Podcasts about youpreneur community

Did you know that eight out of 10 entrepreneurs do everything they can to stay in their comfort zones? That means that only 20% of entrepreneurs willingly step out of their comfort zones. Those that stay in enjoy the familiarity of their comfort zone. They have no intentions of trying anything really different or going out into the unknown.  On the other hand, the 20% that routinely leave their comfort zones on purpose have the necessary discipline to go against what their brain is telling them. They know the value and power of what’s waiting for them outside of the boundaries they’ve built for themselves. So, let me ask you this…are you part of the 80% of entrepreneurs that do everything in their power to never set food outside their comfort zone? Or, are you part of the elite 20% of entrepreneurs who aren’t afraid to try something new to help move their business forward? Join me on this episode of Youpreneur FM, where I reveal how you can build your personal brand business faster than ever by setting and smashing your goals. If you’re ready to turn all of those daydreams and ambitions for your personal brand business into a reality, this is the episode for you! Essential Learning Points From This Episode: Only 20% of entrepreneurs routinely get themselves out of their comfort zones To get yourself out of your comfort zone, discover what you do best and enjoy Set non-negotiable deadlines for yourself and your business and stick to them If you want to achieve more, set goals that are sensible and gettable Start saying ‘no’ more often – you can’t be everything to everyone When you say yes to something, you’re saying no to your thing Much, much more! Important Links & Mentions From this Episode: (https://www.youpreneursummit.com) (http://riseoftheyoupreneur.com/) (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! (https://www.youpreneur.com)   Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. (https://youpreneur.com/349) For more information and to explore other episodes please click here. (https://youpreneur.com/349)

A lot of you have been asking me about the release date of the audiobook version of my bestseller, Rise of the Youpreneur, and I’m pleased to announce that it’s officially out NOW! This is a huge milestone not just for me personally, but the Youpreneur brand as a whole. To celebrate, we’re giving away free copies of the audiobook to anyone who doesn’t already have an audible account. You can grab your free audiobook (plus one additional book of your choice) when you visit youpreneur.com/audiobook. After you’ve downloaded and reviewed the book, you could be in for a chance of winning an entire year’s membership to the Youpreneur Academy – for FREE. All you have to do is snap a screenshot of your review and email it to support@youpreneur.com to have your name and email address entered into the prize draw! In this episode of Youpreneur FM, I share another exclusive clip taken directly from my personal read of my book. This time, we’re talking all about how you can figure out exactly what (and how) to sell to your audience. Essential Learning Points From This Episode: Your strategy behind monitorization is the key to any successful business Charge what you’re worth and never apologize for it Converse with your audience and use that information to help figure out what to sell to them Setting yourself up with a primary profit mentality that allows you to pay yourself first is key when putting steps in place to actually make money Make a note of every idea that comes your way (use a notebook, your phone or a voice recorder, etc.) If you’ve done everything in the sales process correctly, the close will happen automatically When you survey your audience, keep it short and simple with easy questions Much, much more! Important Links & Mentions From this Episode: (https://www.surveymonkey.com) (http://www.youpreneur.com/audiobook) Rise of the Youpreneur (http://riseoftheyoupreneur.com/) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! (https://www.youpreneur.com) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the bottom of this page. For more information and to explore other episodes go to  youpreneur.com/326 (https://youpreneur.com/326)

We’re continuing to celebrate the official launch of the audiobook of my bestseller, Rise of the Youpreneur, here on Youpreneur FM. On top of sharing an exclusive clip from the audiobook recording in this podcast episode, I’ve also got a few other surprises up my sleeve! If you haven’t got an Audible account yet, you’re in luck because I’m giving away FREE copies of my audiobook to new members. All you have to do is go to youpreneur.com/audiobook to download your copy PLUS one additional free book of your choosing! When you’ve finished the book, please leave a review on Audible and email a snapshot or screenshot of your review to support@youpreneur.com. We will then enter your name and email address into a prize draw to win a one-year fully complimentary membership to the Youpreneur Academy. There will be four winners in total, and we’re announcing one lucky winner each week throughout January! The exclusive audiobook clip you’ll hear in this podcast episode encourages you to think deeper about who you are and what you want to be known for. Find out the real power of showing your tribe behind the scenes of your business and what it means for the growth of your business. It’s a fantastic episode (if I do say so myself), and I know you’re going to love it! Essential Learning Points From This Episode: To be a successful Youpreneur, you must establish your authority in your niche Offering solid information (such as blog posts, checklists and case studies, etc.) are the richest type of media you can share Establishing yourself as an authority is about showing your tribe that you can solve their problems By turning yourself into a media company, you instantly assume control over your content An authority is someone who’s opinion on a certain topic is respected and valued Authenticity is being true to yourself, but originality is making that true version of yourself different than anyone else in your niche Being a Youpreneur means being original in everything you do Focus on a P2P (people to people) philosophy because people want to do business with other people Much, much more! Important Links & Mentions From this Episode: (http://www.youpreneur.com/audiobook) Rise of the Youpreneur (http://riseoftheyoupreneur.com/) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! (https://www.youpreneur.com) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the bottom of this page. For more information and to explore other episodes go to:  youpreneur.com/325 (https://youpreneur.com/325)

I’ve got some exciting news to share with you all, and that’s the fact that the audiobook version of my bestseller, Rise of the Youpreneur, is out NOW! To celebrate this huge milestone, I’m giving away FREE copies of the audiobook (plus one extra book of your choosing) right here. But the fun doesn’t stop there! I’m also launching an exciting competition where four lucky winners will gain a FREE one-year, fully complimentary membership to the Youpreneur Academy! To enter the competition, all you have to do is leave a review of the Rise of the Youpreneur audiobook on Audible and email a snapshot of your review to support@youpreneur.com. We will then enter your name and address into a prize draw and announce one winner each week throughout January!  I’m also sharing a sneak peek into a few chapters of the audiobook in this and upcoming episodes of the podcast. In episode 324, I reveal an insight into Chapter Three of my book, where I talk about how setting up your website properly is essential to building your online presence and captivating your ideal audience. Essential Learning Points From This Episode: Setting up your website correctly is the true start of building your online brand If your website doesn’t reflect the “look and feel” of you, your business niche and your perfect customer, you could create a disconnect between your message and your prospect or client Understanding who you are is the first step in becoming a successful Youpreneur It’s important to make sure your website reflects YOU – quirks and all! Everything on your site (including images and color schemes) should appeal directly to your perfect customer To communicate market domination and achievement, use bold colors and strong, dense fonts You have six seconds to grab somebody’s attention when they come to your website for the first time, so make those seconds count! Your tagline should answer the question, “What do you do?” and that answer must be benefit-driven The best way to communicate with your ideal customer is by creating content that entertains, educates or inspires your audience Listening to your market will almost always produce the best and correct answers All great online homes start with highly valuable blog content Much, much more! Important Links & Mentions From this Episode: (http://www.youpreneur.com/audiobook) Rise of the Youpreneur (http://riseoftheyoupreneur.com/) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! (https://www.youpreneur.com) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the bottom of this page. For more information and to explore other episodes, go to 

It’s official, 2018 is coming to an end and what an incredible year it’s been for both me personally and the Youpreneur brand. Lots of amazing things have happened this past year, and I wanted to take this opportunity to thank you and show my appreciation for everyone who has supported me, the show, and our business throughout the year. Since this is the last Youpreneur FM episode of 2018, I’ve decided what better way to wrap up the year than by reflecting on a few major highlights. You’ll hear about why I choose to self-publish my second book, “Rise of the Youpreneur,” what it was like for me and my family to move from the Philippines back to the UK, an insight into the secret life of a vlogger and so much more! So, if you want to walk down memory lane with me and find out what’s been going on in my life over the last 12 months, this is your chance! On This Episode I Spoke About: The exciting launch of my second book, Rise of the Youpreneur and why I choose to self-publish rather than take the traditional publishing route Relaunching the Youpreneur Academy Why I decided to start a vlog channel and how it has helped me connect with my tribe What it was like for me and my family to move from the Philippines to the UK and adjusting to a new way of life A reflection of the Youpreneur Summit 2018 An exclusive on next year’s Youpreneur Summit and where you can go to buy tickets Much, much more! Important Links & Mentions From this Episode: (https://www.youpreneuracademy.com)   (https://www.youpreneursummit.com)   (http://chrisducker.com/vlog) Rise of the Youpreneur (http://riseoftheyoupreneur.com/) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! (https://www.youpreneur.com) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the bottom of this page. Lastly, don’t forget to subscribe to the podcast, to make sure you get automatic updates every time a new episode goes live! For more information go to youpreneur.com/323

With the new year fast approaching, it’s time to think about how you can pivot your personal brand business in 2019 and beyond. In this ever-changing digital age, you’ve got to do more than just roll with the punches. You’ve got to learn how to adapt and alter your business so that it’s free to develop and grow. One of the best ways to pivot your personal brand business is by putting more of YOU into it. I want to help you achieve this goal, which is why I went back into the archives to resurface this inspiring episode with author and speaker, Mark Schaefer. We talk all about how Mark has managed to reinvent himself every five years and how he revamps his own personal brand within a very crowded industry. Whether your personal brand needs an extra push in the right direction or you’re just starting from scratch, I guarantee that this episode of Youpreneur FM will help set you on the right path to achieve the vision you have for your personal brand business. This is one of my all-time favorite conversations, and it was an absolute pleasure having Mark on the show. So, if you want to learn how you can truly scale your business, I highly recommend you have a listen to this episode! Essential Learning Points From This Episode: Intellectual curiosity can go a long way toward revamping your brand Want to do something different? Don’t be afraid to reinvent yourself The four P’s of marketing (i.e., product, price, place, and promotion) are still relevant in the digital age, which is why entrepreneurs must have a holistic view on marketing Nobody is going to help you up the corporate ladder – you have to be accountable If you don’t know how to pivot your business, start by making micro-movements Standing out in a crowded market is about being original To be truly original, you’ve got to bring your own story into the narrative It’s not just about the money, it’s about finding purpose and following something you believe in Much, much more! Important Links & Mentions From this Episode: (https://businessesgrow.com) (https://twitter.com/markwschaefer) Mark’s book, Known  (http://chrisducker.com/vlog) Rise of the Youpreneur (http://riseoftheyoupreneur.com/) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! (https://www.youpreneur.com) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the bottom of this page. For more information and to explore other episodes go to  youpreneur.com/322 (https://youpreneur.com/322)

Your personal brand building strategy shouldn’t remain the same year after year. It’s something that continues to develop as your business, and your audience grows. If you want to build a business based around you and your personal brand, I highly recommend you listen to this episode of the podcast featuring the one and only, Gary Vaynerchuk. Gary is a serial entrepreneur, a highly sought-after public speaker and the chairman of VaynerX. He’s made the New York Times bestseller list not once, but five times in his career and he’s the host of The GaryVee Audio Experience, a top 100 global podcast. Gary joins me on this episode of Youpreneur FM to talk about why the time is now to start thinking about building a personal brand business that’s going to take you into the 21st century. Essential Learning Points From This Episode: When you’re an anomaly, you play by different rules Personal brand business owners are making far more in today’s market than ever before The difference between people on top of the personal brand space and those at the bottom is that those on top have reinvested profits back into their business If you want to make a real change, you’ve got to make a “religious decision” to do it instead of having tactical thoughts For a personal brand to work, you’ve got to be okay with the notion that even though you’re giving out free content, it may lead to zero monitorization on a micro level, but not in a macro environment You’ve got to focus on being yourself if you want to create consistency in your business Self-awareness is critical in finding success as an entrepreneur Much, much more! [bctt tweet="You’ve got to focus on being yourself if you want to create consistency in your business. #Youpreneur" via="no"] Important Links & Mentions From this Episode: (https://www.garyvaynerchuk.com) The GaryVee Audio Experience podcast  (https://vaynerx.com) Gary’s books  (https://www.garyvaynerchuk.com/books/) (http://chrisducker.com/vlog) Rise of the Youpreneur (http://riseoftheyoupreneur.com/) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! (https://www.youpreneur.com) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the bottom of this page. For more information and to explore other episodes go to  youpreneur.com/321 (https://youpreneur.com/321)

Thinking about planning your content marketing strategy for 2019? If you want to build your personal brand and business, you’ve got to set yourself up for success by learning the value of planning, marketing and publishing content on a consistent basis. I’ve invited Janet Murray onto this episode of the show to talk about how you can implement a content marketing strategy that will spread your message as far and wide as it can go. Janet is a member of our Round Table Mastermind group and well-known for audience building and content marketing. She’s a self-proclaimed “unorganized entrepreneur,” which makes her that much more fascinating. After all, how can someone who has always struggled to stay organized managed to turn it around and provide consistent, high-quality content? And what’s more, how has she managed to impact hundreds of people’s lives? We explore all of this and more on the podcast. So, if you want to know how to maximize the reach of your content in 2019 and attract the right type of people into your ecosystem, grab your headphones and tune in! Essential Learning Points From This Episode: Planning your content helps to increase productivity When planning your content calendar, start annually and then break it down into a quarterly, weekly and daily plan As a business owner, you need to know the key things that will be happening in the upcoming months in order to effectively plan your content strategy It’s better to create one high-quality piece of content per week and repurpose it than to create lots of new mediocre content Think about the questions your clients ask you the most and come up with content ideas that answer those questions Repurposing is about using what you’ve got to get more of what you want Create one piece of cornerstone content each week and get the most out of it by repurposing it into a variety of different formats Get a buzz going about your content on social media by asking your audience simple questions It’s not just about sharing your content. It’s about thinking about how to get people to engage with your content The future of small business marketing is thinking like a media company and not just like a small company Much, much more! [bctt tweet="It’s better to create one high-quality piece of content per week and repurpose it than to create lots of new mediocre content. #Youpreneur" via="no"] Important Links & Mentions From this Episode: (https://www.janetmurray.co.uk/2019-media-diary) (https://www.janetmurray.co.uk) (https://www.content10x.com) (http://chrisducker.com/vlog) Rise of the Youpreneur (http://riseoftheyoupreneur.com/) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! (https://www.youpreneur.com) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show,...

We’ve recently wrapped up our annual Youpreneur Summit in London, and it was an incredible event. Over 30 countries were represented with a jam-packed house of 350+ entrepreneurs. It was heart-warming to see so many friendly faces! I want to take this opportunity to thank everyone who attended the event this year. I’m privileged to have met so many of you, and I hope you walked away having learned a lot and with the focus, inspiration and drive to use what you’ve learned to help grow your business and develop your personal brand even further. In light of all this, I wanted to do something a little different for this episode of the podcast. So, I decided to repurpose one piece of content to serve another piece of content! Listen, and you’ll get to hear the audio version of episode eight of my weekly vlog series, where I reveal my top three takeaways from this year’s Youpreneur Summit. SPOILER – You may want to hang around until the very end of the episode, where I sneak in a fourth secret takeaway! Essential Learning Points From This Episode: Nobody has a monopoly on good ideas When you surround yourself with people get you, your business and the audience you’re trying to serve, everything becomes so much easier Live events should be on your entrepreneur itinerary, especially live events where you have the opportunity to learn from experts within your industry If you’re the smartest person in the room, you’re in the wrong room You’ve got to learn how to focus your time, energy, effort and money into the things that will actually help you to grow your business A talk trigger is the one thing that gets people talking about you and your business. Much, much more! Important Links & Mentions From this Episode: (http://chrisducker.com/vlog) Rise of the Youpreneur (http://riseoftheyoupreneur.com/) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! (https://www.youpreneur.com) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the bottom of this page. For more information and to explore other episodes go to  youpreneur.com/318 (https://youpreneur.com/318)

As you may know, I recently took up vlogging. I’ll admit, I was a little skeptical at first. But since I started this vlogging journey, I’ve realized that not only do I love it. You guys love it too! I couldn’t be more grateful for all the incredible support I’ve received, and as a special thank you gift, I’m bringing you Amy Landino’s keynote from last year’s Youpreneur Summit. Amy’s a good friend of mine and a highly respected influencer in the video and vlogging world. In Amy’s keynote, she talks about how you can launch and grow a super successful vlog that can help to market and grow your business online. Essential Learning Points From This Episode: You can make a video with one person in mind, and that same video has the power to affect the many The three main types of content to ensure the sustainability of your YouTube channel is hub, hero and help content Hub is the regularly scheduled push content that gets your current subscribers engaged (60% of your content) Hero content is your “go big” moment that’s designed to raise awareness (10% of your content) Help content is the “pull content” that targets your audience and answers their questions (30% of your content) If you want people to trust your message, you’ve got to share your experiences To achieve a sustainable YouTube channel, you must understand the purpose of your video including who it’s for and where they are right now in regard to their relationship with you You should aim to post on Instagram Stories once every 24 hours, Twitter every 24 hours, Facebook every 24 to 72 hours and on YouTube at least once a week Instead of planning, recording and editing a video each week, work in batches and save yourself time while developing a consistent upload routine You need to consider the culture of the channel you want to post your video to and cater your content for that channel Don’t think of the camera lens as a piece of technology. Think of it as the person you want to serve and try to make them feel like you’re creating the video exclusively for them Much, much more! Important Links & Mentions From this Episode: (https://amylandino.com/) Amy’s YouTube channel  (https://www.amazon.com/dp/1946114170/) (http://chrisducker.com/vlog) Rise of the Youpreneur (http://riseoftheyoupreneur.com/) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! (https://www.youpreneur.com) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the bottom of this page. For more info and to explore other episodes head over to 

As the second annual Youpreneur Summit draws closer, I wanted to take a moment to reflect on last year’s event that attracted hundreds of entrepreneurs from around the globe. We had some fantastic speakers and so, I decided to rummage through last year’s keynote vault to bring you something a little different for this podcast episode. It’s actually a live recording of Carrie Green rocking the stage with her keynote titled “How to Condition Yourself for Success”. Carrie shares some inspirational stories, talking about how she envisioned herself up on the Youpreneur Summit stage and what she did to make sure it happened. Essential Learning Points From This Episode: Our thoughts and feelings determine the decisions we make, which in turn, determines the actions that govern our lives The only driving force that’s going to get you to where you want to be in your professional or personal life is you You can build a wildly successful business from anywhere – even from a messy bedroom! You need to evaluate your life as it stands now, think about where you want to be in ten years’ time and create the path for yourself If you’re serious about achieving your goals, you need to get intentional about your success Success is not an accident. You become successful on purpose Your brain can’t tell the difference between when you visualise something and when you actually do it, which means you can train your brain for success by visualising your success! Taking time out for personal development can help expand your mind When you get focused and condition yourself for success intentionally, incredible things can happen. You just have to get out of your own way Much, much more! Important Links & Mentions From this Episode: Get on the waitlist for next year’s Youpreneur Summit (http://youpreneursummit.com) Michael E. Gerber’s book, The E Myth  Rise of the Youpreneur (http://riseoftheyoupreneur.com/) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! (https://www.youpreneur.com) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the bottom of this page. For more info and to explore other episodes go to youpreneur.com/315

By the end of 2019 online video will command over 80% of all internet traffic. Putting myself in front of the camera (vlogger style) is something that I’ve avoided for many years, but it’s hard to just ignore hearing statistics like that that. However, a light has switched on, and I’ve finally decided to embrace vlogging and start to capitalize on it to help take my P2P (person to person) philosophy to the next level. But before we get into the good stuff, let me drop a few shocking statistics that really made me think seriously about starting this vlogging journey: 62% of all Google searches now include video results 65% of humans are more visual learners than anything else 82% of mobile video viewers are more likely to share video content on their phones Viewers subconsciously retain 95% of the message within our videos It’s clear as day that video content is not only shaping the way we interact with each other, but it’s molding the way we do business online. If I’ve peaked your interest, have a listen to episode 314 of the podcast where I reveal the top five reasons that convinced me to finally start taking video seriously. Essential Learning Points From This Episode: You can capitalize on video to get your message out there and build your business Vlogging gives you the opportunity to connect with your audience in a way you’ve never connected with them before Repurposing content into different mediums allows you to engage with new audiences and expand your reach online Producing more visual content (i.e. video) lets you connect with visual learners Vlogging is one of the best mediums to tell your story and share more about your personal life with your tribe If you want to hold yourself accountable to your own promises, vlogging is your answer Video is the future of marketing your business online – by the end of 2019, 80% of all internet traffic will be video! Much, much more! Important Links & Mentions From this Episode: Subscribe to my Vlog Channel (http://www.chrisducker.com/vlog)   (https://www.content10x.com/) Rise of the Youpreneur (http://riseoftheyoupreneur.com/) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! (https://www.youpreneur.com) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the bottom of this page. For more info and to explore other episodes, head to: youpreneur.com/314

I’ve said it once, and I’ll say it again…every youpreneur should have their personal brand running side-by-side their main business structure. Why, you might ask? Well, when you shift your focus and concentrate on putting more fuel into your personal brand, it builds trust. Trust in you. Trust in your brand. And, perhaps more importantly, trust in your business. But the real question I want to dig into and explore in more detail is one I get asked time and time again…how much does your personal brand really influence the overall success of your business. This has been a hot topic over recent years and so I wanted to really get into it with my guest on this podcast episode, Pete Matthew from Meaningful Money (https://meaningfulmoney.tv) . We talk all about his journey and how he’s used his personal brand to grow his business, further his professional career and realise his dream of becoming a published author. It’s a fantastic conversation filled with one value bomb after the other. So, grab a notebook and hold onto your hats, it’s a wild ride! Essential Learning Points From This Episode: Understand that it doesn’t have to cost an arm and a leg to get your message out, you can do it for free The importance of continually putting yourself in situations where you can learn new things and actually take action based on what you’ve learned By 2020, over 80% of all content online will be in video format, which means now is the time to start leveraging the power of video to build a profitable business Don’t give up on podcasting. It’s the one medium that’s likely to keep growing and gaining momentum If you want more clients, you’ve got to put yourself “out there” consistently and don’t be afraid to share more of yourself online When recording a podcast episode, remember that you’ve got to give listeners a reason to visit your website Injecting your personality into your content helps to increase likeability and trust in your business Understanding that when you produce so much content for so long, it really helps to distill and refine your thoughts on the subject Much, much more! [bctt tweet="If you want more clients, you’ve got to put yourself “out there” consistently and don’t be afraid to share more of yourself online. #Youpreneur" via="no"] Important Links & Mentions From this Episode: Pete’s Meaningful Money podcast (https://meaningfulmoney.tv)   Pete’s NEW book, The Meaningful Money Handbook  (https://www.amazon.co.uk/gp/product/0061914177) (https://www.youtube.com/user/chrisducker/videos) Rise of the Youpreneur (http://riseoftheyoupreneur.com/) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! (https://www.youpreneur.com) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and

How powerful is word of mouth in business? As it turns out, word of mouth influences 90% of all purchases. The only real issue with this is the fact that most business owners don’t have a tangible strategy in motion to leverage customer conversations in a way that will help them to get more customers…for free! So, I thought who better to talk about all this than the guy (or one of the guys) who wrote an entire book on the subject. Who is this mystery guest of mine, you might ask? Well, it’s none other than Jay Baer, a good friend of mine and somewhat of a regular on the show. In this podcast episode, we talk about how entrepreneurs can use something he likes to call, ‘talk triggers’ to help attract more customers using the power and influence of word of mouth. As you can expect, Jay reveals tons of value bombs throughout the episode. So, find somewhere comfy where you can listen in, take notes and start thinking about your own ‘talk triggers’ that will help grow your business. Essential Learning Points From This Episode: The best way to grow any business is for your customers to become volunteer marketers and grow it for you 50% of your money is driven by word of mouth, in B2B that number rises to 90% Being good at your job doesn’t create chatter, you’ve got to be memorable Recommendations are all about storytelling, so you’ve got to give your customers something to talk about A talk trigger is a strategic, purposeful operational differentiator that compels word of mouth Every business should implement a talk trigger strategy to get people talking and generate more customers The best way to come up with a talk trigger is to map out each touch point between you and the customer, interview customers about their expectations at each touch point and from this, you’ll have a recipe for how to do what they don’t expect A talk trigger is an operational choice, not a marketing campaign Everyone in the business must be behind the talk trigger to make it work Much, much more! Important Links & Mentions From this Episode: (https://www.talktriggers.com/youpreneur) (https://www.talktriggers.com) (https://www.jaybaer.com/hug-your-haters/) (https://www.convinceandconvert.com) (https://www.jaybaer.com) (https://www.facebook.com/jaybaer) (https://twitter.com/jaybaer) (https://www.youtube.com/user/chrisducker/videos) Rise of the Youpreneur (http://riseoftheyoupreneur.com/) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! (https://www.youpreneur.com) Thank You for Tuning...

Bill Gates once declared “Content is King!” and we’ve been saying it ever since. Why? Because it’s true! Content rules the digital kingdom, and if you want to maximize your business growth online, you’ve got to have the right content marketing systems and processes in place. I’m thrilled to welcome content marketing rock stars, Andrew and Pete, onto the show to talk about how and why you need to get more serious about your content marketing strategy. We also discuss how entrepreneurs like you can grow (and improve) your content marketing systems and processes to maximize your business growth online. Essential Learning Points From This Episode: If you want to be remembered, it’s not necessarily about being better than your competition. It’s about being different It’s important to inject personality into your content and be your “true self” online Content marketing doesn’t have to be a long-term strategy before you start seeing a return on investment Public speaking is a great way to increase your credibility in your industry Prioritise your time and learn that it’s okay to say no to certain opportunities Look outside your marketplace for inspiration and apply it to your own industry Don’t try and be like someone else, be yourself and you’ll be more likely to succeed in your entrepreneurial journey Much, much more! Important Links & Mentions From this Episode: (https://www.andrewandpete.com) Andrew & Pete’s YouTube Channel (https://www.youtube.com/c/andrewandpetetv)   Dude Perfect’s YouTube Channel  (https://www.andrewandpete.com/atomic/#ATOMICJOIN) (https://www.andrewandpete.com/rebels/) (https://www.andrewandpete.com/books)   Rise of the Youpreneur (http://riseoftheyoupreneur.com/) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! (https://www.youpreneur.com) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the bottom of this page. Find out more and explore previous episodes at youpreneur.com/311

Exciting things are happening on YouTube. It’s the second most popular website in the world (right after Google) and has more than 1.5 billion users. Video is a powerful way to communicate your personal brand to your audience, because people can get a real sense of who you are. In this podcast episode, I invite YouTube sensation, Sunny Lenarduzzi, onto the show. Sunny is an entrepreneur and an award-winning video, social media and brand strategist. She’s blowing up on YouTube, so who better to talk to about how you can utilize video in your online marketing strategy to help build your personal brand business? Sunny drops tons of value bombs, so grab your pen and notebook because you’re going to want to remember everything she has to say! Essential Learning Points From This Episode: If you don’t know where to start, take a look at your most frequently asked questions and create video content answering those questions Research before you record because searchable content will build your momentum Check up on your competition and do a deep dive into their content to see what videos are getting the most views If a video has a lot more views than subscribers, it shows that there’s an audience searching for that topic Keep an eye on trending topics in your industry and create content that’s going to get a surge of traffic The fastest way to grow on YouTube is to include the right keywords in your title, description, and tags The winning formula for coming up with YouTube topics is: Search Volume Vs. Search Pool Vs. Views and Philosophy If you’re a new channel, focus on topics that have between 100 and 1,000 searches per month and keep the search pool (competition) as small as possible Keep your videos concise using the “Hot script formula” (hook, outcome, testimonial) Always end your video by prompting your audience to convert and become members of your community Focusing on the quality of your content is more important than the set behind you Film in small sections instead of shooting one long take Watch time and retention is two of the most important KPI’s that YouTube uses to decide whether your content will rise to the top of search results or sink to the bottom The best way for a Youpreneur to make money on YouTube is to drive traffic to your product or services Much, much more! Important Links & Mentions From this Episode: (http://sunnylenarduzzi.com) (https://www.youtube.com/user/SunnyLenarduzzi/videos) (https://keywordseverywhere.com) (https://www.canva.com) Rise of the Youpreneur (http://riseoftheyoupreneur.com/) Personal Branding Roadmap Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! (https://www.youpreneur.com) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the bottom of this page. Also, kindly consider taking the 60-seconds it...

Have you ever wondered what it takes to design a website that quakes the internet into submission? Those secret ingredients that, when intertwined in just the right way, will sprout profound business growth and success? Well, you can get your head out of the clouds because, in this podcast episode, we’re giving away all of the best website design and branding secrets for your ears only! My personal graphic designer, Greg Merrilees from Studio 1 Design, joins me on this podcast episode to talk about top strategies for designing a custom, branded, high-performing website. We also get into why graphic design is more important today than ever before in the history of personal brand entrepreneurship. Essential Learning Points From This Episode: Everything on your website must be designed cohesively and align with your brand and marketing funnel To build the brand of you, you’ve got to have complete control of your website – you can’t build your home on rented land There are 1.3 billion websites, which means your site has got to be more than an online brochure Nobody is going to buy from you if they don’t trust you, so building trust should be your number one goal Eliminate the need for cold calls by leading with value first Offer prospects lead magnets that give value in exchange for an email address Include a second offer on the thank you page, and educate prospects on the next step of your funnel Increase your authority by displaying social proof of your expertise on your website such as credentials, case studies, and video testimonials, etc. Invest in a professional copywriter to craft compelling content and achieve true clarity If you’re sending paid traffic to your website, don’t send it to your homepage, send it to a top-notch landing page! Put your social links in the footer of your website, not on your main landing pages Much, much more! Important Links & Mentions From this Episode: (https://studio1design.com) Robert B. Cialdini’s book, Influence (https://www.amazon.co.uk/dp/B002BD2UUC)   Rise of the Youpreneur (http://riseoftheyoupreneur.com/) Personal Branding Roadmap Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! (https://www.youpreneur.com) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top of this page. For more information and to explore previous episodes go to  youpreneur.com/309 (https://www.youpreneur.com/309)

In this episode, I share the origin story of my latest book Rise of the Youpreneur, how the initial idea wasn't meant for a book and what was the catalyst to turn it into the book it is today. I also talk about how we developed the Youpreneur Roadmap, the difference in my working process between my two books and so much more. I hope this episode shows that it doesn't take moving mountains to get a book out there and hopefully, it might even light a fire under you to get started on your own book as well! Essential Learning Points From This Episode: Why you really need to listen to your customers. Chris talks about how publishing a book is one of the best ways to establish yourself in your market as an influencer. Much, much more! Important Links & Mentions From This Episode: Rise of the Youpreneur (http://www.riseoftheyoupreneur.com/) Virtual Freedom (http://amzn.to/1tE69pb) Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneur.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (http://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live!

Are you ready to jump into the DeLorean with me? In this podcast episode we’re going back in time to the Youpreneur Summit that took place last November in London! It was at this fantastic event and thank you to all 350+ of you who attended. For those of you who were there, you’ll remember I took to the stage and hosted four ‘Coaching with Chris’ sessions. I loved delivering these sessions - I got to engage with the audience, and I had the chance to get super deep and dirty with strategy in a very short space of time. In this podcast episode I share with you my coaching session on designing your own ‘Youpreneur Ecosystem’. It’s this same ecosystem that fundamentally becomes your business. You need to serve your audience the things that they want, need and very importantly the things that they will ultimately want to BUY from you. Monetizing our personal brands is easier than ever, but people are still struggling to do it in the right way. In this week’s podcast episode, which comes to your directly from last year’s stage at Youpreneur Summit, I break down for you the five different ways that you can start the rapid growth of your Youpreneur Ecosystem. Essential Learning Points From This Episode: A ‘Youpreneur Ecosystem’ can make your business ‘future proof’ Affiliate marketing can make you money but do it the right way Building a recurring revenue model into your business carries many advantages Live events should have a place in your ‘Youpreneur Ecosystem’ and starting small is a good way to get going You should survey your tribe so you can learn more about your target audience and what they want from you Why you should charge what you’re worth and stop feeling guilty about it! Understanding that you have to be SEEN to sell Much, much more! If you enjoyed this week’s podcast episode and you’re thinking about attending the Youpreneur Summit this year, click here to get your hands on a ticket today - they’re going fast! I’d love to see you there. Important Links & Mentions From this Episode: Mike Morrison of The Membership Guys (https://www.themembershipguys.com)   Buy tickets for the Youpreneur Summit in London 2018  (http://riseoftheyoupreneur.com/) Personal Branding Roadmap Sign-up for the FREE Youpreneur Launchpad Training Course  Join the Youpreneur Community (https://www.youpreneur.com) and Build Your Business FAST! Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  (http://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live! For more information on designing your own Youpreneur Ecosystem

It’s not very often I speak to television ‘celebrities’ on the podcast, so this episode is a little bit different. Join me as I speak with Joseph Valente, 2015 winner of the BBC television program The Apprentice. Joseph has a very interesting story to share – from becoming Lord Sugar’s business partner to later buying him out, to his current personal branding mission. After ending his partnership with Lord Sugar, Joseph no longer wanted to be known as ‘Alan Sugar’s business partner’, or ‘The Apprentice winner’, he wanted to break free and build his personal brand. The first step he took towards building his personal brand was writing a book. Today he creates a lot of online content. In the episode Joseph and I talk about creating the right content to connect with your target audience. I had a really fascinating conversation with Joseph. He talked about developing a hunger and fire in his belly at the age 4 (which led to him to winning The Apprentice), which is still very much within him. However, he is now more educated and experienced, and has really developed as a business man. He wants to help and mentor others and is launching the The Joseph Valente Academy later this year. Essential Learning Points From This Episode: Business partnerships do not need to last forever and it’s important to regularly assess if you have a shared vision Only you can take control of your personal brand – don’t let it be defined by others Why it’s important to test your content on different channels to find your tribe When it comes to social media, focus on being where you are happiest How to work out what content to create by looking at what is trending and where you can add value Much, much more! Important Links & Mentions From this Episode: Joseph’s Instagram Joseph’s LinkedIn Joseph’s Twitter (https://twitter.com/MrJosephValente) (http://www.impragas.co.uk/) BBC - The Apprentice (http://www.bbc.co.uk/programmes/b0071b63) Joseph’s Book: Expelled From the Classroom to Billionaire Boardroom Rise of the Youpreneur (http://riseoftheyoupreneur.com/) Personal Branding Roadmap Sign-up for the FREE Youpreneur Launchpad Training Course Join the Youpreneur Community and Build Your Business FAST! (https://www.youpreneur.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  (http://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live!

I'm all about growth when it comes to business. I'm a firm believer that if you aren't growing, then you are stagnating. This is where the importance of testing comes in: whether testing out a new marketing or product idea, or even a business relationship. Whatever it takes to help you find what works for you and grow your business faster. In this episode, I share my ideas and examples of what growth has meant to me based on my years in business. I also go into why I'm hitting the pause button on Two Minute Tuesdays for the meantime and what you can expect from YoupreneurFM! Essential Learning Points From This Episode: Chris shares the origin stories behind some of his businesses such as Virtual Staff Finder and the Youpreneur Community. What social media tool Chris used to help validate and launch Youpreneur. Much, much more! Important Links & Mentions From This Episode: Youpreneur Summit (https://www.youpreneursummit.com/) Rise of the Youpreneur (http://www.riseoftheyoupreneur.com/) Virtual Staff Finder (http://www.virtualstafffinder.com/) Periscope (https://www.pscp.tv/) Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneur.com/) Thank You for Tuning In!There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (http://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (http://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

With the rise of audio and video content in today's market which doesn't seem like it's going to be slowing down anytime soon, a lot of people find themselves asking "Is blogging dead?". In this episode, the Blog Tyrant Ramsay Taplin joins the show to share his thoughts on where a blog has its place in the online landscape and how powerful a blog can be from both a marketing and earning perspective. Ramsay and I also talk about employing long-form content strategies, the effects of repurposing content on your blog as well as what are the best practices when it comes to growing a blog in 2018. If you are interested in kicking your blogging efforts into high gear this year -and I know you are – this is one episode you do not want to miss out on! Essential Learning Points From This Episode: How you can monetize your blog in 2018 and how it's changed from five years ago. Why Ramsay thinks new bloggers should move from an AdSense mentality. Ramsay shares his top SEO strategy tips for this year. How mobile has changed the blogging game. Much, much more! Important Links & Mentions From This Episode: Ramsay Taplin's website (https://www.blogtyrant.com/about/) Ramsay Taplin on Twitter (https://twitter.com/BlogTyrant) Darren Rowse (https://problogger.com/) How to Start a Blog and Succeed in 2018 (https://www.blogtyrant.com/start-a-blog-2014/) AdSense (https://www.google.com/adsense/start/) Tumblr (https://www.tumblr.com/) Medium (https://medium.com/) Optimizely (https://www.optimizely.com/) Viper Chill (http://www.viperchill.com/) Pat Flynn (https://www.smartpassiveincome.com/) Melyssa Griffin (http://www.melyssagriffin.com/) Rise of Youpreneur (http://riseoftheyoupreneur.com/) Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneur.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (http://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live!

Social media is unavoidable for us entrepreneurs and grows even more competitive as time goes by. This is especially true for us as we build our businesses around our personal brands, but we also need to watch out as social media can also become a big timesink if we aren't too careful with how we manage it. In this episode, I share my own personal tips and strategies on how to become super productive with social media management such as why we need to put processes in place, staying on top of the latest industry news and so much more. Social media moves so fast these days but with the right perspective and strategy in place, you can still make an impact on your audience that establishes you as an authority. Now it's time for you to let me know which social media management tip works the best for you - send me your favorite tactic over on Twitter. Essential Learning Points From This Episode: The importance of setting the right goals in place. What are the questions you need to ask in order to develop a social media strategy. How content calendars can help boost your productivity. How striving for perfection on social media can hurt your time management. Much, much more! Important Links & Mentions From This Episode: Sweet Process (https://www.sweetprocess.com/) Buffer (https://buffer.com/) MeetEdgar (https://meetedgar.com/) Rise of the Youpreneur (http://riseoftheyoupreneur.com) Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneur.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (http://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live!

Chasing that balance between a healthy work and life balance is always something that us entrepreneurs are gunning for which is why today's episode is centered around scheduling your time around the real priorities in life while continuing to serve your clients and building your business. In this episode, entrepreneur James Schramko returns to the show to talk about his latest book Work Less, Make More, what the catalyst was for him wanting to finally put a book out there and the challenges he's had to overcome along the way. We also have a great conversation about the ever-elusive work-life balance, the story of how he fell in love with surfing in the first place and how it's become a driving force in how he schedules his business and routines. James and I talk about all of that and so much more; it was such a pleasure catching up with him and hearing him talk about his new book and how he's managed to place what he's passionate about at the center of his schedule, enjoy! Essential Learning Points From This Episode: Why it's essential to have an offer that converts. James talks about the common traps that entrepreneurs fall into before creating an offer. Why you don't have to worry about being viewed as a salesperson. Why James doesn't employ the drip-feeding approach when it comes to content in his community. Much, much more! Important Links & Mentions From This Episode: James Schramko's website (https://www.superfastbusiness.com/about/) James Schramko on Twitter (https://twitter.com/JamesSchramko) YoupreneurFM Episode 38 (https://www.chrisducker.com/super-charge-business-james-schramko/) Work Less, Make More (http://amzn.to/2DRRAU8) Ezra Firestone (https://smartmarketer.com/) Four Hour Work Week (http://amzn.to/2dGbsgv) Kelly Exeter (https://kellyexeter.com.au/) Perry Marshall (https://www.perrymarshall.com/) John Reece (https://www.forbes.com/profile/john-reece/) Greg Merilees (https://studio1design.com/) Youpreneur Summit (http://www.youpreneursummit.com) Rise of Youpreneur (http://riseoftheyoupreneur.com) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneur.com/) Thank You for Tuning In!There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

Nowadays, your website has 10 seconds to convince a passing visitor that your brand, message and business are the real deal. Good design matters, whether it comes from your site or branding, it can do so much more than play the part of eye-candy, it can convert too. In this episode, the founder of GiF Design Studios and designer Joana Galvao joins the show to talk about how design can negatively affect your business if it isn't done the right way, why your visuals need to match what your brand is all about and so much more. Joana and I talk about laying the basics of your brand identity and go through all the essentials from color theory and the importance of choosing the right fonts to how to get a well-designed logo on a bootstrapped budget. We also get into a great conversation on how to work with creatives and how to cultivate a good relationship with your graphic designer. I know you are all going to enjoy this conversation with Joana, especially for all our listeners who are thinking of designing their first website or planning to revamp their current websites. Enjoy! Essential Learning Points From This Episode: How to begin planning your brand look before approaching a designer. Why Joana recommends using Google fonts when starting out with brand design. Chris and Joana talk about when you should approach websites like Fiverr or 99 Designs for logo designs. Joana shares her tips on how to avoid paying for professional photos done during the beginning of your business. Much, much more! Important Links & Mentions From This Episode: Joana Galvao's website (http://joanagalvao.com/) Joana Galvao on Twitter (https://twitter.com/jgalvaodesign) GiF Design Studios (http://www.gifdesignstudios.com/) Fiverr (https://www.fiverr.com/) 99Designs (https://99designs.com/) Behance (https://www.behance.net/) Matthew Kimberly (https://www.matthewkimberley.com/) Rise of the Youpreneur (http://www.riseoftheyoupreneur.com) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneur.com/) Thank You for Tuning In!There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

With the rise of so many platforms where you can be heard, more and more people find themselves wanting to take that next step from entrepreneur to influencer. In this episode of Two Minute Tuesdays, I share my quick guide on how you can become a trusted authority and the characteristics you need to develop so you can start influencing others. Stay tuned as I talk about sharing what you know, the importance of listening and why a leader must continue to learn in order to lead.For more influencer-related topics, let me hear your thoughts  on Twitter. (https://twitter.com/chrisducker)  I’d love to hear the steps you've taken to becoming an authority and influencing others! Essential Learning Points From This Episode: What are the key factors that correlate to your ability to influence others. Why you must dedicate yourself to constantly learning about your industry and business. Much, much more! Important Links & Mentions From This Episode: Rise of the Youpreneur (http://riseoftheyoupreneur.com) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneur.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

This week's episode is a little different from the show's usual format but it does give you a sneak peek into how I was getting ready to gear up for the Rise of the Youpreneur launch. This episode actually started out as a casual and candid conversation between myself and live video expert Luria Petrucci over Zoom to talk about live video launches, but the call quickly turned into a full-blown masterclass on how to launch via video on Facebook that I couldn't resist turning into a podcast episode. So strap in as Luria and I talk about the ins and outs of launching with live video, becoming consistent with it without having a regular set schedule and how "life streams" can help. We also talk about some useful gimmicks you can use during the actual live video of the launch plus the power of bots and what they can do for you. This chat with Luria was such an eye-opening one, which is why it ended up becoming a podcast episode instead so get those pens and notepads ready! Essential Learning Points From This Episode: Why more authors lately aren't too worried about making the New York Times Bestseller list. What are the four levels of live streaming. How long your live videos should take when promoting your launch. How to get your audience's interest peak during the pre-show of your live video. Much, much more! Important Links & Mentions From This Episode: Luria Petrucci's website (https://livestreamingpros.com/) Luria Petrucci on Twitter (https://twitter.com/luriapetrucci) Live Video for Launches (https://livestreamingpros.com/launch/) Gabby Bernstein (https://gabbybernstein.com/) Wirecast (https://www.telestream.net/wirecast/overview.htm) Zoom (https://zoom.us/) Lewis Howes (https://lewishowes.com/) School of Greatness (http://amzn.to/2FsSYwP) Rise of the Youpreneur (http://riseoftheyoupreneur.com) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneuracademy.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

Online entrepreneurship can seem like a lonely business but as the old saying goes "no man is an island" and that can certainly be applied when it comes to building your brand and business. We all need a group of dedicated people to give us feedback, cheer us on and even dish out some tough love on some occasions, but it can be tricky to figure out who to include. In this episode, I talk about the power of the inner circle to help influence you and how you can recognize who you are to slowly build the right inner circle for you. I hope this session and the exercise helps, and let me know how you've managed to build your inner circle over on  Twitter! (https://twitter.com/ChrisDucker) Essential Learning Points From This Episode: The two mistakes entrepreneurs often make when it comes to building their inner circles. Chris shares his Youpreneur Self Awareness exercise and how it can help build your inner circle. Much, much more! Important Links & Mentions From This Episode: Rise of the Youpreneur (http://riseoftheyoupreneur.com) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneuracademy.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

It's been a while since we've had a good old-fashioned origin story on the podcast for a while, which is why today's episode features the perfect guest to share the different businesses he's built. Clay Collins joins the show to talk about his own entrepreneurial journey as he shares the struggles he faced when starting out, the pivots he's taken and how it has lead to what we now know as Leadpages. We also talk about his own personal pattern when it comes to recognizing businesses, why cheap marketing doesn't work on people with real businesses and the reason Clay decided to jump into live events. Tune in as we also discuss about Clay's latest venture, Nomics and lots of other different topics that I know you are going to enjoy. So get comfy and ready to take some notes, you’re going to need it! Essential Learning Points From This Episode: Why Clay doesn't believe there is just one right way to produce content. The myth of the audience telling you exactly what you need to do with your business. Clay shares how and why they acquired Drip. The value of the free plan and metered pricing. Much, much more! Important Links & Mentions From This Episode: Clay Collins' website (https://blog.nomics.com/) Clay Collins on Twitter (https://twitter.com/claycollins) Leadpages (https://www.chrisducker.com/leadpages) Drip (https://www.drip.com) Nomics (http://nomics.com) Gary Vaynerchuk (https://www.garyvaynerchuk.com/) 99Designs (https://99designs.com/) Html Burger (https://htmlburger.com/) Ev Williams (https://twitter.com/ev) Rob Walling (https://www.softwarebyrob.com/) Medium (https://medium.com/) Twilio (https://www.twilio.com/) SendGrid (https://sendgrid.com/) AWS (https://aws.amazon.com/) Rise of the Youpreneur (http://riseoftheyoupreneur.com) Personal Branding Roadmap (https://chrisducker.lpages.co/branding-ebook/) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneuracademy.com/) Thank You for Tuning In!There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

I still can't believe it's been two months since the inaugural Youpreneur Summit in London kicked off! Now if you did manage to attend, you would know that one of the biggest secrets to success is that we are constantly investing in our own personal and professional developments. All great entrepreneurs can tell you that if you truly want to take your business further, it's all about working just as hard on yourself as it is working on your business. This means constantly learning new things and sharing that knowledge with your audience. Remember, you cannot begin to lead if you aren't willing to learn. Essential Learning Points From This Episode: Chris also shares his own personal practices to keep up with learning new things in his profession. Why we don't need to wait to share our knowledge and develop our brand. Much, much more! Important Links & Mentions From This Episode: Marie Kondo (http://tidyingup.com/) Rise of the Youpreneur (http://www.riseoftheyoupreneur.com) Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneuracademy.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

Once you have laid the foundation for your business, how do you start spreading your message to a wider audience and really market your message to the people you want to serve? It's another special episode for you this week as I dive into a new section of my new book "Rise of the Youpreneur" which is all about marketing your personal brand and your business around that brand. Tune in as I share how you can build a media company mindset, why I believe originality is just as important as authenticity and how to stay original. It was great to finally share a little audio version of what I've been working on lately and I hope you manage to grab your own copy soon to let me know what you think of it! Essential Learning Points From This Episode: Why you want to build a rich online media experience. Why authenticity and originality are key components to building your brand. The difference between good and bad P2P. The power of showing behind-the-scenes for your audience. Much, much more! Important Links & Mentions From This Episode: Rise of the Youpreneur (http://www.riseoftheyoupreneur.com) Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneuracademy.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

Are you a personal brand entrepreneur? Then listen up, because this podcast is especially for "YOU"! Maybe you have been slaying your business for years, or maybe you have just started your journey. Either way, Chris Ducker (serial entrepreneur, bestselling author, proud Brit, and founder of the ‘Youpreneur Community’”) knows what it’s like to experience frustration and burnout somewhere along the way. Tired of working 14-hour days, 6 days a week and hardly seeing his family, Chris decided on his ultimate goal in 2010: to become a Virtual CEO. And one day (after having a rousing water balloon battle with Pat Flynn), he discovered (and coined) what it meant to be a YOUPRENEUR: “A smart, savvy entrepreneur who builds a thriving, timeless business from the strong foundation of his or her personal brand”. Get ready to learn how to “market like a magnet”, because lessons Chris gives us on this episode of The Epic Success Podcast are so valuable, you are going to have to hear them for yourself (plus, he has an accent. How cool is that?). Your key take-aways: What it means to “attract the best, and repel the rest”. How he built an international tribe while never leaving the Philippines. The steps to take to guard your heart against negative comments (one person once said that Chris had a head shaped like a peanut!). The importance of the People to People business model (P2P). Plus, the exciting ways he begins all of his keynotes (it’s amazing what a little Michael Jackson can do for a crowd!). Visit the links below to connect with Chris and purchase copies of both of his amazing books, Rise of the Youpreneur and Virtual Freedom. _____________ Connect with Chris:    Facebook | Podcast | Twitter | YouTube | Website | Connect with Shannon:   Facebook | Instagram | Epic Success Website Join the Epic Tribe to get all of Dr. Shannon’s exclusive content she reserves only for her tribe! ______________ Subscribe to the Epic Success Podcast today! SUBSCRIBE ON ITUNES SUBSCRIBE ON STITCHER SUBSCRIBE ON GOOGLE PLAY SUBSCRIBE ON ANDROID

Everyone has gone through periods where there just doesn't seem to be enough hours in the day to get everything done, I've found myself guilty of thinking this way as well. This is when I need to remind myself of the power of words and that the things we say become the things we believe, so it's important we need to change how we think and speak about our time schedules. The fact is that the hours are there, we just need to know how to use time wisely. When it comes to time management, you will find more time to accomplish your goals if you give yourself less time than you think you might need. I hope this episode helps you, especially for the listeners out there that are struggling with upcoming deadlines. Let me know what you thought of this episode, tweet me (http://www.twitter.com/chrisducker) and let me know how you manage your time! Essential Learning Points From This Episode: The importance of recognizing how much power our words have on our mindset and actions. Why you need to track your time to answer the mystery of where your time goes. Much, much more! Important Links & Mentions From This Episode: Marie Kondo (http://tidyingup.com/) Rise of the Youpreneur (http://www.riseoftheyoupreneur.com) Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneuracademy.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

Create Something Awesome Today Podcast 30: Chris Ducker Rise of the YouPreneur. Today's interview is with Entrepreneur and Best Selling Author Chris Ducker, discussing Personal Branding and his new book Rise of the Youpreneur. SHOW NOTES FOR CSAT PODCAST 30 Guest: Chris Ducker Youpreneur Podcast: http://www.chrisducker.com/podcast/ Youpreneur Community: http://youpreneur.com Rise of the Youpreneur Book: http://amzn.to/2sEK3a5 Virtual Freedom: http://amzn.to/2BFJEXR TODAY’S SPONSORS & DISCOUNTS awesomecreatoracademy.com 33% OFF CODE FOR YOUTUBE STARTER KIT: AWESOMEPODCAST www.awesomecreatoracademy.com/store/dPpRoH8h RESOURCES FOR YOUR BIZ MENTIONED IN THIS SHOW: Build a Website With Bluehost and Get a Discount! Bluehost robertoblake.com/bluehost Start Email Marketing with LeadPages and ConvertKit LeadPages robertoblake.com/leadpages C onvertKit robertoblake.com/convertkit Disclaimer: Some of the links above are affiliate links, which means that if you choose to make a purchase, we will earn a commission. This commission comes at no additional cost to you. Please do not spend any money on these products unless you feel you need them or that they will help you in achieving your goals and creating something awesome.

Lately, I've been in head-down mode with a brand new project that some of you might have heard about lately.. my latest book. In this special episode, I share a quick peek of my upcoming book, Rise of the Youpreneur to give you an idea about what a Youpreneur is all about and why it's so important to build a future-proof business. Stay tuned as I go into how I started in business, how it was vastly different from today's business world and the mindset shift I had to make to turn from an entrepreneur into a Youpreneur. This book has been a long time coming and is inspired by so many things including this show, it's listeners and guests so I can't wait for you to pick a copy up and let me know what you think! Essential Learning Points From This Episode: Chris talks about how he had to start from scratch whenever he had to start a new business. Chris talks about coining the term "Youpreneur" and what it's all about. What are the benefits of becoming a Youpreneur. How personal brand businesses are future-proof. Much, much more! Important Links & Mentions From This Episode: Rise of the Youpreneur (http://riseoftheyoupreneur.com) Virtual Freedom Book (http://amzn.to/1tE69pb) Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneuracademy.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!  

In this episode, I share a success story of one of our Youpreneur members Anissa Holmes and how her business has flourished and talk about the importance of having a coach or a mentor to help give you brand new perspective. This episode is all about getting things done at the right time. One of the best parts of being your own boss is taking note of the relationship between self-awareness and productivity, and making it work for you. So it's important to find that sweet spot of when you are at your most and least productive and building your schedule around that. Now it's important to recognize that what might work for others might not work for you. So while there might be a little trial and error involved, this is where you can take advantage of being your own boss to set your own rules and watch your business flourish! Essential Learning Points From This Episode: Why you need a mentor or a coach to help you grow yourself and your business. Why you shouldn't enlist your spouse or your best friend as your coach. Much, much more! Important Links & Mentions From This Episode: YoupreneurFM Episode with Anissa Holmes (https://www.chrisducker.com/podcast/delivering-wow-just-beginning-anissa-holmes/) Rise of the Youpreneur Waitlist (http://youpreneur.com/risevip) Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneur.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

This episode is all about that primary profit mentality as I share one of our exclusive workshops from the Youpreneur community library that is all about monetization and setting up several streams of income around your personal brand. In this session, I go into why you need to be seen as an expert and influencer and eight ways to finally get started with monetizing your personal brand today with both passive and non-passive methods. This episode is a short one but it packs quite a punch so remember to get that notepad and pen out. I hope this workshop gives you the ideas you need to help create new ways to monetize your brand. Essential Learning Points From This Episode: Why you should keep your mind flexible on the possibilities. Which method is the easiest way to get started when monetizing your brand. Chris talks about why Youpreneurs “do it differently”. Which methods are more passive than others. Much, much more! Important Links & Mentions From This Episode: Rise of the Youpreneur Waitlist (http://youpreneur.com/risevip) Virtual Freedom Book (http://amzn.to/1tE69pb) Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneuracademy.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!  

Nowadays, everyone seems to be searching to discover the next big thing but so few entrepreneurs are willing to put in the real work and play the long game in making sure they build the best business possible. In this episode, I talk about the concept of business longevity, why entrepreneurs should think about being in business for the long haul instead of the next 'get rich quick' scheme and how building your business slowly and purposefully can help you learn from your mistakes. Essential Learning Points From This Episode: Chris talks about dangerous goals to strive for. The benefits of playing the long game when it comes to building your business. Much, much more! Important Links & Mentions From This Episode: Rise of the Youpreneur VIP Waitlist (https://chrisducker.lpages.co/rise-waitlist/) Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneur.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

Almost everywhere we look, online video has become a staple in content creation but it takes more than just hitting record to create proper online video content. This episode is all about how you can tell your story better through online video as creative director of Innovate Media, Ben Amos joins the show to share his top online video strategies. Stay tuned as we go into the storytelling element of our businesses, the two essential things you need to get done when planning your online video strategy and how to tell your story from a business perspective. This episode is a great one if you are looking to get started or even revisit your online video strategy so get that notepad and pen out, you're going to need them! Essential Learning Points From This Episode: Ben talks about the importance of your why when it comes to creating videos. Ben breaks down the three main areas of the storytelling journey. What are the different goals you should cover in your online videos strategy. How the 4P framework can help with your story structure. Much, much more! Important Links & Mentions From This Episode: Ben Amos' website (http://engagevideomarketing.com/) Ben Amos on Twitter (https://twitter.com/engage_ben) Bonus Content from Ben (http://engagevideomarketing.com/youpreneur) Innovate Media (http://innovatemedia.com.au/) Amy Schmittauer (https://www.youtube.com/channel/UCR9gMSj0UUxGvgfpNhhF3Jw) Pat Flynn (https://www.youtube.com/user/SmartPassiveIncome) Gary Vaynerchuk (https://www.youtube.com/channel/UCctXZhXmG-kf3tlIXgVZUlw) Simon Sinek's Start With the Why Talk (https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action) Patrick Moreau (https://musestorytelling.org/) Rise of the Youpreneur VIP Waitlist (https://chrisducker.lpages.co/rise-waitlist/) Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneur.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

It can be easy to get sunk into the details of our day-to-day business routines that we forget why we jumped into the world of Youpreneurship in the first place! In this episode, I want us to zoom out a little to remember why we all became Youpreneurs in the first place and the difference between what a Youpreneur is from any other business owner. Let me know what being a Youpreneur means to you and any thoughts you might have about this episode over on Twitter (https://twitter.com/chrisducker) - I'd love to hear from you! Essential Learning Points From This Episode: What is the one thing all Youpreneurs have in common. How to keep your motivation high when running your business. Much, much more! Important Links & Mentions From This Episode: Rise of the Youpreneur VIP Waitlist (https://chrisducker.lpages.co/rise-waitlist/) Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneuracademy.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

Often one of the biggest obstacles I see entrepreneurs having to deal with is themselves. So many of us fall into the trap of dreaming big but playing small without even realizing it. In this episode, author Clare Josa joins the show to share different ways to help you find the clarity you need to work your way through the mental roadblocks that can stop a business owner from personally growing. Clare and I also have a great discussion about imposter syndrome and how to push through it, the power of visualization and how it can help move the needle in your business and with your self. I hope you enjoy this chat with Clare, this conversation brings to light a lot of useful tips and insights that can hopefully bring focus and the push you need to get out of your own way. Essential Learning Points From This Episode: Clare talks about the five main entrepreneurial fears and how you can get rid of them. Why so many entrepreneurs tend to procrastinate. What Clare means by "mind story" fears. What is one of the biggest drivers of imposter syndrome. Much, much more! Important Links & Mentions From This Episode: Clare Josa's website (http://www.clarejosa.com/) Clare Josa on Twitter (https://twitter.com/clare_josa) Dare to Dream Bigger (http://amzn.to/2CFumzo) You Take Yourself With You (http://amzn.to/2D4fJab) MailChimp (https://mailchimp.com/) YoupreneurFM Episode with Darren Hardy (https://www.chrisducker.com/podcast/entrepreneur-roller-coaster-darren-hardy/) Sheryl Sandberg (https://twitter.com/sherylsandberg) Carrie Green (http://femaleentrepreneurassociation.com/) Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneur.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

This episode is all about getting things done at the right time. One of the best parts of being your own boss is taking note of the relationship between self-awareness and productivity, and making it work for you. So it's important to find that sweet spot of when you are at your most and least productive and building your schedule around that. Now it's important to recognize that what might work for others might not work for you. So while there might be a little trial and error involved, this is where you can take advantage of being your own boss to set your own rules and watch your business flourish! Essential Learning Points From This Episode: Why you need to identify your most and least productive times. Chris shares why he chose Tuesday for his Two Minute segment. Much, much more! Important Links & Mentions From This Episode: Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneuracademy.com/) Thank You for Tuning In!There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

Two hundred episodes into his own podcast, ProBlogger Darren Rowse joins the show again to talk about his experiences with hosting his own show and how he's leveled up to ProPodcaster. We also talk about how he has been converting his podcast listeners into blog readers (and vice versa) and what we both have planned for our respective podcasts in the future. Tune in as we also get into a great mastermind session on how to keep your podcast content fresh by mixing things up, how we handle batch recordings and how we put our podcasts on auto-pilot when it comes to taking some much-needed downtime. It was fantastic having Darren over again and I thoroughly enjoyed talking about the ins-and-outs of podcasting with him, so if you happen to have a podcast of your own or are thinking of starting one, this is the episode for you. Enjoy! Essential Learning Points From This Episode: Chris and Darren share how they both view podcasting and how it affects their audiences. Why Chris decided to start his new podcast segment 'Two Minute Tuesdays'. What was Darren's biggest stumbling block when it came to establishing his podcast. Darren shares why he created his podcast episodes now and how the podcast impacts on him. Much, much more! Important Links & Mentions From This Episode: Darren Rowse's website (https://problogger.com/) Darren Rowse on Twitter (https://twitter.com/problogger) YoupreneurFM Episode with Darren Rowse (https://www.chrisducker.com/podcast/problogger-podcaster-darren-rowse/) John Lee Dumas (https://www.eofire.com/) This American Life (https://www.thisamericanlife.org/) James Schramko (https://www.superfastbusiness.com/about/) Gary Vaynerchuk (https://www.garyvaynerchuk.com/) Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneuracademy.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

I've made it my mission in recent years to really spread the word about personal branding, but your brand needs one more thing to make sure that it stands steady. In this episode, I talk about why we need to focus on building our reputation and our brand in unison.  Stay tuned as I talk about how your personal brand isn't what you think it is, really listening to your audience and so much more. For more personal branding shop talk, let me hear your thoughts on Twitter. (https://twitter.com/chrisducker) I'd love to hear how you connect with your audience to see what they say about your brand! Essential Learning Points From This Episode: When does your brand actually happen. How to find out what people are saying about you. Much, much more! Important Links & Mentions From This Episode: Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneuracademy.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

Navigating the world of online business has a lot of unexpected twists and turns, opportunities where you grow and where you learn. My guest today makes it her mission to get to the bottom of what keeps small businesses from becoming even more successful. In this episode, author Pamela Slim joins the show as we talk about a project that is near and dear to Pamela’s heart, where she has built a learning/experimenting environment for small business owners to help them see what works in their businesses. We also get into a discussion about systemic sector problems, her survey process, how she has learned more about her audience and the big surprises she has found from it. This episode with Pamela is such a great example that shows the small business owner journey is one of constant learning and discovery. You’ll definitely need a notepad and pen for this one so get ready and tune in! Essential Learning Points From This Episode: What Pamela means by her learning laboratory. Pamela talks about the different mindsets she runs into when it comes to small business owners. What Pamela plans for her next upcoming book. Chris and Pamela talk about sometimes doing things for the wrong reasons. Much, much more! Important Links & Mentions From This Episode: Pamela Slim's Website (https://pamelaslim.com/) Pamela Slim on Twitter (https://twitter.com/pamslim) Body of Work (http://amzn.to/2o7jGax) Escape from Cubicle Nation (http://amzn.to/2zeuerZ) Susan Baier (https://audienceaudit.com/) Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneuracademy.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I'm grateful for that. If you enjoyed today's show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they're extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

In this first episode of my Two Minute Tuesdays segment, it's all about taking care of yourself so that you have the right mindset to take care of your business. So many entrepreneurs end up running themselves ragged from their day-to-day work routines and only seem to hit the brakes when they reach burnout. Your audience will always look to you so it's important to set the right example of knowing when to work hard and when to take a step back and breathe. I hope this session helps, and let me know what your favorite ways are to take a break over on Twitter! (https://twitter.com/ChrisDucker) Essential Learning Points From This Episode: Why taking care of yourself isn't a luxury and why it's mandatory. How self-care can take different forms for different people. Much, much more! Important Links & Mentions From This Episode: Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneuracademy.com/) Thank You for Tuning In!There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

Our businesses thrive on change, whether it's tweaking your pricing or marketing strategy or a full-blown revamp. It's always important to keep things fresh and see what works better for your business. Speaking of changes, in this episode I have Mike Vardy join us again to talk about some monumental changes in his business and shares his master plan on how he is planning to rebrand from being known as the "Productivityist". We also get into the topic of free webinars versus paid webinars, what Mike means by 'time crafting' and launching my new book, 'Rise of the Youpreneur' in the new year. This is a really exciting time for Mike, and I can't wait to see how he handles his rebrand in the next coming months. For all you listeners out there who are thinking of rebranding your own business, this episode is a must-listen, so grab that notepad and pen and enjoy! Essential Learning Points From This Episode: Why Mike is planning to leave his "Productivityist" brand. Who pushed Chris into the idea of 'Rise of the Youpreneur'. Why Mike is taking his time with this rebranding operation. What Mike means by the "any time alignment" webinar. Much, much more! Important Links & Mentions From This Episode: Mike Vardy's website (https://productivityist.com/) Mike Vardy on Twitter (https://twitter.com/mikevardy) The Productivityist's Rebrand Journey (http://productivityist.com/youpreneur) Asana (https://asana.com/) Dan Miller (https://www.48days.com/) Ryan Holiday (https://ryanholiday.net/) Jeff Goins (https://goinswriter.com/) Chris Brogan (http://chrisbrogan.com/) Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneuracademy.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

I've got a quick surprise episode for you today as I announce the start of a brand new segment on the podcast, 'Two Minute Tuesday' where I get to deliver shorter, high-level and thought-provoking content that I hope will inspire you. I have lots of exciting plans for 2018 and I can't wait to get started with this new project to help elevate you and your business even further. That's it for now, see you next week for our first Two Minute Tuesday episode! Important Links & Mentions From This Episode: Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneuracademy.com/) Thank You for Tuning In!There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!

One of the best parts about live events is meeting new people and establishing connections with them, even after the event has wrapped up! I had the pleasure of meeting the founders behind Sistermixin at my Tropical Think Tank event held earlier this year and it's been amazing watching them grow their brand over the past few months. In this episode, Joanne Ling and Tracey Fry from Sistermixin join me as they share their experiences from Tropical Think Tank and how they've grown their business since then. Tune in as we chat about pricing strategies, how taking the leap and investing in their own warehouse helped boost their business and give them credibility plus what their rebranding plans are for the new year. We also go into their digital marketing strategy, how they hold their live events with them living in separate states and so much more. It was great fun having Jo and Tracey on the show, so sit back, relax and enjoy! Essential Learning Points From This Episode: Tracey, Jo and Chris discuss the impact of focusing on one project at a time. Why Tracey and Jo unfollowed their favorite influencers and how it helped. When they decided to stop working in their business and start working on it. How much their business has grown since taking their business "out of their home". Much, much more! Important Links & Mentions From This Episode: Sistermixin's Website (https://www.sistermixin.com/) Sistermixin on Facebook (https://www.facebook.com/thermoliciousfood/) Sistermixin's Recipe for Caramel Tarts (https://www.sistermixin.com/recipes/caramel-tarts/) Personal Branding Roadmap (http://youpreneur.com/ebook) Sign-up for the FREE Youpreneur Launchpad Training Course (http://chrisducker.com/launchpad) Join the Youpreneur Community and Build Your Business FAST! (http://youpreneuracademy.com/) Thank You for Tuning In! There are a lot of podcasts you could be tuning into today, but you chose mine, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the top and bottom of this page. Also, kindly consider taking the 60-seconds it takes to  leave an honest review and rating for the podcast on iTunes (https://www.chrisducker.com/itunes) , they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally! Lastly, don’t forget to  (https://www.chrisducker.com/itunes) , to get automatic updates every time a new episode goes live!  

#10: As business owners and entrepreneurs, Creating buzz around our business, so we can be more visible front of our potential clients/customers, and to establish more credibility is one of the most important tasks. However, when it comes to obtain media coverage for niche-based business, it’s not so easy to find experts can teach on this subject with practical applications and proven results, and if you ever found one, generally speaking, the price tag is not necessarily a great fit for most small business owners. But Today I have a solution for you, our guests today is PR Expert Janet Murray. We met each other in 2015 through Chris Ducker’s Youpreneur Community, since then we became good friends, and found ourselves shared some common interests in life as wellJ I know many of my fellow entrepreneur-friends, myself included, we have used her strategies to become a contributor for Huffington Post, Business Insiders, and many more other media outlets, so what she teaches works! Here is her official bio: Janet Murray is a British journalist and PR coach who helps businesses and brands tell their story in the media. She’s written for various national publications (including the Guardian, Huffington Post, Daily Telegraph, Entrepreneur, Independent, Daily Mail and The Sun), many consumer titles and made dozens of appearances on radio and TV. Janet lives near London with her husband and ten-year-old daughter and runs her business from her garden 'shedquarters', local coffee shop or wherever she happens to be in the world.   Key Lessons from this Episode: 4 Easy strategies to get PR coverage What to do and what not to do for your next product launch when it comes to press release How to reach out journalists in the right ways   Links For this Episode:   The low-hanging fruit way to reach out journalists: https://twitter.com/helpareporter (https://twitter.com/helpareporter) (HARO) https://www.helpareporter.com (https://www.helpareporter.com)   Janet’s articles links: - The miscarriage story (https://www.theguardian.com/women-in-leadership/2015/oct/14/baby-loss-awareness-week-we-need-to-talk-about-miscarriage)   - The Shack Story (http://www.huffingtonpost.co.uk/janet-murray-/i-dont-need-a-holiday_b_8262054.html)   - The Women shouldn’t work for free  (https://www.theguardian.com/women-in-leadership/2015/aug/24/show-me-the-money-why-women-need-to-stop-working-for-free)   Janet’s Book (http://bit.ly/JMpr)   Kelly’s article on Huffington Post (http://bit.ly/HFbully)   (http://bit.ly/Youpreneur)