Podcasts about social media calendar

Social Media can be a “hungry beast,” and trying to keep up with social posts that get results can feel overwhelming, confounding, and like we're always playing catch-up! That's why, in this episode, your hosts, Suzi Dafnis and Michelle Falzon, are sharing their top tips for creating a Social Media Calendar that gets results while keeping YOU sane :-) Listen to This Episode to Hear More About: -> The biggest mistake small businesses make with social media (and how to avoid it). -> Why winging your social posts is a recipe for overwhelm—and what you can do to fix it! -> The simple planning hack that will have you hitting the ground running in January -> The secret to saving HOURS on social media every month. -> Why knowing the “Big Rocks” in your marketing plan is key to a successful social media calendar. -> Why every post should have a conversion purpose (and how to make it happen!). -> How planning your social media in phases can drive more sales and boost engagement. -> The overlooked opportunity cost of random posting - you will be amazed by how much it's costing your business. -> Why social media can be a waste of time for some businesses, who aren't taking one crucial step in their planning process. -> The EASY way to map out your year's social media posts (without tearing your hair out). -> Why batching is NOT productive (unless you've done this first). -> From “tease” to “launch”—how to time your social media posts to build anticipation for your offers. -> The #1 way to make sure every social post supports your broader marketing strategy. -> The key to creating campaigns that resonate all year long (and boost your conversions). -> And much more… Also Mentioned in This Episode: -> https://her-business.lpages.co/herbusiness-mastermind-eoi/ -> https://herbusinessnetwork.com -> https://herbusiness.com/podcast/15-create-great-content-without-burning/ -> http://herbusiness-downloads.s3.amazonaws.com/content-sells/ep78-marketing-success-plan.pdf -> https://www.google.com/url?q=https://herbusiness.com/podcast/stacking-momentum-with-your-annual-marketing-plan/ -> https://herbusiness.com/podcast/plan-your-next-launch-like-a-pro/ -> https://herbusiness.com/podcast/why-you-need-to-plan-next-year-now/ -> https://www.bluegumelectricalsolutions.com.au/ -> https://reluminatebeauty.com.au/pages/about-us

Leah Marcus and Yasaman Bakhtiar are the co-founders of Good Girl Snacks, a company that has made a name for itself in the snack industry with a focus on creating modern, female-oriented branding, particularly with their product "Hot Girl Pickles." Leah and Yasaman launched their brand by leveraging social media, especially TikTok, identifying a gap in the pickle market for their niche audience. Despite their lack of experience in the food and beverage industry, they were able to carve out a unique space and build a dedicated community around their brand through their knowledge of social media marketing and content creation.In this episode of DTC Pod, Leah and Yasaman pull back the curtain on their content and marketing strategy. We gain insights into organic brand-building, how it contributes to maintaining authenticity and connection with an ad-averse Gen Z audience, and how they use it to get real-time engagement and feedback to refine and enhance their product line. We also learn the unique challenges and learning curves Leah and Yasaman faced in the CPG industry as they built Good Girl Snacks from the ground up.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Content Creation and Marketing Strategies2. Overcoming Production and Operation Challenges3. Engaging Gen Z through Authenticity4. Branding and Niche Market Targeting5. Learning From Industry with Consultancy Support6. Building Community via Organic Social Content7. Flexibility and Patience in Business GrowthTimestamps02:00 Viral TikTok trends and how Good Girl Snacks started04:21 From doing corporate work to launching a brand07:21 Initial fears of starting a business09:34 The white space in the pickle market10:59 Picking a niche, catering to Gen Z consumers13:28 Content strategy, leveraging brand stories and SEO17:07 Good Girl Snacks' content creation workflow then vs now22:45 Balancing planned and spontaneous content 24:39 Content distribution; reels, stories, and grid strategy27:59 Product development, hiring R&D consultants, the importance of community31:34 Gathering customer feedback for iterative product development34:21 Challenges and advantages of bootstrapping36:21 Adapting marketing strategy to Gen Z consumer attitudes and behavior38:53 Retaining authenticity while scaling, continuing to create low-lift content41:22 Hiring consultants vs full-time employees44:28 How to get the most out of startup advisors47:33 Advice to future founders: be adaptable and patientShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more.  Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTok  Leah Marcus and Yasaman Bakhtiar - Co-Founders of Good Girl SnacksBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic

In today's episode, we dive into the world of social media strategy for fashion brands and side hustles. Discover how to effectively organize and schedule your content across multiple platforms using a variety of tools, from Google Calendar and Trello to Hootsuite and Canva. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool.com Be on the show: SideHustleSchool.com/questions Connect on Instagram: @193countries Visit Chris's main site: ChrisGuillebeau.com Read A Year of Mental Health: yearofmentalhealth.substack.com If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes.

Today on the Self Smarter podcast, we are back with a popular episode where we talked about a very important generation that is expected to make up approximately 25% of the workforce by 2025, Gen Z. In this episode, Megan is joined by two very special guests from the DMA Solutions team – Hena Husain and Halle Caroline Cheatham. They will share what it's like being and working alongside Gen Z, and how their experiences working in today's environment has shaped them. As leaders, when we acknowledge Gen Z's unique background, we set the foundation to effectively engage with and lead this generation in the workplace. In today's music moment, Hena and Halle Caroline share who they believe will be the top 3 artists in their Spotify Wrapped for 2023.Show Notes: We have a new tool launched for marketers that may just help your business and best of all – it's totally free!  Our 2024 Social Media Calendar is ready for free download on the DMA website.  This calendar features twelve months of events and holidays that your team can use to prepare relevant social media content.  Get your hands on the calendar when you visit dma-solutions.com or email info@dma-solutions.com for the link.Gen Z In The Workplace: How Should Companies Adapt? website – Johns Hopkins UniversityGeneration Z in the Workforce website – CSP GlobalHow Is Gen Z Changing the Workplace? website – Zurich25+ New Generation Z Statistics (2023) website – Exploding TopicsThe Truth About Gen Z website – McCann Worldgroup42% of Gen Z Prioritize Work-Life Balance Survey Says website – Yahoo!Follow the podcast:Instagram: https://www.instagram.com/selfsmarterpodcast/Facebook: https://www.facebook.com/selfsmarterpodcast/LinkedIn: https://www.linkedin.com/company/self-smarter-podcast/about/Rate the Self Smarter Podcast on Spotify and Apple Podcasts and leave a review to help us improve our content.Advertise on the Self Smarter Podcast to reach our audience of business leaders via info@dma-solutions.com.

As we kick off 2024, we wanted to remind you of a conversation where Dan'l and Megan talk about common traits of successful leaders. When you think of a leader, what characteristics come to your mind?  We recommend you reflect on the type of leader you've been in 2023, the traits you're taking with you into the new year… and perhaps the traits you're planning on leaving behind. In today's music moment, you'll hear music-related ice breakers to break out at your next party.Show Notes: We have a new tool launched for marketers that may just help your business and best of all – it's totally free!  Our 2024 Social Media Calendar is ready for free download on the DMA website.  This calendar features twelve months of events and holidays that your team can use to prepare relevant social media content.  Get your hands on the calendar when you visit dma-solutions.com or email info@dma-solutions.com for the link.#51: Where Do Happy People Work? episode – The Self Smarter PodcastThe Great Renegotiation and New Talent Pools article – Mckinsey & CompanyEntreLeadership podcast – Dave Ramsey#52: Michelle Wewers Is Back For More Real Talk episode – The Self Smarter Podcast#13: Leadership Lessons from Dolly Parton episode – The Self Smarter Podcast#1: Why Self Smarter? episode – The Self Smarter Podcast#2: The Culture Conundrum episode – The Self Smarter Podcast#3: Remodeling Our Culture episode – The Self Smarter PodcastFollow the podcast:Instagram: https://www.instagram.com/selfsmarterpodcast/Facebook: https://www.facebook.com/selfsmarterpodcast/LinkedIn: https://www.linkedin.com/company/self-smarter-podcast/about/Rate the Self Smarter Podcast on Spotify and Apple Podcasts and leave a review to help us improve our content.Advertise on the Self Smarter Podcast to reach our audience of business leaders via info@dma-solutions.com.

Some strengths you naturally possess, others you work to hone over time. In today's episode of Self Smarter, we are resharing an episode that you may have overlooked…all about utilizing your strengths! Dan'l and Megan discuss how you can not only identify your strengths but also how you can hone them and invest in them to best serve yourself and others. What better way to prepare for the new year and kick off 2024 on the right foot? In today's music moment, hear Dan'l and Megan talk about Daisy Jones & The Six.Show Notes: We have a new tool launched for marketers that may just help your business and best of all – it's totally free!  Our 2024 Social Media Calendar is ready for free download on the DMA website.  This calendar features twelve months of events and holidays that your team can use to prepare relevant social media content.  Get your hands on the calendar when you visit dma-solutions.com or email info@dma-solutions.com for the link.Top 5 Clifton Strengths assessment – Gallup#28: What Is Your Working Genius? episode – The Self Smarter Podcast#49: Why You Need To Read Atomic Habits Now episode – The Self Smarter Podcast#54: Feedback vs. Feed-Forward episode – The Self Smarter PodcastHow To Identify Your Personal Strengths article – 80,000 hoursBring Your Strengths to Life & Live More Fully article – VIA Institute on CharacterValues in Action Inventory of Strengths article – WikipediaFollow the podcast:Instagram: https://www.instagram.com/selfsmarterpodcast/Facebook: https://www.facebook.com/selfsmarterpodcast/LinkedIn: https://www.linkedin.com/company/self-smarter-podcast/about/Rate the Self Smarter Podcast on Spotify and Apple Podcasts and leave a review to help us improve our content.Advertise on the Self Smarter Podcast to reach our audience of business leaders via info@dma-solutions.com.

There's no time like the present to start working on you! In today's episode of Self Smarter, we are reintroducing a topic that isn't discussed as much as it should be. How are you showing up as a leader? How are you coming across to the people around you? Listen to Dan'l and Megan's advice on how to show up and earn people's respect instead of demanding it. In today's music moment, hear more about the music behind Hulu's show, “Chippendales.”Show Notes: We have a new tool launched for marketers that may just help your business and best of all – it's totally free!  Our 2024 Social Media Calendar is ready for free download on the DMA website.  This calendar features twelve months of events and holidays that your team can use to prepare relevant social media content.  Get your hands on the calendar when you visit dma-solutions.com or email info@dma-solutions.com for the link.Dan'l & Megan's Face Regimen – despite Jordan's hesitation #45: Are you Gaslighting People? episode – The Self Smarter PodcastWorking with Your Inner Critic article – Psych Central#40: Part 1: Taking the High Ground with Adrea L. Peters episode – The Self Smarter Podcast#41: Part 2: Letting Go to Break Through with Adrea L. Peters episode – The Self Smarter Podcast#46: Trends for Leaders to Watch in 2023 episode – The Self Smarter PodcastNicholas Britell: Knowing The Score article – CBS NewsSoundtracks of Television: ‘Welcome to Chippendales' roundup – Vague VisagesFollow the podcast:Instagram: https://www.instagram.com/selfsmarterpodcast/Facebook: https://www.facebook.com/selfsmarterpodcast/LinkedIn: https://www.linkedin.com/company/self-smarter-podcast/about/Rate the Self Smarter Podcast on Spotify and Apple Podcasts and leave a review to help us improve our content.Advertise on the Self Smarter Podcast to reach our audience of business leaders via info@dma-solutions.com.

We are saying goodbye to 2023 and hello to 2024! To get us ready, we are re-sharing one of our most popular episodes on the podcast – the one about gaslighting. As we prepare for the new year, let's commit to being better, more helpful leaders, and doing so knowing what gaslighting is and reflecting on ourselves to make sure we're avoiding this form of manipulation. Dan'l and Megan dissect this topic and give practical tips to navigate this issue, so it doesn't become a roadblock in your Self Smarter journey. In today's music moment, Dan'l and Megan discuss their musical heroes but with a twist. Show Notes: We have a new tool launched for marketers that may just help your business and best of all – it's totally free!  Our 2024 Social Media Calendar is ready for free download on the DMA website.  This calendar features twelve months of events and holidays that your team can use to prepare relevant social media content.  Get your hands on the calendar when you visit dma-solutions.com or email info@dma-solutions.com for the link.Dyson Airwrap Styler#2: The Culture Conundrum episode – The Self Smarter Podcast#3: Remodeling Our Culture episode – The Self Smarter Podcast#4: Let's Talk About TRUST…episode – The Self Smarter PodcastThe Top 5 Gaslighting Phrases of Struggling Adult Children article – Psychology TodayHow to Tell If Someone Is Gaslighting You article – Newport InstituteGaslighting Quotes That Prove it is Them—Not You article – Everyday PowerHow to Deal with Gaslighting at Work article – MonsterFollow the podcast:Instagram: https://www.instagram.com/selfsmarterpodcast/Facebook: https://www.facebook.com/selfsmarterpodcast/LinkedIn: https://www.linkedin.com/company/self-smarter-podcast/about/Rate the Self Smarter Podcast on Spotify and Apple Podcasts and leave a review to help us improve our content.Advertise on the Self Smarter Podcast to reach our audience of business leaders via info@dma-solutions.com.

Imagine the power of a well-planned social media calendar in your hands. Yes, that's the secret to maintaining a steady and engaging online presence! I, Kendra Corman, will walk you through the essentials of a well-structured social media calendar, highlighting its pivotal role in ensuring consistency, growth, and engagement of your audience. We'll discuss planning your content, identifying clear themes, and why a calendar can provide a clear framework for analyzing your social media impact. I'll also let you in on my favorite online scheduling tools, and how to use them effectively to keep your social media game on point.Remember, the key to a successful social media calendar is being adaptable and flexible! I'll share my personal experiences on what types of posts have garnered the most engagement, nudging you to try new things and adjust your calendar based on your learnings. Plus, I'll be talking about a common pitfall - signing up for more platforms than you can manage, reminding you that social media is meant to be both social and interactive. Also, stick around for a sneak peek into our next episode where we talk about cost-effective marketing strategies for bootstrap startups. This episode is packed with tips and insights that are crucial in keeping your marketing game strong. It's time to get social! Looking to save time or get more information from AI?If you're just starting out with AI or looking to enhance your outputs, my book 'Mastering AI in Communications' is your essential guide. Whether you're a beginner or ready to take your skills to the next level, grab your free electronic copy or purchase it on Amazon right here!Amazon: https://a.co/d/bhblVcGFree e-version: https://courses.kendracorman.com/aibookDon't miss this opportunity to transform your approach and make AI your most powerful tool yet in saving time and improving efficiency!

Consistency on Social Media is Key, so here are my 5 Steps for Creating a Social Media Calendar that Works! Here are 3 key takeaways from the episode: - Consistency is key to a successful social media strategy. - Use a mix of promotional and engaging content, with a focus on educational and value-driven posts. - The five steps to creating a content calendar include goal-setting, identifying themes and events, determining content types and formats, creating a posting schedule, and utilizing automation tools. Listen in for even more expert advice to increase your online presence and reach more clients. Important Links:

Libsyn and Amazon Music Join Forces to Showcase Book-Related Podcasters, The decisions in Gonzales v Google and Twitter v Taamneh for podcasting, Workflow using the Libsyn social destinations calendar and great tips for using Libsyn Studio, The new Mackie DLZ Creator And data from the IAB Revenue Report for Podcast Advertising 2022 Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you! SIGN UP FOR OUR NEWSLETTER HERE! Quick Episode Summary Intro (1:55) PROMO 1: Within The Trenches (2:25) Rob and Elsie conversation (3:33) Libsyn and Amazon Music join forces to showcase book-related podcasters (6:08) Custom domains on Libsyn 5! (9:12) Looking to plan uploading your episodes through the summer? We have the workflow (15:07) The rulings that leave Section 230 untouched (19:37) Audacity workflows (22:34) Kast Media's acquisition by Live One (22:59) Using the social media calendar within Libsyn The best way to remove an episode from your feed (26:45) Transitioning pre-recorded live streams to podcast episodes with an added intro using Libsyn Studio (29:21) Best way to track ROI when running a promotional campaign in another podcast (30:12) Updating Apple Podcasts information within Libsyn and why (35:23) PROMO 2: Pub Songs (36:01) The new Mackie DLZ Creator (41:34) A way to use podcast RSS feeds (43:54) A podcast player that can search descriptions for Android (46:19) Fixing screwed up bullet points in shownotes (49:08) Google says it will delete inactive gmail accounts (50:42) Worst email of the week (53:48) Promo 3: 3 Pillars Podcast (54:33) Stats: IAB Revenue Report for Podcast Advertising for 2022 (58:03) Where have we been where are we going? Featured Podcast Promo + Audio PROMO 1: Within The Trenches PROMO 2: Pub Songs PROMO 3: 3 Pillars Podcast Thank you to Nick from MicMe for our awesome intro! Podcasting Articles and Links mentioned by Rob and Elsie Leave us voice feedback! Libsyn Amazon Music May 23 FINAL Free up Monthly Storage Space with Early Archiving – Libsyn 5 Supreme Court shields Twitter from liability for terror-related content and leaves Section 230 untouched | CNN Politics The Internet Dodges Censorship by the Supreme Court | Electronic Frontier Foundation LiveOne to Acquire Certain Assets of Kast Media Libsyn Studio You Tube demo Mackie launches DLZ Creator for podcasting and streaming - Videomaker Why Podcast Addict Is the Best Podcast Player Available Google says it will delete inactive accounts | CNN Business IAB | U.S. Podcast Advertising Revenue Report 2022 Video First — Podcast Gear Setup, 2023 with Doc Rock & Elsie Escobar - YouTube Tweet from Content is Queen An Open Letter to the Audio Industry: Time to Turn Words into Action – Content is Queen Thoughts triggered by She Podcasts LIVE going virtual. — Elsie Escobar HELP US SPREAD THE WORD! We'd love it if you could please share The Feed with your Twitter followers. Click here to post a tweet! If you dug this episode, head over to Podchaser and kindly leave us a review and follow the show! Follow The Feed wherever you listen to audio! → Follow via Apple Podcasts → Follow via Google Podcasts → Follow via Spotify → Here's our RSS feed! FEEDBACK AND PROMOTION ON THE SHOW You can ask your questions, make comments and create a segment about podcasting for podcasters! Let your voice be heard. Download The Feed App for iOS and Android Call 412-573-1934 Email thefeed@libsyn.com Use our Speakpipe Page

Libsyn and Amazon Music Join Forces to Showcase Book-Related Podcasters, The decisions in Gonzales v Google and Twitter v Taamneh for podcasting, Workflow using the Libsyn social destinations calendar and great tips for using Libsyn Studio, The new Mackie DLZ Creator And data from the IAB Revenue Report for Podcast Advertising 2022 Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you! SIGN UP FOR OUR NEWSLETTER HERE! Quick Episode Summary Intro (1:55) PROMO 1: Within The Trenches (2:25) Rob and Elsie conversation (3:33) Libsyn and Amazon Music join forces to showcase book-related podcasters (6:08) Custom domains on Libsyn 5! (9:12) Looking to plan uploading your episodes through the summer? We have the workflow (15:07) The rulings that leave Section 230 untouched (19:37) Audacity workflows (22:34) Kast Media's acquisition by Live One (22:59) Using the social media calendar within Libsyn The best way to remove an episode from your feed (26:45) Transitioning pre-recorded live streams to podcast episodes with an added intro using Libsyn Studio (29:21) Best way to track ROI when running a promotional campaign in another podcast (30:12) Updating Apple Podcasts information within Libsyn and why (35:23) PROMO 2: Pub Songs (36:01) The new Mackie DLZ Creator (41:34) A way to use podcast RSS feeds (43:54) A podcast player that can search descriptions for Android (46:19) Fixing screwed up bullet points in shownotes (49:08) Google says it will delete inactive gmail accounts (50:42) Worst email of the week (53:48) Promo 3: 3 Pillars Podcast (54:33) Stats: IAB Revenue Report for Podcast Advertising for 2022 (58:03) Where have we been where are we going? Featured Podcast Promo + Audio PROMO 1: Within The Trenches PROMO 2: Pub Songs PROMO 3: 3 Pillars Podcast Thank you to Nick from MicMe for our awesome intro! Podcasting Articles and Links mentioned by Rob and Elsie Leave us voice feedback! Libsyn Amazon Music May 23 FINAL Free up Monthly Storage Space with Early Archiving – Libsyn 5 Supreme Court shields Twitter from liability for terror-related content and leaves Section 230 untouched | CNN Politics The Internet Dodges Censorship by the Supreme Court | Electronic Frontier Foundation LiveOne to Acquire Certain Assets of Kast Media Libsyn Studio You Tube demo Mackie launches DLZ Creator for podcasting and streaming - Videomaker Why Podcast Addict Is the Best Podcast Player Available Google says it will delete inactive accounts | CNN Business IAB | U.S. Podcast Advertising Revenue Report 2022 Video First — Podcast Gear Setup, 2023 with Doc Rock & Elsie Escobar - YouTube Tweet from Content is Queen An Open Letter to the Audio Industry: Time to Turn Words into Action – Content is Queen Thoughts triggered by She Podcasts LIVE going virtual. — Elsie Escobar HELP US SPREAD THE WORD! We'd love it if you could please share The Feed with your Twitter followers. Click here to post a tweet! If you dug this episode, head over to Podchaser and kindly leave us a review and follow the show! Follow The Feed wherever you listen to audio! → Follow via Apple Podcasts → Follow via Google Podcasts → Follow via Spotify → Here's our RSS feed! FEEDBACK AND PROMOTION ON THE SHOW You can ask your questions, make comments and create a segment about podcasting for podcasters! Let your voice be heard. Download The Feed App for iOS and Android Call 412-573-1934 Email thefeed@libsyn.com Use our Speakpipe Page

In this episode Nick talks about the social media platform that you should most be focusing on in 2023. If you don't have time to do any other social, you should be leaning into this social platform, TikTok. He lays out the current state of TikTok, why you should go in on it, how you should go in on it, and gives links and resources to other episodes or resources to help you flesh out your social media calendar for your church in 2023. Entire Episode with Complete Transcript: http://www.hybridministry.xyz/036 Watch this Podcast Episode: https://www.youtube.com/channel/UC9pjecCnd8FVFCenWharf2g Follow Nick on TikTok: https://www.tiktok.com/@clasonnick SHOWNOTES Is Digital a Valid Method of Preaching? https://www.hybridministry.xyz/029 9 TikTok and Reels Videos to use at your church this week! https://www.hybridministry.xyz/023 The Ultimate 2023 Social Media Calendar, Strategy and Posting Guidelines https://www.hybridministry.xyz/025 TIMECODES 00:00-02:12 - Intro 02:12-08:40 The Current State of TikTok 08:40-13:35 What does all of this mean? 13:35-18:52 What content should my church post? 18:52-23:40 The Nitty Gritty of Posting to TikTok with Hooks, Captions and where to place your text on screen 23:40-24:59 Conclusion and Outro TRANSCRIPT Nick Clason (00:02): All right. 3, 2, 1. Well, hello there, everybody. Welcome back to another episode of the Hybrid Ministry Show. I, as always, am your host, Nick Clason. So thrilled to be here with you, uh, on this episode. And we are going to be continuing on in our journey of the sixth Step Church social media framework. But today, in this episode, I am gonna talk about a social media that if you don't have time to go in on any of the other things that we talk about, this is the one that I highly, highly recommend as a youth pastor myself. Um, I recommend this primarily for student ministries. Um, however, I wanna be very clear that, um, this is a, the number one, uh, social media for Generation Z. And you might think, oh, I'm exempt from that. I don't have to worry about Generation Z. And that's just simply not true. Nick Clason (00:58): You do. Um, and it will become more and more of a prevalent, uh, problem, so to speak. Not that Generation Z is a problem, but, uh, more and more of a prevalent, um, uh, demographic in your church congregation. More and more, they're graduating every single year, and then they're soon becoming a part of the church or not a part of a church. If we're not willing to speak their native language, and if we're not willing to, uh, reach them where they are soon as youth pastors, we are no longer going to have Generation Z even as a part of our ministry because Generation Alpha is right now sitting in our sixth grade, our fifth grade, our fourth grade, they are the soon to be new generation. And so Gen Z, this digital strategy matters for them. And yes, you guessed it. We are talking about TikTok. Nick Clason (01:44): So all that, and more on this episode, as always, show notes, hybridministry.xyz, subscribe on YouTube. Follow me personally on my TikTok, uh, give us a light, give us a subscribe. A subscribe. And please, we would love it if you would give us a rating, especially if you find this information helpful, share it with a friend. But without any further ado, let's dive into why TikTok matters. All right, well, let's talk about the current state of TikTok as it stands in 2023. So, uh, TikTok in just 11 years, so starting back in 2011, all the way now to, um, 2023, so I guess 12 years, uh, TikTok has grown from zero users all the way up to 1 billion estimated users ranking it fourth in social media usage and platforms. So it's only behind Facebook, YouTube, Instagram, and then TikTok is fourth. Facebook is at 2.9 billion. Nick Clason (02:48): YouTube is at 2.2 billion. Instagram is at 1.4 billion, and TikTok is at 1 billion. Now, keep in mind that I think that, uh, Facebook and Instagram both play a role, but if you're going to go all in on one, I think you should go all in on TikTok. Facebook often is, uh, really popular with the generation of generation X. Instagram is much more popular with my generation, generation of millennials, and TikTok was made famous by our favorite, um, generation, generation Z and TikTok is driving what these other legacy platforms of Facebook, of Instagram, and even YouTube are doing. So all of the players ahead of TikTok in the, um, estimated users, Facebook, YouTube, Instagram, all three of those, if you notice, have a TikTok feature, uh, element woven into 'em reels, Instagram reels, Facebook reels, and YouTube shorts, and they're all three trying to compete and catch up with the wild craze that is TikTok. Nick Clason (03:49): So what even was TikTok, you might remember that TikTok originally started as a brand called a musical dot l wire or Musical Lee, and it was branded and started much as a lip syncing app. I remember as a youth pastor, there were students that would just lip sync and do the musical Lee, uh, type of deals. And so, uh, it was rebranded as TikTok, and it has come around and it has shot up in a meteoric eyes of popularity to become the almost number one. Um, and not like number one downloads, like I just read through the stats, but like number one in, uh, just desirability, right? Of like entertainment apps and social media switched right from being like this social, legitimately social like connection of like human people. I'm friends with my grandma and I'm friends with my aunt to a, uh, platform of entertainment. Nick Clason (04:43): You get on there to watch, to be entertained, to be informed, to be inspired, to be encouraged, to learn something, to laugh, all right? That's what TikTok has kind of become. And so, TikTok, um, was historically thought to be adopted and used by teenagers primarily. And that's why, again, when we think of Generation Z, we think, oh, those are teenagers, right? But I wanna read for you something. Um, some of the most recent data says this, 10 year olds to 19 year olds make up 32.5% of the users on TikTok, where 20 to 29 year olds make up 29.5% of the users on TikTok. 30 to 39 year olds make up 16.4, 40 to 49 year olds make up 13.9 and 50 plus make up 7.1. So if you do some quick dirty math, you're looking at greater than 60% of your users are anywhere from the age of 10 to 30. Nick Clason (05:36): And if you do a little bit more math, 75% of the users on the TikTok app are under the age of 40. Now, let me ask you, is this something that youth pastors only need to be worried about? And I would contend that the answer is no. Yes, the greatest use is of the younger generations, but 10 to 19, that 19 year old's gonna be 20 pretty soon. And my guess is you wanna reach a 20 year old. Like, my guess is you wanna reach a 25, a 27, a 32 year old, and so start going where they are. So according to an article from, uh, September, 2022 in the New York Times, uh, this is what it has said. It said, TikTok is now becoming the new search engine for Generation Z. Here's what the quote says. This is a powerful tool for teenagers, for students, and for the people in your congregation. Nick Clason (06:30): So according to this Afor engine, New York Times article, more and more young people are using talk's powerful algorithm, which personalizes the videos that are shown to you and your for you page, which is based on your interactions with the content. And so to find, uh, information that UNC candidly caters to their tastes, the tailoring, that tailoring is then coupled with a sense that there are real people on the app and are synthesizing and delivering information rather than just simply faceless websites. So there, right there is where you find the social component, but greater than 80 to 90% of the content that most people interact with on TikTok comes from people that they have never met. So pair in mind that the, the usage is meteoric and it is rising faster and faster. And also that now Generation Z is going to TikTok as one of their pry Mary places for search. Nick Clason (07:31): And what did we talk about was the reason in the last episode that YouTube was such a crucial, uh, ground for you to be diving into as a church, as a church creator, is you could create very custom howto content. So that's also now the case with TikTok. One last thing that is, uh, important for you to know about TikTok, while the, while TikTok does, uh, have is only fourth, right? In the overall ranking of, um, social media apps, there was a term, um, coined as power users and 29% of TikTok users are considered power users, and they're the ones who will use the app every single day and further study on that TikTok users spend wait for it on average 95 minutes per day. That's over, that's an hour and a half of their day spent on the app, which does rank number one amongst all of the social media apps for most time used on the TikTok app. Nick Clason (08:34): So that is where we are. What does all of this mean? All right, so what does all of this mean? Like we said, TikTok is beginning to trend older, and even the users themselves are just simply getting older. And it is right now the leader, right? The leader for Generation Z, um, and I think probably soon to be millennials, and those, uh, people are soon to be square in the main demographic of people that your church is likely going to be focused on reaching. The other reason, like I said earlier, consider the fact that Instagram, Facebook, and YouTube have all recently adopted a TikTok algorithm, reels, shorts, right, to make as a cornerstone of their social media, um, strategy moving forward. And so they're, they are responding to this social media app over here, which is why I don't think it's it's necessarily worth, uh, your, I don't know that you need to be ignoring it or that you should be ignoring it, right? Nick Clason (09:34): These other social media platforms, I feel like, oh, we're gonna be all in over here on YouTube, on Instagram to perform well on YouTube and Instagram right now. You need to go all in on the TikTok feature that they have implemented. It's not called TikTok, it's called reels, it's called shorts. But you need to still be all in over on that. And so the legacy platform that made that famous, you should start there. Those are reasons why I think TikTok is currently the most important of all the things you might be wondering. Well then why we talk about YouTube last week, and we're gonna talk about this in the very final episode, but just as a sneak peek of this little, uh, series that we're doing, um, you always want to be able to take your short form content and point it back to something more longer form, and that's where that can live over there on YouTube. Nick Clason (10:16): That's the short answer to that. Okay? So I also want to consider some of the theological implications for this, okay? Acts chapter one, verse eight, very famously, the Great Commission, Jesus says, but you will receive the power of the Holy Spirit. He'll come upon you, and then you'll be my witnesses telling people about me in Jerusalem, in Judea and Samaria, and then ultimately to the utter most parts of the Earth. You might be thinking, well, yeah. So why does me posting a dancing video of my senior pastor on TikTok accomplish the mission of reaching people? Talk's? Algorithm is largely a mystery. People have been trying to crack that code. Obviously, Instagram, Facebook, YouTube are all studying it to try and create their own versions of it. However, there is one thing that we do know is that what, the way that TikTok spreads the message is very much in the same concentric circles that we see described by Jesus in Acts chapter one. Nick Clason (11:08): Verse eight starts by sharing it to your followers. And if they respond well to it, it'll share it to more of their followers. And it starts even geographical. It starts around where you are. You can geotag yourself in your TikTok when you post them. And so it, it does accomplish the mission of helping spread that message until you, more and more people, hundreds, thousands of people can get to hear the message of Jesus every day. Consider this. Let me just give you an anecdotal example. I have a, uh, I'm a youth pastor in an ministry where on average, on a given set, like Wednesday night, we probably average anywhere between a hundred and 150 students, okay? If I post a TikTok about, uh, just a clip from a message or a, a message on there that has something to do with God or theology, or I'm helping share and spread the good news, I'm helping teach people, encourage people, equip people an average video, that that does not perform very well to my standards on TikTok, we'll get somewhere between two and 300 views. Nick Clason (12:14): That is literally double the number of people that see that content then come to my, uh, regular in-person gathering. So why does this matter? I think it matters because we have an opportunity to reach far beyond just the people that have their butts in their seats in the ministry that I lead. And the same is true for you. You have the ability to help get the message out there. Now, you might be thinking, well, why don't, our church doesn't wanna do that? Every church has been tasked by Jesus Christ himself. Acts chapter one verse eight, Matthew 28 18 through 18 through 20, to help fulfill the great commission. And there's an element of discipleship in there where, yes, you have to teach them to obey everything that he has commanded us to do, but also there is a reach component. Get the message of Jesus out there. Nick Clason (13:04): Can that be done via digital means? I would contend that yes, it, it can, and we talked about that early on. Um, we talked about that, uh, actually a couple episodes ago in, uh, the can, can the, can the message of Jesus be done and shared digitally? And, uh, you can go back and listen to it. I'll link to it here in the show notes. But yes, I would contend that yes, it can be done that way. Uh, and you'll see why, and you'll be, you'll have an explanation of why that matters. All right? So this is the age old question, right? What do I post? You might be wondering that you might be asking that. Well, uh, I'll link to an episode that I did at the end of 2022 on this podcast, but it, it's titled, I think, nine TikTok and Short Form Video Ideas that you Can Post on your Church social Media this week. Nick Clason (13:58): I also, uh, laid out for you my complete weekly strategy in another episode. Um, I think it's episode 25, the Ultimate 2023, uh, social media calendar strategy and posting schedule. I'll post both of those if those are something that you find interesting, but they're just chock full of ideas, and honestly, they're very like boots on the ground for me, uh, and stuff that I post every single week. But real quick, uh, a high overview on some of those is, uh, there are really, they're like 3, 4, 5 different categories of things that you can post. The first one is trends. If you spend any time on TikTok, on TikTok app, just yourself personally, I use that save feature incredibly liberally. It's the little like bookmark looking thing on your app. And then I can go back to my personal profile and see things that I've saved. And, but you gotta jump on those trends fast. Nick Clason (14:51): So I always, on my, my posting calendar, um, I don't schedule myself out so much. I leave just some space to do some trends. And so two or three times a week I say post a trend and I go into my saved things, and I'm like, what is going on right now on TikTok? And if there's a certain song or a certain cap cut template or something like that, I just use it and I try to find a, think of a creative, fun, relatable way to use it, and I just use it. Another thing is, um, you can just, you can film like custom content, you know yourself. So like, uh, let me give you an example of, of just that thing I'm trying, um, and you can go check it out on our church, uh, TikTok right now. I I don't wanna, um, give you the link verbally here, so go to the show notes because I'm working on changing the name to it. Nick Clason (15:39): I don't know if, if by the time this post, uh, if the name will be changed or not. But anyway, um, I, I made this game. Um, I'm an author on download youth ministry.com. Um, so I made this game called gif flashback, where you watch a gif for like, uh, seven seconds, and then, um, immediately you're asked a question to just recall what you saw. And so I tried something where me and another, uh, member of my team are named Bailey. We went around all different places in the church, and that's intentional. Uh, as far as TikTok is concerned, we'd, we'd swap out like, uh, outfits and we'd go to different places in the church. And so we shot them all at the same time, but they're in all different pockets and corners at the church. Some are outside, some are inside, some are, you know, whatever. Nick Clason (16:20): At my desk, her desk in the, in the Gaga pit, whatever. And, uh, one of us would run in and be like, quick, Bailey, give flashback, and we'd watch the, the game, all right? And while we're watching it on one of our phones, I would then edit where I'd put the game in on top of the phone. And so I, or she would be playing it by answering the questions and giving the, the answers, but the user, while they're watching it can also, um, watch it and interact with it and play the game as well, right? And so that's a way to use a game that's made for social, um, but also like post it on your TikTok and just have some fun, right? Um, you can do like emoji bible guessing games, which by the way, go to my D ym, uh, link. Uh, I'll drop that in the show notes here as well. Nick Clason (17:04): And you can buy, I have all kinds of like, uh, a game called Emoji phraseology, and every single one of them has a vertically formatted video or, uh, wide screen, or, I'm sorry, uh, video or static, uh, slide that you can post as well as you, uh, interact with or as you, um, edit your video so you can play like emoji guessing games, get flashback, all those things. Um, but yeah, po uh, post some of those just different like fun game type things to do. I also like to do like a lot of minute to win it style games, right? And I just film those, and then I clip 'em up, I edit 'em, um, have fun with them. Other things I like to do post educational videos, like, not, not like, here's some math, right? But like theologically educational videos. So the entire month of January, I posted a, I talked a lot about habits. Nick Clason (17:51): We were in a series of habits, and so I talked about the psychology of building a good habit. And then the entire month of February, I answered some deep theological like questions or just some core tenets, like of the faith. And I walked through, you know, salvation and the Holy Spirit and sin and the problem of evil. And I just like, I, I posted those, you know, occasionally. Um, also, you can always post message clips. And this is why, if you go back to the last podcast that I posted, um, about YouTube as the first step of the strategy, if you're pre-filing or if you're live streaming, you can find two to three short message clips, and you can edit them with a good hook in where you resolve a good hook and you have some good music behind it. And you can post, uh, some of those message, uh, clips on your, on your TikTok, and then you can point those back to the longer form video or audio content for people to find and consume. Nick Clason (18:45): So speaking of hooks, speaking of archetypes, speaking of how to build it, let's dive into that. Next, let's do it. Let's get nitty gritty here. Posting best practices. Number one, you want to have a good hook. You can use the text on screen option, or you can use the text to speech option as the narrated, uh, the narrated, uh, AI sounding voice. But essentially, you need to tell your audience within the first three seconds what this video is going to be about. Because, you know, swiping habits, people are not hovering on videos for very long. If it's not interesting, boom, they're onto the next thing. Boom, they're onto the next thing. This often requires a mindset shift for pastors who hold their hook or who hold their, like, ace up their sleeve usually until the very end of a sermon. Get it out at the very beginning. Nick Clason (19:35): What are you talking about in this video? The other thing is use onscreen captions. They're not for just people who are hard of hearing at this point. Captions are useful because a lot of times people can't watch videos in public places with headphones in. So if your video has captions, they can still watch it, even if their phone is v is, uh, volume is turned all the way down. In fact, check this up. 69% of people say that they view video with their sound off in public places. 69% is almost 70% of users and 25% watch with sound off when they're even in private places. So if you have captions on your videos, people can still watch wherever they are. TikTok will has an auto trans transcribed feature. It works really well. Just pop that onto every single video that you use. All right? You need to make sure you have a call to action. Nick Clason (20:23): So as you're building your audience on TikTok, make sure that you give them a call to action. Tell them to follow for more, save or view this video for later, or head to the Lincoln bio to watch the full message. Again, this is why if you are using our six step framework and you have your YouTube channel linked in your bio, you can send people who are watching message clips to go on and watch the full message to link in bio. And just remember that more than just going viral and building an audience, um, is not just for vanity metrics, right? Is that if you have something significant and meaningful to say, people will want to dial in and listen to longer versions of what you have as they're in their discovery algorithms, finding things on their phone and online. Also, watch where you're placing your text in a TikTok video. Nick Clason (21:07): The top, the bottom and the right side are all off limits. So you really need to hit right in the middle and more, uh, left of center. Uh, I hate when I see people who post things and they, they post it behind the natural places that TikTok covers things. TikTok screen is incredibly busy. So, uh, just look and know where you can and cannot post your text on screen and make sure it doesn't get covered up. Uh, captions and hashtags, I recommend no more than a one sentence caption and no more than three to five hashtags. And if your caption, um, has a word in it, you do not need to hashtag that same word later, right? Like we said, gen Z is using, uh, TikTok, and TikTok is also building on the back end of more searchability. So, um, if, if one of your words is already in your caption, you do not need the hashtag to find it, it will, it will search all of the text on your screen, which again, use text on screen, use their text editor. Nick Clason (22:09): Um, I actually use TikTok. Um, if I'm, if I'm editing on my phone, I'd probably do 50% edit on my computer, 50% edit on my phone directly. Um, if I'm editing on my phone, I edit in the TikTok app, then I download that without the watermark and I post out to all my other content. But TikTok is the, the starting spot for me. And so, um, all the texts on screen, all the things I use natively, they will search my video and find those things and, and help index that in their search back out to other people. Um, and then finally, audio. If you are a business account, your audio options on TikTok are going to be far more limited, which is why if you can do an edit in a computer, it's gonna be better for you. Um, if you're not a business account, and I talk about this in my ebook, which will link to that in the show notes as well. Nick Clason (22:57): Um, there are pros and cons to whether or not you want to be a business account or not. I still, to this day, have not converted ourselves to a business account, but that, that day is probably coming to an end here soon. The biggest disadvantage is I can't just lazily use trending audio. Um, that almost always is, you know, you know, not royalty free and I, you have to pay royalties on it or whatever. There are workarounds to it where you just, you edit the video with that audio in a, like, Adobe Premiere Pro or something like that, and then it's like an original sound for you. It's, but it's not being indexed in search based on that audio. Um, less and less. I think that the quality of the content is gonna be more important than the actual, like, hacking of the system by finding the certain audio things. Nick Clason (23:42): All right. Well, thank you so much for hanging out this entire episode. Like I just said, if, uh, you have not yet grabbed our free e-book, this episode in particular on how to post a TikTok from scratch, the question that the, the title of the e-book is, have I already Ruined My Church TikTok account? And will help you answer that. So go grab your free e-book. Also a rating or review will be incredibly helpful to subscribe over, over on YouTube if you wanna watch this video. We got blower thirds, we got custom graphics flying in. Some of the things I talked about, uh, are gonna be visible on screen that you just have to listen to in your earbuds. And if you heard anything that you're like, that was interesting, I need to go, uh, unpack that a little bit more. We have three transcripts for you over at hybridministry.xyz head there, check it out. But we're so glad that you're on this journey with us. I hope that you are finding this six step social media framework helpful. This was just step number two. Next episode we're step three, which is Facebook. So excited for that. Join us. We'd love to have you there. And until next time, and as always, stay hybrid.

SUMMARY In this episode, Nick sits down and fleshes out a weekly social media posting calendar. How often do you post? What types of content and ideas can you post? How frequently? Where and what? This is your FREE 2023 posting guide! To gain access to the FREE "Have I already RUINED my TikTok account? - A guide to posting TikToks from start to finish" next week, subscribe to Nick's YouTube channel: https://www.youtube.com/channel/UC9pjecCnd8FVFCenWharf2g ShowNotes and Transcripts available at http://www.hybridministry.xyz Or come hangout on TikTok at: https://www.tiktok.com/@clasonnick SHOWNOTES Previous Episodes Mentioned: TIKTOK POSTING IDEAS https://www.hybridministry.xyz/023 ROB'S INTERVIEW https://www.hybridministry.xyz/024 TIMECODES 00:00-01:22 Intro 01:22-02:48 YouTube and Podcast Strategy 02:48-11:33 TikTok, Reels and Shorts Strategy 11:33-15:10 Instagram Feed and Facebook Page Strategy 15:10-16:30 Instagram and Facebook Stories Strategy 16:30-17:42 Facebook Groups Strategy 17:42-18:49 Outro TRANSCRIPT Nick Clason (00:01): Hey, what is up everybody? Welcome to another episode of the Hybrid Ministry podcast. I am your host, as always, Nick Clason. Excited to be with you. And in today's episode, I wanted to give you your custom 2023 social media framework for your ministry, whatever style ministry you lead. Uh, I am pulling this directly from, um, the ministry that I am a part of. And just so you know, I am a youth pastor, and so it may be a little bit different for you, and you may make a few tweaks based on the area of ministry that you lead or if you're navigating an entire church, uh, social media. But honestly, like, I think, um, some of the things I might say, if you're leading your entire church student minister or your entire church social media, you might think that's a little bit too silly. Can't be whatever. Nick Clason (00:56): Um, I'll just encourage you, like, I think people jump on social media to be entertained. And so, um, even if it feels a little bit, uh, student ministry esque, like, I think people are gonna find it fun, especially if you're incorporating your pastor or other, like church people, parishioners members, like, uh, it can be fun. So, uh, hang with me, but here's my recommended 2023 social media strategy for you. All right, so the first thing I would recommend is post all of your sermon content to YouTube. If you don't have a YouTube channel, create one. Um, if you live stream already, just use that. If you're not live streaming, um, and you, and, or you don't wanna pay for the, uh, the equipment that it takes, then I would recommend pre-filing your talks, your message content. You can shave the content down from, you know, typically a sermon's 25 to 45 minutes on the longer end, maybe even longer in some of your cases, if you can shave your message down to somewhere between 12 and 17 minutes, that's the sweet spot for YouTube's videos. Nick Clason (02:03): It also lets you have whoever your primary communicator in is speak directly to camera, which is another thing that YouTube is gonna prioritize and promote, um, and make more. You know, uh, he help you index better, uh, in your, uh, in your YouTube search. Um, and so then if you pre film all of your stuff, you can post that to YouTube, um, as well as it gives you the option to rip off just the audio and save your mp3, uh, out as a podcast, which, um, I would a hundred percent recommend your church starting an audio sermon podcast. And that can come from your custom YouTube channel or, uh, uh, shorter form video content, right? For, uh, like the pre-filed thing, all right? Once you have the bedrock of your weekly messages on some sort of rhythm, uh, then from there you're going to be looking at your TikTok, Instagram, Facebook reels, and YouTube shorts strategy. Nick Clason (03:05): Here's the thing that's unique. In the past, uh, social media would ding you if you posted something, um, for Instagram on Facebook because they're built differently. Or if you posted something for Twitter on, uh, TikTok, right? Like, they're not, they're not the same social media platforms. However, we now live in a world where every single platform is trying to catch up and keep up with TikTok. And so here, soon I'm going to be releasing a video and an ebook. You can head to the show notes, or you can go to, uh, my YouTube channel, my TikTok, um, or hybrid ministry.xyz to grab a copy of that. I believe that's going to be launching a week from today. When this episode drops, it is your custom how to build a TikTok from scratch 2023 guide. So if you've never started on TikTok yet, uh, create an account, and then this will help you walk step by step through filming, editing, posting all on your phone, uh, so that you can make it, um, you can make it happen from there. Nick Clason (04:06): But everything in 2023 is going to be all in on short form video content. Facebook is, Instagram is YouTube, shorts is back, and so is TikTok. So in all of these platforms, you get the unique privilege to be able to record vertical video, short form video content, and post it in, in four places all at the same time. And so you really have a unique opportunity as a content creator, as a church social media manager that you've maybe never had before in the past. Now leading into 2023, it's all about short form videos. So go all in on it. And here's the thing, if you are pre-filing or live streaming your videos, it only gives you a base of content. You can go there and you can start from there to start pulling out sermon nuggets and content that you can post out to these short form video algorithms. Nick Clason (05:00): So here is what your, uh, posting strategy is gonna be. I'm going to recommend that you post five, uh, or I'm sorry, three times a day, five days a week. All right? So pick two days to be your quote unquote weekend. Um, I make my weekend Friday and Saturday. And church, I, I typically am off Fridays and Saturdays. So I post three times on Sundays, Monday, Tuesday, Wednesday, Thursday. Okay, pick whatever that is that the, someone out there like Gary Veer or something might tell you that that's a bad, uh, strategy. You should be posting every single day. And if you want to and have the margin bandwidth to do it, do it, but honestly, don't like take your days off, right? Like, that's that I, my boss challenged me. He's like, stop working on Fridays, bro. And I was like, you know what? You're right. Nick Clason (05:42): I'm not gonna do that. So I'm not gonna worry about it. Sometimes I post if I'm on TikTok and having fun just myself, um, to my ministry page, but more often than not, I'm not, all right. So, um, you're gonna be posting three times a day, five days a week. You figure out what your, your week is as a social media church ministry manager. Um, but you're gonna be posting, uh, Monday or whatever your day is, right? In the morning, afternoon, evening, morning, afternoon, evening. And the way that I notify myself is I just put it in Google Calendar. I'm sure there's a social media app up there, base camp, or some like project management software that can work. The only thing that really like alerts me to something that I'm paying attention to, i e my phone, um, is a Google Calendar, uh, invite. Nick Clason (06:23): So I just, I set that in there, it notifies me, and boom, off I go. So, um, you're gonna be shooting for 15 pieces of short form video content. If you're pre-filing, or if you've been live streaming, I want you to get three sermon clips, two of your pastor or whoever talking a short 32nd to one minute clip, go into whatever video software you have and shave it down. So it's 16 by nine. And, uh, find a good application piece of content. One way I do that is I like to, I like to go towards the end, um, and go more towards the application side of things that find better, um, more maybe applicable pieces of of sermon content to, to pull out there. Another option you can do is you can take like a stock video, um, with like a mountain landscape or something like that, and then some nice music behind it, and then put the quote, a quote from your pastor, uh, on there. Nick Clason (07:13): Uh, and you, I'm sure you've seen this before, but like, uh, tweet screenshots, they perform really well for whatever reason. Um, then I'm also gonna have you do a ministry recap. So if you're a youth group, for example, uh, get some short videos on Wednesday night, throw it in a TikTok, do an auto cut, and create a recap of whatever the night is. I post that every single Wednesday night. If you meet on Sunday nights, do that, uh, if you're a children's pastor or whatever, like do that on Sunday afternoons, okay? Whatever, whatever works in the rhythm of your thing. If you're overall church, uh, social media manager gets some clips from Sunday morning and post that Sunday afternoon or Sunday evening, um, as just a recap of great week today, loves hanging out, love seeing all the people, all the smiling faces, all that type of stuff. Nick Clason (07:55): Do three games. Um, couple episodes ago we dropped nine ideas for TikTok, short form video content that is, uh, there was all kinds of different things in there. Also, my most recent interview with Rob Shepherd, I'll drop both of those links in the show notes so that you can find those. But those are just full of ideas. You can follow him, uh, to get some great ideas of things that you can do. But three games, challenges, competitions, things that you're asking your audience. Who do you think, what do you think? How's this gonna end? Right? Like, give them a chance to interact with your algorithm, with your content, have them start commenting in on those videos and stuff like that. Um, I want you to do a one blind ranking a week. I'm sure if you've ever been on TikTok, you've seen those things where they'll put a filter on your forehead and it'll just filter through. Um, they have, I, I literally, I went into TikTok just a minute ago in the search, and I, I searched blind ranking. And so in that, you can find like restaurant blind rankings, movie blind rankings, shoe blind rank, like all kinds of different, like brands Nick Clason (08:54): Of things. And what you do is you just do one through five, um, on your screen, and as they come through, you try and rank where it's gonna be, not knowing what's gonna come next. That's where the fun kind of falls into it, right? So like, if you're doing fast food, you start with subway, where are you gonna put it? One through five mm, 3, 4, 2. You don't wanna give it to one. There's gotta be something better, right? Like that's kind of the whole thing. And then people can just laugh and have a fun time watching you interacting with it and whatever the case may be. Um, so do one blind ranking a week. Do two DeVos, two DeVos that are either attached to the message, but not exactly like clips from the message. So this is your pastor sitting down and talking directly to the camera, expounding upon it, or do two standalone devotional contents. Nick Clason (09:36): Find something about prayer. Find something about idols in your heart. Find something about rest and boundaries, and just do two, uh, DeVos and make 'em like a mini-series. That part one, part two. Um, I want you to do two spiritual practice videos. You can do like a, Hey, read scripture with me. You can do a guided prayer, you can do a meditation thing. Uh, you can do a verse memory type of challenge and all of that. Just find creative ways to do that into the camera. Um, that right there, if you add all those up. So three sermon clips, a ministry recap video, three different games, one blind ranking, two DeVos, two spiritual practice. That, that's 12 right there. You're looking for 15 total pieces of content. What that leaves you with is three trends, trending audio, trending dances, things like that. Um, and attach those to just funny things. Nick Clason (10:22): Invites come to church, right? Um, you can do p o v point of view type videos, um, or you can do, uh, those can also be things that you're going to be promoting towards future events. And in student ministry world, uh, d nows winter weekends, camps, like those types of things. I'm, I'm hitting stuff on camp, basically all summer long or leading up into it, right about like missing out on camp or point of view. Middle school boys cabinet smells like poop in here. Like, uh, all, you know, meeting someone in a small group for the first time, and there's, I don't know if you've ever heard that audio, but it's like, I do cuss a little. Oh yeah, what's your favorite word? Mm, probably crap. Or now there's a, a Christmas one, right? It's like probably cotton head and any moins, right? And so you could like, play around with something funny like that, like POV joining a new small group. Nick Clason (11:07): And if you're a church, uh, a church-wide social media manager in your fall launch, big push into getting people into small groups or connect groups or Sunday school classes, whatever the case may be. Just use something like that as a silly thing. You can be the primary person on camera. You can get your pastor, you can get some volunteers, you can get students, you can get teenagers. They can help especially help you find some of those trends. Uh, also, so then that's all of your short form video content. That's TikTok, Facebook, Instagram reels, YouTube shorts. All right? So then beyond that, what are you gonna do on your Instagram feed? Okay? So on your Instagram feed and your Facebook page, if you're a church-wide social media manager, um, if you are a youth pastor, uh, Facebook page I would say is optional. If you're, uh, running it for a whole whole church, you probably want to do it and just let it be duplicate of what's going on on your Instagram. Nick Clason (11:57): Um, Mondays, do a meme Monday, curate memes all throughout the week. Save them in a Google Drive or share Dropbox folder. Put a bunch of people on it. Like, Hey, you, when you're on social media and you find funny things, post a meme, um, screenshot it and drop it in here for me. You can have a cover thing that just says me Monday, or you can just post 10, um, in a carousel post. And they're just a funny way to engage and get people laughing and all kinds of fun stuff. Tuesday, post a message recap clip from whatever your most recent thing is. If you preach last Wednesday, post on Tuesday, preach on Sunday, all right? Or you can maybe flip flop. What I'm gonna suggest for Thursday, if you're a Wednesday, uh, youth, youth ministry, um, but post your, uh, uh, your reel, um, to your profile grid, okay? Nick Clason (12:42): When you're posting reels, I recommend not posting everything to your profile grid. You don't wanna flood it too much, and I'm gonna tell you why here in just a minute. But for this one, I do want you to post it to your profile grid. So crop it ice, maybe get another photo of your pastor preaching as your, uh, cover. So people look on your profile. It looks like a, a photo, but then they click it and it's actually a video. Put captions into it. Um, follow my, my ebook that I'm gonna drop next week, um, and go, you know, go make that happen Wednesday. Um, if you're a youth ministry, I would do a recap video right there of your night. If not, um, if you're a church, maybe make that, uh, your Sunday post. Um, and then reserve, you know, some of the other things that I'm doing, uh, here later, like you could do, um, like a worship Wednesday or something like that on an Instagram reel, uh, Thursday, that was, that's where I would put a spiritual practice post again. Nick Clason (13:32): So this is a Rio. So all the Tuesday, Wednesday, Thursday, all reels. Okay? So the rest of the reels that you're posting those days, they're not posted to your profile grid, but your message recap, your Wednesday night recap, and now your spiritual practice post all those select on, which I think Instagram, when you're posting it in the post feature, um, it automatically selects post profile grid. So you're gonna have to select those off as you do those. Um, so go ahead, drop that in on Thursday, spiritual practice, read scripture with me, guided prayer, meditation, scripture, memory accountability, journaling, some type of thing there. Um, just challenging your people. Hey, pause for a minute, take 60 seconds, meditate on this first. The last thing I would do there, um, is on Saturday or Sunday morning, do some sort of, uh, invitation post invite to church. Like, Hey, I'm saving a seat for you. Nick Clason (14:21): Or tag someone who you want to come to church with you, or Sunday is the best day of the week, or something like that. Some sort of reminder like, Hey, we got a big event coming. It's church we did every week, right? But we got a thing coming up. Wanna see you wanna see you. So all that can be done on your Instagram feed and your Facebook feed. Um, and if you'll notice, most of your real content is going to help supply your feed stuff as well. Okay? So, uh, you're making 15 pieces of content back on the, the TikTok, Instagram real shorts and stuff like that. You're like, I don't know if I can keep up with it. You're kind of, you're probably dropping a lot of the static image stuff that you've been doing and you've been posting. And if you already have a framework for that, like a photographer or a graphics person or whatever, making those things, keep some of those going and filter those in and just pull them back a little bit more and then push forward more of the short form video type content. Nick Clason (15:12): Finally, um, on your stories in Instagram, I would, uh, I would say post reels, right? So you post reels and then go to your reel and click the share button. Share the story. So for example, if you're doing like a competition, like, um, whip cream or sour cream, who got the sour cream? Post that, and then just do a poll sticker on top of it, who do you think got it? Was it this person, this person, or this person? That's a way to use story framework while also letting the real content supplement what's going on in the stories. And it's going to keep, um, your story stuff fresh, but you're, again, you're not creating more or additional content, right? Another thing I do, me, Monday I post it and I do a slider and I say, which one was your favorite? 1, 2, 3, professors command nine, 10. Nick Clason (15:55): And they can slide it there to say, which of the memes is your favorite? If they're a story, first person, they're gonna find your thing on stories. But then like that one, right? It's gonna say, Hey, which was your favorite? And it's gonna cause them, if they're gonna want to interact with it, they have to click on the post to go see, swipe on the carousel, go back into your story and then slide. It's a lot of interaction with your account that's gonna index you higher in your story ranking for people who are, uh, looking for your stuff or see your stuff, if they're interacting fully, all of that's gonna be beneficial for their algorithm as they're trying to find, or as they're seeing you, as you post more and more stuff. Finally, Facebook groups, what do you do with those? Um, I would recommend sending a churchwide email or a ministry wide email. Nick Clason (16:38): If you're like a youth pastor, children's pastor, one time a week, whatever day you're sending that, I would post that exact same email into the group with some sort of photo to go along with it. Um, like if it's for camp registration, post a graphic of camp or a photo of students at camp or whatever, um, on Wednesday, I would share that recap reel, um, or some sort of recap reel from your Facebook reel account, share it into the group. Um, and then finally on Friday, I would do some sort of like fun Friday question. Just like, Hey, post a picture of, you know, we just got a Christmas season post a picture of a Christmas tree. Hey, Thanksgiving, hammer, Turkey. Hey, new Year's. What's your New Year's resolution? Okay, just some sort of fun question. One time a week. So you just need to queue up four of those. Nick Clason (17:21): And really, you just need to copy and paste a question. Um, you can put it into the Facebook thing that like builds the kind of like graphic looking picture post thing. Um, and post that in there. Um, do all that type of stuff. And, uh, then let, let the people supply the rest of the content in a Facebook group. You're just keeping some stuff kind of active, minuscule announcements, types of things. Hey guys, that's it for today. That is your 2023, uh, social media posting framework. I hope you find that helpful. Take that copy and paste it, implement it into your church social media framework and strategy. If you hear people talking, it's cuz it's Christmas Day. I'm recording this, uh, in, in my spare bedroom. Um, and so there's people on FaceTime calls and stuff out there. So thanks for muddling through that. Appreciate you guys and we will talk to you, uh, again next time. Nick Clason (18:08): Oh, hey, don't forget if you found this helpful, share it like it, rate it, be super helpful for us, and head to hybrid ministry.xyz. We're gonna be posting that ebook next week. Get on the list for that. Uh, subscribe to my YouTube channel, like me on, on TikTok so that you'll see that one it drops. Um, and just so you know, this message or this podcast is gonna be, uh, transcribed, uh, a hundred percent free for you hybridministry.xyz. I'll go to the episodes tab and you'll get the free, uh, complete transcript. Um, hope that that is helpful and beneficial for you. Blessings on your ministry, and we will talk to you again next time. Happy posting here in the new year.

Big Fat Lies with Jennifer Cramer Lewis  Have you thought about your social media calendar for 2023 and wondered if there was a better, more fun and dynamic way of coming up with what events go where? I am breaking out one of my classic gamifiy ‘cations for you so that we can uplevel your social media calendar for 2023 and have so much fun with it. By the end of this show you WILL: Know your seasonal, monthly and weekly themes for your calendar and events Know what the true clients you are serving want from you Know the dates that will be best for your events and offerings When tapping into the theme of this show I remembered how much fun it is for me to make a game out of what could be considered some of the most boring parts of building your business. Let's change that! What if we play a game? I show you how to access the energies of your profitable social media presence and you see what changes? Best results will be if you make the time to attend live at 3:00 PST Monday, January 2nd, 2023 and log into the chatroom at linktr.ee/jennifercramerlewis *Listen now on the Inspired Choices Network app!    https://www.inspiredchoicesnetwork.com/links/ ~ More About Big Fat Lies with Jennifer Cramer Lewis ~  Jennifer is Canada's #1 business and relationship turnaround expert for deliciously ambitious visionary female entrepreneurs and is a modern-day shaman and seer. Jennifer has, for over 20 years, assisted entrepreneurs and business owners, to ignite their dream life, find joy, meaning, and success in business through her intuitive strategies and foresight, that include both the body and the business. Her approach is to identify the individual's core talents and energy fields, ignite them and bind them to the bigger dream, then build systems that add elegance, joy and profitability. Jennifer can't help it, she's a champ.  Growing up in the highly competitive world of horses, she earned multiple international titles as an equestrian before the age of 15. With extensive experience managing multi-million dollar projects in Finance, Real Estate Sales, Management and Investment, Jennifer was easily able to see the nuances of the business, saving and earning her clients hundreds of thousands of dollars, creating and implementing new technologies and approaches to old rusty systems that rapidly increased the bottom line in every business she worked with. Jennifer delights in you achieving your dream life and business.  Get to know her in her community called The Joyful Entrepreneur at community.jennifercramerlewis.com where she hosts monthly free trainings on productivity, passion and profitability.   https://www.jennifercramerlewis.com/ To get more of Big Fat Lies with Jennifer Cramer Lewis, be sure to visit the podcast page for replays of all her shows here: https://www.inspiredchoicesnetwork.com/podcast/big-fat-lies-with-jennifer-cramer-lewis/

This episode is designed to be a one-stop-shop to create your considered and effective social media calendar, so that you can nail the best bits; the opportunities and the connection of social media, whilst avoiding the negative aspects; the comparison syndrome and the time drain.We starting off by getting in the strategy mindset; what do you want, and need, to achieve from your social media? Then, we look at options for how you'll create your calendar. Now, we have created a free social media calendar template for you which you are so very welcome to use - why not give it a go, it's free after all! Get your free social media calendar template today!Then, we brainstorm all the information and inspiration that your yogis need from you.Then, we fill the social media calendar in. Together. Today!Lastly, we cover barriers to posting on social media like, lack of confidence, lack of inspiration, lack of time, and how to get around these.See our show notes on yogahero.co.uk--Useful Links: Yoga Hero: Teacher Podcast, Episode 10 – Useful Resources: Promoting your yoga offering on social media--New, free masterclass: How to create your yoga brandIn this free masterclass, you will learn:1. What a brand is, and why you need one2. The benefits of having a brand that truly reflects YOU3. A step-by-step guide to creating your brand4. Creating a crystal clear reference guide to keep you on-brand in futureSave your seat - there's multiple times available! -- Training for yoga teachers: Trauma Informed Yoga: September 2022Traditional Hatha Yoga, Prānāyām and Meditation: October 2022Philosophy, Sanskrit and Chanting: October 2022Yin Yoga Training: November 2022As always, we would love to know what you think of the Yoga Hero: Teachers Podcast, do leave an honest review if you can, or drop us a message @yogahero_teachers Join our our Shatter Imposter Syndrome challenge, perfect for yoga teachers who are struggling with confidence, or self belief! -- Say hi on Instagram: @yogahero_teachersSee what trainings are coming up, at Yoga Hero and online: yogahero.co.uk/training

In this episode, I'll be sharing five ways I plan my content on Instagram, how I organise it and where I get inspiration from. I talk about the ideal frequency of posting, how a reliable structure can help us create a solid grid, the importance of having posts ready in advance and making sure I use hashtags and captions properly. What You Will Learn In This Episode: - Why I choose a structured grid - Why I only prepare 4 days in advance - The benefits of using the notes app - Where I get my Reels inspo - How to edit in advance Showing up consistently on Instagram can bring a lot of value to our brand, but it requires some effort. That is why it's recommended to tackle it down with a strategy in place, otherwise, we'll struggle with every post. The more structured and organised we are for our business IG the more fun & easier it will be - resulting in us enjoying showcasing our business and reaping the rewards with sales. Resources: - 2022 Social Media Calendar: https://socialistamedia.co.uk/freebies  - Members Squad: https://socialistamedia.co.uk/members-squad  - Access the FREE Content Creation Masterclass https://socialistamedia.co.uk/ - Connect with me on Instagram https://www.instagram.com/socialistauk/ - Connect with me on Facebook https://www.facebook.com/socialistauk/ 

In the second and final part of this special edition of the Suite Spot, we continue to help hotels fill their 2022 calendars and strategize social campaigns. Host Ryan Embree is joined by Client Success Team Lead, Aislynn Roberts, to cover the summer and fall seasons. Listen and learn as we discuss planning posts around: holidays, events, hotel amenities/features, and local stories. If you are interested in learning more about how Travel Media Group can help plan your hotel's social calendar, call or text 407-984-7455. Suite Spot Podcast · 87 - Planning Your Hotel's 2022 Social Calendar Part II Episode Transcript Our podcast is produced as an audio resource. Transcripts are generated using speech recognition software and human editing and may contain errors. Before republishing quotes, we ask that you reference the audio. Ryan Embree: Welcome to Suite Spot where hoteliers check-in and we check out what's trending in hotel marketing. I'm your host, Ryan Embree. Hello everyone, and welcome to another episode of the Suite Spot. This is part two of two of our episode: Planning Your Hotel's Social Calendar for 2022. If you missed part one, we already reviewed the winter and spring seasons for the 2022 year. In this episode, we are going to continue the conversation with Aislynn for our summer and fall months. Enjoy. Let's keep it rolling as we head into the summer. I know we've got a couple of major holidays. The kids are out of school. Let's talk about holidays in the summer. Aislynn Roberts: Yeah. Great. So summer's really great time. As you mentioned, kids are out of school, so there's a little bit more time available for parents and families to do things. So when we're talking about holidays, you have Father's Day, 4th of July. So there's always a really great opportunity where you can showcase those holidays to invite people to come in for an extended weekend or celebrate dad this year and book a stay with us, type of posts. A great way to highlight the holiday. So it's easy to do, but also you can promote something about the property, a feature or an amenity in the same time. And then you have some smaller holidays. Like, for instance, in July, there's an All-American pet photo day. Simple posts to share a photo of your pet or a pet and ask your followers to share photos of their own pets. Quick and easy to do and it could yield high activity because people love to share photos of their pets and they love to see photos of other people's pets. So while you're getting this really great fun, simple post out there, you also have the opportunity to promote your property being pet friendly and that all pets are welcome. And we can't wait to see your four-legged family friends. Ryan Embree: Yes. If you ever want to get some quick engagement on a post, all you have to do is find the nearest pet and post that on social media, because I guarantee you are going to get a lot of likes and share. People, like you said, Aislynn, they are obsessed with their pets. But really summer just feels like an entire holiday in itself. You know, it is never a bad time to post about it being summer. This is when we are the busiest in our industry. So making sure that we are hosting, you know, encouraging and inspiring travel is so important and that kind of overflows into the event side. Right, Aislynn? Aislynn Roberts: Yeah, absolutely. So like you said, there's always something going on during the summer months. And in fact, a lot of artists who actually had concerts and tours booked for 2020 that they had to cancel, they've already rebooked either for the end of 2021 and leading into 2022. So there's going to be so much more happening in the new year than we had in the last two years. So definitely take a look at what's planned for your area. Sports venues are always really big. You have a lot going on with those teams that are either local, whether they're professional or even sometimes we have,

In part 1 of 2 of this special edition of the Suite Spot, we help hotels start to fill their 2022 calendars and strategize social campaigns. Host Ryan Embree is joined by Client Success Team Lead, Aislynn Roberts to cover the winter and spring seasons. Listen and learn as we discuss planning posts around: holidays, events, hotel amenities/features, and local stories. Check out part 2 when Ryan and Aislynn cover the summer and fall months. If you are interested in learning more about how Travel Media Group can help plan your hotel's social calendar, call or text 407-984-7455. Suite Spot Podcast · 86 - Planning Your Hotel's 2022 Social Media Calendar Part I Episode Transcript Our podcast is produced as an audio resource. Transcripts are generated using speech recognition software and human editing and may contain errors. Before republishing quotes, we ask that you reference the audio. Ryan Embree: Welcome to Suite Spot. Where hoteliers check-in and we check out what's trending in hotel marketing. I'm your host, Ryan Embree. Hello everyone. And welcome to another episode of the Suite Spot podcast. This is your host, Ryan Embree. Thank you for listening, wherever you are listening from. Got a great episode, as always, for you today. I cannot believe it, but it is October of 2021, which means we are headed into the last quarter of this year and headed into a brand new 2022. We've had a rough couple years, but we are looking with some optimism and looking forward to next year. So with me today to talk about 2022, because we can never start planning early enough for next year, is Client Success Team Lead, Aislynn Roberts. Aislynn, welcome back to the Suite Spot. Aislynn Roberts: Thanks, Ryan. Happy to be back. Ryan Embree: As I've mentioned before, we've got a great episode, but what we're going to be talking about today is helping our listeners plan their 2022 social calendar for their hotel. This is something that is extremely important to do at least at some point before going into the new year. Now we're not going to go over every single specific post that you need to be doing for an entire year's worth, but I thought it would be helpful to go ahead and roll through some of the seasons. We know how seasonal this industry is, and then we'll share some tips and best practices to help fill your calendar and give you some tips along the way. That sound like a plan, Aislynn? Aislynn Roberts: Yeah. Sounds great. Ryan Embree: Awesome. Well, let's start with the winter; somewhat of a slower month. Aislynn, where do we start when we're, when we're starting to plan that social calendar for winter 2022? Aislynn Roberts: Definitely, when you're getting started with content, I like to recommend to my partners to start with the big stuff, the stuff that's known, it's pretty easy to talk about. So when we look at that, it's always holidays, right? So what holidays are happening during the winter: New Year's Eve, New Year's Day, you got Christmas, Christmas Eve, Hanukkah is also during winter, and then you move into smaller holidays that are maybe like three-day weekends. You have President's Day, Columbus day. Occasionally some people, some regions observe that and some don't and then also Martin Luther King, Jr weekend. So when we're talking about social content, it's always great to post about those major holidays because it's something everyone pretty much knows about. They might be planning an extended weekend trip or thinking about it. They get an extra day off of work or during those times. So it's really easy to create content and plan for them. But you also want to think about some of the smaller days. There is a national day of calendar that you can just pull great inspiration from to always fill your social media content calendar up. So for instance, in January alone, you have National Trivia Day and Plan for Vacation Day is the last Tuesday in January. These are really great content ideas just to dri...

You've heard it before, right? Content is KING. That is certainly true in your online business and I'll be the first to suggest that the quality and consistency of your content directly impacts the level of business growth AND the amount of leads and sales you generate. The important word in that last sentence is consistency. Without consistency when it comes to publishing your content, content is not king.Creating consistent content on a weekly basis is NOT always easy and takes time, however, it's a clear step that will likely pay dividends in the success of your online business. The question is: how do you make sure this weekly content actually gets done? And in an impactful way? You create a content plan. And today, I help you do just that, together.Today you will learn the steps to create a 90-Day content calendar so you can publish more quality content with impact and ease.Head on over to grab the free calendar template and show notes from today's episodeBrowse my website of services and resourcesFollow me on Instagram @TheAudienceMethod Popular products:The One Simple Trick to Quickly Grow Your Email List With Paying Customers WITHOUT Using Ads or Freebies!Guided Meditations to claim more abundance, success and eliminate limiting beliefs holding you backConvertKit - Email Marketing platform Free trial for new accountsBuzzsprout - Let's get your podcast launched! Start for FREEPush Journal: Daily Goal Setting Get a discount on my favorite planner. Combines business and personal goals!Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showSignature Products: Online Business Builder - Learn high ticket affiliate marketing. All In One Business - How I create a recurring income stream. Digital Marketing Business In A Box with Master Resell Rights — A comprehensive course teaching you A-Z how to start and grow a digital marketing business that you can also resell for

Social media - Tips for betterment TIP 7 | How to make a social media calendar #Socialmedia - Tips for #betterment #TIP 7 | How to make a #socialmediacalendar If you want to have a social media calendar, then it can be #simple made using a #notepad or an excel sheet. If the #structure of social media #posting is more then you need to have a #complex social media calendar. This is probably one of the things which will be #positively giving you #results and that too #longterm. So #invest your #time and #effort in making a #socialmedia calendar. Follow the following steps to make your social media calendar: Step1 : #Know the #audience Social media is all about #networking. The first and the foremost thing to make a social media calendar is know your audience well, #availability of your audience on the #variouschannels. There also #segregate the audience based on your catering as per the #demographics, #interest etc. Step2 : #Think about your #content Once you know your audience it is time to get your #creativeside take on and work out on the content part. There is no need to be very #technical for the same you can do this based on what you know and with time you can keep on #adding the things. The content should be #informative, #entertaining and should be able to #generate #trust in the #network. Step3 : #Schedule and #automate The next step which is really again important is using the social media schedule by #scheduling the post as per the #timeline and #automating the process so that nothing is missed. Here you can use #tools for automation like Hootsuite. Step4 : Track your #performance Now, it is time to know what is your performance so, #sitdown and check out how you can #improve. For this also you can create a process wherein you will make your next #calendar based on reports from last week's #performances. When you are tracking, Track #Engagement - To know what topics and type of content does your audience #likes. #Reach - To know the posts which allow you to reach #maximum people. Considering this #plan your new #content and also add some #innovation at times. Master Social media with me through my Social media blueprint program of 20 days. To know more comment below with "SMB" and I will share all the details on how to join. I have got more career and communication advice and inspiration for you at www.anjujindal.com. To know about the same just message “course” by clicking on this link https://tinyurl.com/yd7t5d4p You can also ask questions during the live. So, to be part of live do join the community. https://www.facebook.com/groups/2884491184945069/learning_content/ Like, share so that it can reach all who need to know how they can be the fearless communicator. Comment below what you have to say. Linked videos How is Social Media important? - https://youtu.be/VUPsu2pM_sY HOW TO UTILIZE POWER OF SOCIAL MEDIA? - https://youtu.be/m1uBzSn0O0M TIPS TO USE SOCIAL MEDIA(HINDI) - https://youtu.be/GI1h0Gmlpl0 Get more Anjs updates: Facebook: https://www.facebook.com/Anjujindal01/ Linkedin: https://www.linkedin.com/in/anju-jindal-life-and-career-coach-44360159/ Twitter: https://twitter.com/anjujindal?s=09 Podcast:https://anchor.fm/anju-jindal Instagram: https://www.instagram.com/anju_jindal_life_career_coach/ Youtube: https://www.youtube.com/channel/UC9xM3ro39tHXt9WyoB_QPhA --- Send in a voice message: https://anchor.fm/anju-jindal/message

Social media - Tips for betterment TIP | Have a Social media calendar Do you get panic attacks when you need to think of content to be posted? A social media calendar is one which works like a rule book for the business as far as social media. It may look hectic, non resulting and big task in the early stage but the results it gives in long run is phenomenal. You will be happy taking this decision of having a social media calendar which tell you when to design, When to post, what to post. It is upto you you want to have a simple list with limited post in a day or complex calendar with multiple posts. Benefits of social media calendar are: It saves lot of time by being organized It helps in maintaining the consistency as it helps you post regularly without fail. It reduces the chances of making mistakes as when we plan and make our posts beforehand which allows us to create the content with patience. Thus, helping us reduce errors. You are able to focus on social strategy planning rather then just posting as your focus is on how to get more benefits with strategies. It helps us to be upto dated with the important and worldwide global moments like international language day and design your post accordingly. It helps in making high level content in one post as social media calendar helps in dividing the task between the team members. It helps in tracking what works, what do not because what gets scheduled is done and what gets measured is improved. Few tools which can be used for making an effective social media calendar are: Google sheets - These are easy to use, inbuilt feature of google. Trello - It is simple, free, friendly-looking social media calendar tool. Hootsuite planner - It is simple, easy tool. Master Social media with me through my Social media blueprint program of 20 days. To know more comment below with "SMB" and I will share all the details on how to join. I have got more career and communication advice and inspiration for you at www.anjujindal.com. To know about the same just message “course” by clicking on this link https://tinyurl.com/yd7t5d4p You can also ask questions during the live. So, to be part of live do join the community. https://www.facebook.com/groups/2884491184945069/learning_content/ Like, share so that it can reach all who need to know how they can be the fearless communicator. Comment below what you have to say. Linked videos How is Social Media important? - https://youtu.be/VUPsu2pM_sY HOW TO UTILIZE POWER OF SOCIAL MEDIA? - https://youtu.be/m1uBzSn0O0M TIPS TO USE SOCIAL MEDIA(HINDI) - https://youtu.be/GI1h0Gmlpl0 Get more Anjs updates: Facebook: https://www.facebook.com/Anjujindal01/ Linkedin: https://www.linkedin.com/in/anju-jindal-life-and-career-coach-44360159/ Twitter: https://twitter.com/anjujindal?s=09 Podcast:https://anchor.fm/anju-jindal Instagram: https://www.instagram.com/anju_jindal_life_career_coach/ Youtube: https://www.youtube.com/channel/UC9xM3ro39tHXt9WyoB_QPhA --- Send in a voice message: https://anchor.fm/anju-jindal/message

Ακούστε σε αυτό το marketing podcast με τον σύμβουλο μάρκετινγκ θέμα Σαρανταένα τα βήματα για να δημιουργήσετε ένα social media calendar!

Creating a single, social media post is easy. But what does your weekly or monthly social media strategy look like? Listen to the audio version of,

On this episode of Conversations with Changemakers, we speak with Joe Rosko, Founder and CEO of Built for the Stage.  Established in 2014, BFTS believes that actors are athletes… and need to train like one. Offering custom personal training, nutrition planning, and providing the coaching, community, and tools needed to actually get results, I do need to warm you: side effects include improved confidence and mental health!  With clients all over social media, and seen in 50+ Broadway shows, BFTS also offers FREE weekly classes with Playbill and hosts extra special guests on the Built For the Stage Podcast.  With the pandemic shutting down the US and performing arts, I wanted to have this frank conversation with Joe about how we can take care of ourselves and others. We discuss physical fitness and personal training, mental health, digital wellness, entrepreneurship, and more. This episode drops on Monday, November 23rd at 7am EDT. Listen to this exclusive sneak peek and subscribe now so that you can hear the full conversation as soon as it’s released!  In the meantime, hop over to BuiltForTheStage.com for a free trial and other special holiday promotions, or hop over to TonyHowell.co and join our FREE Changemaker Community. You’ll get access to my FREE Brand Bootcamp and Business Toolkit. Stay tuned for our 2021 Social Media Calendar! Remember rest is equally important.  Have a great weekend!

With all the information, advice and resources available regarding Social Media Marketing, it all can get pretty overwhelming! Really, there's only 3 Steps for Social Media Success that make sense to me. And all three steps relate to the Social Media Calendar.The 3 Steps for Social Media Success are: Plan, Execute and Evaluate. That's all. Have a Plan. Work your Plan. Evaluate the effectiveness of your Plan.In this Podcast Episode, I'm breaking this simple formula down for you, and discussing how a well-planned, well-executed, and well-evaluated Content Calendar can make a big difference in your Social Media Marketing!Important Show Note Links:Link to the Content Calendar Intake Form: https://forms.gle/9pHW1kbnwWRxFJZbAHow to Brainstorm Content: https://thecuriouscowgirl.com/getting-social-podcast/social-media-content-10/Follow The Curious Cowgirl on Instagram: @thecuriouscowgirl

Welcome. Welcome. Welcome to another episode, but you've listened to the intro. So you already know this is Wednesday, hopefully, or I'm just all over the place, but today we're gonna get right to the point. So winning Wednesday. It is a strategy, tactic, something implementable. And we are going to talk about Instagram and I'm going to give you the "secrets"you know, those secrets that nobody talks about. The secrets to Instagram. I've been playing Instagram for a long time back from when it started. One of my friends, a lead dev Instagram, I've been to their headquarters. I bet in their office. I've been using it for years. I've had hundreds of thousands of followers.And you know, what's really, really funny about Instagram is the same thing that I teach today is the same thing that worked six years ago and the same thing. It worked eight years ago, and it's never going to stop working, but I'm going to share some really down and dirty tips and tricks and understandings of Instagram to have it be as effective as possible for you if you use Instagram.So I have my notes over here because I started brain, all the things I wanted you to know. And I was like, all right, I'm going to cram these in, but you can come back. You can listen to this and you can do this.So first thing is you have to remember that when you think about social media in general, but you think about broadcasting, anything out on the world, you have to remember the marketing, all that we teach. And one of the marketing laws has everything that you do has to either be learning or serving your potential customer. Now let's break that down. Learning about your potential customer, asking questions, posting content, seeing how they respond, seeing how they answer questions, noticing that when you post certain things, nobody responds that's feedback. Noticing that when you post certain things, everybody responds that's feedback. Noticing when you say certain things, nobody responds feedback. When you say certain things, everybody responds feedback. So in that time you're learning. Well, you're doing, as you're watching behaviors, you're watching patterns. You're watching things shift. You keep posting the same thing over and over and engagement goes down and down and down, it's because they are bored with it and need a pattern interrupt or they need something different.You post something over and over. It keeps going up and up and up. You pay attention to it down, but you're learning. Every single thing you're doing is learning, learning, learning. The other side of it is serving. Now the serving side is taking everything that you learned. And then serving with it. So you take everything that you learned and then you utilize that information to post back online. You answer questions, they answer questions they gave you, answers you post. And so then your job is to take that content, take that information, come up with what you're teaching people, what you're helping people achieve, and then put it out into the world on social media for them to be a touch point in their customer journey.Now Angel Lee, who is a friend. She is the absolute queen of Instagram. Actually, you guys should all go add her, DM her, follower and tell her George sent you from a podcast cause she's coming on the show. I would consider her the queen of Instagram. And one of the things that she says over and over and over and over and over again, is that everything you post has to either be saveable or shareable.And you guys have heard me talk about this a ton.When it comes to marketing and understanding marketing, Jonah Berger breaks this down in his book contagious, but there are only five reasons that somebody would save or share your post .Reasons one through five, humor, credibility, social status, education, or controversy.And you notice that all of those things are reasons why people engage on social media. Engage on social media, save on social media or share on social media. So everything you do has to be learning or serving your customer, and then what you put out there. You want to make it saveable and shareable.Now here's the beautiful thing. Everybody talks about algorithms, right? We say relationships, beat algorithms. Do you want to know what the number one tilt is for the Instagram algorithm? You guessed it, it's relationships, it's engagement, Instagram cares how many people engage on your post. And so to give you a quick overview of like how the algorithm works, you put a post up and the algorithm shows that post to a set amount of people that engage with your content, if lower than the average number of people engage with your content. They'll show it to less people. If average they'll show it to average. If more people engage after that hour, they'll check it again and be like, Oh, people are engaging on this. Let's show it to more people. Instagram reward you for being good. Instagram, punishes you for being shitty.IE if your post isn't saveable or shareable, if it doesn't help people, if you're not responding to comments, they're not going to reward you. Algorithms are easy. They are based on you doing your job. Instagram wants people to stay on Instagram. So the longer somebody is on your post and the longer they engage with your profile, the more likely they are to show that people or show that content to people to keep them on the platform.And so the number one hack, the number one hack for Instagram is engage. I have it written over here, engage like you actually have to engage. And so you have to make two choices. You're either going to run a broadcast channel and you're not going to grow and you're not going to get followers and you're not going to get conversions. You're going to get attention. And most of the time, the wrong attention, or you can make it the marketing machine that it is in a touch point in a relationship. And you can build relationships on the platform. So earlier, I said, you have to learn or serve for your potential customer. The potential customer means the right customer.Now this is deeper than just Instagram, but if you sell a supplement and all you're posting is cat pictures, don't be pissed. When of the 18,000 followers you have, none of them buy a supplement. There's an influencer who had almost 1.2 million followers who inked a tee shirt deal and was predicated on selling a minimum amount of t-shirt. So 1.2 and followers, then the deal was they had to sell at least a minimum of 500 t-shirts to break even and have a go. She couldn't sell 500 t-shirts on 1.2 million followers. Cause nobody followed her for clothing. Nobody wanted her clothes. It was a different avatar. It was a different pain point. It was a different consumption modality.So they were just consuming that content for distraction or dopamine or something, and it was the wrong attention. So you think about Instagram, Instagram, alone, and any platform, but Instagram, cause that's what we're talking about. Engagement is number one. Now I'm going to give you a couple tips here.So, the first thing that you can do is you need to be batching your content, right? If you don't know what you're posting on Instagram today, tomorrow, and next week, you're already wrong. And if you're figuring out every day, you're already wasting time, money, and energy. So sit down and make a 30 day plan of like what you're going to post.And if you're like, I don't know what to post. Yes, you do. You've done our map on modalities or you've done our captains assessment. You've been through our trainings if you've been in the lighthouse method course, if you haven't get in there now, so I can just do this for you or, check out our. Our brand legacy bundle because I give you social media prompts, but like get out of your way, have this stuff prescheduled okay.So know what you're going to be posting for 30 days and you can preschedule it through Facebook or you can post it as you go. But the reason I say that as the proactive part, you posting is the least important part. You do the research. They tell you what they want. You kind of put it together. You post that is 1% of the game. 99% of the game is watering that seed after you plant it, watering that flower after you plant it, which is the reactive side of it. And so what I like to do, and this is what you're going to get the biggest tilt for is in that first hour, you want to be engaging. When people ask comments or ask questions, you respond to those questions.Instagram looks at the depth of engagement. They look at how long the comment is. They don't like the emoji, emoji, fire, fire. They want context and content all to match, right? So if somebody asks you a question or somebody engages, ask them a question, create engagement, but spend the first hour within that post, going up, just checking it and engaged, like in 10 minute pockets, check for 10 minutes, leave it for 10 check for 10, leave it for 10 check for 10.And at that point you're basically there. And so that's how I engage number one. And then let's say you're posting twice a day, or maybe once a day, if you post that on a Monday morning at 9AM you engage till 10:00 AM and then maybe you check it. You know, a couple hours later, but then you leave it, but then, you know, you're going to post Tuesday morning at 9:00 AM.So don't go engage on the previous post until you post. So post Tuesday at 9:00 AM and then go back and respond to the remaining comments on Monday's post. Because then if it's a good comment, they'll click through to your profile, they'll see that you have a new post and then they will click through that post and engage. And then you follow that pattern as you go. And so when you think about that, what you're really doing is you're engaging on the front. You're answering people's questions, you're creating momentum based on depth. And then you're waiting to respond again until your next post goes up. So if somebody likes your comment or response, they'll click through to your profile. You can even tell them if you're answering a question, Oh, I just put a new post up about this, go check it out. And that's authentic. Like if you really put that post up, so you need to make sure you're setting yourself up to win.Living on Instagram 18 hours a day is not going to set you up to win. You have to be intentional about it, and you have to create tight containers so you can do it.Another really, really easy tip outside of just engaging. Of course, make sure you respond, make sure answer questions. But when you're doing stories, don't forget to tell people on the stories that you posted a new time post, different audiences on the platform. Some people are chronic scrollers on Instagram. They're going to see your feed. Some people are chronic Instagram stories, and they're not going to know your feed unless you send them there. So once you do a post, have it set up that when you do a post, you take five minutes, you create a story about that post here's a hack. It's a story. Don't make it 15 seconds. Tell a story over four stories, create somebody's consumption, tell them a story, give them value, and then send them to the post with context. Because if somebody is turbo, thumb is going. Right. Right, right, and you'll do one story. They're going to miss it. And they're not going to go back.So tell a story, get their attention. We teach you how to do this in a podcast called the SCA method. Stop enroll, aspire, and action. Do the same thing with the story, but let them know that you put that post up and it's valuable. Maybe you give them one part of that post in the story or an overview of that post in the story and then send them to the post. That's why it's called a story. And so when you think about these platforms, Instagram, you have to use all the tools that it has. It rewards you.So another hack for Instagram is use reels. Now, when you think about Instagram, when you think about social media, it's about progress, not perfection. You are competing against millions and millions of other brands and other businesses. And so your one perfect post every two days is always going to lose six of their almost perfect posts. And so you need to post more frequently, but you need to let go of the perfection. What you should be asking yourself, is this post going to help me learn about my customers or serve my customers and move them one step towards their goal? And if the answer is yes, then post it and don't worry about what it looks like, but use the platform.Another hack for Instagram is using all the tools they make available. Right now they're waiting Instagram reels over it. Everything right. But if you think about it, if you do an awesome post on your timeline with this dope caption, you can then go tell a story about that post. And then you can do Instagram live talking about that post in a different context with Q and A, and then you can do a short reel about that post or one tip of the post, or do four reels with four different tips from the post.And so you have to remember that your job isn't about creating new content over and over. It's about creating content that will change people's lives and disseminating it over and over until they all get it right. A lighthouse doesn't change the color of it light or its cadence. It just keeps shining consistently over and over and over until every belt makes it home. And that's what you're going to do with Instagram.So let's say you're in the health and wellness space. You probably help people sleep better, lose weight and have more energy. So no matter what all you're going to be talking about are those things. So you don't have to try to recreate the wheel, just change the wrapping paper. So if you think about sleep, we can all name 10 things that would help people sleep better. And then of those 10 things is probably three things underneath those things. That's 30 Instagram posts right there, one post per thing.And then you do a story on them or live on them or a Q and A so worry more about disseminating your gift and consistently shining that light, then trying to change the color of your light all the time. So the number one hack for Instagram is engagement. I just gave you a ton of lessons here, a ton of all of it.And I told you the reactive side, the side of when you are on your Instagram, you post and how you're going to react and engage and respond with your followers. Now you have to remember, that's only part of the coin. That's the field of dreams side. You've built it. Not many people are going to come. Even if you're using proper hashtags and things like that, not many people are going to come. So then you have to go out and put yourself where your people are. So then what I like to do is, so there are 10 people in my space that I admire and I follow and I admire them and I follow them because I learned from them, plus my audience or my avatar is their audience or avatar. So I follow stoicism and mindfulness and a lot of entrepreneurs follow that stuff.So I have a good chance that the people on that page and in the comments are my followers, or could potentially be my followers or my friends or my customers. So what I do is on my Instagram, I go to the 10 people that I like or engage with whose followers are most likely to be my customers as well. And I turn on notifications for them. So I have it set up so that every time that page posts I get notified. So I can be the first one in their comments.So I set buckets in my day to where if I see them comment normally as fast as possible, I will go leave three comments. Now this is probably the only fun thing I do when it gets like crazy strategies. But if you look at the scroll on an iPhone on Instagram, what you see as somebody image, they're  captionedandn the first three comments. So when I go to my friend's pages and some of them are my friends, I leave three comments and it's almost like a month knowingly texting you, but I'm trying to take up real estate.So I leave a comment with emojis expressing my emotion, right? Like, and I'll try to tell a story with emojis. So they stand out and then immediately after that, I will leave contextual comment. I'll be like, Oh my God, this is an amazing breakthrough. I apply it here. Thanks for all the tips. I appreciate you.And then I will leave a third comment. Thank you so much. And I tag the person by name. I tagged the person's pages, so I'm leaving three comments on their posts. I'm like an annoying little Chihuahua and this does not bother me at all. I think this is fun. And I'm like, I text people like that sometimes where I won't send you one text, I'll send you 10. Like that's just natural sometimes. And so I do that.But what I'm doing is I'm making sure I'm taking it real estate. So when other people come to comment, they see my comment, they see the emoji, it catches their attention, but then they see the actual context of the comment I'm adding value. I'm engaging. And a lot of times they respond, I'll get 12 responses, 20 responses. I'll get 30 followers. Sometimes when I do that, because they're finding me. This comment's good. What's his profile. Like they'll click through their profile. See they like it. And they follow me. And so part of my outgoing strategies every day, I go comment on as many of those as I can. And then at the end of the day, I go back and I engage with other people in their comments. Now I'm already on those comments, I'm in there. And then I go respond to other people like, Oh my God, that's a great takeaway. I never thought about that. Oh, I love the insights. I always see them in the comments. It's so great to be here. Oh, I love your profile, that picture you posted three days ago with your dog was adorable. Holy moly. I didn't know. You helped authors publish books. What's your proudest achievement like, and you actually have to engage.And you have to remember that relationships are not passive. You don't sit there and they come to you. They're active. You go out and pursue them. You show up, you invite people in. And Instagram is the same way will always be the same way. At the end of the day you never want to compete with an algorithm. And when you build relationships, you don't have to.So the internal stuff I covered in the beginning and the external stuff I covered right now.So go out and I mean, add value. This isn't a shortcut. There's no shortcuts to this. If you want paying customers, if you want, people are going to share your content people. And I love your content. People are gonna post people, gonna tag their friends. It's not going to be the people who are getting attention with the people that share your content are the ones that you engage with. The people that save your content are the ones that you help. The people that send their friends, the ones that you ask questions with, they're the ones that you go deep with vanity metrics will put you out of business, go deep on the relationship. And so these are some of the things on Instagram and I have a couple more notes here.Earlier in the episode, I said, Instagram rewards you for keeping people on the platform. And so why do so many people like the Chris Do and myself use carousels because carousels create what's called lateral engagement. And so if somebody stops on your post and they see an image and the caption they scroll, they're only on it for two seconds. If they see a carousel that takes them on a journey laterally like a 10 step process, a seven step process that I'm increasing the time that somebody is consuming my post, which means I'm increasing the time they're an Instagram.Instagram likes it. Instagram also sees like, wow, this person's spending seven seconds or four swipes or 20 seconds. This must be a valuable post. Let's share it. Oh. And look at all those comments and they're responding to the comments like this is a model post for us to share for other people. And so you can literally tell a story in carousels in 10 images or even 10 videos. And get people to swipe and go through the story, and then you can continue the story in your comments, like in your description and take them on another one.So you're getting lateral engagement that's a term I came up with, but it sounds right. And then you're getting the people to engage and consume. And so make sure you're using a platform for what naturally fits for you and what fits for your audience.So when I think about that, what makes things saveable and shareable? And then how do we learn or serve? We ask to ask questions. We have to ask questions. We have to use polls. You have to use videos. You have to use images. You have to let go of the perfection. Your job is to meet people where they are in the moment. And quite frankly, people don't care what it looks like or that you had a photographer, videographer. They care that you understand them. They care that they feel seen, heard, and respected, and then you caught their attention and they're able to move one step closer to you. That's what they care about. That's what the people who are going to be your customers.Now, maybe you're going to get attention for some of the flashy things, but those people aren't going to pay you. They're going to be following you for the dopamine and things like that. You want to get to the substance. So use polls. Use carousel posts, ask questions, use the stories.  You've used the reels and test. I will tell you that you will never learn how to win the game if you never practice the game.So you can sit here and consume over and over. But until you put the licks in, until you put 20 posts up or 20 stories up or 20 lives up, you're never going to learn and make adjustments. And this game is about making adjustments. So I want you to try all of it. And try it with reckless abandon, because I can tell you that if every post that you put up helps you learn something or serve them. Nobody can get mad at you, and there's no way to lose that game, but every post that you wait to put up cause it doesn't look a certain way or you wait to test it cause you're unsure. Guarantees you cannot win the game. Instagram will be one with depth of engagement with building real relationships and understanding how it's played. You have to get on the field.So when I think through this, what are some of the things post more frequently? I covered that earlier, right? Progress, not perfection time. You're posting, like I said earlier, be consistent. People cannot subscribe to a television show that comes out of different days of different times. Be consistent set expectations. Use the right hashtag stop, trying to hijack hashtags with the wrong people. Use the right hashtags. I teach this in the mastermind and a few other places in our courses, but use the right hashtags. And one hack for you. You can add a hashtag to your stories and pick one, you add one hashtag per story, but like, if you're doing a story on mindset, add the mindset hashtag you'll get a reach from that. But you, as one, it's not about. Instagram. I mean, hashtag stuffing and stories is about using one that's applicable and then it'll help you get to more people.So let's see what else I got here. I covered the reactive, I covered the proactive. One of the things when I post on other influencer stuff, like I'm really trying to add value. I try to get there within like the first 60 seconds. And so if I'm working, I don't pick it up from recording a podcast. I don't pick it up out of him. One of those zones where I'm just working and I'm free. I'll just pick it up and go and I'll go hit it and I'll go hit it. And then I'll engage with the first ones. And what happens is because I'm first and I engage so quickly. So many people like my comment. My comment shows up at the top, it's got 30 likes for 80 likes or a hundred likes, and everybody sees it. Everybody responds to, it becomes the thread or the common thread. Increase my attention. If I do that consistently, it takes maybe 10 minutes a day, but where you, on average, we're getting 30 to 40 people a day when I was doing it consistently and testing this to teach.So it's a very, very thought out and well done strategy. And so the one thing underneath all of this is consistent show up consistently. Show up every day, set yourself up to win. Do not set the bar high that you can't heat. It don't make promises. You can't keep, just pick. A schedule and set it and then build upon focus on progress, not perfection and underneath everything focused on the relationship, focus on the connection, focus on the engagement and understand that people are on Instagram cause they want to be on Instagram, take them on a journey, get them hooked, build the relationships of the algorithms won't matter. They either turn on your notifications or they come looking for you daily.So those are my thoughts on Instagram. I feel like I could talk about Instagram for like 20 hours, but I feel like I'm going to go back through this and listen to this and take some notes. I think I hit most of it. So I'd love to have your thoughts, put it into practice. Like tag me on Instagram. I want to say tag me to post. Make sure you follow me. It'sGeorgeBryant is on my Instagram a but play we're playing we're testing. We're doing it all. And that's the way that you're gonna win this game. So that's why I going on Instagram, this another winning Wednesday, the outro is coming. I love you all. And remember that relationships will always beat algorithms

Your social media editorial calendar is a highly effective tool that will help you to create valuable content that will help to build your business. When you first started posting on social media for your business, you probably were really excited and had a lot of really great ideas and interesting concepts that you wanted to share with the world. But what you might have noticed rather quickly, that it was very easy to use up all of your really good creative ideas, and now be stuck wondering exactly what should you be posting on a daily basis on social media in order to build your business. So today I’m going to share with you the five steps to set up your social media editorial calendar, to help you come up with new and interesting content and to keep you on a schedule so you can get it created in a timely manner and keep that social media conversation going. Today’s show is a social media second. This content originally aired over on my YouTube channel. I get a lot of social media questions here so I am going to be sharing highlights from my past shows. If you want to hear and see more, you can find me by searching Boomtown Marketing on YouTube. http://youtube.com/c/BoomTownMarketing

Your social media editorial calendar is a highly effective tool that will help you to create valuable content that will help to build your business. When you first started posting on social media for your business, you probably were really excited and had a lot of really great ideas and interesting concepts that you wanted […]

Do you prefer posting your content daily, or would you like to schedule posts in advance? Is there a better way to do the latter? Discover how having a social media calendar can help you plan and strategize your content. You will also learn how to create an effective social media calendar for your business. --- Send in a voice message: https://anchor.fm/pin-to-top/message

We all know the power of using social media It has changed the world in so many ways It has also made it much, much easier for us to reach new potential leads and clients

A social media calendar can help you plan and schedule your social media posts in advance. With an organized calendar, you can ensure no days will go without a single piece of content being published. Fresh, quality content is important to attract your target audience and keep them informed. But let’s face it. It can be challenging to find fresh social media ideas, especially when you have to post something daily on different platforms. Next time you think there’s nothing for you to post, think again. Here are 11 content ideas to fill your social media calendar. Learn More Here https://socialspeaknetwork.com/11-content-ideas-to-fill-your-social-media-calendar/

This week’s list of what I’m currently Reading, Listening, Watching, Eating, and Loving. Enjoy! The post MWM – Social Media Calendar, Apple Music Station And Book 6 Of My Reading Challenge appeared first on .

Instagram, Facebook, TikTok, YouTube, LinkedIn, Pinterest, etc. Does your head feel like it's about to explode just by hearing the names of all those platforms you “should” be on and might be missing out on by not putting effort into. It's okay, I got you. This is a sneak peak into a recent training we did in the Advanced group that I wanted to share with you to hopefully motivate you to really sit down and get intentional with your social media strategy. You don't have to do all of it all day every day, just take it week by week. You can download a copy of my Social Media Calendar at https://www.artistacademy.co/socialmediaGet weekly social media training: www.AdvancedMember.com www.Instagram.com/artbyandreaehrhardt

Instagram, Facebook, TikTok, YouTube, LinkedIn, Pinterest, etc. Does your head feel like it’s about to explode just by hearing the names of all those platforms you “should” be on and might be missing out on by not putting effort into. It’s okay, I got you. This is a sneak peak into a recent training we did in the Advanced group that I wanted to share with you to hopefully motivate you to really sit down and get intentional with your social media strategy. You don’t have to do all of it all day every day, just take it week by week. You can download a copy of my Social Media Calendar at https://www.artistacademy.co/socialmediaGet weekly social media training: www.AdvancedMember.com www.Instagram.com/artbyandreaehrhardt

Read the full blog of this episode here: https://get.tithe.ly/blog/how-to-create-your-churchs-social-media-strategy-in-minutes Today on Modern Church Leader, Tithe.ly Marketing Director Jesse Wisnewski explains how to create a social media calendar for your church. Sign up for Tithe.ly Sites here: https://get.tithe.ly/church-website-builder Never miss a show, subscribe via: iTunes: https://apple.co/2DQSm5i YouTube: http://bit.ly/364e95D Spotify: https://spoti.fi/2YkLC9f Stitcher: http://bit.ly/33NWXQx Google Play: http://bit.ly/387hLWp Soundcloud: http://bit.ly/2s1LjnC Subscribe for cutting edge tools and strategies for church leaders. Is your church in financial trouble? Do you wish you had more resources to reach people for Christ? ‍Subscribe to Modern Church Leader to get daily tips on how to increase giving, remove the stress from managing your church, and grow your church with the latest digital tools. Grow Your Church For Free With Tithe.ly Sign up for Tithe.ly here: https://get.tithe.ly Sign up for the Tithe.ly newsletter here: https://get.tithe.ly/books/unleash-generosity What is Tithe.ly? Tithe.ly is the global leader in digital giving, church engagement, and church management software. Tithe.ly serves over 13,000 churches in 50 countries, and is trusted by churches and ministries such as Hillsong, North Coast Church, Rock Church, and Ravi Zacharias International Ministries.

Have you ever heard of stopping your social media for a moment? Stopping from constantly posting just to keep up to speed? Do you believe me if I said stop and you will get more? That's literally what I am saying. Try something different and try A/B testing. We know it works for email marketing, but why aren't people doing it for social media yet? --- Send in a voice message: https://anchor.fm/teaandtoast/message

In this podcast, I'll outline for you a 7-day social media calendar for your church - specifically to be used during the COVID-19 pandemic while our church's in-person gatherings are suspended. This calendar is repeatable. So if you choose, you can use it as the framework for your social media content rhythms for the foreseeable future. Find the full transcript, show notes, and video version here: https://prochur.ch/2Uz5GU8  

Robin uses a Social Media Calendar to stay organized and consistent in her social media posts. You can raise your expert status and personal brand whether you are an entrepreneur or corporate executive. Free publicity with Google My Business everyone can do. Resources: FastMarketingMinute.com 52Maketing and Pr Tips @ RobinSamora.com/52Tips

Learn how to build a strong, responsive email list and find out what CRM tools you need to take your real estate business to the next level. In this episode, we share our tips and tricks for creating, grooming and expanding your client email lists."You have to have that pipeline coming up for potential people to replace things that fall through...just plan for that and the best way is to have a really strong email list." - AlessandraTop Takeaways:Why email lists are gold in real estate.Optimizing your email list can help you to engage new clients and keep you in the minds of clients you’ve worked with before.Tools you can use.Check out these suggestions for organizing and maximizing your email listAWebberMailchimpConvert KitActive Campaign (Our personal favorite!)How To Build A List From Scratch.Bring value to every interaction with your leads. Give them a reason to sign up by using lead magnets and offering content you know, based on their demographics, they’ll likely find value in. Make sure you have a way to opt-in to your services and connect it to CRM integration.Engaging the List You’ve Got.Stay in regular contact! Here are some content to share:NewslettersSuccess storiesSocial media linksReviews on your pageNews specific to your marketWhat's happening in the neighborhoodSelling and buying timeframesExplain processes of home buying and selling Episode Highlights:[00:07] Intro[01:16] Why email lists are gold in real estate.[02:36] Touch Points and how they differ for each client.[04:10] Finding a balance and sale cycle customizing.[06:19] Tools you can use[09:55] Avoid spamming.[12:24] Automation and CRM advice[15:23] Grooming your list[16:44] How to build a list from scratch.[18:11] Landing page builders:[21:50] Maintaining and engaging your list.[22:43] Personalizing your CRM[26:08] Show summary & Outro[26:34] Learn more at agentgrowthacademy.com/waitlist  The value in going “live” and starting conversations.Ways to build and keep reviews on multiple platforms.Automation and time management advice.  Resources Mentioned:AgentGrowthAcademy.comActivecampaign.comLeadagentempire.com/landingiUnbounce.comZapier.comBombbomb.comConnect:Find the perfect gift for your clients, friends, family members, and everyone else at https://rejoy.co/Join our Facebook group at https://www.facebook.com/groups/REGrowthNetwork/Download a free Social Media Calendar to help you know what content to create regularly so you can be in front of your contacts regularly: http://leadagentempire.com/social-media-calendarLeave us a voicemail question we can feature on the show: https://leadagentempire.com/voicemail/ Find The Lead Agent Empire PodcastAt leadagentempire.com SUBSCRIBEOn StitcherOn Apple PodcastsOn Google Podcasts 

Topics Discussed and Key Points:The importance of CRMsBest practices for CRMsHow long should you keep a prospect on your list?Mark and Alessandra’s favorite follow-up strategiesLow-touch versus high-touch interactionsEpisode Summary:            Today on Lead Agent Empire, Mark and Alessandra Colaci talk CRMs and other follow-up tools to stay in touch with your leads, prospects, and other important contacts. As a real estate agent, your radar needs to always be open to the reality that a purchase or sale could happen any day by anyone in your sphere. This is more true today than it has ever been due to social media; particularly with the amount of exposure many people may have with agents and other salespeople on a day-to-day basis (i.e. via email lists).            It literally pays to cut through the noise and stay top of mind through multiple touch points. To this end, it helps to have a Customer Relationship Management (CRM) tool. Some brokerages already make use of tools such as BoomTown, Conversion, and kvCORE (this one is Mark’s pick). You can also make use of alternative tools such as ActiveCampaign for its automated email and text message features. Whatever your choice of CRM or contact tool, learn how it works from the inside-out and create a strategy for building relationships with prospects for the long-term.            It’s important to understand that new leads are often not ready to make an immediate transaction; hence the need for follow-ups. Mark cites a statistic which says that a newly-acquired lead needs about 11 to 19 months of “incubation” time. But while they’re searching for or evaluating their options, we need to “stay in front of these people the entire time.”            Your follow-up strategy will depend on the lead. With cold leads, Mark suggests following up via phone immediately after your first interaction. Attempt to reach out up to three times per day within the next three days. If there is still no response after the third day, refer the prospect to your CRM to warm them up for you. You know that you want to be the go-to person for your clients to reach out to when they're ready to buy or sell. Staying in touch with your clients through email and texting campaigns is critical for success. Make sure you invest time in purchasing and setting up a system that help you be on top of regular phone conversations, as well as keeping in touch long-term with emails, texts, and even video.Of course, be ethical about how and how often you follow-up and make sure you aren’t breaking any local laws. Tailor your strategy to the individual prospect to find the right balance when it comes to reaching out. Even adding them as friends on Facebook and staying visible is a great gateway to high-touch interactions. However you go about it, understand that the prospect will almost never reach out to you. It is your job as a real estate agent and salesperson—and not your prospects’—to make the sale.Download a free Social Media Calendar to help you know what content to create regularly so you can be in front of your contacts regularly: http://leadagentempire.com/social-media-calendarLeave us a voicemail question we can feature on the show: https://leadagentempire.com/voicemail/

Hey everyone, this is Rudy Fernandez from Creative Outhouse. What a pleasure it was to speak with Xenia Muntean, the CEO of Planable. It's a content review and marketing collaboration platform. She had some sharp insights into how companies need to rethink how they get their social media content done. Like let's face it, social media can continue to be handled in a loose way. It's officially reached the grownup stage and requires the same type of processes and review is more established media and Xenia had some smart thoughts and solutions to that. I enjoyed her thinking and the conversation you will to check it out. Welcome to Marketing Upheaval.Rudy Fernandez 0:47 Welcome to Marketing Upheaval. My guest is Xenia Muntean, co founder of Planable, a social media collaboration and approval platform for agencies and large brands. She was named in the Forbes 30 Under 30 list for 2019. She frequently speaks about social media content trends, including at Cannes. Xenia, is an expert on creating social media programs and has a lot of insights into content distribution and collaboration and how it could be better. So this is gonna be a great conversation. Thanks for joining me.Xenia Muntean 1:19 Well, thank you so much for inviting me as well. I'm excited to do this.Rudy 1:23 Well, first thing, before we talk about Planable, and social media content, you've had just, I think, an extraordinary meteoric career. I think you started your first social media company when you were still at university, I believe.Xenia 1:39 Yeah, that was an agency. So we're doing a lot of social media content production for our brands, and I started it during my second year of university.Rudy 1:48 So you started in Moldova, where you're from? And then went to Romania. And now it's just, it's just taken off.Xenia 1:58 Yeah, your research is very much on point.Rudy 2:01 Congratulations. So do you find that your age is a benefit when you approach new business? Xenia 2:11 Yeah, that's a good question. I think, you know, in the beginning, I was thinking that people are going to oppose more to talking with me because I'm very young. I don't think it hurts anything. Because I'm building a software company. We are social media marketers, they are young as well. So I think it's even better. I think it helps. Because we're on the same page. You know, we are millenials. We don't like to work in Microsoft Outlook and Microsoft Office. You know, we - they can resonate with me and my mission at Planable.Rudy 2:48 Yeah, that's right. I think the younger generations have a much better handle on it. Xenia 2:52 Yeah, I agree. Yeah.Rudy 2:54 So tell listeners about Planable. Just so they know a little bit more about the company and what it does. Xenia 2:59 So I started Planable, as you mentioned, after I had my own Social Media Marketing Agency, and I started the company together with my co founders, because all of us worked in the industry. And we were, frankly, a bit frustrated with how everyone was working in the industry. For the people that are not very familiar with how social media content planning happens....For the complete transcript and show notes, visit: https://creativeouthouse.com/2019/12/18/xenia-muntean-founder-ceo-of-planable/Support the show (http://www.creativeouthouse.com/our-work)

Tips for Creating a Social Media Calendar As you carry over from our previous podcast, today we're going to be talking about tips for creating a social media calendar. As you you know, there's always new social media types of things coming up and disappearing. We know that Instagram is the running horse. It's shooting up, down and centre and it's absolutely overtaking some of the others and annihilating them. We also know that Google Plus has disappeared and is no longer a thing. So you need to make sure that you have a multi tier approach whenever you are going to be marketing through any social media, and marketing in general. You don't want to rely upon any one technology because when it disappears, you'll burn and you will disappear as well. So there's these tools that come out for managing social media calendars. Read more about social media calendar at dorksdelivered.com.au We Love SocialBee One of the fantastic ones that I've been looking at and playing around with recently is SocialBee. It is absolutely incredible. What it can do is far superior than any of the other different calendars out there. Now I've used Buffer, I've used Sendible, I've used Hootsuite and by far, SocialBee is the tip top best that there is. Best bang for buck. Nevertheless, I'm digressing. If you want a free trial, send me a message and we'll get it sorted for you, or just jump across our website and ask me for a link. I'll give you one that you can just play around, trial for a month or two. However long you want, we'll give it a go. See what you think. That's how passionate I am about the product. Nevertheless, I'm not associated with them, I just really love the product. Think About the Future What you want to do is make sure that your social media calendar is set up in such a way that you're able to send the posts out at an appropriate time that help your end users see them when you want to see them. There's this compounding effect whenever you put a post through to any of the social sites. What happens is originally back in the day, and I'm talking like back in the day, eight years ago or so. I know. You used to be able to send out these posts and everyone on your list, everyone that have liked your page, everyone, all of your friends would see this post and be like, "Okay, that's pretty cool. Awesome, awesome." Facebook Today Then what happened was Facebook decided now we want to make some money out of this. So we're going to give you a little taste tester of your audience, so if you've got 1,000 people that have liked your business page on Facebook, they're only going to show your page to 100 people. Those 100 people, when they look at this link, if their engagement levels are high, so they're sharing it a lot, they're commenting a lot, they're liking it a lot, you then have a carry on effect and they'll show it to a larger subset of your audience. So instead of 100, they'll then show it to 200 more people. So then 300 people and only a third of your audience have seen it. As time has gone on and your News Feed has become more and more valuable to Facebook, what they've done is they've cut that 100. So originally 1,000 were seeing it and they cut it to 100, and now they've cut it down to like 10 to 15 people. So as a percentage, next to nothing. One and a half percent of your visitors are seeing this traffic. When they see it, if they have high engagement, they then start pumping it through. You Need Engaging Posts The problem is unless you're paying to boost all your posts, which can cost a heap of money over time, you need to make sure that when you have an engaging post, it's seen at a time that puts it close to the top of the News Feed so at least the people that it is being shown to are engaging with it for you to gain more organic reach. Example A great example would be photographer from the last example, from the last podcast. You might have a thought and go, "Okay, we have this beautiful deal that we're putting through. A really funny, engaging post that releases dopamine, makes people chuckle, and we want to have this post released on Instagram, on Facebook and on LinkedIn." Choose Your Site Wisely So what you do is you think, "All right, I don't want to release on all these things at the same time because as we're already discussing, if you have it going through to Facebook, although it's a fantastic medium, it's going to be when people are more in a relaxed downtime mode, or they're at lunch or they've just finished, or they're picking up the kids from school or something like that." So when you're advertising this post, and you can have the same deal, let's call it six portrait photos for 60 bucks or something like that. Okay, you have this great, awesome deal. When you sell the six portrait photos for 60 bucks and you'd do it on Facebook, you'd be wanting to make sure that the audience and the way that you're wording all the information is more around six family photos for 60 bucks. Cherish the memory of your kids at the age that they are, and have this last forever or whatever. Then when you're putting it through on Instagram, six portrait photos to boost your business profile. Make sure you get that job and you're paid what you're worth, and then you have that post go through. Then Instagram you'd have a more generic one that would apply to both audiences where possible. When to Post Now the release time of this, when people are looking to get another job, can you guess which day they do that on? It's the days they have their shits, after they've been away on holidays, days after public holidays. These are huge days for people to want to change jobs because they're coming back in, they've got to fight this fire where normally it's a Monday of two days of problems. Now instead they're fighting this fire when there's three or four days, or if it's been over Christmas, sometimes two weeks to a month. That's right, and if you're overseas listeners, we get a lot of time off over Christmas. How good is Australia? Yeah, Aussie, Aussie, Aussie. Oe, Oe Oe. Nevertheless, when you come back, people want to change jobs. They might've had a new year's resolution to earn more money, or walk their way up the ladder or whatever it is. Then they get taken down a peg when they realise that they don't really have the capacity to do that. Nevertheless, advertising at appropriate times in some of these different channels is a great idea, and using a social media calendar automation tools such as SocialBee will allow you to do that with ease. Scheduling is Key You'll be able to set it up and schedule certain posts to go through at certain times when you know they're going to be looking at it. You know on that Tuesday after a Monday public holiday in Australia or anywhere else, at around 12:30 maybe 12:00, if you put up a post about enhancing your LinkedIn profile on LinkedIn, people are likely to see it because people are looking around thinking, "I'm not interested in this job anymore. Let's make sure my resume is up to date." Then they jump straight across to LinkedIn, make sure that LinkedIn is up to date, and then they see this post in their News Feed and they think, "Shit, I need to make sure my photos are up to date." So that is where you can really capture a lot of audience. Now imagine the flip side. Yeah, advertise is same wonderfully crafted piece of image that you chuck up there, and you put it up there on a Thursday at 4:00, just after they've had lunch before they're coming home. They don't want to be looking at LinkedIn on their way home. They're going to be in traffic for the next couple of hours, they're going to get home. They're going to crack open a beer. They're going to be talking to their Mrs or their husband or whatever it is, and they're going to be in disinterest. That post is going to be seen to have lack of hits, lack of results that are coming through. When that happens, your post is not going to be promoted organically. So you want to make sure you continue to have that organic reach, because if people are clicking on that post and they are engaging with it, you're going to reach more people with less effort and less money. Ultimately, all it came down to was a very simple social media calendar automation tool like SocialBee. The Final Word Hope you've enjoyed this and if you have, make sure to jump across to iTunes, leave us some love. We're doing some pretty good deals at the moment. If you wanted to leave us a review on iTunes and then jump across to leave a Google review, search for Dorks Delivered. If you're local to around South East Queensland, I'll personally come out and drop a six pack of beer off. We can meet in person, and talk about your business. Stay good.

Today, you’re going to learn The Ultimate 7-Day Social Media Calendar For Churches. This is the same framework that hundreds of churches around the world are beginning to embrace - and they’re seeing their engagement skyrocket because of it. So buckle up, because by the end of this video, you and your church will have a complete social media posting strategy for every single day of the week.   ***VISIT THE FULL POST HERE: https://prochurchtools.com/the-ultimate-7-day-social-media-calendar-for-churches/   What's In This Session? 7 out of every 10 Americans adults is active on Facebook (Pew Research) (1:06) Millennials and Gen X spend ~7 hours on social each week (Nielsen) (1:12) The second largest demographic on Facebook is people ages 55+ (Statista) (1:23) Boomers spend about ~4 hours on social each week overall (Nielsen) (1:29) Compare social media to traditional media for a moment. Now, these costs will vary per region, but on average an outreach tool like a billboard will cost about ~$3,000/month. Circulating radio ads will set you back about ~$5,000/month. And if you want to do regional television and run a single thirty second ad just once a day you're looking at north of ~$7,500/month (2:10) This is what makes social media so amazing. Not only is the barrier to entry zero - but even spending just couple hundred bucks a month on your social efforts can actually outpace anything you could do with traditional media that costs 10X-20X more money. (4:24) THE 3 RULES FOR UNDERSTANDING HOW SOCIAL MEDIA WORKS Rule #1: Attention is all that matters on social media (4:28) Rule #2: Stop The Scroll (5:01) Rule #3: Repeat Equals Defeat (5:14) The “1-in-5 Rule” (6:51) Day #1: The Countdown (7:38) Day #2: The Bible Reading (11:34) Day #3: The Question (16:00) Day #4: The List (18:29) Day #5: The Engagement Booster (21:35) Day #6: The Church Invitation (25:52) Day #7: The Sunday Story (28:38) Question: Is repeating this over and over contrary to repeat equals defeat? (29:30) Question: How do you create these? (30:05) Social program promo (32:18)   Show Notes & Resources Mentioned: Pro Church Tools Pro Church Tools on Facebook Pro Church Tools on YouTube Brady Shearer on Instagram Brady Shearer on Twitter Alex Mills on Instagram    

Every successful business has a Social Media Calendar and you need one, too. It is a visual way to organize, structure and plan your overall business strategy to make sure your content is high quality across the platforms. Listen to understand why this can take your business to the next level.

  Why hello and welcome.  Welcome to Episode 16 of the Small Business Made Simple Podcast. Have you joined my Facebook Group I’m building called Like Minded Business Owners – I’d love you to join – just search Like Minded Business Owners on Facebook!  I know we all belong to lots of groups on Facebook so I’ve been pondering what I can do that’s different – so, again, I am making the commitment to go, at least once a week to help YOU my listen and those in my world with their biggest challenges or those burning marketing and social media questions. I’m going to go live every Thursday.  So if you’d like to connect and get social on social – head over and join my group.  I would LOVE you to come over and say HI!  Maybe leave me a question your grappling with and I’ll answer it live for you! So, have you ever finished work after a REALLY long day, only to realise that tomorrow is your workplace anniversary – a massive marketing opportunity and you’ve got ZIP organised for your social media channels? A mad scramble ensues to come up with a clever concept, create the necessary bits like video or quote cards or write a blog, and execute in time to ride the wave of birthday fun. Or in some cases, it may be too late to do anything at all – an awesome opportunity missed. There is an alternative! And that’s what we are going to talk about today! But first, of course, our discovery of the week. THIS WEEK’S DISCOVERY! This week’s discovery is the emoji keyboard!  Yep, emojis – I think they are taking over the world! But they are also helping us put more personality into our emails, into our social captions and into our blogs etc. Branding is so much about personality and tone and so forth – and emojis allow us to show a little more of ourselves then we used to be able to in the written form. Now I work on a windows-based system.  Do for those in Mac land, you might need to experiment, apologises up front for you guys. But for those of us who don’t have a Mac to bring up the emoji keyboard you press the windows key (the one that has the windows symbol on it) and the full stop key together and an emoji keyboard will come up!

Nel secondo episodio continuiamo ad approfondire i temi legati alla parte strategica e parliamo di piano editoriale.Come creare un piano editoriale che funzioni? Quali contenuti inserire?Come capire cosa piace al nostro target?Scopriamolo insieme in questa puntata!Speaker: Chiara LandiCredits: Lorenzo Abagnale (mix and editing)

Jessica and Randi talk about how to schedule your social media. Now sponsored by Audible. 30 days of membership free, plus 2 audiobooks. https://amzn.to/2rCzbGw  

Hosts: Mark & Alessandra ColaciIn this episode Mark and Alessandra discuss being a real estate agent and how that can be challenging. They talk about some of the ups and downs they have experienced, as pros and cons, and learn ways to ever come them.[00:01:40] - Dealing with clients that ghost you[00:02:56] - Understand both perspectives: the good and the bad of real estate [00:04:36] - The investment: financially, temporally and emotionally[00:12:22] - The importance of having a support system[00:13:11] - Stay positive, find what helps you de-stressQuotes from the Episode“It’s super important to to be helping your clients and educate them on the need for you being their buyers agent.” [00:08:23]“Build a relationship with them, any chance possible.” [00:09:49]“Continue to persist, remember this is persistence not perfection. The little consistentactions over time are gonna produce big results for you.” [00:13:34]Links:Lead Agent Academy - https://leadagentempire.com/blog/Lead Agent AcademySubscribe on iTunesSubscribe on StitcherDownload a free Social Media Calendar to help you know what content to create regularly so you Find the perfect gift for your clients, friends, family members, and everyone else at https://rejoy.co/Join our Facebook group at https://www.facebook.com/groups/REGrowthNetwork/

Today, we talk about the benefits of having a Social Media Marketing Calendar and what are some the reasons for doing so. A few reasons that we cover are accountability, staying alert to events that are happening, planning ahead generically, keeping your content relevant and establishing or building credibility. With the internet becoming bigger and bigger, it is a broad world out there of social media platforms like Facebook, LinkedIn, Twitter, Instagram, Pinterest. Content builders like YouTube, Vimeo, Podcast platforms(Anchor, Spotify, Spreaker), and the Blogisphere that can occur on your website or on aggregators like medium, feedly, etc. It can make your head spin or you could get help. This episode is sponsored by Rockhold & Associates, Inc. If you have any marketing needs, they can work with you on building out a strategy that fits your goals and budget. As always, if you have any questions or comments you can email me at jrockhold@pga.com or send me a tweet @jrockgolf.

Finding the confidence to express yourself as a creative is not always easy. As counter-intuitive as it may sound, SINGING allows you to break through your fear. Julia Amisano is a voice, piano and acting teacher who believes that everybody can sing. She helps her students, whether 5 years old or 87 years old and everyone in between, connect and share energies by using their voice. Julia demonstrates some easy techniques for learning how to sing- it starts with proper breathing, as our voice is a wind instrument. She gives us great tips on how you can find your perfect vocal range, and always kill it in karaoke. Julia and I also discuss using your voice for introverts, and overcoming stage fright. Links: www.GraceMusicStudioNY.com Find out more about me: www.LauraMeoli.com Follow me on the social media: @LoudaVision Support my TV comedy series: www.LauraMeoli.com/CTV Budget Business Boss/12month Social Media Calendar: www.LoudaVision.com See more info and a transcription of this podcast at www.LauraMeoli.com/Blog/16 This interview is featured in the book, "Clarity for your Creative Career". Available NOW at www.LauraMeoli.com/book

Today’s topic comes from a reader who asked about creating a social media strategy. She wanted to know more about what to share with her audience, when she should be posting, and maybe a calendar she could follow. My answer to these questions is to create a social media calendar. Why you should be using a […]

There are many aspects to success in social media. Having a solid goal, knowing your core target market and of course monitoring social media conversations and your brand. Producing great content and engaging community are also vital. All of this has to be grounded in a solid implementation plan in order to work over the […]

There are many aspects to success in social media. Having a solid goal, knowing your core target market and of course monitoring social media conversations and your brand. Producing great content and engaging community are also vital. All of this has to be grounded in a solid implementation plan in order to work over the […]

Last week in our podcast we discussed “Integrating Social Media Into Your Sales and Marketing Process.”  Today I would like to talk about what a social media roll-out plan could look like for your company or department.  If you’re a lone ranger, don’t worry, this will work for you too.  Based upon sections from our […]