Podcasts about disney great leader strategies

He creates Disney Magic everywhere he goes! Our truly magical guest today on the Strong By Design podcast is the former Executive Vice President of Operations for the Walt Disney World Resort, Lee Cockerell. When it comes to leading others well, no one has more experience and know how than Lee. For 10 years Lee led a team of 40,000 cast members and was responsible for the operations of 20 resort hotels, 4 theme parks, and 2 water parks along with other shopping and entertainment operations. Whew! How did he do it?? One of Lee's greatest accomplishments and lasting legacies while serving in this role at Walt Disney World was the creation of ‘Disney Great Leader Strategies' which was used to train and develop the 7,000 leaders at WDW. Host Jared Haley discusses Lee's 3 E's of career magic and also about the importance of establishing a ‘magic morning routine' to be at your very best as a leader.   "If you want to be successful, have a good attitude, and be reliable… it will get you a long way.” — Lee Cockerell   Time Stamps   01:12 – Welcome to the ‘Strong by Design' podcast 1:52 - Get to know today's special guest, Lee Cockerell, former Executive Vice President of Walt Disney 4:30 - 'Creating Disney Magic': Lee shares his podcast's mission 6:56 - Lee recounts his journey until he became the Executive VP of Walt Disney 11:06 - The 3 E's of career magic: Lee reveals the secrets to a successful career 13:47 - Lee shares his honest thoughts on work ethic through generations 17:28 - The importance of establishing a morning routine 21:18 - Lee talks about how he dealt with work anxiety and stress 23:05 - Strengthening bonds: Why date nights matter  26:55 - Connect and thrive: Lee shares his magic morning routine 38:07 - Where to go to connect with Lee and learn more about leadership through 'The Cockerell Academy' 38:41 - Not happy? Lee shares two vital actions for change 42:42 - Spontaneous Q&A with Lee Cockerell       Resources:   ·       Cockerell Academy ·       LeeCockerell.com   Connect w/ Lee: ·       Facebook ·       Instagram   Connect w/ CriticalBench:  ●      Youtube ●      Facebook ●      Instagram ●      CriticalBench.com ●      StrongByDesignPodcast.com

“The whole world is in the mode of we have to control everything, what we do, the money, the people, the situations.” Lee Cockerell Our guest today is Lee Cockerell who is the former Executive Vice President of Operations for the Walt Disney World® Resort. One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project. He is now dedicating his time to public speaking, authoring a book on leadership, management and service excellence titled, Creating Magic…10 Common Sense Leadership Strategies from a Life at Disney. which is now available in 13 languages and his latest book, The Customer Rules…The 39 Essential Rules for Delivering Sensational Service. Leadership is about learning, unlearning and relearning what is out there, taking in what you were taught but also having the capacity and mind set to make up your own mind in any situation. Every situation is different but the way we handle it tells a lot of who you are and what you want to accomplish in this life. When dealing with people, understand that they come from different backgrounds, have different stress levels and knowing how to balance it. Being professional is knowing what you are doing, learning on how to better it and how you carry yourself. You can catch Lee on his socials: https://www.linkedin.com/in/leecockerell/ https://www.facebook.com/createmagic/ https://www.leecockerell.com/ https://twitter.com/leecockerell?lang=en   Listen to this and so much more in the episode; petermargaritis.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Talk about making things happen!  As Executive Vice President of Operations for the Walt Disney World Resorts, Lee Cockerell oversaw 20 resort hotels, 4 theme parks, 2 water parks, and a lot more!  He created Disney Great Leader Strategies, which has now trained 7,000 leaders!  Now, he's turned his focus to speaking and writing on leadership.  His latest book is called Time-Management Magic. Get a dose of leadership wisdom on Lee's podcast, Creating Disney Magic: Lessons in Leadership, Management, and Customer Service!   Get our FREE 8-day course and uncover the work you'll love! 

Want a common sense, down-to-earth approach for developing leaders, growing organizations, and creating a profitable consulting or coaching business? Today I'm talking with Lee Cockerell, the former Executive Vice President of Operations for Walt Disney resort and currently a consultant, author, and speaker. He's a great leader, and I promised through this "favorite executive series" that I would use my show to offer insight into the hearts and minds of great leaders so that you can be more effective in creating marketing messages and copy that resonate with them. Lee is not just a great leader; he also turned his leadership success into a highly profitable leadership and management training business, so he's got some best practices on how he stands out in the market and wins clients. In this episode, you'll hear: How Lee evolved as a leader by shedding defensiveness and operating in trust Why you need to create a system to be a person of your word How your influence is felt all the time and why you have to be aware of this impact as a leader Why it's always hard before it's easy Lee helped me see through this interview that we consultants and coaches don't need a lot of theory and the latest and greatest methods and tools to make a difference with our clients. Instead, our pragmatic advice is all that is needed because what we offer our clients isn't rocket science; it's the courage to act on what they already know they need to do. So tune in for easy-to-implement ideas on how to grow your consulting and coaching effectiveness! Where to dive in: [1:30] Hear the quick version of Lee's childhood and why Betsy invited Lee on the podcast. [8:10] Lee talks about why he couldn't develop people until he developed himself and how leaders influence the culture around them. [15:42] Betsy sums up how Lee came to leadership and how he overcame his struggles with trust so he could be a less defensive leader. [20:29] Your impact is felt all the time. Lee talks about why you need to be aware of the perceptions you leave behind and your influence on others. [26:00] Lee shares how time management helps you be a person of your word. Intentions are not enough for good leadership. [30:00] Hear Lee's passion for customer service and why it's critical to your business. [38:42] Lee shares why organizations hire him and opens up about his consulting style. We also dive into why it's always hard before it gets easier. [50:18] Lee shares what he would tell with his 30-year-old self, who was defensive and insecure. [52:04] Tune in for what you need to know before taking a speaking engagement or going into an organization as a consultant. Next steps: Check out Lee's website for resources, books, and how to create magic in your organization: https://www.leecockerell.com/ Download the resource you need to start your consulting or coaching business and refine your message: https://www.betsyjordyn.com/downloads Are you ready to nail your messaging and rock your copy to stand out in the market and attract, impress and convert clients? If so, check out my services: https://www.betsyjordyn.com/services About my guest: Lee Cockerell is the former Executive Vice President of Operations for the Walt Disney World® Resort. "As the Senior Operating Executive for ten years Lee led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping & entertainment village and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world." One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project. Lee has served as Chairman of the Board of Heart of Florida United Way, the Board of Trustees for The Culinary Institute of America (CIA), the board of the Production and Operations Management Society and the board of Reptilia a Canadian attractions and entertainment company. In 2005 Governor Bush appointed Lee to the Governor's Commission on Volunteerism and Public Service for the state of Florida where he served as Chairman of the Board. He is now dedicating his time to public speaking, authoring a book on leadership, management and service excellence titled, Creating Magic…10 Common Sense Leadership Strategies from a Life at Disney. which is now available in 13 languages and his latest book, The Customer Rules…The 39 Essential Rules for Delivering Sensational Service. Lee also performs leadership and service excellence workshops and consulting for organizations around the world as well as for the Disney Institute. About me: Betsy Jordyn is a Brand Positioning Strategist that helps consulting and coaching business owners clarify their brand positioning and messaging, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Her mission is to help consultants and coaches monetize their best-at strengths and authentic passions to make a bigger difference in the world. Check out her brand strategy, messaging, and design services at https://www.betsyjordyn.com Links: Download my one of my free resources to help you accelerate your success: https://www.betsyjordyn.com/downloads Learn more about my brand messaging and positioning services: https://www.betsyjordyn.com/services Schedule a consult call to talk about what you need to do to nail your messaging and rock your copy so you can stand out in the market and attract clients: https://betsyjordyn.as.me/schedule Related Blog, Video or Podcast Episode: The Balanced Way to Achieve Scale and Sale with CEO Mark Johnson (Ep42) Earn Your Seat in the C - Suite with Darden's Chief People & Diversity Officer Sarah King (Ep41) Front-Line To C-Suite | Inside The Heart and Mind of Former Disney COO and Experience Steward Jim MacPhee (Ep40) Five Things You Need To Know About Your Ideal Client (Ep39) Why You Need An Ideal Client Archetype (Ep38)

#47: Lee Cockerell is the former Executive Vice President of Operations for the Walt Disney World® Resort. “As the Senior Operating Executive for ten years Lee led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping & entertainment village and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world.”One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project.Lee has served as Chairman of the Board of Heart of Florida United Way, the Board of Trustees for The Culinary Institute of America (CIA), the board of the Production and Operations Management Society and the board of Reptilia a Canadian attractions and entertainment company. In 2005 Governor Bush appointed Lee to the Governor's Commission on Volunteerism and Public Service for the state of Florida where he served as Chairman of the Board.He is now dedicating his time to public speaking, authoring a book on leadership, management and service excellence titled, Creating Magic…10 Common Sense Leadership Strategies from a Life at Disney. which is now available in 13 languages and his latest book, The Customer Rules…The 39 Essential Rules for Delivering Sensational Service. Lee also performs leadership and service excellence workshops and consulting for organizations around the world as well as for the Disney Institute. So many great takeaways! Enjoy the show!

I'm honored today to be talking with Lee Cockrell about creating Disney magic for your organization. Lee Cockerell is the former Executive Vice President of Operations for the Walt Disney World® Resort. As the Senior Operating Executive for ten years, Lee led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping & entertainment village, and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world.  One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7,000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney. Lee has also launched the Cockerell Academy designed to fill in the blanks and give you the tools you need to focus on being the kind of leader people admire, doing the right things to manage your organization, and serving people in a way that sets you apart. We'll dive deeper into these concepts: Some mindset changes between the corporate life and independent work  Crafting your value proposition as an independent practitioner How to seek out your early clients/customers Thoughts on leadership Now, for some action steps: Download the free worksheet: Three Steps You Need for a More Productive Workday Resources: Lee Cockerell's website: https://www.leecockerell.com/  The Cockerell Academy: https://www.cockerellacademy.com/  Lee's latest books: Creating Magic: 10 Common Sense Leadership Strategies from a Life at Disney Time Management Magic: How to Get More Done Every Day and Move from Surviving to Thriving Career Magic: How To Stay On Track To Achieve A Stellar Career Connect with Me: LinkedIn Facebook Please leave a Rating and Review: Since this podcast is new, I'm asking for Apple Podcasts reviews. Reviews help others discover and learn what Creating Your Encore Career is all about. If you enjoyed this episode, we've created a PDF that has all of the key information for you from the episode. Just go to the episode page at https://www.lynnfriesth.com/podcast to download it. I thank you so much for being here and I'll see ya next time on Creating Your Encore Career. — Lynn *** Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com

Remembering a GREAT Interview with a REPEAT of Lee Cockerell Interview Today on the show, Ryan and Howie welcome an extraordinary guest to the show, Lee Cockerell. Lee is the former Executive Vice President of Operations for the Walt Disney World Resort. As the Senior Operating Executive for then years Lee led a team of 40,000 cast members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shipping and entertainment village and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world.  Lee has written four books, Creating Magic, The Customer Rules, Time Management Magic, and Creating Career Magic. All of which are packed full of golden nuggets that will be sure to inspire and encourage you to develop habits that will lead to a vast growth in your teaching or educational field. They can also be great sources for your students as they grow into their roles of leadership and future paths. One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Many of these strategies are shared in Lee's books mentioned above but today we are lucky enough to have him on the show and sharing his wisdom with us and how these strategies can help educators and students both achieve the greatness we are all capable of.  We know you are going to love today's show as we hear stories and lessons that Lee has learned over his wonderful career in customer service and leadership roles. Lee is a marvelous storyteller, would you expect anything else from a Disney rockstar, and very passionate about making a positive impact on the world he lives in. Lee is a man that does what he says he's going to do and shows time after time again that he lives by the advice he gives.

We are honored to have Lee Cockerell, former Executive Vice President of Operations for the Walt Disney World® Resort, join the No BS Gang on today's episode. One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project. He has a no-nonsense style that delivers his leadership mojo in a way few will forget.

During this episode, You, Me, and Your Top Three host, Gregg Garrett, discusses the magic of customer-centricity. Gregg speaks with Lee Cockerell who threaded magic in all customer experiences in the Magic Kingdom, Disney, and who managed some of Disney’s largest resorts and is a student of hospitality. Of course, Lee speaks about his top three from a boss who taught him how to be confident, to a mentor who showed him all the ways of being hospitable, to his grandmother who started him on the journey, and his wife of 52 plus years who kept him on it, and to the former president of Disney who helped him to learn, listen and manage experts. And you have to hear what he has to say about making the schedule of life’s priorities part of your daily routine, all this and more! About Lee Cockerell Lee Cockerell is the former Executive Vice President of Operations for the Walt Disney World® Resort.  “As the Senior Operating Executive for ten years, Lee led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping and entertainment village, and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world.” One of Lee’s major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7,000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project. Lee has served as Chairman of the Board of Heart of Florida United Way, the Board of Trustees for The Culinary Institute of America (CIA), the board of the Production and Operations Management Society, and the board of Reptilia a Canadian attractions and entertainment company. In 2005 Governor Bush appointed Lee to the Governor’s Commission on Volunteerism and Public Service for the state of Florida where he served as Chairman of the Board. He is now dedicating his time to public speaking, authoring a book on leadership, management, and service excellence titled, Creating Magic… 10 Common Sense Leadership Strategies from a Life at Disney, which is now available in 13 languages, and his latest book, The Customer Rules… The 39 Essential Rules for Delivering Sensational Service. Lee also performs leadership and service excellence workshops and consulting for organizations around the world as well as for the Disney Institute. Lee has received the following awards: Golden Chain Award for Outstanding leadership and business performance from the Multi-Unit Foodservice Operations Association (MUFSO). Silver Plate Award for Outstanding Operator in the foodservice industry from the International Foodservice Manufacturers Association (IFMA). Excellence in Production Operations Management and Leadership (POMS) from the Productions and Operations. Grandfather of the year from his three grandchildren, Jullian, Margot, and Tristan. Lee and his wife Priscilla live in Orlando, Florida. Show Highlights Segment 1: Overview 1:01      What do customer touchpoints, customer journey, customer experience, customer-centricity mean? 2:07      “The full view of the customer is so easy yet, so complex… what it comes down to is empathy” 3:07      Put the customer in the middle 4:09      Welcome an expert in empathetic thinking: Lee Cockerell 5:43      Lee Cockerell: A boy whose story begins on a farm in Oklahoma Segment 2: The “Top Three” 11:27   Lee’s Top Three begins with his grandmother and a General Manager, Bud Davis, who helped him refocus his attitude 13:46   Diffusing defensiveness by building trust   15:35   Lee’s Top Three continues with Eugene Scanlan from Waldorf Astoria who taught him a lot – “the service itself is what shines, not the individual providing the service” 19:59   Lee’s Top Three expands with his wife of 53 years, who keeps him most in order   22:37   Expanding beyond food and beverage into full park management 23:42   “I didn’t try to be the expert in everything; my philosophy is to hire the experts and let them do their job.”   25:25   Letting go of always being in control and a successful career to thank for it 28:24   “Most people leave leaders, they don’t leave the company.” 29:04   Lee’s Top Three concludes with Judson Green who gave him his shot in Orlando 29:54   “He asked a lot of questions… he knew if you knew what you were talking about or not.” 31:25 “I want to be remembered as a teacher, not a boss because nobody likes a boss, a teacher teaches people.” Segment 3: Transformation & Disruption 32:33   Lessons from Lee: Time Management, Customer Skills and Creating a better culture 37:28   Disney’s take on the customer experience   38:45   “Treat every customer as an individual” Segment 4: Wrapping Up 41:34   One additional lesson from Lee: “Schedule the priorities in your life” 44:24   How to get in touch with Lee Additional Information Contact Lee Cockerell: Lee’s Email Lee’s Twitter Lee’s LinkedIn Lee’s Facebook Contact Gregg Garrett: Gregg’s LinkedIn Gregg’s Twitter Gregg’s Bio Contact CGS Advisors: Website LinkedIn Twitter

I'm honored today to be talking with Lee Cockrell about creating Disney magic for your organization. Lee Cockerell is the former Executive Vice President of Operations for the Walt Disney World® Resort. As the Senior Operating Executive for ten years, Lee led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping & entertainment village, and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world.  One of Lee’s major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7,000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney. Lee has also launched the Cockerell Academy designed to fill in the blanks and give you the tools you need to focus on being the kind of leader people admire, doing the right things to manage your organization, and serving people in a way to set you apart. We'll dive deeper into these concepts: Some mindset changes between the corporate life and independent work  Crafting your value proposition as an independent practitioner How to seek out your early clients/customers? Thoughts on Leadership Now, for some action steps: Download the free worksheet: Three Steps You Need for a More Productive Workday Resources: Lee Cockerell’s website: https://www.leecockerell.com/  The Cockerell Academy: https://www.cockerellacademy.com/  Lee’s latest books: Creating Magic: 10 Common Sense Leadership Strategies from a Life at Disney Time Management Magic: How to Get More Done Every Day and Move from Surviving to Thriving Career Magic: How To Stay On Track To Achieve A Stellar Career Connect with Me: LinkedIn Facebook Please leave a Rating and Review: Since this podcast is new, I’m asking for Apple Podcasts reviews. Reviews help others discover and learn what Leading the Factory Forward is all about. If you enjoyed this episode, we've created a PDF that has all of the key information for you from the episode. Just go to the episode page at https://www.lynnfriesth.com/podcast to download it. I thank you so much for being here and I’ll see ya next time on Leading the Factory Forward. — Lynn *** EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com

Today on the show, Ryan and Howie welcome an extraordinary guest to the show, Lee Cockerell. Lee is the former Executive Vice President of Operations for the Walt Disney World Resort. As the Senior Operating Executive for then years Lee led a team of 40,000 cast members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shipping and entertainment village and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world.  Lee has written four books, Creating Magic, The Customer Rules, Time Management Magic, and Creating Career Magic. All of which are packed full of golden nuggets that will be sure to inspire and encourage you to develop habits that will lead to a vast growth in your teaching or educational field. They can also be great sources for your students as they grow into their roles of leadership and future paths. One of Lee’s major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Many of these strategies are shared in Lee’s books mentioned above but today we are lucky enough to have him on the show and sharing his wisdom with us and how these strategies can help educators and students both achieve the greatness we are all capable of.  We know you are going to love today’s show as we hear stories and lessons that Lee has learned over his wonderful career in customer service and leadership roles. Lee is a marvelous storyteller, would you expect anything else from a Disney rockstar, and very passionate about making a positive impact on the world he lives in. Lee is a man that does what he says he’s going to do and shows time after time again that he lives by the advice he gives.  

This episode was recorded live in London, England. The audience asked me questions and I answered.  Here are the questions found on the episode: What was the most successful initiative I launched in my career? Implementing the Disney Great Leader Strategies.  How do you create a company culture? Culture is behavior. Sometimes to change a culture you have to change the people who don't behave the way you want.  How do you encourage personality when you are strict when you hire? At Disney, you may run into cast members with different personalities, but they will all be nice. We hire for the basics; honesty, integrity, and personality will still shine.  How do you create work-life balance? I worked out, got sleep, and dealt with problems directly. Stress comes from feeling out of control. I dealt with things promptly so it would not feel out of control.  What is your view of financial bonuses? Disney Cast Members do a great job because of how they are treated. The biggest benefit is the opportunity to have a bigger role, not a financial bonus.  How do you retain talent when there is a low opportunity for promotions? You may not be able to.  How would I describe my legacy? I want people to remember me as a teacher.  What advice do you have to create a training program in an organization? To start, figure out why you want to do it. Helping people to become successful will be one of the best things you can accomplish. What you teach your employees they will teach your employees. 

Creating Magic in Your Life and Business to Live a Life of Abundance!Creating Magic may sound mystical and bit far fetched. However, if you've ever experienced the magic at Disney World Resort, you know it's real. Well, at least it seems real. Our feature guest today, Lee Cockerell, is one of many who make the magic happen at Disney World and many other organizations around the world. Even the US Military has endured the magic Lee Cockerell brings to leadership. Meet our Feature GuestLee Cockerell is the former Executive Vice President of Operations for the Walt Disney World® Resort. "As the Senior Operating Executive for ten years Lee led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping & entertainment village and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world." One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project. Lee has served as Chairman of the Board of Heart of Florida United Way, the Board of Trustees for The Culinary Institute of America (CIA), the board of the Production and Operations Management Society and the board of Reptilia a Canadian attractions and entertainment company. In 2005 Governor Bush appointed Lee to the Governor's Commission on Volunteerism and Public Service for the state of Florida where he served as Chairman of the Board. He is now dedicating his time to public speaking, authoring a book on leadership, management and service excellence titled, Creating Magic…10 Common Sense Leadership Strategies from a Life at Disney. Which is now available in 13 languages and his latest book, The Customer Rules…The 39 Essential Rules for Delivering Sensational Service. Lee also performs leadership and service excellence workshops and consulting for organizations around the world as well as for the Disney Institute. Connect with our guest http://leecockerell.com/ (LeeCockerell.com) Resources MentionedBook: Creating Magic - Lee Cockerell Career Magic - Lee Cockerell Time Management Magic - Lee Cockerell The Customer Rules - Lee Cockerell Zero to One - Peter Thiel http://apmasterycoach.com/ () I work with small and medium-sized businesses that have little to no money to spend on marketing. I show you how to generate all the leads you can possibly handle by evaluating your existing marketing and showing you how to dramatically reduce or eliminate the money you’re currently spending while significantly increasing both your response and conversion rates. I can typically double or triple your current response rate...but a 50 to 100 times increase isn’t out of the question. And best of all, the strategies I'll teach you will continue to work for you month after month for as long as you're in business. But listen, I know talk is cheap... and I know that you’ve heard these types of claims before, so put me to the test and let me prove that everything I've just said is 100% true. If you will invest just 45 minutes with me, I promise that I will find you at least $10,000 in additional revenue that you can begin to put in your pocket this month... and every month moving forward. We can do this 45 minute session over the phone as an added convenience to you... and I promise during the time we're together that I won't try to sell you a thing. But there is one catch. I'm writing a book detailing the strategies I use to find $10,000 for any small business owner, and my publisher has asked me to include a few additional case studies in my book. I would ask... Support this podcast

“All it takes is faith and trust, but the thing that’s a positive must, is a little bit of (Disney marketing magic) pixie dust!” Boy, are we excited for this week’s instalment of the Exposure Ninja Podcast as we welcome a living legend, Lee Cockerell, the former Executive Vice President of Walt Disney World Operations. In this episode, Lee and Tim discuss the marketing processes that Disney used while Lee was in charge and reveal just how they managed to drive so many people to their resorts, including a look at the inner workings of their TV advertising funnel. But mainly, in a slight change to our usual focus on digital marketing, we talk to Lee about Leadership. While Lee was at Disney, he brought about a whole new world of leadership that propelled Disney World from being good to great (or rather great to greater), when he designed and implemented the Disney Great Leader Strategies to a cast of 40,000 people! So, if you want to build a snowman successful business and take your marketing to infinity and beyond, buckle up and grab a pen because this episode is the go-to guide on how to Disneyfy your marketing plan and implement a leadership strategy amongst your team that is Supercalifragilisticexpialidocious! For show notes and to get a free review of your website and digital marketing, complete with a tailored plan to increase your leads and sales online, head to https://exposureninja.com/episode99

Lee Cockerell is the former Executive Vice President of Operations for the Walt Disney World® Resort. "As the Senior Operating Executive for ten years Lee led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, four theme parks, two water parks, a shopping & entertainment village and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world.   "One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7,000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project. He is the author of several best-selling books including Creating Magic, The Customer Rules and Time Management Magic. Mentioned In This Episode: Smart Pizza Marketing Mastermind Smart Pizza Marketing Email (the best email) SPM Marketing Platform SPM Marketing For Restaurant Facebook Group Thanks For Listening Thank you for taking the time to listen to this episode. I hope that you have found it to be valuable. If you have a question or comment you can email at Bruce@smartpizzamarketing.com  Like us on Facebook too for updates and interesting marketing articles Leave us a quick Review  If you did find this information valuable it would be awesome if you could share it using the social media buttons on the side of the post. Also, please leave a quick review on Itunes or Stitcher… would really help

Lee Cockerell is the former Executive Vice President of Operations for the Walt Disney World® Resort. As the Senior Operating Executive for ten years Lee led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping & entertainment village and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world. One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7,000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project. Make sure you have a notepad handy for this episode as Lee shares his favorite leadership and customer service tips! LEARN MORE: Visit Lee's website at http://www.leecockerell.com

There was a time when I was running Walt Disney World when I was frustrated we were not improving customer service quick enough. At the same time, we were not moving quickly enough to build trust with cast members.  That was when I developed the Disney Great Leader Strategies. You can find the 10 Great Leader Strategies in my book, Creating Magic.  Our Great Leader Strategies moved Disney World from being good to great. Or great to greater.  Developing the strategies was one thing. Getting everyone on board was another thing.  In this episode of Creating Disney Magic, I share the story behind the implementation of the Great Leader Strategies to over 40,000 cast members.  I began by spending 4 hours with my direct reports, explaining each strategy and explaining what my expectations were. From there, each of them had 3 weeks to pass the Great Leadership Strategies on to their direct reports. And so it went until every cast member had been trained.  Too often, when an organization wants to implement a new policy or procedure, or even make a drastic change like we did at Disney World, a leader will just issue a memo. Without proper communication, hope is all you have to rely on.  For change to take hold, you have to roll it out slowly with great detail. Communication is the key.  The best definition of communication is clarity. Without clarity, people will not understand what you expect and what they need to do.  You can find the Teacher's Guide for Creating Magic here. 

Lee Cockerell is the former Executive Vice President of Operations for the Walt Disney World Resort. As the Senior Operating Executive for ten years, Lee led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping & entertainment village and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world. One of Lee’s major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project. Show Notes: http://yourbestmanager.com/leecockerell

Lee Cockerell is the former VP of Operations for the entire Walt Disney World Resort. This week I had the chance to catch up with Lee and have a conversation about Disney's world-class guest service, extinct attractions, his hopes for the future of the company and much more! Check out Episode 35: A Conversation With Lee Cockerell! In his career with the Disney Company, Lee Cockerell opened EuroDisney (now known as Disneyland Paris), created the Disney Great Leader Strategies (which trained and developed over 7,000 leaders in Walt Disney World), and oversaw more than 40,000 cast members who worked at the Walt Disney World Resort. In the years after his retirement, Lee has written four books, he's become a prolific public speaker, and he has a weekly podcast dedicated to helping those in the guest service industry. Lee's books can be found on Amazon.com by clicking HERE For his podcast and much more head over to LeeCockerell.com

Influence, Success, Reality, Relationships, Leadership   Summary   Today's episode will only have the Thought of the Day segment, where we'll look at the importance of grounding your influence and success inside...reality. Next week, we'll feature a terrific interview with Lee Cockerell, the former Executive Vice President of Operations for Disney World and author of a number of books, including Creating Magic: 10 Common Sense Leadership Strategies from a Life at Disney. He's also the creator of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. As you might imagine, Lee is one of those people you learn from every time you speak with him. That's next week. Thank you for joining us today as we look at the connection between influence, success, and reality.   Bob's Thought of the Day   In the past we've defined influence (at least on a basic level) as the ability to move someone toward a desired action, usually within the context of a specific goal. While that might be the definition, it's not necessarily the essence of influence, which is pull. It's pull as opposed to push, commitment as opposed to compliance, persuasion as opposed to manipulation. Ultimate Influence™ is the ability to get the results you want when dealing with others while also helping them feel genuinely good … about themselves, about the situation, and about you. The person who does this consistently can be a great corporate or team leader, a top-producing sales professional, and an overall success in life. We can influence people as well as influence the physical world around us. But before we can expect someone or something to change, we must first see it as it currently is. That might seem counterintuitive because in so much personal development literature and teaching, we are taught to see things not as they are … but as they could be. In other words, do you want to inspire a team member to improve themselves? Your child to be more responsible? The customer service representative to allow you to return the item even without the receipt? Don't see the people or situation as it is, but how it CAN be. Well, yes … but not so fast! :-) In studying success for many years, it's always hit me that sustainably successful people are very connected to “reality.” That doesn't mean they don't look for ways to improve on the current reality; of course they do. But there's a connection to that reality. This holds true for the greatest influencers. If you want someone or something to change a position, opinion, or form … you must first see it as it is. Only then can you understand exactly who or what you're dealing with. There are certain natural laws of life. They are not necessarily good or bad. They just are. They are immutable and unchangeable. With those laws, you have two choices: acknowledge them, or deny/ignore them. What you cannot do is change them. They are what they are. Let's take the example of gravity. Gravity works everywhere on earth. No exceptions; no excuses. It's neither good nor bad. It just is. I guess it can be considered good in that it keeps us from floating helplessly into space. It could be considered bad when falling off a seven-story building. The Law of Gravity cannot be changed. And, you know what? It doesn't matter how much you'd like it to not be true, how unfair you think it is that gravity works the way it does, or even how hard you imagine it as it could be … it is exactly what it is and works exactly as it has always worked. Think about this. Human beings cannot fly! Or … can we? Actually, we can. Most of us have done so. We've traveled great distances at high speeds in a tubular-shaped hunk of metal called an airplane. Lately, we can even check our email and post and converse on Facebook and Twitter while doing so. However, for the airplane to have been created, its developers first had to understand and acknowledge the Universal Law of Gravity and how it works. Only by tapping into the truth of gravity (and aerodynamics) could they work within its principles and actually use them to create the opposite effect, resulting in flight. You must first accept how something IS. Then rather than trying to change it, look for ways to work with it in order to obtain the results you want. It's exactly the same with people. There are certain universal laws of human nature that, while not necessarily convenient, simply are. We can only work within them after we first acknowledge them. That is the only way to effectively influence others in a way that results in a win for everyone involved. In other words, the laws of human nature are just as true as the physical laws of nature. Do you ever find yourself thinking: “He doesn't care about the facts” … “She's only looks at the price, not the quality” … “His ego is so big” … “She argues even when she knows she's wrong.” Or even, “All he cares about is himself!” These are some of the effects of Human Nature. Different for different people, they deal with decision-making, emotion, ego, etc. Human nature itself can be defined as the instinctive behavior that governs action concerned with the self and with self-interest. There are also some immutable Laws of Human Nature that apply to everyone. What I believe is the biggie of them all was eloquently summed up by Dale Carnegie in his classic, How to Win Friends and Influence People, where he wrote: “Ultimately, people do things for their reasons; not our reasons.” Even if those reasons don't make sense to us! As the great Harry Browne taught, “People will do what they believe will make them happy, as they understand happiness and within the available options they believe they have.” And that is the overriding Law of Human Nature that only after one understands and accepts can they ever be an effective influencer. This is why the greatest influencers continually ask themselves questions such as: “How does what I want this person to do, or what I'm asking this person to do, align with THEIR goals, THEIR wants, THEIR needs, THEIR desires, and THEIR values?” When we ask these questions thoughtfully, intelligently, genuinely, and authentically--not as a way to manipulate other people to do our will but as a way of building and benefiting everyone in the process--now we're on the right track toward powerful influence. When you embrace human nature and work within it in such a way that you help the other person achieve their reason, you'll find yourself to be one of the most powerful and influential people you know. Great influencers don't waste their time wishing people were different or that human nature wasn't what it is, but rather work within reality--in this case, the laws of human nature--to benefit everyone involved. As professional educator Mark Crotty, Head of St. John's Episcopal School in Dallas, Texas, tells his students, “If you're going to improve the world, you'd first better understand it.” Ahhhhh, yes, indeed! Well said, Mr. Crotty. Resources   GoGiverSalesAcademy.com The Go-Giver Leader TheGoGiver.com GoGiverSpeaker.com Burg.com How to Post a Review

Lee Cockerell is the former Executive Vice President of Operations for the Walt Disney World® Resort. As the Senior Operating Executive for ten years, Lee led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping & entertainment village and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world. One of Lee's major and lasting legacies was the creation of the Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project. In this episode, Lee discusses his book Time Management Magic. LISTEN NOW Episode #32: Lee Cockerell - Time Management Magic GUE

Learn how to lead and build an amazing culture from Walt Disney World Resort’s former Executive Vice President of Operations Lee Cockerell. One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies, which is used to train and develop the 7,000 leaders at Walt Disney World. entreleadership.com/podcast Mission Statement Mapper Another great episode sponsored by our friends at Infusionsoft.

Lee Cockerell is the former Executive Vice President of Operations for Walt Disney World from 1996 through 2006! Connect with Lee Cockerell LeeCockerell.com Thrive15.com I am pumped to get to share this episode with all of you today! Not only was Lee Cockerell gratis enough to be on Dreamers Podcast, but he also did an interview for my new show Living the Dream Podcast which I highly recommend you check out! Growing up and going to Walt Disney World many times in my life pushed me into the person I am today. I can't thank Lee Cockerell enough for helping make Walt Disney World a magical, safe, and customer friendly place for my family to take me to growing up. I am glad that I got to thank him in person while down at Podcast Movement 2015 in Texas a few weeks ago. Lee Cockerell is offering a promo code (MAGIC) for Thrive15.com, edutainment 15 minute videos if you want to become a better leader, manager or to create world-class customer service. (use promotion code MAGIC for a FREE trial period. When you join a military veteran or active duty service member receives a free subscription.) Also make sure you check out Lee Cockerell's podcast "Creating Disney Magic" which is produced and co-starring Jody Maberry! Jody was on a previous episode of Dreamers Podcast! More About Lee Cockerell Lee Cockerell is the former Executive Vice President of Operations for the Walt Disney World® Resort. "As the Senior Operating Executive for ten years Lee led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping & entertainment village and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world." One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project. Lee Cockerell has served as Chairman of the Board of Heart of Florida United Way, the Board of Trustees for The Culinary Institute of America (CIA), the board of the Production and Operations Management Society and the board of Reptilia a Canadian attractions and entertainment company. In 2005 Governor Bush appointed Lee to the Governor's Commission on Volunteerism and Public Service for the state of Florida where he served as Chairman of the Board. He is now dedicating his time to public speaking, authoring a book on leadership, management and service excellence titled, Creating Magic…10 Common Sense Leadership Strategies from a Life at Disney. which is now available in 13 languages and his latest book, The Customer Rules…The 39 Essential Rules for Delivering Sensational Service. Lee also performs leadership and service excellence workshops and consulting for organizations around the world as well as for the Disney Institute. Lee has received the following awards; Golden Chain Award for Outstanding leadership and business performance from the Multi-Unit Foodservice Operations Association (MUFSO). Silver Plate Award for Outstanding Operator in the foodservice industry from the International Foodservice Manufacturers Association (IFMA). Excellence In Production Operations Management and Leadership (POMS) from the Productions and Operations. Grandfather of the year from his three grandchildren, Jullian, Margot and Tristan. Lee and his wife Priscilla live in Orlando Florida. Episode 194

Leave a review of the podcast on iTunes for a chance to win tickets to this year's Activate! Activate 2015 will be held on Wednesday, September 16 at Next Level Church in Somersworth, New Hampshire. Register your team today for the opportunity to be a part of the one of the largest church leadership conferences in New England! Go to www.activateconference.tv for tickets and information. Lee Cockerell is the former Executive Vice President of Operations for the Walt Disney World Resort. One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies, which was used to train and develop 7,000 leaders at Walt Disney World. He now dedicates his time to public speaking, and has authored four books: “Creating Magic”, “The Customer Rules”, “Time Management Magic”, and “Creating Career Magic” which is soon to be released. Lee also performs leadership and service excellence workshops and consulting for organizations around the world as well as for the Disney Institute. Lee and his wife Priscilla live in Orlando, Florida. Learn More About Lee: Lee's Website: http://www.leecockerell.com/ Lee's Blog: http://blog.leecockerell.com/ Lee's Podcast: https://itunes.apple.com/us/podcast/creating-disney-magic/id954054965 Lee's Twitter: https://twitter.com/LeeCockerell Carol Quinn's Hiring Training Program: http://www.hireauthority.com/ 3 Takeaways for Leaders: Take risks. Take calculated risks to an extent, then go with your gut the rest of the way. Lee admits that after every great obstacle he faced, life just got better for him, and it's because he took a risk. He expressed his desire to never live with regrets, which prompted him to move several times and step out of his comfort zone. Get better before you get bigger. Many times the temptation for growing organizations can be to boast about the size, but rather than tell others how big you are, you should focus on getting better. The size does not matter as much as the quality of the product you are offering. Focus on culture before vision. Lee said there are three things they focus on at Disney: hiring better, training better, and having a better culture. The culture they create is one where everybody matters and they know they matter. For every hire, leaders must show them that they matter, and the best way to do so is by telling them. Quotes From This Episode: “Spend a lot of time every day thinking—it's a very good habit to get into.” – Lee Cockerell “Culture has to be the foundation which vision and mission are built off of.” – Josh Gagnon “Culture's not part of the game, culture is the game.” – Lee Cockerell “The more you can know about a person, that sends the message that you care about them.” – Lee Cockerell “Opportunity is the best benefit any organization can give you.” – Lee Cockerell “If you need [volunteers], let them know they matter and that what they're doing matters.” – Josh Gagnon “Leaders want to present the highlight reel, and those looking at that highlight reel feel more insecure about their reality.” – Josh Gagnon “The fastest way to forget what God thinks of us is to be consumed by what everyone around us does.” – Josh Gagnon

Ed and I are big Disney fans, so we are thrilled to be able to interview Lee Cockerell, former Executive Vice President of Operations for the Walt Disney World® Resort. One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project.

Ed and I are big Disney fans, so we are thrilled to be able to interview Lee Cockerell, former Executive Vice President of Operations for the Walt Disney World® Resort. One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project.

Ed and I are big Disney fans, so we are thrilled to be able to interview Lee Cockerell, former Executive Vice President of Operations for the Walt Disney World® Resort. One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project.

Lee Cockerell is the former Executive Vice President of Operations for the Walt Disney World® Resort. "As the Senior Operating Executive for ten years Lee led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping & entertainment village and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world." One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project. Lee has served as Chairman of the Board of Heart of Florida United Way, the Board of Trustees for The Culinary Institute of America (CIA), the board of the... See acast.com/privacy for privacy and opt-out information.

How did this veteran go from being a waiter to leading Disney Resorts and running his own business? Lee Cockerell is a US Army Veteran and the Former Executive Vice President of Operations for the Walt Disney World Resort. One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. He is a bestselling author of three books, his most recent being, Time Management Magic: How To Get More Done Every Day And Move From Surviving To Thriving. Lee now runs his own consulting and seminar business in leadership and management development and he's a a mentor atThrive15.com an online education platform that helps entrepreneurs learn how to start or grow a successful business. And, he is a superstar grandfather and husband.   Check out more insights from the interview and resources at SuccessVets.com.