Simplified. By Tobias Dahlberg

Let's get real for a second: not all clients are created equal. Some are a joy to work with—they respect your expertise, pay your fees without flinching, and actually get the value you bring to the table. Others… well, let's just say they make you question your life choices. If you've ever found yourself dreading a client call, you know exactly what I'm talking about.So here's my argument, plain and simple: now is the time to focus only on the right clients. The difference between great clients and the wrong ones isn't just a matter of preference—it's the difference between building a thriving business and running yourself into the ground.To inquire about Original Minds, email hello(at)originalminds.co  For free resources and to check out our offerings, go to thesimplecompany.com

The traditional agency model does not scale. Or to be specific, as you grow, the only thing that scales are all the problems.Check out the link below to learn the shifts you need to make to make your agency predictably profitable, scalable, and exitable.We can help you make this change.Our transformation programs are built on these ideas.Go to thesimplecompany.com for more. Or set up a call at thesimplecompany.com/meeting For free resources and to check out our offerings, go to thesimplecompany.com

How do you position a professional service firm?My view is that you need to get specific. Much more specific.Clients are asking "Why Should I Choose You?"In this episode, I talk about how positioning of professional services can use more specificity.To engage with me, set up a free account at members.thesimplecompany.comAnd check out my content at thesimplecompany.com/content For free resources and to check out our offerings, go to thesimplecompany.com

Good excuses are hard to come by these days!As the owner of a service business, there are no viable excuses for not productizing, so I wanted to be a good sport and share some evergreen excuses you can use to prevent your service business from scaling.If you want to join the Beta™, go towww.thesimplecompany.com/betathen book a call, or email me at hello[a]thesimplecompany.com For free resources and to check out our offerings, go to thesimplecompany.com

This one might hurt, but you need to hear it.If you'd like to exit your consultancy, agency, or other professional service business..and you have built it like 99% of entrepreneurs in this space...It probably won't happen.Or, you'll get a low price with terrible terms.Why?The way most professional service businesses are built and managed goes against what buyers are looking for.It's because of the same reason you're probably stuck at low seven-figures, despite having been at it for quite some time.I also show how you can 10x (or more) the value of your service business.Hint:Productize. Standardize. Systematize.Build recurring revenue offers.Diversify your client base.And most of all...Get. Off. The. Org. Chart.Your business is too dependent on you, the founder (for everything).You ARE the business.Click the link in the comments, watch the video and set up a free valuation and assessment call with me, if you're interested in solving this massive issue (it might be worth millions to you, not kidding). thesimplecompany.com/meeting For free resources and to check out our offerings, go to thesimplecompany.com

I have worked with hundreds of entrepreneurs in the last few years, and here are the ten most common ideas I help clients achieve. Hope you enjoy it. If you want help, go to thesimplecompany.com/meeting and let's talk. For free resources and to check out our offerings, go to thesimplecompany.com

Most professional service firms stop growing at a couple of million (or a few million) in annual revenue. There is a logical reason for it, and to solve the problem, you need to think about your business model, and what kind of business you want. There are two main models to choose between: 1. A customized business. 2. A standardized business. There are benefits (and cons) to both, however I'll choose the standardized business all day long. And, you can keep a bit of customization...as you'll learn. If you want help building and growing your agency or consultancy, go to thesimplecompany.com and follow the links, check out resources, training, or book a call with me. Read the full article and post here: https://thesimplecompany.com/why-your-service-firm-is-no-longer-growing/ For free resources and to check out our offerings, go to thesimplecompany.com

Happy New Year!You want to grow this year, and I know it. So do I.But, not so fast.Before you go for "more", make sure you don't grow the parts of your business that are not healthy and profitable.First, analyse your business, then simplify it.Then scale it. Do it by understanding the core geometry of your business.https://www.youtube.com/watch?v=QySeOekYg8c&t=270sHope you enjoy the episode, I recommend watching the YouTube version (because of visuals):https://www.youtube.com/watch?v=QySeOekYg8c&t=270sWanna work with me?Set up a call at:thesimplecompany.com/meeting

The Process For Simplifying To Scale1. SimplifyMost businesses lose focus on their most impactful activities over time. Adding “more” can allow complexity to creep in, and this is the silent killer of profitability and growth. Complexity leads to mediocrity, and mediocrity will eventually kill a business.Simplifying creates leverage. It's about two key activities: focus and design.Focus: Identify and prioritize the highest-value activities while eliminating or delegating the rest. This applies to your best customers, offerings, processes, people—everything.Design: Enhance the “best stuff” to make it more useful, enjoyable, functional, and aesthetic. This includes improving the front stage (propositions, customer experiences, etc.) and the back stage (systems, operations, etc.) of your business.This is what Steve Jobs did when he returned to Apple in 1997, transforming it into the world's first trillion-dollar company.2. SystematizeOnce you've simplified and identified the most profitable areas of your business, the next step is to build systems around them.Your systems should answer key questions:How will you systematically generate leads?How will you convert leads into sales?How will you consistently deliver value at a profit?How will you retain clients?Your system should handle most of the heavy lifting, ensuring sustainable growth.3. ScaleScaling is where things get exciting. Focus on six key metrics that I call The Money Equation™. By scaling the most profitable, impactful areas, you unlock the power of compounding.For example:Grow your leads through referral systems, partnerships, and direct outreach.Increase conversions with a better offering, enhanced sales processes, and improved skills.Engage with past clients through relationship-building and follow-ups.Retain clients longer by adding back-end offers and improving the client experience.Improve margins with better business models, automation, and cost control.In my playbook, I've identified over 100 proven growth multipliers. Implementing just a handful of these can more than double your profits in 6–12 months.In SummarySimplify: Find and focus on the most profitable areas of your business.Systematize: Build processes that enable profitable, predictable, and scalable growth.Scale: Implement growth multipliers to amplify your results exponentially.This is my Simple Company Method.Wanna work with me?I partner with companies to implement this process and help you boost your profits + scale your business.email: hello[at]thesimplecompany.comTobias

In this episode which I recorded for The Boundless Consultant (which is too important not to share here), I share three meta-level business models that you can leverage for more income, time, and freedom as a solo consultant or freelancer.For a video version of it fo to (and subscribe)https://youtu.be/ht6E6_OIuxIIf you want to work with me, send an email to:hello@originalminds.co 

Entrepreneurs are a special breed.That's why we are not understood by "normal" people around us.We're the crazy ones. The dreamers.There is a special energy about entrepreneurs, isn't there?That's why we need to find our tribe and stick to it. Joining a community or mastermind group (like Original Minds) can be game-changing.In this episode, I share why. To learn more and apply for Original Minds Membership in 2025, go to:www.originalminds.co/membership

It's been 16 years since I gave up my monthly salary as an employee. And it was a good salary too. But entrepreneurship chose me, and I just tried to resist it. But it came knocking, and I surrendered.In this episode, I share four key meta-level lessons that I have learned from my years in the game.If I had to start all over, I would not negotiate these...I hope you get value from them. You can also watch this as a video on my YouTube channel:https://www.youtube.com/@tobiasdahlbergbiz/Want to work with me?I help entrepreneurs in the expert space build highly profitable, low-stress businesses from 0-100K in monthly profit. Email Tobias [at]thesimplecompany.com 

There is a simple equation that can help you drive growth.QUANTITY X QUALITY = RESULTSTo improve quality, for more quantity. In this episode, I explain what I mean.If you have not already subscribed to The Original Minds podcast, please do. I am splitting my podcasting between three podcasts going forward:SimplifiedSmall business growth, scale, and exit. The Original Minds PodcastA business co-created with our members at Original Minds. The Boundless ConsultantA new podcast specifically for independent consultants. 

More and more people come into the space of brand consulting and brand strategy. More and more people teach and train brand consultants, most of whom have never been in the deep trenches. In this episode, I discuss the problems of the industry, how people fail to make brand consulting work, and how Original Minds is solving the problem by providing an environment where people can thrive together by collaboration. Check it out and if you want to learn more about Original Minds - go to originalmindsmembers.com and let's talk. 

Sure, it's almost four months until the new year. But if you start executing 2025 in 2025, you will not achieve your goals (if they are ambitious). In this episode, I share why now is the time to fix what needs to be fixed for 2025, and how to look at five core areas of your business specifically. I walk through a self-assessment you can make that relates to the following areas: 1. PSYCHOLOGY & ENERGY2. STRATEGIC FOUNDATION3. LEAD GENERATION4. SALES CONVERSION5. VALUE DELIVERY I also share updates on Original Minds - the global collective.Check it out and apply for membership at:originalmindsmembers.com

In this episode, I revisit the very core principles of simplicity and how it can provide exponential growth in your business. I share examples of how to get started, from simplifying your client base to your offerings. I explain why and how simplicity works in any business. I also share updates on Original Minds™ the collective.If you are interested, reach out to me at tobias@thesimplecompany.com 

Growing a business is hard enough when you go at it alone. I used to think I needed to build everything myself, and that took so much time while also including risk, money, and other resources.As entrepreneurs, we're conditioned to exploit our own time and resources for profit. But what if there is another way, one that gives you more leverage and a faster path to growth?Partnerships are that path. In this episode I share how you can supercharge your growth and have unlimited leads and resources by tapping into this amazing strategy.I also share some updates on Original Minds™  To contact me, email me at tobias [at] thesimplecompany.com  

I recorded this episode for all you independent consultants struggling to break the 15k/mo barrier. As you'll hear, there is a reason you might not consistently make more, and I'll explain why. I'll also explain how to get more leverage so you can grow your consulting business. You can also find this episode on my Youtube channel:

Are you interested in creating a lifetime of wealth in 1-3 years? The biggest missed opportunity for business owners is that most never exit or don't get close to the potential exit value. In this episode, I share the simple equation for growing the value of your business exponentially and getting millions more for it (if you're making at least 500k in profits). I also share the 10 most important factors that buyers are looking for when evaluating your business. If you are interested in exiting wealthy, go to wonderequity.co and engage with me and my team.I provide a free consultation where we can discuss your goals and situation.  

What is success? What is success for an entrepreneur?Is is money? Is it having an impact? Or...is it having the quality of life you want? For many entrepreneurs, it's all the above.We want it all.But there's a chance you are sacrificing your most precious years without actually living your life... That's what this episode is about. Also check outwww.thesimplecompany.com/mastermind This is where we do what I talk about in the episode. Cheers, Tobias

In this episode I share what I would do to help you grow your business exponentially in 2024.I first share the process, then I go through the 10 Paths To Exponential Growth. The great thing about these paths is that they compound. Even the smallest of improvements here and there turn into gigantic results. Here they are:1. Change Your Strategy2. Change Your Business Model3. Create A Better Offering4. Get More Leads5. Convert More Leads Into Sales6. Make More Money Per Transaction7. Make More Money Per Customer (CLV)8. Increase Margins9. Reduce Operating Costs10. Leverage Acquisitions Hope you enjoy them.Email me at tobias[at]thesimplecompany.com for further inquiries. Or, to join my Growth Accelerator - book a call at thesimplecompany.com/meet

In this episode, I share three common problems that owners of agencies and consultancies make, and how to overcome them.Having worked with hundreds of entrepreneurs in the consulting and agency space, and having recently revied more than 2000 websites, I know these are problems that the large majority deal with.I hope some of these ideas set you on a path of making better strategic choices for 2024.If you want help with these things, please reach out to me at tobias@thesimplecompany.com 

In this episode, I share one of my favorite topics (obsessions), which is to figure out Why customers should choose a specific brand and offering and how that brand/offering can become so relevant and valuable that it leads to "onlyness" (being seen as the only viable choice). To see the model I reference, check this article I wrote on LinkedInhttps://www.linkedin.com/feed/update/urn:li:activity:7118670981656645632/  

In this episode, I share three levers that you can pull to achieve an exit of more than $10 million dollars, even if your earnings are under $1 million. In fact, these levers work at any level, but in this episode, I show how a company doing $500k in earnings (EBITDA or SDE) could achieve an exit at a 20x multiple in as little as 2-3 years.I'm talking about:ValuationxGrowthxArbitrageIf you want help with planning an exit, selling your company, or if you want to be part of a roll-up, email me at tobias[at]thesimplecompany.com

If you want to scale your agency or consultancy, you have to productize.Trying to satisfy the ever-changing needs and wants of clients is a good idea, but it is not usually a profitable, sustainable, and scalable business model.Why?Because you're likely shifting your "assembly line" all the time.You need to standardize and systematize.I am opening my productization program Beta™  for new clients over the next couple of weeks.You'll build a productized service offering in 30 days - then you'll have a business asset you can sell forever.www.hesimplecompany.com/betaAnd watch the video to learn more about The Simple Company® philosophy.You'll never look back.

Hey!I'm back with a new episode. This time, I' share the issue that is preventing almost 100% of entrepreneurs from growing.I share a couple of simple drills that will give you insight into how you are doing in this area. If you want to explore what it's like to work with me, check out www.thesimplecompany.com/gamechangerI wo this 4-hours workshop which comes with a 10X investment guarantee.You can email me at hello(at)thesimplecompany.com

Do you know your magic number?I mean, do you imagine what amount of money you would need to receive in order for you to exit your business?Or do you think about what your business is worth?And is there a big gap between the two numbers?What if I told you that you are probably operating your business in a way that makes it worth only a fraction of its potential? And what if I offered you to share how you could more than 10x (possibly a lot more) the valuation of your company in 1-3 years? Read more on my blog:tobias.blog (What Is Your Magic Number). Book a call: thesimplecompany.com/meetingor email me hello@thesimplecompany.com 

Original Minds™ is finally here....and here's why I spent more on personal development and skill-building this year than most people spend on their cars.Let me share some craziness with you...and turn you into a short-cutter.Check it at www.thesimplecompany.com/originalminds

If you are the owner of a professional service company and you're tired of having to chase new business, and if you wish your business was less unpredictable...try my 10/10/10 Strategy. Check it out and if you need help, reach out at:www.thesimplecompany.com/meeting 

Is your business scalable?There is one important question to ask yourself in order to set yourself up for scale.This question is from the playbook we use with clients, and it's a very sobering one. To learn more about The Game Changer Workshop™, check: Check out www.thesimplecompany.com/gamechanger 

Straight out of my playbook for game-changing transformation, here are five shifts that most business owners need to make to see the results they want. Too often, I see entrepreneurs wanting change, but thinking too small, too linear. When you make small shifts, it's sometimes even harder than if you set your mind on a 10 or 100x goal. To get help with changing the game and exiting a life of "more of the same", reach out to us at hello@thesimplecompany.comThe Game Changer Workshop is now LIVE! www.thesimplecompany.com

Ever wonder why it takes so long to achieve your goals?Well, if you're like most people, you're probably trying to figure everything out for yourself.That is probably the slowest way to get there. Because TIME is your most scarce resource.Smart people invest MONEY to get more TIME. Poor people invest TIME to get more MONEY. To get help from us, visit www.thesimplecompany.com and book a meeting

If you're not thinking about what your company is worth, and what it could sell for, you're leaving your future vulnerable. When you think of optimizing your business's worth, you end up making better choices, such as choosing a better business model, systematizing, building SOP's, etc. We help maxed-out operators become true business owners so they can have the wealth and freedom they want. www.thesimplecompany.com

In this episode, I share one of the most game-changing tools I have ever created and implemented.The Six Money Moves, combined with The Money Equation™ gives you a framework and a set of tools to exponentially grow your profits and your revenue. To learn more and to get a free assessment for your business, go to:www.thesimplecompany.com/meetingand let's talk.

More than 95% of entrepreneurs don't reach their goals and dreams. The reason is simple.In this episode I share how to solve the most pressing problems you might be experiencing:1. Everything in your business rests on you.2. You struggle with making your business predictably profitable.3. You have not been able to grow "beyond yourself". If you identify with any of these problems, and the pains that come with them...listen to this podcast. We have created an assessment you can take, and we'll help you break down your results and give you a simple strategy for more than doubling your results. We'll do an assessment coupled with a strategy call for business owners who are already doing a minimum of $500k per year. Take the assessment and book herewww.thesimplecompany.com/assessment

Unless you have the money, impact, and freedom you want, you probably don't have these three systems dialed in. And to be frank, unless you get them implemented, you'll never have those goals. In this episode, I share the main reasons you might be maxed out, feeling like everything rests on you, and how to fix it. We're taking on a small number of clients who want to get these three systems implemented and to fix their profitability and growth issues. If you're interested, email us at hello@thesimplecompany.com

In this episode, which I recorded as a video training, I share the strategy I call The Million Dollar Strategy. It's a strategy I discovered many years ago, and I implemented it a few times in my own businesses, as well as with countless clients with great results. It's the fastest, simplest way I know to hit a million in sales, or ten million if you want... Check out the video at: www.thesimplecompany.com/milliondollarstrategy My team and I will help you implement this strategy, and if you're interested, email us at: hello(at)thesimplecompany.com

I am back in a new country in a new year, in a new home, with a new title for the podcast.In this episode, I share some updates, and I share why this is the time to revisit your goals and strategy. Every strategy is off. The question is by how much? Strategy is leverage.I'll be taking on a few 1:1 clients in the coming weeks, if you are interested, email me at:tobias@thesimplecompany.com

In this episode, I share the concept of The Game-Plan which I use for almost anything I do, and that we teach some of clients to use too. What are your plans for 2023? What will you do to make the new year significantly better than 2022?Check out this simple framework, which will make total sense.If you want help with building a simple company that gives you more growth and higher profits, go to www.thesimplecompany.com/meetingEnroll in the Simple Company membership before the new year and get one extra month for free. psst are you a subscriber of my blog?www.tobias.blog

In this episode, I break down the process we use to design "no-brainer" offerings for our clients inside our program called Beta™You can use this process to create anything for your business really, and it works great for developing propositions. If you'd like help with creating an extraordinary offering, go to:www.thesimplecompany.com/meetingand let's talk

The new year is just around the corner.How can you create breakthrough change and growth in 2023?Most people repeat the same year every year. The main problem is, their mindset and identity stay the same. Here are three ideas that will change your results dramatically in 2023, if you implement them, I promise you. If you want help with them, go to www.thefutureacademy.com/meeting and schedule a call. 

What does it take to see consistent, predictable results in any area of your life? I think you know... In this episode I share two core principles that have influenced our new membership service - The Simple Company® At the end of the episode, I have included an overview of The Simple Company®. Hope you enjoy. Learn more at www.tobias.blog or book a call www.thefutureacademy.com/meeting

Why is it so hard to get what you want?Why do so few people achieve their goals?Only 5% of entrepreneurs make their goals and dream come true. In this episode, I share the most important reason.It's now about what you want... Hope you enjoy it. Book a call and let's get you what you want.www.thefutureacademy.com/meet

Is your business providing you with more wealth, client happiness, and personal freedom every month?If it's not, perhaps your business (or parts of it), does not function as it should. In this episode, I talk about "designing your business to make it work".You don't accept a car that does not run as it should. Why is a business any different? For a free business assessment + call, go to:www.thesimplecompany.com/assessmentthen book a call at:www.thesimplecompany.com/book     

For 15 years of my life, I spent my time building and leading my brand consultancy, and a few other agencies I either founded or owned. In this episode, I talk about what I would have done differently...and how I would have made LEVERAGE the main goal. It took me the first seven years to realize just how inefficient the consulting/agency model actually is. I guess that's why most people in the consulting and agency industries are driven by the passion to create and serve more than building empires and making bucketloads of money. What do you think? Here's something I learned:You will never make a lot of money without leverage.You will never have a lot of impact without leverage. Leverage means you have a multiplier between the inputs and outputs of what you do. Read more at www.tobias.blog/p/build-once-sell-forever

You might not like the word "selling", and you would not be alone if that is true.But what if I told you there is a better way, and that Sigmund Freud convinced me to believe so :) In this episode, I talk about a couple of powerful frameworks for getting deep insights about your potential customers.I talk about The Pleasure Principles, and how to combine it with The Structure Of Belief, for sales (influence) success. Hope you enjoy it.

In this special episode, I share what we're building with our new venture, The Simple Company® - and how you can possibly join, if you're interested. We are on a mission to build the world's most influential company for entrepreneurs and small businesses, focusing on brand and business consulting and coaching. Yup. Nothing less. We're off to a great start, and we're looking for hungry people who love serving clients, and who have the drive to chase their dreams. We offer both an in-house model, and a franchise model. You will be earning 30k per month (revenue) within a few weeks, then recurring,...after only a few weeks. You can of course also scale to millions, if you want your own empire witing The Simple Company® For more, email me at tobias[a]thefutureacademy.com

Simplicity is leverage. In this episode, I talk about how to grow by leveraging simplicity.I hope you enjoy it. If you want to attend the event I mention, head over to www.thesimplecompany.com/simplifytogrow

In today's episode, I share some timeless wisdom that I learned from some of the great masters of the past (including James Allen). Also sometimes called "The Iron Laws Of The Universe", I am talking about cause and effect. But not only cause and effect in the physical world, but of the causes you set in motion internally, that will later manifest externally.This is not a new idea, nor is it mine. But I think we need to be reminded of it, and to take inventory of what causes we are setting in motion every day (consciously or subconsciously).Hope you enjoy it!www.tobias.blogwww.thefutureacademy.com 

What makes people buy your offer?What makes them move forward despite their fears, doubt, cost, or other perceived pain?And what can you do to get more people to take action, so you can serve them and give them results?In this episode, I share the concept of the No-Brainer Offer.And more than that, I make you a No-Brainer Offer :)To take me up on it, email me at tobias[@]thefutureacademy.com You can also read about this on my blog (I included a 30 min video there).www.tobias.blog/the-no-brainer-offer Hope you enjoy it!

Most business owners lack leverage in their business, meaning that there is a non-existent (or low) multiplier between inputs and outputs. When you sell 30 hours of work, and you have to work for 30 hours, your time multiplier is 1x. Not good. But if you sell a project at $15k and you work 30 hours, you have leverage. Maybe you're amazingly efficient. Or maybe you are a true alchemist, turning your ideas into gold....In fact....that's what business is about. In this episode, I talk about how simplicity creates leverage, like nothing else.Hope you enjoy it. If you want help with this in your business, email me at tobias [at] thefutureacademy.com