Podcasts about fanalytics

Moderator: Alison Overholt Panelists: Kat Frederick, Tim Clark, Carolyn Tisch There are more ways than ever for fans and organizations to engage and interact, both digitally and in-person. By extending the game day experience and connecting more broadly with fully virtual viewing opportunities, sports organizations have an abundance of options to reach more fans in new and different ways. However, maximizing fan attention and engagement remains a challenge in a world where so many alternatives exist. This panel will delve into the ways that organizations foster authentic and long lasting fan engagement and how they differentiate in their local market while globalizing their brand. Panelists will also discuss the increasing role of technology and who owns the fan data along with the growing need for analytics to connect sports and fans. #fanalytics

From the community swimming pool to the Olympics, Lauren Schwaar, founder of Fathom Performance, demonstrates the power that analytics can have in sports development. Lauren also talks with us on how data better data in sports can lead to inclusivity among athletes.Show notes:Fathom PerformanceSports Analytics: How Different Sports Use Data AnalyticsSport for DevelopmentAlteryx Fanalytics

Welcome to another episode of Oilersnation After Dark. Host Connor Halley will take you through all you need to know from game five against the Vegas Golden Knights as well as a featured segment discussing "The Good, The Bad, The Oily" brought to you by Cornerstone Insurance. Brandon the Intern will be controlling things behind the scenes, while Woz will also be stopping by as our guest! If you have something you would like to contribute to the conversation, feel free to chime in at anytime in the chat. You can catch the entire show on The Nation Network YouTube page and on Facebook and Twitter on all Oilersnation accounts. Also available everywhere you can get your podcasts!Want to know more about Boston Pizza & their new #Fanalytics inspired menu? Visit them at: https://bit.ly/41ZFSBW #homeofhockey Hosted on Acast. See acast.com/privacy for more information.

In 1:29 minute on Friday night, the Edmonton Oilers allowed the Vegas Golden Knights to score three goals and take the lead in game five. From there, the Oilers could not claw their way back into the game and are now down 3-2 in the series. Tyler Yaremchuk and Liam Horrobin will break down everything that happened in game five. If you have something, you would like to contribute to the conversation, join the two of them on the Oilersnation YouTube and leave your thoughts in the live chat.After closing the door on game five, the boys will get down to the nitty-gritty and prepare you all for game six tonight. A win tonight and the Oilers force a game seven in Vegas; however, a loss sees the season end. Tyler and Liam will cover everything from predictions to lineup notes on today's Sherwood Ford GIANT Pre Game show edition of Oilersnation Everyday. Want to know more about Boston Pizza & their new #Fanalytics inspired menu? Visit them at: https://bit.ly/41ZFSBW #homeofhockey Hosted on Acast. See acast.com/privacy for more information.

Welcome to another episode of Oilersnation After Dark. Host Connor Halley will take you through all you need to know from game five against the Vegas Golden Knights as well as a featured segment discussing "The Good, The Bad, The Oily" brought to you by Cornerstone Insurance. Gavin the Producer will be controlling things behind the scenes, while Nation Dan will also be stopping by as our guest! If you have something you would like to contribute to the conversation, feel free to chime in at anytime in the chat. You can catch the entire show on The Nation Network YouTube page and on Facebook and Twitter on all Oilersnation accounts. Also available everywhere you can get your podcasts!Want to know more about Boston Pizza & their new #Fanalytics inspired menu? Visit them at: https://bit.ly/41ZFSBW #homeofhockey Hosted on Acast. See acast.com/privacy for more information.

Monday night was a difficult one to watch. The Edmonton Oilers got thrown around for 60 minutes and looked like a shell of what they typically do. Last night was a completely different story.The Oilers came out looking to prove a point, and they did. Led by a great performance by Stuart Skinner between the pipes, Edmonton tied the series up at two beating the Vegas Golden Knights 4-1. Nick Bjugstad, Evan Bouchard, Mattias Ekholm and Ryan Nugent-Hopkins fired home the goals. Shawn Belle is on Oilersnation Everyday with Tyler Yaremchuk and Liam Horrobin to help break down last night's action. If there is something that you would like to add to the conversation, join Tyler, Liam and Shawn on the Oilersnation YouTube channel and interact with them in the live chat. Want to know more about Boston Pizza & their new #Fanalytics inspired menu? Visit them at: https://bit.ly/41ZFSBW #homeofhockey Hosted on Acast. See acast.com/privacy for more information.

Welcome to another episode of Oilersnation After Dark. Host Connor Halley will take you through all you need to know from game four against the Vegas Golden Knights as well as a featured segment discussing "The Good, The Bad, The Oily" brought to you by Cornerstone Insurance. Gavin the Intern will be controlling things behind the scenes, while Woz will also be stopping by as our guest! If you have something you would like to contribute to the conversation, feel free to chime in at anytime in the chat. You can catch the entire show on The Nation Network YouTube page and on Facebook and Twitter on all Oilersnation accounts. Also available everywhere you can get your podcasts!Want to know more about Boston Pizza & their new #Fanalytics inspired menu? Visit them at: https://bit.ly/41ZFSBW #homeofhockey Hosted on Acast. See acast.com/privacy for more information.

Yesterday, the city got a chance to complain about the Edmonton Oilers performances in game three, and rightfully so. Today, we regroup and rally behind our boys as they head into game four versus the Vegas Golden Knights, looking to tie the series up at two.The Oilers were in a similar spot against Los Angeles in the first round, after the controversial no call on Gabe Villardi's high stick. Edmonton managed to put that behind them and move on to win the series 4-2, not losing again after that overtime loss. Tyler Yaremchuk will be around to preview tonight's action with a Sherwood Ford GIANT Pre Game Show edition of Oilersnation Everyday. As always on a game day, he will be joined by Jay Downton and Liam Horrobin as they get you set for the action. Want to know more about Boston Pizza & their new #Fanalytics inspired menu? Visit them at: https://bit.ly/41ZFSBW #homeofhockey Hosted on Acast. See acast.com/privacy for more information.

The Edmonton Oilers got the job done on Saturday evening in a very convincing fashion.After losing game one last Wednesday, the Oilers put five past the Vegas Golden Knights in game two to come away with a 5-1 victory. The series is now heading into game three which gets going tonight at Rogers Place.With that, today is a Sherwood Ford GIANT Pre Game Show edition of Oilersnation Everyday and it is going to be a busy one. Tyler Yaremchuk is back from Vegas and he will be joined by Jay Downton and Liam Horrobin. The three of them will recap everything that went down in game two, which was a lot, along with previewing tonight's game.Want to know more about Boston Pizza & their new #Fanalytics inspired menu? Visit them at: https://bit.ly/41ZFSBW #homeofhockey Hosted on Acast. See acast.com/privacy for more information.

Welcome to another episode of Oilersnation After Dark. Host Connor Halley will take you through all you need to know from game one against the Vegas Golden Knights as well as a featured segment discussing "The Good, The Bad, The Oily" brought to you by Cornerstone Insurance. Liam Horrobin will be playing a double duty role on the show as the producer and the guest. If you have something you would like to contribute to the conversation, feel free to chime in at anytime in the chat. You can catch the entire show on The Nation Network YouTube page and on Facebook and Twitter on all Oilersnation accounts. Also available everywhere you can get your podcasts!Want to know more about Boston Pizza & their new #Fanalytics inspired menu? Visit them at: https://bit.ly/41ZFSBW #homeofhockey Hosted on Acast. See acast.com/privacy for more information.

The Edmonton Oilers had a day to think about what happened on Wednesday night, and they will have another one today. I suppose there could be worse places to have a day off in the NHL.Tyler Yaremchuk and Liam Horrobin will go over what the Oilers need to do to capitalize in game two on Saturday. Mike McKenna will also be around to help talk about the goaltending situation for the Edmonton Oilers. Stuart Skinner has not been bad for the Oilers but not perfect. With that, Jack Campbell did come in and have a big game in game four versus the Los Angeles Kings. Should Jay Woodcroft consider a goaltending change heading into game two? To wrap up the show, the boys will take a look at the AMA Travel out-of-town scoreboard and give out their Betway bets for tonight. Want to know more about Boston Pizza & their new #Fanalytics inspired menu? Visit them at: https://bit.ly/41ZFSBW #homeofhockey Hosted on Acast. See acast.com/privacy for more information.

Game one is behind us and in typically Edmonton Oilers fashion they dropped the opening matchup. The game started well for Edmonton scoring the first goal courtesy of Leon Draisaitl, who actually scored all four of the Oilers goals. However, Draisaitl did not get any help from any of his teammates as the Oilers fell 6-4 to the Vegas Golden Knights. Tyler Yaremchuk and Liam Horrobin will be around to break down everything that went down in Vegas last night. Joining the two of them is former NHL defenceman, Shawn Belle. Belle will give his insight on what went wrong for the Oilers and what needs to change before game two. To wrap up the show, the boys will take a look at the AMA Travel out-of-town scoreboard and give out their Betway bets for tonight. Want to know more about Boston Pizza & their new #Fanalytics inspired menu? Visit them at: https://bit.ly/41ZFSBW #homeofhockey Hosted on Acast. See acast.com/privacy for more information.

Round two of the Stanley Cup playoffs begins tonight for the Edmonton Oilers. They are staying south of the border to take on the Vegas Golden Knights at T-Mobile Arena. The Oilers succeeded in that rink this season, beating the Golden Knights on their visits and outscoring them 12 to 7.Tyler Yaremchuk, Jay Downton and Baggedmilk are on the road for this one, thanks to our friends at AMA Travel. They will do the live show from Sin City to prepare you for game one. Liam Horrobin will also be around from back home in Edmonton. The gang will discuss everything the Oilers need to do to win this series and what they need to do to win money over on Betway. If you have something, you would like to contribute to the conversation, let Tyler, Jay and Liam in the Oilersnation YouTube channel and leave your comments in the live chat.Want to know more about Boston Pizza & their new #Fanalytics inspired menu? Visit them at: https://bit.ly/41ZFSBW #homeofhockey Hosted on Acast. See acast.com/privacy for more information.

Welcome to another episode of Oilersnation After Dark. Host Connor Halley will take you through all you need to know from game one against the Vegas Golden Knights as well as a featured segment discussing "The Good, The Bad, The Oily" brought to you by Cornerstone Insurance. Liam Horrobin will be playing a double duty role on the show as the producer and the guest. If you have something you would like to contribute to the conversation, feel free to chime in at anytime in the chat. You can catch the entire show on The Nation Network YouTube page and on Facebook and Twitter on all Oilersnation accounts. Also available everywhere you can get your podcasts!Want to know more about Boston Pizza & their new #Fanalytics inspired menu? Visit them at: https://bit.ly/41ZFSBW #homeofhockey Hosted on Acast. See acast.com/privacy for more information.

The Football Fanalytics Podcast is bringing you a brand new feature... Hard Cold Facts! It's the currency we deal in... well, Mark does. Ryan is more of an 'Expected Vibes' sort of guy. These will be shorter episodes, where we will delve into the goings on around the footballing world, whilst serving up some stats, questions and topical musings for you to feast on. In this episode, we talk about Iceland, Tim Sherwood, the goal scoring record you didn't know England had, Rasmus Højlund and halfway line screamers... enjoy! You can email us: Fanalytics.pod@gmail.com Or follow us on social media @fanalyticspod LINKS Sunday League Screamer: https://twitter.com/sportbible/status/1640362734553292800?s=20 Best halfway line goals: https://www.planetfootball.com/quick-reads/nayim-and-eight-others-who-scored-from-the-halfway-line/ Learn more about your ad choices. Visit megaphone.fm/adchoices

With the announcement of the FIFA FIFPRO Men's World 11 this week, we break down the chosen team and ask who is the most deserving of a place. On the topic of European competition, we take a look at the upcoming “Swiss model” for the UEFA Champions League in 2024-25. Will the new format make the competition a better or worse spectacle? Will there be more heavyweight sclashes? Can we convince Ryan that change is a good thing, sometimes? Will more games also mean more injuries? We look at FIFPro's “Player Workload Monitoring Tool” to outline just how little rest and recovery the top athletes get for club and country. Bio links: Twenty First Group article: https://www.twentyfirstgroup.com/uefa-champions-league-restructure-what-impact-will-it-have/;  FIFPro's “Player Workload Monitoring Tool”: https://www.footballbenchmark.com/library/pwm Learn more about your ad choices. Visit megaphone.fm/adchoices

E.A.P. 2.31 0:00 Fanalytics 5:57 Rocky Raccoon Is Gone 8:00 Congrats To Hawaii Baseball Little League World Series Champs 8:55 God Bless The University of Hawaii/Timmy Chang #braddahhood @timmy_n_sherry 17:22 Organized Sports/Good Couching For The Win (Mic Fckry) 22:14 Bowie Wants Her White Belt 26:24 Growing Pains With Tema 29:52 Sunday at Moani/A Hui Hou --- Send in a voice message: https://anchor.fm/explicitalohapodcast/message Support this podcast: https://anchor.fm/explicitalohapodcast/support

2022-07-01 Show No. 25 is a Friday Full Edition, featuring an interview with Mike Gianella of Baseball Prospectus, discussing the in-season mistakes fantasy managers make with starting pitchers and relievers, his FAAB analysis reports at Baseball Prospectus, his Doubt Wars team from the Memorial Day Tout Mock Draft, and his Boons and Banes... also NL news with Harold Nichols and AL News with Ray Murphy ... Plus BaseballHQ analyst Alex Beckey has his Frequent Flyer commentary and BaseballHQ Radio host Patrick Davitt has his Extra Innings comment ... Runs 1:59:15

2022-06-24 Show No. 24 is a Friday Full Edition, featuring an interview with Jason Collette of Rotowire, discussing finding SBs, summer slugging, injry management, players like Oneil Cruz and Jack Suwinski, and his Boons and Banes... also NL news with Harold Nichols and AL News with Ray Murphy ... Plus BaseballHQ analyst Alex Beckey has his Frequent Flyer commentary and BaseballHQ Radio host Patrick Davitt has his Extra Innings comment ... Runs 2:49:15

2022-06-17 Show No. 23 is a Friday Full Edition, featuring an interview with Ariel Cohen of Rotoballer and Rotographs, and hosts the Beat the Shift podcast, discussing in-season projections, in-season category punting, when to release an IL player, the fun of actuarial science, and his Boons and Banes ... also NL news with Harold Nichols and AL News with Ray Murphy ... Plus BaseballHQ analyst Alex Beckey has his Frequent Flyer commentary and BaseballHQ Radio host Patrick Davitt has his Extra Innings comment ... Runs 2:39:20

2022-06-10 Show No. 22 is a Friday Full Edition, featuring an interview with Scott Pianowski of Yahoo! Sports, discussing his fantasy year to date, lessons from the Tout Wars Memorial Day mock draft, a bunch of players including Julio Rodriguez and Tarik Skubal, and a very quick Stanley Cup update, and his Boons and Banes... also NL news with Harold Nichols and AL News with Ray Murphy ... Plus BaseballHQ analyst Alex Beckey has his Frequent Flyer commentary and BaseballHQ Radio host Patrick Davitt has his Extra Innings comment ... Runs 2:43:55

2022-06-03 Show No. 21 is a Friday Full Edition, featuring an interview with Tim McLeod of Patton and Company, Prospect361.com and the P361 podcast, discussing Trading, slow-starting players, Japanese and Korean baseball, waivers, prospects, and his Boons and Banes... also NL news with Harold Nichols and AL News with Ray Murphy ... Plus BaseballHQ analyst Alex Beckey has his Frequent Flyer commentary and BaseballHQ Radio host Patrick Davitt has his Extra Innings comment ... Runs 2:45:55

Commanders: react to Chase Young and Montez Sweat attending Week 2 of the Commanders' OTA practices off each guy having not attended Week 1 of the team's OTA practices, including why Young's and Sweat's attendance matters Guest: Mike Lewis, marketing professor at Emory University and host of the Fanalytics with Mike Lewis podcast, on the Commanders' fanbase placing dead last in his 2022 NFL Fandom Rankings Nationals: analysis of a 10-0 loss at the New York Mets, including Patrick Corbin now being substantially worse than he was in 2020 and 2021...and analysis of a busy day for Nats pitching news Orioles: thoughts on a 10-0 loss to the Seattle Mariners Visit https://Go.Factor75.com/Galdi120 to save $120! Learn more about your ad choices. Visit podcastchoices.com/adchoices

2022-05-27 Show No. 20 is a Friday Full Edition, featuring an interview with Gene McCaffrey, the Wise Guy of fantasy baseball, of The Athletic, discussing Julio Rodriguez vs. Mike Trout, the early days of experts' leagues, assessing our fantasy teams and individual players now that we're one-quarter of the way into the season, arriving prospects, and his Boons and Banes ... also NL news with Harold Nichols and AL News with Ray Murphy ... Plus BaseballHQ analyst Alex Beckey has his Frequent Flyer commentary and BaseballHQ Radio host Patrick Davitt has his Extra Innings comment ... Runs 2:32:50

2022-05-21 Show No. 19 is a Friday Full Edition, featuring an interview with Carlos Marcano of from PitcherList and Baseball Prospectus, discussing two-start pitchers, roster construction, the real influence of pitch velocity, and his Boons and Banes... also NL and AL News with Ray Murphy ... Plus BaseballHQ analyst Alex Beckey has his Frequent Flyer commentary ... Runs 2:26:05

2022-05-13 Show No. 18 is a Friday Full Edition, featuring two expert interviews: Tanner Smith, the Arsenal Report columnist at BaseballHQ, discusses pitcher deception, using advanced pitching data, pitch labelling, the breakout of Shane McLanahan, the current state of sticky stuff and spin, and world-class competitive cup-stacking, and his Boons and Banes... and Todd Zola, the king of fantasy sports media, talks about the physics of the 2022 baseball and when is the right time to start thinking and talking trades ... also NL and AL news with Harold Nichols ... Plus BaseballHQ analyst Alex Beckey has his Frequent Flyer commentary and BaseballHQ Radio host Patrick Davitt has his Extra Innings comment ... Runs 2:45:00

2022-05-06 Show No. 17 is a Friday Full Edition, featuring an interview with Steve Gardner of USA Today, discussing some pre-season bold predictions, what to make of standout starts by some hitters and pitchers, and his Boons and Banes ... Also NL news with Matt Beagle and AL News with Ray Murphy ... Plus BaseballHQ analyst Alex Beckey has his Frequent Flyer commentary and BaseballHQ Radio host Patrick Davitt has his Extra Innings comment ... Runs 2:42:50

2022-04-29 Show No. 16 is a Friday Full Edition, featuring an interview with Derek Carty of The Bat and BatX projections systems, discussing revisiting some of his research findings from ten years ago, the power outage in MLB so far this season, the future of research in baseball and fantasy baseball, and his Boons and Banes... also NL news with Ray Murphy and AL News with Ray Murphy ... Plus BaseballHQ analyst Alex Beckey has his Frequent Flyer commentary and BaseballHQ Radio host Patrick Davitt has his Extra Innings comment ... Runs 2:40:10

2022-04-22 Show No. 15 is a Friday Full Edition, featuring an interview with Mike Gianella of Baseball Prospectus, discussing surprising starts by star players, baseball media coverage, FAABing in experts leagues, and his Boons and Banes... also NL news with Harold Nichols and AL News with Matt Beagle ... Plus BaseballHQ analyst Alex Beckey has his Frequent Flyer commentary and BaseballHQ Radio host Patrick Davitt has his Extra Innings comment ... Runs 2:22:15

2022-04-15 April 15 BaseballHQ Radio is up! Show No. 14 is a Friday News and Notes Edition, featuring NL news with Harold Nichols and AL News with Harold Nichols ... Plus BaseballHQ analyst Alex Beckey has his Frequent Flyer commentary and BaseballHQ Radio host Patrick Davitt has his Extra Innings comment ... Runs 45:50

2022-04-08 Show No. 13 is a Friday News and Notes Edition, featuring NL news with Harold Nichols and AL News with Ray Murphy ... Plus BaseballHQ analyst Alex Beckey has his Frequent Flyer commentary and BaseballHQ Radio host Patrick Davitt has his Extra Innings comment… Runs 1:24:00

2022-03-29 Show No. 11 of 2021 is a Tuesday Tout Edition, featuring an expert interview with Peter Kreutzer, of Pattonand Co.com, the AskRotoman blog, Tout Wars and the annual Fantasy Baseball Guide magazine, discussing how to manage keeper leagues and their owners, his Tout Wars NL-only auction, and his Boons and Banes ... Runs 1:33:30

2022-03-25 Show No. 10 is a Friday Full Edition, featuring an interview with Doug Dennis of bullpens columnist at BaseballHQ.com, discussing the closer situations in all 30 MLB bullpens, an unorthodox league he recently drafted, an unorthodox strategy in a normal league he recently drafted, and his Boons and Banes ... Also NL news with Harold Nichols and AL News with Ray Murphy ... Plus BaseballHQ analyst Alex Beckey has his Frequent Flyer commentary and BaseballHQ Radio host Patrick Davitt has his Extra Innings comment ... Runs 2:13:15

2022-03-22 Show No. 9 is a Friday Full Edition, featuring an interview with Todd Zola of Mastersball, RotoWire, SiriusXM, and many others, discussing issuing a mea culpa, his drafts, Tout Wars Weekend, player moves, and his Boons and Banes... Runs 1:38:30

2022-03-18 Show No. 8 is a Friday Full Edition, featuring an interview with Scott Pianowski of Yahoo! Sports, discussing the Salvador Perez problem, being selected for the Fantasy Sportswriters Hall of Fame, OF values, player signings and trades, and a jumbo-sized set of Boons and Banes ... Also NL news with Harold Nichols and AL News with Ray Murphy ... Plus BaseballHQ Radio host Patrick Davitt has his Extra Innings comment ... Runs 2:12:05

2022-03-15 Show No. 7 is a Tuesday Tout Edition, featuring an interview with Jeff Erickson of RotoWire and SiriusXM fantasy sports radio, discussing the new CBA and its effects on fantasy baseball ... His dozen or more drafts this season ... How Tout Wars changes its rules ... And comments on player moves including Nelson Cruz, Clayton Kershaw and Carlos Rodon, and his Boons and Banes ... Runs 1:15:20

2022-03-11 Show No. 6 is a Friday Expert Edition, featuring an interview with Ariel Cohen of Rotographs, RotoBallers, the Sleeper and the Bust podcast, and the ATC projections system, discussing the variations in player projections ... his early drafts ... the Data of Baseball and the effect of machine learning on fun ... his discussion with Brian Bannister, the Giants' director of pitching ... and his Boons and Banes for the quickly arriving 2022 season... Runs 1:32:45

2022-03-09 Show No. 5 is a Tuesday Tout Edition, featuring an interview with Gene McCaffrey, the Wise Guy of fantasy baseball and a columnist at The Athletic, discussing his early drafts, the wisdom of drafting top closers early, and a position-by-position review of players, including a boon and a bane at every one! ... Runs 1:25:00

2022-03-04 Show No. 4 is a Friday Tout Edition, featuring an interview with Jason Collette, the "Collette Calls" columnist at RotoWire, discussing if we can chase wins, should chase wins, and how to at least chase wins methodically... also chasing stolen bases, and how changes in the game have meant changes in our approach to that category ... and Boons and Banes are back, Jason starts us off with some hitters and pitchers to consider (or not) for draft season ... Runs 1:13:15

Fanalytics and The Emory Marketing Analytics Center present a special podcast episode featuring the Founder and President of Situation Interactive Damian Bazadona. Situation Interactive's clients include The Empire State Building, HBO, MLS, Wicked, National Geographic, and multiple Broadway theater companies. Damian joins the show to discuss building passionate fandom communities and moving them to action. Topics of conversation include the magic of limited supply, learnings from virtual experiences amidst the pandemic, and the challenge of getting fans in seats during the digital era.

2022-02-25 Show No. 2 of 2022 is a Friday HQ Spotlite with Ryan Bloomfield, Speculator columnist at BaseballHQ.com, discussing his recent LABR draft and its middle-rounds strategy, pitch-mix changes, risky hitters and pitchers in the early rounds, and more ... 1:14:05

2022-02-23 Our first show of 2022, out 17th season, is a Roundtable edition, with regular guests Todd Zola, of RotoWire, SiriusXM and ESPN; and Ray Murphy, co-GM and columnist at BaseballHQ.com; joining host Patrick Davitt to discuss how the Lockout might affect drafts and draft risk, player projections, and prospect advancement ... Player stuff, including how the pool looks in terms of value pockets, positional tiers, and that kind of thing; which positions to target early in drafts; and the effect of an NL DH on National League pitching ... The rapidly retreating LF fence in Baltimore; and some Value hitters and pitchers and sleeper hitters and pitchers ... And for some reason, Todd's root canal... Runs 1:04:55

Former Goizueta Business School Professor and longtime Washington football fan Manish Tripathi returns to Fanalytics this week to discuss Washington's rebrand as the Commanders. Mike Lewis joins Manish to explore alternative options for the Washington football franchise in an exercise the two created for sports marketing students.

At last, the Football Fanalytics Podcast has reached its half-century!   In Episode 50, we delve into a tactics-based topic where we break down the advantages and disadvantages of different defensive structures.   What are the differences between a low vs mid vs high block? How can each of them be effective and what does it force the opposition to do? What is the risk vs reward of each defensive block?   We cover all the above and more, before diving back into the Fanalytics mailbag and answering your questions — however quirky they may be! Bio links: Eric Laurie defensive phases: https://twitter.com/EricLaurie/status/1397612239075610625?s=20

 Michael Lewis is a Professor of Marketing at Emory University's Goizueta Business School, faculty director of the Emory Marketing Analytics Center, and host of the popular podcast Fanalytics. He joined The Goizueta Effect Podcastto talk about the future of fandom, what defines a fan, and why fandom is an important measure of modern culture. He discusses what sharp declines in fandom for Generation Z mean for sports leagues, teams, networks, and studios. Finally, he unpacks how young women may represent an unanticipated and untapped opportunity for the industry. Lewis's work centers on the intersection of sports analytics and marketing, with research ranging from player performance to brand equity. His thought leadership has been featured in The New York Times, Yahoo Sports, USA Today, Bleacher Report, and NPR. To access his research and find out more, visit Lewis's website at fandomanalytics.com.  What Is Fandom and Why Is It an Important Reflection of Culture? When people hear the word fan, they often conjure trivial examples, like a jersey-wearing individual sitting in the rafters, or a kid excited for the latest big rock concert. But if you take a step back, at its core, fandom is intense passion for elements of culture. Understanding what people care about, and what they are passionate about, is an important pursuit.   Declines in Fandom in Gen Z Males Typically, in his academic studies, Lewis conducts quantitative research measuring fandom across teams.   Last summer, however, he commissioned original survey research - The Next Generation Fandom Survey- to take a deeper look into what's happening across generations. America is continually going through a shift in generations. Lewis expected Gen Z to behave similarly to millennials because both are digital natives, albeit with greater intensity for Gen Z. The results surprised him.   Research shows a tremendous drop-off in sports fandom for Gen Z. Millennials turned out to be the most avid fans, with Gen X and the baby boomers slightly less interested than the millennials. In particular, Gen Z males demonstrate a sharp decline in fandom.   To dig deeper, sports fandom is driven by two psychological constructs: self-identity and the need to belong to communities. Gen Z males' scores on those traits were much lower than Gen Z females, as well as other groups. Gen Z males seem to be alienated from sports with an apathy to commit or connect. Sports fandom is public and lifelong, which sets it apart from other kinds of fandoms, and Gen Z males seem particularly uninterested.  This apathy is mostly reported in the sports realm, not within all fandoms. Gen Z males are lagging, in terms of their peers and other older generations, across all sports except esports. However, in terms of entertainment categories, like music, movies, television, comedy, they score relatively closely to their female peers.   Sports, Gen Z Females, and Female Leadership Research shows the idea of belonging to something bigger, to proclaim that you are a fan, is more consistent with Gen Z female psychology. This suggests Gen Z females feel less alienated and represent an opportunity for leagues to grow their female fandom.   When it comes to sports and female leadership, positive trends have emerged such as the San Antonio Spurs' hiring of Becky Hammon as assistant coach, to last year's hiring of Kim Ng by the Marlins as the first GM in Major League Baseball. This shift may have to do with women starting to take on more important roles in male-dominated sports. A larger cultural force may be driving both sides, leading to more female representation in sports management and, simultaneously, more fandom on the side of young women.   Until now, the marketing of sports has been segmented to males. However, now we're seeing this shift where different leagues and teams are seeing growth opportunities with women. Businesses want to grow their fan bases, and the female fan has always been a little bit elusive. The classical marketing issue is that businesses want more customers, but new fans and consumers affect the image of the product.  Lewis raises the question: as sports become more inclusive, do they become less appealing to different segments? As a pure theoretical marketing idea, most marketing remains segment-based rather than to the masses.  So as a sports league markets to different groups, does it become less interesting to other groups? Does sports shift away from the domain of boys? While this may be positive change, does this shift make sports less appealing to males? While Lewis doesn't know the answer to that question, he thinks it is interesting to consider.  Measuring Fandom In The Next Generation Fandom Survey, Lewis and his colleagues studied attitudes, preferences, and behaviors to capture the elusive concept of fandom. They polled participants about the types of sports they engaged with, whether they wore team clothing and collected memorabilia, as well as social media engagement and spending habits. They drilled down further into fundamental psychological concepts like the need for belonging and the importance of self-identity. Fandom is an elusive concept that can be measured in different ways, but fandom also includes an element of magic. Data can't explain everything. That extra human element is where the magic happens.  Millennials as the Biggest Sports Fans According to the study, by far, millennials are the most willing to connect with organizations and display their fandom. These fans show loyalty through social media, attendance, and active display of sports shirts and jerseys. Millennials had the highest scores for almost every sport. This generation received a lot of criticism when they were growing up; for example, kids were regularly given participation trophies. But they were also more connected with the internet, had smartphones at a relatively younger age, and received higher levels of encouragement and positive reinforcement. In terms of being connected to society, it could be theorized that the environment millennials grew up in helped them become the most committed fans of any generation. This is an advantage for sports organizations right now because millennials are the core audience. Gen X may pay for pricier tickets, but the millennials are, across the board, the most connected generation. This is why the falloff to Gen Z was so surprising.  The Future of Fandom: Sport by Sport  At the moment, every sport is operating in a slightly different context.   Football Football, both college and pro football, seems to be the most protected from decline. Whether it's SEC or NFL football, the experience is a true spectacle. Many football stadiums are like huge modern-day cathedrals, built for once-a-week experiences for tens of thousands of people. Football is also almost designed for gambling with millions of fans in a fantasy football league. Across almost all generations, football is the favorite American sport. One potential threat to the sport is the research and concern around lasting side effects of concussions. If kids don't play football moving forward, will there be a decrease in participation, which translates to a decrease in viewership?  Baseball Baseball is fascinating from a fandom perspective. The sport features many of the oldest fans, perhaps because it's too slow-paced for the younger generation. Baseball has adopted more of a local model of fandom, where people are fans of the local team and don't really follow the game on a national level. For example, people in Atlanta love the Braves, but are not so interested when the Mariners play the Pirates. So, baseball marketing ends up being more segment-focused than mass-market focused.  Basketball Basketball seems to be the opposite of baseball. Basketball is more of a national game with a younger fan base and tends to do relatively poorly locally. It operates based on a star system. This mantle has been maintained and passed on for a long time, from Larry Bird to Michael Jordan to Kobe Bryant to LeBron James. The atmosphere of the basketball court feels like going to a concert and seeing the stars. Do people age out of being a basketball fan because it lacks the relaxing, laid-back pace of baseball games?   Soccer The popularity of soccer has been rising in the past few decades and is now especially popular among younger viewers. When Atlanta United started playing, something unusual and unexpected occurred. The Atlanta United team is owned by the same managers that own the Atlanta Falcons, so they have NFL-level production values and resources and the opportunity to play their games in Mercedes-Benz Stadium. At the start, no one expected more than 60,000 fans to show up. Atlanta United became a local phenomenon, and the team won the MLS championship a few years later. Lewis reports that when he teaches on campus, he sees more Atlanta United T-shirts than he does for any other Atlanta teams.   On a more national level, the U.S. Women's Soccer Team is one of the big sports stories of the last 20 years and has a ton of fans. It is a team with international dominance that has received a lot of attention. Players like Alex Morgan, Megan Rapinoe, and Hope Solo back in the day, largely became household names. However, this enthusiasm isn't translated to all professional women's soccer. While the women's professional league is not growing rapidly in the U.S., the men's professional league is experiencing growth, which may be a case of the substitution effect.  Esports  Esports is also a rising phenomenon that is growing in popularity, especially among the younger generation. Fans devote hours a day to playing and watching these video games. The esports environment is all digital, so it provides an unobstructed view into what happens in the fandom. Analysts can see people watching influencers or streamers on places like Twitch, and then actually see how that translates to game usage. So esports gives great insights about fandom. The question is whether esports engenders a fundamentally different kind of fandom, whether the fandom behind these video games is comparable to going to a stadium to watch a game in person.  Sports as a Business Fans are ultra-passionate consumers; this idea of fandom or passion is relevant to multiple industries. People feel passionate about brands beyond sports. Sports just happen to offer an almost ideal laboratory to study the business side.    Even with recent declines, sports leagues have opportunities and are actively trying to build their businesses. As mentioned previously, the NBA is very much the star-driven league, greatly influenced by star athletes with millions of fans. For example, LeBron James has 80 million followers on social media, while the Lakers have approximately 15 million. But the NBA views that disparity as a positive because they see these athletes as opportunities to develop more of a global business and have been very public about trying to grow their business in places like China. In some ways, the NBA doesn't care if there is a decline in interest in the United States, because there are 1.5 billion Chinese consumers. However, in terms of both sports and Hollywood, indications are that China is less interested in having American culture dominate the Chinese marketplace. To be clear, major, geopolitical forces may dictate where sports as a business evolves.   In baseball, the fan base is relatively aging. It will be interesting to see how the baseball industry will adapt and whether baseball will follow the basketball model and start to move more into the social media space, to make the players the stars rather than the teams.   To summarize the data on the Gen Z fandom suggests that, in the future, the world of sports is likely to become a little bit smaller. Lewis doesn't know what the decline in sports popularity means for businesses. Each team and league is competitive and will make every effort to figure out a way to keep growing their businesses and bringing in fans. Lewis is curious to see what the future brings in this space.   Find out more about the Emory Marketing Analytics Center and check out Michael Lewis's research at fandomanalytics.com.

2021-10-19 Show No. 45 of the 2021 fantasy season is a year-end roundtable live from First Pitch Arizona. Ray Murphy of BaseballHQ and Todd Zola of Mastersball, ESPN, SiriusXM and RotoWire join host Patrick Davitt to dish out fantasy MVP and Cy Young awards, to discuss the big stories from the 2021 season, and pick positional boons and Banes for 2022. Runs 1:07:30

2021-09-17 Show No. 44, our last of the regular season, is a Friday News and Notes Edition, featuring NL news with Harold Nichols and AL News with Ray Murphy ... Plus BaseballHQ analyst Alex Beckey has his Frequent Flyer commentary and BaseballHQ Radio host Patrick Davitt has his Extra Innings comment ... Runs 1:46:50

2021-09-10 Show No. 43 is a Friday News and Notes Edition, featuring NL news with Harold Nichols and AL News with Ray Murphy ... Plus BaseballHQ analyst Alex Beckey has his Frequent Flyer commentary and BaseballHQ Radio host Patrick Davitt has his Extra Innings comment ... Runs 1:21:20

2021-09-03 Show No. 42 is a Friday Full Edition, featuring an interview with Todd Zola of Mastersball, Rotowire, SiriusXM, and more podcasts than Malcolm Gladwell, discussing managing fantasy rosters in September, monthly variance, SB surprises, how counting stats can turn into rate stats,, and his Slump, Pump, Dump and Jumps... also NL news with Harold Nichols and AL News with Ray Murphy ... Plus BaseballHQ minor-leagues analyst Rob Gordon has our Minor League Minute, BaseballHQ analyst Alex Beckey has his Frequent Flyer commentary and BaseballHQ Radio host Patrick Davitt has his Extra Innings comment ... Runs 2:12:20

2021-08-27 Show No. 41 is a Friday Full Edition, featuring an interview with the ‘Baseball Professor,' Andy Andres of Boston University, discussing the state of the game in university classrooms, why he loves playing in Ottoneu fantasy baseball, and his Slump, Pump, Dump and Jumps... also NL news with Harold Nichols and AL News with Ray Murphy ... Plus BaseballHQ analyst Alex Beckey has his Frequent Flyer commentary and BaseballHQ Radio host Patrick Davitt has his Extra Innings comment ... Runs 2:40:10