Podcasts about making sales social

In this episode of Making Sales Social, host Brynne Tillman welcome Eric Kebschull, company culture strategist and co-founder of Well-Led Strategies. Eric dives into the leadership challenges faced by sales teams today—especially during times of change—and how fostering adaptive, collaborative cultures can lead to long-term success. From humanizing the sales process to navigating resistance and leveraging emotional intelligence, this conversation is packed with insights to help leaders build teams that thrive through transformation. Whether you're a sales leader, team builder, or culture champion, this episode offers actionable strategies for making change stick.

Join host Brynne Tillman on the Making Sales Social podcast, featuring elite performance coach Alaina Schwartz. Discover how high achievers can double or triple their income while working fewer hours. Alaina discusses innovative strategies for aligning business actions with the true purpose of overcoming the hustle and grind mindset. Learn about clearing limiting beliefs at the subconscious level and harnessing intuition to drive business success without sacrificing life balance. Enjoy insights into achieving sustainable, high-level performance and purpose-driven entrepreneurship.

Explore how AI-powered prompt writing is revolutionizing business efficiency with hosts Brynne Tillman and Stan Robinson, Jr. in this episode of Making Sales Social. Discover strategies for cost reduction, time efficiency, enhancing creativity, and accessing expertise through AI. Learn about the Crispy Prompt framework, tailored solutions, and creating role-specific avatars to streamline processes and engage effectively with clients. Don't miss insights on leveraging AI as a powerful tool while maintaining security and fostering creativity in the sales landscape. Plus, celebrate their book, "Prompt Writing Made Easy," a number one new release on Amazon.

In this episode of Making Sales Social, we sit down with Andrew from Foxy Digital to unpack the evolution of digital marketing—from the early days of paid search to today's AI-driven strategies. We dive into what's working now, what's not, and how brands can thrive in a world where attention is currency. Whether you're a marketer, founder, or just obsessed with growth, this convo is packed with gold on social selling, content strategy, and what it really takes to stand out in 2025.

In this episode of Making Sales Social, we dive into the power of industry influencers in prospecting and engagement. Bob Woods, Brynne Tillman, and Stan Robinson Jr. break down how to identify and connect with the right influencers, engage meaningfully with their audience, and turn followers into loyal clients. Learn actionable strategies for finding key influencers, leveraging platforms like LinkedIn and Listen Notes, and using engagement techniques to build valuable connections. If you're ready to take your social selling game to the next level, this episode is a must-listen!

Join Bob Woods and guest Will Aitken on the Making Sales Social podcast as they explore the intersection of humor and sales strategy. Will, a notable sales trainer and content creator, shares insights on balancing entertainment with value in content creation and emphasizes the importance of addressing customer problems over product pitching. They discuss the influence of AI on sales and how professionals can safeguard their roles by focusing on human elements that AI can't replicate. Gain practical insights into building trust, enhancing personal branding, and harnessing referrals for successful social selling.

Join hosts Bob Woods and Stan Robinson, Jr. on the Making Sales Social podcast as they delve into boosting LinkedIn engagement. Discover strategies for leveraging comments to elevate your visibility and build trust-based conversations. Learn the importance of intentionally engaging with posts from your first-degree connections and influencers in your industry. They also explore methods to enhance your LinkedIn presence authentically, especially during the AI era, and provide actionable insights for navigating LinkedIn's algorithm to increase your social selling effectiveness.

In this episode of Making Sales Social, we explore the future of sales with Kelly Lichtenberger. Discover how AI is reshaping prospecting, why personalization is key, and how to strike the perfect balance between automation and human connection. Learn expert strategies to adapt to shifting buyer behaviors, leverage social selling, and make every sales interaction more meaningful. Don't miss these insights on staying ahead in the AI-driven sales landscape!

In this episode of Making Sales Social, we dive into the art of influence with special guest Elaina. Learn how to ethically persuade others, differentiate influence from manipulation, and master the seven key principles that drive decision-making. Whether you're in sales, leadership, or everyday interactions, these insights will help you build trust, create meaningful connections, and inspire action. Tune in to discover how influence can transform your business and personal success!

In this episode of Making Sales Social, Chief Coaching Officer Stan Robinson takes the lead while Brynne and Bob are away. This week, Stan dives into a crucial topic: how to maximize your limited time on LinkedIn. Discover actionable tips to ensure your LinkedIn routine is as productive as possible. From checking notifications and managing direct messages to strategically connecting and engaging with your network, Stan provides practical advice to help you stay on top of your LinkedIn game. Don't miss out on these insights that will keep your social selling efforts efficient and effective. Tune in and learn how to make every minute on LinkedIn count!

Join us on this episode of Making Sales Social as we sit down with Kristi Mitchell, the strategic marketing consultant and founder of Marketing Uncomplicated. In "Marketing Uncomplicated: Simplify, Strategize, Succeed," Christine shares her journey from corporate battle scars to building a clear, no-nonsense marketing strategy that empowers service-based businesses to cut through the noise and build genuine relationships. Tune in for actionable insights on simplifying your approach and creating strategies that truly resonate with your audience.

On this week's GoalChat, Liz Heiman, Dave Sanderson, and Brynne Tillman join Debra Eckerling to talk about Networking. Liz is CEO and chief sales strategist, Regarding Sales; Dave is a speaker, #MiracleOnTheHudson survivor, and publisher of "Moments Matter" magazine; Brynne is CEO of Social Sales Link and host of the Making Sales Social podcast. The panel talked about strategies for IRL and online networking, introvert versus extrovert networking, and more. For "52 Secrets for Goal-Setting and Goal-Getting," Debra interviewed leaders, speakers, consultants, entertainers, and changemakers. Everyone in the book is a friend, friend of a friend, someone she previously interviewed, or all of the above. Brynne introduced Deb to Liz and also to Larry Levine, who introduced Deb to Dave. They all have secrets featured in "52 Secrets." Goals - Brynne: Go through your lists of people - and business cards - and connect with them on LinkedIn. Liz suggests, "I can't believe we are not connected," can be the first email - Liz: Make one list of who you want to meet - types/titles/names - and another of where they would be, so you can meet them - Dave: Make your list of Top 20 - people you want to reach out to once a month - and Farm 40 - people you check in with once a quarter. Then, do the outreach; they can be calls, messages, or emails Final Thoughts - Dave: Find your whos for your hows (this is Dave's tip in 52 Secrets) - Liz: Just do it, even if you are uncomfortable. If you don't say, "Hello," you do not know who you are missing - Brynne: Find your next best friend, because that's what's networking can do for you *Note: Liz and Brynne originally met at a conference years ago and now are BFFs Learn More About: Liz Heiman: RegardingSales.com Dave Sanderson: DaveSandersonSpeaks Brynne Tillman: AskSSL.ai Debra Eckerling: TheDEBMethod.com/blog 52SecretsBook.com Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Making Sales Social, hosts Bob Woods and Brynne Tillman reveal how to transform LinkedIn into your ultimate sales tool. Learn practical strategies to identify your ideal customer profile, leverage first- and second-degree connections, and build powerful referral partnerships—all to unlock hidden opportunities within your network. Tune in for actionable tips that will help you drive more conversations, nurture relationships, and ultimately boost your sales success.

In this episode of Making Sales Social, we explore the power of LinkedIn's networking tools to unlock hidden connections. Join our hosts as they discuss strategies for using filters and Sales Navigator to identify second-degree connections, build your ideal client profile, and secure warm introductions. Learn how to leverage your network to access key prospects and transform your sales approach—because knowing who knows your prospects is the first step to turning connections into conversions.

In this episode of Making Sales Social, we dive into the delicate balance between leveraging AI tools for sales efficiency and maintaining genuine human connections. We discuss the importance of blending automation with authentic engagement to build trust and relationships. Tune in to learn how to harness AI without losing the personal touch that drives sales success.

Struggling to keep up with content creation? In this episode of Making Sales Social, we reveal how to become a prolific content producer—without writing! Learn how to repurpose a single video into multiple posts, leverage AI for smarter content creation, and use simple strategies like quotes, polls, and recaps to maximize your reach. Tune in to discover how to create more content with less effort and turn your social selling strategy into a powerhouse!

In this episode of Making Sales Social, hosts Bob Woods and Stan Robinson Jr. dive into LinkedIn's underutilized "Providing Services" feature and how it can elevate your social selling strategy. Learn how to effectively use this tool to showcase your services, communicate with prospects, and even attract reviews from satisfied clients. With practical tips on setting up your profile, handling proposals, and expanding your reach, this episode is a must-listen for sales professionals looking to maximize LinkedIn's potential. Tune in for expert insights and actionable strategies to boost your sales success!

In this episode of Making Sales Social, we're joined by Andrew Barbuto, a LinkedIn sales expert, to explore the art of social selling. Andrew shares actionable strategies to create engaging LinkedIn content, build authentic relationships, and close more deals. Learn how to tailor your outreach, leverage storytelling, and use LinkedIn's tools to transform your sales game. Whether you're a seasoned sales professional or just starting out, this episode is packed with insights to help you succeed in the social selling space. Tune in now!

Join Bob Woods and Kevin D. Turner on the Making Sales Social podcast as they explore strategies for enhancing LinkedIn profiles, effectively using social selling, and navigating LinkedIn's evolving features. Kevin D. Turner shares insights on personal branding versus "personal blending" and explains recent LinkedIn updates, including changes to audio rooms and native video capabilities. With a focus on building relationships and engaging audiences, this episode provides valuable guidance for professionals looking to optimize their LinkedIn presence and leverage the platform's tools for business success.

Join Brynne Tillman, Bob Woods, and Stan Robinson Jr. on the Making Sales Social podcast as they explore the "12 Days of LinkedIn." This episode focuses on actionable strategies to enhance your LinkedIn presence. Learn how to craft engaging headlines, compelling about sections, and leverage social proximity for networking. The hosts share insights on the importance of sharing valuable content, giving and receiving recommendations and referrals, and engaging authentically with your network to spark meaningful sales conversations. Tune in to discover how to start more conversations without being overly salesy.

Courtney Johns on, a social media expert, joins Brynne Tillman and Bob Woods on the Making Sales Social podcast to explore effective social selling strategies on TikTok. Courtney emphasizes the importance of creating value-driven, human-centered content, especially for business platforms. She shares insights on crafting engaging TikTok videos that offer step-by-step guides and storytelling to build thought leadership and attract potential customers. Discover how to optimize your personal brand over company pages and effectively convert viewers into clients with expert commentary and strategic content creation.

Brynne Tillman and Stan Robinson Jr. discuss the launch of Ask SSL AI on the Making Sales Social podcast, emphasizing the importance of integrating training, tools, and coaching for effective sales and prospecting. They explore challenges like retaining a personal voice in AI-generated content and managing diverse ICPs. The episode introduces the functionality of Ask SSL AI, a platform designed to customize AI responses to match company voices, organize chats, and convert content into meaningful sales conversations. The episode underscores the transformative potential of combining AI with LinkedIn for enhanced sales strategies.

Mark Gambale, CEO of Close With One, joins Brynne Tillman on the Making Sales Social podcast to explore innovative sales frameworks that transform teams. Mark, who has collaborated with top companies like Amazon and Apple, shares insights into closing complex sales efficiently, emphasizing a human-centric approach that saves time and enhances connection. Discover how understanding client aspirations and building genuine rapport can lead to successful outcomes. Learn strategies to avoid common sales pitfalls and enhance your closing techniques in big-ticket B2B sales.

Brynne Tillman welcomes Karen Colonna on the "Making Sales Social" podcast to explore the power of resilience in sales and personal growth. With a blend of humor, vulnerability, and practical advice, Karen shares her personal journey and insights on transforming adversity into professional success. Discover how vulnerability, connection, and authenticity can foster trust and enhance relationships in business. Delve into the challenges and triumphs that shaped Karen's career, as she highlights the importance of resilience and human connection in navigating setbacks and driving success.

Dive into the Making Sales Social podcast with Bob Woods, Brynne Tillman, and Stan Robinson Jr. as they explore eight powerful ways to express gratitude through LinkedIn. Perfect for nurturing professional relationships, these tips range from endorsing skills and facilitating introductions to engaging with content and sharing insightful posts. Discover the value of personalized video messages, insightful interviews, and more as the hosts share their expertise. Elevate your networking strategy and show appreciation effectively in the professional landscape.

Join Brynne Tillman and Stan Robinson Jr. on the Making Sales Social podcast as they explore 11 innovative strategies to harness curated content for meaningful sales conversations. Discover how to leverage LinkedIn Lives, newsletters, and polls to engage prospects and drive sales without being pitch-heavy. Special mentions include insights from Jeb Blunt, Anthony Iannarino, and other influential voices. Enhance your virtual selling tactics and make the most of your connections by integrating third-party content seamlessly. Perfect for professionals looking to elevate their social selling game.

Dive into the world of artificial intelligence with Dr. Yeshwant Muthusamy on the Making Sales Social podcast. Explore the evolution of AI from its inception to the rise of large language models, and gain insights into the ethical and responsible use of AI in business. Dr. Muthusamy, an AI principal at Improving, shares perspectives on AI's impact, the concept of AI governance, and the nuances of intellectual property. Host Brynne Tillman facilitated a rich discussion aimed at equipping business leaders and non-technical professionals with critical AI knowledge.

Bob Woods, Brynne Tillman, and Stan Robinson Jr. discuss strategies to establish oneself as a thought leader in one's industry on the Making Sales Social podcast. The episode covers identifying and addressing client questions, leveraging AI tools, and incorporating diverse content types, including blogs, images, and videos. The hosts also emphasize the importance of maintaining a consistent content schedule, engaging with audiences, and utilizing platforms like LinkedIn effectively. Listeners are encouraged to focus on creating relevant content, using AI to enhance productivity, and sharing content to amplify reach.

Sales expert Michael Kainatsky joins Brynne Tillman and Bob Woods on the Making Sales Social podcast to explore the art of nurturing LinkedIn connections and building authentic relationships without an agenda. Delve into strategies for rekindling past connections, the power of a supportive founder community, and the value of provoking positive change. Whether you're expanding your network or enhancing your business approach, this episode provides insight into fostering genuine connections for meaningful growth. Discover Michael's unconventional take on leveraging LinkedIn and building relationship capital.

Brynne Tillman and Stan Robinson Jr. explore strategies to transform LinkedIn spectators into active engagers in this episode of Making Sales Social. They discuss the importance of crafting content that invites participation, using calls to action, and personalized messaging. Learn how engaging with others' content and leveraging polls can boost visibility and foster authentic interactions. Tillman and Robinson emphasize a patient, genuine approach focused on conversation rather than immediate sales. Discover how consistent engagement on LinkedIn can build trust and lead to meaningful professional connections.

Drew Sutton, a CEO mindset and leadership coach, joins Bob Woods on the Making Sales Social podcast. Discover how Drew's engineering background and extroverted personality influence his approach to leadership and business coaching. He discusses concepts like selling value at a discount, achieving team flow akin to professional athletes, and the significance of culture scripting in shaping organizational culture. Learn about the nuances of fostering connections through local networking events and the impact of John Maxwell's philosophy on Drew's leadership style. Tune in for insights on unlocking team potential and effective leadership strategies.

In this engaging episode of Making Sales Social, host Brynne Tillman welcomes the multi-talented Linda Fisk, CEO, TEDx speaker, bestselling author, US senator for WBAF, and host of her own podcast. Linda shares her journey and discusses her passion for helping women in leadership overcome unique challenges in today's business landscape. She dives deep into the mission of Leadership Global, a powerful community designed to support and elevate women leaders around the world. Through insightful stories of transformation, Linda explains how women can leverage the support of a global network to accelerate their personal and professional success. Tune in to learn about the impact of gender diversity in the boardroom, overcoming biases, and the comprehensive methodologies that guide women to leave a lasting legacy.

Join Bob Woods, Brynne Tillman, and Stan Robinson, Jr. in the latest Making Sales Social podcast episode as they delve into strategies for starting meaningful LinkedIn conversations. Explore five ways social sellers can engage audiences, from asking for introductions and conducting polls to leveraging influencer content and prospect interviews. Stan also shares insights from LinkedIn's Sales Connect and the transformative role of AI in sales. Elevate your networking game and discover how to turn LinkedIn interactions into valuable relationships without direct selling. Tune in for expert advice and fresh ideas to fuel your business development.

Damon Lembi, CEO of Learn It, joins Brynne Tillman on the "Making Sales Social" podcast to discuss humanizing the sales process and the power of continuous learning. Drawing from his athletic background, Damon shares insights on building a learning-focused culture, the importance of soft skills, and fostering curiosity within teams. Discover how investing in employee growth and embracing adaptability can lead to success and reduce turnover. Listen in for valuable strategies on leveraging LinkedIn and fostering a learn-it-all mindset in sales and leadership.

In this episode of Making Sales Social, we welcome Daniel Andrews, a seasoned entrepreneur and the "Chief Instigator" at Networking and Action International. With over 36 years of self-employment experience across four careers, Daniel shares his insights on moving beyond surface-level networking to building genuine, impactful professional networks. He explains how mastering referral partnerships requires intentionality, authenticity, and asking the right questions to create lasting business relationships. Tune in to learn how to stop networking and start connecting with the right people to elevate your business success.

Join Brynne Tillman in an enlightening conversation with Graham Hawkins on the Making Sales Social podcast. Discover how Graham is revolutionizing digital sales with an AI-guided selling platform called queues, developed in collaboration with Brent Adamson. Uncover the secrets to success in data-led selling and creating trust-based conversations in a digital landscape. With expert insights on leveraging LinkedIn and sales Navigator effectively, this episode is a must-listen for sales professionals looking to navigate the ever-evolving world of sales. Don't miss out on this captivating episode!

Discover how to start trust-based conversations with second-degree connections on LinkedIn. Brynne Tillman, Stan Robinson Jr., and Bob Woods delve into leveraging warm networks, leading with value, and earning trust through referrals. Learn effective strategies like filtering connections, reciprocity, and sharing client success stories to foster meaningful interactions. Join the Making Sales Social podcast for actionable insights and expert advice on social selling.

In this engaging episode of the Making Sales Social podcast, Jill C. Lublin shares valuable insights on the power of publicity and how it can elevate your business. She emphasizes the importance of crafting a consistent publicity message that resonates with your audience, both online and offline. Jill's expertise shines through as she discusses effective strategies for boosting credibility, leveraging media attention, and capitalizing on topical pegs to secure valuable publicity opportunities. Key topics covered in this episode include the significance of being congruent with your message, the impact of finding your voice and being heard by millions, and the ooh-ah factor that can make your publicity efforts stand out. Jill's practical tips and real-life examples underscore the ROI of publicity and provide actionable advice for listeners looking to enhance their media presence and drive business growth.

In this episode of "Making Sales Social," hosts Stan Robinson Jr. and Brynne Tillman delve into the topic of leveraging LinkedIn for podcasting. They discuss the benefits of being a podcast guest, sharing valuable insights on optimizing LinkedIn profiles to attract podcast hosts. The conversation also explores how to use Listen Notes, a freemium product, to find podcasts aligned with your expertise and audience. Additionally, Brynne provides tips on launching a podcast successfully and promoting it through strategic engagement on LinkedIn.

In this episode of the Making Sales Social podcast, Brynne Tillman interviews AI expert and futurist Nico Nathan. They delve into the impact of AI on communication within the context of sales and marketing. Nico emphasizes the importance of personalization in utilizing AI, offering insights on creating effective prompts and customizing instructions for optimal results. The conversation also touches on the concept of immersion as a marketing strategy to enhance engagement and establish top-of-mind awareness with target audiences amidst the evolving technological landscape.

In this engaging episode of the Making Sales Social podcast, Brynne Tillman interviews Kristie Jones to delve into the essence of sales, offering valuable insights on making sales social. Kristie emphasizes the importance of connecting authentically and building trust through social interaction, highlighting the significance of personal development in sales success. They discuss the journey of a sales professional, with Kristie sharing valuable experiences from her diverse sales background and entrepreneurial journey.

Join Brynne Tillman, Stan Robinson, and Bob Woods as they share seven summer activities to keep your business booming. From updating your LinkedIn profile to networking with intention, optimizing warm market prospecting, and leveraging AI tools like Chat GPT, this episode is packed with practical tips to elevate your summertime sales game. Don't miss out on these actionable strategies to make the most of the season and propel your business forward. Tune in to Making Sales Social for expert insights and game-changing tactics.

In this episode of the Making Sales Social podcast, Brynne Tillman interviews Tom Latourette on the key elements of sales, including mindset, skill set, and prospecting. Tom emphasizes the importance of mindset in sales, highlighting the need for a positive belief system to drive success. The discussion delves into the significance of establishing relationships, providing value, and leveraging the right tools for sales success. Tom also shares valuable insights on prospecting techniques and the power of social proximity in networking.

Join us on Making Sales Social for an insightful episode featuring Elise Archer, founder of Superhuman Selling, the Quantum Sales Growth expert. In this episode, Elise shares her journey of achieving quantum leaps in sales and life, emphasizing the power of identity in driving success. Discover the transformative approach Elise uses to empower entrepreneurs and sales professionals, revolutionizing how they sell and achieve their goals. Learn practical strategies to infuse human connection into every sales touch, leveraging natural gifts to build wealth and create extraordinary results. Tune in for valuable insights and actionable tips to elevate your sales game and make quantum leaps in all areas of life.

Join us in this episode of Making Sales Social as we delve into the intricacies of crafting the perfect sales tool stack. From communication and collaboration essentials like Zoom and Google Suite to CRM powerhouses like Sales Navigator, we explore the arsenal of tools that streamline our sales process at Social Sales Link. Discover how we optimize our workflow, avoid tool overload, and even uncover hidden gems like Sybel for AI-driven sales call analytics. Tune in to glean insights that could revolutionize your sales strategy and supercharge your productivity!

Join us on this episode of Making Sales Social as we delve into the world of fractional CMOs with our guest, Rajat Kapur. Discover how fractional CMOs offer a strategic advantage for small businesses, tackling challenges from internal communication to digital presence. Learn how to vet and leverage these seasoned professionals to align marketing strategies with business goals, ensuring success and growth. Tune in for valuable insights on maximizing the potential of your marketing efforts.

Join us for another insightful episode of Making Sales Social as we delve into the art of scaling sales success with special guest Jason Kramer, founder of Cultivize. Discover key strategies and technologies essential for building a scalable sales process. From aligning with buyer journeys to leveraging AI, Jason shares invaluable insights gained from over 15 years of experience in B2B lead nurturing and sales strategy. Tune in for actionable tips and expert advice on taking your sales process to the next level.

Join us in this episode of Making Sales Social as we explore 'The Future of B2B Sales Post-Pandemic.' In a dynamic conversation, Stan Robinson, Jr. and Brynne Tillman delve into the shifts in sales strategies and tools brought about by the pandemic and how they're shaping the future of B2B sales. From the integration of digital tools into CRM systems to the rise of social selling and the newfound accessibility to high-level decision-makers, discover how sales professionals are adapting and thriving in this evolving landscape. Tune in for insightful discussions on leveraging social proximity, the changing mindset of sales professionals, and the exciting prospects of AI integration in the sales process. Don't miss out on valuable tips and tactics for navigating the post-pandemic B2B sales arena!

In this episode of Making Sales Social, we dive deep into the art of storytelling in sales with special guest Geoffrey Berwind. Discover how storytelling transcends traditional sales techniques, forging genuine human connections and igniting the imagination of prospects. From the science behind storytelling to effective techniques for captivating your audience, Geoffrey shares invaluable insights drawn from his two decades of experience. Tune in as we explore the essential role of origin stories, client success narratives, and example stories in crafting compelling sales pitches. Join us on a journey into the primal essence of storytelling and learn how to harness its power to make your sales soar.

In this episode of Making Sales Social, join host Bob Woods as he explores the realm of AI Sales Mastery with guest Jeffrey Boyle, CEO of Bomodo AI. Discover how AI is revolutionizing sales strategies for entrepreneurs and sales teams, providing them with powerful tools to scale their businesses. From content creation to personalized avatars, Jeffrey shares insights on leveraging AI while maintaining the crucial human touch in customer interactions. Tune in to learn how to navigate the digital era of sales effectively.

Welcome to Making Sales Social! In this episode, titled "Cold Calling is Better Than Social Selling (and AI is on the downturn)," hosts Brynne Tillman and Bob Woods take a surprising turn away from their usual focus on LinkedIn and social selling. Buckle up as they dive into why they believe cold calling is making a comeback, leaving social selling and AI in the dust. From the adrenaline rush of interrupting someone's day to the mystery caller advantage, Brynne and Bob explore the nostalgia of smile and dial tactics. But don't be fooled—this episode is packed with April Fools' Day fun! Tune in for insights on the importance of personalized outreach, generating engaging social media content, and leveraging AI for dynamic product descriptions. Join Brynne and Bob as they navigate the evolving landscape of sales, reminding us all to make our sales social. Don't miss out—subscribe to the podcast and leave a review to let us know what you think!

In this episode of the Making Sales Social podcast, host Brynne Tillman interviews Jeff West, author and sales expert. They discuss the importance of making personal connections in sales and how to overcome objections effectively. Jeff shares his insights on reframing objections, using empathy, and creating fusion points to engage both logic and emotion in the sales process. He also provides tips for getting past gatekeepers and offers a step-by-step approach to working objections like a pro. Don't miss this valuable conversation with Jeff West on Making Sales Social.

In this episode of Making Sales Social, join hosts Bob Woods and C. Lee Smith as they dive into the intricate relationship between artificial intelligence (AI) and sales credibility. This episode explores how AI impacts sales professionals' credibility and authenticity in the digital age. From leveraging AI as a tool to reinforcing trustworthiness, Bob and Lee dissect key insights from their conversation, shedding light on strategies to maintain credibility while navigating the ever-evolving digital landscape. Tune in for valuable tips and insights on harnessing AI effectively to build trust and credibility in sales.

In today's episode, we discuss the power of podcast growth through guesting on other shows. If you're passionate about expanding your podcast's reach, visibility, and networking with fellow podcasters, then this episode is tailor-made for you. We explored the underestimated power of appearing as a guest on other podcasts and shared insights on how this strategy can significantly amplify your podcast's presence in the the podcast space. Highlights: [13:10] Ice Breaker: "What's been your favorite guest experience you had as a guest on someone else's podcast and what made it your favorite?" [19:02] Podcast appearances and interviewing oneself. [21:10] Podcast guest experiences and overcoming adversity. [23:19] Podcasting, YouTube, and content creation. [25:27] Brand building. [28:46] Guest hosting podcasts as a transition to full-time podcasting. [30:27] Podcast guesting and market research. [34:38] Guesting on podcasts and branching out. [40:50] Podcasting, networking, and marketing goals. [43:42] Podcasting challenges and opportunities. [45:54] Ageism and its impact on mental health. [48:04] Strategies and seasonal episodes. [50:43] Networking and event hosting. [57:45] Guest preparation tips. [59:48] Strategies for podcast guests during offseason. Links & Resource:  (Walt & Dominic's guest appearances) All Gas No Breaks: https://agnbpodcast.podbean.com/ (Walt & Dominic's guest appearances) Man to Man Podcast: https://www.podbean.com/podcast-detail/rcmb9-2254d6/The-Man-To-Man-Podcast-wAB-amp-DB (Sid's guest appearance) Making Sales Social with Brynne Tillman: https://podcasts.apple.com/us/podcast/making-sales-social-podcast/id1579599606 (Simona's guest appearance): Growth Now Movement: https://podcasts.apple.com/us/podcast/growth-now-movement-with-justin-schenck/id1086471656 Talk Shit with P: https://talkshitwithp.buzzsprout.com/ Doing CX Right: https://podcasts.apple.com/us/podcast/doing-customer-experience-right-with-stacy-sherman/id1573754741 If today's episode sparked new ideas or helped you see the potential in guesting on other podcasts, I encourage you to share it with a fellow podcaster. Remember to rate, follow, share, and review our podcast if you found value in our conversation today.  Join us LIVE every weekday morning at 7am ET (US) on Clubhouse: https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w (Coming soon to LinkedIn Live...) Brought to you by iRonickMedia.com and NextGenPodcaster.com Please note that some links may be affiliate links, which supports the hosts of the PMC. Thank you! --- Send in a voice message: https://podcasters.spotify.com/pod/show/podmornchat/message

Welcome back to Making Sales Social! In today's episode, host Brynne Tillman sits down with Bradley Jacobs, founder and CEO of Milance. Milance supports independent business owners, entrepreneurs, and fractional executives in their business development efforts. Brynne is excited to explore how Bradley addresses one of the biggest challenges faced by independents: scaling their businesses. Bradley shares his insights into combining social media with productive selling techniques, emphasizing the importance of building trust and adding value before selling. Drawing from his own experience, Bradley discusses his journey of building a fractional COO business and the key challenges faced by entrepreneurs in balancing client service with business development. As the conversation delves deeper, Bradley reveals practical strategies for independent consultants and fractional executives to streamline their business development efforts. He emphasizes the significance of budgeting for sales and marketing tools that automate tasks while still delivering results. Bradley also introduces Milance's unique approach to curating targeted lists of potential clients, saving time and energy for busy professionals. Throughout the episode, Brynne and Bradley discuss personalized outreach on platforms like LinkedIn and highlight the transformative potential of leveraging tools like Milance to identify and engage with high-value prospects effectively. Tune in to discover actionable insights and strategies for scaling your independent business in today's competitive landscape. Don't miss out on this dynamic conversation between two sales experts!

In this episode of Making Sales Social, we're discussing the importance of content in social selling. Content is the king of the buyer's journey, and it's crucial to engage potential buyers with relevant content before they even recognize their need for your product or service. Throughout the episode, we'll be exploring the three overall stages of the funnel: top, mid, and end of the sales cycle, and even beyond that. We'll also be discussing the different types of content that you can use in your social selling strategy. If you're not using content in your sales process, you're doing yourself a disservice, so tune in to learn more.

What's the best way to get referrals on LinkedIn? Find out in this episode of “The Sales Evangelist Podcast.” Host Donald Kelly speaks with Brynne Tillman, an expert leveraging LinkedIn for sales outreach.  Brynne provides valuable insights and practical tips on using LinkedIn to secure referrals. Her game-changing strategies will help you master the art of building valuable relationships, sparking meaningful conversations, and closing more deals.  Ready to supercharge your sales game? Listen to this electrifying episode now! Brynne Tillman's Background Brynne is a renowned expert in LinkedIn outreach, particularly in helping sales professionals establish credibility and start conversations with potential customers.  She highlights the importance of leveraging social proximity and delivering value through LinkedIn outreach to facilitate genuine conversations and identify potential opportunities. Understanding Referrals on LinkedIn Brynne emphasizes the significance of understanding social proximity and leveraging connections to reach targeted prospects through referrals, introductions, and permission to name-drop.  She breaks down the concept of referrals, introductions, and permission to name-drop, shedding light on how each approach facilitates trust-based interactions and fruitful opportunities. The Power of Referrals Brynne provides statistics on the effectiveness of referrals, citing impressive connection rates, call acceptance rates, and the conversion of referrals into pipeline opportunities. She emphasizes the potency of referrals and introductions in establishing trust and credibility, ultimately leading to meaningful sales conversations and opportunities. Making Referral Outreach Practical Brynne shares practical tips for making referral outreach easy and effective, emphasizing the importance of connecting to a vast network of professionals and past clients on LinkedIn.  She also encourages sales reps to start with warm connections and gradually expand their outreach to leverage their broader network effectively. Overcoming Challenges and Embracing Relationship-Centric Outreach Donald and Brynne discuss the challenges of implementing relationship-centric outreach in sales environments that often prioritize volume-based activities.  Brynne addresses the reluctance to adopt a more personalized and relationship-focused approach, highlighting the importance of filling the comfort zone and practicing with existing relationships to overcome initial hesitation. Advice for Sales Representatives Brynne offers practical advice for sales reps looking to implement referral outreach, emphasizing the significance of targeting warm connections and networking partners to initiate the referral process.  She encourages sales reps to seize the opportunity to leverage LinkedIn for effective and genuine outreach. Connect with Brynne Tillman Gain more of Brynne's wealth of knowledge and the resources available through her podcast, "Making Sales Social," and her free library at socialsaleslink.com.  Connect with Brynne on LinkedIn and access her valuable resources for enhancing their LinkedIn-based outreach strategies. Brynne Tillman shares powerful insights on leveraging LinkedIn for sales success. If you're ready to revolutionize your approach to sales and transform your LinkedIn game, this episode is a must-listen.  Discover how this game-changing episode will redefine your approach to LinkedIn and sales! “It's just our observation and statistics from ourselves and our clients that about 50% of the people you get referred to, 100% will connect with you. I mean, very few will not connect. 50% of them will take your call. Typically, depending on what you do, there will be about a 50% pipeline opportunity now or in the future.” - Brynne Tillman. Resources Brynne Tillman on LinkedIn Making Sales Social Podcast socialsaleslink.com Sponsorship Offers This episode is brought to you in part by Hubspot. With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales. 2.            This episode is brought to you in part by LinkedIn. Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at linkedin.com/tse. 3.            This episode is brought to you in part by the TSE Sales Foundation. Improve your connection on LinkedIn and land three or five appointments with our LinkedIn prospecting course. Go to the salesevangelist.com/linkedin. Credits As one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We'd love for you to join us for our next episodes by tuning in on Apple Podcast, Google Podcast, Stitcher, or Spotify. Audio provided by Free SFX, Soundstripe, and Bensound. Other songs used in the episodes are as follows: The Organ Grinder written by Bradley Jay Hill, performed by Bright Seed, and Produced by Brightseed and Hill.

Andy Morehouse joins us on this episode to discuss the intricacies of buyer engagement, sales, and the problems he helps solve. During our conversation, we explored why it can be difficult to close deals even after starting conversations with potential clients and how changes in buyer behavior have impacted sales success. With insights into the preferences of buyers and the changing roles of sales and marketing leaders, we look at strategies to engage modern buyers effectively. Discover how Andy's company, Talewind, leverages AI to bridge the engagement gap in sales. This is a conversation you don't want to miss! Andy Morehouse is an experienced executive with a strong background in sales and marketing. He has helped numerous small businesses grow and succeed and has also played a key role in the success of a software company, where he spent 13 years as one of the first employees. During his time there, Andy was responsible for building the company's sales and marketing efforts and worked closely with the founders to develop and execute the company's strategic vision. Today, he is the CEO of Talewind, a sales proposal and content automation platform designed to improve the buyer experience and bring accuracy, consistency, and speed to every deal. Learn more about Andy by visiting his website. You can also follow and connect with him on LinkedIn.

Sarah Murray joins us on this episode of the Making Sales Social podcast to talk about "Prospecting on Purpose." In this insightful conversation, Sarah shares her tips on how to approach sales activities with intention and how to use active listening and genuine connection to build better relationships with prospects and clients. If you're looking for practical advice on how to improve your sales skills and achieve better results, you won't want to miss this episode. Tune in now to learn from one of the best in the business! Sara Murray, CEO of Sara Murray, Inc., is a renowned sales coach, author, speaker, and podcast host who works with sales teams and sales leaders to unlock the untapped potential in their prospecting and business development efforts. Sara is a true multi-hyphenate who wears several hats at once. Besides everything mentioned, she's also an advisor and consultant. Her expertise lies in the hospitality construction, real estate design, and technology industries. Sara empowers professionals via virtual and in-person workshops. She is passionate about enhancing communication skills, approaching prospecting creatively, and effectively affecting business needs rather than just simply pushing products. Sara is also the host of "Prospecting on Purpose," a podcast that provides a platform for discussions on prospecting sales, business strategies, and mindset. With her vast knowledge and experience, we are excited to share Sara's insights with you on this episode. Learn more about Sarah by visiting her website and tuning in to her podcast. You can also follow and connect with her on LinkedIn.

Lisa Scotto joins us on this episode to discuss the importance of asking the right questions as a salesperson. By doing so, we can establish better relationships and expand our social network. We will also be discussing her sales approach, which considers sales as a discipline where good salespeople focus on adding value rather than just selling. This aligns with the philosophy we promote at Making Sales Social and Social Sales Link. Lisa Scotto is the founder of LMS Group Coaching, which is a consulting firm specialized in sales strategy and business development. Lisa's company provides end-to-end B2B sales strategies, making her an ideal candidate for our show. Lisa's services include pipeline development, creating presentations, refining existing blueprints, and helping companies build revenue. These are all great goals to have for any business. Learn more about Lisa by visiting her website. You can also follow and connect with her on LinkedIn.

Curious about the secrets behind successful sales strategies by top industry experts? Then, join us for a special episode of Making Sales Social Live. We will unwrap the most insightful moments from our monthly masterclasses held throughout 2023. In this exclusive preview, we will bring you expert voices in sales, marketing, and business who will reveal the keys to branding, impactful messaging, pricing mastery, and more! Although you won't be able to see the faces and visuals of our guests, we guarantee that the information you will learn from this recap is valuable. And if that's still not enough, and you want to learn more, stay tuned until the end. We'll reveal how you can access these game-changing masterclasses for free. So, get ready to ignite your curiosity and improve your sales skills. Tune in now!

Join us on a special episode of the Making Sales Social podcast, where we revisit the most insightful conversations and interviews with over 50 experts that we've had this year. Since its launch in July 2021, Making Sales Social has covered a wide range of topics, from the use of AI in sales to modernizing your CRM to the impact of digital content on the sales process. In this episode, we'll take a look back at our top episodes and highlight the most valuable insights and tips shared by our guests. Whether you're looking to improve your sales skills or simply missed some of our previous episodes, this is the perfect opportunity to catch up and learn from the best. So, tune in and discover how you can leverage AI to boost your sales, optimize your CRM, and create compelling digital content that resonates with your audience. Don't miss this chance to take your sales game to the next level!

Join us for an exciting and informative episode of the Making Sales Social podcast! In this special "Wrap Up" episode, we'll be sharing some of our favorite highlights from our weekly Making Sales Social live sessions that we host on LinkedIn and other social media platforms. These sessions are always lively, fun, and full of valuable tips, strategies, and tactics for using LinkedIn social selling to drive sales and build your business. From the importance of taking social selling beyond just the initial sales conversation to strategies for maximizing the power of LinkedIn AI, we'll cover a range of topics that are essential for anyone looking to succeed in today's competitive sales environment. So don't miss this episode - it's the perfect way to get ready for the year ahead and take your sales and marketing efforts to the next level!

Justin Moy joins us on this episode of the Making Sales Social podcast, shedding light on the fascinating journey of transitioning from being a Sales Pro to mastering the art of Passive Income Investment in the realm of Commercial Real Estate. We're all familiar with the concept of side hustles, those ingenious endeavors that people undertake to boost their income outside of their primary jobs. However, Justin delves into a unique kind of side hustle, one strategically geared toward long-term financial growth, with the potential for an additional income stream when executed correctly. Justin Moy is the Managing Partner at The President's Club Investors, a commercial real estate investing firm that has been making waves by helping top-producing sales professionals replace their high income with passive income, mainly through commercial real estate investments. Justin brings a wealth of experience and expertise to the podcast, having successfully guided countless individuals towards financial independence and redefining their career paths. His valuable insights are bound to inspire and inform, making this episode a must-listen for anyone looking to pave their way to financial security. So, don't miss out on the chance to tap into Justin's wisdom – tune in now! Learn more about Justin by visiting his website and The President's Club website. You can also follow and connect with him on LinkedIn.

Brynne Tillman is the LinkedIn Whisperer and CEO of Social Sales Link. For over a decade she has been teaching Entrepreneurs, sales teams and business leaders how to leverage LinkedIn for social selling. As a former sales trainer and personal producer, Brynne adopted all of the traditional sales techniques and adapted them to the new digital world. She guides professionals to establish a thought leader and subject matter expert brand, find and engage the right targeted market, and leverage clients and networking partners for warm introductions into qualified buyers. In addition, Brynne is the Co-host of the Making Sales Social podcast and author of The LinkedIn Sales Playbook, a Tactical Guide to Social Selling. In this podcast for managers, Audrey, Lee and Brynne discuss:  -Why and how to keep your social channels authentic -Overhauling your LinkedIn.com profile for a different audience -Mindset shift for managers on their social media profiles/channels -AI use in social selling/ChatGPT usage tips "The number one mistake managers make is they treat Linkedin as a cold calling tool because the simply don't understand the power of it.”– Brynne Tillman Build Credibility and Effective Leadership with the Manage Smarter Podcast Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales.  Connect with Brynne Tillman https://socialsaleslink.com https://Linkedin.com/in/BrynneTillman https://twitter.com/socialsaleslink Connect with Manage Smarter Hosts ·         Website: ManageSmarter.com  ·         LinkedIn: Audrey Strong                                                                    ·         LinkedIn: C. Lee Smith   Connect with SalesFuel ·         Website: http://salesfuel.com/  ·         Twitter: @SalesFuel  ·         Facebook: https://www.facebook.com/salesfuel/  Learn more about your ad choices. Visit megaphone.fm/adchoices

Jamie Shanks joins us to reveal the game-changing potential of sales signals and social proximity in account selection and sales success. Instead of merely showcasing your client logos, he suggests using "social proximity" to uncover connections within one degree of separation from your customers. By reverse engineering these connections, you can secure valuable referrals and opportunities. Jamie's own experience, from one customer to 600, shows the power of this strategy. Tune in to this episode of Making Sales Social for these vital insights! Jamie Shanks is the CEO of three successful companies, including Pipeline Signals. The company is pioneering relationship signals as a form of buying intent by finding and teaching how to leverage customers on the move as an excellent process for pipeline creation and customer success. With a focus on helping customers "Get More at Bats," Pipeline Signals is a done-for-you (and with you) service that measures success by turning leads into SQL. This is the ultimate goal in sales: qualified leads. Learn more about Jamie by visiting his websites: Pipeline Signals and Get Levrg. You can also follow and connect with him on LinkedIn.

Ryan Staley joins us on the Making Sales Social podcast to explore the game-changing realm of AI in sales. In our conversation, we highlight AI's pivotal role in automating tasks and deepening customer connections. We are thrilled to explore the potential of generative AI with Ryan, particularly in terms of creating genuine interactions. As the sales industry requires a range of skills, AI can provide valuable support to professionals struggling to achieve their goals in a constantly evolving market. Learn how AI is transforming sales, enabling professionals to excel in critical areas. Ryan Staley is the Founder and CEO of Whale Boss, a company that assists Software as a Service (SaaS) founders and revenue leaders in achieving their annual contract value goals. Additionally, he hosts The Scale Up Show podcast, which has over 300 episodes and is gaining popularity. Recently, Ryan has been focusing on utilizing AI to help businesses grow. Join us in our conversation with Ryan for insights on reshaping success through AI's dynamic partnership with sales expertise. Learn more about Ryan by visiting his website. You can also follow and connect with him on LinkedIn and Twitter.

Robert Kennedy III joins us on this episode of the Making Sales Social podcast to discuss the importance of finding your voice and connecting through storytelling. Salespeople need to resonate with their audience by telling stories that their prospects can identify with, engaging them emotionally. People make decisions based on emotions, so it's crucial to hit them in that space. Storytelling is the key to connecting with your audience and creating a conversation that can continue to build upon itself. Robert Kennedy III is the president of Kennetik Kommunications, which is a minority-owned training firm. Robert has a mission to equip 1 million leaders with the ability to impact, influence, and inspire through communication and storytelling. Tune in on this episode and learn from Robert Kenedy III how you can find your extraordinary story and tell it to the audience you want to reach. Learn more about Robert by visiting his website, and do check out his educational resources by clicking here. You can also follow and connect with him on LinkedIn and Twitter.

Larry Silverberg joins us on this episode of the Making Sales Social podcast, where he shares his insights on how heart-centered leadership can positively impact organizations. The discussion will also touch upon professional networking platforms like LinkedIn, with a focus on the executive suite. While we'll briefly touch on sales, the main focus will center around leadership in the C-suite. So tune in now! Larry Silverberg is a renowned New York City-based acting coach and founder of the True Acting Institute. He advocates for what Larry calls heart-centered leadership to help senior executives and Emerging Leaders attract and retain the very best talent. Learn more about Larryl by visiting his website and following him on LinkedIn.

How are you making the most of your social connections, and especially LinkedIn? Having a huge social network looks great, but you need to make sure it's actually serving your business. This week on Speakernomics, we invited social sales expert Brynne Tillman to the show to share her experience and brilliant ideas about how you can grow your network and get business with your social media network. Answer our question! Head over to www.Speakernomics.com/voicemail and leave us a voicemail answering the our question and we may use your recording on an upcoming episode of Speakernomics! Question: When was the last time you exported your connections, and how many connections do you actually have? Who is Brynne Tillman Brynne is the CEO of Social Sales Link, a former sales trainer, an author, and the cohost of the Making Sales Social podcast. She also dabbled in standup comedy in college. Learn more about your ad choices. Visit megaphone.fm/adchoices

Erica Lasan joins us on this Making Sales Social podcast episode to share the formula to joy. Erica shares her insights on the reasons why people may not experience joy, the obstacles that may hold them back, and how to overcome them. As an entrepreneur or salesperson, you may feel that joy is a luxury you cannot afford due to your busy schedule and responsibilities. However, this episode highlights how joy can help you succeed in business and better serve your customers if leveraged as a tool and resource. Erica Lasan, the founder of Journey to Purpose, is a corporate Joy strategist who helps companies promote joy, equity, and well-being for women and caregivers. Learn more about Erica by visiting her websites, www.ericalasan.com and https://www.joyrneytopurpose.com, plus follow her on LinkedIn and Twitter. If you're up for it, you can also take a look at her Quizzes “What's Your JOYrney™ Dream Team Profile?” and “What's Your JOYGem Superpower?” to start leveraging joy into your business activities.

Is your college network filled with your target prospects? Or was a former schoolmate or classmate of yours now working at a company you want to sell your solutions to? Discover how to make all those relationships you made and rapport you've built in college help your sales efforts today by tuning on this episode of the Making Sales Social podcast. Tune in as the LinkedIn Sherpa, Bob Woods, and co-host, LinkedIn Whisperer, Brynne Tillman shares 10 Ways to Leverage LinkedIn and Your Alumni for Sales. Learn how to hack the free LinkedIn search filters to find alumni connections to your target clients, explore the power of Alumni Groups, how to run an effective referral program exclusive to your college peers, and more! In this episode, we also mentioned a previous episode where we talked about leveraging LinkedIn Alumni Page for sales. We've created an eBook version for a more easy consumption. You can Download it now!

Creating content can be a challenging task for salespeople, and it is often associated with negative feelings such as stress and sometimes actual physical pain. Often, this is due to a lack of knowledge and not knowing where to start. However, we want to remind you that LinkedIn is a valuable platform for lead generation and building strong relationships with your target buyers. It's important to overcome any negative feelings and take advantage of this opportunity. In this episode of the Making Sales Social podcast, tune in to hear from The LinkedIn Sherpa, Bob Woods, and The LinkedIn Whisperer, Brynne Tillman. They discuss the types of content that can help you start sales conversations with your target audience. Keep in mind that different types of content attract different people, so listen and learn how to create content for prospects at different stages of the sales funnel - whether at the top, mid-to-late, or even post-sales.

Today's guest is known as the LinkedIn Whisperer. An experienced sales trainer, she has extensive knowledge of traditional sales techniques and has adapted them for LinkedIn. As CEO of Social Sales Link, she guides professionals to establish themselves as a thought leader with a subject matter expert brand. She helps them find and engage their target market by leveraging clients and networking partners for warm introductions to qualified buyers. She is the co-host of the Making Sales Social podcast and author of “The LinkedIn Sales Playbook: A Tactical Guide to Social Selling.” Please join me in welcoming Brynne Tillman. In this episode, we discuss the following: her thoughts on leadership: “Leadership is leading a group of people from a business perspective, a family perspective, etc.” She selected to go into training because she didn't want to be a leader. All of the things she wanted to be when she grew up. “Who wouldn't want to be a dolphin trainer?” Why she enjoys running her business by allowing someone else to run it for her. When she officially became a salesperson. Her desire to be valuable and helps others rather than make sales. The difference between actual social selling and ‘connect and spam' selling. Her start in banking and how that led to launching a training company. How one can feel entrepreneurial while working in sales. How she landed a contract with Aramark by using a shared connection on LinkedIn, by leveraging the same tool she wanted to teach them. That led to being introduced to someone at Comcast, who also became a client. Her definition of social selling. QUICK TIP! 85% of your LinkedIn connections are weak ties. How she nurtures and sustains her network, including the weaker ties and connections. What she's looking forward to in the year ahead. Listen, subscribe and read show notes at www.OnTheSchmooze.com

Find a job that makes you happy, and you'll never have to work again. But for creatives who are good at what they do (and love being creative), one of the bridges they need to cross is learning how to monetize their passion and leave their current job. Rahti Gorfien, the founder of Creative Calling Coaching, joins us on this episode of the Making Sales Social podcast to share her genius and teach us how to make that shift. Rahti works with creatives to be successful entrepreneurs using their artistic ability. She also guides people who have Attention Deficit Disorder (ADD) to hone in on their skills and make a living doing what they love the most. Tune in and discover how to turn your creativity and passion into a business.

Social Sales Link's Bob Woods goes over some of the highlights from the Making Sales Social Live interview series of 2022. You'll listen to impactful insights from guests Bob Burg, Harry Spaight, Bill Zipp, Kay Miller, Brent Adamson, Husam Jandal, and Nikki Rausch. You can access the full individual interviews with all of these inspiring professionals in the library of the podcast platform that you're currently on.

Brynne Tillman is the LinkedIn Whisperer and CEO of Social Sales Link. For over a decade she has been teaching Entrepreneurs, sales teams, and business leaders how to leverage LinkedIn for social selling. As a former sales trainer and personal producer, Brynne adopted all of the traditional sales techniques and adapted them to the new digital world. She guides professionals to establish a subject matter expert brand, find and engage the right targeted market, and leverage clients and networking partners from warm introductions to qualified buyers. Brynne is also the Co-host of the Making Sales Social podcast and author of The LinkedIn Sales Playbook, a Tactical Guide to Social Selling.Brynne joins me today to share her experience and expertise in social sales, particularly on Linkedin. We talk about her beginnings in sales, working the cold calling and networking grind, and how that all relates her Linkedin usage. We discuss the differences between Linkedin and other resources when it comes to finding prospects, the fate of traditional selling, and some of the pros and cons of Linkedin as it stands. Brynne tells us her method for making connections, how to have your Linkedin profile be a landing page for prospects and make a positive, compelling impression. We also explore the option of automation for generating leads on Linkedin, where it stands ethically and morally, what exactly counts as a lead, and some other tools available for maximizing output in Linkedin social sales. “If we can slow down our outreach, just a little bit, we will speed up our outcome.” - Brynne Tillman This week on SmallBizChat Podcast:Linkedin for business developmentWhat makes Linkedin great for B2B salesWhat it takes to be a social salespersonDealing with spam and botsSetting up a compelling Linkedin profileThe ins and outs of the ask/offer ratioAutomation on LinkedinUsing Linkedin Sales NavigatorConnect with Brynne Tillman:Socialsaleslink.comBrynnetillman.comBrynne Tillman on LinkedinBrynne Tillman on TwitterBrynne Tillman on YouTubeMaking Sales Social PodcastThe LinkedIn Sales Playbook, a Tactical Guide to Social Selling

Our hosts, the LinkedIn Whisperer Brynne Tillman and the LinkedIn Sherpa Bob Woods are celebrating a significant milestone — the 100th episode of the Making Sales Social podcast! Join Brynne and Bob as they treat listeners to a handpicked topic perfect for such a momentous occasion. Find out what five features on LinkedIn they think are just 100% perfect for salespeople using the platform.

Brynne Tillman is the LinkedIn Whisperer and CEO of Social Sales Link. For over a decade she has been teaching entrepreneurs, sales teams and business leaders how to leverage LinkedIn for social selling. As a former sales trainer and personal producer, Brynne adopted all of the traditional sales techniques and adapted them to the new digital world. She guides professionals to establish a thought leader and subject matter expert brand, find and engage the right targeted market, and leverage clients and networking partners for warm introductions into qualified buyers. Brynne is also the Co-host of the Making Sales Social podcast and author of The LinkedIn Sales Playbook, a Tactical Guide to Social Selling. In this episode, she shares how we can drives growth fast via social selling. Insights she shares include: Can social selling on LinkedIn be run via automationCan social selling on LinkedIn be scaled and used to build relationshipsCan relationships be built on LinkedIn to scale salesHow does social listening play out on LinkedInDo you need an elevator pitch for social selling on LinkedInHow to best get on our prospect's radarHow to leverage content to start conversations on LinkedInBrynne's unusual approach to using content to drive engagement and salesThe formula for creating the right profile on LinkedInand much much more...

“The Video Godfather” Lou Bortone joins the Social Sales Link team to discuss the powerful impact video has on social selling in this brand new episode of the Making Sales Social podcast. Listen as Lou, an author, speaker, and digital marketing consultant at LouBortone.com, shares how he has helped business owners generate more revenue through creative video marketing strategies. Not only does Lou offer valuable insights on creating videos that would help increase your impact, influence, and income, but he also is passionate about helping camera-shy individuals like himself get over their fears and put themselves out there through video marketing. Tune in as he lists down the common mistakes salespeople and business owners make when trying to venture into video marketing and explains why it's important to not get lost in the technicalities of video creation.

More people use LinkedIn now than ever before. Is it the promised land? Not quite. But it's still an excellent resource to find leads, start conversations, and ultimately convert connections. In today's episode of The Sales Evangelist, Donald is joined by authentic seller and co-host of the making Sales Social Podcast Bill McCormick to discuss generating conversations that convert on everyone's favorite professional social media platform.  Three groups of people to understand on LinkedIn: The Lion: The people with a ton of connections they might not know very well. (Recruiters are a great example of this group.) The Purist: People who only connect with people in their industry or area. While they have high-quality connections, they don't have very many. The Networker: People who see LinkedIn as a networking room open to connecting with new people. This group is the median between the Lion and the Purist. A critical part of every LinkedIn connection strategy is the introduction. How many times do you connect without interacting with your contacts? Probably more than you think. In fact, you're likely already connected to your ideal contacts, but you forgot about them. Bombbomb is a great resource to send video introduction messages that stand out and encourage communication with one another. It fosters conversation. Conversations aren't rocket science. Even with the free LinkedIn platform, you can filter potential contacts based on area, industry, and more criteria. (The takeaway: you don't always need Sales Navigator.) We listen with our eyes. (Yes, you heard and read that right.)  Being a helpful resource to prospects, even if that means working with someone other than you, is the best way to approach social selling and build credibility. Determine what kind of content is helpful to your prospect's problems. But instead of just sending a link, ask to send the link. And only send it if they ask for it. Sharing content correctly conveys the trust and credibility that establishes yourself as a thought leader. Only 2% of LinkedIn users share content. You differentiate yourself by sharing content at least once per week. (Posting twice a week is even crazier.) You want your content to resonate with your followers before you pitch. Then, create curiosity. Make your audience think about something they've never thought about before. Teach them something new about their product or platform. Ask yourself if you're creating curiosity or just pitching. Only then can you worry about disseminating content. Content should be a mixture of one-to-many, one-to-few, and one-to-one. Variety is the spice of life (and your LinkedIn feed) Final tip: LinkedIn is the Rolodex of today. You can search their connections and see if they can connect you with others. To get Bill's referral formula, connect with him on LinkedIn. Subscribe to his podcast, Making Sales Social, which features interviews with top sales and marketing leaders and strategic tips to master LinkedIn. Finally, become a free member of Social Sales Link to access a free library of resources, from masterclasses to platform optimization tips. This episode is brought to you in part by Skipio. Are you sick of crickets? As a salesperson, the pain of reaching out with phone calls or emails and not receiving a response is real. But all text messaging is not created equal. 85% of people prefer text over email and phone calls because they want to engage in a conversation, not listen to bots. Be more like people and start having conversations that end in the conversions you want. Try Skipio at www.Skipio.com. This episode is brought to you in part by mParticle. Are you tired of wading through thousands of open sales positions to find the one perfect for you? Well, look no further. mParticle is one of the leading independent customer data platforms out there, and they're looking for motivated remote sellers (just like yourself.)  With top-name clients from Spotify and Burger King to Airbnb, we don't want you to let this opportunity go to waste! For more information and to view open positions, go to https://www.mparticle.com/careers/. This course is brought to you in part by the TSE Sales Certified Training Program, designed to help new and struggling sellers master sales fundamentals and close more deals. Help elevate your sales game and sign up now to get the first two modules free! You can visit www.thesalesevangelist.com/closemoredeals or call (561) 570-5077 for more information. We value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We'd love for you to join us for our next episodes by tuning in on Apple Podcast, Stitcher, or Spotify. You can also leave comments, suggestions, and ratings for each episode you listen to!  Read more about sales or listen to audiobooks on Audible and explore their huge online library. Register now to get a free book and a 30-day trial. Audio provided by Free SFX and Bensound. Other songs used in the episodes are as follows: The Organ Grinder written by Bradley Jay Hill, performed by Bright Seed, and Produced by Brightseed and Hill.

The one thing LinkedIn has that no other platform does? Your list of qualified leads. All you have to do? Start the conversation—well, after you filter and find them, of course, and LinkedIn Whisperer Brynne Tillman shares her proven strategy for selling on the platform (without being sales-y) on the show. In this episode of the podcast, we talk about:  The BIGGEST problem with cold selling LinkedIn solves. #1 advantage LinkedIn has over ALL other social platforms.  Brynne's strategy for guarding your network from spammers. What is an "Ideal Client Profile" and why you need one to sell on LinkedIn. Her 7-step workflow for warming leads before connecting on the platform.  "Socially surround"—the lead warming tactic you NEED in 2022. Why name dropping is your best friend as a business owner on LinkedIn. 5 elements content must include to create lead and conversation opportunities. Your solution to content creation overwhelm (& still getting "INTENSE ENGAGEMENT" on your posts). How this coach warms leads with engagement alone. The KPI that matters when social selling on LinkedIn. …and more! This Episode Was Made Possible By: Social Media Rockstar Framework Free Course The Social Media Rockstar Framework is your chance to pull back the curtain and get insights on how to build a social media strategy that works for you, learn how to create (and implement) a simple and effective content plan, convert followers into buyers, and much more. Register for this FREE course and gain the confidence you need to use social media as a tool to grow your business: https://onlinedrea.com/free About the Guest Brynne Tillman is the LinkedIn Whisperer and CEO of Social Sales Link. For over a decade she has been teaching Entrepreneurs, sales teams and business leaders how to leverage LinkedIn for social selling.   As a former sales trainer and personal producer, Brynne adopted all of the traditional sales techniques and adapted them to the new digital world. She guides professionals to establish a thought leader and subject matter expert brand, find and engage the right targeted market, and leverage clients and networking partners for warm introductions into qualified buyers.   In addition, Brynne is the Co-host of the Making Sales Social podcast and author of The LinkedIn Sales Playbook, a Tactical Guide to Social Selling. Website: https://socialsaleslink.com LinkedIn: http://Linkedin.com/in/BrynneTillman Making Sales Social Podcast: https://podcasts.apple.com/us/podcast/making-sales-social-podcast/id1579599606 Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/184

AT THE MINIMUM, everyone should at least optimize their LinkedIn Profile so if people choose to search for you and your business on there, you have something positive to show for it.On this episode, you're going to learn exactly that!Bill McCormick of the Making Sales Social Podcast is one of the top LinkedIn experts right now.Check out his LinkedIn Profile HERE and be sure to connect with me on LinkedIn too where I'll be posting some podcast highlight clips in 2022!

AT THE MINIMUM, everyone should at least optimize their LinkedIn Profile so if people choose to search for you and your business on there, you have something positive to show for it.On this episode, you're going to learn exactly that!Bill McCormick of the Making Sales Social Podcast is one of the top LinkedIn experts right now.Check out his LinkedIn Profile HERE and be sure to connect with me on LinkedIn too where I'll be posting some podcast highlight clips in 2022!Ad To The BoneThe digital advertising, AdTech & programmatic advertising podcastListen on: Apple Podcasts Spotify

Are you using Linkedin to its full potential?  This week's podcast guest Brynne Tillman, also known as "The LinkedIn Whisperer", joins me to discuss social selling and taking full advantage of LinkedIn. Brynne Tillman is the CEO of Social Sales Link, author of The LinkedIn Sales Playbook and soon to release The Authentic Social Seller, co-host of Making Sales Social, co-host of LinkedIn Life Live, and the librarian and curator for LinkedInLibrary.computer --- Learn more about Brynne Tillman's Linkedin training here - https://social-sales-link.mykajabi.com/store

In this episode, Brynne and Bill are joined by Liz Heiman, the chief sales strategist and CEO of Regarding Sales. Liz believes sales isn't magic because when you have a solid strategy, an effective process, and a solid understanding of how it all works, results are predictable.

Bill McCormick discovered the power of LinkedIn and social selling when he and his wife started their advertising specialty company over 5 years ago. With only a handful of clients, he quickly became a student of social selling, discovering how to find leads and generate sales. Now, Bill's passion is to take what he's learned and pass that on to those in sales, helping them leverage LinkedIn to build stronger relationships, taking connections from the digital space to the face-to-face. Bill is the CSO of Social Sales Link as well as a member of The Sales Experts Channel where he co-hosts a weekly show, Making Sales Social which will be released as a podcast in the very near future.

Meet Brynne Tillman and Bill McCormick, your hosts for “Making Sales Social” — find out what making sales social means to them and how they entered into the social selling world!

In this week's episode, we welcome LinkedIn and Social Selling expert Bill McCormick into The Conference Room to discuss the good, the bad, and the downright ineffective of selling on LinkedIn. In one of our most value-filled episodes, Bill walks us through an effective strategy for building relationships on LinkedIn, and what peach ice cream can tell you about your social selling strategy! KEY TAKEAWAYS FROM THIS EPISODE: Building and providing real value is what social sales all about The do's and don'ts when using the platform Finding the right context to connect with someone on LinkedIn Exploring different things leads you to discover what really works on your network THIS WEEK'S GUEST Bill McCormick discovered the power of LinkedIn and social selling when he and his wife started their advertising specialty company in 2016. With only a handful of clients, he quickly became a student of social selling, discovering how to find leads and generate sales. Now, Bill's passion is to take what he's learned and pass that on to those in sales, helping them leverage LinkedIn to build stronger relationships, making connections from the digital space to the face-to-face. Bill is the CSO of Social Sales Link as well as a member of The Sales Experts Channel where he co-hosts a weekly show, Making Sales Social which will be released as a podcast in the very near future. For more information, or to get in touch with Bill, check out: Links: website socialsaleslink.com Membership page: socialsaleslink.com/store LinkedIn: https://www.linkedin.com/in/billmccormicksocialsaleslink/ YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation through finding their ideal job and consulted with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0