Between the Beat

I am so excited to be recording this episode. I am grateful to be having conversations with you guys again. I feel a little out f my element since I haven't recorded in a while. So I hope you guys can follow along, and I appreciate you for listening. I talk about my life in 2023 and how it leads up to 2024 as well as 10 things i've learned in helping entrepreneurs with their content and the brick walls that they hit and how to overcome them. Be on the look out for future episodes! In the meantime I look forward to working with you in 2024! Click here to get started: https://pensight.com/x/supernova

What does it mean to thrive in a saturated industry? Well Clarisa, owner of Cala Lane, broke it down into 6 easy steps. This Episode is your guide to beating the competition by just being yourself! Follow Clarisa, her journey, and work with her here: https://www.instagram.com/cala.lane/

Niecey Armstrong, owner and founder of Hi Pulse Creative, and I dive into her business, and branding experience before and after going through Apollo 44. Apollo 44 is my 6 week incubator for coaches and creatives to rebrand themselves with a new identity so that you can get unstuck, be more confident, and become the expert in your industry. I brought Niecy onto the podcast so she could share from her perspective. She has been testing out her new universe. This is only the beginning and I can't wait to follow up in 6 months! Follow Niecey here: https://www.instagram.com/hipulsecreative/ Enroll in Apollo 44: https://fabulousst.samcart.com/products/apollo-44/ Let's build your universe!

In this episode I share more about my process of creating universes, why it's impactful, and what it took to be more confident in it. I want you and everyone like you to know that as we get older we have to take better care of our creativity, fill your cup first, and be careful not to get complacent in a place that no longer serves you.

Alicia Scott is a trailblazer and an advocate for beauty for all skin types. She is the CEO and founder of Range Beauty and has already made her mark in the beauty industry. Range Beauty is the first generation of makeup essentials for those with ultra-reactive skin conditions. Alicia has been featured by Beyonce.com, Forbes, W Magazine, Black Enterprise, and Women's Health. In 2022, she became the first Black woman-owned makeup brand to secure a deal on Shark Tank and Sephora recently announced her as a new member of their 2023 Accelerate Class. Hear first hand, the supernova moments Alicia experience and how she pushed through to produce funding for her business. Follow Alicia here: Instagram: https://www.instagram.com/alicia.aes/ Website: https://stan.store/alicia_as Range Beauty: https://www.instagram.com/rangebeauty/ Website: https://linkpop.com/rangebeauty Shark Tank Episode: Thank you for listening! We would love for you to leave a review below!

Olympia Mix is a changemaker. Working as an educator and telling women's stories, she is the epitome of impact. With over 15 years of experience writing and storytelling, Olympia stepped into creative entrepreneurship in 2021 by starting Written by Olympia. Since the birth of WBO, Olympia has been featured in several publications including Voyage ATL, and Shoutout Atlanta, and her work can be seen in places such as Target, Essence, Amazon, and Ulta Beauty.Our conversation even impacted me and reminded me to be more bold and talk my sh*t lol. This is an episode you won't want to miss. Tune in now, and leave a review for bonus points!

Mecca Gamble McConnell is an Atlanta-based photographer who creates images to elevate the digital presence of service-based entrepreneurs, tell their stories and leave their legacies. Mecca share her life lessons from owning a photography studio to obedience. There are so many gems in this episode and so much to learn. I will forever be a fan of Mecca and everything she puts out into the world. And after this episode, you will be too.  Enjoy this episode and follow Mecca here  Instagram  Website 

Cheers to 50 mfing episodes!! OMG! This is a huge milestone and what better way to celebrate that to change the entire name lol. In good ole Terri fashion, I have decided that change is necessary so say thank you and goodbye to Between the Beat and hello to Becoming Supernova! Thank you all so much for listening and supporting. I am grateful. I hope you enjoy this episode. Cheers to 50!!!!

Casey is such a joy and I love her calm spirit, which is why I thought she would be perfect for the podcast. Casey is an experienced breathwork facilitator and we talked all things breathing. How breathing can re-wire the brain, how it can help you let go of baggage, and create space for opportunity and abundance. Join Casey and I for this amazing Between the Beat Pod Episode. Follow Casey on Instagram: https://www.instagram.com/_caseymichelle_/

Kelly is the definition of go-getter and one of my good friends. She makes way for her goals with her two amazing kids, and makes shit happen. On this episode, Kelly and I discuss the ins and outs of transitions for the go-getter woman. We talk all things including hiring (and firing), day care, investing to go big, and more! Join Kelly and I for this amazing Between the Beat Pod Episode. Attend Kelly's Sysyems Summit here: https://www.thespoiledcoach.com/systems-summit-atl-2023 Follow Kelly on Instagram: https://www.instagram.com/thespoiledcoach/

GG is the goat and she has successfully cultivated the brow business of her dreams. This episode will let you in on many of her wins, triumphs, and journey so that all listeners can understand that success takes works. GG said yes to success and you will too after this episode. Follow GG on instagram: https://www.instagram.com/alleyezongg/ Attend GG's Masterclass: https://gg-brows.myshopify.com/products/look-learn-master-brow-class?utm_content=ios&utm_medium=product-links&utm_source=copyToPasteboard Imani Modus Product Photographer (mentioned in podcast): https://www.instagram.com/imanimodus/

Julie Jules is an artist you need to know. She took her career to the next level with a huge leap of faith from Newark New Jersey, to California and made it happen! Our conversation was so necessary for not only me but also for this audience. Julie has worked on television shows such as “The Real”, “The Real housewives of Beverly Hills, and with celebrities like Garcelle Beauvais and Vivica A. Fox! Her artistry has made it possible for her to showcase her makeup transformations for the, Emmys, Billboard, BET and MTV Award Shows as well as being the Makeup Department Head for the streaming series “Send Help” from the writers of HBO's “Insecure”. Julie has demonstrated a versatility in her skills that had made it possible for her to work on Rihanna's Savage Fenty Vol 2 fashion show, and the cover of Harper's BAZAAR Vietnam. Very grateful for Julie for spending sometime with me and I hope that you guys enjoy this episode as much as I did recording it! Follow/work with Julie Jules on instagram: https://www.instagram.com/jjulesbeauty/

I chop it up with the phenomenal Kierra Lanice, a makeup artist you should truly know. Kierra Lanice is a beauty educator specializing in beauty and red-carpet makeup and male grooming! Bicoastal, she is based in both Lansing, Michigan and Los Angeles. We talked all things manifestation, preparation, and celebration! Enjoy this episode & leave a review! Her work can be found in esteemed magazines such as Vogue Online, on red carpets for The Grammy's and The BET Awards annually, billboards in Times Square NYC, and global campaigns for MAKE UP FOR EVER, Emilie Heathe, and NIKE to name a few. Kierra's Instagram: https://www.instagram.com/kierralanice/ Work with Kierra: http://kierralanice.com/ Apply to work with Terri (VIP) in 2023: https://18jqactiw6t.typeform.com/to/FIAGCIVe

On this episode of Between the Beat podcast, I have Karmen Gooding, my client, turned friend and owner of KKC, Karmen's Kitchen Care. Karmen is a Clark Atlanta University Graduate, marketing specialist, baddie, and is a lover of all things beauty. Karmen is a true manifestor and believer in herself and others, which is one of the biggest reasons I wanted to have her on the podcast. I hope you enjoy this episode as much as I enjoyed recording it. Shop KKC: https://www.karmenskitchencare.com/

I compiled a list of wants and manifestations for 2023 and thought I would share them with you. 2023 will be all about passion, purpose, and becoming my most radical, supernova self! Key word: Becoming. I know that word comes with lots of challenges but it also comes with a whole lot of triumph. Listen now! Register for my webinar where I teach you how to amplify your voice, business and content in 2023: https://app.heartbeat.chat/therecipeprogram/events?eventRedirect=B3AC7E Work with me in 2023: https://terriwatsonbeauty.nor.by/Home

Here is the full list of things that I learned in 2022 and will be taking with me in 2023: 1. Don't react so fat, respond instead. 2. Grace and gratitude wins the race. 3. Eat the ugly toad first. 4. Recieve help. 5. Talk about your ideas/plans, you never know who's listening. Enroll in The Recipe: https://app.heartbeat.chat/therecipeprogram/invitation?code=G6568C Grab your customizable Wix website template: https://www.terriwatsonbeauty.com/product-page/wix-website-template Apply to work with me (VIP) in 2023: https://18jqactiw6t.typeform.com/to/FIAGCIVe

In this episode, I recount my own experiences with family and friends supporting my business and I share my best pieces of advice to you. I want to share this knowledge with you in case you are struggling with support from family and friends. Tune into this episode to hear my thoughts on family and friend support! Keys: Stop limiting yourself to others beliefs about where you should be Expectations of support is draining Its okay to be disappointed, but you can't let that stop you from staying the course Take the Phases quiz here: https://18jqactiw6t.typeform.com/to/Ph96RL9M Become my VIP client here: https://www.terriwatsonbeauty.com/so/7eO8Jv7kZ?languageTag=en#/main --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

In this episode, I share multiple value points on how to overcome your "not so" season. From leaning into your support system, to prayer. I recount my own experiencers along with my best advice to you. It won't be your "not so" season for long, so listen to this podcast to get insight on how to survive it! "We look to others to be the example and they are in some cases, but you have to be careful because the brain will decide that that's the standard and thats where you should be in life and that may not all be true." Take the Phases quiz here: https://18jqactiw6t.typeform.com/to/Ph96RL9M Become my VIP client here: https://www.terriwatsonbeauty.com/so/7eO8Jv7kZ?languageTag=en#/main --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Because of my new quiz, students are better informed about their current state is business & it makes it easier to see where they need to go. From my research, my audience falls into one of two phase (i just call them phase 1 or 2) The new artist, The growing artist. Listen to this episode to find out more about why I decided to go this route for my lead magnet and how successful the quiz has been for both me and my clients. Take the quiz here: https://18jqactiw6t.typeform.com/to/Ph96RL9M Human Design: https://www.myhumandesign.com/ Become my VIP client here: https://www.terriwatsonbeauty.com/so/7eO8Jv7kZ?languageTag=en#/main

Take it from me, shift when necessary. That's what I'll be chatting about in this podcast episode. Shifting your priorities as a beauty biz owner when you've been called to whether it feels good or not. "It doesn't mean that the priorities you had before no longer exist, it just means a shift needs to happen momentarily for you to excel in THIS arena" Tune in to this episode for advice on how to shift your priorities and have tunnel vision on your now! Take the quiz here: https://18jqactiw6t.typeform.com/to/Ph96RL9M Human Design: https://www.myhumandesign.com/ Become my VIP client here: https://www.terriwatsonbeauty.com/so/7eO8Jv7kZ?languageTag=en#/main --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

I have a theory that priming is going to increase the buy power and anticipation for this album. First she posts her vogue spread, then she releases mystery boxes (more convo around the album),... which we have no clue what's even in them. And now we have to wait until the actual album releases. Beyonce is a genius, and I am going to break down why I think she's a marketing genius and what we should take from her new album release coming July 29th -- see even I'm pushing her marketing and she didn't even have to ask me to. Lol Im just excited! Take the Phases quiz here: https://18jqactiw6t.typeform.com/to/Ph96RL9M Become my VIP client here: https://www.terriwatsonbeauty.com/so/7eO8Jv7kZ?languageTag=en#/main --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

A candid conversation with my good friend, retired hair stylist, and hairstylist coach, @jewelsdroppingjewels about the recession hitting the US. We talked about why the recession may be hitting beauty pros so hard, why there needs to be more focus on foundation when building a business, and how to prepare for the recession. We also debunk any myths, concerns, and uncertainties held by viewers and as seen on many people's instagram posts. Tune in for this juicy and informative episode. Be sure to follow @JewelsdroppingJewels!

This is your reminder to stop allowing "mistakes" to ruin your ability to see your potential for the next level. Even the best of the best mess up but the difference is that you keep going! Trust that your good for it! Join the waitlist for my BTM Mastermind: https://18jqactiw6t.typeform.com/to/XenPk5tz Apply for a 1:1: https://18jqactiw6t.typeform.com/to/OTWQu0Zh --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

When your feet are planted in chaos, it's hard to see the sunshine. But it's not impossible. You just have to removed some of the chaos to let some sunshine in. Listen to my thoughts on creating room for your next level and being fluid in your bad days/thoughts? Also, is it pop a squat or cop a squat? or neither?

Want to here about one of my students experiences with growing her business, faces challenges and investing in a class with me? Want to know what its looks like after working with me? Well tune into this episode to here about my student, April of Make Them More as she discusses starting her journey at a beauty supply store and making her way to working with the top makeup artists in Atlanta. 

Are you constantly telling yourself that you aren't worth it? Are you having a hard time pushing through those negative thoughts? In this episode, I talk about a sure fire way to push through feeling like you aren't worth it.  Use the calculator to find out how many clients you need a month to hit your revenue goals: https://terri-watson-beauty.convertcalculator.com/clientgoals --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Remember how fearless you were when you started your business? Full of life and passion? Does it feel like its dwindling? Well tune into this podcast to hear me recount my fearless moments and how I practice fearlessness daily!

Welcome back! I'm breaking down why you might be struggling to commit to your big goals. I'm talking from personal experience too, so yall know it's real! Take a step back and figure out where you're trying to go, what it's going to take to get there, and what have you already learned in previous experiences that will help you in this journey!

I'm keeping it all the way 100 in this episode. I always get the question " How do I gain clientele?" and here is my answer: your current clients! I break down the importance of nurturing your clients, and how they directly connect to future clients via a marketing standpoint! "Love on your clients now, so your future clients know that they will be loved when they book you" --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Hey hey, Happy Money March and cheers to the third month of the year. I am so excited to be sharing my thoughts and learning experiences with you guys about my journey launching my eith week program for makeup just like you. Like all tasks as a business, they come with challenges and this episode is a reminder that you can overcome them and come out alive. Key Points: "This of your business like a Mario game and you have to get to the next level" "You can't be afraid of the next level" "You have to figure out how to use the tools under your belt" Click below to apply to to the Beyond the Makeup, 8-week coaching program. https://www.terriwatsonbeauty.com/applynow

Your business has to transition out of surviving and into thriving, and to do that you need to prioritize confidence. You can't expect to change the narrative of your business if you don't change the habits necessary to get there. I know that this episode is going to hit home for so many of you, and I can't wait to hear your feedback! Click here to get access to the 8-week program that i'm releasing in a couple of weeks. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Hey hey! Now yall know I am the queen of transparency, but I get really transparent about my decision to cancel my 4 city Mastermind tour. The timing felt off, so I had to go with my gut, and face change head on" Quotables: "I had to remind myself that I was safe"- shout out to @AllergictoHourly on twitter "I could reassess the situation and decide to move forward half ass..." -Shout out to @Cheriebeauty_ "You have the power of choice" "We are human"

The Makeup industry is a $18 billion dollar industry and you deserve to capitalize off of it! Join me for an international live webinar on February 13th at 11am EST. Whether you are just starting, have some experience, or have been doing this for years and your ready to scale your beauty biz, this is for YOU! In this webinar, we'll discuss how to scale your business from being under-served to undeniable. We'll talk about how I successfully did just that with my beauty business, including everything from what makes my offers so irresistible and profitable, to online courses, to perfecting my craft. In this webinar, you'll learn: How to thrive in an "over-saturated" industry How to get in front of those "underserved" customers (without really trying!) Why going from $65 to $5,000 is actually easier than you think If you're anything like me, it's no secret that you're sick of being under-served and underutilized. Doesn't it feel awful thinking about what your business could achieve if you were able to just replace all the blood, sweat and tears with an automated system that made you money while you slept? https://fabulousst.samcart.com/products/from-65-to-5-figures/ Learn how to master the steps to scale your business from being under-served to undeniable.

Hey Hey! And welcome back to a new episode of Between the Beat Podcast. I spend the next 30 minutes giving you the real on having clarity, scaling your beauty biz, and having a framework. It's time you buckle down and get rid of those smoke and mirrors so that you can clear the path forward for your beauty biz. Enjoy the episode! Click here to use the MUA Rate Calculator to calculate your rate based off your expenses. Click here to Register for the Mastermind for MUAs, so that we can build the plan for the beauty biz of your dreams.

Special guest, Jhazmin Thomas, ventured into makeup as a pick-me-up after having her beautiful baby girl. Little did she know that he affinity for beauty would spark into a full blown career in servicing women from all across the country. Listen to this amazing episode where Jhazmin and I chat it up about creating the beauty biz of her dreams. Key Points: "I don't know where that sound came from, but i know I have to move my feet" "I took instagram feature, like reels, o my advantage" "I'm giving you some substance" "Willing and dealing with people will always cause a headache" "Since i'm taking this seriously, I said let me do a bridal campaign" "You can't take a class with someone and expect your business to be like theirs" Registration for Houston, New York, and the DMV Beyond the Makeup Mastermind is now open and will be closing soon.

Hey guys! Enjoy this very candid and friendly conversation with my student and friend, @imanibyinfluence. She is the owner and operator of Glitter and Glory enhancement bar. She has worked her butt off after moving to a new city and state to build the business of her dreams in only two years. Listen to what it's like to bring your plans to life no matter the obstacles. Key Points: "I I had to create a level of stability first" "Clarity was such a huge buzz word for em" "I'm so much more comfortable with getting the results that I want, so it's easier to go for it" "... I wan to give people something they'll want to come back for" Registration for my Houston Mastermind is now open.

Come listen in on this chat with Mastermind Alumni Chelsea Cotton, owner of Chelsea Cotton Beauty, as we talk about her 2021 journey. We also talk about her experience working with me, the exponential growth in her business, and what 2022 looks like for her. Key Points: Stay the course. Invest when you know what direction you want to go in, but don't know how to get to the destination. Write down what you want to achieve, so you reach those goals. Get better models to upgrade your content. You need someone else to see the vision so that you can go above your own expectations. Keep products in your kit that your clients can't get from the drug store to up the luxury client experience. "God just been looking out for your girl." "I want people to do right by me, so I do my best to do right by people." "I didn't get these same opportunities when people were paying me $75." "I know my makeup is good to the point where I can charge $150" Registration for my Houston Mastermind is now open.

Happy Holiday's Between the Beat Gang! This episode is full of inspiration, motivation, and is sure to put some fire under your a** for the new year! Movie Reference-- 14 Peaks: Nothing is Impossible on Netflix Join the waitlist for the Mastermind Tour by texting "Beyond the Makeup" to 8884740113 Apply to 1:1 by clicking here

Hiii, We are back and I really missed you! I have been so busy and finally got a chance to record. Here is an episode about how entrepreneurship requires you to just do the work and stop being so hard on yourself. Takeaways: 1. Do the work 2. Read the room with your audience (whats working vs whats not) 3. Challenge yourself to see "it" through We are going on tour and tickets are available now for Houston and NYC: https://www.terriwatsonbeauty.com/mastermind-tour Join the Membership here: https://www.terriwatsonbeauty.com/academy

Join - https://www.millionairemuaacademy.com/

In this episode I break down my recent coming to Jesus moment. I had been trying crack this code for a few weeks and I finally did. I know this will help you in your beauty pro journey. Lessons to learn: 1. Perfectionism leads to being unfulfilled. 2. You have to pop your shit to remember your confidence. 3. You are being unfair to your business if you are always focused on flaws. Focus on what you're DOING, and then what you're doing right!

Millionaire MUA Academy is open for enrollment; https://www.millionairemuaacademy.com Brayah Chanai (Brand Stategist) - @brayahchanai on instagram! Million dollar question: if you could do anything in this would, would you do it?

This episode was so good and passionate that I'm about to go listen to it myself lol. Key takeaways: 1. Stop waiting to move if you've been dreaming about pivoting 2. You stop your blessings when you stay stuck 3. Put your best foot forward to ensure you're making the best decisions to move in the right direction.

In this episode of Between the Beat podcast I talk about how the podcast was done on a whim. I wasn't sure what I was doing and at the end of the the day.. time, effort, and learning is what really set the tone for my confidence 14 (technically 16) episodes later.  Keys:  1. Allow yourself to be confident over time instead of all at once.  2. Be open to newness and new opportunities.  3. Doing the work + confidence = confirmation and alignment. 

We need more MUAs to be educator and confident ones at that! In this episode I talk about what it was like for me to transition from servicing clients to serving my students. Hot Gems: 1. Being an educator gives you a new super power of encouraging other makeup artist and being a force in their MUA journey. 2. Education allows you to rest your feet and get from "behind the chair". 3. Be ready for your pivot; it's going to hit fast but as long as you're ready.. you're gucci! 4. Write down a plan for at least 6 months. 5. Write down your process and consider explaining why you do certain things in order make teaching easier. 6. Provide value for your audience. 7. Invest in your community. Links: Join the waitlist for Summer School: https://twb.ck.page/7b359d9c83 Purchase Claim your Calling (digital): https://www.terriwatsonbeauty.com/shop Purchase Claim Your Calling Pink Version (Printed): http://thebp.site/245000 Book your 1:1:https://www.terriwatsonbeauty.com/beyondthemakeup

Quick wins are great, but we said we were in this for the long haul, right? Here are some key takeaways from the show: 1. High risk, High reward .. and when you play your cards right, that reward can be even higher. 2. Free information isn't enough to get you over stumps. 3. Paid trainings help make the process easier for you and your clients by increasing productivity and performance. 4. Paid trainings reduce uncertainty. Links: Join the waitlist for Summer School: https://twb.ck.page/7b359d9c83 Purchase Claim your Calling (digital): https://www.terriwatsonbeauty.com/shop Purchase Claim Your Calling Pink Version (Printed): http://thebp.site/245000 Book your 1:1:https://www.terriwatsonbeauty.com/beyondthemakeup

Keys from today's episode: 1. Move with a purpose. 2. Move with excitement. 3. Learn more about yourself to figure out what you want for now and for the future. 4. Intentional Optimism allows you to invest wisely! Links: Join the waitlist for Summer School: https://twb.ck.page/7b359d9c83 Purchase Claim your Calling (digital): https://www.terriwatsonbeauty.com/shop Purchase Claim Your Calling Pink Version (Printed): http://thebp.site/245000 Book your 1:1:https://www.terriwatsonbeauty.com/beyondthemakeup

Burnout happens sis, but have you thought about prioritizing yourself and moving with intention so that burnout doesn't happen so fast?  Key takeaways:  1. Celebrate yo'self! you deserve it.  2. Accept the elements of the process.  3. Do the work, and stop allowing procrastination to have you in a full nelson. 

The answer is JUST DO IT, but with strategy. Create a plan to get you through thirty days of content.  1. Prioritize model sessions. 2. Prioritize your audiences wants by doing polls.  3. Prioritize your businesses needs by setting achievable goals. 

5 years later and it honestly feels surreal. I have learned so much over the years, and I am super proud to share them with you as a reminder to keep going. You are your biggest cheerleader and you have so much power to really take your business to the amazing heights. You are such a rockstar! I hope you enjoy this episode! 

Keeping believing so you can keep working