Podcast appearances and mentions of Ben Amos

If you've been creating video content without seeing results, or hesitating to start because you're unsure where to begin, this episode is for you. I talk with Ben Amos, author of "Engage: The Definitive Guide to Video Strategy for Business" about transforming your approach to video marketing from aimless content creation to strategic growth driver.Video is no longer optional for business growth - it's the most powerful way to build trust and connect with audiences worldwide. But creating random videos without a framework is like cooking without a recipe. Ben breaks down his proven 7-element strategy that turns video from a confusing expense into a reliable business asset.

It's time to revolutionize your video marketing strategy! So I spoke to Ben Amos, who has written "Engage: The Definitive Guide to Video Strategy for Business." Because in today's digital-first world, video isn't optional—it's essential. In his book, Ben reveals the proven 7-step framework to plan, create, and distribute videos that deliver real results.SUBSCRIBE TODAY!SPECIAL GUEST:Ben Amos, author of "Engage: The Definitive Guide to Video Strategy for Business." Find Ben's podcast, services and masterclass at EngageVideoMarketing.com. And see his book at EngageVideoMarketing.com/book or on Amazon.HOST: The VidAction Podcast is hosted by:- Dane Golden, YouTube ConsultantVidAction.tv | LinkedIn | YouTube

It's time to revolutionize your video marketing strategy! So I spoke to Ben Amos, who has written "Engage: The Definitive Guide to Video Strategy for Business." Because in today's digital-first world, video isn't optional—it's essential. In his book, Ben reveals the proven 7-step framework to plan, create, and distribute videos that deliver real results.SUBSCRIBE TODAY!SPECIAL GUEST:Ben Amos, author of "Engage: The Definitive Guide to Video Strategy for Business." Find Ben's podcast, services and masterclass at EngageVideoMarketing.com. And see his book at EngageVideoMarketing.com/book or on Amazon.HOST: The VidAction Podcast is hosted by:- Dane Golden, YouTube ConsultantVidAction.tv | LinkedIn | YouTube

Everything comes to he who waits... That was the case for Brandon Austin who, after spending the best part of 17 years at Totttenham Hotspur, was finally granted his first team debut at the weekend. The soon-to-be 26-year-old acquitted himself well in the defeat to Newcastle, earning the Man of the Match award on TNT Sports and giving Ange Postecoglou something to think about ahead of Wednesday's Carabao Cup clash with Liverpool. Elsewhere, Matz Sels is perhaps the surprise package of the season in the Premier League. The Belgian leads the way for top-flight clean sheets following his blank in Nottingham Forest's 3-0 win over Wolves. In the EFL, Illan Meslier is feeling the heat at Leeds, Joe Whitworth provided an assist in Exeter's defeat to Bolton and Ben Amos returned to league action for the first time since April 2023.

Ben and I discuss how to tailor video content to various stages of the customer journey, from capturing attention to closing sales. Ben shares insights on choosing the right type of video production for your business goals and how to strategically place content for maximum impact. If you're looking to enhance your video strategy and connect more authentically with your audience, this episode is packed with actionable tips.Watch the ‘Before We Hit Record' episode with Video Strategist Ben Amos.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links mentioned in this episode:Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo. Grab some free chapters of Ben's upcoming book!Kwadwo [QUĀY.jo] Sampany-Kessie's Links:Subscribe to The Art of Online Business's YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!Visit Kwadwo's website for Facebook Ads helpSay hi to Kwadwo on InstagramBen's Links:Visit Ben Amos' websiteDM Ben: https://www.instagram.com/engage_ben/Check out the free chapters from his upcoming bookTimestamps:0:00 Video Strategy for Online Business11:35 Video Marketing Goals and Content Understanding20:38 Content Strategy and Book Announcement27:26 Creating Effective Video Content StrategyTake Control Of Your Ad Results Without The Monthly Retainer FeeClick here to get 28 days of one-on-one FB Ads training from me with unlimited support.So you can successfully run ads campaigns with lower lead costs and higher revenue. Get 'The 7 Biggest Facebook Ad Mistakes Course Creators Make That Burn Through $$$ And Kill Results' email series and stop your ads from burning through your hard earned money.

Join me as I catch up with Ben Amos, a former coaching student who's now an expert in video marketing. We reminisce about our first meeting and talk about how speaking at Social Media Marketing World catapulted his career. Ben also shares invaluable insights into how he's evolved his business strategies post-pandemic and balances his passion for teaching video strategy with running his agency. Watch the episode Video Strategy That Unlocks Sales With Ben Amos (releases May 22nd).Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie's Links:Subscribe to The Art of Online Business's YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!Visit Kwadwo's website for Facebook Ads helpSay hi to Kwadwo on InstagramBen's Links:Visit Ben Amos' websiteDM Ben: https://www.instagram.com/engage_ben/Check out the free chapters from his upcoming bookTimestamps:0:00 Ben's Social Media Marketing Journey15:05 Entrepreneurial Journey and Focusing on Success24:59 Spider Killing and Online Video StrategyTake Control Of Your Ad Results Without The Monthly Retainer FeeClick here to get 28 days of one-on-one FB Ads training from me with unlimited support.So you can successfully run ads campaigns with lower lead costs and higher revenue. Get 'The 7 Biggest Facebook Ad Mistakes Course Creators Make That Burn Through $$$ And Kill Results' email series and stop your ads from burning through your hard earned money.

Want to ensure that your videos are relevant to your target audience? Looking for tactics to retain viewers at various stages of the customer journey? To explore how to optimize your videos to reach the right people, I interview Ben Amos.Guest: Ben Amos | Show Notes: socialmediaexaminer.com/615Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

You can Watch or Listen to this episode: https://the6ways.com/31Video Podcasts have been around for 20 years, but thanks to changes in tech and consumer behavior they have only recently become an incredible marketing asset for entrepreneurs. A video podcast can become your entire content funnel, grow your audience & authority and generate leads, all while taking the host less than an hour per week. In this episode online video strategist Ben Amos and I are sharing 6 ways video podcasts are the best marketing content for entrepreneurs.Occasionally a helpful announcement for listeners gets added to the show so the timestamps below may be off by 30-60 seconds, but they should be pretty close.00:49 6 Ways Video Podcasts Are the Best Marketing Content for Entrepreneurs04:47 #1: Audio Won't Do This As Fast06:54 #2: Don't Miss Half Your Audience08:54 #3: Why Video Takes Less Time Than Audio12:20 #4: Another Goal Checked Off14:57 #5: Why Anyone Can Do This19:33 #6: Every Business Needs This23:02 I'm not very tech savvy, so how much time should I expect to invest in editing a video podcast?Some REALLY awesome tips were shared in this episode – please think about who you know that would benefit from these, and then make sure to share it with them. Because WE ALL DO BETTER WHEN WE ALL DO BETTER.

Despite the undeniable impact of video on digital marketing, many DIY marketers and business owners find themselves at a crossroads, grappling with the challenges of integrating video into their social media strategies. Whether it's a lack of knowledge, direction, ideas, or a robust strategy, the hurdle remains significant. This week's guest Ben Amos shows us that the key to overcoming this obstacle lies in adopting a strategy-first approach to video content, effectively pushing back the overwhelming tide of content creation. Throughout the episode, listeners will be treated to Ben's invaluable insights on navigating the complexities of online video marketing. He shares actionable advice on how to harness the potential of video to foster business growth, engage with target audiences more effectively, and build a lasting digital footprint. By focusing on strategy over spontaneity, businesses can demystify the process of video content creation and step confidently into the spotlight.   The key moments in this episode are:00:00 Welcome01:53 The Importance of Strategy in Video Marketing05:36 Overcoming the Fear of Video Creation12:11 Why Video is Essential in Marketing Strategies16:40 Simplifying Video Strategy for Effective Marketing21:27 Ben's Upcoming Book on Video Strategy23:33 Final Tips and Encouragement for Video Creation Connect with Ben Amos on LinkedIn - https://www.linkedin.com/in/beninnovate/ Get a free chapter of Ben's soon to be released book The Definitive Guide to Video Strategy for Businesses here - https://engagevideomarketing.com/freechapter ABOUT MICHELLE J RAYMOND Michelle J Raymond is an international LinkedIn™️ B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn™️ and let her know you are part of the community of podcast listeners.  Connect with Michelle J Raymond on LinkedIn  -  https://www.linkedin.com/in/michellejraymond/ B2B Growth Co offers LinkedIn™️ Training for teams to build personal and business brands and a LinkedIn™️ Profile Recharge service for Founders/CEOs.  Book a free intro call to learn more  - https://calendly.com/michelle-j-raymond/book-an-intro-call-15mins Social Media for B2B Growth Podcast is a fully accessible podcast. Audio, Video, Transcript and guest details are available on our podcast website - https://socialmediaforb2bgrowthpodcast.com/ Subscribe to our YouTube Channel - https://www.youtube.com/@MichelleJRaymond #podcast #videocontent #videostrategy

Ben is a passionate online video strategist, video producer, international speaker and consultant working with high-impact brands worldwide to connect them to their ideal audiences through effective online video marketing. As host of the Engage Video Marketing Podcast, and coach to hundreds of Video Strategists globally, Ben's mission is to help other creatives, marketers, entrepreneurs and video producers better understand how to attract, engage and convert audiences online with video. #leducentertainment #podcast #SpaghettiOnTheWall #VideoMarketing

In this episode we enjoy what I think is the clearest explanation of how to get very strategic with video content. If you've got over the camera shyness and you want to level up then this interview with Ben Amos from Engage Video Marketing, is for you. If you're a like a lot of other people and you don't want to start making video until you have a great plan - then this is also the episode for you.Buckle up and let me introduce you to the one and only Ben Amos.Ben's website : engagevideomarketing.com----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Welcome to the eleventh bonus episode of the Confident Live Marketing Podcast, as we continue the celebration leading up to our 200th episode and 4th anniversary! In this bonus episode, I'm again going back into the archives and highlighting some special guest interviews. I interview my good friends Libby Langley & Ben Amos about strategy, why live video and why it's important to have fun in our businesses!This episode is sponsored by Adobe Express. Sign up for free and start creating stunning visual content with Adobe's vast array of templates, images, videos and fonts).Please Subscribe! Don't miss an episode! You can subscribe on Apple podcasts here - or on other podcast players.The Confident Live Marketing ShowThe Confident Live Marketing Show is a weekly live video show and podcast. It's aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video, webinars and podcasts. We'll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - camera confidence/mindset, tech/gear and content marketing.It's hosted by Ian Anderson Gray. He is the founder of the Confident Live Marketing Academy and is the host of the Confident Live Marketing Podcast. He helps entrepreneurs to level up their impact, authority and profits by using live video confidently. He's founder of Seriously Social - a blog focused on live video and social media tools. He's an international speaker, trainer, teacher and consultant. He has a passion for making the techno-babble of live video and social media marketing easy to understand. As well as being a geek, husband, and dad to two kids, Ian is also a professional singer and lives near Manchester in the UK.This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

After much consultation, it was decided to record this week's Between the Sticks before the second round of Easter EFL fixtures. Reasons being threefold: 1) Aaron Ramsdale pulled off that performance against Liverpool and it couldn't wait another two days to talk about. 2) Ivan Toney saw a penalty saved by Nick Pope after Rich claimed in last week's show that the Brentford man would never not score another penalty (and it couldn't wait another two days to talk about). 3) Rich was genuinely recognised at the airport (and that definitely couldn't wait another two days to talk about). So here we are with a bunch of brilliant goalkeeping action to cover from Friday through Sunday. Jordan Pickford kept the score down with nine saves at Old Trafford, Ben Amos joined him for Performance of the Weekend with a series of stops in Wigan's defeat to Sheffield United and Walsall's Owen Evans can consider himself extremely unlucky at conceding a fourth goal that categorically never was against Rochdale.

If you haven't yet heard of the AI tool that's been taking the online world by storm over the last couple of months then keep listening because in this episode I'm sharing my thoughts on ChatGPT for video strategy.And to be honest, I've been blown away from what this tool and other AI tools mean for our industry so I'm excited to dive in.If you found this episode of value I'd love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.comBen Amos LinkedInBen Amos InstagramBen Amos TwitterRate the Engage Video Marketing Podcast on iTunesMentioned in this episode:Join the Video Strategists MasterclassGet started on your journey as a confident Video Strategist in my Video Strategists Masterclass. Learn more and register today at https://www.engagevideomarketing.com/vsm

In this episode I'm going to share with you some insight we've gained as video strategists working on million dollar DR ad campaigns. With the hope that you can pick up a thing or two for your clients regardless of their budget.In this episode we cover:The learnings I've gained about:Thumbstop ratio (3sec view / impressions)Retention / ThruplaysCTR / CTP Click to purchaseCPA & AOVAACROASIf you found this episode of value I'd love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.comBen Amos LinkedInBen Amos InstagramBen Amos TwitterRate the Engage Video Marketing Podcast on iTunes

It's 2023, and as I've said so many times before. The world of video marketing for business is changing, and I don't want you to get left behind so in this episode I'm going to let you in on my Video Strategy Agencies key focus tactics for our clients this year. The video strategies that we'll be guiding our clients towards throughout the year, and how you can potentially embrace these strategies for your own business so you stay on top of your video marketing game this year.In this episode we cover:Short-form Vertical VideoImpeccable hooksUGCVideo Podcasting1:1 VideosIf you found this episode of value I'd love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.comBen Amos LinkedInBen Amos InstagramBen Amos TwitterRate the Engage Video Marketing Podcast on iTunes

This might be a little controversial but hear me out. I believe that in 2023 for certain businesses LESS professional video could actually do way MORE for your business. What I'm going to discuss in today's episode came from a suggestion from listener Kathryn - @aguideto_socialmedia who has been struggling to convince her clients of the value of lower production value DIY videos as part of their strategy. Now, don't get me wrong. There is absolutely a critical place in an effective full funnel video strategy for professional video production. Just as you wouldn't try to sign write your own car, print your own business cards or sew your own staff uniforms, allocating a percentage of your marketing budget each year to professional video content is a must. However, for so many businesses there is so much untapped VALUE to be gained by embracing DIY video content across an organisation. And I feel this trend is only going to continue...If you found this episode of value I'd love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.comBen Amos LinkedInBen Amos InstagramBen Amos TwitterRate the Engage Video Marketing Podcast on iTunesMentioned in this episode:Join the Video Strategists MasterclassGet started on your journey as a confident Video Strategist in my Video Strategists Masterclass. Learn more and register today at https://www.engagevideomarketing.com/vsm

Joining me this week is Ben Amos from Engage Video Marketing.  In this week's episode, Ben & I walk through how to create a video-first approach for your business. We discuss the 7 elements you need to include to ensure any video content you create is successful.  Ben is a passionate online video strategist, video producer, international speaker and consultant working with high-impact brands worldwide to connect them to their ideal audiences through effective online video marketing. As host of the Engage Video Marketing Podcast, and coach to hundreds of Video Strategists globally, Ben's mission is to help other creatives, marketers, entrepreneurs and video producers better understand how to attract, engage and convert audiences online with video.  If you like this episode, make sure you listen to the rest of Simon Says Video, follow the podcast and leave a review so others can find us.  If you'd like to learn more, you can connect with me using the links at the bottom and find out how I can help you put a successful video content strategy in place for your business.  As a thank you for listening to my podcast, I will give three listeners a chance to win a signed copy of my book ‘How to Get Video Right – The essential guide to video strategy in the rapidly changing digital age'. All you have to do to enter is leave a review. Screenshot your review and email it to me asksimon@getvideoright.com by 9th December 2022 for a chance to win.    Highlights from this episode:  (04:53) Why your business needs a video-first approach  (07:14) Why video will work for your business  (09:59) Why is video is put into the too-hard basket?  (12:32) Tactics vs Strategy – The Art of War  (13:56) The 7-minute video marketing plan  (15:00) The seven elements of an effective video plan  (27.07) How to get these videos made  (30:49) The results you can expect  (38:33) How to get started  (39:37) What to look for in a video partner    Connect with Ben:  Engage Video Marketing  Engage Video Marketing Podcast  Video Strategy Training    Contact Simon:  Visit the Website  Buy the Book  Work with Me    If you like what you hear, remember to click follow or subscribe, share with your colleagues and leave us a review so others can find us. 

Leverage is the key to making what you have go much further. Just like a crowbar can assist you to apply great force from a small push, leverage allows you to harness the power of good positioning and the strategic application of time and energy to move mountains.As a business owner and entrepreneur, we're often dealing with a limited amount of resources, be it time, money or team, on our mission to change the world through our products or services.And here's the good news, I believe one of the best ways to gain real leverage in business today is through the strategic use of video and in this episode of the podcast we're going to explore this idea and more.If you found this episode of value I'd love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.comBen Amos LinkedInBen Amos InstagramBen Amos TwitterRate the Engage Video Marketing Podcast on iTunesMentioned in this episode:Join the Video Strategists MasterclassGet started on your journey as a confident Video Strategist in my Video Strategists Masterclass. Learn more and register today at https://www.engagevideomarketing.com/vsm

What do 344 business content marketers think about using the power of video as we move into 2023? Well, let's find out!In this episode, I am going to break down the insights in a recent report that was released by Content Marketing Institute in association with Vidyard. The report is called 2022 Content Marketing Video and Visual Storytelling Survey. If you found this episode of value I'd love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.comBen Amos LinkedInBen Amos InstagramBen Amos TwitterRate the Engage Video Marketing Podcast on iTunesMentioned in this episode:Join the Video Strategists MasterclassGet started on your journey as a confident Video Strategist in my Video Strategists Masterclass. Learn more and register today at https://www.engagevideomarketing.com/vsm

So, I guess it makes sense to focus much of our time and effort in our marketing on making the sale. But where do sales really come from and how can video marketing influence this?In today's episode, I'm taking things back to first principles for your video marketing, as we dissect how video can make selling easier.If you found this episode of value I'd love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.comBen Amos LinkedInBen Amos InstagramBen Amos TwitterRate the Engage Video Marketing Podcast on iTunesMentioned in this episode:Join the Video Strategists MasterclassGet started on your journey as a confident Video Strategist in my Video Strategists Masterclass. Learn more and register today at https://www.engagevideomarketing.com/vsm

One of the most deflating and frustrating things about creating video content is when it simply fails to get seen by the right audience, and it ends up feeling like wasted time, resources and probably money. The importance of getting video optimisation right simply can't be ignored, and in this episode we're going to explore the bane of many creators' existence - the algorithms. Links mentioned in the show: https://engagevideomarketing.com/254 (Episode 254 - Mastering Video Optimisation Part 1 – Audience with Ben Amos)   If you found this episode of value I'd love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.com https://www.linkedin.com/in/beninnovate/ (Ben Amos LinkedIn) https://www.instagram.com/engage_ben/ (Ben Amos Instagram) https://twitter.com/engage_ben (Ben Amos Twitter) http://engagevideomarketing.com/itunes (Rate the Engage Video Marketing Podcast on iTunes) Mentioned in this episode: Join the Video Strategists Masterclass Get started on your journey as a confident Video Strategist in my Video Strategists Masterclass. Learn more and register today at https://www.engagevideomarketing.com/vsm

In this episode, we're going to explore the ins and outs of the first part of video optimisation which is Audience Optimisation and then in part two we'll dive-in to the second, Algorithm Optimisation. Importantly, as you'll discover as we go through this over these two episodes, each type of optimisation works with the other, and we need to consider both to ensure our video content is set up for success online. Let's dive in to the first type of optimisation, Audience Optimisation  Links mentioned in the show: https://engagevideomarketing.com/251 (Episode 251 - A YouTube Titles Masterclass with Jake Thomas)   If you found this episode of value I'd love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.com https://www.linkedin.com/in/beninnovate/ (Ben Amos LinkedIn) https://www.instagram.com/engage_ben/ (Ben Amos Instagram) https://twitter.com/engage_ben (Ben Amos Twitter) http://engagevideomarketing.com/itunes (Rate the Engage Video Marketing Podcast on iTunes) Mentioned in this episode: Join the Video Strategists Masterclass Get started on your journey as a confident Video Strategist in my Video Strategists Masterclass. Learn more and register today at https://www.engagevideomarketing.com/vsm

No matter what stage you are at right now, getting super clear on what your business is and who you want to serve is a critical foundation for business planning and ultimately success. And, as a Video Strategist, our role for our clients is often to help them gain this clarity too. And it all starts with a hedgehog. Recently in my Accredited Video Strategist Program, we've been working a lot on gaining clarity on audiences and particularly positioning our Video Strategy businesses in the right way for the right types of clients, and it's really interesting to me how we all have different views on the type of business we're aiming to build and who we are wanting to work with. But let me tell you, the clarity, and growth from that clarity that is coming out through the program over the last few weeks has been seriously awesome to see. So in this episode, I'm going to share with you an approach you can take to getting super clear what your business is all about, and in particular what type of clients and projects you will want to attract to work with you. In celebration of 250 episodes of the podcast, take a screenshot of your review, and email it to support@engagevideomarketing.com and we'll hook you up with a surprise bonus :) If you found this episode of value I'd love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.com https://www.linkedin.com/in/beninnovate/ (Ben Amos LinkedIn) https://www.instagram.com/engage_ben/ (Ben Amos Instagram) https://twitter.com/engage_ben (Ben Amos Twitter) http://engagevideomarketing.com/itunes (Rate the Engage Video Marketing Podcast on iTunes)

In this episode, I am going to share with you the audio from a full video strategy one on one introductory training that I released over in my YouTube channel this week. As I run you through really some clarity on what is the opportunity for you as a video producer as you transition to becoming a confident video strategist in 2022. What does it look like to start to reposition yourself as a video strategist for your video production clients? It's a journey that I know you're going to enjoy once you embark on that journey and the next step for you is to stick around for the rest of this training  in this podcast episode.  In this episode we cover: Why just being GOOD AT YOUR CRAFT is no longer enough The difference between Video PRODUCER and Video STRATEGIST A brief background about myself, Ben I Was Failing My Clients... 3 Things I Now Know about Video for Business Your Role As a VIDEO STRATEGIST The 7 Elements for Effective Video Strategy Do you want to learn how to go from just another video producer to a confident video strategist, to get better results for your clients and grow your video business? Well, the 100% free Video Strategy for Video Pros Live Training Series is starting next week.  Register now at https://engagevideomarketing.com/freetraining (https://engagevideomarketing.com/freetraining)  If you found this episode of value I'd love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.com https://www.linkedin.com/in/beninnovate/ (Ben Amos LinkedIn) https://www.instagram.com/engage_ben/ (Ben Amos Instagram) https://twitter.com/engage_ben (Ben Amos Twitter) http://engagevideomarketing.com/itunes (Rate the Engage Video Marketing Podcast on iTunes)

Have you ever found yourself sucked in by Watchbait on facebook? Wait, what?  What is watchbait anyway? It sure sounds dodgy, and if so, what is Facebook or Meta doing about it? A few weeks back Meta announced a crackdown on these tactics, and although it's about time, I'm not exactly sure that they are going to be able to get on top of it. And in this episode I'll explain why.

We all want the videos we produce to actually get results for our clients right? Well I know, and I think you do too, that one of the most frustrating things as a video producer is when we hand over a video we're super proud of, the client is happy but then…nothing. We have no idea how it went, or what results it led to for the business? In this episode let's talk about measuring video success, even when you can't see the data. If you found this episode of value I'd love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.com https://www.linkedin.com/in/beninnovate/ (Ben Amos LinkedIn) https://www.instagram.com/engage_ben/ (Ben Amos Instagram) https://twitter.com/engage_ben (Ben Amos Twitter) http://engagevideomarketing.com/itunes (Rate the Engage Video Marketing Podcast on iTunes)

In today's episode of the Engage Video Marketing Podcast, I am answering your question about starting a YouTube channel as a video production company. Let's dive in. In this episode we cover: Should I start a YouTube Channel as a video producer or video strategist? What content should I post to the channel? Links mentioned in the show: http://engagevideomarketing.com/podcast/youtube-programming-strategy-with-ben-amos/ (Episode 165 - YouTube Programming Strategy) If you found this episode of value I'd love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.com https://www.linkedin.com/in/beninnovate/ (Ben Amos LinkedIn) https://www.instagram.com/engage_ben/ (Ben Amos Instagram) https://twitter.com/engage_ben (Ben Amos Twitter) http://engagevideomarketing.com/itunes (Rate the Engage Video Marketing Podcast on iTunes)

DubaiHot WorkRecuperationRevitalisationInternationalsRep IrelandNorthern IrelandJosh Magennis - James McClean - Will KeanePWU Player of the Season LaunchFans CompilationPanel CitationSo who is your choice as Wigan Athletic player if the 2022 season? Personally I feel that this season is one of the most difficult that there has been to single out just one player, such has been the level of consistency across the whole of the squad. There is also the question of what criteria to use to help you make that choice. Some people argue that goals win you games and look to the leading goal scorers from the squad, but there are also players who score the big goals, the ones that win you games, think Curtis Tilt at Fleetwood, James McClean at Oxford, Callum Lang at Plymouth, Stevie Humphrys at Morecambe and of course Will Keane at home to Rotherham. Others look to the defence, ‘success is built from the back' is a term often used in football and we have had some excellent performances across the back line this season, Jack Whatmough an obvious contender, Ben Amos with thirteen clean sheets in the league so far this campaign is another.  Max Power with his assists, Tom Naylor here, there and everywhere, James McClean with his heart on his sleeve, Tendayi Darikwa leading on and off the pitch, Kell Watts, Jason Kerr, Tom Bayliss, Gwion Edwards, Gavin Massey, Tom Pearce and Josh Magennis have all contributed to top performances and great wins.  Our man of the match polls throughout the season have had 21 different winners, again showing the level of consistency across the whole squad, below is a list of the players who have picked up the accolade.Man of The Match Winners 2021/22Callum Lang, Scott Smith, Gwion Edwards, James McClean, Max Power, Charlie Wyke, Kell Watts, Sam Tickle, Tom Naylor, Will Keane, Tom Bayliss, Baba Adeeko, Jason Kerr, Thelo Aasgaard, Jack Whatmough, Curtis Tilt, Gavin Massey, Ben Amos, James Carragher, Stevie Humphrys and Graeme ShinnieTop Three:Lang 6Power 5Naylor 4 So whatever criteria you use, goals, defending, consistency, match winners, personality, get you off your seat moments, leadership or a combination of those, consider, choose and vote via the dedicated email address. To vote send an email with your player nomination to pwupots2022@gmail.com mark your email POTS, please only vote once as votes from a email address will only be counted once. To help you make your mind up, this week's podcast features a POTS special. 

When you're just starting out as a video strategist, often one of the hardest things to do can be shifting the conversation with your clients, getting them to view you differently from maybe the video producer that you've been in the past.  In this episode of the podcast, I'm going to share with you 3 quick and easy ways to monetize yourself as a video strategist right from the start.  In this episode we cover: Offering add-ons and upsells Video training and consulting Leading with value in sales conversion Links mentioned in the show: engagevideomarketing.com/chat If you found this episode of value I'd love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.com https://www.linkedin.com/in/beninnovate/ (Ben Amos LinkedIn) https://www.instagram.com/engage_ben/ (Ben Amos Instagram) https://twitter.com/engage_ben (Ben Amos Twitter) http://engagevideomarketing.com/itunes (Rate the Engage Video Marketing Podcast on iTunes)

When it comes to growing a video marketing business or any business for that matter, there really are only 5 key numbers that you need to be focused on. In this episode of the Engage Video Marketing podcast, I am going to break down each one of the five. In this episode we cover: 5 ways to grow your business No. of Leads No. of Customers No. of Transactions Average $ Sale Profit Margin Links mentioned in the show: https://www.engagevideomarketing.com/board (Strategy Board Mastermind) If you found this episode of value I'd love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.com https://www.linkedin.com/in/beninnovate/ (Ben Amos LinkedIn) https://www.instagram.com/engage_ben/ (Ben Amos Instagram) https://twitter.com/engage_ben (Ben Amos Twitter) http://engagevideomarketing.com/itunes (Rate the Engage Video Marketing Podcast on iTunes)

Creating a video marketing plan for business shouldn't be complicated, but it should be necessary. In this episode of the Engage Video Marketing Podcast, I'm going to share with you a simple way to create a video strategy or video marketing plan for a business in 7 minutes.  In this episode we cover: The 7 Minute Video Marketing Plan: Audience - Who are you trying to reach? Goals - What are you trying to achieve? Content - What do they need from you to take the desired action? Distribution - How and where will you reach them with your videos? Optimization - What steps will you take to maximise the success of your videos when published? Metrics - What are your measures of success for this plan? Production - Based on the above, what videos will you make and how? If you found this episode of value I'd love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.com https://www.linkedin.com/in/beninnovate/ (Ben Amos LinkedIn) https://www.instagram.com/engage_ben/ (Ben Amos Instagram) https://twitter.com/engage_ben (Ben Amos Twitter) http://engagevideomarketing.com/itunes (Rate the Engage Video Marketing Podcast on iTunes)

If you listened to last week's episode, you would have heard me talking about B2B video marketing trends for 2022 and particularly how this can potentially add to what we can offer our clients as video producers and video strategists to grow our businesses and grow our clients businesses this year. So in this episode, I thought, what better way to follow on from a B2B video marketing episode than to talk about what I'm seeing in B2C video marketing. In this episode we cover: Short form videos Shoppable videos Leveraging Micro Influencers Authenticity and Transparency - increasing focus on social responsibility and human connection Long Form Video https://engagevideomarketing.com/group (Join our conversation at Online Video Strategy Community on Facebook.)If you found this episode of value I'd love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.com https://www.linkedin.com/in/beninnovate/ (Ben Amos LinkedIn) https://www.instagram.com/engage_ben/ (Ben Amos Instagram) https://twitter.com/engage_ben (Ben Amos Twitter) http://engagevideomarketing.com/itunes (Rate the Engage Video Marketing Podcast on iTunes)

Are you looking for ways to better leverage video in your B2B marketing and sales in 2022? Well, I've recently come across an infographic from Vidyard and it's called The Roadmap to Using Video in Your ABM Strategy or Account Based Marketing Strategy and it got me firing on all cylinders so I want to jump on and record this episode live on YouTube and it's also episode 233 on the Engage Video Marketing Podcast to share more about the information in this infographic and what it means particularly for video producers and video strategists. So, let's get into it. In this episode we cover: A detailed explanation of each section of the infographic: Video for Cold Outreach Video Email Nurtures Retargeting Accounts with Videos Scalable Types of Videos Account-Level Personalized Video Customized Playlists Gifting and Direct Mail Videos Follow-up Demo Videos Marketing Produced Videos Links mentioned in the show: https://www.vidyard.com/blog/abm-strategy-roadmap (The Roadmap to Using Video In Your ABM Strategy [Infographic]) https://engagevideomarketing.com/group (Join our conversation at Online Video Strategy Community on Facebook.) If you found this episode of value I'd love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.com https://www.linkedin.com/in/beninnovate/ (Ben Amos LinkedIn) https://www.instagram.com/engage_ben/ (Ben Amos Instagram) https://twitter.com/engage_ben (Ben Amos Twitter) http://engagevideomarketing.com/itunes (Rate the Engage Video Marketing Podcast on iTunes)

Have you switched your profile to LinkedIn Creator mode? What is even a Creator mode anyway and why should you consider switching LinkedIn to Creator mode? All that and more in today's episode. In this episode we cover: What LinkedIn Creator mode is. What it means for your profile. How you can benefit from it and grow your network. A quick run through on what you can expect when you switch on the LinkedIn Creator mode. https://engagevideomarketing.com/group (Join our conversation at Online Video Strategy Community on Facebook.) Support this podcast

Released on November 25, 2021 Mr Beast's video “$456 000 Squid Game in Real Life!” is smashing YouTube records, exceeding 30M views in the first 24 hours. It puts this video in a realm previously only known by major music labels and music videos on the platform. As of the recording of this podcast just one day later, the view count sits at 49,398, 263… wait… hang on. Just refreshed the page and it's now over 50M views in less than 48hrs.  So in this episode of the podcast I want to share for you my take on what any video strategist or YouTuber can learn from this video's success. Keep listening. Support this podcast

In today's episode of the Engage Video Marketing podcast, I'm going to share with you simple steps that you can take to get started as a video strategist today.  In this episode we cover: 5 Steps to Get Started as a Video Strategist 1 - Start and grow in confidence over time 2 - Be a Student of Video Marketing 3 - Be a Conscious Consumer of Video Marketing 4 - Lead with Value and your existing clients first 5 - Eat Your Own Cooking Support this podcast

In this episode I'll be sharing with you three main tactics you can consider using or implementing for your clients to help gain a clearer insight into your audience backed up by real data. And let me tell you, there's a saying that goes something along the lines of  “The data never lies” and this couldn't be more true for an online video strategy. https://engagevideomarketing.com/survey (Complete the Super Duper Annual Engage Video Marketing Community survey, and get a chance to win one of 3 x $50 Amazon gift cards, EVM ‘lead with value' t-shirts, or the chance for some 1:1 coaching with me.) If you found this episode of value I'd love for you to reach out and let me know on instagram @engage_ben or email podcast@engagevideomarketing.com Support this podcast

When it comes to YouTube optimization, one of the things that I see most commonly underutilised is the YouTube descriptions. But how important are YouTube descriptions now anyway, and how can we maximise that space in order to set up our videos for maximum success? Support this podcast

Do you cringe when you see yourself on video or hear the sound of your own voice recorded and played back to you? Well, you're not alone and the fact is there is some science behind why we hate seeing and hearing ourselves on video.  In this episode, I'm going to break down three of the main reasons why this is and what you can do to overcome it.  Support this podcast

The world for sales teams is shifting and more and more relationship building, prospect nurturing, objection handling and sales enablement needs to be done online. This is where video is really starting to shine. So in this episode, I'm going to be sharing with you super quick, 5 ways to use video in virtual selling to continue to smash your quotas as a sales person, and grow your business. Support this podcast

So, what can we learn about effective video marketing from Hollywood blockbusters, TV serials, and human psychology? Well, quite a lot actually. But in particular it's about how they keep a viewer watching and crying out for more. In this episode we cover:A short history of Open Loops 3 ways to inject open loops in your video marketing Video example where open loops are used in their video strategy. If you found this episode of value I'd love for you to reach out and let me know on instagram @engage_ben or email podcast@engagevideomarketing.com Support this podcast

Confidence. It's a funny old thing… often so difficult to gain, but can be quick to disappear. You can develop it without ever realising that you have… and likewise a lack of it, can hold you back without you being conscious of it doing so.  Let's talk about confidence as a video strategist. Support this podcast

This episode of the Engage Video Marketing Podcast is a bit out of the ordinary, as recently I was interviewed by my friend and fellow video strategist over in the UK, Simon Banks. It was such a good chat that I wanted to bring it here to the Engage Video Marketing Podcast for you. Support this podcast

Ben Amos returns to this episode to help us better grasp the relevance of video strategy in your business. Listen in and glean some valuable information from this episode.Connect with Den on LinkedIn https://www.linkedin.com/in/denlennie/Get more great resources over at https://www.denlennie.com/Support the show (https://www.denlennie.com/free-training)

In this episode of the Engage Video Marketing Podcast, I'm going to break down for you one of the most common questions that I get when delivering completed video content to our clients. And this question is around, how are we going to actually host the videos so that we can embed them in the right places on our website? For many businesses, they immediately think of YouTube, right? But YouTube is not always the best option. So in today's episode, I'm going to break this common question down.  Support this podcast

In Talking Culture's final full episode in season one, Alejandra, Meghan, and Daniel explore the work of Zora Neale Hurston. They discuss the boundaries she came up against in her pursuit of anthropology as well as the disciplinary boundaries between anthropology and folklore studies and where much of her work sits on the line of fiction and nonfiction. Throughout the episode the point to the debt anthropology owes to Hurston, and how her work paved the way for much of what anthropology strives to do today. Sources:Bascom, William R. 1953    Folklore and Anthropology. The Journal of American Folklore 66(262):283-290. https://www.jstor.org/stable/536722. Ben-Amos, Dan.1971    Toward a Definition of Folklore in Context. The Journal of American Folklore 84(331):3-15. https://www.jstor.org/stable/539729.Boyd, Valerie. 2003. Wrapped in rainbows: the life of Zora Neale Hurston. New York: Scribner.Darnell, Regna. 1973    American Anthropology and the Development of Folklore Scholarship: 1890-1920, Journal of the Folklore Institute 10(1/2):23-39. https://www.jstor.org/stable/3813878. Dorson, Richard M. 1963    Current Folklore Theories. Current Anthropology 4(1):93-112.  https://www.jstor.org/stable/2739820. Hemenway, Robert. 1976    Folklore Field Notes from Zora Neale Hurston. The Black Scholar 7(7):39-46. DOI: 10.1080/00064246.1976.11413814.Hurston, Zora Neale.  1939  Sound Recordings by Zora Neale Hurston. Library of Congress. Hurston, Zora Neale, Franz Boas, Arnold Rampersad, Henry Louis Gates, and Miguel Covarrubias. 2008. Mules and Men 1St Harper Perennial Modern Classics ed. Harper Perennial Modern Classics. New York: Harper Perennial.Britannica, T. Editors of Encyclopaedia. "Zora Neale Hurston." Encyclopedia Britannica, January 24, 2021. https://www.britannica.com/biography/Zora-Neale-Hurston.Pooley, William G. 2018    Native to the Past: History, Anthropology, and Folklore. Past and Present 239(1): e1–e15. https://doi.org/10.1093/pastj/gtv038.Russell, Mary Catherine. 2017    Zora Neale Hurston: Scientist, Folklorist, Storyteller. Pursuit - The Journal of Undergraduate Research at the University of Tennessee 8(1):124-138. http://trace.tennessee.edu/pursuit/vol8/iss1/13. 

In part 14 of our Masterclass Series on Building a Strategic Marketing Plan for Your Business, host Eric Dickmann speaks with Ben Amos, Founder of Engage Video Marketing. Ben has over 15 years of experience in the film and media industry and is also Founder and Creative Director of Innovate Media, a video production and online video strategy agency operating from Queensland, Australia. Ben has also founded Australia's only purpose-built video blogging studio space, and facility – Vlog Pod®.Ben is passionate about working with clients to develop effective online video strategy within their niche and is driven to help other business owners and marketers understand the full potential for online video platforms within a wider business marketing strategy.For additional resources on this episode and from our other episodes in this Masterclass Series, visit https://fiveechelon.com/masterclassTo learn more about Eric Dickmann and The Five Echelon Group, visit https://fiveechelon.com To learn more about Ben Amos and Engage Video Marketing, visit http://engagevideomarketing.com https://www.linkedin.com/in/beninnovate/Episode #64Buzzsprout - Let's get your podcast launched! Start for FREEMarketing Automation with HubSpot Try HubSpot's all-in-one marketing software to simplify campaign management and drive new leads.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Ben Amos has made a specialty out of showing why businesses need not just a video producer, but a video strategist, and what the difference is. And in his courses, he also trains video producers the skills they need to become video strategists.GUEST: Ben Amos of Engage Video Marketing | Podcast | Academy | Online Video Strategy Blueprint | YouTube Channel | Facebook | Twitter | InstagramHOSTS: The Video Marketing Value Podcast is hosted by:- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTubeSPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.PRODUCER: Jason Perrier of Phizzy StudiosREAD THE TRANSCRIPT

Video is a great way to stand out, get in front of more prospects and convert them to clients. In this chat, Ben from Engage Video Marketing covers how to make video work for you and what platforms to do it on.  Resources mentioned in the episode Soapbox video editor VidYard's recorder Connect with Ben […]