Podcast appearances and mentions of sarah petty

What if scaling your business had less to do with your pricing… and more to do with your positioning? In this episode of the Expert Edge, Colin sits down with Sarah Petty—founder of the Photography Business Institute and creator of a wildly successful photography coaching program—to unpack how she went from charging $75 per session to building a multi-million dollar boutique coaching business with a 77% renewal rate. You'll discover: Why niching down is the fastest path to scaling up (even in a saturated market) How Sarah turned a simple coaching program into a full-blown CULTure—with pins, swag, and sky-high retention. The belief that nearly cost her everything—and how she reframed it to unlock massive growth. This is the perfect episode for coaches and course creators who feel stuck, stretched thin, or afraid to charge what they're worth. Sarah's story is proof that it's possible to scale with simplicity, soul, and style.

Sarah Petty joins us today to talk about high control religion and its intersection and overlap with diet culture. Hang out with Sarah: On IG: @powerup.movementco Website: www.sarahempowers.com   My IG post on dieting + religion here.

There are now several efforts afoot to use super for home buying: Liberal party politicians are pushing to allow first-home buyers to tap up to  $50,000. Separately, there is a move to allow single and divorced women special access to super to avoid homelessness.Does it all make sense? Unfortunately, due to the skewed nature of our tax system, the case for using super for houses is increasingly compelling. Sarah Petty, property reporter on the Herald Sun joins wealth editor James Kirby in this episode. In today's show, we cover; * The attractions of using super to buy your first home* Melbourne's ever-improving relative value * Why it's time to put the 'mortgage buffer' back in its box* Testing Elon Musk's 'boxable' houses  See omnystudio.com/listener for privacy information.

Property investors and home buyers take a second look! Villa units - the humble single storey dwellings to be found in every metropolitan suburb are being reassessed by a new generation. They may not be fashionable - but they are going to be hot property. In today's show we cover: * Reassessing the villa unit * Why insurance inflation is crunching the housing market* Where is the government's shared equity scheme?* The $99,000 Melbourne apartment (not for everyone)  Sarah Petty, property reporter at the Herald Sun joins wealth editor James Kirby in this episode.See omnystudio.com/listener for privacy information.

What does the property market look like to Gen Z? The generation born after 1997 that takes a one percent vacancy rate as 'normal'; The people who get 100 applicants for a spare bedroom in a shared house. They have a different story but it is a story we all need to know. In today's show we cover: The realities of property investment for Gen Z Exploring the opportunities of being a 'rentvestor'* Using super for buy a home Is the office sector rout over? Sarah Petty real estate reporter for the News Ltd network joins wealth editor James Kirby in this episode.See omnystudio.com/listener for privacy information.

Sarah Petty looks through everything with a boutique lens. After leaving corporate America, she founded the Premier School For Advancing Your Portrait Photography Business because of the lack of educational institutions offering what photographers need to be profitable and successful in the industry. Listen in to find out how investing in herself - and her relationships - helped Sarah pull off boutique excellence.Guest Links:Sarah's LinkedInThe Photography Business InstituteSarahPetty.comWorth Every Penny: Build a Business That Thrills Your Customers and Still Charge What You're WorthDr. Basima WilliamsArticle: Why you should select one word to focus on all yearCredits: Host: Lisa NicholsExecutive Producer: Jenny HealMarketing Support: Landon Burke and Joe SzynkowskiPodcast Engineer: Portside Media

Are you a business owner and an introvert? Do you wish someone could just map out the exact formula for a conversation? Talking to strangers can feel overwhelming. That's because you don't know where to start these conversations. Today, I share exactly how. Hit play now, and I'll give you the formula to structure your conversations with strangers into conversations about your photography business. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-184   SHOW TRANSCRIPT:  https://bit.ly/472gdev   BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough   INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Are you struggling with a HUGE photography business decision? Like whether to get a studio, new gear or if you can afford to hire an employee?  Deciding the right move is scary. I got you! The answer lies within your numbers. It's time to embrace them because, just like a handful of “draw 4” cards in UNO, they hold the key to a win. Today, we'll delve into the three numbers I look at daily to steer my photography business to growth and profits. And guess what? I'm even sharing a copy of the exact spreadsheet I use so you can effortlessly track your income and expenses. It's going to be a game-changer. Pop in your earbuds and press play now! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-181   SHOW TRANSCRIPT:  https://bit.ly/3Q21ZTC   BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough   INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756  

Are you considering closing your photography business? If you're tired of doing everything you can to find clients, only to realize that the hours you're spending aren't worth what you're getting paid, this episode is for you. Before you close down your photography business and start applying for jobs, you need to hear Andy and Danielle's story!  This husband-and-wife photographer team with 5 kids live in a town of just 1,000 people. They started taking on side jobs when their photography business of 6 years started to slide. The decided to do something drastic and only 53 days later… They got a $12,620 client order!!!!  Hit play now to listen to their story! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-180   SHOW TRANSCRIPT:  https://bit.ly/48NPyU0   BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough   INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756  

Most of the common advice you'll hear about starting a photography business is BS! Yet just like when I was pregnant with my twins, everyone and their mother wanted to give me some kind of advice.  Did I want that advice? No.  Was it good advice? Mostly no.  Did it irritate me like poison ivy on my eyeballs? YES!  Well-meaning people who love you, but don't know diddly squat about running a photography business will fill your ears with “advice” that's anything but helpful.  And listening to it, I'm sad to say, can actually hold you BACK!  On today's podcast, I'm going over the most common pieces of advice about starting a photography business that are BS.  Like: How long it takes to turn a profit  Whether you need a studio or not  What attracts high-paying clients And a lot more!  So pop in your earbuds and get ready for some straight-up FACTS that cancel out the BS you've probably been hearing!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-179   SHOW TRANSCRIPT:  https://bit.ly/3EZ4f8O   BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough   INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756  

Scared to leave your current career because you're afraid you won't make enough money as a photographer?  It's a valid point - the average photographer only makes $30K a year. Yikes!  That's exactly what my student Krystina, a hair and make up artist, feared when she started investigating the idea of leaving her career to become a photographer.  She wondered, “How do you do set up a photography business so that you don't make ‘average' photographer money?:  Within two months of boutique photography education, Krystina got her first $1,500 order! And she hasn't looked back since.  If you're scared to make a change and worried that photography might not be as worthwhile as your job now, you've got to hear Krystina's story.  Pop in your earbuds now and hit play - the motivation you need is right here!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-178   SHOW TRANSCRIPT:  https://bit.ly/3RwV4UD   BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough   INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756  

In this episode of the Build and Bloom photography podcast, I (@jessicawhitaker) am joined by Sarah Petty (@sarah.petty), who is an incredible photographer and New York Times Best-Selling Author of Worth Every Penny: Build a Business that Thrills Your Customers and Still Charge What You're Worth. She will share with you about offering printed goods in your photography business through her “The Boutique Business Model.” After beginning her corporate career at Coca-Cola Enterprises and working as a marketing director for a top regional advertising agency, she used her marketing chops to start one of America's most profitable photography studios (as named by PPA).  She's been featured in Entrepreneur, Fox Business, USA Today, and the Wall Street Journal and is an internationally known speaker. Join Sarah's FREE 5-Day Booking Boost Challenge! https://www.joyofmarketing.com/rp/rp.php?p=whitaker&w=5DBBoptin FOLLOW SARAH: Instagram: https://www.instagram.com/sarah.petty/ (FREE DOWNLOAD) What to say if a client asks for digital files: https://education.joyofmarketing.com/digital-file-crusher  Join Sarah's FREE 5-Day Booking Boost Challenge! ⁠https://www.joyofmarketing.com/rp/rp.php?p=whitaker&w=5DBBoptin⁠ WHAT'S NEXT: Join The B+B Facebook group: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/buildandbloomjessicawhitaker/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Jessica on Instagram:⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠https://www.instagram.com/jessicawhitaker⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow the Podcast Instagram:⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/buildandbloom/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ This podcast has been made possible by: Business Basics:⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠https://www.jessicawhitaker.co/photography-business-basics-course⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Honeybook, the ultimate client management program:⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠https://www.jessicawhitaker.co/photography-tool-honeybook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Narrative, the $6 photo culling software:⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠https://www.jessicawhitaker.co/photography-blog-tool⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Contractista, reliable lawyer-drafted Photography Contracts:⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠https://www.jessicawhitaker.co/photography-contract-template

Ever wonder if you should you build relationships with other photographers? Is it worth your time? Will it amp up your head trash and send your self-esteem on a downward spiral? Or worse yet, could it hurt your business in the long run?  My take on these relationships is a bit untraditional. So if you're stuck in camp naysayer and feel like having photographer friends isn't for you, hear me out. On this episode I'll show you how these relationships can actually become your secret sauce to building a thriving, creatively fulfilling photography business. And you'll learn three key things to look for when building relationships with other photographers so you, your clients, your family and your new photographer friends all benefit. So hit play and let's dig in! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-177   SHOW TRANSCRIPT:  https://bit.ly/3LuKtWF   BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough   INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756  

Struggling  to “get it all done?” The breakneck pace of running a photography business while caring for your family can feel impossible.  Believe me, I know. I started my business with newborn twins at home and added baby number three a year later.  I had to figure out a schedule that allowed time for my kids, my business, my husband, and, you know … ME!  On today's episode, I'm going to show you the exact weekly schedule I used to keep my busy photography business thriving while still having plenty of time for three kids.  I know this worked for me - and it can work for you, too. So press play now!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-176   SHOW TRANSCRIPT:  https://bit.ly/45NASlJ   BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough   INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756  

Do you really need a photography studio?  Today, we talk about why you should NOT get a studio until you have done ONE very important thing.  You'll meet one of my students who took on the expense of a studio and what happened next.  It's a tale of a really poor upbrining, with a dash of risk, and the kind of mistake that could've had her throwing in the towel. Curious to hear all the juicy details about Shelby's studio rollercoaster?  Hit play to tune in. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-175   SHOW TRANSCRIPT:  https://bit.ly/47Yt0PX   BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough   INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756  

There's a dirty little trick your brain is playing that is holding you back. The crazy thing is that you don't even realize that it's happening! But I've seen it sabotage so many of my students that it's time I shed some light on it.  In today's Joycast, I'll share how the “What if…” game your mind plays can sabotage your forward momentum and some powerful tips I use to push past them.  I'll also share 9 powerful words that you can use when a client stumps you with a hard question.  Don't get paralysis by analysis here - press play on today's episode and learn these tips to overcome self doubt.  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-174   SHOW TRANSCRIPT:  https://bit.ly/3sEcHHC   BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough   INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756  

Should you hire an intern? What are the benefits of having young people in your company?  Better yet, where do you find those “impressive youth,” and how do you convince them to work for you?! Today, I'll share the four BIG benefits of mentoring that I bet you've never thought of before (I certainly hadn't until I did it myself). These are HUGE bonuses for you and your photography business that you don't want to miss!  Press play now to find out how mentoring will help you build a better photography business and it will feel as good as snuggling a new baby (it's the BEST)!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-173   SHOW TRANSCRIPT: https://bit.ly/47ARKh3   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how-to videos:  https://www.youtube.com/c/thejoyofmarketing

Do you ever feel like what's the point? Between the grind of figuring out your photography business and taking care of all the things your kids need from you, it would be easier to put a swimsuit on a gorilla.  Today, I met Janelle Krulicki, a stay-at-home mom who was spending an whopping 15 hours PER digital file client. Exhausted and burned out with barely any income to show for it and a husband who was getting annoyed, Janelle was at a crossroads of whether or not a photography business could work for her. Here's her story of what she changed everything, got a $5,000 order and THRILLED her husband at the extra money coming into their household every month!!! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-172   SHOW TRANSCRIPT: https://bit.ly/3OVZsuA   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how-to videos:  https://www.youtube.com/c/thejoyofmarketing

Have you ever wanted to be a fly on the wall during someone else's photography session? You know - see what they do differently. Recently I had students in a real-life LIVE session and selling presentation, I gotta say, it made me a little nervous!  AND things did NOT go as planned!  But it was their takeaways from the day that were the REAL surprise!  It's so cool to see what these professional portrait photographers - new and experienced - picked up on as I was “doing my thing.”  You've GOT to hear these. So press play now!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-171   SHOW TRANSCRIPT: https://bit.ly/3qlM0XI   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how-to videos:  https://www.youtube.com/c/thejoyofmarketing

What do you do in a photography session when one of the kiddos doesn't want to participate? We've all been there!   This exact thing happened to me LIVE in front of 73 of my Peak Performance students. During the session, I was thinking, okay, we've got a family of five. If everyone isn't in the photo, we have nothing. They won't order ANYTHING. Talk about pressure. It wasn't expected, but here's how I handled it - and all the other unexpected turns that happened in the live session and presentation. Listen to learn more. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-170   SHOW TRANSCRIPT:  https://bit.ly/3YnEecj   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing

Feel like you're not a “real” photographer because you don't have a photography degree?  That's exactly what kept my student Brandy Aldrich from embracing her long-term dream of being a photographer!  “They told us in college that we needed a degree to back up our talent, so I thought if I went out on my own, I'd fail.”  The thing is - Brandy already had a good eye. She took great pictures. She didn't need a degree in photography. What she needed to learn was something totally different.  Listen now to find out what changed everything for Brandy and helped her transition from giving her photos away to getting $4,000 orders. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-169   SHOW TRANSCRIPT:  https://bit.ly/3Y1Ev4x   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing

“Nobody will ever pay that much for photography.”  “You're not even a real photographer.”  “You'll never be able to run a photography business and raise kids, too.” Cutting, judgmental comments from your friends, spouse or even STRANGERS can really get you down. Especially when they are about your photography business. If you don't find a way to rise above them, they can absolutely drag you and your photography business down.  Hit play to learn how to take those comments, throw them into a pile, and set them on fire - because you are meant for MORE than what people say!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-168   SHOW TRANSCRIPT:  https://bit.ly/3O2nQtc   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing

There's nothing more terrifying than when someone asks you for a discount on your photography.  Do you freeze? Stumble over your words, unsure what to say?  Cave in and give them the discount on your photography?  PHOTOGRAPHERS, WE DON'T HAVE TO DO THIS!  The key is to be prepared when photography clients ask this question. I recently asked a local artist for a discount and his response was the best I've ever heard. Hit play to learn what he said (and you can too) when someone asks you for a discount on y our photography services.   RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-167   SHOW TRANSCRIPT:  https://bit.ly/3rgGbe9   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing

Do you ever feel like every photographer in your market is out there doing great work and raking in clients… except for you?  Despite having a photography degree from one of the best photography schools in the country, Kim struggled to make a full-time living doing what she loves.   As impostor syndrome took root, she wondered if she would ever make more than $200 per session…   Hit play to learn how she beat her head trash, got confident in her photography business, and made a $4,400 sale!    RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-166   CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway     SHOW TRANSCRIPT:  https://bit.ly/3NG87zA   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing

Your kids are out of school, but does that mean your photography business has to be on vacation, too?  NO! Here are 6 ways to attract awesome photography clients this summer while getting TONS of family time, too!  Hit play now and I'll show you how to get the MOST out of summer (for your family and your business). RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-165   SHOW TRANSCRIPT:  https://bit.ly/3pf6UHy   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing

They say it takes 10 years to be an overnight success, but Allie Cline proved “them” wrong!  This self-proclaimed introvert and mom of 3 had just moved to a new town when she decided to join Boutique Breakthrough.  So what did she do to get $12K in orders in her FIRST 30 DAYS in business??? (Something you can do TODAY!)  Find out how Allie made something BIG happen for her business, all while taking care of three kids and working full time, in today's podcast!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-164   CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway     SHOW TRANSCRIPT:  https://bit.ly/3JlmQP4   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing

Do you ever feel like despite trying EVERYTHING, your lack of clients means that you're bad at marketing your photography business?  My student Leah had the same fear. After years of several misses, her photography business had turned into something unfilling and draining.  But then she tried one more thing…  Hit play to learn how long-time photographer Leah finally turned everything around and landed a $6,000 order!!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-163   CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway     SHOW TRANSCRIPT: https://bit.ly/3X3JilF    INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing

When the kids get out of school for summer break, it can really throw a wrench in your schedule as a photographer. How are you supposed to run your business, squeeze in sessions, all while caring for your little ones who are suddenly home 24/7? I've got three kids, and my family navigated the summer schedule for 15 years so my business didn't have to come to a screeching halt. It can be done!  On this episode, I'm sharing the 6 rules of managing summer vacation when you've got kids and a photography business. Summer schedule stress disappears when you have a plan!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-162   CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway     SHOW TRANSCRIPT:  https://bit.ly/3WTGib6   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing

Want to go ALL IN on your photography business, but feeling pressed for time between your current career and your family?  Friend, I TOTALLY get it. And I have some good news for you…  I rounded up a few simple rules that will help you maximize the time you do have so you can transition into a thriving photography career! (Without burning the candle at both ends or sacrificing even more time with your family.)  Curious? Hit play and let's dive in!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-161   CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway     SHOW TRANSCRIPT:  https://bit.ly/429fNQd   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing

Want to give up your career to run a photography business? Working mom of 3 Shaina felt the same way…  She wanted to do photography, but with a full-time job, three kids, two dogs, and a husband all needing her attention, she didn't know where to start. Hear how Shania took the first step and leveraged the small amount of time she did have to go all in and get a $3,000 client order!!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-160   CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway     SHOW TRANSCRIPT:  https://bit.ly/3C8l0xf   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing

Have you ever felt guilty about asking people to pay {gasp…that much} for your photography? Do you have trouble charging what you're worth because of how you grew up?   Maybe you're even worried that you'll feel guilty or change in icky ways if you start making more money in your photography business. Today I'm sharing nine ways to use money from your photography business for GOOD so you can shift your perspective around what it means to be profitable and help you and the people around you live your best lives.  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-159   CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway     SHOW TRANSCRIPT:  https://bit.ly/42ZLTig   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing

Have you ever found it hard to believe that people will invest big bucks in your photography?  Maybe you've fallen into the trap of selling from your own wallet (thinking about what you would pay for something). And because of that, you've kept your prices low.  Today I'm sharing what I learned about competing on price while staying in an all-inclusive resort in Mexico for a business event!!  Hit play to hear my epiphany and what it means for your photography business!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-158   CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway     SHOW TRANSCRIPT:  https://bit.ly/42fvshz   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing

Have you ever had friends and family doubt that you could make a living from your photography?  Or maybe you've felt pressured to quit photography altogether and get a “real” job?  Kristen was in the same boat. She didn't have a support system for her photography dreams, but she still KNEW she had to keep going.  Today she's sharing how she went from a digital file photographer to a boutique photographer and ended up making $30k in just 3 months!!  Hit play to hear the full story of how she did it!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-157   CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway     SHOW TRANSCRIPT:    INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing

There are so many people struggling in the world right now. Here's how you can help just by using your camera.  Everywhere I look, there are people who can use a helping hand. But I don't have unlimited funds to write checks or the hours I'd love to dedicate to volunteering. Here's what I can do, and so can you! We can use our cameras in specific ways that give back while we grow our photography businesses, too. I'm not just talking about giving away free sessions.  This one idea is on the top of my FAVORITES list for lifting as I climb (my life's motto)!  Hit play to learn the five steps to “Giving and Getting” so you can feel good, do good, and grow your photography business in the process!!! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-156   CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway     SHOW TRANSCRIPT:  https://bit.ly/3URyV3d   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing

Do you want to transition out of wedding photography and into portrait sessions?  Maybe you still love weddings! But you know that they're so time-consuming…  One of my students came to the same conclusion.  And after her revelation, she made more in a 40 minute session than she was making in 40 HOURS of wedding photography work!! Hit play to learn how Kaycee made the jump and how you can do the same thing!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-155   CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway     SHOW TRANSCRIPT:  https://bit.ly/3oaLl9V   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing

Did you know that there is ONE expense that could cost your photography business more than ANYTHING else?  No, it's not taxes or gear…  In fact, it's something you might not even know exists!   Hit play to learn the cost that NO ONE talks about in a photography business (and how you can avoid it).  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-154   CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway     SHOW TRANSCRIPT:  http://bit.ly/3KLRQrF   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing

I'm a creative entrepreneur who struggles with shiny object syndrome. So there are days when I feel like I've gotten NOTHING on my list done. Today I'm sharing one decision you can make to MAXIMIZE the time you do have to work on your business – so you can fit in more of the things you NEED to do to build a business that thrive while you put #familyfirst. Hit play to learn the number one thing you have to stop doing right now. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-153   CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway     SHOW TRANSCRIPT:  http://bit.ly/3ZFfb3i   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing

Do you dream about what you would do with extra income from a photography business?  Shalicia did, too – but she quickly realized that working full time AND being a photographer is hard work (say goodbye to resting on the weekends)...   After three years of exhaustion, she learned that there is ANOTHER way of doing business. One that allowed her to replace her full-time income and finally experience the life she wanted!  Hit play for a life update (big changes are coming for Shalicia on May 1) and healthy dose of inspiration from our Peak Performer of the year, Shalicia Johnson! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-152    SHOW TRANSCRIPT:  http://bit.ly/3FVjqRk   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

What if you could get 3 WHOLE DAYS of photography business training boiled down into just ONE bite-sized podcast?  Your wish is my command!  After an AMAZING Go Boutique Live (the buzz has been that it was our best one yet), I decided to round up my 5 biggest takeaways for YOU.  It's a great refresher if you were there, and a great way to catch up if you weren't.  Make sure you grab a pen before you hit play – you're going to want to take notes so you can use these takeaways to supercharge your business in 2023! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-151    SHOW TRANSCRIPT:  http://bit.ly/3LE6PWt   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Have you ever struggled to believe that you're worth the prices you need to charge to run a profitable boutique photography business?  Amy Yang struggled with the same thing when she started turning her love for photography into a high-end photography business.  Hit play to learn how this military wife went from selling underpriced digital files to earning 6 figures in her photography business AND being voted by members of our Peak Performance Coaching community as Sherpa / Coach of the year! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-150   SHOW TRANSCRIPT:  http://bit.ly/3FbCCdg   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Are you a wedding photographer who wants to transition to portrait photography so you can spend time with your family on the weekends? Or maybe you've already started to make a change in your business and are stuck in a weird, awkward hybrid phase. Amy Wellenkamp was in the same boat. She wanted to make a change, so she offered a little bit of this, and a little bit of that.  But when the pandemic hit and she lost 30% of her business in five days, she knew she had to go all in on ONE thing.  Hit play to learn how this single mom photographer pivoted from weddings to portraits (during an incredibly stressful time) and CRUSHED it!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-149   SHOW TRANSCRIPT:  http://bit.ly/3IRuTSR   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

As promised, here is PART TWO of the top secrets to reaching 100k from my 2022 Yay Award Winners!  These photographers earned as much as $400,000 last year in their photography businesses, so you'll want to hear their favorite tips for growing a profitable photography business.  Hit play to learn what changed the game for these 7 boutique portrait photographers and how they're crushing it right now! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-148   SHOW TRANSCRIPT:  http://bit.ly/3SxCA55   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756  

What if you had the chance to hear how other boutique portrait photographers are finding success no matter where they live or what circumstance they're in?  Well, today you CAN!! I gathered up some of my TOP performing students (all who did 6-figures+ in 2022) and asked them to share their biggest secrets with you.  Some of them are photography veterans, and some are just starting out. Some are in small towns, and others are in huge cities.  What they have in common is that they have a passion for photography (just like you) and have cracked the code on being able to run their business AND be there for their families.  Hit play to learn what changed the game for these 7 boutique portrait photographers – and stay tuned for next week's episode when you'll hear from 7 MORE top performers!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-147   SHOW TRANSCRIPT:  http://bit.ly/41a2srr   GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers February 28 - March 2, 2023 TICKETS ON SALE NOW! www.goboutiquelive.com   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756  

How do you juggle the dreams you have for your photography business and the desire to travel more with your family?  Today I'm chatting with my student (and long-time photographer) Chianne Coffman to learn how she was able to take her business from struggling to 6-figures WHILE taking frequent road trips with her husband and two kids.  Hit play to hear the steps she took to show up for her family WITHOUT giving up on her business goals.  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-146   SHOW TRANSCRIPT:  http://bit.ly/40MAYI6   GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers February 28 - March 2, 2023 TICKETS ON SALE NOW! www.goboutiquelive.com   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Have you ever gotten a hurtful comment on social media about your photography business (or maybe even about you personally)?  Has the fear of being judged by commenters has stopped you from putting yourself out there? Today I'm sharing a mean comment I received on Instagram and how I responded to it.  Hit play to learn how to keep a professional image AND prevent yourself from taking on any head trash from the internet trolls.  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-145   SHOW TRANSCRIPT:  http://bit.ly/3RyOBqi   GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers February 28 - March 2, 2023 TICKETS ON SALE NOW! www.goboutiquelive.com   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Your photography business name is one of the first things potential customers see (and what they will remember you by) — so it's CRITICAL that you pick the right one.  But brainstorming the perfect name can be tough. Where do you even start? Never fear! Hit play to learn my tips for creating a name for your photography business that you won't want to change in a few  years.  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-144   SHOW TRANSCRIPT:  http://bit.ly/3WCbs5n   GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers February 28 - March 2, 2023 TICKETS ON SALE NOW! www.goboutiquelive.com   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

What if you could take control of your photography career in just a few months?  WITHOUT spending endless hours on the computer editing or sacrificing family time…  That's exactly what breast cancer survivor Stacy Lange did!  When her husband said things like, “You're always on that dang computer, and you're only making $200!”….Stacy realized she was giving more time to her clients than to her family.  Hit play to learn how she went from $200 sessions to $4,000 sessions while being the full-time caregiver for her son.   RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-143   SHOW TRANSCRIPT:  http://bit.ly/3WjsMMc   GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers February 28 - March 2, 2023 TICKETS ON SALE NOW! www.goboutiquelive.com   BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Can you get away with simply ADDING prints to your digital file photography business to make it boutique?  Spoiler alert: This “hybrid” business model does far more harm than good (and leaves both you and your clients frustrated).  Hit play to hear the key differences between the two business models and learn the tweaks you need to make to become FULLY boutique!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-142   SHOW TRANSCRIPT:  http://bit.ly/3iPVuGJ   GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers February 28 - March 2, 2023 TICKETS ON SALE NOW! www.goboutiquelive.com   BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

What do Bill Gates, Warren Buffet, Elon Musk, Mark Zuckerberg, and Mark Cuban all have in common? They read. A LOT! But they don't just read anything… they read books that are relevant to them and what they're going through. So I rounded up 3 books that I read this year that I believe EVERY photographer could benefit from!! Hit play to hear my picks!  So I rounded up 3 books that I read this year that I believe EVERY photographer could benefit from!! Hit play to hear my picks!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-141   SHOW TRANSCRIPT:  http://bit.ly/3XawgSb   GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers February 28 - March 2, 2023 TICKETS ON SALE NOW! www.goboutiquelive.com   BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Do you ever feel like if you don't start to make more profit in your photography business, you'll have to go back to a J-O-B (and sacrifice time with your family)?  Is imposter syndrome holding you back from charging more in your photography business?    Hit play to learn how Amanda Costle went from struggling with confidence and giving her photography away for free to getting a $3,400 order.   RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-140   SHOW TRANSCRIPT:  https://bit.ly/3WN01rX   BOUTIQUE BREAKTHROUGH – LIVE 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756