Bring Your Product Ideas to Life

Welcome to Bring Your Product Idea to Life! In this episode, I'm joined by Eleanor Parnell Santos, founder of Visualise Brands, who shares her expertise on visual branding for product-based businesses—particularly those selling on Amazon.Visualise Brands provide shoppers with all the information they need to make instant buying decisions, boosting conversions and driving sales. We assess your product listings to identify why they're not converting as well as they could. Then, we recommend actionable changes and optimise your listings with striking photography and compelling infographics. Whether you need a full-service transformation or just a few adjustments, we'll highlight what you're already doing brilliantly and what can be improved to take your listings to the next level.If you're an e-commerce business owner or product creator, this episode is packed with practical advice to level up your product listings and increase your sales. We dive deep into:The Power of Visual Branding Images That SellBrand Store & A+ Content Avoiding Common MistakesThe Secret to Cross-Selling Why You Should Listen:If you want your products to stand out on Amazon, increase brand recall, and boost sales, this episode is for you. Head over to YouTube if you want to see the visuals Eleanor talks about, but rest assured, you can get all the insights just by listening too.WebsiteLinkedInInstagramFacebookBook a discovery Call with EleanorNewsletter SignupOptimise all your tasks, sales platforms, orders and shipping with Hustl. Download Hustl for free now and get £5 off your shipping using code ‘VWMAY25' (Offer ends 1st June 2025)https://2ly.link/26OYkLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportAmazon Made Easy – Join AnytimeAmazon Made Easy is now open for enrolment – and the best part? You can join at any time. Whether you're just starting out or ready to scale your Amazon...

If you've ever wondered whether Amazon is actually the right platform for your product – this episode is for you.In this episode, I break down the real factors that determine whether selling on Amazon makes sense for your business. You'll hear about the types of products that work well (and those that don't), common misconceptions, and what to consider before diving in.Whether you're brand new to Amazon or you're still weighing it up, this is the clarity you've been looking for.What we cover:What kinds of products tend to do well on AmazonWhen Amazon isn't the right choiceMyths that hold sellers backThe truth about fees, fulfilment and customer expectationsReal-world examples to help you decideHow to test the waters if you're unsureMentioned in this episode:Download my free Amazon Setup Checklist: https://mailchi.mp/72c24952cf50/amazon_checklistFind out more about Amazon Made Easy: https://vickiweinberg.com/membership/Mentioned in this episode:THIS EPISODE IS PROUDLY SPONSORED BY HUSTLDownload Hustl for free now and get £5 off your shipping using code ‘VWMAY25' (Offer ends 1 June 2025) Get Hustl (for free!) here: https://2ly.link/26OYD Get HustlSupport this podcast for the price of a coffeeif you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/support

This week my guest on the podcast is Kim Wright, the founder of Trek Tots, a brand dedicated to helping busy parents simplify life with practical, portable products designed for little ones. Her flagship product, the Trek Tots™ Play Mat, makes family adventures easier, offering a safe, soft play space wherever you go. Kim shares:How TrekTots began Designing the product from scratch Finding a manufacturerDealing with trademark challenges Marketing on a budget – Using influencers, press, and Theo Paphitis' SBS network to build visibility.Juggling business and family Learning as you go and the value of communityUSEFUL RESOURCES:Trek Tots WebsiteFacebookInstagramTikTokSmall Business SundayGuy RazOptimise all your tasks, sales platforms, orders and shipping with Hustl. Download Hustl for free now and get £5 off your shipping using code ‘VWMAY25' (Offer ends 1st June 2025)https://2ly.link/26OYkLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportAmazon Made Easy – Join AnytimeAmazon Made Easy is now open for enrolment – and the best part? You can join at any time. Whether you're just starting out or ready to scale your Amazon business, you'll get instant access to expert guidance, practical resources, and ongoing support to help you grow with confidence.https://vickiweinberg.com/membership/Mentioned in this episode:Support this podcast for the price of a coffeeif you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/supportTHIS EPISODE IS PROUDLY SPONSORED BY HUSTLDownload Hustl for free now and get £5 off your shipping using code ‘VWMAY25' (Offer ends 1 June 2025) Get Hustl (for free!) here: https://2ly.link/26OYD Get Hustl

We're only a few months into 2025 and already a lot has changed on Amazon!Whether you're already selling on the platform or thinking about it for the future, this episode gives you a quick and easy-to-digest overview of what's new and what's coming up.In this episode, I cover:The launch of Amazon Ireland – and why it could be a great opportunityHow Amazon's new European Expansion Settings could affect your listingsThe expansion of Amazon Global Logistics and what it means for stock shippingIncreased focus on brand protection – and what Brand Registered sellers can expectWhat you need to know ahead of Amazon Prime Day 2025Updates to FBA inbound and storage fees – and why it's time to double-check your marginsIf you're feeling a bit overwhelmed by all the changes (and there are a lot!), you're not alone.I'm here to break it down for you – and if you'd like personalised support for your business, you're always welcome to book a free intro call.LET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Support this podcast for the price of a coffeeif you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/supportAmazon Made Easy is openI've got great news – my Amazon Made Easy membership is now open! No more waiting – you can join anytime and get the guidance, resources, and support you need to grow your Amazon business. Whether you're just getting started or looking to scale, you'll have access to expert advice, a supportive community, and ongoing help whenever you need it. Ready to make selling on Amazon easier? Head to vickiweinberg.com/membership to join today! membership

What would happen to your business (and your family) if you or a key team member could no longer work? It's a tough but important question to ask. I'm joined by Jo Lund, business protection expert from Pangea Life. Jo Lund helps business owners undertake a risk analysis of their business so that they can fully understand the impact and cost should a key person, business partner, or themselves suffer a serious illness or pass away. Jo then puts together a plan as to how they would deal with this and make sure they have the right insurances in place to fund it.Whether you're running your business solo, have a small team, or dream of scaling up one day, this is one of those episodes that might just change the way you think. Jo shares the different types of business protection available (spoiler alert: it's not just about insurance for big businesses!), and why getting the right cover in place could save your business – and protect your loved ones – if something unexpected happens.You'll learn:What business protection really means (hint: it's not just liability insurance!)Real-life examples of what can go wrong without itThe types of cover small businesses should consider – even if you're a solo founderHow the right protection can keep your business afloat if you get illWhy it's more affordable (and more relevant) than you might thinkA must-hear if you want to protect what you've worked so hard to build.Useful Resources:Pangea Life WebsitePangea Life LinkedInPangea Life FacebookPangea Life InstagramLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportAmazon Made Easy – Join AnytimeAmazon Made Easy is now open for enrolment – and the best part? You can join at any time. Whether you're just starting out or ready to scale your Amazon business, you'll get instant access to expert guidance, practical resources, and ongoing support to help you grow with confidence.https://vickiweinberg.com/membership/Mentioned in this episode:Amazon Made Easy is openI've got great news – my Amazon Made Easy membership is now open! No more waiting – you can join anytime and get the guidance, resources, and support you need to grow your Amazon business. Whether you're just

If you've been thinking about selling on Amazon, you've probably heard all sorts of advice - some of it helpful, and some of it... not so much.In today's episode, I'm busting 10 common myths about selling on Amazon, including:Why you don't need thousands of pounds to startWhat it really takes to get sales (hint: it's not automatic!)Why you don't have to be the cheapest to succeedHow much control you actually have over your brand on AmazonWhy it's definitely not too late to start selling in 2025Whether you can start with just one productHow ads fit into the picture - and if you really have to run themWhat really happens with account suspensions (and how to stay safe)Why having your own website still mattersAnd why it's not as impossible as it might feel!If you've been feeling overwhelmed by mixed messages or just want a bit of clarity before you dive in, this episode is for you.MENTIONED IN THIS EPISODE:Amazon Made Easy: https://vickiweinberg.com/membership/My FREE Amazon set up checklist: https://mailchi.mp/72c24952cf50/amazon_checklistLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Amazon Made Easy is openI've got great news – my Amazon Made Easy membership is now open! No more waiting – you can join anytime and get the guidance, resources, and support you need to grow your Amazon business. Whether you're just getting started or looking to scale, you'll have access to expert advice, a supportive community, and ongoing help whenever you need it. Ready to make selling on Amazon easier? Head to vickiweinberg.com/membership to join today! membershipSupport this podcast for the price of a coffeeif you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/support

This week, I'm joined by the brilliant Lucy Kendall, founder of Share a Little Frankie—a business she started at just 16, fuelled by a love for art, a clever deal with her mum, and a lot of determination.Lucy hand draws wildlife inspired artwork using graphite pencil, aiming to create the subject's physical likeness and their personality. She then reproduces her designsas high quality giftware and eco-conscious greeting cards.Her story is full of insight, heart, and practical advice—whether you're just getting started or looking to take your product business to the next level.We discuss:How Lucy started her business with just £850 (and a creative way of earning it!)Tips for getting stocked in shops—including the power of in-person visits and building relationships with local retailersWhy trade shows are valuable (even if you're not exhibiting)The benefits of joining The Giftware Association—a hidden gem for product-based businessesLucy's refreshingly honest take on growing slowly and letting data guide your product developmentHow being young (or just new!) can actually be an advantage in businessWhether you're navigating wholesale, exploring new product ideas, or just love hearing how others are doing it, Lucy's story is a real treat.Useful Resources:Share A Little Frankie WebsiteShare A Little Frankie InstagramShare A Little Frankie FacebookLucy Kendall LinkedInGiftware AssociationLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportAmazon Made Easy – Join AnytimeAmazon Made Easy is now open for enrolment – and the best part? You can join at any time. Whether you're just starting out or ready to scale your Amazon business, you'll get instant access to expert guidance, practical resources, and ongoing support to help you grow with confidence.https://vickiweinberg.com/membership/Mentioned in this episode:Amazon Made Easy is openI've got great news – my Amazon Made Easy membership is now open! No more waiting – you can join anytime and get the guidance, resources, and support you...

Thinking about selling on Amazon but feeling a little overwhelmed?In this episode, I'm answering five of the most common questions I hear from product-based business owners, plus a bonus one about Amazon ads!I answer:How much it costs to start selling on AmazonHow long it typically takes to get up and runningHow to choose the right keywords for your listingHow to get those important first salesWhether you need to use Fulfilment by Amazon (FBA)Bonus: How Amazon ads work - and whether you really need themIf you've been thinking about starting - or have questions holding you back - this episode will give you some honest, practical advice to move forward with confidence.MENTIONED IN THIS EPISODEHow much does it cost to sell on Amazon?: https://youtu.be/KabTbQrvtjAHow to use the Amazon fees calculator: https://youtu.be/Mso8UMYNCfoHow to send stock in to FBA: https://youtube.com/shorts/E40EMTjJvbsMy FREE selling on Amazon checklist: https://mailchi.mp/72c24952cf50/amazon_checklist JungleScout: https://get.junglescout.com/qmzowcok8yj3Amazon Made Easy: https://vickiweinberg.com/membership/LET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Amazon Made Easy is openI've got great news – my Amazon Made Easy membership is now open! No more waiting – you can join anytime and get the guidance, resources, and support you need to grow your Amazon business. Whether you're just getting started or looking to scale, you'll have access to expert advice, a supportive community, and ongoing help whenever you need it. Ready to make selling on Amazon easier? Head to vickiweinberg.com/membership to join today! membershipSupport this podcast for the price of a coffeeif you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/support

Think your product packaging is “just a box”? Think again.In this episode, we look at how clever packaging can become your secret sales tool—boosting customer loyalty, brand recognition, and even your social media reach. If you're a product creator or e-commerce business owner, this conversation might just change the way you think about boxes forever.I'm joined by Dane Whitehurst, Creative Director at award-winning packaging company Burgopak. With over two decades of experience, Dane shares how packaging can transform the moment of unboxing into a powerful, joyful brand experience your customers won't forget—and will want to share.Dane shares:Why packaging is way more than protection—it's a chance to build your brandHow to create a memorable unboxing moment that gives your customer a dopamine hitReal examples of clever, creative packaging (and how they work on a practical level)How to balance cost and creativity, even if you're working with tight marginsSimple sustainability tips that make a big differenceWhy packaging design could be your best friend when it comes to shareable social contentDane also shares one key piece of advice that hardly anyone talks about when it comes to packaging—but it could save you time, money and stress down the line.By the way this is one episode you might want to watch as well as listen. Dane shows off a few brilliant packaging examples during the chat—so head over to YouTube to really see the magic in action.USEFUL RESOURCES:Burgopak WebsiteBurgopak InstagramBurgopak YouTubeBurgopak LinkedInDane Whitehurst LinkedInLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with meBuy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportAmazon Made Easy is openI've got great news – my Amazon Made Easy membership is now open! No more waiting – you can join anytime and get the guidance, resources, and support you need to grow your Amazon business. Whether you're just getting started or looking to scale, you'll have access to expert advice, a supportive community, and ongoing help whenever you need it. https://vickiweinberg.com/membership/Mentioned in this episode:Hosted by CaptivateIf you've been inspired to start a podcast in 2024 then I recommend my podcast host, Captivate. They were my top pick...

Today, we're diving into the three essential checks you need to make before hitting publish on your first Amazon product listing. It's a big step, and I want to make sure you get it right from the start to avoid headaches down the line. USEFUL LINKSJoin Amazon Made Easy: https://vickiweinberg.com/membership/LET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Support this podcast for the price of a coffeeif you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/supportAmazon Made Easy is openI've got great news – my Amazon Made Easy membership is now open! No more waiting – you can join anytime and get the guidance, resources, and support you need to grow your Amazon business. Whether you're just getting started or looking to scale, you'll have access to expert advice, a supportive community, and ongoing help whenever you need it. Ready to make selling on Amazon easier? Head to vickiweinberg.com/membership to join today! membership

My guest this episode is Dylan Jahraus, a seasoned e-commerce pro who took her Etsy side hustle from one floral letter listing to a million-dollar profit business—all while juggling family life, moves, and even health challenges.Dylan shares her tops tricks and tips for selling on Etsy including:Why Etsy might be the perfect home for your products—even if you thought it was only for crafters.How to set up your Etsy shop for successThe main mistake most new Etsy sellers make—and what to do instead.How to test and position one product in multiple ways to reach different customersTips on scaling smartly, outsourcing, and avoiding burnout as your shop grows.Why great photos and customer-led thinking matter more than ever.Helpful advice on pricing, trends, and how starting with lower prices can build early traction and reviewsWhether you're already on Etsy or just starting to explore it, this episode offers plenty of ideas and insights to help you see what's possible.USEFUL RESOURCESDylan Jahraus WebsiteLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportI've got great news – my Amazon Made Easy membership is now open! No more waiting – you can join anytime and get the guidance, resources, and support you need to grow your Amazon business. Whether you're just getting started or looking to scale, you'll have access to expert advice, a supportive community, and ongoing help whenever you need it.Ready to make selling on Amazon easier? Head to vickiweinberg.com/membership to join today!Mentioned in this episode:Amazon Made Easy is openI've got great news – my Amazon Made Easy membership is now open! No more waiting – you can join anytime and get the guidance, resources, and support you need to grow your Amazon business. Whether you're just getting started or looking to scale, you'll have access to expert advice, a supportive community, and ongoing help whenever you need it. Ready to make selling on Amazon easier? Head to vickiweinberg.com/membership to join today! membershipHosted by CaptivateIf you've been inspired to start a podcast in 2024 then I recommend my podcast host, Captivate. They were my top pick when I started 4 years ago because of how easy it was for a complete novice to get started. I've stuck with them because it's still simple, they keep adding great new features (like the ability to share ads like these!) and it's been so reliable. When you're ready to start your own podcast, use the link for a...

I'm covering a big question today: Should you sell your products on Amazon? What kind of things might stop you? Why might it not be the best fit for you and your business?I'm here to help you figure this out by giving you 10 reasons why it might not be the best fit for you. If you're thinking about starting, I want to be sure you have a full understanding of what's involved.USEFUL LINKSAmazon Launch package: https://vickiweinberg.com/amazon-launch-package/What does it cost to sell on Amazon?: https://youtu.be/KabTbQrvtjALET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Amazon Made Easy is openI've got great news – my Amazon Made Easy membership is now open! No more waiting – you can join anytime and get the guidance, resources, and support you need to grow your Amazon business. Whether you're just getting started or looking to scale, you'll have access to expert advice, a supportive community, and ongoing help whenever you need it. Ready to make selling on Amazon easier? Head to vickiweinberg.com/membership to join today! membershipSupport this podcast for the price of a coffeeif you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/support

This week on the podcast I am joined by product consultant Flora Leung, who shares how digging into market and customer research can give you a real edge – without needing a huge budget or complex tools. We talk about how to figure out what your customers actually want, where your product fits in the marketplace, and how to use real feedback to improve what you've already created or are developing.Flora's advice is clear, practical, and full of “ah-ha” moments. From reading Amazon reviews the right way, to getting brutally honest feedback on prototypes (even if they're in crummy jars!), this conversation will show you how research can help you stand out without second-guessing yourself or getting stuck in perfectionism.Listen in to discover:Why market research isn't scary – and how it can actually spark new ideasSimple, affordable ways to gather data that actually helpsHow to use customer reviews (especially the bad ones!) to improve your productWhere to spot the “hidden gaps” in the market you can fillHow to avoid going head-to-head with big players and find your own space to shineTips for doing research at every stage – from vague idea to finished productIf you've ever found yourself wondering “Is this product really going to sell?” or “What do my customers actually care about?” – this episode is for you.USEFUL RESOURCESFlora Leung, is the founder of Aspire Marketing Studios. Flora helps brands and small businesses turn their ideas into products. By combining market insights and customer data, Flora works with clients to create products that stand out and resonate.WebsiteAMS Competitive Analysis Template - FREE DOWNLOADLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Hosted by CaptivateIf you've been inspired to start a podcast in 2024 then I recommend my podcast host, Captivate. They were my top pick when I started 4 years ago because of how easy it was for a complete novice to get started. I've stuck with them because it's still simple, they keep adding great new features (like the ability to share ads like these!) and it's been so reliable. When you're ready to start your own podcast, use the link for a free 7 day trial: https://www.captivate.fm/signup?ref=vickiweinberg&tap_a=53455-ceb3a2

Today we're going to cover all things Amazon advertising. This is an ideal episode if you're yet to run your first ad, if you've started but you're not sure how to get them working for you (or you're not sure how to tell if they are!), or you've been running ads for a while and want some tips on how to optimise them.This is a great introduction to advertising on Amazon.Takeaways: It's essential to have well-optimized product listings to maximize the effectiveness of your ads. There are three primary types of Amazon ads: sponsored products, sponsored brands, and sponsored display. Using negative keywords can help you save money and improve the performance of your campaigns. Regularly monitoring and optimising your ad campaigns is crucial for long-term success. Setting a realistic budget for your advertising is key. MENTIONED IN THIS EPISODEAmazon Made Easy is my membership for Amazon sellers, who want support and guidance with selling on Amazon, for less than £1 a day: https://vickiweinberg.com/membership/LET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Support this podcast for the price of a coffeeif you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/support

It's an exciting one this week because it is 5 years since I started this podcast! Thank you so much for being here.As I was looking back I thought it would be fun to catch up with a past guest, and see how things are now. So I am thrilled to welcome back Melissa McCall of Moving Little Minds, who first appeared on the podcast almost exactly a year ago. Moving Little Minds provide literacy focused teacher and parent workshops, online courses, and teacher support materials that use research-backed methods in fun and engaging ways.Melissa originally launched her business selling early literacy products to parents, but in the past year, she's made a big pivot—now focusing on preschool directors and teachers instead.She shares the lessons she's learned, from launching on Amazon and stocking boutiques to realizing who her real customers are. If you're a product-based business owner, you'll love this honest, behind-the-scenes look at the ups and downs of finding your niche, refining your products, and learning what it really takes to grow a business.USEFUL RESOURCESMoving Little Minds WebsiteMelissa's First Podcast Appearance: Episode 205LET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:5 years of Bring Your Product Idea To Life!Whether you've been listening since the very beginning or you're new here, I just want to say a huge thank you for tuning in. Your support, messages, and shares mean the world. If you want to give the podcast a gift, you can leave a tip here: https://bring-your-product-idea.captivate.fm/support Thank you so much. Here's to the next five years! Hosted by CaptivateIf you've been inspired to start a podcast in 2024 then I recommend my podcast host, Captivate. They were my top pick when I started 4 years ago because of how easy it was for a complete novice to get started. I've stuck with them because it's still simple, they keep adding great new features (like the ability to share ads like these!) and it's been so reliable. When you're ready to start your own podcast, use the link for a free 7 day trial: https://www.captivate.fm/signup?ref=vickiweinberg&tap_a=53455-ceb3a2

Today I'm sharing my story of selling products on Amazon - what's worked and what hasn't. I reflect on the early days, like my first product launch, and how I learned the ropes of online selling. I'll talk about the importance of having a website alongside your Amazon store and how it helped me build my brand. Plus, I'll share some solid tips on product listings, customer engagement, and inventory management. Stick around, because we'll also cover some mistakes I made and what you can learn from them.LET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Support this podcast for the price of a coffeeif you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/support

Struggling to make your products stand out? What if you could attract more customers and increase sales—without constantly discounting? In this episode, we reveal the secret to creating irresistible product offers that drive growth and build customer loyalty!My guest is Sam Chapman, a product coach who helps business owners stand out, attract customers, and sell more – without discounting their products. Sam has a wealth of experience, having run his own successful hair salon and product line, and now he shares his knowledge to help others create a thriving business.If you've ever wondered how to differentiate your products, increase customer trust, and boost sales while maintaining your profit margins, this episode is packed with valuable insights just for you! We cover:Sam's journey from struggling business owner to thriving entrepreneurThe importance of having a strong why behind your businessCommon mistakes product business owners make—and how to avoid themThe three essential types of products every business should have in their rangeHow to create irresistible offers that attract customers and boost salesThe power of mindset in business successWith Sam's expert insights, you'll learn how to position your products, connect with your ideal customers, and build a profitable, sustainable business. USEFUL RESOURCES:Sam Chapman WebsiteSam Chapman InstagramSam Chapman YouTubeLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Hosted by CaptivateIf you've been inspired to start a podcast in 2024 then I recommend my podcast host, Captivate. They were my top pick when I started 4 years ago because of how easy it was for a complete novice to get started. I've stuck with them because it's still simple, they keep adding great new features (like the ability to share ads like these!) and it's been so reliable. When you're ready to start your own podcast, use the link for a free 7 day trial: https://www.captivate.fm/signup?ref=vickiweinberg&tap_a=53455-ceb3a2

Today, we're tackling some common issues you might face when selling on Amazon. We go through five key problems that can pop up, like barcode errors and mismatched brand names. I share real advice on how to resolve these headaches and keep your business moving forward. Whether you're just starting out or you've been selling for a while, these tips are meant to help you navigate through Amazon's tricky waters. Stick around for straightforward solutions that could save you a lot of hassle!LET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Support this podcast for the price of a coffeeif you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/support

If you're running a product-based business, you know how tricky it can be to manage stock, set the right prices, and make sure your cash flow isn't tied up in unsold inventory. But what if you could take the same strategic merchandising approach that big retailers use—without the huge budgets?My guest this week is Sarah Johnson. With decades of experience across high street brands and ASOS, Sarah Johnson saw a gap to bring big-business merchandising to smaller retailers, in a flexible, affordable way. Flourish Retail was the result, an award-winning consultancy which helps brands harness their product data to scale sustainably, boost sales, cut costs, and drive profitability.Struggling with pricing, stock management, or keeping up with retail trends? Sarah Johnson is here to help! In this episode, she reveals insider merchandising strategies that big brands use—so you can boost sales, cut costs, and grow your business with confidence.We cover:Retail Merchandising Demystified: What it really means, how it goes beyond visual merchandising, and why it's the key to business growthThe Smart Way to Manage Inventory: How to buy the right amount of stock at the right time—so you don't tie up cash or end up with unsold productsHow to Price Your Products for Profit: The biggest pricing mistakes small businesses make and how to avoid themRetail Trends for 2025: What's changing in the industry and how you can stay ahead, including the impact of pricing shifts, sustainability trends, and customer buying behaviourWhy Data is Your Best Friend: Sarah's #1 tip for small businesses—how to use your sales data to make better decisions, avoid common pitfalls, and increase profitabilityPlus: Sarah shares one powerful action you can take today that will make an immediate impact on your business—so don't miss the end of the episode!USEFUL RESOURCESFlourish Retail WebsiteFlourish Retail FacebookFlourish Retail InstagramSarah Johnson LinkedInLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Hosted by CaptivateIf you've been inspired to start a podcast in 2024 then I recommend my podcast host, Captivate. They were my top pick when I started 4 years ago because of how easy it was for a complete novice to get started. I've stuck with them because it's still...

Today, we're diving into three super easy tips to help boost your Amazon product listings. It's all about making small tweaks that can lead to big changes in sales. First up, we chat about the importance of your product title—it's gotta grab attention and say what's special about your product right away. Then, we'll talk about optimising your bullet points - to not just describe but also sell your product. Finally, we'll cover refreshing your images to showcase your product better . So, let's roll up our sleeves and get to improving those listings!LET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Hosted by CaptivateIf you've been inspired to start a podcast in 2024 then I recommend my podcast host, Captivate. They were my top pick when I started 4 years ago because of how easy it was for a complete novice to get started. I've stuck with them because it's still simple, they keep adding great new features (like the ability to share ads like these!) and it's been so reliable. When you're ready to start your own podcast, use the link for a free 7 day trial: https://www.captivate.fm/signup?ref=vickiweinberg&tap_a=53455-ceb3a2

This week my guest is Lauren Daly, the founder of Natrie, a brand revolutionizing home cleaning with non-toxic, eco-friendly, and highly effective cleaning concentrates. With a background in professional cleaning, Lauren saw a gap in the market for products that were safe, powerful, and sustainable—so she created her own!Lauren shares her journey from experimenting with formulas in her kitchen to collaborating with a freelance chemist and manufacturer to bring her products to market. She discusses the challenges of product development, compliance, and marketing while balancing a busy home life with five kids.We talk about how to make your product stand out, why it's so important to understand your customers and build your brand around what they really need, and how sustainability and convenience are shaping the way people shop. Whether you're just starting out or looking for ways to grow, Lauren's journey is packed with inspiration and practical tips to help you along the way.Natrie WebsiteNatrie Facebook Natrie Instagram Lauren Daly LinkedInLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Hosted by CaptivateIf you've been inspired to start a podcast in 2024 then I recommend my podcast host, Captivate. They were my top pick when I started 4 years ago because of how easy it was for a complete novice to get started. I've stuck with them because it's still simple, they keep adding great new features (like the ability to share ads like these!) and it's been so reliable. When you're ready to start your own podcast, use the link for a free 7 day trial: https://www.captivate.fm/signup?ref=vickiweinberg&tap_a=53455-ceb3a2

Today, I'm talking about how to boost your product visibility on Amazon. If nobody can find your product, they can't buy it, right? l share some key strategies that can help you get noticed in this crowded marketplace. From optimising your product listings to using eye-catching images, we cover the essentials you need to make your products stand out. Plus, we'll touch on the importance of driving traffic and utilising tools like FBA and Brand Registry to enhance your sales potential. Stick around for some straightforward tips that can make a real difference for your Amazon journey!Links referenced in this episode:amazonmadeeasy.co.ukMentioned in this episode:Hosted by CaptivateIf you've been inspired to start a podcast in 2024 then I recommend my podcast host, Captivate. They were my top pick when I started 4 years ago because of how easy it was for a complete novice to get started. I've stuck with them because it's still simple, they keep adding great new features (like the ability to share ads like these!) and it's been so reliable. When you're ready to start your own podcast, use the link for a free 7 day trial: https://www.captivate.fm/signup?ref=vickiweinberg&tap_a=53455-ceb3a2This episode is sponsored by my membership for Amazon Sellers - Amazon Made EasyIf you're feeling overwhelmed by Seller Central, not sure how to optimise your listings, or just want expert advice without the guesswork, my Amazon Made Easy membership is exactly what you need! Whether you're just starting out or looking to grow, I've got you covered. Inside, you'll get step-by-step guidance, expert advice, and a supportive community to help you grow your Amazon business with confidence. Doors are open now – but only until 28th February! Don't miss your chance to join. Head to vickiweinberg.com/membership to find out more and sign up today!membership

Could you turn your creative passion into a full-time business?This week, my guest is Hannah Weston, a jewellery designer who transformed her hobby into a thriving business. Hannah designs and makes contemporary 'everyday' jewellery. Each collection has a meaning behind it intended to celebrate our stories and connect us with our loved ones. Hannah also works to commission and runs beginners jewellery workshops. Hannah shares her journey from making jewellery as a child (with a little encouragement from her mum) to selling at craft fairs and eventually leaving her teaching career to run Hannah Weston Jewellery full-time.We get into:How Hannah turned a side hobby into a business (without even realising it at first!)The moment she sold her first piece to a stranger—and how that changed everythingThe transition from working a day job to running a business full-time (spoiler: there's never a "perfect" time!)The ups and downs of selling on Etsy vs. running your own websiteThe importance of believing in yourself and just going for itHannah's story is so relatable for anyone who's juggling a creative business alongside work or family life. If you're dreaming of making your business your full-time thing, you'll love this chat—it's full of inspiration, honesty, and practical takeaways.USEFUL RESOURCESHannah Weston Jewellery WebsiteHannah Weston FacebookHannah Weston InstagramLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportThis episode is sponsored by my membership for Amazon Sellers - Amazon Made EasyIf you're feeling overwhelmed by Seller Central, not sure how to optimise your listings, or just want expert advice without the guesswork, my Amazon Made Easy membership is exactly what you need!Whether you're just starting out or looking to grow, I've got you covered.Inside, you'll get step-by-step guidance, expert advice, and a supportive community to help you grow your Amazon business with confidence.Doors are open now – but only until 28th February! Don't miss your chance to join.Head to vickiweinberg.com/membership to find out more and sign up today!Mentioned in this episode:This episode is sponsored by my membership for Amazon Sellers - Amazon Made EasyIf you're feeling...

Selling on Amazon can feel overwhelming – but you don't have to figure it all out on your own! In this episode, I'm sharing everything you need to know about Amazon Made Easy, my membership designed to help small business owners and entrepreneurs confidently navigate Amazon, grow their visibility, and boost their sales.I'll cover:Who the membership is for and how it can help youWhat's included – from live Q&A calls to exclusive training and community supportWhy now is the best time to join and take your Amazon business to the next levelIf you're feeling stuck, unsure what to do next, or simply want a clear path to Amazon success, this episode is for you!Join Amazon Made Easy today: www.amazonmadeeasy.co.ukMentioned in this episode:This episode is sponsored by my membership for Amazon Sellers - Amazon Made EasyIf you're feeling overwhelmed by Seller Central, not sure how to optimise your listings, or just want expert advice without the guesswork, my Amazon Made Easy membership is exactly what you need! Whether you're just starting out or looking to grow, I've got you covered. Inside, you'll get step-by-step guidance, expert advice, and a supportive community to help you grow your Amazon business with confidence. Doors are open now – but only until 28th February! Don't miss your chance to join. Head to vickiweinberg.com/membership to find out more and sign up today!membershipHosted by CaptivateIf you've been inspired to start a podcast in 2024 then I recommend my podcast host, Captivate. They were my top pick when I started 4 years ago because of how easy it was for a complete novice to get started. I've stuck with them because it's still simple, they keep adding great new features (like the ability to share ads like these!) and it's been so reliable. When you're ready to start your own podcast, use the link for a free 7 day trial: https://www.captivate.fm/signup?ref=vickiweinberg&tap_a=53455-ceb3a2

Have you ever felt like you're not good enough, that your products aren't as good as someone else's, or that everyone else has it all figured out while you're still trying to get things off the ground? You're not alone! In this episode I welcome back Claire Hill, self-belief and business coach, to tackle the topics of imposter syndrome and comparison—two common struggles for product creators and e-commerce business owners.Claire Hill helps people create and sell their own physical products. Claire is a self-belief and business coach and helps online business owners, with a warrior spirit to make their business dreams happen by teaching business and productivity tools, with mindset shifts. Claire is the founder of The Vivid Business Club and host of No Rest For The Vivid Podcast.Claire shares her insights on why we feel like imposters, how self-doubt creeps in, and why comparison can be so damaging to your progress. More importantly, she gives practical advice on how to break free from these mindset traps so you can confidently grow your business. Whether you're just starting out or already selling, this conversation will give you the boost you need to believe in yourself and your products.USEFUL RESOURCES:Claire Hill WebsiteClaire Hill InstagramClaire's Previous Podcast Appearance: Claire Hill's Guide to Overcoming Self-Doubt and Managing ProcrastinationLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportThis episode is sponsored by my membership for Amazon Sellers - Amazon Made EasyIf you're feeling overwhelmed by Seller Central, not sure how to optimise your listings, or just want expert advice without the guesswork, my Amazon Made Easy membership is exactly what you need!Whether you're just starting out or looking to grow, I've got you covered.Inside, you'll get step-by-step guidance, expert advice, and a supportive community to help you grow your Amazon business with confidence.Doors are open now – but only until 28th February! Don't miss your chance to join.Head to vickiweinberg.com/membership to find out more and sign up today!Mentioned in this episode:Hosted by CaptivateIf you've been inspired to start a podcast in 2024 then I recommend my podcast host, Captivate. They were my top pick when I started 4 years ago...

Selling on Amazon can be tough! Today I share my best tips for dealing with issues and contacting Amazon Seller SupportTakeaways: Selling on Amazon can be overwhelming for beginners, but many common issues can be resolved with persistence. It's essential to document all issues clearly when contacting Amazon Seller Support for help. Use screenshots and clear descriptions to communicate effectively with Amazon about your problems. Be patient and persistent when dealing with Amazon, as responses can take time and may require follow-up. Consider joining a supportive community or membership for additional guidance and assistance when selling on Amazon. Mentioned in this episode:Download my free checklist: https://mailchi.mp/72c24952cf50/amazon_checklistLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:This episode is sponsored by my new masterclass - 5 Ways to Be More Visible on AmazonStruggling to stand out on Amazon? Join my live masterclass, 5 Ways to Be More Visible on Amazon – Without the Overwhelm, happening at 12pm on Tuesday 18th February. I'll share five actionable strategies to boost your visibility, attract more customers, and grow your sales – all without adding stress or extra work. Spots are limited, so confirm yours now at https://calendly.com/vickiweinberg/get-visible Hosted by CaptivateIf you've been inspired to start a podcast in 2024 then I recommend my podcast host, Captivate. They were my top pick when I started 4 years ago because of how easy it was for a complete novice to get started. I've stuck with them because it's still simple, they keep adding great new features (like the ability to share ads like these!) and it's been so reliable. When you're ready to start your own podcast, use the link for a free 7 day trial: https://www.captivate.fm/signup?ref=vickiweinberg&tap_a=53455-ceb3a2

Ever heard of a woolen coffin? Neither had I until I spoke to Eleanor Hunt, founder of the Woolen Cwtch Company. Eleanor is revolutionising the funeral industry by creating unique woolen coffins, shrouds, and urns that are not only biodegradable but also support local farmers by unlocking the value of their wool. Based in rural Wales, Eleanor saw an opportunity to repurpose local wool—a resource farmers were struggling to profit from—into something totally unique: beautiful, biodegradable woolen coffins. She shares how she turned a simple idea into a growing business, completely rethinking an industry steeped in tradition.This episode is packed with insights for anyone creating a product from scratch, especially if you're figuring things out as you go. Eleanor's journey shows the power of persistence, how she navigated product development (including some serious trial and error), and why she's so passionate about making a positive impact—both for the planet and the farming community.If you've ever had a business idea and thought, Where do I even start?, this episode is for you. Eleanor's advice? Just start. You'll figure it out along the way!USEFUL RESOURCESThe Woollen Cwtch CompanyThe Farmers Wool FundEleanor Hunt LinkedInLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportStruggling to stand out on Amazon?Join my live masterclass, 5 Ways to Be More Visible on Amazon – Without the Overwhelm, happening at 12pm on Tuesday 18th February.I'll share five actionable strategies to boost your visibility, attract more customers, and grow your sales – all without adding stress or extra work.Spots are limited, so confirm yours now at https://calendly.com/vickiweinberg/get-visibleMentioned in this episode:Hosted by CaptivateIf you've been inspired to start a podcast in 2024 then I recommend my podcast host, Captivate. They were my top pick when I started 4 years ago because of how easy it was for a complete novice to get started. I've stuck with them because it's still simple, they keep adding great new features (like the ability to share ads like these!) and it's been so reliable. When you're ready to start your own podcast, use the link for a free 7 day trial: https://www.captivate.fm/signup?ref=vickiweinberg&tap_a=53455-ceb3a2This episode is sponsored by my new masterclass - 5 Ways to Be More Visible on...

Today I share 3 practical ways you can use your Amazon reviews to improve your SEO, optimise your listings, reduce returns and grow your sales.Takeaways: Your Amazon reviews provide valuable insights that can refine your sales strategies and product listings. Incorporating keywords from positive reviews can enhance your product visibility and improve ad performance. Addressing common concerns found in negative reviews can reduce customer returns. LET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:This episode is sponsored by my new masterclass - 5 Ways to Be More Visible on AmazonStruggling to stand out on Amazon? Join my live masterclass, 5 Ways to Be More Visible on Amazon – Without the Overwhelm, happening at 12pm on Tuesday 18th February. I'll share five actionable strategies to boost your visibility, attract more customers, and grow your sales – all without adding stress or extra work. Spots are limited, so confirm yours now at https://calendly.com/vickiweinberg/get-visible Hosted by CaptivateIf you've been inspired to start a podcast in 2024 then I recommend my podcast host, Captivate. They were my top pick when I started 4 years ago because of how easy it was for a complete novice to get started. I've stuck with them because it's still simple, they keep adding great new features (like the ability to share ads like these!) and it's been so reliable. When you're ready to start your own podcast, use the link for a free 7 day trial: https://www.captivate.fm/signup?ref=vickiweinberg&tap_a=53455-ceb3a2

How do you get your product stocked in high street stores? Is that the right decision for you?Today on the podcast, my guest is Sara Allbright from Retail 100 Consulting, a company founded on 100 years of combined buying and merchandising experience.With 20 years in retail, Sara has helped brands, sellers, and associations grow their businesses by sharing her expertise in home and giftware categories, focusing on consumer engagement and strategic growth.Sara shares a huge amount of really useful information, including the right way to use pop up shops, what the big retailers will be looking for, how these partnerships work, understanding margin and the importance of nurturing relationships with buyers. USEFUL RESOURCESRetail 100 Consulting WebsiteSara Allbright LinkedInBrands Mentioned:Aery LivingScandinaviskNeomLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportThinking about selling on Amazon but don't know where to start? I've got you covered!

This is an Ask Me Anything Episode. It's short and sweet with just a few questions - but some very useful answers!JOIN MY MEMBERSHIP WAITLIST: https://forms.gle/6bejsW3HQLo73a3u9LET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/support

This week my guest is Nadine Maggi, managing director of Sweet Freedom—a brand known for creating healthier food products. Sweet Freedom began in 2009 with two women on a mission to tackle the harms of refined sugar. Their first product, an innovative fruit syrup made with apples and carob, kickstarted the brand's success and led to a range of healthier products now found in major supermarkets.If you're working on your own product, this episode is packed with practical advice. Nadine breaks down the long but rewarding journey of getting products into stores, how to highlight what makes your product stand out, and why accelerator programs can be game-changers. She also dives into how to connect with consumers by telling a compelling story and showcasing health benefits in ways that resonate with today's shoppers.There are also some great tips on building resilience, creating a strong team culture, and spotting trends to design products that meet real needs. USEFUL RESOURCESSweet Freedom Website Sweet Freedom Instagram Sweet Freedom Facebook Nadine Maggi Linked inLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportThinking about selling on Amazon but don't know where to start? I've got you covered!

Thinking about selling on Amazon or just getting started? You're not alone in feeling overwhelmed! In this episode, I'm sharing the things real Amazon sellers wish they knew before they started. From hidden costs to the importance of driving traffic to your listings, these are the lessons they learned the hard way—so you don't have to.I also give practical advice on the things you can do to overcome some of the challenges you're likely to face.Whether you're about to launch or are feeling stuck, this episode is packed with insights to help you move forward with confidence.

Did you know there are fewer perfumers in the world than astronauts? This makes it one of the most exclusive and rare professions. So I am thrilled to welcome to the podcast this week Huib Maat, an in-house perfumer and co-founder of Pairfum, a niche perfume house based in London.Huib explains the intricacies of perfume creation, where the balance of top notes, heart notes, and base notes is essential for a harmonious scent. Huib shares how in a product market dominated by conglomerates he has discovered a demand for niche perfumes, catering to more adventurous and unconventional scents that may not appeal to the mass market. We also discuss the challenges of marketing scented products online and the creative strategies he has developed to promote his brand.From learning more about the process of making perfumes, to inspiring marketing ideas to try yourself, there is lots to take away here.USEFUL RESOURCESPairfum WebsitePairfum InstagramPairfum FacebookPairfum LinkedInLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportThinking about selling on Amazon but don't know where to start? I've got you covered!

Today I take you through the main steps involved for getting started with selling on Amazon. Download my free checklist, to guide you through the process, ensuring you're well-prepared to successfully launch your products on Amazon: https://mailchi.mp/72c24952cf50/amazon_checklistTakeaways: Before selling on Amazon, check it's the right marketplace for your product. Understanding Amazon's policies is critical to ensure you meet all listing requirements. Creating optimised product listings is essential for visibility Driving traffic to your Amazon listings through advertising and promotions is crucial for success. Mentioned in this episode:This podcast is sponsored by my Amazon Launch PackageIf you're ready to start selling on Amazon but want someone to take care of the setup for you, I've got you covered. Here's what's included: ⭐ Fully optimised, well-researched Amazon product listings ⭐ Advice on the best images and graphics to showcase your product ⭐ Complete setup of your product listings ⭐ Account and shipping settings configured ⭐ Your first FBA shipping plan (if needed) ⭐ One month of Amazon Sponsored Products management ⭐ Guidance on additional Amazon launch strategies

Today is an extra-special episode—it's our 250th!Over nearly five years, this podcast has grown into something I couldn't have imagined when I started. Whether you're a brand-new listener or you've been with me since the beginning, I want to thank you for being part of this journey. Your support has made this milestone possible.To celebrate episode 250, I've put together a roundup of some of the best advice shared by our incredible guests this year. Each of these experts brings unique insights into creating and selling products, and this episode is packed with valuable tips that can inspire and guide you in your own business journey.We cover everything from mindset to marketing, deep dives into tech tools such as Many Chat and Klaviyo, using wholesale platforms, and fundamentals such as how to keep your customers coming back for more.USEFUL RESOURCESFull Podcast EpisodesHow to use spreadsheets to help run your products business - with Alison Pollecutt - Excel Confidence 197How to get your own PR in 2024 - with Rosie Davies-Smith - PR Despatch 202How to (confidently) get visible online - with Helen Williams 203How to keep your customers coming back - with Rebecca Hilliard 210Marketing with Personality - with Maddy Shine 216How to sell more products - with Mark Endacott 218Driving Ecommerce Sales Using Klaviyo: Hannah Spicer's Proven Tactics 222Claire Hill's Guide to Overcoming Self-Doubt and Managing Procrastination 228Mastering Google Shopping Ads: Tips from Expert Sara Jones 232How to have wholesale success on Faire - with Lucy Jeffrey 239Facebook and Instagram Ads Demystified: Mastering Meta Ads and Chat Funnels with Mel Eilers 241Packaging and Sustainability: Best Practices from Design Expert Denisa Parker 242How to Confidently Pitch Your Product: Insights from Kate Freeman 244LET'S CONNECTJoin my...

Did you get less Christmas cards this year? How do you innovate in a traditional product industry like greeting cards?What about a sticker that allows you to add personalized video, photo, or voice messages to cards through smart QR code stickers.That's what Jen King, the founder of addSquirrel has created. Jen's innovative product that combines traditional greeting cards with modern technology creating a unique gifting experience. Jen shares her journey in the greetings card industry, discussing the challenges of launching a new product and the importance of understanding consumer behavior.We also cover:Strategies Jen uses to market addSquirrel, including gifting samples to encourage trial and adoption.Insights on managing stock effectively.Tips on diversifying income streams for product creatorsUSEFUL RESOURCESaddSQUIRREL WebsiteaddSQUIRREL InstagramaddSQUIRREL FacebookaddSQUIRREL TikTokaddSQUIRREL YouTubeJen Winnett Art WebsiteLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Support this podcast for the price of a coffeeif you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/supportThis podcast is sponsored by my Masterclass - how to start selling on Amazon (without paying for help)If you're ready to start selling on Amazon but don't know where to begin, this masterclass will guide you through every step: ✅ Check if Amazon is the right marketplace for your product ✅ Set up your Amazon Seller Central account ✅ Create standout product listings that convert ✅ Learn tips for launching and promoting your products

What Does a Sales Plan Look Like for a Small Business?You've probably heard that you should have a sales plan—but what does that actually look like? Why is it important, and how do you go about setting meaningful sales targets?These are big questions, and I have the perfect guest to help answer them: Catherine Erdly of the Resilient Retail Club. Catherine specialises in helping independent retailers and e-commerce brands grow their profits and take control of their cash flow.In this episode, we discuss:Why a sales plan is essential for every business, no matter its size or stage.How to set realistic sales targets.The importance of avoiding perfectionism—making educated guesses and refining them over time.How to use your sales plan to track performance and adapt your business strategy.If you often feel like you're constantly putting out fires in your product-based business, this episode is for you. Learn how to shift from being controlled by your business to being in control of it.USEFUL RESOURCES:The Resilient Retail Club WebsiteCatherine Erdly FacebookCatherine Erdly InstagramCatherine Erdly LinkedInCatherine Erdly TikTokCatherine's Previous Podcast Appearance: Preparing To Sell Your Products At ChristmasThinking about selling on Amazon but don't know where to start? I've got you covered!

This podcast episode delves into Amazon Vine, a program designed to help sellers gain reviews for their products while ensuring Amazon's standards are met. Amazon Vine invites trusted reviewers to share their opinions on new products.The episode outlines the criteria for sellers to join the program, as well as what to expect in return.Key takeaways: Amazon Vine is a program that helps sellers gain reviews. Participating in Vine can boost product awareness and help drive sales through reviews. Receiving reviews through Amazon Vine is not guaranteed to be positive, but it can be beneficial. Thinking about selling on Amazon but don't know where to start? I've got you covered!

Are you ready to discover how AI can help your small business save time and work smarter?I have the perfect guest this week to help us, Jennifer Cooper of Jennifer Cooper Timesaver.Jenny is a timesaving business mentor and strategist who helps purpose-driven entrepreneurs work smarter, grow their visibility, and overcome mindset challenges. Jenny is passionate about showing entrepreneurs how to tap into the potential of AI, sharing fresh ideas and opportunities to boost your business in ways you might not have imaginedJenny shares her expertise on leveraging AI tools to streamline tasks and overcome common productivity hurdles. From generating creative content ideas to automating repetitive tasks, Jenny emphasises that AI is not here to replace jobs but to enhance them.She provides practical examples of how entrepreneurs you can use AI for marketing, email writing, and even generating frequently asked questions for their websites. By tapping into these resources, business owners can free up time to focus on what truly matters—growing their business and connecting with customers.USEFUL RESOURCES:Jennifer Cooper Timesaver WebsiteJennifer Cooper Timesaver InstagramJennifer Cooper Linked InFREE DOWNLOAD: Timesaving Guide To AI ToolsAI TOOLS MENTIONED:Chat GPTClaudeGoogle GeminiGoblin ToolsThinking about selling on Amazon but don't know where to start? I've got you covered!

Are you struggling to get sales and product reviews on Amazon? This episode offers practical strategies to kickstart your journey on the platform, especially if you're new to selling. Tune in for valuable insights that can help elevate your Amazon selling experience.Key takeaways: Setting up Amazon sponsored product ads is one of the quickest ways to generate initial sales. Using promotions, deals, and discounts can significantly increase visibility and attract customers. Engaging with your existing customers can help in obtaining reviews and driving sales. Consider leveraging social media and email marketing to inform potential customers about your products. Participating in Amazon Vine can provide a legitimate way to gain product reviews. Thinking about selling on Amazon but don't know where to start? I've got you covered!

How do you grow your customer base year after year for a seasonal product?This was the challenge faced by Selina Barker, a career and life design coach and creator of the highly successful annual guided journal - this year called Goodbye 2024, Hello 2025. To build a loyal community of fans, Selina leveraged a variety of strategies.She shares how Kickstarter campaigns helped generate excitement and secure early sales for her journal, how she got it stocked in prominent retailers like Tate Modern and Oliver Bonas, and how she expanded her audience this year by launching sales on Amazon.In our discussion, Selina highlights the benefits of selling on Amazon, including the opportunity to reach a wider audience and the convenience of using Fulfillment by Amazon (FBA) to serve customers across Europe. USEFUL RESOURCES:Selina Barker WebsiteSelina Barker ShopSelina Barker Amazon StoreSelina Barker InstagramLoveday SocialKickstarterLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportTHIS EPISODE IS SPONSORED BY MY FREE AMAZON SETUP CHECKLISTThinking about selling on Amazon but don't know where to start? I've got you covered!Download my Amazon Setup Checklist —it's packed with all the steps you need to get your business up and running on Amazon, stress-free. From setting up your account to creating standout listings, this checklist will guide you every step of the way.Best of all, it's totally free! Head here to grab your copy now and start your Amazon journey with confidence. Let's make Amazon easy!Mentioned in this episode:Support this podcast for the price of a coffeeif you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/supportTHIS EPISODE IS SPONSORED BY MY FREE AMAZON SETUP CHECKLISTThinking about selling on Amazon but...

If you're looking to get your products found on Amazon, understanding how to optimise your listings for better ranking is crucial. This episode dives into the importance of appearing on the first page of Amazon search results. Two main factors influence your product's ranking: performance and conversion rates, as well as relevancy factors. With practical tips on utilising Amazon's features and tools, this episode equips you with the insights to enhance your product visibility and drive sales.Key takeaways: To rank well on Amazon, your product listings must be optimised with relevant keywords. Sales performance is crucial; higher sales lead to better visibility in search results. Using Amazon advertising can help new products gain visibility and improve organic rankings. Relevancy in search results depends on conversions; ensure your listing reflects the product accurately. Thinking about selling on Amazon but don't know where to start? I've got you covered!

Have you ever considered making the step from product business owner to store owner? That's exactly what this week's guest has done. Sarah Birchall is founder of the vibrant clothing brand Cub and Pudding and designs colourful, fun clothing with the aim of bringing a dose of cheer to people's wardrobes.Initially starting with unisex children's wear, Sarah pivoted to adult clothing based on customer feedback and a desire to express her creativity. We discuss the complexities of sizing in the fashion industry, and the value of incorporating customer feedback in her designs. Plus Sarah shares her journey from trialling pop up shops to opening her first standalone shop in Forest Hill, South East London, and the learning points along the way.Useful Resources:Cub and Pudding WebsiteCub and Pudding FacebookCub and Pudding InstagramThinking about selling on Amazon but don't know where to start? I've got you covered!

Sending stock into Amazon can seem daunting, but this episode breaks down the process into manageable steps. Speaker B shares essential tips on setting up an Amazon shipping plan, including how to categorize your products for preparation and the importance of providing accurate size and weight information. Listeners will learn that while they cannot choose the specific Amazon warehouse for their stock, the location ultimately has little impact on their sales. The episode also covers the logistics of shipping, including the advantages of using Amazon's own shipping service over third-party couriers. With practical advice and encouragement, this episode aims to empower entrepreneurs to navigate the FBA process with confidence.Key takeaways: To send stock to Amazon FBA, you must create an Amazon shipping plan. You can't choose the warehouse. Providing accurate size and weight information for your items is crucial. Using Amazon Shipping is often more efficient and cost-effective than using external couriers. Always prepare your items according to Amazon's requirements to avoid delays in processing. Mentioned in this episode:Support this podcast for the price of a coffeeif you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/supportGet your FREE Amazon checklist to help you get startedGet your FREE Amazon checklist to help you get started selling on Amazon: https://mailchi.mp/72c24952cf50/amazon_checklist

If you are looking to secure partnerships with retailers or investors you need to know how to pitch your product. But how on earth do you do this?I asked the perfect guest to join me on the podcast to share her expert insights, Kate Freeman.Kate Freeman helps product businesses to make more revenue and most importantly more profit! Kate does this by helping them to secure wholesale retail listings, optimise their supply chain and maximise sustainability to drive growth. Kate has over 15 years experience and spent 10 of those years working for a leading female entrepreneur.We discuss:The elements of a successful pitchThe importance of through research and preparationHow to structure your pitchPractical tips on delivering your pitchFollow up strategies for after the presentationThe goal is to leave you feeling inspired and ready to start pitching your product as soon as possible!Useful Resources:Kate Freeman WebsiteKate Freeman LinkedInKate Freeman InstagramEpisode 220: Kate Freeman: When & How To Scale Your BusinessLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Book an Amazon Power Hour / training sessionAre you struggling with selling on Amazon? Whatever the problem, if it relates to selling your products on Amazon I can help. Book a Q&A hour and I'll help you get un-stuck! https://calendly.com/vickiweinberg/powerhourBook a selling on Amazon Power HourGet special offers on Junglescout here:The best deals on bestselling tools for building and running a successful Amazon business. https://get.junglescout.com/vicki (Note this is an affiliate link - I recommend it because I use it and love it!)

In this episode I explain how Brand Registry helps sellers manage their listings, report violations, and access features like A+ content, sponsored brands, and the Amazon Vine program. Takeaways: Amazon Brand Registry is essential for protecting your intellectual property and managing product listings. Having a registered trademark is a requirement to enroll in Amazon Brand Registry. Brand Registry provides tools to enhance your listings, including A+ content which can boost sales. Without a registered trademark, setting up your Amazon products can lead to future complications. Using the same brand name for your trademark and Amazon listings is crucial Mentioned in this episode:https://brandregistry.amazon.co.uk/LET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Get special offers on Junglescout here:The best deals on bestselling tools for building and running a successful Amazon business. https://get.junglescout.com/vicki (Note this is an affiliate link - I recommend it because I use it and love it!)Book an Amazon Power Hour / training sessionAre you struggling with selling on Amazon? Whatever the problem, if it relates to selling your products on Amazon I can help. Book a Q&A hour and I'll help you get un-stuck! https://calendly.com/vickiweinberg/powerhourBook a selling on Amazon Power Hour

Do you need prior business experience to build a successful product business? No.Today's guest is proof of that. Sarah Dixon Dale, a self-made entrepreneur and owner of the fast-growing lifestyle brand Bombaby, was a secondary school teacher who decided to launch own product business specialising in handmade block print bedding and accessories. A teacher for two decades, Sarah dived into the world of ecommerce nearly three years ago now with absolutely ZERO business experience - she'd never even filed a tax return and didn't know what SEO stood for - but my business is now VAT registered, has a strong online presence, and is working with many well-known influencers. Bombaby designs, make and import beautiful block print bedding, artisan made homewares and luxury boho fashion from Jaipur, India. Everything is designed in leafy Rutland but handmade by my teams in India.Sarah shares the complexities of importing goods from India, emphasising the importance of building strong relationships with her suppliers and maintaining creative control over her products. Sarah explains how upskilling in areas like marketing and design has contributed to her success and independence. We also discuss the very real challenges of balancing a demanding job like teaching with growing a successful ecommerce brand, a positive mindset has been key! USEFUL RESOURCESBombaby Website Bombaby Facebook Bombaby Instagram Sarah Dixon-Dale LinkedInLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Get special offers on Junglescout here:The best deals on bestselling tools for building and running a successful Amazon business. https://get.junglescout.com/vicki (Note this is an affiliate link - I recommend it because I use it and love it!)Book an Amazon Power Hour / training sessionAre you struggling with selling on Amazon? Whatever the problem, if it relates to selling your products on Amazon I can help. Book a Q&A hour and I'll help you get un-stuck! https://calendly.com/vickiweinberg/powerhourBook a selling on Amazon Power Hour

This podcast episode explores the reasons why some sellers might choose not to sell on Amazon or even decide to leave the platform. Mentioned in this episode:Episode 107: https://vickiweinberg.com/captivate-podcast/common-amazon-issues-and-how-to-resolve-them-with-vicki-weinberg/https://player.captivate.fm/episode/c29dd180-03c9-48b9-9e3c-c232514805ca/FBA profitablity calculator: https://sellercentral.amazon.co.uk/hz/fba/profitabilitycalculator/My guide to using the calculator: https://youtu.be/Mso8UMYNCfoLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Book an Amazon Power Hour / training sessionAre you struggling with selling on Amazon? Whatever the problem, if it relates to selling your products on Amazon I can help. Book a Q&A hour and I'll help you get un-stuck! https://calendly.com/vickiweinberg/powerhourBook a selling on Amazon Power HourGet special offers on Junglescout here:The best deals on bestselling tools for building and running a successful Amazon business. https://get.junglescout.com/vicki (Note this is an affiliate link - I recommend it because I use it and love it!)

So you have created your product - but have you thought about the packaging?It is easy to forget that packaging plays a crucial role in the customer experience and can significantly influence purchasing decisions. This week my guest is Denisa Parker, a brand designer and founder of Kind and Ivy, a design studio that works with product-based and e-commerce businesses to help them stand out in their industry and show the value of their product through branding, packaging and website design.Denisa joins Vicki Weinberg to discuss the importance of thoughtful packaging, particularly in relation to sustainability and brand identity. We explore how packaging should not only protect the product but also tell a story and create a memorable experience for customers. Denisa emphasizes the need for packaging to reflect the values of the brand, especially in today's market where consumers increasingly prioritise eco-friendly options. Throughout the conversation, we share practical tips for entrepreneurs looking to enhance their packaging strategy while maintaining cost-effectiveness.The Bring Your Product Idea to Life Podcast - Best Business Podcast Award, Independent Podcast Awards 2023Useful Resources:Kind And Ivy WebsiteKind And Ivy InstagramDenisa Parker LinkedInLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Get special offers on Junglescout here:The best deals on bestselling tools for building and running a successful Amazon business. https://get.junglescout.com/vicki (Note this is an affiliate link - I recommend it because I use it and love it!)Book an Amazon Power Hour / training sessionAre you struggling with selling on Amazon? Whatever the problem, if it relates to selling your products on Amazon I can help. Book a Q&A hour and I'll help you get un-stuck! https://calendly.com/vickiweinberg/powerhourBook a selling on Amazon Power Hour

Are you unsure whether to choose a free or professional Amazon selling plan? This episode dives into the key differences between the two options to help you make an informed decision.This episode aims to clarify which selling plan might be best suited for your needs, whether you're just starting out or ready to scale your business.Mentioned in this episode:The costs involved in selling on Amazon: https://player.captivate.fm/episode/c29dd180-03c9-48b9-9e3c-c232514805ca/LET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Book an Amazon Power Hour / training sessionAre you struggling with selling on Amazon? Whatever the problem, if it relates to selling your products on Amazon I can help. Book a Q&A hour and I'll help you get un-stuck! https://calendly.com/vickiweinberg/powerhourBook a selling on Amazon Power HourGet special offers on Junglescout here:The best deals on bestselling tools for building and running a successful Amazon business. https://get.junglescout.com/vicki (Note this is an affiliate link - I recommend it because I use it and love it!)

The Bring Your Product Idea To Life Podcast is perfect for anyone just starting out in product sales or looking to create their own product to sell. I'm Vicki Weinberg, a product creation coach and Amazon expert, here every week with friendly, practical advice and inspiring stories from small businesses.Mel is an experienced Meta marketer, helping product brands maximise their sales and leads through Facebook ads and chat funnels.As well as working with ecommerce brands to scale their sales through ads, Mel is also known as the 'Manychat queen' - helping businesses to personalise their connection with followers through Manychat automations, helping to boost reach and engagement, leading to higher conversion rates through a seamless customer journey.Mel explains how to make the most of Facebook and Instagram ads and connect better with customers using chat funnels.Mel shares helpful advice on running effective Meta ads, like testing different ad types (such as carousel, video, and catalogue ads) to reach the right audience, understanding your customer acquisition costs, and adjusting your ads regularly to keep them fresh. Mel also introduces ManyChat, a tool that lets you set up automated, personalised messages for Instagram and Facebook DMs, making it easy for customers to interact without leaving the platform. With ManyChat, you can automate replies to boost engagement, increase sales, and keep customer relationships strong without overwhelm. If you have seen a post saying comment ‘insert word of choice' and I will send you the link - they are likely to be using a Chat Funnel!It's a great, in depth practical episode, that will help you decide how to harness the best tech to boost your product sales.The Bring Your Product Idea to Life Podcast - Best Business Podcast Award, Independent Podcast Awards 2023USEFUL RESOURCES:ManyChatMel Eilers InstagramMel Eilers LinkedinSocially Sound WebsiteContact MelThis episode is sponsored by my new membership - Amazon Made Easy.I know selling on Amazon is hard. I know it's not always possible to pay for support, and I'd love to help you achieve your goals for Amazon, wherever you are.Amazon Made Easy is a place where you can get advice, updates, training and support from me, plus a community of other Amazon sellers, for a single monthly price.I'll be honest, I don't know exactly what you need, or how you'd like me to deliver it - so I'd love you to join me right at the start and help to shape the membership.Doors are open until 8 November. You can sign up now, for £19 a month (which is the price you'll pay forever!)Here's the linkLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on Instagram