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Workplace performance isn't just L&D's responsibility; it belongs to the whole company. And yet, many HR and learning teams still treat training as a standalone solution. In this episode, Kevin Yates joins Karina Young to reframe how we think about impact, and why the question isn't just “Did people complete the program?” but “Did anything change as a result?” Kevin, known across the industry as the “L&D Detective,” shares what he's learned from nearly 30 years in the field and why measuring outcomes requires more than a survey or LMS report. He explains how to shift from reporting activity to proving contribution, and why L&D must be embedded in a broader performance ecosystem to make a meaningful difference. Together, they explore what most organizations overlook: how business goals get lost in translation, how legacy habits still shape how programs are designed, and how measurement can become a strategic advantage, not just a reporting requirement. Kevin also offers a practical lens for partnering across functions and building internal alignment around shared outcomes. For HR and L&D leaders navigating increasing pressure to deliver results, it's a timely reminder: meaningful change doesn't happen in a vacuum. It takes a village. Join us as we discuss: (00:00) Meet HR Superstar: Kevin Yates (02:38) How the L&D Detective name came about (04:37) Discovering the passion for measurement in L&D (07:47) Aligning training with business goals (09:31) Breaking legacy habits in L&D practices (10:56) Shifting from order-taker to performance consultant (12:56) The workplace performance ecosystem and its importance (16:30) Why L&D can't succeed alone in impacting business goals (21:00) Operationalizing the measurement of L&D's impact (23:28) Activity metrics vs. true performance impact (32:05) Leveraging AI tools to enhance L&D performance measurement Resources: For the entire interview, subscribe to HR Superstars on Spotify, Apple Podcasts, or YouTube, or tune in on our website. Original podcast track produced by Entheo. Listening on a desktop & can't see the links? Just search for HR Superstars in your favorite podcast player. Hear Karina's thoughts on elevating your HR career by following her on LinkedIn: https://www.linkedin.com/in/karinayoung11/ Download 15Five's Performance Review Playbook: https://www.15five.com/ebook/review-process-playbook?utm_source=podcast&utm_medium=podcast&utm_campaign=Q2_2023_Podcast_CTAs&utm_content=Performance For more on maximizing employee performance, engagement, and retention, click here: https://www.15five.com/demo?utm_source=podcast&utm_medium=podcast&utm_campaign=Q2-Podcast-Ads&utm_content=Schedule-a-demo Kevin Yates's LinkedIn - https://www.linkedin.com/in/kevinmyates/
Dr. Chiagozie Fawole is a pediatric anesthesiologist and serial entrepreneur passionate about helping physicians and other high-earning professionals build wealth outside of their clinical careers.Dr. Fawole began her entrepreneurial journey during residency, where she successfully closed her first two real estate deals. She built a portfolio of multifamily apartments, pivoted to luxury short-term rentals during the pandemic, and is currently focused on acquiring local businesses from retiring owners.Through her SavvyDocs platform, Dr. Fawole empowers fellow doctors to create solid alternate income streams through strategic real estate and business acquisitions. With virtual and in-person events, she connects medical professionals with experts and resources that help them navigate the intricacies of different wealth-building ventures.Combining her firsthand experience as both a practicing physician and successful business owner, Dr. Fawole provides practical, actionable guidance for busy healthcare providers looking to achieve financial independence beyond clinical practice.She is based in the suburbs of Syracuse, NY, where she lives with her husband and three girls.Some topics we discussed:Favorite effective AI toolsUsing AI to improve marketingUsing Claude to assist with creative thinkingUsing GoHighLevel for the framework of your automationsUsing GNU Make to connect multiple toolsHow to bring automations and AI into your businessUtilizing AI as a receptionistUsing AI to retain clients and improve revenue generating practicesLearn more about me or schedule a FREE coaching callJoin the Voices of Women Physicians Facebook GroupConnect with Dr. Fawole:Watch how to set up the backend of a business with funnels and automationsSee her AI Receptionist in actionAttend the Business Acquisition BootcampGet a free worksheet for 5 things to look for in a business to acquireMore Episodes with Dr. Chiagozie Fawole:Ep 156: Leveraging AI and Automations to Free Up Your Time as a Physician Entrepreneur Part 1Apple PodcastsSpotifyEp 155: How Acquiring a Business Could Unlock Your Next Level of Wealth Part 1Apple PodcastsSpotifyEp 154: How Acquiring a Business Could Unlock Your Next Level of Wealth Part 2Apple PodcastsSpotifyEp 23: Profiting From Real Estate Without Owning ItApple PodcastsSpotifyEp 4: Running a Profitable AirBnB While Long Distance Apple Podcasts Spotify
Welcome to this episode of Women at Halftime, where we explore the timely and transformative topic of Tech, Tools and Truth for Your Next Chapter. This podcast is all about helping those at mid-career and halftime of life maximize skills, resources and experience! In today's conversation, Greg interviews Deb about some of what she's written about in her new book, Power of After. (https://amzn.to/3GpEGlJ) We dive into what it really takes to leverage the tools you already have and how to use AI and modern platforms wisely. We also approach the importance of core values and self-leadership with integrity and truth. Whether you're ready for your next chapter or just beginning to ask what's possible, this discussion offers real-world strategies and inspiration to move forward with clarity and courage. Full updated article here: https://goalsforyourlife.com/modern-business-strategies/ Make sure you're getting all our podcast updates and articles! Get them here: https://goalsforyourlife.com/newsletter Resources with tools and guidance for mid-career individuals, professionals & those at the halftime of life seeking growth and fulfillment: http://HalftimeSuccess.com #datascience #machinelearning #ai #technews #artificialintelligence CHAPTERS: 00:00 - Introduction 01:54 - Greg Interviews Deborah 10:53 - Lessons Learned and Changes 14:51 - Staying Focused on Mission and Values 18:20 - Leveraging AI in Online Marketing 23:40 - Importance of Leading with Truth 30:15 - Reasons to Buy Deb's Book 33:55 - Conclusion and Key Takeaways 34:54 - Thank You for Joining Us Quick AI Summary: Empowering Mid-Career Professionals With Technology Deborah discussed her book, which aims to empower mid-career individuals by highlighting the tools they already possess, including their minds and smartphones, to enhance their business efficiency. She emphasized the importance of leveraging technology, such as scheduling posts and using AI for quick information retrieval, and shared personal examples of how she maximizes these tools in her work. Deborah also reflected on the evolution of technology and its role in enabling faster and more efficient processes, encouraging others to embrace these advancements.
Productivity Straight Talk - Time Management, Productivity and Business Growth Tips
I sit down with Business Coach & Owner of The AI Playbook Community, Rick Mulready, to dive into how the AI revolution is transforming small businesses and how he helps his clients master AI, leverage it, and grow their businesses faster. What You'll Discover In This Episode: ✔ How Much AI Has Changed In Two Years ✔ Why It's Important To Embrace AI ✔ Where To Get Started With AI ✔ Strategies For Communicating With AI ✔ What AI Can Help You Achieve ✔ The Reddit Rule To Abide By ✔ So Much More! To access resources and links from this episode, click on https://AmberDeLaGarza.com/385 P.S. I invite you to join me inside Rick Mulready's The AI Playbook Community. lt's a community for business owners who want to leverage AI, automations, and strategy to work (way) less and make more money.
SummaryIn this engaging conversation, Benjamin Lee and Mark Beall reconnect to discuss Mark's journey from a 20-year IT career to becoming a successful YouTuber and entrepreneur. They explore the evolution of content creation, the impact of AI on society and personal creativity, and the importance of audience connection in digital media. Mark shares insights on leveraging YouTube for business growth, protecting intellectual property in the age of AI, and the challenges of parenting in a tech-driven world. The discussion culminates in valuable lessons learned from their experiences and a reminder to maximize living in the moment.TakeawaysMark transitioned from IT to entrepreneurship, leveraging his skills in content creation.Long-form content on YouTube can have lasting value and reach audiences over time.AI can enhance the content creation process but should not replace personal creativity.Understanding your audience is crucial for effective content strategy.YouTube serves as a search engine, allowing content to be discovered long after it's published.Building assets through YouTube can lead to sustained growth and engagement.AI's role in society presents both opportunities and challenges for content creators.Protecting intellectual property is increasingly important in the age of AI.Parenting in a digital age requires open dialogue about technology and content consumption.Maximizing the present moment is essential for personal and professional growth.Chapters00:00 Revisiting Old Friends02:29 From IT Analyst to YouTube Star11:05 The Evolution of Content Creation14:39 The Future of YouTube and AI18:34 AI: Opportunities and Fears26:04 Protecting Intellectual Property in the Age of AI28:09 Understanding Copyright and Creative Freedom29:35 The Role of AI in Programming and Content Creation30:57 Creating Solutions: The YouTube Comment AI Assistant35:34 Leveraging AI for Video Creation and Content Planning40:33 Navigating the YouTube Landscape: Business vs. Entertainment49:17 Reflecting on Past Choices and Future Directions54:29 Exploring New Ideas and Feedback57:22 Leveraging Strengths for Content Creation01:01:52 Understanding Audience Engagement on YouTube01:04:45 Navigating YouTube and AI for Children01:08:50 YouTube as a Central Platform for Content01:16:05 Mark Beall's Insights on Online Business and Coachingwww.icandopodcast.comYou can find Mark atInstagram: @realmarkbealllinktr.ee/realmarkbeallYoutube: https://youtube.com/@markbeall?feature=sharedYoutube: https://youtube.com/@tophomeowner?feature=shared
In this episode of the Modern Man Podcast, Ted engages with entrepreneur Dalton Locke, who discusses the intersection of spirituality and capitalism. Dalton shares his journey of self-discovery, emphasizing the importance of purpose over profit and the need to redefine success. He explores the concept of identity beyond societal labels and the significance of personal growth through experiences, including the use of plant medicine. TakeawaysThe journey of becoming a real man starts in boyhood.Experiential lessons can help men learn faster than through mistakes.Taking ownership of your life is crucial for personal growth.Upbringing and military influence shape a man's identity.Responsibility is key to effective leadership.Shifting mindsets can liberate men from past conditioning.Personal accountability is essential for change.Navigating relationships requires a nuanced approach.Men must choose to change their story moving forward.Support from others comes when they see your desire to improve. Your identity is not solely defined by your work.Understanding your identity is crucial for personal growth.Having a clear vision for your future is essential.Leadership is not one-size-fits-all; it requires self-awareness.Creating alter egos can help manage different life roles.Men should take ownership of their responsibilities in relationships.Emotional regulation is a key trait of effective leaders.Women desire men who can lead and take charge.Taking action without seeking permission is vital in relationships.Leaders balance authority, responsibility, and compassion.Chapters 00:19 - Introduction to the Modern Man Podcast 01:19 - Meet Dalton Locke: Entrepreneur and Visionary 02:31 - The Essence of Identity Beyond Titles 03:20 - Merging Capitalism and Spirituality 06:38 - The Trap of Chasing Money 09:31 - Defining True Success and Happiness 10:59 - Understanding the Soul and Self 13:33 - Killing the Old Version of Yourself 17:33 - Dalton's Journey: From Partying to Purpose 18:25 - The Role of Plant Medicine in Transformation 24:17 - The Humbling Nature of Life 24:45 - The Power of Intentionality 25:59 - The Importance of Community 29:40 - Spiritual Capitalism: Merging Values with Business 34:35 - Personal Growth Through Entrepreneurship 40:02 - Leveraging AI for Entrepreneurial Success 45:37 - Resilience and Transformation Through AdversityLocke's LinksWebsite: Dalton Locke - bio.site/daltonlocke PONO.ai - www.pono.aiSpiritual Capitalist Podcast: Apple Podcasts- https://podcasts.apple.com/us/podcast/spiritual-capitalist/id1756153008 SpotifY - https://open.spotify.com/show/2nK63aXqv6kBgkxFi5EXbVInstagram: daltonlockeLinkedIn: daltonlFree eBook Here: Mastering Self-Development: Strategies of the New Masculine: https://rebrand.ly/m2ebook ⚔️JOIN THE NOBLE KNIGHTS MASTERMIND⚔️https://themodernmanpodcast.com/thenobleknights
Epistemic status: This post — the result of a loosely timeboxed ~2-day sprint[1] — is more like “research notes with rough takes” than “report with solid answers.” You should interpret the things we say as best guesses, and not give them much more weight than that.Summary There's been some discussion of what “transformative AI may arrive soon” might mean for animal advocates. After a very shallow review, we've tentatively concluded that radical changes to the animal welfare (AW) field are not yet warranted. In particular: Some ideas in this space seem fairly promising, but in the “maybe a researcher should look into this” stage, rather than “shovel-ready” We're skeptical of the case for most speculative “TAIAW” projects We think the most common version of this argument underrates how radically weird post-“transformative”-AI worlds would be, and how much this harms our ability to predict the longer-run [...] ---Outline:(00:28) Summary(02:17) 1. Paradigm shifts, how they screw up our levers, and the eras we might target(02:26) If advanced AI transforms the world, a lot of our assumptions about the world will soon be broken(04:13) Should we be aiming to improve animal welfare in the long-run future (in transformed eras)?(06:45) A Note on Pascalian Wagers(08:36) Discounting for obsoletion & the value of normal-world-targeting interventions given a coming paradigm shift(11:16) 2. Considering some specific interventions(11:47) 2.1. Interventions that target normal(ish) eras(11:53)
This is the third chapter of our mini-series of bonus episodes in collaboration with Fresh Clinics. After 300 episodes we've decided to try something different - recording in a new studio, getting back to real life and in person recordings and to work with Fresh Clinics and some of their brand partners. You can also watch the entire video of these podcasts either on Spotify or our YouTube channel. In chapter 3 we host Franziska Iseli (Entrepreneur, marketing and branding specialist and founder of Basic Bananas) We explore her journey from Switzerland to Australia, her transition to become a thriving entrepreneur, and the inception of her company. We discuss key marketing strategies, the significance of personalized branding, and the rising importance of AI tools like ChatGPT in business. Our discussion also touches on the nuances of local area marketing, innovative focus groups, and tailored programs. This episode is a comprehensive guide for clinics and small businesses aiming to elevate their marketing game and enhance their entrepreneurial mindset. 00:00 Introduction 01:17 Meet Franziska Iseli: A Journey from Switzerland to Australia 04:07 Entrepreneurial Spirit and Overcoming Challenges 08:26 The Importance of Marketing and Business Strategy 10:37 Mindset Shifts and Overcoming Imposter Syndrome 17:49 Finding Passion and Building a Supportive Environment 26:23 Marketing Strategies for Small Businesses 35:20 The Importance of Passion in Marketing 35:45 Navigating Multiple Marketing Channels 36:37 Starting with Passion and Measuring Success 37:29 Diversifying Marketing Strategies 39:49 Old School Marketing Tactics 45:01 Leveraging AI for Marketing 48:09 Effective Social Media Posting 54:32 Building a Strong Clinic Culture 57:44 Focus Groups and VIP Programs 01:01:01 Emerging Trends in Marketing 01:02:00 The Fresh Clever Bunch Program 01:03:41 Conclusion and Special Offers MORE INFORMATION ABOUT THE FRESH LIFE CONFERENCE JOIN OUR PATREON AS A FREE MEMBER TO DOWNLOAD THE STATE OF MEDICAL AESTHETICS REPORT SUBSCRIBE TO OUR PATREON FOR EXCLUSIVE PODCASTS, WEEKLY EDUCATIONAL CONTENT & JOIN OUR WHATSAPP COMMUNITY CLICK HERE TO BROWSE OUR IA OFFERS FOR DISCOUNTS & SPECIALS CLICK HERE IF YOU'RE A BRAND OR COMPANY & WANT TO WORK WITH US CLICK HERE TO APPLY TO BE A GUEST ON OUR PODCAST CONTACT US
Dr. Chiagozie Fawole is a pediatric anesthesiologist and serial entrepreneur passionate about helping physicians and other high-earning professionals build wealth outside of their clinical careers.Dr. Fawole began her entrepreneurial journey during residency, where she successfully closed her first two real estate deals. She built a portfolio of multifamily apartments, pivoted to luxury short-term rentals during the pandemic, and is currently focused on acquiring local businesses from retiring owners.Through her SavvyDocs platform, Dr. Fawole empowers fellow doctors to create solid alternate income streams through strategic real estate and business acquisitions. With virtual and in-person events, she connects medical professionals with experts and resources that help them navigate the intricacies of different wealth-building ventures.Combining her firsthand experience as both a practicing physician and successful business owner, Dr. Fawole provides practical, actionable guidance for busy healthcare providers looking to achieve financial independence beyond clinical practice.She is based in the suburbs of Syracuse, NY, where she lives with her husband and three girls.Some of the topics we discussed were:How to automate the backend of your businessThe main parts of Dr. Fawole's automationsNavigating the nurture period between a welcome email and gaining clientsGetting clients to care to open and read your emailGetting clients to be receptive to your offer to work with youMaking a great first impression and getting clients to be engagedStreamlining the client's journey via automationsHow automations take routine things off your plate to focus your energy on the human connectionHow AI can reduce the time spent crafting a message when you don't have the energyAnd more! Learn more about me or schedule a FREE coaching callJoin the Voices of Women Physicians Facebook GroupConnect with Dr. Fawole:To attend the Business Acquisition Bootcamp To get a free worksheet for 5 things to look for in a business to acquire To watch her Backend in a Weekend event on how to set up the backend of a business with funnels and automations To see her AI Receptionist in action More Episodes with Dr. Chiagozie Fawole: Ep 155: How Acquiring a Business Could Unlock Your Next Level of WealthApple Podcasts Spotify Ep 154: How Acquiring a Business Could Unlock Your Next Level of WealthApple Podcasts Spotify Ep 23: Profiting From Real Estate Without Owning ItApple Podcasts Spotify Ep 4: Running a Profitable AirBnB While Long DistanceApple Podcasts Spotify
Want to Automate your work with AI? Get the playbook here: https://clickhubspot.com/wgk Episode 66: Can you really build a zero-employee business with AI? Nathan Lands (https://x.com/NathanLands) sits down with John Rush (https://x.com/johnrushx), founder and self-proclaimed builder of “the most automated org on earth,” to unpack what it takes to launch and run a company where 80% of the work (and soon, 100%) is done by AI agents. John shares his journey from managing large VC-backed teams to going fully solo and using AI to automate nearly every task in his startups, from prototyping and front-end design to sales outreach and SEO content creation. The conversation covers unique agent workflows, how to rapidly test business ideas, how specialized vs. generalist AI agents can supercharge productivity, and practical insights for solopreneurs and founders curious about leveraging automation for scale. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) Transitioning from Teamwork to AI Entrepreneurship (04:01) Rapid AI Prototyping Strategy (08:40) Specialized vs. General AI Agents (10:25) Automating Marketing with Limited Coding (13:38) Embrace AI Agents' Autonomy (19:09) AI Directories Enhance Contextual Accuracy (22:36) LLMs Prefer Directories Over Blog Posts (23:31) LLMs and Directory Discovery (28:36) Reddit Manipulation Exploits Google's Search Algorithm (30:42) Elon Musk Boosts X Account (34:36) AI Progress Hindered by Infrastructure Constraints (39:11) Limit Screen Time for Balance (42:11) Leveraging AI for Business Innovation (43:07) Weekly Idea Generation Strategy — Mentions: John Rush: https://www.linkedin.com/in/johnrushx/ Unicorn Platform: https://unicornplatform.com/ Grok: https://x.ai/ Replit: https://replit.com/ Cursor: https://cursor.com/en Lindy: https://www.lindy.ai/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt's Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano
In this episode of the Connection Cybersecurity Podcast, host Kim Coombes is joined by our Security Center of Excellence leaders John Chirillo and Rob Di Girolamo, along with Microsoft Security expert Robin Camirand, to unpack the biggest insights from the RSAC 2025 Conference. From the rise of AI-powered defenses and identity threats to the growing buzz around quantum computing, the team shares key takeaways, favorite moments, and what these trends mean for the future of cybersecurity. Whether you're curious about agentic AI, post-quantum cryptography, or just want to hear about goats and code-breaking shenanigans—this recap of the conference includes insights from our experts and has something for everyone. For more information on how to better secure your environment, visit Connection.com/Cybersecurity If you're ready to start the conversation around what Connection can do to help your organization—Call 1.800.998.0067. Or, if you have a Connection account team already in place, please reach out. Speakers John Chirillo, Principal Security Architect, Connection Rob Di Girolamo, Senior Security Architect, Connection Kimberlee Coombes, Security Solution Architect, Connection Robin Camirand, Inside Solution Architect, Connection Show Notes 00:00 Welcome and Overview of RSAC 2025 02:27 Community and Collaboration at RSAC 04:39 Identity Management Challenges 07:58 Zero Trust Principles in Security 08:37 Quantum Computing and Post-Quantum Cryptography 10:20 Agentic AI in Security Operations 12:42 Emerging Defenses Against AI-Powered Attacks 14:48 Best Practices for Leveraging AI in Security 17:04 Favorite Moments from RSAC 2025 20:25 Summing Up RSAC 2025
Jack Leeney is a Co-Founder and Managing Partner at 7GC, a venture capital firm with a unique cross-border approach that bridges the innovation ecosystems of the US and Europe.Before founding 7GC, Jack was at the forefront of some of the most iconic tech IPOs of our time during his tenure at Morgan Stanley, including Tesla, LinkedIn, and Facebook.⭐ Sponsored by Podcast10x - Podcasting agency for VCs - https://podcast10x.com7GC website - https://7gc.coJack Leeney on LinkedIn - https://www.linkedin.com/in/jack-leeney
"We're in an industry that loves ROI calculators... but the industry has built some sort of skepticism to these ROI calculators."This reality check from David Horesh hit different.In today's episode of Bricks and Bytes, we had David Horesh and we got to learn about why construction marketing is still a blue ocean, how to avoid the handshake trap, and why memes might be your secret weapon... and many more!Tune in to find out about:✅ Why understanding construction jargon is make-or-break for tech marketers✅ The leaky bucket problem killing your sales funnel✅ How AI agents can replace entire marketing teams✅ Why construction professionals want memes with their morning coffeeDavid spent 7 years helping construction tech companies go from zero to serious ARR. His insights on digital marketing in a traditional industry will change how you think about go-to-market.Listen now on Spotify and discover what most construction tech founders get wrong about marketing.----------Chapters00:00 Intro01:52 Introduction to David Horesh and His Journey04:50 Understanding Go-To-Market Strategies07:52 The Importance of Knowing Your Customer10:52 Defining Go-To-Market Team Structures13:50 Navigating Change in the Construction Industry16:54 Building Relationships and Network Effects19:43 The Role of ROI in Marketing Strategies22:54 Marketing Channels in Construction26:00 Leveraging Digital Marketing in Construction28:42 Creating Engaging Content for the Industry38:22 Building Relationships in Marketing40:37 From Traffic to Sales: The Conversion Process43:27 The Importance of Awareness and Trust48:52 Understanding the Marketing Funnel55:58 Recruiting the Right Marketing Talent01:01:51 Leveraging AI in Marketing01:04:51 Measuring Marketing Success
Master the art of risk management and unlock your full potential with this transformative journey into project management!
Top AI & GPT expert shares tips on ChatGPT, AI agents, Rufus, and more. Plus, exclusive access to his private Amazon seller GPTs just for Serious Sellers Podcast listeners. ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos Andrew Bell, a standout figure in the realm of AI and custom GPTs, kicks off our very first installment of AIM, our Monthly AI workshop on all things artificial intelligence. In this episode, Andrew opens up about his journey from the Moody Bible Institute to becoming an e-commerce maestro on platforms like Amazon. Growing up in the quirky town of Santa Claus, Indiana, and now living in Kentucky, Andrew captivates with his unique perspective, connecting the dots between local sports rivalries and the debates surrounding artificial intelligence. His pioneering work with Touch of Glass and his learnings from the Freedom Ticket course by Helium 10 laid the groundwork for his success, making him a voice worth listening to in the fast-paced world of e-commerce. As we engage with Andrew, we discover the fascinating world of AI-driven tools designed for Amazon listing optimization and product research. With over 350 custom GPTs under his belt, Andrew discusses the art of prompting and how robust strategies can mitigate errors. The conversation takes a turn into the challenges faced when AI relies on outdated data, such as the myths surrounding the Amazon A10 algorithm. By blending AI with reliable resources like Helium 10's data, the episode reveals how sellers can enhance the accuracy and trust of their listings, amidst a landscape of evolving AI capabilities. Rounding out the episode, Andrew shares strategic insights for maximizing AI in product research and listing optimization. From the intricacies of using Amazon's generative AI-powered shopping assistant Rufus to the innovative application of AI reasoning models, Andrew highlights ways to maintain accurate and engaging Amazon listings. We explore the benefits of visual label tagging and new features for price alerts, all aimed at boosting conversion rates during key sales events. Don't miss Andrew's reflections on the continued evolution of AI technology and its growing impact on both personal and professional realms. For those eager to try out Andrew Bell's custom GPTs firsthand, listeners of the Serious Sellers Podcast get exclusive access. While many of his 350+ custom GPTs are still gated for private workshops and Helium 10 events, Andrew makes a few powerful ones available for our audience. Go to https://h10.me/andrewbellgpt to access a curated selection, including GPTs for product research, demand validation, e-commerce script agents, and even one cleverly titled NoMDashes, designed to remove those pesky AI giveaway dashes from your copy. These GPTs aren't available to the general public yet, so this is your chance to explore cutting-edge AI tools before they're widely released. Just one more perk of tuning in. In episode 680 of the Serious Sellers Podcast, Bradley and Andrew discuss: 01:00 - Andrew Bell's Backstory 04:55 - Success in Amazon Seller Optimization 09:03 - Pricing Strategies Across Different Niches 11:57 - Leveraging AI for Amazon Listing Optimization 14:35 - Trust in AI and Misconceptions 17:29 - Keyword Generation in ChatGPT 20:41 - Maximizing AI for Product Research 22:36 - The Future of Data Augmentation 26:29 - Leveraging AI for Comprehensive Product Research 34:07 - E-commerce Sellers Optimizing for AI in 2025 34:19 - Amazon Listing Optimization Strategies 37:51 - Visual and Textual Content for Conversions 40:39 - Click Training Data and Customer Questions 46:04 - Advancements in Reasoning Models and AI 47:00 - Amazon Rufus and AI Reasoning Models
Andrew Wilkinson is the co‑founder of Tiny, a holding company that quietly owns more than three dozen profitable internet and consumer brands, including Dribbble and the AeroPress coffee maker. Starting as a teenage barista and web designer, he's created a portfolio approaching $300 million in yearly sales (and he was personally worth over $1 billion at one point)—all without ever raising venture capital.In this conversation, you'll learn:1. The “fish where the fish are” framework for spotting high‑margin niches no one else notices2. The exact agent stack (Lindy, Replit, Limitless, and more) that supercharges Andrew's day-to-day productivity (and has replaced his assistant)3. How Andrew evaluates companies in less than 15 minutes using Buffett‑style moats and “lazy leadership”4. Telltale signs you should shut down (or never start) that startup idea5. His journey from crippling anxiety to clarity through SSRIs and ADHD medication6. His prediction that most knowledge work will be automated—and the skills to teach your kids now—Brought to you by:Sauce—Turn customer pain into product revenueEnterpret—Transform customer feedback into product growthMiro—A collaborative visual platform where your best work comes to life—Where to find Andrew Wilkinson:• X: https://x.com/awilkinson• LinkedIn: https://www.linkedin.com/in/awilkinson/—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Introduction to Andrew Wilkinson(04:07) Finding the right business idea(07:18) Avoiding common business pitfalls(11:58) Finding your unfair advantage(17:08) Fish where the fish are(20:08) Why boring is good(25:30) Bootstrapping vs. venture capital(31:20) Lessons from acquiring and managing businesses(36:47) Avoiding people problems(42:39) Leveraging AI in business and life(49:30) The Limitless device(53:13) Job displacement and AI's future impact(58:20) Advice for new grads(01:02:50) Parenting in the age of AI(01:05:26) The pursuit of happiness beyond wealth(01:10:10) Mental health and medication(01:16:45) Lightning round and final thoughts—Referenced:• Andrew's post on X with the Charlie Munger quote: https://x.com/awilkinson/status/1265653805443506182• Metalab: https://www.metalab.com/• Letterboxd: https://letterboxd.com/• AeroPress: https://aeropress.com/• Brian Armstrong on X: https://x.com/brian_armstrong• Warren Buffett's quote: https://quotefancy.com/quote/931119/Warren-Buffett-I-am-a-better-investor-because-I-am-a-businessman-and-a-better-businessman• Flow: https://www.getflow.com/• Instacart: https://www.instacart.com/• Things: https://culturedcode.com/things/• Dustin Moskovitz on LinkedIn: https://www.linkedin.com/in/dmoskov/• Salesforce: https://www.salesforce.com/• Serato: https://serato.com/• Chris Sparling on X: https://x.com/_sparling_• Lindy: https://www.lindy.ai/• Replit: https://replit.com/• Behind the product: Replit | Amjad Masad (co-founder and CEO): https://www.lennysnewsletter.com/p/behind-the-product-replit-amjad-masad• David Ogilvy: https://en.wikipedia.org/wiki/David_Ogilvy_(businessman)• Malcolm Gladwell's website: https://www.gladwellbooks.com/• Inside Bolt: From near-death to ~$40m ARR in 5 months—one of the fastest-growing products in history | Eric Simons (founder and CEO of StackBlitz): https://www.lennysnewsletter.com/p/inside-bolt-eric-simons• Building Lovable: $10M ARR in 60 days with 15 people | Anton Osika (CEO and co-founder): https://www.lennysnewsletter.com/p/building-lovable-anton-osika• Limitless: https://www.limitless.ai/• Perplexity: https://www.perplexity.ai/• Claude: https://claude.ai/• ChatGPT: https://chatgpt.com/• Gemini: https://gemini.google.com/app• William Gibson's quote: https://www.goodreads.com/quotes/681-the-future-is-already-here-it-s-just-not-evenly• Palm Treo: https://en.wikipedia.org/wiki/Palm_Treo• Sam Altman on X: https://x.com/sama• Dario Amodei on X: https://x.com/darioamodei• Anthropic's CPO on what comes next | Mike Krieger (co-founder of Instagram): https://www.lennysnewsletter.com/p/anthropics-cpo-heres-what-comes-next• Challengers on AppleTV+: https://tv.apple.com/us/movie/challengers/umc.cmc.53cuz33n4e74ixj8whccj87oc• Matic vacuum: https://maticrobots.com/• Jerzy Gregorek's quote: https://www.goodreads.com/quotes/8652595-hard-choices-easy-life-easy-choices-hard-life• Tiny: https://www.tiny.com/• Dribbble: https://dribbble.com/—Recommended books:• The Laws of Human Nature: https://www.amazon.com/Laws-Human-Nature-Robert-Greene/dp/0525428143• How to Get Rich: One of the World's Greatest Entrepreneurs Shares His Secrets: https://www.amazon.com/How-Get-Rich-Greatest-Entrepreneurs/dp/1591842719—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.lennysnewsletter.com/subscribe
In this episode of Future Craft GTM, Ken Roden and Erin Mills explore how AI is reshaping every layer of go-to-market, from automating rote tasks to powering deep research. They kick off with Ken's wild DMV robo-caller story and Erin's bespoke AI-curated newsletter. Returning guest Tahnee Perry shares hard-won lessons on driving revenue with AI, upskilling non-technical marketers, and building scalable AI workflows. You'll learn how to: Measure true AI impact (hint: tie it to closed deals) Adopt the right mindset for prompt iteration Set up templated prompts and custom GPTs for your team Run fast SEO audits with deep research in under 30 minutes Assemble a lean AI-powered marketing tech stack Strike the optimal balance between human and machine effort They wrap with a live demo of GenSpark—watch an AI agent spin up an eight-slide pitch deck in seconds—and leave you armed with quick-hit AI workflows you can try today. Key Takeaways Revenue First: Always link AI projects to deal velocity or closed-won impact. Iterate Prompts: 80 % of prompt quality emerges through refinement, not one-and-done. Scale with Libraries: Use spreadsheets or Notion to catalog and tag high-value prompts. DIY SEO Audits: A 30-minute prompt can generate a 20-page SEO audit (36 sources, 292 searches). Tech Stack Essentials: Google/Microsoft agents, Adio CRM, Airtable/Notion PM, plus task-specific AI apps. Human + AI: The winners of 2026 will know exactly where to deploy humans vs. machines.
Chris Logan reveals how wholesaling transformed his life, why most investors fail, and how to build success through relentless focus and grit. A must-read for anyone serious about creating financial and lifestyle freedom.See full article: https://www.unitedstatesrealestateinvestor.com/one-simple-shift-built-a-real-estate-wholesaling-empire-and-a-dream-life-with-chris-logan/(00:00) - Welcome to The REI Agent Podcast with Mattias and Erica(00:06) - A Reminder from Chris Logan: Be Relentless in the Grind Phase(01:24) - Chris Logan Joins the Show: Relatable Lessons from the Start(05:25) - Chris Shares How He Got Started with Wholesaling(10:10) - The Power of Robert Kiyosaki's “Rich Dad Poor Dad”(11:48) - Chris Explains Wholesaling and How the Business Model Works(14:18) - How Wholesaling Differs from Being a Real Estate Agent(14:54) - Stigma and Misunderstanding Between Agents and Wholesalers(17:19) - Why Speed and Convenience Drive Sellers to Wholesalers(20:18) - Building Trust and Synergy Between Agents and Wholesalers(22:27) - Ethical Concerns Around Exorbitant Wholesaling Profits(25:37) - Chris Defends the Wholesaling Model with Real-World Analogies(26:06) - Deep Dive Into Marketing Tactics for Wholesalers(27:43) - Landlords, Tenants, and the Motivations to Sell(29:40) - Why Chris Didn't Start Holding Properties Sooner(31:23) - Wholesaling as a Training Ground for Buy-and-Hold Investors(32:58) - Agents vs. Wholesalers: Niche Down and Pick a Side(36:08) - Licensing Laws and Market Restrictions for Wholesalers(37:36) - Chris's 2-Step Formula for Picking the Right Markets(40:15) - A California Investor Finds Success in Florida(41:24) - Why Title States Are Better Than Attorney States(43:04) - Tools for Finding Seller Data and Leads(44:23) - Residential vs. Commercial Data Accuracy(45:33) - Conversion Rates and Cost Per Deal(46:59) - Cold Calling Strategy and Timing(48:17) - Leveraging AI in Sales Without Losing the Human Touch(51:09) - Golden Nuggets: Focus, Consistency, and Sales First(54:06) - Final Book Recommendations: The Compound Effect(56:28) - Chris Reflects on the Long Game of Momentum(57:11) - Where to Connect with Chris Logan(57:42) - Outro: Subscribe and Keep Building the Life You WantContact Chris Loganhttps://virtualwholesalingmadesimple.com/https://www.facebook.com/chrisloganreihttps://www.facebook.com/groups/virtualwholesalingmadesimplehttps://www.instagram.com/chrisloganrei/For more holistic strategies that could change your life, visit https://reiagent.com
"Pen and paper is still one of the largest competitors that construction tech has."That's what Kalyn Lengieza, owner of Grindstone Consultants, told us during our latest conversation. And honestly, it hit different.In today's episode of Bricks & Bytes, we had Kalyn and we got to learn about why authenticity beats fancy tech features, how relationships still drive deals in our industry, and the real secrets behind successful construction tech marketing... and many more!Tune in to find out about: ✅ Why deals still get done on golf courses and job site trailers ✅ The time, talent, treasure framework for resource allocation ✅ How to use AI and tools like Gong to understand your customers better ✅ Why most construction tech companies are positioning themselves wrongThis episode is packed with actionable insights for founders, marketers, and anyone trying to crack the construction tech code.Listen now on Spotify and let us know what resonates with you in the comments.---------------# Podcast Timestamps00:00 Intro01:56 Introduction and Unique Connections05:10 The Importance of Authenticity in Construction Tech Marketing07:46 Kalyn's Role and Daily Involvement in Grindstone10:55 Building Relationships and Customer Acquisition Costs14:00 Leveraging AI and Tools for Marketing Efficiency16:41 Time, Talent, and Treasure Framework for Startups19:53 Prioritizing Marketing and Sales Initiatives22:47 Testing and Iterating Marketing Strategies26:03 Maintaining Customer Touchpoints and Nurturing Relationships28:54 Final Thoughts on Marketing in Construction Tech32:50 Creating a Cohesive Marketing Strategy34:58 Winning at Product Marketing36:07 Understanding Your Customers37:48 Common Positioning Mistakes41:08 Effective Messaging Frameworks42:57 Tailoring Messaging for Different Personas47:59 Key Metrics for Success52:33 Generating Qualified Leads55:53 The Best Channels for Customer Engagement59:17 Radical Changes in Go-to-Market Strategies
You don't need 4 years—just this. In this breakdown, I walk you through the essentials every marketer must master today. We dive into the core of marketing, how to truly get into your customer's head, build offers they can't resist, and why storytelling and positioning still reign supreme. Plus, I'll show you how AI is changing the game and what to test to actually move the needle. TIMESTAMPS 00:00 The Essence of Marketing 02:50 Understanding Customer Psychology 05:54 Crafting Irresistible Offers 09:03 The Importance of Positioning and Storytelling 11:13 Leveraging AI in Marketing How to Connect: IG: / ericosiu X: / ericosiu
Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Ever thought about niching down, then bailed because it sounded too painful? Or maybe you tried, but ditched it when things got awkward? Today's guest proves why sticking it out is worth the initial pain — not just to find your niche, but to find the perfect business partner too. Meet Daniel Moscovitch, founder of Flooring Pros Marketing, a digital marketing agency focused on helping established flooring businesses throughout the US & Canada cement their position as the best in their market. He started as a generalist - doing SEO for pretty much anyone with a website and a pulse. However, unsatisfied staying just another “me too” shop competing on price and freebies he doubled down on a single, very specific industry. If you're thinking “That sounds brutally hard…” you're right. And that's exactly why his story is worth paying attention to. In this episode, we'll discuss: Moving beyond simple SEO to offer comprehensive solutions. How clarity helped him find perfect alignment with his second business partner. Leveraging AI for strategic decision-making and process improvement. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. Picking a Hard Niche is One Thing. Surviving It is Another. Daniel didn't just decide to niche down overnight. He did what most agency owners do: listened to advice on the matter, got inspired, and then slammed into reality. The first big obstacle he did not expect was letting go of “easy money” and legacy clients to go all-in on a focused market. He knew it was the right call but dropping old accounts and income streams wasn't fun. Next, it was building trust in a market that didn't trust marketers. Turns out, flooring companies aren't like your typical trades. They're often run more like retail stores than contractors. Multiple locations. Bigger payroll. Savvier buyers. And they've been burned by bad marketing agencies before. So just ranking them on page one of Google was not enough. Daniel learned fast that his new niche didn't just want leads they wanted the whole system: branding, follow-up, sales process, outreach, repeat business. In other words: the actual solution not just SEO. Because the real lesson here is about getting under the hood of your client's real pain points, not just selling your “service of the month.” Authority is Earned One Small Win at a Time If you're wondering why Daniel didn't quit (although he did consider it many times), it wasn't because niching was easy. He stuck with it because he saw the momentum stacking up: A podcast appearance got him in front of flooring pros. A trade show speaking gig landed him more eyes. He sponsored a Facebook group. He kept learning exactly what flooring clients actually needed and then built the solutions, piece by piece. One client turned into two. Then five. Then fifteen. Today Daniel's agency is firmly planted as the go-to marketer for flooring pros. He now has the authority, pricing power, and clarity he didn't have as a generalist. Key Takeaway: Don't Quit When it Gets Awkward Daniel didn't win because flooring was “easy money.” He won because he stuck with it long enough to know more about flooring marketing than any other agency out there. Most agency owners quit when it gets awkward - or flip niches too fast. Bottom line: the best niche isn't the easiest — it's the one you hang with long enough to become the undeniable authority. Clarity First, Everything Else Second When he started his SEO agency, Daniel was living in Tel Aviv, working at an SEO agency. Since not a lot of people knew about Search Engine Optimization there, it seemed like an opportunity to go on business on his own, which he did alongside another American friend who also wanted to start his own business. That partnership worked fine for the first couple of years, until it didn't. After Daniel moved back to the US, the relationship felt like playing Tug-of-War. They lived on different time zones, had competing interests and visions and the best call was for each to continue on their own path. It wasn't easy. Daniel has spent the last two years picking up the pieces and setting a new vision for his business. Who are we? Who should we not serve? What kind of agency do we actually want to be? That search for a new stage attracted a new partner — someone who brought the exact pieces Daniel needed, at a moment when he finally had the clarity that's so hard (and so damn profitable) to get right. Only after that did he attract a new partner - someone who brought missing business expertise and industry knowledge. That alignment supercharged sales and positioned them to charge more and work with better clients. AI as an Unexpected Business Therapist Daniel admits: he's a strategist, not a “numbers guy.” But instead of hiring an expensive consultant, he leaned heavily on AI tools like ChatGPT to interrogate his processes, nail down his goals, and even fix onboarding gaps that caused early-client headaches. Great owners use AI not to replace people, but to think better and move faster - especially when you can't see your own blind spots. Pro tip: Have AI interview you about your agency goals. It forces clarity you might avoid on your own. Rebuild Processes Before You Scale With ChatGPT as a voice he can bounce business ideas off of, Daniel has been working on developing clearer processes. While he used to shy away from these conversations, afraid to uncover huge flaws in the business, he now happily dives into deep strategy work to improve client communication and expectations. For instance, the first 100 days with a new client can feel like a ghost town and that can spook even the best-fit clients. Daniel's fix? Using AI and team workshops to tighten internal and external communication, so clients stay engaged while you work. This is crucial for avoiding churn and turning strategy into execution faster. There's No One-Size-Fits-All Path Daniel's advice for agency owners is to avoid comparing themselves to peers at all cost. Everyone is on their own path and success is better defined individually. Had he followed common advice, he would've never gotten into a second partnership, which has really helped the agency's growth. Furthermore, his growth was slower by choice, but deeper because he focused on getting the right clients and the right team before chasing pure revenue. As Jason says: “There's no silver bullet - only silver pieces you combine into your own version of success.” Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.
In this episode of TAG Data Talk, Dr. Beverly Wright discusses with Chelsea Lamar, VP, Global Sustainability @ AIT Worldwide Logistics:Tell us about the world of energy – and what's considered renewableHow is AI related to renewable energy? Where is AI applied to help with renewables?What are the problems we need to solve more effectively with AI to help with renewable energy?Help us understand what companies can do to leverage AI as a way of helping advance renewable energy?What do you see for the future of AI in relation to renewables?What do you see for the future of knowledge work as it relates to GenAI?Chelsea Lamar, VP, Global Sustainability @ AIT Worldwide LogisticsFollow Chelsea Lamar
In this episode of TAG Data Talk, Dr. Beverly Wright discusses with Bhavna Mehta , Assistant Vice President at Cincinnati Children's Hospital Medical Center: What are some examples of ways AI technology can support healthcare operations and decision making?Describe some of the challenges specific to healthcare when thinking about leveraging AI.How do you think AI will work with us in the future to support and improve community health?Bhavna Mehta, Senior Manager of Data Science at The Home DepotFollow Bhavna Mehta
Matt and Ryan discuss various strategies for building an audience, leveraging AI in marketing, and innovative sales techniques. They share insights on content creation, the importance of copywriting, and the effectiveness of using Google Docs for marketing. They also highlight the value of building a media brand and the tools to help entrepreneurs streamline their processes.Want more content like this?Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.comWork with Ryan's agency Tailwind Work with Matt's agency GrowLetterFollow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.Episode Topics & Timestamps00:00 Introduction and Milestones02:58 Content Creation Strategies05:55 Leveraging AI in Marketing08:54 Building an Audience on LinkedIn11:39 Sales Strategies and Funnels17:58 Innovative Marketing Techniques23:45 Tool Recommendations for EntrepreneursLinks Mentionedhttps://moodboard.beehiiv.com/https://lovable.dev/
Ready to supercharge your note investing business in the second half of 2025? In this action-packed episode of Note Night in America, Scott Carson shares 10 actionable strategies to find more deals, raise capital, and effectively market your services.Here's what you'll discover:Act Like A Professional: Create an LLC and use Namechk.com to ensure a unique brand across all platforms. Don't forget to open your SDIRA as well.LinkedIn Optimization: Create a professional profile, showcase expertise, and attract asset managers.Lead Generation Systems: Utilize cost-effective landing pages through Leadpages or REI Blackbook.Contacting Sellers on LinkedIn & Platforms: Get in touch with sellers who aren't listing all of their notes for sale. It's a great way to find pocket deals!Note Investing Marketing: Create easy Short-form content on TikTok and share across social media!Create An Email List: Email is still the #1 ROI for marketing and it's critical to start building your lists. Local networking - Get to work connecting with other real estate investors in your local market.Contacting The Banks To Capitalize - Leverage foreclosure lists to find distressed sellers.Start raising private capital - Marketing to SDIRA Investors who are looking for deals to buy or fund.Leveraging AI to Help Create Content - Start Marketing like it is 2025 instead of 1925 to help stand out from the herd of people not doing anything!Conclusion:Ready to leave the old-fashioned note marketing in the past? Get 10 quick ideas on what you can implement in your real estate today by subscribing and acting now! Follow these steps and your 2025 will become your most profitable year yet!Watch the original VIDEO HERE!Love the show? Subscribe, rate, review, and share!Here's How »Join Note Night in America community today:WeCloseNotes.comScott Carson FacebookScott Carson TwitterScott Carson LinkedInNote Night in America YouTubeNote Night in America VimeoScott Carson InstagramWe Close Notes Pinterest
The Pet Shop Girls from Pet Product News with Sherry (Odyssey Pets) and Carly (House of Paws)
You've heard us talk about how much we love ChatGPT and leveraging AI in our businesses in previous episodes, and we are so excited to dig deeper into these topics in today's episode. Alongside our guest, we are sharing insights about leveraging various AI tools (including ChatGPT) to streamline administrative tasks, generate ideas, and optimize time efficiency. Our guest this week is Josh Stewart-Van Dusen, CEO of Tandem X Visuals and Instant Media Hub. Both of these companies are cutting-edge and leading the charge when it comes to leveraging tech and AI for visual production and media management. Free Download: https://www.houseofpawspetpro.com/p/ultimate/ Connect with Josh: josh@instantmediahub.com https://www.instagram.com/stewartvandusen/ https://www.instantmediahub.com/ https://tandemxvisuals.com/ https://x.com/joshstewartvand Connect with the Pet Shop Girls! Find us everywhere: https://linktr.ee/petshopgirls Connect with Carly (House of Paws): https://www.instagram.com/houseofpawsboutique https://www.tiktok.com/@houseofpawsboutique https://www.facebook.com/houseofpawsboutique Connect with Sherry (Odyssey Pets): https://www.facebook.com/odysseypets https://www.instagram.com/odysseypets https://linktr.ee/odysseypetsdallas Connect with Pet Product News: https://www.petproductnews.com/ https://www.facebook.com/PetProductNews
Ready to supercharge your note investing business in the second half of 2025? In this action-packed episode of the Note Closers Show, Scott Carson shares 10 actionable strategies to find more deals, raise capital, and effectively market your services.Here's what you'll discover:Act Like A Professional: Create an LLC and use Namechk.com to ensure a unique brand across all platforms. Don't forget to open your SDIRA as well.LinkedIn Optimization: Create a professional profile, showcase expertise, and attract asset managers.Lead Generation Systems: Utilize cost-effective landing pages through Leadpages or REI Blackbook.Contacting Sellers on LinkedIn & Platforms: Get in touch with sellers who aren't listing all of their notes for sale. It's a great way to find pocket deals!Note Investing Marketing: Create easy Short-form content on TikTok and share across social media!Create An Email List: Email is still the #1 ROI for marketing and it's critical to start building your lists. Local networking - Get to work connecting with other real estate investors in your local market.Contacting The Banks To Capitalize - Leverage foreclosure lists to find distressed sellers.Start raising private capital - Marketing to SDIRA Investors who are looking for deals to buy or fund.Leveraging AI to Help Create Content - Start Marketing like it is 2025 instead of 1925 to help stand out from the herd of people not doing anything!Conclusion:Ready to leave the old-fashioned note marketing in the past? Get 10 quick ideas on what you can implement in your real estate today by subscribing and acting now! Follow these steps and your 2025 will become your most profitable year yet!Watch the Original VIDEO HERE!Book a Call With Scott HERE!Sign up for the next FREE One-Day Note Class HERE!Sign up for the WCN Membership HERE!Sign up for the next Note Buying For Dummies Workshop HERE!Love the show? Subscribe, rate, review, and share!Here's How »Join the Note Closers Show community today:WeCloseNotes.comThe Note Closers Show FacebookThe Note Closers Show TwitterScott Carson LinkedInThe Note Closers Show YouTubeThe Note Closers Show VimeoThe Note Closers Show InstagramWe Close Notes PinterestGet Signed Up For the WCN Membership HERE!
In this episode of the Campus Technology Insider Podcast, Editor-in-Chief Rhea Kelly speaks with Scott Taylor, associate VP for Student Experience at Georgia Southern University. They discuss the use of AI and technology in improving student engagement and success. Scott shares insights on rethinking student support through mobile-based academic improvement plans, which drastically improved engagement rates. He also delves into the evolution of their AI-powered virtual assistant, GUS Bot, which has now become integral in providing 24/7 assistance to students. They highlight the importance of data integration and security in AI implementation, and Scott offers a glimpse into future AI capabilities that could revolutionize student support and success. 00:00 Introduction and Guest Welcome 00:31 Scott Taylor's Role and Initial Challenges 02:01 Adopting Technology for Student Engagement 02:59 AI and Proactive Student Support 04:22 Student Comfort with AI and Gus Bot 05:44 Implementing and Integrating AI Tools 07:34 Data Cleanup and Accuracy 12:09 Encouraging Student Engagement with AI 13:45 Mental Health Support and Workflow Planning 18:52 Ongoing AI Development and Future Prospects 27:30 Conclusion and Podcast Sign-off Music: Mixkit Duration: 28 minutes Transcript (Coming Soon)
What happens when you combine military precision with entrepreneurial heart? You get Walter and Tasha Carter—co-founders of Maximize Growth and a dynamic husband-and-wife duo helping organizations elevate their leadership, communication, and team performance.In this episode of Time to Thrive, we explore the most common leadership pitfalls small business owners face—and how to overcome them. From building self-awareness and creating effective communication channels, to fostering workplace culture and embracing generational differences on your team, Walter and Tasha deliver wisdom that's both practical and powerful.They also share:Why self-awareness is the foundation of strong leadershipHow to make communication a culture, not a checklistWhy asking questions is the secret to unlocking team potentialStrategies for leading younger generations with empathy and purposeThe role systems, structure, and documentation play in scaling a businessHow their coaching approach is shaped by John Maxwell's core principlesPlus, we chat about why friction might be the thing holding your business back, and how intentionality can lead to breakthroughs.Whether you're building a team, growing your influence, or simply trying to get out of the weeds of day-to-day operations, this conversation will inspire you to lead with both strategy and soul.
Chapters 00:00 Introduction to Domain Pricing and SEO01:29 Bill Hartzer's SEO Journey03:51 Domain Security and Recovery08:33 Best Practices for Domain Security13:12 Domain Acquisition Strategies17:43 Outbound Marketing for Domains22:10 Leveraging AI in Domain Management26:40 Content Strategies for Domain Visibility32:13 Final Thoughts on Domain Investment49:26 Leveraging AI for Content Creation50:22 The Evolution of SEO: From Keywords to Entities54:21 The Impact of AI on User Behavior and SEO57:05 Domain Development and Value Creation01:00:26 The Relevance of Exact Match Domains in the AI Era01:02:36 SEO Strategies for AI and Emerging Technologies01:04:38 The Future of Domain Investing and Market Dynamics01:06:53 Pricing Strategies for Domain Names01:09:35 The Art and Science of Domain Investing01:14:54 The Controversy Surrounding Domain Pricing Transparency Check out $5 .com Fridays and $5.52 .com transfers for up to $2000 in discounts. Only at https://unstoppabledomains.com
CAREER-VIEW MIRROR - biographies of colleagues in the automotive and mobility industries.
In these shorter Side Mirror episodes, I introduce concepts, tools, and experts to help you enable Fulfilling Performance for yourself and the people you lead and care about.Learn more about Fulfilling PerformanceCheck out Release the handbrake! The Fulfilling Performance Hub.In this Side Mirror, I want to do something a little different.Over the last few years, we've built an incredible archive of long-form interviews with guests from all over the world. Many of them are women who've had fascinating, international careers and generously shared their stories with humility, humour, honesty, and gratitude.Three years ago, I wanted to find a way to catalogue and surface all the brilliant lessons and themes hidden in those stories—but the sheer scale of it made it too big a job.Enter Google's Notebook LM.I recently gave it access to 38 episodes of CAREER-VIEW MIRROR featuring women guests, and it produced an audio summary of themes, lessons, and quotes across those episodes. The tech is impressive—but what's even more impressive is what our guests shared.So in this episode, I want to:demonstrate one way creators can collaborate with AI to extract more value from their content;showcase some of the inspiring insights and voices from the women I've had the pleasure of interviewing;and invite you to explore their full stories in their own voices.About AndyI'm an experienced business leader and a passionate developer of people in the automotive finance industry, internationally.During over twenty five years, I have played a key role in developing businesses including Alphabet UK, BMW Corporate Finance UK, BMW Financial Services Singapore, BMW Financial Services New Zealand and Tesla Financial Services UK.At the same time, I have coached individuals and delivered leadership development programmes in 17 countries across Asia, Europe and North America.I started Aquilae in 2016 to enable “Fulfilling Performance” in the mobility industry, internationally.Connect with AndyLinkedIn: Andy FollowsEmail: cvm@aquilae.co.ukJoin a guided peer mentoring team: Aquilae AcademyThank you to our sponsors:ASKE ConsultingEmail: hello@askeconsulting.co.ukAquilaeEmail: cvm@aquilae.co.ukEpisode Directory on Instagram @careerviewmirror If you enjoy listening to our guests career stories, please follow CAREER-VIEW MIRROR in your podcast app. Episode recorded on 22 June, 2025.
Part Two: Practical Implementation and BeyondBuilding on her foundational principles, Hiebert delves deeper into practical classroom implementation, distinguishing between narrative and informational text vocabulary demands. She explains how stories use varied, sophisticated words for familiar concepts—characters "lumber" rather than simply "walk" or "eavesdrop" instead of "listen"—while informational texts introduce entirely new concepts requiring background knowledge development alongside vocabulary instruction.The conversation takes a modern turn as Hiebert shares her innovative use of artificial intelligence tools like Claude to create sophisticated semantic maps and organise word relationships. She provides specific prompts teachers can use: "Which of these words are really important to generalise to other topics?" and "Can you put them into important categories?" This approach transforms technology from a simple definition-lookup tool into a thinking partner that helps identify patterns and relationships.Hiebert addresses concerns about overwhelming linguistic instruction by emphasising that students don't need to know everything before they can engage meaningfully with texts. She advocates for giving children fundamental insights about how language works rather than exhaustive technical knowledge, comparing effective vocabulary instruction to basketball coaching—providing strategic guidance rather than micromanaging every movement.The discussion reveals alarming trends in American education where interventions promise to teach 150 letter-sound correspondences, which Hiebert warns will "kill a kid's interest" in reading. She advocates for statistical learning through extensive reading rather than explicit instruction of every possible pattern.Throughout both segments, Hiebert consistently emphasises that children are naturally brilliant learners who develop word consciousness through meaningful engagement rather than drill-and-practice methods. Her approach transforms vocabulary instruction from passive memorisation into active investigation, offering educators research-backed alternatives that honour both language complexity and student intelligence. The conversation concludes with her invitation for continued collaboration and her promise to share practical resources including AI prompts, semantic map examples, and implementation guidelines with the Australian teaching community.TEXT PROJECT WEBSITE BY FREDDY HIEBERTText Project website - free student texts (Plus +)SPECIFIC RESOURCES FROM FREDDY HIEBERT, AS MENTIONED IN THE PODCAST1. AI Semantic Map Examples You will find an example in this ILA presentation .As well as the presentation, the following paper, which is in review at a journal, gives examples of maps and grids created with AI2. ILA Website PresentationFundamentally, the ILA presentation will have a similar structure to the above presentation:See the ILA webinar here on YouTube.3. AI Prompt ExamplesThe above presentations and the paper (Leveraging AI) should give some examples).4. 'The Story of English' Picture Visual representation showing bratwurst (German) in baguette (French) with yogurt (Greek)Illustrates how English draws from multiple language traditions5. Etymology ResourcesStories of Words develops students' interest in fascinating words like snickerdoodles and terrapin. Using the TExT model, this 16-volume series explores vocabulary through four word-formation methods: borrowed words, life themes, manipulated words, and technological innovations.6. Text Models ExamplesText Models Examples are here.From Freddy: "This site at TextProject provides illustrations of texts that I have developed with AI assisted. I should emphasise that I do AI-assisted, not simply AI-generated. A text typically goes through numerous iterations and I also analyse the texts to determine its distribution according to word zones (more on word zones)And I'm attaching a blog on Word Zones as well JOIN TEACHIFIC NOW AND SAVE!Join Teachific today. Access thousands of resources and a growing number of 'anytime' courses within your membership.FURTHER INFORMATIONTune in to "Teacher's Tool Kit For Literacy," a free podcast where accomplished literacy educator Sharon Callen and her team share valuable insights and tips. With over 30 years of experience, they provide strategic learning solutions to empower teachers and leaders worldwide. Subscribe on your favourite platform for exclusive literacy learning content. Apple, Spotify, Google, YouTubeRead our insightful blogs, which make valuable connections between resources, podcasts and courses.Visit our Cue Learning website and sign up for the Teacher's Toolkit Weekly newsletter to stay updated on resources, events and discover how Cue can support you and your school.Explore Teachific, our vast collection of PDF resources, to enhance your teaching toolkit. And get even more support from our growing number of 'anytime' online courses.Connect with the latest news and other educators by joining our Teacher's Toolkit Facebook groupExplore upcoming live or online webinar eventsHave questions or feedback? Reach out to us directly at admin@cuelearning.com.au
What if your next job title was “AI Taste Director”—or you were the last human left in your department?This week, Isar Meitis takes a sharp and provocative look at the future of jobs in the AI era. With headlines touting 70% of job skills changing by 2030, and executive surveys showing rising AI adoption—but lagging implementation—it's time to separate the hype from the real ROI.Spoiler: creativity isn't going anywhere—but how it's used (and who gets paid for it) is changing fast.Whether you're a founder, C-suite exec, or strategist building future-ready teams, this deep dive cuts through the noise to give you data-backed insights, plus frameworks to upskill yourself and your org—before the automation tidal wave hits.In this session, you'll discover:What three categories of future jobs are emerging—and why “taste” is your new superpowerThe myth vs. reality behind AI "creating more jobs than it kills"Why AI auditors and integrators are transitional—not permanent—rolesHow one visionary can now replace an entire creative or ops departmentThe truth about “proactive, context-aware AI assistants” and what Sam Altman envisions nextShocking findings from Harvard Business Review and MIT on AI's ROI and wage collapse predictionsWhat 68% of professionals are using AI for right now—and why many execs are still guessingWhy emotional intelligence and strategic thinking may be the last defensible human skillsTools, courses, and training every business leader needs to stay relevantAbout Leveraging AI The Ultimate AI Course for Business People: https://multiplai.ai/ai-course/ YouTube Full Episodes: https://www.youtube.com/@Multiplai_AI/ Connect with Isar Meitis: https://www.linkedin.com/in/isarmeitis/ Join our Live Sessions, AI Hangouts and newsletter: https://services.multiplai.ai/events If you've enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!
In this value-packed episode of Torsion Talk, Ryan Luchia pulls back the curtain on one of the garage door industry's biggest silent killers—bad margins. From quoting errors and labor miscalculations to underbidding installs and measurement slip-ups, Ryan walks through the real-world traps that drain profitability from even the busiest garage door companies. If your revenue looks healthy but your bank account doesn't, this is the podcast you need.Ryan shares hard-won lessons from his own business at Aaron Overhead Doors, including how incorrect labor estimates, broken quoting systems, and missed upsells can eat away at profits one job at a time. You'll hear about the impact of AI, leadership development through GDU (Garage Door U), and how to build a stronger quoting and install process that scales with precision.Get insider updates on the Fort Lauderdale intensive, a workshop-style mastermind limited to a few select garage door pros. Ryan also spotlights tools like Phil Pulse and SureWinder that are transforming daily operations. Whether you're looking to trim costs, build brand over leads, or fix inefficiencies in your quoting and labor practices, this episode delivers clarity.Some hot-button topics we dive into:-Profit margin leaks in labor and installs-Why job costing is your business's financial lifeline-How to quote with confidence and avoid emotional discounting-Leveraging AI for phone answering and business automation-The cost of callbacks, warranty work, and missed add-on opportunities-Building a quoting SOP to scale with your business-Why revenue is vanity and profit is sanity-Tips for using GDU and masterminds to grow smarter, not just biggerPlus, Ryan reveals his “one-process challenge” to help tighten operations this week—and why sometimes all it takes is one solid improvement to protect your bottom line.If you're a garage door business owner navigating economic headwinds, rising competition, and the daily chaos of running a service company—this episode is your roadmap to staying profitable and sane.Join our Garage Door Entrepreneurs Facebook Group to connect with other pros who are building smart, efficient businesses.Want in on the next intensive? Message Ryan on Facebook or DM him directly to apply. Spots are extremely limited.Find Ryan at:https://garagedooru.comhttps://aaronoverheaddoors.comhttps://markinuity.com/Check out our sponsors!Sommer USA - http://sommer-usa.comSurewinder - https://surewinder.comStealth Hardware - https://quietmydoor.com/
Here they are again—marketers and communicators worried that AI is about to eliminate storytelling altogether. But what if the exact opposite is happening? What if AI is actually making authentic human storytelling the ultimate competitive advantage? In this episode of The Trending Communicator, host Dan Nestle reconnects with Park Howell, the brain behind the Business of Story and creator of the Story Cycle Genie—an AI tool designed to amplify human storytelling rather than replace it. While everyone's rushing to automate their content creation, Park and Dan explore why the brands winning in this fractured landscape are the ones doubling down on distinctly human narratives. They dig into the paradox we're all navigating—how do you leverage AI's efficiency without losing the gritty authenticity that makes your story worth telling? This isn't your typical "AI versus humans" conversation. It's about how communications professionals can use AI as their storytelling co-pilot while ensuring their brand narratives remain so authentically human that no algorithm could replicate them. Because in a world drowning in AI-generated content, being genuinely, unapologetically human might just be your secret weapon. Listen in and hear about... AI's impact on storytelling and brand communication The importance of human oversight in AI-generated content Leveraging AI tools like the Story Cycle Genie to enhance, not replace, human creativity Balancing technology adoption with authentic brand voice Speed-to-market advantages of AI-powered brand strategies Notable Quotes On the Power of Storytelling: "A story is about a man getting in a hole and a man getting out of a hole. It need not be a man. And it need not be about a hole. People love that story." - Park Howell [04:24 → 04:46] On Business Storytelling: "In business, the stories we need to tell are in solution to our customers problems. What are they going through, what are they experiencing, what do they want and why is it important to them?" - Park Howell [05:09 → 05:22] On AI-Generated Stories: "It wasn't even my eyes at first. It was a feeling. I first had this feeling inside of me like, this doesn't feel right. Then I used my senses, my eyes, in my ears to scrutinize it." - Park Howell [12:28 → 12:39] On the Importance of Brand Story: "Speed to market. I mean everything is accelerating around us and those that are dragging behind are going to lose out." - Park Howell [01:01:53 → 01:02:01] On AI in Storytelling: "Instead of taking three months to define and refine your brand story. You can now do it in minutes, literally, instead of, and, and by the way, saving the tens of thousands of dollars it typically takes for you to do that down to a few hundred bucks." - Park Howell [01:02:01 → 01:02:21] On the Value of Human Expertise: "The AI is only as good as the wisdom that lies behind it and the IP that lies behind it." - Dan Nestle [01:09:18 → 01:09:25] Resources and Links Dan Nestle Inquisitive Communications | Website The Trending Communicator | Website Communications Trends from Trending Communicators | Dan Nestle's Substack Dan Nestle | LinkedIn Dan Nestle | Twitter/X Park Howell The Story Cycle Genie | Website and AI Tool The Business of Story | Website Park Howell | LinkedIn Timestamps 0:00 Intro: AI for self-inspection and storytelling 5:33 Defining story: Man in a hole analogy 12:50 AI's impact on storytelling and human touch 20:55 Using AI to understand your brand story 28:56 The power of dialogue in authentic stories 38:39 Introducing the Story Cycle Genie tool 47:28 Analyzing Dan's brand story with the Genie 54:59 Iterating and improving brand messaging 1:01:53 Speed to market with AI-powered storytelling 1:07:52 Integrating Story Cycle Genie in enterprises 1:10:16 Closing thoughts and where to find Park (Notes co-created by Human Dan and Flowsend.ai ) Learn more about your ad choices. Visit megaphone.fm/adchoices
This episode recorded live at the Becker's 22nd Annual Spine, Orthopedic and Pain Management-Driven ASC + The Future of Spine Conference features Meredith Warf, CPA, DPT Chief Executive Officer, Mississippi Sports Medicine & Orthopaedic Center, US Orthopaedic Partners. Meredith discusses how her team is using AI and digital platforms to streamline patient access, enhance staff efficiency, and elevate the orthopedic care experience through smarter, scalable technology solutions.This episode is sponsored by Relatient.
This episode recorded live at the Becker's 22nd Annual Spine, Orthopedic and Pain Management-Driven ASC + The Future of Spine Conference features Meredith Warf, CPA, DPT Chief Executive Officer, Mississippi Sports Medicine & Orthopaedic Center, US Orthopaedic Partners. Meredith discusses how her team is using AI and digital platforms to streamline patient access, enhance staff efficiency, and elevate the orthopedic care experience through smarter, scalable technology solutions.This episode is sponsored by Relatient.
What if your side hustle became your true calling? In this episode of the Real Estate Excellence Podcast, Tracy Hayes sits Edwina Burch. Edwina Burch is a dynamic Jacksonville real estate agent, shares her journey from aspiring attorney to becoming one of the top real estate agents in northeast Florida. Starting her career in education administration, Edwina transitioned to real estate after being inspired by a colleague's challenging real estate deal. Quickly realizing that selling real estate was not as simple as HGTV portrayed, Edwina embraced the challenge and soon achieved significant success by focusing on building authentic relationships and mastering the art of negotiation. Throughout the episode, Edwina emphasizes the importance of authenticity, consistency, and mindset in her career. She highlights pivotal decisions, such as hiring a transaction coordinator and leveraging social media effectively, which propelled her rapid rise in the industry. Her story illustrates that with the right mindset, grit, and genuine connections, rapid success in real estate is attainable even for newcomers. Listen now to discover Edwina's secrets to quick and sustainable success in real estate. Don't forget to subscribe and leave a review if her story inspired you! Highlights: 00:00–06:07 Intro & Career Beginnings Choosing Real Estate Over Law Moving to Jacksonville From Education to Real Estate First Brokerage Experience The Importance of Initial Training 06:08–13:54 Making the Shift to Full-Time Real Estate Realizing Real Estate Wasn't HGTV Building Initial Relationships First Transactions and Key Learnings Transitioning from Boutique Brokerage to Keller Williams Importance of Brokerage Choice 13:55–20:25 Strategies and Negotiations Learning to Negotiate Adapting to Market Changes Seller Pricing Strategies Buyer's Market Realities Challenges Competing with New Builds 20:26–26:00 Leveraging AI and Technology Adopting AI for Listing Descriptions AI Impact on Real Estate Searches Tech Integration in Business Utilizing LinkedIn and SEO Advantages of AI 26:01–36:45 Scaling with Support Importance of Transaction Coordinators How Support Staff Elevates Productivity Delegation for Success Interviewing the Right Coordinator Expanding Through Mentorship 36:46–01:15:54 Edwina's Secrets to Success Personality and Consistency Pivoting in Changing Markets Staying Authentic and Engaged Love for Real Estate and Community Creating Organic Connections Quotes: “Real estate was my calling, not law school. It should have been my goal at age 13 or 14.” – Edwina Burch “It's all about relationships—authenticity always wins.” – Edwina Burch “A good transaction coordinator is a game changer. They let you focus on income-producing activities.” – Edwina Burch “You have to pivot in real estate; the market changes, and so must you.” – Edwina Burch To contact Edwina Burch, learn more about her business, and make her a part of your network, make sure to follow her on her Website and Instagram. Connect with Edwina Burch! Website: http://www.edwinaburchrealestate.com Instagram: https://www.instagram.com/edwinaburch_/ Connect with me! Website: toprealtorjacksonville.com Website: toprealtorstaugustine.com SUBSCRIBE & LEAVE A 5-STAR REVIEW as we discuss real estate excellence with the best of the best. #RealEstateExcellence #JacksonvilleRealtor #RealEstateSuccess #JacksonvilleRealEstate #EdwinaBurch #RealEstatePodcast #RealEstateMindset #RealEstateTips #KellerWilliams #Authenticity #RealEstateStrategy #HomeBuying #HomeSelling #RealEstateLife #TransactionCoordinator #FirstTimeHomeBuyer #RealEstateCareer #RealEstateJourney #AgentLife #AIinRealEstate #BusinessGrowth #WomenInRealEstate
What do sudden tariff hikes, partner misalignment, and outsourcing blunders have in common? They're all real-life challenges small business owners are navigating today. In this episode, Khalil and Martin unpack stories of business strain, the value of owning your mistakes, and why clear expectations are essential for long-term success, especially in partnerships.Time Stamps00:44 - The Struggles of Small Business Owners03:10 - Handling Client Mistakes and Maintaining Reputation08:16 - The Importance of Fair Compensation for Business Owners13:15 - Challenges in Business Partnerships17:41 - Navigating Unclear Expectations in Partnerships18:05 - Strategies for Partnership Agreements25:34 - The Role of AI in Business Operations28:03 - Leveraging AI and Assistants for Business EfficiencySnippets from the Episode "You're seeing us at our worst—and I want you to know we'll make this right. From here on out, you'll get our absolute best." – Khalil Benalioulhaj"If you behave properly, you don't necessarily lose the customer. It may be your chance to prove you're good to your word." – Martin Holland"It's not okay to not make money in your business. You take all the risk, and everyone else gets paid first." – Martin Holland"If you're not talking constantly with your partner, it won't work. Just like a marriage, communication is everything." – Khalil BenalioulhajResourcesCFC Episode 258 - How to Win in Construction with AI24 Things Construction Business Owners Need to Successfully Hire & Train an Executive AssistantSchedule a 15-Minute Roadblock CallCheck out OpenPhoneBuild a Business that Runs without you. Explore our GrowthKits Need Marketing Help? We Recommend BenaliNeed Help with podcast production? We recommend DemandcastMore from Martin Hollandtheprofitproblem.comannealbc.com Email MartinMeet With MartinLinkedInFacebookInstagramMore from Khalilbenali.com Email KhalilMeet With KhalilLinkedInFacebookInstagramMore from The Cash Flow ContractorSubscribe to our YouTube channelSubscribe to our NewsletterFollow On Social: LinkedIn, Facebook, Instagram, X(formerly Twitter)Visit our websiteEmail The Cashflow Contractor
About the Guest(s):Trevor Houston is an experienced career strategist and the host of the "Who You Know" show. Known for his innovative approach to career development, Trevor is dedicated to helping individuals build their professional brand and leverage AI tools to enhance job market visibility. Mark Elder, a frequent collaborator with Trevor, also appears in this episode, contributing with insights and real-world experiences. Together, they guide audiences through modern branding and job search strategies.Episode Summary:In this insightful episode of the "Who You Know" show, host Trevor Houston discusses how individuals can leverage AI tools and human connections to create a standout personal brand in the crowded digital job market. Joined by Mark Elder, the duo focuses on guiding job seekers, particularly those over 50, on how to utilize technology to overcome challenges like age bias and enhance their career prospects. The episode is packed with actionable strategies and innovative tools to help listeners build a robust digital presence.The core of this episode is built around Trevor's "seven Cs to careers and cash flow" framework, which emphasizes the importance of consistent, engaging content across multiple platforms. The conversation delves into optimizing one's LinkedIn presence and using cutting-edge AI tools to simplify content creation, including audio, video, and visual elements. Houston passionately urges professionals to view themselves as brands, with a focus on consistent visibility and credibility across LinkedIn, TikTok, Instagram, and more. Notably, tools like Photo AI and EasyGen IO are highlighted for their potential to revolutionize personal branding efforts.Resources:Trevor Houston on LinkedIn: https://www.linkedin.com/in/trevorhouston/Career Transition Summit: https://event.webinarjam.com/register/67/04404igv LinkedIn e-book: https://online.flippingbook.com/view/714118097/ Subscribe: https://podcasters.spotify.com/pod/show/who-ya-know-show Trevor Houston is a licensed financial professional offering insurance/financial products through various carriers. For more info visit http://cpwstrategies.com Chapters:(0:00) Building a Personal Brand with AI and Human Connection(4:31) Leveraging AI for Consistent Content Creation Without Burnout(8:50) Photo AI Revolutionizes Professional Photography with Affordable Solutions(15:30) Optimizing LinkedIn Engagement with Selfies and Captions(18:36) Leveraging AI Tools for Content Creation and Distribution(26:38) Creating Video Avatars with Hey Jen for High-Quality Content(33:29) Innovative AI Tools for Job Seekers and Content Scheduling(38:39) The Authenticity and Pressure of Live Streaming(43:06) Leveraging Collaborations and Newsletters for Brand Growth on LinkedIn(49:12) Leveraging AI Tools for Effective Job Seeking and Branding
About David Hirschfeld:David Hirschfeld is a 35-year veteran of the software startup world whose journey began as a physics student at UCLA. He spent his early career at Computer Associates and Texas Instruments, then led software projects at Intel and Motorola. He launched his first successful startup software company, which grew to 800 customers in 22 countries, and sold it in 2000. David founded Tekyz Inc. in 2007 and spent 17 years working with over 70 startups, leading to his breakthrough insight into what makes software companies succeed or fail and inspiring the Launch 1st Method. This systematic approach reduces risks, costs, and time while minimizing investor dependence. When he's not transforming startups, David is a golfer, a woodworker, and a proud father of four successful sons who taught him his most valuable lesson: success follows patterns, but they're not always the ones you expect. In this episode, Dean Newlund and David Hirschfeld explore:Speed and implications of AI innovationWorkflow automation and process redesignModern approaches to product innovation and validationThe future impact of autonomous vehiclesUser empowerment through advanced AI tools Key Takeaways:Automating outdated workflows without reevaluating their relevance can lead to inefficiency—some processes should be reinvented, not just automated.Instead of building products based on assumptions, companies should test the market through pre-sales to validate real demand before development.AI tools like ChatGPT's voice and vision modes can now provide real-time visual navigation, product identification, and contextual support in everyday situations.The rise of autonomous vehicles like Waymo may render parking structures and personal car ownership obsolete within five years, fundamentally shifting urban infrastructure needs. "You have to channel your inner five-year-old when you're thinking about what's possible.” — David Hirschfeld Connect with David Hirschfeld: Website: https://www.tekyz.com & https://launch1st.tekyz.comEmail: david@tekyz.comLinkedIn: https://www.linkedin.com/in/dhirschfeld/X (Twitter): https://www.x.com/tekyzincFacebook: https://www.facebook.com/tekyzinc See Dean's TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Show notes by Podcastologist: Hanz Jimuel AlvarezAudio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
Mike Todasco is a former Senior Director of Innovation at PayPal and current Visiting Fellow at San Diego State University.In this episode of The Leader Assistant Podcast, Mike talks about the AI landscape, how executive assistants can leverage AI to enhance their role, boost efficiency, and future-proof their careers.Show Notes -> leaderassistant.com/329--In-person meeting planning can be a lot to manage. That's where TROOP Planner comes in. TROOP Planner is built to make life easier for busy assistants like yourself. Whether you're organizing an executive offsite, department meeting, or team retreat, TROOP keeps it simple, fast, and organized.Visit leaderassistant.com/troop to learn more! --Automate scheduling with YouCanBookMe by Capacity. Sign up for a FREE trial -> leaderassistant.com/calendar. --Get your digital copy of The Leader Assistant Workbook at leaderassistantbook.com/workbook to lead yourself, lead your team, and lead your executive.More from The Leader Assistant... Book, Audiobook, and Workbook -> leaderassistantbook.com The Leader Assistant Academy -> leaderassistantbook.com/academy Premium Membership -> leaderassistant.com/membership Events -> leaderassistantlive.com Free Community -> leaderassistant.com/community
Most brands are about to vanish from search. Yours doesn't have to.AI search isn't the future. It's already rewriting the rules.And if you're not adapting -- you're disappearing.What's changing? Who's winning?And why are some brands thriving while others fade into the algorithmic abyss?Chris Andrew, CEO & Co-founder of Scrunch AI, joins us to break it all down.Newsletter: Sign up for our free daily newsletterMore on this Episode: Episode PageJoin the discussion: Thoughts on this? Join the convo.Upcoming Episodes: Check out the upcoming Everyday AI Livestream lineupWebsite: YourEverydayAI.comEmail The Show: info@youreverydayai.comConnect with Jordan on LinkedInTopics Covered in This Episode:AI Search's Impact on Brand VisibilityStrategies for Winning in AI SearchAI Search and Customer Journey ChangesImportance of AI Crawlers in SEOShifting SEO Tactics for AI SearchAI and Third-Party Content InfluenceSmall Brands Competing in AI SearchFuture of All Search as AI SearchTimestamps:00:00 Brands in the age of AI search 02:50 Leveraging AI for Immediate Impact13:16 "Optimizing Content for AI Crawlers"15:55 "Unblocking AI Crawlers Essential"20:24 Rapid AI Developments Challenge Adaptation22:20 Optimizing Content for AI Retrieval24:31 AI Strategies for Online Brand Management28:22 ChatGPT Memory and AI PersonalizationKeywords:AI search, brand optimization, GPT, perplexity, customer journey, enterprise platform, AI crawlers, AI overview, Anthropic, Claude AI assistant, web research, deep research, Google Workspace, Microsoft Copilot, Google Gemini, VO two, AI video generator, text prompts, OpenAI, social network, CEO Sam Altman, AI-powered sharing, AI referral traffic, brand reputation, persona mapping, buyer behavior, ChatGPT, integration, Claude's new features, beta features, content strategy, organic search, content creation, user intent, AI monitoring, third party content, brand perception, intent-based content, personalized content, buyer intent, search behavior, buyer journey, market adaptation, business strategies, AI consumer, content optimization.Send Everyday AI and Jordan a text message. (We can't reply back unless you leave contact info) Try Google Veo 3 today! Sign up at gemini.google to get started. Try Google Veo 3 today! Sign up at gemini.google to get started.