Podcast appearances and mentions of bill troy

Networking Rx: Bill Troy - Guest Interview (EPS 042) Frank Agin, founder and president of AmSpirit Business Connections and host of Networking Rx, interviews Bill Troy, CEO of Civilis Marketing and author of Clicksand: How Online Marketing Will Destroy Your Business. For more information on AmSpirit Business Connections and its franchise opportunity program, contact Frank Agin at frankagin@amspirit.com or visit http://www.amspirit.com/franchise.php.

Elevate your consulting business through the lens of neuroscience: discover hidden opportunities, amplify growth, and lead with sharper insights for success. In this episode, we dive deep into business transformation and personal growth. Our guest is none other than Bill Troy, founder of Polaris, a pioneering company that leverages neuroscience to unlock human potential and elevate consulting businesses. He reveals how his business paradigm shifted from control-centered to growth-focused, which ultimately led him to launch the company. Bill unpacks how our brains often blind us to both opportunities and threats hiding in plain sight, and how we can break down the barriers with neuroscience. Bill also touches on navigating entrepreneurial challenges faced by small businesses and the allure of business dynamics. He emphasizes how success lies not in control, but in expanding your capacity. Join us in harnessing neuroscience to revolutionize the consulting landscape, and embracing discomfort as a catalyst for true growth. Tune in now!Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast

Overview: In this episode, we interview Bill Troy, CEO of Civilis Marketing and a natural-born contrarian. Bill shares with us his expertise and knowledge of 25 years in the market research space, with an emphasis in the online marketing world. Throughout the episode, Bill teaches you how to stand out in the marketing space and how to avoid falling into the trap of CLICKSAND, which is also the title of his new book! 

BILL TROY is a natural-born contrarian who always sees the world from a different perspective. Currently, he is the co-founder and CEO the Polaris Institute, an organization of business and societal leaders utilizing the latest brain science to unlock unrealized potential in individuals and companies.For more info, visit http://shrimptankpodcast.com/columbus/Check us out on Facebook: https://www.facebook.com/theshrimptankFollow us on Twitter: https://twitter.com/theshrimptank?lang=en

Learn Speak Teach #29 w/ Tom Schwab of Interview Valet. Watch the full episode here: https://youtu.be/LOyVsiG07T8 As you know, a podcast is a digital audio file published on the internet and can be easily accessed by anyone, just about anywhere. The podcast industry has grown exponentially in the last few years as more people have realized its potential as a marketing tool. Podcasting is a great way to share your expertise with your audience in a more convenient and accessible way. It also allows you to connect with other industry experts, build your brand, and get a lot of exposure. Join this conversation with Thomas Schwab. Tom is a serial entrepreneur and the CEO of Interview Valet. His first job out of college was running nuclear power plants in the Navy. Nowadays, his career is much different, Tom helps solopreneurs, entrepreneurs, and small business owners harness the power of the internet with a clear, actionable plan. So they can quickly grow a profitable business with an automated marketing and sales machine that attracts visitors, engages prospects, and delights customers. He serves by sharing what he has learned by writing, speaking, coaching, consulting, and leading mastermind groups. Learn how you can maximize the impact of your expertise on your industry through podcasting. Tune in! During this episode, you will learn about; [00:01] Pre-show [01:16] Episode introduction and a quick bio of our guest: Tom Schwab [03:05] Tom's journey to guesting on over 1000 podcasts [04:53] The value of podcasting [07:23] How far has the podcasting revolution gone? [08:18] What does the word ‘pod' in podcasting stand for? [11:54] How Tom's love for podcasting began and how Interview Valet came about [15:17] Benefits of podcasting over a live event [17:19] Simple steps to start guesting on podcasts as an entrepreneur or thought leader [22:18] You just need one podcast interview! [24:15] Tools, resources, and best practices that will make you a successful podcaster [30:00] What if you lack enough time to do all that's necessary for podcasting? [31:53] The Message-Market-Machine framework for your success in podcasting [38:24] How to get the annual Podcasting Round-up Report [39:20] Rapid Fire Round [42:30] How Tom maintains his energy despite the busy schedules [43:20] Wrap up Notable Quotes ~ “To me, writing a blog is a homework assignment that I'll fight to do. But talking on a podcast is much easier.”-Tom Schwab. ~ “I believe that everyone's biggest problem is obscurity. There are tens of thousands of people you could help right now with your current product or service. However, they don't know you exist.”-Tom Schwab. ~ “With podcasting, you reach thousands of people...without traveling. (Then) You can re-purpose and promote it easier than going on a live event.”-Tom Schwab. ~ “Your goal on a podcast is to make the hosts look like geniuses in what they do. If you do that, they will promote you better than you could ever promote yourself.”-Tom Schwab. ~ “Bigger isn't better. Better is better.” -Tom Schwab. Keep In Touch with Thomas M Schwab: Get the 2022 State of Podcast Interview Podcast Report, view Tom's social links, and more: https://interviewvalet.com/realbusiness/. Other Resources PODCAST GUEST PROFITS: Grow your business with a targeted interview strategy: https://www.amazon.com/gp/product/B01N01ZIF7/ The Mastermind Blueprint: Building a rich life: https://www.amazon.com/gp/product/B0719JT8R4/ Clicksand: How Online Marketing Will Destroy Your Business by Bill Troy: https://www.amazon.com/gp/product/B07HYD6Z3K/ Best Microphone for your Podcasting: https://www.amazon.com/Technica-AT2005USB-Handheld-Dynamic-Microphone/dp/B007JX8O0Y — Follow Balbert… Facebook www.facebook.com/realbusinessconnections Instagram: www.instagram.com/realbenalbert/ LinkedIn: www.linkedin.com/in/balbertmarketing Website: https://www.realbusinessconnections.com/ – LST is made possible by www://balbertmarketing.com/

In this new digital age, many people believe that spamming inboxes is the way to market their company. Many companies have made the switch to digit marketing, and have forgotten the tried and true ways to market and build relationships. The spamming of inboxes has diluted it effectiveness, and is ruining the the relationship between the company and the client. Bill Troy shows how to merge the old school relationship mentality, and bring it to the digital age to improve your marketing results.

In this episode Derek Champagne, CEO of The Artist Evolution, talks with Bill Troy. Bill Troy is an Inc. 500 CEO and a natural-born contrarian who, for 25 years, has helped global brands like Sony, Disney and Nestle see the world from a different perspective.

In this episode Derek Champagne, CEO of The Artist Evolution, talks with Bill Troy. Bill Troy is an Inc. 500 CEO and a natural-born contrarian who, for 25 years, has helped global brands like Sony, Disney and Nestle see the world from a different perspective. Bill talks about scaling, and automation. .

In this episode Derek Champagne, CEO of The Artist Evolution, talks with Bill Troy. Bill Troy is an Inc. 500 CEO and a natural-born contrarian who, for 25 years, has helped global brands like Sony, Disney and Nestle see the world from a different perspective. Bill talks about taking the old school building relationships mentality with possible clients and merging it with the digital age.

In this episode Derek Champagne, CEO of The Artist Evolution, talks with Bill Troy. Bill Troy is an Inc. 500 CEO and a natural-born contrarian who, for 25 years, has helped global brands like Sony, Disney and Nestle see the world from a different perspective.

This episode of the Networking Rx Minute with Frank Agin (http://frankagin.com) uses an insight from Bill Troy (@billtroyauthor) to help you find good people with whom to build great relationships. Frank is associated with AmSpirit Business Connections (www.amspirit.com), an organization committed to empowering business success through networking. For more information on its franchise opportunity, contact Frank Agin at frankagin@amspirit.com or visit http://www.amspirit.com/franchise.php.

Bill Troy believes high-volume sales/marketing automation tools will destroy the very relationships you need for success. Instead, he shows how companies can (must!) use a different approach to initiating and nurturing relationships in today’s business world.

Bill Troy joins me to provide a different marketing perspective that will wow your audience and help you build real business relationships and growth. He shares highlights from his new book CLICKSAND. Bill is an author, speaker, Inc. 500 CEO and a natural-born contrarian who, for 25+ years has helped global brands like Sony, Disney, and Nestle see the world from a different perspective. As CEO of Civilis Marketing, Bill and his team help companies initiate and nurture relationships that drive business growth without resorting to high-pressure, high-volume automated techniques. Bill’s crusade is to rid the world of the garbage that floods our inboxes and help business owners avoid or escape the Clicksand trap with honest, authentic marketing. Today's show is sponsored by Audible.com. Audible.com is a leading provider of spoken audio entertainment and information. Listen to audiobooks whenever and wherever you want. Get a free book when you sign up for a 30-day free trial at audibletrial.com/businessgrowth.

Getting Connected With The Interview Valet for Podcasting, Tom Schwab:Tom Schwab, the founder of Interview Valet, knows how to build an online business. Marketing at its heart is starting a conversation with someone who could be an ideal customer. Drawing on his engineering, corporate, and e-commerce inbound marketing experience, Tom helps thought leaders (coaches, authors, speaker, emerging brands) get featured on leading podcasts their ideal prospects are already listening to. Then he helps them to turn listeners into customers. Quote: “Don’t die not knowing.” ~ Brett Pierson, CAPT USN Author of PODCAST GUEST PROFITS: Grow your business with a targeted interview strategy. Tom is also Founder of Interview Valet, the category king of Podcast Interview Marketing.   [spp-tweet tweet="You Too Can LIVETHEFUEL! @TMSchwab "]   Top 3 Hot Points:Get Connected. Grow Your Influence. Help Others Give Back With Increased Influencers.   Final Words:I guess what it comes down to is something I learned a long, long time ago. What's ordinary to you is amazing to others. And I think we all underestimate what we know. And I can think of back when I was in the Navy, you could tell somebody that was new on the aircraft carrier because they would climb all the way up to the superstructure to watch the planes take off and land and then after about three days you're like it's normal I'm not going to do all that but yet you get off the ship and people like to watch the planes not just ordinary to me we underestimate what we know and just remember what's ordinary to you is amazing to others and today it's never been easier to share that with somebody to help them with it as a podcast host as a podcast guests on social media whatever you do you know help people connect with them introduce a new person a new idea to them it'll make their life better and it will make your life better too.   Resources: InterviewValet.com/livethefuel (http://interviewvalet.com/livethefuel) Thomas Schwab on LinkedIn (https://www.linkedin.com/in/thomasmschwab) @InterviewValey on Twitter (http://www.twitter.com/Interviewvalet) @TMSchwab on Twitter (http://www.twitter.com/TMSchwab) @ThomasSchwab on Facebook (https://www.facebook.com/ThomasSchwab) @InterviewValet on Instagram (https://www.instagram.com/interviewvalet/)   Influencers Mentioned: Bill Troy of Clicksand (http://www.clicksand.net/about-bill/) Gary Vaynerchuk (https://www.garyvaynerchuk.com/)   On This Episode You Will Hear:[spp-timestamp time="00:30"] Introduction [spp-timestamp time="09:00"] Strategy and more strategy, or why are we doing this? [spp-timestamp time="19:17"] We had a client and there's a great book out there called Clicksand how digital marketing is ruining your business by Bill Troy. And I think people will come back and point to that book and say he was the first one that said the emperor has no clothes. And his point was, is that a lot of what is being sold is vanity metrics. And it's hurting your business. I love how he said in there that whales don't click. And big fish don't go through funnels, right. If you think you're going to sell the CEO or the CFO of a company on your tripwire product in order for him to come in, and then, you know, give you that that million dollar contract. It's not going to happen. [spp-timestamp time="31:00"] There are some people that like Gary Vaynerchuk, who was one of those early ones that did a podcast and video. Well, some people just want to watch him talk. So they'll do that. Somebody asked me one time, what's podcast now? 40% of the US population listens to podcasts. [spp-timestamp time="40:50"] Different people need different things. I mean, we've got some that are, you know, spokespersons for Fortune 500 companies. Other ones are authors that are just starting out, you know, some of them,...

Bill is located in Columbus, Ohio, Bill is an Inc. 500 CEO and a natural born contrarian who, for 25 years, has helped global brands like Sony, Disney and Nestle see the world from a different perspective. Bill's forthcoming book, Click Sand: How The Pitchmen of Online Marketing Suck You In and Ruin Your Business, is an explosive wake-up call and warning for business owners about the dangers and hypocrisy of online marketing. --- Support this podcast: https://anchor.fm/the4pos/support

Our special encore guest today is Bill Troy. He is an Inc. 500 CEO who helps global brands like Sony, Disney, and Nestle see the world from a different perspective. As CEO of Civilis Marketing, Bill and his team help companies initiate and nurture relationships that drive business growth using today’s digital communication tools. He is also the author of the book “CLICKSAND: How Online Marketing Will Destroy Your Business (And The Unlikely Secret To Saving It).” Now...you may remember Bill and the wisdom he shared during Episode 597. If you haven’t listened to, studied, and applied all he shared during our first interview...I highly encourage you to add Episode 597 to your list of vital priorities. What you'll learn about in this episode: Why Bill was driven to write his book “CLICKSAND” The importance of being more specific when it comes to business development and recruiting Why you should not be afraid to repel potential customers How millennials are looking for personal relationships as a source of trust Using modern marketing tools to create something of value Why you need to start with what you want to accomplish and THEN choose the tools Recognizing the ‘magical moments’ in the relationships that you’re developing Why you shouldn’t have a fear of scaling your business to get larger customers Hiring people who will add value to your team Why you need to think like an owner — not like a manager Ways to contact Bill: Website: www.clicksand.net/onward  

Bill Troy is a longtime radio vet who also works extensively in the online marketing world. After successful stints programming and managing radio brands, he founded TroyResearch, the first online market research firm for the broadcast industry.  As they  created a worldwide footprint, next came global consumer brands like Sony, Disney, Nestle and Enterprise. Six years ago, Bill started a second company, Civilis Marketing, which helps companies build business relationships using today’s online marketing tools. This experience has led him to write a book that is challenging many ‘first generation” online marketers, including companies like Google. His new book Clicksand reveals insights he’s uncovered, and today, Bill’s crusade is to help brands, including radio stations and hosts avoid or escape the ClickSand trap, so they can compete and WIN in our evolving mediascape.   Takeaways You Don’t Want to Miss The ONE ‘old school’ mindset that’s holding radio back TODAY. The FIRST thing Bill would check if programming a new station today. ONE word that will redefine radio in the next few years. The secret weapon that can up YOUR game while others overlook it. Get a FREE chapter of Bill’s book Clicksand HERE. More at www.brandwidthondemand.com  

On this week's Episode, I interviewed Bill Troy. Bill is an Inc. 500 CEO and a natural-born contrarian who, for 25 years, has helped global brands like Sony, Disney and Nestle see the world from a different perspective. In his new book CLICKSAND: How Online Marketing Will Destroy Your Business (And The Unlikely Secret To Saving It) is an explosive wake-up call and warning for business owners about the dangers and hypocrisy in online marketing. In CLICKSAND, Bill Troy compares giant firms like HubSpot, Google and LinkedIn as well as local agencies and consultants in towns big and small to snake-oil pitchmen of the 1800’s. As CEO of Civilis Marketing, Bill and his team help companies initiate and nurture REALationshipsTM that drive business growth using today’s digital communication tools—without resorting to the high-pressure, high-volume automated techniques sold by online marketing pitchmen.Download Excerpt From the Forthcoming Book. Chapter 5: THE DAMAGE. CLICK HERECheersJoehttps://joedalton.ie/ See acast.com/privacy for privacy and opt-out information.

Overview: In this episode, we interview Bill Troy, CEO of Civilis Marketing and a natural-born contrarian. Bill shares with us his expertise and knowledge of 25 years in the market research space, with an emphasis in the online marketing world. Throughout the episode, Bill teaches you how to stand out in the marketing space and how to avoid falling into the trap of CLICKSAND, which is also the title of his new book! 5 Golden Nuggets Shared: 1. Beware of snake-oil pitches and recognize when you are being pitched this way. For these sales to happen 3 things must exist: a pain the suffer feels, a promise it can work, and plausibility of the story they are telling you. 2.There are four types of money you can get: your own, friends and family, investors, and customers. Out of the four types the best type of money to get is from your customers, if customers will pay you for it, you know your product or service is worthwhile. 3. If you are going to utilize tools in your business, ensure you know why you need that tool. If you can’t explain to yourself why you need it, you don’t need it yet. 4. Be cautious of automation and make sure you are focused on effectiveness and not just efficiency, one doesn’t always lead to the other. 5. Business is a two-way relationship that requires interactions. When people come to you with their needs, make sure you are providing that need while making them feel valued. 3 Bold and Kick-Ass Quotes: 1. “Money talks!” - Bill Troy 2. “If a customer will pay for it, it’s a winner!” - Bill Troy 3. “Use the Golden Rule as an actual, practical bit of instruction for yourself today.” - Bill Troy Click the hyperlink below to connect directly with Bill! Website: http://www.clicksand.net/bebold/ Click the hyperlink below to connect directly with us! Website: http://www.ThinkBoldBeBold.com Facebook: https://www.facebook.com/ThinkBoldBeBold/ Instagram: https://www.instagram.com/thinkboldbebold/ Twitter: https://twitter.com/thinkboldbebold Sponsored by Mavericks Mastermind Until next time, Do Something Nice for Someone! Learn more about your ad choices. Visit megaphone.fm/adchoices

Digital marketing is an ever changing menagerie of complexity. We've been convinced that the best way to grow in the digital marketing space is through "Clicks". The more the better. My guest today, Bill Troy, a marketing genius several decades experience shares how false this is and, in actuality, could destroy your business. The digital marketing is a ClickSand trap we need to avoid and Bill tells us how. Bill Troy is an Inc. 500 CEO and a natural-born contrarian who, for 25 years, has helped global brands like Sony, Disney and Nestle see the world from a different perspective. Bill’s soon to be released book, Click Sand: How Online Marketing Will Destroy Your Business (And The Unlikely Secret To Saving It), is an explosive wake-up call and warning for business owners about the dangers and hypocrisy in online marketing. In ClickSand, Bill compares giant firms like HubSpot, Google and LinkedIn as well as local agencies and consultants in towns big and small to snake-oil pitchmen of the 1800s. Bill’s crusade these days is to help business owners avoid or escape the ClickSand trap before it’s too late.

Bill Troy, CEO of Civilis Marketing and author of the upcoming book Clicksand, joins me on this episode.

Bill Troy is an Inc. 500 CEO and a natural-born contrarian who, for 25 years, has helped global brands like Sony, Disney and Nestle see the world from a different perspective. Bill’s forthcoming book, ClickSand: How The Pitchmen of Online Marketing Suck You In and Ruin Your Business, is an explosive wake-up call and warning for business owners about the dangers and hypocrisy in online marketing. In ClickSand, Bill compares giant firms like HubSpot, Google and LinkedIn as well as local agencies and consultants in towns big and small to snake-oil pitchmen of the 1800s.

Bill Troy is an Inc. 500 CEO and a natural-born contrarian who, for 25 years, has helped global brands like Sony, Disney and Nestle see the world from a different perspective. Bill’s forthcoming book, ClickSand: How The Pitchmen of Online Marketing Suck You In and Ruin Your Business, is an explosive wake-up call and warning for business owners about the dangers and hypocrisy in online marketing. In ClickSand, Bill compares giant firms like HubSpot, Google and LinkedIn as well as local agencies and consultants in towns big and small to snake-oil pitchmen of the 1800s. Bill’s crusade these days is to help business owners avoid or escape the ClickSand trap before it’s too late. Click here for links and more information

Bill Troy is an Inc. 500 CEO and a natural-born contrarian who, for 25 years, has helped global brands like Sony, Disney and Nestle see the world from a different perspective. Bill’s forthcoming book, ClickSand: How The Pitchmen of Online Mar-keting Suck You In and Ruin Your Business, is an explosive wake-up call and warning for business owners about the dangers and hypocrisy in online marketing. In ClickSand, Bill compares giant firms like HubSpot, Google and LinkedIn as well as local agencies and consultants in towns big and small to snake-oil pitchmen of the 1800s. Bill’s crusade these days is to help business owners avoid or escape the ClickSand trap before it’s too late. Check out ClickSand online.   Connect with Bill: Email: bill@civilismarketing.com Website: www.clicksand.net Twitter: @click_sand   GIFT: 1. PDF of "Damage Chapter" from CLICKSANDS 2. 35% off CLICKSANDS when the book is released (February 2018) 3. A free call with Bill. Just schedule a time Just go to: http://www.clicksand.net/peak/    PEAK PERFORMANCE NATION A community dedicated to raising your game to the next level by learning how to Execute at the highest level and eliminating the obstacles that keep you from being the leader you were born to be. Join group here:  https://www.facebook.com/groups/PeakPerformanceNation/   SPONSORS & FREE OFFERS Audible - Free Audio Book & 30 Day Trial  Blue Apron -  $30 Off Your First Order   Acuity Scheduling - Stop Wasting Time Setting Up Meetings   Peak Accountability - http://www.thorconklin.com/accountability/   Thank you once again for listening   Please follow us on:   Facebook: Thor Conklin      Twitter: @ThorConklin   Website: http://www.thorconklin.com   ThorConklin.com Thor Conklin Media Peak Performers Podcast Peak Performance Nation    #1 Podcast on how to get things done.  Learn from Peak Performers in all areas of life and Business.  Do you know what to do but can't figure out why you are not executing what you already know?   If so, this Podcast will give you the tools, strategies and psychology to not only break through the choke point but to truly become a Peak Performer.   Thor will be sharing his tools and strategies as well as interviewing inspiring Peak Performers that are Entrepreneur's, Professional Athletes, Business leaders, Military, Technology guru's, Health and Fitness masters, Relationships Experts as well as Music & Entertainment superstars.   Mission and Purpose - To engage, educate, entertain and inspire listeners to excel in any area of life through mastering the science of execution and Peak Performance.  You will learn the necessary road map, strategies, tools and psychology to win this game.

Are automation and process the same thing? Nope. Not always. Our guest today thinks online marketers are taking businesses off on a wrong path. And we discuss how you can correct your course. It's never too late. Today's guest is Bill Troy. He is soon releasing a book called, Click Sand: How the Pitchmen of Online Marketing […] The post TSE 686: This Is Why Online Marketing Is NOT Working For You! appeared first on The Sales Evangelist.

Bill Troy is an Inc. 500 CEO and a natural-born contrarian who, for 25 years, has helped global brands like Sony, Disney and Nestle see the world from a different perspective. Bill’s forthcoming book, ClickSand: How The Pitchmen of Online Mar-keting Suck You In and Ruin Your Business, is an explosive wake-up call and warning for business owners about the dangers and hypocrisy in online marketing. In ClickSand, Bill compares giant firms like HubSpot, Google and LinkedIn as well as local agencies and consultants in towns big and small to snake-oil pitchmen of the 1800s. Bill’s crusade these days is to help business owners avoid or escape the ClickSand trap before it’s too late. Check out ClickSand online.   Connect with Bill: Email: bill@civilismarketing.com Website: www.clicksand.net Twitter: @click_sand   GIFT: 1. PDF of "Damage Chapter" from CLICKSANDS 2. 35% off CLICKSANDS when the book is released (February 2018) 3. A free call with Bill. Just schedule a time Just go to: http://www.clicksand.net/peak/    PEAK PERFORMANCE NATION A community dedicated to raising your game to the next level by learning how to Execute at the highest level and eliminating the obstacles that keep you from being the leader you were born to be. Join group here:  https://www.facebook.com/groups/PeakPerformanceNation/   SPONSORS & FREE OFFERS Audible - Free Audio Book & 30 Day Trial  Blue Apron -  $30 Off Your First Order   Acuity Scheduling - Stop Wasting Time Setting Up Meetings   Peak Accountability - http://www.thorconklin.com/accountability/   Thank you once again for listening   Please follow us on:   Facebook: Thor Conklin      Twitter: @ThorConklin   Website: http://www.thorconklin.com   ThorConklin.com Thor Conklin Media Peak Performers Podcast Peak Performance Nation    #1 Podcast on how to get things done.  Learn from Peak Performers in all areas of life and Business.  Do you know what to do but can't figure out why you are not executing what you already know?   If so, this Podcast will give you the tools, strategies and psychology to not only break through the choke point but to truly become a Peak Performer.   Thor will be sharing his tools and strategies as well as interviewing inspiring Peak Performers that are Entrepreneur's, Professional Athletes, Business leaders, Military, Technology guru's, Health and Fitness masters, Relationships Experts as well as Music & Entertainment superstars.   Mission and Purpose - To engage, educate, entertain and inspire listeners to excel in any area of life through mastering the science of execution and Peak Performance.  You will learn the necessary road map, strategies, tools and psychology to win this game.

Bill Troy shares his views on inbox overload from email marketing on this podcast episode.  Learn how relationship building is the better way to obtain new clients.

Bill Troy shares his views on inbox overload from email marketing on this podcast episode.  Learn how relationship building is the better way to obtain new clients.

Bill Troy is an Inc. 500 CEO and a natural-born contrarian who, for 25 years, has helped global brands like Sony, Disney and Nestle see the world from a different perspective. Bill’s forthcoming book, ClickSand: How The Pitchmen of Online Mar-keting Suck You In and Ruin Your Business, is an explosive wake-up call and warning for business owners about the dangers and hypocrisy in online marketing. In ClickSand, Bill compares giant firms like HubSpot, Google and LinkedIn as well as local agencies and consultants in towns big and small to snake-oil pitchmen of the 1800s. Bill’s crusade these days is to help business owners avoid or escape the ClickSand trap before it’s too late. Check out ClickSand online.   Connect with Bill: Email: bill@civilismarketing.com Website: www.clicksand.net Twitter: @click_sand   GIFT: 1. PDF of "Damage Chapter" from CLICKSANDS 2. 35% off CLICKSANDS when the book is released (February 2018) 3. A free call with Bill. Just schedule a time Just go to: http://www.clicksand.net/peak/    PEAK PERFORMANCE NATION A community dedicated to raising your game to the next level by learning how to Execute at the highest level and eliminating the obstacles that keep you from being the leader you were born to be. Join group here:  https://www.facebook.com/groups/PeakPerformanceNation/   SPONSORS & FREE OFFERS Audible - Free Audio Book & 30 Day Trial  Blue Apron -  $30 Off Your First Order   Acuity Scheduling - Stop Wasting Time Setting Up Meetings   Peak Accountability - http://www.thorconklin.com/accountability/   Thank you once again for listening   Please follow us on:   Facebook: Thor Conklin      Twitter: @ThorConklin   Website: http://www.thorconklin.com   ThorConklin.com Thor Conklin Media Peak Performers Podcast Peak Performance Nation    #1 Podcast on how to get things done.  Learn from Peak Performers in all areas of life and Business.  Do you know what to do but can't figure out why you are not executing what you already know?   If so, this Podcast will give you the tools, strategies and psychology to not only break through the choke point but to truly become a Peak Performer.   Thor will be sharing his tools and strategies as well as interviewing inspiring Peak Performers that are Entrepreneur's, Professional Athletes, Business leaders, Military, Technology guru's, Health and Fitness masters, Relationships Experts as well as Music & Entertainment superstars.   Mission and Purpose - To engage, educate, entertain and inspire listeners to excel in any area of life through mastering the science of execution and Peak Performance.  You will learn the necessary road map, strategies, tools and psychology to win this game.

Bill Troy is an Inc. 500 CEO who, for 25 years, has helped global brands like Sony, Disney and Nestle see the world from a different perspective. As CEO of Civilis Marketing, Bill and his team help companies initiate and nurture relationships that drive business growth using today’s digital communication tools. He is also the author of the book “CLICKSAND: How Online Marketing Will Destroy Your Business (And The Unlikely Secret To Saving It).” What you’ll learn about in this episode The importance of testing your assumptions to know that they work Finding a balance between what is effective and what is efficient Why online marketing may not be the answer that your business needs Being weary of online marketing pitchmen using questionable tactics and data Why it’s important to build customers face to face through human contact The importance of having a balanced marketing strategy Learning to navigate through the confusing world of sales and marketing Staying focused on the measurables within your business Building human relationships into a process How spending time with three types of people, successful peers, mentors, and customers will lead to success How to best connect with Bill: Website: www.clicksand.net Website: www.clicksand.net/onward

Welcome to the No Permission Needed Podcast Click Here to Subscribe via iTunes Click Here to Subscribe via Stitcher Radio SHARE THIS WITH A FRIEND! If you dig the podcast, please consider leaving the show a review on iTunes and also on Stitcher Radio. A couple minutes of your time would help out the show. ... Read more The post Ep 93: Online Marketers Ruin Everything with Bill Troy appeared first on Ozeal.

In this episode of the DREAM. THINK. DO. podcast, Mitch Matthews talks with Bill Troy, CEO of Civilis Marketing, who has developed a unique take on marketing in today's digital world after working with major brands such as Sony, Disney, and Nestle. Bill is now helping businesses achieve their potential by avoiding the clutter of the online marketing world.   Listen To The Podcast: How often is it that we hear about someone getting slapped upside the head with their dream job or career?   It's usually a bit more subtle and requires us to pursue opportunities as opposed to just having them fall into our lap. Isn't it great having access to data on nearly every aspect of your business and customers? There's almost no limit to what you can gather. But how is that data being interpreted and how does it help you? As an entrepreneur in today's world, there is an overwhelming amount of information and advice on how to best capture your audience. Not all of it is great… In fact, with all this data it's incredibly easy to get distracted from what really matters in your business and lose sight of your goals. Bill Troy is using his 20+ years of experience in the marketing world to help entrepreneurs sort through the clutter and find success. In this episode, you will…   Learn how to find a new perspective on internet marketing Hear how to really start identifying with your customers     Episode Resources: http://www.clicksand.net/dtd/ DREAM. THINK. DO.

Bill Troy is an Inc. 500 CEO and a natural-born contrarian who, for 25 years, has helped global brands like Sony, Disney and Nestle see the world from a different perspective. As CEO of Civilis Marketing, Bill and his team help companies initiate and nurture REALationships™ that drive business growth using today’s digital communication tools without resorting to the high-pressure, high-volume automated techniques sold by online marketing pitchmen. Bill’s crusade these days is to rid the world of the garbage that floods all of our inboxes garbage sent by businesses who have followed the advice of online marketing pitchmen and help business owners avoid or escape the CLICKSAND trap before it’s too late. In CLICKSAND, Bill Troy compares giant firms like HubSpot, Google, and LinkedIn as well as local agencies and consultants in towns big and small to snake-oil pitchmen of the 1800s. Bill details the unscrupulous techniques that online marketing pitchmen use to convince business owners, the societal factors that are unnaturally magnifying their success and how businesses who are caught in the trap can escape and get back to what really works. What you’ll learn about in this episode: Asking the right questions about your marketing strategies Building relationship processes that create customer bases Thinking about the future and working toward it by acting now How to decide for yourself what a relationship is for your business What you need in order to make email marketing people want to read Avoiding the common pitfalls of online marketing What to be careful about when crafting your marketing strategy The questions you need to ask yourself when marketing your company Understanding the life of the person who will buy from you Ways to contact Bill: Website: www.civilismarketing.com Book: www.clicksand.net

Bill Troy is an Inc. 500 CEO and a natural-born contrarian, who, for 25 years, has helped global brands like Sony, Disney and Nestle see the world from a different perspective. Bill’s forthcoming book Clicksand: How Online Marketing Will Destroy Your Business (And the Unlikely Secret to Saving It), is an explosive wakeup call and warning for business owners, about the dangers and hypocrisy in online marketing. In Clicksand, Bill compares giant firms like Hubspot, Google and LinkedIn, as well as local agencies and consultants, in towns big and small, to snake oil salesmen of the 1800s.     Key Takeaways: [1:23] So many businesses think they are building relationships with clients while they are in fact damaging them. [3:34] Bill has been a rule-breaker from the very beginning, and he continues to defy norms in the marketing world. [4:57] What is the danger in online marketing? [5:57] How do you balance technology and intimate customer relationships? [7:34] Social media is a bridge to relationship development, not a substitute for it. [8:39] How does Bill help companies improve their marketing? [10:11] Marketing can be annoying and ineffective. [11:19] There are two groups in the online marketing world: the evil group and those that really believe in the industry. [13:59] Josh bought into the marketing myth earlier in his business. [15:03] Bill offers special relationships training from his website. [16:46] Bill is offering three free gifts to Franchise Euphoria listeners. [18:35] Thanks again for listening, and please, reach out to Josh anytime through email at josh@indyfranchiselaw.com. If you enjoyed this interview, please leave us a review on iTunes.     Mentioned in This Episode: josh@franchiseeuphoria.com Civilis Marketing

In this episode we talk to Bill Troy, CEO of Civilis and author of Click Sand. Website: www.civilismarketing.com Linkedin: https://www.linkedin.com/in/billatroy/ To download a preview chapter for free and order your discounted copy of the book Click Sand: www.clicksand.net/b2b

On today’s episode, our host becomes the guest! Bill Troy turns the table to have Kevin share his lifeline. Kevin talks about how he got started with his current business, Kay-Twelve. Not only does he share his business journey, but he shares some personal stories from his life, and talks about the business’s future as well as his family’s. This is an episode you won’t want to miss! Key Takeaways: [:38] Kevin shares his lifeline: He grew up in Chicago with three brothers, and had a fairly idyllic childhood. He started working when he was about 14, and since then he’s always had a job, and always knew he wanted to do/start his own thing. He attended Miami University in Oxford and majored in Mass Communications. [4:01] His first entrepreneurial experience was at Miami University with a scholarship program that would allow students to do whatever project they wanted, would pay money, and give credit. Kevin made a documentary called “The Commercialization of Michael Jordan,” which introduced him to many different facets of business, marketing, and video production. [6:21] He originally thought he might want to do video production, but realized there weren’t a lot of jobs in the industry. His first job after college was driving the Eckrich FunHouse around the country. To further his career, he got a job selling copiers while working on his MBA in the evenings. While struggling to figure out what it is he really wanted to do, he went to work for a small company that specialized in compact storage. [10:43] This opportunity allowed him (and his business partner) to learn new skills and make connections in the Columbus area. They teamed up with another company and this sparked his interest in school furniture. [14:53] Kevin talks about his family dynamic during this time, including a tragedy, and how his business partner helped during this time. He also talks about the steps they took to buy out the business they were working for so they could further their business goals. [17:38] Kevin joined EO during the rough year, but it brought him into contact with other people that helped bolster their business decisions, as well as helping him through some personal stuff in his life. This includes his decision to buy out his business partner, as well as the time when his wife was diagnosed with cancer. [20:15] The business today has come full circle. They originally started Kay-Twelve with the intention of bringing in the ecommerce piece. They also balance this with inside and outside sales. Everything they do is about creating better learning environments. [22:14] When it comes down to it, they are selling furniture, but they approach it as a very consultative sale, of what is the specific learning outcome their clients are trying to achieve. Kevin talks about the motivation behind the company, and some of their goals to help further education. From here, they hope to build out the national sales team — specifically hoping to grow out in the West (Kevin is actually moving to Arizona). [25:50] With the changes to the company coming, how can people help Kevin with the transition? He’s already been getting connected with some people in the EO chapter in Arizona, but his biggest concern is ensuring that the office runs really well (both here and out West). Kevin talks about the scope of different types of learning they hope to accommodate. [28:20] Kevin talks about EO moments — Many members talk about forum, but there is so much more than that. Attending regional events allows you to meet members from other cities as well as different programs to get involved in. [34:05] Kevin talks about looking up to his dad as a father and a businessman, and how Kevin is using this inspiration to sort of make it on his own in his business. Mentioned in This Episode: Columbus Chapter of Entrepreneurs’ Organization Kay-Twelve Recommended Podcasts: Serial StartUp How I Built This EO Global Conquering Columbus

Today’s guest is Bill Troy, who will be the incoming EO Education Chair, and the President Elect for 2018-2019 year. In this episode, Kevin and Bill talk about Bill’s start in entrepreneurship, starting his own business and writing a book, and how EO has helped him navigate some of the twists and turns he has experienced in his career. Key Takeaways: [1:04] Bill shares his “lifeline” — after meeting his wife in college, he left college and went to broadcasting school, and after broadcasting school he got into the radio business for about ten years. When they switched gears to follow his wife’s career, they ended up in Columbus, and he started his own internet-based market research company, Troy Research. [5:15] What did Troy recognize in himself that he had the entrepreneur mentality? For him, the missing piece was sales. After he did that for his work with a market research company, he had the knowledge and the confidence to start his own business. [6:19] Getting integrated into the Columbus community: coming from the city, the adjusting was difficult, but once they settled in their home in Ohio they realized that it is a great place to be. [9:01] Bill’s financial advisor encouraged him to join EO. Immediately, being a part of EO helped Bill realize that all the things that made him think he wasn’t an entrepreneur were actually the evidence that he was an entrepreneur. Bill talks about how he got involved in other aspects of EO, particularly becoming a member of the board. [11:24] Bill talks about the impact of forum as a process, and how the principles apply to other areas of his life. [14:20] This involvement, and the experiences he gained through the work he had to do, actually ended up having an effect on the growth of his personal business. Bill’s story is a great example of the kinds of things people are experiencing by being involved in EO. [16:08] Being able to see and recognize that there is a bottom and top five percent is really important because it leads to the ability to turn one into the other (preferably your bottom five into your top five). [19:00] Bill and Kevin talk about Bill’s book, and how the idea for that came around. As Bill is changing directions in his business to focus more on using online marketing tools for relationship-based marketing rather than impersonal transactions, he is hoping this book will help bring in some others who believe in the same things. [22:57] Where does Bill see things going in the future? For Civilis Marketing, they are working toward building a business that is not “Bill-related.” Ideally as they move forward his wife will take over more over the actual running of the business. Bill also talks about the services they are hoping to provide through Civilis Marketing. [27:11] Kevin asks the age old question: how can he, or anyone in the audience, help Bill out? Bill really wants members to be more proactive about getting involved. When members take ownership of growing their interests through the program, it helps everyone. [31:51] Both Kevin and Bill are writing books — they talk about the different routes of publishing and what the process has been like for Bill so far.   Mentioned in This Episode: Civilis Marketing Troy Research Contact Bill: bill@civilismarketing.com Columbus Chapter of Entrepreneurs’ Organization  

Bill Interviews Troy Hammond, Talent and Innovation Manager at Vend by RecruitingDaily