Expert Edge Podcast

Most people think scaling to $100K months is about better ads, more traffic, or a shinier funnel. But after working with thousands of coaches and course creators, I can tell you—it's not just strategy. It's identity. In this solo episode of the Expert Edge, I walk you through the five powerful inner shifts that I had to make (and that my most successful students also made) to step into consistent $100K months. You'll learn: Why your beliefs are often your biggest bottleneck—and how to change them. How your environment silently reinforces your income ceiling. What high-level entrepreneurs focus on that most people ignore completely. The mindset shift that separates “busy” entrepreneurs from wildly profitable ones. Why clarity on who you are is more valuable than any marketing hack. If you're feeling stuck at your current income level and sense that it's not about the tactics, this episode will meet you where you're at—and show you what's actually required to go to the next level. Preorder my book One Presentation Away here:  https://onepresentationawaybook.com/ Discover how to authentically connect with your audience & fill your programs with a Conversion Story - Version 2.0 (AI Edition) is now available. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating!  For all the show notes and links: https://www.expertedgepodcast.com/blog/episode275 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/  

If it ever feels like you're doing 17 different jobs just to run your business… you probably are. And here's the truth: most of those jobs can (and should) be automated with AI. In this episode of the Expert Edge, I'm sharing the 5 most effective ways I'm using AI right now in my coaching business. These aren't theories or tools I “might try someday”—this is what's actually working today to save time, generate content faster, and keep me focused on the stuff that really moves the needle. Here's what I break down in this episode: How I use AI to plan and build coaching programs faster (and with more clarity) The tool that turns my voice into a week's worth of content The prompt framework I personally use to get better results from ChatGPT How I'm creating visuals, slides, and marketing assets in minutes—not hours Why my emails and sales pages still sound like me (even when AI writes the first draft) If you've been watching AI from the sidelines or you've dabbled but haven't gone all in, this episode will help you finally put it to work in a way that feels natural (and actually fun). Resources I Mentioned: - Try Wispr Flow here: wisprflow.ai/r/COLIN54 -  Preorder my new book One Presentation Away (and get my pre-stage ritual PDF as a bonus): onepresentationawaybook.com A few specific times during the year, I open up Sell From Stage Academy for new members, and we are currently open right now, but we close today at 5pm Pacific. This is the most generous offer we've ever made, and it includes access to new AI tools, live coaching with me and my team, and so much more. If you've been on the fence about joining the Academy, now is the time to do it  >>> Check out the Academy - It's closing TODAY! Discover how to authentically connect with your audience & fill your programs with a Conversion Story - Version 2.0 (AI Edition) is now available. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating!  For all the show notes and links: https://www.expertedgepodcast.com/blog/episode274 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/  

What if scaling your business had less to do with your pricing… and more to do with your positioning? In this episode of the Expert Edge, Colin sits down with Sarah Petty—founder of the Photography Business Institute and creator of a wildly successful photography coaching program—to unpack how she went from charging $75 per session to building a multi-million dollar boutique coaching business with a 77% renewal rate. You'll discover: Why niching down is the fastest path to scaling up (even in a saturated market) How Sarah turned a simple coaching program into a full-blown CULTure—with pins, swag, and sky-high retention. The belief that nearly cost her everything—and how she reframed it to unlock massive growth. This is the perfect episode for coaches and course creators who feel stuck, stretched thin, or afraid to charge what they're worth. Sarah's story is proof that it's possible to scale with simplicity, soul, and style.

What does it really take to go from six figures in debt to running a multi-million dollar business—without selling your soul, skipping meals, or pretending your life is a highlight reel? In this episode of the Expert Edge, Colin sits down with retail strategist and powerhouse entrepreneur Janine Mix to unpack the real, raw, and surprisingly hilarious journey from financial rock bottom to unstoppable success. This isn't fluff or “just believe in yourself” advice. Janine shares the exact mental, strategic, and emotional shifts that helped her rewrite her money story. You'll learn: Why most broke mindsets don't get solved by making more money. How to stop “building” and start selling (without needing a perfect funnel or 100k followers). The unexpected key to staying grounded when your business starts to scale. If you've ever questioned whether you're too late, too stuck, or too far behind, this conversation will show you what's possible—and how to take the first real step forward.

If you've ever run a Facebook ad that flopped—or avoided ads altogether because they feel like a black hole of wasted money—this episode is for you. In this conversation, Colin sits down with his in-house marketing manager and paid traffic strategist, Daniel Schlenger, to pull back the curtain on what's actually working with Facebook and Instagram ads in 2025. With over a thousand campaigns under his belt and millions in ad spend managed, Daniel shares the practical, battle-tested tactics that coaches and course creators need to know right now. You'll learn: Why static images and memes are still beating expensive videos How your creative (not your copy) is now the biggest needle-mover in performance The #1 reason your ad might be getting clicks—but no conversions What to expect (and optimize) if you're running a webinar funnel in today's landscape Whether you're scaling to six figures or just trying to get consistent leads, this episode will help you simplify your ads, lower your cost per lead, and finally make paid traffic work for your business. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating!  For all the show notes and links: https://www.expertedgepodcast.com/blog/episode271 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/  

If your offer used to sell like hotcakes but now it's just… sitting there, this episode is for you. In this solo session, Colin breaks down the four core shifts you need to breathe life back into an offer that's stopped converting. Whether your sales have slowed, plateaued, or flatlined completely, the problem usually isn't the product—it's how you're positioning and presenting it. You'll learn: Why “nice-to-have” offers kill momentum—and how to reposition your product around a problem people need solved now. How to simplify your promise so it lands instantly (and why complexity kills conversions). Easy, no-brainer tweaks you can make to boost perceived value and get more yeses without lowering the price. How to add emotion, story, and resonance that drives action instead of apathy. If your funnel's feeling stale or your checkout page is collecting digital cobwebs, this episode will give you a clear path forward—and the confidence to make your next launch your best yet.

If AI still feels like a novelty or a “nice-to-have”… this episode is your wake-up call. In this Expert Edge episode, Colin sits down with Billy Sticker—a multi-7-figure entrepreneur who's helped generate over $450 million for his clients—to break down how not using AI is quietly sabotaging your time, team, and bottom line. You'll learn: How to use AI tools like ElevenLabs and Claude to clone your voice, repurpose content, and automate busywork without losing authenticity. Why most entrepreneurs are working way too hard—and how to build systems that scale, using tech that's finally caught up to your vision. A simple video strategy (powered by AI) that can position you as the go-to expert in your niche—even if you hate being on camera. Billy also shares the heart behind his latest venture, HireZim.ai—a mission-driven agency that helps businesses implement AI using highly trained virtual teams from Zimbabwe. If you want to save time, scale smarter, and stay ahead of the curve without getting buried in tech overwhelm, this conversation will show you the path. Learn more at HireZim.aiFollow Billy on Instagram: @thebillysticker Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating!  For all the show notes and links: https://www.expertedgepodcast.com/blog/episode269 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/   TOOLS COLIN RECOMMENDS: - Check out Colin's Virtual Studio Setup: https://colinboyd.co/virtualstudio/  - Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima

If your Reels are tanking, your growth is crawling, and your strategy is still stuck in 2021… you're not alone. Most coaches and creators are making a handful of simple—but costly—mistakes that are crushing their Instagram performance and leaving money on the table. In this episode of the Expert Edge, Colin sits down with Instagram growth expert and co-founder of InstaclubHub, Brock Johnson, to unpack what's actually working right now on the platform—and what's flat-out killing your growth. With over 700K followers and a multi-7-figure business built on Instagram, Brock brings the data, the strategy, and a whole lot of clarity. You'll learn: Why your Reels aren't getting seen (and what to change right away). The most underused Instagram features that boost engagement without burning out. How to design a 30-day Instagram strategy that drives leads and converts followers into buyers. If you've ever felt like you're playing catch-up with the algorithm or wasting hours creating content that flops, this episode will give you the clarity and confidence to post with purpose. Check out Brock's training, membership, and Instagram resources here: colinboyd.co/brockFollow Brock on Instagram: @brock11johnson Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating!  For all the show notes and links: https://www.expertedgepodcast.com/blog/episode268 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/  

What if the secret to a thriving expert business isn't going viral, launching fast, or reinventing your offer every quarter—but building something that's simple, steady, and built to last? In this episode, Colin sits down with Jon Acampora, founder of Excel Campus, who quietly built a 7-figure business teaching (yes) Microsoft Excel. Together, they unpack the overlooked strategies that fuel long-term growth—without burnout, complicated tech, or constant reinvention. You'll learn why slow growth is often smarter growth, how Jon uses YouTube and evergreen webinars to generate daily sales, and the surprising power of solving one problem really well. Jon also shares the exact mindset shifts that helped him resist comparison, stay focused on value, and build a business that fits his life—not the other way around. If you're tired of chasing hype and ready to build something real, this episode will give you the clarity and confidence to commit to the long game. Your business doesn't need to be loud to be profitable—it just needs to work. You can check out Jon's training and free resources at ExcelCampus.com, or find him on YouTube, Facebook, or Instagram under @ExcelCampus. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating!  For all the show notes and links: https://www.expertedgepodcast.com/blog/episode267 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/  

Does the thought of public speaking leave you with sweaty palms and a racing heart? In this episode, Colin breaks down the psychology behind speaking anxiety and reveals five powerful strategies that transformed him from a nervous presenter into someone who genuinely looks forward to speaking opportunities—strategies that have directly contributed to millions in revenue. You'll discover why focusing on helping others instantly dissolves fear, how to make any presentation feel like a natural conversation, and the mindset shift that helped Colin confidently speak to 5,500 people at his first major paid presentation. Plus, learn a practical three-step exercise you can use moments before speaking to ground yourself and access unshakable confidence. Whether you're pitching to clients, leading team meetings, or speaking on stage, these techniques will help you access the confidence that already exists within you. Stop hiding your brilliance behind speaking anxiety and start showing up as the authority you truly are. Your ability to speak with confidence isn't just a nice-to-have skill—it's often the difference between building a thriving business and remaining invisible in today's noisy marketplace. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating!  For all the show notes and links: https://www.expertedgepodcast.com/blog/episode266 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/  

What if your biggest obstacle to success… was you? In this episode, I'm joined by therapist and coach Julia Kristina to unpack the sneaky, subtle ways high performers sabotage themselves — even when things are going well. If you've ever found yourself procrastinating, overthinking, or shrinking back just as momentum starts to build, you're not alone. Julia shares a refreshing, practical perspective on how to break these patterns and create real inner safety so your success doesn't feel like something you have to survive. Here's what we dive into: Why high achievers self-sabotage (without even realizing it) How to separate your identity from your results so failure doesn't derail you Tools to build emotional scaffolding so you can grow without burning out If you're ready to stop over-functioning and start trusting yourself through every stage of growth, this episode is for you.   Check out Julia Kristina's free 25 Power Thoughts here: https://25powerthoughts.com/   Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating!  For all the show notes and links: https://www.expertedgepodcast.com/blog/episode265 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima    

Are you a highly sensitive entrepreneur who feels EVERYTHING deeply? If so, you're not alone. Many coaches, course creators, and online business owners have a unique ability to connect, create, and serve at a deep level—but this often comes with a downside: stress, overwhelm, and burnout. In this episode, I sit down with my wife, Sarah Boyd, to discuss how highly sensitive entrepreneurs can manage stress, protect their energy, and build a thriving business without burning out. Sarah, a leadership coach and author of Turn Down the Noise, shares research-backed strategies designed to help you reset, recharge, and find joy in your work again. You'll discover: - The #1 reason highly sensitive entrepreneurs struggle in online business - Why taking a "Business Sabbath" can reset your dopamine and boost creativity - How scheduling time for play actually makes you more productive - Simple, science-backed strategies to protect your energy in a noisy digital world If you've ever felt overwhelmed by the relentless pace of online business, this episode is a must-listen. Tune in now, and grab your copy of Turn Down the Noise at TurnDownTheNoiseBook.com   Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating!  For all the show notes and links: https://www.expertedgepodcast.com/blog/episode264 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima    

In Part 2 of our conversation series, we dive even deeper into the art of connecting with others and turning casual conversations into meaningful, lasting relationships. If you've ever felt like you're stuck in "small talk" and can't quite break through to real connections, you're not alone. But the good news is—there's a simple shift you can make that will change everything. In this episode, I walk you through the next level of conversation mastery: How to instantly read the room and adjust your approach to create rapport quickly. The power of asking the right questions to guide conversations toward genuine connection. Why being intentional with your words (and silence) can dramatically improve your impact. Whether you're at a networking event, a business meeting, or just trying to connect with people on a deeper level, these strategies will make your conversations more fluid, meaningful, and, yes—less awkward. If you want to stop feeling like a deer in headlights when talking to strangers, this episode is for you. Let's take your conversation skills from awkward to amazing! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating!  For all the show notes and links: https://www.expertedgepodcast.com/blog/episode263 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima    

So many struggle with something that has the power to change everything—conversation. The fear of rejection. The worry of not belonging. That awkward moment when you don't know what to say next. We've all been there. But here's the truth: Your ability to make genuine connections will impact your success more than any marketing tactic ever will. In this episode, I break down three simple but powerful strategies to help you engage in conversations with confidence, ease, and real impact: - How your body language shapes the way people perceive you before you even say a word. - A subtle shift that creates deeper, more natural connections. - The key to guiding conversations effortlessly, so they feel engaged instead of forced. If networking, small talk, or meeting new people has ever felt intimidating, this episode is for you. Let's make conversations feel natural—and even enjoyable. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating!  For all the show notes and links: https://www.expertedgepodcast.com/blog/episode262 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/  

After seeing so many talented coaches and course creators feeling stuck, discouraged, and uncertain, I knew we had to have this conversation. The truth is, the energy in the world right now—fear, uncertainty, disillusionment—is affecting all of us. But here's the key: challenges don't define you; they shape you. In this episode, I break down the three biggest mindset traps that keep experts from breaking through: Believing that setbacks mean failure – How one painful business loss led me to restructure and scale to millions. Comparing yourself to others online – Why the most "successful" people you see are struggling more than you realize. Waiting for the “right” time – The deeply personal story of why I stopped waiting and took action—even in the hardest season of my life. If you're feeling stuck or like your breakthrough is always just out of reach, this episode will give you the perspective shift you need. The economy may be uncertain, but your ability to adapt and serve is what truly matters. Let's dive in.   Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating!  For all the show notes and links: https://www.expertedgepodcast.com/blog/episode261 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/  

After being stuck at $400,000 in annual revenue for four frustrating years, I discovered some strategies that finally shattered my income ceiling. In this candid episode, I'll reveal the practical shifts that changed everything for my business growth. You'll discover the six proven strategies that create massive breakthroughs:  Expanding your audience aggressively,  Investing seriously in paid traffic,  Increasing conversion rates through data analysis,  Strategically raising prices,  Adding aligned new programs (with an important caution),  Increasing the velocity of what's already working.  Whether you're stuck at five, or six figures or trying to break through to seven, this episode provides the practical blueprint to finally shatter your revenue ceiling. Let's cuts through the noise with actionable advice that works across all coaching business models, focusing on the fundamentals that create sustainable growth rather than shiny object strategies. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating!  For all the show notes and links: https://www.expertedgepodcast.com/blog/episode260 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/  

Not all coaches help clients make more money—but that doesn't mean you can't command premium prices. In this value-packed episode, Colin tackles the common challenge faced by relationship coaches, parenting experts, health advisors, and other transformation experts: how to sell your offer when your results aren't directly tied to dollars and cents. Drawing from his own journey as a life coach and the success stories of his students, Colin reveals three powerful strategies that will help you articulate value in a way that resonates deeply with potential clients: Learn to showcase the full transformation (beyond the surface-level benefits) Create a unique process that positions you as the only solution Master the art of helping clients quantify their own value (with the exact questions to ask) Whether you're struggling to fill your programs or simply want to increase your prices, this episode provides the practical framework to communicate the true worth of your services—even when you don't help people make money directly. Listen now and discover how to turn "I can't afford it" into "I can't afford NOT to work with you!" Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating!  For all the show notes and links: https://www.expertedgepodcast.com/blog/episode259 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/  

For years, I thought making money as a coach or course creator had to be complicated—big launches, fancy tech, and endless prep. But the truth is, you're probably sitting on untapped income right now. You don't need more time or resources; you just need simpler strategies.In this episode, I share three quick, practical ways to start making fast, easy money using what you already have. If you're ready to simplify your business and boost your income without overcomplicating the process, this episode is for you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com   Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you.   Check out the Podcasts featuring Colin & Sarah: Part 1: https://www.expertedgepodcast.com/blog/episode244 Part 2: https://www.expertedgepodcast.com/blog/episode245   For all the show notes and links: https://www.expertedgepodcast.com/blog/episode258   Connect with Colin on Instagram: https://www.instagram.com/colinboyd/  

For years, I thought success was all about your strategy—the perfect offer, the perfect pitch, the perfect marketing process. But the truth is, your business will never outgrow your identity. If you see yourself as someone who just “gets by,” you'll always hit an invisible ceiling—no matter how many strategies you try. In this episode, I break down three key shifts that will help you step into a more abundant identity. If you're ready to break through, this episode is for you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com   Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you.   Check out the Podcasts featuring Colin & Sarah: Part 1: https://www.expertedgepodcast.com/blog/episode244 Part 2: https://www.expertedgepodcast.com/blog/episode245   For all the show notes and links: https://www.expertedgepodcast.com/blog/episode257   Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Scaling a coaching business doesn't have to mean working more hours. Just ask Verena Tschudi and Lauren Monique—two coaches who hit roadblocks before finding their breakthrough with Sell From Stage Academy®. Verena was stuck at $200K-$300K per year, and Lauren struggled to scale beyond one-on-one coaching. The game-changer? One high-converting presentation. In this episode, they share how this strategy helped Verena break past $1M and gave Lauren predictable growth in her business. If you're ready to scale smarter, don't miss this one!   Sell From Stage Academy is currently open for just a few days.  https://sellfromstageacademy.com    Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode256 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Connect with Lauren Monique on Instagram: https://www.instagram.com/laurenmonique.business/  

The goal of almost every coach or course creator I've ever encountered is to build a highly lucrative and impactful expert business. It doesn't take rocket science to realize that! But as a coach it may feel like rocket science trying to figure out the formula and steps that turn your expertise into massive profits! If you've ever struggled to know a simple way to build your expert business so that it makes great money but also suits your lifestyle, then don't miss this episode!   During this episode you'll discover:    The 5 phases to building a scalable and profitable expert business (you'll finally have a clear pathway for building and scaling...faster) The new beliefs you must adopt to command a virtual or live stage (they are very different to what you think)! The 3 types of signature talks you must create so that you speak in a way that sells on every occasion (most people only have one and that's why they get average results).   And more!   Want to truly master the art of selling from virtual and live stages?     Don't miss this exclusive live Workshop series (Replays Available) starting February 3rd called: Selling From Virtual & Live Stages   Register here: https://colinboyd.co/stages   Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode255 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima  

Most coaches I come across have amazing content that provides a ton of value but they struggle to sell their stuff. This is a super common problem in the industry. The good news is that it's relatively easy to fix because it almost always stems from 1 of 3 mistakes. You're either delivering too much information, selling at the end of your presentation, or sharing the wrong stories. During this episode I'll go over what to do in each scenario as well as:    The difference between information-based training and decision based training (this one distinction recently took Jon Acompora's webinar from 3 to 14% conversion rate instantly)  How to choose the right signature story for your presentation so that your audience doesn't just like you, but they want to buy from you! The Infusion Selling Method™ -  This method will instantly show you how to go from content that entertains to content that converts clients (without feeling pushy or sales-y)   And more!   Want to truly master the art of selling from virtual and live stages?     Don't miss this exclusive live Workshop series (Replays Available) starting February 3rd called: Selling From Virtual & Live Stages   Register here: https://colinboyd.co/stages   Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode254 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima    

The majority of coaches understand the importance of selling from stage (virtual & live) but unfortunately, due to fear of speaking, they never cultivate or utilize this immensely valuable skill. You see the second you step on a virtual or live stage, you're instantly viewed as an authority figure. Making your audience way more receptive to what you are presenting & offering. During this episode we are going to tackle this head on so that by the end of it, fear of speaking is a thing of the past for you.     During this episode you'll discover: The simple technique to go from a fear that 'no one wants your programs' to feeling confident in under 7 seconds - it's crazy how fast it works  The Sell From Stage Journey Model™ - the 6 levels every one must move through to command the stages and growth their business The 4 'Big Mindset Moves' that will give you the confidence to connect with your audience from any virtual stage and move them toward your programs   Want to truly master the art of selling from virtual and live stages?     Don't miss this exclusive live Workshop series (Replays Available) starting February 3rd called: Selling From Virtual & Live Stages   Register here: https://colinboyd.co/stages   Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode253 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima  

Imagine waking up to find new clients already signed up for your program—before you've even had your morning coffee. That's the magic of an automated client machine: a system that scales your business, drives consistent growth, and gives you the freedom to focus on what matters most. In this episode, I break down the common mistakes that keep coaches and experts stuck in manual, one-to-one work and share how to transition to a scalable, on-demand system. If you're ready to build a business that works for you (even while you sleep), this episode is a must-listen!   Colinboyd.co/stages Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode252 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/  

Having a great program isn't enough—it's your offer that makes people say, “I need this in my life.” In this episode, I share the story of how my first program flopped, the game-changing lessons I learned from refining my offer, and how those lessons helped me create a multi-million-dollar success. If you're struggling to sell your incredible program, the problem isn't the content—it's the way you're packaging it. Tune in to learn the psychology behind a high-converting offer and discover how to make yours irresistible. This is a must-listen for anyone struggling to sell their program!   Colinboyd.co/stages Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode251 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima    

As coaches and experts, we often strive for more—a bigger business, greater impact, financial freedom—but true prosperity begins within. What if abundance isn't something you chase but something you become? In this episode, I'm joined by Cathy Heller to explore a fresh, aligned approach to abundance. We unpack how your mindset shapes your results, why stepping into your power creates ripple effects for others, and what it really means to open yourself to effortless prosperity. If you're ready to shift from hustle to flow and step into the life you're meant to lead, this episode is for you!   cathyheller.com/book  Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode250 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima  

What's the key to keeping clients coming back? For coaches and experts, it's all about how you handle those critical first 100 days. Research reveals that if clients feel connected and valued early on, they'll stick around for years to come. In this episode, I sit down with customer experience expert Joey Coleman to explore how you can elevate your client relationships from day one. We dive into unexpected strategies that foster trust, create meaningful connections, and set the stage for long-term loyalty. If you're ready to transform how you engage with clients, this is the episode for you!   JoeyColeman.com Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode249 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi https://colinboyd.co/kajabi    

What makes someone a leader worth following? As a coach or expert, stepping into that role means you're declaring yourself as a guide, a leader—but that alone isn't enough. You need a spark that attracts people to you, a quality that makes you stand out: charisma. We've all seen it, even if we can't quite define it. So, how do you develop that magnetic presence? In this fan-favorite episode, I break down what charisma really is and share practical steps to help you cultivate it. Don't miss this one—it's a must-listen for anyone looking to inspire and lead! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode248 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima    

Many coaches overcomplicate their work—whether it's their online courses, their systems, or especially their messaging. The truth is, when your messaging is unclear or overly complex, your audience will quickly tune out. In this week's replay episode, I sat down with Donald Miller, a master at simplifying messaging and a household name in the expert business space. Together, we dive into actionable strategies that will help you cut through the noise and deliver a message that sticks. Here's what you'll learn: How to simplify your messaging into a clear and powerful tagline so you own a problem and become the go-to solution. 3 mental shifts Donald made that propelled him to become one of the most respected leaders in the expert business. 3 practical hacks to get out of a tight spot, whether it's cash flow issues or other business challenges. And much more! Don't miss this episode! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode247 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima    

As coaches,  the way we approach our business & personal growth has a profound impact on the direction we take. Because of that I thought it was necessary and important to dedicate an entire episode on reflection and goal-setting to prepare for an incredible 2025. From choosing your word of the year to acknowledging both wins and challenges from the past year, we explore how to harness momentum and leverage for growth. You'll learn how to reflect on your successes, tackle fears holding you back, and answer questions that will set you up for success in 2025. Tune in!   Here's a sneak peak of a few questions: If you were to make 2025 the best year you ever had, what would need to happen for that to occur? What's the one project you know you need to do but haven't yet because of fear? What parts of you must come out even more in the next 12 months to allow yourself to be the fully expressed version of yourself? Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode246 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima

As promised, here is part 2 of the big business lessons we learned after reflecting back on 2024. While part 1 covered the first 3 lessons, part 2 dives deep into the final 6 lessons we learned. We cover topics that are responsible for up to 50% of our business to how to make sure your business and you are growing WITH your partner/spouse so that there are no unnecessary conflicts that might hinder your and your business' growth. Make sure you tune into this one as we jump immediately into Lesson 4.   Pre-order Sarah's new book “Turn Down The Noise” with special limited bonuses: https://sarahboyd.co/turn-down-the-noise Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode245 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima    

As a coach and expert, there's going to be a ton of “lessons learned” along the way. The sooner you can recognize them the better. But oftentimes there are bigger picture lessons that require a bigger lens to really understand them. That's why at the end of each year, my business partner (who happens to be my wife) and I always take time to reflect on the past year. We look back at what worked and what didn't work. As well as the lessons learned. That's what I want to share with you today during part 1 or this 2 part series - Business lessons from this past year. Sarah & I go over the first 3 lessons during this episode. Don't miss this! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode244 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima    

Have you ever noticed that during some seasons in your business everything seems to happen easily with little resistance. You easily scale your business to the next level and you're attracting the right person or the right thing exactly when you need it? And then other times it feels so challenging that you want to quit? This my friends is the difference between having momentum and not having it. In order to get momentum, you need to first have a momentum mindset. I've laid out 3 simple but powerful strategies during this episode that will help you cultivate momentum with ease. Tune in! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode243 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima  

As coaches we are always looking at ways to enhance the customer experience. One of the easiest ways to do this is by adding a physical product into the mix. This could be one that they asked for by adding it to their cart via an order bump or it can be one that comes to them completely unexpectedly. Both versions work extremely well at enhancing their experience. In an effort to really help you with the implementation of this, I brought “Product Boss” Jacqueline Snyder on to the podcast to give you a bunch of examples and ways to bring them to life for you business & your customers. Tune in!   Jacqueline's podcast: theproductboss.com/podcast Jacqueline's instagram: @theproductboss Jacqueline's course: ayearofcontent.com    Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode242 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima    

A down market is one of the scariest things for most coaches. But have you ever noticed that there are some coaches that seem to never skip a beat while others struggle or disappear completely? That's because some coaches have some safeguards in place that allow them to never really have to worry about down turns. They may have their own strategies, but I can share with you the 3 big ones that have allowed our top line revenue to continually climb while others hit the panic button. Make sure you tune into this episode where I share 3 big strategies with you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode241 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima  

If you've been to any number of live events, you've certainly sat through your fair share of ‘blah' presentations and phenomenal ones. I can almost guarantee that the ones that didn't pique your interest or capture your attention were by speakers that had little to no stage presence. For coaches, stage presence is crucial. It doesn't matter if you're presenting on a virtual stage or a live stage. Both require stage presence in order to get the most out of your presentation. The question then lies in how does one exude this stage presence? I share all of that during this episode of The Expert Edge. Make sure you tune in! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode240 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima  

Every coach knows they need leads and sales. That is obvious. What's not obvious and agreed upon for the most part is where to go about getting those leads and sales. For my money (literally) nothing compares to Facebook paid ads. Organic is nice, but too slow for my liking. I like to know that results and sales are going to pore in almost the second I start a new ad. So how do we crush it with Facebook ads while others are saying it's “dead”. Tune in to this episode where I discuss everything Facebook Ads with Ads expert Tara Zirker!   Follow Tara here: @tarazirker Successful ads accelerator program: http://colinboyd.co/tara   Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode239 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima    

Everybody has their own definition of success. Some may be monetary, while others may be physical, spiritual, emotional, relational, etc… And your definition may change as time goes on. It's a fluid definition. What's important is that you know which metric determines your success for that particular season you are in. During this episode I share with you exactly how to make sure that you're acting congruently with your success metric for that particular season. This goes a long way towards creating ease and happiness in life & business. Make sure you tune in! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode238 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima    

The amount of influence you have as a coach or expert is directly proportional to how much you make and how large of an impact you have. I can attest to this as well. As my influence expanded so many doors started to open. So naturally it seems like a good thing we should continuously try to increase, right? But how do we go about doing that? I dedicated this whole episode to the 3 big ways you can expand your influence to earn and impact more.  Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode237 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima    

Growing your Instagram following can be maddening at times. One day you think you have it all figured out, adding hundreds maybe even thousands of followers. The next day you add zilch. But in order to get out of that cycle, you need to know how to do data analysis and market research for your particular niche. Once you figure that out, you can always stay on top of “what's working now”. In order to get a grasp on how to go about this whole market research thing, I brought a student of mine on who happens to be one of the best at growing an instagram account. Her name is Evita and she's going to blow your mind once you listen to this episode. Tune in!   Free Course To Get More Clients From Instagram: https://www.evitasocial.com/igviralcode Instagram: Evita_Social   Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode236 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi https://colinboyd.co/kajabi    

It's not how you show up, it's how you finish. This is especially so when it comes to your business. Finishing this year strong, will naturally lead into starting the new year off strong. It's a massive momentum catalyst for the coming new year. But wanting to finish the year strong and actually finishing the year strong are two totally different things. So in an effort to make sure the latter comes to fruition, I put together this episode which is all about tips and strategies that you can start using right now to make sure you finish the year strong!  Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode235 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi https://colinboyd.co/kajabi    

It's often said that half the battle is just showing up. This phrase doesn't mean you just show up once and that's it. It's alluding to the fact you must show up consistently. This is where most coaches fall short. They show up here or there or maybe sometimes for long stretches but ultimately they let life or their limiting beliefs get in the way. During this episode, I brought my friend and personal development expert, Melissa Ambrosini on to talk all about how she broke her limiting beliefs and ultimately built a massive business because of it. Tune in!   Melissa's Instagram: @melissambrosini  Website: MelissaAmbrosini.com Free strategy call: SheLaunch.com Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode234 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi https://colinboyd.co/kajabi    

The entrepreneurial journey is paved with challenge after challenge. If you've been a business owner for any amount of time then you know this isn't a secret. One week you're riding high and the next week you get slapped with another roadblock. The secret to overcoming these roadblocks is a relatively simple one. And once you start to apply it you'll notice these roadblocks get smaller and smaller in intensity. The secret is expansion and it's what I dive deeper into during this episode. I share with you my 3 pillars of expansion that have always taken my business from stagnation to growth. Tune in! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode233 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi https://colinboyd.co/kajabi  

There are so many pros to firing your boss and becoming an entrepreneur. But in order to succeed as a coach and in business, you need to keep the pedal to the medal and be productive. Unlike life as an employee, there isn't a lot of room for procrastination. Your success is directly tied to how productive you are. So in an effort to make sure you stray away from the path of procrastination and stay on the path of productivity, I recorded this podcast on my favorite productivity hacks that I use every day in my business. These hacks completely transformed my business and if applied they'll transform yours too.   My Daily Output Booster Free Download: Dailyoutputbooster.com Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode232 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi https://colinboyd.co/kajabi    

Every business has its ups and downs. The coaching industry is no different. We all go through our seasons of positive cash flow and negative cash flow. There are no unicorns out there that never have a rough stretch. Even those businesses that seem to effortlessly scale year after year had their fair share of struggles early on - I can guarantee that. In this episode I share 3 strategies that I would use today if my business was in a rut and I needed to kickstart cash flow. Make sure you check this out! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode231 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi https://colinboyd.co/kajabi  

7 figures seems to be the holy grail of financial dreams for every coach out there. It certainly was a big goal of mine, especially after I reached a few smaller milestones. Now while most coaches share this dream in common, the path that they all take to get there can vary significantly. But what is similar in most cases is the foundational levels you'll go through to reach that goal. I broke down 6 levels that I and many coaches go through in order to reach the 7 figure dream. Tune in now and start your journey to a million dollar coaching business. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode230 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi https://colinboyd.co/kajabi    

As a coach, your mindset is your most important asset. This is especially true when you're trying to create a life of monetary abundance. A lot of people, myself included, grew up in a situation where money was seen as scarce. Not as something that flows easily and effortlessly into our lives. Because of this, there's a tendency to have a scarcity mindset about money. It took me a long time to overcome this mindset. But once I realized the mindset shifts I needed to make, it was easy. So to save you the trouble, I created this episode so that you can immediately uplevel your money mindset to abundance.    Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode229 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi https://colinboyd.co/kajabi  

Part 2 of the Ask Colin Anything series is here. While we tackled everything Conversion Story related during part 1, this second part is where I answer some great general questions. From the psychology of selling to what my business day to day schedule looks like. The coaches that asked these questions did not disappoint. Tune in to hear all the Q&A. I can almost guarantee you've had at least one of these questions at some point!   Psychology of selling episode: https://www.expertedgepodcast.com/blog/episode74 Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode228 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi https://colinboyd.co/kajabi    

A few week's back I sent out an email to my list requesting they submit any questions they might have so that I could answer them in a future episode. Well today is episode 1 of the Ask Colin Anything Q & A. I didn't really know what kind of questions would be asked, but a large portion of them turned out to be about creating your Conversion Story. So much so that I dedicated this entire episode to just the Conversion Story questions I received. Part 2 will dive into all the other questions. Make sure you have a listen! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode227 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi https://colinboyd.co/kajabi  

One of the biggest challenges any coach will face is that of hiring staff. As your business grows the need for help becomes essential. Inevitably you'll do everything yourself early on, but as the growth hastens so will your desire to bring on help. For me, it was as soon as I hit 6 figures that I sought out help. For others, it may be closer to 7 figures. But no matter when you decide to start, the challenges and questions we all encounter are the same. It's why I brought recruiting expert Laura Couvillon on this episode. You'll know all of the hiring to dos and not to dos after listening!   Laura's hiring service: https://colinboyd.co/laura   Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode226 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi https://colinboyd.co/kajabi  

Social media is an essential part of a coaching business. You may not have known this when you got started in the industry but if you've been around for any amount of time, you certainly know now. It has given us the amazing opportunity to reach our exact audience, anywhere in the world, with a single post. There are countless positives when it comes to social media. But with every positive there is a corresponding challenge. You have the suppression of posts, the changing of algorithms, the trolls, etc… That's why I brought social media expert Katie Wight on this episode. To get some clarity on best practices of what's working now and where our focus needs to be.   Katie's podcast: https://strongbrandsocial.com/pages/reach-sucks-now-what Instagram: @strongbrandsocial   Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode225 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi https://colinboyd.co/kajabi