The Socialista Podcast with Anna Khanna

I have just completed my first-ever in-person event! Since my business has been online for the past 2.5 years, I didn't ever think I would host one and to be honest, I was nervous… BUT It was a beautiful event which couldn't have gone any better if we tried, I literally just turned up and the team did every single thing for me which allowed me to fully immerse myself into the experience and connect with all of the amazing attendees. In this episode, I am joined by my ultra-organised VA Emily who assisted in the planning and the on-the-day management of the event. We discuss the 5 C's that everyone should follow in order to have a successful event;  Concept Coordination Control Culmination Closeout If you'd like to know more about anything Emily has mentioned within this episode then please head over to her Instagram and send her a message: https://instagram.com/lemoncreativestudios_ Resources: - Follow me on Instagram www.instagram.com/annakhannaltd  - Follow Socialista on Instagram www.instagram.com/socialistauk  - Follow us on Facebook https://www.facebook.com/socialistauk/  - Socialista Media Website https://www.socialistamedia.co.uk

So I've extended my stay in Dubai & really expanded my vision by meeting 4 new people within the first 48 hours!!! Conversations, Upgrades, Pilates, Yoga, lots of wine has given me so much motivation as well as clear cut visualisation! I'm going to show you how you can too in my brand new Masterclass where you can learn my structure, strategy & systems for my biggest launch yet (£250k) on Thursday 17th November 2022 - 8pm GMT. Tap here to purchase: https://socialistamedia.kartra.com/checkout/Behind-The-Scenes-of-my-250k-Launch Contact Leah here for discounts & upgrades on travel:  https://instagram.com/thejetsetlifestylegroup Listen to guided visualisation here: https://youtu.be/NVPrxcR_RZI Resources: - Follow me on Instagram www.instagram.com/annakhannaltd  - Follow Socialista on Instagram www.instagram.com/socialistauk  - Follow us on Facebook https://www.facebook.com/socialistauk/  - Socialista Media Website https://www.socialistamedia.co.uk

In this episode we speak about how our foods are getting nutrient dense but there are more demands on the body so we need to supplement our way to success… As you scale and invest in your business it is crucial that you also invest in your health. The bigger our businesses grow, the busier we get which is why introducing supplements into your day to day routine is so important in order to make sure your caring for your body and mind the best way possible. We discuss the importance of 3 main focuses in this episode; Brain Fog Menstrual Cycle Living In Alignment With The Seasons Kate is referred to as 'The Supplement Queen' by her huge client base and there's a reason for that! After beginning her career within the pharmaceutical industry, Kate found she had developed a burning desire to explore the more natural paths of improving and restoring our health via supplements. If you'd like to know more about anything Kate has mentioned within this episode then please head over to her Instagram and send her a message: https://www.instagram.com/iamkateliving/ - Kate's Website:https://thedivinealchemistsupplements.com - Liver Cleanse:https://thedivinealchemistsupplements.com/shop/liver-cleanse Use code ANNA10 for discount.  Resources: - Follow me on Instagram www.instagram.com/annakhannaltd  - Follow Socialista on Instagram www.instagram.com/socialistauk  - Follow us on Facebook https://www.facebook.com/socialistauk/  - Socialista Media Website https://www.socialistamedia.co.uk

It's Laura's first podcast! Laura is like my little sister - I have known her for over 10 years so it's great for her to be in the business with me! Testing in your business is so important - you need to know what your audience likes & we are lucky Instagram tells us so we can track & repurpose. Here are 8 ways we test our content: IG insights Rebranding Explore Page Simplicity CTA Messaging Other Social Platforms Email Subject Lines As we test a lot in Socialista we wanna tell you what we are doing that's working & what isn't so come join both me & Laura in Squad. It's only £10 for your first month! I mean… You're not gonna quit your business so you may as well go all in! Subscribe here for £10: https://socialistamedia.co.uk/members-squad Resources: - Follow me on Instagram www.instagram.com/annakhannaltd  - Follow Socialista on Instagram www.instagram.com/socialistauk  - Follow us on Facebook https://www.facebook.com/socialistauk/  - Socialista Media Website https://www.socialistamedia.co.uk

I am speaking to so many of you who are too scared to spend & a lot more of you who are too scared to invest in YOU! This episode I openly speak about business in the recession, earning more & spending less without jeopardising your mental health & business success. Resources: - Follow me on Instagram www.instagram.com/annakhannaltd  - Follow Socialista on Instagram www.instagram.com/socialistauk  - Follow us on Facebook https://www.facebook.com/socialistauk/  - Socialista Media Website https://www.socialistamedia.co.uk

You are probably wondering how to exactly make £5000 a month from being a freelance social media manager, so I thought I'd dive into more details on how this process exactly works. A lot of people I'm speaking to in my messages don't think it's actually possible but as you'll see from the maths it's very possible, also make sure you register for my free masterclass… 5 STEPS TO £5k AS A SOCIAL MEDIA MANAGER FREE MASTERCLASS - Sign up here: https://socialistamedia.co.uk/5-steps Resources: - Follow me on Instagram www.instagram.com/annakhannaltd  - Follow Socialista on Instagram www.instagram.com/socialistauk  - Follow us on Facebook https://www.facebook.com/socialistauk/  - Socialista Media Website https://www.socialistamedia.co.uk

Holly joined my last challenge for Social Media Managers in May & in this podcast we spoke about how she learnt how to serve, sell & systemise as a SMM for FREE. This has enabled her to double her followings & more than double her business. I'm so glad Holly found me on a sponsored post on Facebook as we have continued to work together to smash through her goals! In the challenge I taught how to create boundaries, setting client communication times, how to sell more & how to be organised. Holly also upgraded for £17 so she could do the VIP part of the challenge - this is where I taught her to grow her following organically. Join the FREE challenge on 6th, 7th & 8th September by registering here:  SMM Showcase - Organic https://socialistamedia.co.uk/smm-showcase-organic  Contact Holly here: www.instagram.com/holly_withlove Resources: - Follow me on Instagram www.instagram.com/annakhannaltd  - Follow Socialista on Instagram www.instagram.com/socialistauk  - Follow us on Facebook https://www.facebook.com/socialistauk/  - Socialista Media Website https://www.socialistamedia.co.uk

In this episode I will be telling you why you need to go on a business retreat and how it can propel your business whilst having fun! 8 reasons why you need to go on a retreat: 1) It's like a holiday 2) Community you need to create around you 3) Make lifelong friends 4) Memorable conversations 5) Motivation 6) Forever inspiration 7) Sell your services 8) Create your service suite DM me on www.instagram.com/socialistauk with the word RETREAT so you can come with me to Portugal, Miami or Barbados… Resources: - Follow me on Instagram www.instagram.com/annakhannaltd  - Follow Socialista on Instagram www.instagram.com/socialistauk  - Follow us on Facebook https://www.facebook.com/socialistauk/  - Socialista Media Website https://www.socialistamedia.co.uk

Instagram's updates are changing! There are: Reels, Stories, Still images, Carousels, Lives. 
 In this episode I will be teaching you how to sell on each type of content so selling on the ‘gram will be a lot easier for you & you know what type of content to create to maximise sales! 
 DM me on www.instagram.com/socialistauk if you would like to work with me in a power hour where we dive deep into your social media & create a strategy that's scales & sells. Resources: - Follow me on Instagram www.instagram.com/annakhannaltd  - Follow Socialista on Instagram www.instagram.com/socialistauk  - Follow us on Facebook https://www.facebook.com/socialistauk/  - Socialista Media Website https://www.socialistamedia.co.uk

If you feel pressured, busy & stressed as a business owner - you need to listen to this! Most business owners run their business & wanna concentrate on bringing money in every day - you go to work & you get paid. 6 reasons why I've never ran my business like that: - I don't wanna work everyday, - I like cash injections, - I work some long days, - I wanna go on one holiday a month, - I like to delegate to my team, - I wanna focus on my health for the next few months. When you create space in your business all good ideas & creative ideas flow… You know you need this! If you're gonna create space in your business take a screenshot of this story & tag me @socialistauk & @annakhannaltd on your IG stories so I can feature & support you! Resources: - Follow me on Instagram www.instagram.com/annakhannaltd  - Follow Socialista on Instagram www.instagram.com/socialistauk  - Follow us on Facebook https://www.facebook.com/socialistauk/  - Socialista Media Website https://www.socialistamedia.co.uk

I have always felt being a woman in business is quite lonely especially when none of your friends or family are self employed. Even though my family are self employed I have had to make an effort to find friends in the online business world.  You definitely need a community around you to: - Bounce ideas off - Have a moan - To increase motivation - To inspire you
 Whether it's an in-person Mastermind or online community you definitely need a community to lift you up! So you need to join mine!
 Use code SORORITY100 for £100 off making it only £147 instead of £247 so it's only £4 a week to work with me

I absolutely love launching & after 6 x £100k launches I have now got a great blueprint for a £200k launch. Which consists of: 1. Waitlists 2. Layers 3. Cascade Enjoy this episode & make sure you take notes as it's perfect if you have a service or product based business! Resources: - Follow me on Instagram www.instagram.com/socialistauk  - Follow me on Facebook https://www.facebook.com/socialistauk/  - Socialista Media Website https://www.socialistamedia.co.uk

3 ways to make more money per customer: 1. Create packages with lots of value & an amazing transformation 2. Testimonials 3. Availability to DMs 
 For the first time ever in June and July I have one-to-one power hour slots available. I usually only do full VIP days but I have some availability this summer so I can help you with your sales, socials and strategy in a one hour power session… DM me with the word power hour on www.instagram.com/socialistauk so we can chat & see if this is for you Resources: - Follow me on Facebook https://www.facebook.com/socialistauk/  - Socialista Media Website https://www.socialistamedia.co.uk

Join me and my guest/student Cat where we share her story from thinking I was a scam to me helping her earn over £5K a month from home as a Mum of 2.
 Her money worries are now gone, she has more freedom, her boys are able to go to nursery and she has enabled her husband to stop working… Listen to be inspired!
 - Link to FREE WORKSHOP: https://socialistamedia.co.uk/5-steps - Link to Cat's Instagram: www.instagram.com/levelupsocialsuk - Link to Industry Pro: https://socialistamedia.co.uk/industry-pro - Follow me on Instagram https://www.instagram.com/socialistauk/ - Follow me on Facebook https://www.facebook.com/socialistauk/  - Socialista Media Website https://www.socialistamedia.co.uk

Wow... In this episode I teach you 3 mistakes I first made when I first started as a SMM - if you are an aspiring, new or existing SMM you will 100% be able to resonate to these mistakes! - SELLING: What I used to charge (super embarrassed about this).
 - SERVING: What type of clients I used to work with & why.
 - SYSTEMS: What I did or didn't use.
 Join my FREE 3 DAY CHALLENGE (23rd, 24th & 25th May @ 8pm BST) for FREELANCE SOCIAL MEDIA MANAGERS where I can teach you how to sell, serve & systemise with ease here: https://socialistamedia.co.uk/smm-showcase-organic Resources: - Follow me on Instagram https://www.instagram.com/socialistauk/ - Follow me on Facebook https://www.facebook.com/socialistauk/  - Socialista Media Website https://www.socialistamedia.co.uk

Well this podcast will massively open your eyes! Linkedin is such an uncrowded platform - you need to be on it if you are a service provider…
 Excited to co-host this podcast with my friend & Linkedin expert Adrienne Weimer who used to work at Linkedin & now is a sales coach & unreal Linkedin expert. 5 reasons why you need to use LinkedIn: 1. It's not a crowded platform 2. Easy to sell high ticket 3. Easy to find leads 4. Friendly algorithm 5. Exciting new features
 Resources: - Get Adrienne's FREE training here: https://www.adrienneweimer.com/linkedin-masterclass 
 - Follow Adrienne on Instagram here: https://instagram.com/coachadrienneweimer - Follow me on Instagram https://www.instagram.com/socialistauk/ - Follow me on Facebook https://www.facebook.com/socialistauk/  - Socialista Media Website https://www.socialistamedia.co.uk

In this podcast I don't talk much about growing social media or content as such - but extra incomes you can earn from home.  Inflation rates has been at its highest this year (at nearly 8%) since 1982 but I know your wages or your prices in your business haven't gone up that much…
 Here are 6 ways to earn an extra income from home: 1. Become a VA 2. Become a Web designer 3. Airbnb 4. Property 5. Train to be a SMM 6. Network Marketing
 The WAITLIST for “Socialista Industry Pro” is now open… My 12 week group coaching programme for existing or start up social media managers wanting to get to £5k months - this is the second intake & the results were so incredible last time! I cannot wait for this intake!
 Make sure you DM me on Instagram www.instagram.com/socialistauk with the word WAITLIST so you can save £££ & get extra bonuses… We start in June so you can hit them £5k months before the end of the year! Resources: - Follow me on Instagram https://www.instagram.com/socialistauk/ - Follow me on Facebook https://www.facebook.com/socialistauk/  - Socialista Media Website https://www.socialistamedia.co.uk

Everyone has good times & bad times in their business, but on social media you only see the shiny glossy bits - so in this podcast I will be sharing 5 times I nearly lost my Socialista Media business…
 Here's 5 times: 1) Follower growth 2) Story views 3) Pandemic 4) Website got hacked 5) Facebook ads 
 The thing that has got me out of it is having a sales strategy in place for the whole year, so I can bounce back without the thousands of pounds worth of losses being massively detrimental to the business. 
 Ps. I am FULLY BOOKED to work with 1:1 (I only have 20 1:1 VIP days available a year) BUT join me in my Membership “Members Squad” where we have MONTHLY SALES & STRATEGY CALLS & I can dive deep into your biz with you to grow your sales 
 Pps. Use code “PODCAST40” for 40% off annual & quarterly members squad (first purchase only). 
 Tap here to subscribe: https://socialistamedia.co.uk/members-squad Resources: - Follow me on Instagram https://www.instagram.com/socialistauk/ - Follow me on Facebook https://www.facebook.com/socialistauk/  - Socialista Media Website https://www.socialistamedia.co.uk

I am so excited about my guest on this podcast - my Facebook group coach Sam Harradine who is a Facebook certified community expert.
 I have now launched the “Socialista Sorority” which is our new fabulous free Facebook community for female business owners who want to sell out & stand out on socials. In this episode we go through 5 Reasons WHY you need you own Facebook group which are to: 1) Gather your warm audience 2) Build relationships 3) Show yourself as the go to expert 4) Sell in the group 5) Stay front of mind
 Resources: - Join the Socialista Sorority here: www.socialistamedia.co.uk/freegroup - Follow Sam on Instagram: www.instagram.com/the_tribegeeks - Join Sam's FREE Facebook group: https://www.facebook.com/groups/tribesforhomebusiness/ - Follow me on Instagram https://www.instagram.com/socialistauk/ - Follow me on Facebook https://www.facebook.com/socialistauk/ 

In this podcast episode I talk about money & in my monthly Members Squad live, I am going to ask you four questions to help you achieve your financial goals:  1) Why are you in business? 2) What makes the most money for you? 3) Can you map out your sales & socials strategy for the next 90 days 4) Can you think of 4 ways to increase your sales? Today in this podcast I go through the first 2 questions, so we can find out what brings you in the most profit as well as how to normalise having money conversations & increasing your income. Join my membership using the discount codes below so I can help you earn more money this month. Resources: - Laura did a guest expert session for us in Members Squad - find her here: https://instagram.com/laura_ann_moore - Join Members Squad here (£1 a day) https://socialistamedia.co.uk/members-squad - Use PODCAST40 to get 40% off our Membership - £87 a quarter reduced to £53 (saving £34) - £247 a year reduced to £149 (saving £98) - Episode 22: 5 Tips on How to Run & Grow a Business in Chronic Pain: https://podcasts.apple.com/gb/podcast/022-5-tips-on-how-to-run-grow-a-business-in-chronic-pain/id1575744860?i=1000548783181  - Follow me on Instagram https://www.instagram.com/socialistauk/ - Follow me on Facebook https://www.facebook.com/socialistauk/ 

In this podcast episode I sit down with my Money Mentor, Izabella Levey, to discuss the 3 things I did to scale my business from £100k to nearly £600k over the last 2 years of working with her, so you can too.  What You Will Learn in This Episode: - 4 steps of elevating wealth - How to structure your business and step out to your target market - The most common strategy mistake business owners make when they create offers  - The main 3 elements of systemising your business - How to master setting and communicating your boundaries WORK WITH IZABELLA:   - The Sophisticated Scaler - 1 Day FREE Online Workshop How to scale with speed & simplicity as a service based entrepreneur in the next 90 days! CLICK THE LINK TO REGISTER  - https://izabellalevey.com/workshop/ref/anna.khanna/  - Women Of Wealth - Mykonos Retreat This is a 5 day immersion that is exclusively for the entrepreneur that is more than ready to step into her CEO & significantly scale her business.    CLICK THE LINK TO REQUEST THE DETAILS -  https://izabellalevey.com/retreat/ref/anna.khanna - Connect with Izabella further over on Instagram - www.instagram.com/izabellalevey    - Join Members Squad here (£1 a day) https://socialistamedia.co.uk/members-squad - Connect with me on Instagram https://www.instagram.com/socialistauk/ - Connect with me on Facebook https://www.facebook.com/socialistauk/ 

In this episode, I'll be sharing five ways I plan my content on Instagram, how I organise it and where I get inspiration from. I talk about the ideal frequency of posting, how a reliable structure can help us create a solid grid, the importance of having posts ready in advance and making sure I use hashtags and captions properly. What You Will Learn In This Episode: - Why I choose a structured grid - Why I only prepare 4 days in advance - The benefits of using the notes app - Where I get my Reels inspo - How to edit in advance Showing up consistently on Instagram can bring a lot of value to our brand, but it requires some effort. That is why it's recommended to tackle it down with a strategy in place, otherwise, we'll struggle with every post. The more structured and organised we are for our business IG the more fun & easier it will be - resulting in us enjoying showcasing our business and reaping the rewards with sales. Resources: - 2022 Social Media Calendar: https://socialistamedia.co.uk/freebies  - Members Squad: https://socialistamedia.co.uk/members-squad  - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/ - Connect with me on Instagram https://www.instagram.com/socialistauk/ - Connect with me on Facebook https://www.facebook.com/socialistauk/ 

Today's episode is slightly different because we touch on a frequently overlooked aspect of having a business: dealing with chronic pain or health issues while being the head of a company. I suffer from endometriosis, fibromyalgia and IBS. As I lay on the bed crippled by the pain, I thought it would be a good idea to share what I've learned and how I organise my company around these chronic pain issues. In this episode, we'll go through my five top tips on how to run a business while dealing with chronic pain.   What You Will Learn In This Episode: - How delegating can help us navigate the days, we can't show up in our business - About the multiple benefits from organising our workweeks in advance - How CBD help me diminish the pain and how it affects my mood, my energy and productivity - Why it is crucial to focus on income-generating activities in our daily routines - The importance of factoring in rest and self-care constantly and not only when we are poorly Sometimes it is hard to change our mindset and our perception of work. Most of us who come from the corporate world, have this preconceived idea that life is about working all the time, and we end up considering rest and self-care as a luxury or something linked with holidays and vacations. We must change that mentality for our mental and physical health and incorporate resting as part of our daily routines.  Resources: - I buy my strawberry CBD gummies from @supremecbd2020 & the 30% discount code is ANNA30 to use on https://supremecbd.uk/ - Asana: https://asana.com  - FREE Goal Setting Mini Course: https://socialistamedia.co.uk/goal-setting (Use code “GOALS2022”). Usually £87 NOW FREE FOR JANUARY

In this week's episode, I'll be teaching you 3 simple steps for goal setting. We will go into the details of each of them and how they can help you create your best year yet. What We Cover: - Letter of Intention - Self Love Languages Alignment - Your Vision Board I've been using the goal setting process I've described in this episode for years with success. It is tested and proven to work, so click on the link below to manifest more of what you want for yourself and your business in 2022! Resources: - FREE Goal Setting Mini Course: https://socialistamedia.co.uk/goal-setting (Use code “GOALS2022”). Usually £87 NOW FREE FOR JANUARY - Gratitude Journal: https://www.amazon.co.uk/dp/1683835506/?ref=idea_lv_dp_ov_mw - Love Languages website: https://www.5lovelanguages.com/

Here are 3 TOP TIPS to help you achieve this: 1. Use the mute function - Such a handy feature for whilst you're taking some time off - Mute! You can hide stories & posts from anything or anyone that sends you into work mode or makes you feel a bit shitty meaning you're free to enjoy socials without being reminded of work, work, work. Remember to unmute once you're back in action  2. Inform your clients you're taking time off - They aren't expecting you to prove you're superhuman, everyone needs a break & this is the perfect time to thank them for all their support & inform them you're going to be taking a back seat on your socials over the Christmas period. 3. Batch your content - Because making pieces of content one by one is so 2018… Get ready for how you're going to content create moving forward by batching up your content for the last chunk of December  
 The best business version of yourself you can bring to 2022? RESTED & RECHARGED  PRE-ORDER THE 2022 CONTENT BANK HERE 26/12/21-31/12/21: https://socialistamedia.co.uk/the-content-bank

Joining me in this episode is the amazing Alexandria Maria, a Dream Alchemist & Empowerment Coach 
 Together, we discuss how as business owners we can overcome imposter syndrome. Alex shares three tips to minimise imposter syndrome & describes five signs to detect we are suffering from it. We explore imposter syndrome & how it is more common than we think, some of its root causes, & how it affects our lives & business.
 What You Will Learn In This Episode: - How social media contributes to increasing imposter syndrome among business owners - The difference between feeling an imposter & being an imposter & how to flip it into something positive - Why imposter syndrome is actually a sign of growth Suffering from imposter syndrome is common among business owners, especially among women. 90% of them suffer from it & the number is even bigger for women of colour & the LGBTQ community. 
Although we can mitigate imposter syndrome's effects, we can't eliminate them. We must rather look at them as a sign of growth, because we feel imposters when we do things we never did before, which is how evolution happens.  We can't wait for you to listen to this episode-it's definitely one you will enjoy & resonate with. Resources: - Alexandria Maria website https://alexandriamaria.co.uk/  - Alexandria Maria Instagram https://www.instagram.com/iamalexandriamaria/  - LEAP - Business Accelerator: https://alexandriamaria.co.uk/leap-business-accelerator  - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/

Today, I'll share everything you need to know about how to add a link to your Instagram stories the right way. This feature used to be available only for users with over ten thousand followers, but now they made it available for everyone. We will go through the best way of creating engaging stories and the things you must put in place before thinking of adding a link to them.  What You Will Learn In This Episode: - Why do the views on your stories might decrease after adding a link to them - Why it is crucial to generate engagement with your stories - The three kinds of stories that generate more engagement - What is the Instagram version of clickbait and why it is never a good idea to use them Stories are one of the most powerful tools to generate sales. Because of that, every online business uses them, which means your stories must face a long queue before they get in front of your audience. That is why you must make sure your stories are engaging, impossible to ignore, and demand from people to interact with them.   Resources: - "Story Blinders" training: https://socialistamedia.co.uk/instagram-stories  - "Reels are the New Black" training: https://socialistamedia.co.uk/reels-training  - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/

Today's episode is very special as I'm joined by the amazing Zee, a Natural Psychic. It's a gift that runs in her family, and she received it from her Nan, a very talented psychic herself. Zee is also a Spiritual Coach and a Natural Empath.  In this episode, Zee shared the five points of her Full Moon Ritual to attract wealth, security and clarity. Zee also offered a couple of powerful tips on manifesting the things we want for our lives and our business.  What You Will Learn In This Episode: - Why Zee had to learn to shut down her gifts in certain situations - The five steps of Zee's Full Moon ritual: Forgive, Release, Cleanse, Gratitude, Manifestation - Why we need to learn to grow forgiveness within us - How gratitude helps us move forward in our path of growth - What is the best way to manifest the things we want, and why we must know why we need those things Although Zee tried to ignore the things she felt as a child, they were so strong when she got into her twenties that she couldn't ignore them anymore. As a natural empath and being directly connected with what people around her felt, she had to learn how to switch off for moments to avoid being constantly channelling. Through her readings, she offers guidance to those wanting to become the best version of themselves.  Resources: - Zee to Zen website: https://www.zeetozen.com/  - Zee Instagram: https://www.instagram.com/zeetozen/  - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/

I'm joined again by my Marketing Manager, Ayse. We just returned from our trip to Ibiza, where we hosted the three-day Beauty Boss Challenge. It inspired us to create another free training, 3 Steps To Inject Sales into Your Beauty and Aesthetics Business.  As we are so close to Black Friday, we thought of sharing the "behind the scenes" of how we prepare for it at Socialista Media. So tune in, and learn about what you need to know before the biggest cash injector of the year.  What You Will Learn In This Episode: - The three steps to inject sales into your beauty business - Is a 10% discount a Black Friday discount? - How we can use a slight discount to upsell your clients with other products - How to decide strategically how long your Black Friday promotions will last - What channels we should use to promote your Black Friday sales If done properly, Black Friday represents the most significant cash injection of the year, especially for small businesses. Being ready for it, preparing our business and having a solid strategy in place beforehand is crucial to achieving our sales goals and surpassing them.  Resources: - 3 Steps To Inject Sales into Your Beauty and Aesthetics Business Free Training: https://socialistamedia.co.uk/masterclass - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/

I'm super excited to bring the first guest to the show, my Marketing Manager, Ayse. We are thrilled to meet in person after almost two years to host the Beauty Boss Challenge from October 19th to 21st.  In this episode, we go through the importance of having a strategy in place, especially before holidays and other dates with the potential of generating a cash flow injection. We also talk about followers, likes, DMs, and give you a snippet of what you can expect from the Beauty Boss Challenge.  What You Will Learn In This Episode: - Why you need to have a strategy in place before events like Black Friday to avoid falling flat - What we can learn from last week's social media outage - Why having more likes and followers does not necessarily increase revenue - What we'll cover in our Beauty Boss Challenge An entrepreneur's life can be so busy that we barely have time to breathe. One week before Black Friday, it is common to realise that we don't have anything planned for it, and we knew it was coming. Having a solid plan, a well-planned strategy around those dates will not only save you tons of stress but also generate great cash injections. Resources: - Sign up here for instant access to Beauty Boss Challenge: www.socialistamedia.co.uk/challenge - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/

Today's episode is directed primarily to beauty business owners, although some of the things we will go through can still be applied to any industry. I'm thrilled to announce a free marketing challenge for beauty business owners in October, and in this show, we will go through the entire program, what we will be teaching day by day, and the results you can expect from the program.  What You Will Learn In This Episode: - Why we must avoid paying attention to vanity metrics - What can you expect from our next Ultimate Free Marketing Challenge - Why having Instagram as your unique marketing tool is making you leave money on the table - Why increasing video content is vital to growing your business - How can external resources like Booksy or affiliate schemes help you improve your income One of the things I'm strong about with beauty businesses is to diversify your income streams. If you have a saloon, you can add a training academy, you can rent rooms to other people, and another great option are affiliate schemes.  Resources: - Register for "Booked Out Beauty Boss" the ULTIMATE free marketing challenge to increase your income online 19/21/21 October 8pm BST at www.socialistamedia.co.uk/challenge - Booksy: Visit booksy.info/anna50 to receive 50% off your first 3 months. - Doll Beauty PRO: Visit www.instagram.com/dollbeautypro to earn more money from Doll Beauty products in your beauty biz. - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/

It's time to get your reels game whipped into shape. Creating content shouldn't feel like a workout. If you've done the warm up, you've got the gear and your strategy is the perfect fit, creating Reels will be a walk on the treadmill. That's how it's going to feel after you've finished my “5 Ways To Go Viral With IG Reels” masterclass, live on Instagram.
 Thursday 23rd September 8pm BST 
 We're going to cover: - How to get in on trending reels - How to nail your reels transitions - How to add music to your reels - What you need to film epic reels - How to prepare for a batch recording session If your reels aren't getting a personal best (some of ours are getting 90k+ views) then it's time to up your game. Let me be your personal trainer and start getting results like: - A growing follower count - More engagement & DMs - Enquiries & SALES all from your content
 Ready for reels that are AB-solutely pulling in the gains?! Put Thursday 23rd September 8pm in your planner & let's get that social SNATCHED!  Resources: - Right Light: https://www.amazon.co.uk/dp/B077VNHZY7?ref=exp_socialistauk_dp_vv_mw - Bluetooth Clicker: https://www.amazon.co.uk/dp/B07L9VQ8T3?ref=exp_socialistauk_dp_vv_d - Subscribe to Members Squad here: https://socialistamedia.co.uk/members-squad - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/

After it's been confirmed that hashtags only work in captions and not in the comments, I've noticed a lot of confusion around this topic. For years, I've been putting the hashtags in the comments because they look cleaner, and they also looked better when I copied them to Facebook. So I've decided to dedicate this episode to hashtags because they are essential to get more reach and visibility.  What You Will Learn In This Episode: - What Instagram changed about hashtags - What a hashtag set is and how it can simplify our lives - Why copying and pasting hashtags is not a good idea I hope this episode gives you an idea of the proper size of the hashtags and how helpful hashtags sets can be. If you need help with hashtags for your business, DM us with the word “hashtag” in your message and we'll see how we can help you.  Find out more about Socialista Industry Pro at https://socialistamedia.co.uk/industry-pro Resources: - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/

Today, we will learn how to start your side hustle as a social media manager, or if you are already one, to simplify and improve your systems and have a bootylicious bank account. Join me as I take you through the five tips to reach 5k months with ease, and without being glued to your phone.  What You Will Learn In This Episode: - How to become comfortable with replying to messages from clients hours after we received them without feeling we owe an apology - The benefits of setting clear boundaries between our clients and us - How to use our content to attract our ideal clients, and why we must be dangerously in love with our client niche - The best way to find a balance between giving value for free, and creating sexy services to upsell We need to normalise not working every hour of our day, and be comfortable working smarter rather than harder. Working from three or four o'clock in the morning up until eight at night used to be normal for me, but I've learned that is not the most effective way, and that there is a better way to reach 5k months.  Find out more about Socialista Industry Pro at https://socialistamedia.co.uk/industry-pro Resources: - Free workshop - Tuesday, 31st August: 5 Steps to 5K as a Social Media Manager http://www.socialistamedia.co.uk/5-STEPS - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/

This episode is about how I started my third side hustle as a social media manager. I've worked since I was 10 years old for the family business, so I've always been self employed. Besides the family business, I worked in network marketing for a franchise. But when I ventured into social media, I turned it into something that was only mine, and here's how. What You Will Learn In This Episode: 
 - The useful lessons I got from working as a waitress and in McDonald's - How the feeling of loss rather than the feeling of gain can motivate you - How to escape 100 hour work week and take your income to the next level I have now got a strategy behind earning 5k months with clarity and ease, and now I'm teaching it in my first group program. If you want to learn how to do social media management from the comfort of your own phone and your own home, check out my 12-week accredited group coaching program to become a social media pro. Find out more about Socialista Industry Pro at https://socialistamedia.co.uk/industry-pro Resources: - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/

In this episode, we will learn how to use influencers to scale and grow our business. We will dive deep into the different types of influencers, and how to reach them. We will learn to create our content for them to share on their socials, and we will talk about how to pick the right one for our audience.   What You Will Learn In This Episode: - How powerful nano and micro-influencers can be - Why I've decided to think twice before working with reality TV influencers - What is the best way to reach an influencer, and how we can know if they will help us get more people - How to create the perfect social media piece for an influencer to share After deciding to start working with an influencer, we must ask them some stats, their story views and insights. Many followers don't guarantee story views, and on the other hand, if their audience doesn't match our target audience, their massive reach will be of no use for our business.  Resources: - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/

Today, we will talk about the best way to create eye-catching Instagram ads. I will share some experiences we had in my business, what went wrong, what worked, and what we've learned since. We will go through the kind of images and the type of fonts that convert more, and the importance of paying particular attention to branding. What You Will Learn In This Episode: - Why it is not a good idea to create busy ads - The kind of ads that convert more in my business - The relevance of taking full face pictures for our ads, and the best way to show up on camera - How keeping our branding and our ads aligned help us in our business After spending a couple of thousands of pounds on cute ads that looked really well, we discovered that they weren't converting. If the ad looks good, but it is not clear what it is advertising, it will fail to convert. What has worked really well with us so far are clear, simple, and direct ads.  Resources mentioned - Naomi Chantelle Hair Products Instagram: https://www.instagram.com/naomichantelle_/  - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/

In this episode, we will learn how to create engaging Instagram reels. We will go through the details of how to film our reels properly, what music to pick, and the best transitions for our videos. Then, I'll share my top tips to make engaging reels.  What You Will Learn In This Episode: - What changed on Instagram, and why we say it is not an only pictures platform anymore - Why picking the right music is essential to make our reels engaging - How to choose the best transition for your reel - Five top tips for creating engaging reels Right now, video platforms are the most successful and engaging. Video content gained lots of popularity lately, and that tendency doesn't seem like it will change any time soon. To keep it up with the trends, Instagram created IGTV in response to YouTube, IG stories in response to Snapchat, and now Reels in response to TikTok.  Resources mentioned: - Bluetooth Clicker: https://www.amazon.co.uk/dp/B07L9VQ8T3?ref=exp_socialistauk_dp_vv_d - Ring light: https://www.amazon.co.uk/dp/B077VNHZY7?ref=exp_socialistauk_dp_vv_d - Socialflix series - IG Reels Are The New Black: https://socialistamedia.co.uk/reels-training  - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/ 

Today, I will answer a question I get asked a lot: when is the right time to post on social media? We will talk about how the time of the day we choose to post affects the algorithm, and how we can decide when to publish our content. What You Will Learn In This Episode: - What is the best time for me to post and share my stories on Instagram - How we can define when is the best time to post on social - Why sales posts tend to get fewer likes, and why we shouldn't associate low engagement with the time we chose to post it - What is the average number of posts we should put out there Spending time deciding when is the right time to post will most likely lead us to not posting at all. Rather than focusing on whether it's the right time to put our content out there, we should concentrate on creating engaging pieces that will give visibility to our posts at the end of the day.  Resources: - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/ 

In this episode, we will learn how to build confidence to go live on social media. We will go through the details we need to observe before going live, creating an attractive cover photo, and the best way of starting our live. I'll also share some advice from my own experiences going live. What You Will Learn In This Episode: - Why there is no need to be too nervous before going live - The things we need to double-check before starting our live - When is the right moment to start talking after we click 'live' If we decide to record our live session on IGTV, that content can be repurposed. We can either edit it and transform it into several reels, or use it as a podcast episode. Regardless of the usual anxiety that going live can cause, it is an excellent opportunity to engage with our audience, and most importantly, to have fun.  Resources: - Ring light: https://www.amazon.co.uk/dp/B077VNHZY7?ref=exp_socialistauk_dp_vv_d - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/ 

Today, we will learn how to maximise sales using DMs. We will talk about the right way to interact with your audience through direct messages, how to avoid sounding rude, and who are the ones we should reply to first. I will also share a helpful tip to boost the effectiveness of quick replies.  What You Will Learn In This Episode: - How DMs can help us increase our sales - Why it is crucial that we take our time to reply to DMs - What is the best way to use quick replies - What is the best time for me to respond to messages and interact with my audience Conversations in DMs are an excellent way to increase sales, and at the same time, they are a great way to meet people, make friends, and find out what kind of people you have in your audience.  Resources: - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/ 

In this episode, we will learn how to increase our story views. We've seen how to grow our followers using reels, now we will learn how to generate engagement using stories. We will go through six top tips to increase story views, develop engaging content, and put our Instagram stories in front of the stories queue.  What You Will Learn In This Episode: - Who are the followers we should remove, and why this is essential to get more story views - How we can use stories to generate more engagement - How often we should post stories - Why it is crucial to use captions When we post something and get little to no traction, it is most likely not about us or our content's quality; it has to do with the algorithm. Instagram changes its algorithm constantly. That is why we must be open to trying new things, and be aware of our metrics and how our content is performing. Resources:  - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/ 

Today, we will learn how to get more followers on Instagram. We will discuss the new ways of growing our audience organically, the importance of engaging with our community, and how this impacts our business. What You Will Learn In This Episode: - Why getting more Instagram followers is different from how it was years ago - How reels can help us get more followers - Why using influencers is a good idea, and what are the right influencers to start working with - The importance of consistently engaging with our audience - Simple and effective tips to skyrocket your followers in a short time Although having a large number of followers is considered a vanity metric, growing and nurturing our community is part of having a successful business. Increasing inquiries and engagement will help our content go up in our followers' feed, and show up more on the Explore page. Resources Mentioned: - Examples of Instagram reels: https://www.instagram.com/reel/CNDh4XWA-hq/ https://www.instagram.com/reel/CNUMU9ugLK-/ https://www.instagram.com/reel/COvIpkPAfk5/ - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/ 

In this episode, we will discuss how much of our personality we should show online. I'll share what has worked for my clients and me, and how my business changed since I started showing more of my personality and myself on my social media. What You Will Learn In This Episode: - How showing up on your social media can help your business - How putting the pictures of myself on social media and my website helped my business - Five tips to help you look fabulous in your pictures Showing up more on our social media has a double effect - it raises our confidence, which will then showcase in our business, and it also generates trust in our clients. People buy from people, and if they see that they can relate to us, they'll feel more comfortable investing their money in us.  Resources: - Bluetooth Clicker: https://www.amazon.co.uk/dp/B07L9VQ8T3?ref=exp_socialistauk_dp_vv_d - Ring light: https://www.amazon.co.uk/dp/B077VNHZY7?ref=exp_socialistauk_dp_vv_d - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/ 

This podcast is for female entrepreneurs who want to learn how to use their social media to grow and scale their businesses. My name is Anna Khanna, I'm the Owner of Socialista Media, and I help female entrepreneurs earn more money through their social media.  When the pandemic hit in 2020, I had to choose; we either close our business, or adapt it to the online space. We went for the second option, and only in 2020, we trained over 10 thousand people, reaching the 100k mark in 100 days. In the past three months, we've enrolled over a thousand people in our online courses. In the episodes of this podcast, I will share what is working for our clients and us, as well as the things that are not working. I'll do the trial and error for you, so you don't hate the algorithm, you don't hate what you do, and you can feel professional and confident about your content creation.  I like to be consistent and go straight to the point, so you can expect short and sweet episodes jammed with valuable tips.   Let me help you show your confidence through your content creation, be more strategic, and feel proud of your business and your online presence.  Resources: - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/  - Connect with me on Facebook https://www.facebook.com/socialistauk/  - Connect with me on Instagram https://www.instagram.com/socialistauk/