Big Ideas Rural

We're halfway through the year—and that makes it the perfect time to reflect, reassess, and refocus. In this episode, I take you behind the scenes of my mid-year business review. I'll walk you through how I evaluate what's working, what's not, and the intentional decisions I make to course correct for sustainable growth. From post-launch reflections to visibility strategies, team leadership, and balancing life on the farm—this is a transparent look at what it takes to grow a business that actually fits your life. Plus, get the scoop on what's ahead for the Power Project, upcoming workshops, and how AI is helping streamline my business in exciting ways.

In this short but powerful episode, I'm diving into the two key traits I see in every fast-growing client I work with: commitment and leadership. These aren't secret strategies or shiny tactics — they're simple but powerful mindset shifts that can unlock massive growth in your business. I talk about: What commitment actually looks like when motivation disappears How leadership plays out when things don't go to plan Why waiting for clarity is keeping you stuck A real client success story that shows what's possible when you back yourself fully If you've been feeling stuck, plateauing, or just unsure of what's next — this is for you. I'll also share how you can work with me inside The Power Project, and how to access a $500 discount if you book a call by May 22nd.

In this episode of the Big Money Strategies podcast, I'm diving into what it really takes to scale your business beyond $5K months. If you're consistently fully booked but still stuck in hustle mode, this is your invitation to shift. I'm sharing a three-step roadmap to help you move from time-for-money and burnout into scalable offers, smarter systems, and visibility strategies that actually work. Whether you're thinking about launching a group program or automating your onboarding, these are the exact pivots that make six-figure growth possible—without working more hours. This is a sneak peek into what I'll be teaching inside Small Town, Big Business—my signature masterclass for rural and regional women ready to scale sustainably. If you're ready to stop playing small and start building a business that supports your life, not runs it, this one's for you.

In this episode of Big Money Strategies, I'm taking you behind the scenes for a real, unfiltered look at what a typical day looks like running a business from our family farm in rural WA. Spoiler: it involves a lack of water, a toddler on the roof, and still serving clients at a high level. From client coaching and content creation to parenting, farm life, and chaos control, I'm walking you through how I run a multi-six figure business without the calm, quiet workdays most people picture. This one's for the women doing big things in wild circumstances—because your life doesn't have to look perfect to build a powerful business.

In this episode of the Big Money Strategies Podcast, I'm diving deep into one of the most important mindset shifts I've made in business: letting go of small town thinking and expanding beyond my postcode. I built a multi-six figure business from a tiny Wheatbelt town with just 825 people nearby—and trust me, none of them needed a business coach. What changed everything wasn't moving or working more hours—it was thinking bigger and showing up braver. Here's what you'll learn: Why your location doesn't define your business potential How I shifted from “Wheatbelt only” to serving clients all across regional Australia The 3 key things you actually need to grow a business beyond your town How to build confidence, show up online, and stop caring what the locals think What offer structure, messaging, and mindset helped me grow without perfect conditions If you've been holding back because of where you live—or because you're waiting for local validation—this is your sign to go bigger. Let's stop shrinking our dreams to fit our postcode—and start building businesses that reflect our full potential.

In this episode of the Big Money Strategies Podcast, I'm pulling back the curtain on how I run a multi-six figure business in just 14 hours a week—while raising kids and living on our family farm in rural Western Australia. Spoiler: it's not about hustle, it's about being intentional. I break down my 30-day cycle approach and how it's transformed my business from chaotic to calm. I share how I batch content, design my offers, and structure my client experience—all in a way that aligns with my energy, my menstrual cycle, and the reality of mum life. Here's what you'll learn: Why I ditched weekly planning and embraced the 30-day business rhythm How I design offers that create time freedom (without sacrificing results) Why syncing your business with your cycle matters—especially if you have ADHD My systems for staying out of fight-or-flight mode and in full flow How I serve my clients deeply without being at my desk 24/7 I also share a free training that'll help you design a profitable offer that fits your lifestyle—just DM me “income” on Instagram. And if you want the full behind-the-scenes on my systems, team, and income strategy, check out my Six Figure Secrets masterclass for just $17. Let's build businesses that support our lives—not take them over.

n this episode of the Big Money Strategies Podcast, I'm giving you a behind-the-scenes look at what's actually working for rural and regional businesses. We're cutting through the noise and ditching the unrealistic advice for strategies that are practical, proven, and effective—no fluff, just facts. We dive deep into:

Today, we're talking about business growth and transformation. If you've ever felt stuck trading time for money or overwhelmed by conflicting advice while trying to grow on your own, this episode is for you. We'll discuss the signs that it might be time to shift your strategy and how finding the right support can help you reach your goals with more clarity. I'll share practical insights to help you move past what's been holding you back and build a business that truly works for you. Whether you're working towards consistent 10k months or hoping for more financial freedom, let's explore the steps that can bring you closer to your vision. Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588  ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject ✨ I'm offering a free 15 minute Strategic Roadmap Call. On this call we will: ✅ Identify some clear opportunities for you in your business ✅ Flag the gaps you might need to troubleshoot ✅ Plan your EXACT next step ✅ Discuss how I can help you continue to grow your business, attract dreamy clients and convert consistently for more $$$ Book: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=64427337

Today we're diving into the essential steps to elevate your visibility and establish yourself as a thought leader in your industry. If you've ever felt invisible or overwhelmed in your business, you're not alone. Many entrepreneurs struggle with being too broad in their messaging, lacking consistency, and failing to showcase their expertise. In this episode, we'll explore how to refine your focus, build credibility, and create impactful thought leadership content that resonates with your audience. If you're ready to turn your dreams into dollars and become the go-to expert in your field, stay tuned! Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588  ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject ✨ I'm offering a free 15 minute Strategic Roadmap Call. On this call we will: ✅ Identify some clear opportunities for you in your business ✅ Flag the gaps you might need to troubleshoot ✅ Plan your EXACT next step ✅ Discuss how I can help you continue to grow your business, attract dreamy clients and convert consistently for more $$$ Book: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=64427337

I see school holidays as opportunities for family growth, not business hustle. January is my "free trial month"—a warm-up for the year before diving into February with clarity and purpose. I block out school holidays to focus on family, set clear goals, and prioritize what truly matters. This year, I'm all about integrating AI into my business, focusing on revenue-generating activities, and avoiding distractions like shiny new platforms. I've invested in my growth and surrounded myself with a powerhouse community to stay inspired. Let's embrace 2025 with strategy, support, and excitement!  Ready to level up? Let's do it together. Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588  ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject ✨ I'm offering a free 15 minute Strategic Roadmap Call. On this call we will: ✅ Identify some clear opportunities for you in your business ✅ Flag the gaps you might need to troubleshoot ✅ Plan your EXACT next step ✅ Discuss how I can help you continue to grow your business, attract dreamy clients and convert consistently for more $$$ Book: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=64427337

Join me as we dive into the power of elevating the customer experience—starting before the sale with meaningful relationships and engaging content. I'll share my reflections on choosing "thrive" as the word of the year, and how embracing growth can transform both business and life. Plus, don't miss the announcement of my free Mini Mastermind event on February 11–13! Packed with interviews, micro lessons, live content reviews, and coaching moments, it's designed to give you actionable strategies and real-time feedback. Let's gain clarity, momentum, and a fresh perspective together. Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588  ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject ✨ I'm offering a free 15 minute Strategic Roadmap Call. On this call we will: ✅ Identify some clear opportunities for you in your business ✅ Flag the gaps you might need to troubleshoot ✅ Plan your EXACT next step ✅ Discuss how I can help you continue to grow your business, attract dreamy clients and convert consistently for more $$$ Book: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=64427337

My word for 2024 was "Fortify," and now I'm stepping into 2025 with "Elevate" as my focus—raising the bar for client experiences, business practices, and growth, one step at a time. In this episode, I'm sharing my predictions for the year ahead: how AI and automation will transform businesses, why personalization and connection are non-negotiable, and what the future of social media might hold (TikTok ban, anyone?). If you're ready to elevate your business and thrive in 2025, this is for you! Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588  ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject ✨ I'm offering a free 15 minute Strategic Roadmap Call. On this call we will: ✅ Identify some clear opportunities for you in your business ✅ Flag the gaps you might need to troubleshoot ✅ Plan your EXACT next step ✅ Discuss how I can help you continue to grow your business, attract dreamy clients and convert consistently for more $$$ Book: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=64427337

This year, I've faced personal challenges head-on while scaling my business to incredible heights—proving that life can be tough, and business can still thrive. I'm diving into how I've enhanced customer value, embraced AI to save time (yes, there's a cheat sheet!), and why I've restructured my mastermind program for deeper, more personalized coaching in 2025. From launching a website guide to growing my team to 5 members, I'm sharing all the wins, lessons, and plans for the future—including how you can build your own GPTs next year. Ready to rethink what's possible? Let's go! Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588  ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject ✨ I'm offering a free 15 minute Strategic Roadmap Call. On this call we will: ✅ Identify some clear opportunities for you in your business ✅ Flag the gaps you might need to troubleshoot ✅ Plan your EXACT next step ✅ Discuss how I can help you continue to grow your business, attract dreamy clients and convert consistently for more $$$ Book: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=64427337

This episode is all about maximizing impact with limited time. I share how to set clear financial goals, treat money as neutral energy, and focus on high-impact tasks. Learn to embrace the natural flow of the year, give yourself grace during slower periods, and use quarterly planning to stay on track. Plus, discover tips for batching content, capturing new ideas, and maintaining a positive mindset for sustainable growth. Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588  ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject ✨ I'm offering a free 15 minute Strategic Roadmap Call. On this call we will: ✅ Identify some clear opportunities for you in your business ✅ Flag the gaps you might need to troubleshoot ✅ Plan your EXACT next step ✅ Discuss how I can help you continue to grow your business, attract dreamy clients and convert consistently for more $$$ Book: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=64427337

This episode tackles the foundations of business growth—like fixing broken systems and targeting the right clients—and why quick fixes don't work. I share personal lessons on slowing down after a hectic season and address burnout by challenging the myth that “more” leads to transformation. We unpack “shiny object syndrome” and highlight the importance of focusing on foundational work over distractions. Let's make 2025 the year of proactive growth. It's time to get uncomfortable, do the deep work, and build a thriving business. Let's go! Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588  ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject ✨ I'm offering a free 15 minute Strategic Roadmap Call. On this call we will: ✅ Identify some clear opportunities for you in your business ✅ Flag the gaps you might need to troubleshoot ✅ Plan your EXACT next step ✅ Discuss how I can help you continue to grow your business, attract dreamy clients and convert consistently for more $$$ Book: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=64427337

In this episode, we explore how to attract and engage clients who crave real solutions—not just feel-good vibes or quick tips. Position yourself as a trusted expert with actionable, results-driven strategies that address their deeper struggles. Discover why adapting your approach in 2024 is essential and learn about a new messaging framework to build trust and boost conversions. Tune in to redefine your approach and offer clients the transformation they're looking for. Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588  ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject ✨ I'm offering a free 15 minute Strategic Roadmap Call. On this call we will: ✅ Identify some clear opportunities for you in your business ✅ Flag the gaps you might need to troubleshoot ✅ Plan your EXACT next step ✅ Discuss how I can help you continue to grow your business, attract dreamy clients and convert consistently for more $$$ Book: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=64427337

In this episode, I'll show you how to grow your business, even when you're maxed out. Learn how to delegate, automate, and close efficiency gaps, plus grab my cheat sheet of 10 AI tools to save time. I'll also share tips on setting boundaries and working with the right clients to avoid burnout. Tune in for quick, actionable steps to boost productivity and scale without the stress! Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588  ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject ✨ I'm offering a free 15 minute Strategic Roadmap Call. On this call we will: ✅ Identify some clear opportunities for you in your business ✅ Flag the gaps you might need to troubleshoot ✅ Plan your EXACT next step ✅ Discuss how I can help you continue to grow your business, attract dreamy clients and convert consistently for more $$$ Book: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=64427337

I'm back and feeling stronger than ever! After a period of tough decisions and deep reflection, I've restructured my entire business for long-term growth. From revamping internal programs and refining my messaging, to shifting my podcast to a fortnightly release for better content—I'm all about scaling with intention. It's been a journey, but stepping back allowed me to realign with my future goals. Ready to talk efficiency, content, and connecting with your audience? Tune in as I share what's next!   Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588  ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject ✨ I'm offering a free 15 minute Strategic Roadmap Call. On this call we will: ✅ Identify some clear opportunities for you in your business ✅ Flag the gaps you might need to troubleshoot ✅ Plan your EXACT next step ✅ Discuss how I can help you continue to grow your business, attract dreamy clients and convert consistently for more $$$ Book: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=64427337

In this episode, we're diving into why falling in love with your offers is the secret to successful selling. We'll explore the importance of having a strong value ladder with a variety of offers at different price points. I'll share how specificity in your offers and genuine enthusiasm can make selling feel like inviting someone to try something amazing. Plus, I'll give you tips on avoiding jargon in your marketing and keeping your offers aligned with your business goals. Join me as we make selling an exciting and authentic experience! Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588  ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject ✨ I'm offering a free 15 minute Strategic Roadmap Call. On this call we will: ✅ Identify some clear opportunities for you in your business ✅ Flag the gaps you might need to troubleshoot ✅ Plan your EXACT next step ✅ Discuss how I can help you continue to grow your business, attract dreamy clients and convert consistently for more $$$ Book: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=64427337

Today, I'm chatting about why simplifying your business strategies is a game-changer. I share a client success story that highlights the power of straightforward marketing and reveal how the coaching industry often pushes unnecessary complexity. I also talk about the moment I chose planting trees over posting on social media and the lesson in authenticity it taught me. Plus, I'll explore why cutting out the excess and connecting with your audience can boost your business. Tune in and discover why the simplest route is often the most effective. Let's focus on what truly matters and embrace unapologetic simplicity in our businesses. Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588  ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720 ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

I'm diving into some exciting changes I foresee for 2024 and how we can adapt to stay ahead. We'll explore why a cohesive business strategy is more important than ever and how email marketing can play a pivotal role in your success. I'll also share details about a special interactive challenge I'm planning for our Facebook group, designed to bring us together and boost your business through compelling lead magnets and engaging email content. = Tune in to discover how we can turn chaos into conversions and make 2024 our best year yet! Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588  ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720 ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

I'm all about using AI to boost authenticity and productivity, not compromise it. Dive into my world where ChatGPT, Canva, and video editing software work their magic while keeping my content genuine. But hey, AI isn't perfect - I chat about its limits in crafting user-friendly experiences. Join me as we navigate the importance of staying real and transparent in the AI-driven business world. Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588  ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720 ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

Hey everyone, Tori here!  In today's episode, I am share insights on my Instagram performance, the importance of unique strategies, and my most popular content. I'm also discussing how freeing it is not to worry about content pillars, my Instagram stories and reels strategy, using InstaSight, thoughts on Threads, and plans to professionally design my grid. Plus, my focus on building a lean, systemized business. Don't miss it! Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588  ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720 ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

In this episode, I explain how to go beyond reels to showcase expertise and convert customers. I offer strategies for using reels effectively and guiding customers to substantial content. We talk about focusing on customer solutions, Instagram algorithm changes, and original content. I also suggest moving followers to other platforms for deeper connections. Tune in for tips to boost your Instagram engagement! Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588  ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720 ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

In today's episode, I dive into the shifting online business landscape and how I'm handling the changes. I share key strategies like doubling down on what works in your business and nurturing genuine connections with your audience.   You'll hear about the importance of understanding and solving your audience's problems and aligning offers with their needs. I also discuss why deep relationships with clients matter more than following trends.   If you're ready to shift your focus from selling to serving and discover the secrets to thriving in a changing market, tune in now!   Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588    ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/   ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720   ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

In this episode, I dive into how I'm optimising my Instagram profile for conversions by focusing on reels and stories. Rather than stressing over the algorithm or content creation, I'm investing my time in building relationships. I discuss my strategic approach to creating an 'instasite' grid, which features carousels and static posts to boost engagement. Through ManyChat, I'm directing traffic to my links and ensuring top, mid, and bottom funnel content across platforms. Tune in to hear how a thoughtful social media strategy can elevate your brand and nurture new followers. Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588  ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720 ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

In this episode, I delve into the power of Instagram stories for mid-funnel marketing, emphasizing intentional posting for audience connection. Explore my strategy, featuring content pillars like work-life balance and personal interests, intertwined with business insights. Join me as I share plans for self-care routines, cooking adventures, and navigating parenthood with ADHD, while leveraging TikTok for further engagement.   Let's unlock the potential of your Instagram stories strategy together!   Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588    ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/   ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720   ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

Welcome to today's episode where I explore the keys to business success. I highlight the vital role of passion in your offerings and share strategies for turning dreams into profit. Reflecting on my own journey, I discuss how focusing on a fundraiser impacted my business and encourage prioritizing personal well-being while building a supportive business. Drawing from personal experience with ADHD, I offer tips for maintaining focus, emphasizing positivity and finding joy in tasks. I stress the significance of staying passionate about your offerings, creating content you love, and allowing time for experimentation. If focus wavers, consider if it aligns with your true passions. Join me as we delve into building sustainable businesses that prioritize what truly matters, focusing on love and consistency over constant change.   Tune in for actionable insights on navigating entrepreneurship with passion and purpose.   Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588    ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/   ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720   ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

In this episode, we delve into the detrimental effects of social media on your business confidence and provide actionable strategies to counter them. We discuss the prevalence of pain point marketing, how competition can erode confidence, and the impact of low engagement. By becoming aware of these challenges and adopting proactive approaches, you can harness social media as a powerful tool to boost your confidence and grow your business.   Tune in to learn how to navigate the complexities of social media with resilience and purpose.   Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588    ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/   ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720   ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

Join Tori as she dives into her journey of content creation struggles on LinkedIn and Twitter while venturing into consulting in agricultural machinery and supply chain sectors. Despite tempting enquiries from larger organizations, Tori remains dedicated to tackling logistics, supply chain, and distribution challenges on social media. Offering invaluable advice, Tori discusses strategic shifts without overwhelming customers and the importance of mastering core functions before expanding revenue streams. And the best part? Tori's not just talking the talk – she's walking the walk, treating herself like a client to push beyond her comfort zone! Don't miss out on insights into her upcoming consulting services in business strategy, marketing, and sales.   Tune in now for an inspiring journey of growth and transformation!   Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588    ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/   ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720   ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

In this episode, Tori unpacks a real client case study, shedding light on the internal hurdles limiting growth opportunities. Discover how outsourcing key roles and revamping internal processes freed up valuable time and enhanced efficiency for the core team. You will also learn about the transformative power of marketing solutions like email campaigns and strategic partnerships, driving both sales and customer satisfaction. Don't miss out on insights into leveraging partnerships and cross-marketing to boost brand recognition and connect with target audiences. With goal development and monthly planning, witness the journey towards greater flexibility, reduced stress, and remarkable sales growth!   Tune in now to learn how these strategies can pave the way for business success!   Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588    ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/   ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720   ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

Are you looking for tips on how to bolster your personal brand and embrace your quirky side?   In this episode, I chat with Rebecca Saunders, founder of the Champagne Lounge, an empowering online community for regional businesswomen. The Lounge fosters conversation, support, and networking exclusively for women, featuring virtual meetups and fireside chats.   Rebecca shares insights on celebrating achievements, fostering self-confidence, and navigating challenges while advocating for embracing individuality. Highlighting the recent International Women's Day event she organized, Rebecca underscores the importance of financial equality and skill promotion.    Tune in for empowering advice and actionable tips to elevate your personal brand journey.   Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588    ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/   ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720   ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

In this episode, we delve into the relevance of group coaching in 2024. Discover the benefits of long-term coaching relationships, flexible pay-as-you-go options, and niche-specific assessments that propel collective success. Tori also shares a client case study about launching a membership program, along with essential considerations for starting group coaching programs.   Tune in for valuable guidance and unlock the potential of group coaching today.   Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588    ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/   ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720   ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

In this episode, Tori shares her Instagram strategy, revealing how she captures a cold audience's attention with high-level, mysterious content while not taking it too seriously and trying new things. Tori also dives into the benefits of using ManyChatbot for follower engagement. Tune in for actionable tips and a fresh perspective on Instagram marketing!   Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588    ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/   ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720   ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

Join Tori this week as she explores the transformative impact of sharing personal stories and user experiences, turning your brand into a relatable entity, fostering trust, and ultimately enhancing sales. Tori also delves into the potency of user-generated content and problem-solving narratives, while gaining invaluable behind-the-scenes insights that solidify connections with your audience and propel your business forward.   Listen now to find out more!   Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588    ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/   ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720   ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

In this episode, Tori focuses on what's working for rural and regional business owners in 2024, emphasizing niche markets, VIP experiences, and the use of AI.   The focus is on providing an epic customer experience, improving customer connections, and leveraging competition. The key to success is employing honest marketing principles for a sustainable business.   Listen now to find out more!   Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588    ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/   ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720   ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

For small business start-ups, smart spending is key. In this episode, Tori discusses prioritising one-on-one support over costly courses and systems. Tori recommends starting with a basic website, considering templated options like Squarespace or Wix. Invest in coaching, branding, photography, and a booking system to attract clients. Tori also suggest engaging with reviews and outreach for growth.   Tune in to find out more!     Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588    ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/   ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720   ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

In this episode, Tori highlights the crucial role of collaboration in building a strong business foundation. She discusses the benefits, such as shared knowledge and resource optimisation, and stresses the need for alignment in values with collaborators. Tori recommends using events and online platforms for collaboration, emphasising thorough research to avoid any negative impact on your business.   Tori discusses the accessibility of the online world and urges thoughtful consideration when selecting collaborations. As a practical step, she suggests creating a hit list of potential collaborators for 2024, highlighting the significance of building and accessing new audiences through collaborative efforts.   Tune in for valuable insights into the art of successful business collaboration.     Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588    ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/   ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720   ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

In this episode, Tori explores the challenges of rural business ownership, emphasising the unique priorities and values compared to urban counterparts. She suggests seeking advice from those who understand these circumstances and stresses the importance of setting realistic, value-aligned goals.   Sharing her experience, Tori encourages intentional time management for self-care and business growth amidst busy schedules. She promotes realistic daily and business goals, discourages social media comparisons, and advocates for leading one's life and business authentically.   Join Tori for insights on navigating the chaos and perfection of your 24 hours while staying true to your values and priorities.     Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588    ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/   ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720   ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

In this episode, Tori shares a transformative coaching experience with a time-strapped client seeking to shift from a B2C to a B2B business model. Facing challenges, they strategically assembled a team and explored scalable opportunities through B2B relationships. The primary focus was on creating a sustainable model to meet income goals and facilitate the client's transition from a full-time job.   Tori guided the client in transitioning from a one-to-one business to a scalable one by introducing a resource library and incorporating a one-to-many element. The client's business model now encompasses B2C, B2B partnerships, and one-to-many approaches facilitated through B2B channels. Tori also assisted in the successful launch of a speaking package and the execution of a content strategy. As a result of Tori's coaching, the client experienced a mindset and confidence transformation, leading to increased faith in her business. The business has not only grown but is anticipated to evolve into a massive empire within the next 12 months.   Tune in to discover the strategies and insights that contributed to this remarkable success story.   Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588    ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/   ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720   ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

In this episode, Tori shares her strategic annual planning process. Employing a tactile approach with a giant paper and vibrant markers, Tori evaluates her income streams, pinpointing successes and areas for enhancement. She dedicates focus to both customer-facing aspects and internal operations, listing and addressing opportunities. Recognizing the podcast's role in audience growth, Tori re-evaluates her tactics, emphasizing the importance of this platform. Tori also plans to streamline operations by communicating monthly task outlines to her VA. This strategic outsourcing aligns with her recognition of time constraints. Tori considers continuous professional development and potential coaching in 2024, acknowledging its importance. Diving into business forecasts, ad spend analysis, and contemplating the integration of an Online Business Manager (OBM) for enhanced project management, Tori emphasizes the significance of accessible, straightforward planning methods. She encourages engagement on Instagram and invites podcast reviews, fostering a community-driven approach to her insightful discussions.   Let's Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588    ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/   ✨ Book a free 15 minute call: https://app.acuityscheduling.com/schedule.php?owner=16693074&appointmentType=8209720   ✨ Check out the Power Project: https://www.thepowerproject.com.au/thepowerproject

If you have been following me for a while, you will know that one of my favourite times of the year is when I get to pick my word of the year. Well, it's that time again! This is my 5th year of having a word of the year and it feels really good to be able to reflect and see if I was able to stay on track with what I was intending to do for the year.

After every launch, I like to do a little bit of a recap and I do that for myself internally. But, today, I would like to take you on a little behind the scenes look at the launch!

As a raging introvert, Tahryn of The Social Bolt knows the secret to business success is to embrace your unique blend of magic and do business in a way that works for YOU.   In this episode, we delve into the world of marketing and messaging, exploring the keys to crafting a compelling brand message that helps your brand stand out!

You're in for a treat this week as we are joined by Mel Daniel, founder of Meld Business Services talking about messaging and the why behind creating powerful content.   Mel Daniels is a Content Strategist and Speaker who loves to understand ‘why'. Even past her toddler years, she always asked why. She wanted to understand why things worked like they did, why people acted a certain way and why she was the only one who loved peanut butter and sultana sandwiches.

I am 8 years into business and the business I am running today is completely different to the business I started. Not only have I weathered the storms and trends of the online industry, I have also gone through two maternity leaves and I have learnt so much. In today's episode I am going to talk about how to have staying power in an industry. People can blow into the industry with unethical marketing practices and wild false promises. But if you are going to have staying power in an industry, you need to have a solid promise that you can back up.

Today we are joined by Organised Queen Meredith Nowlan, founder of The regional OBM.   Meredith is a book lover, mum to three girls, a Systems Strategist, and an Online Business Manager who is stoked to be supporting rural and regional women in business.     In this episode, Meredith shares a few of her secrets in how to balance business and parenthood without the chaos. Meredith also breaks down the role of an Online Business Manager and how you may utilise one in your business. She also discusses her favourite systems she uses.

Today we are joined by Kirsten Diprose founder of Rural Podcasting Co.   Kirsten Diprose is a communications specialist, podcaster and farmer based on a sheep and cropping property near Caramut, in south-west Victoria.   Drawing from her rich media background, we'll explore Kirsten's inspiring journey as she embarked on the path of podcasting, leading to the birth of Rural Podcasting Co. Additionally, Kirsten shares invaluable insights and practical tips for those eager to embark on their own podcasting journey.

Today we are joined by Julia O'Connell from Julia O'Connell Styling who is based on her family farm in the Riverina, NSW.   Julia is a qualified personal stylist and is here to help mums rediscover their style, feel confident in their body, and build the wardrobe they love to wear while juggling the challenges rural women face. She is proud to work a little differently in the bush. NO trend chasing. NO huge walk-in closet. NO bottomless bank account.

Harvest is my busiest time of the year, so naturally, that would make it a terrible time to open the doors and launch The Power Project. But I did it anyway. This week listen in to hear how I juggle harvest with mum duties all the while launching my Mastermind as seamlessly as possible.