Digitally Overwhelmed

This week on the Digitally Overwhelmed podcast I got to interview author and popular keynote speaker, Mike Michalowicz. I had so much fun interviewing Mike because he has so much wisdom to share about running your small business finance (among other things). Sometimes when it comes to “serious” topics like doing the finances in our business, it can be hard to find resources and frameworks that are motivating to follow. And all of Mike's books do exactly that: the inspire you to take action, but also give you some clear rules to follow.  In this conversation we talk about bringing comedy to the business world, depression in the entrepreneur community, and how he uses A/B testing in his business to make decisions. Mike Michalowicz is a former small business columnist for The Wall Street Journal; is the former MSNBC business make-over expert; is a popular keynote speaker on innovative entrepreneurial topics; and is the author of Profit First, Surge, The Pumpkin Plan and The Toilet Paper Entrepreneur   Mike Website: http://www.mikemichalowicz.com/ Mike's IG: https://www.instagram.com/mikemichalowicz/   Mike's Books Profit First: https://profitfirstbook.com/ Clockwork: http://clockworkbymikemichalowicz.com/  Surge: http://surgebymikemichalowicz.com/ The Pumpkin Plan: http://pumpkinplan.com/ Toilet Paper Entrepreneur: http://toiletpaperentrepreneur.com/ http://digimorphs.com https://www.instagram.com/digimorphs/ Website Links: Full episode show notes for this episode: https://digitalbloomiq.com/podcastepisodes/mikemichalowicz-interview?rq=mike%20 Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

This is such a good question and one that I took for granted in many ways, since I've seen how all these skills and roles overlap and connect within many client projects. My first recommendation is that instead of thinking of them as people, think about them as unique skill sets. So you might have someone who is a Web Developer/Web Designer hybrid. Or a Web Developer who also has SEO skills.    There can definitely be cross over between each of these roles.   Also, you might have someone who is a super technical Web Developer, but they aren't thinking about the overall strategy of how those changes on their website are going to help them reach their business goals. Whoever you hire, make sure you are clear on the role they play in terms of them understanding your business and how you make money.  If you have a specific technical job that you need, of course you can hire someone to just do that. Having a strategic mind on your team, can ensure you are focusing on the right things at the right time and in the right order. Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/roles?rq=Web%20dev%20vs%20Web%20design Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

Last week I did a post on how to start doing SEO on a new site and this week I'm juxtaposing that blog post with this one: doing SEO on older sites (3+ years old). Although all sites have a specific amount of time they've been online, when I mention age here, also take into account how intentional you've been with your blog writing and SEO. Have you specifically picked and used new keywords? Have you looked at your Google Analytics data? Have you thought about the experience you want people to have when they first find your site?  You could have a site that is over 5 years old and barely attracting any traffic, vs. a 3 year old site that you've worked on very consciously, that is brining over 10K visits per month.  To quantify this blog post and podcast episode, I decided to give it a specific number of anything over 3 years but I'd say the 3 - 5 year range is good here. In the future, I might do another episode about even older sites and what it means to them to do SEO.   Website Links: Full episode show notes for this episode: https://digitalbloomiq.com/seo/older-websites/ Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

I'm writing this on a cool fall morning. I was reflecting how these transition months feel strange to me, like my body is out of place, trying to adjust to the shift of temperature. Getting out of bed feels different and overall it's just a different reality. Maybe that “awkward” feeling is something that also happens when you are first trying to work on your website traffic. Sometimes things can feel off at the beginning and you keep wondering what you are doing wrong. You aren't doing anything wrong my friends! This is all part of the process of doing SEO and there are some simple steps you can take now so that over time your traffic will grow and it will be easier. I want to clarify that this article is for a website that is already live (I'm considering doing a whole other episode on what to do be before launching your site). And by “new”, I mean a site that is 1 - 3 years old.   Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/new-websites/   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

When I met Lauren several years ago, I was impressed by her approach to connecting with other businesses that could refer work. I was wanting to bring her on to the podcast for awhile to talk about her referral system. During this interview we talk about: How she got started into referral marketing Results from her referral system Where to get referrals and starting to build that process Quality vs. quantity of contacts   Lauren's Links: https://www.bixamedia.com/ More about Lauren: Lauren Pawell, MBA, helps entrepreneurs generate, qualify and nurture more leads online. She works with business owners on high-impact marketing efforts, so they don't waste any time or money on tactics that won't drive real results. Case in point? That time she generated $262,822.58 in sales for a client using only 9 emails.    As an online marketing strategist, Lauren has been featured in Copyblogger, appeared as a guest expert for places like 90 Day Year Live, Freshbooks, and LeadPages, and has taught as guest faculty at the Laguna College of Art and Design.    An avid traveler and adventure seeker, Lauren loves to spend her time outside of Bixa hiking, camping and exploring new places around the globe with her husband and their two pups. Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/pod/how-to-build-a-referral-system   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan   More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

The SEO world is a fascinating mix of technical, marketing, and creativity. All these things need to come together to have an awesome SEO strategy. I almost feel like the words “SEO” can't fully encompass everything it means to me and part of me wishes I could just invent new words for Search Marketing. In my humble opinion, doing an audit or assessment is the first step of any successful SEO adventure because you can't make any progress toward your goals if you don't know where you currently stand. Awareness is the first important step of making any sort of change (in business and life!) and the audit does exactly that! So what does an SEO audit cover exactly?  Different experts cover different things, but at a high level, this is what is included in my own SEO audit process and I'll be reviewing each one in detail below: Technical Errors Keyword + Content Review Outreach Website Links: Full episode show notes for this episode: https://digitalbloomiq.com/seo/seo-audit-process   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan   More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/   Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

It is immediately apparent when you talk to someone who is very passionate about what they do. Well, Kerri is one of those people. I jived with Kerri from the start because she is so grounded on how to show up on LinkedIn in a way that doesn't feel spammy or cookie cutter (which reminded me so much of my own style with SEO). Books & Resources Mentioned in the Podcast: The Artist's Way - Julia Cameron : https://juliacameronlive.com/the-artists-way/ Sara Silecky More about Kerri: I help people use their stories to grow their careers, whether they aim for a “job-job” or running their own business.  And, if you're not sure what kind of work, I help with that too. Stories + Strategy. Kerri's Links: https://www.career-stories.com/ https://www.instagram.com/careerstorieskerri/ https://ca.linkedin.com/in/kerritwigg   Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/pod/kerri-twigg?rq=Kerri%20Twigg   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan   More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/   Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

In this conversation, Debbie Gonzales shares her expertise on using Pinterest as a powerful marketing tool for authors. She discusses how Pinterest functions as a visual search engine, the importance of pre-publication marketing, and the evergreen nature of content on the platform. Debbie emphasizes the need for authors to identify themes in their books to effectively market them on Pinterest, and she shares her personal journey into Pinterest marketing, highlighting the long-term benefits of consistent content creation. Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/pod/debbie-gonzalez   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In the podcast episode Molly and I talk about Instagram SEO. We dive into hashtags, how to focus on quality conversation and optimization of usernames, names, bios, and location. We also talk about customer journey convo, and how to understand your Instagram metrics.    Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/pod/molly-cahill Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In this episode of the Digitally Overwhelmed podcast, host Cinthia Pacheco discusses the evolving landscape of AI and SEO in digital marketing. She emphasizes the complementary relationship between AI and SEO, highlighting the importance of a solid SEO foundation for effective AI optimization. Cinthia shares insights on how her agency is integrating AI into their marketing strategies, including the development of custom AI assistants for clients. She also hints at expanding services beyond traditional marketing and announces an upcoming training session focused on AI optimization. Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/seo-and-ai-march2025 Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan   More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

Let's talk keywords! In this episode of the Digitally Overwhelmed podcast, host Cinthia Pacheco discusses the importance of effectively using keywords on websites to enhance SEO and attract more traffic.    Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/keywords   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In this episode, host Cinthia Pacheco discusses how therapists and counselors can enhance their digital presence, particularly through Google Maps and local SEO. She emphasizes the importance of a strong Google Business Profile, maintaining NAP consistency, and actively managing ratings and reviews to improve visibility and attract clients.  Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/get-ranked-google-maps   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

In this episode of the Digitally Overwhelmed podcast, Cinthia discusses the critical concepts of Experience, Expertise, Authoritativeness, and Trustworthiness (EEAT) in the context of SEO, particularly for YMYL websites (Your Money, Your Life).  Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/e-e-a-t   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

In this episode we dive into what it means to do SEO for local businesses, emphasizing the importance of understanding individual business needs, marketing styles, and audience engagement.    Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/local-seo-website Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In this episode of the Digitally Overwhelmed podcast, Cinthia explores the theme of fear in entrepreneurship. She shares her unique experience of recording the episode while waiting for water to boil, using this metaphor to discuss how fear can take over business decisions.    Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/pod/fear-and-business Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In this episode of the Digitally Overwhelmed podcast, Cinthia Pacheco discusses the intricacies of writing for SEO, emphasizing the differences between personal writing and content aimed at attracting website traffic. She normalizes the discomfort that comes with learning SEO writing and encourages listeners to approach it with curiosity. Cinthia highlights the importance of understanding keywords, creating valuable content for readers, and balancing personal voice with SEO requirements. She also touches on the evolving relationship between creativity and SEO, suggesting that over time, the two can harmoniously coexist.   Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/writing-for-seo   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

Taking you behind the scenes of the SEO Seasons Society where I walk through website migration best practices for SEO. This is a snippet of one of our demo call where we talk about canonical issues, content management, and keyword optimization.    More information about the SEO Seasons Society here: https://courses.digitalbloomiq.com/seo-seasons-society Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/website-migration-best-practices   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In this episode Cinthia discusses the complexities of redirects in SEO. She explains the importance of using redirects thoughtfully to enhance user experience and maintain website rankings. The episode covers different types of redirects, best practices for implementation, and the significance of monitoring their effects on page rank.    To get on the Homegrown Traffic SEO course waiting list, click here: https://digitalbloomiq.com/homegrown-traffic-waiting-list   More information about the SEO course itself here: https://courses.digitalbloomiq.com/homegrown-traffic-seo-course Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/are-redirects-bad-for-seo   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

I'm so excited to be taking you behind the scenes of the Homegrown Traffic SEO course. In this episode I'm going to be sharing a few different snippets from the different modules for you to get a taste of the SEO course is like.   To get on the Homegrown Traffic SEO course waiting list, click here: https://digitalbloomiq.com/homegrown-traffic-waiting-list   More information about the SEO course itself here: https://courses.digitalbloomiq.com/homegrown-traffic-seo-course   Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/pod/behind-the-scenes-seo-course   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan   More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In this episode, Cinthia discusses the importance of website structure for ranking in Google. She explains that a cohesive and easy-to-follow structure is crucial for both humans and search engines to navigate and understand the content on a website.    Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/website-structure   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In this episode, Cinthia discusses how to learn from your competition data, specifically in relation to SEO competitive data. She emphasizes the importance of understanding your keywords and getting awareness of where you're ranking and getting traffic from.    Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/learn-from-seo-competitor-data   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

In this conversation, Cinthia interviews Danielle Hayden, a fractional CFO, about money management and financial mindset for women-owned businesses. They discuss the importance of continually learning and seeking support in managing finances, as well as common mindset issues that women face. We can't wait for you to listen to this incredible episode!    Danielle's links:  Website: https://4cornerscfo.com/ LinkedIn: https://www.linkedin.com/in/danielle-hendon/ Instagram: https://www.instagram.com/4cornerscfo/   Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/pod/danielle-hendon   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ:   https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In this episode, Cinthia celebrates the 300th episode of her podcast and reflects on her journey as a podcaster and a mom. She shares updates on her daughter's growth and development, her experience navigating motherhood and business, and how things have evolved over time.    Information about the Mom Biz Mastermind 2024 here: https://courses.digitalbloomiq.com/mom-biz-mastermind-2024 Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/pod/mom-update-august-2024   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In this episode, Cinthia discusses what to do when you don't like your SEO keywords. She reassures listeners that it's normal to feel this way and provides tips for handling this situation. We hope this helps keep you motivated and consistent with your SEO efforts.    More information about SEO Holiday Prep Workshop here: https://courses.digitalbloomiq.com/seo-holiday-prep-workshop/ Website Links:   Full episode shownotes for this episode: https://digitalbloomiq.com/seo/dont-like-my-keywords   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In this conversation, Cinthia and Calvina discuss the importance of keywords in branding and SEO. They explain how keywords help businesses get seen and connect with their target audience. They also discuss the different types of keywords, including transactional and informational keywords, and how they can be used to attract and retain clients. Lots of great tidbits and actionable advice in this episode!    More information about Calvina here: https://www.instagram.com/yourbrandspark/ and here: https://yourbrandspark.com/socials Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/keywords-and-branding   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ:   https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

Welcome the behind the scenes SEO Seasons Society demo call! In this call I take you behind the scenes in my SEO membership and you see exactly how our monthly demo calls go down. We cover keyword research, SEO tool errors and a few other things. Enjoy!  Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/pod/seo-demo-call-july24   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In this episode, I share my experience at the Ravel Retreat and the importance of finding spaces for personal exploration and reflection. The retreat provided a safe and open space for conversations about business and lifestyle goals, and we were all able to support and learn from each other. Can't wait for you to listen!  Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/pod/ravel-retreat-reflections   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In this conversation, Shelly and I discuss the use of AI in copywriting and content creation. We emphasize the importance of using AI as a tool to enhance and amplify human creativity, rather than replacing it. We provide tips for using AI effectively, such as preparing beforehand, injecting personality and refining the content, and experimenting with different angles and formats. We also highlight the need for human input and editing to ensure the content resonates with the audience. Overall, we encourage embracing AI as a valuable tool in the creative process. Website Links:   Full episode shownotes for this episode: https://digitalbloomiq.com/pod/ai-and-creativity-shelley-smith   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ:   https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In this episode, I discuss the balance between creating new content and optimizing old content for SEO. I emphasize the importance of not solely focusing on new keywords and neglecting existing content that is already performing well. I provide tips on targeting new keywords strategically and optimizing old content by identifying high opportunity keywords and making improvements to the page. I also suggest integrating relevant keywords into old content that may not be relevant anymore. I highlight the importance of tracking and learning from the changes made to improve search rankings. Website Links:   Full episode shownotes for this episode: https://digitalbloomiq.com/seo/optimizing-old-content-vs-creating-new-content   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ:   https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In this conversation, I discuss the importance of web analytics, specifically Google Analytics, for small businesses. I provide tips on how to approach the conversation with clients, how to integrate web analytics into existing services, and how to communicate the results effectively. I emphasize the value of web analytics in showing clients the results and progress of their online presence. I also suggest different pricing strategies for offering web analytics as a service. Website Links:   Full episode shownotes for this episode: https://digitalbloomiq.com/seo/selling-web-analytics   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ:   https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In this episode, I discuss why your website traffic may be going down and provide insights into both external and internal factors that could be affecting it. I cover topics such as changes in search trends, increased competition, Google algorithm updates, search intent, content quality, and technical issues.    Website Links:   Full episode shownotes for this episode: https://digitalbloomiq.com/seo/website-traffic-going-down   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ:   https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/   Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In this episode, I look through some strategies for analyzing and overcoming plateaued traffic to improve SEO performance. I clarify that experiencing a traffic plateau is typical and should not be viewed as a setback. The focus is on pinpointing specific keywords and pages with potential for improved rankings. I advise utilizing the Search Console to determine which pages are excelling and which ones have declined in ranking. I also highlight the importance of targeting new keywords to reach previously untapped audiences.  Website Links:   Full episode shownotes for this episode: https://digitalbloomiq.com/seo/traffic-plateau   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ:   https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

Let's talk tips for using Google Analytics 4 effectively with clients. Here we cover how to understand your client's goals and relate them back to GA4, as well as one simple report you can start sharing with client's today that is easy for both of you to wrap your head around. Can't wait for you to listen!  Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/pod/using-ga4-with-clients Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan   More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

Let's talk about visibility and SEO! In this conversation with my friend Calvina, we talk about the concept of visibility and its significance for brands and businesses online. We cover both SEO and visual branding in achieving visibility, as well as the practical means of enhancing visibility through different online platforms. We also review the importance of keywords and the analysis of search console data in shaping marketing and branding strategies. Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/pod/seo-and-visibility   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

Ok - let's get slightly technical for a second. Let's talk about long tail vs. short tail keywords. This is something my clients and audience have asked me about and I want to give you some pointers when it comes to picking the right length keywords for your blog and website. Full episode shownotes: https://digitalbloomiq.com/seo/long-tail-vs-short-tail What You'll Learn in This Episode:   Optimize directories and ratings and reviews to attract more leads Use relevant keywords to connect with potential clients Create an optimized website with clear call-to-action buttons Track and measure results to make informed decisions Integrate SEO with other marketing strategies for long-term success Website Links: Full episode shownotes: https://digitalbloomiq.com/seo-for-lawyers   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ:   https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

Let's talk SEO strategies specifically for Lawyers. In this episode I talk about optimizing your local SEO directories and ratings and reviews to attract more leads. I also highlights the significance of using relevant keywords and creating optimized websites to convert leads into clients.  Full episode shownotes: https://digitalbloomiq.com/seo-for-lawyers What You'll Learn in This Episode:   Optimize directories and ratings and reviews to attract more leads Use relevant keywords to connect with potential clients Create an optimized website with clear call-to-action buttons Track and measure results to make informed decisions Integrate SEO with other marketing strategies for long-term success Website Links:   Full episode shownotes: https://digitalbloomiq.com/seo-for-lawyers   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ:   https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

This is such a special conversation with Hubert Johnson, a tax attorney and our client at DBIQ. We discussed our successful partnership in improving the SEO and online presence of Guardian Tax Law. Initially, Hubert had reservations about SEO due to past experiences with other companies, but working with our team has brought significant growth and profitability to his business. The collaboration and communication between Hubert and us have been key factors in our success. Hubert expresses his confidence in the future of our partnership and the continued growth of his business.   Full episode shownotes: https://digitalbloomiq.com/pod/hubert-johnson What You'll Learn in This Episode:   Collaboration and communication are essential for a successful SEO partnership Improving online presence and SEO can lead to increased leads and profitability Taking ownership and understanding the basics of SEO can enhance the partnership A long-term approach to SEO yields better results A well-functioning website builds confidence and allows for effective marketing strategies Regular communication and transparency are crucial in the SEO process Website Links:    Full episode shownotes:   https://digitalbloomiq.com/pod/hubert-johnson   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ:   https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

In this episode, Cinthia discusses how to pick the right keywords for your online business. No previous tech knowledge is required to understand this and start taking on your SEO today.    Full episode shownotes: https://digitalbloomiq.com/seo/how-to-choose-keywords-for-seo   What You'll Learn in This Episode: How to align your keywords with your business goals and target audience What it looks like to connect your keywords with your overall marketing strategy Why an an experimental mindset is important when it comes to keywords   Resources Mentioned: Homegrown Traffic SEO course: https://courses.digitalbloomiq.com/homegrown-traffic-seo-course   Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/how-to-choose-keywords-for-seo   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan   More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

In this conversation, Ashley and Cinthia discuss the importance of building a company culture that supports female founders. They talk about the need for a shared value system and a clear vision to guide decision-making and create a positive work environment. Looking to build your dream team? You're in the right place!    Full episode shownotes: https://digitalbloomiq.com/pod/ashley-cox   What You'll Learn In This Episode: How building a company culture starts with a shared value system and a clear vision. The power of delegation and clear responsibilities Prioritizing family life and creating policies that support women's needs can contribute to a positive work environment. How to start taking steps today to build your dream team  Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/pod/ashley-cox Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/   Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

In this behind the scenes episode, you get a taste of the SEO Seasons Society monthly demo calls. In this demo call, we review Jen's reporting using Looker Studio, Search Console and Google Analytics. We explore a few different reports, including vanity metrics, search console, and landing pages in Google Analytics and what to do with this information. My hope is that this conversation helps you better understand your SEO and take action based on the data. Full episode shownotes: https://digitalbloomiq.com/seo/demo-seo-call What You'll Learn in This Episode:   Tracking and analyzing data is crucial for making informed decisions Re-optimizing pages based on keyword performance can improve SEO Focusing on pages that attract the most traffic can lead to better results Understanding and taking action based on data is key to success in digital marketing Resources Mentioned:   Looker Studio: https://lookerstudio.google.com/ Google Search Console: https://search.google.com/u/1/search-console Google Analytics: https://analytics.google.com/analytics/web/ SEO Seasons Society: https://courses.digitalbloomiq.com/seo-seasons-society Website Links:   Full episode shownotes for this episode: https://digitalbloomiq.com/seo/demo-seo-call   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ:   https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In this encore episode, Cinthia discusses the importance of finding quality keywords for SEO. She provides three places to find quality keywords and emphasizes the need for keyword research and aligning keywords with business goals. She also introduces her DIY SEO course, Homegrown Traffic, which teaches how to rank in Google and attract the right audience. Full episode shownotes: https://digitalbloomiq.com/seo/how-to-find-keywords-for-seo What You'll Learn in This Episode:   Keywords are an important part of SEO strategy and can make a real impact on your business. Ask your clients and audience for keyword ideas through surveys, emails, or phone conversations. Use Google search to find related keywords and evaluate their competitiveness. Quora is a valuable platform for finding keyword ideas based on questions and answers. More information about the DIY SEO course, Homegrown Traffic, that teaches how to rank in Google and attract the right audience. Resources Mentioned:   Quora: https://www.quora.com/ Homegrown Traffic SEO course: https://courses.digitalbloomiq.com/homegrown-traffic-seo-course Website Links:   Full episode shownotes for this episode: https://digitalbloomiq.com/seo/how-to-find-keywords-for-seo   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ:   https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In this conversation, branding and design coach Calvina Nguyen and SEO expert Cinthia Pacheco discuss the pros and cons of DIY vs. done-for-you approaches in branding and SEO. They emphasize the importance of time, experience, and knowledge in deciding which approach is best for your business. Calvina highlights the value of DIY in gaining confidence and a deeper connection to your brand, while Cinthia emphasizes the benefits of learning and implementing SEO strategies yourself. Both experts agree that the desired results of successful branding and SEO include feeling seen and heard by your target audience and attracting ideal customers. Full episode shownotes: http://digitalbloomiq.com/pod/diy-vs-done-for-you   What You'll Learn in This Episode: Pros and Cons of DIY vs. Done-for-You The Importance of Time, Experience, and Knowledge Factors to Consider in DIY SEO How to measure success in Branding and SEO Resources Mentioned:   Your Brand Spark - https://yourbrandspark.com/canva-tutorials/ Should I subcontract or learn SEO? - https://digitalbloomiq.com/seo/subcontract-vs-learn-seo DIY SEO Course: https://digitalbloomiq.com/diy-seo-course More about Calvina Nguyen:   Hi, I'm Calvina, Designer, Photographer, and Brand Strategist.  I can spend a quick hour with someone and see their brand's hidden potential. It's already there. I'm just excited to bring it out so they can see it too.”   I spent 15 years in the creative industry working with brands doing design and photography. I've created beautiful work for others. I was able to see firsthand how important it is for businesses to understand all the layers of their identity to use it effectively. With the fast pace of social media, businesses need to create content quickly to keep up. Even with a large budget, having a hand in building your brand identity matters. I'm very passionate about helping you build that foundation with both knowledge and expertise. Website Links: Full episode shownotes: http://digitalbloomiq.com/pod/diy-vs-done-for-you Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

In this encore episode, Cinthia discusses the foundational topic of keywords in SEO. She explains that keywords are words or phrases that people search for to find content on the internet. Cinthia emphasizes that keywords are not only relevant to Google and SEO, but also to other digital platforms like YouTube and Pinterest. She provides examples of keyword searches and highlights the importance of understanding the different types of keyword searches and their intentions.    Full episode shownotes: http://digitalbloomiq.com/seo/what-are-keywords   What You'll Learn in This Episode: Keywords are words or phrases that people search for to find content on the internet. Keywords are relevant to various digital platforms, not just Google and SEO. Understanding the different types of keyword searches and their intentions is important for creating targeted content. Knowing where to find keywords is crucial for incorporating them into your content strategy. Resources Mentioned:   90 Day SEO Plan: https://digitalbloomiq.com/90dayseoplan DIY SEO Course: https://digitalbloomiq.com/diy-seo-course SEO Tips for Beginners: https://digitalbloomiq.com/seo-tips-for-beginners Website Links:   Full episode shownotes for this episode: http://digitalbloomiq.com/seo/what-are-keywords Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/   Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

In this conversation, Cinthia and Erica discuss the retirement of Universal Analytics in July 2024 and the transition to GA4. They explore the importance of backing up data and provide options for saving Universal Analytics data, including using tools like BigQuery and third-party solutions. They also discuss baseline reports that should be downloaded and offer recommendations for choosing a data backup solution.   Full episode shownotes for this episode: https://digitalbloomiq.com/seo/ga-universal-data-migration   What You'll Learn in This Episode: Universal Analytics is being retired, and users need to transition to GA4. It is important to back up Universal Analytics data to ensure it can be referenced in the future. Options for saving Universal Analytics data include using tools like BigQuery and third-party solutions. Baseline reports that should be downloaded include traffic, conversions, and revenue data. Resources Mentioned:   BigQuery: https://cloud.google.com/bigquery AnalyticsCanves: https://analyticscanvas.com/ Looker Studio: https://lookerstudio.google.com/   More about Erika Austin:    I am a Digital Marketing Consultant specializing in SEO, Analytics and Advertising. I primarily work with marketers and agencies to improve, prove or scale their marketing efforts to their maximum potential with data-driven insights and emerging technologies. https://erikaaustin.com/   Website Links: Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan   More information about the podcast and Digital Bloom IQ:   https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

In this episode, I talk with my friend and branding expert, Cassandra Caruso about my journey with building a team and all the learnings. She interviews me and pulls out parts of my mom journey as well.    What You'll Learn in This Episode: How far I've come with the delegation and how it's been essential to supporting my current priorities with being a mom What key roles I've decided to hire out  Other tips for intentionally choosing mom and work life The Intuitive Impact Academy and why we are so excited about it!  Resources Mentioned:   Intuitive Impact Academy - https://www.wilddreams.co/intuitive-impact-academy   More about Cassandra Caruso:    Cassandra is the Visionary CEO, Designer, and Intuitive Brand Mentor behind Wild Dreams Co.  She runs a multi-passionate creative studio, and finds her true passion in fully leading from her intuition to create iconic elevated brands. Her mission is to co-create a wildly successful brand, deeply rooted in desire and aligned with her clients' values and vision.   She believes that a brand is the fusion of your iconic self-expression and unique gifts, seamlessly integrated with a captivating visual online presence. Through her intuitive guidance, she helps her clients discover and unleash their brand's potential, enabling them to make a lasting impact on a global scale and elevate the collective.   When she's not immersed in her work behind the computer, She can be found having living room dance parties with her 3 wild boys, cozying up on the couch to watch movies, or passionately cooking her heart out. Her vibrant personal life fuels her creativity and adds an extra touch of joy to her brand-building journey. Website and Linktree:    Full episode shownotes for this episode: https://digitalbloomiq.com/pod/team-building   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ:   https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

In the podcast episode Molly and I talk about Instagram SEO. We dive into hashtags, how to focus on quality conversation and optimization of usernames, names, bios, and location. We also dive into customer journey convo, and how to understand your Instagram metrics.  Full episode shownotes here: https://digitalbloomiq.com/pod/molly-cahill Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan Follow Digital Bloom IQ on all social media platforms @digitalbloomiq: Instagram - https://www.instagram.com/digitalbloomiq/ Facebook - https://www.facebook.com/digitalbloomiq YouTube - https://bit.ly/dbiqyoutube

In this podcast episode, we explore various website platforms for small to medium-sized businesses, discussing the limitations of WordPress and the benefits of alternatives like Squarespace, Wix, and FG (Funnel Gorgeous). We emphasized the need for user-friendly, integrated platforms that align with business needs and reduce reliance on plugins. The episode also highlighted our positive experiences with a comprehensive platform offering call tracking, website, email, and social media integration, and shared insights on powerful women founders in the tech industry.   Full episode shownotes here: https://digitalbloomiq.com/pod/raechel-larsen Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan Follow Digital Bloom IQ on all social media platforms @digitalbloomiq: Instagram - https://www.instagram.com/digitalbloomiq/ Facebook - https://www.facebook.com/digitalbloomiq YouTube - https://bit.ly/dbiqyoutube

In this conversation, we reflect on how life transitions (like becoming a mom) push you to be present and flexible when entering a new phase of life. We also share our experiences with building a conscious maternity leave, learning to embrace changes and adapt to everything that momhood brings, highlighting the impact on work and life balance. Full episode shownotes here: https://digitalbloomiq.com/pod/cassandra-vantriet Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email Follow Digital Bloom IQ on all social media platforms @digitalbloomiq: Instagram - https://www.instagram.com/digitalbloomiq/ Facebook - https://www.facebook.com/digitalbloomiq YouTube - https://bit.ly/dbiqyoutube

In this episode, I dive into why it's crucial to focus on how to do SEO holiday in a way that grows your potential for growth when December rolls around. Learn why preparing your website in advance and understanding the specific desires and search patterns of your audience during the holidays can set you up for success. Full podcast shownotes here: https://digitalbloomiq.com/seo/seo-holiday-prep Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email Follow Digital Bloom IQ on all social media platforms @digitalbloomiq: Instagram - https://www.instagram.com/digitalbloomiq/ Facebook - https://www.facebook.com/digitalbloomiq YouTube - https://bit.ly/dbiqyoutube

This is an incredible conversation with Cassandra Caruso, Designer and Intuitive Brand Mentor at Wild Dreams co. Together explore the energetic aspect of branding, discussing how to reconnect with the original brand vision and pivoting courageously to make a greater impact. We also touch on the significance of incorporating storytelling and following excitement in work while giving yourself time and space to tap into intuition for success in business. So good! Can't wait for you to listen.   Full episode shownotes + extra tips here: https://digitalbloomiq.com/pod/cassandra-caruso Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email Follow Digital Bloom IQ on all social media platforms @digitalbloomiq: Instagram - https://www.instagram.com/digitalbloomiq/ Facebook - https://www.facebook.com/digitalbloomiq YouTube - https://bit.ly/dbiqyoutube

In this podcast episode, Cinthia discusses the topic of Instagram hacking and shares tips on how to prevent it. She recounts a story of a friend whose Instagram account got hacked, leading to the loss of all her content and followers. Cinthia emphasizes the importance of not relying solely on social media platforms and suggests diversifying marketing efforts. She recommends saving and backing up content, opening a ticket with Instagram through a paid account for better customer support, and exploring SEO and email marketing as alternative channels. Cinthia also offers SEO services and strategies to help businesses grow their online presence.   Full episode shownotes for this episode: https://digitalbloomiq.com/por/my-instagram-got-hacked What You'll Learn in This Episode:   Instagram hacking can lead to the loss of all content and followers, highlighting the need to diversify marketing efforts. Saving and backing up content is crucial to prevent the permanent loss of valuable content. Opening a ticket with Instagram through a paid account may increase the chances of receiving customer support. Exploring SEO and email marketing can provide alternative channels for reaching and engaging with audiences. Cinthia offers SEO services and strategies to help businesses grow their online presence. Resources Mentioned:   Meta Ads Manager: https://www.facebook.com/ads/manager/accounts/ Jana O. Media: https://janaomedia.com/ Importance of SEO for Small Businesses: https://digitalbloomiq.com/seo/importance-of-seo-small-business Website Links:   Full episode shownotes for this episode: https://digitalbloomiq.com/por/my-instagram-got-hacked   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ:   https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN