Podcasts about marketing your product

During this morning radio show segment with Spezzano and Sandy on 98.9 The Buzz, we followed up with author John Sherwood and his children's book Charlie The Merry Christmoose! Find more weekly segments from Spezzano and Sandy's Startup here: Listen Now!Reach out to @SandyWaters98 or @989thebuzz on social media if you'd like to pitch your idea to me LIVE on the radio!Thank you for the support, and for listening!Let's work together further:- https://brandontadams.com- https://accelerantmediagroup.com/- https://www.igniteandelevate.com/Share your thoughts with me on Instagram! @brandontadams Contact me: www.brandontadams.comText me: (563)217-6850

Jeff "The Shredneck" Lavin is adventurous and combines his passion for snowboarding, surfing, and writing. He is the author of the best-selling book "Get Awesome Above and Beyond: Where Passions Meet Purpose" and is known as an inspirational speaker and the founder of the Adventurepreneur brand. Jeff's mission is to empower individuals to lead a free-range lifestyle, pursue their passions and reach their full potential. He leads the Free Range Human Community at AdventurePreneur and offers a proven approach that combines mindset, systems, and processes to help individuals achieve their goals. He is also a seasoned private equity and investing professional, offering growth consulting services to help businesses maximize their potential. Beyond personal growth, He is also a seasoned private equity and investing professional, offering development consulting services to help businesses maximize their potential. Visit His Website To Learn More! jefflavin.net Follow Him On His Socials To Keep Updated! instagram.com/theshredneck linkedin.com/in/jlavin 0:00 - Intro 0:37 - Jeff "The Shredneck" Lavin 10:39 - Snowboarding Journey 11:33 - Snowboarding To Starting A Business 12:57 - Jeff Lavin's Book: "Get Awesome"  13:40 - Snowboarding Purpose 15:03 - Business Roadmap 15:42 - Jeff's Business Strategy 19:17 - Snowboard Business 25:29 - Building Snowboards On Their Own To Having Business Partners 26:57 - Trial And Error, Building Up Business Relationship 27:53 - How did Jeff Lavin Manage To Start Making His Snowboard? 28:45 - Snowboard Orders Over The Last Year 30:04 - Mass Producing Snowboards 31:15 - Preparing Snowboard Orders 32:44 - Locking In Contracts, Connecting With Retailers 34:25 - Contract Signing-Product-Order Fulfillment 36:09 - Marketing Your Product 38:05 - How Jeff's Realization Changed His Snowboard Business? 40:50 - Snowboard Legacy 42:57 - Wi-Me Snowboard 44:52 - Snowboard-Making Competitors 46:29 - Can Wi-Me Snowboard Use For the Olympics? 47:43 - How Big Did The Company Grow To Before Jeff Exit? / Exiting W/ $3.5 BILLION 52:45 - How does Jeff Continue To Sell His Brand? 56:29 - Leverage, Investment, Private Equity 01:01:29 - Jeff's First Purchased Company, Buying Revenue 01:04:43 - Gas Station Business 01:05:51 - Credit Card Processing Business 01:06:18 - OPM/Financial Leverage Business 01:06:43 - Buying Business Rather Than Building It 01:08:05 - Real Estate 01:09:56 - Is Real Estate For Wealthy People Only? 01:13:18 - Jeff's Mindset 01:16:10 - Jeff's Way Of Consuming Knowledge 01:17:48 - What is Jeff's Decision-Making Concept? 01:20:12 - What is Jeff's Company Structure Looks Like? 01:22:03 - How does Jeff Maintain His Company Cashflow/Revenue? 01:23:26 - Are There Big Firms Buying Properties? 01:25:05 - Maintaining Rental Property VS. Gas Station 01:26:17 - Jeff's Lifestyle, Circle Of Friends 01:28:35 - Jeff's Tips In Gratitude, Perspective, Contentment 01:32:08 - How does Jeff Deal With Anger and Exhaustion? 01:34:48 - What is the right approach in setting boundaries for a friend? 01:37:11 - Getting Closure, Forgiveness 01:39:57 - What's Jeff's Focus For This Year? 01:43:27 - Jeff Lavin's Next Chapter In His Career 01:48:36 - Dealing With Tough Experience 01:51:33 - Past, Present, Future 01:55:44 - What To Do After Getting In A Tough Situation? 01:58:05 - How is Jeff Maintaining Good Health? 02:00:57 - Jeff Lavin's New Book 02:03:30 - Outro

In this video, Nicky and Don go over how to stick to one thing you're good at and to sell it based on that one "talent" (i.e. Promoting your orthotics towards specifically runners and that you can take care of their foot pain that they experience from their daily activities.) Nicky's website - https://ecircleacademy.com/ P.S. Here are a few ways I can help you more 1) Get my Patient Presentation Tool to help you treat patients easier - www.patientpresentations.com 2) Join Practice Mastery Academy to take your clinic to the next level - https://www.podiatrypracticemastery.com/store 3) Subscribe to YouTube to learn more - https://www.youtube.com/channel/UCUxwOcZdGBuqqFUazUbGyMQ --- Send in a voice message: https://anchor.fm/drpelto/message

Dallas Sills is a 2022 National Proficiency Winner in the category of Swine Production.  Dallas farms in Northeast Georgia with his father, uncle, sister and cousins on a farm that was started in the 1950's by his grandparents.  About four years ago Dallas was starting his supervised agricultural experience and also looking for what he could do on the farm that would be unique to him.  He noticed that nobody in their area were raising and direct marketing pigs, so he decided to give it a shot. Dallas ended up driving to Athens, Georgia and purchase seven pigs from the University Of Georgia Farm that he finished and direct marketed.  Much of the feed for the pigs was grown on his farm, and he imported soybean meal and mixed his own feed rations.  Soon after, Dallas decided to start having the pigs butchered and market cuts of meat rather than whole pigs. As Dallas got this aspect of his business going, word of mouth started to spread, and his business expanded very quickly.  One of the interesting ways in which Dallas' business grew was through selling sausage in a local grocery store.  His name and telephone number was on the packaging, and pretty soon people who bought his sausage at the store were calling him and wanting to purchase multiple pounds of it directly from him.  At the same time that Dallas was making money selling sausage, he was marketing and growing his business.  It is a brilliant and symbiotic relationship.

Today on the podcast, I'm delighted to have Shona Chambers join me. Shona is a returning guest, who first appeared on the podcast 2 years ago. Um, Shona is a marketing consultant and she's here today to talk specifically about how to grow your email list. She talks about why it's important for small businesses to have a list, how you might grow it, and if you do have an email list of people on, you know, what sort of things should you be sending to them. I found it incredibly useful, and we have included tips specifically for product based businesses, and those of you selling on Amazon.Listen in to hear Shona share:An introduction to herself and her business (01:26)What email marketing is (02:00)Why it is important to have an email marketing list (03:29)Some good ways to get people to join your list (06:19)What sort of content to send to your email list to keep them engaged (10:47)How often to email your list (12:53)What to do if you have a healthy email list, but haven't sent an email for a while (17:27)Ideas for the sort of content product businesses can send out (19:31)Her number one tip for how to market your products via email (21:33)USEFUL RESOURCES:Shona Chambers WebsiteShona's Book 100 Marketing Tips for Small Business OwnersShona Chambers InstagramShona Chambers FacebookShona Chambers Linked InEpisode 44 Launching & Marketing Your Product - with Shona ChambersLET'S CONNECTJoin my free Facebook group for product makers and creatorsFind me on InstagramWork with meMentioned in this episode:Get on the waitlist for my Group Product Creation ProgrammeJoin the waitlist to be first to hear when you can join Create a Product to Sell and get a free 1:1 call with me when you sign up! https://checklist.vickiweinberg.com/waitlist

Steve Pavlina talks about marketing your product Episode 757: Marketing Your Product by Steve Pavlina Steve Pavlina is widely recognized as one of the most successful personal development bloggers on the Internet, with his work attracting more than 100 million visits to his website, StevePavlina.com. He has written more than 1300 articles and recorded many audio programs on a broad range of self-help topics, including productivity, relationships, and spirituality. Steve has been quoted as an expert by the New York Times, USA Today, U.S. News & World Report, the Los Angeles Daily News, Self Magazine, The Guardian, and countless other publications. He's also a frequent guest on popular podcasts and radio shows. The original post is located here: https://stevepavlina.com/blog/2013/07/marketing-your-product/  Indeed is the #1 source of hires in the U.S., according to TalentNest. Go to Indeed.com/STARTUP to get started  Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

Steve Pavlina talks about marketing your product Episode 757: Marketing Your Product by Steve Pavlina Steve Pavlina is widely recognized as one of the most successful personal development bloggers on the Internet, with his work attracting more than 100 million visits to his website, StevePavlina.com. He has written more than 1300 articles and recorded many audio programs on a broad range of self-help topics, including productivity, relationships, and spirituality. Steve has been quoted as an expert by the New York Times, USA Today, U.S. News & World Report, the Los Angeles Daily News, Self Magazine, The Guardian, and countless other publications. He's also a frequent guest on popular podcasts and radio shows. The original post is located here: https://stevepavlina.com/blog/2013/07/marketing-your-product/  Indeed is the #1 source of hires in the U.S., according to TalentNest. Go to Indeed.com/STARTUP to get started  Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

Tune in this week to hear from Nicole Rueth on how to select and effectively market your product mix to become a top producer!

This week's episode features Insta friend, Emma @messylittlebugs as we catch up and chat about how she runs her product business through her Instagram account. We are talking tips for product photography and simple ways to use reels to show off your products. Emma shares tips for engaging with your small community and doing Instagram your own way. A little bit about Emma @messylittlebugs :I'm Emma. Mother of 2 boys (6 and 3) living in the north of England. I have a huge passion for sensory play and learning through play. I'm a qualified TA and started my business 15 months ago in lockdown to combine my passion for play with my love for creating and crafting. Connect with Emma on Instagram @messylittlebugs and check out her Nature based eco conscious play kits for little ones on her Etsy store .Amazing content is just one half of your Instagram strategy. Engagement is the other half. Looking to improve your Instagram Engagement? Here's my FREE Guide https://www.subscribepage.com/ig-engagement-tipsFollow me on Instagram (well obviously!) Jump over and slide into my DMs for a chat www.instagram.com/lorna.and.the.gram Lorna Taylor works as an Instagram Coach supporting busy entrepreneurs to use Instagram more effectively for their business. She takes them from being overwhelmed by the platform, to being more productive and more purposeful with their posts, making better use of their time and energy online. Find out more here: https://lornaandthegram.co.uk/instagram

Camille is here to discuss the 80/20 principle and giving you 3 ways that you can apply it to the marketing in your business. If you haven't heard of the 80/20 principle, don't worry! We'll let you in on exactly what it is, and how it has helped Six Sisters' Stuff turn our small hobby company into a multi-million dollar business. We'd love to hear from you! Don't forget to rate and review this podcast so we can know how to help you take your business to the next level! Stay in the loop! Visit us at: https://startupspark.com/  Start-Up Spark Instagram: https://www.instagram.com/startupsparkco/  

Let's talk about how to improve your marketing. Here's a question for you - does your product marketing pass the "So What?" test?Potential customers who engage with your marketing will ask the question, “so what?” in order to decide if what you are saying to them is relevant. If it's not relevant, they will stop listening and there will be no engagement or purchase. This means that your marketing campaigns need to be focused on the true benefit to your target market client, not just product or service features. If you heard the question “So what?” from a customer when telling them about your product or service, would you be able to answer it? Answering this question will be the determiner of whether they'll engage further or move on. When your customers look at your product marketing, they want know if it solves their problem or makes their lives easier. In other words, they want to know right away, how your product or service will be beneficial for them.If you want your marketing to be more effective, put yourself in your customer's shoes and consider what is most important to THEM. Then make sure your marketing message clearly addresses that need.Connect with me on LinkedInWatch episodes on our YouTube Channel Watch this episode on our YouTube Channel Schedule a Discovery Call with me www.kaizenperformance.com

How are you at thinking outside the box? As private practitioners, that kind of creative thinking is vital, but we know that any journey has its bumps in the road. This episode is perfect for everyone who has thought about creating, marketing and selling a product. What is the process like? How do you take care of all the little details? What about the marketing piece of your product? We’re diving deep into these questions and more on today’s show. My guest is Rosanne Marmor, LCSW, in Portland, Oregon. She created a Feelings Wheel as a way for clients to identify their feelings both inside and outside the therapy room. Rosanne went on a journey that took almost two years of gathering data, development, and production. She was finally able to put this tool in the hands of her clients and has been overwhelmed by its success. http://www.sellingthecouch.com/session152 (www.sellingthecouch.com/session152) RESOURCES TO GUIDE YOUR BUSINESS JOURNEY Disclosures: Please note that all opinions are my own and based on my personal experience. Sponsors are acknowledged. Some links in the description are affiliate links where if you click on one of the product links, I’ll receive a commission at no additional cost to you. I use these funds to continue to create helpful content to serve our field. As an Amazon Associate, I earn a small commission from qualifying purchases. MY FREE ONLINE WORKSHOPS (These Can Be Watched At A Date/Time That Works For You):

03 August 2020: If you're a new business owner and not quite sure how to put your product or service out there, Injeel Moti, founder of Catch Communications, has the lowdown on how to do it.  See omnystudio.com/policies/listener for privacy information.

We are joined by Lindsey Scheftic, VP of Marketing, at Skyrocket. Lindsey is veteran of the marketing industry and has a lot of knowledge, experience and ideas to offer during this episode. We focus on what methods and tactics marketers can implement into their strategy in order to reach a new audience or continue to grow their current consumer base. "When it comes to trying to get in front a new audience you have try a lot of different methods and A LOT of testing. Our strategy is a little bit more of a manual process than most companies would typically go with, but we used a very fine toothed comb to try and find our core consumer and get in front of our audience" FOLLOW THE GUEST, Lindsey Scheftic LinkedIn: https://www.linkedin.com/in/lindseybcohen/ FOLLOW THE HOST, David Brickley: Twitter: https://twitter.com/DavidjBrickley Instagram: https://www.instagram.com/davidjbrick... YouTube: https://www.youtube.com/channel/UC6yZbmTvJfjY8h79Wpm49Zw LinkedIn: https://www.linkedin.com/in/brickley/ An STN Digital Production: STN is a Social Media Marketing Agency trusted by the largest Sports & Entertainment properties in the world. https://stndigital.com FOLLOW STN DIGITAL: Facebook: https://www.facebook.com/STNDigital/ Instagram: https://www.instagram.com/stndigital/ Twitter: https://twitter.com/STNDigital LinkedIn: https://www.linkedin.com/company/stn-...

We are joined by Lindsey Scheftic, VP of Marketing, at Skyrocket. Lindsey is veteran of the marketing industry and has a lot of knowledge, experience and ideas to offer during this episode. We focus on what methods and tactics marketers can implement into their strategy in order to reach a new audience or continue to grow their current consumer base. "When it comes to trying to get in front a new audience you have try a lot of different methods and A LOT of testing. Our strategy is a little bit more of a manual process than most companies would typically go with, but we used a very fine toothed comb to try and find our core consumer and get in front of our audience" FOLLOW THE GUEST, Lindsey Scheftic LinkedIn: https://www.linkedin.com/in/lindseybcohen/ FOLLOW THE HOST, David Brickley: Twitter: https://twitter.com/DavidjBrickley Instagram: https://www.instagram.com/davidjbrick... YouTube: https://www.youtube.com/channel/UC6yZbmTvJfjY8h79Wpm49Zw LinkedIn: https://www.linkedin.com/in/brickley/ An STN Digital Production: STN is a Social Media Marketing Agency trusted by the largest Sports & Entertainment properties in the world. https://stndigital.com FOLLOW STN DIGITAL: Facebook: https://www.facebook.com/STNDigital/ Instagram: https://www.instagram.com/stndigital/ Twitter: https://twitter.com/STNDigital LinkedIn: https://www.linkedin.com/company/stn-...

On this episode Abadesi talks to Dave Charest, Director of Content Marketing at Constant Contact. He’s here to walk us through all the common mistakes that makers make when marketing their products, and how you can avoid them.In this episode they talk about...How to contribute to an online community as a marketer“Don’t approach it as an opportunity to get your message in front of people, approach it as an opportunity to participate. You can go there and say, ‘hey, check out our stuff,” or you can go there and ask questions and be part of that community. That’s the big difference.”Dave and Aba talk a bit about the different types of marketing approaches that exist and the fact that marketing can sometimes get technical. He talks about why he says “if you’re thinking about starting with content marketing, then yes you should start with content marketing.” He breaks down how to be a good online citizen when you’re approaching a community on behalf of your product, and how to make sure you add value to the discussion, rather than only viewing it from the perspective of how to get the most out of the community that you can.Top tips for developers, designers, and others who are first-time marketers“One of the downfalls of social media is often we don’t see the months, potentially years, of work that went into getting the ten thousand or ten million followers. There’s that saying about overnight success: ‘it took me years to become an overnight success.’” Dave gives his advice for people who are designers, developers, and other makers who usually do not dabble in the marketing space. He says that you need to have a long-term orientation and ensure your plans stretch to twelve to eighteen months, which is when you would expect to start seeing some benefit back to the company or product from your efforts.Which marketing channels to focus onDave points out that the big social media platforms each have their own unique personalities, and that the people that you are trying to reach probably have a personality that meshes with one of the platforms more than the others. That is likely where you are going to find the audience members that you want to reach. He says that it’s also important to think about which channel matches your own personality and interests, so that there’s a good fit between you and the platform, since you are going to be spending a lot of time on it.Common mistakes people make in email marketing“When you're thinking about writing an email, think about answering three questions: What are you offering? Why should the reader care? And what do you want them to do next? If you can answer those three questions, you're actually going to write a pretty persuasive email because you're saying hey, this is what I have for you here today, this is why I think you'll find this thing valuable, and here's what I want you to do next to get it or do it.”Dave talks about why email marketing is so powerful as well as the pitfalls that first-timers encounter and how you can avoid them. He says that it’s important to remember that email lists should always be opt-in, meaning you shouldn’t even think about adding all those emails that you’ve gathered over time without getting permission first. He also talks about the importance of being succinct, making sure that your emails are responsive for mobile, and why perhaps “the original vanity metrics were opens and clicks on emails.”We’ll be back next week so be sure to subscribe on Apple Podcasts, Google Podcasts, Spotify, Breaker, Overcast, or wherever you listen to your favorite podcasts.

I feel this need, this inner prompting, to share with you a bigger story that I haven't really done online yet.It's a story that sounds too good to be true, and maybe that's why I struggle with it.I'm not fancy. I wasn't blessed with a brilliant mind or an eloquent way of speaking. I've been looked over, unheard, and sometimes, I just blend in.I'm not sure if I have any natural-born talents, as I feel pretty average. All the same, I think the only thing it takes is a dream, a desire, and to not be afraid to get to work.To give you some of what I have learned across all the businesses that I've run, I've found one common thread that is the key to making them successful.And I believe, that is to know how to market.In this episode, I’ll be giving you a template to market your product.Do you sell products or do you provide products that help change someone's lives? I never want you to sell your product to make money. It doesn't work. I want you to market your product and sell the reason that your customer has to have whatever it is that you are offering.Remember, marketing is the act of analyzing the market and understanding the needs in such a way that whatever product is launched, it sells itself. To know more, stay tuned.Key Takeaways:It doesn’t take being flashy, hugely gifted to be able to do great things (2:11)I was born with a feeling that I was meant to make others’ lives better (3:25)The moment that defined my dream for me (5:32)I was trying to figure it out on my own in that paycheck-to-paycheck life (7:06)From $28,000 a year to building for multiple million dollar businesses (7:16)I didn't think people would believe me that I had figured it out (7:35)A few years ago, I was reminded what my ultimate dream was (8:20)My goal, my purpose, is to show you how to make money (8:57)I've taught many how to get their first hundred thousand dollars in sales (10:00)For me, eCommerce is the fastest way to six figures online (10:07)Making money online via physical, digital, or content-driven products (10:50)Marketing - a skill to learn in business, in parenting, and in your own head (11:41)Get your brain thinking of what type of marketing your business is in (13:24)Stop selling the product. Sell the dream (13:39)--Additional Resources:Download your free personal bundle at https://alisonprince.com/bundleWhat are some of the products I started with? Find out in this PDF--Connect with Alison:FacebookInstagramLinkedIn>>> Join the $1-100k Program

For further reading you can check out my blog post on the subject, by clicking here.For my previous podcast click here. Marvel's Avengers Endgame: StoryClick here to get Story Brand on Audible. To get a free half hour consolation please reach out to me on our contact page.Thanks for listening to the O’Connor Bootstrap podcast, an Atheoz business solutions podcast. you can reach out to me at Isaiah@ballongeventbyraa.com if you enjoy my podcasts please subscribe, if you are feeling generous you can find me on Patreon at Atheoz Isaiah O’Connor https://www.patreon.com/user?u=19166559 For past podcast episodes and blogs please visit our website atheoz.com thank you, everyone, and take care.Our sponsorsLearning made easy for the busy entrepreneur, Audible.comIf you need to travel, I was happy to land my favorite travel site as a sponsorBooking BuddyOr if you need to monetize your content check out AWINUntil next time, I have been,Your Friendly Neighborhood Entrepreneur, Isaiah O’Connor

When it comes to platform marketing, Ceci Stallsmith’s experience is unparalleled, having worked at Box as part of their first platform team before later joining Slack in 2015 to found the platform marketing team there. Our Group Product Marketing Manager Jasmine Jaume speaks with Ceci about building a winning platform marketing strategy that delivers value for both developers and end-users alike.

Simon Dell, Digital Marketer and Managing Director at simondell.com shares the four stage process he uses when planning to market a client's product. We talk about the process involved in determining where the marketing budget is best spent and considerations to make before you decide on your marketing approach.In this episode we cover:The importance of a marketing budget to drive product salesWays to hone in on your target marketHow your market receives information in varying ways & how to use it to your advantageHow to determine the marketing approach to have the best return on investmentIdentification of ways to generate business - simple & complexAvailability of free tools like Google Analytics and it's applicationThe danger of selecting one advertising channelHow to track marketing campaign effectivenessThe three areas of marketing Simon recommends businesses coverBuyer cycles and why you need to know yoursThe most commonly overlooked marketing opportunity in businessA useful approach to identify why people have bought from your competitorsThe importance of contingency methods in customer touch pointsAn example of on-boarding processes that drive increased lead conversionsThe key area that the majority of businesses overlook that can drive significant future business; andThe most powerful question you can ask your customers.Links mentioned in the podcastMonetising Knowledge Community FacebookFind Simon Dell's Agency WebsiteFollow Simon on LinkedInFind Simon Dell on Twitter

Too often we blow the marketing budget on acquiring new customers – only to ignore them as soon as they sign up. In reality, the best marketing strategies drive not just sales, but also long-term customer success. That all starts with product education.

Steve Pavlina shares how to market your product. Episode 275: Marketing Your Product by Steve Pavlina (Product Design & Marketing). Steve Pavlina is widely recognized as one of the most successful personal development bloggers on the Internet, with his work attracting more than 100 million visits to his website, StevePavlina.com. He has written more than 1300 articles and recorded many audio programs on a broad range of self-help topics, including productivity, relationships, and spirituality. Steve has been quoted as an expert by the New York Times, USA Today, U.S. News & World Report, the Los Angeles Daily News, Self Magazine, The Guardian, and countless other publications. He's also a frequent guest on popular podcasts and radio shows. The original post is located here:   & in ! and 

Steve Pavlina shares how to market your product. Episode 275: Marketing Your Product by Steve Pavlina (Product Design & Marketing). Steve Pavlina is widely recognized as one of the most successful personal development bloggers on the Internet, with his work attracting more than 100 million visits to his website, StevePavlina.com. He has written more than 1300 articles and recorded many audio programs on a broad range of self-help topics, including productivity, relationships, and spirituality. Steve has been quoted as an expert by the New York Times, USA Today, U.S. News & World Report, the Los Angeles Daily News, Self Magazine, The Guardian, and countless other publications. He's also a frequent guest on popular podcasts and radio shows. The original post is located here:   & in ! and 

Since the advent of the commercial internet, Stephen Woessner has collected tens of thousands of data points that have given him the ability to identify what he calls the 8 Money Draining Mistakes. These are the things that literally cause a website to leak serious money…every day. Stephen teaches companies and organizations how to fix them…and how to fix them immediately. Stephen also teaches how to apply what he calls the 8 Money Making Opportunities. These are the things that really matter because they increase financial return on investment in the digital world by 200 to 500 percent or more in 12-months or less. And all of this can be done without needing technical skills. Stephen is host of the Onward Nation podcast, CEO of Predictive ROI, and a digital marketing authority, speaker, educator, and bestselling author two books, The Small Business Owner’s Handbook to Search Engine Optimization and Increase Online Sales through Viral Social Networking. onwardnation.com The Inventors Launchpad – Roadmap to Success Series is presented by Inventors Launchpad in beautiful Tampa Bay, FL and hosted by Carmine Denisco. Carmine is an accomplished Author, Entrepreneur, Inventor and Co-founder/Managing Partner of Inventors Launchpad. Along with his business partner Rick Valderrama has changed the face of the invention industry and look forward to helping inventors from all over the world move their ideas forward. For more information please visit www.inventorslaunchpad.com

Marketing Your Product by The Tony Elumelu Foundation

From my interview with Mitch Miller

Does it ever feel like you promote your product but nobody cares? Have you ever launched a product and kept refreshing your browser, excitedly waiting for the sales orders to come in, and a few did but then just seemed to fizzle out? Maybe you’re just about to start marketing your product, and you’ve spent hours thinking and writing out why your product is the best there is. I’m going to go ahead and spoil the show for you. If you’re talking about your product more than you’re talking about the customer’s life as a result of your product, you’re making a mistake. In fact, if your marketing plan includes a disproportionate focus on the product instead of on your customer, you’re making a mistake. And it’s a mistake rookies make. This might seem counterintuitive, but it’s true. In this episode, we’ll be talking about how to avoid this mistake and how to improve your copywriting to boost sales.

In this podcast, Stefan shares with you some pricing strategies for marketing your product or service. People often ask Stefan how much they should charge for a service that they are offering. His answer to that question is always, “What are people willing to pay? What is the demand for your product or service”? The demand is based on a lot of different factors, but primarily it is determined by the perceived value of your product or service. Renowned business trainer, Kate Zabriskie once said, "Your customers' perceptions are your reality". No matter how amazing you think your product or service is, your success depends, in part, on how effectively you are able to respond to the ever-changing needs of your target market. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy