Enough Already

Agree or disagree: “Referrals on Repeat” is the dream As a consulting or coaching business owner, you know that sustainable and scalable success depends on your client pipeline, filled with the right clients who are excited to work with you and invest in your partnership. I'd hedge a bet that you agree. But what if a dream of “referrals on repeat” is actually stands in the way from consistent client attraction and quietly keeps you stuck? In this episode of the Consulting Matters Podcast, I'll be sharing all about the “relying on referrals trap" - when we are completely dependent on our referral network for lead generation - why it's so easy to fall into and how to get out of it! Here's what you'll discover in today's episode: What is positive word of mouth and why it's not the marketing strategy you think it is How you can tell if you're in the “relying on referrals trap” 3 reasons why referrals dry up – even with people with robust professional networks The #1 thing you need to escape the “relying on referrals trap” (and chances you already know what it is) How to use your relationship skills to build a predictable client pipeline (and avoid what people do on LinkedIn that absolutely kills their networking) If you've been waiting for the right people to send clients your way, but you're ready to be in the driver's seat, this episode is for you. Where to dive in: (0:00:00) - The Relying on Referrals Trap(0:13:16) - The Referral Network Trap(0:28:17) - Leveraging Websites and LinkedIn for Marketing(0:33:01) - Building Client Relationships for Growth Next Steps: To help you with the go/no go point of identifying your ideal client and your messaging, grab my free guide – www.betsyjordyn.com/downloads Related Episodes from Consulting Matters: How to Strategically Position Your Consulting or Coaching for the Right Clients & Bigger Impact - Even in 2025 (Ep120) Nail Your Consulting or Coaching Niche with 5 Simple Strategies (And Get It Right the First Time)” (Ep 113) Want to Start Your Own Consulting or Coaching Business? How to Finally Make It Happen (Ep110) About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling. Ready to turn your expertise into a business that makes both impact and income? Work with me: https://www.betsyjordyn.com/services

A deep dive into strategic positioning (& how it helps consultants and coaches step into greater traction, impact and income). Picture this. You're at a point where you ready to take your consulting or coaching business to the next level and you're finally ready to leave your leadership career to start your own business, or build something of your own after getting by with referrals or going after more strategic client work. You know that what you got you here while great…isn't enough to get you where you want to go. You feel the gap. You know you're capable of more. But your brand, your message, your offers, your website and approach to getting clients - they're not quite lining up with the level you're aiming for. Can you relate? If so, pay close attention to this episode where I share with you what you need to do get everything re-aligned to your next level of success and impact as a consultant, coach and business owner. Here's what you'll discover in today's episode: 5 steps in my proven success roadmap that gets you strategically positioned for the clients, impact and income you're ready for. Why you'll speed up your progress and profits if you slow down and take a more intentional approach to getting clients Why waiting until you have all clarity and confidence before you use this roadmap is guaranteed to keep you stuck and spinning What makes some consultants and coaches thrive during volatile and uncertain market conditions – and others not so much Where to dive in: (0:00:00) - Strategic Positioning for Consultants and Coaches(0:06:43) - Accelerating Success Through Listening and Clarity(0:14:01) - Crafting Clear Brand Positioning and Messaging(0:24:43) - Strategic Positioning and Website Myths(0:35:40) - Empowering Consultants and Coaches for Success(0:45:24) - Podcast Promotion Strategy Tune in to discover how you can say goodbye to hit or miss client attraction, stalled out progress and settling for less than your potential and say hello to flow - A predictable client pipeline filled with the right clients who are ready and excited to invest in your strategic consulting or coaching partnership! When you're done listening, I got four brand-new guides to help you refine your messaging, master your discovery meeting, get your website done faster and build a foundation for using your ideas to attract and warm up the right clients. Click here to get instant access: www.betsyjordyn.com/downloads Next steps: Identify what you have in place and what's missing – identify the first missing item from the roadmap and develop actions to plug in that hole first before moving on Head on over to www.betsyjordyn.com/downloads and get your free guides to help you move from insight into action If you want to accelerate your progress and deepen your confidence by working with me, let's talk. Head on over to www.betsyjordyn.com/schedule and request a discovery meeting. In the first meeting, my gift to you is use my framing skills to help you clarify what your next level of success and impact looks like and what achieving it will create for your business, career and life. IF we decide then if we're a fit, we'll move onto co-creating your solution but before that. Related Episodes from Consulting Matters Nail Your Consulting or Coaching Niche with 5 Simple Strategies (Ep 113) Why You Need an Ideal Client Archetype (Ep 38) About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling. Ready to turn your expertise into a business that makes both impact and income? Work with me: https://www.betsyjordyn.com/services

In this on-air coaching session, I sit down with Brenda Reiss—a remarkable forgiveness coach with a unique perspective on transformation and empowerment. Brenda's journey spans a 30-year corporate career and personal challenges, and she's redefined her coaching practice to focus on empowering women in midlife. Her experience coping with her husband's dementia diagnosis has inspired her to expand her services beyond forgiveness coaching, helping women reclaim their identities and live authentically. Together, we unpack the complexities of rebranding and the importance of creating a brand that resonates with personal growth and transformation. I guide Brenda through aligning her coaching practice with her powerful story—helping her stand out and connect with the women she's called to serve. For high-achieving women navigating the often-turbulent waters of personal relationships, this episode is a treasure trove of insights. Professional success doesn't always translate into personal fulfillment, and Brenda shares the emotional challenges faced by women who excel at work but struggle at home. We explore the disconnect that arises from toxic relationship dynamics and the journey towards self-empowerment that ultimately leads to personal happiness—independent of external relationships. Brenda's multifaceted coaching approach—blending forgiveness, money, and grief coaching—addresses the unique needs of high-achieving women. She offers a personalized, judgment-free space where clients gain clarity and empowerment to make conscious decisions. Throughout our conversation, I highlight the critical role of effective brand positioning for coaches, emphasizing transformation and outcome-focused language that attracts and engages clients. What You'll Learn The most common positioning mistakes consultants and coaches make (and how to fix them) What you're really listening for when you do a market scan — and why it matters What you need to get clear on to make your competition irrelevant How to articulate the unique and powerful value your clients get only from working with you Where To Dive In (0:00:12) — Rebranding and Repositioning a Coaching Business (0:10:16) — Navigating High-Achieving Women's Relationships (0:22:50) — Understanding High-Achieving Women's Relationships (0:31:05) — Empathy and Credibility in Coaching (0:39:48) — Customized Coaching for High-Achieving Women (0:50:46) — Effective Brand Positioning for Coaches Related Episodes from Consulting Matters How to Clarify Your Brand Promise (and Why It Matters) How to Build a Brand That Connects with Your Audience Creating a Personal Brand Story That Resonates Positioning Your Consulting Brand for Impact About the guest: Brenda Reiss is a transformative forgiveness coach who empowers women in midlife to heal from toxic patterns and reclaim their authentic selves. With over 30 years of experience—including time in the corporate world and caring for a spouse with dementia—Brenda blends forgiveness, money, and grief coaching to help high-achieving women create clarity, confidence, and purpose in every area of life. https://brendareisscoaching.com/ About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling. Ready to turn your expertise into a business that makes both impact and income? Work with me: https://www.betsyjordyn.com/services

In this episode of Consulting Matters, I sit down with Michelle Natalya Moore, a former Big Four equity partner who transformed her career, and her life, to align with her authentic business purpose. We dive deep into how Michelle moved from overthinking and analysis paralysis to finding confidence and clarity in her own business journey. Michelle shares her incredible path from working on complex digital transformations in Russia to building a business that champions digital well-being and supports teams and leaders to thrive without cognitive overload. In this episode, you'll learn: Why transitioning from corporate success to entrepreneurship is more than just a career change; it's a full-on life transformation. How Michelle recognized her own “Zoom addiction” during COVID and turned that challenge into a catalyst for her new purpose. The signs of cognitive overload (hint: messy digital closets, reactive cultures, and more) and how to design work-life balance that works for you. The power of “being seen," how Michelle's branding, messaging, and photography unlocked her authentic voice. How Michelle uses the Orlando Offline Club to help teams unplug, innovate, and reconnect with purpose. The real reason tech can both help and hurt and why it's crucial to design your relationship with technology intentionally. Key Takeaway: Michelle's journey shows that moving from confusion to confidence in business is not a one-time event but an iterative process. She shares how aligning with your purpose, and getting your ideas out of your head, can lead to impactful, authentic success. Timestamps and Key Topics: (0:00:00) - Building a Purpose-Driven Consulting BusinessA Big Four equity partner turned digital well-being strategist shares her journey and tips for building a purpose-driven consulting business. (0:03:19) - Navigating Career Transitions and PurposeA dynamic career in management consulting, starting with an MBA in Houston and a move to Moscow, leading to a shift towards social impact work. (0:18:10) - Building a Purpose-Driven Activist BusinessTransitioning between business models, focusing on B2B, creating offline experiences, addressing digital harms, advocating for balanced technology use. (0:30:06) - Crafting Messaging and Branding With PurposePositioning and messaging for personal brand, work-life design for mental energy, symbolism of ginkgo leaf, recognizing cognitive overload, healthier tech relationship for high achievers. (0:35:26) - Managing Attention and Digital OverloadMaintaining focus, minimizing distractions, and decluttering digital tools are key to harnessing attention in our work and personal lives. (0:40:26) - Designing Environments for Productive WorkIntentional design of virtual and physical workspaces can enhance productivity, creativity, and well-being for individuals and teams. (0:55:28) - Navigating Tech Relationships for ActivismYour Tech Relationship" Substack newsletter discusses regulating social media, managing technology use, and transitioning from a Big Four equity partner. (1:01:28) - Navigating Iterations in Business GrowthNature's transformation journey in entrepreneurship, emphasizing iteration, purpose, digital well-being, and aligning values with a changing world. (1:07:19) - Sharing Success Stories for Business GrowthMichelle's transformative journey working with me, showcased on my website's success stories page, highlights impactful work and offers personalized guidance. About the guest: Michelle Natalya Moore is a Capacity Consultant and Digital Wellbeing Advocate dedicated to empowering high-achieving women to reclaim and enhance their creative, intellectual, and mental capacities. With over 25 years in international consulting—including roles as an equity partner at PricewaterhouseCoopers and Ernst & Young—Michelle experienced firsthand the toll of constant task-switching and overwork on cognitive function. This realization led her to explore and develop strategies for focus and presence, which she now shares through her consulting programs and retreats. Her mission is to help others achieve accomplishment with ease by restoring their mental bandwidth and fostering a healthier relationship with technology. https://www.michellenatalyamoore.com/ About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling. Ready to turn your expertise into a business that makes both impact and income? Work with me: https://www.betsyjordyn.com/services

What if the key to your next level of growth isn't pushing harder, but stepping back? In this episode of Consulting Matters, Betsy Jordyn is joined by Cady North, financial advisor, author, and entrepreneur, to explore the transformative power of sabbaticals—especially for high-achieving consultants and coaches. They unpack the mindset shifts, financial considerations, and long-term rewards that come from stepping away intentionally. Whether you're facing burnout, navigating a life transition, or simply seeking clarity on what's next, this episode will help you view rest not as a reward, but as a strategic investment in your business and your well-being. Timestamps and Key Topics: (0:00:01) – The Power of Taking a Sabbatical How a sabbatical can spark deep clarity and healing for high-achieving professionals. Includes lessons on embracing stillness and preparing financially. (0:08:13) – The Value of Taking a Break Why sabbaticals are becoming more common—and necessary—for personal growth, creativity, and exploring new possibilities. (0:20:31) – Rediscovering Work-Life Balance and Entrepreneurship How time off can lead to a more sustainable work-life rhythm, and inspire business reinvention that reflects your true values. (0:28:41) – Reflections on Sabbatical and Return How intentional pauses open space for creativity, redefine productivity, and guide your re-entry into work with renewed purpose. (0:33:55) – Navigating the Post-Sabbatical Transition What to expect as you transition back into business, and why honoring your new pace and energy is key to long-term success. (0:39:15) – The Art of Taking Sabbaticals Financial planning tips, mindset shifts, and real client stories that illustrate the ROI of taking a well-designed break. (0:47:05) – The Power of Sabbatical Coaching Why communication, intention, and structure matter when planning a sabbatical—and how Cady supports her clients through the process. (0:54:06) – The Power of Sabbatical Reflection How to use nature, movement, and creative practices to process insights and build a business that aligns with who you truly are. Resources Mentioned: The Art of the Sabbatical by Cady North: https://a.co/d/76fbRkg Learn more about Cady North and her coaching: www.cadynorth.com Explore Betsy Jordyn's clarity and brand positioning work: www.betsyjordyn.com/services Watch the video on YouTube. About the Guest: Cady North is a personal finance expert. She works one-on-one with women to support their money journeys and writes about money, mindset, and work breaks. After spending more than a decade in corporate roles, her life-changing sabbatical in 2015 led her to start her entrepreneurial journey. As founder and CEO of North Financial Advisors and author of The Resiliency Effect, and The Art of the Sabbatical, her work has been featured in The Wall Street Journal, Business Insider, and The Washington Post. She is a CERTIFIED FINANCIAL PLANNER®, Registered Life Planner®, and has an MBA from Georgetown University and BA from the University of Texas at Austin. About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling. Ready to turn your expertise into a business that makes both impact and income? Work with me: https://www.betsyjordyn.com/services Subscribe and Share: Subscribe to Consulting Matters on your favorite podcast app so you never miss an episode. If this conversation inspired you, share it with a friend who may be ready to explore the ROI of rest.

Have you ever thought about hitting pause on your business—but immediately wondered how that could even work? In this powerful first episode of the Consulting Matters podcast (formerly Enough Already), host Betsy Jordyn shares her personal story of stepping away from her business for a sabbatical after experiencing deep, soul-level, exhaustion. She unpacks what led her to take the break, how she funded and planned it, and most importantly, what she discovered in the silence. This episode is more than a personal update—it's a roadmap for high achievers, especially consultants and coaches, who've been running on empty but aren't sure how to stop. If you're questioning your next move, craving clarity, or ready to rebuild from a more grounded place, this conversation is for you. What You'll Learn: Why high achievers need courage—not just strategy—to take a sabbatical How Betsy planned, funded, and structured her time away What to expect in the discomfort of rest (and how to move through it) How her sabbatical became the catalyst for a business and brand reinvention The biggest ROI: walking away from performance addiction to rediscover purpose How she's choosing purpose over perfection in her return to work Where To Dive In: 0:00:00) - Navigating a Sabbatical and Return(0:09:47) - Personal Growth Through Sabbatical Transformation(0:16:08) - Walking Towards Purpose and Clarity(0:27:06) - Discovering Clarity and Purpose Through Sabbatical(0:37:18) - Consulting Matters Podcast Launch and Services If you're a purpose-driven consultant or coach ready to build a sustainable, impactful business, hit subscribe and share this episode with someone who might need permission to pause. Resources Mentioned: Work with Betsy: www.betsyjordyn.com/services Contact Betsy directly: betsy@betsyjordyn.com Learn more about Michelle Natalia Moore and digital detox: About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling. Ready to turn your expertise into a business that makes both impact and income? Work with me: https://www.betsyjordyn.com/services

It's time for you to make the money and the difference you're fully capable of as a consultant, coach, and business owner! If you're ready step into your NEXT LEVEL of success and impact and attract MORE of the right clients and STRATEGIC opportunities - you've come to the right place. Join your host, Betsy Jordyn, ex-Disney organizational consultant and successful consulting business owner turned business mentor and brand positioning strategist, for inspiration, proven best practices, real-world examples, and actionable strategies to accelerate and elevate your influence, impact, and income. Tune into each episode to gain the mindset, knowledge, and skills to position yourself for the clients and opportunities you're meant for, get paid for the value you create (not just your time) and achieve your purpose and profit goals. This is your place to learn how to own the transformational power of what you do and persuasively communicate its value – in your messaging, offers, website and content – so you grow your business with rock-solid clarity and confidence. Subscribe and follow Consulting Matters today so you never miss an episode! Share this podcast with your friends and colleagues and together let's elevate the role and purpose of consultants and coaches, without selling out or playing small.

I'm popping in with some big news! I'm giving myself a gift – a sabbatical! From now until February 2025, there won't be any new Enough Already podcast episodes. But this isn't just a vacation; it's an intentional space to rethink how I can serve my clients better and tap into new ideas, like the book I want to write and my evolving business strategy. A quote by Richard Rohr inspired me: 'Doing must be balanced out by not doing.' I'm embracing this balance to bring my best to my clients, even though it comes with nerves around finances. I believe this sabbatical will be a huge investment in myself and my work. While I'm pausing the podcast and new client work, I'm still passionate about helping mid-career professionals build standout consulting and coaching brands. My team will share highlights from past episodes on YouTube and LinkedIn, so if we're not connected yet, please do so! You can also sign up for my client waitlist on my website and get access to free brand messaging trainings. If you've ever thought about taking a sabbatical or have tips to share, I'd love to hear from you. Email me or connect on LinkedIn. Thanks for listening, and I look forward to returning in February 2025! NEXT STEPS To build your business and brand right…the first time, grab my roadmap and guide → https://www.betsyjordyn.com/roadmap If you're on LinkedIn, come say hi! https://www.linkedin.com/in/betsy-jordyn/ Learn more about my VIP brand-building services → https://www.betsyjordyn.com/services If you enjoyed this episode, please leave me a review!

It's hard to believe it, but I've had my own consulting and coaching business for almost 15 years! Along the way, I have had my successes…and failures. In this episode, I share with you the 5 biggest mistakes that I've made over the past 15 years with the hope you'll learn from me, avoid my mistakes, and build a thriving consulting or coaching business. Everything from not listening to great advice from one of the world's best branding experts to investing in the wrong people – these are all a part of my journey. I hope you use my mistakes to empower you to set your business up right from the start and save money, time, and frustration! Here's a look at this episode… 0:04:06: Mistake #1: Letting scarcity dedicate my business model and brand (or lack thereof) 0:07:47: Mistake #2: Creating not one but two fictitious business names! 0:10:25: Mistake #3: Let too many cooks into my website kitchen, without having a clue on how it all worked, which led to a website that didn't look like me OR convert 0:14:40: Mistake #4: Under-estimated how big of a business shift it was when I pivoted from consulting to the brand messaging I do now 0:17:10: Mistake #5: Didn't do enough due diligence before partnering with vendors and other consultants and coaches 0:20:13: How I made meaning out of the mistakes and use them to propel my client's success and impact NEXT STEPS To build your business and brand right…the first time, grab my roadmap and guide → https://www.betsyjordyn.com/roadmap If you're on LinkedIn, come say hi! https://www.linkedin.com/in/betsy-jordyn/ Learn more about my VIP brand-building services → https://www.betsyjordyn.com/services If you enjoyed this episode, please leave me a review!

Ready to turn your client success stories into powerful tools that attract and convert clients? Tune into this episode of the Enough Already podcast to discover how to create benefit-driven testimonials and case studies that elevate your brand and make it easy for you to convince new clients to work with you. What you'll discover in this episode: 0:01:28: Why testimonials are so incredibly important to your business success 0:03:36: The #1 big testimonial mistake that turns away potential clients 0:07:30: Why you'll see your social proof soar when you STOP asking for recommendations (and what to ask for instead) 0:09:45: The anatomy of a testimonial or case study that offers social proof and builds your credibility 0:11:50: 3 Simple Steps to compelling testimonials and case studies 0:15:36: How to use your testimonials and case studies to land more clients, conduct market research, write amazing website copy, optimize your LinkedIn profile, and more! NEXT STEPS For examples of how to create benefit-driven testimonials, check out my testimonial page → https://www.betsyjordyn.com/testimonials For examples of how to create compelling case studies, check out my success stories page → https://www.betsyjordyn.com/success-stories If you're on LinkedIn, come say hi! https://www.linkedin.com/in/betsy-jordyn/ Learn more about my VIP brand-building services → https://www.betsyjordyn.com/services If you enjoyed this episode, please leave me a review!

Is lack of clarity about your niche keeping your consulting or coaching business visions stalled and stuck Discover how to finally nail your niche so you can get traction on your goals! Tune into the Enough Already podcast for 5 simple strategies to help you get clear and confident on your niche and the ideal clients who value (and will pay for) your unique strengths and consulting or coaching approach. What you'll discover in this episode: 0:01:05: The real costs that you'll incur if you don't choose a niche 0:07:54: The #1 misconception consultants and coaches have about choosing a niche that absolutely makes it impossible to choose one 0:11:10: The common objections to choosing a niche (and how to overcome them) 0:18:48: 5 simple ways you can jumpstart your niche clarity and confidence 0:26:07: How to use your niche clarity to courageously build your breakthrough brand and boldly attract clients NEXT STEPS Download my value proposition template → https://www.betsyjordyn.com/template-value-proposition If you're on LinkedIn, come say hi! - https://www.linkedin.com/in/betsy-jordyn/ Learn more about my VIP brand-building services → https://www.betsyjordyn.com/services If you enjoyed this episode, please leave me a review!

Is fear holding you back…or is it anxiety? My last episode of the Enough Already podcast was all about dealing with the fears that stand in the way of our consulting or coaching potential. To quickly recap, in the last episode, I shared why it's totally normal to experience fear and how fears serve you. I also shared my definition of fear as I shared my definition of fear which is, “An unpleasant emotion that alerts us to a threat to getting our normal human needs met.” And then I went to see Inside Out 2 – the latest Pixar movie about the world of middle schooler Riley and the new emotions she has been experiencing since hitting puberty. If you haven't seen this movie yet, it's great. And it has completely transformed my understanding that it's not fear that is standing in our way but anxiety. Tune in now to discover: The differences between fear and anxiety Why it makes total sense for consultants and coaches to have a stronger relationship with anxiety New suggestions for how to deal with anxiety NEXT STEPS Download a pdf slide deck of the previous episode (and when you get it, swap out the word “fear” for “anxiety” → https://www.betsyjordyn.com/four-fears If you're on LinkedIn, come say hi! https://www.linkedin.com/in/betsy-jordyn/ Learn more about my VIP brand-building services → https://www.betsyjordyn.com/services If you enjoyed this episode, please leave me a review!

Taking the Leap from Your 9-5 and/or Launching a Consulting or Coaching that Aligns with Your Passions and Strengths is one of the Hardest Career Decisions You'll Ever Make That's why it's totally normal to have fears and self-doubt, especially around money. Tune into this episode of the Enough Already podcast for compassionate and practical strategies on how to recognize, embrace, and transcend fear so that you can move toward your consulting and coaching goals with greater clarity, focus, and confidence. What you'll discover in this episode: 0:01:00: The legit reasons why growing your own business is both exciting AND terrifying 0:09:56: The psychology of fear and its hidden gifts – what you need to know BEFORE dealing with them 0:13:57: What drives the four fears that ALL consulting and coaching businesses have at some point 0:17:13: The 1 big mistake most people make when dealing with the fear that keeps them stuck and struggling 0:21:57: Why you'll transcend fear faster if you're compassionate about them (even if they are causing you heartache) NEXT STEPS Download a pdf slide deck of this episode → https://www.betsyjordyn.com/four-fears If you're on LinkedIn, come say hi! https://www.linkedin.com/in/betsy-jordyn Learn more about my VIP brand-building services → https://www.betsyjordyn.com/services If you enjoyed this episode, please leave me a review!

If you have been wanting to start your own consulting business or coaching practice, but haven't acted on that dream yet – what's stopping you? Is it a lack of clarity on how to make it happen? Lack of confidence that you have what it takes to succeed? Or is it simply a whole lot overwhelmed by all that's involved? If you're ready to overcome all that, tune into today's episode of the Enough Already podcast for the roadmap for turning the best of your career into a consulting or coaching business you love. What you'll discover in this episode: 0:00:38: Consulting vs. Coaching – how do you decide what is the right business for you? 0:01:55: The #1 big mistake people make that absolutely kills their ability to convey the value of what they do with clarity and confidence. 0:09:27: Secrets to a website that attracts, impresses, and converts high-paying consulting or coaching clients. 0:32:01: Why you'll consistently get more consulting or coaching clients if you build a marketing system, even in a crowded market. 0:39:56: When to transition from a successful consultant and coach to a thought leader. NEXT STEPS Download my free roadmap to your dream consulting or coaching business and authentic brand → https://www.betsyjordyn.com/roadmap If you're on LinkedIn, come say hi! https://www.linkedin.com/in/betsy-jordyn/ Learn more about my VIP brand-building services → https://www.betsyjordyn.com/ If you enjoyed this episode, please leave me a review!

Warning: Ignoring self-care could be sabotaging your consulting or coaching success! Executive Wellness Coach, Julie Griffin joins us on this Enough Already podcast episode with insights on how prioritizing self-care directly enhances professional performance. She offers effective self-care strategies that not only prevent burnout but also improve mental clarity, physical health, and productivity – essential for consultants and coaches who want to optimize their business success while maintaining and a balanced and healthy lifestyle. What you'll discover in this episode: 0:02:00: The surprising link between wellness and high performance and why you'll boost your energy and productivity ONLY if you prioritize self-care 0:06:23: Why thinking that self-care is a luxury and not a necessity is the #1 culprit behind stress and burnout 0:09:41: How to create and implement simple self-care routines for busy professionals that can be easily incorporated into your hectic schedule 0:13:24: Why we really are what we eat and the impact our dietary choices have on our performance and well-being 0:23:48: When to hire a wellness coach for greater health and business outcomes NEXT STEPS Thanks for listening. New episodes drop every Thursday. Make sure you hit the follow button to get notified. If you prefer video or want closed captions, you can watch all my episodes on YouTube → https://www.youtube.com/c/BetsyJordyn If you're on LinkedIn, come say hi! https://www.linkedin.com/in/betsy-jordyn/ Learn more about Julie Griffin's wellness coaching for high-performance leaders at https://www.thehealthierexec.com/ MORE RESOURCES FOR YOU: Get free consulting and coaching tools, and templates at resources → https://www.betsyjordyn.com/downloads Sick of trying to grow your purpose-driven consulting or coaching business and brand on your own? Learn more about my VIP brand-building services → https://www.betsyjordyn.com/ If you enjoyed this episode, please leave me a review!

Ready to turn your stress business setbacks into growth opportunities? Ever feel like setbacks and stress are holding you back from your consulting or coaching potential? What if they could be your greatest asset? On this episode, you'll hear from business psychologist Richard Citrin on how to thrive in the face of adversity and BECAUSE of adversity. Discover strategies for not just managing stress but preventing it and not just bouncing back from struggles but bouncing forward to the next level of success. Tune in and learn how your setbacks can become your superpower! WHAT YOU'LL DISCOVER IN THIS EPISODE: 0:01:02: The surprising link between resilience and long-term success – and why bouncing back from setbacks isn't enough 0:03:57: Richard's 3-part resilience framework is a game-changer for using life's big struggles to your advantage. 0:19:36: The psychology behind the resilience of 9/11 heroes – and how to apply the principles to your consulting/coaching practice 0:25:12: The sneaky resilience myths that actually trigger MORE stress and block your growth 0:44:29: The #1 strategy behind a resilient mindset and what you REALLY need to bounce forward in the face of adversity (chances are – it's not what you think it is!) NEXT STEPS: Thanks for listening. New episodes drop every Thursday. Make sure you hit the follow button to get notified. If you prefer video or want closed captions, you can watch all my episodes on YouTube → https://www.youtube.com/c/BetsyJordyn If you're on LinkedIn, come say hi! https://www.linkedin.com/in/betsy-jordyn/ Learn more about Richard's resilience consulting, coaching, keynote speaking and books at https://www.richardcitrin.com/ MORE RESOURCES FOR YOU: Get free consulting and coaching tools, and templates at resources → https://www.betsyjordyn.com/downloads Need help getting clear on what you do as a consultant or coach and the messages that resonate with your ideal clients? Learn more about my VIP brand-building services → https://www.betsyjordyn.com/ If you enjoyed this episode, please leave me a review!

Do your brand messages feel like they're all over the place? Tune in to the Enough Already podcast for with my guest leadership consultant, Kamaria Scott for an “on-air” coaching session. You'll get backstage look into how I help my clients refine their brand clarity and messaging. You'll see first-hand how to repackage your corporate job into your consulting or coaching business, get clear and confident in who you want to help and the unique value you create for them, take the most strategic positioning in the market and develop messages that resonate with potential clients and gets them excited to work with you. LISTEN INTO A REAL-LIFE BRAND MESSAGING SESSION TO DISCOVER: 0:01:56: The spark that got Kamaria to finally act on her dream of becoming her own boss and start her consulting business 0:05:42: How Kamaria's passion for empowering managers energizes her business launch and brand clarity 0:27:16: Why Kamaria didn't need to worry about the competition and how she identified what made her consulting unique and one-of-a-kind 0:46:45: Reasons why Kamaria's natural voice and style provides the best copy (and NOT professional/corporate lingo!) 0:51:56: How Kamaria and I wound up writing her About page copy – REAL TIME! NEXT STEPS Want to refine your brand and messaging clarity? Learn more about my VIP brand-building services → https://www.betsyjordyn.com/messaging-positioning Thanks for listening. New episodes drop every Thursday. Make sure you hit the follow button to get notified. If you prefer video or want closed captions, you can watch all my episodes on YouTube → https://www.youtube.com/c/BetsyJordyn If you're on LinkedIn, come say hi! https://www.linkedin.com/in/betsy-jordyn/ MORE RESOURCES FOR YOU: Get my FREE roadmap to your AUTHENTIC consulting or coaching brand → https://www.betsyjordyn.com/roadmap Get free consulting and coaching tools, and templates at resources → https://www.betsyjordyn.com/downloads If you enjoyed this episode, please leave me a review!

Want to get better at using social media (especially LinkedIn) to build your consulting or coaching brand and get clients BUT you're not exactly a fan? You're not alone. In this episode, you'll meet several members of my mastermind community who share everything that they learned in our recent “Social Media for Skeptics Challenge” to shift their perspective on social media and create strategies and routines that led to their enhanced success on social media. You'll hear about how: Leadership and organizational consultant Keith Smith created a viral post that led to more than 24K views Wellness coach Julie Griffin grew her network by 10% Parent coach Sari Goodman grew in her consistency and ability to handle challenging comments on her posts Teacher mental health coach Kimberly Bolton inspired our community to balance social media goals with the vulnerability challenges of showing up online Before you give up on social media, especially LinkedIn, as a powerful strategy for building your brand and getting clients or a marketing activity that isn't in alignment with your values – tune into this episode with my amazing mastermind community. WHAT YOU'LL DISCOVER IN THIS EPISODE: 0:07:16: The sneaky reason why focusing on “likes” and “comments” gets in the way of your social media success (and confidence) 0:09:16: Why you'll grow your social media network and following ONLY if you embrace being vulnerable and authentic 0:12:04: Does having a professional community matter to your social media success? YES, but not exactly how you might be thinking. 0:15:41: The psychology of high-paying clients – what you need to know BEFORE choosing what social media platforms to focus on 0:17:45: When your social media routines aren't working, do THIS instead! 0:24:05: My #1 social media strategy that will help you instantly overcome any skepticism or hesitation NEXT STEPS Get my cheat sheet on how to “Win on LinkedIn” → www.betsyjordyn.com/linkedin Thanks for listening. New episodes drop every Thursday. Make sure you hit the follow button to get notified. If you prefer video or want closed captions, you can watch all my episodes on YouTube → https://www.youtube.com/c/BetsyJordyn If you're on LinkedIn, come say hi! Learn more about and then join the Purpose to Profits Academy at https://www.betsyjordyn.com MORE RESOURCES FOR YOU: Get free consulting and coaching tools, and templates at resources → https://www.betsyjordyn.com/downloads Sick of trying to grow your purpose-driven consulting or coaching business and brand on your own? Learn more about my VIP brand building services → https://www.betsyjordyn.com/ If you enjoyed this episode, please leave me a review!

Are you a consultant or coach (or thinking seriously about becoming one) and are at a big-time career crossroads and not sure which way to go? Expert leadership and career coach Kathleen Ochab joins me on the Enough Already podcast to share her pro tips on how to decide which way to go and how to move forward. Kathleen is a former HR executive turned full-time coaching business owner and brings a wealth of insight about navigating crossroads from her professional experiences and personal life. What you'll discover in this episode: [0:03:27]: Reasons why all growth-oriented professionals will find themselves at critical career crossroads at least once in their career [0:06:46]: How creating time and space for difficult emotions to express themselves, including fear, shame, and sadness accelerates clarity and confidence [0:14:17]: When to hire a coach or business mentor (and the real value they bring to your process) [0:19:35]: The psychology of changing your physical perspective and getting into nature and how it's a hack out of “analysis paralysis” [0:22:09]: The 3 types of career crossroads and how to create the right change strategy to ease your transition [0:33:59]: How to embrace your career crossroads as an invitation to your next best career chapter (no matter how painful the experience that created your crossroads) NEXT STEPS Thanks for listening. New episodes drop every Thursday. Make sure you hit the follow button to get notified. If you prefer video or want closed captions, you can watch all our episodes on YouTube → https://www.youtube.com/c/BetsyJordyn If you're on LinkedIn, come say hi! https://www.linkedin.com/in/betsy-jordyn/ Learn more about Kathleen Ochab's coaching (including the near-death experience that led to her own career crossroads at https://compasscoach.me/ MORE RESOURCES FOR YOU: Get free consulting and coaching tools, and templates at resources → https://www.betsyjordyn.com/downloads Sick of trying to grow your purpose-driven consulting or coaching business and brand on your own? Learn more about my VIP brand-building services → https://www.betsyjordyn.com/ If you enjoyed this episode, please leave me a review!

From Disney HR leadership to Career Coaching: How Rainer Janetzki created a business that uses ALL his unique strengths and interests Do you have a variety of strengths and passions you want to express in your consulting or coaching business? Does the idea of doing the same thing day after day cause you dread? If so, you're not weird or flaky. You're simply multi-passionate. Today, I invited former Disney executive turned entrepreneur, turned career coach, LinkedIn specialist, and so much Rainer Janetzki on the show to chat about how he weaved together his diverse interests into his own business and what calls a “portfolio career.” In this episode, Rainer shares: Why a portfolio business model is ideal for a consultant or coach who has diverse interests and strengths Reasons why trying out entrepreneurship while still in your 9-5 mitigates risks and gives you essential market validation for what you want to do How focusing on your transferable superpowers and the audience you care about is an essential way to have both variety and a clear breakthrough brand The critical importance of a support system and financial plan when transitioning from corporate life to consulting or coaching business ownership There is no generic advice with Rainer – so get ready for actionable ideas on how to carve out your own path to your consulting or coaching success, without leaving any of your interests and strengths behind. Here's a glance at this episode… [0:06:10]: The benefits of taking a portfolio career approach to your consulting and coaching business and how the diversity keeps you engaged and present while creating greater value for your clients [0:07:49]: The value of creating a side hustle while still employed to test things out, validate the market need, and create a financial plan and timeline for replacing your corporate salary with business revenue [0:14:26]: How to mitigate the stress of leaving corporate and starting your own consulting or coaching business – beyond just talking to people who already successfully took the leap [0:18:32]: Hiring a business coach vs. business mentor – what's the difference and value that each can bring to your journey? [0:24:40]: Reasons why giving yourself a deadline for decision-making is essential for freeing yourself from analysis paralysis About My Guest: Rainer Janetzki is a dedicated multi-passionate coaching professional with years of experience helping others achieve their personal and professional goals. He is a trusted senior HR leader to executives in Fortune 40 companies, a career coach to senior leaders in transition, a retirement coach for people ready to create their legacy, a LinkedIn expert and so much more. With every client he coaches, he offers think partnership, curiosity, intuition, and a collaborative approach that helps them unlock their full potential. You can find out more about Rainer on his website - https://www.elevateyourpathcoaching.com/. About Me: The Enough Already podcast is hosted by Betsy Jordyn. I'm an ex-Disney consultant turned business mentor and brand messaging strategist who helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world. Links: Show notes and transcript at https://www.betsyjordyn.com/podcasts/enough-already/episodes/2148586020 Swipe my Disney Secrets to Leadership, Consulting & Performance Excellence at https://www.betsyjordyn.com/disney Sign up for a VIP Brand Building & Messaging Experience at https://www.betsyjordyn.com/services Connect with me on LinkedIn: https://www.linkedin.com/in/betsy-jordyn/ Related Podcast Episodes: Disney Executive to Consulting Entrepreneur: Keith Smith's Journey Beyond the 9-5 (Ep87) Turn the BEST of Your Career into Your Own Business with Lori Smith (Ep 10) How to Speed Up Your Business Launch by Slowing Down with Efficiency Expert Heather Havey (Ep 12) How to Ditch Imposter Syndrome and Launch Your Dream Business with Dali Hammouch (Ep89)

Learn actionable strategies for boosting your confidence as a consultant and coach with the power of self-acceptance I've been there: Big dreams for consulting and then coaching business thwarted by my fear and self-doubt. And I also have been in a space where I've felt in the flow, completely confident. What made the difference? That's what I'm going to share with you in this episode. I invited organizational psychologist, speaker, and executive coach Dr. Laura Gallaher on the show to chat about the power of self-acceptance and how this is THE path to confidence and better results. She isn't going to share that generic and unhelpful advice about “dressing the part” or just do things that are scary to you. She offers a science-based hack to confidence which is about cultivating self-acceptance of who you are and where you're actually at in your business development. In this episode, Laura shares: How being okay with who you are, flaws and all, rather than tying your worth to achievements is the antidote to self-doubt Reasons why self-acceptance accelerates growth and makes decision-making easier (vs. the hurdle that judging yourself creates) How taking credit for small progress builds self-acceptance The connection between sharing your “big dreams publicly can accelerate their achievement What you can learn from toddlers when learning new skills What happens to everyone around you when you lead with vulnerability and courage Let's be real here. When it comes to growing a consulting or coaching business, confidence is essential. It's what you need to start your business in the first place, get clients, and eventually take your place as a sought-after expert and thought leader. Here's a glance at this episode… [0:00:21]: Laura's unique journey from organizational psychologist to digital nomad to expert in self-acceptance and how she realized focusing on her achievements and tying her worth to it wasn't an adequate definition or approach to success. [0:03:30]: The crucial difference between self-acceptance and self-esteem and how the former fuels growth and how the latter is a moving target that is a defensive hurdle to growth [0:26:23]: How self-acceptance is exactly what you need as a consulting and coaching business owner and how the “I should already know this myth” will kill your impact and income potential [0:34:38]: How to inspire even CEO's and executive teams to cultivate self-acceptance and how that is the key to igniting people-centric, learning organizational cultures About My Guest: Dr. Laura Gallaher is an organizational psychologist, speaker, facilitator, executive coach, and the CEO & founder of the Gallaher Edge – a consulting company that applies the science behavior to organizational effectiveness. Her firm offers transformational workshops, strategic and culture consulting, and individual coaching that empowers her clients to create cohesive cultures that drive results. Learn more about Laura and her signature Digital Leadership Catalyst online program for leaders who want to grow from the inside out at https://www.gallaheredge.com/digital-leadership-catalyst. About Me: The Enough Already podcast is hosted by Betsy Jordyn. I'm an ex-Disney consultant turned business mentor and brand messaging strategist who helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world. Links: Show notes and transcript at https://www.betsyjordyn.com/podcasts/enough-already/episodes/2148582748 Swipe my Disney Secrets to Leadership, Consulting & Performance Excellence at https://www.betsyjordyn.com/disney Sign up for a VIP Brand Building & Messaging Experience at https://www.betsyjordyn.com/servicesConnect with me on LinkedIn: https://www.linkedin.com/in/betsy-jordyn/ Related Podcast Episodes: How to Cultivate an Adventure Mindset with Laura Prescott (Ep98) André Martin's Guide to Creating Workplaces Where Everyone Thrives (Ep95) How to Ditch Imposter Syndrome and Launch Your Dream Business with Dali Hammouch (Ep89) The CURE for Imposter Syndrome (Ep4)

So, the leader you're working with is a narcissist… We've probably all had one: a boss or a client with a grandiose sense of self-importance, a need for nonstop admiration, a lack of empathy, and a sense of entitlement. And we've all been stumped on how to handle it! Can you relate? If so, pay close attention to this episode where my guest, licensed therapist, author, and narcissism expert, Chuck DeGroat will share with you why so many narcissists wind up in positions of leadership and how to handle them. Here's what you'll discover in today's episode: [0:02:40]: How to tell if the leader you're working with is actually a narcissist…or just a jerk [0:09:20]: The different faces of narcissism and ways that narcissists present themselves [0:14:36]: What ultimately causes someone to become a narcissist (and chances are- it's not what you think it is!) [0:25:23]: How to navigate a consulting or coaching engagement if you uncover your client exhibits narcissist traits [0:34:21]: Why working with a narcissist can be traumatic and how to heal from it So, when working with someone makes you feel crazy, confused, and off-kilter and that consulting and coaching feels more like you're walking on eggshells, your client just might be a narcissist. BUT before you give up on the engagement, listen into this episode for insight into this complex personality discover and personal growth strategies to help you deal with it. About My Guest: Chuck DeGroat is a licensed therapist, spiritual director, author of five books, and retreat leader/speaker. As a therapist, Chuck specializes in issues of abuse and trauma, pastoral (and leadership) health, and navigating issues of doubt and dark nights on the faith journey. He also train clergy in issues of abuse and trauma, conduct pastor and planter assessments, and facilitates church consultations and investigations of abuse among pastors and within congregations. You can learn more about Chuck at https://www.chuckdegroat.net/ About Me: The Enough Already podcast is hosted by Betsy Jordyn. I'm an ex-Disney consultant turned business mentor and brand messaging strategist who helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world. Links: Show notes and transcript at https://www.betsyjordyn.com/podcasts/enough-already/episodes/2148570455 Swipe my Disney Secrets to Leadership, Consulting & Performance Excellence at https://www.betsyjordyn.com/disney Sign up for a VIP Brand Building & Messaging Experience at https://www.betsyjordyn.com/services Connect with me on LinkedIn: https://www.linkedin.com/in/betsy-jordyn/ Related Podcast Episodes: What Everyone Should Know About Transformational Organizational Change with Dali Hammouch (Ep90) Chris Hoff's Guide for Consultants and Coaches Navigating Radical Change (Ep83) How to Shape Thinking & Influence Executives with Retired Walt Disney World Parks President, Meg Crofton (Ep81)

How to make smart financial decisions to accelerate your consulting or coaching success. One thing about us consultants and coaches – we LOVE helping people. Dealing with our finances? Not so much. But the thing is – our ability to create the impact and lifestyle we want requires us to charge our business finances and I'm not just talking about our revenue. I'm talking about managing our expenses AND setting ourselves up for wealth creation. (I can see you nodding your head now that I mentioned wealth creation!

After doing 100 podcast episodes, here's what I learned I've been creating content for my business for over 13 years – Yikes! But I have only had a podcast for a little over 2 and go figure, it's turned into one of the favorite things I do with my business. After all, I get to dust off my interviewing skills and use them to unearth the brilliance of each of my guests. But man oh man – it wasn't easy to get here. The reality is: Anytime you start something new or step outside of your comfort zone, there's a massive learning curve and overwhelm! In fact, starting my podcast was a perfect way to deepen my empathy for my clients who struggle with the same thing as they start their first consulting or coaching business, build their brand, craft messages and copy and get out there and get clients. If you're learning curve overwhelm is stopping you in your tracks, listen into this episode where I'll share with you the 4 biggest lessons I learned from my first 100 podcast episodes, including: [0:02:40]: Why a steep learning curve is a good thing (but also how to make it less overwhelming! [0:08:52]: How to win your wrestling match with imposter syndrome (and why imposter syndrome should be welcomed into your proverbial mental wrestling ring) [0:14:35]: Why maximizing your strengths in podcasting (and business) is ALWAYS a winning strategy [0:20:08]: If you're on the fence about starting a podcast, why you absolutely should! And right now! So next time when your learning curve overwhelm threatens the achievement of your goals, hear my voice saying to you – you got this! Tune in to say goodbye to the self-limiting, “I should already know this” myth and say hello to new possibilities for both your consulting and coaching business and the difference you can make for your clients. Thinking about starting your own podcast? I made you a free cheat sheet with what I learned are the 10 steps to getting it launched. Grab it here: www.betsyjordyn.com/podcast-starter-guide About Me: The Enough Already podcast is hosted by Betsy Jordyn. I'm an ex-Disney consultant turned business mentor and brand messaging strategist that helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world. Related Podcast Episodes: The CURE for Imposter Syndrome (Ep4) Why Free Content = Instant Credibility (Ep20) From Expert to Authority: How to Become a Thought Leader and Influencer with Carol Cox (Ep69)

Parenthood: The unsung hero of leadership and consulting success Agree or disagree: How you parent reflects how you lead in the workplace. I'd hedge a bet that you agree. That's why it's so important to become more conscious of all the leadership skills you cultivate from raising children so that you can intentionally use them to enhance how you lead, coach, and advise others. Today's episode, I'm bringing on leadership consultant, keynote speaker and author of the book Manage Like a Mother: Leadership Lessons Drawn from the Wisdom of Mom, Valerie Cockerell. On the show Valerie and I chat about her background growing up in France and how she became an operational leader and leadership trainer at Disney. But we focus on how she discovered with all of her formal leadership development training and experience; her greatest leadership lessons came from her time stepping away from her formal career to raise children. You'll hear: [0:02:28]: How Valerie's love of change and learning led her from her home in France to Disney operational leadership, parenting, consulting, and keynote speaking all around the world [0:12:00]: Why confidence can be lacking when stay-at-home parents re-enter the workforce [0:23:37]: How parenting is an exceptional leadership development opportunity that most people overlook or minimize [0:29:20]: Why more women would be represented in senior leadership if companies offered more flexibility, balance, and appreciation of different leadership styles and experiences [0:37:41]: The competitive leadership advantage of a “mother's leadership style” [0:42:41]: How the lens of parenting creates a simple, easy framework for developing leaders Listen in and remember that every aspect of our lives serves to develop and grow us into the people, consultants, and coaches that we are and are becoming, including parenting. Want to grow your own consulting or coaching business, thought leadership, and breakthrough brand? Check out my VIP business mentoring and brand messaging programs, custom-designed to help you get to the heart of what you do as a consultant or coach with the right words that resonate with your clients and get them to want to work with you at https://www.betsyjordyn.com/services About My Guest: Valerie Cockerell is a leadership consultant, keynote speaker and author of the book Manage Like a Mother: Leadership Lessons Drawn from the Wisdom of Mom where she's got some down-to-earth advice for folks aiming to be top-notch leaders. From parenting tips to juggling tasks like a pro mom, handling conflicts, and being a solid role model, she shows how these skills easily transfer to the workplace and get results. You can learn more about her at https://cockerellconsulting.com/ About Me: The Enough Already podcast is hosted by Betsy Jordyn. I'm an ex-Disney consultant turned business mentor and brand messaging strategist who helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world. Links: Discover your Consulting or Coaching Superpower by taking my free quiz at https://www.betsyjordyn.com/superpower-quiz Get your Custom Business Development Resource library by taking my free quiz at https://www.betsyjordyn.com/resource-library-quiz Swipe my Disney Secrets to Leadership, Consulting & Performance Excellence at https://www.betsyjordyn.com/disney Sign up for a VIP Brand Building & Messaging Experience at https://www.betsyjordyn.com/servicesConnect with me on LinkedIn: https://www.linkedin.com/in/betsy-jordyn/ Related Podcast Episodes: Navigate the Challenges of Parenting and Entrepreneurship with Sari Goodman (Ep80) Back to Basics in Leadership and Life with former EVP of Operations for the Walt Disney Resort Lee Cockerell (Ep43) Front-Line to C-Suite | Inside the Heart and Mind of Former Disney COO and Experience Steward Jim MacPhee (Ep40) Leading with Heart: Lessons from Simon T. Bailey's Latest Book (Ep63)

Say Bye-Bye to Entrepreneurial Fear & Self-Doubt and Hello to an Adventure Mindset Have you ever found yourself paralyzed by fear or doubt as you stand at the brink of launching your own consulting or coaching business or taking your success to the next level? You're not alone. I recently read that 70% of entrepreneurs struggle with self-doubt, often leading to missed opportunities or stunted growth. It's time to turn this around. I'm not just talking about shifting your mindset from fear to courage or even going from a fixed to a growth or learning mindset. We're talking about an Adventure Mindset. To share more about this is Laura Prescott. She is the founder of Wild Woman Coaching and she is going to help you redefine your approach to goal setting and achievement into something exciting and fun, where you can enjoy the journey towards your full potential as a consultant or coach as much if not more than, the destination! Tune in and discover… [0:02:48]: When to pivot from a career you like to a coaching business that you love [0:23:40]: What is an adventure mindset and how is more exciting and empowering than a growth or even learning mindset [0:30:20]: How to embrace fear with curiosity (instead of judgment) [0:45:42]: Why staying in the present accelerates your future success So, the next time fear and self-doubt stop you in your tracks and when the learning curve feels steep and overwhelming, try on an Adventure Mindset. Tune into this episode so you can see that everything you need to do to grow your success as a consultant and coach is part of the journey that can be enjoyed. Want to grow your own consulting or coaching business, thought leadership, and breakthrough brand? Check out my VIP business mentoring and brand messaging programs, custom-designed to help you get to the heart of what you do as a consultant or coach with the right words that resonate with your clients and get them to want to work with you at https://www.betsyjordyn.com/services About My Guest: Laura Prescott is a Certified Life and Mindset Coach for women and a passionate hiker and adventurer. She has taken a lot of paths in life, from moving across the country (twice) to leaving her 15-year career as a hairstylist to become a life coach, to thru-hiking the 485-mile Colorado Trail. You can learn more about Laura at https://www.wildwoman-coaching.com/ About Me: The Enough Already podcast is hosted by Betsy Jordyn. I'm an ex-Disney consultant turned business mentor and brand messaging strategist who helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world. Links: Show notes and transcript at (add link for this podcast) Get my FREE Cure for Imposter Syndrome course at https://www.betsyjordyn.com/offers/sYeADCJh/checkout Discover your Consulting or Coaching Superpower by taking my free quiz at https://www.betsyjordyn.com/superpower-quiz Get your Custom Business Development Resource library by taking my free quiz at https://www.betsyjordyn.com/resource-library-quiz Swipe my Disney Secrets to Leadership, Consulting & Performance Excellence at https://www.betsyjordyn.com/disney Sign up for a VIP Brand Building & Messaging Experience at https://www.betsyjordyn.com/servicesConnect with me on LinkedIn: https://www.linkedin.com/in/betsy-jordyn/ Related Podcast Episodes: How to Ditch Imposter Syndrome and Launch Your Dream Business with Dali Hammouch (Ep89) How to Reverse Engineer Your Fear with Roy Bell (Ep27) The CURE for Imposter Syndrome (Ep4) Questioning Your Worth? 4 Reasons Why All Consultants and Coaches Do (Ep3)

Unsure about how to build long-term client relationships and referral sources to new clients? Here's what you need to know. Picture this: All your hard work getting clients has paid off. Not only did you land the work but now this client is working with you time and time again. And even better, they are so excited about working with you that they cannot help but refer you to others! Sound like a pipedream? It's not! Today I have on show Bill Lee. Bill is the founder of the Center of Customer Engagement, which is a consulting firm dedicated to helping businesses of all sizes – including Apple and Suburu - grow through customer focus and engagement. And he is a consulting and coaching entrepreneur who has applied these same principles to grow his own successful business. In this episode, you'll hear: [0:02:23]: How Bill discovered the through line of his passion for customer-centric organizations among his varied career experiences in law, business, construction, manufacturing, government, and the market need in tech [0:05:59]: Why the companies that succeed over time are dedicated to improving customers' lives (not just making money) [0:09:38]: Why pushing your own agenda actually kills sales and any hope of building a long-term client relationship [0:35:15]: How Joseph Campbell's Hero's Journey framework can help you improve your marketing and client results [0:42:46]: What is the net promoter score and how to use it to identify the best referral sources So, before you stress yourself out wondering how you're going to get new consulting or coaching clients, listen to this episode with Bill. You'll discover how you can make the most of your CURRENT client engagements and use your success stories to effortlessly meet your next clients. Need help dialing into your ideal client and uncovering the unique value you create for them? Check out my Brand Messaging & Positioning VIP Experience at https://www.betsyjordyn.com/messaging-positioning About My Guest: Bill Lee is the founder of the Center for Customer Engagement, which is a consulting firm dedicated to helping businesses grow through customer focus and engagement. He's the author of a bunch of books and he's worked with world-class companies like Apple and Subaru and so many more and he's a fan of Campbell's Heroes Journey. You can learn more about Bill at https://centerforcustomerengagement.com/ About Me: The Enough Already podcast is hosted by Betsy Jordyn. I'm an ex-Disney consultant turned business mentor and brand messaging strategist who helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world. Links: Show notes and transcript at https://www.betsyjordyn.com/podcasts/enough-already/episodes/2148523091 Discover your Consulting or Coaching Superpower by taking my free quiz at https://www.betsyjordyn.com/superpower-quiz Get your Custom Business Development Resource library by taking my free quiz at https://www.betsyjordyn.com/resource-library-quiz Swipe my Disney Secrets to Leadership, Consulting & Performance Excellence at https://www.betsyjordyn.com/disney Sign up for a VIP Brand Building & Messaging Experience at https://www.betsyjordyn.com/servicesConnect with me on LinkedIn: https://www.linkedin.com/in/betsy-jordyn/ Related Podcast Episodes: How to Conduct a Market Scan and Find Your Niche (Ep50) 5 Things You Need to Know About Your Ideal Client (Ep39) Why You Need an Ideal Client Archetype (Ep38) Why People Don't “Get It” When You Talk & Write About What You Do (Ep37)

A deep dive into the strategies behind the Disney magic (and how to use them to enhance your consulting or coaching success) Want to know a secret? Many people think that what has led to Disney's incredible success over the years is its unique creativity. And while there are departments that are extremely creative, it's Disney's intentionality in their approach to everything that they do is the real reason for its long-term success. Here's why I'm telling you this. There are a lot of companies that aspire to what Disney has accomplished. And there are just as many consultants and coaches who want to help them on their journey towards leadership, team, and organizational performance excellence. And lucky for you, here to take you backstage and show you the ins and outs of Disney's approach to customer and employee engagement is J. Jeff Kober. Jeff is a former Disney leader and Disney Institute trainer turned consultant and author who has mastered how to apply and scale the Disney principles to organizations of all sizes and industries. In this episode, Jeff tells you all about his experience repackaging his Disney career into his own business as well as: [2:13]: Why following your passions leads to an extraordinary career — even if your ultimate destination isn't clear yet. [16:10]: When to pivot your career from employment to entrepreneurship for greater impact and fulfillment [20:34]: Strategies for building a business out of the best of your career and leveraging your best-at-strengths [27:05]: What is the Chain Reaction of Excellence and how it's the secret behind Disney's magical guest experiences [32:26]: Why can dysfunctional organizations be transformed if they prioritize employee engagement first, even amidst retention challenges. [36:39]: How meticulously attending to every aspect of your client's experience will ensure your consulting or coaching business flourishes [43:55]: Why passion for what you do and following the “compass of your heart” is a key driver of your success – for you and your clients Before you think that a business needs Disney's brand reputation and budget to create an organization that delivers exceptional leadership, employee, and customer excellence (including your consulting or coaching business), tune in to this episode for applicable and transferable Disney best practices. And when you're done listening, I got a brand-new freebie. It's a curated playlist of my Enough Already episodes that reveal even more Disney secrets, as well as downloadable resources, eBooks, and tools you can use right now to enhance your success as an organizational consultant or coach. Click here to get instant access: https://www.betsyjordyn.com/disney About My Guest: J. Jeff is the President of Performance Journeys, a training and development group devoted to improving performance and learning in the workplace. He is also CEO of World Class Benchmarking, where he provides a programming series that benchmarks many of America's greatest organizations, such as Nordstrom, Ritz-Carlton, and Disney. (Add his URL) About Me: The Enough Already podcast is hosted by Betsy Jordyn. I'm an ex-Disney consultant turned business mentor and brand messaging strategist who helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world. Related Podcast Episodes: How to Shape Thinking and Influence Executives with Retired Walt Disney World Parks President, Meg Crofton (Ep81) Why CEO's Hire Consultants and Coaches: The REAL Value They Bring with Brad Rex (Ep64) The Disney Approach to Organizational Consulting with Harold Hill and Luis Marrero (Ep56) Front-Line to C-Suite | inside the Heart and Mind of Former Disney COO Jim MacPhee (Ep40)

A deep dive into aligning people, purpose, and profits Picture this: An organization filled with people who feel like they belong… …where everyone from the C-Suite to the front-line can show up and do their best work… …and still have plenty of time and energy for their personal lives… …even in today's ever-changing, complex world of work. Now picture this: Consultants and coaches equipped with the knowledge, skills, and data to influence this type of culture transformation! If you're nodding your head because this is what your idealistic heart longs for – then grab your air pods now. On this episode of the Enough Already podcast, I have a powerful conversation with my former Disney colleague André Martin, PhD, who is a consultant who has helped some of the biggest consumer brands like Target, Nike, Google, and many more and the author of the book, Wrong Fit, Right Fit: Why How We Work Matters More than Ever. We chat about how to create organizational cultures that put the people first, even in today's complex and ever-changing marketplace, and how ensuring fit sets the stage for everyone to thrive. Tune in and discover: [0:04:55]: How talent fit is the key to culture quality (and a satisfying career) [0:31:19]: Why the pandemic didn't create but accelerated existing trends (and what those trends are) [0:33:59]: The psychology of recruiting and how it's a lot like dating [0:40:16]: Why being choosy about who you work with as a consultant or coach will transform your success and impact Listen in for proven and research-based best practices that create alignment and fit between you and the clients you work with and between their people and their purpose and profit priorities. Want to grow your own consulting or coaching business, thought leadership, and breakthrough brand? Check out my VIP business mentoring and brand messaging programs, custom-designed to help you get to the heart of what you do as a consultant or coach with the right words that resonate with your clients and get them to want to work with you at https://www.betsyjordyn.com/services About My Guest: André Martin, PhD, has held key senior leadership, advisory, and board roles dedicated to employee engagement and culture in some of the biggest consumer brands in the world including Target, Nike, Google, Mars Incorporated, and Disney. Whether his teams were unleashing the potential of Target's 350,000 employees by helping to build a more purpose-driven culture, activating a consumer-focused digital transformation at Nike by delivering a more value-driven, leader-led culture, or building a principle-led culture at Mars that resulted in five consecutive Gallup Great Place to Work awards, André's mission has always been to help make growth companies as engaging as the consumer brands they create. When he isn't helping companies thrive, Andre is a guest lecturer at top universities on design thinking and innovation, a committed husband and father of two wonderful children, an owner of a sustainable mushroom farm in the Ozark Mountains, and can otherwise be found hiking the rain-soaked trails around Portland with his two English labs (Bode and the Fonz). You can learn more about André and buy his book at: https://www.wrongfitrightfit.com/ About Me: The Enough Already podcast is hosted by Betsy Jordyn. I'm an ex-Disney consultant turned business mentor and brand messaging strategist who helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world. Links: Show notes and transcript at https://www.betsyjordyn.com/podcasts/enough-already/episodes/2148489657 Discover your Consulting or Coaching Superpower by taking my free quiz at https://www.betsyjordyn.com/superpower-quiz Get your Custom Business Development Resource library by taking my free quiz at https://www.betsyjordyn.com/resource-library-quiz Swipe my Disney Secrets to Leadership, Consulting & Performance Excellence at https://www.betsyjordyn.com/disney Sign up for a VIP Brand Building & Messaging Experience at https://www.betsyjordyn.com/servicesConnect with me on LinkedIn: https://www.linkedin.com/in/betsy-jordyn/ Related Podcast Episodes: How to Shape Thinking and Influence Executives with Retired Walt Disney World Parks President, Meg Crofton (Ep81) Why CEO's Hire Consultants and Coaches: The REAL Value They Bring with Brad Rex (Ep64) The Disney Approach to Organizational Consulting with Harold Hill and Luis Marrero (Ep56) Front-Line to C-Suite | inside the Heart and Mind of Former Disney COO Jim MacPhee (Ep40)

Why finding your voice is the key that unlocks your consulting or coaching potential Finding your voice isn't just about getting on the stage as a speaker; it's the main thing you need to launch your business, create compelling content, write that book you've dreamed about, and yes, take the stage with confidence. Without it, you don't just feel unheard; your entire vision risks fading into the background. I know what it's like to search for the right words, grapple with self-doubt, and have it stand in the way of your goals as a consultant, coach, writer, and speaker. It's a tough spot when your ideas don't get out there and you're not making the impact you know is possible. Can you relate to this silent struggle? If so, this episode is for you. Join me as I sit down with Sara Giita Flores, a speaking coach and author of the book Unleashing Your Goddess Voice, to guide us through this maze of vocal discovery. Together, we'll explore how to articulate your message with clarity and confidence – from the networking event to the stage as a keynote speaker. So tune in and discover… [0:02:22]: How to tell if you're using your authentic voice (and why you might repress it) [0:09:40]: The real reason why most of us hold ourselves back from speaking our truth with confidence (even we got something important to share) [0:16:55]: Compassionate strategies for overcoming the four visibility fears [0:26:33]: Why you'll get better ideas if you open yourself up to divine inspiration, even if you're not spiritual or “woo” type of person [0:37:17]: How to be more confident and effective on stage, even if you never delivered a speech before [0:47:20]: The surprising role that setting effectiveness boundaries plays in your ability to use your voice with power and communicate effectively So if you're tempted to play small and stay silent, tune in and start to believe the #1 thing you need to take your place as a thought leader and influencer – your voice matters. What you have to say means a lot to the people you want to help through your consulting and coaching. Want to grow your own consulting or coaching business, thought leadership, and breakthrough brand? Check out my VIP business mentoring and brand messaging programs, custom-designed to help you get to the heart of what you do as a consultant or coach with the right words that resonate with your clients and get them to want to work with you at https://www.betsyjordyn.com/services Bios: About My Guest: A Colorado native, Sara Giita Flores is a musician, author, teacher, and motivational speaker who inspires. As an acoustic singer/songwriter, Sara Giita's music chronicles her journey from an assault survivor to an empowered diva. You can learn more about Sara at https://www.saragiita.com/ About Me: The Enough Already podcast is hosted by Betsy Jordyn. I'm an ex-Disney consultant turned business mentor and brand messaging strategist who helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world. Links: Show notes and transcript at https://www.betsyjordyn.com/podcasts/enough-already/episodes/2148468207 Discover your Consulting or Coaching Superpower by taking my free quiz at https://www.betsyjordyn.com/superpower-quiz Get your Custom Business Development Resource library by taking my free quiz at https://www.betsyjordyn.com/resource-library-quiz Swipe my Disney Secrets to Leadership, Consulting & Performance Excellence at https://www.betsyjordyn.com/disney Sign up for a VIP Brand Building & Messaging Experience at https://www.betsyjordyn.com/servicesConnect with me on LinkedIn at https://www.linkedin.com/in/betsy-jordyn/ Related Podcast Episodes: How to Ditch Imposter Syndrome and Launch your Dream Business with Dali Hammouch (Ep89) Chris Hoff's Guide for Consultants and Coaches Navigating Radical Change (Ep83) Embracing Your Expertise: The Importance of Believing in Yourself with Ann Carden (Ep59)

If you want to speed up and sustain your success with your consulting or coaching business – you need to first slow down Want to know the fastest way to make serious money and impact as a consultant or coach? Spoiler alert – it's NOT “just getting out there and getting clients.” I get the desire for instant results and the pressure to replace your salary with business revenue, but it sets the stage for “hit or miss” results which not only jacks with your income but also your self-esteem. Playing the short game is one the biggest reasons why so many consultants and coaches struggle to achieve their full potential – they find themselves in the chase for clients, under-charging their worth, caught in the “hourly” service provider-for-hire trap, struggling with feeling stuck and confused or just giving up on their entrepreneurial dreams altogether. But it doesn't have to be this way and here's how: Go Slow to Grow Fast. You know that this works because this is the advice you give others, especially if you are an organizational consultant or coach. It's time to take your own advice and apply it to your own business so that you can achieve lasting success and scale. In this episode, I not only share with you how achieving sustainable success is a marathon, not a sprint but also the roadmap to a strong, powerful business foundation and a premium brand image that establishes you as an expert -right out of the gate. You'll hear: Why your rush for immediate results can interfere with your long-term success 5 steps to a consulting or coaching business that delivers ongoing profits, using your unique strengths and experiences How to set yourself up to become a thought leader and influencer in your niche As you dive into the episode, pay close attention to what stage your business actually is in so that you can take action to solidify your business foundation. Here's a glance at this episode: [ 03:14]: Why having a “Go Slow to Grow Fast” mindset both accelerates and sustains your success [08:42]: The #1 biggest mistake too many new consultants and coaches that kills their passion for what they do [12:22 ]: How to build a breakthrough brand that attracts your dream clients [15:24]: Why your website can make or break your immediate and long-term results and brand image [21:03]: How to replace scattered tactics with a marketing system that consistently converts clients [26:35]: You launch, you land clients, you learn and then you have the insight and experience to step up your influence game! Tune in for a complete guide to your long-term success and significance as a consulting or coaching business owner. Want more personalized guidance on how to strategically grow your business and breakthrough brand? Check out my VIP Mentoring and Messaging Programs, custom-designed to help you achieve your full potential as a consultant or coach. About Me: The Enough Already podcast is hosted by Betsy Jordyn. I'm an ex-Disney consultant turned business mentor and brand messaging strategist who helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world. Links: Show notes at https://www.betsyjordyn.com/podcasts/enough-already/episodes/2148441873 Discover your Consulting or Coaching Superpower by taking my free quiz at https://www.betsyjordyn.com/superpower-quiz Get your Custom Business Development Resource library by taking my free quiz at https://www.betsyjordyn.com/resource-library-quiz Swipe my Disney Secrets to Leadership, Consulting & Performance Excellence at https://www.betsyjordyn.com/disney Sign up for a VIP Brand Building & Messaging Experience: https://www.betsyjordyn.com/services Connect with me on LinkedIn: https://www.linkedin.com/in/betsy-jordyn/ Related Podcast Episodes: How to Start Your Coaching Business from Scratch in Less than 90 Days with Kimberly Bolton (Ep91) How to Ditch Imposter Syndrome and Launch Your Dream Business with Dali Hammouch (Ep89) Disney Executive to Consulting Entrepreneur: Keith Smith's Journey Beyond the 9-5 (Ep87) How to turn the BEST of your Career into Your Own Business with Lori Smith (Ep10)

Tips to prepare your business for a restful holiday season and a prosperous new year Imagine this: It's January. You re-engage with your business and client work excited and ready to create greater success and impact in the new year. You look back on your time off and smile at the memories you created. You were fully present with all the holiday festivities and took advantage of your well-deserved downtime (i.e., the reason you became an entrepreneur in the first place, right?) You look forward to 2024, because now you have a clear vision of what you need to do to finally start your dream consulting/coaching business, market yourself more effectively, land more of the right clients that you can make a difference with or step up your influence and impact as a thought leader. Sound good to you? If so, you're going to LOVE this episode where chat with author and therapist Stephanie Anderson Ladd. Pop in your earbuds to discover powerful self-care strategies during the holidays, using archetypes from myth, literature and history that are way more engaging that those proverbial “self-care bubble baths or massages.” We also talk about how to simultaneously look back at 2023 and look forward to 2024 and how to use both perspectives to craft meaningful business intentions and goals for the new year. Here's what you'll discover: (0:00:00): How to use myths and archetypes for self-care that powers your success through the holidays. (0:06:30): Why embracing your creative side is your secret weapon for self-discovery during the festive season. (0:18:33): What makes meditation your holiday lifesaver for career and life success. (0:31:09): When to balance work and family time to stay present and avoid holiday burnout. (0:36:31): How to choose gifts that bring joy and meaning to your holiday moments. (0:50:19): How to reflect on your past year and set intentions that truly resonate with you. (1:05:48): Secrets to laying out a visionary game plan for 2024 during the holiday calm. Happy holidays to you and your loved ones. Listen in and remember to use the downtime to balance spending time with loved ones, taking time for yourself, and planning for the new year. May 2024 be the year that all your business visions and dreams come true. About Me: I'm a Business Mentor and Brand Messaging Strategist that helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at strengths and authentic passions to make a bigger difference in the world. About My Guest: Stephanie Anderson Ladd is a psychotherapist, feminist, and archetypal explorer. Her practice focuses on the psychological and spiritual means to better understand the Self. You can learn more about Stephanie at www.stephanieandersonladd.com My Top Episodes of 2023 In case you missed them, here are my top podcast episodes of 2023: How to Shape Thinking and Influence Executives with Retired Walt Disney World Parks President, Meg Crofton (Ep81) Leading with Heart: Lessons from Simon T. Bailey's Latest Book (Ep63) The Long Game with Author, Speaker, Consultant, and Broadway Lyricist Dorie Clark (Ep71) Embracing Your Expertise: The Importance of Believing in Yourself with Ann Carden (Ep59) Create a Soulful and Profitable Business with Puja Madan (Ep73) Overcoming Entrepreneurial Burnout with Rachelle Stone and Lori Smith (Ep57) The CURE for Burnout (Ep60) How to Use LinkedIn to Attract Your Dream Clients (in Less Time) with LinkedIn Expert Lisa Kanda (Ep68) Why CEO's Hire Consultants and Coaches: The REAL Value They Bring with Brad Rex (Ep64) Lights, Camera, Impact with Adrian Salisbury: Attract Consulting and Coaching Clients Using Video (Ep82)

Spoiler alert: You don't need a ton of entrepreneurial experience to launch your own consulting or coaching business If you're like a lot of aspiring consulting or coaching business owners, you may have thought, “I'd love to become my own boss, but I don't have enough entrepreneurial experience or skills!” And if that's you, you're not alone! This is a common barrier when it comes to taking the leap from being an employee into full-time consulting or coaching business ownership. But here's the thing. The belief that you “should already know” how to launch a business, market yourself, land clients, and deliver results as a consultant or coach is a total myth. It's a false belief on the same level as you have to fix your car before you take it to the repair shop, clean your house before the house cleaner shows up, or get healthy before you go to the doctor. I want to show you why accepting that “You don't already know how to do this” is EXACTLY what you need to fast-track your business launch and your success. To do that, I'm going to share the inspiring story of my Brand Messaging & Positioning client, Kimberly Bolton. Kimberly transformed her 20+ year career as an educational leader into her dream coaching business focused on teacher mental health and stress resilience in less than 90 days…even though she had never been an entrepreneur before. Her example is proof that you can accelerate your launch of a business and breakthrough brand by first embracing what you DON'T know. Tune in to hear more about Kimberly's story that totally debunks that “I should already know how to do this” myth. Here's a glance at this episode… [0:05:34] - How to tell if you're ready to start your own business – without second guessing yourself [0:11:42] - Why what pisses you off SHOWS you exactly what business you're meant to create [0:16:32] - The legit reasons why starting your own business is terrifying [0:24:04] - The #1 thing you need to do to overcome the “I should already know how to do this” myth [0:47:11] - Simple strategies for dealing with fear and staying focused on your goals [0:53:48] - Why your passion for your client is what will help you stay out of fear and do what you need to do to build a business you love So, when you are tempted to wait until “someday” to start your business because of the false belief that you don't have enough skills to launch a business or market yourself to get clients, consider this: The skills and strategies you need to succeed are EXACTLY what you'll develop as you go about developing your business. And if I'm the person to help you turn your career into your own consulting/coaching business, in less than 30 days – would love for you to learn more about what Kimberly and I did to fast-track her dream business launch and then book a call with me so we can co-create your custom solution that maximizes your strengths, time and budget. About Me: I'm a Business Mentor and Brand Messaging Strategist who helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world. About My Guest: Kimberly Bolton is a Teacher Mental Health Advocate and Coach dedicated to cultivating thriving learning environments and empowering educators for long-term fulfillment and success. You can learn more about Kimberly at www.kimberly-bolton.com Related Blog, Video, or Podcast Episode How to Ditch Imposter Syndrome and Launch Your Dream Business with Dali Hammouch (Ep89) Disney Executive to Consulting Entrepreneur: Keith Smith's Journey Beyond the 9-5 (Ep87) Employee to Entrepreneur: Embrace A New Mindset with Denise Musselwhite (Ep62) From C-Suite Executive to C-Suite Coach with Adam Schwartz (Ep13) Turn the BEST of Your Career into Your Own Business with Lori Smith (Ep 10)

Unsure about how to influence and guide executives through organizational transformation? Here's what you need to know Have you ever wondered if you have what it takes to influence executives to engage in transformational change…especially in today's complex, volatile, ambiguous marketplace? Maybe you tried to convince the senior team to trust your expertise and buy-in your proposed change ideas…only to have those ideas land on deaf ears. Or perhaps you have gotten some momentum with a significant change initiative, only to have it stalled out because of the missing people element. If that sounds like you, you're in luck - because in this episode I have transformational change expert Dali Hammouch to share with you his proven secrets and best practices that lead to the creation of resilient, thriving, and human-centric organizations. Here's what you'll discover in today's episode: [0:02:47] - How to tell the difference between Transformational Change and the traditional toolbox of Change Management [0:16:53] - The psychology of change - what you need to know BEFORE pitching a transformational change vision to anyone [0:25:16] - 7 built-in blocks that every transformational change leader needs to know [0:30:01] - Secrets to building credibility as a transformational change leader even when you don't have positional authority [0:39:46] - Why you'll see better change results if you highlight the importance of safe, diverse, inclusive, and healthy work environments Tune in for a complete guide to igniting organizational transformation and… …validation that your idealist, optimistic nature with a vision for people-centered organizational cultures is exactly what qualifies you to be an exceptional transformational change catalyst. About Me: I'm a Business Mentor and Brand Messaging Strategist that helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at strengths and authentic passions to make a bigger difference in the world. About My Guest: Dali Hammouch is a Transformational Leadership Coach and Change Management Guide. He empowers individuals to create a meaningful and lasting change in their organization and guides them to break free from being overwhelmed and hone their ability to lead change effectively. You can learn more about Dali at https://www.dalihammouch.com/ Related Podcast Episodes and Resources The O.D. Consultant's Toolbox: Fast-Track Your Success In Organization Development (Name Your Price Offer) Secrets To Consulting Excellence (Ep52) The Pair of Hands Trap: What Keeps Consultants From Strategic Client Partnership (Ep 53) Top Power Skills Every Organizational Consultant Needs (Ep55) The Disney Approach to Organizational Consulting with Harold Hill and Luis Marrero (Ep56) Why CEO's Hire Consultants and Coaches: The REAL Value They Bring with Brad Rex (Ep64)

Say Goodbye to Imposter Syndrome and Hello to Your Dream Business Got big visions for turning your experience as a corporate leader into your own consulting or coaching business? Chances are, you also have big fears! In this must-listen episode, Dali Hammouch, a former Chief Learning Officer turned Transformational Change Mentor and Coach, unpacks the emotional journey of leaving the familiar behind and stepping boldly into the entrepreneurial world. Dali doesn't just share his story; he breaks down exactly how to handle the emotional issues that come up in the face of transformational change… ….and offers a roadmap for facing and overcoming the fears, doubts, and imposter syndrome that can hold you back from your consulting or coaching business potential. Tune in and discover: [0:02:17] - How to make use of your time in the corporate world to prepare for your transition to entrepreneurship [0:09:20] - Why does your professional identity's perspective limit how you view the world (and what you can do to alter it) [0:14:15] - When to decide/What acted as a catalyst that you need a radical change in your career path [0:18:59] - How to take failure as an opportunity to learn [0:27:46] - What are the signs and symptoms that you are dealing with Imposter Syndrome [0:42:33] - What are the obstacles you might encounter during your career transition [0:50:32] - What you must do to embrace transformational change About me: I'm a Business Mentor and Brand Messaging Strategist that helps consulting and coaching business owners turn their consulting and coaching purpose into profitable reality. I accelerate the success of clients like Dali by helping them clear about their business strategy and authentic brand, create messages and visual brand identity and online platform that expresses the unique value of what they do and gets clients excited to work with them. Click here to learn more about my services: www.betsyjordyn.com/services or dive into more of the backstory of how Dali and I worked together to accelerate his business launch. About my guest: Dali Hammouch is a Transformational Leadership Coach and Change Management Guide. He empowers individuals to create a meaningful and lasting change in their organization and guides them to break free from being overwhelmed and hone their ability to lead change effectively. You can learn more about Dali at https://www.dalihammouch.com/ Related Blog, Video or Podcast Episode: How to turn your Career into Your Own Consulting or Coaching Business (Ep1) Disney Executive to Consulting Entrepreneur: Keith Smith's Journey Beyond the 9-5 (Ep87) Employee to Entrepreneur: Embrace a New Mindset with Denise Musselwhite (Ep62) From C-Suite Executive to C-Suite Coach with Adam Schwartz (Ep13) How to turn the BEST of your Career into Your Own Business with Lori Smith (Ep10)

Transforming browsers into buyers just got that much easier! Way too many consultants and coaches mistakenly believe that their website is nothing more than an online brochure or resume. I'm here to tell you – that's far from the truth. You can turn your website into a client conversion machine, hard at work 24/7 attracting clients who are excited and ready to work with you. My guest today is Marty Grief, president of SiteTuners, a website conversion company and author of the book “'True Connections: Relationship Marketing in the Digital World.” He's going to show how you can use the very same skills that make you an exceptional consultant and coach to make your website a key tool you use to get clients. Grab your notebook and get ready for some powerful strategies and quick wins that will transform your website into your 24/7 marketing and sales team. Here's a glance at this episode… [0:02:06] - What you might be doing wrong when it comes to Website Messaging [0:04:19] - What to focus on to make a huge impact on your audience [0:09:56] - The World is evolving, but are you? [0:16:11] - What you are probably doing wrong when communicating with different people from a Marketing perspective [0:22:31] - Are you clear enough in the messaging of your website? [0:26:29] - The 3 questions that you subconsciously ask when you visit a website [0:28:56] - Why you're getting bogus information when delivering your Lead Magnets [0:35:14] - What can you do to make your clients feel safe and trust you [0:42:30] - Strategies you can apply to convince people to book a call with you [0:51:47] - The book that every Consultants and Coaches should grab If you're not sure where to even start with your website and are stuck on your copy, download get my free blueprint and guide. About me: I'm a Business Mentor and Brand Messaging Strategist that helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. My mission is to help consultants and coaches monetize their best-at strengths and authentic passions to make a bigger difference in the world. Click here to learn more about my services: www.betsyjordyn.com/services. About my guest: Marty Greif is a conversion rate optimization expert and President of SiteTuners, a company dedicated to driving revenue growth for their broad customer base. You can learn more about Marty and his company at: https://sitetuners.com/ and his book “True Connections: Relationship Marketing in the Digital World” on Amazon: https://www.amazon.com/True-Connections-Relationship-Marketing-Digital/dp/1716943361 Related Blog, Video or Podcast Episode: Get my Free CREDIBLE Consulting/Coaching Website Template How to Build a Consulting and Coaching Website that Converts [Behind-the-Scenes Tutorial] Why People Don't “Get It” When you Talk and Write About What You Do (Ep37) How To Turn Your Strengths Into A Sought-After Brand | Behind The Scenes Tutorial (Ep32)

Taking the leap into full-time consulting can be hard — here's how Keith Smith made his transition easier Have you ever thought to yourself, “I'd love to have my own thriving consulting or coaching business?” Maybe you're still in your 9 to 5 leadership career, dreaming of becoming your own boss but the overwhelm of all that you need to do to get started stops you in your tracks. Or maybe you have started a decent side hustle and have some consulting or coaching clients, and want to turn these one-off gigs into your full-time business, but you question how you can make it happen. But here's the thing. With a smart strategy, you can make this transition A LOT easier than you think was possible. And to show you how to do that, I'm excited to have my Brand Messaging & Positioning mentee, Keith Smith to be on the show. Keith is going to take you behind the scenes of his brand-new business launch, which started for him almost 3 years ago when he first got the idea to retire from his corporate leadership career at Disney. In 2020, we worked on all the foundational aspects of his business – his value proposition, visual branding, and the eventual launch plan that he just executed on. And guess what? His transition has been seamless. He is proof that when you go slow to go fast, you can achieve your business goals faster in a way that feels like flow…with FAR less stress, imposter syndrome, and money fears. Tune in to hear more about Keith's story and how you too can take a strategic and intentional approach to starting your own consulting or coaching business. Here's a glance at this episode… [0:04:54]: Disney leadership best practices (based on Keith's experience as an HR executive) [0:17:48]: What drives accomplished people to leave their secure 9-5 and start their business [0:40:20]: How to gain clarity on your business vision [0:25:22]: How mentorship can ease the transition from corporate leadership to consulting/coaching business ownership [0:33:28]: How Keith repackaged his career into his dream consulting business [0:42:38]: Advice for overcoming entrepreneurial fears About me: I'm a Business Mentor and Brand Messaging Strategist that helps consulting and coaching business owners turn their consulting and coaching purpose into profitable reality. I accelerate the success of clients like Keith by helping them clear about their business strategy and authentic brand, create messages and visual brand identity and online platform that expresses the unique value of what they do and gets clients excited to work with them. Click here to learn more about my services: www.betsyjordyn.com/services. About my guest: Keith Smith is the president and founder of Keith Smith Consulting. His business is all about helping visionary executive leaders turn their ideas into implemented reality, using his BA in Theatre, Masters in Human Resources, my 20+ years certification as a Senior Professional in Human Resources (SPHR), and three decades of progressive HR experience in incredibly diverse businesses and industries at The Walt Disney Company. Click here to learn more about Keith's business: https://keithsmithconsulting.com/ Related Podcast Episodes: How to turn your Career into Your Own Consulting or Coaching Business (Ep1) Employee to Entrepreneur: Embrace a New Mindset with Denise Musselwhite (Ep62) From C-Suite Executive to C-Suite Coach with Adam Schwartz (Ep13) How to turn the BEST of your Career into Your Own Business with Lori Smith (Ep10)

Pricing. It's the dreaded task of figuring out what to charge that overwhelms even the most seasoned consulting and coaching business owners. What's also confusing is how to PRESENT those fees in a way that is attractive to a client…without the “ick” of coming across as too salesy. Can you relate? In today's episode, I go into the psychology of 7 proven pricing strategies and why they work. I'm talking about the minor tweaks to how to showcase your fees on your sales pages and proposals that can will help you land more clients… …while honoring your values around integrity and service. If you're ready for some pricing quick wins – grab your notepad, roll up your sleeves, and let's dive right in Here's a glance at this episode… [0:00:17]: The Pricing Strategies to Boost Your Sales [0:00:40]: I go through the pricing approach that you might choose to use [0:01:52]: The tweaks you can make to how you present your pricing and the psychology behind It [0:02:17]: Why having scarcity when preaching your offer can turn clients off [0:03:04]: The importance of RECIPROCITY and how it boosts your sales [0:04:32]: What makes clients want to sign up for a paid program [0:06:08]: The benefits of OFFERING BONUSES and why it excites your clients [0:08:58]: How to make your clients have the feeling of being in control of their choices by providing OFFERING OPTIONS and OPTION PRICING [0:11:05]: The importance of PRICE ANCHORING and how it influences the perception of value [0:13:36]: Why having PAYMENT PLANS and DISCOUNTS makes your offer sound reasonable [0:16:19]: Whole Pricing Psychology of ending your pricing with 7 or 9 [0:18:38]: Using SCARCITY and how it creates urgency (My least favorite) [0:22:13]: Summary of the 7 Smart Pricing Strategies and the action plan to test which pricing works best for you [0:22:49]: Go-to links if you need help on pricing strategy After you're done listening and you decide you need more help with packaging, positioning, pitching, and pricing what you do as a consultant or coach, Book a FREE Strategic Clarity Coaching Session with me, and let's create a custom plan to help you land more clients who will pay you what you're worth, with ease, confidence, and integrity. About me: I'm a Business Mentor and Brand Messaging Strategist that helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. My mission is to help consultants and coaches monetize their best-at strengths and authentic passions to make a bigger difference in the world. Learn more about what I do at www.betsyjordyn.com. Related Blog, Video or Podcast Episode: The Anatomy of High-IMPACT Sales Pages & Proposals (Ep85) 7 Offer Mistakes Consultants and Coaches Make (Ep84) Why People Don't Get It When You Talk & Write about What you Do (Ep37)

Unsure how to convey the powerful value of your offers? Here's what you need to know There's a six-letter word that reflects one of the biggest reasons why accomplished, mid-career professionals would give up their secure, lucrative career to start their own consulting or coaching business. I'm referring to the word I-M-P-A-C-T because what drives us as consultants and coaches isn't just money anymore. It's the difference we want to make for the people we feel drawn to serve. We know in our hearts the value that our offers can create for our clients. But when it comes to putting that value in words for our website pages and proposals, we get stuck. And that is what we're doing to turn around in today's episode. I'm going to walk you through my IMPACT framework to help you structure your pitches that gets potential clients to say, “Where have you been? I need you!” You'll hear: The distinct purpose and goals of website services pages, long-form sales pages, and proposals Why your ability to convert clients begins with getting out of your head and into theirs! How to present your offer as the solution your clients see as exactly what they have been needing What structure you can use for your sales pages that showcases the IMPACT of your consulting and coaching I promise, this episode will give you the guidance you need to start writing high-converting sales pages and proposals…even if you don't love copywriting or don't think you're good at it. Here's a glance at this episode… [0:00:09]: Understanding what makes your offer impactful is the key to success [0:01:32]: Introduction of website, sales page, and proposal and their differences [0:01:43]: I go over the website's services page and the importance of call-to-action [0:02:41]: What are Long Form Sales pages and how it works [0:03:10]: The Importance of Proposal [0:04:32]: The anatomy of high IMPACT sales pages and proposal [0:05:01]: I: Identifying the person you want to help and their pain (Showing empathy) [0:08:44]: M: Magnify their ambitions and aspirations [0:11:01]: P: Present your solutions and it's features and benefits [0:13:04]: A: Add-in testimonials of transformations [0:16:05]: C: Clear calls-to-action that leads to conversion [0:17:56]: T: Take away the risk with a guarantee [0:21:22]: Action plan and the go-to links to help you improve your offers If you're not quite sure how to package your consulting/coaching into compelling offers, I've put together a resource to help you get started. You can snag it here. About me: I'm a Business Mentor and Brand Messaging Strategist that helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. My mission is to help consultants and coaches monetize their best-at strengths and authentic passions to make a bigger difference in the world. Check out my brand-new “Irresistible Offer Clarity" VIP Experience to help you package, price, promote and pitch high-converting consulting and coaching offers. Related Blog, Video or Podcast Episode: 7 Offer Mistakes Consultants and Coaches Make (Ep84) Why People Don't Get It When You Talk & Write about What you Do (Ep37) Why Do You Need an Ideal Client Archetype (Ep38) Five Things You Need to Know About Your Ideal Client (Ep39)

Ever wonder why your consulting and coaching offers aren't hitting the mark? Picture this: A situation where after a consultant or coach pours their hearts into writing copy for their services page on their website or in a proposal and it's met with deafening silence. I know I have been there and so have so many of my clients. It's frustrating and disheartening…and is solvable! In this episode, you'll hear about the 7 very common mistakes that consultants make when creating and pitching their offers and more importantly how to turn them around. So if you're ready to start creating offers that are irresistible to future clients, pop in your ear buds and let's listen in now. Here's a glance at this episode: [0:00:20] I go over the importance of getting your offer right and how it contributes to both your impact and income potential [0:03:37] We get into the differences between products/services and an offer and why understanding this difference will be a gamechanger for you [0:06:02] The importance of figuring out WHO you help first (before figuring out HOW) [0:08:16] Why focusing on your methodology or process might make you feel smart and competent but does the opposite for your clients [0:10:24] The best way to convey the value of your offers that makes clients excited to work with you [0:10:51] Why using technical terms might throw off your client [0:12:30] The difference between being clear and precise of what you offer vs. being clever and using theoretical in your language [0:13:42] The importance of being transparent about what your clients can benefit from your offer rather than just showing its features [0:16:15] Only showing the benefits of your offer can also leave your clients hanging and wondering "HOW does this work?" [0:18:37] Summary of the 7 common mistakes that consultant makes when showcasing their offer [0:19:51] Action plan and what needs to be done to improve how you deliver your offer To make things easy, I've put together a resource that can help you instantly apply the consulting/coaching offer fixes I'll be revealing today. You can snag it here so that you can start creating offers that you and your future clients will love. About me: I'm a Business Mentor and Brand Messaging Strategist that helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. My mission is to help consultants and coaches monetize their best-at strengths and authentic passions to make a bigger difference in the world. Check out my brand-new VIP Experience to help you create “Can't Resist Offers: that Attract & Convert Your Ideal Clients Related Blog, Video or Podcast Episode: Why People Don't Get It When You Talk & Write about What you Do (Ep37) Why Do You Need an Ideal Client Archetype (Ep38) Five Things You Need to Know About Your Ideal Client (Ep39)

Navigating the murky waters of transition can be an arduous voyage. The fear of the unknown often paralyzes us, causing us to retreat into familiar territories. As your host, I bring you a conversation with Dr. Chris Hoff, a man who boldly ventured into the unknown and emerged with a unique blend of business acumen and psychological insight. Chris, a former technology entrepreneur, shares his enlightening journey of metamorphosis - from a midlife crisis that led him to therapy, to eventually harnessing his experiences into a unique consulting practice. In our engaging conversation, Chris and I delve deep into the concept of 'liminal space.' First coined by Arnold Van Gennep, it is a fascinating term that captures the transitional phase between what was and what is yet to be. Chris sheds light on our collective discomfort with uncertainty and how coaching and consulting can train us to build resilience during such tricky times. His stories are a testament to the power of embracing change and taking risks, even when the outcomes are not guaranteed. As the conversation unfolds, we discuss practical strategies for navigating these liminal spaces during significant life changes. We touch upon the importance of conflict resolution within organizations, the role of building relationships in initiating genuine transformations, and how Chris uses his mentoring skills to promote successful change efforts. Whether you are in the thick of a career transition or simply contemplating one, our chat with Dr. Chris Hoff is filled with invaluable insights and actionable advice you don't want to miss! Where to dive in: (0:00:00) - Fear of the Unknown in Business (11 Minutes) Chris shares his journey of going from an entrepreneur running a technology staffing company to a therapist, and then combining his business experience with his psychology background to create a consulting business. We discuss what drew him to the therapy field during his midlife crisis and how he was able to use his business and psychology background to create a unique consulting business. We chat about why fear of the unknown is such a big deal and how to handle it. (0:10:58) - Liminal Spaces and Transformation (15 Minutes) Arnold Van Gennep coined the term liminal space, described as a territory between where we were and where we're not quite yet. Humans are not socialized to tolerate uncertainty and it is necessary to build the skills required for transversing liminal space. People often turn back to what is known and familiar when in liminal space and this is often mistaken for self-sabotage. Coaching and consulting can be helpful in making the leap to the possible to know. (0:25:59) - Embracing Change and Uncertainty (10 Minutes) Chris shares his journey of taking a leap of faith and how it has worked for him. We examine the idea of being in a known and familiar space, and how it resonates with our internal world. We also explore how fear can be a factor in taking a risky move, and how to scaffold yourself to what might be possible. Finally, we discuss how to pay attention to the milestones of what it might be when transitioning from one career to another. (0:35:50) - Navigating Liminal Spaces in Change (7 Minutes) We talk about the importance of recognizing the reasons behind discontent and the need to give family members and others grace in order to catch up. We explore the concept of going slow to go fast when it comes to making big changes, especially when they involve a liminal space. We discuss why evolutionary change principles don't always work when it comes to transformational changes. We also discuss why consultants and coaches are so important in liminal spaces, and why not having a formal place on the org chart can actually be more powerful. (0:42:32) - Conflict Resolution in Organizations (14 Minutes) Chris shares his thoughts on how he approaches his mentoring practice and how it can contribute to successful change efforts. The power of relationship in creating real change and how it can help with liminal space is discussed. Finally, how Chris focuses on helping small teams and individuals resolve conflict in order to have wider ripples of change in the world is looked at. (0:56:48) - Promoting Subscribing to a Podcast (0 Minutes) We explore how taking a leap of faith can be beneficial for personal growth and how mentoring can help support successful change efforts. We need to recognize the reasons behind discontent and give grace to family members and others in order to catch up. Chris shares his journey of going from an entrepreneur running a technology staffing company to a therapist, and then combining his business experience with his therapeutic practice. About the guest: Dr. Christ Hoff came to this work because he is passionate about helping individuals become more fulfilled in their personal and professional lives, assisting organizations to meet and surpass their goals, and dissolving conflict between individuals, teams and in organizations in more creative ways. He began his career in sales and sales management with a division of a Fortune 500 company in the aerospace and defense industry. After winning individual and sales management awards (highest performance in sales, branch of the year), he went on to co-found Two Roads Professional Resources Inc., a full-service engineering and information technology staffing company, helping to grow the business to eight figures in sales and over 200 employees, he successfully exited the business in January 2010. During this successful run, he was an Ernst and Young Entrepreneur of the Year award finalist and was twice recognized for excellence in entrepreneurship by the Orange County Business Journal. After his corporate and entrepreneurial success, he decided to follow his dream of becoming a therapist. His formal education includes a Ph.D.. From Loma Linda University in marriage & family therapy, where his concentration was in organizational development and systems consulting. He also received my master's degree in clinical psychology from Pepperdine University. About me: Betsy Jordyn is a Brand Positioning Strategist that helps consulting and coaching business owners clarify their brand positioning and messaging, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Her mission is to help consultants and coaches monetize their best-at strengths and authentic passions to make a bigger difference in the world. Check out her brand strategy, messaging, and design services at https://www.betsyjordyn.com Links: Download my one of my free resources to help you accelerate your success: https://www.betsyjordyn.com/downloads Learn more about my brand messaging and positioning services: https://www.betsyjordyn.com/services Schedule a consult call to talk about what you need to do to nail your messaging and rock your copy so you can stand out in the market and attract clients: https://betsyjordyn.com/schedule Related Blog, Video or Podcast Episode: Navigate the Challenges of Parenting and Entrepreneurship with Sari Goodman (Ep80) The Power of Personal Style in Branding with Mellicia Marx (Ep79) Turn Pain Into Purpose: Sarah Gleason's Inspiring Entrepreneurial Story (Ep78) Transform Midlife Transitions: Embracing Personal Growth and Self-Discovery with Rajinder Rai (Ep77) From Employee to Healthpreneur: Adrienne Barela's Inspiring Story (Ep76)

Hold onto your headphones as we embark on a captivating journey with Adrian Salisbury, a seasoned professional in video creation and YouTube mastery. Adrian opens up about his entrepreneurial journey, transitioning from a 15-year photography career to harness the power of video, and the inception of his Pro Video Academy, now known as Impact. He paints a vivid picture of his early course development, which focused on long tail keywords, and the art of crafting a concise yet impactful three-page website. We exchange insights with Adrian on the persuasive power of video as a tool for establishing trust and fostering deeper connections with viewers. He emphasizes the need to uphold a consistent, premium brand image, and how stepping into the world of pre-recorded videos can be a fruitful starting point. Adrian is firm on the necessity of investing in top-notch equipment and creating a video studio that reflects the quality and essence of your brand. Lastly, we navigate various types of videos that can play a pivotal role at different stages of the client journey. We explore the charm of thank you videos in adding a personal touch, and the significance of how-to videos on YouTube for attracting potential clients. Adrian and I passionately advocates for video content that answers pain point questions, subtly dismissing the need for a typical ‘About Me' video. As we draw the curtain on this enlightening conversation, we underscore the need to embrace video for professional triumph, and the magic of video in clinching business through compelling content. Where to dive in: (0:00:05) - Using Videos to Attract Clients (10 Minutes) Adrian Salisbury, an expert in videos, YouTube and creating an environment that makes a difference in the client journey, joins Enough Already podcast. We explore Adrian's entrepreneurial journey and why he decided to focus on videos. he started as a professional photographis for 15 years and after listening to Pat Flynn and looking into passive income, he started creating a photography course. After being encouraged by his peers to focus on videos, he created Pro Video Academy, now known as Impact. We also learn about Adrian's first course which was a departure from photography, and was focused on long tail keywords, creating a three page website and advertising. (0:09:59) - The Power and Importance of Video (13 Minutes) Adrian Salisbury and I discuss the power of video to create an intimate connection with viewers and the trust factor that comes with it. We explore how video can be a powerful medium for consultants and coaches to build relationships and trust with their clients, and why many people are reluctant to get on camera. We also discuss the importance of a consistent, high quality brand and how pre-recorded videos can be a great way to get started. (0:23:02) - Importance of Video Quality in Branding (5 Minutes) The importance of investing in good equipment and setting up a studio for video is discussed. Adrian explains how the quality of the video matters for the price point and the messaging of your brand. he also talks about how having consistency in your videos can create a surprise for the customer, and how they can feel like they are part of your videos. Lastly, Adrian shares the different types of videos and whise they fit into the customer journey. (0:27:43) - Using Videos to Serve Clients (11 Minutes) We explore different types of videos that can be used to serve different parts of the client pipeline. Creating thank you videos for customers can create a personal and reassuring connection. Adrian shares his passion for creating how-to videos on YouTube and explains why these are important for the top of the funnel. Videos should focus on answering pain point questions and how an about me video isn't necessary. Telling your story in video form can be a great way to connect with customers. Finally, we discuss the importance of investing in good equipment and setting up a studio to ensure the quality of the video. (0:38:23) - Home Video Studio Benefits (5 Minutes) We discuss the frustration of relying on someone else when you want to make changes to your sales page, the importance of having control over the style of the video, and the pressure of time when working with someone else. Additionally, we explore the idea of making video creation a way of life and how setting up the studio properly at the beginning can help with content creation and provide more search engine exposure. (0:43:33) - Mastering Video Presentation Techniques (8 Minutes) We discuss the need to embrace video and how to ensure the best quality in our recordings. Adrian shares strategies for creating an environment that helps us make the most out of our videos. We also talk about the value of creating thank you videos for customers and the importance of having control over the style and content of our sales page. (0:51:44) - Embracing Video for Professional Success (6 Minutes) Adrian Salisbury and I discuss the importance of investing in good quality equipment and setting up a studio for video. We explore different types of videos that can be used to serve different parts of the client pipeline, and the need to have control over the style and design of our videos. Finally, Adrian shares strategies for creating an environment that will help you feel more confident on camera and how to get the best quality in your recordings. (0:58:01) - Winning Business Through Video and Content (0 Minutes) We explore how to set up a studio for video, different types of videos, and the importance of taking control of the style and design of your sales page. Adrian shares strategies for creating a great environment for recording video and encourages everyone to take advantage of the power of video. About my guest: Adrian Salisbury created the Pro Video Academy in 2017 to help online entrepreneurs and business owners get their message out to the world through the powerful medium of video. No more saving up for expensive videographers and no more amateur looking webcam videos! His clients can now create their own professional quality videos or live-stream with affordable equipment from the comfort of their own home/office. About me: Betsy Jordyn is a Brand Positioning Strategist that helps consulting and coaching business owners clarify their brand positioning and messaging, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Her mission is to help consultants and coaches monetize their best-at strengths and authentic passions to make a bigger difference in the world. Check out her brand strategy, messaging, and design services at https://www.betsyjordyn.com Links: Download my one of my free resources to help you accelerate your success: https://www.betsyjordyn.com/downloads Learn more about my brand messaging and positioning services: https://www.betsyjordyn.com/services Schedule a consult call to talk about what you need to do to nail your messaging and rock your copy so you can stand out in the market and attract clients: https://betsyjordyn.com/schedule Related Blog, Video or Podcast Episode: Navigate the Challenges of Parenting and Entrepreneurship with Sari Goodman (Ep80) The Power of Personal Style in Branding with Mellicia Marx (Ep79) Turn Pain Into Purpose: Sarah Gleason's Inspiring Entrepreneurial Story (Ep78) Transform Midlife Transitions: Embracing Personal Growth and Self-Discovery with Rajinder Rai (Ep77) From Employee to Healthpreneur: Adrienne Barela's Inspiring Story (Ep76)

Unsure how to influence executives as a consultant or coach? Here's what you need to know Join me for a powerful conversation with Meg Crofton, the former president of Walt Disney World Parks and Resorts. Meg imparts her wisdom on how she used her power skill of "shaping thinking" to lead change and ultimately become the first woman President of one of the world's most beloved organizations. This episode is a treasure trove of insights. We explore the value of moving leaders across different departments to garner a holistic view of the organization. Meg shares her thoughts on shaping thinking, a concept borne of her career journey, and its importance in translating a company's vision into meaningful activity. Gather around as we discuss the intricacies of building credibility, gaining a deep understanding of an organization's language, and the power of storytelling in captivating your audience. Our conversation also takes a deep look into the shift from non-profit to for-profit boards, tackling imposter syndrome, and the power of an outside perspective. Meg beautifully encapsulates the continuous learning journey, even in leadership roles, and how she has balanced board service, pro bono work, and personal development. Ready to absorb leadership wisdom from the top? Meg Crofton awaits. Tune in and let's start the conversation. Where to dive in: (0:00:05) - Leadership Journey (14 Minutes) Today on the show, I'm so excited to have Meg Crofton with me. Meg was the president of Walt Disney World Parks and Resorts and I was fortunate enough to have worked with her as an OD consultant. We talk about leadership and how honing influence skills can truly benefit consultants and coaches in their effectiveness within an organization. Meg shares her journey to the top spot, what it means to be a woman in a leadership role, and how marketing shaped her perspective on leadership. We also discuss the concept of shaping thinking and how it is essential in the workplace. Meg's story is full of inspiration and I'm so grateful to have her here today. (0:14:11) - Developing Executives Through Diverse Experiences (5 Minutes) Meg Crofton, the former president of Walt Disney World Parks and Resorts, and I chat about her experience and expertise in developing executives. We discuss the importance of moving leaders around and how it gives them a holistic picture of the company. We also explore the idea that having a diverse portfolio of different functional experiences may help to develop influential skills and shaping thinking. Finally, we talk about the need to understand how people think in different departments in order to drive work through the organization. (0:19:11) - Shaping Thinking (15 Minutes) Meg Crofton and I explore her experience in developing executives. She explains how her time working with her father in the space program and her education in marketing had a major impact on her approach to shaping thinking. We look at how Meg's early work experience at Disney and her Leaders as Teachers program at the Disney University helped her create her own definition of shaping thinking. Meg shares how her definition of shaping thinking is all about translating a company's vision and mission into meaningful activity that helps people develop conviction for their work. (0:34:34) - Leadership and Development for Consultants (9 Minutes) Meg and I discuss essential skills for great leadership and how to foster successful relationships with clients. We explore the importance of balancing listening and learning with influencing to build credibility and trust. Meg shares her experience working with top executives at Disney and how understanding the language and body language of an organization is key to delivering successful results. Lastly, she stresses the importance of being able to read the room and getting out of the water when faced with difficult questions. (0:43:47) - Building Credibility and Connection in Presentations (11 Minutes) Meg Crofton and I discuss how to be successful in the role of a facilitator. We touch on imposter syndrome and how to shift your thinking. We emphasize knowing your audience and the impact of stories when presenting. Meg shares her experience in media coaching and how to build relationships with clients. Lastly, we talk about essential skills for great leadership and the importance of balancing confidence with receptivity. (0:54:28) - Lessons From Non-Profit to for-Profit Boards (4 Minutes) Meg Crofton and I discuss the importance of recognizing and shifting apology energy. We explore the need for reframing our insecurities in order to effectively present ourselves in interviews. Meg shares her experience with sponsors who helped her reframe her experiences, and we examine the power of an outside perspective in balancing positional authority. Finally, Meg shares her experience since leaving Disney and offers her advice for those who want to stay in a learning environment. (0:58:36) - Leadership Lessons and Personal Development (7 Minutes) Today Meg and I look into the importance of recognizing and shifting apology energy. We examine how to reframe our insecurities to effectively communicate, and how to take ownership of our skills and ability to foster successful relationships. We stress the need to be open to learning, even when we're in positions of leadership, and the impact our legacy has on others. Meg shares her journey of balancing board service, pro bono work, and self-development, as well as her plans for writing a book someday. She also speaks to the power of connecting with a diverse range of clients and how it can help organizations move faster. Finally, Meg invites listeners to reach out to her on LinkedIn and share their own experiences. About the guest: As an accomplished senior leader, Meg Crofton was extremely fortunate to build a 35-year career with The Walt Disney Company, helping to shape this prestigious global brand. With direct accountability for multifaceted operations and 100,000+ “cast members”, together we delivered record levels of revenue and profits, developed world-class leadership talent, focused on continuous improvement of guest experiences, and drove strategic change to include the integration of physical and digital experiences. In 2015, she retired from Disney and is making the most of my leadership experience through contributions to corporate and philanthropic boards. In addition, Meg truly enjoys and welcomes speaking opportunities aimed at leaders who are focused on their own development, customer service, culture building, and change management. During my presentations, she use storytelling and Q&A dialogue to share my career journey and lessons learned. With a passion for developing leaders, Meg derives great satisfaction from empowering high-potential talent to become the best possible version of themselves. She is interested in mentoring roles for executives and consulting projects on change management initiatives. Meg is confident that the wisdom and experiences she shares can bring game-changing results. Meg is a lifelong learner and inspirational leader who is highly motivated to engage in meaningful work that will be of service to others. She believes it is both a responsibility and a privilege to share our experiences in life and leadership, and to pay it forward. As an avid collector of inspirational quotes, one of my favorites is “leaders don't force others to follow, they invite them on a journey.” (Charles Lauer) About me: Betsy Jordyn is a Brand Positioning Strategist that helps consulting and coaching business owners clarify their brand positioning and messaging, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Her mission is to help consultants and coaches monetize their best-at strengths and authentic passions to make a bigger difference in the world. Check out her brand strategy, messaging, and design services at https://www.betsyjordyn.com Links: Download my one of my free resources to help you accelerate your success: https://www.betsyjordyn.com/downloads Learn more about my brand messaging and positioning services: https://www.betsyjordyn.com/services Schedule a consult call to talk about what you need to do to nail your messaging and rock your copy so you can stand out in the market and attract clients: https://betsyjordyn.com/schedule Related Blog, Video or Podcast Episode: Navigate the Challenges of Parenting and Entrepreneurship with Sari Goodman (Ep80) The Power of Personal Style in Branding with Mellicia Marx (Ep79) Turn Pain Into Purpose: Sarah Gleason's Inspiring Entrepreneurial Story (Ep78) Transform Midlife Transitions: Embracing Personal Growth and Self-Discovery with Rajinder Rai (Ep77) From Employee to Healthpreneur: Adrienne Barela's Inspiring Story (Ep76)

Ever feel like you're juggling too many balls as a parent and entrepreneur? Seeking that elusive balance between parenthood and business? You're not alone. We had the pleasure of sitting down with certified parent coach, Sari Goodman. A former school principal, Sari transitioned into parent coaching to support families in managing the intricate journey of raising children while running a business. Sari shares her valuable insights on how to cope when your child is constantly falling ill, especially during these trying times. She emphasizes the importance of building your own 'village' of support - a concept any busy entrepreneur will appreciate! We also delve into the fascinating distinctions between a parent coach and a therapist. Sari's experience in breaking down tasks into manageable pieces not only aids in effective parenting but also helps entrepreneurs become more efficient in their marketing and sales efforts. As we navigate the world of 'good parenting', Sari reassures us that there's no such thing as a perfect parent. Her advice on how to become a 'good enough' parent and not beat ourselves up for the inevitable mistakes we make is both refreshing and comforting. We also discuss various signs to look out for in children that indicate it may be time to seek help. This episode with Sari Goodman is brimming with real, actionable advice for busy parents and entrepreneurs. So, sit back, relax, and let's get started! Where to dive in: (0:00:00) - Challenges of Parenting as Coaches (4 Minutes) I'm joined by parent coach Sari Goodman. We discuss ways to balance being a busy entrepreneur with having kids, who often don't want to hear our advice. We explore how Sari made the transition from education to parent coaching, and learn how to navigate the challenge of being a parent while running a business. Sari i also shares tips on how to manage kids that are frequently getting sick due to the pandemic, and speaks to the difficulties of having no time to be sick when running a business and a family. (0:03:39) - Supporting Parents Through Individualized Coaching (5 Minutes) Sari Goodman tells her story of becoming a certified parent coach. She recounts her experience as a school principal and how she noticed parents coming to her for help. She explains how she went back to school and is now helping parents at her school and in her community. She shares the challenges she faced to articulate her services and how she overcame them. Lastly, she emphasizes the importance of customizing her services to the individual needs of the families she works with. (0:08:56) - Parent Coaches vs Therapists (11 Minutes) We explore the differences between a parent coach and a therapist, as well as how a parent coach can help parents in their current situation. We also discuss the importance of practice and breaking down tasks into smaller pieces to help parents be effective in their parenting. Finally, we touch on how the same approach works in the Purpose to Profits Academy to help entrepreneurs become more effective in their marketing and sales. (0:20:15) - Managing Parenting and Entrepreneurship (9 Minutes) Sari Goodman shares tips on how to be prepared as an entrepreneur with young kids. We emphasize the importance of creating a “village” of people who can assist in a pinch, organizing a go-to bag with medication and supplies, and writing emails in advance for clients when a crisis arises. We also look at how to develop strategies to help manage the frequent illnesses of preschoolers, as well as how to stop them from spreading. (0:29:39) - Guidance for Busy Parents (7 Minutes) Sari Goodman, a certified parent coach, shares her experience as a school principal and how she noticed parents coming to her for advice about their children. She also explains the differences between a parent coach and a therapist, and how they can help parents in their current situation. We emphasize the need for parents to create a “village” of people who can take on the worrying that comes with parenting, and how to balance that with their own responsibilities. Finally, we discuss the importance of listening to and understanding your children, as well as getting help from specialists when necessary. (0:36:31) - Exploring the Concept of Good Parenting (13 Minutes) I'm joined by parent coach Sari Goodman as we explore the concept of being a "good parent". We discuss the pressures that parents feel to be perfect and how our culture judges parents. Sari shares that there is no such thing as a "good parent" or a "bad parent", and that we should not beat ourselves up for the mistakes that we make. We also look at how to be a "good enough" parent and how to give ourselves encouragement in our parenting journey. (0:49:05) - Understanding Children and Seeking Parental Coach (7 Minutes) Sari Goodman, a certified parent coach, shares her experience and tips on how parents can better understand their children. We discuss the different life experiences children have and why it's important to take those into account when parenting. We also touch on the signs that it's time to reach out for help, how parents can find support and build their own “village”, and how parents can use a parent coach to create a toolbox of strategies specific to their child's needs. Finally, we talk about how parents can access Sari's services no matter where they are located. (0:56:14) - Being a Better Parent (1 Minutes) Sari Goodman, a certified parent coach, shares her experience with helping parents understand their children better and the pressures of being a “good parent”. We emphasize the importance of finding the balance between being a busy entrepreneur and being a parent, as well as creating a “village” of people who can support parents in their journey as entrepreneurs and parents. About my guest: Sari Goodman is a Certified Parent Educator and private coach, providing parents strategies to reduce worry, frustration, and conflict in their home. About me: Betsy Jordyn is a Brand Positioning Strategist that helps consulting and coaching business owners clarify their brand positioning and messaging, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Her mission is to help consultants and coaches monetize their best-at strengths and authentic passions to make a bigger difference in the world. Check out her brand strategy, messaging, and design services at https://www.betsyjordyn.com Links: Download my one of my free resources to help you accelerate your success: https://www.betsyjordyn.com/downloads Learn more about my brand messaging and positioning services: https://www.betsyjordyn.com/services Schedule a consult call to talk about what you need to do to nail your messaging and rock your copy so you can stand out in the market and attract clients: https://betsyjordyn.com/schedule Related Blog, Video or Podcast Episode: The Power of Personal Style in Branding with Mellicia Marx (Ep79) Turn Pain Into Purpose: Sarah Gleason's Inspiring Entrepreneurial Story (Ep78) Transform Midlife Transitions: Embracing Personal Growth and Self-Discovery with Rajinder Rai (Ep77) From Employee to Healthpreneur: Adrienne Barela's Inspiring Story (Ep76)

Ready to unlock your personal style potential and transform your career? Join us for a delightful yet enlightening journey with Mellicia Marx, an extraordinary stylist and personal brand builder. Mellicia shares her audacious journey from leaving her job without a plan to turning her passion for styling into a thriving business. She illuminates us with her adventurous perspective on risk-taking and scrappiness, which led her to secure her first clients within a month of starting her business. We delve into the world of entrepreneurship, challenging the myths surrounding corporate security and flexibility. Mellicia enlightens us on using our unique skills across various industries, emphasizing the importance of creating the right boundaries to maintain a successful business and lifestyle balance. Dressing for success is more than just looking good, it's about feeling good and making a statement. We unpack the significance of dressing according to your brand and how your clothing choices influence not only how you feel, but also how others perceive you. Later in the show, Mellicia guides us through her comprehensive approach to style, helping you select the right clothing and understand the importance of dressing for your body type. We talk about how to create a wardrobe that aligns with your personal brand and how to use your style to express your business branding. Mellicia 's invaluable tips on dressing for Zoom meetings, speaker dressing, and working with a style expert will surely help you navigate through your style journey. Tune in to this inspiring episode to master your personal style and take your career to the next level. In this episode, you'll hear: Your personal style's impact on brand perception Expressing personal style for business branding Zoom meetings and website photo tips How to unlock your personal brand style potential Where to dive in: (0:00:02) - Transforming Careers With Personal Branding (6 Minutes) Mellicia Marx, a stylist and personal brand builder, talks about how to live your brand through your clothes and personal style. She shares her story of leaving her job without a plan and turning her love for styling into a business. She reveals how her risk-taking and scrappiness led her to finding her clients in the very first month and now helps others find their own unique style and brand. This is an inspiring story for anyone who wants to find success in their career and life. (0:06:33) - Discovering Entrepreneurship and Challenging Myths (5 Minutes) We uncover the truth behind the myths surrounding corporate security and flexibility. We explore how Mellicia Marx, a stylist and personal brand builder, found her natural risk taking personality and the clarity to trust it. After discovering her natural skills, Mellicia was able to launch her own business and reap the rewards of a more gratifying and impactful role. We also discuss how the same skillsets can be applied to different industries and how to look at them in a different light. (0:11:38) - Balancing Boundaries and Priorities in Business (4 Minutes) We explore how to trust our instincts when it comes to business decisions. We manage expectations and create the boundaries needed for a successful business and lifestyle balance. Mellicia Marx emphasizes recognizing the stories we tell ourselves and prioritizing time and resources to create the desired business. We reflect on the importance of saying no and trusting the right opportunities will come. (0:15:11) - Personal Style's Impact on Brand Perception (9 Minutes) We discuss the importance of showcasing our authentic selves through our personal style. How our clothing can influence how we feel, how others perceive us, and how it can affect our brand is explored. Mellicia Marx shares her perspective on how to dress according to your brand and how to make sure you're in alignment with how you want to show up in the world. The concept of dressing to fit into certain cultures and how to stand out from the crowd is also discussed. Finally, the example of Senator Kirsten Sinema and how she has used her style to communicate her personal brand is touched on. (0:24:08) - Authenticity and Experience in Business (3 Minutes) We examine how Mellicia 's past experiences can give her a competitive edge in her current role. We discuss how her background in different industries has enabled her to relate to her clients and create a unique value proposition. We also explore how understanding the environment a person works in can help when selecting clothing that is authentic and appropriate for the workplace. (0:27:10) - Expressing Personal Style for Business Branding (10 Minutes) Mellicia Marx, a stylist and personal brand builder, shares her story of how she learned to trust her instincts when it comes to her personal style. She talks about how finding the right clothing, even if it's not the most expensive, can help create a sense of professionalism and respect. We also discuss how women have more choices when it comes to clothing and the importance of understanding how to make the right choices that still feel like you. (0:36:41) - Personal Style and Curated Wardrobe (10 Minutes) Mellicia Marx shares her insight into how to create a personal style that reflects our authentic selves and aligns with our values. She emphasizes the importance of understanding our body type and color palette, and how it can be used to simplify our wardrobe and create pieces that work together. Mellicia also explains how to use style words to find clothing that reflects our desired look and feel. Finally, she explores how her past experiences can be used to gain a competitive edge in her current role. (0:46:40) - Zoom Meetings and Website Photo Tips (8 Minutes) Mellicia Marx, a stylist and personal brand builder, shares her tips for creating a personal style that reflects our true selves. She emphasizes the importance of being aware of our audience and what feels appropriate in different settings. She also shares advice for dressing for our body type, choosing the right colors and prints, and creating a balanced image. (0:54:41) - Speaker Dressing Tips (4 Minutes) Mellicia Marx, a stylist and personal brand builder, shares her tips for how to dress for success. She offers advice on how to dress for a specific client base, how to choose clothing that represents our authentic selves, and how to ensure that our clothing doesn't reveal any accidental details. Mellicia also provides advice on what to consider when selecting clothing for a speaking engagement, such as avoiding sheer fabrics, ensuring that there is no visible gap between a mic pack and clothing, and selecting clothing of a quality that aligns with the audience. (0:58:25) - Work With a Style Expert (4 Minutes) Mellicia Marx shares her expertise on how to select the right clothing, shoes, and accessories for an event. We discuss how to avoid common pitfalls such as uncomfortable fabrics, loud shoes, and inappropriate clothing. Finally, we explore when it is the right time to seek out an expert like Mellicia to help with personal style. (1:02:52) - Unlocking Your Personal Style Potential (8 Minutes) We discuss how to dress for success and how our clothing can influence how we feel and how others perceive us. Mellicia Marx shares her insight into how to create a personal style that reflects our authentic selves, as well as tips on how to select the right clothing, shoes, and accessories for an event. We explore the importance of dressing for the level of success we want to achieve, and how to use existing pieces to create outfits that maximize our time and reduce stress. Mellicia also explains how her comprehensive approach helps clients build the skills they need to master their personal style for life. About my guest: Mellicia Marx empowers women to communicate their authentic personal style with an intentional, values-based approach to expressing themselves through clothes. About me: Betsy Jordyn is a Brand Positioning Strategist that helps consulting and coaching business owners clarify their brand positioning and messaging, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Her mission is to help consultants and coaches monetize their best-at strengths and authentic passions to make a bigger difference in the world. Check out her brand strategy, messaging, and design services at https://www.betsyjordyn.com Links: Download my one of my free resources to help you accelerate your success: https://www.betsyjordyn.com/downloads Learn more about my brand messaging and positioning services: https://www.betsyjordyn.com/services Schedule a consult call to talk about what you need to do to nail your messaging and rock your copy so you can stand out in the market and attract clients: https://betsyjordyn.com/schedule Related Blog, Video or Podcast Episode: Turn Pain Into Purpose: Sarah Gleason's Inspiring Entrepreneurial Story (Ep70) Transform Midlife Transitions: Embracing Personal Growth and Self-Discovery with Rajinder Rai From Employee to Healthpreneur: Adrienne Barela's Inspiring Story How Use LinkedIn to Attract Your Dream Clients (in Less Time) with LinkedIn Expert Lisa Kanda (Ep68) How to Use Storytelling to Ignite Transformation with Joy Spencer (Ep67) The Art of Storytelling In Brand Building with Diane Diaz (Ep 66)

Can you imagine turning past pain into purpose and stepping into your true potential? How about overcoming financial obstacles and imposter syndrome? Our guest for this episode, Sarah Gleason, passionately shares her transformative journey of achieving exactly that. Sarah's story is a riveting saga of resilience, which she narrates with candor and courage. Once a victim of a con man in the world of personal development, she fought to regain trust, while simultaneously wrestling with the guilt of feeling like a hypocrite in her own life. Sarah managed not only to survive but to thrive, all thanks to her unwavering determination. She transitioned from consulting to mentoring and coaching, and along the way she learned to silence her inner critic. Sarah's insights on overcoming imposter syndrome and the power of personal stories to drive empathy are truly insightful and inspiring. This episode also explores Sarah's evolution as a business owner. From getting her business up and running, to finding her niche, and understanding the importance of both business and psychological aspects of success, Sarah shares it all. Her belief in the transformative power of coaching and mentorship, and her goal of leading people to their maximum potential, paint a roadmap for personal and professional growth. She also emphasizes on how past pain can be turned into purpose, and how activating your life can lead to long-term success. So, tune in and let Sarah's story inspire you to break free from your past and embrace your future with hope and positivity. In this episode, you'll hear: How to overcome obstacles and find clarity About overcoming imposter syndrome in the entrepreneurial journey How to discover your purpose and niche About turning past pain into purpose How to activate your life Where to dive in: (0:00:01) - Overcoming Obstacles and Finding Clarity (14 Minutes) Sarah Gleason shares her long journey of becoming a successful business owner. She had to overcome a lot of obstacles and heartbreak along the way, taking different programs and courses to try to gain clarity on what she wanted to do and how to help people, but it never quite worked out. Finally, she had to learn to trust the world of personal development leaders after being the victim of a con man, and it was a pivotal moment in her journey. We discuss Sarah's backstory, the journey it took to get to where she is now, and how she regained her trust and confidence. (0:14:22) - Overcoming Financial Obstacles in Personal Development (5 Minutes) Sarah shares her story of the pivotal moment when she realized she was really helping people turn their pain and challenges into something meaningful. She talks about the struggles she faced growing up in a culture of secrecy, and how she had to overcome the guilt of being a hypocrite. Sarah also gives her advice on how to help people overcome embarrassment and imposter syndrome when it comes to investing in their business and themselves. (0:19:13) - Overcoming Imposter Syndrome and Entrepreneurial Journey (5 Minutes) Sarah's journey from consulting to becoming a mentor and coach is explored. She overcame imposter syndrome and learned to not compare herself to others. Every dollar spent and every experience, even those that didn't seem to have a direct return at the time, have served her in her journey of becoming a successful business owner and coach. She also shares how she met the host and how their relationship has evolved over time. (0:24:03) - Discovering Your Purpose and Niche (10 Minutes) We discuss the importance of finding your niche and understanding how to utilize your own personal stories to explain it. Sarah was able to get her business up and running by taking a course. We look at how Sarah overcame imposter syndrome and how her connection with people improved when she allowed her personal stories to drive her empathy. (0:34:22) - Discovering Purpose and Mentorship in Coaching (4 Minutes) Sarah shares her journey of learning to believe in herself and how she was able to get her business off the ground. She also talks about how mentors can help people to believe in themselves until they can believe in themselves. Through her journey, Sarah found that her goal is to be a coach and a leader, leading people to a place that brings out their best selves and their maximum potential. (0:38:43) - Turning Past Pain Into Purpose (14 Minutes) Sarah explains the importance of understanding both the business and psychological aspects of success. She shares how a supportive team of mentors and coaches has helped her build her own business. We also look at how Sarah develops thought leaders from those who have faced difficult situations, and how her Purpose Project program and podcast helps guide people to find their voice and use it to make a positive impact in the world. (0:52:48) - Activating Your Life (1 Minutes) Sarah's journey to activating her success is explored. The importance of having a supportive team of mentors and coaches to help along the way is highlighted. Sarah shares her story of overcoming imposter syndrome and learning to trust herself and her ideas. Finding one's niche and the power of personal stories to explain it are discussed. The need to understand both the business and psychological aspects of success for long-term success is also discussed. About my guest: Sarah Gleeson is a passionate trauma alchemist dedicated to helping individuals transform their pain into purpose. Her mission is to guide and empower others as they embark on their journey of healing, self-discovery, and project creation. With a deep understanding of the transformative power of trauma, she believes that our greatest challenges can serve as catalysts for growth and personal fulfillment. Drawing from her experiences and extensive research in the field, Sarah provides a safe and compassionate space for individuals to explore their past, heal their wounds, and unlock their true potential. About me: Betsy Jordyn is a Brand Positioning Strategist that helps consulting and coaching business owners clarify their brand positioning and messaging, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Her mission is to help consultants and coaches monetize their best-at strengths and authentic passions to make a bigger difference in the world. Check out her brand strategy, messaging, and design services at https://www.betsyjordyn.com Links: Download my one of my free resources to help you accelerate your success: https://www.betsyjordyn.com/downloads Learn more about my brand messaging and positioning services: https://www.betsyjordyn.com/services Schedule a consult call to talk about what you need to do to nail your messaging and rock your copy so you can stand out in the market and attract clients: https://betsyjordyn.com/schedule Related Blog, Video or Podcast Episode: How Use LinkedIn to Attract Your Dream Clients (in Less Time) with LinkedIn Expert Lisa Kanda (Ep68) How to Use Storytelling to Ignite Transformation with Joy Spencer (Ep67) The Art of Storytelling In Brand Building with Diane Diaz (Ep 66) Four Stories Your Consulting and Coaching Business Needs (Ep65) Why CEO's Hire Consultants and Coaches: The REAL Value They Bring with Brad Rex (Ep64)

Listen in as we engage in a profound discussion with Rajinder Rai, a former pharmacist turned life empowerment coach, as she shares her midlife journey filled with transitions both professionally and personally. Rajinder recounts how personal health issues and her daughter's Hodgkin's lymphoma diagnosis served as a wake-up call, forcing her to reassess her life and priorities. She reveals how this crisis shifted her mindset from a fixed one tied to her pharmacy work, to one that embraced functional medicine and feminine energy, enabling her to uncover her true identity and potential. We navigate the winding road of self-discovery and personal growth, discussing the necessity of self-care and the courage it takes to look inward. Unraveling personal stories and myths that hold us back, Rajinder shares her PAUSE model of Power, Awaken, Unravel, Self, and Elevate that can guide listeners on their own journey. You'll learn about the importance of self-responsibility, how it opens new pathways of self-discovery, and why it is crucial to replace outdated narratives with those aligning with our values. Our conversation with Rajinder offers a comprehensive exploration of midlife reinvention and personal growth. We examine the significance of understanding lab results and the impact of lifestyle choices on our health. Listen to how Rajinder utilized emotional healing and developed a strong routine to become her own health advocate. The discussion culminates with the power of creating an intentional space for self-care, and how it can aid in finding balance and bouncing back from life's highs and lows. Join us on this journey and learn to harness the energy of midlife as a catalyst to elevate your self-awareness and attract new opportunities. Where to dive in: (0:00:02) - Transitioning Careers (13 Minutes) We explore the fear and confusion that comes with a midlife transition and how Rajinder used it as a catalyst to reach her highest potential. Rajinder shares how her personal health issues and her daughter's Hodgkin's lymphoma diagnosis forced her to take a step back and reflect on her life and how she was spending her time. She explains how her mindset shifted from a fixed one tied to pharmacy to one that focused on functional medicine and feminine energy. We learn how understanding her true identity allowed Rajinder to forge her own path to success. (0:12:35) - Recognizing and Embracing Personal Growth (6 Minutes) We discuss the importance of self-care and the tough journey of self-discovery. We explore the idea of taking a step back and looking in the mirror to recognize what is off and how to take action. We talk about the physical and emotional aspects of this journey and how Regender's POS model of Power, Awakened, and Self can help guide us through. (0:18:49) - Awakening and Unraveling in Midlife (6 Minutes) We explore the power of taking self-responsibility and how it can open up new pathways of self-discovery in midlife. We learn how to prioritize our health, adjust our energy, and make more conscious and intentional decisions. We examine why it is important to replace old stories and beliefs with new ones to align with our values. We discuss how not taking responsibility can lead to staying in old comfort zones and repeating the same patterns. (0:25:09) - Unraveling Stories, Self-Care, and Personal Growth (8 Minutes) We discuss the process of unraveling our stories and myths that are holding us back. We take a look at how the energy of midlife can be used as a catalyst to confront our fears and limitations. We explore how awareness and self-care can lead to self-discovery and how taking self-responsibility can open up new pathways. Finally, we prioritize our health and wellbeing to create the life we desire. (0:33:21) - Self-Care for Personal Growth (6 Minutes) We look into the importance of creating space for self-care, without guilt or judgement. We explore how to create a balance between taking care of ourselves and taking care of others, and how this can lead to a healthier and more fulfilling life. We also discuss the importance of finding what works for each individual and how to make sure that our actions are reflective of our words. (0:39:39) - The Power of the Pause (10 Minutes) I discuss the importance of creating a space for self-care and how that can help us bounce back from highs and lows. We customize our individual needs in order to reach our highest potential, and let go of what other people are doing. The power of taking self-responsibility and how it can open up new pathways for self-discovery in midlife is explored. Finally, we talk about how the energy of midlife can be used as a catalyst to elevate our self-awareness and attract new opportunities. (0:50:06) - Midlife Reinvention and Personal Growth (10 Minutes) The importance of understanding lab results and how lifestyle choices can have a major impact on our health is explored. The power of emotional healing and the importance of developing a strong morning or evening routine to help us become our own advocates when working with medical providers is discussed. The connection between self-care, spirituality and mental health, as well as how to use the pause model to unravel the stories and myths that are holding us back is looked into. Finally, the power of creating an intentional space for self-care and how it can help us find balance and bounce back from highs and lows is looked into. About the guest: Rajinder Rai helps women professionals in midlife regain control of their life, health, and career with her 12-week program, RISE. You can learn about Rajinder and her programs at https://www.sunraishealth.com/. About me: Betsy Jordyn is a Brand Positioning Strategist that helps consulting and coaching business owners clarify their brand positioning and messaging, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Her mission is to help consultants and coaches monetize their best-at strengths and authentic passions to make a bigger difference in the world. Check out her brand strategy, messaging, and design services at https://www.betsyjordyn.com Links: Download my one of my free resources to help you accelerate your success: https://www.betsyjordyn.com/downloads Learn more about my brand messaging and positioning services: https://www.betsyjordyn.com/services Schedule a consult call to talk about what you need to do to nail your messaging and rock your copy so you can stand out in the market and attract clients: https://betsyjordyn.com/schedule Related Blog, Video or Podcast Episode: How Use LinkedIn to Attract Your Dream Clients (in Less Time) with LinkedIn Expert Lisa Kanda (Ep68) How to Use Storytelling to Ignite Transformation with Joy Spencer (Ep67) The Art of Storytelling In Brand Building with Diane Diaz (Ep 66) Four Stories Your Consulting and Coaching Business Needs (Ep65) Why CEO's Hire Consultants and Coaches: The REAL Value They Bring with Brad Rex (Ep64)

Navigating the entrepreneurial journey while juggling wellness and health seems daunting, doesn't it? That's the challenge we tackle as we're joined by the incredible Adrienne Barela, gut health expert and successful entrepreneur. Nin's journey from employee to health and wellness business owner is a testament to strength, determination, and the power of grounding oneself, offering inspiration and wisdom for our creative and business pursuits. One of the most vital elements we explore with Adrienne Barela is how to listen to our bodies, understand early signs of burnout, and prevent adrenal fatigue. Nin's expertise in this field is evident as she sheds light on the misconceptions surrounding stomach acid and the real culprits behind GERD and IBD. We also delve into practical strategies to improve our diets, gradually increase fiber and incorporate more nutrition and protein. Wise advice, simply put, for us all. We conclude our enlightening conversation with tips for busy entrepreneurs looking to improve their digestion and sleep patterns. With Nin's easy-to-follow strategies, you'll learn how to activate your parasympathetic nervous system, optimize nutrition, and establish a healthy circadian rhythm. Nin's story of building a business from personal experiences emphasizes the importance of boldness and confidence in achieving health goals. This episode is an empowering conversation filled with life lessons, practical tips, and a wealth of information to enhance your wellness and entrepreneurial journey. Tune in and let Adrienne Barela guide you towards better health and success. Where to dive in: (0:00:01) - Navigating Wellness and Entrepreneurship (10 Minutes) Today I'm speaking with Nin Borela, an expert in gut health and overall health, about how to stay healthy even when we're super busy. Nin shares her own journey from working for other people to starting her own business, and how her own pain and struggle led to her entrepreneurship calling. We explore how essential it is to anchor and ground ourselves, not only for our health but also for our creativity and success. We also discuss why it's so important to listen to our bodies and make sure our needs are met if we want to be able to come up with new ideas and keep our body healthy. (0:10:13) - Gut Health Warning Signs (13 Minutes) Do you ever feel exhausted, bloated, or experience unexpected weight gain? Today, I'm speaking with Nin Borela, an expert in gut health and overall health, about the early warning signs of burnout and how to prevent it. Nin shares her insight on the stages of adrenal fatigue, the importance of digestion, and how to recognize the signs of an unhealthy gut. We also explore the misconception of too much stomach acid and the real root cause of GERD and IBD. Tune in to learn more! (0:23:22) - Self-Care for Health and Success (13 Minutes) I'm joined by Nin Borela, a health and wellness coach and integrative health practitioner, talking about the importance of examining your root cause. Nin and I discuss how to look into our health issues, and how we can trace back to our younger years. We also talk about how our need to be a perfectionist or a type A personality is often rooted in seeking validation and approval from someone, and how understanding this can help us to take better care of ourselves. (0:36:50) - Increase Fruit and Vegetable Intake Tips (6 Minutes) I'm discussing how to get enough fiber, nutrition, and protein into your diet without feeling deprived. I talk with Nin Borela, an expert in gut health and overall health, about the importance of having a minimum of one cup of produce at each meal and two cups of vegetables per day. We cover how to gradually increase your fiber intake, what proteins and fats are good to have in your diet, and how to make sure you're getting the right amino acids if you're vegetarian or vegan. We also discuss strategies to make eating healthy easier, like using leftovers and having a smoothie for breakfast. Finally, I share my advice on how to get started with box breathing before meals. (0:43:16) - Optimal Health for Busy Entrepreneurs (10 Minutes) Do you want to improve your digestion and sleep patterns? Today I'm speaking with Nin Borela, an expert in gut health and overall wellbeing, about simple and effective strategies to do just that! We discuss how to activate the parasympathetic nervous system with box breathing, how to create optimal nutrition by eating three to seven cups of veggies a day and including protein and fat in each meal, and how to create a healthy circadian rhythm by getting 7-9 hours of sleep each night and avoiding blue light devices before bed. Nin also shares tips for taking care of your adrenals, such as getting outside in the morning and adding in melatonin or CBD to help you sleep. So, if you're looking for a way to get back on track with your health, this conversation is for you! (0:53:09) - Building a Business From Personal Experience (6 Minutes) Today I'm joined by Nin Borela, a health and wellness coach and integrative health practitioner, to discuss the importance of being confident and bold when it comes to building a successful business. We {language} how Nin's own journey and research has enabled her to create a roadmap of amazing things for her clients to take advantage of. Nin shares that clarity, cleanliness, and consistency are key when it comes to achieving health goals. She also emphasizes the importance of believing in yourself and honoring your story of transformation. Finally, Nin encourages us to start with one or two habits a week and to not be afraid to try something different. About my guest: Adrienne is a 45-year-old, proud working mom of two. However, she struggled for years with an imbalanced gut, which led to weight gain (seemingly overnight!), fatigue, eczema, and imbalanced hormones. All of which affected her cycle, mood, and well-being. Doctors always told her everything looked “normal.” But she knew better and was always surprised when they just wanted to prescribe something to mask symptoms vs. getting to the root cause of my issues. After taking a deep dive into Ayurvedic principles and Chinese Medicine herbs and becoming a certified Integrative Health Practitioner, she found the areas that she was either deficient in or too toxic, and got them back into balance through specific protocols. And just like that, I transformed my body and life. Now, she can't wait to help you detoxify, re-balance your gut and hormones, and optimize your health because a balanced body can't be overweight, overstressed or sick. About me: Betsy Jordyn is a Brand Positioning Strategist that helps consulting and coaching business owners clarify their brand positioning and messaging, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Her mission is to help consultants and coaches monetize their best-at strengths and authentic passions to make a bigger difference in the world. Check out her brand strategy, messaging, and design services at https://www.betsyjordyn.com Links: Download my one of my free resources to help you accelerate your success: https://www.betsyjordyn.com/downloads Learn more about my brand messaging and positioning services: https://www.betsyjordyn.com/services Schedule a consult call to talk about what you need to do to nail your messaging and rock your copy so you can stand out in the market and attract clients: https://betsyjordyn.com/schedule Related Blog, Video or Podcast Episode: How Use LinkedIn to Attract Your Dream Clients (in Less Time) with LinkedIn Expert Lisa Kanda (Ep68) How to Use Storytelling to Ignite Transformation with Joy Spencer (Ep67) The Art of Storytelling In Brand Building with Diane Diaz (Ep 66) Four Stories Your Consulting and Coaching Business Needs (Ep65) Why CEO's Hire Consultants and Coaches: The REAL Value They Bring with Brad Rex (Ep64)

Have you ever wondered about the pivot points in your life and career? How they could lead you to unforeseen pathways, perhaps towards entrepreneurship? In today's episode, we engage in a fascinating discussion with my first business mentor, Chad Barr. Chad's transition from an Israeli musician to a software guide, photographer, web strategist, and thought leader is nothing short of inspiring. He shares his insightful journey of changing gears from a software development house to an internet company and the invaluable lessons this brought about. Fear, excitement, risk, and passion all play pivotal roles in our lives, more so when you are an entrepreneur. Chad's personal voyage from music to software to the internet is a testament to this, shedding light on how critical it is to surround ourselves with genius and actively listen to our teams and mentors. Chad's shift from programming software to creating websites underlines the power of embracing change and unleashing creativity. His journey is a testament to the power of following your heart, even when it scares you. In the ever-evolving world of technology, it is crucial to stay ahead of the curve. Chad and I delve into how businesses can leverage artificial intelligence, like chatbots and UPDs, for growth and impact. We also touch upon Chad's upcoming venture, the Digital Empire Academy, and his commitment towards his weekly newsletter that has been running since 2013. Tune in to absorb powerful insights on web presence and thought leadership, and learn how to channel your genius within for maximum impact. Don't miss out on this conversation filled with compelling stories and insights. Get ready to be inspired! In this episode, you'll hear: About pivot points in career and entrepreneurship How to follow your heart and entrepreneurship How to unleash creativity and embrace change About unleashing the genius within How to create content from client challenges How to leverage artificial intelligence for content creation Where to dive in: (0:00:02) - Pivot Points in Career and Entrepreneurship (9 Minutes) My very first business mentor, Chad Barr, and I chat about web presence, thought leadership, content creation, and chatbots. Chad shares his journey from being an Israeli musician to software guide, photographer, web strategist, content creator, and thought leader. We hear about his experience transitioning his business from a software development house to an internet company and the lessons he's learned along the way. It's a great conversation filled with fun stories, so join us to learn how to maximize your web presence and become a successful thought leader. (0:09:09) - Following Your Heart and Entrepreneurship (5 Minutes) Chad and I explore how his personal journey from music to software development to the internet inspired him to become an entrepreneur. We discuss the importance of finding the pivot point in our lives to move onto something new, as well as developing the courage to trust our hearts and take action. We also touch on the importance of passion and the power of taking risks, even when it's scary. (0:14:37) - Unleashing Creativity and Embracing Change (8 Minutes) Chad and I discuss his transition from programming software to building creative websites. We explore how surrounding himself with genius and listening to his team members and his mentor pushed him to challenge himself and his own thinking. We also discuss how photography helped him to shift from the million dollar website idea to a creative expression and content creation. (0:23:01) - Unleashing the Genius Within (7 Minutes) How to take the knowledge and skills we have and use them to make an impact on the world. Determine which content resonates and how experimentation is key. Find the right platform to share our ideas and how to use our expertise to create content that will make an impact. Ask yourself what you are good at and what you have learned over time. Emphasize the importance of listening to our hearts and starting the journey of content creation. (0:30:15) - Creating Content From Client Challenges (9 Minutes) We discuss how to use our knowledge and skills to make an impact on the world, and how to determine which content resonates. Chad shares his method of experimenting to find the right answers for his clients' challenges, and how his personal journey from music to software development inspired him to become an entrepreneur. He also shares how surrounding himself with genius and listening to his intuition enabled him to make the transition from programming software to building creative websites. Finally, we explore how asking ourselves the right questions helps build the content creation muscle. (0:39:43) - Leveraging Artificial Intelligence for Content Creation (11 Minutes) Chad and I explore the ways his clients can benefit from the services of Chad Barred Associates, from web presence to content creation to marketing initiatives. We emphasize creating remarkable content and leveraging artificial intelligence such as chatbots and UPDs to help businesses grow and create a greater impact. Chad shares his plans for launching the Digital Empire Academy and his commitment to his weekly newsletter, which has been running since 2013. We reflect on Chad's journey from music to software development to the internet and how it inspired him to become an entrepreneur. About the guest: Chad Barr is an Internet marketing strategist with over 25 years of experience transforming businesses through technology innovation. Born and raised in Israel, Chad arrived in the United States at age 22, determined to capture the American dream. He founded his own technology company, CB Software Systems, in 1987, and quickly became a globally sought-after software developer, mentor, and strategist. Today, Chad's work as president of the Chad Barr Group spans multiple continents, with clients in the UK, Italy, Germany, Australia, New Zealand, Canada, and across the United States. Chad helps his clients leverage the web to dramatically transform their businesses and establish a powerful web presence. His firm, the Chad Barr Group, is recognized as one of the leading strategic Internet development organizations in the world. About me: Betsy Jordyn is a Brand Positioning Strategist that helps consulting and coaching business owners clarify their brand positioning and messaging, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Her mission is to help consultants and coaches monetize their best-at strengths and authentic passions to make a bigger difference in the world. Check out her brand strategy, messaging, and design services at https://www.betsyjordyn.com Links: Download my one of my free resources to help you accelerate your success: https://www.betsyjordyn.com/downloads Learn more about my brand messaging and positioning services: https://www.betsyjordyn.com/services Schedule a consult call to talk about what you need to do to nail your messaging and rock your copy so you can stand out in the market and attract clients: https://betsyjordyn.com/schedule Related Blog, Video or Podcast Episode: How Use LinkedIn to Attract Your Dream Clients (in Less Time) with LinkedIn Expert Lisa Kanda (Ep68) How to Use Storytelling to Ignite Transformation with Joy Spencer (Ep67) The Art of Storytelling In Brand Building with Diane Diaz (Ep 66) Four Stories Your Consulting and Coaching Business Needs (Ep65) Why CEO's Hire Consultants and Coaches: The REAL Value They Bring with Brad Rex (Ep64)

Imagine harnessing the power of the Enneagram to catapult your consulting and coaching business to incredible success. Enneagram expert Sarah Wallace joins us in this fascinating episode to discuss how this profound tool can spark transformation in both clients and ourselves. Sarah shares her captivating journey from working in construction materials to discovering her true passion for the Enneagram and how she now empowers entrepreneurs and leaders to better understand themselves and their teams. Together, we dig deep into the various Enneagram types, exploring their unique motives and behaviors. We discuss how different types struggle with challenges such as boundary issues for type twos, workaholic tendencies for type threes, and feelings of inherent wrongness for type fours. As a bonus, we even have a fun conversation about which Marvel characters might fit into these Enneagram types, like Tony Stark, Black Widow, and Captain America. In this insightful conversation, we delve into how the Enneagram can be employed for business growth, self-coaching through fears and anxieties, and recognizing the diverse approaches to handling fear. Sarah generously offers specific guidance tailored for individual Enneagram types, such as how type twos can confidently step into the spotlight, type sevens can find excitement in routine and structure, and type ones can overcome perfection paralysis. Don't miss this riveting episode that will leave you eager to uncover more about the Enneagram and its transformative potential for your coaching, consulting, and personal growth journey. In this episode, you'll hear: How To Use The Enneagram for Consulting and Coaching Success The Enneagram Types Explained About Personality Types and Marvel Characters How To Use The Enneagram for the Coaching and Consulting Process About Using the Enneagram for Business Growth Where to dive in: (0:00:02) - Enneagram for Consulting and Coaching Success (14 Minutes) We into the world of the Enneagram and how it can help consultants and coaches ignite transformation in their clients. My guest today is Sarah Wallace, an Enneagram expert who shares her experience in finding the perfect career for her. She started in the construction materials industry then moved into environmental compliance, sales, and eventually consulting. We discuss how the Enneagram can help consultants and coaches break out of their comfort zones, take bigger risks in their businesses, and discover how they can create the perfect life for themselves. (0:13:41) - Enneagram Types Explained (14 Minutes) We explore how the Enneagram can help consultants and coaches understand and support their clients. We discuss how types two, three, and four are striving to feel connected, outstanding, and unique respectively, and how their energy can be used with intention to create positive transformations. We also touch on the struggles of boundaries that two's face, how threes can become workaholics, and how fours can struggle with feeling like they're inherently wrong. (0:27:17) - Personality Types and Marvel Characters (7 Minutes) Today, we discuss the world of Eights, their drive to feel powerful and the need to protect themselves and those in their circle. We explore how Eights can often come across as domineering, aggressive, and controlling, and how they may have shifted their behavior to look like a type two. We also look at how Eights can be very decisive and confident communicators, and how they are often found in the corporate and entrepreneurial spaces. Finally, we explore how Marvel characters like Tony Stark, Black Widow, Mrs. Potts, Captain America, and Thor could be typed according to the Enneagram. (0:34:14) - Enneagram for Coaching and Consulting (12 Minutes) We explore the world of Nines, their need for peace and their longing to belong. We examine the intriguing relationship Nines have with anger and how they can reconnect with their own ideas. We compare Twos and Nines and how Twos have the power to comprehend and predict the requirements of others. Finally, we provide tips for consultants and coaches on how to use the Enneagram to help their clients. (0:46:25) - Using the Enneagram for Business Growth (10 Minutes) Today, we explore how the Enneagram can be used to self-coach through fears and anxieties. We discuss how each type of the Enneagram handles fear differently, and how understanding those nuances can help entrepreneurs take bigger risks in their business. We look at how type twos can step into the spotlight, how type sevens can still bring excitement with routine and structure, and how type ones can avoid perfection paralysis. Ultimately, the Enneagram provides specific guidance on how to move forward and reach goals. About the guest: Sarah is a Certified Enneagram Coach, host of the Enneagram MBA podcast, speaker, and workshop facilitator. With over 15 years in relationship building roles working with government agencies and companies like the US EPA, Federal Reserve Bank, John Deere, and adidas Outdoor, now small business owners, corporations, and event organizers work with Sarah to help them use the Enneagram to develop confident, empathetic, and emotionally intelligent leaders with powerful, productive, and happy teams. About me: Betsy Jordyn is a Brand Positioning Strategist that helps consulting and coaching business owners clarify their brand positioning and messaging, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Her mission is to help consultants and coaches monetize their best-at strengths and authentic passions to make a bigger difference in the world. Check out her brand strategy, messaging, and design services at https://www.betsyjordyn.com Links: Download my one of my free resources to help you accelerate your success: https://www.betsyjordyn.com/downloads Learn more about my brand messaging and positioning services: https://www.betsyjordyn.com/services Schedule a consult call to talk about what you need to do to nail your messaging and rock your copy so you can stand out in the market and attract clients: https://betsyjordyn.com/schedule Related Blog, Video or Podcast Episode: How Use LinkedIn to Attract Your Dream Clients (in Less Time) with LinkedIn Expert Lisa Kanda (Ep68) How to Use Storytelling to Ignite Transformation with Joy Spencer (Ep67) The Art of Storytelling In Brand Building with Diane Diaz (Ep 66) Four Stories Your Consulting and Coaching Business Needs (Ep65) Why CEO's Hire Consultants and Coaches: The REAL Value They Bring with Brad Rex (Ep64)

Do you ever feel like you're working tirelessly and still feel unfulfilled and disconnected? Puja Madan, a leadership coach who blends spirituality and entrepreneurship, shares her journey through the contrasting worlds of meditation centers and tech startups and how she developed her Amplify Model to help entrepreneurs find clarity in their values, vision, and voice. In this heartfelt conversation, we delve into the importance of self-connection for success, the power of reflection, and connecting with our authentic selves to create a more meaningful and valuable career. We also discuss Puja's Amplified Life Triangle, a vital tool for understanding energy management and achieving a balance between logic and intuition in our lives and businesses. Don't miss this powerful conversation on the importance of deep spiritual work, trusting the process of divine timing, and aligning values and genius in work. Puja shares her wisdom on creating space for new opportunities, following our intuition to guide our decisions and actions, and uncovering the secrets to soulful business growth. Allow yourself to be inspired and guided toward a more fulfilling, purpose-driven life. In this episode, you'll hear: about the connection between a purpose driven business and spiritual alignment why self connection is integral to success why you need a self-energy strategy how to align your values and zone of genius Where to dive in: (0:00:03) - Purpose-Driven Business With Spiritual Alignment (9 Minutes) Today, I'm talking to Puja Madan, a leadership coach and expert in building a meaningful business that is aligned with your purpose and values. I'm excited to explore how to create a high impact business out of your soul, and learn more about Puja's background and how she uniquely blends spirituality and entrepreneurship. We discuss the contrast between the two worlds she was living in: one was soft, with the meditation centers, and the other was hard, with the tech startups. We also explore why we are set up to be so disintegrated in the world, and how Puja's journey led her to be a leader in coaching and supporting those who are purpose driven but running out of fire. (0:08:57) - The Natural Progression of Integration (6 Minutes) We explore how nature provides us with a blueprint of integration and harmony, and how this can be applied to our own spiritual evolution. Puja's Amplify Model is examined, which is her own journey that she has used to help her clients, and how it can provide clarity in our values, vision and voice. We question why our natural inclination is to quickly jump into strategy without taking time for the inner work, and explore how this can be linked to our trauma and sense of survival. (0:15:20) - Self-Connection for Success (9 Minutes) We discuss how easily we can be tricked into thinking that we are hustling and working hard, but still feel empty and unfulfilled. We explore the importance of reflection to look at how we are approaching our service-based business, and how to recognize if we are recreating our career or if we are doing work that is meaningful and valuable to us. We also talk about the importance of connecting with our self in order to un-learn what is not authentic, and how to come to a place of grounding and integration to do the work that comes from our presence. (0:24:21) - The Energy Triangle (5 Minutes) Puja's Amplified Life Triangle is important for entrepreneurs to understand energy management. We explore how to create a balance between logical and analytical masculine energy and intuitive feminine energy. We also discuss ways to nourish ourselves mentally, physically, emotionally, and spiritually to help sustain our creative goals. Lastly, we talk about how energy, time, and mindset interact with one another and how we can use this to be more intentional and conscious of how we are using our resources. (0:29:27) - The Importance of Self-Energy Strategy (11 Minutes) I chat with Puja Madan about the importance of deep spiritual work and how it sets in motion a bigger path and purpose. Puja explains how it takes time to fully percolate and that we need to give ourselves permission, time and space to up level energetically and spiritually. We also explore the difference between evolutionary change and transformational change and how intuition plays an important role in understanding the right timing. Finally, we discuss the importance of trusting the process and divine timing, no matter how long it takes. (0:40:14) - Aligning Values and Genius in Work (7 Minutes) Today I'm talking with Puja Madan about the importance of setting intentional time for self-care and reflection. We explore how to create a balance between logic and intuition, how to build a framework that aligns with our values and purpose, and how deep spiritual work can set in motion a bigger path and purpose. Puja shares her Amplified Life Triangle and how it can help entrepreneurs manage their energy and recognize when it's time to uplevel or introduce a new program. We also talk about how nature provides us with a blueprint of integration and harmony, and how to pay attention to our energy when making decisions. Finally, Puja shares how doing things from an overflow of joy can help us scale our business naturally. (0:47:00) - Letting Go Rituals and Creating Space (7 Minutes) Today, I'm talking to Puja Madan about releasing programs or courses that are no longer resonating with our current path. We emphasize the importance of taking the time to meditate, pray, and feel what is true to our bodies, and to honor the gifts that something has brought into our lives. We explore a gratitude practice for letting go, and how to create space for something new to come in. We discuss the idea of a flash sale to give a proper goodbye, and how to invite in positive energy for the next phase of our careers. Finally, Puja shares how to work with her and get in touch. (0:53:40) - Power of Intuition and Self-Connection (3 Minutes) Today, I'm talking to Puja Madan about the power of following intuition and how it drives our decisions and actions. We focus on the importance of connecting with our inner self and spiritual core to create a reset in our lives. We discuss how this connection allows us to make decisions from a place of alignment and trust, and how it leads to courage to say no to things that are not in alignment. Puja shares her own experiences of how connecting to her intuition guided her in selling her house, relocating to Denver, and how it has changed her approach to her business and clients. (0:56:51) - Soulful Business Growth (2 Minutes) Puja's story of vulnerability and willingness to show up as their authentic self without putting on masks or facades is moving and makes them magnetic and compelling to their people. We use nature's blueprint of integration and harmony to spiritually evolve, and how we can be tricked into thinking we are hustling and working hard, yet still be feeling empty and unfulfilled. We focus on Puja's Amplified Life Triangle and how to create a balance between logic and emotion, deep spiritual work, and setting intentional time for self-care and reflection. Finally, we emphasize the power of following our intuition and how it helps us make decisions and take actions. Next steps: Check out Puja's products and services: https://radiantpresence.thinkific.com/collections Name your price and get The Organization Development Consultant's Toolbox! When you pay, 50% of profits for the program are going to go to Kiva - Kiva is a renowned non-profit organization that empowers entrepreneurs in underserved communities worldwide by providing them with access to micro-loans. These loans enable individuals to start or expand their businesses, lift themselves out of poverty, and create a better future for themselves and their families. Check it out and name your price: www.betsyjordyn.com/toolbox About the guest: Puja Madan the secret weapon to leaders and executives seeking to be more resilient, productive and conscious in an increasingly complex workplace. Originally from India, Puja has over 15 years experience teaching mindfulness and meditation-based techniques to executives, holds an MBA and is a graduate of the Institute for Integrative Nutrition, New York. She has coached leaders at Sony, LinkedIn and Gilead amongst others. Her work has been featured in publications like the Huffington Post, MindBodyGreen, Thrive Global, and the Washington Post. Puja has carved out a niche for herself amongst industry leaders who are eager to accelerate their businesses through conscious leadership. About me: Betsy Jordyn is a Brand Positioning Strategist that helps consulting and coaching business owners clarify their brand positioning and messaging, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Her mission is to help consultants and coaches monetize their best-at strengths and authentic passions to make a bigger difference in the world. Check out her brand strategy, messaging, and design services at https://www.betsyjordyn.com Links: Download my one of my free resources to help you accelerate your success: https://www.betsyjordyn.com/downloads Learn more about my brand messaging and positioning services: https://www.betsyjordyn.com/services Schedule a consult call to talk about what you need to do to nail your messaging and rock your copy so you can stand out in the market and attract clients: https://betsyjordyn.com/schedule Related Blog, Video or Podcast Episode: How Use LinkedIn to Attract Your Dream Clients (in Less Time) with LinkedIn Expert Lisa Kanda (Ep68) How to Use Storytelling to Ignite Transformation with Joy Spencer (Ep67) The Art of Storytelling In Brand Building with Diane Diaz (Ep 66) Four Stories Your Consulting and Coaching Business Needs (Ep65) Why CEO's Hire Consultants and Coaches: The REAL Value They Bring with Brad Rex (Ep64)