Podcasts about unsustainable

Dr. Shanté Cofield, better known as The Movement Maestro, unpack what it really takes to build a business and life that actually feels good. From letting go of roles that no longer serve you to embracing lifestyle design over burnout, she shares the truth about why authenticity is the only sustainable strategy. Whether you're navigating a career shift, battling imposter syndrome, or tired of trying to be someone you're not, this episode will remind you that being yourself isn't just allowed—it's necessary.If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast https://lesleylogan.co/podcast/. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co mailto:beit@lesleylogan.co. And as always, if you're enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at LesleyLogan.co/subscribe https://lesleylogan.co/podcast/#follow-subscribe-free.In this episode you will learn about:How the shift from PT to brand-builder was built on small steps.Why creating a lifestyle business is really about time and balance.How authenticity makes your work sustainable without constant struggle.Why confidence shows up only after you do the thing scared.How borrowing belief from mentors can carry you through doubt.Episode References/Links:The Movement Maestro - http://www.themovementmaestro.comDr. Shanté Cofield on Instagram - https://www.instagram.com/themovementmaestroDr. Shanté Cofield on Threads - https://www.threads.com/@themovementmaestroJill Coleman Website - https://jillfit.comEp. 385 Danny-J Johnson & Jill Coleman - https://beitpod.com/ep385RockTape - https://www.rocktape.comGuest Bio:Dr. Shanté Cofield, widely known as The Movement Maestro, is a former physical therapist turned entrepreneur who has built a thriving career helping health and fitness professionals take their work online. She is the creator and host of Maestro on the Mic, a podcast with more than one million downloads, and the founder of The Movement Maestro LLC, a company dedicated to showing coaches and clinicians how to build authentic personal brands. Based in Southern California, Shanté is recognized for her vibrant teaching style, love of community, and unapologetic approach to living life on her own terms.With a background that blends over a decade in movement science and several years in online business strategy, she equips entrepreneurs to grow without losing sight of the lifestyle they want to create. Her work emphasizes sustainability over hustle, encouraging clients to pursue balance, authenticity, and freedom in their careers. And when she's not coaching, you can usually find her at the beach, behind the wheel of her hypergreen Jeep, or reminding her audience to chase the work that sets their soul on fire. If you enjoyed this episode, make sure and give us a five star rating and leave us a review on iTunes, Podcast Addict, Podchaser or Castbox. https://lovethepodcast.com/BITYSIDEALS! DEALS! DEALS! 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I'm Lesley Logan, Pilates instructor and fitness business coach. I've trained thousands of people around the world and the number one thing I see stopping people from achieving anything is self-doubt. My friends, action brings clarity and it's the antidote to fear. Each week, my guest will bring bold, executable, intrinsic and targeted steps that you can use to put yourself first and Be It Till You See It. It's a practice, not a perfect. Let's get started. Lesley Logan 0:53  All right, Be It babe, get ready. This, this the word this comes up in this podcast so many times as a like, like, double tap, as a thumbs up, as like, high five as, I mean, if I could have done this in person, we would have been like, just high fiving each other the whole time. I am obsessed with this person, Shanté Cofield, the movement maestro, is our guest today, and someone who has impressed me from the moment I was introduced to her in so many freaking ways. And what I love is like I got to watch her on the outside looking in, and then I got to know her on the inside and still, just like we don't live in the same place. So just like watching from afar, and like being an Instagram friend, hopefully real life friend from afar, but then getting to talk to Shanté today and hear the journey that they've been on, the journey that they're still on, the way they make decisions. I'm so excited for you, because no matter if you run your own business, you work for someone, you are a human being, and you are going to hear so many things that it's going to help you be you, be more you. So much permission is going to be granted. And I hope this is an episode that you save and hit on replay, because I know I am, I know I can't even wait to listen to this again. And also, I hope that this allows you, if you don't know who Shanté is, I hope this helps you find them, follow them and and get more from them, because they will they have so much to teach. They're just inherent teachers. So Shanté Cofield, thank you so much in advance. You guys, here is the Be It Pod with Shanté Cofield, enjoy. Lesley Logan 2:23  All right, Be It babe. Get ready. This is gonna be amazing. I know that currently, Brad has no idea who I'm talking to, otherwise he'd be in this room. He'd be so jealous. He loves this person so much. So, Shanté Cofield, The Movement Maestro, here you are, finally.Shanté Cofield 2:39  Here I am. Thank you for having me on. Lesley Logan 2:40  Oh my god. Shanté Cofield 2:42  I'm excited. I'm actually legitimately excited to be on this positive podcast. I'm like, yeah, let's fucking do it. The energy. Lesley Logan 2:47  This is gonna be great. So here's the thing you guys, I met Shanté through Jill Coleman, who's been on the pod before. And one of the things that you might not well, you know this about yourself because it's what you teach people on but like, I see a recycling truck and I think of you.Shanté Cofield 3:01  As in knowable. And thank you for knowing it's a recycling truck, not the garbage truck. I don't like the garbage truck, it's a recycling truck.Lesley Logan 3:08  And so and then, you know, I was reading I was reading through your form and everything, and I was like, oh, she does have a bright green jeep. That's right, she does. So Shanté, if in case people don't know who you are, can you tell them who you are and what you rock at?Shanté Cofield 3:20  Yes, absolutely. Again, thank you for having me on and you, listening, thank you for being here. I, Shanté Cofield, I think more colloquially or now more commonly known as Maestro. I'm a physical therapist by trade, an entrepreneur by choice, and now I spend my days in Southern California, but try and make the monies I do online business coaching. So like Lesley had said, Jill Coleman is my business partner for one of the projects that we group coaching program that run together, but I help health and fitness pros run, build, grow, profitable. It's an important word there online personal brands. That is my niche, that is my zone of genius, largely using Instagram as their initial kind of top of funnel. Lesley Logan 4:00  Yeah. I mean, I think it's, I love that you had, like, by trade, and then by choice. I think a lot of people get stuck on the by trade, and they kind of don't choose.Shanté Cofield 4:09  Yeah, I'm like, go and do other things.Lesley Logan 4:12  How long ago did you do that, though? And, like, was it the scariest thing? Shanté Cofield 4:16  Totally. So I graduated from PT school in 2010 I did it for eight years, and during that time, kind of on the back end of that, I started working for a company called Rock Tape. So if any of you have seen any colorful tape that the athletes wear, Carrie Walsh really put, like kinesiology tape on the map. I started working for one of those companies, and I was a lead instructor, and I that's when I really found that I love teaching, and I literally traveled the world teaching for them. So, you know, growing up, I wanted to have a job that I could go on planes and I could stay in hotels. Why? I don't know. I don't know why I wanted that, but I did. And then I became a physical therapist, and I was like, well, that's not gonna really allow for that. And then I got that job, and I found myself traveling and teaching across the world, and I concurrently was building my personal brand. Kind of inadvertently building it, not even kind of, 100% inadvertently building a personal brand, as the Movement Maestro on Instagram, because I was like, I have stuff to say, and this is fun, and I'll connect with people. So I did. I practiced for eight years, and just towards the end of it, I was practicing less, and I was teaching more, very much, knowing that I would step back from from treating because I didn't really love it, but it's safe and it's a great first career, but you can't really, in my opinion, teach just from theory, like you have to be practicing still. And I was like, I don't even enjoy this. I don't really want to be doing this anymore. And so the pivot came in 2020 so I was doing things behind the scenes, kind of the online business stuff behind the scenes. I met Jill in 2019 and we linked up. But 2020, I was like, I am done with PT stuff. I'm done talking about it, coaching it, teaching it, working in that field. And then Covid was like, Okay, here you go. And the pivot was actually very easy, because I couldn't travel anymore. I (inaudible) online, and I just brought all of the kind of coaching business stuff that people have been asking me for, just about that front facing. Then stopped with the, the PT stuff. Lesley Logan 6:04  It's funny. Like, I think, you know, obviously 2020, was terrible for so many reasons, and, and also, like, you can't have bad without good. Like, that's a balance. And so, like, if you take advantage of of the the opportunity that it was there, which is like, oh, I can't like the the playground has said that this is the box. And if I, so, how can I be creative in that box? And we also met Jill in 2019 and then, because of a 30-minute talk she did, we like, did her notes, and then I like DM-ed her like, two months, and I was like, just so you know, thanks for what you did in someone else's thing. We did it, and we made $20,000. She's like, who are you? You know, but like, because of how things change, it really did a lend itself for people who wanted to make a big pivot. And I love that you took advantage of that. Shanté Cofield 6:54  100%. Lesley Logan 6:55  I think, like, people who hear that, though, when people work online, they think, oh, my God, you get to work for yourself. It's like the dream life. We're just all printing money. It's like the coffee shop, you guys. Shanté Cofield 7:05  Yes, printing money.Lesley Logan 7:08  You know, I think it's also easy for people to make a switch and then overwork themselves on something that I am so attracted to about you is that you don't do that. Shanté Cofield 7:16  No, I am 100% of the lifestyle business mindset. And mind you, lifestyle business doesn't mean like being a pauper. It's just like, what's the lifestyle that you want? And if you want some extravagant, you know, lifestyle, then you're gonna have to work and earn, you know, commensurate with that. But for me, it is the reason I do what I do and make any money, is so that I can live in the way that I want, you know, and I want to have a lot of time to do the stuff I want to do on a play guitar. I go to the beach a ton. Jill and I are really good balance in that way, because Jill loves the work. She loves it. She loves being in it. She loves the strategy. And I'm like, I'm going to go to the beach now. I'm going to go and play volleyball. I'm going to go downstairs and lift. I have a gym that we put in in the house. So it's like, yes, I have to make enough money that allows for that lifestyle, but the reason that I do things in my first choice will always be, I'm going to go out and live and do the fun activities or stay home and do the activities, as opposed to being like, work, work, work.Lesley Logan 8:12  So is that easy for you? Like, is that how you've always been? Like is it hard for people around you?Shanté Cofield 8:18  I think that it is, there's a definitely, I love you asked this question because I think it's super important when we're listening to people speak, and we're looking to take lessons from them and advice from them that we also realize where they are in life, like I'm 40, right? So it's not that if I would not be saying this if I was 20, right? So when I was 20, I was in I was in college, and then I immediately after that, I was in grad school, and then I was living in New York City, working a lot like, still very much, being like, I want this. I want to be able to do things on my own time. But knew that I couldn't. I was like, I have to work and I'm have no money, and I live in New York City. But that was definitely always the goal, whether I realized it or not, was this time, flexibility and being in control of my own time. So it is easy for me to do that now, and it's all that I want to do now, and I can actually afford to do that. And I'm able to do that because I'm not 20 I'm not 25 like I do think that there is a time in life when, like, you grind, right? The analogy I like to use is surfing, right? If I don't, first of all, I live by the ocean. I don't go in the water, but I understand it, right? Lesley Logan 9:22  I love you so much because I love the ocean. But I don't go usually I'm like, I don't like anything touching me that I can't see. Shanté Cofield 9:30  I could. I will look at it. I don't need to be up in the ocean. But I watch all the surfers there, and it's like, if you want to ride the wave, if you want to coast, you have to paddle out. You don't just end up out there on the wave and like, oh, look at me. Like, you have to, first of all, I don't watch people surfing like, this is like, so much work, and they're not going, like, under the waves, and that things are hitting them and the board is going backwards. There's a lot of work that gets put up, that gets done, gets front loaded, and then you're like, all right, cool. I can ride this wave and sit here. I can pick which wave I ride, but that's after all the work comes. So no, no, it's not a hard thing for me to decide to do now or live into now. But also, like, I'm 40, I'm not 25.Lesley Logan 10:10  I actually, that's so funny. You know, you have the idea people think that, like, people are served are just like, easy going, like they're just like, actually, like, they're the most organized, hard working folks I've ever met, because they're like, they know when the waves are going to be great. They work there. They schedule everything around that. They work really hard. Like, I went to a yoga teacher who was like, so zen, so chill. He taught at 5 am then he was out riding the waves, and he taught again at 9 am he would like.Shanté Cofield 10:37  This, absolutely, absolutely.Lesley Logan 10:40  But I want to see them, like, hanging loose, or what a hanging 10, and they're like, oh, but they have they're chill. It's like, actually. So that's such a beautiful analogy. I think it's really fun. I always tell people like, when I'm doing interviews, like, why I'm 42 because I think, like, you do have to say, like, it. I can say this and I can work my schedule really does my work schedule really is only nine to four, because when I was 30, this was six to seven.Shanté Cofield 11:06  (inaudible) like, I need you to understand that folks that like that is how it works. Like, in general, I love that you typed into that with with surfers. And one thing I think about with that is that form allows for flow right where, like, yeah, he has a schedule and he has, like, this times, and like, yes, we are dictated by, like, what weather is doing, right? And that allows for me to be able to, like, go with the flow, because I had these things, whether that's like in a time, like a looking across a timeline that I did these things first, or I'm looking at within my day, and it's like, okay, I structured this, this and this, so that I can just be chill, going with the flow, if you will, during these other times. Absolutely. Lesley Logan 11:41  Yeah, but is it? Is it easy for the people around you? Because I know, like, I like, I have learned this is when I'm creative. This is when I can actually do the best coaching. If I miss this opportunity, we're not even posting because it doesn't, it's not even gonna work for me. Like, I just, you know, I love about and, like, there are other people like, oh, you're like, like, I feel like you're you're so cold. Like, I'm not cold. 6am to 9am is my time. You cannot be in my time.Shanté Cofield 12:04  No, no one has had an issue. I mean, my partner, Lex, she does online business. She gets it. She's known me for a long time too, so she knows how I am. And I think that exactly what you just said one of the best things, and we've talked about this a little bit before we got on the call, like this, like this idea of authenticity, that can be kind of overused as a word, but one of the biggest gifts of like, actually showing up authentically, is that you give other people permission to do the same, right? Not that they need it, but like they are looking for it. And so when you show up and you're like, Yeah, this is what I do. This is the time I take. This is how, like, when I'm going to be doing this, I'm putting myself first. I'm scheduling this first. You give other people the permission to do that. And people like that. They're like, oh, if maybe, maybe they have some initial pushback, but that's because they're like, oh shit, you just held up a mirror. And now I have to look at myself and be like, Am I doing that? I could do that. What's stopping me from doing that? So I've had no pushback with it at all. You know, I've I say this whenever I go on podcasts or talk about things like so much of everything I credit to my mom, and just like how she raised me and I, she's always supported me. There was never a like, but what about or none of that. It was just like, okay, you have soccer. I'm taking you. You want to do this? Okay. Like, there was never anything but support. So I've never, I've never been in an environment. I never thought to be in an environment or been okay in an environment where someone's like, pushing back on just how I am, I'd be like, why? What is this about? Lesley Logan 13:27  What a cool mom. What a cool, like, evolved, healthy. Shanté Cofield 13:33  Super fortunate. Lesley Logan 13:34  Yeah, yes. And also let, like, it allows for you to be you, and then again, be that mirror for other people. So okay, it's called Be It Till You See It because I don't like the way fake it till you make it sounds. And I have always been someone who, like, is like, okay, I don't know how to be the person who runs a business by herself. So what if I had to know? And like, what would I do if I had to know? So that's kind of how I've always run things out. And so one of the things that, like, you know, I followed you for years, and I love about you, like, I find, and I'm sure this is like, literally, what you deal with is, like, so many people are afraid to put themselves out there as either themselves or the person that they would like people to see them as, and you teach that. And also, like, you know, in the last recent shit show we've all been in, I've watched you continue to show up authentically, and so I guess I want to know, like, are there tips for being it till you see it online? Shanté Cofield 14:26  Yeah, yeah. This is why I'm really excited to come on this podcast, because it is something that I've learned, that this is what I do and teach. I didn't go into online space or anything with that be like, this is what I'm gonna help people with. But, you know, Movement and Instagram and online business, it's all just been a vehicle to help people live into themselves and create their best lives. And I didn't realize that that was a difficult thing for people. And I don't see that as like, oh, it's so easy. It was just like, that's not the world that I was in in any way. And so when you start talking about you're like, oh, this is something that's difficult for you, for many reasons. Society is designed so that this is difficult for you, like, and then seeing that be like, okay, let me see what I can do, or what I've been doing, and kind of like, put a process to it, if you will, to try and help people. I think that the most, the simplest, easiest thing, the action item, is do it scared. Like, there's no other way around it. I think that we like to kind of, like, cerebralize things and be like, I'm gonna try and dissect it. And why am I like this? And why do I do something that's helpful and fine, but like, you still have to then do it. There's no that. There's no like, I'm gonna think my way out of this or into this. It's like, I still have to take the action and show up in this way. So if we're waiting to, like, feel better about it, we know that this confidence is a byproduct, right? It's on the other side of action. So there's a line that I give people that I tell people, I'm like, do it scared, right? Yes, there can be action items of, like, accountability, or you're like, I'm working with somebody and like, I just have to show up, I have to post. I've given myself timeframes and constraints so that, because we know deadlines are magic. But the to me, the big take home is there, do it scared. You're probably, it's probably going to feel uncomfortable, it's probably going to feel far and it's probably not going to feel good. You're probably going to be like, having all these thoughts, do it anyway, because the feeling you're searching for, the confidence, all of that, it's on the other side of the action.Lesley Logan 16:17  Yeah, oh yeah. It's really true. Like people so we have, since I last saw you, like, we actually have, like, streamlined so many things. And because of all the coaching I've done for 10 plus years, and because the world made me put everything out in blogs back in the day and videos, we were able to train an actual bot to be me, right? And it's great. It's fabulous. She, she has the best grammar that I never had. I'm like, wow, I love that the internet's helping with the commas. Like, it's so great. But somebody asked my bot, like, you know, a question where, like, you know, confidence came up, and my bot said a very true story about how I had, you know, like, I do these things scared. I'm not always confident with what I'm doing and the person's like, you're not always confident. You seem so confident. And it's so funny, because, like, I think people are so good at seeing what they want to see in other people you know that right there, because they don't see they don't see, oh, she's doing that scared. They see, they only see it as, like, she's confident. And it's really, like, I tell everyone, I do everything, like, as if the roller coaster is like, at the tip and I'm screaming down the other side and hoping I'm just gonna go with the flow of it all, because you get confident from doing the thing you said you're gonna do. Shanté Cofield 17:32  It's on the other side of it. I think, you know, there's also a lot to be said from drawing from data, right? Like, I'm a physical therapist by trade. That's science through and through. It's how my brain works. I want logic. I want reason. I want things to be rational. There's so much to be said to actually generating evidence and generating data first and then then the second part, which is hard for people, is believing it like there's always this discussion around imposter syndrome. There's a lot of, you know, routes we can take and how it's like, societally imposed, and all these other things. And I'm like, for me, part of the rational side of it is, I'm like, maybe you're just not that good yet. If you just started, why would you be good at this thing? So you feeling like, I'm not good enough. It's like, you're right. Clap for yourself. You're right. You're not that good yet. And then we go and we learn the things and we get the rest. And then this is where I see the switch doesn't flip. You have to choose to believe that evidence, because I'll have people that like do the things and I'm like, you've been doing this shit for five years. You're still not confident, like, you have to choose to believe it then. Day one, no, you're not good. Objectively, you're not like, it's okay. Year five. You are better. You have to look at all of this data that you have generated, and then you have to choose to believe it, and then act from that. Can you still and will you still be scared or have feelings about certain things? Yes, but it's typically the new things that you haven't done. Moving forward, you have this new foundation. You have stepping stones that you've literally laid in place yourself, and you have to choose to believe the structural integrity of these things.Lesley Logan 19:01  I I'm obsessed with that (inaudible) and I'll okay, Seth Godin, like, probably this is a decade ago, I was listening to podcasts when I couldn't afford coaching. I was like, these people are my coach. And Seth Godin was like, being asked about imposter syndrome, and he said, if you're new at something, you are, in fact, an imposter. And he's just right, so just feel those feelings, and then take the steps to not be that way. And I was like, and he also said, and then also take it as a sign that you're probably not a narcissist as well. So when you, yeah, because you care. So we can remove now that we've, like, established you're not a crazy ego narcissist and you are new. Allow yourself to be new, but then go do the thing. And I so I have had some people, some teachers, at my house, and they graduate from my mentorship program, and they were here at the house for retreat, and when I was like, oh, I can't do this exercise. I can't do this exercise. And I was like, okay, well, let's just see what you can do. So they do it, and they come right up, and I'm like, so you just did it. Shanté Cofield 19:59  So you can, actually, objectively. Lesley Logan 20:02  Yeah and I'm like, you need to believe in you more than I believe in you. Like, yes, I'm a teacher. Right?Shanté Cofield 20:09  That, that is huge, Lesley, that is huge. And I think that one of the things that I will talk to people about, or say to people as they're on this journey, is borrowing confidence, right? And so when we're starting out and we're new with something, one of the best gifts you can give yourself is if someone chooses to believe in you believe them. And so I think about, you know, you had asked, what the podcast, and I love, by the way, how organized your shit is. But one of the things I was asking, in that little, little pre podcast thing, and I was thinking of like, you know, instances, and for me, it was starting with Rock Tape and starting to teach with them. I did reach out, because I was like, I can do this because I was five years into my career already. It wasn't like day one. I was like, I can get people better. Like, I could do this. I could learn and, like, learn how to teach this. But like, I have a solid foundation. I'm good at what I do. But going into this, one of the women, one of the head woman, Allison, Allison Evans, who is my self-pointed mentor. We still talk like nearly every day. She believed in me, and she really believed that I could do this and could teach and like she put me on stages and helped me, and I was like, I'm going to choose to believe her. And that confidence, I did have to borrow it like I had my own coming in, but any that I needed, I would borrow from her and then use that moving forward, so that one of the best gifts that you can give yourself, if you are foundering, faltering a little bit having unsure about things, if someone chooses to believe in you, believe them. Lesley Logan 21:34  Ah, I want to put that on replay. Everyone's gonna rewind that. I wanna put that on replay because, like, I it's so true, years it was probably like 20 this was like 2018 and I had and I had, I had been traveling a bit to I was being hired to teach in different countries, and I was always so shocked. I'm like, oh my god, they found me. This is like, you guys, this is 2014-15. I wasn't really doing it on Instagram. They were finding me through like YouTube and then word of mouth. So then it's like 2018, a girlfriend of mine wanted to host this big event. And she was like, she was picking all of her friends to, like, do it, because we believed in her, right? But so I believed in her that she could do this event. And I found myself on a stage, my husband was actually micing me up. There's 85 people in this class, and I was like, Is this mic on? He goes, No. And I was like, I think I'm a little bit nervous. Like, I think there's a mistake here, right? Like, and he goes, why? And I was like, well, I just don't know, like, 85 people. I've never taught 85 people. And I'm looking at this front row, and there's like, famous teachers in the front row and brand new people in the front row, and I'm having just, like, a little having a little moment, a little imposter moment. And he goes, how is this different than anything you've already done? And it was like, I needed to go back and borrow that comment and also be reminded you've actually done this. It's just more people.Shanté Cofield 22:46  That that that you're human, the reminders, the other people, the people that are believing you, that people are giving them around, like, take all of this. Take all of it. Yes, yes. Yes times a million. Lesley Logan 22:57  Yeah, yeah. Um, okay. So you, you have, you went from, I mean, like, I love Rock Tape, thank God for Rock Tape. But between that, Pilates saved my knees and my hips from all my running career. So very appreciative. And then you got into what people would say is, like, a huge pivot, like, I don't know that many people would like the trend of like, oh, you go your physical therapist, and you're a Rock Tape expert, and then you teach people how to be on Instagram. Shanté Cofield 23:27  Yeah, right. Lesley Logan 23:28  So you had the teacher confidence in you from the teaching you've done, but and you had the confidence in what you've put out and what you grew on your own. But what was the be it till you see it? How did you like, how did you set yourself up to, like, coach people on something completely different than what you went to college studying all that?Shanté Cofield 23:45  Totally, totally. I love the phrase that it's be it till you see it, because you're not actually faking it, right? So to me that my, one of my whole sticks is safety and having a safety net. And so from the outside, people will think you've taken massive leaps. And then if they're like, behind the scenes, or if they actually were with you the whole time, they realize, like, there's these little steps that you just, like, didn't fucking stop them. So everything led to the next thing you know, being able to be on social media and being able to teach in person and give presentations came from the fact that I did it for a zillion years, right? Growing up, going through high school, going through college, and then, PT school, you did a million presentations, so like, going and doing more of them. I'm like, this is the same it's actually not an issue at all. Being able to speak to people and connect with people. That's from being a physical therapist like, that's literally all you do all day long, right? This skill set just carries over to the next thing, coaching, things. I've been in sports my whole life. I've been coaching my whole life. So then going into the online business realm, it wasn't so much of a pivot, because I was doing PT. All I did was I took all my PT stuff and I started putting it on Instagram. Because I was like, I started using Instagram simply because I was like, I would like to connect with other people. I didn't do it to this is 2014 right? I didn't do it to start a brand. I didn't do it because, like, no one was really doing it, to be completely honest, in terms of, like, the PT world there was like, (inaudible) was doing it, Perry Nicholson was doing it. But it wasn't like a big thing to see, like, PTs and Kairos just like.Lesley Logan 25:05  Yeah. I know it's hard for people to believe, but there was a window where social media was just social.Shanté Cofield 25:10  Yeah, right, like, here's my breakfast. There was no. Lesley Logan 25:14  I know. Here's a sunrise. I look at the sunrise. I did just look at this tree. Shanté Cofield 25:18  On my high tone filter here. Like it was not, it was like, not a thing. So I was like, okay, I see people doing it. I just want to connect with people and like, I'm, mind you, I'm five years into my career by now. Like, I was like, I can literally just take what I've been doing during the day. Videos was only 15 seconds long. Like, first iPhone didn't even have, like, a camera, I mean, a video on it. Like it was just like, this is very different way of doing things a different time. So I'm taking my PT stuff, I'm putting that on social media. I grow a following behind that, thinking I wanted to work with CrossFitters, but who followed me was other PTs. And I see why, like, looking back, I'm like, the language I was using, how I was showing up. So then I start teaching them things. I'm running courses. So, like, I'm able to run my own courses, because I worked for Rock Tape, at that point, four years. And so I knew how to run a course. I knew how much I would need to charge in order to, like, turn a profit on this. I had connections all around. I launched my personal course in Australia and New Zealand because I had connections from Rock Tape so it wasn't like, how could you launch a course abroad? I'm like, because I've already done literally 500 like, right? It's not a big thing. So from the outside, maybe it looks like that. From the inside, it's like, it's just the next step. As I'm running all these courses, and anytime I would go and they would, I would be specifically asked to teach a course. I by the by the, like, year three of this, I already knew if that facility asked for me specifically, I already knew that owner was going to be like, hey, can we go out to dinner? And then they were going to ask me business stuff. And they were like, going, they were like, gonna be like, I wanna leave. I wanna do something else. So getting asked all these questions, starting to work with those people, but it was just behind the scenes. People didn't know I'm doing it, but I'm like, I've been doing this for years. So then 2019 comes. I start bringing more of it front facing. Jill and I host a live event. That was my first live event with, like, online business. And I was like, okay, this is new, but I'm borrowing confidence from Jill. Jill believes in me. Cool. I'm going to just stay in my lane with this stuff and teach this stuff and go into that even, because I've been doing it like behind the scenes, but not so front facing. And then 2020 I literally just took all the stuff that I was doing behind the scenes and brought it front facing, right so that, and largely what I was doing initially in 2020 was teaching people how teaching people how to bring their presence online. It wasn't so much of the true like launch strategy and things like that that I learned a ton from Jill and then also going through that subsequently. But I started out with what I knew and what I've been helping with people with already. So the pivot felt like a lot like looked like a lot from the outside, but behind the scenes, it was literally like, okay, it's just the next stepping stone, and taking all that I've done with me and using it for the next step. Lesley Logan 27:46  I am so obsessed with the way that you like, talked about what people see on the outside, and then the baby steps behind the scenes, because I do think that they go, oh, you know, Lesley does this, and she does this, and she does this, and so I'm gonna go do these things. And it's like, okay, behind the scenes, there are 20 people who do the million steps. There are, like, from the time I end this call with you, I don't touch this again until a recap episode, and it goes through all the things that does all this stuff. And then I don't, I just hear it on the places you listen to podcasts too. Like, yeah, because, because behind the scenes, you're not, no one's posting. That's boring. No one actually wants to know how many baby steps are back there. But I also want to highlight that you like, you took what you were being asked a lot, and the experiences you were having, and you were utilizing that. And I think where a lot of people, they try to create it from the end point from, like, where this like, oh, here's Shanté on the stage. So I'm going to do what Shanté is doing on the stage, and then what am I going to talk about? What if you, you know, you got to go back behind the scenes, and like you mentioned earlier, where it's like, I didn't know people had a hard time doing this thing that came so easy to me. And I think, like for anyone listening, if you're wondering what you might be doing, whatever you think is easy, someone else, a lot of other people, think is so hard. They think it's so hard.Shanté Cofield 29:02  That, you're like, oh, I had no idea. Oh, I think that that gets at kind of like, one thing we haven't discussed is, like the societal implications, right? Like, how society and patriarchy and supremacy culture play into all of this, and we are fed this lie that success requires struggle, right, there's a difference. Success requires hard work, but not struggle. So if you go back to this, the surfer analogy, this would be like, you don't know how to swim. You hate the water. There's sharks in there. And people think like, that's how you have to do it in order to be able to like surf. And I'm like, you should maybe stay on land and, like, play volleyball, like, don't do something else, don't even like swimming. Like, what are you? Why do we think we have to be the struggle and such? Yes, there is hard work, but it is with things that you enjoy doing, with people you enjoy being around. And then it doesn't feel like this, like, God, I'm like, pulling teeth, and it's the worst thing ever. I truly believe that humans, left to their own devices, they will create, they will work hard, they will do so much. People are not inherently lazy. We all know, anyone that's listening to this, you have any if you've ever created something of anything, and you're like, I like this thing. You will stay up all night, you'll miss meals, you'll skip these things. I just want to finish this thing like that, it's in us, but we fed this lie that we have to struggle and we have to suffer and it has to be the worst thing ever. It doesn't have to be yes, it's a lot of work. Yes, we should probably expand our timelines for things, right? We'd have timelines in terms of minutes and I'm like, make it years and you'll never fail. Yeah, right now it's minutes and you're like, I didn't do it yet. But if you are finding things, leaning into these things and like, Hey, I'm naturally good at it. That's a good thing. But we're kind of taught, oh, you're naturally good at it. It's easy. That means that you're lazy, or that if you're if you're going to do that, that means that, like, you're taking the easy route, and that's bad. And it's like, no, do the things that you like, do the things that come easily, that that is great. That's what we're going for, not this life of like I hate the things I have to go to, where I have to do this, I have to struggle and suffer for it to be worthwhile. No, no, absolutely not. Lesley Logan 31:06  No. And I think there's, I love the distinction of hard work versus struggle. And you mentioned that, like, like, the the interesting thing, I don't know, intriguing, the crazy thing about the society that we are in currently, it is, like, before I before I before I go on this with you, my team is like, hey, which of these podcasts do you want us to pitch you to? I was like, looking and I'm like, you guys, anything that is just looks like an alpha male, like you can just say no. Like, you don't, you don't have to ask me. I don't care if it's a point 1% podcast. I don't care if I'm the first expert ever. They want to talk about Pilates and how it's good for them. Like, I'm gonna tell you right now, like, I cannot handle that vibe, and I don't need to. I can work hard and not struggle, and that would be a struggle, right? So, like, you know, I I like, no. And I think what a lot of people have done online is like, oh, that's popular. What this dickhead over here is doing is doing is popular, and using the red and the orange, and, like, claiming out, I'm gonna eat only steak and so I'm gonna go that way, you know. And like, people have forgotten to, like, be themselves and be different.Shanté Cofield 32:11  This, this, this, this, this times a million times a million. We're looking at sustainability as well, right? Like, sustainability and longevity, because that's what the play should be, being anything but yourself is unsustainable, yeah? Like, it may bring it might bring you flash in the pan, success. It might it absolutely, you might be able to trend track something and ride that wave for a short term. You might. But we also see, we've seen it publicly in social media, where people are like, I have to stop doing social media. I built this thing. I hate it. I have this massive audience. It's fake. I don't like it. And it's like, yeah. And I'm also thinking about, we're just seeing the end product of that right, where they're just like, I'm so unhappy. I have to, like, stop this person's been living like that for however long. Like, that's not, life is short, man, we're not here to be miserable every day and baking this thing like, I love that you're not this fake it till you make it. I'm like, people be faking it till they die, you know. Like, that's not.Lesley Logan 33:13  It's not it. It's really not so. And talk about like imposters, and you'll never feel that way. I'll so Martha Stewart is not one of my favorite people in the world, although she's a badass and like, let's just give her that. And also, she hasn't been to prison. That was a, just, just a woman doing something a man does, and they're gonna put her in prison. Yeah, so if they want to imprison them on it, then fine, I'm okay with it. But if we're not doing that anyways, different argument. But she had her version of The Apprentice. Like, when I was like, you know, I don't know, maybe was in college or in high school, and I remember someone said, well, we gotta fake it till you make it. And Martha said, We never fake anything around here. And I was like, I mean, come on, Martha, you fake a little bit, right? Like, like, I had this thing. Like, I just remember, and I remember that going, like, really, you don't fake anything. And then as I got older, and I started, like, evaluate I was doing, I was like, I'm not faking anything. This is me. But like, acting like if I had the if I knew how that worked, or if I wasn't scared. So it's just, you know, when we think of what actors do, we don't call them faking it when they're on white lotus, they are acting like this weird character. You know, it gives me nightmares. Yeah? So it's just like, you get to act like the person who would have the confidence you act like the person, who is doing the hard work but not struggling, that helps you make decisions that you can filter through until you are you realize one day you woke up and you are that person. That's who you are, because that's who you always were.Shanté Cofield 34:32  That, that last part though. Lesley, I think that's really huge, because that's who you always were. There's something to be said, if you really sit and dissect this, like, be it till you see it, it's not faking it because, like, it is you, like, maybe you don't know this thing, but it's still you, it's still you choosing to do this. It's still you having the confidence to do this thing. You're not lying to saying to someone and being like, I'm a surgeon, like, that is different. That's completely different, but it is you. But there is no fake to this, like, whether or not it's just the nuance and the verbage there is that you don't have the like, the confidence that you believe someone who's like been this way for a long time has, but it's still you, still in it. Lesley Logan 35:17  Speaking of still you, you've always been the person that I like look to when it's like, okay, what's going on with Instagram? Like, what's going on this thing? Lesley, just get out of your fucking way and do, just do a just do the thing. Like, I'm just like, such a reluctant Instagrammer, because I've done so well with the YouTubes and the other things and so to me, like, I'm just kind of like, I don't, I always hop on trends. Like, I'm like, I'm just like, here's, I'm too busy actually. So here's here's here's a picture of me and my assistant, and I'll get back to you next week, because I got a lot to do, but something that like you I I've been watching you, and you're so good, and you are so creative, and you're always so consistent. And also, after the election, you, to me, I think on the outsider's perspective, people might have thought you were pivoting. You were being you in my, because, maybe because I know you behind the scenes a bit, but like, it didn't seem like a pivot. It seemed like you just got, like, turning the volume up on you. How did is that what you felt like you were doing? Do you feel like you were like, do you did you have pushback when people say you've changed?Shanté Cofield 36:19  There was no, this is a great question. There was no overt pushback. There was obviously, like, losing of followers, right? So there's like a silence pushback, if you will. But I, flip side of that is I didn't have anyone that was like, stay in your lane or stick to politics. Like no one said anything to me. They were just like, okay, I'm gonna show myself the door. And I'm like, that's cool. I also will say, I don't look at numbers. I hate looking at numbers. I hate when people are like so in the numbers, because I also believe that, especially on Instagram, a lot of numbers are fake, not even like people buying followers. I'm like in you think that 60,000 people like this is Instagram with fake money, right? Using house money and rewarding certain behavior and being like, hey, we like what you're doing. We're going to give you followers, don't like what you're doing, we're going to take them away. Like, the metrics that I want people looking at, if we're going to talk Instagram, is going to be your actual interaction. How many comments are you getting, and are they real? Like, are you talking to people? How many DMs? How many conversations are you having? That's the stuff that I care about. And while I lost quote, unquote followers, or I should say, well, I lost quote, unquote followers, that's what I want to be quoting there, my engagement and my DMs did not go down. I got more comments on the post that I've been doing since the election. So I'm like, I'm good actually, and I think that my audience this is I've been showing up this way long enough of just like this is me, and what topic am I speaking about? Right? My whole shtick has been, build, create, live your best life, and we're doing it with authenticity, because otherwise it's not sustainable. It's not your best life. It's some caricatures, you know, best life. And I've just used vehicles right, across the years. It's been vehicles, it's been physical therapy, it's been Movement, it's been Instagram, it's been online business. And now I, you know, I'm just speaking to certain points that are just like this, just, like this, just, we're just talking about life now, there's nothing in in between to like, create metaphors for you. We're just talking about life. I'm just asking you to look at the things that you're doing on the day to day, and the things that are happening around us and the implications of that, and speaking to that. So, you know, it hasn't been difficult in the sense of showing up that way, but it has been difficult for me to have the desire to put out what I consider to be trivial things. I understand it can be helpful for certain people, but like, that's not where I'm at. I also have, like, this kind of, like internal clock that, like, kind of resets every five years when I'm like, okay, something new. So PT was five years, and then the last three I was teaching and shifting away from treating, and then 2020 hit, and I'm, you know, doing all online business. I'm like, it's 2025 my clock is like, yeah, next step. What? What else is there? Lesley Logan 38:51  I love that you have that awareness of yourself. I felt like I have a seven year clock. And I only learned that, like in the like, last year, I was like, kind of felt like, like, I felt like I was claustrophobic in my own clothes, you know. And, you know, here's the thing, like, again, behind the scenes, no one can see what we're having to do to pivot businesses, you know. And it takes time and what I just love that you mentioned, like, it's hard to post about trivial things, or things that feel trivial to me. It has, I will be honest, like, in the ever since, like, the last year, of like, oh, fuck, this is where we're headed. I'm like, does it really? Do you really need a fucking tip on that? Because there's a YouTube video like, I I'm trying to figure that. I'm trying to figure out, how do I, like, how do I as female business owner who coaches female business owners whose clients are coming in and telling them stupid shit about the economy, who's making them doubt that they should raise their rates, even though their rent went up, their utilities went up. Like, the cost to have employees went up. Like, yeah, you have to raise your rates, because that's the only way you stay in business. It's you are not a charity. You are a. Business. If you want to be a charity, go file for that. You know, I am so I I appreciate that, because I had, I found like, you know, not just like, what has gone on with politics, but like, in the last month, we had something happen in our family, and I'm like, I just, I have these brands who want me to post something I I'm sorry, like, I'm gonna fail you right now, what I love is like, you're such, you are human, and you give so many people permission to be that. And I didn't even post a ton. Mostly was all my stories. I was like, if you follow me, like, you're gonna get the real me. And then the stories is where it is. And I people, you know, I just really liked it when you didn't talk about politics. And I said, I'm so sorry. I'm a female business owner that is political. Like, like, I might have privileges of a white person, but like, I'm still a female business owner who literally only gets people to answer things if I, I have my husband on calls for things. Like, I have a I have, like, here it's your job.Shanté Cofield 40:51  People are people, audacity. I wish that the people we coach and people listening to this have the audacity of that person. It comes into your DMs and is like, here's how you should run your account. I wish we all had that audacity. Lesley Logan 41:04  Yes, yes. Oh, my God. Shanté Cofield 41:06  Where did that come from? Lesley Logan 41:07  Yes, we need to find these people. Like, teach them audacity because it's what, that's the word, it is. And like, I just said, I said, oh, you know, this is my account. Like, so I I said, I was just like, this is my account. And like, I think rights are, are actually, like, just real and human rights. But if you don't like hearing about that, you don't have to follow me here. You can just go for free and go on YouTube. In fact, they'll make sure whatever ads you get the ones you wanted. And you can, you can actually just search for the content that you want from me, and if you want to pay for it. In my membership group, we don't talk about politics, but just remember, everything is.Shanté Cofield 41:43  Exactly. Everything is political, and people see that. I'm like, you're just saying that it hasn't affected you. I'm like, but it is. It hasn't affected you in a negative way. I'm like, it's just affecting you, but positively or neutrally, like. So it hasn't been hard to switch to speak about that it's been hard to like, you said, the behind the scenes, business side of things. Like, I run, my number one program that I run is an Instagram intensive, and I haven't run it this year because I'm just like, what do I want to do with this thing? Like, how do I want this thing to look? How do I do I want to do this? Am I wanting to encourage people to go and spend their time with this? Is this company that doesn't give shits of value? Like, there's a lot of thinking around the the intentionality piece. And I'm fortunate in a fortunate place that I like have, I have the savings to be able to, like, chill out, and I have other programs going on, and I already have clients that I can be been working with one on one, so I can hold off on that thing. But that, that has been the only difficulty, but.Lesley Logan 42:38  I thank you for sure, because I think, like when everything went down, I had people in my group going, I don't, I don't want to post on these platforms, because I don't want to give them anything. And I was like, okay, first of all, I agree. Like, I like, just know that, like, thank you. And also, what I will always coach you on is you have to be where they your people are. So where are your people? Because if they are there, then if you're not there, then some dude on rib-eye steak for three meals a day is gonna sell to them. Like they're gonna, they're gonna buy the solution to their problem. So then it's kind of like, how do we play in the field, you know, like, how do we do it? And so that's always been a game. It's always been the game like, how do we play in this, like, the sandbox that gets them out of that sandbox and over into the sandbox we want to play in.Shanté Cofield 43:25  Absolutely, the intentionality and taking a moment and, like, again, bang, bang. Having time is a luxury, right? Time is to me, like, it circles back to being a conversation of, like, what ultimately I wanted, and having this lifestyle business. It's the translation of that is having time flexibility and having time ownership, right? Where I have the time to sit and Covid, we saw the importance of time during Covid. We call it the great pause, because it gave people a moment to be like, wait, what do I want? How do I want to do things? Do I believe in this? Do I agree with this? When we're living in a world that's so fast paced, and you just have to, like, you're just trying to eat, you're just trying to, like, get through the day, you don't have the luxury, you don't the ability to sit and think and be like, so intentional with things, right? It's all by design, right? I can sound like a tin hat. I don't care. It's all by design. I'm in a place where I have the luxury to sit and be like, okay, I want to be intentional in community, super intentional with my business and how I'm showing up and how I'm helping people. What does that look like? Like I totally agree, there's a huge (inaudible) and when it comes to social media, because it's like, yes, these businesses and supporting them, and you're like, But the flip side is, how do I support my people? And if it's like, I have to stay with this nonsense and in this sandbox so that I can reach these people, because that's where they're at, I'm going to do that. And yes, I'm going to have to move them somewhere else and do other things and show up with my values and encourage them to do the same. But you know, this is taking a beat, taking a moment to really fit and identify that, and not just being like, knee jerk, like, I'm done with it all. And like, yeah, I'm burning it all down. It's like, if that's what you want to do, fine, but I'm looking at what's the outcome of that. Why am I doing that? And if my goal is to be able to help people and like, let me take a moment and figure out what feels best and how I want to do that. Lesley Logan 45:01  Yeah, I could talk to you forever, Shanté, I'm just obsessed. And really, we need to have a hang next time you're here, next time I'm there, we're gonna take a brief break and then find out how people can find you, follow you, work with you. Shanté Cofield 45:12  Sounds good. Lesley Logan 45:13  All right, Shanté, where do you hang out? And we said Instagram. But also, like, give them all the deets. Where can they stalk you in a good way?Shanté Cofield 45:19  Yeah, the deets, I try to keep everything consistent, is just type in The Movement Maestro anywhere, and it'll come up, and then you can do whatever you want with it. My website, movementmaestro.com, Instagram, The Movement Maestro. I'm on threads as The Movement Maestro, and that's the easiest, the easiest thing, if you want to chat, I'm in my DMs. I haven't been posting as much as I usually do, but I will answer a DM in two seconds. I don't like email, so go to my website and email me, but I probably won't get back to you. Someone from my team may get back, maybe. Maybe I'll have Rupert, my cat, get back, but (inaudible).Lesley Logan 45:51  Oh, I will tell you how I got out of my inbox, and I'm loving it. Now I have to, actually, my sister's like you do have to go and respond to the five that I couldn't do. I was like, okay, alright, I'll get there. All right. You have truly given us so much, but you know, we, it would, wouldn't be Be It Till You See It Podcast without the bold, executable, intrinsic or targeted steps people can take to be it till they see it? What do you have for us?Shanté Cofield 46:11  We're going to circle back, because repetition is key. Once is never, and I'm going to say what I said before. Just do it scared, right? The confidence, the happiness, the understanding, the clarity that you are looking for, the guidance, the direction, the answers that you're looking for are on the other side of doing the thing. So, do it scared.Lesley Logan 46:27  Yeah, yeah. We firmly believe in that. We cosign on that. And once you do it scared, make sure you let The Movement Maestro know and let Be It Pod know because then we can celebrate you. Because guess what? Celebration is how habits are created. That's how the dopamine hits the brain. It's all science people, all right, loves. Until next time, Be It Till You See It. Lesley Logan 46:45  That's all I got for this episode of the Be It Till You See It Podcast. One thing that would help both myself and future listeners is for you to rate the show and leave a review and follow or subscribe for free wherever you listen to your podcast. Also, make sure to introduce yourself over at the Be It Pod on Instagram. I would love to know more about you. Share this episode with whoever you think needs to hear it. Help us and others Be It Till You See It. Have an awesome day. Be It Till You See It is a production of The Bloom Podcast Network. If you want to leave us a message or a question that we might read on another episode, you can text us at +1-310-905-5534 or send a DM on Instagram @BeItPod.Brad Crowell 47:28  It's written, filmed, and recorded by your host, Lesley Logan, and me, Brad Crowell.Lesley Logan 47:33  It is transcribed, produced and edited by the epic team at Disenyo.co.Brad Crowell 47:37  Our theme music is by Ali at Apex Production Music and our branding by designer and artist, Gianfranco Cioffi.Lesley Logan 47:44  Special thanks to Melissa Solomon for creating our visuals.Brad Crowell 47:48  Also to Angelina Herico for adding all of our content to our website. And finally to Meridith Root for keeping us all on point and on time.Support this podcast at — https://redcircle.com/be-it-till-you-see-it/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Renue Healthcare https://Renue.Healthcare/ToddYour journey to a better life starts at Renue Healthcare. Visit https://Renue.Healthcare/Todd Bulwark Capital https://KnowYourRiskPodcast.comBe confident in your portfolio with Bulwark! Schedule your free Know Your Risk Portfolio review. Go to KnowYourRiskPodcast.com today. Bizable https://GoBizable.comUntie your business exposure from your personal exposure with BiZABLE.  Schedule your FREE consultation at GoBizAble.com today. Alan's Soaps https://www.AlansArtisanSoaps.comUse coupon code TODD to save an additional 10% off the bundle price.Bonefrog https://BonefrogCoffee.com/toddThe new GOLDEN AGE is here!  Use code TODD at checkout to receive 10% off your first purchase and 15% on subscriptions.President Trump made the correct assertion that Portland is now a warzone. So, are his actions that of a fascist dictator, like the Left claims? No, and the Insurrection Act of 1807 supports this idea.Episode Links:Portland, Ore. — Federal agents disperse rioters laying siege to the ICE facility, deploying tear gas and crowd control munitions throughout the streets.Trump's 'war-ravaged Portland' National Guard deployment halted by federal judge over authority concerns; Oregon judge rules deployment of 200 troops exceeded presidential authority during anti-ICE protests in temporary restraining orderThe Portland Police Chief Who Apologized to Antifa; Portland Police Chief Bob Day is the city's worst police leader yetChief Bob Day Statement on 2022 Normandale Park ShootingPortland Police Arrest Conservative Journalist Nick Sortor Amid Antifa Violence.Antifa thugs attacked Nick Sortor in Portland. He stood his ground and defended himself, and somehow he's the one who got arrested. A journalist on the scene said, "Looked like Nick Sortor got jumped... Portland liaison officers stand nearby and watch."When asked if Seattle is too lax on repeat offenders, Mayor Bruce Harrell answered, "I don't know how to answer that question," then rambled about "culturally competent officers," & George Floyd. I award you no points & may God have mercy on your soulCharlotte NC's police union is now BEGGING President Trump for the National Guard to come help them. 15 people have been klled since Iryna Zarutska's murder. They warn: “Staffing & crime-fighting strategies are UNSUSTAINABLE.” NORTH CAROLINA NEEDS HELP!!!!!INSANE! Portland Police Chief tells CNN, “The city in a tremendous state of renewal.” The propaganda is strong, the reality speaks for itself. Portland is not thriving, it's a mess.

FRANKOPAN8.mp3 - Unsustainable Modern Consumption and the Need for Knowledge Professor Peter Frankopan | The Earth Transformed: An Untold History This segment addresses modern civilization's unsustainable consumption. One cotton shirt requires 2,700 liters of fresh water—equivalent to two and a half years of drinking water for one person. The global fashion industry accounts for 10% of all greenhouse gas emissions. Global food waste is immense, with 930 million tons wasted annually, often due to consumer demands for "perfect" produce. Advanced civilization is described as brittle, relying on constant luck, and when failures occur, the most vulnerable suffer disproportionately. The author concludes that education is crucial to provide the knowledge necessary to understand these resource cycles and implement sustainable practices.

India's tech hub Bangalore has experienced huge growth of companies and employees in the past two decades. But the city's infrastructure is not keeping up with such rapid growth. With the tech sector contributing more than $300bn to the nation's economy, what happens to the country's growth if Bangalore can't solve its issues? The FT's Mumbai bureau chief Chris Kay and Mumbai correspondent Krishn Kaushik travelled to Bangalore to try to find out.- - - - - - - - - - - - - - - - - - - - - - - - - - For further reading:The unsustainable boom in India's Silicon ValleyMultinationals turn to India's back offices for AI engineersIndian IT shares fall over fears from Trump's $100,000 H-1B visa fee- - - - - - - - - - - - - - - - - - - - - - - - - - Behind the Money has been nominated for a Signal Award in the Money & Finance category! It's a Listener Choice award, which means we need your help. Vote for us to win here. We appreciate your support!Follow Chris Kay on X (@christopherkay) or on Bluesky (@christopherkay.ft.com), and Krishn Kaushik on X (@Krishn_) Michela Tindera is on X (@mtindera07) and Bluesky (@mtindera.ft.com), or follow her on LinkedIn for updates about the show and more.Read a transcript of this episode on FT.com Hosted on Acast. See acast.com/privacy for more information.

Guest: Tom Korski, Managing Editor, Blacklock's Reporter

Send us a textThe crypto industry has a storytelling problem. Despite its revolutionary potential, most crypto projects struggle to connect with mainstream audiences because they've created an insular world of jargon, acronyms, and narratives that actively exclude outsiders."I've been in a lot of different industries – social impact, investment, technology, healthcare – and I've never been in an industry where narrative mattered more than crypto," explains Stephany Zoo, Head of Ecosystem at Caladan and a veteran crypto marketer since 2014. Drawing from her experience across four continents, Stephany reveals how cultural contexts profoundly shape crypto adoption, from Vietnam's surprisingly high 30% adoption rate (driven by distrust in traditional financial products) to the interplay between regulatory environments in different regions.The disconnect between crypto projects and mainstream users runs deeper than many realize. While companies like Robinhood are successfully bringing their existing users into crypto, the reverse rarely happens. Crypto marketers have created barriers through excessive technical language and a focus on what makes crypto different rather than relatable. "So much of the storytelling we've seen recently positions crypto as this unique thing that's redoing or undoing what the financial world has done previously," Stephanie notes. "You can't have an entire industry that stands by itself."This marketing challenge extends to how founders approach growth. Too often, they chase vanity metrics – Twitter followers, conference appearances, impression counts – while neglecting the fundamentals of positioning, messaging, and conversion metrics that actually drive business. The result? Unsustainable hype cycles that quickly fade instead of building lasting value.For marketers navigating this space, Stephany offers practical wisdom: return to marketing basics like user segmentation and channel strategy, focus on clear messaging consistency across all platforms, and tell stories that connect crypto to everyday experiences rather than isolating it as something alien. As the industry matures and institutional adoption grows, communicating crypto's internal culture to the outside world responsibly becomes increasingly critical.Ready to build bridges instead of walls with your crypto marketing? Subscribe to Web3 CMO Stories for more insights from the frontlines of blockchain communication and community building.This episode was recorded through a Descript call on September 5, 2025. Read the blog article and show notes here: https://webdrie.net/the-crypto-storytelling-problem-tales-from-four-continents/

John Batchelor 09-03 segment 9.mp3 Guest: Brett Arends of Market Watch (Return on Investment). Bond Market Anxiety and Federal Reserve Pressures Brett Arends explains the bond market's current unhappiness stems from unsustainable national debt and uncertainty surrounding President Trump's tariffs. He clarifies that the Fedcontrols short-term rates, while the bond market sets long-term rates. Arends warns that Trump's pressure on the Fed to cut short-term rates could paradoxically cause long-term rates, including mortgage rates, to rise, hurting the economy and exacerbating market nervousness. He emphasizes the need for fiscal sustainability. 1947 DEMOCRACY SQUARE

John Batchelor 09-03 segment 10.mp3 Guest: Brett Arends of Market Watch. Addressing Bond Market Turmoil Brett Arends explains that the troubled bond market stems from unsustainable national debt and recent court rulings questioning President Trump's tariffs. He advises Donald Trump to support Federal Reserve independence, abandon attacks on Jerome Powell and Lisa Cook, and work with Congress on tariffs to ensure fiscal sustainability and calm market anxieties. Arends notes that gold's all-time high reflects a lack of market confidence. PEKING UNIVERSITY

Shark science isn't just about understanding biology, it's about tackling the global forces that threaten these species. In this episode of Beyond Jaws, research scientist Chris Mull explains how international trade has become a powerful driver of unsustainable shark and ray fisheries. From luxury markets for shark fins to emerging demands for meat and cartilage, trade dynamics are reshaping conservation challenges worldwide. Shark conservation must consider the economics and policies behind fishing, not just the science in the water. Chris describes his work using phylogenetic comparative methods and applied research to uncover how trade pressures intersect with species traits, creating unique risks for different sharks and rays. Along with hosts Andrew Lewin and Dr. David Ebert, Chris shares insights into what the data reveals about overexploitation, the complexity of global markets, and how science can inform better international regulations. Connect with us: Website: https://bit.ly/37TMqeKInstagram: https://bit.ly/3eorwXZ YouTube: https://www.youtube.com/@beyondjawspodcast7591 Dave:  Website: https://www.lostsharkguy.com/ Instagram: https://bit.ly/3q1J9Q5 Andrew: Website: https://www.speakupforblue.com/ Instagram: https://bit.ly/37g5WkG  

Feeling exhausted, unmotivated, and emotionally stretched thin? Before you blame yourself for not being "resilient enough" or "productive enough," listen to this. I'm breaking down the toxic "fix yourself" narrative that keeps us trapped in cycles of self-blame and burnout. You'll discover why your struggles might have nothing to do with your character and everything to do with the systems you're trying to survive in.   Links to Dr Hayley D Quinn Resources Reclaim Your Time and Energy: 6 Key Boundaries for Women Business Owners Download here, completely FREE! https://drhayleydquinn.com/resources/ Book Waitlist: https://drhayleydquinn.myflodesk.com/bookwaitlist Link to podcast mailing list: https://drhayleydquinn.com/podcast/ Group Coaching Waitlist: https://drhayleydquinn.myflodesk.com/timetothrivewaitlist Instagram: https://www.instagram.com/drhayleydquinn LinkedIn:  https://www.linkedIn.com/in/dr-hayley-d-quinn-43386533 Facebook: https://www.facebook.com/drhayleydquinn

In this episode of Beauty Moves, I'm sharing the turning point that made me re-evaluate what “success” actually felt like and how I began to rebuild my systems, schedule and offers to support me just as much as they support my clients. If you've built a thriving beauty business but still feel stuck managing everything yourself, this one's for you.

Guest: Squire Barnes, Global B.C.'s Sports Director and Anchor Learn more about your ad choices. Visit megaphone.fm/adchoices

The Big K Hour 2: An Unsustainable Financial crisis, and Answered Questions with dr. Mike! full 1602 Thu, 24 Jul 2025 14:12:33 +0000 zmz4Rdper2C6CPqBpEJXHTpEALNFyVk1 news,a-newscasts,top picks The Big K Morning Show news,a-newscasts,top picks The Big K Hour 2: An Unsustainable Financial crisis, and Answered Questions with dr. Mike! The Big K Morning Show 2024 © 2021 Audacy, Inc. News News News News news News News News News News False ht

Ed Zitron is the owner of EZPR, host of Better Offline, and author of the Where's Your Ed At newsletter. Zitron joins Big Technology Podcast to discuss whether the generative-AI boom is an unsustainable bubble ready to pop. Tune in to hear him debate OpenAI's multi-billion-dollar burn rate, Microsoft's leverage, and the economics behind ChatGPT. We also cover Nvidia's GPU market, SoftBank's colossal bets, advertiser drift from Google Search, and the hype around “AI companions." Hit play for a sharp, no-fluff conversation about the economics of AI. You can find Ed's newsletter at: https://www.wheresyoured.at --- Enjoying Big Technology Podcast? Please rate us five stars ⭐⭐⭐⭐⭐ in your podcast app of choice. Want a discount for Big Technology on Substack + Discord? Here's 25% off for the first year: https://www.bigtechnology.com/subscribe?coupon=0843016b Questions? Feedback? Write to: bigtechnologypodcast@gmail.com

Sgt. Maj. Andrew Gregory joins the NCO Journal Podcast to discuss issues with operational tempo effecting Soldiers and units around the Army.

Time Stamps:00:00:00 Community Guest Intros00:05:00 The "So Called" Journalist , Christopher Dring Has ONCE AGAIN set the internet ablaze with unchecked facts Re: if Xbox Game Pass is Profitable! + Former Arkane Developer States that the BEST service in gaming is "Unsustainable and is Hurting the Industry"! 00:50:00 Could Insomniacs SPIDER-MAN Be The Next BIG Port By Nixxes For XBOX?01:57:00 Panel Outros and Special Message to the Community!

Burt Flickinger argues that Target (TGT) remains attractive because it's "so undervalued" but says he still wouldn't buy the stock. He points to the company's management team as a key issue, along with Target's distribution system. One positive Burt notes is Target's philanthropy and security compared to other retail giants like Walmart (WMT), though he believes it needs a buyer to truly rebound. Tom White offers example options trades for Target and Walmart.======== Schwab Network ========Empowering every investor and trader, every market day.Options involve risks and are not suitable for all investors. Before trading, read the Options Disclosure Document. http://bit.ly/2v9tH6DSubscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribeDownload the iOS app - https://apps.apple.com/us/app/schwab-...Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-...Watch on Sling - https://watch.sling.com/1/asset/19192...Watch on Vizio - https://www.vizio.com/en/watchfreeplu...Watch on DistroTV - https://www.distro.tv/live/schwab-net...Follow us on X – / schwabnetwork Follow us on Facebook – / schwabnetwork Follow us on LinkedIn - / schwab-network About Schwab Network - https://schwabnetwork.com/about

Gamepass is "Unsustainable..errr "The best Gaming podcast 523.5⁠⁠Support ACG Beardfans⁠What does Unsustainable mean if 8 years have passed? I sit down to discuss Gamepass, fans questions and more.

Support Inside Games on Patreon: https://www.patreon.com/insidegamesYTHosted by:Lawrence: http://twitch.tv/sirlarr | Bruce: http://twitch.tv/brucegreene Edited by: Shooklyn: https://linktr.ee/ShooklynSources --https://x.com/rafcolantonio/status/1941512826687980019https://x.com/rafcolantonio/status/1941518295762616405https://news.xbox.com/en-us/2022/03/31/weird-west-available-today-with-xbox-game-pass/https://xcancel.com/Chris_Dring/status/1942469649423052857?t=WoB46WCkLkCnoXOBhJyVUg&s=19https://gaming.amazon.com/homeMusic —Switch It Up - Silent Partner https://youtu.be/r_HRbXhOir8Funk Down - MK2 https://youtu.be/SPN_Ssgqlzc

This week join Jesus and Gunny as we discuss the latest and greatest Video Games, what else but Death Stranding 2, plus regular life stuff and so much more! Does anybody read this? Join Our Discord with the link below.. We appreciate you!       Join us in our group on Facebook -https://www.facebook.com/HorribleGamers Like our Page -https://www.facebook.com/HorribleGamers/ Follow us on Twitter -https://twitter.com/_Horriblegamers Discord -https://discord.gg/8bsaxmD

HGP#489 This week join Jesus and Gunny as we discuss the latest and greatest Video Games, what else but Death Stranding 2, plus regular life stuff and so much more! Does anybody read this? Join Our Discord with the link below..We appreciate you!       Join us in our group on Facebook -https://www.facebook.com/HorribleGamers Like our Page -https://www.facebook.com/HorribleGamers/ Follow us on Twitter -https://twitter.com/_Horriblegamers Discord -https://discord.gg/8bsaxmD If you like the show..Share, Rate and Review It!

Join XNC Podcast with Hosts @colteastwood & @Middleagegamegy https://youtube.com/@THEMAGG?si=W3jrfKl250yHRKRM to discuss THIS Just Saved Xbox! UPDATE What Really Caused Layoffs & Studio Closures Xbox Playstation News 210Join the channel to early access: https://www.youtube.com/channel/UCyGYHo1qVIeGq3ZLnSDaEcg/joinMerchandise: https://teespring.com/stores/colteastwood-merchFollow: https://twitter.com/ColteastwoodAdd me on Xbox Live: ColteastwoodPatreon: https://www.patreon.com/colteastwood0:00:00 Start0:05:00 Playing0:12:00 Mafia The Old Country0:25:00 Game Pass is Unsustainable?0:45:00 Helldivers 2 coming to Xbox1:08:00 Insomniac Studios Update & Leak1:12:00 Xbox Cancellations & Closures1:20:00 Xbox Leadership1:35:00 The Initiative1:45:00 Contraband & State of Decay 3 Canceled?1:50:00 The Balance of Hype vs Criticism2:10:00 How ABK Saved Xbox2:10:00 Satya running Xbox or Phil?2:15:00 Phil Needs to Stop Talking2:25:00 Obligations as FansTopics Covered on the Colteastwood Channel:Microsoft Sony Xbox One Xbox One X Xbox Two Xbox Scarlett Xbox Project Scarlett Xbox 2 Next Generation Consoles Playstation PS4 PS5 Playstation 5 Exclusive Games Console Exclusives xCloud Project xCloud Xbox Game Pass Xbox Game Pass Ultimate Xbox games Playstation Games Xbox Lockhart Xbox Anaconda Danta Xbox Consoles Game Streaming Cloud Streaming Zen 2 Zen 2+ Navi GPU SSD Next Gen Consoles Xbox One S Xbox Live Xbox Live Gold Xbox Rewards Microsoft Rewards E3 E3 2019 E3 2020 X019 Xbox Leaks Rumor News Gears Halo Fable IV Forza Horizon Motorsports Halo Infinite Playstation Now PSNow Phil Spencer Xbox Game Studios Exclusives PS Now PSNow Xbox Series X Xbox Series S Playstation 5 PS5

The US Senate passed legislation to enshrine an unsustainable fiscal position into law. The bill goes to the House, where it may run into difficulties. Some fiscal conservatives are unhappy with the unsustainable part of US fiscal policy. Markets are not likely to react to squabbles over details—unsustainable US fiscal policy is well understood, and the economic effects of redistributing from lower income to higher income households will take time to emerge.

Growth stocks have far out-performed value stocks in recent years.Similarly, large cap stocks have trounced small caps.Will that dichotomy continue? Or will the pendulum finally swing back to give value & small cap investors their day in the sun?For perspective, we welcome Eric Cinnamond to the program today. Eric is founder and co-CEO of Palm Valley Capital Management.WORRIED ABOUT THE MARKET? SCHEDULE YOUR FREE PORTFOLIO REVIEW with Thoughtful Money's endorsed financial advisors at https://www.thoughtfulmoney.com#earnings #valueinvesting #growthstocks 0:00 - Acknowledgment of Dave Collum2:20 - Economy and financial markets assessment4:20 - Palm Valley's value investing approach10:02 - Stock market overvaluation and cash strategy15:37 - Potential triggers for valuation correction22:21 - Corporate buybacks' market impact28:01 - Opinion on buybacks' legitimacy31:40 - Defense of value investing35:01 - Affordability crisis and corporate trends41:05 - Wealth inequality and market risks48:18 - Market outlook for 202554:11 - Where to follow Cinnamond's work55:07 - Closing and viewer guidance_____________________________________________ Thoughtful Money LLC is a Registered Investment Advisor Promoter.We produce educational content geared for the individual investor. It's important to note that this content is NOT investment advice, individual or otherwise, nor should be construed as such.We recommend that most investors, especially if inexperienced, should consider benefiting from the direction and guidance of a qualified financial advisor registered with the U.S. Securities and Exchange Commission (SEC) or state securities regulators who can develop & implement a personalized financial plan based on a customer's unique goals, needs & risk tolerance.IMPORTANT NOTE: There are risks associated with investing in securities.Investing in stocks, bonds, exchange traded funds, mutual funds, money market funds, and other types of securities involve risk of loss. Loss of principal is possible. Some high risk investments may use leverage, which will accentuate gains & losses. Foreign investing involves special risks, including a greater volatility and political, economic and currency risks and differences in accounting methods.A security's or a firm's past investment performance is not a guarantee or predictor of future investment performance.Thoughtful Money and the Thoughtful Money logo are trademarks of Thoughtful Money LLC.Copyright © 2025 Thoughtful Money LLC. All rights reserved.

Why is there an urgent need to address soil loss and explore solutions like saturated buffers, bioreactors, and advanced wetlands? Ruth McCabe, Conservation Expert, shares her optimism about reaching a tipping point in water quality and soil retention thanks to batch and build and edge-of-field practices. Hear why farmers are experiencing the positive impact firsthand, and why a new wave of passionate individuals is poised to transform agricultural landscapes for cleaner water and richer soil.Chapters:00:00 Intro00:35 Welcome00:43 Getting excited about water quality01:30 The tipping point02:20 Unsustainable soil loss03:40 Developing infrastructure05:20 Give us another ten years…06:20 Is it making a difference?07:00 Getting the farmers excited07:26 Small impact to production acres08:20 Batch and build09:20 Spreading the model beyond Iowa10:27 Thanks for joining us!Related content:#128 | Bridging the Divide: Tenant Owners, Landowners & Conservation Decisions#127 | Cover Crops and No-Till: A Conservationist's PerspectiveAg Drainage Management CoalitionHeartland Co-opFind us on social media!Facebook Twitter InstagramListen on these podcast platformsApple Podcasts Spotify YouTube MusicYouTubeVisit our website to explore more episodes & water management education.

In this episode, we discuss how industry leaders are expressing concerns about our Fiscal Trajectory, the political dynamics at play, and the implications for individual investors when the problem comes to a head in the future. To read this week's Sight|Lines, click here. The views expressed in this podcast may not necessarily reflect the views of Stifel Financial Corp. or its affiliates (collectively, Stifel). This communication is provided for information purposes only. Past performance does not guarantee future results. Investing involves risk, including the possible loss of principal. Asset allocation and diversification do not ensure a profit or protect against loss. © Stifel, Nicolaus & Company, Incorporated | Member SIPC & NYSE | www.stifel.com See omnystudio.com/listener for privacy information.

Transformation Tip: “Turn your wounds into wisdom”. - Oprah WinfreyConcept(s)Consequences of unresolved pain form unhealthy mindsets and behaviors (the 10 saboteurs)The Judge: generates false assumptions resulting in selective hearing. The Avoider: directs attention away from the conflict, leading to a lack of resolutionThe Controller: self-protects and creates a fearful negative perspective of what can go wrong, restricting others and destroying relationshipsThe Hyper-Achiever: constant performance. Get self-worth from achievement. Unsustainable. make you too goal-focused (miss relationships and the big picture). The Hyper Rational: Feeds the controller and has a fear of taking risks (faith).The Hyper-Vigilant: results in danger-awareness level being calibrated to an extreme (worst-case scenario). Can never relax/anxiousThe Pleaser: Can't say “NO” and has no boundaries – overwhelmed – guilt-driven. The Restless causes one to look for escape or comfort (grass is greener), BusynessThe Stickler: needs perfection to find security and value, is caught in so much detail- can't let go (too possessive).The Victim: causes one to take things (too) personally, focus on emotional state, and spend too much time venting and dwelling on all wrong negativity.   Practical:POSITIVE INTELLIGENCE (SAGE QUALITIES)1.   EXPLORATION 2.   EMPATHY3.   INNOVATION4.   NAVIGATION5.   ACTIVATE Transformation Application: Go take the test. Get the book.https://www.positiveintelligence.com/saboteurs/Connect On Social: Podcast Facebook Page Steve Facebook Steve Instagram Steve LinkedIn Pete Facebook Pete Instagram Pete LinkedIn

retiring from a career teaching physics, chemistry and biology, Lynne Balzer began organizing extensive notes from a decade-long investigation of the climate change issue. Considering all the facts and looking at the connection between the science, history and politics of this issue, Lynne reached the inevitable conclusion that “human-caused global warming” is one of the greatest hoaxes ever visited upon mankind. Working with Faraday Science Institute, a nonprofit organization, she has researched the topic of global climate change for thirteen years, sorting out fact from fiction.00:00 Introduction and Guest Introduction01:19 The Rise of Climate Science and Funding03:19 Cap and Trade Explained05:11 The Acid Rain Scare and Its Aftermath07:43 The Birth of Global Warming Hysteria15:17 Enron's Role in Climate Policy20:57 The Kyoto Protocol and Its Implications24:25 The Carbon Offset Industry31:12 Subsidies and Their Impact on Green Energy38:47 The Economic and Social Costs of Climate Policies46:00 The Role of Big Finance in Climate Initiatives01:01:45 Conclusion and Final ThoughtsSlides for this podcast, along with AI summaries of all of my podcasts: https://tomn.substack.com/p/podcast-summariesExposing the Great Climate Change Lie (2023): https://a.co/d/i6iRW1yHere's Why Using Biofuels for Energy is Unsustainable and Must Stop NOW:  https://joehoft.com/heres-why-using-biofuels-for-energy-is-unsustainable-and-must-stop-now/=========My Linktree: https://linktr.ee/tomanelson1

Join Jim and Greg for a special edition of the 3 Martini Lunch, as they spotlight some of the most underreported stories of 2025. Which critical issues are the media ignoring entirely? And when the stories are covered, what vital context is missing? Today, Jim and Greg each offer three key examples where the press is failing the public.First, Jim sounds the alarm on the national debt and the media's refusal to grapple with the long-term consequences of unsustainable entitlement spending. With Democrats now opposing cuts proposed by DOGE, the press is fixated on the political drama while ignoring the looming fiscal disaster. Meanwhile, Greg blasts the media for siding with illegals in deportation cases while downplaying or completely ignoring the violent crimes committed by individuals living in the U.S. illegally.Next, Jim flags the lack of serious reporting on China's growing aggression in the South China Sea, warning that the threat is real but getting very little coverage or condemnation. Greg turns to California, where wildfire victims are still waiting on government permits to rebuild their homes, just as he and Jim predicted would happen months ago.Finally, Jim asks why more Americans aren't demanding that U.S. colleges prioritize American students over international applicants. And Greg calls out the media's near-total silence on the brutal persecution and killings of Christians in Nigeria, the Democratic Republic of Congo, and other parts of the world.Please visit our great sponsors:This spring, get up to 50% off select plants at Fast Growing Trees with code MARTINI, plus an extra 15% off at checkout on your first purchase!  Visit https://fastgrowingtrees.com/MartiniFuture-proof business operations with NetSuite by Oracle. Visit https://NetSuite.com/MARTINI to download the CFO's Guide to AI and Machine Learning.

Mike and Rico begin the second hour asking some questions about the Tigers centering around whether their play is sustainable for the rest of the season. They take a few of your calls and read your ticket texts throughout the hour.

Join Jim and Greg for a special edition of the 3 Martini Lunch, as they spotlight some of the most underreported stories of 2025. Which critical issues are the media ignoring entirely? And when the stories are covered, what vital context is missing? Today, Jim and Greg each offer three key examples where the press […]

The Fountain of (Unsustainable) Spending

In our news wrap Wednesday, Treasury Secretary Scott Bessent said both the U.S. and China see high tariffs as unsustainable but dismissed reports U.S. would bring them down unilaterally, a dozen states have sued the Trump administration over its tariff policy and President Trump signed an executive order that will seek changes in the accreditation process for colleges and universities. PBS News is supported by - https://www.pbs.org/newshour/about/funders

Treasury Secretary Scott Bessent told investors he expects a "very near future" de-escalation in Trump's trade war with China, citing unsustainable tariffs. His remarks at a JPMorgan summit boosted recovering stocks, offering markets some relief.

In our news wrap Wednesday, Treasury Secretary Scott Bessent said both the U.S. and China see high tariffs as unsustainable but dismissed reports U.S. would bring them down unilaterally, a dozen states have sued the Trump administration over its tariff policy and President Trump signed an executive order that will seek changes in the accreditation process for colleges and universities. PBS News is supported by - https://www.pbs.org/newshour/about/funders

On today's show Andrew and Bill begin with Tuesday's signals that the Trump administration may seek to deescalate its trade war, why Beijing may see it as confirmation that their patient approach is working, and questions about what's next as the Trump messaging on trade changes by the day. From there: The PRC warns countries about cooperating with the US, and why the apparent US flip-flopping likely hurts their cause with third-party countries. At the end: A dispatch from Yiwu, more on PRC messages to third-party countries, and a listener's note on Trump's caustic approach to Canada.

5pm: Governor Ferguson rebukes $12B tax proposal from WA lawmakers, calling it ‘unsustainable, too risky’ // Homeless California man wins $1,000,000 lottery // Today in History // 1943 - Albert Hoffman accidentally discovers LSD // Letters 

This week on Facing the Future our guest was Rep. David Schweikert (R-AZ), a member of the House Ways and Means Committee and chairman of the bicameral Joint Economic Committee. He gave us his perspective on what it will take to get the U.S. fiscal house in order, why the budget and the economy are intricately intertwined, and why it is so important to act before a crisis hits.    We also got his candid take on this year's Congressional budget process, which he said "shows the level of perversity there is on telling the truth about the math.” Concord Coalition Executive Director Carolyn Bourdeaux joined the conversation. 

The unsustainable model of college sportsSee omnystudio.com/listener for privacy information.

According to the State of Sales Enablement Report 2024, organizations are 80% more likely to increase their win rate when using a unified platform for all of their enablement needs. So how can you leverage a unified platform to drive sales productivity?Shawnna Sumaoang: Hi, and welcome to the Win-Win podcast. I’m your host, Shawnna Sumaoang. Join us as we dive into changing trends in the workplace and how to navigate them successfully. Here to discuss this topic is Karl-Philippe Clement, the VP of Sales and customer experience at RIB software. Thank you for joining us KP. I’d love for you to tell us about yourself, your background, and your role. Karl-Philippe Clement: Yeah, well the pleasure is all mine. I’m responsible for everything which is sales operations. We very often call it, or sales excellence related to software company RIB software. We do sell software for the construction industry. We were acquired by Schneider Electric. It was a lot of smaller company, and now we are consolidating our approach, working much closer with the software. Of Schneider Electric, and we have possibility also to improve our sales enablement, but also our sales approach and sales operation for our market. So I’ve been hired two years ago by this company specifically for this approach for sales operation. Previously I worked for Bosch Rexroth and Siemens, and I was there 6 and 16 years respectively. I was able to really focus on growing sales operation and sales improvement along the way. SS: Wonderful. Well, we’re excited to have you here, KP Now you have a lot of experience in both sales, marketing, as well as customer experience. How does this experience across go to market teams really helped to influence your approach to sales enablement at RIB? KC: Well, the experience has a lot to do because when we talk with sales very often, it’s uh, you have multiple age group. What I’ve been seeing, and you have people which are much more familiar with new technology and some are less familiar with technology, some are less ready to go with new technology while the. Looking back at the experience that I was faced with a different job, it was really about not only the customer experience, but the user experience of our salespeople in order to bring sales enablement to the next level. If we cannot tackle our users, our people enablement, I’ll have a big problem to reach our objectives with sales enablement. That’s definitely one of the biggest experiences I gathered in the last years. SS: Absolutely. And RIB actually recently implemented Highspot as its enablement platform. What were the main challenges that led to this decision to invest in enablement and, um, how do you see a unified platform helping to overcome those challenges? KC: There was multiple challenge, right? The user challenge was definitely one, right? Fortunately, with HighSpot, I must really be honest. It helped us a lot because it’s really user friendly. It’s also part of our approach to roll out our new CRM, where HighSpot will be able to help us getting a better user experience within Salesforce. That said, there were also multiple objections to getting another tool. Why I say another tool? Because we are submerged with quantities of tool and different company coming to us, hey, my tool is better than the other tool. Which tool should I use? And there’s so many different tools and we come to an IT stack, which. Unsustainable. So it’s really about how we approach to rationalize what do we really need and what will be the output. So this was a challenge to bring IT organization and make sure that we have the money to fund a new approach, because this is definitely one of the challenge. What do you get? And everybody has their own answers – hey, you can make a lot of money with the tool. So it was one of the challenge we were able to, with the help of Highspot supporting us there for the use case, we were able to resolve those challenge and a much nicer way I would say, which facts very clearly that we could put in front of our. SS: I’d love to learn a little bit more about that, especially as a leader in the evaluation process. How did you go about building the business case for enablement and, and securing that stakeholder buy-in? KC: If I can be honest, Highspot helped us a lot. That’s what I mentioned a little bit prior, they took the time and, and I must say that working with Burak, who work with us from Highspot, really taking a deep dive on looking at our process and really taking the time to analyze and build a pilot and get the right data out. And then we are able to go forward. It’s not rocket science in a way, but the support made it a reality, and that’s mainly how we took the problem to fix it. SS: I love that. I’m curious, as you go about implementing this new platform for the first time, how do you plan to drive adoption and, and really build excitement amongst your sellers? KC: It’s all about the value they can get. It’s quite simple. It’s all about the value they can get. So far from what we’ve been doing during the pilot, the value that the sellers could get out of Highspot was quite high. It was pretty good user journey and they got a lot of value. They were able to tackle, uh, lease much faster. They were able to focus on the leads that are interested in what we sent, and see directly activities in the Digital Rooms and everything. So it’s really about what values the users get so they sell more, they get more incentive. Everybody’s happy. And that’s really to the basic, how can I sell more and faster? Everybody’s focused on efficiency, so it’s as simple as that. SS: I love that. And I know RIB has a diverse set of products and use cases. How can enablement help sellers effectively navigate that complexity at RIB? KC: Well, having the right documentation in the right place. And this was one of the reasons we selected to go with a sales enablement tool. This was one of our challenge, finding the right documentation, making sure it’s adapted in the right way. This was one of the main thing. We have a lot of a portfolio, not everybody is an expert of everything. Onboarding new sellers is definitely one of the challenge. So in this way, we’re able to navigate and help reduce complexity on this aspect. The other aspect is to focus where we need to focus. We need to focus on all these, or do we need to focus on the one that has a real interest. So that was mainly the two main aspects in it. SS: Amazing. And one of your current initiatives is transitioning to a new subscription-based business model. How do you plan to leverage your enablement tech stack to help drive this transition? KC: Well, like I said earlier, a seller is about efficiency and it’s about how much money can you make based on an incentive, right? So from a strategic perspective, we can say from a company, this is where we wanna focus, but it’s really to put the means at the right place. So the enablement will help our seller to be more effective to follow up on the right leads. The incentive, I must say, is a big portion on how will we get more into subscription, or how do we wanna focus of getting the maximum outta subscription. So whether we use annual contract value, a CV, or conditionable a CV to help our people focus on the. More focus. More focus on those needs. The proper needs. SS: I love that. So, shifting gears a little bit, ’cause you just mentioned the importance of, you know, that agility and speed as well as the results in your enablement approach. How do you bring this philosophy to life in your enablement efforts using data and insights? KC: Well, there’s always two sides, right? There’s the side that we have. Data needs to be perfect, needs to be exact, and we need to use the data. And there’s the the other side to say, let’s look at the big picture and not necessarily too much on the details of every single data point. If you’re in sales, it’s about speed. It’s about making the right decision and looking at the data will be perfect. So on speed and on right? From this big, it’s really about speed. SS: Absolutely. I could not agree more. And one of the ways that seems to be creating a lot of expediency these days is AI. So I’d love to understand KP, I know you plan on leveraging AI to enhance seller performance. Can you share more about how you envision using AI to elevate your enablement effort? KC: Well, I can share more a little bit on my expectations. We have not used AI yet since we’re, we need to roll it out on our new CRM platform. We just had the pilot project. Again, it’s about speed. How can AI help us have the right insight, make the right decisions? Increase speed to grab the right customer or grab the right leads and make the most out of it. For me, that’s really where AI is. It’s not gonna replace anybody. I don’t believe it’s gonna replace sellers. I believe it’ll be kind of a co-pilot, don’t want to use this word, but it’s. Being beside our sellers and supporting his approach to really, maybe he’s missing a few points, he’s missing some comments, coming outta discussion. He’s missing some different views to help him make him the right decision. That’s how I see that AI will help a lot. SS: Absolutely. Absolutely. Well, I’m excited for you to get started on that front. What do you think is the potential long-term value of embracing innovations in technology like AI to both help the seller and improve the customer experience? KC: It’s about trying right? Try and error to a certain point. Better try and find out as fast as possible. Competition will do, try and if it works well, well much faster than in. So for me, trial error and always keeping up to date and keeping the speed and trying to make it faster because nobody sleeping and definitely not the competition. SS: Absolutely KP. Last question for you. What is one piece of advice you would give to other companies that are considering investing in enablement for the first time? KC: Do your homework. Look, but also be very clear on what you’re trying to achieve and where do you want to go. Keep the end in mind of where you wanna go. Speed is a key essence of any implementation and rollout to make this a reality supported by the user experience, your user experience, your sellers to embrace and make the most out of it, because there’s a lot of technology there that even looks great on paper if the users are not using it. It’s not gonna make the best. A fool with the tool is still a fool. So make sure that you get the right tool to make sure that the people will use it properly and will get the most out of it. SS: Thank you KP. Appreciate the advice and thank you for joining the podcast. I’ve greatly appreciated your insight. KC: It was my pleasure. Thank you very much. SS: To our audience, thank you for listening to this episode of the Win-Win podcast. Be sure to tune in next time for more insights on how you can maximize enablement success with Highspot.

The history of unsustainable meat Hosted on Acast. See acast.com/privacy for more information.

Jim Bianco, president of Bianco Research, returns to The Julia La Roche Show for episode 242 to discuss the markets and the economy. He explains why America's K-shaped economy - where the top 10% drives 50% of retail sales - has made the status quo unsustainable. He argues Trump's policies reflect the reality that our $36 trillion debt has become a national security issue requiring allies to pay for their defense rather than relying solely on U.S. taxpayers. Bianco maintains his "no landing" economic outlook, viewing tariffs as negotiation leverage rather than permanent policy. For investors, he predicts bonds will deliver 5% returns with lower volatility compared to stocks' 6-7% annually, making fixed income an attractive alternative after years of TINA (There Is No Alternative).This episode is sponsored by Monetary Metals. Visit monetary-metals.com/juliaLinks: BiancoResearch.com BiancoAdvisors.com x.com/biancoresearch 0:00 Introduction and welcome back Jim Bianco 0:55 Big picture view on K-shaped economy 3:18 Bottom half vs top half income differences 4:38 Top 10% accounting for 50% of retail sales 6:52 Unsustainable fiscal situation and policy shifts 9:12 Mar-a-Lago Accord discussion 14:03 Ukraine situation and security payments 17:44 Fourth Turning analysis and Trump's preparation 21:06 Focus on rebuilding manufacturing jobs 22:28 Bond market analysis and common misconceptions 26:43 Bond yields vs stock market returns 29:28 Stock market valuation and return expectations 31:29 Problems with passive investing 34:42 Market correction reaction and overreaction 38:43 Tesla stock overreaction example 39:59 No landing economic view 42:21 Tariffs as leverage, not permanent policy 43:22 Red Sea shipping disruption analysis 47:08 Houthi drone attacks and economic implications 50:51 Global security costs and European defense spending 54:28 Closing thoughts on economic realignment

Daily Boost Show Notes - Episode 5046 Stop Letting Toxic People Drain Your Energy Host: Scott Smith Episode Description In this energetic episode, Scott Smith tackles a common challenge that holds people back from living their best lives – toxic relationships. With his signature no-nonsense approach, Scott explains why surrounding yourself with people who share your values is crucial for your happiness and success.  Fresh from Daytona Bike Week with his new 2024 Harley-Davidson Street Glide, Scott delivers this powerful message with a raspy voice and unwavering conviction. He reminds listeners that while it might feel impossible to eliminate negative influences, sometimes the most life-changing decision is simply moving on from people who don't align with your values. Whether it's colleagues, clients, or even friends who drain your energy, this episode provides the motivation you need to make those difficult but necessary changes in your relationships. Featured Story After postponing a necessary conversation for months, Scott's client finally confronted a toxic business relationship that was causing significant stress. Scott shares how this common scenario plays out - everyone else can see the problem except the person being mistreated. The lesson? Sometimes, the most liberating decision is recognizing when a relationship isn't sustainable and having the courage to reset expectations or move on. Key Takeaways The world's simplest success recipe: Stand up, take a step, repeat until you get what you want Your subconscious mind filters the world around you, forming opinions without you realizing it Toxic relationships with people who don't share your values can prevent you from achieving your goals "You will feel exactly like those five people around you are making you feel" Unsustainable relationships eventually reach a breaking point - addressing them sooner saves unnecessary stress Some doors need to close before others can open Consistently choosing people who match your values transforms your life within months Memorable Quotes "You should do more, spend more time doing the things you love to do, and spend less time doing the things you don't like to do." "Find people that value your service. Find people who are really who and like you. Find people that match you, and just let the others go." "Give it a year of you consistently choosing people that match your values... and everything will change. That's a promise." Scott's Three-Step Approach Recognize the Unsustainable: Identify relationships or situations that consistently drain your energy or make you feel undervalued Reset Expectations: Have the necessary conversations to address issues, clearly communicate your boundaries and needs Be Prepared to Move On: If the relationship can't be salvaged, dare to walk away and create space for better-aligned people to enter your life Connect With Scott Search for The Daily Boost on Apple Podcasts and Spotify. Email: support@motivationtomove.com Main Site: https://motivationtomove.com Courses Face Your Passion  9-Minute Clarity Code Free Resource Perfect Week Planner Daily Awareness Diary Template Learn more about your ad choices. Visit megaphone.fm/adchoices

From tariffs to tax cuts to de-regulation to budget reductions to a potential sovereign wealth fund, the new Trump administration is moving aggressively to redesign the way America finances itself.Are these much-needed reforms that will put the American economy on a more secure & sustainable footing?Or could they risk resulting in misguided chaos?To find out, today we have the great fortune to welcome to the program Dr Judy Shelton, economist, author, Senior Fellow at the Independent Institute and the author of Good as Gold How to Unleash the Power of Sound Money.She's a particularly qualified expert on today's topic because she served as an economic advisor to President Trump during his first term, and was nominated by him in 2020 for the Federal Reserve.BUY YOUR TICKET FOR OUR MARCH 15 CONFERENCE at https://thoughtfulmoney.com/conference

Don Weatherbee, CEO of Regenx, discusses the company's innovative approach to regenerating platinum and palladium from used catalytic converters. I love businesses that embrace the circular economy, and this is an angle I hadn't heard of before.With a background in the mining industry, Don Weatherbee highlights the unsustainable nature of current mining practices, and explains the importance of recycling precious metals due to growing demand and geopolitical risks. 00:00 Introduction to Don Weatherbee and Regenex01:00 The Importance of Platinum and Palladium Recycling03:11 Challenges and Innovations in Catalytic Converter Recycling03:50 Regenex's Journey and Technological Advancements07:44 Economic and Environmental Impacts of Recycling08:24 Future of Platinum and Palladium in the Automotive Industry10:17 Personal Insights and Entrepreneurial Journey20:29 Collaboration and Optimism for a Sustainable Future22:47 Conclusion and Call to Actionhttps://www.regenx.tech/Watch the video of this episode: ⁠https://youtu.be/shtI-ImWR7g

- SUBSCRIBE TO OUR PODCAST: http://cornerofthegalaxy.com/subscribe/  - COG LA GALAXY DISCORD: https://discord.gg/drr9HFZY2P - COG ANTHEM MUSIC BY RAY PLAZA: https://linktr.ee/munditoplaza - COG ANTHEM MUSIC DOWNLOAD: https://open.spotify.com/artist/3asiasldwKyoCRm1Vzx2h7?si=_LmXI9otT9y9j0ChMGMt2w COG STUDIOS, Calif. -- The LA Galaxy dropped their second consecutive game to start the 2025 season. This marks just the 4th time in club history that the Galaxy lost the season's first two games. On today's show, hosts Josh Guesman and Kevin Baxter discuss the Galaxy's loss to the Vancouver Whitecaps and the rapidly increasing injury list. The Galaxy are missing five starters and two younger players who should be getting time. What do you think of Novak Micovic and do the Galaxy have a growing goalkeeper controversy? Is Marco Reus missing in action? And what can the Galaxy do to get the offense going? Finally, Josh and Kevin talk about the trip to Costa Rica and what the Galaxy will need to do against Herediano. How important is the CONCACAF Champions Cup for this Galaxy team? Are the "Vibes" important? Let's get to talking! -- Corner of the Galaxy is kicking off Season 17, just a few shows past show no. 1,100! And we can't wait to show you everything we've got in store for 2025! This is just a reminder that we go live twice a week — Monday and Thursday at 8 PM on YouTube—and that you can find us conveniently anywhere you get your podcasts (Apple, Spotify, Soundcloud, YouTube, GooglePlay, etc.). We're making it easy for you to stay connected! So tell a friend that you've been listening to the longest-running team-specific podcast in Major League Soccer and that 2025 is a great time to start listening!

After an Afghan national drove his car into a Munich crowd, J.D. Vance delivered a stern rebuke of the European ruling class. Unsustainable immigration, Islamic extremism, and censorship raise the question whether once-great nations can be relied on as true Western allies. Meanwhile back home, Democrats struggle to decouple from woke, but best not interrupt their mistakes. The guys sit down to talk foreign policy, DOGE's popularity, and resistance 2.0—plus, recommendations for must-watch shows and must-read articles! 

Are you feeling like your role as a principal is unsustainable? In this episode, discover common traps that lead to burnout in school leadership, including perfectionism, poor delegation, and neglecting self-care. Learn practical strategies to assess your current work-life balance and create more sustainable leadership practices that benefit both you and your school community. Plus, get reflection questions to help evaluate if your current pace is truly maintainable for the long term.Get my course, The Sustainable Principal HERE.Connect with Barb on Linkedin HERE.Check out Barb's Instagram HERE for more tips and strategies!Sign up HERE for a FREE Consultation and learn more about how I can help you with one-on-one coaching.Tired of second-guessing your decisions as a principal? Download my free course! Access it here.Click HERE to get a Free Checklist for Disconnecting from School

This episode of ESG Talk is a special crossover with the accounting and finance podcast, Off The Books! The momentum behind sustainability is changing around the world. How are companies adjusting their environmental, social, and governance programs as the political landscape shifts? Steve and Catherine ask Brandon Buhler, Chief Accounting Officer for Playa Hotels and Resorts, and Esther Toth, Senior Industry Principal at Workiva, about the future of sustainability. Read some original research on this topic here.

This talk was given by Matthew Brensilver on 2025.01.15 at the Insight Meditation Center in Redwood City, CA. ******* Video of this talk is available at: https://youtube.com/live/I1Zds7NRej0. ******* For more talks like this, visit AudioDharma.org ******* If you have enjoyed this talk, please consider supporting AudioDharma with a donation at https://www.audiodharma.org/donate/. ******* This talk is licensed by a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License