Podcast appearances and mentions of diane hessan

I'm so excited to announce that with this episode we have hit a new milestone and that is #300 episodes of The VentureFizz Podcast!!! Did you know that my first interview was published 5 years ago, so I am blown away to reach this milestone. Starting a podcast is not necessarily hard, but keeping up with it is certainly one of the trickiest parts. I believe that the key criteria for a successful, long standing podcast is that the host needs to be genuinely interested in the topic that is being discussed. It goes without saying that I am fascinated by the journey of building startups and I consider myself to be incredibly fortunate to have the opportunity to interview so many amazing entrepreneurs and investors. I want to thank them all for taking the time to share their stories and advice with our audience. So, for Episode #300, I couldn't think of a better guest than Diane Hessan - Entrepreneur, Investor, Board Member, and Columnist. Diane has accomplished so much through out her career and during this interview she shares so many great stories from each step along the way including building Communispace (now called C Space) which was the first company to leverage social media for consumer insights. We had a lot of ground to cover, so we discuss a lot including: * Diane's background story growing up in Pennsylvania and why she completed her undergrad at Tufts in three years, plus the story of her very unique application to Harvard Business School. * Her career path as a Brand Manager for General Foods and later rising through the ranks at The Forum Corporation. * The full story of Communispace and how the company pivoted and disrupted the market research industry which led to an acquisition by Omnicom. * Authoring a book and becoming a nationally recognized expert on the American voter. * Serving on the Board of Directors at companies like Panera Bread, Brightcove, Eastern Bank, and others. * What it's like giving a commencement address. * Saying “yes” and the importance of serendipity. * And so much more! Ok quick side note, as you know this is Episode #300. This means we have quite the library of interviews with entrepreneurs and investors in the tech industry. I interview legends like Diane who are wildly successful, but I also interview first time entrepreneurs, as I like to provide insights and advice for entrepreneurs at different stages. So, if you haven't explored our full catalogue, you can go to venturefizz.com/podcast or any of the major streaming players like Spotify, Apple, Google Play, Soundcloud, and others. I hope you find these interviews useful, as there are so many great lessons learned!

Salient Ventures CEO Diane Hessan has always wanted to “lead something big,” as she shares in the latest episode of PNC C-Speak. That desire was the impetus for leaving her role with a small startup and founding Communispace, now known as C Space, in Boston. These days, she leads angel investment firm Salient Ventures in its efforts to support early-stage companies that show a lot of promise.Hessan's embrace of startups, and their inherent risks, stems from her happy, secure childhood. “I just asked myself (back then), what's the worst thing that could happen? And my worst-case scenario is that I would be back in Norristown, Pennsylvania,” a prospect she didn't mind, she says. Hessan has encouraged other startup entrepreneurs to consider their worst-case scenarios — and still pursue opportunities. A quintessential example of authentic leadership, Hessan fervently believes in leading people in ways that demonstrate you care about them, and the importance of seeking out mentors for guidance along the entrepreneurial journey. Powered by PNC Bank.Subscribe to C-Speak so you never miss an episode. Listen on iTunes, Spotify and Stitcher.Download a transcript of the podcast.

We've heard it time after time, your career is about the journey, not a destination. It's the in-transit moments, the getting there, the not knowing and uncertainty where you can learn, grow, mature, and become stronger. Oftentimes, it can be the most important part of a career journey, but sometimes we don't realize it until later. Diane Hessan has had an impressive career as an entrepreneur, marketer, board member, author, and keynote speaker. She joins podcast host Jaclyn Beck for an inspiring conversation about the power of learning to navigate through uncertainty, the freedom in possibility, understanding your purpose, and building accountability and maintaining culture while scaling a multi-million dollar business. Learn more about Diane's work: https://dianehessan.com/Connect with Jaclyn Beck on LinkedIn, follow along on Instagram @jaclynbeckconsulting and check out Jaclyn Beck Consulting for strategic advisory and/or executive coaching inquiries.

2022 was a year of surprises in politics and the world beyond. In our year-end special, "Let's Find Common Ground" podcast puts the spotlight on six interviews that we published during the past twelve months. We hear former Congressman Will Hurd discuss moderation and extremes in American politics. Author and market researcher Diane Hessan tells us what pollsters often overlook when they speak with voters. Former gun industry executive Ryan Busse reveals the key differences between responsible gun ownership and the reckless use of firearms. Co-hosts Richard Davies and Ashley-Milne Tyte also feature their conversation with a prison reformer and a corrections industry executive. Two members of Congress— one Republican, one Democrat— explain their efforts to improve how Congress works. And a leading newspaper editor and reporter discuss how they face up honestly and creatively to bias and misinformation in the news media.  Learn more at commongroundcommittee.org/podcasts

Diane Hessan, author of Our Common Ground: Insights From Four Years of Listening to American Voters, discusses how most voters have much more in common than we think, including on hot-button issues like immigration, guns and abortion. Included in our discussion is practical advice for how people can avoid bickering and reach a better understanding of each other.

Research communities can have advantages for brands trying to understand their customers better. To discuss that topic, Jennifer Vogel is joined by Diane Hessan, an award-winning entrepreneur, innovator, and founder of Communispace, now C Space, which was the first company to create online communities for market research way back in the year 2000. Join us to learn more about research communities. --- Send in a voice message: https://anchor.fm/customer-insights-show/message

Boston Globe Columnist, entrepreneur, investor, and Harvard MBA discusses the moment Donald Trump won the Presidency in 2016. She discusses consensus issues that cable news won't cover, and how her work with Hillary Clinton's campaign led her to write the bestselling book “Our Common Ground”.See omnystudio.com/listener for privacy information.

All too often people in public life talk past each other and assume that all Americans are rigid Republicans or determined Democrats. So what happens when we actually listen and give voters the respect and space they need to explain how their true opinions? On guns, abortion, government spending and even partisan politics, most people may not be nearly as far apart as polling suggests. For more than four years, our guest, entrepreneur and market researcher, Diane Hessan, conducted a remarkable series of conversations with hundreds of voters from all across the country. She checked in with them every week. What Diane found may surprise you, give you hope, and change the way you feel about your fellow Americans.  Diane also has some fascinating insights into the role of business, and how corporations could bridge divides among their workforce and the public at large. Note: Please take our brand new listener survey at commongroundcommittee.org/podcasts. We value your feedback.

Diane Hessan, an award-winning entrepreneur and innovator in the market research field, is a nationally recognized expert on the American voter. A member of the Boston Globe Editorial Board, she has written extensively about the voices of the electorate and is the author of Our Common Ground: Insights from Four Years of Listening to the American Voter. She is the founder and chairman of C Space, the first company to leverage social media for consumer insights. She received her BA from Tufts University and her MBA from Harvard Business School.   [RECORDING DATE: June 18, 2021]

[5:36] Why so many moderate candidates fail.[13:20] What voters really want.[15:58] Build Back Better bill backlash.[24:50] Social justice as a priority.[30:44] Common ground on immigration.[36:35] The media's culpability in polarization[42:36] Common ground on abortion.[46:20] The New Independents

From her unique vantage point, Diane Hessan paints a picture of a nation deeply divided by politics, but not as polarized as one might fear. Diane is a superb listener, interviewer and journalist whose work is motivated by a deep sense of concern and patriotism, and she  shows us that our common ground crosses the partisan divide, and gives us hope that this country can rediscover its united purpose. We talk with Diane about her book, Our Common Ground. On Air: My Fifty Year Love Affair with Radio,” now available at Amazon. Jordan Rich is Boston's busiest podcaster, appearing on over 400 podcast episodes and currently hosting 16 shows. To connect with him, visit www.chartproductions.com.

Insights from Four Years of Listening to American Voters.

Diane Hessan is a successful entrepreneur, board member, researcher and best-selling author of two books, including the June 2021 release, “Our Common Ground: Insights from Four Years of Listening to American Voters.”She is the founder and Chairman of C Space, formerly Communispace, which was the first company to build online communities for market research and was ultimately sold to Omnicom.Many people are familiar with Diane's career. Far fewer know her passion for music, and that she founded an a capella singing group, The Sound Bytes, which has done large-scale custom performances at corporate conferences.Diane discusses her origin story with C Space, her upcoming book and why she's “always found there's so much room for music in business.”

Diane Hessan is a nationally recognized entrepreneur and expert on the American voter. Her new book, Our Common Ground: Insights from Four Years of Listening to American Voters, will be published in June and is available for pre-order now. Her work has been featured on CNN, NPR, The Wall Street Journal, The New York Times, Forbes, Fortune, and includes more than fifty columns for the Boston Globe.Diane is the founder and Chairman of C Space (formerly Communispace) and is a well-known disruptor in the market research industry. She serves on multiple boards and has been appointed to the Boston Globe's editorial board. Her many honors include the Most Admired CEO award and Boston Power 50 awards from the Boston Business Journal, and Ernst & Young's Entrepreneur of the Year.In this episode, we talk about how serendipity has played a leading role in her success journey, and how to create more opportunities for serendipity to occur in our own lives. We discuss the power of saying Yes more often, the nature of taking risks, and how she learned early on to improvise her way through life.We also discuss her upcoming book, and how there is more common ground among American voters than they get credit for.

Diane Hessan is a successful entrepreneur, researcher and author. She is the founder and Chairman of C Space, formerly Communispace, which was the first company to build online communities for market research, and which was ultimately sold to Omnicom. Diane was CEO of the company during 14 years of exponential growth, as C Space worked with hundreds of global brands to gain insight and inspiration from their consumers. A serial entrepreneur, Diane has consolidated all of her investment and advisory work into a new company called Salient Ventures, which helps accelerate the next generation of growth companies in tech. In this episode, we get into: Her real motivation, to become a CEO and leader When she decided to start a company and build the kind of organization she wanted to work for What led her to leave a job that she was reasonably happy in How to come up with your idea and find a problem that matters to you How her personal need for community identified a white space and business opportunity One of the most critical skills for entrepreneurs: selling The most important question: “What's the worst thing that can happen?” How to look at failure The moment of validation for C Space with the Hallmark Idea Exchange Why loving your customers is gratifying, especially in a BTB business Why it's all about your team and finding, keeping and motivating the employees that complement you How (almost) everyone pivots The realization that listening is an underrated marketing strategy Her goal to help five women entrepreneurs a week

Brittany Hodak, Anne Janzer, Diane Hessan and Lisa Bodell. Four incredible women and previous guests of the show return to the studio. Plus I’ll show you the best of the-week-that-was in the form of 1-minute CoronaByte highlights. This week you’ll hear from Michael Padurano, Sharon Vinderine and Daniel Gutierrez. You can get all the details from my linktr.ee/jaffejuice Learn more about your ad choices. Visit megaphone.fm/adchoices

Diane Hessan was our first guest on TBA Now. In her articulate and optimistic way, she shared her belief that our divided nation could come together. That was before the election, and before the insurrection of January 6th. Does she still think we can reach common ground? Tune in for part 2 of an ongoing conversation with Diane Hessan about the fate of our nation and its citizens.Also, keep an eye out for Diane's book: Our Common Ground: Insights from 4 Years of Listening to American Voters, due out in June. To learn more about Diane click here: https://salientventures.co/about-us

Diane Hessan is a seriously talented individual. And I’m not even talking about her pioneering entrepreneurial record as founder of Communispace, writing accomplishment as author of Customer Centered Growth, Board work or Investor track record with Salient Ventures. So what am I talking about? You’ll just have to listen and we’ll also discuss 3 aspects of market research: listening, consumer behavior during COVID and an ongoing voter insights panel. What are they saying? How are they feeling? What are they predicting for next week’s election? Learn more about your ad choices. Visit megaphone.fm/adchoices

This week we speak with Diane Hessan, a long-time, devoted member of the temple. Diane has done so many things for the congregation. She’s been on the board, starred in famous temple musicals, helped in the preschool (both of her daughters are graduates of our program and went on to become b’not mitzvah here), and even served on the last rabbinic search committee.She has a few other things going on. Diane’s accomplishments are spectacular. She was the founder and CEO of C Space for 14 years, working with hundreds of global brands to gain insight and inspiration from their consumers. Since then she’s led other companies, written books, been invited to serve as a trustee on several boards including Tufts University and Beth Israel Deaconess, and recognized for her business acumen and her leadership by several prestigious organizations. And… there’s more.The focus of our conversation will be another one of Diane’s passions: listening to how and why people vote the way they do. For almost five years, week after week, Diane has personally interviewed a panel of voters from all states, ages and ends of the political spectrum. She looks for trends, shifts, and common ground, and then writes about her findings in the Boston Globe. With the election just days away, her insight could not be more timely. To read more about Diane click here. To read her Op-Eds in the Boston Globe click here.

From the California wildfires to the Black Lives Matter movement, there are a lot of eyes on the U.S. right now. And as November quickly approaches, yet another pressing matter rises to the surface: the 2020 presidential election. In this episode, Diane Hessan (CEO of Salient Ventures and former CEO and Founder of C Space), dives deep into the work she's doing to interpret the minds of American voters – from understanding the undecided, to what influences perceptions, and why people vote the way they do.

Diane Hessan is successful entrepreneur, CEO, author and has been highly recognized for the broad range of impactful work she has done.  And she has served on virtually every type of company board and seen the work of the board from many perspectives.  In the fascinating conversation, she shares her insight and opinion on the experience of running and serving on a board.   Thanks for listening! We love our listeners! Drop us a line or give us guest suggestions here.   Links https://salientventures.co/ www.cspace.com   https://muckrack.com/diane-hessan     Quotes First Board Experience My first board experience was very hands on.  It was a real passion project because we all were completely dedicated to the mission.  I started by spending way too much time on operating issues and eventually sat back and became more strategic.   I thought it would be great for my family and my job and my learning, to broaden my horizons and to learn how to do some other things. I had a conversation with a friend of mine who was on a whole bunch of boards, and I just said to him, I feel like I want to do something bigger. I feel like I want to give back and not focus on myself so much and yeah, he said, what are you passionate about? I said, I'm passionate about kids. I'm passionate about antiviolence, I'm passionate about homelessness. He was just like "Diane. I have a great organization for you and they really need marketing help" because that was why people wanted me on their boards at the time. It really was a great fit and I basically got it by talking to somebody who had already been there.   There were times when I would say something and I learned to say, “is this a board issue or is this not a board issue?” I mean, I was just very explicit about it.      Changes in the Boardroom because of Covid Every organization that I'm on the board of no matter whether they're for profit, nonprofit, et cetera, have had talks about the impact of COVID on how their employees are working, how they're building culture, how they're recruiting, retaining, onboarding, what the impact is on people working from home, when they should open up again, whether they should give their employees free stuff to be able to be more effective at home, how they handle the huge challenges of employees who are parents and how to make everyone feel fairly treated there.   (Companies are) Looking for shifts in customer behavior and customer requirements is also a really interesting topic.  Most of these companies have new go to market strategies, new strategic partnerships, interesting new acquisitions, and I think in general, new ways of actually reaching out into the marketplace and building strategy around that.   And for me it's meant much more time on my boards of just doing my homework and reaching out and try to see what other companies are doing and just generally getting educated so that I can be as helpful as possible.   What makes an effective board meeting? I think the great board meetings are when the CEO says, “here's your deck or here's three pages about what's happening in the business. I have three issues that are keeping me awake at night, and I really want your help on them. Here they are. A, B and C.  Please come prepared to help.”  Spending a board meeting with four hours of PowerPoint is the worst most boring thing in the world.  And it really doesn't help.     Big Ideas/Thoughts   Learned about being a Board member from being a CEO Number one, when your business is going well, you want your board to just ask questions and beat you up and challenge all of your assumptions.  You're energized.  You're doing well.  You want a board that gives you watch outs and says, well, what about this? And could we grow this faster?   When a business is not going well, you don't really, as a CEO, want to get beat up. So, when things weren't good, I really appreciated board members that were supportive, that helped me look on the bright side that shared with me information about how other companies were also struggling.  So, when things are good, you want to tough board when things are bad, you want a board that walks in your shoes and also knows how to be supportive.   I learned how sometimes asking questions is more valuable than giving advice to the CEO.   One of the things that I learned from being a CEO, but also from being a board member.  Guess what: the board meeting is not just about the CEO making the board happy. The board meeting is also about making the board members feel that they're contributing. One of the things that I've done in one of my boards…. We're going to talk about this for the next hour and a half.  I'm going to leave the last half hour of this conversation to just go around. I'm going to give each one of you a chance to just do two to three minutes more of final thoughts on this issue….Sometimes you're in a big room, you got a lot of people talking. You feel like you can't get a word in edgewise. I know I feel that sometimes and if you're an introvert, and some of my best board members have been introverts, they just give up, they just don't want to interrupt and jump in and say, I have something. So if people know that they'll have their say at the end, because you're going to go around the room and give everyone a chance to talk, you sometimes get extraordinary advice from people who otherwise just would have given up on participating… and after a while you get really good at packing your 120 seconds with everything you wanted to know.  We all as board members want to feel that we're adding value and we can't do that unless the board process works really, really well   On the broad range of company boards I wanted to broaden the industries in which I work and it is particularly fun as a board member to just dive into an industry where you've never really looked at financials before.  You've never really thought about how they make any money.  And you have to learn an entirely new language. It's just a great stretch experience   Term Limits I don't love term limits, but I love bringing fresh faces onto a board.  In some industries that's more valuable than others. If you're in an industry, banking is an example, sometimes business knowledge, knowledge of the industry and knowledge of the company and its functions has an outsized impact on your ability to be successful on the board. And year after year, the more you learn, the more valuable you become.  You get to the point where you have somebody that's been on the board for 10 or 15 years and they are outrageously valuable. They have the history, they still are full of impact, et cetera, and it's hard to say goodbye to those people.  But every time you bring on a new, extraordinary board member it changes the conversation. It opens up the possibilities. It brings in all kinds of perspectives that you thought you never had before, and I think that's really valuable. Especially now that the world's changing so fast. As the world changes, the skills that we need and the perspectives that we need are also changing.    Boston as a collaborative investment community Boston is an extremely collaborative community, so that whereas other ecosystems like San Francisco or New York have a reputation for being competitive - you know:  My fundraising is bigger than yours. My product is better than yours. My app is cooler than yours. My black turtleneck is blacker than yours, - in Boston I really believe that the biggest question that you get asked when you're trying to build a company is “what I can I do to help you?”

Diane Hessan is a successful entrepreneur, marketer and author. She is currently CEO of Salient Ventures (www.salientventures.co), an active board member and angel investor, and is engaged in a wide-ranging longitudinal study of the American voter as a columnist for The Boston Globe. Thank you for joining us for an episode of On the M/A/R/C! View a transcript of the podcast here. Transcripts are powered by FFTranscription - Delivering fast, accurate marketing research transcripts in 48 hours or less.

Are clients bringing you down? Dan and Alison answer your questions with the help of Diane Hessan, the founder and chair of the marketing technology agency C Space. They talk through what to do when you have a difficult client, your coworkers are hampering your ability to serve clientele, or you want to win more business to advance your career.

Sal's Investment Syndicates: Learn More About Our Syndicates Engineer and consultant Susan Conover’s struggle with skin cancer inspires her to apply AI to help us understand what’s going on with our skin. This determined founder has made considerable headway in building the most valuable asset an AI startup can have: a strong, proprietary data set. A fun interview with a dynamic founder. Highlights include: Sal crows about his investment in Gelesis, a company that just got FDA approval for a new weight loss treatment with broad application and good safety profile. Consider our investment syndicates if you are an accredited investor (https://www.angelinvestboston.com/our-syndicates/) Susan Conover bio. Honors grad in mechanical engineering from UT Austin, a top program, got a master’s degree in engineering management at MIT. Susan has studied or worked in France, Australia and Singapore. Susan Conover became a melanoma survivor at age 22. This made a big impression on her. Susan sees a need to “close the loop” on patient care so that the needs of the patient are uppermost in medicine. LuminDX moves in that direction, allowing people more control over their healthcare. Met her current co-founder Josh Joseph, a machine learning specialist, at Improv. MIT Sloan’s Catalyst program allowed Susan to connect with technologists working on skin cancer who have helped start her company. Eventually pivoted away from skin cancer to focus on helping people deal with everyday skin ailments. LuminDX has been accepted to the highly competitive accelerator Techstars in Boston. Kudos! Next, how LuminDX plans to make money, but first Sal asks you to leave a review on iTunes. Business model is to build data base of images to train its AI by helping consumers connect with health providers and getting paid a small fee. The real monetization is expected to come when LuminDX’s AI become better than primary care physicians in diagnosing skin conditions. Many options become attractive at that stage. The model is Google or 23 and Me. The algorithms are open sourced but the core asset of LuminDX is diagnosed images from physicians. LuminDX uses the fact that there are a billion searches for skin issues in the US alone to get found by consumers. First paid search to build its search engine optimization. The field is so large and undeveloped that competitors are also partners. Has rolled out for one indication. By the end of 2020 expect to have twelve indications in which the AI is capable. Susan was really good at science and math but not great in history. Mechanical engineering was a good way to satisfy Susan’s innate curiosity about how things work. Susan gradually talked herself into entrepreneurship. She actually dreamed of studying psychology as undergrad because of her intense curiosity about what drives people. Being a founder is connected to that aspect of her personality. Don’t go into entrepreneurship just for being your own boss, Susan says. You need to be deeply motivated to solve a problem in order for it to make sense. Susan advises founders to do intense preparation of their pitches before reaching out to investors. Techstars has taught her that fundraising is a known science. You need to reach out to people who might eventually invest to map out the milestones they would require before funding you. The fact that LuminDX’s business model encompasses three different domains: dermatology, AI and marketing, creates a problem. Finding investors comfortable in all three has been a challenge but she’s making headway. People say they invest in the team but Susan finds that people frequently get caught up in challenging the business model. Sal concurs & emphasizes the fact that it’s really hard for angels to truly focus just on the team and resist the temptation to be the “business analyst” who knows better than the founders. Quotes Michael Mark on this. Susan Conover thinks founders should just focus on building the business according to the milestones set by VCs and let the progress win over the early stage investors. On building product, Susan urges founders to build little but test a lot. Only when you really understand what people want do you start to build. Susan, inspired by angel Diane Hessan, is working to be more daring in setting down explicit goals, stakes in the ground. She sees value in having clear metrics even if they are not met. Vanity metrics can kill your business. The question for LuminDX is how much data is needed to go into a clinical setting in primary care. The number they came up with is 370,000 images, that’s a stake in the ground. Susan Conover believes in the methodology of Alex Iskold for analyzing a startup’s sales funnel. Techstars has pushed LuminDX to sharpen their focus on acquiring patient images and data. Want to be able to announce 100,000 images acquired on demo day. Sal salutes Susan Conover for her focus and energy. Susan asks Sal why he puts so much into the podcast. Sal’s answer: insatiable curiosity about what drives people. Susan asks Sal what his pet pain point that could be solved by a startup, Sal answers bookkeeping for his multi-family properties. Sal hopes Pilot.com will eventually get to this space. Shout out to founders Waseem Daher and Jeff Arnold.

Recorded live in Miami, Jamin Brazil interviews Anders Bengtsson, CEO of Protobrand. We hope you enjoy this mini series taking you into the minds of some of the most influential CEOs in Market Research. Find Anders Online: LinkedIn https://www.protobrand.com/ [00:02] Beautiful morning here in Miami.  CEO Summit, Insights Association. Very excited.  I’ve got Anders Bengtsson. Did I say it even remotely correctly? [00:11] Yeah, like sort of.  [laughs] [00:16] Of Protobrand.  Tell us a little bit about what you guys do.   [00:19] Protobrand is a boutique research firm, full-service research firm, technology-enabled, helping companies to uncover how people think at a deep level about brands, ads, and new products.  So, I’m not just focusing on the functional side of things but the emotional, the symbolic, the experiential. So, when we talk about System 1, the automatic brain (the non-conscious brain), that’s where we have technique and measurements for uncovering those. [00:47] How do people work with you?  Do you have like a survey system?  Or what is the actual function? [00:55] Yes, our technology platform is called Meta4 Insights.  And that’s a technology platform. You can think of it as a survey platform that allows you to do a quantitative survey on line bit with advanced System 1 measurements.  It actually gives you both data that is immediately quantifiable but we also collect data that is text data. So think data that would normally be collected in a face-to-face interview can now be collected online.  Then we quantify that data with AI-powered text analytics. [01:26] Interesting.  So, there’s definitely the sentiment, kind of the NLP element integrated in.   [01:35] Yeah, you get sentiment.  So coding of large amounts of text data is still a semi-automated, like a semi-manual process, if you will.  There are analysts that are involved: they’re looking at what themes emerge and things that belong. So it’s not just a one-click button yet, and I don’t know if text analytics ever will.  But at this stage, it helps us code large data sets very precise from hundreds or thousands of respondents and identify salient themes, the sentiment, and the meaning behind it. [02:06] Yes, I mean it’s interesting Microsoft had their announcement of the support behind Augmented Intelligence, the new kind of AI framework where we thought of AI as solving all the problems and automating everything but really it’s doing part of it really well.  A human being has to go in and finish the job. [02:24] We’re not there yet where things are fully automated.  I think… so what we’re doing right now is to leverage automation and AI to the extent it’s possible without compromising the outcomes and to still make outcomes meaningful and help decision-making. [02:40] So, where are you guys based?   [02:43] In Boston. [02:45] Boston.  Perfect, I can tell by your accent.   [02:46] [laughs] Yeah, my Swedish Boston accent. [02:51] So, CEO Summit, day 3.  What are your thoughts? [02:57] It’s been two great days, and I’m looking forward to the third day.  Lots of great networking with like-minded and not like-minded CEOs. We learn from each other.  And I think it’s been… The speakers have been really great and really making me think about my job and where I want to take Protobrand and make me thinking in different ways about that.  So, that’s always helpful. [03:25] Yeah, do you have a specific take-away so far? [03:27] I think the take-away is that some things haven’t changed that much.  If I go back to Day 1, Diane Hessan from C-Space talked about when she launched the company and how, at first, it was just a technology that she wanted companies to subscribe to.  Then she found out that she had to build services around it. I think that’s still to this day very much true. Corporate clients in America are not ready for software in market research.  Software-enabled services. Services are part of it.

Diane Hessan always knew she wanted to work full-time, while raising her daughters. Today she shares what that was really like, and how her life's work prepared her to fulfill a super important role in today's frightening and demoralizing political climate. Nowadays, Diane speaks daily with 500 American voters. These are people from every area of the country, every walk of life, every creed, every color. And as she connects with them Diane is learning important lessons that she takes into her own life. Listen to our conversation today to discover what these lessons are, so you can enjoy your life, and be helpful to those around you at the same time! Go to weturnedoutokay.com/246 for: Links that come up in our conversation today What's up in the We Turned Out Okay universe, including tons of free resources : ) The 3 most important things to remember from today's conversation And thank you so much for listening!

Insights from Diane Hessan, who spent a year in conversation with 400 American voters from across the political spectrum

Diane Hessan (@dianehessan) is one of the most influential movers, shakers, thinkers, investors, entrepreneurs, artist, marketers, author and connectors that you will ever meet. TRUST me she has done more than her lifetime so far than you could ever dream up. And she is extremely well connected in Boston. I interviewed two Boston startups that Diane has invested in the same day I interviewed her. You can’t fully appreciate her hard work, expertise, breadth of experience and how much she cares unless you read her full biography. The Cheat Sheet: How to manage doubt, despair and other negative “d” words What’s are the two keys of building a great culture and how to apply them Learn why getting involved and applying yourself in highschool can give you a huge advantage in college and beyond Learn the positives and minuses of bootstrapping versus raising money Get key insights on the hiring process and why you need to get a detailed process Why pivoting your business idea/concepts is a must, and what you need to do Get key lessons on being on entrepreneur and leader that you can implement And so much more…

Diane Hessan is known for her entrepreneurial agency work, but in 2016 was tapped by the Hillary Clinton campaign to do some nonstandard polling of undecided voters, keeping in touch with them over long periods of time and building relationships. What she learned surprised her, but not only that, she is doing it all again … Continue reading 28: What Undecided Voters Teach Us About Depolarizing with Diane Hessan →

We sat down with Diane and Rica to take a second pass at our dressing boobs conversation. We then talked about the startup scene in Boston, got advice for upcoming entrepreneurs and then... politics! Diane spent some time working on the Clinton campaign talking with undecided voters and we hear her take on the current state of affairs. Make sure to check out www.shegeeksout.com!  

Diane Hessan is the CEO of Startup Institute, an 8-week program that transforms people into skilled individuals that are ready to take on the workforce. Growing up with family members that never went to college, Diane was able to earn her Bachelor's at Tufts University and Master's in Harvard Business School. From there on, she built her first successful startup C-Space (formerly known as Communispace) and eventually found her way to Startup Institute, where she is changing student's lives everyday by teaching htem invaluable skills and life lessons.  Continue Reading →

September 25, 2014 Consumer Satisfaction w Diane Hessan & Marketing Guru Murray Newlands

Talking Private Online Customer Communities as Glenn speaks with Diane Hessan, President and CEO at Communispace Corporation and as co-author of the best selling book Customer-Centered Growth: Five Strategies for Building Competitive Advantage.

8:50 AM - 9:10 AM Case Study 1Coca-Cola Conversations – Connecting an Iconic Brand to its Fans Presented by: Philip Mooney, Director, Heritage Communications, The Coca-Cola Company 9:10 AM - 9:30 AM Case Study 2Case Study Presentation:The MTV Case Study: How MTV engages its viewers for innovation. Co-Presented by: Diane Hessan, President and CEO, Communispace Corporation and Allison O’Keefe Wright, VP Consumer Insight, MTV 9:30 AM - 9:50 AM Case Study 3Case Study: Tyson: Tweeting & Feeding With Social Media Presented by: Ed Nicholson, Director of Corporate Community and Public Relations, Tyson Foods, Inc.9:50 AM - 10:10 AM Case Study 4Case Study: Boston College Collaborates With Wikis & Other Social Media Presented by: Gerald C. Kane, Ph.D., Assistant Director of Information Systems, Carroll School of Management, Boston College

8:50 AM - 9:10 AM Case Study 1Coca-Cola Conversations – Connecting an Iconic Brand to its Fans Presented by: Philip Mooney, Director, Heritage Communications, The Coca-Cola Company 9:10 AM - 9:30 AM Case Study 2Case Study Presentation:The MTV Case Study: How MTV engages its viewers for innovation. Co-Presented by: Diane Hessan, President and CEO, Communispace Corporation and Allison O’Keefe Wright, VP Consumer Insight, MTV 9:30 AM - 9:50 AM Case Study 3Case Study: Tyson: Tweeting & Feeding With Social Media Presented by: Ed Nicholson, Director of Corporate Community and Public Relations, Tyson Foods, Inc.9:50 AM - 10:10 AM Case Study 4Case Study: Boston College Collaborates With Wikis & Other Social Media Presented by: Gerald C. Kane, Ph.D., Assistant Director of Information Systems, Carroll School of Management, Boston College