Beyond Interior Design

Send us a textIn this episode of Beyond Interior Design, host Marc Müskens sits down with former celebrity photographer turned brand strategist Jeffrey Shaw, to explore how interior designers can elevate their businesses by understanding the mindset of luxury clients. A trusted voice in high-end branding, Jeffrey brings a rare mix of creative experience and strategic insight — having worked with global icons like Oprah and now advising design professionals worldwide.As an expert in luxury perception, Jeffrey reveals what truly defines a premium experience — and how designers can align their services with the emotional expectations of affluent clients.Here's what we explore in this episode:

Send us a textIn this episode of Beyond Interior Design, host Alina Schartner takes us inside the evolving world of color, design thinking, and purposeful interiors. A globally respected color and trend consultant, Alina has worked with brands like RAL COLOURS, Midea, Trend Bible, and COAT Paints.As Global Brand Ambassador for RAL COLOURS, Alina helps shape trend-led strategies and future-facing palettes that enhance brand identity, boost product appeal, and drive innovation.Here's what we explore in this episode:•

Send us a textTired of hiding your talent in the digital jungle?

Send us a textWe've got a special guest in this episode of The Beyond Interior Design Podcast—Roelfien Vos, one of the Netherlands' top interior designers!

Send us a textWORLD PREMIERE ALERT!

Send us a textBOOM! We're back with part 2 of our FAQ series, and this time Marc Müskens is answering even MORE of your biggest questions. From avoiding burnout to streamlining your design process, this episode is packed with actionable insights to help you take your interior design business to the next level!

Send us a textBOOM! Here we are, with an extra special episode of the Beyond Interior Design Podcast! This time, no guest—it's just Marc himself in the spotlight. And trust me, this is one you do NOT want to miss. We're diving deep into the burning questions we've been getting for years from interior designers like you: how to level up, how to attract the perfect clients, and how to maximize your value.

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Send us a Text Message.Discover the future of interior design with Dawn Scott. She's a visionary interior designer with over 20 years of expertise in transforming spaces through the power of colour and design. As a Senior Color Designer at Akzo Nobel and an advocate for inclusivity, Dawn has revolutionized environments in hospitals, schools, and care homes, ensuring they are not only aesthetically pleasing but also accessible to all.In this insightful episode, Dawn delves into the transformative potential of AI in the design industry. Her extensive experience, combined with her passion for technology, positions her as a leading voice in integrating AI into interior design. Dawn discusses how AI can enhance creativity, streamline workflows, and lead to innovative design solutions that were previously unimaginable.Overcoming Fear and Resistance: Dawn addresses the common fears and resistance that many interior designers have towards AI. She acknowledges that the rapid advancement of technology can be intimidating, but emphasizes that AI is a tool designed to assist, not replace, human creativity. By sharing her own journey and experiences with AI, Dawn provides a reassuring perspective on how designers can embrace this technology to enhance their work rather than fear it.Key Takeaways:

Send us a Text Message.In this enriching episode of Beyond Interior Design, host Marc Müskens sits down with the renowned Monique des Bouvrie. Monique, an influential figure in the Dutch interior design world, continues the legacy of her late husband, Jan des Bouvrie, who revolutionized Dutch interiors with his innovative white and symmetrical designs.Join us as Monique shares her journey, insights, and the philosophy behind their transformative approach to interior design. Discover how they brought light and positivity into homes and created spaces that evoke deep emotions and wonder.In this episode, you'll learn about:The origins of Monique and Jan's design philosophy.The power of light and white in transforming spaces.The importance of adding personal and emotional layers to your designs.Monique's tips for this generation of interior designers and the value of being inspired by your surroundings.The balance between timeless design and current trends.Monique also shares heartfelt stories about working with Jan and how their dynamic partnership influenced the design world. Whether you're an interior designer looking for fresh insights or simply a lover of beautiful spaces, this episode is brimming with inspiration and practical advice to elevate your designs.Tune in and discover how to create interiors that not only look stunning but also feel deeply personal and inviting. Get ready to take your interior designs beyond the ordinary! Go to: beyondinteriordesign.CLUB

Send us a Text Message.In episode 37 of the Beyond Interior Design Podcast, we sit down with friend of this Podcast, Victoria Taylor. She is an experience expert, living in Scotland. Victoria shares her extensive knowledge on creating unique and timeless experiences, which are applicable to interior design as well. She emphasizes moving Beyond short-lived trends and focusing on elements that offer long-term impact and lasting appeal.Victoria discusses the importance of authentic design and how to make your work stand out. She provides practical tips on crafting spaces that resonate deeply with clients, creating not just visually appealing interiors, but also meaningful experiences. Her approach centers on understanding clients' needs and desires, fostering connections that go beyond mere aesthetics.It's essential to listen to what she has to say, if want to stay relevant and impactful as an interior designer. Her philosophy of blending timelessness with unique, personalized touches offers a fresh perspective that challenges conventional practices. This episode is filled with inspiration and practical advice on embedding authenticity and long-term value into your projects.Victoria also shares her experiences working with hotels, cultural destinations, and high-end brands. Her stories and strategies will motivate you to rethink your approach and strive for excellence in every project.Whether you're looking for inspiration, new strategies, or a deeper understanding of creating meaningful and lasting interiors, this episode with Victoria Taylor is a must-listen. Her insights on timeless design, unique interiors, luxury experience partnerships, and the essence of authentic design will enrich your professional journey and help you create spaces that truly stand out. Go to: beyondinteriordesign.CLUB

Are financial concerns as a designer thwarting your path to true success? Join us as business transformation expert Gail Doby, co-founder of the Pearl Collective, transforms the daunting game of numbers into an empowering asset. In this episode, Gail unravels the secrets to overcoming mental barriers such as imposter syndrome, illustrating how a shift in mindset can transition financial fear into fluency. Discover the transformative power of "yet" and how recognizing your worth can dramatically alter not just your pricing strategy, but the trajectory of your business growth.This discussion is a treasure trove for designers eager to elevate their projects from modest beginnings to lucrative enterprises. We delve into the vital shift from hourly rates to value-based pricing, exploring how diverse pricing strategies can fortify your bottom line. It's about establishing processes that render your creativity profitable as your business burgeons. If you've ever caught yourself undercharging, the insights shared on accurately valuing your services will be invaluable.What does success mean to you? In our frank dialogue, Gail and I explore the significance of tailoring your business model to your personal success markers. Whether you're nurturing a flexible lifestyle business or guiding a vast enterprise, the crux lies in weaving your values, objectives, and personal dreams into your strategic plan. Moreover, we'll venture into the journey of scaling your business, recruiting elite talent, and attaining financial freedom. Armed with actionable advice and inspiration, you'll be poised to enhance your client service model, ensuring your business's growth aligns with your identity and core values. Go to: beyondinteriordesign.CLUB

Unveiling Timeless Innovation through Achille Castiglioni's LegacyDive deep into "The Creative Power of Design Principles" alongside Giovanna Castiglioni, who brings a unique blend of personal insight and professional expertise to the table. While you may not immediately recognize Giovanna's name, her inheritance of creative genius from her father, Achille Castiglioni, one of the most influential designers of the 20th century, makes her a guardian of design wisdom. Achille's work, from the iconic Arco Lamp to the playful Mezzadro stool, has permeated our cultural fabric, shaping the aesthetics of both public and private spaces around the globe.In this rich conversation, Giovanna, leveraging her background in geology, explores the symbiotic relationship between natural sciences and design principles. She reveals how her father's curiosity about everyday life's simplicity and functionality led to innovations that have become staples in design history. This dialogue is not merely a recounting of past achievements but a masterclass in the application of design principles that balance beauty, utility, and sustainability.Giovanna takes us on a journey through her father's philosophy, emphasizing the importance of observing the ordinary to uncover the seeds of extraordinary design. This conversation is a treasure trove for anyone passionate about design, offering insights into how principles of simplicity, curiosity, and innovation can guide contemporary creative endeavors. Go to: beyondinteriordesign.CLUB

Buckle up for an architectural escapade that will whirl you through the realms of design, innovation, and sheer human ingenuity. I'm thrilled to welcome Cas Esbach from MVRDV, the creative powerhouse behind some of the most visually stunning and environmentally conscious structures on our planet. Imagine embarking on a journey that's part architectural digest, part environmental love letter, with a generous dash of human connection woven through every story. Today, we're not just talking about buildings; we're exploring vibrant ecosystems like Rotterdam's Markthal and Amsterdam's The Valley, where architecture dances harmoniously with it's users.As Cas peels back the curtain on how these iconic projects came to life, prepare to be regaled with tales of challenges bested, innovations born from the wildest dreams, and the sheer joy of creating spaces that celebrate our collective humanity. It's a narrative where every brick and beam tells a story of passion, purpose, and playful creativity. From the awe-inspiring round mirrored facade of Rotterdam's Depot, reflecting the entire city skyline to the verdant valleys of urban landscapes, this conversation promises to be an eye-opening exploration of what happens when imagination meets the ground running.So, if you're ready to have your mind expanded and your heart filled with a newfound appreciation for the spaces we inhabit and the environments we cherish, this is your golden ticket. With Cas's wisdom as our guide, we'll dive deep into the symbiotic relationship between groundbreaking design and practical functionality, all while keeping the vibe as light and exhilarating as a walk through your favorite city park. This isn't just an architectural deep dive—it's a celebration of the beauty and brilliance that humanity can achieve when we dream big and build with heart. Go to: beyondinteriordesign.CLUB

Discover how Creative Director Geoffrey Timmer reshapes the world around us by prioritizing our shared humanity within the built environment. Our conversation with Joffrey takes you through the profound influence of design on our daily lives, emphasizing the importance of health, inclusivity, and diversity. Together, we unpack the notion of real architecture, where the emphasis shifts from fleeting aesthetics to enduring personal resonance, challenging the status quo of an image-driven industry with insights into human behavior and experiential spaces.Delve deep into the art of collaboration and the ideologies that drive successful design teams. Our discussion highlights the necessity for client engagement and the extraordinary outcomes that result from a multidisciplinary approach. We navigate the delicate interplay of ego and creativity, stressing on empowering the voices of young, audacious designers who bring forth an innovative spark to the industry. By cultivating an inclusive environment, we reveal how diverse team dynamics can not only refine a design concept but transform it into something truly groundbreaking.Peering into the future, we dissect how relevance in design is pivotal for crafting spaces that resonate with our evolving lifestyles. Flexibility, sustainability, and the integration of mixed reality emerge as key themes, ensuring that our creations stand the test of time while responding to the diverse needs of the community. The episode concludes by contemplating the ongoing metamorphosis of design and architecture, fueled by generational shifts and a collaborative ethos, and we extend an invitation for you to join the conversation on these captivating developments. Go to: beyondinteriordesign.CLUB

What if you could master the complexities of pricing, perception, and professionalism in the interior design industry? That's exactly what we unravel in this episode. We shine a spotlight on understanding your financial needs, communicating the value of your design, and the role of quality versus quantity in your pricing strategies. From tangible design elements to the intangible essence of timelessness, we dissect every facet of design value. Moreover, we share handy tools, such as the QuickAsk Activator, to catalyze effective client communication and trust. Ever wondered how money and interior design intertwine? Here's your answer. We discuss the importance of acknowledging your monetary needs, and how to calculate the income required to sustain your lifestyle. We examine the perception of interior design as a fleeting trend and emphasize the significance of creating designs that stand the test of time. Remember – money is a tool for bartering and negotiation, and it should be respected as such. Being an interior designer is not just about creativity; it's about managing a business and building trust with clients. We delve into the world of business with clear-eyed pragmatism, exploring how to understand a client's needs and offer tangible solutions. We stress the importance of valuing your expertise, and not giving it away for free. Remember the Picasso story? It's a reminder of how vital it is to appreciate your skills. Plus, we touch upon the challenge of balancing business with personal life, offering strategies to manage multiple projects and make design decisions. It's all about achieving success, both in business and life. So let's get started! Go to: beyondinteriordesign.CLUB

Welcome to a one-of-a-kind journey where outdoor spaces transform into emotional canvases. Now, before you hit pause, thinking, "outdoor spaces?" In this captivating episode, we delve into the world of transformative outdoor design with none other than the celebrated New York landscape designer, Steve Griggs.No, Steve isn't an interior designer. But let me assure you, that's exactly why you need to listen. The insights Steve Griggs brings transcend disciplines, offering a fresh perspective on the universal principles that make designs truly exceptional.Key Topics:

Get ready for another engaging podcast conversation. This time with Erica Saurit, a seasoned marketing pro in the interior design industry. Together, we'll uncover the secrets of creating a compelling brand message and telling genuine stories for your interior design business. You won't want to miss it!Here are the top 10 benefits of tuning in:Clarity of Message: Gain a clear understanding of the importance of crafting a compelling and concise brand message for your interior design business.Authentic Brand Story: Learn how to identify your authentic brand story by focusing on why you started your business and why you're passionate about it.Human Emotions: Discover the five core human emotions that drive emotional resonance with your brand.Experiential Touch Points: Understand the significance of creating consistent experiential touch points throughout your brand's interaction.Effective Marketing: Discover how effective marketing doesn't have to be complex.Quality Over Quantity: Learn to prioritize quality over quantity in your portfolio, messaging, and brand storytelling.Avoiding Style Pitfalls: Understand the potential pitfalls of building your brand solely on a particular style.Brand Clarity: Recognize the importance of having a clear and authentic brand message that speaks directly to your clients' needs and values.Consistency: Emphasize the consistency of your brand messaging across all touch points and channels.Brand Audit Template: Access a free brand audit template to help you evaluate and align your brand message, making it more effective and appealing to your audience.By taking a page from Erica's E3 Marketing Framework, you'll be better equipped to connect with your audience, refine your messaging, and make a genuine impact on your clients. Your journey towards brand clarity and unparalleled success begins right here.Enjoy every step of the way! Go to: beyondinteriordesign.CLUB

Join me and Maureen Calamia, Feng Shui expert for a discussion on how designers can observe and work with the often unconscious connection between client's homes and their lives, through using metaphor. Maureen will share examples of metaphor that she has have experienced and we will discuss some ways for you to go beyond the visible. To tap into the invisible patterns that may be showing through.Top 10 highlights:Unlock Hidden Design Insights: Discover how to uncover hidden design insights by understanding the metaphors and stories behind your clients' choices.The Soul of the Room: Learn about the "soul of the room" and how to connect with it to create more meaningful and balanced designs.Emotional Impact: Explore the profound impact of personal relationships, memories, and emotions on interior design decisions.Practical vs. Emotional: Find the perfect balance between practical design considerations and the emotional needs of your clients.Metaphors in Design: Dive deep into the world of metaphors in interior design and feng shui, and how they shape the spaces we inhabit.Visualization Exercise: Experience a simple visualization exercise to tap into the subconscious desires of your clients' homes.Creating Empowering Spaces: Understand how to design spaces that empower and support your clients in their daily lives.Beyond Aesthetics: Discover why interior design goes far beyond aesthetics and how it can impact every aspect of a person's well-being.Transforming Homes: Learn how to help clients transform their homes into environments that tell their unique stories and aspirations.Surprises in Design: Prepare to be amazed by the unexpected insights and transformations that metaphors and emotions can bring to your design projectsGet ready to take your interior design skills to a whole new level by tuning in to this insightful podcast conversation with Maureen! Go to: beyondinteriordesign.CLUB

Another exciting episode of the Beyond Interior Design podcast, featuring our special guest, Kristoff D'oria di Cirie. Together, we delve into "The Shocking Future of Interior Design". We explore the ever-evolving world of interior design and artificial intelligence. We'll uncover ten captivating subjects on the intersection of creativity, technology, and human expertise.Top 10 Intriguing Subjects:AI's Transformative Impact: Discover how AI is revolutionizing interior design, changing everything from concept creation to technical drawings.The Role of AI: Explore the unique ways in which AI can enhance your interior designs, while preserving the human touch.Balancing Design Factors: Uncover the challenge of balancing various design factors with AI, from sustainability to aesthetics.AI's Realistic Renderings: Learn about AI-generated images so realistic that they're almost indistinguishable from actual photographs.The Value of Designers: Understand why and how interior designers will remain essential.Effective Communication: Discover how to leverage AI with well-defined briefs.Conceptualizing Design: Dive into how AI can enhance your creativity.AI as a Collaborative Tool: Embrace AI as a tool to boost efficiency and collaboration rather than a threat to designers' roles.Humanizing AI: Explore the concept of humanizing AI, making it more integrated into our design process.The Future of Design: Get a glimpse of the future where AI and human creativity coexist, with designers as storytellers and concept creators.As we navigate this rapidly changing landscape, remember that the essence of design lies in human creativity and the ability to bring dreams to life. Stay tuned for more insightful episodes, and don't forget to subscribe, share, and leave us a review. Your support means the world to us. Until next time, keep designing with passion and purpose! Go to: beyondinteriordesign.CLUB

In this episode of the Beyond Interior Design Podcast we explore the fascinating world of multi-sensory design with Scott James King. How can it elevate your interior design projects? Discover how colors, sounds, smells, and even weight impacts our perceptions and emotions. Join us on this sensational journey and unlock the full power of your interior designs!What is Multi-Sensory Design: The intentional use of sensory stimulation and enhance experiences in your design, backed by scientific research.Childhood Nostalgia Revived: Recreate magical childhood memories by triggering deep emotions just with sensory design elements.Color Taste Influence: Explore the profound connection between color and taste perception, shaping our emotions and preferences.Sonic Environments: Use soundscapes to transform interiors into welcoming havens.The Impact of Weight: Understand how the weight of objects influences our perception of quality and value in design.Aroma's Design Role: Aromas in your interior design spaces have the strongest ability to evoke memories and emotions.Music vs. Soundscapes: Differentiate the use of music and soundscapes in design, each impacting emotions and experiences uniquely.Quality Perception: Explore how an item, from chair to decor, shapes our perception of its quality and durability.Sensory Myths Unveiled: Reflect on how sensory perceptions can lead to myths and misconceptions, influencing design choices.Embrace Sensory Diversity: Consider all senses in design to create truly immersive and impactful spaces.Ps. Don't forget to watch our next episode and unravel the mysteries of interior design. We'll be exploring the intersection of science, art and emotion to transform spaces and elevate our daily lives. Don't miss out! Go to: beyondinteriordesign.CLUB

Hey there, fellow interior designer! In this episode of the Beyond Interior Design podcast, we've got a very special guest joining us. Nikita Morell, one of the top copywriters in the interior design and architecture field. She is here to share her invaluable insights into the power of website copywriting.Imagine this:

This Beyond Interior Design Podcast episode features renowned interior designer and founder of LMB Interiors, Laura Martin Bovard. We delve into the art of running your business from soul. It's about aligning your design principles with your higher purpose. It's about transforming spaces and creating meaningful experiences.Discover the power of your authenticity and find your self-awareness. Let's design more counsciously and elevate interior design industry together.The Top 10 Topics:How can interior designers have a unique style and principles while aligning with the soul's purpose in their work?What is the importance of setting boundaries and designing your own terms to stay true to your vision and values?How can you as an interior designer create a company culture that prioritizes well-being and energy for your team, partners and clients?What is "post luxury" and how can you shift towards more conscious and sustainable design?Why is it essential for you to communicate your higher purpose?How can you handle emotions and transform fear into personal and professional growth?What can interior designers do to deal with limiting beliefs and overcome self-doubt?How can interior designers foster authentic connections to create a better experiences for their clients?What role does self-awareness play in creating an interior design?What is the power of interior design in transforming spaces and people's lives for the better? Go to: beyondinteriordesign.CLUB

In this Beyond Interior Design Podcast I'm going to delve into the transformative power of interior design together with Linda Kafka and Mike Peterson. With their Science in Design platform they connect both and prove what we designers already know: the importance of good interior design.It's about the importance of beauty, the quality of materials, texture and atmosphere and to the role neuroaesthetics play in this. You will get great insights in how incorporating this scientific knowledge will revolutionize the way we all approach design.

Let's explore the concept of a regenerative lifestyle and its connection to design, highlighting practices for achieving it, understanding clients, and creating meaningful spaces. It also emphasizes the importance of nature, positive influences, social connections, and personal growth.

We're going to discover the importance of communication for interior designers. But we'll also discuss how to balance practicality and aesthetics, the impact of artificial intelligence, the creation of unique, experiential spaces along with the trend of reconnecting with nature, and the role of technology in design.

Questions like these will give you a better understanding of sustainable design, along with ideas for practical application, but also the challenges you'll face. We'll talk about the role of designers in creating a more resilient future.What are the benefits of sustainable design in architecture and interior design?How can designers integrate sustainability without compromising aesthetics?What are some innovative materials and building techniques you can use?How can designers contribute to the circular economy?What are the challenges and opportunities in implementing renewable design?How can you respond to your clients sustainable ideas?How can interior designers make informed sustainable choices?Case studies of positive environmental and social impactHow can businesses find a balance between sustainability and profitability?How can you contribute to a brighter future through conscious design choices?#interiordesigner #interiordesigners #interiordesigns #interiordesign #sustainability #nature #sustainabledesign #sustainableliving #540world #interiorarchitecture #interiorarchitect #interiorarchitects #interiorarchitectureanddesignhttps://instituteofinteriorimpact.com/chalene/ Go to: beyondinteriordesign.CLUB

Let's talk about inclusive interior design. We'll cover topics like accessibility, challenging biases, and promoting social justice. Jane gives us guidance for creating inclusive spaces that enhance well-being.What is inclusive design and why is it important in interior design?How can stereotypes hinder the creation of inclusive interior designs?How does unconscious bias affect decision-making in interior design?Why is it crucial to design for the extremes when creating inclusive spaces?How can interior designers stop "average" while promoting inclusivity?What can you do to ensure interior designs accommodate the needs of people with disabilities?How is the emotional impact of interior design affecting mental health?How your interior designs can contribute to social justice and prevent discrimination?What to consider when creating inclusive environments for all ages?How to use intuitive wayfinding in interior design to enhance accessibility?#inclusivedesign #universaldesign #interiordesigner #interiordesigners #interiordesign #interiordesigns #interiorarchitect #interiorarchitects #interiorarchitecture #interiorarchitectureanddesign #interiorinspiration #interiorinspo #interiorismo Go to: beyondinteriordesign.CLUB

This episode is all about inspiring and empowering you as an interior designer. It's about enhancing your skills, expanding your creative horizons, and revolutionize your approach to design.How can you unleash your creativity to create awe-inspiring spaces?What are the secrets to collaborating seamlessly with clients?How can you strike the perfect balance between aesthetics and functionality?What can you do to turn design challenges into triumphs?How do you embrace diverse design preferences for breathtaking results?How can you measure the impact your designs have on people's lives?How can you create healing environments that nurture well-being?How can you empower individuals through your design choices?How do you infuse emotional depth and purpose into your projects?How can you design spaces that evoke a deep sense of personal meaning?Link:https://instituteofinteriorimpact.com/sisi Go to: beyondinteriordesign.CLUB

In this episode I'm the guest in the Beyond Interior Design Podcast and Sisi Salamanca is our host. And we'll be talking about a whole array of topics, including how to create impactful spaces, personal development, growing your studio and enhancing your communication skills But we'll also be talking a lot about the holistic aspects of interior design and how interior designers can make a positive difference in people's lives.How can interior designers create spaces that have a lasting impact on people's lives?How can interior designers tap into their unique ability to create meaningful spaces?How can interior designers integrate coaching principles into their work?What tools and knowledge do interior designers need to take their business to new heights?How can interior designers balance their personal lives and work responsibilities?How can interior designers design their businesses around their preferred lifestyle?What skills and strategies are necessary for interior designers to effectively communicate with clients?How can interior designers unlock their potential and maximize their creativity?What role does intuition play in interior design, and how can designers harness it?How can interior designers contribute to the well-being and mental health of their clients?Link:https://instituteofinteriorimpact.com/sisi Go to: beyondinteriordesign.CLUB

This episode of the Beyond Interior Design Podcast explores people's hesitation to use colors. It's about our perception of the world through colors, and the impact of culture and personal experience. It also touches on color psychology and strategies for working with your clients' color preferences.Why are people often hesitant when it comes to using colors in their designs?At what levels do colors impacts us?How does culture and personal experience influence the perception of color?How does color psychology play a role in interior design?Why do some people have a strong aversion to certain colors?How can color be used for healing and spirituality?How can interior designers work with clients who have different color preferences?What does the meaning and association of colors say about a person?How knowing the "why" behind color preferences helps you in interior design?What is the significance of befriending colors we don't initially like?More about this: https://instituteofinteriorimpact.com/gabrielle Go to: beyondinteriordesign.CLUB

This Beyond Interior Design podcast is all about exploring the world of design and branding. We give insights and strategies for interior design professionals to develop their personal brand, communicate their unique value, and build successful client relationships. It gives you actionable advice to help you thrive in a competitive marketplace, while staying true to their authentic selves.How to differentiate your personal interior design brand in a competitive world?What can interior designers learn from large brands?How can interior designers stay true to their authentic selves?Why is having a clear interior design product offering important?How can interior designers communicate their unique value?What is the importance of having an interior design process in brand building?How can interior designers apply concepts from other industries to their own brands?Is acting like a brand with your own interior design studio the key to success?What is the difference between authenticity and sincerity in interior design branding?How can interior designers understand and meet their clients' needs effectively?More about this: http://instituteofinteriorimpact.com/branding Go to: beyondinteriordesign.CLUB

This Beyond Interior Design episode highlights the importance of incorporating nature, natural elements, sustainability, and personal values into interior design. We'll talk about creating spaces that are visually appealing, emotionally satisfying, and environmentally conscious.What is biophilic design?Why should we use biophilic design?What are the effects of biophilic design?How can biophilic design be incorporated into interior spaces?How do you talk about biophilic interior design with your clients?What are the main benefits of biophilic design principles into your projects?How can biophilic design enhance the overall well-being and productivity?How can biophilic design help with a more sustainable interior environment?How does biophilic design enhance the aesthetics and visual appeal of a space? How can interior designers leverage this aspect in their projects?More about this: http://instituteofinteriorimpact.com/biophilic/ Go to: beyondinteriordesign.CLUB

This episode of the Beyond Interior Design podcast explores the transformative potential of design. We'll focus on creating impactful spaces that prioritize people's needs and incorporate behavioral design principles.How to focus on the impact of our designs on people rather than just the aesthetics?What role does behavioral design play in creating well-designed spaces?How to balance certainty vs uncertainty in our designs to create engaging experiences?Discover new ways how we can create spaces that make people feel comfortable?Is the overall experience of a space more important than the specific details or features?How can we incorporate the basic stages of human behavior into our interior designs?How can we address our clients' the real problems, and not make assumptions based on surface-level requests?What is the difference between design thinking and behavioral designing?How can we work with clients that have their own perception of beauty and style?How can we balance our expertise and intuition to create meaningful designs?More about Callie on instituteofinteriorimpact.com/callie

This Beyond Interior Design podcast episode explores the transformative power of manifestation. We'll be talking about the role of language in shaping our reality, and the current global shift in consciousness. It also delves into how interior designers can balance their creative flow, and offers insights on unlocking the power of your thoughts. We overcome limiting beliefs about money and embrace challenges as opportunities for growth.What does it mean to manifest a life on your own terms?How can we tap into the power of the universe and work with it?What is the significance of language and words in creating our reality?What is the current global shift in consciousness and spirituality?How can designers balance their creative flow with client needs?How can intuition and feelings be integrated into the design process effectively?How do thoughts and frequencies influence the creation of our reality?How can we overcome limiting beliefs about money and transform our financial reality?How can we achieve goals effortlessly through intention and visualization?How can challenges be embraced as growth opportunities to manifest dreams? Go to: beyondinteriordesign.CLUB

This Beyond Interior Design podcast is all about the power of interior designers to drive sustainable design. We're discussing the importance of asking the right questions, providing tools to support sustainable decision-making, and inspiring designers to make informed choices for a better world.Why is sustainability important especially for interior designers?How can interior designers influence both consumers and producers in sustainability?What do labels like eco-friendly, sustainable, durable, circularity, and green mean?How can interior designers integrate sustainability thinking?What are the challenges we face in achieving sustainability in interior design?How can interior designers create positive impact and influence?How can we overcome the "All or Nothing" mentality in sustainability?What are the key points to consider for sustainable interior design?Why is modularity important in interior design?How can interior designers increase the demand for sustainable products?Do you want to connect with Anita? Please go to: www.instituteofinteriorimpact.com/ankita Go to: beyondinteriordesign.CLUB

This Beyond Interior Design podcast episode focuses on the challenges and strategies for interior designers and architects in communicating our value and expertise to clients. We discuss the importance of understanding client needs, asking the right questions, showcasing problem-solving abilities, and emphasizing the broader impacts of design beyond aesthetics.What are some common challenges faced by interior designers and architects?How can interior designers achieve a balance between work and personal life?Is there a difference between balancing work and life versus integrating them?How can interior designers manage time effectively and optimize productivity?How can interior designers use creativity in designing their business?How interior designers get creative freedom by implementing processes and systems?How design principles can be used to communicate effectively to clients?What is the importance of setting up a client qualification process?How to communicate the story and value of interior design in an image-driven cultures like Instagram?How can designers effectively communicate the value they bring beyond aesthetics? Do you want to connect with Tyler? Please go to: www.instituteofinteriorimpact.com/tyler Go to: beyondinteriordesign.CLUB

This Beyond Interior Design podcast episode discusses the importance of creating a personalized and human-centered approach in service and experience design. We discuss the need to understand and meet the needs of clients, break traditional scripts, and design environments that foster meaningful interactions.Why should potential clients choose you for their design needs?How do you stand out from the competition in the services you provide?How do you create magic in your design studio?Is becoming a better designer the key to success?Why is experience the key factor in branding and marketing?How can we incorporate more human elements into service and design?In what ways can service design and actual design complement each other?Why understanding the desired experience is so important when designing?How can we design for different generations, with their behaviors and expectations?How can we break the script and change perceptions in interior and experience design?Here you can find out more about Victoria Taylor:http://instituteofinteriorimpact.com/victoriaJoin beyondinteriordesign.club Go to: beyondinteriordesign.CLUB

This Beyond Interior Design Podcast explores the intersection of real estate and interior design. We'll discuss the impact of computer-generated images, the role of interior designers in property development, and provide insights on design considerations and avoiding common mistakes.How do you create a personalized feeling in a large-scale project? How do you cater to the needs of different buyers?How do you ensure a balance between affordability and luxury?What factors influence the selection of materials and products?What are common mistakes interior designers make in real estate design?How do you differentiate your designs from competitors?How does the digital revolution impact the real estate industry?Why are powder rooms and bathrooms important spaces to focus on in interior design?How can interior designers avoid copying each other and provide more choice to clients?What is the ultimate goal for interior designer in the coming years?> Here you can find out more about Lorena Gaxiola:https://instituteofinteriorimpact.com/lorena/ Go to: beyondinteriordesign.CLUB

This Beyond Interior Design podcast is about exploring the future of office design. It delves into the evolving needs and challenges of the workforce, the importance of creating spaces that prioritize people's well-being and productivity. But also the role of experimentation and continuous learning in designing effective office environments. How has the shift towards remote work and digital-first reality impacted office design?What is the new focus in office interior design?How does a design strategist translate a business's needs into physical office spaces?How can interior design enhance productivity and employee well-being?Why is it important to consider psychological safety in office interior designs?How should you start an office design project and who should you understand before designing?How does understanding the client's challenges allow for greater creative freedom?How can interior design help create a sense of understanding and affinity with the client?How can design be a tool to enable clients to meet their challenges powerfully?How can the office space be used as a tool for the operation of a business, rather than just housing employees?> Here you can find out more about Kristoff DuBose:https://instituteofinteriorimpact.com/kristoff/ Go to: beyondinteriordesign.CLUB

This Beyond Interior Design podcast highlights how interior designers and interior architects can earn better. By enhancing their value, defining ideal clients, setting clear expectations. This way you attract better clients, and increase fees.How can you determine your ideal clients?What is the importance of setting clear expectations with clients?How can designers avoid scope creep and protect their profitability?What strategy can be used to handle clients who request additional services?Why is it important to say ‘no' to certain clients?How can raising prices help in attracting better clients?How can you differentiate yourself as an interior designer?What are the key factors in creating a winning advantage as a designer?What role does price play in differentiation?How can you differentiate yourself through your brand and reputation?Here you can find out everything about June Jewell. Go to: beyondinteriordesign.CLUB

This Beyond Interior Design podcast is about understanding different types of clients and designing spaces that cater to their specific needs and preferences. It discusses how different individuals have varied approaches to design, like focussing on details and research, prioritizing ease and relaxation instead of functionality and organization. Emphasizes the importance of taking a great brief from clients, understanding their temperament, and creating environments that enhance their mood, well-being, and overall happiness.Why is it important for interior designers to understand behavioral psychology?How can interior designers modify their behavior to accommodate different client temperaments?What are the four communication styles or temperaments?How can you recognize those temperaments?How can designers handle clients with different temperaments?How do they want to feel in their new interior design environment?What is the importance of asking clients questions and letting them take control?How can you design spaces that make people's lives happier?Do we determine our mood by the environment?How can interior designers fulfill clients' specific preferences while maintaining a diverse design portfolio?You can read all about Deborah over here.  Go to: beyondinteriordesign.CLUB

This Episode of the Beyond Interior Design podcast offers valuable insights for interior designers on creating immersive brand experiences. We talk about the importance of your identity, using creativity and strategy, and incorporating storytelling into interior design. It shares practical examples and tips for managing client expectations and pitching ideas. This is how you design a memorable interior design experience. Do interior designers tend to take their work too seriously?How can interior design go beyond traditional boundaries and explore the extraordinary?What is the role of storytelling and illusion in creating impactful brand experiences? How can we create clients that actively participates and engages with interior design?How can curiosity and exploration play a crucial role in design? What can interior designers do to ignite a sense of wonder and creativity within their clients?How can you convince a client to step out of their comfort zone?What are some principles or strategies for selling a creative concept to a client?How can you communicate with your clients effectively for a collaborative relationship?How can interior designers create memorable and engaging experiences?Here you can find a lot more information about Grant Dudson. Go to: beyondinteriordesign.CLUB

Form Follows Meaning, that's our philosophy here at the Institute of Interior Impact. It's the fascination world of intuition, a world of feelings, emotions and memories, associations. A heart centered world, human-to-human, connection. People are craving for it these days. If you want to connect with your client on a deeper level, you need to find out first a way to open up your client. And that's not always easy. Therefore I felt I had to share this story with you. This is how one object, one interior design item, can tell you exactly what you need to design to make real impact!      Please, get inspired by this special episode Beyond Interior Design: "Mirror Mirror on the wall".  Go to: beyondinteriordesign.CLUB

Marc Müskens and Yalin Tan delve into the transformative impact Covid had on the design landscape. They discuss how professionals, including interior designers, have adapted to the challenges of remote work while redefining the way we think about workplace design.Get ready to uncover the advantages and hurdles of online communication in the realm of interior design. As they explore these intriguing aspects, you'll gain fresh perspectives on creating innovative spaces in our ever-changing world.But this episode goes further than aesthetics. Marc and Yalin reveal the keys to nurturing meaningful connections and fostering creativity in the digital age.Designing in a Hybrid World: Explore how interior design thrives in a mix of virtual and physical spaces, offering new creative possibilities.Crafting an Eye-Catching Portfolio: Learn the art of curating a portfolio that showcases your design talent and unique vision.Time Management for Impact: Discover time-saving strategies for impactful online presentations, making the most of every minute.Building Your Ideal Design Team: Find out how to create a dream team with diverse skills for innovative and efficient design projects.Effective Leadership and Team Bonding: Understand the importance of leadership and fostering strong connections, especially with a younger generation of designers.Designing with Purpose: Elevate your designs by considering sustainability and health, making a positive impact.Unlocking Team Potential: Encourage team members to bring their unique talents and perspectives to the table, unlocking hidden potential.Client Collaboration: Learn how involving clients in the design process can lead to exceptional results.Embrace Lifelong Learning: Stay passionate about interior design by continuously learning and gaining fresh insights.Flexible Work for Creative Freedom: Embrace flexible work arrangements like hybrid offices to boost creativity and maintain team spirit.Don't miss out on these valuable insights to stay ahead in the ever-changing world of interior design! Go to: beyondinteriordesign.CLUB

If you don't know me yet, I'm Marc Muskens, born with a fanatical obsession for interior design! Together with my friend and business partner Sven van Buuren, I'm the owner of interior design firm Masters of Interior Design and we're the founders of The Institute of Interior Impact; with a community - as we speak - over 165.000 interior design professionals. It's a global Institute where we connect and train interior designers from around the world. I care a great deal about ‘how' it looks, but  I'm even more interested in ‘why' it's looks like that. That's why we started this podcast: Beyond Interior Design. We will invite inspiring interior design experts that have a great story to tell and love to dig deeper. Of course we would like to surround ourselves in a beautiful environment, but the higher goal or purpose is creating designs that contribute: designed for the long term. Our environment has a huge impact on us as human beings. On how we live, how we work, how we play… how we act, react, behave… how we grow.  Together we have the power to design this world. And in my opinion: Who has the power, has the responsibility. We are the #changemakers of the world. We have always been, through all of humanity. Look at the Egyptian empire, the pyramids. And what about the Roman empire? More than 2000 years later, people still come to Rome to admire the might and strength of Roman architecture and design. And it all started with an idea… Every single building started with an idea, a sketch from a creative mind. We can ‘decide' to make a change.So, what does the interior design future look like? Together we can shape it. We have the power to not only shape our own future, but the future of the world we live in. As you know, change comes in waves. Sometimes rapidly and sometimes slowly. Well… the world around us is changing rapidly, we know that! But does our profession?We're going to explore exiting combinations of interior design and health, interior design and technology, psychology, sustainability, culture, nature, entrepreneurship and for sure other sometimes unknown areas. We're going to fly high and dive deep. And straight through if we have to. Are you ready to discover the world Beyond Interior Design? Go to: beyondinteriordesign.CLUB