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Eine Episode wie vier Red Bull und der Chef ist nicht im Haus. Und dabei haben wir gar nicht soviele Gründe für gute Laune: Das DOGE soll mithilfe von KI überwachen, ob Mitarbeiter:innen des Regierungsapparates schlecht über Trump oder Musk sprechen, TikTok hat seinen Bericht zur Wahlmanipulation in Rumänien vorgestellt und am Ende haben wir noch viele Emotionen zu Funktionen von Threads, WhatsApp und Instagram. ➡️ Mit der "Haken Dran"-Community ins Gespräch kommen könnt ihr am besten im Discord: [http://hakendran.org](http://www.hakendran.org) Kapitelmarken (KI-generiert): 00:00 Einführung und persönliche Methoden zur Nachrichtenbewältigung 02:55 Das große Social-Media-Duell auf der re:publica 06:06 Überwachung und KI im US-Regierungssystem 08:50 Reiseverbot und persönliche Erfahrungen mit den USA 12:03 Verbindungen zwischen Elon Musk und der US-Regierung 14:57 Die Rolle von Super-PACs im Wahlkampf 21:27 Einblick in die Zölle 25:57 Brand Awareness und Marketingstrategien 29:43 Ethnische Gewalt und Facebooks Verantwortung 31:26 Nippelverbot und Meta-Sperren 34:48 Wahlen in Rumänien und TikToks Einfluss 37:12 Google-Core-Update und seine Auswirkungen 41:49 Die Auswirkungen von Google auf Verlage 43:29 Die Rolle von KI in der Informationssuche 46:58 Datenportabilität und Verbraucherrechte 47:27 Funktionen & Emotionen
Google's March 2025 core update finished yesterday, I have a standalone video on that, so check it out. The core update caused more volatility at the tail end of the rollout...
Fri, 28 Mar 2025 20:20:08 +0000 https://podcast552923.podigee.io/352-new-episode eacf4106b0fea929d4b756bd195a0c82 Was für eine Woche: Google beendet das Core Update vom März und bringt die AI Overviews nach Deutschland und weitere Länder. Nach exakt 14 Tagen hat Google den Rollout des Core Updates vom März beendet. Eines ist deutlich geworden: Viele Foren haben deutlich an Sichtbarkeit verloren. Reddit allerdings nicht. Und gleich noch eine Veränderung gab es in dieser Woche, durch die sich die Suche dauerhaft verändert: Die Google AI Overviews sind in Deutschland angekommen - und auch in weiteren Ländern wie zum Beispiel Italien, Belgien und Portugal. Mit GPT-4o lassen sich jetzt Bilder per KI in bisher unbekannter Qualität erzeugen, und das sogar mit Text und nach Vorlage hochgeladener Dateien. Auf diese Weise können zum Beispiel Infografiken erstellt oder Bilder in Comic-Stil umgewandelt werden. Google hat die Bedeutung des ersten Eindrucks betont, den die Besucher einer Website erhalten. Neben den Inhalten ist auch die Page Experience wichtig. full Was für eine Woche: Google beendet das Core Update vom März und bringt die AI Overviews nach Deutschland und weitere Länder. no
Das Google Core Update März 2025 ist unterwegs und wurde mit einer kleinen Besonderheit angekündigt. Wir sprechen darüber, welche Auswirkungen es schon gibt und wie du am besten auf das Update reagierst (kleiner Spoiler: ruhig bleiben!). Zudem diskutieren wir ein wenig, wie die Google SERPs sich aktuell entwickeln und was der Grund für dieses Update sein könnte. Hierbei sprechen wir auch über eine interessante Studie, die erschreckende Zahlen zur Genauigkeit von KI-Suchmaschinen bei News-Anfragen aufdeckt. Höre rein, es wird dir und deiner Website guttun :)
Traditionally a warning to tyrants and rogue emperors, todays middle of March madness opened with news of Google Core Update rollout, a major vulnerability in a popular WP SEO plug-in, and signs American search users are indicating they're thinking about being in a very sour mood. We also note it is the 15th anniversary of the week Rhea Drysdale saved SEO from a notorious trademark abuser. The Googleopoly woke up to see the US DOJ's 4 remedies to settle the larger of two anti-trust cases. OpenAI calls for free access for all copyrighted materials for AI Training (citing national security), while the Columbia School of Journalism notes how AI Search engines are "confidently wrong too often". Speaking of tyrannical behaviour, Mullenweg is still wegging out over WPEngine and Meta wants its advertisers to connect to GA4. We also talk about how to talk to Google AIO to learn what it thinks about your business, site reputation abuse, robots.txt, low effort content, and so much more...Support this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Digital Brains | Adwise - Een podcast over online marketing, digital en tech
(00:00) Intro (01:40) Google Core Update van december 2024 is uitgerold (02:44) SEO community stuit weer op algoritme lek (10:45) Google Performance Max negatieve zoekwoorduitsluitingen nu in bèta (12:32) Instagram lanceert:"Proef" Reels (15:35) LinkedIn lanceert Companies Hub (18:18) TikTok mag VS-verbod op 10 januari aanvechten bij Amerikaans Hooggerechtshof (19:52) Pulse from the past: Bol.com gaat vol voor platformstrategie (2020) (24:16) Open AI's adventkalender sluit af met het grootste "cadeautje": het nieuwe "o3" model (34:46) Google lanceert Gemini 2.0 & Deep Research functie (37:35) Outro Shownotes: https://www.adwise.nl/podcast/ Hosts: Jeroen Roozendaal en Daan Loohuis Volg Adwise ook via:
Sat, 21 Dec 2024 06:27:42 +0000 https://podcast552923.podigee.io/338-new-episode 113013e968fa1e8321008fc2a74698ca Nach dem Google Core Update rollt Google jetzt tatsächlich noch das Dezember 2024 Spam Update aus. War das Google Core Update vom Dezember, das inzwischen abgeschlossen ist, bereits eine Überraschung, so gilt das für das Dezember 2024 Spam Update umso mehr. Dieses Update wird wohl bis nach den Weihnachtstagen andauern. Mit "What People are saying" gibt es ein neues Feature in der Google Suche. In diesem Karussell werden Inhalte aus Social Media und aus anderen Quellen angezeigt. Google plant einen "AI Mode" für die Suche, mit der Google Gemini in die Suche integriert wird. Erste Sichtungen in der aktuellen Google App gibt es bereits. Viele KI-Crawler können mit JavaScript nichts anfangen - so führen zum Beispiel ChatGPT und Perplexity JavaScript nicht aus. Website-Betreiber sollten deshalb darauf achten, dass die wichtigsten Seiteninhalte auch ohne JavaScript verfügbar sind. Google gibt neue Tipps zur facettierten Navigation auf Websites - besonders wichtig für viele Onlineshops. full Nach dem Google Core Update rollt Google jetzt tatsächlich noch das Dezember 2024 Spam Update aus. no
Sat, 14 Dec 2024 06:38:00 +0000 https://podcast552923.podigee.io/337-new-episode afe9977adb32784d7c94d200d0c65184 Google rollt überraschenderweise ein weiteres Core Update aus, das sogar bis Weihnachten dauern könnte. Weihnachten, während ein Google Core Update ausgerollt wird? Das haben wohl nur wenige erwartet, aber seit dem 12. Dezember läuft ein neues Google Core Update, das sich bis über die Weihnachtstage hinaus hinziehen könnte. Nach dem Abschluss des Google Core Updates vom November und noch vor dem offiziellen Beginn des Google Core Updates vom Dezember war es auf den Suchergebnisseiten von Google zu erhöhter Aktivität gekommen. Die Rankings und die Sichtbarkeit verschiedener Websites hatten sich zuletzt stark verändert. Die Indexierungsdaten in der Google Search Console waren zuletzt länger nicht aktualisiert worden. Sie verblieben bis zum 14.12. auf dem Stand vom 7.12. Inzwischen sind neue Daten verfügbar, die vom 10.12. stammen. Google testet aktuell neue Trend-Labels, die für Suchergebnisse zu einer höheren Klickrate und damit zu mehr Klicks führen könnten. In neuen FAQs erklärt Google, was unter Third Party Content zu verstehen ist und was zu einem Verstoß gegen die Site Reputation Abuse Spam Policy führt. Im Jahr 2025 wird sich die Suche grundlegend verändern: Das kündigt Google CEO Sundar Pichai an. full Google rollt überraschenderweise ein weiteres Core Update aus, das sogar bis Weihnachten dauern könnte. no
Welcome back to the latest episode of the Niche Pursuits News Podcast. This week, Jared Bauman and guest host Morgan Overholt talk SEO, Google, and AI, inspire with their successful side hustles, and share some weird niche sites that will definitely get you thinking. They discuss the Google Core Update - https://searchengineland.com/google-december-2024-core-update-rolling-out-now-449255 They talk about the battle between WordPress and WP Engine - https://www.theverge.com/2024/12/10/24318350/automattic-restore-wp-engine-access-wordpress They share that ChatGPT and OpenAI may incorporate ads - https://futurism.com/the-byte/openai-weighs-ads-chatgpt They talk about Google Gemini 2.0 - https://searchengineland.com/google-gemini-2-0-coming-to-search-and-ai-overviews-449193 Jared's weird niche site - https://visdeurbel.com/ Morgan's weird niche site - https://shipyourenemiesglitter.com/ Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
Fri, 06 Dec 2024 17:34:13 +0000 https://podcast552923.podigee.io/336-neue-episode c5bd8ac1c4df2cc5d4abbef9754e8748 Google hat endlich das Core Update vom November abgeschlossen. Es dauerte länger als drei Wochen. Am 11. November hatte das bisher letzte Google Core Update begonnen. Am 5. Dezember, also 24 Tage danach und damit zehn Tage später als erwartet, meldete Google das Update als beendet. Eine neue Studie zeigt mögliche Rankingfaktoren für Google Shopping. Ganz vorne mit dabei: die Domain Authority, die Verwendung des Ziel-Keywords in der Meta Description und die Verwendung von strukturierten Daten für Reviews. Google zeigt keine Informationen mehr dazu an, ob einzelne Ergebnisse personalisiert wurden. Dafür gibt es im Footer der Suchergebnisseiten einen neuen Hinweis sowie die Möglichkeit, die Personalisierung auszuschalten. Chrome Site Engagement: Googles Browser sammelt Daten zum Nutzerverhalten, die in die Rankings einfließen könnten. John Müller hat erklärt, welche Gründe dagegen sprechen, dass Google vor dem Verhängen einer Manuellen Maßnahme Vorwarnungen ausspricht. full Google hat endlich das Core Update vom November abgeschlossen. Es dauerte länger als drei Wochen. no
Happy Thanksgiving and Black Friday! The Google November 2024 core update is not done rolling out yet - it should have been. And yes, we are still seeing heated volatility throughout this week, even today. Google warned....
Fri, 29 Nov 2024 18:15:16 +0000 https://podcast552923.podigee.io/335-new-episode 739426700d289623e4cb1c48e5989373 Das laufende Google Core Update vom November bringt möglicherweise eine stärkere Personalisierung der Suchergebnisse mit sich. Noch läuft das Google Core Update vom November (Stand 29.11. 19.02 Uhr). Was einigen dabei aufgefallen ist: Google scheint die Suchergebnisse jetzt deutlich stärker zu personalisieren als zuvor. Rollt Google also ein "Personal Update" aus? Google fügt ungefragt Links auf eigene Seiten in Webseiten ein - und zwar dann, wenn Webseiten mit der Google App unter iOS geöffnet werden. Wer das nicht möchte, muss über ein Formular widersprechen. Google hat das Ausspielen von Sitelinks-Sucheboxen eingestellt. Eigentlich hätte dies schon zum 21. November erfolgen sollen. Droht in Europa ein Rückfall auf Suchergebnisseiten, auf denen es nur zehn Blue Links und sonst keine Suche-Features gibt? Google testet derzeit eine solche Variante für bestimmte Suchanfragen, und zwar in drei Ländern. Deutschland gehört auch dazu. Die neuen Recommedations in der Google Search Console sind jetzt laut Google für alle Nutzerinnen und Nutzer verfügbar. full Das laufende Google Core Update vom November bringt möglicherweise eine stärkere Personalisierung der Suchergebnisse mit sich. no
Twas the eve before Thanksgiving and through the studio's haunts, no creatures were talking or recording our thoughts. The channels all hummed with inactivity because the producers went home to be with family. When out of the ether some showbiz thoughts clattered, The Show Must Go On!, because nothing else matters. - Hosts Jim Hedger and Kristine Schachinger take a last look at the week's news before heading off on well deserved four day weekends. - We cover the ongoing Google Core Update, new news in the ongoing series of WPScandals, the awful BlueSky profile posing as Bill Slawski, LinkedIn trying to up its social game by issuing do's and don'ts, the Australian social media ban for minors under age 16, and a lot more... A long but fun and just about to be post-turkey dinner relaxed edition.Support this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Detailing Growth: Talkin' Paint Podcast : How to Rank #1 on Google: Grow Your Detailing Business with Content MarketingGabe Fletcher discusses the recent Google Core Update and its implications for automotive businesses. He emphasizes the importance of demonstrating expertise through content creation, focusing on solving real problems rather than just advertising services. Gabe provides actionable strategies for documenting work, creating content, and leveraging it for SEO and business growth, emphasizing that done is better than perfect when it comes to content production.Timestamp:00:30 - Introduction to Google Core Update02:58 - Importance of Demonstrated Expertise05:58 - Changing Search Trends08:54 - Content Creation Strategy12:40 - Implementing Content Creation15:58 - Simplifying Content Approach17:43 - Conclusion and Call to Action
It took some time, but Google's November 2024 core update started to really heat up over the last weekend, it should be done soon. Google expanded its site reputation abuse policy in a big way and many large sites...
In this bonus episode Search With Candour, Jack is joined by Steve Paine, the English-language marketing manager at SISTRIX to discuss breaking news on site reputation abuse and recent data insights. Steve & Jack explore the November core update from Google and its impact on website rankings with examples of affected websites such as Reddit, Forbes, The Guardian and more. Steve and Jack also explore manual versus algorithmic enforcement of Google's policies and share their findings on recent shifts in SERPs and site visibility. Follow Steve Paine: https://www.linkedin.com/in/stevechippy/ Follow SISTRIX: https://www.sistrix.com/blog/google-core-update-november-2024/ Follow Lily Ray: https://www.linkedin.com/in/lily-ray-44755615/ Follow Glenn Gabe: https://www.linkedin.com/in/glenngabe/ Follow Barry Schwartz: https://www.seroundtable.com/ Chapters 00:00 Introduction and Welcome 00:44 Site Reputation Abuse 01:42 November Core Update Insights 04:01 Impact on Major Websites 08:32 Manual Actions and Algorithmic Changes 11:47 Future of Content Creation 13:34 Conclusion and Sign Off
Fri, 15 Nov 2024 21:16:22 +0000 https://podcast552923.podigee.io/333-neue-episode 664565d50f2b0c5d8177d84f576cc5b9 Das Google Core Update vom November läuft schon einige Tage. Allerdings zeigen sich aktuell eher ungewöhnliche Auswirkungen. Seit dem 11. November läuft das aktuelle Google Core Update. Doch statt mehr gibt es derzeit eher weniger Dynamik auf den Suchergebnisseiten. Manche fragen sich bereits, ob Google das Update früher begonnen hat als offiziell kommuniziert. Google - oder genauer gesagt, John Müller - hat erneut davon abgeraten, URLs zu ändern. Das sollte man nur dann machen, wenn es sich nicht vermeiden lässt. Google will für einen begrenzten Zeitraum einer kleineren Gruppe von Nutzern keine Inhalte mehr von News-Publishern aus der EU anzeigen. Hintergrund ist der Wunsch nach zusätzlichen Daten über die Auswirkungen von Google auf bestimmte Bereiche. Auf Websites mit wiederkehrenden Ereignissen oder unterschiedlichen Versionen von Produkten oder Software sollte sich laut Google die URL für die jeweils aktuelle Version nicht ändern. Es kann sich lohnen, ab und zu nachzusehen, ob sich das Sucheverhalten der Nutzer für bestimmte Themen geändert hat. Wer diese Änderungen an den Inhalten seiner Seiten berücksichtigt, kann damit für stabile Rankings sorgen. full Das Google Core Update vom November läuft schon einige Tage. Allerdings zeigen sich aktuell eher ungewöhnliche Auswirkungen. no
Ask Me Your SEO Questions!Google Core Updates can be scary: learn what a core update is, how it can impact your website's organic traffic and what you can do to try and regain any lost rankings! Link Mentioned In Show: https://developers.google.com/search/docs/fundamentals/creating-helpful-contentCompletely Optimise Your Website With The Beginner's SEO Course Sign Up Here! Head to www.theplansuccess.com where you can get started on your SEO journey for free with some great downloadables like the beginner's small business starter guide!And if you're not already, follow me over on Instagram and tiktok for easy SEO tips!Website: theplansuccess.comInstagram - @theplansuccessTikTok - @theplansuccess
Fri, 27 Sep 2024 16:50:53 +0000 https://podcast552923.podigee.io/326-new-episode 3cefdefeca2f6217d4a6411f049bcaa9 Kann man sich auf Google als Traffic-Quelle noch verlassen? Aktuelle Entwicklungen lassen daran zweifeln. Nachdem sich manche Website-Betreiber schon über Zugewinne beim Google Core Update vom August gefreut hatten, wurden sie danach enttäuscht, denn für viele Websites sind die Verbesserungen der Rankings schon wieder verloren. Profiteure sind oftmals die großen Websites. Das führt zur Frage: Wie verlässlich ist Google noch als Traffic-Quelle? Google hat die Dokumentation seiner Spam Policies überarbeitet und konkretisiert, was als Third Party Content gilt und zu einer Wertung als Site Reputation Abuse führen kann. Cloudflare bietet jetzt mit seinem CDN die Möglichkeit, Zugriffe auf Webseiten durch KI-Bots zu blockieren. Zudem kann man mit Cloudflare Nutzungsbedingungen für den Content erzeugen und ein Preismodell festlegen. Nach Meinung von Marc Zuckerberg, CEO von Meta, überschätzen manche Content Creators die Bedeutung ihrer Inhalte für KI-Modelle. Der Site-Operator funktioniert derzeit in der Gogole Bildersuche nicht richtig. Wenn man keinen Suchbegriff angibt, erhält man keine Ergebnisse mehr. Google hat die Cache-Funktion in der Suche endgültig abgeschaltet. Es gibt verschiedene Alternativen wie den Link auf das Internet Archive. Hier geht's zu den Shownotes: https://seo-suedwest.de/news/podcast/9483-wie-verlaesslich-ist-google-noch-seo-im-ohr-folge-323.html full Kann man sich auf Google als Traffic-Quelle noch verlassen? Aktuelle Entwicklungen lassen daran zweifeln. no Christian Kunz
In this snark-filled episode, Chad and Joel bring back SEO guru Alexander Chukovski to dissect Google's latest core update, which has job boards like Indeed sweating bullets. Google's now favoring ATS results and niche job sites, leaving generic job boards in the dust. The crew speculates whether Google is intentionally ghosting Indeed, especially after their pricey partnership with OpenAI. As usual, Chad and Joel throw take shots at job board giants and predict the future of job search. Best Line: "Indeed who? Never heard of 'em.”
Sat, 14 Sep 2024 08:26:42 +0000 https://podcast552923.podigee.io/324-new-episode 8c6bbd8f2e36c103e934b205998d9544 Nach dem Abschluss des Core Updates gab es von Googles Danny Sullivan noch einige interessante Anmerkungen und praktische Tipps. Das Google Core Update ist inzwischen schon einige Tage her, und viele Website-Betreiber und SEOs sind mit der Analyse der Auswirkungen beschäftigt. Passend dazu gab es von Danny Sullivan einige Tipps. Er riet zum Beispiel von radikalen Änderungen ab, nur um sich beispielsweise von Position drei auf Position zwei verbessern zu wollen. Google hat die Möglichkeit eingeführt, sich aus der Suche heraus ältere Versionen von Webseiten anzusehen. Dazu wird jetzt in den Informationen zu den Suchergebnissen jeweils ein Link auf das Internet Archive angezeigt. Google zeigt auf den Suchergebnisseiten deutlich mehr Händlereinträge in den sogenannten Product Grids an. Für Betreiber von Onlineshops ist es wichtig, dort zu erscheinen. Google indexiert versteckte Inhalte, die sich zum Beispiel in Akkordeons befinden, nicht immer - und das, obwohl Google Tools wie der Rich Results Test die Inhalte anzeigen. full Nach dem Abschluss des Core Updates gab es von Googles Danny Sullivan noch einige interessante Anmerkungen und praktische Tipps. no
Sat, 31 Aug 2024 06:02:12 +0000 https://podcast552923.podigee.io/322-neue-episode 6696e6263648cf532ee3964ae8486986 Welche Bedeutung die Position von Links auf Webseiten hat und ob Content Pruning den Rankings einer Website helfen kann: Dies und mehr gibt es in dieser Podcast-Folge. In dieser Woche gab es zahlreiche Tipps von Google zu grundlegenden SEO-Fragen. John Müller beantwortete zum Beispiel die Frage, ob Google Worte und Links auf Webseiten zählt und ob es hier branchenspezifische Unterschiede gibt. Das Löschen vieler alter Inhalte bzw. das Hinzufügen vieler neuer Inhalte, nur um eine Website aktueller erscheinen zu lassen, bringt laut Google nicht viel. Bedeutet das, dass Content Pruning als SEO-Technik nicht geeignet ist? Viele Seiten mit "noindex" und viele Links mit "nofollow" sind für Google kein Zeichen schlechter Qualität einer Website. Google hat seine Empfehlungen für Video SEO erweitert und beschreibt als neuen Ansatz die sogenannte Watch Page. Diese ist entscheidend für die Indexierung und die Rankings von Videos. Das laufende Google Core Update und auch zukünftige Google Updates werden sich nicht nur auf die Suche, sondern auch auf die Google AI Overviews auswirken. Spielt die Position von Links für deren Bedeutung eine Rolle? Es gibt gute Gründe dafür, dass diese Annahme noch immer zutreffend ist. full Welche Bedeutung die Position von Links auf Webseiten hat und ob Content Pruning den Rankings einer Website helfen kann: Dies und mehr gibt es in dieser Podcast-Folge. no Christian Kunz
Sat, 24 Aug 2024 05:54:59 +0000 https://podcast552923.podigee.io/321-neue-episode 12087667c6338d09d23b71230bed8c14 Das Google Core Update zeigt inzwischen bei einigen Websites deutliche Auswirkungen. Außerdem sind viele Image Thumbnails auf die Suchergebnisseiten zurückgekehrt. Etwas mehr als eine Woche läuft das Google Core Update vom August bereits, und inzwischen sind bei einigen Websites Änderungen zu erkennen. So erholen sich zum Beispiel manche der Websites, die seit dem Helpful Content Update vom September 2023 verloren hatten. Und: Viele der verlorenen Image Thumbnails auf den Suchergebnisseiten sind zurück. Google hat seine Rankingprpobleme gelöst, die am 15. August begonnen hatten. Damit ist es jetzt eine bessere Zuordnung von Veränderungen der Rankings zum Core Update möglich. Um in den Google AI Overviews zu erscheinen, sollte eine Website auch ein gutes Ranking in der Suche haben. Das zeigt eine aktuelle Studie. Martin Splitt von Google hat erklärt, warum manche URLs in der Kategorie "gefunden, nicht indexiert" in der Google Search Console erscheinen und was man unternehmen kann, damit Google Seiten crawlt und indexiert. full Das Google Core Update zeigt inzwischen bei einigen Websites deutliche Auswirkungen. Außerdem sind viele Image Thumbnails auf die Suchergebnisseiten zurückgekehrt. no
Welcome back to the latest episode of the Niche Pursuits News Podcast! This week Jared is joined by Brooks Conkle, a member of the Niche Pursuits Community as well as an entrepreneur with many, many income streams, lots of experience in the industry, and plenty of insights to share. There's some interesting news for publishers this week, so get comfortable! The first order of business is the recently released Google Core Update, for which there is now some data available. Jared and Brooks talk about the absolute winners so far. Who's benefiting the most from the update? Are you surprised by the results? Then Jared shares a particularly exciting promising news item: signs of life after the HCU. They also share information about sites that are recovering, and Jared asks some important questions and talks specifically about HouseFresh and RetroDodo. Then he and Brooks share their thoughts about the current landscape and suggest that there are greater questions to be answered, about Google, the future of search, and AI. Moving along, they talk about Google AI Overviews and where they're pulling their information from. Then they move on to the Shiny Object Shenanigans, and Jared talks about his focus on earning money from projects he's already working on. First, he shares his experience to date with Creator Connections. Then he shares a new side hustle he recently started: publishing the content he's already written on Medium. He talks a little bit about how it works and his future plans. When it's Brooks' turn, he talks about a new side hustle: domain name investing. He shares all the interesting things he's discovered about this world and some of the domains he's purchased. Listen to the full episode to hear more about it. Then it's time for some Weird Niche Sites, Jared shares his site first: All 8, a very strange DR47 site with just 3 links on it related to square dancing and beat measurements. Surprisingly, this site gets 30k visitors per month while only ranking for 1k keywords. Brooks then shares a weird site he found called The Pet Psychic, which gets 11k pageviews per month. And that concludes another episode of the Niche Pursuits News Podcast. We hope you feel better informed after listening to what's happening in the industry, motivated by the stories about our side hustles, and inspired by the weird niche sites people are creating. Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
In today's podcast, Allen & Justin chop it up about Elon Musk's plans for his Tesla Robot, Google's Core Update and its relation to its monopoly verdict, the largest data breach in years that basically obtained every social security number ever, and Dame Dash being forced to sell his share of Roc-A-Fella Records which still owns Jay-Z's highly acclaimed first studio album Reasonable Doubt. Thanks for watching! Go ahead, like, comment, subscribe, and turn on post notifications! Follow Us On These Social Media Platforms
Mark & Jack are back in the studio to discuss the latest SEO news including Google's recent legal loss, recommendations coming to Google Search Console and the recent SERP volatility. Sponsors: Find the questions people also ask about your content with AlsoAsked - https://alsoasked.com/?utm=swcpodcast Get your free tickets for HIVE MCR on 29 August 2024 - https://hive-mcr.co.uk/?utm=swcpodcast Links & resources: Google is declared a monopoly by a federal judge https://www.likemind.media/judges-anti-trust-ruling-impact-googles-monopoly/ Marie Haynes breakdown of the Google documents https://x.com/Marie_Haynes/status/1820557751145074977 All 286 pages of the Google trial document https://www.documentcloud.org/documents/25032745-045110819896 The Verge's coverage of the Google antitrust trial https://www.theverge.com/2024/8/11/24216760/google-trial-monopoly-remedies-rivals Google Search Console recommendations https://developers.google.com/search/blog/2024/08/search-console-recommendations A lot of SERP volatility suggests a Google update is coming soon https://www.seroundtable.com/google-search-ranking-volatility-weekend-37878.html Chapters 00:00:00 - Intro 00:00:31 - Sponsor: AlsoAsked 00:02:17 - Sponsor: HIVE MCR 00:04:01 - Google is declared a monopoly by a federal judge 00:25:34 - Google Search Console recommendations 00:33:01 - High SERP volatility could mean a Google Core Update is coming soon
Sat, 17 Aug 2024 18:26:59 +0000 https://podcast552923.podigee.io/320-neue-episode d93d6ff8378fb2796397d5a2c26dc0b3 Google rollt das Core Update vom August aus und hat gleichzeitig Rankingprobleme. Beides kann sich auf die Suchergebnisse auswirken. Lange wurde es erwartet - vor allem von denjenigen, deren Websites seit dem Helpful Content Update Update vom September verloren hatten. Jetzt ist es soweit: Google rollt das Core Update vom August aus. Gleichzeitig und laut Google ohne Zusammenhang zum Update gibt es Rankingprobleme, an denen Google aktuell arbeitet. Google bietet die AI Overviews, also die neuen KI-Antworten auf den Suchergebnisseiten, zukünftig in sechs weiteren Ländern an. Deutschland ist nicht dabei. Das gilt auch für die übrigen EU-Länder. Auch Links in den AI Overviews fließen in den Leistungsbericht der Google Search Console ein. Allerdings werden sämtliche Links der AI Overviews einer Suchanfrage mit derselben Position bewertet. Das kann die Interpretation der Daten aus dem Leistungsbericht zusätzlich erschweren. full Google rollt das Core Update vom August aus und hat gleichzeitig Rankingprobleme. Beides kann sich auf die Suchergebnisse auswirken. no
Sat, 03 Aug 2024 06:12:15 +0000 https://podcast552923.podigee.io/318-neue-episode 049173bc4bae75df9bb0b0e542b94c99 Noch immer warten wir auf das nächste Google Core Update. Dieses könnte jeden Tag beginnen. Inzwischen könnte man das nächste Google Core Update fast schon als überfällig bezeichnen. Auch John Müller rechnet damit, dass es bald beginnen könnte. Viele Website-Betreiber erhoffen sich davon eine Verbesserung ihrer Rankings. Auf ein baldiges Core Update deutet auch die starke Dynamik auf den Google SERPs hin. Viele Suchergebnisseiten in den USA werden derzeit von indischen Websites dominiert. Unklar ist dabei, ob es sich um einen Fehler oder um die Folgen eines Google Updates handelt. John Müller hat erklärt, warum ein Wechsel der Canonical URL von Desktop zu Mobile trotz des ausschließlichen Crawlens durch den Googlebot Smartphone falsch wäre. Bei SEO-Fragen sollte man sich nicht auf den Rat von KI-Tools und Large Language Models verlassen, denn sie geben auch falsche Informationen wieder, die im Web kursieren. Google hat ein Ranking-Update durchgeführt, um besser gegen expliziten Deepfake-Content vorgehen zu können. full Noch immer warten wir auf das nächste Google Core Update. Dieses könnte jeden Tag beginnen. no Christian Kunz
Vladimir: Well, shall we go? - Estragon: Yes, let's go. - Stage Direction: They do not move. -- Many publishers are waiting for an imminent Google Core Update hoping this time the wisdom of compassion and perhaps a rewrite of one or more Helpful Content Update cycles will bring them back to the prominence and profitability of page one placements. Google representatives have suggested this update could bring hope or redemption or maybe a bigger bit of traffic. Meanwhile, Google is musing about adding more new and improved AI Overview responses in search results. Hosts Jim Hedger and Kristine Schachinger talk about Google's intentions and a number of other topics including Bing's new SERPs that put a Generative Response alongside traditional ten blue links in a split-screen layout, Google's $60MM exclusive access to Reddit data, the advent of ChatGPTSearch, the CloudStrike outage, and a lot more! Meanwhile, a bunch of web based businesses are still stuck at a crossroads, waiting for something to come, something that's almost here, something that'll move them forward. Estragon: Let's Go - Vladimir: We can't. - Estragon: Why not? - Vladimir: We're waiting for Googdot.Support this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Sat, 20 Jul 2024 06:11:04 +0000 https://podcast552923.podigee.io/316-new-episode bd8944d3b549a1b780ac71ac08ad395c Das nächste Google Core Update könnte bereits in den kommenden Wochen stattfinden. Das würde zum langjährigen Google Rhythmus für solche Updates passen. Viele Betreiber von Websites warten sehnsüchtig auf das nächste Google Core Update. Das betrifft vor allem diejenigen, deren Websites beim Helpful Content Update vom September stark verloren hatten und die seither auf Besserung warten. In den nächsten Wochen könnte es soweit sein, wie Danny Sullivan von Google vermutet. Google AI Overviews, die neuen KI-Antworten auf den Suchergebnisseiten von Google, sind in dieser Woche erstmals außerhalb der USA gesichtet worden, ohne dass dabei ein VPN verwendet wurde. Kommen die AI Overviews jetzt in weitere Länder? Wenn eine Website plötzlich stark wächst, bewerten Suchmaschinen wie Google diese neu - mit Auswirkungen auf die Suche. Daher sollte man eine solche Veränderung gut planen. Auch wenn Google jetzt nur noch mit dem Googlebot Smartphone crawlt, gelten nach wie vor Googles Empfehlungen zur Verlinkung zwischen mobilen und Desktop-URLs. Geleakte Daten zu möglichen Ranking-Faktoren zeigen, dass Google möglicherweise einen Gesamt-Score für KI-Inhalte auf Websites verwendet. full Das nächste Google Core Update könnte bereits in den kommenden Wochen stattfinden. Das würde zum langjährigen Google Rhythmus für solche Updates passen. no
Welcome back everybody, to another episode of the Niche Pursuits News Podcast! This week Jared and guest host Colin Ma tackle the most recent news in the SEO world affecting creators and entrepreneurs, they inspire with their successful side hustles, and they highlight some unique ideas being used by some weird niche sites. The first item up for discussion is that Brandon Saltamacchia, the owner of Retro Dodo, whose website was crushed in the Helpful Content Update and he has been very vocal about it. He was invited to meet with Danny Sullivan at Google's office in London, and although the Google Search Liaison couldn't share any actionable advice, he was hopeful that website owners would see an improvement in the coming months. Jared highlights a few important sentiments from the article. What did Google say? And what is Danny's actual role? Tune in to hear what they are! Moving along, Jared and Colin tackle an article on The Verge which details a complex but fascinating story involving fake authors, BestReviews, Sports Illustrated, and link schemes. What's the juxtaposition Jared points out? Should Google just reveal its ranking factors? How would it all play out? Listen to the full episode to hear their thoughts. And lastly, they talk briefly about the impending Google Core Update. When is it coming? Will it bring with it a recovery to battered sites? And what has Danny Sullivan said about it? In the Shiny Object Shenanigans portion of the podcast, Jared talks about his performance on Prime Day as part of the Amazon Influencer Program and how that affects his overall earnings. Then he talks about the newsletter he recently acquired and the recent stats, which are very interesting. He also talks about working towards potential sponsors. When it's Colin's turn, he talks about his inspiration from speakers in the Niche Pursuits Community inspired him to try out the side hustle, and he's already earning money from it. What are his initial thoughts about the program? What's his ROI? What are his future plans? Tune in to hear a strategy he's considering and some additional creative ideas from Jared. Jared shared his weird niche first: Calculate Aspect Ratio, which allows users to check dimensions when resizing images. The DR58 site, which has been around since 2015, recently saw its traffic jump and ranks for 58,000 keywords even though it's just 6 pages in total. This simple site is monetized with ads and is probably making a couple of thousand dollars a month. What other simple ideas can you think of, using this site as inspiration? It's Colin's turn next, and he shares a weird site called National Nail Fungus. This DR20-something site has seen its traffic decline considerably, it hasn't done much to improve its initial design from 2012, and the content is written by doctors and other experts. Colin did some digging into the site and he made a surprising discovery. What was it? Is it something you could do for your own business? And what do they have to say about the site's traffic over the years? And that brings us to the end of another episode of the Niche Pursuits News Podcast. We hope that you feel informed about some of the latest happenings in the SEO world, inspired to start your own side hustle, and curious about how you might replicate the strategies we identified among our weird niche sites. Catch you next week! Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
Google said that the next Google core update should be coming in the coming weeks. Google had some search ranking volatility, an unconfirmed Google update, around July 18th. Google said it will host more creator...
This is a rare middle of summer heavy news edition but, after a year of constant updates, reactions, retractions, retrenchments, and growing user resentment, it's been a rather busy week for Google. It was also a busy week in A.I., with TwiXter, Facebook, Microsoft, and others. Webcology hosts Kristine Schachinger and Jim Hedger weave their way through stories ranging from rumours of an imminent Google Core Update, the harmful empathy-gap in A.I., Microsoft Word's new surcharge for custom image generation, more speculation from the great Google May 2024 API Leak, A.I. in local search results, research into Google AIO keyword trends, idle crawler rendering, the goodness of CWVs, and a whole lot more. Tune in, fill up, and enjoy.Support this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
We all noticed the surge in content being published online powered by generative AI's like ChatGPT. Whilst it is now easier than ever to publish content frequently, that doesn't always mean that it is of good quality. On today's episode of the Digital Marketing Podcast, we're bringing you the latest updates on AI generated content, including a recent Google Core Update which moves to address the quality of content and a drive towards value and trustworthyness. We hope you enjoy! -- Show notes: Have any feedback on the show? , tell us what you love and what you think could be better. And, if you are really enjoying the show, please
Sat, 11 May 2024 19:37:12 +0000 https://podcast552923.podigee.io/306-neue-episode 79657d3bda6ae9f26f9ac5ddf91a08be Seit dem 9. Mai gibt es massive Verschiebungen auf den Suchergebnisseiten von Google. Ein offiziell bestätigtes Update gibt es nicht. Dennoch ist ein großes Google Update wahrscheinlich. Es will einfach keine Ruhe auf den Suchergebnisseiten von Google einkehren. Kaum ist das Google Core Update vom März beendet, schon gibt es wieder Turbulenzen. Diese begannen am 9. Mai und dauern noch immer an. Laut Google muss aber nicht immer ein Update die Ursache solcher Veränderungen sein - auch die Verarbeitung neuer Daten kann zu Verschiebungen führen. Google zeigt das Feature "Discussions and Forums" jetzt auch auf Suchergebnisseiten außerhalb der USA an. Im Rahmen eines Tests erscheint es zum Beispiel auch in Großbritannien. Bisher hat Google die algorithmischen Maßnahmen gegen Site Reputation Abuse noch nicht aktiviert. Bisher geht Google nur mithilfe von manuellen Maßnahmen gegen problematischen Third Party Content vor. Laut Google lässt sich Helpful Content nicht mit einfachen Änderungen erreichen. Wenn eine Website oder Teile davon für Google als nicht hilfreich gelten, dann können entsprechende Verbesserungen mit viel Aufwand verbunden sein. full Seit dem 9. Mai gibt es massive Verschiebungen auf den Suchergebnisseiten von Google. Ein offiziell bestätigtes Update gibt es nicht. Dennoch ist ein großes Google Update wahrscheinlich. no
Do you want to improve your website traffic? In this episode of SEO Insights, join Jaryd Krause as he dives deep into the recent Google Core Update with renowned SEO expert Kyle Roof. Discover how this update presents new opportunities for website owners and learn about alternate traffic sources and monetization strategies to thrive amidst evolving search engine algorithms. Jaryd and Kyle discuss which sites were affected the worst through these Google updates and why, which weren't and why. Why is this a great time to be in online businesses, especially content sites, because of the opportunities? This is NOT toxic positivity; this is legit and they explain why in the pod. They go through strategies to reclaim traffic. They also discuss why Google hates affiliate links and ads, ways to stop using affiliate links or ads and different monetization methods for those types of sites. And how do we determine which sites are recoverable or buyable and why? Check out the entire video to find out how you can improve your site performance and increase your earnings. Episode Highlights 10:30 - Side Effects of the Google Update 17:40 - Great time to be on online business 26:10 - Strategies to reclimb the traffic 33:10 - You can stop affiliate links and sites 44:30 - Recoverable sites Key Takeaways ➥ Kyle emphasizes the need for SEO practitioners to adapt and focus on user experience, ensuring that conversions happen on-site rather than directing users away. He suggests that surviving and thriving in SEO post-updates requires innovative thinking and a deep understanding of SEO's core goal: driving quality traffic and optimizing the user experience. Both of them agree that while Google's updates pose challenges, they also create opportunities for those willing to innovate and evolve their strategies. ➥ They stress the importance of user-generated content (UGC) and building communities around content sites, which not only align with Google's preferences but also enhance user experience and trust. By prioritizing quality over cheap content and optimizing for user engagement, they suggest that content sites can thrive despite Google's algorithm changes. ➥ Kyle Roof highlights the importance of avoiding single-source dependency in marketing strategies, highlighting the risks of relying solely on one traffic channel. He explains that diversifying across multiple platforms and channels is essential for business resilience, as traffic sources can fluctuate over time. About The Guest Kyle Roof is responsible for the development and implementation of all SEO techniques used by the SEO agency High Voltage SEO and the SEO tool PageOptimizer Pro. Kyle is also the co-founder of Internet Marketing Gold, a global community of 3000+ SEO professionals who test and prove cutting-edge SEO techniques. Kyle's SEO techniques and discoveries are followed by many SEO professionals and business leaders, he has been featured in many respected publications and is a regular speaker on SEO and SEO testing at conferences throughout the world. Connect with Kyle Roof ➥ https://hvseo.co/ ➥ https://pageoptimizer.pro/affilate ➥ https://internetmarketing.gold/ Resource Links ➥ Buying Online Businesses Website - https://buyingonlinebusinesses.com ➥ Sell your business to us here - https://buyingonlinebusinesses.com/sell-your-business/ ➥ Download the Due Diligence Framework - https://buyingonlinebusinesses.com/freeresources/ ➥ Hostinger (Website Hosting) - https://bit.ly/3HUqW0s ➥ Rank Math (WordPress SEO Plugin) - https://bit.ly/3Acyjf4 ➥ Ezoic (Ad Network) - https://bit.ly/3NuVR5P
Google's core update is still rolling out over 7 weeks later and yes we are seeing more fluctuations and chatter. Forbes blocked its coupon directory in preparation for the Google site reputation abuse policy. Google said splitting and merging sites takes longer than normal site migrations...
The Google March 2024 core update is still rolling out, almost 6 weeks now, and we saw two shifts of ranking volatility, both mid-week and the weekend before. Google's Danny Sullivan went on the defensive on search quality and forum listings...
Fri, 19 Apr 2024 17:46:11 +0000 https://podcast552923.podigee.io/303-neue-episode 4da01352b4feaea384bb7900f2888ed9 Am 5. Mai tritt Googles neue Spam Poliy zu 'Site Reputation Abuse' in Kraft. Das kann auch zu manuellen Maßnahmen führen. Googles neue Spam Policy zum sogenannten Site Reputation Abuse tritt am 5. Mai in Kraft. Das kann sowohl zu algorithmischen Veränderungen als auch zu manuellen Maßnahmen führen. Das Verwenden von "noindex, follow" auf Webseiten ist nicht zu empfehlen, weil es zu einem nicht definierten Zustand führt. Für die interne Verlinkung auf Websites ist das keine gute Option. Viele Verlierer des Helpful Content Updates vom September müssen beim laufenden Google Core Update zusätzliche Verluste hinnehmen. Hauptdomain und Subdomains haben bei Google ein unterschiedliches Crawl-Budget. Das kann für große Websites eine wichtige Rolle spielen. Die Indexierung von Webseiten durch Google läuft während Core Updates nicht langsamer. full Am 5. Mai tritt Googles neue Spam Poliy zu 'Site Reputation Abuse' in Kraft. Das kann auch zu manuellen Maßnahmen führen. no Christian Kunz
This week, we covered that the Google March 2024 core update is still rolling out 38 days later, but we saw more volatility this week. Just a reminder that the Google helpful content update no longer exists. Gary Illyes from...
The Google Core Update in March 2024 is causing havoc for SEOs, affiliates and niche site owners. With this new algorithm update hitting hard, what's your next steps? Where do you go from here? This video dives in... If you resonate with the idea of mastering the game of direct response marketing and leveraging sales funnels to grow your list and your business, this playlist is for you - • My $1M Funnels Revealed (& How You Ca... If you're looking for a big picture video that reveals the Google algorithm-proof business model you can build from your laptop, watch this video next - • Miles Beckler's A.T.M. Systems To Aut... I mentioned the importance of growing your email list in this video, which is explained in greater detail in these videos: • #1 Email Marketing Secret: How To Gro... To grow your list as an affiliate you will want to use a simple affiliate marketing funnel as explained here: • How To Build A Profitable Affiliate F... You can do it... It does take pivoting and remember... Everyone who has achieved great success online has dealt with this kind of BS in the past. It's those who keep getting back up and chasing down their dreams are the ones who make it in the end. That's the real 'secret' the gurus don't want you to know! Cheers Miles "The Helpful YouTuber" Beckler
With the digital landscape shifting under the feet of content creators, marketers, and webmasters, this episode offers timely insights into how the update is reshaping online visibility and search engine rankings. We'll dissect the 2024 Core update's early impacts, identifying who's winning and who's losing in the SEO game and tips on what to do now.
Welcome to a brand new segment of the show called Profitable Audience where my business partner Toni and I discuss all things related to content creation and building an audience. In today’s episode, Toni and I discuss the March Google Core update which has huge implications on the future of content creation. What You’ll Learn All about the March Google Core Update Which sites were hit How Google wants you to write content today Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years. It’s small and intimate and you’ll learn a […] The post 525: The Dreaded March Google Core Update And It’s Implications On Content Creation appeared first on MyWifeQuitHerJob.com.
This past weekend (a week ago) we saw the first ranking volatility likely from the Google March 2024 core update. We also some saw possible reversals or recoveries a few days later. Then today, Friday, March 15th, I am seeing more ranking volatility likely related to the core and spam updates. Google posted....
In the second week of the largest Google Core Update in Google Core Update history Jim Hedger and Kristine Schachinger are joined by Patrick Hathaway, cofounder and CEO of what is arguably the most cost-effective crawler/auditor tool out there, Sitebulb. During a core update, there's not a lot of work you can do on content that's going to make a difference until the update is over. What you can do is trim the sails and batten the hatches so your websites can best weather a turbulent time. In fact, keeping your website in optimal running shape at any given time is always a good practice and is the basis of technical SEO. Sitebulb packs an outrageous set of tools and metrics for its price-point. Patrick walks us through Sitebulb's function and features and talks about how a major SEO tool adapts to an ever changing environment. Jim and Kristine try not to gush over a toolset that both use daily with Jim noting a massive SEO win for a certain name brand corporation that's very likely very near you right now that he can absolutely attribute to a Sitebulb audit. We also talk a lot about Google, the March 2024 Core Update, Google's expectations, John Mu's robots.txt, and a hell of a lot more on this Pi Day edition of Webcology, Also Known as: The #2 March Core Update Edition.Support this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Social Media Magic | A podcast for teacher sellers about marketing beyond TPT
------------------ AFFILIATE DISCLOSURE This episode description contains affiliate links. That means, if you buy something through a link on this page that's affiliate with me, I earn a percentage commission of the total sale, at no extra cost to you. Thank you in advance for using the links here! I so appreciate the support, and it helps me make the show even better. ------------------ In this episode, I share everything a teacher seller, TPT author, or teacherpreneur needs to know about the latest Google Core Update, as well as the Google Helpful Content Update. You'll learn why having an active and engaged social media presence will actually help you rank higher on Google - and how creating fresh content can help blog posts rank higher in Google search. AI COPY CLUB Ready to save time with AI, and make posts that actually sound like you? Give Brittany Long's AI Copy Club a shot! I use her resources and rewatch her workshops all the time (affiliate link): https://brittanyverlenic.krtra.com/t/3aUc0QREy7dT ------------------ CONTENT MARKETING RESOURCES Getting started (or serious!) with Instagram? Grab my Instagram Bio Checklist to do an audit of your bio: https://brittanyverlenich.lpages.co/perfect-instagram-bio-tpt/ Grab my Ultimate List of Facebook Groups for TPT Sellers and Teacherpreneurs: https://brittanyverlenich.lpages.co/best-facebook-groups-for-tpt-sellers Come join our community on Facebook to learn all things social media strategy! https://www.facebook.com/groups/audienceandauthority Connect with me and our agency on Instagram! https://www.instagram.com/brittanyverlenich/
Welcome back everyone! It's Friday, which means it's time for another episode of the Niche Pursuits Podcast. A lot happened this week so there's a lot to talk about. Join Spencer and Jared as they discuss and analyze the latest happenings in the SEO, AI, and content creation space. The first news item they cover is the Google Core Update and the fact that it has finally finished rolling out. How long did it last in the end? What kind of movement did Jared and Spencer see? Was there a reversal from the HCU? Are there any updates currently underway or coming in the future? Tune in and find out! Then Spencer and Jared shift the conversation to a slightly more controversial topic: Sports Illustrated allegedly published a ton of content written by AI-generated writers. When the articles were deemed as potentially AI-generated, the team at Futurism pressed Sports Illustrated, which then deleted all of the content and issued a response. What did they say? What do Spencer and Jared think about the situation? And how does EEAT play into all of it? The next topic is how the Canadian government has reached an agreement with Google on the Online News Act. Google has agreed to pay online Canadian publishers around $100 million a year to publish their news content on Google. This is clearly a win for news publishers, who are going to get paid, but it raises some interesting questions. Why did Google agree to pay? Will other countries follow suit? Will it go beyond news publishers at some point? In more Google news, the number of companies who have blocked Google from crawling their sites and using their data for Bard has increased by 180%. Jared and Spencer have talked about this situation previously, but in that case it was the GPT OpenAI bot; now it's the case with Google-Extended. What about this article really riles up the hosts? Spencer gets especially riled up sharing that Google Bard is now summarizing YouTube videos. Not only can you get a summary, but you can also get a transcript. Spencer gave it a test drive with one of his videos. What was the result? Was the summary accurate? The result is pretty funny, so check out the episode to see why. Moving along, the next topic is X (formerly Twitter), and how some brands have paused their advertising campaigns while others have stopped altogether. As a result, the platform may lose up to $75 million in ad revenue by the end of the year. This is attributable to the fact that Elon Musk is a bit of a loose cannon, he's making offensive statements, and there are also lots of changes to the platform. What does this mean for other advertisers? Could this be part of Musk's overall strategy? Last but not least is news from Amazon, which has launched a new AI chatbot for companies. This chatbot is not a competitor for consumer-facing chatbots but, rather, for companies to use for their businesses. Think financial projections, policies, and procedures. What is AWS and how is it involved? And what might the name of the chatbot be a reference to? Listen to the podcast to hear what Spencer and Jared think about it. Moving into the Shiny Object Shenanigans portion of the podcast, Spencer talks first about his progress with the Amazon Influencer Program. With 954 videos currently published, how did he do during Black Friday and Cyber Monday? Jared then shares his progress with the program. Currently, he has 982 videos live, but how did he do during the big shopping days? After talking with other members of the program, Jared also has an interesting theory about how to increase earnings during this period next year. He also talks briefly about Weekend Growth, progress, and new developments. As for their Weird Niche Sites, Spencer goes first with Katie Goes Platinum—a site that's more unique than it is weird. Katie documents the process of letting her hair gray gracefully and seeks to inspire others. She's got ads and digital products, not to mention a YouTube channel and a section featuring her web stories. A little research shows that back in 2020, she was earning $6k per month from her site—a figure that has most likely increased since then. Jared's Weird Niche Site is Hood Maps, which creates funny maps for different cities. He and Spencer take a closer look at a few of them and share some of the entertaining descriptions. This DR41 website doesn't have any display ads but it does rank for 50k keywords. But how does it collect the descriptions for so many maps? And is it making any money? And that brings us to the end of a jam-packed episode. See you next week when Spencer and Jared tackle the latest headlines and serve up more information and inspiration. Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
Google's November 2023 core update finally finished rolling out this week, and it was the longest core update rollout. Then, a day later...
Spencer Haws and Jared Bauman, from 201 Creative, are back with the latest news in niche sites, SEO, and affiliate marketing. The first order of business this week is the news that the Google Core Update has finished rolling out. Jared talks about how, instead of looking at his Google Analytics to see how his sites weathered the storm, he looks at his ad networks. Jared shares information about the impact on a few of his sites and he talks about focusing more on earnings as opposed to fluctuations in traffic. Jared and Spencer also talk about how the update doesn't appear to have had much of an impact on AI content. The next news item on the agenda is the upcoming trial between the US vs. Google. Spencer talks about the potential implications of this monopoly trial, which is expected to last 10 weeks, on niche site owners and bloggers. The main focus of the trial is whether or not it was illegal and monopolistic to not allow any other search engines to be used by default, although there are many other issues that will also be addressed in this important trial, which is expected to set a precedent. They also mention quickly how Google is also in the news in the EU, where it's accused of being a “gatekeeper” and has been ordered to give more freedom to other companies to compete under the new EU Digital Markets Act (DMA), starting in 2024. The next topic they discuss is how YouTube is making it easier for creators to choose the perfect thumbnail. The platform is coming out with an A/B testing tool and this function could be available next year. This would allow users to upload 3 custom thumbnails and then YouTube would test behind the scenes to see which performs the best. Jared and Spencer talk about how this will affect YouTubers and why they think this is a good move by the platform. Then it's time to talk about some Shiny Object Shenanigans. Spencer talks about hiring 6 local people to create reviews for his Amazon Influencer Program account, where he has 453 videos at the moment. After earning around $1500 in August, he's going all-in with this side hustle and expects to see an improvement in September and beyond. He also created a YouTube channel, where he's going to publish all of his Amazon videos and see what happens. Spencer also talks about a survey he recently published where he's looking for people to create an online business and he will document it publicly on Niche Pursuits. The type of project hasn't been decided yet, so don't forget to vote for what you'd like to see! Jared then talks about creating videos for his Weekender Growth YouTube channel, which has about 800 subscribers and 1,000 watch hours at the moment. Although he's a far way away from monetization, he's going to dedicate more time to this project going forward. Then it's time for everybody's Weird Niche Site. Spencer shares his, which is HTTP Status Dogs, which combines HTTP status codes with photos of dogs illustrating those codes. The site used to get 20 to 30k in traffic but now only receives about 1000 visitors per month. It's not monetized in any way, but it's a good laugh. Jared's site this week is Cornify, a unicorns and rainbows on-demand website. Aside from lots of functions like adding unicorns and rainbows to photos, coloring pictures online, and making your own younicorn, the site also has a store linked to Amazon products. Despite this, it only ranks for around 400 keywords and less than 1000 monthly organic visitors, although it does have a DR of 57. Jared and Spencer also talk about what the site is doing right and how it could improve. And that brings us to the end of another episode of Niche Pursuits News. Tune in next week so Spencer and Jared and keep you up-to-date with everything that's happening in SEO, website building, and content creation. What Niche Pursuit do you want to see started next? Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper