Podcasts about search generative experience sge

Dans cet épisode bonus, je vous partage un extrait de l'étude "AI Chatbots vs Search Engines: 24-Month Study on Traffic Trends" par Sujan Sarkar, OneLittleWeb d'avril 2025.Le sujet m"intéresse et aurait été trop long à restranscrire dans un épisode complet. Aussi, j'ai créé cet épisode avec l'aide avec NotebookLM de Google pour les voix et le résumé ci-dessous : Cette étude de OneLittleWeb analyse deux années complètes de données de trafic web mondial pour comparer les 10 principaux moteurs de recherche et les 10 principaux chatbots IA. Basée sur des données SEMrush et aitools.xyz d'avril 2023 à mars 2025, l'étude examine la croissance, les changements de comportement des utilisateurs et la bataille émergente entre la recherche classique et l'IA conversationnelle. La conclusion principale est que les chatbots IA ne remplacent pas les moteurs de recherche traditionnels, mais qu'ils remodèlent la manière dont les utilisateurs interagissent avec l'information en ligne. Les moteurs de recherche s'adaptent en intégrant des fonctionnalités d'IA, tandis que les chatbots se taillent une niche pour des tâches spécifiques.Croissance explosive des Chatbots IA, mais écart persistant avec les moteurs de recherche Les chatbots IA ont connu une croissance remarquable de leur trafic, avec une augmentation de 80,92 % en glissement annuel (avril 2024 à mars 2025), totalisant 55,2 milliards de visites.Malgré cette croissance rapide, le trafic des chatbots représente une fraction très faible de celui des moteurs de recherche. Sur l'année écoulée (avril 2024 à mars 2025), le trafic des chatbots ne représentait que 2,96 % des visites totales des moteurs de recherche, soit 34 fois moins de visites.En mars 2025, l'écart en termes d'engagement quotidien était encore plus marqué : les moteurs de recherche atteignaient en moyenne 5,5 milliards de visites par jour, tandis que les chatbots n'en totalisaient que 233,1 millions, soit un écart de près de 24X."Even with this growth, chatbot traffic was only about 1/34th of search engine traffic over the past year.""On any given day, users interact with search engines nearly 24 times more than they do with chatbots."Déclin marginal du trafic des moteurs de recherche, suivi d'un rebond alimenté par l'IA Les moteurs de recherche ont connu un léger déclin de 0,51 % en glissement annuel (avril 2024 à mars 2025), avec des visites totales tombant à 1,86 billions.Cependant, l'analyse mois par mois révèle une image plus nuancée. Après un creux en juin 2024, le trafic des moteurs de recherche a steadily augmenté à partir de la fin de 2024, atteignant un sommet pour la période récente en mars 2025 (163,7 milliards).Ce rebond est potentiellement dû à l'intégration de fonctionnalités d'IA dans les plateformes de recherche traditionnelles."Despite a modest annual decline, search engine usage is rebounding strongly, possibly fueled by the increasing adoption of AI within the platforms themselves."Domination du marché : Google et ChatGPT mènent leurs secteurs respectifs Le marché des chatbots IA est massivement dominé par ChatGPT, détenant une part de marché écrasante de 86,32 %.Dans l'espace des moteurs de recherche, Google reste le leader incontesté avec 87,57 % de part de marché.Malgré la croissance massive de ChatGPT, il reçoit toujours environ 26 fois moins de visites quotidiennes que Google."The AI chatbot market is dominated by ChatGPT, holding an overwhelming 86.32% market share.""In the search engine space, Google remains the undisputed leader with 87.57% market share.""Despite ChatGPT's massive growth and high engagement, it still receives approximately 26 times less daily traffic than Google."Acteurs émergents dans l'espace des Chatbots IA : DeepSeek et Grok DeepSeek et Grok ont montré une croissance rapide.DeepSeek a connu une augmentation de trafic stupéfiante de 113007 % en glissement annuel, se positionnant comme un acteur formidable.Grok a enregistré une croissance de 353 787,60 % en glissement annuel, atteignant 5,3 millions de visites quotidiennes en mars 2025, dépassant plusieurs plateformes établies comme Gemini et Claude. Sa croissance est alimentée par la sortie de Grok-3."DeepSeek experienced a staggering surge in traffic... marking an astonishing 113007% growth.""Grok experienced a dramatic rise in traffic, reaching 216.5 million visits, a staggering 353,787.60% YoY growth..."L'IA aide les moteurs de recherche à rebrousser chemin Les moteurs de recherche comme Google et Microsoft Bing intègrent activement des fonctionnalités d'IA (telles que les AI Overviews, SGE, l'IA conversationnelle).Ces intégrations semblent avoir contribué au rebond du trafic observé en début d'année 2025.Microsoft Bing, en particulier, a vu son trafic augmenter de 27,77 % en glissement annuel, en grande partie grâce à son approche axée sur l'IA et son intégration de Copilot."Search engines like Google and Microsoft Bing are leveraging AI features like AI Overviews and Search Generative Experience (SGE), resulting in a steady increase in traffic in early 2025." "Microsoft Bing's growth trajectory reflects the ongoing impact of its AI-first approach..."Les perdants de l'évolution : Yahoo, DuckDuckGo et Baidu :Yahoo a connu un déclin significatif de 22,5 % en glissement annuel de son trafic, signalant des difficultés à rester pertinent. Son manque d'adoption rapide de l'IA est identifié comme un facteur clé.DuckDuckGo, malgré l'intégration d'AI (Duck.AI), a vu une légère baisse de 8,77 % en glissement annuel, indiquant que son focus sur la confidentialité n'est pas suffisant pour maintenir le rythme de croissance de ses concurrents.Baidu a également connu une baisse de 13,71 % en glissement annuel, bien qu'une légère reprise ait été observée en février et mars 2025 suite à l'intégration de la technologie IA de DeepSeek.AOL, bien qu'en légère reprise, manque cruellement d'intégration de l'IA dans sa fonction de recherche, ce qui représente un risque pour sa pertinence future."Yahoo's continuous decline in visits, with a 22.5% YoY decrease, highlights its struggle to remain competitive in the rapidly evolving AI-driven search engine landscape." "DuckDuckGo has continued to see a slight decline in total visits year-over-year, which contrasts with the growth seen in major search engines like Google and Bing."Les Chatbots IA se créent une niche pour des tâches spécifiques Bien que le trafic global soit plus faible, les chatbots démontrent un engagement utilisateur croissant et sont utilisés pour des tâches spécifiques.Blackbox AI (assistant de codage), Monica (agrégateur de modèles IA) et Meta AI (intégrée à l'écosystème Meta) illustrent la diversité des applications des chatbots au-delà de la simple "recherche" traditionnelle."AI chatbots have shifted from “emerging tech” to mainstream utility, with sustained upward momentum throughout the last 6 months of data."Cohabitation plutôt que remplacement La conclusion générale de l'étude est que les chatbots IA et les moteurs de recherche ne se remplacent pas, mais coexistent et évoluent ensemble.Les jeunes générations tendent à adopter les chatbots pour des requêtes conversationnelles, tandis que les générations plus âgées préfèrent la recherche traditionnelle.L'intégration de l'IA dans les moteurs de recherche les maintient pertinents."AI chatbots are not replacing traditional search engines—but they are reshaping how users interact with information online.""search engines are evolving rather than fading, integrating AI tools to offer a richer, more personalized user experience.""Search engines and AI chatbots are not in competition for supremacy—they are evolving together, with each platform enhancing the other's value."Méthodologie L'étude a analysé les 10 principaux chatbots IA (sélectionnés sur la base du trafic en mars 2025 selon AITools.xyz) et les 10 principaux moteurs de recherche (sélectionnés sur la base du trafic en mars 2025 selon SEMrush et d'autres sources).Les données de trafic proviennent de SEMrush.Seul le trafic web a été pris en compte, excluant l'utilisation des applications mobiles.L'analyse s'est principalement concentrée sur les domaines .com (à l'exception de Yandex.ru).Malgré les limites (échantillon limité aux top 10, données web uniquement, estimation des métriques), les auteurs estiment que les données sont directionnelles et fiables pour tirer des conclusions robustes.Implications Les professionnels du SEO et les créateurs de contenu doivent adopter une approche hybride, reconnaissant l'importance continue des moteurs de recherche tout en explorant les opportunités offertes par les chatbots IA.L'intégration de l'IA est cruciale pour la survie et la croissance des plateformes de recherche traditionnelles. Celles qui tardent à s'adapter (comme Yahoo) risquent de perdre encore plus de terrain.Le marché des chatbots IA, bien que dominé par ChatGPT, est dynamique avec de nouveaux acteurs à croissance rapide comme DeepSeek et Grok.Conclusion L'étude de OneLittleWeb d'avril 2025 démontre que les chatbots IA n'ont pas encore supplanté les moteurs de recherche traditionnels en termes de volume de trafic global. Les moteurs de recherche, en s'adaptant et en intégrant des fonctionnalités d'IA, montrent une résilience et un rebond. Cependant, la croissance exponentielle des chatbots indique un changement significatif dans le comportement des utilisateurs et la manière dont l'information est consultée en ligne. L'avenir de la recherche semble résider dans une synergie accrue entre ces deux types de plateformes, chacune offrant des forces complémentaires.Soutenez le podcast :✅ Abonnez-vous à DigitalFeeling sur LinkedIn✅ Rejoignez ma newsletter : substack.com/@elodiechenol✅ Laissez 5 ⭐ sur Apple Podcasts ou Spotify

Die Zeiten, in denen gute Platzierungen auf Google automatisch viele Websitebesucher und Buchungen bedeuteten, sind vorbei. Mit der Einführung der Search Generative Experience (SGE) durch Google verändert sich die Art, wie Nutzer Informationen finden – und wie Inhalte in der neuen "KI-Google-Suche" angezeigt werden. Shownotes/Links: - Link zum Blogbeitrag https://smarthotelkey.at/ki-veraendert-google-suche - Smart Hotel Key auf Instagram https://www.instagram.com/smart.hotel.key/ - Prodinger Tourismusberatung https://tourismusberatung.prodinger.at/

Mit dem Aufstieg generativer KI-Technologien wie ChatGPT, Google Gemini oder Claude hat sich die Art und Weise, wie Informationen gefunden, verarbeitet und ausgespielt werden, grundlegend verändert. Statt rein auf klassische Suchergebnisse zu setzen, rückt die Sichtbarkeit in KI-generierten Antworten immer stärker in den Fokus. Dabei tauchen neue Begriffe auf, die für Marketer und SEO-Verantwortliche entscheidend werden: GAIO (Generative AI Optimization) und LLMO (Large Language Model Optimization). Beide zielen darauf ab, Markeninhalte nicht nur bei Google zu platzieren, sondern vor allem in der Antwortlogik von Sprachmodellen sichtbar zu machen. Mit der Einführung der Search Generative Experience (SGE) und den AI Overviews, die seit Mai 2024 global ausgerollt wurden, wird klar: Klassisches SEO ist nicht tot – es wird durch generative Systeme ergänzt und erweitert. Im Podcast spreche ich über das Thema. Wie ist eure Meinung dazu, schreibt mir gerne auf LinkedIn oder podcast@seosenf.de

Dots Oyebolu speaks with James Wirth, Senior Director of Strategy and Growth Marketing at Citation Labs, to explore how SEO is more about ROI than just rankings and why SEO professionals should “steal” budgets from PPC campaigns.James shares insights on the impact of AI on search, the role of structured content, backlinking strategies, and how competitive analysis shapes SEO success.Key Takeaways:(01:00) To a marketing strategy leader, SEO isn't just SEO — it's all about ROI.(02:28) The rise of AI is reshaping organic search, shifting from "dark social" to "dark search" and "dark communities."(03:47) Google's Search Generative Experience (SGE) changes how marketers approach SEO.(06:19) Early studies indicate that SGE pulls search results from specific ranking positions.(10:26) Google may reduce the number of search pages, making Page One rankings even more critical.(12:52) Bing's role in SEO may expand as Microsoft invests heavily in AI-powered search.(17:03) Structured content and schema markup are more crucial than ever for SEO success.(21:09) Leveraging podcast content for guest-authored articles is an effective backlinking strategy.(26:16) The concept of "money pages" determines where backlinks should point for the highest SEO impact.(28:54) Competitive analysis involves evaluating link gaps, search ranking positions, and content structure.(35:42) Look at unasked questions when making recommendations around content.(44:04) Measuring SEO ROI is an ongoing challenge, but controlled testing helps quantify impact.Resources Mentioned:James Wirth -https://www.linkedin.com/in/jameswirth/Citation Labs -https://www.linkedin.com/company/citation-labs/Link Launch | A new mission control for link building -https://linklaunch.com/Citationlabs.com | Blog including ROI Forecasting template -https://citationlabs.com/link-building-your-cmo-will-love/Insightful Links:https://intergrowth.com/seo/vs-ppc/https://searchengineland.com/7-things-wish-cmos-knew-link-building-192705https://www.mediajel.com/blogs/link-building/https://www.thehoth.com/blog/new-way-to-build-links/Thanks for listening to the “Marketing Leadership” podcast, brought to you by Listen Network. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation.#PodcastMarketing #PerformanceMarketing #BrandMarketing #MarketingStrategy #MarketingIntelligence #GTM #B2BMarketing #D2CMarketing #PodcastAds

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Alex Silverberg, President and SEO Strategist at APSEO, delves into Google's SGE. SEO is constantly evolving, and a new wave of change is on the horizon with Google's Search Generative Experience (SGE). While high-quality content remains king in this new search landscape, optimizing for SGE requires a new focus on schema markup and structured data to make it easy for search engines to attribute value to your site. Today, Alex discusses how to optimize for SGE.Connect With: Alex Silverberg: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of The Digital Marketing Podcast, brought to you by TargetInternet.com, Daniel, Ciaran, and Louise revisit the age-old question: “Is SEO dead?” This time, they look ahead to 2025 and beyond. The hosts examine how search engine optimisation has evolved—and why it's far from obsolete, despite the rise of AI, generative search, and changing user behaviours. The Big Question: Is SEO Dead in 2025? The team reflect on how this debate has reappeared time and again over the years. Daniel recalls delivering “Is SEO Dead?” presentations for more than a decade. Each new development—like Google's Search Generative Experience (SGE)—prompts marketers to wonder if SEO, as we know it, is on its last legs. The consensus? While the landscape is changing, SEO is definitely still alive. The Evolution of Search Search Everywhere Optimisation (SEO?) Daniel mentions a Neil Patel reference to “Search Everywhere Optimisation,” suggesting marketers need to ensure their content is discoverable across multiple platforms—search engines, social media, and beyond. While Ciaran pokes fun at the buzzword bingo, this concept points to the wider reality that people no longer rely solely on Google for answers. Search Journey Optimisation (SJO) Daniel also sarcastically floats another acronym—“Search Journey Optimisation”—to emphasise that effective SEO now involves guiding users throughout their journey, from discovery to conversion, across numerous touchpoints. Whether it's a blog, social channel, or AI-driven tool like ChatGPT, the goal is consistent: be where your audience is searching. Generative AI and the Future of Results Google's Business Model A student on Daniel's MSc programme queried whether Google's focus on generative AI answers might undermine its core income from search ads. Daniel counters that because advertising revenue is so vital, Google will simply evolve how it integrates AI responses in order to preserve those crucial ad clicks. AI is more likely to be blended with paid search than to replace it. User Behaviour in Social and AI From Instagram's rise as a “second largest search engine” to ChatGPT's quick-fire Q&A approach, people's searching habits are increasingly diversified. Still, the principle of discoverability remains paramount: marketers must ensure their content can be found wherever potential customers are looking. Why SEO (Still) Matters While AI-driven summaries and direct answers may reduce clicks for basic queries, the hosts point out that deeper engagement and conversions happen when people actually visit a website or platform. Organisations that offer in-depth, high-quality information will continue to attract meaningful traffic. In other words, SEO is still fundamental—just with a renewed focus on user-centric, valuable content across all relevant channels. If you're intrigued by the latest acronyms (SJO, SEO, SGE) or want a clearer understanding of how AI might reshape our industry, this episode is a must-listen. Join Daniel, Ciaran, and Louise as they discuss AI's influence, Google's motivations, and practical steps to stay competitive. Listen now to find out why SEO keeps being declared ‘dead'—and why, in reality, it's more vital than ever. -- You'll find all links on TargetInternet.com Show notes: https://targetinternet.com/resources/how-to-rank-in-chatgpt Have any feedback on the show? Send us your feedback, tell us what you love and what you think could be better. And, if you are really enjoying the show, please leave us a review.

In this episode of Marketing vs The World, host Abbie Dando chats with Paulo Andros, tech SEO expert and creator of the SEO Game Show. Together, they dive into the importance of technical SEO and share actionable tips for businesses. They also explore Paulo's experiences as an immigrant in the workplace. Paulo Andros' Background and the SEO Game ShowPaulo shares his journey from Brazil to Canada, then Germany, and back to Canada, as he built a career in tech SEO.Introduces the SEO Game Show: a quiz-show format that blends SEO expertise with charitable giving.Each episode features SEO experts answering questions for a chance to win money for charity.Open to participants and sponsors who want to get involved—visit SEO Game Show. What Is Technical SEO?Paulo explains technical SEO as building a strong relationship with Google's robots to help them:Understand your website.Find the content you want to rank for.Avoid indexing irrelevant parts of your site.Technical SEO involves crawling, indexing, and ensuring site performance aligns with Google's standards. Why Technical SEO MattersTechnical SEO ensures Google can crawl and index your site correctly.Mistakes in key areas, like the robots.txt file, can block your site from being crawled.Without proper tech SEO, businesses:Rely heavily on creating more content to sustain traffic.Risk losing visibility and rankings due to undetected technical issues. Common Challenges Without Technical SEOBusinesses may block critical areas (e.g., staging sites) from being indexed.Issues like outdated sitemaps or broken internal links hurt discoverability.Overlooked problems during website migrations can lead to traffic drops post-launch. Who Should Own Technical SEO?Small businesses (1-10 employees):Use tools like Google Search Console to monitor basic technical health.Assign technical SEO checks to your developer or a freelancer.Medium businesses (11-50 employees):Have one dedicated SEO specialist who can handle all areas of SEO, including technical.Large organisations (50+ employees):Build an SEO team with specialised roles for technical, on-page, and off-page SEO. Impact of AI on Technical SEOGoogle's Search Generative Experience (SGE) changes how content appears in search.Businesses must decide whether to block or embrace Google's use of their content for AI purposes.Adjusting page templates for AI-focused queries can improve visibility but may sacrifice direct traffic. Schema Markup: Is It Necessary?Schema markup helps Google understand your content by tagging key details (e.g., product prices, reviews).Paulo highlights its importance for competitive markets, but cautions it doesn't guarantee more traffic—only improved presentation in search results. Getting Started with Technical SEOUse Google Search Console to identify crawlability, indexing, and performance issues.Tools like Screaming Frog or Dragon Matrix help crawl sites and visualise technical health.Platforms like Shopify or Wix often have built-in SEO tools for easy management.Resources like Aleyda Solis' Learning SEO provide step-by-step guidance. Paulo's Personal...

Does the world of digital marketing need any more three letter acronyms? Apparently so... In this episode of the Digital Marketing Podcast, Daniel and Ciaran talk about the emerging concept of GEO, Generative Engine Optimisation and what it means for the future of digital marketing.  As search engines evolve into generative AI-driven models like ChatGPT, Search Generative Experience (SGE) and more, marketeres now face new challenges in optimising content for visibility. Daniel introduces the concept of GEO and highlights some actionable strategies you can use to improve visbility in these AI-powered search environments. Tune in today! -- Show notes:   Have any feedback on the show? , tell us what you love and what you think could be better. And, if you are really enjoying the show, please 

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In this episode, we dive into the strategies you need to succeed in 2024 when it comes to ranking on both ChatGPT and Google's Search Generative Experience (SGE).

In May last year, Google announced the next evolution of its search engine, something called SGE or the Search Generative Experience. This was pitched as something that would transform the way that people use Google, allowing us to have conversations with the search results all powered by generative AI. Well, here we are more than a year later. What happened to SGE? One moment you couldn't move for those letters, but now we rarely hear them. In today's speedy video I give you a run down of what happened to SGE, and what you should be doing about it's successor. Watch the video instead: ⁠⁠⁠https://exposure.ninja/where-is-SGE Get the show notes: ⁠⁠⁠⁠⁠⁠https://exposureninja.com/podcast/331/⁠⁠⁠⁠ Apply for a FREE website and marketing review: ⁠⁠⁠⁠⁠⁠https://exposureninja.com/review/⁠⁠⁠⁠⁠⁠ What to Listen to Next: How Many Outbound Links is TOO Many? (And What Google Really Thinks): https://exposureninja.com/podcast/dojo-32/ NEW Google Algorithm Update + AI Overviews Hits the UK (Dojo #30): https://exposureninja.com/podcast/dojo-30/ How to Differentiate Your Brand in an AI World (Dojo #25): https://exposureninja.com/podcast/dojo-25/

In this episode of Marketing vs The World, we're joined by Marius Tudor, Senior Digital Marketing Manager at National Express, to discuss one of the hottest topics in the digital marketing world: Google's Search Generative Experience (SGE).We dive into whether SGE could signal the end of traditional search engines and what this means for marketers. But that's not all—we also tackle the critical issue of financial literacy and why it's something everyone should learn, preferably in school.Meet Marius Tudor: From Advanced Mathematics to Digital MarketingMarius Tudor's journey is as unique as it is inspiring. With a background in advanced mathematics, computer science, and English from Romania, Marius' analytical and problem-solving skills laid the foundation for his career in digital and performance marketing.Currently leading the digital marketing efforts at National Express, Marius oversees SEO, affiliates, and paid search strategies. His transition from a highly technical background to a creative yet data-driven role in digital marketing is a testament to the versatility and breadth of the marketing field.Google's Search Generative Experience (SGE): What Is It and Why It MattersGoogle's Search Generative Experience (SGE) is the latest evolution in search technology, promising to change how users interact with search engines. Unlike traditional search results, SGE provides AI-generated, ChatGPT-like answers directly on the search engine results page (SERP). This could significantly impact how users find and engage with content.Marius explains that while SGE is still in its infancy, its potential to disrupt organic search is substantial. "Google has always focused on improving user experience, and SGE is the next step in that journey," Marius says. However, he cautions marketers to stay alert, as SGE could shift the balance of power in search results, particularly affecting organic search.How SGE Could Impact Organic Search and Content CreationOne of the key concerns with SGE is its potential to diminish the importance of organic search by providing answers directly on the SERP, potentially reducing the need for users to click through to content creators' websites. Marius and Abbie discuss the implications of this, particularly for content creators who rely on organic traffic.Abbie points out that while SGE might currently highlight subpar content, there's hope that as the technology matures, Google will refine its algorithms to prioritise high-quality, non-AI-generated content. "Just stick with good practices and quality content creation, and you'll come out on top," she advises.The Role of Brand Investment in a Post-SGE WorldMarius emphasises the importance of brand investment as a strategy to weather the changes that SGE might bring. "Investing in your brand and creating strong brand affinity with your audience is crucial. If people are specifically searching for your brand, you're in a strong position regardless of algorithm changes," he explains.In a world where Google's AI might dominate search results, having a recognizable and trusted brand could be more important than ever.Professional Takeaways: Integrating Channels for Maximum ImpactWhen asked about the performance of different marketing channels in the wake of SGE, Marius highlights the importance of an integrated approach. By ensuring that SEO, PPC, and affiliate marketing work together, businesses can maximise their reach and effectiveness."Getting these channels to work together is key," Marius explains, noting that a holistic strategy will likely yield the best results in an ever-changing digital landscape.Financial Literacy: Why It Should Be Taught in SchoolsShifting gears from the professional to the personal, Marius shares...

Send us a Text Message.Ever wondered how the landscape of digital marketing is transforming with SaaS and SEO? Join me, Ed Dawson, as I unpack the game-changing benefits of software as a service and its pivotal role in evolving digital strategies. Learn how Schema can fine-tune your content for Google's ever-watchful eyes and discover the ins and outs of web scraping to enhance your data game. Whether you're curious about why SaaS platforms like Canva and Calendly are indispensable or how structured data can catapult your rankings, this episode lays it all out.But that's not all. This episode is brimming with insights on Google's dynamic search features such as People Also Ask, related searches, and the cutting-edge Search Generative Experience (SGE) introduced in 2023. From understanding the intricacies of featured snippets to leveraging generative AI for direct answers, get ready to elevate your SEO strategy with actionable tips and expert knowledge. Don't miss this power-packed episode of "SEO is Not That Hard!"—your ultimate guide to staying ahead in the digital marketing arena.SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.comYou can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tipsTo get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO then book an appointment with me nowSee Edd's personal site at edddawson.comAsk me a question and get on the show Click here to record a questionFind Edd on Twitter @channel5Find KeywordsPeopleUse on Twitter @kwds_ppl_use"Werq" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/

Tim Cameron-Kitchen, founder of Exposure Ninja, discusses the impact of AI on search and the future of Google. He highlights the emergence of Chat GPT and TikTok as potential threats to Google's dominance. Google responded by integrating AI functionality into its search engine, including Search Generative Experience (SGE) and Perspectives. Tim's agency was one of the first to figure out how to optimize for SGE. However, Google's release of AI overviews, which provide generative AI answers to user queries, received negative feedback. Tim believes that while AI can potentially disrupt search, Google is adapting to stay relevant. In this conversation, Tim Cameron-Kitchen and Dominic Monkhouse discuss the future of search engines and the role of AI in marketing and business. They explore the impact of generative AI on search engine results and the challenges faced by new search engines in competing with Google. They also discuss the use of AI in business operations, such as using AI models to analyse documents and transcripts for better decision-making. The conversation touches on the importance of video presence in remote interviews and the significance of attention to detail in online interactions. Tim shares his favourite books and podcasts for learning and offers insights into measuring success in life.TakeawaysThe emergence of Chat GPT and TikTok poses potential threats to Google's dominance in search.Google has responded by integrating AI functionality into its search engine, such as SGE and Perspectives.Exposure Ninja was one of the first agencies to optimise for SGE and share the process with others.Google's release of AI overviews, which provide generative AI answers to user queries, received negative feedback.While AI has the potential to disrupt search, Google is adapting to stay relevant. Generative AI has the potential to revolutionize search engine results, but it has not yet posed a significant threat to Google's dominance.AI models like ChatGPT and Claude can be used to analyse documents and transcripts, providing tailored and fast results for complex queries.Video presence and attention to detail are crucial in remote interviews and online interactions.Success can be measured by the balance of health, family, and business, with a focus on avoiding regret in the future.Chapters29:57 Threats to Google's Dominance31:49 Negative Feedback on AI Overviews34:04 Generative AI in Search Engine Results36:16 The Dominance of Google and the Challenges Faced by New Search Engines39:14 AI in Business Operations: Analysing Documents and Transcripts46:02 The Importance of Video Presence and Attention to Detail in Remote Interviews51:12 Recommended Books and Podcasts for Learning and Inspiration54:26 Measuring Success: Health, Family, and Business

Marc McCollum, Executive Vice President of Innovation at Raptive, delves into safeguarding creativity and web traffic in the age of AI. Google's Search Generative Experience (SGE) is a new search product in beta, challenging the traditional landscape of search results. While still in testing, the implications for website traffic are significant with up to 25% of search traffic into websites being at risk due to SGE's beta version. Today, Marc discusses Google's Search Generative Experience (SGE) and website traffic.Connect With: Marc McCollum: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Marc McCollum, Executive Vice President of Innovation at Raptive, delves into safeguarding creativity and web traffic in the age of AI. Google's Search Generative Experience (SGE) is a new search product in beta, challenging the traditional landscape of search results. While still in testing, the implications for website traffic are significant with up to 25% of search traffic into websites being at risk due to SGE's beta version. Today, Marc discusses Google's Search Generative Experience (SGE) and website traffic.Connect With: Marc McCollum: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you recently found yourself saying, What the heck, Google?! Google search results have been experiencing significant changes, with an increase in discussion sites like Reddit and Quora appearing in search results. This is due to Google's emphasis on first-person experience (EEAT) and combating misinformation. However, the results often include outdated information and unreliable advice.Additionally, Google's AI overviews, formerly known as Search Generative Experience (SGE), have been quietly rolled out, providing automatic answers to queries but sometimes pulling in inaccurate information from sources like forums. The leaked Google algorithms reveal that clicks, click-through rates, and length of page visits are ranking signals, while on-page SEO and technical backend optimization are less important than we previously thought. To adjust to these changes, marketers should diversify their strategies and focus on reaching their audience where they are through channels like YouTube, events, thought leadership, referrals, digital advertising, and public relations. Content strategies should prioritize deep technical content, real-world projects, and data, rather than introductory topics. It's important to stay flexible and adjust plans as Google's search landscape continues to evolve.TakeawaysGoogle search results now prioritize content from discussion sites to provide a first-person perspective.However, this shift has resulted in outdated and unreliable information appearing in search results due to a lack of oversight.Google's AI overviews, previously known as SGE, provide automatic answers to queries but may pull in inaccurate information and are not always pulling from the most authoritative sources.Clicks, click-through rates, and length of page visits are ranking signals, while on-page SEO and technical backend optimization are less important.Marketers should diversify their strategies and focus on reaching their audience through channels like YouTube, events, thought leadership, referrals, digital advertising, and public relations.Content strategies should prioritize deep technical content, real-world projects, and data, rather than introductory topics.ResourcesConnect with Erin on LinkedInConnect with Wendy on LinkedInAn Anonymous Source Shared Thousands of Leaked Google Search API Documents with Me; Everyone in SEO Should See ThemReddit shown excessively in Google product review search results, study findsTREW Marketing Strategy ServicesRelated Episode: The Evolving Search Landscape of 2023, from E-E-A-T to AIRelated Episode: What We've Learned from Google's Search Generative Experience (SGE)

Paid search, or pay-per-click (PPP) advertising, has always been a core part of any digital marketing strategy, and a perfect complement to SEO tactics. However, with the changes in users' search behavior and the rise of AI-powered search, such as Google's Search Generative Experience (SGE), is PPC really worth it anymore? In this episode of the DMI podcast, host ⁠Will Francis⁠ talks to Brendan Almack, Managing Director of Wolfgang Digital, and Cathal Melinn, digital marketing expert, about the changing face of PPC and where we are at now. They assess how the PPC landscape has been evolving, and they explore what tactics you can deploy future-proof your PPC strategies. ----------- The Ahead of the Game podcast is brought to you by the Digital Marketing Institute and is available on ⁠⁠⁠⁠YouTube, Apple Podcasts⁠⁠⁠⁠, ⁠⁠⁠⁠Spotify⁠⁠⁠⁠, and ⁠⁠⁠⁠all other podcast platforms. And if you enjoyed this episode please leave a review so others can find us! If you have other feedback for or would like to be a guest on the show, email the podcast team!

Yup. It's really happening. AI is hurting the effectiveness of many people's SEO strategies. In this eye-opening episode host Adam Turinas takes a hard look at the impact of AI on Search. and is joined by SEO experts Karen Finn and Danny Goodwin Danny is the Managing Editor of Search Engine Land & SMX and Karen is Health Launchpad's SEO lead. Adam, Danny and Karen explore how artificial intelligence is reshaping the search landscape and what it means for healthcare technology marketers. As Google rolls out its Search Generative Experience (SGE) and AI-powered overviews, traditional SEO tactics are feeling the pain. There are some startling insights about declining organic traffic and the shrinking real estate for non-paid search results. In this episode you will learn: The latest developments in AI-driven search and their impact on SEO How Google's SGE is changing the game for content creators and marketers Strategies for maintaining visibility in an increasingly AI-dominated search landscape The growing importance of quality content and user experience Tips for diversifying traffic sources beyond organic search You can read a deep dive article about this here

It's time to spice things up as we explore the cutting-edge trends and insights in the world of SEO and AI. We are thrilled to introduce our guest today, Eli Schwartz. Eli is the bestselling author of "Product-Led SEO" and an SEO expert and consultant with over a decade of experience. He has collaborated with leading B2B and B2C companies, helping clients like Shutterstock, Coinbase, WordPress, Blue Nile, Quora, and Zendesk generate millions in revenue through highly successful global SEO strategies. Jaryd and Eli discuss what's happened in the landscape of SEO from 2011 to 2024 and what it's going to look like well into the future? Why are most AI businessesn't actually helping users, and how is Google? Why should we be bullish on not just Google but SEO moving forward for all platforms? Why is it not about keywords anymore and what's it actually about?  They also talked about how to create content that Google and all search engines will love? (Hint hint, don't create for just the search engine itself - you'll see what we mean during the pod.). Before we dive in, make sure to hit the subscribe button. Now, let's jump into today's episode!   Episode Highlights 04:30 How Google is changing the digital landscape? 11:20 Who will be greatly affected by the changes in Google Search?  18:00 What is Eli's assumption on Search Generative Experience (SGE)? 28:10 Don't do sneaky games with Google! 34:50 Be an expert in the space 40:30 Keywords aren't necessary anymore   Key Takeaways ➥ Eli Schwartz discussed the significant changes happening in SEO and search engine practices, driven primarily by the integration of AI. He emphasized that Google's recent shifts are not entirely voluntary but rather necessary to stay relevant amidst the growing influence of AI and competitive pressures. These changes aim to address the evolving digital landscape and user expectations but also present challenges and opportunities for websites and content creators. ➥ Jaryd and Eli agreed that while AI tools are touted heavily, their actual daily use and integration into workflows remain limited. They highlight that Google's SEO landscape is shifting toward higher-quality content, which will impact websites relying on keyword-driven, commoditized content. Eli also predicts that Google may strategically limit the rollout of its Search Generative Experience (SGE) to balance innovation with practical user and business needs. ➥ Jaryd and Eli talked about how Google's ongoing helpful content updates affect publishers and content creators. Schwartz compared these updates to the 2011 Panda update, which moved focus from keyword-heavy, low-quality content to user-friendly, high-quality content. They discussed Google's efforts to keep search results good despite challenges from AI and bad SEO practices. The main point was that creators should focus on making users happy instead of trying to trick Google's algorithm. This approach will benefit both users and content creators, no matter the platform.   About The Host Eli Schwartz is the bestselling author of Product-Led SEO and an SEO expert and consultant with more than a decade of experience working for leading B2B and B2C companies. Eli's strategies have generated millions of dollars in revenue for some of the internet's top websites. He has helped clients like Shutterstock, Coinbase, WordPress, Blue Nile, Quora, and Zendesk execute highly successful global SEO strategies.   Connect with Eli Schwartz  ➥ https://www.linkedin.com/in/schwartze/ ➥ Eli's website -  https://www.elischwartz.co/ ➥ Product-Led SEO: The Why Behind Building Your Organic Growth Strategy - https://amzn.to/3XeIn1ad/ Resource Links ➥ BOB SEO Services - https://buyingonlinebusinesses.com/seo-services/ ➥ Buying Online Businesses Website - https://buyingonlinebusinesses.com ➥ Sell your business to us here - https://buyingonlinebusinesses.com/sell-your-business/ ➥ Download the Due Diligence Framework - https://buyingonlinebusinesses.com/freeresources/ ➥ Hostinger (Website Hosting) - https://bit.ly/3HUqW0s ➥ SEM Rush (SEO tool) - https://bit.ly/3lINGaV ➥ Convert Kit (Email Service Provider) - https://bit.ly/3o10Xgx

The time has finally come. Google has released AI search to the public. They're calling it AI Overviews. We've been waiting for this moment for a year — ever since Google started testing the Search Generative Experience (SGE) in Search Labs.  We were the first agency to share how to rank in SGE publicly, and now we're sharing how you can rank in Google's AI Overviews. This is a podcast you don't want to miss. Watch the video instead: https://exposure.ninja/rank-ai-overviews Get a FREE review of your website: exposureninja.com/rpod/review Get the show notes: exposureninja.com/podcast/319/ You May Also Enjoy… Google's AI Overviews Will Change SEO Forever exposureninja.com/podcast/317 The Reality of AI-based Content exposureninja.com/podcast/316 How To Get Qualified B2B Leads Using SEO exposureninja.com/podcast/311 How to Get Qualified B2B Leads Using Content Marketing exposureninja.com/podcast/313  

Google heeft laten zien hoe de zoekmachine eruit gaat zien met de toevoeging van genAI. De komende maanden gaat Google Search transformeren naar een AI-zoekmachine, te beginnen in de Verenigde Staten. Europa moet daarna volgen. Ook is duidelijk geworden wat we van Google Shopping en Google Ads mogen verwachten. Een nieuwe disruptieve ervaring die voor de nodige onrust zorgt.Heel veel bedrijven en organisaties die online zaken doen zijn tot op zeker hoogte afhankelijk van Google. De ene organisatie uiteraard wat meer dan de andere. Vooral in sectoren waar Google een grote rol speelt is nu onrust ontstaan.  De komst van Search Generative Experience (SGE), zoals Google het noemt, zou weleens het einde kunnen betekenen van menig organisatie die nu teveel leunt op Google.  Als iemand op dit moment een zoekopdracht naar Google stuurt krijgt het een lijst met advertenties en organische zoekresultaten. De enige keuze die de gebruiker dan heeft is het beste resultaat aanklikken. Straks krijgt deze gebruiker een gegenereerde tekst retour die probeert de vraag te beantwoorden, gevolgd door wat bronvermeldingen en advertenties. Als die gegenereerde tekst het antwoord bevat heeft het voor veel gebruikers geen nut meer om door te klikken. Dat is waar veel organisaties zich zorgen over maken, het verlies van websiteverkeer. Google stelt in een reactie dat het juist verwacht dat websites in de AI-resultaten juist meer websiteverkeer zullen ontvangen. Het wil dat echter niet verder toelichten. De meeste onderzoeken wijzen ook op een daling van verkeer, wat ook logischer is. Als je als uitgever, e-commerce organisatie minder verkeer krijgt van Google, kan je ook minder advertenties of producten verkopen. Uit verschillende onderzoeken blijkt dat het percentage Google-verkeer gaat dalen, de resultaten lopen uiteen van 25 tot wel 60 procent. In het laatste geval zal dat voor sommige organisaties ook het einde betekenen. Sommige organisaties zijn met hun businessmodel simpelweg te afhankelijk van Google, wat deels hun eigen schuld is, maar ook deels door Google's monopolie komt. De vraag is moeten de autoriteiten dat beschermen of staat Google in zijn recht en moeten die organisaties maar mee innoveren?Tegelijk zien we dat Google fors investeert in Google Shopping, waar je straks bij het shoppen van kleding beter kan zien hoe een kledingstuk in jouw maat en postuur eruit gaat zien. Iets dat men al jaren probeert te simuleren, maar met de komst van genAI nu ook echt goed kan. Ook dit heeft effect op e-commerce, positief of negatief, moet de toekomst uitwijzen. Dit en meer in deze aflevering van Techzine Talks!

In this episode, we dive into the latest developments in the world of search and AI, focusing on Google's Search Generative Experience (SGE) and OpenAI's ChatGPT-4.0. We'll explore the current issues with Google's SGE, including how it's causing disruptions in search results and impacting organic traffic for businesses. We'll discuss the challenges and opportunities this shift presents, particularly for small businesses relying on SEO.

In episode #2734, we explore how Search Generative Experience (SGE) affects various industries and user behaviors, while highlighting the genius behind Ferrari's exclusive marketing strategy. We also revealed the Mercedes-Benz G-Wagon at CES 2024, showcasing its futuristic 360° G-TURN feature.    Don't forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric's content (Leveling UP YT) and Neil's videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: SGE's $40B ad impact, Ferrari's marketing genius, Electric Mercedes G-Wagon, and more (01:15) SGE has the potential impact over $40 billion per year in ad revenue for marketers (12:30) The genius of Ferrari's marketing (13:14) All-electric Mercedes-Benz G-Wagon (17:13) That's it for today! Don't forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain

This episode is a re-upload of a classic, but still highly relevant, podcast episode about how content marketing works - and how you can use it to earn bankable. Enjoy! Watch the video instead: exposure.ninja/content-101-rewind Get a FREE review of your website: exposureninja.com/rpod/review Get the show notes: exposureninja.com/podcast/274/ You May Also Enjoy… How to Rank in Google's Search Generative Experience (SGE) exposureninja.com/podcast/301/ How to Get Qualified B2B Leads Using Content Marketing exposureninja.com/podcast/313/ 615% Organic Traffic Increase With SEO and Content exposureninja.com/podcast/288/ How Content Marketing Works in 2024 exposureninja.com/podcast/305/ How To Triple Your Leads in 2024 exposureninja.com/podcast/307/      

This episode is a re-upload of a classic, but still highly relevant, podcast episode about how Hubspot does extraordinary digital marketing - and how you can too. Enjoy! Watch the video instead: exposure.ninja/hubspot-rewind Get a FREE review of your website: exposureninja.com/rpod/review Get the show notes: exposureninja.com/podcast/278/ You May Also Enjoy… How to Rank in Google's Search Generative Experience (SGE) exposureninja.com/podcast/301/ How to Get Qualified B2B Leads Using Content Marketing exposureninja.com/podcast/313/ How Content Marketing Works in 2024 exposureninja.com/podcast/305/ How Google Ads Will Work in 2024 exposureninja.com/podcast/295/ How To Triple Your Leads in 2024 exposureninja.com/podcast/307/      

Alex Silverberg, President and SEO Strategist at APSEO, delves into Google's SGE. SEO is constantly evolving, and a new wave of change is on the horizon with Google's Search Generative Experience (SGE). While high-quality content remains king in this new search landscape, optimizing for SGE requires a new focus on schema markup and structured data to make it easy for search engines to attribute value to your site. Today, Alex discusses how to optimize for SGE.Connect With: Alex Silverberg: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How will Google's Search Generative Experience change the way brands appear in Google's search results? One member of the TREW Crew has been in the SGE beta for more than a year. Let's see what she's found outIn this episode, I catch up with Jennifer Dawkins, Vice President of Account Services at TREW Marketing, Jen has been part of the Beta program for Google's new Search Generative Exoereince (SGE) for more than a year and in that year, there have plenty of updates. I ask her about her experience with the SGE program program.For some background, Google's SGE is an AI-generated search summary that appears on the Google homepage, providing quick, AI-generated answers to users' queries. Jennifer shared that SGE has been valuable for finding clear factual answers and quick information, but has been less than accurate when asking, technical or complex questions. Often pulling from sources that are not traditionally high-ranking in Google search results.We also talk about how brands can optimize their content strategy for Google SGE and other AI-assisted search tools. The bottom line? Quality content and a multi-channel digital presence are the most effective strategies. The rollout of SGE to the general public is still uncertain, and we believe that traditional Google search and quality SEO standards  will continue to coexist with AI-assisted search platforms like SGE.Key TakeawaysSGE provides quick answers and summaries for factual queries, but may provide inaccurate or misleading information for more complex and technical searches.A multi-channel digital presence is crucial for optimizing for AI-assisted search, as AI algorithms consider the frequency of brand mentions across various platforms.Quality content remains essential, and creating valuable, trustworthy content is key to gaining exposure and building trust with readers.Traditional Google search will likely coexist with AI-assisted search platforms like SGE, as they serve different purposes and cater to different user needs.ResourcesConnect with Jen on LinkedInConnect with Wendy on LinkedInRelated Episode: Optimizing for LLMs and Google's Search Generative Experience (SGE) with Dale BertrandRelated Episode: Updating You 2024 & 2025 SEO Strategy with Kyle Roof

Could the rise of Search Generative Experience (SGE) spell the end for traditional SEO? That's the burning question Jason and Maria tackle in today's engaging discussion. As AI reshapes the way Google Search operates, we peel back the layers of this intricate digital evolution. Prepare to have your mind expanded as we reveal the strategies that will not only preserve, but elevate, your website's content in the age of SGE. Dive into the nitty-gritty with us and grasp the continuing importance of comprehensive content—content that reigns as king and queen in this AI-dominated kingdom.Join us for a stimulating session where we shine a light on the future of online search and content creation. Discover the secret to differentiating your website through in-depth articles, videos, and their transcriptions, ensuring you stay ahead of your competition in SGE searches. With insights into tailoring your content to the ideal client, we confirm that SEO is far from obsolete—it's simply evolving. Embrace this shift with us and learn how to keep your content not just relevant, but indispensable.If you would like to get the links and show notes for this episode, click on the link below:https://www.designerdiscussions.com/episodes/episode-112-How-AI-is-Changing-Google-SearchHere is a link to Google's explanation of SGEhttps://static.googleusercontent.com/media/www.google.com/en//search/howsearchworks/google-about-SGE.pdfTransform your marketing with Designer Discussions Academy. In weekly face-to-face sessions, we equip busy business owners with cutting-edge PR strategies, marketing insights, and time-saving tools to not just work in your business, but on your business. Join us to outshine competitors and elevate your business.Join us for our weekly live sessions and workshops: https://www.designerdiscussionsmarketing.studio/pages/academyDesigner Discussions is an educational interior design podcast on marketing, PR and related business topics. We also provide in-depth, actionable products in the Marketing Studio including time-saving templates and guides to help design professionals grow their businesses. Download our FREE Client Avatar Guide https://designerdiscussionsmarketing.studio/store. Designer Discussions is a partnership of three experts: Jason Lockhart, CEO of KABMS; Maria Martin, founder of DesignAppy; and Mirjam Lippuner, founder of Get Ink DIY

Welcome to another episode of the Niche Pursuits News Podcast! This week's news podcast is brought to you by Jared Bauman and Thomas Smith, who's filling in for Spencer. As always, they're bringing you all of the latest news related to SEO, Google, and AI, along with their analyses. Stay until the end to hear about their side hustles and weird niche sites! The first item up for discussion is the fact that Google is thinking about charging for its AI-powered features, such as the Search Generative Experience (SGE).  Jared and Thomas talk about SGE and the reasons why Google may consider this path, and if they do go ahead with it, what it might look like. They also discuss a Tweet from Glenn Gabe, sharing his predictions about where this is headed.  Moving along, they discuss how Google's search engine market share has declined by around 2%, which may not sound like very much, but it is, and it most likely has Google worried. It looks like Bing's market share is growing, and Jared and Thomas talk about potentially optimizing for the platform. The conversation then shifts to Microsoft Start, which is Microsoft's version of Discover, and its  recently-announced and very interesting AI policy. Thomas shares his experience using Microsoft Start and his interpretation of their stance on AI. What do he and Jared think about this policy? And how is it different, or similar, to Google's? Moving to a lighter topic, Thomas talks about a musician named Matt Farley, who essentially mined Spotify for keywords and created songs around them. Today he's earning $200k a year. Tune in to hear his excellent advice around this story as well as the stats behind Matt's “business.” When it comes to Shiny Object Shenanigans, Jared starts by talking about his Amazon Influencer side hustle. In March, his earnings totalled almost $4k and, inspired by this progress, he uploaded another 66 videos. He shares some of his stats and talks about how passive this business model really is. Thomas shares his Medium side hustle, explaining how the platform works, its stance on AI, and how he makes money from it. Last year he was earning $500 or $600 per month from it, and last month he made $3k.  Listen to hear him explain his thoughts on that growth and what Medium is doing right. He also recently started an Etsy store for fun? Find out what he's selling! As for Weird Niche Sites, Jared shares his first: MeetWays, which helps you find a spot in the middle when you're meeting up with someone. This DR34 site has seen its traffic grow from 15k last year to 30k this year and ranks for 188k keywords. They talk about how the site is monetized, how it was potentially built, and whether or not it's helpful. Thomas shares the site Antipodes Map, which lets you see what's on the exact opposite side of you on the earth.  He plays around with some locations to show how it works, and then shares the stats: DR52, 4k organic search traffic according to Ahrefs, and 113k searches per month according to SimilarWeb.  Is it monetized or is it a passion project? Listen to find out! That brings us to the end of another episode of the Niche Pursuits News Podcast! We hope you enjoyed this episode with Jared and Thomas and feel informed and inspired in your own business projects. Ready to join a niche publishing mastermind, and here from industry experts each week?  Join the Niche Pursuits Community here: https://community.nichepursuits.com Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links?  Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

Summary In dieser Folge von SEOPRESSO spricht Björn Darko mit Johannes Sommer, dem CEO von Retresco, über die Entwicklungen im Bereich KI-unterstützter Textautomatisierung. Nach einem Jahr seit dem Aufkommen von ChatGPT und anderen KI-Softwaren hat sich die Nutzung von generativer KI im Alltag verbreitet. Unternehmen setzen vermehrt auf große Sprachmodelle, um Texte zu erstellen und Aufgaben zu automatisieren. Trotzdem gibt es noch keine flächendeckenden Lösungen, die einen breiten Mehrwert bieten. Insbesondere in der Agenturbranche gibt es eine Disruption, da automatisierte Lösungen einfache Tätigkeiten übernehmen. Die Personalisierung von Inhalten bietet ein großes Umsatzpotenzial. Es gibt jedoch auch Ambivalenz, da Unternehmen wie Google sowohl gegen als auch mit KI-generierten Inhalten vorgehen. In dieser Folge diskutieren Björn und Johannes die Notwendigkeit von Regulierung im Bereich Künstliche Intelligenz und generative KI. Johannes betont, dass Regulierung auf verschiedenen Ebenen erforderlich ist, um Interessen zu schützen und Missbrauch zu verhindern. Sie diskutieren auch die Frage, ob die Regulierung staatlich oder von der Wirtschaft vorangetrieben werden sollte. Ein weiteres Thema ist die Bedeutung von Content in der Search Generative Experience (SGE) und wie sich das Suchverhalten durch generative KI verändert. Sie erörtern auch die Auswirkungen von SGE auf die SEO-Industrie und den Rollout von SGE in Europa. Takeaways Die Nutzung von generativer KI hat sich im Alltag verbreitet, insbesondere in der Content-Erstellung. Es gibt noch keine flächendeckenden Lösungen, die einen breiten Mehrwert bieten. In der Agenturbranche gibt es eine Disruption, da automatisierte Lösungen einfache Tätigkeiten übernehmen. Die Personalisierung von Inhalten bietet ein großes Umsatzpotenzial. Regulierung ist notwendig, um Interessen zu schützen und Missbrauch zu verhindern. Die Frage nach staatlicher oder wirtschaftlicher Regulierung ist komplex und erfordert eine differenzierte Betrachtung. Content spielt eine immer wichtigere Rolle in der Search Generative Experience (SGE). Die Verwendung von generativer KI verändert das Suchverhalten und die Art und Weise, wie wir suchen. Der Rollout von SGE in Europa steht noch aus und wirft viele Fragen auf. Die SEO-Industrie wird durch SGE stark beeinflusst und muss sich auf Veränderungen einstellen. Chapters 00:00 Einleitung und Hintergrund 01:30 Veränderungen in der Content-Erstellung 04:46 Von Experimenten zu robusten Lösungen 06:37 Herausforderungen bei der Nutzung von generativer KI 08:56 Auswirkungen auf das Geschäft von Retresco 11:10 Veränderungen in der Agenturbranche 13:42 Disruption in der Content-Erstellung 18:32 Automatisierung im Customer Care 19:52 Umsatzpotenzial durch Personalisierung 20:14 Ambivalenz bei Google und anderen Unternehmen 21:09 Die Notwendigkeit von Regulierung 23:46 Staatliche oder wirtschaftliche Regulierung 27:24 Die Bedeutung von Content in der Search Generative Experience 31:13 Die Veränderung des Suchverhaltens durch generative KI 35:14 Die Auswirkungen von SGE auf die SEO-Industrie 36:08 Der Rollout von SGE in Europa

Is a recent half-a-billion plus donation to Future of Life Institute, an AI think tank, set the stage for AI regulation? Plus why are Intel's and Microsoft's idea of what constitutes an AI PC confusing? And Google announced it's rolling out an update to its Search Generative Experience (SGE).Starring Sarah Lane, Robb Dunewood, Justin Robert Young, Roger Chang, JoeLink to the Show Notes.

Is a recent half-a-billion plus donation to Future of Life Institute, an AI think tank, set the stage for AI regulation? Plus why are Intel's and Microsoft's idea of what constitutes an AI PC confusing? And Google announced it's rolling out an update to its Search Generative Experience (SGE). Starring Sarah Lane, Robb Dunewood, Justin Robert Young, Roger Chang, Joe. To read the show notes in a separate page click here! Support the show on Patreon by becoming a supporter!

A Samsung csendben bemutatta a legolcsóbb S-szériás tabletjét Android Portál     2024-03-26 08:28:23     Mobiltech Olcsó Samsung Android A Samsung már most is az egyik legjobb megfizethető androidos táblagépet kínálja a piacon, és úgy tűnik, nem áll meg itt. A vállalat csendben piacra dobta népszerű olcsó táblagépének – a Galaxy Tab S6 Lite-nak – egy felfrissített változatát, amely mostantól a Galaxy Tab S6 Lite (2024) nevet viseli. Az eredeti Tab S6 Lite 2020-ban Telefonja, az Ön tudta nélkül, akár kibertámadásban is részt vehet Tudás.hu     2024-03-26 05:31:21     Mobiltech Telefon Innováció Okostelefon Hacker Kiberbiztonság Kibertámadás Naponta többszázezer (ál) kormányzati szervereket érintő kibertámadást regisztrál a Kibervédelmi Intézet számlálója. Ezek különböző, sokszor katonai célú tapogatózások. A támadásokban akár bármely okostelefon, de akár még egy elektromos porszívó is részt vehet. A kibervédelmet itthon is folyamatosan fejlesztik. Balogh Péter, a Védelmi Innovációs Ku Ritka égi jelenséget figyelhetünk meg hamarosan, akár szabad szemmel is Rakéta     2024-03-26 07:06:08     Tudomány Világűr Ha nem akarunk Leslie C. Peltier csillagász sorsára jutni, érdemes rendszeresen figyelni az eget az elkövetkező hónapokban. A középkategória csúcsa – kipróbáltuk a Redmi Note 13 Pro+ 5G-t Player     2024-03-26 05:30:31     Infotech 5G Hajlított kijelzővel, 200 megapixeles kamerával, villámgyors töltéssel és még sok csúcskategóriás szolgáltatással hódít a Redmi legújabb modellje, meglepően kedvező áron – ez a Redmi Note 13 Pro+ 5G sikerének titka. iPhone 16 Pro: az új A18 Pro chip erőteljes MI-teljesítményt kínálhat ITBusiness     2024-03-26 05:15:46     Mobiltech Mesterséges intelligencia Apple Okostelefon iPhone Egyre inkább úgy tűnik, hogy az Apple nagyot lép a mesterséges intelligencia terén az iPhone 16 termékcsaláddal, mivel a hírek szerint a készülék további RAM-mal és tárhellyel segítheti az MI-t. A Haitong International Tech Research elemzője, Jeff Pu szerint az Apple az A18 Pro chip módosításait tervezi kifejezetten az eszközön lévő mesterséges int Az EU-n kívül is nyugodtan netezhetsz a Revolut új szolgáltatásával PCW     2024-03-26 12:38:14     Mobiltech Revolut Fintech Roaming Magyarországra is beköszönt a fintech cég újdonsága, ami végleg megszabadít a roaming díjak rémétől. A GPU-kat is meg kell védeni a generatív mesterséges intelligencia mögött Bitport     2024-03-26 10:18:00     Infotech Mesterséges intelligencia Az új MI-technológiával kapcsolatos biztonsági kihívások már nem csak a modellek működéséről szólnak, hanem az azokat futtató grafikus feldolgozó egységeket is komolyan érintik. Nagy változást hoz az iPhone-okra az iOS 18 24.hu     2024-03-26 09:51:01     Mobiltech Mesterséges intelligencia Apple Okostelefon iPhone Android iOS A generatív mesterséges intelligencia, és egy, az androidos mobilokon már régóta jelenlévő funkció is érkezik az iPhone-okra. A Samsung új, 3D-s térképnézet funkciója a SmartThingsen és a mesterséges intelligencián alapszik Digital Hungary     2024-03-26 14:21:00     Infotech Kiállítás Mesterséges intelligencia Samsung Térkép CES A Samsung bevezeti új, 3D-s térképnézet funkcióját, amelyet először a CES 2024 kiállításon mutatott be. A 3D-s térkép nézet mostantól minden olyan országban elérhető, ahol a felhasználók hozzáférnek a SmartThings ökoszisztémához. Csak gázokat kerestek, de véletlenül 49 galaxist találtak Telex     2024-03-26 12:18:06     Tudomány Világűr A kutatás vezetője szerint az a szép a csillagászatban, hogy gyakran valami egészen mást talál, mint amit eredetileg várt. Egyre szomjasabb a mesterséges intelligencia Infostart     2024-03-26 06:13:00     Külföld Mesterséges intelligencia A kutatások szerint az MI technológia fellendülésével megemelkedett a szükséges számítási teljesítmény, így a nagyobb chipek, valamint a működéshez elengedhetetlen szerverek jelentősen növelik az áram- és vízszükségletet. A Google kereső mostantól AI-összefoglaló eredményeket is mutathat Android Portál     2024-03-26 11:23:17     Mobiltech Mesterséges intelligencia Google A Google egy új funkciót tesztel, amely a mesterséges intelligenciát használja fel a Google keresési találatok összegzett eredményeinek létrehozására, némileg megkerülve a hagyományos linkek listáját. A Google tavaly jelentette be a Search Generative Experience (SGE) szolgáltatást, amely generatív, mesterséges intelligencia által vezérelt keresési Megérkezett a Szojuz-25 orosz-fehérorosz-amerikai legénysége Infostart     2024-03-26 06:51:00     Tudomány USA Repülőgép Világűr Fehéroroszország Űrállomás Szojuz Rákapcsolódott hétfőn a Szojuz MSZ-25 űrhajó orosz-fehérorosz-amerikai legénységével a Nemzetközi Űrállomás (ISS) Pricsal nevű moduljára - volt látható a repülésirányítás élő közvetítésében. A további adásainkat keresd a podcast.hirstart.hu oldalunkon.

A Samsung csendben bemutatta a legolcsóbb S-szériás tabletjét Android Portál     2024-03-26 08:28:23     Mobiltech Olcsó Samsung Android A Samsung már most is az egyik legjobb megfizethető androidos táblagépet kínálja a piacon, és úgy tűnik, nem áll meg itt. A vállalat csendben piacra dobta népszerű olcsó táblagépének – a Galaxy Tab S6 Lite-nak – egy felfrissített változatát, amely mostantól a Galaxy Tab S6 Lite (2024) nevet viseli. Az eredeti Tab S6 Lite 2020-ban Telefonja, az Ön tudta nélkül, akár kibertámadásban is részt vehet Tudás.hu     2024-03-26 05:31:21     Mobiltech Telefon Innováció Okostelefon Hacker Kiberbiztonság Kibertámadás Naponta többszázezer (ál) kormányzati szervereket érintő kibertámadást regisztrál a Kibervédelmi Intézet számlálója. Ezek különböző, sokszor katonai célú tapogatózások. A támadásokban akár bármely okostelefon, de akár még egy elektromos porszívó is részt vehet. A kibervédelmet itthon is folyamatosan fejlesztik. Balogh Péter, a Védelmi Innovációs Ku Ritka égi jelenséget figyelhetünk meg hamarosan, akár szabad szemmel is Rakéta     2024-03-26 07:06:08     Tudomány Világűr Ha nem akarunk Leslie C. Peltier csillagász sorsára jutni, érdemes rendszeresen figyelni az eget az elkövetkező hónapokban. A középkategória csúcsa – kipróbáltuk a Redmi Note 13 Pro+ 5G-t Player     2024-03-26 05:30:31     Infotech 5G Hajlított kijelzővel, 200 megapixeles kamerával, villámgyors töltéssel és még sok csúcskategóriás szolgáltatással hódít a Redmi legújabb modellje, meglepően kedvező áron – ez a Redmi Note 13 Pro+ 5G sikerének titka. iPhone 16 Pro: az új A18 Pro chip erőteljes MI-teljesítményt kínálhat ITBusiness     2024-03-26 05:15:46     Mobiltech Mesterséges intelligencia Apple Okostelefon iPhone Egyre inkább úgy tűnik, hogy az Apple nagyot lép a mesterséges intelligencia terén az iPhone 16 termékcsaláddal, mivel a hírek szerint a készülék további RAM-mal és tárhellyel segítheti az MI-t. A Haitong International Tech Research elemzője, Jeff Pu szerint az Apple az A18 Pro chip módosításait tervezi kifejezetten az eszközön lévő mesterséges int Az EU-n kívül is nyugodtan netezhetsz a Revolut új szolgáltatásával PCW     2024-03-26 12:38:14     Mobiltech Revolut Fintech Roaming Magyarországra is beköszönt a fintech cég újdonsága, ami végleg megszabadít a roaming díjak rémétől. A GPU-kat is meg kell védeni a generatív mesterséges intelligencia mögött Bitport     2024-03-26 10:18:00     Infotech Mesterséges intelligencia Az új MI-technológiával kapcsolatos biztonsági kihívások már nem csak a modellek működéséről szólnak, hanem az azokat futtató grafikus feldolgozó egységeket is komolyan érintik. Nagy változást hoz az iPhone-okra az iOS 18 24.hu     2024-03-26 09:51:01     Mobiltech Mesterséges intelligencia Apple Okostelefon iPhone Android iOS A generatív mesterséges intelligencia, és egy, az androidos mobilokon már régóta jelenlévő funkció is érkezik az iPhone-okra. A Samsung új, 3D-s térképnézet funkciója a SmartThingsen és a mesterséges intelligencián alapszik Digital Hungary     2024-03-26 14:21:00     Infotech Kiállítás Mesterséges intelligencia Samsung Térkép CES A Samsung bevezeti új, 3D-s térképnézet funkcióját, amelyet először a CES 2024 kiállításon mutatott be. A 3D-s térkép nézet mostantól minden olyan országban elérhető, ahol a felhasználók hozzáférnek a SmartThings ökoszisztémához. Csak gázokat kerestek, de véletlenül 49 galaxist találtak Telex     2024-03-26 12:18:06     Tudomány Világűr A kutatás vezetője szerint az a szép a csillagászatban, hogy gyakran valami egészen mást talál, mint amit eredetileg várt. Egyre szomjasabb a mesterséges intelligencia Infostart     2024-03-26 06:13:00     Külföld Mesterséges intelligencia A kutatások szerint az MI technológia fellendülésével megemelkedett a szükséges számítási teljesítmény, így a nagyobb chipek, valamint a működéshez elengedhetetlen szerverek jelentősen növelik az áram- és vízszükségletet. A Google kereső mostantól AI-összefoglaló eredményeket is mutathat Android Portál     2024-03-26 11:23:17     Mobiltech Mesterséges intelligencia Google A Google egy új funkciót tesztel, amely a mesterséges intelligenciát használja fel a Google keresési találatok összegzett eredményeinek létrehozására, némileg megkerülve a hagyományos linkek listáját. A Google tavaly jelentette be a Search Generative Experience (SGE) szolgáltatást, amely generatív, mesterséges intelligencia által vezérelt keresési Megérkezett a Szojuz-25 orosz-fehérorosz-amerikai legénysége Infostart     2024-03-26 06:51:00     Tudomány USA Repülőgép Világűr Fehéroroszország Űrállomás Szojuz Rákapcsolódott hétfőn a Szojuz MSZ-25 űrhajó orosz-fehérorosz-amerikai legénységével a Nemzetközi Űrállomás (ISS) Pricsal nevű moduljára - volt látható a repülésirányítás élő közvetítésében. A további adásainkat keresd a podcast.hirstart.hu oldalunkon.

Marc McCollum, Executive Vice President of Innovation at Raptive, delves into safeguarding creativity and web traffic in the age of AI. Google's Search Generative Experience (SGE) is a new search product in beta, challenging the traditional landscape of search results. While still in testing, the implications for website traffic are significant with up to 25% of search traffic into websites being at risk due to SGE's beta version. Today, Marc discusses Google's Search Generative Experience (SGE) and website traffic.Connect With: Marc McCollum: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Marc McCollum, Executive Vice President of Innovation at Raptive, delves into safeguarding creativity and web traffic in the age of AI. Google's Search Generative Experience (SGE) is a new search product in beta, challenging the traditional landscape of search results. While still in testing, the implications for website traffic are significant with up to 25% of search traffic into websites being at risk due to SGE's beta version. Today, Marc discusses Google's Search Generative Experience (SGE) and website traffic.Connect With: Marc McCollum: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks. This week we'll hear three stories, including one from our special guests, pick the best one, and turn it into tasks you can do today. This week, we're joined by Exposure Ninja's Marketing Manager, Dale Davies.  Timestamps 00:00 Welcome to the Dojo 01:19 Story 1 - Lessons from Dove Tackling Sephora's “10-Year-Olds” Problem 13:58 Story 2 - Google's Latest Algorithm Update 30:18 Story 3 - Slow Progress on Women Leaders (And the Marketing Optics) 40:43 - The Tasks 44:00 - Quick-fire Questions Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/dojo-8/ Watch the podcast recording on YouTube: https://exposure.ninja/dojo-8 You May Also Enjoy… How to Rank in Google's Search Generative Experience (SGE) https://exposureninja.com/podcast/301/ How to Get to the Top of Google Again and Again (and AGAIN!) https://exposureninja.com/podcast/302/ How SEO Works in 2024 https://exposureninja.com/podcast/303/ How Content Marketing Will Work in 2024 https://exposureninja.com/podcast/305/ How To Triple Your Leads in 2024 https://exposureninja.com/podcast/307/ How To Triple Your Traffic in 2024 https://exposureninja.com/podcast/306/ How to Optimise Each Page of Your Website https://exposureninja.com/podcast/310/ “Authentic Personal Branding Fuels MEGA Growth” | ft. Charlie Marchant https://exposureninja.com/podcast/dojo-6/ How to Stand Out in Your Market | ft. Jess Percival https://exposureninja.com/podcast/dojo-2/ “Use Co-Branding To Increase Your Reach” | ft. Gemma Keighery https://exposureninja.com/podcast/dojo-5/  

 Struggling with organic traffic or how to update your Search Engine Optimization (SEO) strategy for 2024 and beyond? Give this episode a listen. Kyle Roof returns to share how marketers should approach SEO updates like EEAT, SGE, LLMs and more. Kyle Roof is the co-founder of Internet Marketing Gold and PageOptimizer Pro and he's the Lead SEO of High Voltage SEO. Kyle is also one of our most popular guests on Content Marketing, Engineered. The last time he was on the podcast was two years ago and wow, have things changed in the SEO landscape since then.I was thrilled to have him back on to discuss all the recent updates and themes of the SEO industry, from Google's Search Generative Experience (SGE), E-E-A-T guidelines, Multimodal Search, optimizing for Large Language Models (LLMs), and Parasite SEO strategy on forum sites like Reddit, Quora, and Medium.We talk about the impact of the Helpful Content Update, if pillar pages are still relevant, author authority and how important it is to signal to Google that a real person wrote your content.We finish the episode with one truth: Successful SEO is still in large part about understanding the foundations of SEO: Semantics HTML (Htags), inbound links, entities, winning longtail keywords, etc.ResourcesConnect with Kyle on LinkedInConnect with Wendy on LinkedInRelated Episode: Using a Data-Driven SEO Approach with Kyle RoofRelated Episode: The Evolving Search Landscape of 2023, From E-E-A-T to AIConnect with TREW Marketing Learn About TREW Marketing Order the book! Content Marketing, EngineeredConnect with WendyTREW Marketing is a strategy-first content marketing agency serving industrial companies that target highly technical buyers. With deep experience in electronics, test and automation, software, and engineering services, TREW Marketing helps clients build trust and generate demand.

Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks. This week we'll hear three stories, including one from our special guests, pick the best one, and turn it into tasks you can do today. This week, we're joined by two Ninjas from Exposure Ninja: Commercial Director, Ali Newton and Senior Content Marketer. Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/dojo-7/ Watch the podcast recording on YouTube: https://exposure.ninja/dojo-7 You May Also Enjoy… How to Rank in Google's Search Generative Experience (SGE) https://exposureninja.com/podcast/301/ How to Get to the Top of Google Again and Again (and AGAIN!) https://exposureninja.com/podcast/302/ How SEO Works in 2024 https://exposureninja.com/podcast/303/ How Content Marketing Will Work in 2024 https://exposureninja.com/podcast/305/ How To Triple Your Leads in 2024 https://exposureninja.com/podcast/307/ How To Triple Your Traffic in 2024 https://exposureninja.com/podcast/306/ How to Optimise Each Page of Your Website https://exposureninja.com/podcast/310/ “Authentic Personal Branding Fuels MEGA Growth” | ft. Charlie Marchant https://exposureninja.com/podcast/dojo-6/ How to Stand Out in Your Market | ft. Jess Percival https://exposureninja.com/podcast/dojo-2/ “Use Co-Branding To Increase Your Reach” | ft. Gemma Keighery https://exposureninja.com/podcast/dojo-5/  

Changes are coming! There is no question that AI has changed the retail industry forever. Google has been at the forefront of leveraging AI to enhance the platform, and 2024 will bring a massive change to the Google that we all know today. I am so honored to have Nina Gibson back on the podcast to discuss the new Search Generative Experience (SGE) coming to Google. In this episode, she shares: - What changes are coming to Google - The way that these changes will impact not only how users get information but also how it will impact shopping decisions - How the changes will impact ecommerce brands - The differences between digital advertising and how these changes could affect paid advertising in the future - And what you can do right now to get your brand ready for the Google changes Nina is an SEO expert and visibility enthusiast with over 15 years of e-commerce SEO and digital marketing experience. She is passionate about helping business owners elevate their visibility (and bottom line) with smart and holistic SEO strategies. Over the past decade, she's helped generate over $100 million in organic traffic revenue for a variety of brands and businesses across industries. She's also a corporate drop-out, multi 6-figure business owner and mom living on the southern coast of Maine! To listen to the previous interview with Nina, check out episode 17 of The Buyerside Chat where we talked about creating legacy content and finding keywords. Connect with Nina! Website Instagram Download The Free Ecommerce SEO Checklist for Shopify Resources Mentioned on this episode: Google AI Experiment - YouTube Video Shopify App for Schema Markup: Schema Plus For SEO CONNECT FURTHER WITH KRISTIN! Listen to the private podcast series UNLOCK FAIRE - Get instant access HERE Join The Buyerside Club facebook community for coaching & connection in your product business. Join HERE! Website: kristinfishercoaching.com Follow on Instagram: @kristinfishercoaching Contact: hello@kristinfishercoaching.com

Simple and Smart SEO for Podcasters in 2024In this podcast, Crystal Waddell, host of the Simple and Smart SEO Show, explains the basics of SEO (search engine optimization) and its implications for podcasters in 2024. Crystal discusses major changes in SEO, with a particular focus on Search Generative Experience (SGE) and the issues it presents. Crystal also delves deeply into how podcasters can leverage SEO, from the inclusion of keyword research and understanding search intent, to transcript uploading for enhanced visibility. She highlights SEO mistakes that podcasters commonly make and even provides a checklist for podcasters to improve their SEO. Crystal wraps up by mentioning the resources she offers, including an SEO squad for continuous learning.00:00 Introduction and Overview of SEO00:56 Changes in SEO in 202402:23 How Podcasters Can Leverage SEO05:19 Personal Experience with SEO for Podcasting06:41 Common Mistakes Podcasters Make with SEO07:31 Checklist for Improving Podcast SEO08:45 Resources for Learning More About SEO09:23 Conclusion and Contact InformationIf you're looking for a unique, handcrafted way to spruce up your home or office, then Collage and Wood is the perfect place for you! We offer a range of beautiful wooden signs that are perfect for any occasion. Our talented team of artists will work with you to create a sign that perfectly suits your needs. So why wait? Visit Collage and Wood today!Support the showWant to search the Simple and Smart SEO Show podcast for something you heard? Now you can!!! It's free!JOIN the 3-Day Supercharge Your SEO Challenge!Apply to be my podcast guest!

In this episode of This Week in Health Tech episode, Vik welcomes Kevin Smith, AVP, Digital Health, Baptist Health.We focus on impact of AI in healthcare marketing. We start out talking about future AI phones and Google, Search Generative Experience SGE. Kevin provides some background of Baptist Health digital properties and how sites were amalgamated from every hospital having their own sites to centrally managed digital websites and apps. Vik and Kevin then dig into the HHS's highlighting concern last year for using Google Analytics for analytics since the information collected could be in violation of HIPAA. We discuss the impact of removing Google Analytics and how not having any tracking technologies is a huge gap and provides no insights into how the users are using the websites. Kevin also provides some options that they are looking into to replace Google Analytics. Then Kevin and Vik dig into how AI can be used in digital marketing starting with using AI in generating content, images, videos. Kevin also brings up AI policies and if there is a need to disclose use of AI and how do you do that. Maybe using content generation with AI won't work because it may not match the organization or the locality branding. Many times it is easy to see when content is AI generated because AI uses certain terms more than usual and does not seem natural.Vik and Kevin then discuss AI chatbots and is this something that could be used on a healthcare site? They discuss the pitfalls of AI chatbot and how the responses are not always trustable. Also what about sharing information with AI solutions and integration from EHR or other sources into the AI solutions. Kevin then lastly shares a tip for listeners that he has incorporated with his team. They have instituted some brainstorming time once a month that allows the team to use the time away from meetings to think of best use cases for AI, collaborate on these ideas. Hopefully a reset time for the team to come up with enhancements for existing and potentially new solutions. Guest Kevin Smith Contact Info:Linkedin: https://www.linkedin.com/in/kevinbradleysmith/Listen to all This Week in Health Tech episodesVik Patel - LinkedInTido Inc. - WebsiteTido Inc. - LinkedInSupport the showListen to all This Week in Health Tech episodesVik Patel - LinkedInTido Inc. - WebsiteTido Inc. - LinkedIn

This article is about the concept of AI search, specifically focusing on Google Search Generative Experience (SGE). It discusses how AI search works, the benefits of AI search, and how businesses can prepare for AI search. The article emphasizes the importance of optimizing content and leveraging structured data to enhance visibility and improve search results in the AI-powered search landscape.

In this episode of the Tradigital Tourism Insights, a podcast by Digital Relativity, host Pat Strader discusses the implications of Google's Search Generative Experience (SGE) on SEO strategies, predicting a drop in organic search traffic due to SGE's focus on AI-driven search results. He emphasizes the need for marketers to adapt to this shift and prepare for these changes. Pat also highlights the importance of content in SEO and advises marketers to delve deep into creating unique and useful content. The episode further examines the challenges marketers face when measuring ad success and resolving identity due to the deprecation of third-party cookies and increasing privacy laws. He suggests turning to alternative identifiers and prioritizing first-party data collection. The host also highlights the Inspired by Iceland campaign called "OutHorse Your Inbox." This episode also includes the American Travel Sentiment Survey findings regarding travel plans and perceptions. Overall, it provides insights and recommendations for marketers in the travel and tourism industry.00:12 Introduction to Tradigital Tourism Insights00:59 Understanding Google Search Generative Experience (SGE)https://searchengineland.com/google-sge-links-organic-search-results-study-43627503:16 Implications of SGE on SEO and Organic Traffichttps://www.authoritas.com/blog/research-study-the-impact-of-googles-search-generative-experience-on-rankings10:15 Tech Spotlight: Ad Measurement and Identity Resolutionhttps://www.insiderintelligence.com/insights/guide-ad-measurement-id-resolution/15:58 Destination Spotlight: Creative Campaigns in Travel and Tourismhttps://www.visiticeland.com/outhorse-your-email/https://www.oneclub.org/awards/theoneshow/-award/49342/outhorse-your-emailhttps://www.newsweek.com/iceland-trots-out-service-that-lets-horses-reply-work-emails-while-youre-vacation-1709730https://www.digitaltrends.com/news/icelandic-horse-write-out-of-office-emails/https://www.smartcompany.com.au/industries/tourism/icelandic-horse-write-out-of-office-email/https://www.adsoftheworld.com/campaigns/outhorse-your-email20:59 Research Roundup: American Travel Sentiment Surveyhttps://longwoods-intl.com/news-press-release/american-travel-sentiment-study-wave-81https://covid19.milespartnership.com/

Listen in as we explore the intricate world of SEO with Edwin Romero, a seasoned expert who specializes in Salesforce Commerce Cloud. In our chat, Edwin walks us through his entry into the niche of SEO within the e-commerce landscape. He shares how SEO isn't just about driving sales; it's about crafting valuable content that meets customers at every step of their buying journey. In our discussion, we tackle the evolving field of SEO and how artificial intelligence is reshaping best practices. Edwin stresses the importance of understanding SEO's place within a company's strategic framework and the need for clear advocacy to communicate its relevance effectively. And with the dawn of Search Generative Experience (SGE), Edwin gives us a glimpse into how AI is set to transform the way we present and perceive search results. With an emphasis on the dynamics between content, development teams, and SEO tools, Edwin advocates for a discerning and nuanced approach to SEO audits and the selection of partners. Whether you're deep into SEO or just scratching the surface, this chat is packed with actionable insights that can help you navigate the ever-changing digital landscape. Show Highlights: The role of AI in enhancing SEO practices, introducing Search Generative Experience (SGE), and its impact on search results. Small, non-disruptive SEO tweaks using Salesforce Commerce Cloud and the significance of data collection for ongoing SEO strategies. How AI tools like ChatGPT can disrupt traditional SEO workflows. The importance of discernment when working with vendors and partners in the Salesforce Commerce Cloud ecosystem for SEO success. Strategies for effective collaboration between content creation teams, development teams, and SEO tools to maximize online presence. Insights into future SEO trends, including the focus on expert content and the concept of the "messy middle" in the customer purchasing journey. Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: Website: https://www.edwindanromero.com/  Linkedin: https://www.linkedin.com/in/edwinromero/ Twitter: https://twitter.com/edwindanromero YouTube: https://www.youtube.com/@edwindanromero1  Salesforce Commerce Cloud SEO: A Guide To Optimizing SFCC: https://www.edwindanromero.com/salesforce-commerce-cloud-seo-guide/  Google's Search Generative Experience On E-Commerce: https://www.edwindanromero.com/googles-search-generative-experience-on-e-commerce/  Andrew Holland - The Messy Middle: https://www.linkedin.com/pulse/googles-messy-middle-sequel-andrew-holland-/ What we now know about 'decoding' consumer decision-making: https://www.thinkwithgoogle.com/intl/en-emea/consumer-insights/consumer-journey/the-consumer-decision-making-process/ *** Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know I sent you.

Today I discuss the changing landscape of SEO, alongside Google's evolving algorithms, and the rise of AI generated content with Demandsphere founder Ray Grieselhuber. Ray gives us his insights on Google's new experimental project known as SGE (Search Generative Experience) and how it may affect the visibility of businesses online. Ray also eplains the importance of localization and digital assets in boosting a company's online presence. This convo is full of practical advice for small businesses and provides a deep understanding of the constantly changing world of SEO.Connect with Ray GrieselhuberDemandSphere WebsiteLinkedinTwitter02:14 Understanding E-commerce Beyond Traditional Perception03:08 The Importance of SEO in E-commerce03:18 Discussion on 'Product Led SEO' by Eli Schwartz04:51 The Importance of User Experience in SEO06:44 The Interconnection of SEO and UX Design07:20 The Evolution of Rank Tracking12:49 Understanding Google's Search Generative Experience (SGE)15:22 The Impact of SGE on Businesses16:24 The Shift from Keyword-based to Semantic-based Search17:20 Understanding E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) in SEO18:09 The Importance of Authenticity in Content Creation22:00 The Concept of Digital Assets25:12 Benefits of Google Search Console25:31 Exploring Other SEO Tools25:47 Understanding the Importance of Data and Analytics25:55 The Future of SEO Industry26:15 Mobile vs Desktop: Where to Focus?28:20 The Difference Between Translation and Localization29:32 Discussing Shopify and SEO30:13 The Importance of Keywords in SEO30:28 The Potential of Spanish Speaking Market in the US30:47 The Importance of Understanding Your Audience32:23 The Final Question: One Thing to Increase Website VisibilitySupport the showWant to search the Simple and Smart SEO Show podcast for something you heard? Now you can!!! It's free!JOIN the 3-Day Supercharge Your SEO Challenge!Apply to be my podcast guest!

 What Should Businesses Do About Google SGE?Google has not yet announced any concrete plans for the future of Search Generative Experience (SGE), and it is unclear how it will evolve in the coming years. SGE is still in its early, very crude stages and it is not yet known how it will impact search traffic. Many SEOS reacted with fear and loathing but in the end the impact of SGE may in fact be minimal. However, businesses can start to experiment with SGE by:Triggering SGE to appear by default.Optimizing the content on their websites to appear in SGE results.Monitoring the rankings of their websites in SGE results to see how they are affected.Businesses should be cautious about heavily investing in or relying on SGE until it's more developed. The uncertainty surrounding its development and Google's missed deadline indicates a need for businesses to stay informed and adaptable.Google Goes All in On Interstitials on the iPhone:  Google, has long penalized interstitials as bad for user experience particularly when used on the mobile web to get people to convert to an app. There is no little irony that Google has now started doing just that on the iPhone when a user has Google search set as the default - nagging the user to switch to the Google App or Chrome for the iPhone. The fact that Google has been reduced to doing what they have long criticized implies that they think they will lose the DOJ Default Search Engine case and are running scared about losing iPhone market share.Where is Bard Going?A Bard product manager asked Reddit users for feature suggestions for Bard, leading to numerous responses. Participants noted that some requested features, such as document upload and image generation, are already available in ChatGPT. They anticipate these features will be added to Bard in 2024.  The types of features requested by users—ranging from specific functionalities like coding assistance to more nuanced content moderation—sheds light on the diverse and evolving needs of users.The Near Memo is a weekly conversation about Search, Social, and Commerce: What happened, why it matters, and the implications for local businesses and national brands.near memo ep 140Subscribe to our 3x per week newsletter at https://www.nearmedia.co/subscribe/

Today, I want to dive into the exciting world of digital marketing and share some insights that will help you stay ahead of the game. Trust me, you don't want to miss out on this! So, let's talk about the impending shift in marketing. We're on the verge of a major revolution in the digital marketing landscape, and it's crucial that we adapt to these changes. One of the big disruptors in the industry is Google's AI, known as Search Generative Experience (SGE). This AI is going to completely transform the way people use search engines, making them more conversational and interactive. And that means the old ways of marketing might not cut it anymore. Now, here's the thing - data and audience are going to be the keys to success in this new era of digital marketing. You need to master data reporting and understand where your clients are coming from. Platforms like Google rely on data to find more of your target audience, so it's essential to get a handle on it. But it's not just about data, my friend. Building an audience through content creation on social channels is equally important. It's a way to connect with your audience on a more personal level and not solely rely on Google. The changes brought by SGE and other advancements are just around the corner. In fact, I predict we'll start feeling their impact this year. So, it's time to take action and set up accurate conversion tracking. This will help you understand your audience better and make smarter marketing decisions. And hey, if you're feeling overwhelmed, don't worry. I'm here to help you navigate through these changes. If you need assistance or know someone who could benefit from this information, feel free to share this episode. In conclusion, the future of digital marketing is bright and full of opportunities. But to seize those opportunities, we need to adapt and evolve. Let's embrace the future together and make the most of what's to come.

We've all heard of Spotify Wrapped, so this year we thought it would be fun to create Industrial Marketing Wrapped! Lee Chapman and I discuss the many changes to marketing in 2023 and what we and our clients are focusing on in 2024.In 2023, TREW Marketing celebrated its 15th anniversary! While we've seen tons of changes in industrial marketing over the years, 2023 seems to be unique in its changes due to the rise of artificial intelligence (AI) and the need to update many channel strategies. In this episode Lee Chapman, TREW's President and I discuss the biggest changes and lessons learned from 2023 and how we will approach industrial marketing in 2024.We start off the episode with the year's biggest topic, AI. We, like many marketers out there, spent many hours this year researching and testing different AI tools such as ChatGPT, Claude, Bard, Writer, Jasper, and all the built-in features of our favorite tools like HubSpot and Moz. Also with the rise of AI came its ripple effects across search behavior, how users consume data, and in turn how marketers should approach different channel strategies. As AI, LLMs and Google's Search Generative Experience (SGE) start to take away opportunities for traffic to our own websites, marketers need to focus on their email strategy (newsflash, the trick is NOT to spam your database) and their social strategy. We've seen an uptick in engagement on LinkedIn as well as really interesting ways marketers are using LinkedIn whether that's the carousel posts, informal "letter" style posts or adding links in comments instead of directly in the posts.Another channel or medium to focus on in 2024 is YouTube and video in general. Our research shows YouTube is a top channel for engineers and technical buyers of all ages and experience levels. YouTube is a great place to build out your thought leadership, subject matter experts, and brand authority,In this episode we also touched on Moz's new Brand Authority measurement tool and our 2023 European and global research as well as the upcoming Industrial Marketing Summit. 2024 is shaping up to be a major year of growth for marketers to enhance their skill set and for industrial brands to reach new audiences on new channels.While planning your new year remember: successful marketers will be focusing on building a strong brand and a differentiated channel strategy and they will remain agile, curious, and creative.ResourcesConnect with Lee on LinkedInConnect with Wendy on LinkedInRegister for the Industrial Marketing SummitRelated Episode: Optimizing for LLMs and Google Search Generative Experience (SGE) with Dale BertrandConnect with TREW Marketing Learn About TREW Marketing Order the book! Content Marketing, EngineeredConnect with WendyTREW Marketing is a strategy-first content marketing agency serving industrial companies that target highly technical buyers. With deep experience in electronics, test and automation, software, and engineering services, TREW Marketing helps clients build trust and generate demand.

The TREW Team is excited to have Dale Bertrand, CEO of Fire & Spark back on the podcast to discuss the changing nature of search marketing and how to optimize for the future of LLMs and Google's Search Generative Experience (SGE).Dale Bertrand is the CEO and Founder of Fire&Spark, an SEO agency. Dale is also a popular speaker, sharing his expertise at conferences like INBOUND and Content Marketing World. We invited Dale to share what he's learned in 2023 - specifically in regards to the changing nature of search marketing  and how marketers should update their strategies to optimize for Large Language Models (LLMs) and Google's future Search Generative Experience (SGE).Dale and I discussed how AI has had major implications on how search engines operate and how AI has changed user search behavior. For marketers, we've moved well-beyond "gaming the system" for SEO and instead should broaden SEO strategy to focus on optimizing for each channel (LLMs, SGE, bots, YouTube, etc.) and focusing on being seen as a trusted thought leader in the eyes of Google.Dale theorized that Google is going to determine which author has the expertise to write about a topic and who Google trusts to provide the answers users are looking for. We discussed this is the perfect time to develop internal Subject Matter Experts (SMEs) and leverage them for the signals Google is looking for.ResourcesConnect with Dale on LinkedInConnect with Wendy on LinkedInRegister for the Industrial Marketing SummitRelated Episode: Taking a Conversion-Focused Approach to SEO with Dale Bertrand Connect with TREW Marketing Learn About TREW Marketing Order the book! Content Marketing, EngineeredConnect with WendyTREW Marketing is a strategy-first content marketing agency serving industrial companies that target highly technical buyers. With deep experience in electronics, test and automation, software, and engineering services, TREW Marketing helps clients build trust and generate demand.

In a world first, I share how you can rank your website in Google's new Search Generative Experience. You can't afford to miss this one. Watch the video instead https://www.youtube.com/watch?v=9MfFS8rhZlY Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/blog/how-to-rank-search-generative-experience/ Get a FREE copy of How To Get To The Top of Google https://exposureninja.com/your-google-book/ You May Also Enjoy… How to Create the Perfect Marketing Strategy for 2024 https://exposureninja.com/podcast/297/ The Best B2B Marketing Strategies for 2024 https://exposureninja.com/podcast/298/ The Best B2C Marketing Strategies for 2024 https://exposureninja.com/podcast/294/ How To Do B2B Marketing That DOMINATES in 2024 https://exposureninja.com/podcast/extra-031/ How To Do B2C Marketing That CRUSHES in 2024 https://exposureninja.com/podcast/extra-033/ How To Get B2B LEADS That Come to YOU https://exposureninja.com/podcast/264/ How to 10X Your Conversions (Like a $5M Business) https://exposureninja.com/podcast/extra-034/ How to Get Buy-in For Your Marketing Strategy https://exposureninja.com/podcast/300/  

The rise of artificial intelligence in search engines is a game-changer for news publishers. Google's Search Generative Experience (SGE) is a clear indicator that AI's role in content dissemination is growing. While this presents challenges, it also opens up a realm of strategic possibilities. This blog post aims to expand on specific strategies that publishers can implement to mitigate the potential negative impacts on their traffic and to thrive in this new AI-driven environment. [source] Understanding Google's SGE AI-Powered Summaries: Google's SGE leverages AI to generate concise summaries for search queries, providing users with quick information without the need to...Article LinkLet us know your thoughts about this episode by reaching out on Social Media!Facebook: https://www.facebook.com/ourhometownincInstagram: https://www.instagram.com/ourhometownwebpublishing/Twitter: https://twitter.com/ourhometownincLinkedIn: https://www.linkedin.com/company/our-hometown-com/..........Our Hometown Web Publishing is The Last Newspaper CMS & Website You'll Ever Need.  We help you generate revenue, engage with readers, and increase efficiency with Our Hometown's Digital & PrePress CMS features to fit your needs & budget.OHT's Web Publishing Platform is:-Powered with WordPress-Hosted on Amazon Web Services-Integrated with Adobe InDesign & Google Drivehttps://our-hometown.comSubscribe to our YouTube channel: https://www.youtube.com/channel/UCKw6KpKUiQkWldrX2-J1Kag?view_as=subscriberOur-Hometown can be reached via email for comments or questions at: ops@Our-Hometown.com

Gilad David Maayan, CEO of Agile SEO, looks at the impact of Google's Search Generative Experience on website traffic. Google's Search Generative Experience introduces a new landscape for search results that has the potential to divert user attention away from traditional listings. Optimizing for SGE poses new challenges as traditional SEO strategies may not apply effectively. Today, Gilad discusses why Google's Search generative Experience will result in major traffic drops. Show NotesConnect With: Gilad David Maayan: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week, Tristan and Tasia delve into the evolving world of AI language models (LLMs), exploring their increasing capabilities, trustworthiness, privacy concerns and hallucinations. Next up: Google's efforts to shield its paid generative AI users from copyright challenges, and the impact of its Search Generative Experience (SGE) on publishers. Plus: getting ChatGPT to explain web comics, ambiguous photos, memes and more!FOLLOWAI Named This ShowTristan & TasiaAI Named This Show podcastFOLLOW-UPWhat is the Pixel 8's new Best Take feature and how does it work?See also: The Best Pixel 8 Pro Camera Features | A Complete Google Pixel 8 Pro Camera ReviewAI LARGE LANGUAGE MODELSA jargon-free explanation of how AI large language models workChatGPT: Everything you need to know about the AI-powered chatbotOpenAI Finally Allows ChatGPT Complete Internet AccessOpenAI's flagship AI model has gotten more trustworthy but easier to trickChatGPT Can 'Infer' Personal Details From Anonymous TextNew technique makes AI hallucinations wake up and face realityBaidu's CEO says its ERNIE AI 'is not inferior in any aspect to GPT-4'文心一言 [Baidu ERNIE]Google will shield AI users from copyright challenges, within limitsPublishers see challenges as Google pushes deeper into AIHomework machine that can write your homework and turn pages as well Hosted on Acast. See acast.com/privacy for more information.

Is Google's Search Generative Experience (SGE) actually going to change the world of search? Google's new AI-powered search is still just in Beta, and only avaiable in the US, Japan, and India (as of now) but we wanted to get some insights into it to share with you. Lindsey Schrant, a senior SEO manager with Neil Patel Digital joined host Will Francis to describe how she's using SGE, its challenges and limitations, and indications of how it will affect how we do search. This episode is adapted from Lindsey's webinar - you can watch that on-demand here and see visuals of what she's describing. Or read our quick guide to SGE. ------------------ The Ahead of the Game podcast is brought to you by the Digital Marketing Institute and is available on ⁠⁠⁠⁠⁠our website⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠, and ⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠. And if you enjoyed this episode please leave a review so others can find us! If you have other feedback for or would like to be a guest on the show, drop us a line at ⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast@digitalmarketinginstitute.com⁠⁠⁠⁠⁠⁠⁠⁠⁠. We want to know more about you, our listeners! Please take a few minutes to fill out our online survey to let us know what you love, like, and want more of in the DMI podcast! You'll even be in with a chance to win a €50 Amazon voucher! Visit the survey on ⁠⁠⁠⁠⁠⁠www.digitalmarketinginstitute.com/blog/survey⁠⁠

We started this week with the news that Google's original search spokesperson, Matt Cutts, and his wife Lindsay, are the parents of twins! That leads us to talk about Twitter and the "What Could Go Wrong?", attitude that wants to convert X into everything or distill the workings of the Web into X. From there, we have a fairly serious talk about Google's Search Generative Experience (SGE), which will be newly improved with links. Should companies be open to allowing their content to be used to train AI and LLMs? Several of the top 1000 websites think not so we talk about the efficacy of blocking your content from LLMs. We round out the show with an index full of Google organic search news and SEO opinions and would like to giggle while reminding link-spammers that emailing Danny Sullivan will not likely produce a beneficial outcome.Support this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

La incorporación de ChatGPT en la gestión de proyectos ofrece un valor inmenso, no solo en términos de eficiencia y precisión, sino también en la capacidad de adaptarse y aprender constantemente. Al actuar como un asistente virtual, ChatGPT reduce la carga de trabajo de los gestores de proyectos y permite a los equipos centrarse en tareas más críticas y creativas. A medida que la tecnología continúa evolucionando, es probable que veamos aún más aplicaciones y funcionalidades de ChatGPT en el ámbito de la gestión de proyectos, llevando la disciplina a nuevos horizontes. Noticias: Según AIM, el popular chatbot ChatGPT le cuesta a OpenAI ~700.000 dólares al día y la quiebra podría llegar en 2024. 3.500 participantes compiten actualmente por descubrir vulnerabilidades en los principales modelos de chatbot de IA en la convención de hackers DefCon de Las Vegas. Microsoft acaba de lanzar una versión de código abierto de ChatGPT adaptada a casos de uso empresarial. Bautizada como "Azure ChatGPT", promete más control y privacidad en comparación con el modelo público. Amazon recurre a la IA generativa para crear prácticos elementos destacados que sintetizan los puntos clave de las opiniones de los clientes y ayudan a los compradores a evaluar rápidamente la opinión sobre un producto. Una paciente británica que sufrió un ictus vuelve a caminar de forma independiente gracias a unos "pantalones inteligentes" controlados por inteligencia artificial. Google ha desplegado nuevas capacidades de IA para Search Generative Experience (SGE) con el fin de mejorar el aprendizaje y ayudar a los usuarios a digerir información compleja. Neurocientíficos de la Universidad de Berkeley acaban de reconstruir "Another Brick in the Wall" de Pink Floyd utilizando grabaciones cerebrales iEEG e IA. Dos antiguos investigadores de IA de Google han lanzado Sakana AI, una empresa emergente de Tokio que combina varios modelos de IA más pequeños. Kristen Garcia Dumont, ex directora ejecutiva de Machine Zone, ha fundado una nueva aplicación de redes sociales llamada BeFake para redefinir las redes sociales. Herramientas WorkbookPDF- Cuadernos gramaticales personalizados de AI (Enlace) MindPal- Un segundo cerebro construido con IA (Enlace) MeMemes- Conviértete en un meme con la IA (enlace) Jasper- Un asistente de redacción AI para generar cualquier tipo de copia de marketing (Enlace) Browse- Entrene un robot en 2 minutos para extraer datos de cualquier sitio web (Enlace) Sheet AI- Pon IA en tus hojas de cálculo de Google (Enlace) Clearmind- Terapia de IA personalizada para todos (Enlace) PDFPals- chatea al instante con cualquier PDF en Mac (Enlace) Bardeen- Herramienta de automatización sin código para mejorar la productividad del flujo de trabajo (Enlace) Dreamdecoder- Comprende el significado de tus sueños gracias a la IA (enlace) Superdash- Cree rápidamente formularios basados en IA (Enlace) Songburst- Genera música AI desde tu móvil (enlace) MealPractice- Planificación de comidas sin esfuerzo con recetas generadas por inteligencia artificial (Enlace) Aizzy- Muévase más rápido con los asistentes de IA (Enlace) SayData- Crear análisis orientados al cliente (Enlace) Human Generator- Crear personas en tiempo real con IA (Enlace) TweetHunter- Herramienta de crecimiento de Twitter todo en uno para crear contenido utilizando IA, crear una audiencia y programar publicaciones. (Enlace) Plan de Asesoria Personal Canal de Youtube Déjame un mensaje de voz

This episode is available on Spotify and Apple PodcastsIn a recent episode of the Contrarian Marketing Podcast, hosts Kevin and Eli discuss various topics, including * Google's new remote work policies* the impact of return-to-office on employees* the future of AI-generated content* the challenges faced by affiliates in the SEO landscapeGoogle's Remote Work Policies and Traffic WoesGoogle's implementation of new remote work policies, specifically the crackdown on hybrid work, has caused quite a stir. Employees are now required to be in the office. As a result, Bay Area traffic has significantly increased, leading to frustration among commuters.Kevin and Eli speculate that companies might be using the return-to-office shift as an opportunity for silent layoffs, as many employees are unable to relocate back to the office after working remotely for an extended period.The Hybrid Model's Impact on Career GrowthOne of the concerns raised by Kevin is the disadvantage faced by remote workers in terms of career growth and relationship building. Eli agrees, emphasizing the importance of building connections and relationships in the office, which cannot be fully replaced by technology like virtual or augmented reality.The hosts mention a previous episode that delves into the detrimental effects of the hybrid model, particularly its impact on the career growth of parents who prefer working from home. They also express skepticism towards the idea of VR/AR completely taking over the office environment.Google's Responsibility and the Impact of AI AnswersGoogle has faced pushback for its Search Generative Experience (SGE) program, which tests AI answers and results. Critics argue that the program may harm the Open Web, as Google's traffic is pivotal for numerous websites and businesses.AI-generated results provided by Google can potentially impact organic traffic and ad revenue for websites. Currently, the quality of AI-generated answers varies, with some being thin or incorrect. Google has been experimenting with ad placement in relation to AI answers, aiming to leverage the increasing availability of AI tools and compete with the abundance of quality content.Eli and Kevin acknowledge the pros and cons of AI-generated content. While it has the potential to generate more low-quality content, it also enables search engines to provide more personalized and relevant information to users. They stress the need for a paradigm shift in the SEO model that goes beyond simply creating content.The Evolution of SEO and Google's RoleGoogle search experiences often fall short of users' expectations, driving them to seek answers on platforms like Reddit. The quality of content on the web is declining.Google's indexing of the web reflects the existence of subpar content rather than being the cause. Google has struggled to move beyond content as a ranking factor. Long tail search results were never satisfactory. The absence of a benchmark competitor may have contributed to Google's stagnation. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.contrarianmarketingpodcast.com

Join Nate Matherson as he sits down with Tyler Hakes for the third episode of the Optimize podcast. Tyler is the founder of Optimist, a content marketing and SEO agency focused on startups and growth-stage businesses. Tyler has worked with a number of incredible startups like Sendbird, Submittable, and HelloSign. In this episode, we explore how organic search is changing, including what Tyler has coined AI and Dark Search. Tyler and Nate dive deep into building topical authority, relevance, and Google's new Search Generative Experience (SGE). For more information please visit www.positional.com, or email us at podcast@positional.com. You can reach Tyler at www.yesoptimist.com, or connect with him on LinkedIn.

Market Proof Marketing · Ep 284: What's Your Tendency?In this episode, Kevin Oakley, Andrew Peek and Jen Barkan talk about the need for human connection and humanity in a world that grows more automated everyday. They discuss “The Four Tendencies” by Gretchen Rubin and share which tendency they think they are now vs what they used to be and talk about the missed opportunities they see in sales.Story Time (06:41)Jen got a new tattoo in honor of her dog and is amazed how much better the experience than 25 years ago.Andrew has his grandmother's home listed on Open Door and is pleasantly surprised by the offers that keeps increasing.Kevin begs the question “Why must we automate?” Especially with how much the individual is craving humanity right now.News (42:52)Ideal URL Structure for a New Home Builder's Website (https://www.doyouconvert.com/blog/ideal-url-structure-for-a-new-home-builders-website/)Pre Sales! Say What? (Part II) (https://www.doyouconvert.com/blog/pre-sales-say-what-part-ii/)Google starts rolling out Search Generative Experience (SGE) in preview (https://9to5google.com/2023/05/25/google-search-generative-experience/)More than 4 in 5 adults support building more homes in their neighborhood to boost housing affordability (https://zillow.mediaroom.com/2023-05-31-More-than-4-in-5-adults-support-building-more-homes-in-their-neighborhood-to-boost-housing-affordability)Investor Home Purchases Fell a Record 49% Year Over Year in the First Quarter (https://www.redfin.com/news/investor-home-purchases-q1-2023/)Questions? Comments? Email show@doyouconvert.com or call 404-369-2595 and we'll address them on the next episode. More insights, discussions, and opportunities can be found at Do You Convert All Access or on the Market Proof Marketing Facebook group.Subscribe on iTunesFollow on SpotifyListen On StitcherA weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley, Andrew Peek, Jackie Lipinski, Julie Jarnagin, and other team members from Do You Convert will break down the headlines, share best practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We're here to help you – not to sell you! The post Ep 284: What's Your Tendency? appeared first on Online Sales and Marketing for Home Builders - DYC.

ChatGPT is the hottest topic in digital marketing right now, and roofing companies are wondering how it applies to roofing SEO. ChatGPT is a potent tool. However, it cannot provide the signals Google looks for when ranking roofing-based content.Aside from ChatGPT, Google is moving to an AI-powered search engine. This is known as Google Bard and the Search Generative Experience (SGE). The primary thing that SGE will focus on is pulling "expert" content from various sources.The new primary goal of roofers is to demonstrate expertise. The best tool to help you achieve this is DataPins which validates your jobs with pins containing the most critical branded signaling for local contractors.To learn more about how ChatGPT impacts roofing SEO, check out the article below:https://www.roofingwebmasters.com/chat-gpt/

Am 23. Mai 2023 fand die Google Marketing Live statt – die Vorstellung der wichtigsten Neuerungen in der Google-Werbewelt. Da durften AI-Themen natürlich nicht fehlen. War sonst noch was? Wo geht die Reise bei der Search Generative Experience (SGE) in Sachen Werbung hin? Und wie sieht das große Bild aus? Reden wir drüber – mit unserem SEA-Experten Martin Röttgerding. Episode/Transcript/Shownotes: https://bloo.link/sc277 Noch mehr von Bloofusion für Dich? https://www.bloofusion.de/hallo

Will Google's new Search Generative Experience (SGE) help or harm site owners? Spencer and Jared kick off the latest episode of Niche Pursuits News pondering this question with some interesting findings as they look at various examples of search queries. They also reflect on a recent Twitter poll by Lily Ray and contemplate whether or not SGE seems to be an improvement over the existing Google search experience. For instance, in the event it turns out to be a glorified featured snippet and not so much AI as it is displaying site content directly on the SERPs, will Google provide attribution to site owners? They also consider how this GSE may work in YMYL niches. But in hopeful news, Bing AI has added links to sources of information within their AI results which could help put pressure on Google to do the same. The discussion then moves onto their shiny object shenanigans. Spencer shares some recent troubles he's run into with his faceless YouTube channel and what they're doing to fix it. Plus, he discusses how his upcoming plugin Rank Logic is coming along after beta testers finally got to use it. Then Jared gets into how he decided to jump into the Amazon influencer program and how he and his 201 Creative business partner Kaitlin managed to create 100 videos within a few days reviewing items in their homes. And as always, they close things out with some great niche site discoveries. Jared starts with Snake Dreams, a site that focuses on interpreting dreams about snakes. And although it's not doing so well these days, according to Ahrefs - back in 2017 it was receiving an average of 56,000 organic monthly visitors. Then it's onto Spencer's site highlight, Dimensions.com. This is a reference database for product dimensions founded by an architect that provides dimensions for various objects and people, including celebrities and fictional characters. The site is monetized via display ads and a subscription service that offers 2D and 3D downloads, no ads, easy download access, and support. And it appears the site is getting lots of traffic! So, it makes you wonder what's an problem or issue that people like have that could be turned into a helpful niche site! Overall, it's another helpful episode to wind down for the weekend, hope you enjoy.

For our first-ever Roundtable Discussion, we had onboard Jeff Coyle and Stephen Jeske from the content optimization platform, MarketMuse. Together with George Chasiotis, they delved into the implications of the Search Generative Experience (also known as SGE) announced by Google on May 10th during its Google I/O event. They discussed how this change could transform the way search is conducted and impact the visibility and traffic websites receive from organic search. ************************Key Points: Gain insights into the implications of the Search Generative Experience (SGE) for websites and publishers. Discover how the recent changes announced by Google at its Google I/O event will affect the visibility and traffic of your website. Learn how to adapt swiftly to these upcoming shifts in organic search, maintaining your competitive edge in the evolving digital landscape. ************************Timestamps: (02:19) - Jeff's and Stephen's thoughts on the topic. (03:00) - The structure of this section. (03:56) - An overview of what's announced by Google during its Google I/O event. (08:44) - Will SGE take away traffic from websites, publishers, and brands? (12:45) - Participants' questions regarding the topic. (14:19) - How will SGE affect B2B content marketing? (20:18) - Most content professionals will need to make a radical mind shift. (22:46) - How do search results change for investigational keywords? (27:40) - Assumptions on the outcomes of the SGE. (32:36) - Changes to content strategies because of changes in Google search. (36:59) - What needs to be done regarding existing content inventory? (41:11) - Adding experience to your content and its importance. (48:38) - What's MarketMuse's stance regarding AI content? (55:53) - How do these changes shape the content software solutions industry? (59:52) - How's MarketMuse preparing for the changes on a product level? (01:02:39) - Outro ************************Useful Links:MarketMuse Website: https://www.marketmuse.com/Jeff Coyle on LinkedIn: https://www.linkedin.com/in/jeffcoyle/Stephen Jeske on LinkedIn: https://www.linkedin.com/in/stephenjeske/************************Stay Tuned:► Website: https://minuttia.com► YouTube: https://bit.ly/2DHaJNr► LinkedIn: https://bit.ly/2BZJmhb************************Don't forget to leave us a five-star review and subscribe to our YouTube channel.

Why AI Scientists Are Freaking Us Out. Pessimists Archive. Just Calm Down About GPT-4 Already. The Seven Deadly Sins of Predicting the Future of AI. Stacey gets grilled on AI. Big Tech Isn't Prepared for A.I.'s Next Chapter. George Hotz wants to 'make driving chill' with next-gen Comma 3 hands-free driver assist. The Spectrum-X ethernet switch offers ""lossless"" transmission via a new kind of congestion control, says Nvidia. Once Mighty Intel Struggles to Escape 'Mud Hole'. The Strange Story of the Teens Behind the Mirai Botnet. Google starts rolling out Search Generative Experience (SGE) in preview. Google Assistant's 3rd-party Notes & Lists integration is shutting down. Messages Magic Compose beta starts rolling out: RCS only, priority for Google One subs. NFL Sunday Ticket on YouTube TV will support unlimited simultaneous streams. Google quietly ends support for decade-old Chromecast. YouTube Stories, Google's clone of Snapchat, is dying on June 26. 230: Supreme Court rejects lawsuit that sought to hold Reddit responsible for hosting child pornography. Amazon's Kill List: 37 Projects That Are No More. Twitter may be worth only a third of its pre-Musk value, Fidelity says. Sonos wins $32.5 million patent infringement victory over Google. Leo previews new Mastodon features. Picks: Stacey - Poverty, by America by Matthew Desmond. Jeff - Wonderful discussion between Reid Hoffman & Trevor Noah. Jeff - Google offloading 1.4 million square feet of Bay Area office space. Ant - Talking Science and Sports with Stephen A Smith and Neil DeGrasse Tyson. Hosts: Leo Laporte, Jeff Jarvis, Stacey Higginbotham, and Ant Pruitt Download or subscribe to this show at https://twit.tv/shows/this-week-in-google. Get episodes ad-free with Club TWiT at https://twit.tv/clubtwit Sponsor: CDW.com/HPE

Why AI Scientists Are Freaking Us Out. Pessimists Archive. Just Calm Down About GPT-4 Already. The Seven Deadly Sins of Predicting the Future of AI. Stacey gets grilled on AI. Big Tech Isn't Prepared for A.I.'s Next Chapter. George Hotz wants to 'make driving chill' with next-gen Comma 3 hands-free driver assist. The Spectrum-X ethernet switch offers ""lossless"" transmission via a new kind of congestion control, says Nvidia. Once Mighty Intel Struggles to Escape 'Mud Hole'. The Strange Story of the Teens Behind the Mirai Botnet. Google starts rolling out Search Generative Experience (SGE) in preview. Google Assistant's 3rd-party Notes & Lists integration is shutting down. Messages Magic Compose beta starts rolling out: RCS only, priority for Google One subs. NFL Sunday Ticket on YouTube TV will support unlimited simultaneous streams. Google quietly ends support for decade-old Chromecast. YouTube Stories, Google's clone of Snapchat, is dying on June 26. 230: Supreme Court rejects lawsuit that sought to hold Reddit responsible for hosting child pornography. Amazon's Kill List: 37 Projects That Are No More. Twitter may be worth only a third of its pre-Musk value, Fidelity says. Sonos wins $32.5 million patent infringement victory over Google. Leo previews new Mastodon features. Picks: Stacey - Poverty, by America by Matthew Desmond. Jeff - Wonderful discussion between Reid Hoffman & Trevor Noah. Jeff - Google offloading 1.4 million square feet of Bay Area office space. Ant - Talking Science and Sports with Stephen A Smith and Neil DeGrasse Tyson. Hosts: Leo Laporte, Jeff Jarvis, Stacey Higginbotham, and Ant Pruitt Download or subscribe to this show at https://twit.tv/shows/this-week-in-google. Get episodes ad-free with Club TWiT at https://twit.tv/clubtwit Sponsor: CDW.com/HPE

Why AI Scientists Are Freaking Us Out. Pessimists Archive. Just Calm Down About GPT-4 Already. The Seven Deadly Sins of Predicting the Future of AI. Stacey gets grilled on AI. Big Tech Isn't Prepared for A.I.'s Next Chapter. George Hotz wants to 'make driving chill' with next-gen Comma 3 hands-free driver assist. The Spectrum-X ethernet switch offers ""lossless"" transmission via a new kind of congestion control, says Nvidia. Once Mighty Intel Struggles to Escape 'Mud Hole'. The Strange Story of the Teens Behind the Mirai Botnet. Google starts rolling out Search Generative Experience (SGE) in preview. Google Assistant's 3rd-party Notes & Lists integration is shutting down. Messages Magic Compose beta starts rolling out: RCS only, priority for Google One subs. NFL Sunday Ticket on YouTube TV will support unlimited simultaneous streams. Google quietly ends support for decade-old Chromecast. YouTube Stories, Google's clone of Snapchat, is dying on June 26. 230: Supreme Court rejects lawsuit that sought to hold Reddit responsible for hosting child pornography. Amazon's Kill List: 37 Projects That Are No More. Twitter may be worth only a third of its pre-Musk value, Fidelity says. Sonos wins $32.5 million patent infringement victory over Google. Leo previews new Mastodon features. Picks: Stacey - Poverty, by America by Matthew Desmond. Jeff - Wonderful discussion between Reid Hoffman & Trevor Noah. Jeff - Google offloading 1.4 million square feet of Bay Area office space. Ant - Talking Science and Sports with Stephen A Smith and Neil DeGrasse Tyson. Hosts: Leo Laporte, Jeff Jarvis, Stacey Higginbotham, and Ant Pruitt Download or subscribe to this show at https://twit.tv/shows/this-week-in-google. Get episodes ad-free with Club TWiT at https://twit.tv/clubtwit Sponsor: CDW.com/HPE

Why AI Scientists Are Freaking Us Out. Pessimists Archive. Just Calm Down About GPT-4 Already. The Seven Deadly Sins of Predicting the Future of AI. Stacey gets grilled on AI. Big Tech Isn't Prepared for A.I.'s Next Chapter. George Hotz wants to 'make driving chill' with next-gen Comma 3 hands-free driver assist. The Spectrum-X ethernet switch offers ""lossless"" transmission via a new kind of congestion control, says Nvidia. Once Mighty Intel Struggles to Escape 'Mud Hole'. The Strange Story of the Teens Behind the Mirai Botnet. Google starts rolling out Search Generative Experience (SGE) in preview. Google Assistant's 3rd-party Notes & Lists integration is shutting down. Messages Magic Compose beta starts rolling out: RCS only, priority for Google One subs. NFL Sunday Ticket on YouTube TV will support unlimited simultaneous streams. Google quietly ends support for decade-old Chromecast. YouTube Stories, Google's clone of Snapchat, is dying on June 26. 230: Supreme Court rejects lawsuit that sought to hold Reddit responsible for hosting child pornography. Amazon's Kill List: 37 Projects That Are No More. Twitter may be worth only a third of its pre-Musk value, Fidelity says. Sonos wins $32.5 million patent infringement victory over Google. Leo previews new Mastodon features. Picks: Stacey - Poverty, by America by Matthew Desmond. Jeff - Wonderful discussion between Reid Hoffman & Trevor Noah. Jeff - Google offloading 1.4 million square feet of Bay Area office space. Ant - Talking Science and Sports with Stephen A Smith and Neil DeGrasse Tyson. Hosts: Leo Laporte, Jeff Jarvis, Stacey Higginbotham, and Ant Pruitt Download or subscribe to this show at https://twit.tv/shows/this-week-in-google. Get episodes ad-free with Club TWiT at https://twit.tv/clubtwit Sponsor: CDW.com/HPE

Why AI Scientists Are Freaking Us Out. Pessimists Archive. Just Calm Down About GPT-4 Already. The Seven Deadly Sins of Predicting the Future of AI. Stacey gets grilled on AI. Big Tech Isn't Prepared for A.I.'s Next Chapter. George Hotz wants to 'make driving chill' with next-gen Comma 3 hands-free driver assist. The Spectrum-X ethernet switch offers ""lossless"" transmission via a new kind of congestion control, says Nvidia. Once Mighty Intel Struggles to Escape 'Mud Hole'. The Strange Story of the Teens Behind the Mirai Botnet. Google starts rolling out Search Generative Experience (SGE) in preview. Google Assistant's 3rd-party Notes & Lists integration is shutting down. Messages Magic Compose beta starts rolling out: RCS only, priority for Google One subs. NFL Sunday Ticket on YouTube TV will support unlimited simultaneous streams. Google quietly ends support for decade-old Chromecast. YouTube Stories, Google's clone of Snapchat, is dying on June 26. 230: Supreme Court rejects lawsuit that sought to hold Reddit responsible for hosting child pornography. Amazon's Kill List: 37 Projects That Are No More. Twitter may be worth only a third of its pre-Musk value, Fidelity says. Sonos wins $32.5 million patent infringement victory over Google. Leo previews new Mastodon features. Picks: Stacey - Poverty, by America by Matthew Desmond. Jeff - Wonderful discussion between Reid Hoffman & Trevor Noah. Jeff - Google offloading 1.4 million square feet of Bay Area office space. Ant - Talking Science and Sports with Stephen A Smith and Neil DeGrasse Tyson. Hosts: Leo Laporte, Jeff Jarvis, Stacey Higginbotham, and Ant Pruitt Download or subscribe to this show at https://twit.tv/shows/this-week-in-google. Get episodes ad-free with Club TWiT at https://twit.tv/clubtwit Sponsor: CDW.com/HPE

Why AI Scientists Are Freaking Us Out. Pessimists Archive. Just Calm Down About GPT-4 Already. The Seven Deadly Sins of Predicting the Future of AI. Stacey gets grilled on AI. Big Tech Isn't Prepared for A.I.'s Next Chapter. George Hotz wants to 'make driving chill' with next-gen Comma 3 hands-free driver assist. The Spectrum-X ethernet switch offers ""lossless"" transmission via a new kind of congestion control, says Nvidia. Once Mighty Intel Struggles to Escape 'Mud Hole'. The Strange Story of the Teens Behind the Mirai Botnet. Google starts rolling out Search Generative Experience (SGE) in preview. Google Assistant's 3rd-party Notes & Lists integration is shutting down. Messages Magic Compose beta starts rolling out: RCS only, priority for Google One subs. NFL Sunday Ticket on YouTube TV will support unlimited simultaneous streams. Google quietly ends support for decade-old Chromecast. YouTube Stories, Google's clone of Snapchat, is dying on June 26. 230: Supreme Court rejects lawsuit that sought to hold Reddit responsible for hosting child pornography. Amazon's Kill List: 37 Projects That Are No More. Twitter may be worth only a third of its pre-Musk value, Fidelity says. Sonos wins $32.5 million patent infringement victory over Google. Leo previews new Mastodon features. Picks: Stacey - Poverty, by America by Matthew Desmond. Jeff - Wonderful discussion between Reid Hoffman & Trevor Noah. Jeff - Google offloading 1.4 million square feet of Bay Area office space. Ant - Talking Science and Sports with Stephen A Smith and Neil DeGrasse Tyson. Hosts: Leo Laporte, Jeff Jarvis, Stacey Higginbotham, and Ant Pruitt Download or subscribe to this show at https://twit.tv/shows/this-week-in-google. Get episodes ad-free with Club TWiT at https://twit.tv/clubtwit Sponsor: CDW.com/HPE

Why AI Scientists Are Freaking Us Out. Pessimists Archive. Just Calm Down About GPT-4 Already. The Seven Deadly Sins of Predicting the Future of AI. Stacey gets grilled on AI. Big Tech Isn't Prepared for A.I.'s Next Chapter. George Hotz wants to 'make driving chill' with next-gen Comma 3 hands-free driver assist. The Spectrum-X ethernet switch offers ""lossless"" transmission via a new kind of congestion control, says Nvidia. Once Mighty Intel Struggles to Escape 'Mud Hole'. The Strange Story of the Teens Behind the Mirai Botnet. Google starts rolling out Search Generative Experience (SGE) in preview. Google Assistant's 3rd-party Notes & Lists integration is shutting down. Messages Magic Compose beta starts rolling out: RCS only, priority for Google One subs. NFL Sunday Ticket on YouTube TV will support unlimited simultaneous streams. Google quietly ends support for decade-old Chromecast. YouTube Stories, Google's clone of Snapchat, is dying on June 26. 230: Supreme Court rejects lawsuit that sought to hold Reddit responsible for hosting child pornography. Amazon's Kill List: 37 Projects That Are No More. Twitter may be worth only a third of its pre-Musk value, Fidelity says. Sonos wins $32.5 million patent infringement victory over Google. Leo previews new Mastodon features. Picks: Stacey - Poverty, by America by Matthew Desmond. Jeff - Wonderful discussion between Reid Hoffman & Trevor Noah. Jeff - Google offloading 1.4 million square feet of Bay Area office space. Ant - Talking Science and Sports with Stephen A Smith and Neil DeGrasse Tyson. Hosts: Leo Laporte, Jeff Jarvis, Stacey Higginbotham, and Ant Pruitt Download or subscribe to this show at https://twit.tv/shows/this-week-in-google. Get episodes ad-free with Club TWiT at https://twit.tv/clubtwit Sponsor: CDW.com/HPE

Wir sehen uns gemeinsam die wichtigsten SEO-Änderungen an, die auf der Google I/O angekündigt wurden.

We get our first look at how Google is integrating AI into search. You heard me warn you, but the most concrete example yet that Crypto VCs might be turning their attention to AI. WhatsApp is probably moving to usernames. The Weekend Longreads Suggestions. And, for this long weekend, Brian's Book Recommendations.Sponsors:Miro.com/podcastBloomberg.com/careersLinks:Google starts rolling out Search Generative Experience (SGE) in preview (9to5Google)Paradigm broadening crypto-only focus to areas including AI (The Block)WhatsApp beta for Android 2.23.11.15: what's new? (WABetaInfo)The FDA will apparently let Elon Musk put a computer in a human's brain (The Verge)Weekend Longreads Suggestions:Meta's ‘Efficiency' Layoffs Take a Toll on Employee Productivity (Bloomberg)Sergey Brin Has a Secret Plan to Put Airships Back in the Skies (BusinessWeek)Some Neural Networks Learn Language Like Humans (QuantaMagazine)A husband hid $500,000 in bitcoin during a divorce — and got busted by a crypto hunter (CNBC)Going for a walk with Shift's Moonwalker electric shoe-skates (TechCrunch)Brian's Summer Book Recommendations:The Making of the Atomic Bomb: 25th Anniversary EditionPostwar: A History of Europe Since 1945Americana: A 400-Year History of American CapitalismSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

On this episode of Everyday AI, Jordan takes us through the latest updates on OpenAI and ChatGPT. He dives into his experience using the Chat GPT app and provides tips and tactics on how to use ChatGPT effectively, including recommending plugins to enable third-party services to work for specific needs.Time Stamps:[00:01:23] Google Launches New AI-Powered Search Engine[00:04:03] Europeans Discussing EU AI Act for ChatGPT[00:06:42] James Cameron Confirms New Terminator Script Around AI[00:09:51] AI Chat Frustration Turns to Relief: ChatGPT[00:14:37] Mastering the Art of ChatGPT Priming[00:18:17] Improving Prompting Skills for Better ChatGPT Results[00:21:23] Maximize Efficiency with GPT Research PluginsFor full show notes, head to YourEverydayAI.comTopics Covered in This Episode:- Introduction and overview of Chat GPT app and knowledge base limitations- Breaking news about James Cameron working on a new Terminator film- Discussion of updates on OpenAI and chat GPT, including interest from Europe and EU regulations on AI- Chat GPT as a copilot for writing, the use of plugins, and managing research and browsing- Offer of free content and newsletter to stay informed about AI and its impact- Changing of topic to discuss how to use Chat GPT- Discussion of AI in films and the challenge of keeping up with AI news- Google's new experimental search engine, Search Generative Experience (SGE), and instructions for signing upKeywords:OpenAI, GPT, accuracy, error messages, Chat GPT app, browser, functionality, experience, breaking news, James Cameron, Terminator film, updates, Europe, LinkedIn, tips, tactics, regulations, privacy concerns, EU AI Act, App Store, hybrid papers, copilot, mastery, plugins, third party services, OpenTable, Kayak, browsing, research, labeling, free, podcast platforms, live stream, newsletter, hiring, film, AI, technology, Terminator franchise, science fiction, Google, Search Generative Experience, waitlist, instructions, Everydayai.com. Get more out of ChatGPT by learning our PPP method in this live, interactive and free training! Sign up now: https://youreverydayai.com/ppp-registration/