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Alkimi Exchange


    • May 16, 2025 LATEST EPISODE
    • monthly NEW EPISODES
    • 43m AVG DURATION
    • 57 EPISODES


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    Latest episodes from #wearealkimists

    Rewiring Ad Tech for Good

    Play Episode Listen Later May 16, 2025 43:45


    In this episode, Ben Putley speaks with Amy Williams, founder and CEO of Good-Loop, a company embedding social impact directly into digital advertising. From her love-hate relationship with the ad industry to pioneering media that's respectful, effective, and sustainable, Amy shares how Good-Loop is redefining what it means to advertise with purpose.They unpack how the digital ad ecosystem became so broken, from intrusive user experiences and misaligned incentives to environmental waste and inefficient capital. They also explore groundbreaking concepts like wallets as anonymous identifiers, the role of blockchain, the evolving landscape of brand safety, and the shifting value exchange between users and advertisers.This wide-ranging and thought-provoking conversation challenges the current landscape and reimagines what advertising could — and should — be.

    From Vision to Velocity in Web3

    Play Episode Listen Later Apr 14, 2025 51:32


    In this episode, Ben sits down with Eleanor Hudson, Head of Ecosystem at Fabric Ventures, one of Europe's leading Web3-native VC firms. Together, they explore Eleanor's journey into the Web3 space, her experience supporting founders to find product-market fit, and her unique perspective on the convergence of blockchain and AI. Ben and Eleanor dive deep into what it takes to build in Web3, the challenges of hiring for a Web3 business, and how to effectively communicate the value of Web3 products to both technical and non-technical customers. Eleanor shares her insights on the cultural aspects of Web3, explaining how events and hands-on experiences are essential for people to truly understand the mission and technology behind blockchain projects. They also discuss the evolving Web3 event scene, the importance of community-building in the space, and how both founders and VCs should approach networking and relationship-building at conferences. This episode is packed with valuable insights on what it really takes to build a successful Web3 company, from navigating the startup landscape to fostering an ecosystem of innovation.

    Navigating Web3 Events | #LabTalks S4 EP5 | Katie Narain

    Play Episode Listen Later Mar 14, 2025 40:32


    In this LabTalks episode, Ben Putley sits down with Katie Narain, Web3 Member Experience Lead at Serotonin, the Web3 powerhouse helping brands navigate and thrive in the space.Katie breaks down how Web3 companies are moving beyond traditional marketing playbooks and why community-driven engagement is key. She also shares how Serotonin's platform is reshaping industry connections and the future of Web3 adoption.Together, Ben and Katie explore the intersection of Web3, ad tech, and community-building, diving into how brands can position themselves for long-term success in an evolving digital landscape. Plus, get Katie's take on the future of Web3 adoption, the rise of APAC markets, and why targeted infrastructure, not just hype, will drive the next wave of growth.Key highlights:Why Web3 marketing needs a new approach beyond brand sponsorships How Serotonin is helping legacy brands enter Web3 the right way How Serotonin's platform is reshaping industry connections at industry eventsThe role of ad tech in the next evolution of digital platforms Why the future of Web3 is about value exchange, not just transactionsIf you're building in Web3, this is an episode you don't want to miss.

    Tokenisation & Interoperability: Key Challenges for Web3's Future | #LabTalks S4 EP4 | Robby Yung

    Play Episode Listen Later Feb 7, 2025 63:48


    In this LabTalks episode, Ben Putley sits down with Robby Yung, CEO at Animoca Brands—one of the most active investors in Web3, with a portfolio spanning 550+ companies. Robbie discusses the growing importance of stablecoins, token interoperability, and the shift from traditional Web2 models to decentralised platforms. He also explores how brands and gaming companies are utilising blockchain and NFTs to empower users and create new value exchange systems. Together, Ben and Robbie dive deep into topics like privacy, the power of tokenisation, and the future of ad tech in Web3. Plus, get Robbie's insights on the next big trends in blockchain adoption and the upcoming wave of innovation in the space. Key highlights: • The role of tokens in Web3 and their connection to network effects • Stable-coins as a key Web3 use case and their global impact • Interoperability challenges in Web3 and the evolution of software • The rise of Web3 gaming and its effect on user retention and monetisation • The future of Web3 advertising with performance-driven strategies • The evolution of Web3 and its parallels with early internet adoption Whether you're curious about the intersection of Web3 and gaming or how to use tokens as a powerful tool for network growth, this episode has something for everyone!

    LabTalks: The UK Parliament's Role in the Future of Crypto

    Play Episode Listen Later Jan 16, 2025 33:45


    In this LabTalks epiosde, Ben Putley sits down with Dr. Lisa Cameron, Chair and Founder of the Global Legislators Forum in Digital Assets and the first Crypto Parliamentary Group Chair, for an insightful discussion on blockchain, regulation, and the UK's role in the digital revolution.Dr. Cameron shares her journey from addressing a cryptocurrency scam in her constituency to leading the charge for blockchain regulation in parliament. Together, they explore the rapid adoption of blockchain technology, the importance of international collaboration among legislators, and how the UK can position itself as a global hub for blockchain and digital assets.The conversation highlights the challenges of regulation, overcoming the steep learning curve of the crypto industry, and the urgency of creating efficient policies to foster innovation and keep the UK competitive.Discover how blockchain is reshaping the digital world and what steps the UK must take to lead the charge in this transformative space.

    the Future of Crypto, Blockchain, and Web3: A Deep Dive with Michaël van de Poppe

    Play Episode Listen Later Jan 10, 2025 72:27


    Ben Putley sits down with Michaël van de Poppe, a crypto expert and venture capitalist, to uncover the opportunities and challenges shaping blockchain, AI, and Web3. From Michaël's journey to becoming a Key Opinion Leader to the rise of tokenized digital advertising, they explore how these technologies are transforming industries and creating smarter, more efficient systems.Together, they discuss the ethics of crypto, the importance of diversity, and the pressures of raising capital in a fast-moving space. With insights into managing growth during wild market trends and comparisons of platforms like Ethereum and Solana, this series offers a fresh perspective on the future of Web3 and its potential to revolutionise everything from advertising to career opportunities.

    LabTalks x UM: Balancing AI and Human Insight in a Data-Driven World

    Play Episode Listen Later Nov 8, 2024 28:23


    In this episode, we chat with Simon, managing partner from UM, about the critical balance between AI and human creativity in media planning. Discover how human insights add value to data-driven decisions and why relying solely on algorithms can lead to generic content.We also explore UM's Full-Colour Media philosophy, which emphasises using AI to enhance, not replace, creativity. Additionally, we discuss the role of blockchain in providing transparency and trust in digital advertising, ensuring accountability in the supply chain.Join us for a thought-provoking conversation on the future of media planning and the essential role of human ingenuity in a tech-driven world.

    LabTalks x Flight3: Building in Web3 – Challenges, Opportunities & Insights from the CEOs

    Play Episode Listen Later Oct 4, 2024 59:52


    In this episode, we sit down with Harry Horsfall, the CEO & co-founder of Flight3, a Web3 marketing agency. He reflects on his journey from organising music festivals to diving into the world of Web3. We explore the unique challenges and opportunities in marketing for web3 projects, from go-to-market strategies to community building. Tune in as we discuss the evolution of web3 marketing, the impact of regulatory challenges, and the future of tokenisation in advertising. This episode offers practical takeaways for marketers and entrepreneurs alike, aiming to thrive in the ever-evolving landscape of decentralised technology.

    LabTalks x Kinesso: Programmatic Media, Blockchain's Impact, and the Future of Quality Journalism

    Play Episode Listen Later Sep 27, 2024 39:36


    In this episode of LabTalks, Ben sits down with Chris Geils, Associate Director at Kinesso UK, to explore the evolving landscape of biddable and addressable media. Chris breaks down how programmatic media has shifted from a focus on automated bidding to audience targeting and why understanding identifiers like first-party data is critical in a cookieless world. We also dive into the role of blockchain in reducing ad emissions, trends shaping digital advertising, and why the best internet is one that is free and ad-funded, allowing everyone access to a wide range of opinions and information while ensuring that content creators are fairly compensated for their work. Tune in to discover how effective media buying can make ads more sustainable and impactful.

    John Helm x LabTalks: Unpacking Biddable Media

    Play Episode Listen Later Sep 20, 2024 45:54


    In this episode of LabTalks, Ben and John Helm dive deep into the world of biddable media, exploring its crucial role in the digital marketing funnel. They discuss the importance of programmatic, paid social, and paid search in reaching audiences where they spend their time. Learn how Mars and Essence MediaCom are shifting their strategies to embrace transparency and efficiency in media buying, while also focusing on sustainability and responsible media choices. From exploring new channels like addressable TV to the benefits of programmatic out-of-home advertising, this episode is packed with insights on the future of digital advertising. Ben and John also discuss Mars and Essence MediaCom's innovative approaches to Supply Path Optimization (SPO), the future of targeting, and the exciting potential of AI and automation in digital advertising.

    LabTech: The Role of Validators in Alkimi's Ecosystem

    Play Episode Listen Later Sep 6, 2024 25:08


    In this episode of LabTech, we delve into the crucial role of validators in the Alkimi ecosystem. Validators are at the heart of Alkimi's decentralised ad exchange, ensuring transparency, efficiency, and sustainability in the ad supply chain.We discuss how validators validate every ad impression, helping maintain the integrity and decentralisation of the network. Learn about the balance between decentralisation and regulatory compliance, including what data Alkimi commits to the blockchain while safeguarding privacy and confidentiality.We'll also cover what it takes to become a validator, including the requirements and KYC process, and introduce our reward estimator tool designed to help prospective validators and liquidity providers assess their potential returns.Don't miss this comprehensive look at the driving force behind Alkimi's success and its impact on the blockchain world.

    LabTech: Revolutionising AdTech with the AI-Powered DSA and the Reward Estimator

    Play Episode Listen Later Aug 20, 2024 34:37


    In this episode, Chorley and Chandru explore Alkimi's latest innovations, including the shift from traditional DSPs to our AI-powered DSA. This evolution enhances targeting, bidding, and reporting, making digital advertising more efficient and effective. We also introduce our new Reward Estimator, a tool designed to help users make informed decisions about staking and validating within the Alkimi ecosystem. Additionally, we discuss how these developments will boost publisher revenue through real-time floor-bid strategies and share our plans for future updates, including the rollout of our validator network to decentralise the platform and reduce costs. Tune in to discover how these advancements are set to reshape the future of AdTech.

    LabTech: Updates on Recent Highlights and Events

    Play Episode Listen Later Aug 9, 2024 20:14


    Hello Alkimists! Chorley and Chandru have been on the move, attending key industry events and expanding our horizons.In this episode, they recap their exciting excursions to Cannes, where they discussed SPO and AI in ad tech, and India, where they connected with our team, hosted our first hackathon and explored new market opportunities. They also cover their experiences at ECC in Brussels and MAD Fest in London, highlighting the unique conversations and innovative strides Alkimi is making. Plus, get a sneak peek at what's ahead on our roadmap, including the highly anticipated DSA launch.

    LabTalks x Magma IPG : Innovations in Supply Path Optimisation

    Play Episode Listen Later Aug 2, 2024 48:41


    In our latest LabTalks episode, Ben sits down with Flaminia Sapori, Inventory Product Development Lead at Magna IPG. Flaminia shares her insights on the evolving ad tech landscape, the importance of Supply Path Optimisation (SPO), and the challenges of achieving transparency and sustainability in the ad supply chain. Flaminia discusses the crucial role of SPO at Magna IPG, emphasising the need for transparency and simplifying the supply chain through log-level data. She explains how transparency in ad tech benefits advertisers and publishers while driving sustainability by reducing the carbon footprint. Looking ahead, Ben and Flaminia share their visions for the future of ad tech, including the potential of blockchain and the commoditisation of log-level data. They highlight the importance of transparency in the supply chain to improve advertiser ROI and publisher yield, ultimately benefiting the entire ecosystem.

    LabTech: Circulating Supply

    Play Episode Listen Later Jul 12, 2024 20:19


    Join Mark and Chandru in this episode as they unravel the concept of circulating supply within the cryptocurrency ecosystem. In this episode, circulating supply is discussed both from a crypto and legal perspective. They further explore the terms vesting, vested, allocated, unallocated, locked and unlocked.

    LabTalks x Kinesso: Tackling Ad Fraud and Brand Safety Challenges

    Play Episode Listen Later Jun 21, 2024 47:51


    In this episode of LabTalks, Ben Putley is joined by Nathan Taylor-Billings, Head of Addressable Activation at Kinesso. They discuss Nathan's background in ad tech and programmatic advertising across trading desks, publishers, tech companies, and agencies. Nathan shares insights into campaign setups, brand safety practices, addressing ad fraud, made-for-advertising sites, optimising towards goals, testing innovations like blockchain ad buying, and preparing for a cookieless future. They explore the pros and cons of AI in advertising, innovations Kinesso is excited about, educating clients on emerging technologies like crypto wallets for identity, and the overall evolving ad tech landscape. It's an insightful conversation covering key challenges and opportunities in digital advertising today.

    LabTalks Live 2024: Fireside Chat with Chris Twining, Head of Integrated Media at Stone Island

    Play Episode Listen Later Jun 11, 2024 32:47


    We had the pleasure of hosting Chris Twining, Head of Integrated Media at Stone Island for a fireside chat where he discussed with Raman insights into how brand marketers are approaching new and emerging technologies to combat the changing media landscape, whilst airing on the side of caution what these changes mean.

    LabTalks Live: Shining the Light on AdTech Transparency

    Play Episode Listen Later Jun 10, 2024 47:38


    LabTalks Live had the pleasure of hosting the panel "Shining a Light on Ad Tech Transparency". Our panelists included: James Trott - Senior Director, Global Addressable Media at The Coca-Cola Company Flaminia Sapori - Marketplace Lead, EMEA at MAGNA Global Lanre Agbetayo - Executive Director, Audience Solution OMD EMEA Laurie O'Riordan - Head of Programmatic at Digitas UK Moderated by Adam Chorley, Co-Founder & COO at Alkimi The panel dives into the challenges, opportunities, and emerging solutions surrounding transparency, shedding light on the complexities and the need for a more open and equitable ecosystem.

    LabTalks Live - Ben Putley's Keynote

    Play Episode Listen Later Jun 7, 2024 15:49


    Ben's keynote takes us on a journey through the evolution of the ad-funded internet and the transformative role of blockchain technology in the ad tech industry. Ben explores the history of the internet, the rise of blockchain, and its impact on ad tech. From the challenges of outdated infrastructures to the promise of transparency and efficiency with blockchain, this session delves into pivotal moments in ad tech history. Join us as we envision a more accessible and transparent internet for all.

    How Alkimi Revolutionises the Legacy Advertising Industry | LabTech Episode 2 Part 2

    Play Episode Listen Later Jun 4, 2024 45:24


    In part 2 of the second episode of LabTech, we delve into the programmatic ecosystem, examining the technology and roles within the legacy AdTech industry and how Alkimi is revolutionizing it. Join Chandru and Chorley as they discuss the programmatic advertising landscape and Alkimi's unique approach. They explore the ethos and purpose behind Alkimi, addressing key concerns in legacy digital advertising, particularly transparency issues. Join us as we shed light on how Alkimi is setting a new standard in the advertising industry.

    Demystifying Programmatic Advertising & the Legacy AdTech Industry

    Play Episode Listen Later May 31, 2024 34:20


    In the second episode of LabTech, we delve into the fundamentals of programmatic advertising & the legacy AdTech industry. Join Chandru and Chorley as they break down what programmatic advertising is, starting with the role of publishers. They discussed the evolution from traditional ad placements to real-time bidding, detailing how ad units are sold through a complex ecosystem, Supply Side Platforms (SSPs), ad exchanges, and Demand Side Platforms (DSPs), highlighting their significance in the current landscape.

    Labtalks x ADZ Strategies: Reclaiming Publisher Power in the Ad Tech Landscape

    Play Episode Listen Later May 24, 2024 61:12


    In this episode, we sit down with for an insightful podcast with Alessandro De Zanche, Media Monetisation Consultant at ADZ Strategies, to discuss the evolving landscape of digital advertising. He shares insights from his decades of experience working with publishers like Yahoo and News UK. Topics covered include challenges and innovation in publishing, Apple's privacy changes, the importance of prioritising audiences over advertisers, the role of blockchain and Web3 in fostering community engagement, and the potential of AI in shaping the future of immersive content and advertising. Ben also sheds light on Alkimi's mission to deliver fair revenue share for publishers through blockchain technology and the value of storytelling in advertising.

    Exploring Alkimi: Innovations, Insights, and Exciting Updates

    Play Episode Listen Later May 17, 2024 35:58


    In the very first episode of LabTech, we dive into the world of Alkimi and explore the latest innovations happening behind the scenes. Join Chandru and Chorley as they discuss their recent trip to India, where they connected with our team and partners to refine our product and explore new market opportunities. They discussed the role of blockchain in creating a transparent and efficient advertising ecosystem, the transition from nodes to validators, and the benefits for our community. And that's not all! We're tackling burning questions straight from our listeners and share exciting news about the future of Alkimi Labs. If you have any more questions for LabTech, don't hesitate to drop them in the comments below or join the conversation on Twitter using the hashtag #LabTech .

    LabTalks x THE LAWYER: The sequel

    Play Episode Listen Later May 10, 2024 37:49


    In this LabTalks podcast episode, we welcomed back Mark Pearce, also known as "THE LAWYER," for an insightful conversation about all things Alkimi.Mark and Ben dove into various topics, including the recent India trip where our founders met the team and developers who have played a significant role in building the exchange we have today. They explored the unique challenges and opportunities in India's crypto landscape, navigating taxation and regulations.Throughout the episode, Mark and Ben also discussed the importance of selecting reliable partners, the ever-evolving crypto market, and Alkimi's potential for international expansion. They wrapped up with reflections on Alkimi's growth, revenue milestones, and future prospects in the dynamic realm of digital advertising and blockchain technology.

    Labtalks X Good-Loop: Navigating AdTech Challenges & Sustainability

    Play Episode Listen Later Apr 12, 2024 58:46


    Join us for a thought-provoking discussion on the critical challenges facing the AdTech industry and the imperative of sustainability. Explore firsthand experiences from Claire Gleeson-Landry, who brings insights from her tenure at The Guardian and GoodLoop, shedding light on the challenges and inefficiencies within the industry. Discover why sustainability must transition from being a trend to becoming a core consideration in decision-making. Gain valuable perspectives on the impending "cookie apocalypse", the push for behavioural change, and the transformative potential of innovative solutions.

    LabTalks X Digitas: SPO, Cookies Replacements and Contextual Targeting

    Play Episode Listen Later Apr 5, 2024 46:58


    This week we were thrilled to be joined by Laurie, Head Of Programmatic at Digitas. Ben and Laurie discussed all things adtech, delving into topics like supply path optimisation (SPO), blockchains influence on the industry and looking to the future where cookies will no longer exist. Join Laurie and Ben for their practical insights and thought provoking discussions around the need for innovation within the space!

    LabTalks x THE LAWYER: Trust us he knows EVERYTHING about crypto...

    Play Episode Listen Later Mar 22, 2024 43:29


    In this insightful discussion, Mark delves into the dynamic world of tech clients, decentralisation, and the future of digital space. From highlighting the challenges and opportunities within the tech industry to offering valuable advice for legal professionals venturing into the web3 space, this episode is packed with actionable insights for anyone interested in the evolving landscape of law and technology.

    LabTalks x Flight3: Trends Shaping Web3, Project Models & Community Building Strategies

    Play Episode Listen Later Mar 8, 2024 45:58


    Join us for a deep dive into the world of blockchain/web3 innovation with CFO of Flight3 & Zebu Live, Jolyon Layard Horsfall, a leading expert in the field.In this episode of LabTalks, we explore the latest trends and developments shaping the blockchain/web3 landscape, from project models to community building strategies. Gain valuable insights from industry leaders as they share their perspectives on navigating the blockchain market, selecting promising projects, and driving innovation in Web3.Find out more: https://flightstory.com/flight-3/

    LabTalks x Initiative: The Evolving World of Audience Data, What Brands Need to Know

    Play Episode Listen Later Feb 14, 2024 51:29


    Join us for an insightful discussion with Sherrick Chavda, Group Director Audience & Data Strategy, EMEA at Initiative, around the modern data landscape and its implications for brands' audience understanding. We delve into fresh strategies for consumer measurement in an evolving marketplace, preparing for the challenges and opportunities of the near future. An engaging mix of big-picture dynamics and tactical takeaways, centered on data-driven audience intelligence.

    LabTalks: Coca Cola's Advertising Strategy for 2024

    Play Episode Listen Later Feb 2, 2024 54:52


    In this episode of LabTalks Live, we delve into the revolutionary impact of blockchain technology on advertising and the arts, featuring insights from an industry leader at Coca-Cola, James Trott and our CEO, Ben Putley. Explore how blockchain is transforming digital advertising through enhanced transparency, efficiency and the future of consumer engagement in a decentralised digital ecosystem. Join us for a thought-provoking discussion on the convergence of technology, creativity, and innovation shaping the digital landscape.

    LabTalks: Alkimi is B Corp Certified!

    Play Episode Listen Later Oct 31, 2023 17:51


    Welcome to the newest season of LabTalks - Season 3!For our first episode of this season, we have a huge announcement: Alkimi is now officially B Corp certified!Take a listen to this podcast to learn more about what this is, and what it means for Alkimi!$ADS

    LabTalks: Advertising and The Environment, Sustainability & Carbon

    Play Episode Listen Later Aug 17, 2023 23:32


    LabTalks OG's Ben & Chorley were joined with Georges, Co-Founder & GM at EIDGENSI to discuss the impact of advertising on the environment and what exactly can be done to tackle it. Check out EIDGENSI here > https://www.eidgensi.com/For everything else Alkimi > https://linktr.ee/AlkimiExchange

    LabTalks: Q2 & Beyond Founders Update

    Play Episode Listen Later Jun 29, 2023 41:29


    Hi Alkimists, we have a much-awaited update for you! Focusing on a reflection of Q2 and what we have achieved, new hires, Cannes 2023, staking pool update, NFT viewer, the much awaited Node Management roll out and much much more! Head over to Labs to check out the new Node Management page & NFT viewer: https://labs.alkimi.org/ Updates to follow on how to get involved in the node management raffle!

    LabTalks: Founders Update

    Play Episode Listen Later May 12, 2023 23:59


    Hi Alkimists! Say hello to an exciting new episode of Labtalks! We have a special filmed episode with our founders. Ben, Chorley and Chandru caught up with everything new at Alkimi! We are thrilled to announce our new enhanced reporting dashboard, video ad formats and much more! Check them out on Alkimi Labs: https://labs.alkimi.org/ads-explorer Check out all other things Alkimi here: https://linktr.ee/AlkimiExchange

    LabTalks: Web3 Insights & Attitudes Report, ExchangeWire

    Play Episode Listen Later Apr 27, 2023 31:34


    For this week's podcast we are back with the Alkimi OG's: Ben, Chorley & Chandru, to discuss the recent industry report by ExchangeWire, hosted on the Alkimi-sponsored Web3 Hub. The trio digest the key findings, discuss the current attitudes towards Web3 in the media, and finally, how they see the future of industry adoption.Check out the ExchangeWire Attitudes & Insights Report around Web3 & Media: https://www.exchangewire.com/insights-and-attitudes/web3-in-media/

    EIDGENSI x Alkimi x Great Big Story

    Play Episode Listen Later Apr 12, 2023 38:26


    It's a EIDGENSI x Alkimi x Great Big Story lineup! A great big episode this week, with Alkimi & Eidgensi powerhouses and co-founders Ben Putley and Georges Tertois joined by Albertine Rae, an executive producer at whynow media. She has been at the business for three years, during which time she established their digital video production company, and developed The Sunday Times Culture Show, a weekly arts magazine programme for Britain's most prestigious news title. She now heads up the Great Big Story production team, commissioning global short documentaries for an audience of 14m followers across all platforms. And Brandon Keenen, a seasoned CMO with over 20 years of experience working for prominent publishers such as CNN, Buzzfeed, and AOL, is now a Principal Partner at Attention Economics, a consultancy firm that specialises in guiding publishers through commercial and strategic transformations in the new digital landscape. Brandon leverages his vast expertise to help clients develop data-driven, sales-focused, and creative strategies that cater to all platforms. He is currently fully dedicated to working with the return of Great Big Story in conjunction with WhyNow Media.Great Big Story was originally launched in 2015 by CNN, and won critical acclaim and countless awards before closing down in 2020. The brand is now part of whynow Media, a company devoted to the art of storytelling. Headquartered in London and working with teams around the world, our studios create and distribute micro docs and short films, as well as series. Our producers work hard to discover the untold, the overlooked and the flat-out amazing. In this episode of LabTalks, they discussed innovation and creativity within the advertising sphere.

    Security & Safety: Chandru, Milly & Thomas Scovell

    Play Episode Listen Later Mar 13, 2023 48:28


    Hi Alkimists! Welcome to another episode of LabTalks! This week Chandru and Milly were joined by special guest Thomas Scovell! You all know him as THE Alkimist and the Alkimi lead community manager. Thomas is Chief Strategy Officer for New Zealand's largest independent advertising agency and has spent the last two decades in NZ and London, leading the marketing for some of the world's best-known brands and winning awards for digital innovation, brand strategy, and creative direction. This week we wanted to talk about something that we know has been a big impact on our community at the moment- safety and security. The guys talked through some scams to look out for, how best you can protect yourself, and finally what Alkimi is doing to protect you. We hope this can help at least 1 person to avoid a scammer. For everything else Alkimi

    ALKIMI X VICE

    Play Episode Listen Later Mar 1, 2023 44:02


    Hi Alkimists! Say hello to this very special episode 10 of LabTalks!CEO & Co-Founder Ben Putley caught up with Alex Payne. Alex is VP of Ad Operations for VICE Media Group, based typically in their London office. He has worked for VICE for 11 years and currently leads the Company's global advertising operations department that covers direct sold, programmatic and social media activation and the creation of marketing defining ad experiences.Ben & Alex discussed how and why there is a need to improve the digital advertising space and what needs to be done to resolve this, as well as discussed what their favourite digital ad has been and why!For everything else Alkimi

    ceo vice alex payne ad operations
    SPECIAL EDITION: Alkimi X Obius

    Play Episode Listen Later Feb 23, 2023 50:21


    Let's jump into the Alkimi archives this week for a special episode of LabTalks! Alkimi's own Benjamin “Slam” Dunkel met up with Phil Haunhorst, CEO of Obius. Obius is a blockchain-based ERP software, that brings Enterprise-Resource-Planning to Web3. Check out Obius here: https://www.obius-erp.io/ Slam and Phil discussed a range of topics, touching on Web2 and Web3 interaction with daily life, barriers to entry of Web3, and how education can help Web3 adoption... For everything else Alkimi

    TWITTER SPACES SPECIAL: Community Questions Answered!

    Play Episode Listen Later Feb 14, 2023 61:32


    Join the Alkimi Founder in a special Twitter Spaces AMA hosted by Sykodelic!The guys went live on Twitter answering our community questions after our massive announcement last week! We thought it was too good to miss, so welcome to this special edition of LabTalks!Check out our explanation on medium here

    TWITTER SPACES SPECIAL: The Alkimi Ad Exchange is live, what does that mean?

    Play Episode Listen Later Feb 9, 2023 78:02


    Join the Alkimi Founder in a special Twitter Spaces AMA hosted by DeFiRunner!The guys went live on Twitter explaining exactly what the Alkimi Ad Exchange being live means for advertisers, publishers, our community and Alkimi Exchange itself. We thought it was too good to miss, so welcome to this special edition of LabTalks!Check out our explanation on medium here

    EIDGENSI TAKEOVER NFTs Building Recognisable Brands: Adam Chorley, Georges Tertois & Morgan Selbekk

    Play Episode Listen Later Feb 3, 2023 34:40


    Welcome to another episode of LabTalks: The Non-Fungible Podcast. This week we have Eidgensi Takeover Part 2! Join Georges Tertois, Morgan Selbekk Co-founders of Eidgensi, and Adam Chorley, Alkimi COO & Co-founder discussing How NFT projects have used Web3 values to quickly build recognisable brands. Be sure to check out all other episodes of LabTalks below

    EIDGENSI TAKEOVER: Michael Bresler, Georges Tertois & Ben Putley

    Play Episode Listen Later Jan 23, 2023 36:55


    Georges Tertois, Co-Founder of Eidgensi speaks to CEO of Alkimi Ben Putley and special guest Michael Bresler the Global Head of Strategic Partnerships and Moonshot Pursuits at 14 West, an Agora company, which offers business leaders in the media and marketing space backend support to better equip them to improve, expand, and ultimately bring their subscribers high-quality information. Michael and his team spend their days immersed in emerging technologies, trends and new partnerships to find 10x moonshot opportunities for their clients.In this episode, the guys discuss the future of AI. AI has been front and centre in recent news and the boys take a deep dive into the cultural acceptance of these new technologies.For everything else Alkimi

    Merry LabTalks: Founder's Talk with Ben, Chorley & Chandru

    Play Episode Listen Later Dec 22, 2022 32:53


    LabTalks: Emily Roberts & Claire Gleeson-Landry

    Play Episode Listen Later Dec 8, 2022 38:30


    Welcome to another episode of LabTalks: The Non-Fungible Podcast!Head of Alkimi Marketing Milly caught up with Emily Roberts, Senior Associate at PwC & Co-Founder of The Women in Programmatic Network, and Claire Gleeson-Landry, Head of Investment & Sustainable Media at Good-Loop.They discuss trust & transparency in the AdTech space and what needs to change to move to a better future for the industry. A great conversation with two absolute powerhouses in the industry.

    Founder's Talk: Ben, Chorley & Chandru

    Play Episode Listen Later Nov 10, 2022 27:01


    Welcome to episode 2 of LabTalks! This week we had Ben, Chorley & Chandru talk about everything Alkimi. Importantly Chandru gives an update on the work that has been going on behind the scenes.

    LabTalks: Meet The Eidgensi Team

    Play Episode Listen Later Oct 27, 2022 44:08


    Welcome to LabTalks: The Non-Fungible Podcast!To kick off our new series meet the Eidgensi Team. Ben & Chorley, Alkimi Co-Founders are joined by Georges Tertois, Morgan Selbekk and Paul Dimmock.Check out Eidgensi here: https://www.eidgensi.com/The guys introduce Eidgensi: a creative media agency that enables advertising, design & development for the new era of the internet. Eidgensi leverages their expertise across a number of disciplines ensuring a seamless end-to-end digital experience.WEB 2.0Programmatic advertising, blockchain-enabled strategyWEB 2.5End-to-end creative, campaigns, strategy and servicesWEB 3.0Elevate your brand and step into the world of web 3.0See you for the next one Alkimsts!

    Vincent Boujnah- Alkimi Exchange's NEW Chief Financial Officer

    Play Episode Listen Later Sep 1, 2022 39:52


    It's an Alkimi only podcast this week! With CEO & Co-Founder Ben Putley, Digital Marketing Manager Milly Putley and our new CFO Vincent Boujnah!Vincent has always been working in fast growing tech and international environments. Whilst born and raised in France, he started his career in NYC back in the 90s with DoubleClick, the internet advertising pioneer later acquired by Google. He then became the CFO of Toluna, supporting the growth from 20 employees in France to 800 globally within only 4 years. Vincent was then in charge of all finance operations outside of the US for BazaarVoice, an Austin based company listed on the NASDAQ and then with Quantcast, a digital advertising solution leveraging AI. After a semi break of 5 years during which Vincent decided to support his 3 fast growing kids and became a part-time CFO and advisor to help scale-ups, Vincent was now appointed CFO of Alkimi where his extensive experience will be highly valuable.Check out everything Alkimi here: https://linktr.ee/AlkimiExchange

    Brian O'Beirne- Director of Research at Kasei Holdings

    Play Episode Listen Later Jul 20, 2022 50:03


    CEO & CTO Ben Putley and Chandru Naryana caught up with Brian O'Beirne, Director of Research at Kasei Holdings, to discuss everything blockchain on this weeks episode of #wearealkimists !Check out everything Alkimi here: https://linktr.ee/AlkimiExchange

    Dr Martin Hiesboeck- Head of Research at Uphold

    Play Episode Listen Later Jul 12, 2022 58:30


    Following our massive announcement with UpHold. We are joined by Dr Martin Hiesboeck Head of Research at UpHold

    Justin Peyton- Chief Transformation & Strategy Officer APAC at Wunderman Thompson

    Play Episode Listen Later Jul 5, 2022 48:15


    We're back with another episode of #wearealkimists!On this episode we had a very special guest Justin Peyton, Chief Transformation & Strategy Officer APAC Chief Transformation & Strategy Officer APAC Wunderman Thompson.

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