Podcasts about productized consulting

Many independent consultants overlook the opportunity to productize their services because they think their work varies too much based on each client's unique circumstances and requirements.While it's true each of your clients is unique, that doesn't mean you can't turn your client delivery approach into a repeatable, productized solution.Productizing your consulting solutions benefits both you and your clients.In this episode, Melisa breaks down the process to productize your consulting services, and how you can do so without sacrificing the variety you want to have in your business and the customization and tailoring your consulting clients expect and value.Melisa shares two real-life case studies to bring this concept of productizing your consulting services to life. And, she gives seven questions to help you apply the episode to your consulting business.This episode will help you uncover opportunities to productize your consulting services, so you can charge more for your consulting work, give yourself the flexibility to engage subcontractors when and where you want to in your business, and so you stand out as the sought-after consultant for your consulting specialization.Click here for the full show notes and more information, including the Productized Consulting 101: A Guide for Independent Consultants article.Then, click here for more on coaching tailored to you as an independent consulting business owner.

The Six Figure Entrepreneur Podcast is super excited to host Max Traylor. Max helps consultants focus, simplify their offering and charge a premium. He helps brilliant people turn their unique knowledge into repeatable (productized) consulting services. Max grew up with a "digital, scalable, residual" business mantra and applied that mindset to help brilliant people break through the "time for dollars" plateau. His clients call him an "idea guy," a business coach, a thinking partner, and a product creator. He helps agencies productize their consulting services and do other things better, too. And he always enjoys golf and a good beer. In this episode of The Six Figure Entrepreneur Podcast, Mayowa Ajisafe, host of The Six Figure Entrepreneur Podcast, sit down virtually with Max to share the stories of his amazing entrepreneurial journey. Here's a Glimpse of What You'll Hear: How Max got started as an entrepreneur.  The need for consultants to not rely so much on inbound leads to build a predictable stream of clients and customers.  Why consultants should not sell what they do but charge more for what they know - sell the plan.  How consultants and coaches can build a consistent stream of clients and customers by creating content with them in a non-pushy way.  How to overcome impostor syndrome.  How having a “Superhero Sidekick” and playing golf has helped make him more money in his business  Why his book – Agency Survival Guide, has been his best sales tool and how it has impacted his business In a gig way.  His best tip for entrepreneurs   A Word From Our Sponsor: The Book Cot A book is the #1 way to establish your credibility, authority, and expertise (next to being featured on Oprah..even then, a book will dramatically increase your chances!) The #1 way to differentiate yourself (next to being featured on reality TV) is to write a book and use that to establish your presence in the market, exhibit your dominance and demonstrate your authority. At The Book Cot, we're committed to helping you amplify your reach, build your credibility online, become an instant authority and get more leads for your business with a published book. We're a professional publishing agency that makes the process of writing and publishing a book an easy walk for busy entrepreneurs who know the power of a published book, want to write and publish one but are too busy having fun running their businesses. Since 2018, our proven system has helped hundreds of entrepreneurs, thought leaders, coaches, consultants, and experts become instant authority while leveraging their published books to get speaking gigs, invited to speak at conferences and guests on top podcasts. Are you considering having a book in your name for more visibility, credibility, and the instant authority you get from becoming a published author? Would you like to work with a book publishing agency that wants you to win? Contact us now at hello@TheBookCot.com or book a call at TheBookCot.com/consult.

> Click here to join the conversation on this episode in the Mindshare community.Productized consulting is a great way to design your business in a way that is profitable and aligned with the effort you want to put into each engagement.It's also easier for your prospects to buy, which means it's easier for you to sell.What's not to love?In this episode, I break down the ways you can price your productized services in alignment with the value you create for your clients.We focus on four points:1. Business outcomesValue is determined by the business outcomes you create, not the work you put in. That's why it's so critical to understand and articulate the outcomes your clients want to accomplish, then build your services around achieving those.Outcomes might include growth, retention, risk reduction, expansion of offerings, better visibility into numbers, systemization, hiring, or a whole host of other things individually or in combination.2. The context behind the goalsIn order to get a better picture of value based on business outcomes, you need to understand the context behind it. In other words, why it matters. For example, your clients may want to grow, but maybe it's so they can raise more money or sell shares in the business at a better valuation.Or maybe investors are getting angry because there is no visibility into the work marketing is doing. Maybe they want better reporting, systems, and processes.The work you do may not even increase revenue, but it may reduce risk or ease tensions, which is worth much more than a few grand per month.The context is a force multiplier for the value your work does. Understand why their goals matter to the bigger picture. 3. Determining value Once you know the objectives, outcomes, and context behind them, you can begin to understand the value of the work you're doing.Ideally you work with similar kinds of clients in a niche. That way, the value will be similar across the different companies you work with (of similar sizes/stages), which makes it easier to package productized consulting services.Value can be determined by:Opportunity cost - what happens if they don't hire you/take action? What is the value of the cost of inaction?Upside potential - how much do they stand to gain from your work in financial terms? Might include new revenue growth, increased retention, increased average order value, increases in margins or lifetime value, to name a few. Multiply this by the years in which the value you create is reaped by the client.Price anchoring - how much are your proposed fees in relation to hiring someone in house or even mundane expenses like cleaning costs? You can demonstrate the value by comparing it to other things they spend money on (which bring lesser value).Subjective value - how much pain do they remove by hiring you? How much more confident are they in the rest of their business as a result? What's the value of reducing risk so they sleep better at night? Don't underestimate subjective value - especially for people with more money than peace of mind. There are many more ways to determine value, but these are what I cover in this episode.4. Determine your price Alan Weiss' Value Based Fees book (also available on Amazon) really opened my eyes to pricing based on value when I first got into consulting. I highly recommend buying it.Even though you're selling productized consulting, doesn't mean you can't capture some of the value you create. Your price should be a no-brainer relative to the factors above. "If you keep even one client from cancelling, you more than pay for my work every month.""If you can prove a systemized approach to customer acquisition, it opens the doors to millions in investment opportunity.""If you can increase margins by 10%, it increases business value by 30%"."For the price of what you pay on printer paper, you can sleep better knowing we're watching out for your blind spots."Create a price for a service that accomplishes a business outcome, make it fair and compelling to everyone, and you'll have no problem selling your services.The key is being able to articulate some or all of this in your sales page and conversations. If you can't articulate the value of what you do, prospects may compare you to other things (like saving the money or hiring in-house) and not even realize the costs of doing those things.Give this a listen and let me know what you think below!

In this interview I talk to Ward Sandler of MemberSpace. A platform agnostic membership tool that makes growing a membership business a no brainer. In...

In this interview I talk to Ward Sandler of MemberSpace. A platform agnostic membership tool that makes growing a membership business a no brainer. In...

Succeeding at the top of the funnel requires some out-of-the-box thinking, and that’s what today’s guest has skill and experience with. Max Traylor offers his clients productized consulting services and is the author of a new book called Agency Survival Guide. In today’s episode, Max discusses the impetus for the book, how he got into productized consulting, and why he uses the agency framing to talk about his clients.  Episode Highlights:  The impetus for Max’s book How Max first started to get residual passive income Blending consistency and customizability What Max discovered interviewing people on his podcast Separating strategy from implementation Three stages to residual income Why Max uses the agency framing The importance of a healthy balance in clients How Max plans to socialize the book Where listeners can find Max’s book Resources:  Max Traylor

Episode Notes: https://freelancejumpstart.tv/78 In this episode a designer suggested that his friend meet up with him and they strategize how to increase their online presence and create strategy so they can compete online with their competitors. After a verbal agreement the friend took the advice and strategy but then hired another designer who was cheaper. Who's in the right? Productized Consulting: https://nathanallotey.com/tv/064-productized-consulting-with-jane-portman/ Looking to level up in your freelance business? You may need Creative Coaching: http://nathanallotey.com/coaching Like the content? Donate to the Cause: http://nathanallotey.com/donate

UI expert and designer Jane Portman joins us to discuss productized consulting and how freelancers can implements this successfully in their business.

Is that new project really worth your attention? Should you say "yes" to that new client? Freelancers and consultants face these challenges daily. Today our guest is Matt Inglot, the founder of Freelance Transformation and micro-agency owner. You'll learn how to identify your ideal client, qualify incoming leads, organize your client intake, and avoid common red flags. Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music. Show Notes Freelance Transformation — Matt's famous podcast Tilted Pixel — Matt's agency Episode 100: Leveling Up with Patrick McKenzie 3 Reasons You Should Be Roadmapping — an article by Brennan Dunn FT 141: Become Known In Your Niche with Mike Julian FT 139: Building a Company of One with Paul Jarvis FT 132: Specialize, Simplify, Profit! with Kurt Elster Get the free course on winning freelance clients at Freelance Transformation Follow Matt on Twitter: @mattinglot Today's Sponsor This episode is brought to you by Your Productized Consulting Guide. Want to get started with productized consulting? This book will teach you step-by-step how to craft your offer, overcome client objections, write your sales page, and strategically plan your services line. To get you copy, head over to uibreakfast.com/productized and use your special promocode PODCAST20 on checkout to get 20% off any book package. Interested in sponsoring an episode? Learn more here. Leave a Review Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here's how.

How do you measure value in such abstract industry as design? Today we continue on the topic of value-based pricing with our guest Nick Disabato, a famous designer and writer. You'll learn how to identify and demonstrate the value of your UI/UX services, what exactly stands behind a high price tag, what KPIs to measure, and how to bring maximum business value to the table. Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music. Show Notes Draft — Nick's design consultancy Value Based Design — Nick's upcoming book Episode 36: Research-Driven A/B Testing with Nick Disabato — Nick's previous episode Cadence & Slang — Nick's book about interaction design Pricing Creativity — a book by Blair Enns What to Learn From Tropicana’s Packaging Redesign Failure? Draft's best case studies Dissecting Great Sales Copy For Productized Consulting — an article by Patrick McKenzie (including praise for Nick's Draft Revise sales page) Average Revenue per User (ARPU), Average Order Value (AOV) — popular key performance indicators (KPIs) Mobile First — a book by Luke Wroblewski Kissmetrics, Annielytics, ConversionXL — great resources to learn about Google Analytics Sample application form for Draft Revise Give It Five Minutes — an article by Jason Fried Follow Nick on Twitter: @nickd Today's Sponsor This episode is brought to you by Balsamiq — rapid wireframing software that combines the comfort and simplicity of paper sketching with the power of a digital tool. So your work is easier to share, revise, and get honest feedback on! Try their new web app Balsamiq Cloud free for 30 days at balsamiq.cloud. Interested in sponsoring an episode? Learn more here. Leave a Review Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here's how.

Jane Portman, founder of UI Breakfast, is an amazing UI/UX consultant who loves helping entrepreneurs perfect their SaaS systems online and on mobile. She’s also an ace at productizing her skills. Productized consulting is a way to simplify your services and your rates in order to better serve your clients by offering them in neat, pre-priced packages. Jane is on this episode of the Freelance Transformation podcast all the way from Russia! To discuss how productizing her own skillset helped her build her business and reach out to the kinds of clients she truly loves working with. https://freelancetransformation.com/episode154

Jane Portman joins me to talk about her new book, Your Productized Consulting Guide.

Jane Portman began her entrepreneurial journey as a freelance designer on oDesk (which is now called Upwork). She struggled to find good clients who were willing to pay reasonable rates for her services. Fast forward a few short years, Jane is now a household name in the user experience industry. She has written several books […] The post How Productized Consulting Can Level Up Your Business with Jane Portman appeared first on Boutique Growth.

Defining 'Productized Consulting': What is it? How can you get started with it?

Pricing is hard! But it's particularly challenging for designers, when the value of your work is so intangible. Our guest today is Nathan Allotey — web designer, digital marketing strategist, and the author of Freelance Jumpstart. Our goal is to help you create your own successful pricing strategy! We talk about different ways of charging for design work, explaining value, hourly vs daily billing, tiers, packages, and much more. Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music. Show Notes UsabilityHub — remote user testing for showing value of your design work Nathan's website Freelance Jumpstart TV — Nathan's podcast on freelancing Follow Nathan on Twitter: @nathanallotey Join the waiting list for the Freelance Jumpstart course, and get 20% off using your special coupon code UIBREAKFAST when the course is live Today's Sponsor This episode is brought to you by Tiny Reminder. Tired of nagging people? Build a simple form, set a reminder schedule, and add recipients. We'll keep sending reminders until they submit a response. This tool is forever free! Sign up today at tinyreminder.com. Interested in sponsoring an episode? Learn more here. Leave a Review Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here's how.

I dette afsnit snakker vi om produktforretninger – altså produkter, som man kan sælge i stedet for at sælge sin egen tid. Du kender sikkert fornemmelsen af at du ikke kan sælge mere end den tid du har til rådighed (hvis du vel og mærket er konsulent i dag). Men hvordan kommer du i gang med […]

02:49 - Pete Keen Introduction Twitter GitHub Blog Handle Your Business by Pete Keen 03:59 - Business Entities and Taxation S Corporations Limited Liability Company (LLC) 11:23 - Choosing Professionals to Help You with Your Business 14:38 - Opening a Bank Account 17:04 - Common Misconceptions Liability State/Country Tax Laws 22:26 - “Friendly to Freelancers” Areas in the U.S. B and O Tax 23:29 - Legal Issues Verbal Agreements and Contracts Master Services Agreement (MSA) Statement of Work (SOW) Nick Disabato (Nick D) The Freelancers' Show Episode #137: Productized Consulting with Nick Disabato International Clients, Contracts, and Jurisdictions 28:57 - Finding Clients Double Your Freelancing by Brennan Dunn Mastering Modern Payments by Pete Keen Authority by Nathan Barry 31:03 - Mistakes Made; Lessons Learned 34:32 - Healthcare and Health Insurance 38:58 - Liability Insurance 39:53 - Hiring People Picks The Independent Consulting Manual by Philip Morgan Use the discount code FREELANCESHOW for 25% off all packages (Philip) Rohto Cool Redness Relief (Philip) 0.30000000000000004.com (Reuven) WebEx (Reuven) Freelance Remote Conf (Chuck) All Remote Confs (Chuck) Clash of Clans (Chuck) Star Wars: Commander (Chuck) The Independent Consulting Manual by Philip Morgan (Pete) Neko Atsume (Pete)

02:49 - Pete Keen Introduction Twitter GitHub Blog Handle Your Business by Pete Keen 03:59 - Business Entities and Taxation S Corporations Limited Liability Company (LLC) 11:23 - Choosing Professionals to Help You with Your Business 14:38 - Opening a Bank Account 17:04 - Common Misconceptions Liability State/Country Tax Laws 22:26 - “Friendly to Freelancers” Areas in the U.S. B and O Tax 23:29 - Legal Issues Verbal Agreements and Contracts Master Services Agreement (MSA) Statement of Work (SOW) Nick Disabato (Nick D) The Freelancers' Show Episode #137: Productized Consulting with Nick Disabato International Clients, Contracts, and Jurisdictions 28:57 - Finding Clients Double Your Freelancing by Brennan Dunn Mastering Modern Payments by Pete Keen Authority by Nathan Barry 31:03 - Mistakes Made; Lessons Learned 34:32 - Healthcare and Health Insurance 38:58 - Liability Insurance 39:53 - Hiring People Picks The Independent Consulting Manual by Philip Morgan Use the discount code FREELANCESHOW for 25% off all packages (Philip) Rohto Cool Redness Relief (Philip) 0.30000000000000004.com (Reuven) WebEx (Reuven) Freelance Remote Conf (Chuck) All Remote Confs (Chuck) Clash of Clans (Chuck) Star Wars: Commander (Chuck) The Independent Consulting Manual by Philip Morgan (Pete) Neko Atsume (Pete)

Disclaimer: Brian sounds great in this episode, and I, well, I don’t. I messed up and accidentally used my laptop’s microphone to record myself instead of the nice, external one sitting in front of my face. After this episode I’ve fixed most of the kinks in the process, so you guys will just have to bear with me... The post Agency Advantage 3 – Brian Casel on Scaling Your Agency with Productized Consulting appeared first on Hubstaff Blog.

Today I am talking to Nick Disabato, a good friend who is the founder of Draft Revise. As well as the author of Cadence & Slang, a guide to interaction design. Draft Revise is a service that helps companies optimize their content. Nick and I are going to discuss the company he’s built, how he’s done it, and what advice he has for those wanting to get into productizing.

Check out Ruby Remote Conf! 02:36 - Estimates Offering a Range Educated Guess Confidence Score When Clients Balk Trail Map Adding Buffers 12:09 - Roadmapping Eric’s Sample Trail Map Identifying and Reducing Risks 18:12 - How to Sell It 23:06 - Roadmaps vs Estimates (Defined & Differences) Wireframes 30:21 - Dealing with Conflict (Estimate Pain Points) Communication: Feedback & Check-in Points 33:10 - Budget and Value Hourly Billing / Fixed Bid / Weekly Billing 39:43 - Mismatched Expectations (Communication Cont’d) Red Flags Episode 44:47 - Productized Services and Consulting Kurt Elster Website Rescues The Freelancers’ Show Episode #131: Tiny Sites and Productized Consulting with Kurt Elster Picks Eric's Sample Trail Map (Eric)   Antifragile: Things That Gain from Disorder by Nassim Nicholas Taleb (Eric) The Terrible Two by Mac Barnett (Reuven) INBOX PAUSE (Jonathan) CouldApp (Jonathan) Traction: Get a Grip on Your Business by Gino Wickman (Chuck) 99Designs (Chuck) Fiverr (Chuck)

Check out Ruby Remote Conf! 02:36 - Estimates Offering a Range Educated Guess Confidence Score When Clients Balk Trail Map Adding Buffers 12:09 - Roadmapping Eric’s Sample Trail Map Identifying and Reducing Risks 18:12 - How to Sell It 23:06 - Roadmaps vs Estimates (Defined & Differences) Wireframes 30:21 - Dealing with Conflict (Estimate Pain Points) Communication: Feedback & Check-in Points 33:10 - Budget and Value Hourly Billing / Fixed Bid / Weekly Billing 39:43 - Mismatched Expectations (Communication Cont’d) Red Flags Episode 44:47 - Productized Services and Consulting Kurt Elster Website Rescues The Freelancers’ Show Episode #131: Tiny Sites and Productized Consulting with Kurt Elster Picks Eric's Sample Trail Map (Eric)   Antifragile: Things That Gain from Disorder by Nassim Nicholas Taleb (Eric) The Terrible Two by Mac Barnett (Reuven) INBOX PAUSE (Jonathan) CouldApp (Jonathan) Traction: Get a Grip on Your Business by Gino Wickman (Chuck) 99Designs (Chuck) Fiverr (Chuck)

The panelists discuss productized consulting with Kai Davis

The panelists discuss productized consulting with Kai Davis

The panelists talk to Nick Disabato about productized consulting.

The panelists talk to Nick Disabato about productized consulting.

The panelists talk to Kurt Elster about tiny sites and productized consulting.

The panelists talk to Kurt Elster about tiny sites and productized consulting.

If you've been in the "niche site" game at all over the past few years, this week's conversation will open your eyes to a whole new world of possibility in the realm of making money with Adsense. Kurt Elster is the co-founder of EtherCycle, an online marketing strategy and web design and development firm. But on top of that, his company also runs a plethora of one-page micro-sites that earn advertising revenue with Adsense.