I believe in doing BIG THINGS! You should be earning 6 figures easily as a sales rep. But chances are you are not...yet! Sales is the most important department in every company but many sellers are never taught how to effectively sell, much less how to earn their way to high-income status. My own career limped along until a company I worked for invested in sales training to help me succeed. Immediately afterward, I closed a deal worth 4X what the company spent on me and saw hockey-stick improvement in my performance. So I started a podcast to “Evangelize” what was working. Today I interview the world's best sales experts, successful sellers, sales leaders and entrepreneurs who share their strategies to succeed in sales right now: folks like Jeffrey Gitomer, Jill Konrath, Bob Burg, and Guy Kawasaki to name a few. They share actionable insights and stories that will encourage, challenge, and motivate you to hustle your way to top income status. If you’re someone looking to take off in your sales career and earn the income you deserve, hit subscribe and let’s start doing BIG THINGS!
Listeners of The Sales Evangelist that love the show mention: thanks donald, evangelist, new to sales, great sales, tse, donald's, sales career, thank you donald, sales person, listening to donald, sales skills, sales podcast, sales training, sales professional, vernonfoster, sales people, salesman, sales tips, i'm subscribed, zig.
The Sales Evangelist podcast is an exceptional resource for anyone looking to improve their sales skills and grow their business. Hosted by Donald Kelly, the podcast offers a variety of guests and insightful content that can be applied to any entrepreneur's journey. One of the best aspects of this podcast is the quality of information shared by experienced guests who truly know what they are talking about. Donald is also highly responsive and willing to help his listeners on LinkedIn, which adds a personal touch to the show.
The Sales Evangelist podcast stands out because it combines valuable content with seasoned guests who have a wealth of knowledge to share. Whether you are new to sales or a seasoned professional, there is something for everyone in this podcast. The tips and strategies provided are actionable and easy to implement, making them valuable resources for anyone looking to improve their sales approach. The variety of guests ensures that there is always fresh insight and different perspectives offered, keeping the content engaging and informative.
While The Sales Evangelist offers great content overall, there might be some aspects that may not resonate with everyone. Some listeners may find that certain topics or episodes are not relevant to their specific industry or needs. However, this can easily be overcome by selecting episodes that align with personal interests and goals.
In conclusion, The Sales Evangelist podcast is an incredible resource for anyone in business looking to sharpen their sales skills and increase their revenue. Donald Kelly's passion for helping others succeed shines through in every episode, making it a valuable tool for aspiring entrepreneurs. With its combination of quality content, experienced guests, and Donald's dedication to providing free insight and advice, this podcast is definitely worth listening to if you want to take your sales game to the next level.

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Getting a notification that someone viewed your LinkedIn profile can be exciting, but most sellers don't know what to do next. In this episode of the LinkedIn Response Series, I am sharing how to turn profile views into meaningful conversations that can lead to appointments and new business. Instead of ignoring those notifications or sending an immediate sales pitch, I'll show you a simple process that helps you engage interested prospects the right way.Why Profile Views MatterA LinkedIn profile view is often a sign that someone is interested in learning more about you or your business. They may have found you through your content, received a connection request from you, or be researching your company before reaching out.In many cases, prospects are doing their homework before booking a meeting. That makes profile views an early buying signal that should not be ignored.Avoid the Wrong ResponseIt is tempting to react in one of two ways: send an immediate sales pitch or do nothing at all.Neither approach is effective. Instead of rushing the conversation or letting the opportunity pass, use the profile view as a reason to start a genuine connection. The goal is to build a relationship before discussing your product or service.Start the Conversation NaturallyA simple, honest message can open the door to a meaningful conversation.If someone views your profile, take a moment to review theirs. If they look like a good fit, send a connection request with a friendly message acknowledging that they visited your profile. Asking why you are not already connected feels natural and often encourages a response without sounding salesy.Once they accept your request, continue the conversation by asking what prompted them to visit your profile. Their answer may reveal a need, an opportunity, or an interest in working together.Focus on People Showing InterestNot everyone who views your profile will become a customer, and that's okay.Some people will decide you are not the right fit, while others are already interested in what you have to offer. Focus your time on the people who are engaging with your profile, content, or connection requests. Those are the conversations that are most likely to turn into appointments and future business opportunities.Make Profile Reviews a Weekly HabitFollowing up on profile views does not have to take a lot of time.Set aside time each week to review who has visited your profile. Reconnect with people you've already engaged with, and send connection requests to new prospects who fit your ideal customer profile. A consistent follow-up process helps you start conversations before your competitors have the chance."The profile view gets overlooked, and it is a critical spot." — Donald C. KellyResourcesKeep track of your sales activity and boost your results with the Prospect Pro sales tool.Step up your sales game with Sales Mastermind. Get accountability, stay motivated, and tackle the blockers keeping you from hitting your goals.Visit Blue Mango Studios for help in creating podcast production content. Sponsorship OffersThis episode is brought to you in part by Hubspot.With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales.This episode is brought to you in part by LinkedIn.Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at linkedin.com/tse.This episode is brought to you in part by the TSE Sales Foundation.Improve your connection on LinkedIn and land three or five appointments with our LinkedIn prospecting course. Go to the salesevangelist.com/linkedin.CreditsAs one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We'd love for you to join us for our next episodes by tuning in on Apple Podcast, Google Podcast, Stitcher, or Spotify. Audio provided by Free SFX, Soundstripe, and Bensound. Other songs used in the episodes are as follows: The Organ Grinder written by Bradley Jay Hill, performed by Bright Seed, and produced by Brightseed and Hill.

Your LinkedIn headline is one of the first things prospects see, yet many salespeople waste it by listing their job title and company name. In this first episode of the LinkedIn Response Series, I explain why your headline should focus on the problem you solve instead of who you work for.A strong headline tells prospects immediately how you can help them, increases profile views, and encourages more conversations before you ever send a sales message.Why Your LinkedIn Headline MattersYour headline is more than a job description. It helps prospects quickly decide whether you're relevant to them.A well-written headline can:Increase profile views by making your profile stand out in LinkedIn searches.Encourage more inbound conversations from interested prospects.Clearly communicate the value you provide before someone reads the rest of your profile.Improve your visibility by using keywords your ideal buyers are already searching for.Stop Leading With Your Company NameMost buyers don't care where you work unless your company is already widely recognized.Instead of using your company name or job title as the main focus, use your headline to explain the problem you solve. When prospects immediately recognize a challenge they're facing, they're far more likely to view your profile and engage with you.Focus on the Right AudienceA great headline only works when it's seen by the right people.Rather than trying to appeal to everyone on LinkedIn, narrow your focus to your ideal buyers. This could include people who:Recently changed jobs.Are active and posting on LinkedIn.Match your target industry or decision-maker profile.The more relevant your audience, the more effective your headline becomes.Use a Simple FormulaOne effective approach is to build your headline around three parts:Identify a specific problem your ideal customer is experiencing.Make the problem feel immediate and relevant.End with a question that points toward the result they want.This approach sparks curiosity and encourages prospects to learn more about you.Keep Your Message SimpleAvoid technical language, company jargon, or long descriptions.Your headline should be short, easy to understand, and immediately clear. Prospects should know within seconds whether your profile is relevant to them.Real Results From a Better HeadlineEven small changes can make a noticeable difference.After updating one team member's LinkedIn headline to focus on customer pain points instead of company information, connection requests began turning into real conversations. Prospects started asking buying questions and booking appointments without being pitched directly.The change wasn't in the outreach. It started with the headline.What's Next?In the next episode of the LinkedIn Response Series, I explain how to increase LinkedIn profile views so more qualified prospects actually see your profile and your headline."Address the problem your prospect is already thinking about, then show them the outcome they're looking for."ResourcesKeep track of your sales activity and boost your results with the Prospect Pro sales tool.Step up your sales game with Sales Mastermind. Get accountability, stay motivated, and tackle the blockers keeping you from hitting your goals.Visit Blue Mango Studios for help in creating podcast production content. Sponsorship OffersThis episode is brought to you in part by Hubspot.With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales.This episode is brought to you in part by LinkedIn.Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at linkedin.com/tse.This episode is brought to you in part by the TSE Sales Foundation.Improve your connection on LinkedIn and land three or five appointments with our LinkedIn prospecting course. Go to the salesevangelist.com/linkedin.CreditsAs one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We'd love for you to join us for our next episodes by tuning in on Apple Podcast, Google Podcast, Stitcher, or Spotify. Audio provided by Free SFX, Soundstripe, and Bensound. Other songs used in the episodes are as follows: The Organ Grinder written by Bradley Jay Hill, performed by Bright Seed, and produced by Brightseed and Hill.

Administrative tasks are part of every sales role, but they should never take priority over selling. I'm revisiting a conversation from the archive with Anthony Iannarino to share practical ways to keep admin work from taking over your day. While this conversation first aired in 2020, the principles are still relevant today, especially when AI can help streamline many everyday tasks.Busy Is Not the Same as ProductiveA full calendar does not always mean meaningful progress. As sales professionals become more successful, more requests, emails, client issues, and internal tasks naturally compete for their attention.The challenge is learning to separate work that creates opportunities from work that simply keeps you busy. Staying productive means focusing on the activities that move deals forward instead of constantly reacting to every request.Protect Your Most Important WorkThe best time and energy should be reserved for activities that directly contribute to sales.Instead of starting the day by checking emails or responding to client requests, block uninterrupted time for prospecting, nurturing relationships, and preparing for important sales conversations. Administrative work can be handled later without sacrificing the work that drives results.Create Boundaries Around Client RequestsBeing available for clients does not mean responding to every request immediately.Many transactional tasks, such as correcting invoices, retrieving reports, or resolving operational issues, belong to other departments. While it is important to make sure customers receive the help they need, those responsibilities should be delegated whenever possible so selling remains the priority.Use Time Blocks to Stay FocusedSwitching between emails, CRM updates, prospecting, and meetings throughout the day makes it difficult to stay focused.Working in dedicated time blocks helps eliminate distractions and improves productivity. Setting aside uninterrupted periods for prospecting, project work, and administrative tasks makes it easier to complete each activity without constantly changing focus.Batch Administrative Tasks TogetherAdministrative work is unavoidable, but it does not have to interrupt the entire day.Grouping similar tasks together, such as updating the CRM, replying to emails, or completing reports, helps reduce time lost through constant task switching. Completing these activities during scheduled blocks keeps them from interfering with revenue-generating work.Let Your CRM Work for YouA CRM should be used as a tool to support future conversations, not as another task to avoid.Recording important notes after meetings makes it easier to remember customer goals, previous discussions, and next steps. Instead of relying on memory, use the CRM to capture details that strengthen future interactions and improve follow-up.Confidence Matters More Than Endless ResearchMany sellers delay prospecting because they believe they need more research before making a call.Research has its place, but it should never replace meaningful outreach. A clear value proposition, confidence in the conversation, and consistent follow-up have a much greater impact than spending hours gathering information that may never be used.Prioritize Opportunity Creation Every DaySales success comes down to creating opportunities and winning them.Administrative work supports the sales process, but it does not replace it. Protect time for prospecting, client conversations, and relationship building before tackling lower-value tasks. Consistently doing the most important work first creates better long-term results."Do what's most important first every day without failure, and don't negotiate with yourself." — Anthony IannarinoResourcesKeep track of your sales activity and boost your results with the Prospect Pro sales tool.Step up your sales game with Sales Mastermind. Get accountability, stay motivated, and tackle the blockers keeping you from hitting your goals.Visit Blue Mango Studios for help in creating podcast production content. Sponsorship OffersThis episode is brought to you in part by Hubspot.With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales.This episode is brought to you in part by LinkedIn.Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at linkedin.com/tse.This episode is brought to you in part by the TSE Sales Foundation.Improve your connection on LinkedIn and land three or five appointments with our LinkedIn prospecting course. Go to the salesevangelist.com/linkedin.CreditsAs one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We'd love for you to join us for our next episodes by tuning in on Apple Podcast, Google Podcast, Stitcher, or Spotify. Audio provided by Free SFX, Soundstripe, and Bensound. Other songs used in the episodes are as follows: The Organ Grinder written by Bradley Jay Hill, performed by Bright Seed, and produced by Brightseed and Hill.

How do you handle competitor questions without sounding defensive, desperate, or unprofessional?In this solo episode, Donald C. Kelly shares three practical strategies for talking about competitors with confidence and credibility. Instead of attacking another company, he explains how to use customer stories, thoughtful questions, and your prospect's own insights to position your solution as the better fit.If you're in a competitive sales environment, this episode will help you navigate competitor conversations in a way that builds trust and moves deals forward.Episode Breakdown with Timestamps:Why You Should Prepare for Competitor Conversations (00:00:31 – 00:01:30)Donald explains that prospects are often evaluating multiple vendors at the same time.Rather than being surprised by competitor questions, sales professionals should prepare their messaging ahead of time and understand where their solution stands out.He emphasizes that preparation gives sellers confidence when those conversations arise.Lead With Your Strengths Instead of Attacking Competitors (00:01:31 – 00:02:30)Donald shares his first strategy for handling competitor discussions.Instead of naming competitors or criticizing them directly, he recommends emphasizing the areas where your solution performs best while subtly addressing gaps that prospects may experience elsewhere.The goal is to keep the conversation focused on solving the customer's problem rather than attacking another company.Let Customer Stories Do the Talking (00:02:31 – 00:07:30)Donald introduces his favorite approach: using customer success stories to explain why buyers switched from a competitor.Drawing from his experience competing against Laserfiche in the document management industry, he demonstrates how to acknowledge what a competitor does well before explaining why customers ultimately chose a different solution.He explains that customer experiences carry far more credibility than sales claims because they come from real users rather than the salesperson.Use Reviews and Testimonials as Third-Party Validation (00:06:01 – 00:07:30)Donald encourages sales professionals to study customer reviews on platforms like G2 and Google Reviews.Instead of making negative claims yourself, use publicly available feedback to understand common concerns and position your solution accordingly.This approach allows prospects to hear criticism from existing users instead of from you.Let Prospects Voice Their Own Doubts (00:07:31 – 00:10:30)The third strategy is to ask thoughtful questions.Donald recommends asking prospects what concerns they have about other vendors instead of volunteering criticism yourself.Once they share their doubts, you can validate those concerns and explain how your solution addresses the issues they're most concerned about.This creates a more natural and trustworthy sales conversation.Three Strategies to Handle Competitor Questions with Confidence (00:10:31 – 00:11:39)Donald wraps up the episode by summarizing his three-step framework:Build your sales conversation around your strengths.Use customer stories to explain why buyers switched from competitors.Let prospects express their own concerns before responding with customer proof and relevant examples.Themes DiscussedHow to discuss competitors professionallyPositioning your solution without badmouthing othersUsing customer stories to build credibilityLeveraging online reviews in sales conversationsAsking better questions during competitive dealsBuilding trust through evidence instead of opinionKey Quote from the Episode"How you can talk about your competitor without badmouthing them is to have your customer do so."— Donald C. KellyResources MentionedG2 ReviewsGoogle ReviewsFollow Donald on LinkedIn: https://www.linkedin.com/in/donaldckelly CreditsAs one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We'd love for you to join us for our next episodes by tuning in on Apple Podcast, Google Podcast, Stitcher, or Spotify. Audio provided by Free SFX, Soundstripe, and Bensound.

What separates sales professionals who earn six figures from those who consistently earn seven?In this episode, Donald sits down with Brandon Fluharty, enterprise SaaS sales leader, speaker, and author of The Seven-Figure Millennial. Brandon shares the mindset, systems, and practical strategies that helped him become a seven-figure earner without subscribing to hustle culture.Throughout the conversation, Brandon explains why success in enterprise sales comes from slowing down. Choosing the right opportunities. Building meaningful customer relationships. creating a personal operating system that supports consistent performance.If you're selling into enterprise accounts, leading complex deals, or looking to improve your sales career without burning yourself out, this episode is packed with actionable insights.Episode Breakdown with Timestamps:Brandon's Journey Into Enterprise Sales (00:06:03 – 00:06:56)Brandon shared how he transitioned from DJing while starting his sales career to eventually becoming a seven-figure enterprise SaaS seller.According to Brandon, reaching seven figures happened much faster than expected and taught him that success is about enjoying the process rather than chasing a destination.He explained that falling in love with the daily work mattered more than the financial milestone itself.Why Slowing Down Helps You Sell More (00:06:56 – 00:09:32)Brandon introduced the philosophy that changed his career: slow down in order to speed up.He explained that constantly hustling and chasing every opportunity drains both time and energy.Instead, he focused on becoming intentional about where he invested his effort and chose accounts where he could create the greatest impact.Protecting Your Time and Energy (00:09:32 – 00:12:57)The discussion shifted to why focus is one of the most valuable skills in enterprise sales.Brandon explained his Diamond Standard framework for identifying ideal accounts instead of trying to sell to every large company.He also shared why understanding the customer's experience gave him credibility when speaking with executive buyers.The Three Truths About Seven-Figure SaaS Sales (00:14:18 – 00:17:09)Before explaining his framework, Brandon outlined three realities every seller should understand.According to Brandon, seven-figure earners typically sell to enterprise organizations, develop confidence through experience, and remain patient during long sales cycles.These three foundations make the rest of his seven-step framework possible. Find the Right Sales Environment (00:17:09 – 00:20:00)Brandon explained why choosing the right company matters as much as developing sales skills.Rather than joining the largest organization, he recommends finding a company that's mature enough to support enterprise deals while still allowing individual sellers to make a meaningful impact.He also encouraged sales professionals to focus on industries creating long-term transformation, such as AI, cybersecurity, and cloud technology.Build a Transformation Mindset (00:20:00 – 00:21:32)Brandon believes the best enterprise sellers don't sell products.They sell transformation.Instead of focusing conversations around features and pricing, he encourages sellers to help customers rethink how their businesses operate and prepare for long-term change.Be Strategic About Your Target Accounts (00:21:32 – 00:26:49)Brandon explained how the Japanese concept of Ikigai helped him rethink account selection.Rather than accepting every opportunity, he prioritized companies that aligned with his interests, expertise, motivation, and ability to create meaningful change.According to Brandon, purpose creates the motivation needed to navigate long enterprise sales cycles.Create Your Diamond Standard (00:29:02 – 00:30:34)Brandon shared the five criteria he uses to identify his ideal accounts.His Diamond Standard focuses on opportunities that are personally interesting, industry-leading, aligned with his expertise, capable of moving quickly, and large enough to justify significant investment.He explained that every seller should create a personalized framework rather than copy someone else's.Turn Imposter Syndrome Into a Strength (00:30:53 – 00:33:01)Brandon discussed why imposter syndrome becomes more common as sales professionals advance.He shared how embracing his introverted personality allowed him to become a better listener and deeper strategic thinker.Instead of viewing personality traits as weaknesses, Brandon encourages sellers to turn them into competitive advantages.Win Bigger Deals Through Collaboration (00:33:01 – 00:35:18)According to Brandon, seven-figure deals are never won alone.He explained why successful enterprise sellers build strong partnerships with legal teams, solution consultants, executives, and marketing instead of trying to control every part of the process.Collaboration, not ego, leads to larger opportunities.Step Seven: Build a Personal Operating System (00:35:18 – 00:39:29)Brandon concluded by introducing two personal frameworks: DFC (Discipline, Flexibility, Curiosity) and PREP (Plan, Rest, Effort, Perform).These systems help sales professionals prepare effectively, adapt during conversations, reflect on performance, and avoid the burnout caused by hustle culture.According to Brandon, consistent performance comes from operating intentionally rather than simply working harder.Themes DiscussedThe seven steps to earning seven figures in SaaS salesWhy slowing down leads to better sales performanceBuilding a transformation mindset in enterprise sellingCreating a strategic target account listOvercoming imposter syndromeCollaborating to win enterprise dealsDeveloping a personal operating system for long-term successKey quote from the Episode:"It's not a destination. It really is falling in love with the process." — Brandon FluhartyConnect with Brandon Fluharty on Linkedin: linkedin.com/in/brandonfluharty Signup for Brandon's Newsletter:Be Focused Live Great Visit Brandon's website: brandonfluharty.com Connect with Donald C. Kelly: https://www.linkedin.com/in/donaldckellySponsors:HubSpot: hubspot.com LinkedIn Sales Navigator: Start your 60-day free trial at [linkedin.com/sell Blue Mango Studios: Turn your podcast into a lead generation machine at bluemangostudios.com Featured Resources:Be Focused Live Great: Brandon's newsletter for insights on professional growth.The Seven Steps to Earning Seven Figures: Brandon's upcoming book on the "anti-hustle" guide to million-dollar SaaS sales.Mistakes That Made Me podcastCredits: As one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We'd love for you to join us for our next episodes by tuning in on Apple Podcast, Google Podcast, Stitcher, or Spotify. Audio provided by Free SFX, Soundstripe, and Bensound.

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Many women in sales struggle with feeling like they're not fully qualified for leadership roles, even when they're already doing the work. That self-doubt can make it harder to pursue promotions and career growth. To help break this down, I invited leadership coach and tech executive Erika Chestnut to share the challenges women face when advancing their careers and how sales leaders can better support them.Meet Erika ChestnutErika Chestnut is a transformational leader with more than 25 years of experience in the tech industry. She is passionate about helping individuals and teams rethink leadership, communication, and workplace culture to create stronger performance and long-term success. Through coaching, leadership development, and strategic guidance, Erika equips professionals with practical tools to build confidence, strengthen relationships, and lead more effectively.The Confidence Gap Holding Women BackErika shares how often women underestimate their readiness for leadership opportunities. She explains that many women feel like they need to accomplish every requirement before applying for a promotion, while others are comfortable taking the leap much earlier.Erika also shares an exercise she uses with clients where they compare their current responsibilities to the role above them. In most cases, women are already doing 50% to 75% of the next position without realizing it.Many women feel pressure to constantly prove themselves through performance while still struggling to advocate for their own advancement. Erika explains how this mindset can keep high performers stuck, even when they are already operating at the next level in their careers.Why Leaders Need to Better Understand Communication StylesCommunication styles also play a major role in career growth. Erika explains how many leaders unintentionally overlook talented women because they communicate differently from more outspoken employees.She also shares how some employees naturally focus on details while leaders are often focused on outcomes. When communication styles do not align, high performers can easily be misunderstood or overlooked.Treat Your Career Like A BusinessErika shares advice on how women can become more intentional about career growth by treating their career like a business. Set goals, build relationships with mentors and stakeholders, and develop a strategy for long-term advancement instead of waiting to be noticed.“Success doesn't come by copying somebody else. Success comes when you know who you are.” — Erika ChestnutResourcesConnect with Erika Chestnut on LinkedIn or visit her website to learn more about leadership development, career strategy, and building confidence as you grow into your next role.Keep track of your sales activity and boost your results with the Prospect Pro sales tool.Step up your sales game with Sales Mastermind. Get accountability, stay motivated, and tackle the blockers keeping you from hitting your goals.Visit Blue Mango Studios for help in creating podcast production content. Sponsorship OffersThis episode is brought to you in part by Hubspot.With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales.This episode is brought to you in part by LinkedIn.Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at linkedin.com/tse.This episode is brought to you in part by the TSE Sales Foundation.Improve your connection on LinkedIn and land three or five appointments with our LinkedIn prospecting course. Go to the salesevangelist.com/linkedin.CreditsAs one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We'd love for you to join us for our next episodes by tuning in on Apple Podcast, Google Podcast, Stitcher, or Spotify. Audio provided by Free SFX, Soundstripe, and Bensound. Other songs used in the episodes are as follows: The Organ Grinder written by Bradley Jay Hill, performed by Bright Seed, and produced by Brightseed and Hill.

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40% of a seller's time is spent on prospecting. That's a big investment, especially when a lot of it does not lead anywhere. So how do you make sure that time actually turns into real opportunities? Let's break down how to prospect in a way that leads to conversations and closed deals.Leverage Intent and Relevant DataA big part of prospecting comes down to timing. You want to reach out when buyers are already looking for a solution.That is where intent data comes in. Tools like ZoomInfo and 6sense can help you identify prospects who are actively researching solutions like endpoint protection.When you do reach out, make it relevant. Speak directly to their industry and back it up with a recent success story from a similar company. That is what helps build credibility early.Utilize Advanced LinkedIn SearchingInstead of reaching out to everyone, focus on a smaller group of people who are more likely to respond.You can build a list of 30 to 40 individuals by narrowing your search. Look for people who are new in their roles or who have been active on LinkedIn in the past 30 days.You can also look at who they are connected to, especially if they follow industry influencers or are part of specific associations. That gives you a stronger starting point for outreach.Systematize ReferralsReferrals are one of the most overlooked opportunities in sales.Most prospects are open to giving referrals, but very few salespeople actually ask for them. That is a missed opportunity.Start making it part of your process. When you are working with a client, ask if they know others who are dealing with similar challenges. A simple ask can open the door to warmer conversations.Target Niche Local EventsNot every opportunity comes from online outreach. Smaller, more focused events can be a great way to connect with people directly. Think industry meetups or informal gatherings where conversations happen more naturally.These settings make it easier to build relationships and lead to introductions that feel more genuine.The Fortune Is in the Follow-UpEven when you get in front of the right people, it does not mean much if you do not follow up.A large percentage of event attendees have the authority to make buying decisions, yet most leads never receive any follow-up at all.That is where the real opportunity is. Following up within 12 to 24 hours and staying consistent with your outreach can be the difference between being remembered and being forgotten.“Nine out of ten prospects are willing to give a referral, but only about 11% of salespeople actually ask.” - Donald C. KellyResourcesDo you need help on getting more referrals? Check out episode 1976.Keep track of your sales activity and boost your results with the Prospect Pro sales tool.Step up your sales game with Sales Mastermind. Get accountability, stay motivated, and tackle the blockers keeping you from hitting your goals.Visit Blue Mango Studios for help in creating podcast production content. Sponsorship OffersThis episode is brought to you in part by Hubspot.With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales.This episode is brought to you in part by LinkedIn.Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at linkedin.com/tse.This episode is brought to you in part by the TSE Sales Foundation.Improve your connection on LinkedIn and land three or five appointments with our LinkedIn prospecting course. Go to the salesevangelist.com/linkedin.CreditsAs one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We'd love for you to join us for our next episodes by tuning in on Apple Podcast, Google Podcast, Stitcher, or Spotify. Audio provided by Free SFX, Soundstripe, and Bensound. Other songs used in the episodes are as follows: The Organ Grinder written by Bradley Jay Hill, performed by Bright Seed, and produced by Brightseed and Hill.

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Getting deals unstuck can feel frustrating, especially when you reach the end of a quarter and nothing seems to be moving. Karen Kelly, one of the 100 most powerful women in sales 2025, breaks down how the way you show up in your sales process can be the difference between a deal that stalls and one that moves forward.Meet Karen KellyKaren Kelly is a sales trainer, coach, and speaker who has spent over 20 years helping sales professionals improve how they show up and sell. Having experienced the challenges of sales firsthand, she understands what it feels like to navigate uncertainty, missed opportunities, and stalled deals.Her approach is centered on rehumanizing the sales process. Instead of relying on scripts and surface level tactics, she teaches how to build genuine conversations that create trust and move deals forward.Through her training, coaching, and workshops, Karen helps sales professionals shift their mindset, take intentional action, and build stronger, more meaningful relationships with their clients.Reframe Your MindsetThe first step is to reframe. Before you even send an email or get on a call, ask yourself how you are showing up. Are you focused on helping or just trying to closeKaren shared that language shapes reality. When you shift from “I have to” to “I get to,” everything changes. Your energy shifts, your confidence improves, and your conversations become more customer focused. Buyers can feel the difference.Reveal the Human SideInstead of hiding behind a perfect, polished version of yourself, bring authenticity into the conversation. Share experiences, lessons, and even past mistakes that shaped how you work today.When you open up, your prospects feel safe to do the same. That is when real conversations happen.Revisit the FundamentalsGo back to the basics of selling. Does your prospect actually recognize the problem? Do you have alignment and buy in? Are you following up consistently?Karen reminded us that many deals stall because we skip these simple steps. They may not be exciting, but they are what move deals forward.“Reveal is a big one. A lot of people are still giving the illusion of perfection, but it doesn't exist.” - Karen KellyResourcesConnect with Karen Kelly on LinkedIn or visit her website to learn how she helps sales professionals drive real results.Keep track of your sales activity and boost your results with the Prospect Pro sales tool.Step up your sales game with Sales Mastermind. Get accountability, stay motivated, and tackle the blockers keeping you from hitting your goals.Visit Blue Mango Studios for help in creating podcast production content. Sponsorship OffersThis episode is brought to you in part by Hubspot.With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales.This episode is brought to you in part by LinkedIn.Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at linkedin.com/tse.This episode is brought to you in part by the TSE Sales Foundation.Improve your connection on LinkedIn and land three or five appointments with our LinkedIn prospecting course. Go to the salesevangelist.com/linkedin.CreditsAs one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We'd love for you to join us for our next episodes by tuning in on Apple Podcast, Google Podcast, Stitcher, or Spotify. Audio provided by Free SFX, Soundstripe, and Bensound. Other songs used in the episodes are as follows: The Organ Grinder written by Bradley Jay Hill, performed by Bright Seed, and produced by Brightseed and Hill.

Sometimes selling comes at the most unexpected moments in life. As an entrepreneur you're selling your business to customers and you need to go from zero to hundreds fast. Eric Samson, CEO & founder of Group8A, is here to share how he went from hoping deals would come in to building a system that brings in sales opportunities every single month.Meet Eric SamsonWe've all experienced consultants who promise big results but fall short. For small businesses, that can be costly.Eric Samson knows this firsthand. Before founding Group 8A, he ran several e-commerce businesses and saw how ineffective marketing agencies could hurt growth.That experience pushed him to build something different. He created Group 8A with a performance driven approach where the agency only grows when its clients do.Today, Group 8A is a leading digital marketing agency in New York City, helping e-commerce brands scale and increase conversions.From Hope to PredictabilityWhat would it look like if your sales pipeline didn't rely on luck?That was the reality Eric faced. His business was built on strong operations and great service, but sales were inconsistent. Referrals came in occasionally, but there was no real system behind it. At one point, two deals a year felt like a win.Eric realized something had to change. Wishing for growth was not a strategy.Setting the Right TargetThe first shift came from setting a clear goal. Eric introduced what he calls a big, hairy, audacious goal. Instead of hoping for a few deals a year, the team aimed for two deals per month.It did not matter that the number seemed small to others. What mattered was that it pushed them beyond their current reality.Sometimes growth starts by simply choosing a target that feels just out of reach.Solving the Right Problem FirstOne of the biggest mistakes Eric made was focusing on the wrong part of the sales process. He hired experts to help close deals before he even had consistent leads coming in.That changed when he broke the process down step by step. If there are no leads, nothing else matters.Once the team focused on generating conversations first, everything else started to fall into place.Building a Scalable SystemEric and his team invested in outreach and found someone who knew how to generate appointments. From there, they optimized the process by separating high level work from simple tasks.The result. Over 100 sales appointments per month!“When you get outreach right, everything changes. When you get it wrong, you get nothing.” - Eric SamsonResourcesConnect with Eric Samson on LinkedIn or visit Group 8A to learn how his team helps e-commerce brands turn strategy into real results.If you want to think bigger and set goals that actually push your business forward, take some time to read Built to Last.Keep track of your sales activity and boost your results with the Prospect Pro sales tool.Step up your sales game with Sales Mastermind. Get accountability, stay motivated, and tackle the blockers keeping you from hitting your goals.Visit Blue Mango Studios for help in creating podcast production content. Sponsorship OffersThis episode is brought to you in part by Hubspot.With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales.This episode is brought to you in part by LinkedIn.Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at linkedin.com/tse.This episode is brought to you in part by the TSE Sales Foundation.Improve your connection on LinkedIn and land three or five appointments with our LinkedIn prospecting course. Go to the salesevangelist.com/linkedin.CreditsAs one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We'd love for you to join us for our next episodes by tuning in on Apple Podcast, Google Podcast, Stitcher, or Spotify. Audio provided by Free SFX, Soundstripe, and Bensound. Other songs used in the episodes are as follows: The Organ Grinder written by Bradley Jay Hill, performed by Bright Seed, and produced by Brightseed and Hill.

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I know referrals work. You just have to get them from the right people. In this episode, I am sharing three ways to get high quality referrals that will help you build your sales pipeline.Ask Your Happy CustomersThe most common way to generate referrals is by reaching out to customers who are thrilled with your service and asking for an introduction to their network. Here is the surprising part. While 90 percent of customers say they are willing to refer others, only 11 percent of salespeople actually ask. If you are not asking, you are leaving opportunities on the table.Request Referrals from Non BuyersDo not overlook the conversations that do not end in a sale. Even when someone tells you no, that does not mean the relationship is over. It is still perfectly reasonable to ask if they know someone who is dealing with the challenges your product solves. When you position it around helping others, the request feels natural and value focused.Leverage LinkedIn ConnectionsYou can also take a more proactive approach by using tools like LinkedIn Sales Navigator. Look at your customers' first degree connections and identify people who match your ideal client profile. Then ask for a specific introduction. This method takes more effort, but when you are intentional about who you want to meet, the results can be powerful."Your goal is to get them to be able to be your evangelists." — Donald KellyResourcesKeep track of your sales activity and boost your results with the Prospect Pro sales tool.Join the LinkedIn Prospecting Course to improve how you use LinkedIn and book more consistent, high-quality sales appointments.Visit Blue Mango Studios for help in creating podcast production content. Sponsorship OffersThis episode is brought to you in part by Hubspot.With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales.This episode is brought to you in part by LinkedIn.Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at linkedin.com/tse.This episode is brought to you in part by the TSE Sales Foundation.Improve your connection on LinkedIn and land three or five appointments with our LinkedIn prospecting course. Go to the salesevangelist.com/linkedin.CreditsAs one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We'd love for you to join us for our next episodes by tuning in on

Recently, a seller sent me a voice note asking why his framework is failing him every single time. I am sure other sellers are facing this same issue, and in this episode, I am going to share how to fix it. Sales is not a black and white solution. It is filled with ambiguity. My advice will help you navigate those gray areas with more confidence.Beyond the FrameworkI start by challenging the idea that just following a sales framework guarantees success.Every sales scenario has unpredictable human factors, so sticking strictly to a process is not enough. You have to be ready to adapt and read the situation in real time.The Power of Reviewing the TapeOne of my biggest recommendations is to listen back to your recorded calls, either on your own or with someone you trust. This gives you a more objective perspective on what is working and what is not. I also suggest using tools like ChatGPT to analyze transcripts or get external feedback. It is a great way to spot patterns you might miss.Taking and Maintaining ControlBefore every call, set an agenda and make sure both you and the prospect are aligned on the outcomes. If you give up that control, the prospect will take the lead and that usually leads to ambiguity or stalled deals. Staying in control does not mean being pushy. It means guiding the conversation toward results.Always Secure a Next StepNever leave a meeting without scheduling the next step. I have lost deals in the past because I did not do this, and it kills momentum fast. Make it a habit to lock in what comes next before the call ends.Courage to Ask the Tough QuestionsGoing through the motions is not enough. Developing the art of sales means reading between the lines and asking the uncomfortable questions. That is what separates great sellers from everyone else. You have to be willing to challenge your prospects in a way that adds value and drives clarity."There's a lot of gray areas in sales, especially when you're dealing with humans who tend to be unpredictable." - Donald KellyResourcesKeep track of your sales activity and boost your results with the Prospect Pro sales tool.Join the LinkedIn Prospecting Course to improve how you use LinkedIn and book more consistent, high-quality sales appointments.Visit Blue Mango Studios for help in creating podcast production content. Sponsorship OffersThis episode is brought to you in part by Hubspot.With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales.This episode is brought to you in part by LinkedIn.Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at linkedin.com/tse.This episode is brought to you in part by the TSE Sales Foundation.Improve your connection on LinkedIn and land three

There is a specific way to use AI technology to get the results you want. To show us how to do this, Dr. Eve Kedar, a community builder, enablement strategist, and educator, joins me for this episode. Drawing on her experience supporting over 18,000 AI enthusiasts, Eve shares strategies to help sales teams use AI without amplifying the overwhelm that can come with new technology.Meet Eve KedarEve Kedar is a sales enablement strategist, author, and advisor with over 15 years of experience helping sales organizations move from scattered training to scalable systems that actually drive results. She's the author of Build a Kicka$$ SalesTeam and Build a Kicka$$ Online Community, and works with SaaS and tech leaders to improve ramp time, execution, and alignment.Eve brings a practical lens to AI adoption, focusing on cognitive diversity, real workflows, and helping sales teams use AI as a thinking partner, not a replacement.Empowering Sellers Through Cognitive DiversityWe begin by talking about how effective AI integration starts with recognizing the unique strengths each seller brings to the table. Eve explains that instead of forcing uniformity, leaders should support and amplify those differences with the right tools. She shares stories of helping one seller who is highly data driven and another who is a natural storyteller use AI prompts tailored to their individual styles. The goal is not to replace human skills, but to enable them.Practical Steps for AI AdoptionWe also break down simple, actionable steps sales leaders can take right away. For example, setting up a team chatbot such as ChatGPT that is loaded with your company's sales processes can give both new and experienced reps targeted guidance.This helps them become more independent while also personalizing their development.Eve reminds us that leaders do not need to master every AI tool. What matters most is encouraging curiosity, exploration, and the sharing of best practices.Maintaining Humanity, Curiosity, and CreativityAnother major theme in our conversation is balancing productivity with preserving the human touch. Eve suggests gamifying prompt writing, celebrating creativity, and encouraging bold curiosity so teams do not become overly reliant on automation. While entry level roles may evolve as AI takes over repetitive tasks, sellers will be expected to think more deeply and build stronger relationships than ever before.Community and CollaborationWe also discuss the importance of leveraging AI communities, both internally and externally. Creating space for open dialogue and experimentation allows teams to learn from one another, spark new ideas, and reduce the overwhelm that often comes with adopting new technology."Cognitive diversity is a great thing on a sales team. Don't suppress it with AI tools. Use the tools to help them, you know, amplify their diversity. But leverage the results. The outcomes are still what's important." - Eve KedarResourcesFind Eve Kedar on LinkedIn and check out her thriving AI community for more insights and resources on AI adoption in sales.Get Eve's books on Amazon: Build a Kicka$$ SalesTeam, Build a Kicka$$ Online CommunityKeep track of your sales activity and

Do buyers lie? The short answer is yes and I'm going to tell you why in this episode. I'm also going to tell you how to get the truth of their issues out and close the deal. Why Do Buyers Lie?Buyers don't always lie intentionally. However, there're three main reasons why they do:They feel uncomfortable saying “no.”They're not interested but don't want to hurt your feelings.They want to “think about it,” often as a way to avoid further discussion.Key Strategies for SellersIf you find them lying to you, try these strategies to get the truth out of them: Seek honest answers by asking tougher, more direct questions.Never assume a prospect's motives, instead get to the real issue.Practice probing with family or friends to build confidence.Avoid desperation and maintain control throughout the process.Don't wait. Address hesitations immediately rather than letting deals linger.“Why in the world do we hoard horrible deals? Is because internally we believe that there's still hope. But I'm telling you not to do that. Cut them and go to the next one. Don't be afraid of losing something.” - Donald KellyResourcesKeep track of your sales activity and boost your results with the Prospect Pro sales tool.Join the LinkedIn Prospecting Course to improve how you use LinkedIn and book more consistent, high-quality sales appointments.Visit Blue Mango Studios for help in creating podcast production content. Sponsorship OffersThis episode is brought to you in part by Hubspot.With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales.This episode is brought to you in part by LinkedIn.Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at linkedin.com/tse.This episode is brought to you in part by the TSE Sales Foundation.Improve your connection on LinkedIn and land three or five appointments with our LinkedIn prospecting course. Go to the salesevangelist.com/linkedin.CreditsAs one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We'd love for you to join us for our next episodes by tuning in on Apple Podcast, Google Podcast,

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