Your Company is Not Investment Grade & What to Do About It.  Questions Answered In This Episode: Why do our words matter? What are the 13 most common forms of verbal abuse? Why does verbal abuse happen in marriages?  How can words build intimacy in marriage?  13 Most Common Forms of Verbal Abuse 1. Withholding 2. Countering 3. Discounting 4. Verbal abuse disguised as jokes/humor 5. Accusing and blaming 6. Judging and criticizing 7. Trivializing/Underminin 8. Threatening 9. Name calling 10. Forgetting 11. Ordering 12. Denial 13. Abusive anger   Resources Mentioned In This Episode: Careers In Finance Podcast Episode with Zane  Zane's book   I hope you enjoyed this episode! As always, if you have time to rate, review, and subscribe to The SavvyCast on Apple Podcasts, it would be so appreciated. If you would prefer to watch the podcast interview, check it out on YouTube. Blessings to you! If you enjoyed this episode, check out the ones below:   How to Land A Job and Nail the Interview With Zane Tarence Zane's Advice to Young Men: How to Pursue a Woman  

Matt Plank is Rippling's Chief Revenue Officer where he oversees all Sales and Account Management functions in the US and Internationally. Matt joined Rippling in the very early days when Parker Conrad (founder) was building V1 in a basement with $0 in revenue. Today the company is a market leader with 100s of $Ms in ARR. Prior to Rippling, Matt was a Sales Director @ Zenefits where he helped the company scale to $70M in ARR.  In Today's Show with Matt Plank We Discuss:  08:25 Challenges and Strategies in Outbound Sales 10:29 Building Effective Sales and Marketing Partnerships 13:37 Founders and Sales Playbooks: Who Should Create Them? 20:45 Pricing Strategies and Customer Success 24:43 Discounting and Urgency in Sales 33:57 Building Relationships for Successful Deals 34:22 Effective Deal Reviews: Asking the Right Questions 35:30 Pipeline Reviews: Frequency and Participants 35:59 Handling Deal Slippage: Acceptable vs. Non-Acceptable Reasons 39:17 Maintaining Morale in Volatile Times 42:14 Outbound Sales Strategy: Lessons Learned 46:03 Scaling Sales Teams: Hiring and Promoting 47:15 Challenges and Strategies in International Markets 01:00:45 Signs of Scaling Issues in Sales Leadership  

Welcome to a new episode of Business Lunch! In this episode, we dive into the historical context and evolution of Black Friday, exploring how discounting practices have changed over the years. We discuss personalized marketing strategies, the rise of flexible payment options, and emerging trends in Black Friday offers. Finally, we share actionable recommendations for businesses looking to adapt to these changes.Highlights:"Deals are a red ocean. Giving something away totally for free is a blue ocean.""If you discount your services, you're training people not to buy until those events.""Flexible payments are becoming essential as consumers are cautious with spending.""The personalization of marketing has reached a level where offers feel tailored to individual consumers."Timestamps:0:00 Historical Context of Black Friday3:14 Evolution of Black Friday6:52 Impact of Discounting on Business Practices12:31 Personalized Marketing and Flexible Payments18:33 Trends in Black Friday Offers19:58 Future Strategies for Black Friday32:56 Final Thoughts and RecommendationsCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier